Year in Review 2013 “You Have Done Something Outstanding Here.” Group Visit from Israel, February 2013 Contents “Your Enthusiastic Volunteers Have Enriched Our Visit
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The Year in Review 2013 “You have done something outstanding here.” Group visit from Israel, February 2013 Contents “Your enthusiastic volunteers have enriched our visit. A generous and “Wonderful warm experience.” Visitor survey, June 2013 intellectual “The JMA is one of the best examples and emotional of what is best in a community. It is an essential museum, a space for learning stimulation.” 04 Message from the President and one which is important to the Short course participant, July 2013 05 Message from the Director and the Board of Governors cultural tradition of Melbourne.” 06 Highlights of 2013 Trip Advisor review, May 2013 08 Summary of Museum activities and performance per strategic goals for 2012-2014 08 Strategic Goal 1 “Our experience was excellent – “Brilliant museum – 10 Strategic Goal 2 12 Strategic Goal 3 the guides were knowledgeable and great layout and 14 Strategic Goal 4 16 Strategic Goal 5 very engaging for the students.” very informative.” 18 Strategic Goal 6 Teacher, Christian Brothers College, May 2013 Visitor feedback book, July 2013 19 Donors and Supporters “The JMA is a wonderful museum, and shows the impact the Jewish Community has had on Australian Society! Well worth a visit!” Trip Advisor review, July 2013 “Thank you so much for a wonderful “Thank you for the generous amount 2 hours spent with you both last of time given and kindness during my Sunday learning about The Lane in the earlier years when it was In memory of Loti Smorgon AO visit this morning. I learned so much.” a thriving time for the Garment/ 1918 – 2013 Facebook comment, October 2013 Manufacturing Industry. Secretly, I blushed with pride when the names The Jewish Museum would like to take the Loti took great pride and happiness in opportunity in this Annual Review to pay tribute witnessing the school visits and watching the of Slutzkin, Shaw (Schwarz), Sidney to Mrs Loti Smorgon AO. children learn. She revelled in the opportunity to discuss her own past in relation to some of the During her lifetime, Loti gave generously to Myer were mentioned as they are traditional and historical items in the collection. “Great guide, fabulous place.” the Museum in so many ways and we are very Visitor feedback book – March 2013 part of my heritage.” proud that the Loti Smorgon Gallery is named Loti’s enthusiasm and generous spirit will be in her honour. sadly missed; however, she leaves behind the lifelong Jewish tradition of giving in her legacy. The Leon Haskin Schmatte Business Walk Loti attended many of the exhibitions and participant, March 2013 events and, in particular, showed interest in contemporary works, of which she was very knowledgeable. “A magical journey through a small but great Museum.” Visitor feedback book, April 2013 Message from Message from Message from the the President the Director and CEO Board of Governors This is my final report as President of the Jewish • The opening of our new Zelman Cowen Gallery Much has been achieved and, of course, there are It gives me great pleasure to present Year in In addition to our exhibitions and programs, The responsibility of the Board of Governors Museum of Australia. of Australian Jewish History Calling Australia many exciting developments about to be realised, Review 2013. This publication highlights the the Museum also undertook several projects is significant as we diligently monitor the As the newly elected president, in April 2009, Home. This major change to our permanent including the newly redesigned customer Museum’s key activities and achievements in 2013 related to its staff and volunteers. A Museum’s primary asset – that is, it’s property I stated the 4 key planks of my vision for the and most visited exhibition, was developed services/front-of-house project about to go live, during 2013, and serves as a report against new, comprehensive performance management at Alma Road, as well as its collections. We are Museum: and implemented whilst keeping the Museum new exhibitions, greater community involvement targets and objectives set out in our Strategic framework for staff was introduced. Previously assiduous in ensuring that the property and open to visitors. and too many others to list – but that’s for the Plan 2012-14. undertaken on a more ad hoc basis, the all assets of the Museum are being effectively 1. Broadening and deepening our reach in both incoming president and our committed Board new framework provides an annual cycle of administered. We continue to find the property • The Dinah & Henry Krongold Gallery and The past 12 months have seen some wonderful the Jewish and general communities; to oversee. planning and review, which promotes improved unencumbered and adequately insured. The ‘public face’ was transformed into a significant exhibitions, educational and cultural programs, 2. Innovation in our marketing and operations; performance and the identification of avenues assets of the Museum are fully safeguarded and and exciting part of our temporary exhibition I would like to thank the Jewish Museum Board and initiatives to improve the Museum’s day-to- for professional growth and development for all we have found no factors that might adversely 3. Financial sustainability; and space. members, past and present for their hard, day functioning. In the early part of the year, we staff. For our volunteers, a new opportunity for affect the value or security of those within the 4. Investing in people and generational change. • Significant growth in the school education passionate and dedicated work for the Museum were delighted to be the sole Victorian venue contributing to the Museum was created, with constitutional requirements. arena reflecting the Museum team’s creative and their generous support for me personally. My for the The 61st Blake Prize, Australia’s only Following the departure of our founding Director, the establishment of a structure and training and persistent efforts with the future looking thanks also go to the Board of Governors for their national prize in religious art. Featuring works I thank my fellow Governors Zelda Rosenbaum, Dr Helen Light and the appointment of our new program for a new “Visitor Services” team, to even rosier thanks to initiatives such as the passion and sense of ownership. Thanks also to in a variety of media by artists from many Alan Goldberg, Louis Waller and Jeanne Pratt Director, Rebecca Forgasz, it was clear that I take effect in 2014. The establishment of this “Jewish Context of the Life and Times of Jesus” our visitors and program participants, both in different religious and cultural backgrounds, for their involvement in these limited roles needed to add a 5th objective: team brings us into line with contemporary for the Catholic Schools’ sector. person and virtual, they represent a very broad the exhibition provided contemporary and and for their previous participation in the 5. Successful transition into a different era for museum service provision, and will empower cross section of the Australian and international uniquely Australian perspectives on faith and establishment and running of the Museum over the Museum. • Creation and implementation of clear our volunteers to provide first class information community and are the reason the Museum spirituality, and gave us the opportunity to view many years. Funding this valuable community management processes and reporting. and booking services to our actual and potential Looking back at the period of my presidency, I exists. our own tradition in a comparative perspective. asset continues to be challenging. We urge the • Improving the Board’s performance and good visitors. feel very proud of the Board and Management community to support the Museum in order governance through a comprehensive external I am always moved and encouraged by the efforts In July, we opened In Season: Spring, Summer, teams and wider Museum community’s many Our achievements over the past 12 months are to sustain and enhance such a vital cultural Board Assessment and a totally revised, up-to- and commitment of our Director, staff and Autumn & Winter – a playful journey through a achievements but I also can see we have yet to evidence of our continuing commitment to repository for future generations. On behalf of date constitution. volunteers – they really make magic happen. Jewish lens. Specially curated and designed for fully achieve all of our objectives. We set very and delivery of the strategic priorities set out the Board of Governors, I extend my sincere children and families, the open day to launch ambitious targets and encountered the usual • Technological progress, especially in the areas I shall miss being close to the pulse of our in our Strategic Plan – including engagement thanks to the members of the Executive and the exhibition attracted over 430 visitors. challenges of any major transformational of customer data and management. wonderful Museum; but I leave my role confident of new, younger audiences, programming for everyone involved in the Museum. My fellow Throughout the year, the exhibition provided a change as well as the difficult external economic • Successful migration of many of our donors to that the Board and future president will re- relevance, and providing excellent visitor and governors and I are committed to ensuring platform for numerous creative programs and environment of the GFC and its aftermath. In multi-year financial commitments. energize, re-engage and steer the Jewish Museum customer services. I am proud of our efforts the ongoing sustainability and success of the spite of this, there were many achievements of to new heights. workshops for kids, focussed around seasonal • Improved donor stewardship through to continually improve our own effectiveness Museum. this period: plants, foods and the Jewish holidays. a rigorous and consistent recognition, I look forward to working with the Board and performance, striving for best practice • The JMA Organisational Self Assessment - a appreciation and acknowledgements of our and assisting the new president through this One of our most important achievements as a contemporary cultural institution and comprehensive examination of our relevance donors and patrons.