COMMUNITY PROFILE a National Bloom 5 WINNER!

Home , Chalk River, Muskrat River (Ontario), Petawawa, Renfrew County, Whitewater Region

COMMUNITY PROFILE A National Bloom 5 WINNER!

A Community in Bloom The City of Pembroke has been participating in the Communities in Bloom program since 1999 – and it has had a beautiful impact on the community! The colourful street banners, the half barrels overflowing with flowers, the pretty containers hanging on the bridges, and the flower baskets hanging in the downtown core are all due to the Communities in Bloom initiative. Countless volunteer hours have been spent engaging the residents of Pembroke, and helping them to pitch in, take pride and participate in the beautification and environmental responsibility efforts. In 2001 the City earned four blooms in the provincial competition, and the right to call itself “the prettiest little city in Ontario”. In 2004-2005, Pembroke competed at the national level, helping to introduce Pembroke to the rest of Canada, and was awarded 5 Blooms!

TABLE OF CONTENTS

At a Glance ...... 2 Location ...... 3 Climate ...... 5 Natural Resources ...... 6 Forestry ...... 6 Agriculture ...... 7 Minerals ...... 7 Utilities ...... 8 Electricity ...... 8 Fuel oil ...... 10 Natural gas ...... 11 Water ...... 12 Trade & Commerce ...... 14 Local Retail ...... 14 Local Industry ...... 14 Major Employers ...... 15 Trading Zone ...... 16 Zoning & Planning ...... 17 Industrial Lands ...... 18 Pembroke Plus! ...... 20 Retail Site Selection ...... 21 Labour Force ...... 22 Population ...... 22 Wages ...... 23 Income ...... 23 Municipal Government ...... 24 Tax Base ...... 25 Income Report ...... 26 Heart of the Ottawa Valley ...... 27 Quality of Life ...... 32 Education ...... 32 Research ...... 34 Health ...... 35 Social Services ...... 36 Safety ...... 36 Housing ...... 39 iv W ELCOME

elcome to the heart of the Ottawa Valley and the largest regional centre between WOttawa and North Bay in Eastern Ontario. This Community Profile provides detailed information about the excellent prospects for business in Pembroke, and high- lights the local amenities which enable residents to enjoy a comfortable, affordable and attractive lifestyle. Pembroke is open for business! In recent years, its superb location, low cost of living and available skilled workforce has attracted new industry to the city and prompted the expansion of others. An encouraging economic development strategy and a formal Business Retention and Expansion program serve to welcome new companies to the area. The management staff at Pembroke City Hall will help to expedite any of your queries, and ensure that business needs are met promptly. Whether it’s help starting a new venture or expansion plans for an established business, you’re just one call away from all the information you need. Copies of this document can be obtained by contacting: Department of Economic Development, Recreation and Tourism City of Pembroke P.O. Box 277 Pembroke, ON K8A 6X3 www.pembroke.ca

1 A TAG LANCE…

City of Pembroke Area of Municipality 1,137 ha (3,485 ac) Population (2006) Separated City of Pembroke 14,500 Urban Core + Rural-urban Fringe 23,819 County of Renfrew 95,138 Market Area Served (40 km/25 mi. radius) 72,400 Mother Tongue English 88% French 8% Other 4% Ethnic Origin British 55% French 21% German 19% All other 4% Retail Sales Retail Sales Estimate 2006 $ 508,540,000 % Above/Below National Avg. +77 2006 per Capita $ 21,400 2006 No. of retail establishments 240 Shopping Malls 2 Services Restaurants 45 Hotels/Motels/B&B’s 19 Financial Institutions & Services 8 Education Services 25 Professional, Scientific & Technical Services 55 Clubs & Organizations 59

2 Building Permit Values ($ million) 1996 5.0 1997 7.6 1998 7.1 1999 8.4 2000 7.2 2001 8.0 2002 37.7 2003 40.3 2004 17.6 2005 31.9 Location The City of Pembroke, with an established industrial sector, is the largest commercial service centre between Ottawa and North Bay. Centrally located and easily accessible, Pembroke is just 150 km northwest of Ottawa, Canada’s capital, and within a four hour drive of both Montreal (and the St. Lawrence Seaway), and Toronto, Ontario’s capital. Conveniently situated ONTARIO QUÉBEC Sault Ste. Marie Sudbury alongside the scenic 17 17 North Bay Pembroke Ottawa River in the Algonquin Ottawa Lak 11 Park 417 60 eastern region of e H Montréal 41 416 uro Ontario, Pembroke is n 400 7 401 Kingston Peterborough Toronto serviced by all major Lake Ontario New York overland routes within Michigan 401 Hamilton London St. Catharines Renfrew County and is

Windsor Lake Erie strategically located Pennsylvania on Trans Canada Highway #17. Provincial highways #41 and #60 provide quick access to southern Ontario. U.S. border crossings at Gananoque, Ontario and Ogdensburg, New York are just three hours from Pembroke. Highway #148 links Pembroke to the province of Quebec, just across the Ottawa River.

3 A Point Well Taken Situated on the shores of the beautiful Ottawa River where it meets the Muskrat River, Pembroke was first established as the County Town of Renfrew County in 1864. It was a rough and ready frontier spirit that first forged the town, as it quickly became the centre for the logging industry in eastern Ontario. Today, the Cockburn Pointer Boat Monument pays perpetual tribute to the ingenuity and resourcefulness of the lumberjacks who used the pointer boat, built in Pembroke, to drive their massive logs through the fast river waters on their way to the sawmill.

Rail and Air Accessibility Pembroke businesses are served by Ottawa Valley Railink and Ottawa Central Railway, both offering freight service from Pembroke. Pembroke and Area Airport is just 10 km from downtown and is one of the most advanced regional terminals in Canada. A 5000 ft. runway accommodates both corporate business and charter travel. There is also parking for 55-70 small aircraft and a full range of air transport services, reservations and service garages. Ottawa International Airport is the closest passenger terminal, for domestic and international travel. Several firms offer daily shuttle service. From Pembroke to… km hours Ottawa 150 1.5 North Bay 220 2.5 Kingston 245 2.7 Montreal 365 3.5 Toronto 385 4.0 Buffalo 550 7.5 Detroit 750 9.0 Cleveland 850 11.0 New York City 900 11.5

Climate Pembroke’s climate, like that of much of central Ontario and southwestern Quebec is noted for its four distinct seasons. The warm, wet months of spring, and hot, dry summer season stand in marked contrast to the crisp, frosty days of fall or the sub-zero temperatures and snowfalls of the winter months. Season Averages Spring Temperature(˚C) Precipitation (mm) April 4.5 61.8 May 12 68.5 June 16 81.3 Summer July 19 76.5 August 17.5 81.1 September 12.5 79.0 Fall October 5 75.1 November -1 67.2 December -8 67.1 Winter January -13 52 February -11 46.4 March -4.5 60.4

Renfrew County is the largest county in Ontario

N ATURAL R ESOURCES

Forestry Pembroke was founded on the economic viability of its forest industry and it is still one of the mainstays of the local economy. The City is at the eastern edge of the Ottawa-Huron forest region which contains on average, 46% hardwood and mixed stands of hardwood and pine, 4% coniferous, 37% poplar and birch, and 2% recent burn. The remaining 11% is barren rock. The hardwoods include hard maple, white birch, poplar, black ash, soft maple and elm. Substantial commercial hardwood quantities are available in beech, elm, oak, white birch and poplar. Coniferous supplies include cedar, hemlock, white, red and jack pine, spruce, tamarack and balsam. Most local wood-based industries harvest raw material from the region surrounding the City including Algonquin Park, while others import it from various parts of Canada and northern United States. Presently, much of the timber which is harvested within the Pembroke area is shipped either unprocessed or semi-processed, across Canada and the United States. Much of the woodland surrounding the City is carefully managed and harvested under the administration of Ontario’s Ministry of Natural Resources. To achieve ultimate benefit from local timber supplies, the Association of Forest Operators of Renfrew County is promoting increased use of the industry’s wood pro- cessing by-product. Algonquin Forestry Authority 84 Isabella Street Pembroke, ON K8A 5S5 T. (613) 735-0173

“…the Ottawa Valley is wonderful. It has spectacular scenery; it is picturesque; it has a great variety of landscapes and a deeply rooted sense of history.”

Robert Bateman, Canadian wildlife artist

6 Agriculture The agricultural base in the region surrounding the City of Pembroke consists mainly of cattle and dairy farming, with limited hog and grain activity. Following industry trends, consistent throughout Ontario over the past two decades, total farm numbers across the region have declined while average farm sizes in terms of acreage, sales and assets continue to rise. Pembroke benefits from the fact that the dairy industry has continually maintained the most stable position with the local agricultural sector. Milk is collected from area producers and processed into a variety of dairy products for distribution to consumers throughout the Ottawa Valley. Several market gardens operate from farms adjacent to the City, offering local residents a wide variety of freshly picked fruit and vegetables as well as ‘pick-your-own’ crops throughout the summer growing season. A thriving Farmers’ Market is held in downtown Pembroke twice a week from mid-May until Thanksgiving, bringing fresh local produce to the community.

Minerals The Pembroke-Renfrew region is part of the Grenville Province of the Canadian Shield. It is characterized by a unique geology, favourable not only to the occurrence of deposits of uranium, base metals (chiefly lead and zinc), but also copper, molybdenum and iron, industrial minerals and rocks (dolomite, marble, graphite, and abrasive materials), and construction aggregates (sand and gravel). The largest deposit of dolomite ore in North America is located near Haley, 25 miles east of Pembroke. These deposits are presently being worked by Timminco Ltd. using the Pidgeion process to extract high purity magnesium metal. As a result, several fabricating industries have been established within the region using this ready supply of mineral resources. Ontario Ministry of Natural Resources 31 Riverside Drive Pembroke, ON K8A 6X4 T. (613) 732-3661

7 U TILITIES

Broad Bandwidth and High Speed Internet Pembroke is a “smart community”, with a fully redundant fibre optic ring around the City with frame relay services and an asynchronous transfer mode over sonet ring. Several telcos offer business services and solutions in Pembroke including Bell and ATT. There are also several local Internet Service Providers offering high speed internet access including: www.bell.ca www.nrtco.net www.webhart.net www.renc.igs.net www.uniserve.com

Electricity With the recent restructuring of hydro utilities across Ontario, several utilities have amalgamated to form the Ottawa River Power Corporation. ORPC is primarily responsible for the distribution of electricity, while its sister company, Ottawa River Energy Solutions (ORES), handles related competitive services. Ottawa River Power Corporation 283 Pembroke Street West Pembroke, ON K8A 6Y6 T. (613) 732-3687 www.orpowercorp.com

Residential Service – Much Lower Rates Than Hydro One! Residential $12.54/month 30% lower than Hydro One! General Service $25.82/month < 50 KW 64% lower than Hydro One! General Service $315.80/month > 50 KW 62% lower than Hydro One! Commodity $0.047 for the first 750 kWhr/month $0.055 for the remaining balance/month

8 Service Charge Residential $0.0096/kWhr General Service $0.0055/Kwh<50KW $1.3491/Kwh >50 KW Wholesale Market Service Rate $0.0062/Kwh Distribution Volumetric Rate

Transmission Charges Transmission Connection Service Residential $0.0050/Kwh General Service $0.0045/Kwh<50 KW General Service $1.7882/KW>50 KW

Debt Retirement Charge Pembroke $0.0049/Kwh Almonte $0.0042/Kwh Beachburg $0.007/Kwh Killaloe $0.007/Kwh SSS Administration Fee $0.25/month

Ottawa River Energy Solutions supplies rental water heaters: 40 gallon $5.50 per month 60 gallon $6.50 per month www.orenergysolutions.com

The very first street lights in Canada cast their glow down Pembroke Street on October 8, 1884. Discover more at the Pembroke Hydro Electric Museum, which commemorates the history of hydro electric power in the Ottawa Valley, and is located at 283 Pembroke Street West.

9 Fuel Oil Several national oil companies maintain large volumes of fuel oil, both heating and diesel, in bulk storage tanks within Pembroke. Transported via an interprovincial pipeline network, it ensures residents an unlimited supply of fuel from Canada’s rich crude oil reserves. Ultramar R.R. 1 Pembroke, ON K8A 6W2 (613) 638-2564 B & J Dunbar Petroleum 520 River Road Pembroke, ON K8A 1A1 (613) 732-8988 MacEwen Petroleum Inc. P.O. Box 564 680 River Road Pembroke, ON K8A 6X7 (613) 735-0597 Petro-Canada 622 River Road Pembroke, ON K8A 1A1 (613) 732-4881 Ultramar Canada Inc. 620 River Road Pembroke, ON K8A 1A1 613) 732-2462 W.O. Stinson and Son Ltd. 294 Mackay Street Pembroke, ON K8A 1C5 (613) 732-7400

Natural Gas Pembroke’s ample supply of natural gas is provided by Enbridge Consumers Gas which maintains personnel and equipment on call, fulfilling the domestic, commercial and industrial needs of the region. Enbridge is an integral link within the pipeline network connecting Ontario to the oil and gas supplies of western Canada. Enbridge Consumers Gas 400 Coventry Road Ottawa, ON K1K 2C7 1-800-267-3616 www.egd.enbridge.com Commercial & Industrial Rates September 2005 Customer Charge per month (per meter) $22.00 Delivery Charge Usage per month ¢/m First 500 13.8839 ¢/m3 Next 1,050 11.8715 ¢/m3 Next 4,500 10.4628 ¢/m3 Next 7,000 9.5573 ¢/m3 Next 15,250 9.1548 ¢/m3 Over 28,300 9.0542 ¢/m3 System Sales Gas Supply Charge 35.4347 (if applicable*)

*Note: The Gas Supply Charge is applicable if the customer purchases its natural gas requirement from Enbridge Gas Distribution (system sales), or is under a buy/sell program (buy/sell sales).

11 Water The Pembroke Water Purification Plant (WPP) is located on the shores of the Ottawa River located in the City of Pembroke. The plant was built in 1984 with an approved capacity of 32,368 m3/day and maintains a water distribution system encompassing 55 miles of watermains. The plant is capable of purifying 8.0 MIGD of raw water which is readily obtained from the Ottawa River. The Pembroke plant and distribution system serves approximately 4800 residential units in the City of Pembroke and 150 units in Laurentian Valley Township, as well as industrial and commercial developments in both municipalities. Pressure within the system ranges from 95psi at the plant to 35psi in the vicinity of the elevated storage tank located in the southeast section of the City. Additional water supply is available by means of the Quarry Road reservoir located near TransCan Corporate Park. At present the plant produces 17,624 cubic metres per day uncommitted or 48% available, producing water of the highest quality which meets all of Ontario’s Ministry of the Environment guidelines for drinking water supplies for a Class III plant. A modern well-equipped laboratory and a stringent program of quality control are part of the plant’s day-to-day operation. Design Capacity 8.0 Million Imperial Gallons per day 240 Million Imperial Gallons per month Storage Main Plant: Max 1.75 MIG Bell Street Elevated Tank: Max 0.5 MIG Quarry Rd. Reservoir: Max 1.0 MIG Total: Max 3.25 MIG Annual Residential Water and Sewage Rates (2005) Water Sewer Total Single Unit $211 $194 $405 Second Unit $171 $150 $321 Each additional $113 $107 $220

*slightly more than $1 a day

12 Metered Water Rates (2003) First 30,000 gal./quarter = $2.74/1000 gal. From 30,001 to 300,000 gal/quarter = $2.18/1000 gal. Greater than 300,000 gal/quarter= $1.72/1000 gal. Meter Size Service Charge 1 and under $ 93.50 1.25 157.00 1.5 188.00 2 390.00 3 470.00 4 546.00 6 937.00 Sewage Capital and Service Rates=124% of metered water rate. Pembroke Water Purification Plant 1 Riverside Drive Pembroke, ON K8A 5K9 T. (613) 735-6821 ext. 1491 www.pembroke.ca

Pollution Control The Pollution Control Centre has the capacity to allow a flow of 22,700 cubic metres per day. This would enable the City to serve a population of 21,000 plus related industries. At present, our uncommitted hydraulic reserve capacity is 7,940 cubic metres per day or 35% available. Sewage flow consists of approximately 70% domestic, 20% commercial and 10% industrial. The plant operation criteria meets the guidelines set by the Ontario Ministry of Environment for a Class III Certification. Digested sludge is dewatered by a belt filter press; the filtered cake is then utilized as fertilizer on suitable area farms. The by-product of such digester operation is methane gas which is used to heat the digester to 95° F and heat the buildings. All laboratory analysis is preformed by professionally trained and certified staff. Pembroke Waste Water Treatment Plant P.O. Box 277 Pembroke, ON K8A 6X3 T. (613) 735-6821 ext.1492 www.pembroke.ca

13 T RADE & COMMERCE

Local Retail The City of Pembroke and surrounding area has a central market population of approximately 73,000 within a 40km/25 mi. radius. Over the past five years, the retail sector of the local economy has grown tremendously, as Pembroke’s position as the largest service centre between Ottawa and North Bay has been solidly established. Data from the Financial Post Data Group indicates that retail sales in Pembroke have been improving by leaps and bounds. Year Retail Sales (+/-) % National avg 1998 $158,710,000 -16% 2001 $316,540,000 +43% 2002 $371,230,000 +54% 2003 $507,790,000 +101% 2004 $534,160,000 +128% As well as a marked increase in the number of national franchise retailers choosing to locate in Pembroke, several “big box” retailers have also located here, increasing the size of the retail cluster, and drawing even more shoppers from outside of the immediate area on a regular basis.

Local Industry Pembroke’s state-of-the-art telecommunications network, proximity to the national capital region, and location along the Trans Canada Highway have established the City as the commercial service hub for business and industry throughout the Ottawa Valley. Pembroke’s sustained growth in construction permit values directly reflects strategic development plans being successfully implemented in both the public and private sector. From a world class nuclear research laboratory at Chalk River, totraditional, resource based manufacturers and innovative technology spin-offs, Pembroke’s industrial sector benefits from a stable workforce with an average turn-over rate of less than 5%, substantially lower than the national average.

Municipality Population km miles Town of Petawawa 14,398 14.0 8.0 Twp. Brudenell, Lyndoch & Raglan 1565 40.0 25.0 Twp. North Algona Wilberforce 2729 10.0 6.0 Twp. Admaston Bromley 2834 18.0 11.0 Twp. Horton 2567 40.0 25.0 Twp. Killaloe, Hagerty & Richards 2492 40.0 25.0 Mun. Bonnechere Valley 3591 31.0 19.0 Town of Deep River 4135 41.0 25.5 Town of Laurentian Hills 2750 35.0 22.0 Twp. Whitewater Region 6520 26.0 16.0 Twp. Madawaska Valley 4406 45.0 30.0 City of Pembroke 14,500 0.0 0.0 Twp. Laurentian Valley 8843 1.0 0.6 Allumette Island Quebec 1400 8.0 5.0 Total Pembroke Agglomerated 25,123 Total Central Market Area 72,427

Major Employers Local Industry Product # Employees CFB Petawawa Armed Forces Base 5050 (4400 military 650 civilian) Canadian Nuclear Laboratory Research & Development 1939 Renfrew Cty. Board of Education Public Schools 1200 Pembroke Regional Hospital Regional Health Services 750 Commonwealth Plywood Veneer, Plywood 180 KI Pembroke Steel Office Furniture 250 OLS Pembroke Customer Lifecycle Solutions 305 ATC panels Medium Density Fibreboard 119 Herb Shaw & Sons Lumber, Poles, Pilings 75 Superior Electric Heating & Cooking Equipment 50

15 Trading Zone Pembroke’s manufacturing sector benefits a great deal from its direct access to Canada’s major domestic trading market. The combined Quebec and Ontario population of 19.5 million accounts for 62% of the country’s total population. The large, prosperous American market to the immediate south plays a vital role in the export and consumption of locally produced goods. Border crossings to the United States are within a three hour drive of Pembroke, and New York City is actually closer to Pembroke than it is to Toronto. The growth and scope of goods shipped is a direct indication of the diversity and ingenuity of Pembroke’s labour force and investors. Leading commodities shipped include fabricated wood, paper, metal and textile products. Pembroke’s network of transportation and communications services allows for the cost- efficient distribution and promotion of the manufactured goods produced, most of which are bound for areas throughout Ontario, eastern Quebec, and north eastern U.S.A. The services of Canada Customs are available through Ottawa International Airport with automated services available to expedite the import and export of manufactured goods.

Central Market Area 45 km (25 mile) Radius Around Pembroke

16 “All the pieces came together perfectly when we chose Pembroke as our next site!” — Terry Williams, Comptroller, KI

Zoning and Planning New policies for future planning and development of industrial land are established within the Official Plan of the City of Pembroke. The Official Plan sets forth general guidelines for organized development over the next 20 years. While minimizing conflict between existing and future land use activities, such long term municipal planning has resulted in the provision of more adequate service through more economical means. Today, both manufacturers and service-oriented developers continually choose to establish within Pembroke mainly because of the availability of inexpensive industrial land, which is priced substantially lower than similar real estate in larger urban communities. There are currently two major sites designated for industrial activity within Pembroke: McCool Business Park and TransCan Corporate Park. Available Permits: • Building • Zoning • Sign • Official Plan Amendment • Facility • Minor Variance • Hawkers and Peddlars • Consent Application • Event

17 City of Pembroke Industrial Lands McCool Business Park Established in 1971 on 167 acres of land and located on one of the major transportation arteries, McCool Business Park has been chosen by various industries and services to the mutual benefit of both the businesses and the community. The philosophy governing this park is simple: small businesses don’t require large properties. Frontages can be purchased from 60 feet upwards for less than half the price of a city building lot. Location Paul Martin Drive and D’Youville, just off Trans Canada Highway 17. Owner Corporation of the City of Pembroke Zoning General Industrial Zone (M1) Acreage Total acreage zoned: 167 Acreage Occupied (approx.): 155 Acreage Available (approx.): 12.23 Land Cost and Fees Cost: $10,000 per acre (lots are configurable) Existing Services: $156.45 per linear foot frontage Services: • Sanitary Sewer • Paved Street • Street Lighting • Storm Drain: open ditch • Gas • Cable • Water and Hydro • Fire Hydrants • Bell

Fibre optic cable available through Ottawa River Energy Solutions

18 TransCan Corporate Park Phase one of TransCan Corporate Park is ready for further occupancy. This prime piece of property features approximately 100 acres, many with highway exposure to Trans Canada Highway 17, as well as roads, utilities and services. Location Intersection of Trans Canada Hwy. 17 & Highway 41 Owner Corporation of the City of Pembroke Zoning Business Park Zone (M2) Acreage Total acreage zoned: 130 Acreage occupied (approx.): 30 Acreage available (approx.): 100 Land Costs and Fees $10,000 per acre (lots are configurable) Existing services: $135.00 per linear metre frontage Services • Sanitary Sewer • Gas • Street Lighting • Storm Drain: open ditch • Water and Hydro • Cable • Fire Hydrants • Paved Street • Bell

Fibre optic cable available through Ottawa River Energy Solutions

19 P EMBROKE P LUS!

We’re here to help you succeed in business! The City of Pembroke has been aggressively pursuing new investment into the community, while at the same time, ensuring that existing businesses have the tools they need to succeed. The professional, supportive staff at City hall is ready to help you with your plans by responding quickly to your business needs. Low Commercial Property Prices Fully serviced and appropriately zoned industrial land is available through the City of Pembroke. Lot configurations are flex- ible, prices very competitive, and it is often possible to customize industrial and commercial space to suit your specific needs. Downtown Façade Improvement Program Does your downtown building need a facelift? We can help you restore the façade to its “glory days”. The City has designed a program that will provide a grant for up to $5000 to help qualified business make their storefronts more attractive and in keeping with the original historic look of our downtown. Official Tourist Designation The City of Pembroke has passed a by-law that designates the community as a Tourist Area. This is great news, especially for retailers, or any other business that would like to remain open on statutory holidays to take advantage of increased tourist traffic. Business Retention and Expansion We believe that if a community wishes to thrive, and not just survive, then local businesses must help to determine the economic agenda. The BR&E program is based on that premise and engages the local business community in a meaningful way to ensure that their voices are heard and their issues addressed quickly. For details on any of these programs, contact: City of Pembroke Department of Economic Development, Recreation and Tourism P.O. Box 277 Pembroke, ON K8A 6X3 T. (613) 735-6821 ext. 1501

20 RETAIL SITE SELECTION

Pembroke’s retail sales are +128 % over the national average and a very strong retail cluster has been growing for the past five years. It has a retail pull factor that is 5 times greater than other surrounding regions, and below average consumer leakage. If you’re planning to establish a retail or service business, Pembroke is the place to begin. Unique specialty shops are particularly suitable to the historic downtown area, and the façade improvement program can be used to put your best foot forward! Why is Pembroke retail so successful? • Several major tourist attractions located within 50 miles, including Algonquin Park, White Water Rafting, National Capital Region, Storyland, Logos Land, Bonnechere Park, Bonnechere Caves, and Enchanted Gardens. • Great location along Trans Canada Highway 17, and provincial highways #41, #60, and #148. Metro Ottawa with a population of 1.6 million is just an hour and a half drive east of Pembroke, while North Bay is 2 hours west. • CFB Petawawa, one of Canada’s largest armed forces base is just 10 km west of Pembroke and is one of the area’s largest employers. • Algonquin College is located in Pembroke, and offers a diverse range of both full and part time courses to over 600 students. • Numerous fairs, events, art shows, and sporting tournaments are held throughout the Ottawa Valley, drawing thousands of visitors to the area. • Several downtown buildings are of historic significance, and particularly suitable for retail enterprises. • The recently developed Waterfront Park adjacent to downtown draws hundreds of families during the summer months with free entertainment at the amphitheatre, children’s playground, and walking trails. • Highway signage is available along Highway 17, while the City provides additional promotional opportunities through its tourism guide book and on-line directory. The City of Pembroke’s Department of Economic Development, Recreation and Tourism works closely with every new business to ensure that it enjoys a smooth transition into the community.

21 L ABOUR F ORCE

The City of Pembroke and its urban fringe is the largest community in Renfrew County. The Census Agglomeration of Pembroke includes: City of Pembroke, Laurentian Valley Township and Allumette Island (in Quebec) Agglomerated Population (2006 FPDG): 23,819 Agglomerated Population (2005 estimate): 25,300 City of Pembroke only: 14,500 Central Market area (within 40 km/25 mi): 72,400 Mother Tongue Pembroke residents, primarily of British origin, are complimented by peoples of mostly French and German backgrounds. The remainder of the population completes Pembroke’s cultural mosaic: Polish, Scottish, Greek, Irish, Chinese, Indian, and Italian. English 89% French 7% Other 4% Language Skills Fluent English (read, write, speak) 86% Fluent French (read, write, speak) 14% Ethnic Origin British 55% French 21% German 19% All other 4% Education 2003 Estimates: Population 15 years+ 20,600 Less than grade 9 2,958 Grades 9-13 w/o cert 5,502 Grades 9-13 with cert. 3,391 Trade Cert./Dip 913 College or equiv. 4,988 University or equiv. 3,950 Labour Force (Agglomerated Pembroke) (population over 15 yrs who worked since 2000) Male: 6,290 Female: 5,515 Total: 11,910 Unemployment Rate (HRDC 03): 8.2% Employee Turnover Rate: 4.7%

22 Wage Considerations Average salaries within the Pembroke area tend to be 10 to 20% lower than those in other parts of Ontario. However a lower cost of living rate, including transportation and real estate, means that employees enjoy an increased disposable income. As a result, the availability of an inexpensive labour resource is a key factor in attracting new development to the City. Income Trends 1. Avg. Household Income $50,904 Avg. Family Income $58,917 Per Capita Income $20,873 2. Disposable Income per Hhld. $38,181 Discretionary (less food & shelter) $11,524 3. Size of Various Income Groups: Income Class 2001 % Total Under $5000 2390 11.33 $5000 -$10,000 2690 12.75 $10,000 - $15,000 3120 14.79 $15,000 - $25,000 4110 19.49 $25,000 - $40,000 4470 21.19 $40,000 - $50,000 1820 8.63 $50,000 + 2520 11.95 Total Returns 19,290 Average hourly wage in manufacturing sector between $11.00 and $15.00 per hour plus benefits. Organized union participation in Pembroke is very low. In a recent survey of local industry, the owners and managers all commented on the quality of the labour force in Pembroke… • Very little absenteeism • Very low (<5%) turnover rate • Well educated • Computer literate •Loyal The labour force in Pembroke is exceptional!

23 MUNICIPAL GOVERNMENT

Key Contacts Mayor’s Office ext. 1399 Chief Administrative Officer ext. 1300 Treasurer and Deputy Clerk ext. 1328 Chief of Police ext. 2222 Fire Chief ext. 1200

Departments Building Department ext. 1331 Economic Development, Recreation and Tourism Department ext. 1501 Finance Department ext. 1328 Human Resources and Purchasing Department ext. 1401 Planning Department ext. 1301 Public Works Department ext. 1409 Water Purification Plant ext. 1491 Pollution Control Plant ext. 1492

www.pembroke.ca

One call does it all! 735-6821735-6821

24 Tax Base As in all municipalities throughout Ontario, the majority of oper- ating finances collected by the City of Pembroke are dependent upon the annual taxes levied on its property owners. These funds are applied towards the administration of all City departments for the provision of essential services, including: • Police and fire protection • Road maintenance • Sewage and drainage • Parks and recreation • Public education Pembroke enjoys an excellent credit rating!

2005 Municipal Tax Base ($) Residential $441,445,125 Multi-residential 41,652,620 Commercial 116,503,005 Industrial 10,832,490 2004 Tax Revenues Residential taxes $6,930,914 Multi-residential taxes 1,219,649 Commercial taxes 3,554,922 Industrial taxes 714,558 Average Municipal Tax Rates (2004) Residential tax (per $120,000 assessment) $2,239.26 Residential tax rate .01866051 Multi-residential tax rate .03224145 Commercial tax rate .05348200 Industrial tax rate .09683595 Net Debt Per Capita (2004) Total Debt $5,310,400 Per Capita 402.94

2004 Financial Information Revenue ($000) % Taxes - City Purposes 11,636 39 - School Purposes 4,368 14.6 Grants in lieu of taxation 377 1.3 Waste Management Fees 1,968 6.6 Government Transfers Federal 19 0.1 Provincial 3,856 12.9 Other Municipalities 91 0.3 User Charges 5,824 19.5 Investment Income 767 2.6 Interest on taxes 343 1.1 GST Revenue 321 1.1 Other 296 1.0 Total Revenue 3,967 13.3

Expenses $000 % School Board Transfers 4,368 14.6 General Government 1,611 5.4 Protection to persons and property 5,539 18.5 Transportation 2,411 8.1 Environmental 4,556 15.3 Health Services 974 3.3 Social and Family Services 24,272 14.3 Recreation and cultural services 2,268 7.6 Planning and development 428 1.4 Transfers to capital 1,277 4.3 Transfers to reserves 1,259 4.2 Debt principal repayment 804 2.7 Accumulated surplus/deficit 99 0.3 Total 29,867 100

26 T HE HEART OF THE O TTAWA V ALLEY WHEN YOU WORK HERE, YOU BETTER BE READY TO PLAY!

Regional Centre Pembroke is located in the heart of Renfrew County, and welcomes over one million visitors annually. While the majority of this traffic is during the summer months, there is now active promotion of the Ottawa Valley as a four season destination for business and pleasure. Throughout the year, Pembroke plays a key role as the largest commercial service centre between Ottawa and North Bay, drawing from a regional population of over 100,000 which depends on the City for shopping, entertainment, financial, legal, educational, social and health care services. Shopping and Services There is a wide selection of retail outlets and quality commercial services available in Pembroke. Two shopping malls and a traditional downtown shopping area satisfy the needs of the region as well as the local residents. A recent study conducted by the Economic Development Department found that consumer leakage (dollars spent on goods and services outside of the community) has dropped to its lowest in over 30 years. On average, it is less than 8% for most department store type merchandise. This information has helped to nurture further retail clustering, and an even wider variety of stores. Retail sales in 2004 were 128% above the national average which creates a great entrepreneurial opportunity for unique speciality shops to locate in Pembroke’s downtown and take advantage of the consumers now coming to Pembroke to shop.

27 Culture and Recreation Pembroke is a four season community with a wealth of activities for young and old alike. Each autumn the woods around the city are ablaze with colour, and nature lovers are attracted by the clean, crisp air and the many protected outdoor recreation areas with walking and hiking trails, home to a wide variety of plants and animals. Our snowy winters are seen as an opportunity to participate in one or more of the many winter sports. Ice fishing, snowmobiling, cross country and downhill skiing, hockey and figure skating are all locally enjoyed activities. During the spring and summer, the Waterfront serves as the focal point for a variety of regattas, fishing derbies, festivals and celebrations. A Boardwalk, picnic gazebos, and a walking trail along the river’s edge continually draw people to the river. Free nightly entertainment is offered throughout July and August at the Amphitheatre. Riverside Park is also full of summer activities, including softball, tennis, soccer, swimming, and mini-golf. The annual Old Time Step Dancing and Fiddling Competition is held here every Labour Day weekend, drawing thousands of people to enjoy the performers. Competition world-class white water rafting is just half an hour away and attracts tens of thousands of rafters every summer. There are also several area golf courses that offer both challenging play and stunning scenery.

28 Heritage Murals Downtown Pembroke is home to one of Canada’s largest outdoor art galleries, with 28 full scale murals painted on the walls of historic buildings. The murals vividly depict the rich history of Pembroke and area, from the first settlers, to the logging era, and through to the first new born child of 2000. Music, Drama and Dance Festival Hall is a 600 seat auditorium with a fixed stage, lighting, sound system, dressing rooms that hosts many musical and dramatic events throughout the year. The Pembroke Musical Society and Pembroke Little Theatre ensure that there’s always live theatre for an audience to enjoy, while the annual Kiwanis Music Festival encourages young musicians from all over Renfrew County. Several dance schools offer lessons from jazz to ballet to tap and step for performers of all ages. Communities in Bloom Pembroke has participated in this national civic pride and beautification program since 1999. In 2001, it won in its population category at the provincial level, and earned the right to call itself “the prettiest little city in Ontario”. Pembroke has also received honourable mentions from the provincial and national judges for community involvement, industrial clean up and environmental awareness, and in 2003 it won five blooms at the national competition level! HockeyTown Canada Pembroke has a rich history with hockey, and is proud to be known as HockeyTown Canada. Each year Pembroke hosts the Silver Stick Hockey tournament, the largest in north eastern North America at the Pembroke Memorial Centre, an indoor arena and convention facility in downtown Pembroke. Sports Facilities Pembroke has several indoor, four season facilities, including: two public skating and hockey arenas; community swimming pool; fitness centres; squash and racquet ball courts; and outdoor tennis courts

29 Accommodations The hospitality sector features a variety of hotel, motel, and bed and breakfast accommodation. Pembroke has approximately 550 rooms available, offering visitors a wide choice of quality, location and service. There is also seasonal overnight tent and trailer camping in beautiful Riverside Park. To reserve camp sites, call 735-6821 ext. 1504 Ottawa River The jewel in our backyard is the magnificent Ottawa River. Sport fishing, white water rafting, kayaking, and leisure boating on a beautiful, clean river that remains relatively undiscovered continues to entice our visitors to stay a little longer and enjoy our good nature! The Temiskawa Waterway extends over 500 km, allowing boaters to navigate from Fitzroy Harbour near Arnprior to New Liskeard in northern Ontario using trailers equipped with hydraulic lifts to transport boats over dams and around rapids. Boaters can enjoy stunning scenery, unspoiled beaches, secluded coves and charming towns and villages along this historic route that led the voyageurs of yesteryear into the heart of Canada. For more information, call 1-866-224-5244 www.ottawariverwaterway.com Pembroke Marina The Pembroke Marina, conveniently located in downtown Pembroke, has mooring facilities for up to 135 boats and operates daily throughout the summer season. Excellent launching facilities, washrooms, showers, laundry, charts, gas, safe parking and a canteen are all available. For reservations or booking services, call 735-6821 ext. 1505 Culture & Recreation Pembroke is a four season community with a wide variety of indoor and outdoor activities catering to all age groups. Fall and Winter Each autumn the woods around the city are ablaze with colour, and nature lovers are attracted by the clean, cool air and the many protected outdoor recreation areas with walking and hiking trails which are host to a colourful variety of bird and animal species.

30 Our snowy winters are seen as an opportunity to participate in one or more of the many winter sports. Ice fishing, snowmobiling, cross country and downhill skiing, hockey and figure skating are all locally enjoyed activities. Spring and Summer Throughout spring and summer The Waterfront serves as a focal point for a variety of festivals, fishing derbies, and celebrations. Free nightly entertainment at the Amphitheatre, strolling the Boardwalk, enjoying the children’s playground, or relaxing on one of the many benches are just some of the reasons this has become Pembroke’s “people place”. Popular summertime city activities include fiddling and step dancing competitions, softball, tennis, soccer, skateboarding, swimming, mini-golf, biking and bird watching. Many classes are offered by the City of Pembroke Recreation Department, as well as organized league sports for all age groups. City of Pembroke Recreation Department (613) 735-6821 ext. 1501

31 Q UALITY OF L IFE

Education Pre-School Day Care Centres and Nurseries Wise Owl Day Care Centre – 735-2323 Children’s Garden Nursery School – 735-2259 Montessori Academy of Pembroke – 735-6866 ext. 2068 Elementary and Secondary Schools Pembroke’s education system incorporates facilities within four publicly funded school systems: the Renfrew County District School Board, the Renfrew County Catholic District School Board, the Conseil scolaire du district catholique du Centre-Est de L’Ontario, and Conseil des ecoles publiques de l’est de l’Ontario. Renfrew County District School Board 1270 Pembroke Street West Pembroke, ON K8A 4G4 (613) 735-0151 Elementary Secondary • Champlain Discovery Public School • Fellowes High School • Highview Public School Alternative • The Pembroke Alternative School Renfrew County Catholic District School Board 499 Pembroke Street West Pembroke, ON K8A 5P1 (613) 735-1031 Elementary Secondary • Cathedral School • Bishop Smith High School • Holy Name School • Our Lady of Lourdes School Alternative • Bishop Smith Alternative School

32 Conseil des Écoles Catholiques de Langues Françaises du Centre Est de l’Ontario 4000 Labelle Avenue Gloucester, ON K1J 1A1 (613) 744-2555 Elementary and Secondary École élémentaire et secondaire Catholique Jeanne La Joie Conseil des Écoles Publiques de l’Est de l’Ontario 2445 Boulevard St Laurent Ottawa, ON K1G 6C3 (613) 742-8960 Elementary and Secondary École élémentaire et secondaire l’Equinoxe Post Secondary Education Algonquin College in the Ottawa Valley 315 Pembroke Street East Pembroke, ON K8A 3K2 (613) 735-4700 www.algonquincollege.com/pembroke Algonquin College in the Ottawa Valley is home to some of the most exhilarating college programs on earth. In addition to its highly popular outdoor adventure programs, the campus also offers full-time programs in the fields of business, health care and community services. Programs include Practical Nursing, Computer Systems Technician, Police Foundations, Early Childhood Education and Motive Power Technician. The Campus has been serving the Ottawa Valley since 1967 and is well respected for its commitment to student success and its friendly atmosphere which makes it a desirable place to study and work. Students benefit from small class sizes and have relatively easy access to their instructors. The University of Ottawa also offers night classes through the Pembroke Campus and the College partners with the University to deliver the Bachelor of Science in Nursing collaborative program.

33 Research and Development Atomic Energy of Canada Limited Chalk River Laboratories Chalk River, ON K0J 1J0 (613) 584-8811, press 1 then ext. 4966 or 1-800-364-6989 www.aecl.ca As one of our largest employers, Atomic Energy of Canada Limited (AECL) retains more than 1,900 administrative, trades, technical and scientific staff at its research and development site located approximately 40 km (25 miles) west of Pembroke. Early work at AECL's Chalk River Laboratories resulted in the successful design of the CANDU nuclear reactor, which today supplies safe, clean and cost-effective energy to homes and industries in Canada, South America, Europe and Asia. Chalk River Laboratories also makes significant contributions to improving the quality of life for 70,000 people each and every day around the world as the major supplier of medical isotopes used in both the diagnosis and treatment of life-threatening diseases. Customer focussed and quality driven, AECL's Chalk River Laboratories develops innovative designs for the electricity market as well as provides diversified high-tech products and services to its customers at home and abroad. Library Facilities Pembroke Public Library 237 Victoria Street Pembroke, ON K8A 4K5 (613) 732-8844 www.pembroke.library.on.ca Algonquin College Resource Centre 315 Pembroke Street East Pembroke, ON K8A 3K2 (613) 735-1553 www.algonquincollege.com

34 Health As the largest community between Ottawa and North Bay, Pembroke is a regional service centre, with numerous health care facilities to serve the public’s needs. Pembroke Regional Hospital 705 Mackay Street Pembroke, ON K8A 1G8 (613) 732-2811 www.pemreghos.org The Pembroke Regional Hospital is the only hospital in Pembroke, and provides a full range of health services to both inpatient and ambulatory patients from Pembroke, Petawawa and Renfrew County in the areas of General Medicine, Surgery, Obstetrics, Paediatrics, over 60 Ambulatory Clinics (which include visiting specialists from Ottawa), county-wide Mental Health Services, and county-wide rehabilitation services. In total, the Pembroke Regional Hospital has 165 beds; 46 Medical, 19 Surgical, 6 Intensive Care, 15 Acute Mental Health, 15 Obstetric, 7 Paediatric, 15 Rehabilitation, 29 Complex Continuing Care, and 13 Newborn. Also, since June 2000, PRH has been under contract by the County of Renfrew to operate all land ambulance services in the County of Renfrew. In addition to these services, the Pembroke Regional Hospital has partnered with the University of Ottawa Heart Institute on the development of TELEHEALTH. PRH is also a member of an affiliation agreement with the Children’s Hospital of Eastern Ontario.

35 Retirement Homes There are five retirement residences in Pembroke, as well as many private boarding homes. Long Term Care Facilities Two facilities with a total of 293 beds Four short stay beds in nursing homes for respite Alzheimer’s Care Facility Social Services Health and Wellness Support Groups & Organizations Pembroke has a wide range of social service organizations to meet the needs of the broader Upper Ottawa Valley region. Offices for most of the major health and wellness organizations in Ontario can be found in Pembroke, including: With over 200 special interest groups, community service clubs, and social service organizations in the Pembroke area, ensuring that the diverse needs and interests of the whole community are addressed. There are also 21 churches or congregations representing many different denominations and spiritual beliefs. Pembroke is a tolerant, peaceful community; a well adjusted blend of city and country, and a wonderful place to call home. For further information concerning health system navigation and integration, please contact: Renfrew County Community Care Access Centre (613) 732-7007 Safety The City of Pembroke is protected by two protection forces: The Pembroke Police and the Ontario Provincial Police (OPP). Municipally administered, the Pembroke Police Service provides 24-hour security services. The OPP are responsible for enforcing both federal and provincial laws in the Pembroke district. Historically, Pembroke’s crime rate has been low. Due to the nature of Pembroke’s close knit business and residential communities, Neighbourhood Watch, and Block Parent programs

36 are found to be successful in augmenting the resources of the local police system. Pembroke Police Service 169 William Street Pembroke, ON K8A 1N7 (613) 732-5769 ext. 2221 Fax: 732-2321 Ontario Provincial Police 1-888-310-1122 Court Facilities Pembroke was established as the County Seat in 1864 and maintains that role today in the offices of the new historic Renfrew County Court House. The administration of Provincial Court Justice, Criminal, Family and Youth Divisions, is carried out in facilities located within the City of Pembroke. Superior Court has the jurisdiction to sit in Pembroke should the necessity arise. The nearest Supreme Court facilities are located in Ottawa. Pembroke Court Services (Superior and Ontario Courts of Justice) 297 Pembroke Street East Pembroke, ON K8A 3K2 (613) 732-8581 Ontario Provincial Offences Office 141 Lake Street Pembroke, ON K8A 5N5 (613) 735-3482 The courthouse is being refurbished in 2005 and 2006. The temporary address during the construction is as follows: Pembroke Court Services Ontario Court of Justice (613) 732-8581

37 Fire The Pembroke Fire Department is composed of full time professional and volunteer firefighters under the direction of the Fire Chief. This composite Fire Department uses the latest technologies in fire suppression and maintains a high standard of training that meets or exceeds provincial standards. The department has a proud history, which can be traced back to the turn of the century when the Pembroke Fire Department began. It has in its possession a 1924 Bickle fire truck which is used for ceremonial parades and during other community events. The department runs three public information programs: Fire Prevention, Inspection and Public Fire Safety Education. The goal is to decrease the incidences of uncontrolled fires through public education. Pembroke Fire Department 273 Victoria Street Pembroke, ON K8A 4K5 (613) 735-6821 ext. 1201 Emergency Services: 911 The City of Pembroke participates in the 911 Emergency Program, and residents calling 911 will receive prompt attention to their calls which will then be directed to the appropriate service provider for immediate attention. Emergency Plan The City of Pembroke approved its current Emergency Plan in 2004, and it is subject to reviews and testing on an annual basis. The plan has been formulated to assign responsibilities and to guide the immediate actions of key officials in the first few hours after the onset of a general emergency that abnormally affects the property and the health, safety and welfare of the community.

Housing From large, single family homes to condominium apartments, duplexes and townhouses, Pembroke has affordable housing in every possible architectural style and price range. Whether it’s a Victorian mansion, a cottage overlooking the Ottawa River, or a suburban bungalow, your family housing needs can be met by any one of the six real estate brokerage firms active in Pembroke. Average Ontario Prices for Detached Bungalow (second quarter, 2005) Brockville $150,000 Huntsville $178,000 Kingston $168,000 North Bay $185,000 Pembroke $120,000 Ottawa-Nepean $252,000 Source: Royal Lepage & Renfrew County Real Estate Board Business Contacts City of Pembroke 735-6821 Economic Development, Recreation & Tourism ext. 1501 Public Works ext. 1401 Water Purification Plant ext. 1491 Waste Water Treatment Plant ext. 1492 Upper Ottawa Valley Chamber of Commerce 735-1492 Pembroke Downtown Development Commission 735-2667 County of Renfrew Ottawa Valley Economic Development 735-0091 Ottawa Valley Tourist Association 732-4364 Renfrew County Community Futures 735-3951 Development Corp. Regional Contacts Ontario East Economic Development Commission 613-925-1498 Ministry of Economic Development & Trade 1-800-267-6592 www.pembroke.ca

www.pembroke.cawww.pembroke.ca

www.pembroke.ca

This profile has been produced by the City of Pembroke. While every effort has been made to provide you with accurate information the Department of Economic Development, Recreation and Tourism does not guarantee the accuracy of information in this publication. E.& O.E.