With DREAMS Magazine Vol.7
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With VOL.07 JUN 2008 breakthrough i-CTDi Engine motor sports The RA108A Honda story Honda Waste Management what’s on Honda Challenging Spirit Inspires F1 2008 Strengthening Our Quality Commitment Readers Digest Asia Gold Trusted Brand The All-New Accord is Here! our newest dream A Brighter Future! The Honda Dreams Fund reaches out to East Malaysians. PP14168 / 03 / 2009 Editor’s Note contents Making a Difference Do you believe in the power of dreams? Here at our newest dream Honda we do. In fact, we believe dreams are the Reaching even deeper into the community, this year’s 05 most powerful energy in the world, because Honda Dreams Fund touches the lives of the orang asli they’ve been the driving force behind all we’ve in Sabah and Sarawak. 05 achieved so far. In our experience, everything wonderful starts with a dream. our newest dream Honda Dreams Fund living Honda That’s why we feel it’s so important for us to 11 Our featured reader in this issue of With DREAMS help provide means and opportunities for others is Rozela Hanim Yusof, an executive who’s to realise their dreams, and it’s the main reason head-over-heels in love with her Honda Jazz. for the Honda Dreams Fund scholarship. By focusing on the underprivileged instead breakthrough of just the cream of the crop – and by allowing 15 The next-generation Honda i-CTDi diesel engine scholarship recipients to select any course can reduce overall exhaust emissions to levels they desire, instead of restricting them to equivalent to those of a petrol engine. certain fields like engineering and medicine – the Honda Dreams Fund is uniquely placed motor sports to bring a positive change right to the very heart 17 The Honda team is hoping to spring back from last of Malaysian society. year’s less-than-perfect performance in the 2008 This year, the campaign is specifically 15 Formula One season. catered to be more inclusive of all Malaysia’s demographic groups – in particular the orang breakthrough i-CTDi Engine asli, a community that doesn’t get enough Honda story exposure to the more traditional forms of The Honda production factory in Pegoh is 19 educational scholarship. stepping up the fight for a better planet with The fund is just one of the ways Honda has several environmental initiatives. chosen to build on our reputation as a respon- sible corporate citizen. And another way we’ve what’s on Honda? chosen is literally in the pages you’re holding A Formula One party, pre-delivery inspection 21 right now. centre, Readers Digest trusted brand award and We’re proud to announce that this is the the All-New Accord are all right here! firstWith DREAMS magazine to be produced using recycled paper. It’s a big step, but one With DREAMS is a quarterly magazine published by Honda Malaysia Sdn. Bhd. All rights reserved. Contents may not be that we feel is very necessary if we’re to reprinted or otherwise reproduced in any form whatsoever without written permission. Opinions expressed in this show how serious we are about preserving magazine are not necessarily those of Honda Malaysia Sdn. Bhd. The information presented in this magazine is 17 compiled from various sources and there is no declaration of responsibility as to legality, completeness and accuracy. the environment. Printed on these recycled pages are many motor sports The RA108A EDITORIAL The future is looking much brighter for Malaysia’s vibrant Carol Joseph other examples of our philosophy, belief and CHIEF EDITOR and diverse orang asli EDITOR Jahabarnisa Hj. Mohideen communities thanks to vision. In the end, our dream is that people will forward-thinking efforts like the SUB-EDITOR Shaheeran look at Honda, and see a company they feel is Honda Dreams Fund educational scholarship, a joint initiative worth having around. between Honda and the United And so it is with great pleasure that I Nations Development Program. SPECIAL THANKS welcome you to this, the seventh edition of Ms. Rozela Hanim Yusof • Mr. Mahathir b. Mahayuddin • Global Amity Sdn Bhd With DREAMS magazine. With We appreciate your feedback. Enjoy, Please send your comments, suggestions, questions to: Jahabarnisa Editorial Team Honda Malaysia Sdn. Bhd. (532120-D) Lot 15, Jalan 13/6, 46200 Petaling Jaya, Selangor Darul Ehsan, Malaysia Tel: 03-7957 5885 Fax: 03-7954 8341 19 Printed by: United Print Process Sdn. Bhd. (272654-U) No 5, Jalan Trompet 33/8, Taman Alam Indah, Seksyen 33, 40400 Shah Alam, Selangor Honda story Honda Waste Management Darul Ehsan, Malaysia KKDN.0. 1780/2474 Editor’s Note contents Making a Difference Do you believe in the power of dreams? Here at our newest dream Honda we do. In fact, we believe dreams are the Reaching even deeper into the community, this year’s 05 most powerful energy in the world, because Honda Dreams Fund touches the lives of the orang asli they’ve been the driving force behind all we’ve in Sabah and Sarawak. 05 achieved so far. In our experience, everything wonderful starts with a dream. our newest dream Honda Dreams Fund living Honda That’s why we feel it’s so important for us to 11 Our featured reader in this issue of With DREAMS help provide means and opportunities for others is Rozela Hanim Yusof, an executive who’s to realise their dreams, and it’s the main reason head-over-heels in love with her Honda Jazz. for the Honda Dreams Fund scholarship. By focusing on the underprivileged instead breakthrough of just the cream of the crop – and by allowing 15 The next-generation Honda i-CTDi diesel engine scholarship recipients to select any course can reduce overall exhaust emissions to levels they desire, instead of restricting them to equivalent to those of a petrol engine. certain fields like engineering and medicine – the Honda Dreams Fund is uniquely placed motor sports to bring a positive change right to the very heart 17 The Honda team is hoping to spring back from last of Malaysian society. year’s less-than-perfect performance in the 2008 This year, the campaign is specifically 15 Formula One season. catered to be more inclusive of all Malaysia’s demographic groups – in particular the orang breakthrough i-CTDi Engine asli, a community that doesn’t get enough Honda story exposure to the more traditional forms of The Honda production factory in Pegoh is 19 educational scholarship. stepping up the fight for a better planet with The fund is just one of the ways Honda has several environmental initiatives. chosen to build on our reputation as a respon- sible corporate citizen. And another way we’ve what’s on Honda? chosen is literally in the pages you’re holding A Formula One party, pre-delivery inspection 21 right now. centre, Readers Digest trusted brand award and We’re proud to announce that this is the the All-New Accord are all right here! firstWith DREAMS magazine to be produced using recycled paper. It’s a big step, but one With DREAMS is a quarterly magazine published by Honda Malaysia Sdn. Bhd. All rights reserved. Contents may not be that we feel is very necessary if we’re to reprinted or otherwise reproduced in any form whatsoever without written permission. Opinions expressed in this show how serious we are about preserving magazine are not necessarily those of Honda Malaysia Sdn. Bhd. The information presented in this magazine is 17 compiled from various sources and there is no declaration of responsibility as to legality, completeness and accuracy. the environment. Printed on these recycled pages are many motor sports The RA108A EDITORIAL The future is looking much brighter for Malaysia’s vibrant Carol Joseph other examples of our philosophy, belief and CHIEF EDITOR and diverse orang asli EDITOR Jahabarnisa Hj. Mohideen communities thanks to vision. In the end, our dream is that people will forward-thinking efforts like the SUB-EDITOR Shaheeran look at Honda, and see a company they feel is Honda Dreams Fund educational scholarship, a joint initiative worth having around. between Honda and the United And so it is with great pleasure that I Nations Development Program. SPECIAL THANKS welcome you to this, the seventh edition of Ms. Rozela Hanim Yusof • Mr. Mahathir b. Mahayuddin • Global Amity Sdn Bhd With DREAMS magazine. With We appreciate your feedback. Enjoy, Please send your comments, suggestions, questions to: Jahabarnisa Editorial Team Honda Malaysia Sdn. Bhd. (532120-D) Lot 15, Jalan 13/6, 46200 Petaling Jaya, Selangor Darul Ehsan, Malaysia Tel: 03-7957 5885 Fax: 03-7954 8341 19 Printed by: United Print Process Sdn. Bhd. (272654-U) No 5, Jalan Trompet 33/8, Taman Alam Indah, Seksyen 33, 40400 Shah Alam, Selangor Honda story Honda Waste Management Darul Ehsan, Malaysia KKDN.0. 1780/2474 our newest dream Dreams Across the Nation The Honda Dreams Fund is entering its second year of providing scholarships to deserving underprivileged youth in Malaysia. And this time Honda, in partnership with the UNDP, is reaching even deeper into the community by including Malaysia’s indigenous people: the orang asli. 04 I with dreams with dreams I 2105 our newest dream Dreams Across the Nation The Honda Dreams Fund is entering its second year of providing scholarships to deserving underprivileged youth in Malaysia. And this time Honda, in partnership with the UNDP, is reaching even deeper into the community by including Malaysia’s indigenous people: the orang asli. 04 I with dreams with dreams I 2105 our newest dream our newest dream Contrary to popular misconception, most orang asli youths speak proficient English.