Sports Development Strategy
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Sports Development Strategy DRAFT 22/07/15 About this document This document is The Draft Sport Development Strategy. The document discusses the planning, development and promotion of sport and recreation in the City of Maribyrnong over the next 10 years. This is Volume 1, the main report. Volume 2 is the Appendices that support this. Acknowledgements @leisure would like to acknowledge the support and assistance provided by: • Andrea Jackson (Manager Leisure Services) • Paul Battaglia (Recreation Services Coordinator) • Andrew George (Recreation Planning and Development Officer), and • All other Council staff that contributed to this project. We would also like to thank all the State Sporting Associations, clubs, schools, user groups, providers and individuals who generously contributed to the project. All rights reserved. No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form, by any means, without the prior written permission of the Maribyrnong City Council and @leisure GZVg*()Bi6aZmVcYZgGdVY6hXdiKVaZK>8(%('6jhigVa^V +&(.('+&++'^c[dViaZ^hjgZ#Xdb#Vjlll#ViaZ^hjgZ#Xdb#Vj SPORTS DEVELOPMENT STRATEGY: DRAFT 1 22/07/15 Contents 1. Introduction 3 4.2 Aquatic Facilities 28 1.1 The value of Sport 3 Demand 28 Council’s role in sport 4 Supply of aquatics facilities 29 1.2 The Project 4 Key Issues 30 4.3 Provision for Netball 31 1.3 Background 5 Trends 31 Policy context 6 Recommended strategies 33 2. Demand for sport 7 5. Opportunities for the whole population 2.1 Demographic influences on sports participation 7 to be involved in sport 36 Population size and growth 7 Opportunities 36 Age profile 8 Community sporting programs 36 Gender 8 Older adults 38 Education 8 Organised versus non organised Cultural background 9 sports participation 39 Income, employment status and social disadvantage 11 Gender equity in sport 39 2.2 Projected demand for sport in Maribyrnong 12 6 Affordability and accessibility of Key trends in participation 12 facilities 42 Potential demand for activities 12 Costs to users 42 Club membership 13 Costs to clubs 43 Likely use by facility types 13 Occupancy agreements for sport 43 Demand expressed by clubs and providers 14 Objectives 48 3. The framework for increasing participation 17 Recommended Strategies 48 4. Equitable distribution and quality of facilities 18 7. Information and promotion 50 4.1 Overview 18 8. Supporting clubs develop 52 The Maribyrnong River 18 Opportunities to grow clubs 52 Key sporting hubs 21 Support for the small clubs and Shared grounds and facility use and multi-code clubs 22 those not on Council land 53 Quality of facilities 23 Support to aid planning 53 Capacity of sports facilities 23 Multi code clubs 54 Support facilities on sports grounds 24 9. Programs and events 55 Environmental sustainability 24 Use of school facilities 25 Benefits of events 55 Facilities with some additional capacity 26 Current and potential events 55 Shared and Non club use of facilities 26 Constraints and opportunities 56 Gaps and additional facilities required 26 Council’s support of events 57 Off-road trail circuits 27 10. Summary: Recommended Strategies 59 Indoor facilities 27 11. Attachments 68 Outdoor facilities for social sports 28 Attachment 1. Key issues and priorities by sport 68 Attachment 2. Site options for netball courts 71 Attachment 3. Outdoor sportsgrounds master planning and design principles to maximise usage, and fit for purpose 72 SPORTS DEVELOPMENT STRATEGY: DRAFT 2 22/07/15 • Environmental benefits and restorative 1. Introduction values of retaining green space open to the sky 1.1 The value of Sport • Biodiversity benefits of outdoor sports facilities that provide canopy trees and In Australian culture, sport transcends many habitat for birds boundaries. It is the common ground that can • Environmental benefits from the bring families, people of all ages, cultures, remediation, care, protection and demographic profiles, and very different people stewardship of waterways and reserves by together who simply support the same team or sports, such as mountain biking, sport. When Australia is doing well in a sport orienteering and activity groups such as there is a tendency for everyone to take the bushwalking clubs and outdoor education credit. groups. Most people have some connection with a Sport has educational benefits- for students in sport, as a parent, through school, as a assisting with concentration, the development spectator, a fan, a participant, a punter, a of numeracy and other skills, the learning of co- serious competitor, a commentator, official operation and discipline and respect for others, volunteer, club member, an employee or and inspiring further learning. Educational employer. The value is understood, and many institutions commonly use sport as a marketing large and small businesses contribute to the cost tool to attract new students and maintain of sport in some way by supporting people who competitive advantage against other participate or volunteer in sport. educational institutions. Water based, land based, air based, indoor and The following diagram seeks to show the outdoor – most people can find a sport that is linkages and interrelationships emanating from suitable to play or participate in somehow, participation. regardless of their age and ability. The primary benefits of sport have been measured in many ways and include: Events • Individual health and wellbeing benefits associated with the physical activity, personal challenge and development, mental health, social connectedness, and a Fan Pathways to Excellence sense of belonging • Health sector savings and general productivity benefits for the economy from a healthier workforce participating in and volunteering in sport • Social capital benefits of clubs and social inclusion generated by sport Health • The economic benefits derived from employment opportunities, especially for young people, staging events, and for employers attracting employees through availability of local sporting facilities SPORTS DEVELOPMENT STRATEGY: DRAFT 3 22/07/15 Council’s role in sport 1.2 The Project Council’s primary role in sport is associated with provision of infrastructure – as an enabler of all The purpose of this project is to develop a vision the benefits of sport- primarily stemming from that will guide the planning, development and grassroots, social and competitive sports promotion of sport facilities for the City of participation, and that provided by local clubs Maribyrnong over the next 10 years. and municipal wide competitions. The objectives of this project include: Council’s role in regional sports facilities is • Assess the influences of demographic primarily in an economic development role, and change on sport in the municipality providing a pathway of possibilities, role models, and spectator opportunities. • Assess opportunities to increase participation (especially in informal sport Council provides infrastructure largely because and under-represented groups) of the considerable benefits from participation • Identify opportunities to enhance use, in sport and because largely the market cannot sustainability and ownership of existing make a profit from providing these (especially facilities outdoor sports). • Identify gaps, opportunities and priorities However Council’s efforts should not be in the provision of facilities measured primarily in terms of the quantity and • To identify strategies to facilitate and quality of facilities provided but what increase community participation in both participation is generated and for whom, by formal and informal sport and active these facilities. Therefore Council’s role extends recreation opportunities. to encouraging the population to use these facilities, and to assisting clubs, schools, • Assess the potential for future events in residents and partners in any way possible to the municipality facilitate sports activity. • Assess current management arrangements of sports facilities including fees and Council’s support of sport should extend to all charges sports clubs who provide benefits to residents • Provide a high level strategic framework and workers, regardless of whether they are for the future provision of sport in located on private, crown or Council land, noting Maribyrnong City Council. however that priority should be given to maintaining Council owned assets. • To develop a ten-year prioritised plan for the future provision, management and Council’s funding responsibility for sport is development of sport, recreation and shared with: leisure services and facilities to meet the • The users of facilities (through hire fees, future needs of residents and visitors. club and association contributions to the cost of infrastructure required for their purposes) • The state government and federal government (in recognition of the benefits of providing for sport, and the necessity of Council facilities to serve residents, workers, visitors, and educational institutions without such facilities), as well as the need for regional facilities which draw from beyond the municipality SPORTS DEVELOPMENT STRATEGY: DRAFT 4 22/07/15 1.3 Background Methods Maribyrnong is made up of the suburbs of The project methodology included: Braybrook, Footscray, Kingsville, Maidstone, Maribyrnong, Seddon, Tottenham, West • Desktop analysis of background literature Footscray, and Yarraville. • Consultation through face-to-face and telephone interviews with key facility The City of Maribyrnong has a large managers, peak sporting