An Examination of the Progressively Influential Role of Major Party Debates on American Presidential Elections: 1960-2008
DO THE DEBATES MATTER? AN EXAMINATION OF THE PROGRESSIVELY INFLUENTIAL ROLE OF MAJOR PARTY DEBATES ON AMERICAN PRESIDENTIAL ELECTIONS: 1960-2008 INTRODUCTION There were fifty-six American presidential elections from 1788 to 2008.1 Only ten of the elections, however, included debates between the major party candidates. These occurred from 1960 to 2008, and there were none before that time.2 In 1960, John F. Kennedy and Richard M. Nixon, who were nominees of the Democratic and Republican parties, respectively, participated in a series of four debates. Television first became a significant factor in presidential politics in 1960 and the appeal of the Kennedy-Nixon debates was that they would be televised.3 Television’s presence, however, overshadowed the even greater phenomenon that the Kennedy-Nixon debates were not only the first televised presidential debates, but they were also the first debates between major party candidates ever to take place.4 From that point until 2008, another twenty- two debates were held between the major party presidential candidates, one between the Republican and Independent nominees, and eight between their running mates.5 1 Irwin Unger, These United States, 2nd Ed., Upper Saddle River, NJ: Prentice-Hall, 1999, 2003, A18-A21. Unless otherwise noted, a “debate” as defined in this thesis refers to a major party presidential debate, one held between two or more candidates of opposing parties, where at least one of which belongs to a major party (i.e., Democrat or Republican). Not included are debates between intraparty candidates (such as, among Democrats during the primary season) or general elections held exclusively among non-major party candidates (such as debates among the Constitution Party’s, Green Party’s and Libertarian Party’s nominees), but they do include general election debates between major party vice presidential candidates.
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