Handbook of the NS Propagandist
Total Page:16
File Type:pdf, Size:1020Kb
Handbook of the NS propagandist - 1 - Context: Propaganda Articles Pre - 1933 1. "Propaganda": A 1927 periodical discussing guidebook for Nazi problems speakers had with propagandists. local group leaders. 2. Modern Political Propaganda: 5. Rural Propaganda: A 1932 A 1930 pamphlet for Nazi piece on how to reach the propagandists. countryside. 3. "How I Treat a Local Group 6. An Analysis of Nazi Leader": a 1931 piece from Propaganda: Written after the the Nazi monthly for July 1932 Reichstag election. propagandists, discussing 7. Reaching the Marxists: A late problems in the propaganda 1932 essay discussing the system. difficulties in appealing to 4. "How I Treat a Speaker": A Marxists. 1931 piece from the same Propaganda Articles 1933-1945 1. "14 Days in a Gau Propaganda 7. "The Reichspropaganda- Office": How a Nazi regional leitung ": A 1936 article on propaganda office functioned the Nazi Party's Central in 1934. Propaganda Office. 2. "The Propaganda Warden": 8. "Political Propaganda as a The importance of lower-level Moral Duty": A 1936 article propagandists. on the importance of 3. "The Tasks of Propaganda in propaganda. the National Socialist State": 9. "The Reich Speaker School": A 1934 Goebbels speech on On methods of training propaganda. speakers. 4. "10 Commandments for 10. "Heart or Reason? What We Propagandists": A 1934 Don't Want from our satirical article on problems in Speakers": Problems in the the system. Nazi speaker system. 5. "Political Propaganda": A 11. "Film as a Weapon": A 1937 rather lengthy 1934 essay on piece by Fritz Hipper, who the nature of propaganda. made The Eternal Jew. 6. "The Nature of Contemporary 12. "The Power of Speech": On Propaganda": Another 1934 the centrality of oral rhetoric. essay on propaganda. - 2 - 13. "Hitler Youth Speakers": A 20. "Public Meetings During 1937 article on the Hitler Wartime?": A 1940 essay Youth Speaker System promoting public meetings. 14. Nazi Meetings from the 21. "Mistakes in Meeting Speaker's Viewpoint: All was Propaganda": A 1941 article not well, according to this on the Nazi meeting system. 1937 article. 22. "The Work of Party 15. Hitler Speeches and Foreign Propaganda in War": A 1941 Radio Stations: Advice to review of Nazi propaganda party members in October, efforts. 1939. 23. Propaganda plan for spring 16. "The Meeting Campaign": A 1942: Marching orders for 1939 description of how to propagandists. organize a saturation 24. The Propaganda System: campaign of mass meetings. What a propagandist needed 17. A long report from a 1939 to know in 1942. conference for propagandists: 25. On Relations with Foreigners: Nazi propaganda thinking at Interesting 1943 advice to the eve of the war. party leaders. 18. A 1939 bibliography for Nazi 26. "The Officer and Enemy propagandists: A good listing Propaganda": A 1943 of Nazi works on propaganda. pamphlet for officers training 19. "The Political Work of the recruits. Radio Announcer": A 1939 essay on using radio. “Neues Europa” Verlag Sofia, Bulgarien - 2005 e-mail : [email protected] - 3 - Propaganda Articles Pre - 1933 --------------------------------------------------------------------------- Propaganda The source: Propaganda Abteilung, Propaganda (Munich: Reichs-Parteileitung der N.S.D.A.P., 1927). --------------------------------------------------------------------------- Contents: Guidelines for Propaganda i) The Battle against High Finance The Propaganda Committee and the Dawes Plan Types of Propaganda k) Marxism A. Speeches, Meetings, l) Bolshevism Discussion Evenings m) Freemasonry I. The Speaker n) Jehovah's Witnesses 1. The Speaker o) Questions of the day 2. The Speakers of the Movement IV. Visiting Other Meetings a) Gau Speakers 1. Discussion Periods and the b) Speakers for the Entire Reich Discussion Speaker c) Speakers on Particular Issues 2. When Does one Participate in a d) Approval of New Speakers Discussion? 3. The Treatment of Speakers 3. The Technique of Discussion 4. The Duties of Speakers Speaking II. The Meeting 4. Discussion Questions 1. The Public Meeting B. The Press 2. Promoting a Meeting C. Leaflet Propaganda a) Posters I. The Unity of Leaflet Propaganda b) Leaflets II. The Leaflet c) Advertisements in Non-Party 1. The First Leaflet Series Newspapers 2. The Local Leaflet d) Advertisements in Our Own 3. Leaflet Distribution Newspapers 4. Other Leaflets e) Street Propaganda III. Distributing Leaflets 4. The Conduct of Meetings 1. The Proper Use of Leaflets 5. Reporting on the Meeting 2. The Best Ways to Distribute III. The Discussion Evening Leaflets 1. The Discussion Evening and Its a) Distribution on the Street Goal b) Distribution to Homes 2. Discussion Topics and Materials c) Distribution at Work Places a) The Movement as a Worldview d) Leaflet Scattering b) The 25 Theses e) Sending Leaflets through the c) Foreign Policy Mail d) Economic Policy f) Leaving Leaflets in Public Places e) Cultural Policy g) Stickers f) German History h) Showcases and Displays g) The Racial Question D. Other Propaganda Methods h) The Jewish Question I. Slides and Film - 4 - 1. Speeches by Party Comrade von F. Announcements and Material Müke for Propaganda 2. Slide Shows of the S.S. I. One-time Announcements 3. Films 1. Jews II. The Picture Poster 2. Freemasons III. The Propaganda March 3. Local Opponents IV. Holidays 4. Foreign Publications 1. The Holidays of National 5. Attacks Socialism 6. Court Cases 2. The German Evening II. Regular Reports with Dates 3. The German Rally and the Party III. Regular Reports as Needed Rally IV. Rights and Duties of the 4. Gau Meetings Propaganda Department E. Paying for Propaganda V. Final Remarks I. Minor Costs VI. List of Leaflets, Flyers and II. Larger Expenditures Posters Available from the Propaganda Department Guidelines for Propaganda To introduce propaganda, we begin with the most important passages from our Führer Adolf Hitler's book "Mein Kampf." In Chapter 6 titled "War Propaganda," he writes: "Propaganda is a means and must be evaluated as such, from the standpoint of the goal." "It has always to speak only to the masses." "The task of propaganda lies not in the scientific training of the individual, rather in drawing the attention of the masses to certain facts, events, necessities, etc...." "It is wrong to want to give propaganda the multi-sidedness of scientific instruction." "...Effective propaganda must limit its points of a few and these points must be repeated until even the last member of the audience understands what is meant by them." "It must limit itself to a few themes and repeat them incessantly." "Each change must never affect the content of propaganda, rather must always draw the same conclusions." The Führer wrote these words as a judgment about war propaganda, and they are even more true today than they were then. The only difference today for us National Socialists is that we are not propagandizing lies and untruths as England did during the War, rather we are preaching freedom and prosperity, socialism and patriotism to our confused people. Our struggle and our propaganda have one supreme principle: to take truth and only truth as the foundation of our propaganda. The Propaganda Committee Paragraph 7 of the NSDAP Party Statute states: "To enable the development of the organization, besides the board elected by the membership meeting, the following committees with particular tasks are established: a) The Propaganda Committee, with a chairman and 8 members. Its goal is to deal with questions relating to propaganda. The chairman will be appointed by the head of the organization. The chairman determines the committee's members in consultation with the party leadership. - 5 - The current members of the committee are: Chair: Gregor Strasser, Member of the Reichstag, pharmacist, Landshut, Zweibrückenstr. 684 Member and Vice Chairman: Heinrich Himmler, degree in agriculture, Munich, Glückstr. 19/2 r. The office of the committee is: NSDAP, Schellingstr. 50, Telephone 29 0 31. All payments should be directed to the party's account: NSDAP, Munich, 23 3 19. Only personal correspondence should be sent to the home addresses of the chairman and vice chairman. Otherwise, mail should go to the main address. Types of Propaganda A. Speeches, Meetings and Discussion Evenings Our Führer Adolf Hitler wrote in Part I of his book "Mein Kampf": "But the force that set the great historical avalanches of religious and political change in motion was from the beginning the magic force of the spoken word alone." "The course of a people's history can be changed only by a storm of glowing passion, but only he can awaken passion who carries it within himself." "It alone gives the words to him whom it has chosen, the hammer blows that open the door to the hearts of a people." "Each movement with great goals must anxiously be on guard to ensure that it does not lose touch with the broad masses of the people." These words remind us never to forget that we are a financially weak party, and the speech for this reason alone is the cheapest and therefore the best propaganda. 1. The speaker is the public representative of the party and the proclaimer of a new worldview. He must therefore be knowledgeable and morally upright, having a good reputation as a soldier and also as a man. Each Gau leader must therefore know the speakers of his region and know if the speaker fulfills all the necessary qualifications. 2. According to Directive 5 of the Propaganda Department, the individual Gaue have reported the following speakers: [The brochure lists a total of 209 speakers, divided by Gau, with their occupations and addresses. 59 of them are authorized to speak anywhere in the country, the rest are limited to their Gau. The topic specialties of 21 of these speakers are also given. It lists an additional speaker, a Russian, who is an expert on Freemasonry and Bolshevism. This list is a valuable guide to early party leaders, but will not likely interest most readers of this page, so I won't include the names.] d) Approval of New Speakers The speakers listed above are the official speakers of the party.