Winter 2013-14 Government Affairs Committee Meeting January 21 • 11 Am Teleconference
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Great Year Ahead — Page 2 How Can NJPA Help You? — Page 3 History Lesson: It’s time to Attack — Page 3 Happy revenue to All — Page 5 Vol. 25 • Issue 1 PRINTNew Jersey Press Association • www.njpa.org Winter 2013-14 GOVERNMENT AFFAIRS COMMITTEE MEETING January 21 • 11 am teleconference NJPA EXECUTIVE COMMITTEE MEETING February 13 • 10:30 am NJPA Conference room West trenton GOVERNMENT AFFAIRS COMMITTEE MEETING February 25 • 11 am teleconference NEW YEAR, NEW LEADERS: (l-r) Steve Parker of New Jersey Hills Media Group is NJPA’s chairman for 2014; Brett Ainsworth, The Retrospect of Collingswood, second vice president; Stan Ellis, Burlington County Times, president; Rich Vezza of The Star-Ledger, treasurer; and Tom NJPA BOARD OF Donovan of the Asbury Park Press, first vice president. See the article below for the names of new board members. DIRECTORS MEETING February 27 • 10 am NJPA Conference room NJPA Annual Meeting: West trenton For success we must GOVERNMENT AFFAIRS COMMITTEE MEETING New officers, March 25 ’Stay nimble, relevant’ Location and time tBD board for 2014 Even 18-to-34-year-olds — those elu- start-up team: “Should we give people PRESS NIGHT NJPA members elected the 2014 officers and board sive darlings of advertisers, those drivers what they need or what they want?” The Editorial & Photography Awards of directors at the association’s annual meeting on of vital ad dollars — even 18-to-34-year- debate continues, he said, well into the April 10 • 5-9 pm Nov. 15. olds think newspapers and digital age. the Hamilton Manor Steve Parker, New Jersey Hills Media Group, was other “legacy media” produce The truth is, Paulson said, elected chairman of the board. Stan Ellis, Burlington the most reliable and most that from now on consumers COLLEGE AWARDS County Times, was voted in as president of NJPA. useful content, whether online will get their news — or what LUNCHEON/PROGRAM This is the second time Ellis has served as NJPA’s or off. each one of us considers to be April 12 • 10 am–2 pm president. The first was in 2002. So says Ken Paulson, who news — from several, perhaps Courtyard by Marriott Other elected officers are Tom Donovan, Asbury Cranbury-South Brunswick has been a new media dar- many, different sources. Those Park Press, as first vice president, representing dailies; ling himself since at least 1982, media executives who keep Brett Ainsworth, The Retrospect of Collingswood, as ADVERTISING AWARDS when he was among those thinking “one day, we’re go- second vice president, representing non-dailies; and CELEBRATION Gannett staffers tapped to help ing to figure it out” had better Paulson April 24 • 5-9 pm Richard Vezza, The Star-Ledger, as treasurer. create a national newspaper, get used to the idea that we’re the Hamilton Manor Joining the board for the first time are Mark Blum, USA Today. He later served as its editor. never “going to figure it out” in the clas- publisher of The Press of Atlantic City, who will serve After stints in broadcast and electronic sic sense, but must stay nimble and stay LEGISLATIVE a two-year term; and Brad Koltz, general manager media, Paulson is an educator now, serv- ready to reinvent ourselves repeatedly. CORRESPONDENTS of Packet Media Group, who will serve for one year, ing as dean of the College of Mass Com- The questions linger. Newspapers CLUB SHOW completing Ainsworth’s unexpired term. munication at Middle Tennessee State can’t keep giving away content — are pay May 21 • 6-9 pm Re-elected to new two-year terms are Bill Mur- University, and is president and CEO of walls the answer? How can investigative the Hamilton Manor ray, The Trentonian; Ben Cannizzaro, Greater Media the First Amendment Center. He also journalism survive? How can newspa- Newspapers; and Joe Gioioso, NJN Publishing. created and wrote “Freedom Sings,” a pers attract the revenue to support cost- For more information about Continuing on the board are mid-term directors musical presentation that celebrates the ly, high-quality work? these events: www.njpa.org Jim Flachsenhaar, Asbury Park Press; Mike Lawson, First Amendment. In part, said Paulson, it will be by cap- Community Newspapers of North Jersey Media; and Paulson gave an encouraging assess- italizing on what they have always done Your next issue of InPrint Bruce Tomlinson, New Jersey Herald. ment of what newspapers are doing well — good, solid, important, relevant will arrive in mid-March. Ron Morano, FirstEnergy/JCP&L, and Ed Efchak, right, and a pep talk about how to capi- articles. the advertising and editorial Customers By Design, were reappointed to one-year deadline is March 3. talize on it, at NJPA’s annual meeting on For instance, he said, everyone as- terms as associate directors. Board secretary is Ex- Nov. 15. sumes that those sought-after 18-to-34- ecutive Director George White. Please share InPrint Before he spoke, the 50 members at year-olds are lost on the far side of the the luncheon voted in new officers for digital divide and that they will never ‘recycle’ the paper by sharing 2014 and thanked outgoing Board Chair become customers of “legacy media” InPrint with others on your staff. Jen Chciuk, of The West Essex Tribune, such as newspapers. But recent research for her leadership and service. And they shows that 60% of even those lost souls recognized Tom Cafferty, NJPA’s general recognize that good newspapers and counsel, for his forty years of outstand- solid broadcasters produce “the real ing legal work. stuff,” and that “you get what you pay One of the enduring questions for for.” Like their seniors, they respond to any news publisher, Paulson said, hasn’t the newspaper’s traditional strengths of changed since his days on USA Today’s — Continues on Page 2 Page 2 • WINTER 2013-14 • InPrint INPRINT PUBLISHER EDITOR George H. White Catherine Langley NJPA matters — A PUBLIcaTION OF New Jersey Press Association Great year ahead 810 Bear Tavern Road, Suite 307 West Trenton, NJ 08628-1022 For NJPA, this New Year feels differ- the association faces. While finish- PHONE .............................................609-406-0600 ent, even special, but I’ll get to that in ing in the black the past three years FAX ....................................................609-406-0300 a moment. has been a positive, true revenue EMAIL [email protected] First, let’s look back at some of the growth is essential. NJNN FAX ........................................609-406-0399 factors that made 2013 a good year for Such growth will ensure that we NJNN EMAIL .................................. [email protected] your association: George H. White can employ the excellent services of EXECUTIVE DIRECTOR George H. White • In August we relocated our office executive Director General Counsel Tom Cafferty and NJNN DIRECTOR Amy C. Lear NJPF DIRECTOR John J. O’Brien to smaller, better space, with a less- his team at Gibbons, P.C., and of Pub- COMMUNIcaTIONS MGR Catherine Langley costly three-year lease. The entire lic Affairs Counsel David Smith and BUSINESS MaNagER Scott Kutcher team, led by IT Manager John Vie- lution for New Jersey organizations his team at Princeton Public Affairs MEMBER SVCS MGR Peggy Stephan Arbitell meister, completed this move with- that need to get their messages out Group. IT MANagER John Viemeister MARKETING SpECIALIST Julianne Mangano out a hitch. to media of all kinds. GistCloud was Such growth will enhance the pro- AccTG COORDINATOR Jane Hartsough • It was an incredible 4th quarter for launched jointly by New Jersey and fessional competencies and capabili- MAJOR AccT SpECIALIST Jennine Remington NJNN and the ad networks — en- California. Twenty-three other press ties of the NJNN/ad networks team. SCAN/2x2/ONLINE NETWORKS MGR Diane Trent abling NJPA to finish in the black associations have since joined the We are dedicated to revenue growth Board of directors • 2014 for the third year in a row. Amy consortium, providing marketing and to providing professional services Lear, Jennine Remington, and Diane and distribution muscle, and giving for both NJPA members and ad cli- CHAIRMAN Trent comprise the ad department us high hopes that it will become a ents alike. Stephen W. Parker New Jersey Hills Media Group, Stirling and they were outstanding in their substantial, and profitable, venture In member services, revenue growth PRESIDENT commitment to serving ad clients across the U.S. and Canada. will ensure that NJPA can respond Stanley M. Ellis and our members. It’s truly a team Ready for growth quickly to members’ new priorities, Burlington County Times, Willingboro effort as the entire NJPA staff pro- For 2014, there is eager anticipation. and craft new approaches to old ones FIRST VICE PRESIDENT vides support and handles details • Media marketing specialist Julianne as appropriate. Thomas Donovan associated with the ad networks op- Mangano has joined the staff, giv- In line with our growth commit- Gannett New Jersey, Neptune eration. ing NJPA those skills on-staff for ment, we have restructured staff re- SECOND VICE PRESIDENT Brett Ainsworth • This two-year legislative session the first time since 2010. It helps set sponsibilities to ensure that Amy Lear The Retrospect, Collingswood ends January 14 (thankfully). There NJNN apart, particularly in areas of and I can make “growth” activities an TREASURER were successes, working with several market research and database utili- every-day priority — whether it be in Richard Vezza bill sponsors, as well as frustrations zation. Read about Julianne on Page advertising or press releases or new The Star-Ledger / New Jersey Advance Newark and expenses for opposing bills ex- 5. She’s ready to make a difference to members. SECRETARY empting certain public records from our business development activities NJPA is fortunate to have an en- George H.