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Welcome to Madrid Bold and revolutionary, this designer dared to “masculinise” the female wardrobe, introducing suits or knitwear –until then exclusively used for men- to provide an escape for women from the attire of the 20th century. The legendary Coco Chanel was ahead of her time, envisioning a free and independent woman, in need, above all, of comfortable garments. Chanel’s pieces are as mythical as their creator: the rimmed tweed jacket, the beige sling-back with black toecap or the eternal perfume Chanel Nº5. Her boutiques all over the world display her tradition and legacy, including the one on calle Ortega y Gasset, where harmony and minimalism come together to create a spaciousness that grants life to the creations. The label’s spacious Madrid store is 450 m2 in size, spread over three floors, where you can find fashion, glasses, perfumes and beauty products, watches, and jewellery. Since 1983, haute couture and prêt à porter under the double C brand come from the hand of Karl Lagerfeld who, as rebellious as his predecessor, reinvents and refreshes with each collection the spirit of the former, yet immortal, “Mademoiselle Chanel”. When the designer died in 2019, Virginie Viard, Lagerfeld’s right hand for more than 30 years, took over his post. Interest data Address Tourist area Calle de Jose Ortega y Gasset, 16 28006 Barrio de Salamanca Telephone Web (+34) 91 431 30 36 http://www.chanel.com Metro Bus Núñez de Balboa (L5, L9), Serrano (L4), 1, 5, 9, 14, 19, 27, 45, 51, 74, 150 Velázquez (L4) Cercanías (Local train) Type Madrid-Recoletos Moda Opening times Mon – Sat: 11:00am –7:00pm. PÁGINA OFICIAL DE TURISMO DE LA CIUDAD DE MADRID .

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Let the Holidays Begin! Big,Bold Jewels Your Own Shopping the World
D D NOVEMBER/DECEMBER 2013 NOVEMBER/DECEMBER Big, Bold Your Own Shopping ...Let the Jewels Private Caribbean the World Holidays Begin! p236 p66 p148 PERSONALBEST the business of scent A Whiff of Something Real As mass-produced perfumes become the new normal, the origin of a fragrance is more important than ever. TINA GAUDOIN reports from Grasse, the ancient home of perfume and the jasmine ﬁelds of Chanel No 5. oseph Mul drives his battered pickup into the dusty, rutted field of Jasminum gran- diflorum shrubs. It is 9 A.M. on a warm, slightly overcast September morning in Pégomas in southern France, about four miles from Grasse, the ancient home of Jperfume. In front of Mul’s truck, which is making easy work of the tough ter- rain, a small army of colorfully dressed pickers, most hailing from Eastern Europe, fans out, backs bent in pursuit of the elusive jasmine bloom that flowers over- night and must be harvested from the three-foot-high bushes before noon. By lunchtime, the petals will have been weighed by Mul, the numbers noted in the ledger (bonuses are paid by the kilo), and the pickers, who have been working since before dawn, will retire for a meal and a nap. Not so for Mul, who will oversee the beginnings of the lengthy distillation technique of turning the blooms into jasmine absolute, the essential oil and vital in- gredient in the world’s most famous and best- selling fragrance: Chanel No 5. All told, it’s a labor-intensive process. One picker takes roughly an hour to harvest one pound of jasmine; 772 pounds are required to make two pounds of concrete—the solution ARCHIVE ! WICKHAM/TRUNK ! MICHAEL !"! LTD ! NAST ! The post–World War II era marked the beginning of mass fragrance, when women wore perfume for more than just special occasions.
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New Launches News
the scent post A MONTHLY UPDATE ON THE LATEST FRAGRANCE NEWS new launches top new videos poison girl roller pearl | DIOR les merveilleuses ladurée arizona coco mademoiselle intense english fields LADURÉE PROENZA SCHOULER CHANEL JO MALONE NEW FRAGRANCE NEW FRAGRANCE RANGE EXTENSION LIMITED EDITION news arizona | PROENZA SCHOULER elevator music hermè s creates a sense of miller harris’ concept meta cacti the fragrance created by ritual around its scents store heightens the by chiaozza byredo and off-white senses in canary wharf x régime des fleurs x | brrch floral coco mademoiselle edp intense CHANEL FRAGRANCE NEWS hermessence Hermès creates a sense of ritual around its scents Fashion house Hermès is expanding its perfume offering with a new range consisting of eaux de toilette and essences de parfum scents. Part of its Hermessence collection, the oil-based essences de parfum mark a departure for the brand, which has until now only created the lighter eaux de toilette. Intended to be worn either as a base for other fragrances or on their own, the fragrances add an additional layer to the ritual of putting on perfume, an idea explored in the Multisensory Beauty microtrend. The musk-based scent profiles, Cardamusc and Musc Pallida, draw on cardamom and iris oils, both of which are known for their wellness properties, including use as a decongestant. In line with Psychoactive Scents, as the wellness and beauty sectors become increasingly entwined, brands are exploring new ways to combine the properties of essential oils with high-end scents. FRAGRANCE NEWS miller harris’ concept store heightens the senses A very vibrant force has landed in Cabot Place, Canary Wharf.
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Coco Chanel's Comeback Fashions Reflect
CRITICS SCOFFED BUT WOMEN BOUGHT: COCO CHANEL’S COMEBACK FASHIONS REFLECT THE DESIRES OF THE 1950S AMERICAN WOMAN By Christina George The date was February 5, 1954. The time—l2:00 P.M.1 The place—Paris, France. The event—world renowned fashion designer Gabriel “Coco” Cha- nel’s comeback fashion show. Fashion editors, designers, and journalists from England, America and France waited anxiously to document the event.2 With such high anticipation, tickets to her show were hard to come by. Some mem- bers of the audience even sat on the floor.3 Life magazine reported, “Tickets were ripped off reserved seats, and overwhelmingly important fashion maga- zine editors were sent to sit on the stairs.”4 The first to walk out on the runway was a brunette model wearing “a plain navy suit with a box jacket and white blouse with a little bow tie.”5 This first design, and those that followed, disap- 1 Axel Madsen, Chanel: A Woman of her Own(New York: Henry Holt and Company, 1990), 287. 2 Madsen, Chanel: A Woman of her Own, 287; Edmonde Charles-Roux, Chanel: Her Life, her world-and the women behind the legend she herself created, trans. Nancy Amphoux, (New York: Alfred A. Knopf, Inc., 1975), 365. 3 “Chanel a La Page? ‘But No!’” Los Angeles Times, February 6, 1954. 4 “What Chanel Storm is About: She Takes a Chance on a Comeback,” Life, March 1, 1954, 49. 5 “Chanel a La Page? ‘But No!’” 79 the forum pointed onlookers. The next day, newspapers called her fashions outdated.
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Representations of the Olfactory Concept in Advertising: a Case Study
Argumentum. Journal of the Seminar of Discursive Logic, Argumentation Theory and Rhetoric 16 (1): 80-93, 2018 Brînduşa-Mariana AMALANCEI “Vasile Alecsandri” University of Bacău (Romania) Representations of the Olfactory Concept in Advertising: A Case Study Abstract: The analysis of a perfume advertising image can be done from multiple perspectives, the endeavors to provide possible reading paths and interpretations being among the most diverse in the literature. Whether it is to meet the consumers’ psychological desires, to relate to fashion trends, or to create a rare scent, perfume advertising is a real challenge, which often needs to be answered just by juxtaposing an image and the product name. Our paper highlights the way in which the correlation between the visual and olfactory forms of perfumes is attempted, through product name, vial, characters, context and text (Julien 1997). Because in many advertisements the perfume is replacing the character, we chose as a case study an advertising image that we consider illustrating in this respect, that of the new olfactory creation of Chanel, Gabrielle, which appeared in September 2017. We have to mention that the launch of this product has been marked by the appearance of homage articles in glossy magazines, which contributes, through the information provided, to a better understanding of the message the advertisement transmits. Keywords: image, visual identity, olfactory concept, olfactory memory, brand name, perfume name, perfume bottle, advertising context 1. Fragrances ‒ Vectors of Communication Considered a privileged way of communication, perfumes are an identity mark (Vettraino-Soulard 1992, 106). We can often hear in advertisements about perfumes for strong women, perfumes that suit active women, perfumes for romantic women, etc.
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Affaire Carvalho : Un an Ferme Pour L'ex-Associé De Romeyer
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Megemlékezés a Legnagyobb Divatcézárról in Memory of the Greatest Fashion Caesar
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“The Most Courageous Act Is Still to Think for Yourself. Aloud.” Coco Chanel
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Lifestyle Fashion Thursday, March 5, 2020
Established 1961 21 Lifestyle Fashion Thursday, March 5, 2020 hanel designer Virginie Viard house founded by the horse- and polo- CTuesday signaled she may put an mad Gabrielle Chanel, with slashed jodh- end to the brand’s themed Paris purs, folded down calf-length musketeer fashion week spectaculars, a year after the boots and billowing side-buttoned leather death of her legendary predecessor Karl trousers that resembled riding chaps and Lagerfeld. The German showman spent black suede jockey hats. Skirts were also millions turning the vast Grand Palais into slashed, sometimes up to the hip with his playground, building a Chanel space Viard saying she was after movement, rocket, a near life-sized ocean liner, the “freedom, energy and absolute desire”. Her Eiffel Tower, a tropical beach and the big innovation was putting snap buttons on Verdun gorges-complete with waterfalls- Chanel jackets for the first time, to free up as a backdrop for his extravagant shows. the wearer and allow “a more lively ges- ture”, she said. ‘Feminine Amazons’ Models present creations for Chanel during the Women’s Viard said the equestrian theme was Fall-Winter 2020-2021 Ready-to-Wear collection fashion also partly inspired by a photo of show in Paris. — AFP photos Lagerfeld in a striped suit and riding boots. But she also drew ideas from Claude Chabrol’s French film classic, the 1968 chiller “Les Biches”, about a love triangle. Indeed the show began with a nod to the movie, with two typically chic Parisian friends walking arm in arm, “as feminine as they were Amazons”, Viard insisted.
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Exclusively for Everybody
º SPECIAL REPORT LUXURY DECEMBER 13TH 2014 Exclusively for everybody 20141213_SRluxury.indd 1 02/12/2014 17:18 SPECIAL REPORT LUXURY Exclusively for everybody The modern luxury industry rests on a paradox—but is thriving nonetheless, says Brooke Unger AT THE TRANG TIEN PLAZA shopping mall in Hanoi, Vietnam’s capital, on some evenings a curious spectacle unfolds. Couples in wedding fin- erypose forphotographsin frontofilluminated shop windows, with Sal- vatore Ferragamo, Louis Vuitton and Gucci offering the sort of backdrop for romance more usually provided by the sea or the mountains. The women are not wearing Ferragamo’s ara pumps, with their distinctive bows, or toting uitton’s subtly monogrammed handbags. They cannot ¢ afford them. Tr¡an Cuon, who assembles mobile phones at a Sam- sung factory, posed with his fiancée in a brown suit and bow tie that cost him the equivalent of $150. Some day he hopes to become a customer in the mall. Until then, he will proudly display the photos in his home. To stumble across an out- post of European luxury in a rela- tively poor and nominally social- ist country is not all that sur- prising. Luxuries such as silk have travelled long distances for many centuries, and even modern lux- CONTENTS ury-goods makers have been pur- suing wealth in new places for 3 Definitions more than a century. Georges A rose by many names uitton, son of Louis, the inven- tor of the world’s most famous 3 History Saintly or sinful? luggage, showed off the com- pany’s flat-topped trunks (better 4 The business case for stacking than traditional Beauty and the beasts round-topped ones) at the Chica- go World’s Fair in 1893.
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THE SECTRET of for the First Time, a Couturier Revolu- Cionizes the Insular World of Perfume by Creating in 1921 Her Own Fragrance, the First of Its Kind
THE SECTRET OF For the first time, a couturier revolu- cionizes the insular world of perfume by creating in 1921 her own fragrance, the first of its kind. Coco Chanel seeks, in her own words, “ a woman’s perfume with a woman’s scent.” Her scent should be as important as her style of dress. Coco Chanel calls upon Ernest Beaux, perfumer to the Czars. In search of inspiration, Ernest Beaux ven- tures as far as the Arctic circle, finding his muse in the exhilarating air issuing from the northern lakes under the midnight sun. The couturier encourages him to be ever more audacious, demanding still more jasmine, the most precious of essences. He composes a bouquet of over 80 scents for her. An abstract, mysterious perfume radiaing an extravagance floral richness. For the first time, No5 transforms the alchemy of scent, through Ernest Beauxe’s innovtive use of al- dehydes, synthetic components which exalt perfumes, like lemon which accentuates the taste of strawberry. Aldehydes add layers of complexity, making No5 even more mysteri- ous and impsible to decipher. No5, a code, an identification number, makes the sentimental names for the perfumes of the day seem in- stantly out of date. It receives its name because Mademoiselle chanel prefers the fifth sample Ernes Beaux presents to her. For the first time, a perfume is presented in a simple laboratory flacon. From the United States to japan, the fragrance’s fame spreads, it soon becomes the best-selling perfume in the world. No5 pioneers a new form of advertising in the world of fragrance.
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Chanel X Paris Opera Opening Gala: An
CHANEL X PARIS OPERA OPENING GALA: AN ARTFUL PAIRING FOR THE ELITE Gabrielle Chanel’s love for the arts is an inextricable part of the house’s history. As a friend and patron of Serge Diaghilev, the founder of the Ballets Russes company, she had always believed in the ability of classical dance to transform into a well- rounded and modern power that could combine different sorts of expression into one. Music, visual arts and dance are all particles of a greater aesthetic force, the source of original inspiration. Karl Lagerfeld’s love for ballet too, along with his collaborations with emblematic choreographers as a costume designer are indicative of the brand’s dedication to the ideals and cultural significance of dance. Being one of the most prestigious and exciting events chic and arty Parisians tend to look forward to, this year’s Paris Opera Ballet Gala came as a bummer to many due to its digital nature. Yet, even in the darkest of times, art finds the way to bring people together in awe-inspiring moments, no matter the medium and the proximity. For the Grand Pas Classique, a dance invented by choreographer Victor Gsovsky, Virginie Viard came up with two magnificent designs, crafted in an intricate fashion that creates the illusion of a dark night sky. Rich textures, a velvet blue leotard and a tutu embroidered with stars and constellations by Maison Lesage, infused the act with a sense of luxurious practicality that graced the dancers’ moves with plasticity and elegance. Dance and couture, two separate forms of creativity that intertwine to prove that true magic lies in carefully curated mixtures.
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