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Compact Digital Lineup | Spring 2013

www.nikonusa.com Advanced Performance Performance with leading take quality higher

Uncompromised image quality is within your grasp from the first moment you use one of these sleek compact cameras. With NIKKOR glass crafted with special care, to a built to sustain high-quality even in low light, you’ll see these unique details reflected in every photo you take. For a compact and portable camera which provides outstanding images in an inconspicuous body, it doesn’t get any better than this.

Advanced Performance ...... P3

Fun & Innovative ...... P9

Comfort Long Zoom...... P13

Ultra-Slim Zoom...... P15

Budget Friendly...... P18

Premium Features...... P21

Comparison Guide...... P22 When only the best will do in a compact camera, the high performance and superior image quality of the COOLPIX A will surpass all expectations. Crafted with the expertise behind ’s famous The Premier Point-and-Shoot D-SLRs, this is the first COOLPIX camera to use a DX-sized sensor, more often found in D-SLRs. Now you’re even better equipped to take the highest quality photos you’ve ever taken, all from a — Phenomenal Compact Performance — compact camera which fits in your pocket.

Optical quality comparable to The smallest compact camera larger than a conventional compact to assure comfort in every operation. a D-SLR with a DX-format CMOS camera 1/2.3-in. type sensor, you can With manual options you have the ability Other features sensor expect D-SLR quality pictures with great to control settings and create the picture l 3-inch, approx. 921k-dot, high-resolution l Continuous shooting at up to 4 frames per Despite its small size, the fine tonal gradation, and extremely fine as you see it. What’s more, the menu display with an integrated panel and glass second ensures you never miss a shot structure for clear visibility even in bright of this ultra-compact 18.5mm* f/2.8 The compact COOLPIX A offers l detail. Optimized for challenging low- interface is consistent with the intuitive, sunlight Electronic virtual and a convenient grid NIKKOR are specially designed to exceptional image quality, combining display helps you take photos of landscapes or light situations, a unique lens, arranged efficient interface that has helped make l Full HD movie with stereo sound gives you the portraits with perfectly straight angles deliver extraordinary sharpness and a DX-sized CMOS sensor that uses to enable just the right amount of Nikon D-SLRs so prominent. best possible quality when you shoot videos smooth tonal gradation for consistent 16.2 effective megapixels with a Nikon l 14-bit RAW (NEF) file format support with light to consistently reach the sensor, l Wide ISO sensitivity range from ISO 100 to in-camera processing allows you to perfect high-resolution image quality throughout high-performance EXPEED 2 image- results in spectacular imagery realizing The versatility to go further 6400; helps create clearer pictures, even in low- photos after they’re taken light situations the entire . Perfect for processing engine. Over 12.9 times l Picture Control for further fine tuning magnificently sharp, clear and vibrant There are plenty of optional accessories landscapes, close-up portraits, and l Performance-proven Active D-Lighting helps images from one corner of the picture to l ® available to further your picture- minimize shadows to create an image with the Optional Wi-FI accessory allows you to share group pictures, the versatile wide-angle photos directly to your smart device another. taking abilities and make the results best lighting possible 18.5 mm* lens encourages creativity, *For Wi-Fi compatibility, see back page. even more creative and enjoyable. allowing you to capture more details in Appreciation for details and Camera attachments, including Nikon a scene. This lens is built to give you the finest materials Speedlights for options, a GPS outstanding images while delivering Encased in firm aluminum alloy, with a unit to track where your photos are a natural, beautiful, circular top surface reinforced by magnesium taken, and a wireless mobile adapter to (background blur) effect. *28 mm equivalent in 35mm format alloy and a leatherette grip, this camera allow you to instantly upload pictures has been crafted from high-quality online will make your camera even more Black Silver

materials. Cut from a metal block, the versatile. Notes: Full HD refers to this camera’s ability to record movies in 1920 x 1080 format. Images shown on this page are simulated. ® buttons, dials and switches are all crafted Wi-Fi is a registered trademark of the Wi-Fi Alliance.

4 5 Creative control, extraordinary results, Pocket-sized performance endless possibilities

12.2 7.1x 3 -inch 12.2 5x 3-inch effective Zoom LCD effective Zoom LCD megapixels Black megapixels Black White

© Steve Simon can even assign frequently-used settings Faster shooting, better images Nikon Creative Clear photos made possible, with large CMOS Lighting System even in low light to the Function button for quick one-touch configuration access. Finally, Nikon’s RAW (NRW) file 12.2 effective megapixels deliver pristine, example** With 12.2 effective megapixels of format support allows you to perfect photos high-resolution images. Over 1.5 times power, and a Backside illumination CMOS after they’re taken. Or, just relax and let larger than the sensor found in a traditional Nikon Creative Lighting System image sensor, over 1.5 times larger than the camera do the work by simply pressing point-and-shoot, the Backside illumination for illuminating shots the sensor on a conventional point-and- “auto” mode. CMOS image sensor optimizes performance You can use this camera’s built-in flash as shoot, clear high-resolution pictures are when shooting at night, for beautiful results the “commander” to control compatible yours for the taking. The performance GPS records location data on with fine details. Also helping you nail every Speedlights*. This wireless, synchronized advantages of the larger Backside photos shot is high-speed continuous shooting at external flash operation enables creative illumination CMOS image sensor are more Built-in GPS locates where pictures were up to 8 fps (approx.) for full-resolution (4000 lighting for clearer images or to achieve than evident in results that are beautiful in Fast f/2-4, 7.1x for taken, and that information can be stored x 3000) images*. *Up to 6 consecutive images dramatic shadows. Outstanding images from a lens every detail, especially when taken at night. for reference. An onboard database of brilliant quality images *Compatible Speedlight models: SB-910, SB-900, SB-800, that stands out from the rest SB-700, and SB-600 The sophisticated design of the COOLPIX Multiple manual settings for Plenty of settings to capture just approximately 1.86 million POI (Points of **Compatible with Group A only Built into this compact camera is a bright P7700’s 7.1x zoom NIKKOR lens features precise control what you’re shooting for Interest) lets you confirm and record the name f/1.8 NIKKOR lens specially crafted with fast f/2 maximum , which helps Shoot custom movies in of the location where you took your pictures. Turn the to access the P/S/ High-refractive-index glass to achieve superb A wealth of options is at your command. ensure superior low-light performance. Full HD A/M modes. As you become image sharpness and contrast. It also You can dial your choice of manual exposure Don't wait to share photos High-quality optics enable beautifully more advanced in your photography, Movie custom setting allows you to control modes and “U” (User setting) mode to help features lens-shift VR (Vibration Reduction) ® defocused backgrounds, while the lens-shift Optional Wi-Fi accessory, WU-1a Wireless these modes will become more and more the way your movie looks visually. Blur the technology which compensates for camera you take the exact picture you want. You VR (Vibration Reduction) system provides Mobile Adapter easily plugs into the important. Until then, turn the dial to “auto” background behind a subject or create other shake, natural when you’re holding the effective compensation for camera shake. camera and allows users to instantly share mode and let the camera choose the effects by manipulating these settings. camera. The f/1.8 lens is excellent for photos from the camera to a smart device. advanced settings for you. Plus, crisp and clear recordings are assured shooting indoors and in low light while *For Wi-Fi compatibility, see back page. thanks to the Full HD resolution with delivering a natural, beautiful bokeh stereo sound, which can be enjoyed on high- (background blur) effect. definition TVs with HDMI connectivity*. *HDMI cable available separately Other Features Other Features

l 3-inch, approx. 921k-dot, vari-angle high-resolution LCD l enhanced NRW (RAW) file format support l Accessory terminal for Remote cord and GPS unit l 3-inch, approx. 921k-dot LCD monitor l movie editing function l cooLPIX Picture Control l eXPEED C2 image-processing engine l Auto exposure of up to 5 frames (GP-1) connection and external microphone input l eXPEED C2 image-processing engine l ACTIVE mode for VR l WU-1a Wireless Mobile Adapter support l High-quality body with magnesium alloy cover l Large, 1/1.7-inch image sensor size l optional and available l record pause function l Large, 1/1.7-inch image sensor size l manual available l cooLPIX Picture Control l -Fi™ card support l Scene auto selector 6 Notes: Full HD refers to this camera’s ability to record movies in 1920 x 1080 format. Images shown on this page are simulated. Notes: Full HD refers to this camera’s ability to record movies in 1920 x 1080 format. Images shown on this page are simulated. Wi-Fi® is a registered trademark of the Wi-Fi Alliance. 7 Conquer distance like never before Fun & Innovative Unique capabilities provide a fun element to taking pictures

Above everything else, picture-taking should be fun. These cameras offer a variety of ways to capture every

Red memory and event without slowing down the action. 18.1 42x 3.2-inch Black effective Zoom LCD megapixels Silver Each model unique in its own way, they all come together to give you more ways to join the fun while you capture the moment. 42x ultra-high-power zoom gives GPS recording tells you where you close-ups from near or far you took your best shots The tremendous 42x zoom power coupled With an onboard database of about 1.86 with a vari-angled LCD display opens million POI (Points of Interest), built-in GPS up a fantastic range of possibilities and gives you extensive capability to quickly shooting perspectives for you to explore. record, store and confirm the names of To enhance image clarity, lens-shift VR locations where you took your pictures. The (Vibration Reduction) reliably compensates recorded GPS information can be displayed for camera shake that is more likely to on the “NIKON IMAGE SPACE” map view occur when shooting at or around the 42x or through photo-editing software on your zoom setting. ACTIVE mode can be used . to minimize blur effect in photos, which can happen when shooting from a moving Don't wait to share photos or any other unstable position. Optional Wi-Fi® accessory, WU-1a Wireless Mobile Adapter is a small adapter which High image quality, even in low easily plugs into the camera and allows light users to instantly share photos from the 18.1 effective megapixels provide plenty camera to a smart device. of power to deliver high-resolution images. *For Wi-Fi compatibility, see back page. And a high-sensitivity Backside illumination CMOS image sensor receives more light than conventional to record higher quality images, especially when taking pictures in Night landscape mode.

Other Features

l 3.2-inch, approx 921K-dot swivel LCD l Scene auto selector l 19 optimized scene modes l eXPEED C2 image-processing engine l WU-1a Wireless Mobile Adapter support l full HD 1080/60i movie recording l cooLPIX Picture Control l available

8 Notes: Full HD refers to this camera’s ability to record movies in 1920 x 1080 format. Images shown on this page are simulated. Wi-Fi® is a registered trademark of the Wi-Fi Alliance. For moments worth sharing, Let Android™ set you in an instant Now that COOLPIX is powered by Android and has built-in Wi-Fi®, Born to be extreme uploading your favorite pictures is simple. Download your favorite photo apps directly to the COOLPIX S800c with Google Play™. It can download pictures posted by your friends and family so you can view them on your 3.5-inch, approx. 819k-dot, high-resolution, OLED touch screen. Plus, you can wirelessly transfer images from your camera to and tablets. It’s simple, it’s fast, and it’s totally wireless.

Near a Wi-Fi® hotspot Internet

Wirelessly upload photos/movies to websites

Not near a Wi-Fi® hotspot /Tablet Internet

Wirelessly transfer photos/movies from the camera to Connect to the internet and upload photos/movies to websites using smartphones and tablets smartphones and tablets via cellular-data connection

Other Features White Black 16.0 10x 3.5 -inch Camouflage effective Zoom OLED l 3.5-inch, approx. 819k-dot, high- l Built-in GPS megapixels resolution OLED monitor l “my Picturetown for Android” app is Orange 16.0 5x 3-inch Blue l Easy auto mode available effective Zoom OLED Black l Special effects available when shooting Android, Google and Google Play are trademarks of Google Inc. megapixels The Android robot is reproduced or modified from work created pictures or movies and shared by Google and used according to terms described in l Android 2.3 the Creative Commons 3.0 Attribution License. Wi-Fi® and the Wi-Fi CERTIFIED logo are registered trademarks of the Wi-Fi ® l Wi-Fi (IEEE 802.11b/g/n) Alliance.

Built Rugged 3-inch OLED monitor This camera can dive to underwater optimizes visibility even in depths of 59 ft/18 m while sunlight Exquisitely compact, exclusively Nikon A new dimension in small dimensions capturing photos you thought were Technology for vastly higher Small enough to hide under a credit card, the COOLPIX S01 is uniquely never possible. Beyond that, it can contrast, clearer and true compact. Measuring only 3.1 inches/77 mm lengthwise, and 0.7 inch/ withstand down to blacks goes into a large 3-inch, high- 17.2 mm in thickness, it will fit into your pocket or bag with room to spare. 14°F/-10°C and the shock of being definition OLED monitor reproducing And weighing less than 3.4 oz/96 g, you’ll take it everywhere. You’ll be dropped from heights of up to 6 ft very detailed images that are impressed with its solid, high-quality look. 6 in./2 m, for outstanding durability highly visible during shooting and even under severe conditions. playback even in strong sunlight or Easy to use touch screen When you need a camera to underwater. Four large icon-based touch buttons appear on the screen, so anyone capture all of the action, whatever Share epic shots as soon can easily master the camera’s operations. Pressing the screen for a few the destination, the AW110 is built as they’re taken seconds calls up a shortcut menu tough enough to get the job done, to access certain functions directly, and does it well. Sharing high-quality images and altimeter or readings at regular without having to dig through layers movies is simple. The AW110’s built-in Capture the true conditions, intervals of your choice. You can even of menus. You can also customize the connectivity feature can transfer its contents wherever you are use the (atmospheric ® home menu. to compatible Wi-Fi -equipped smartphones, values) reading to forecast weather when With built-in GPS incorporating approx. 1.86 tablets and other smart devices, for hiking or climbing. Data for altitude, water million POI (Points of Interest) information, uploading to social networking sites. depth, , latitude/ log functions and World map, the camera *For Wi-Fi compatibility, see back page. longitude, compass and date/time your can record its location for any picture or picture was taken can all be included on movie and can even show the route taken. your images. Other Features Monitor progress along the way, using the

Mirror Silver Pink 10.1 3x 2.5-inch l 2.5-inch, approx. 230k-dot, LCD l NIKKOR lens with 3x optical zoom effective Zoom LCD Red White megapixels l EXPEED C2 image-processing engine l Built-in flash Other Features l HD movie recording Notes: Storage media consists of an internal memory only (approx. 7.3 GB). Battery is built-in and cannot be removed from l Easy auto mode the camera. l eXPEED C2 image-processing engine l electronic compass l “Erase GPS data” function employed l Backside illumination CMOS sensor l displays atmospheric pressure values l “Data imprint” function includes data information l full HD 1080 movie recording with stereo sound l Action control such as altitude on images

Notes: Full HD refers to this camera’s ability to record movies in 1920 x 1080 format. HD refers to this camera’s ability to record movies in 1280 x 720 format. Images shown on this page are simulated. Notes: Full HD refers to this camera’s ability to record movies in 1920 x 1080 format. Images shown on this page are simulated. Wi-Fi® and the Wi-Fi CERTIFIED logo are registered trademarks of the Wi-Fi Alliance. 10 11 Photo fun for the family Comfort LONG ZOOM Long zoom power and easy operation go to great lengths

These cameras pack far-reaching zoom capability into larger, more comfortable designs. Lens-shift Brown Yellow Blue VR technology will ensure each of your photos 10.1 3x 2.7 -inch Pink effective Zoom LCD megapixels White is satisfyingly crisp and clear, even when fully zoomed in or in low light. Using these cameras will open opportunities for you to shoot fantastic Built for every family member to love images, near or far. This camera is built to be safe and durable enough for everyone to have fun with. If dropped, it can resist the shock of an impact from a height of up to 3.9 ft/1.2 m. Its unique design makes it easy for even small hands to grip firmly without slipping. Buttons are optimally positioned for two- handed operation. A back panel area for fingers to rest comfortably also ensures secure handling. Large buttons with a simple Gather family and friends and layout make taking pictures easy share photos with a Water resistance to 16.4 ft/5 m depth adds to the fun is essential to this camera’s smart A built-in album-making feature lets you design. Buttons are carefully positioned create original scrapbooks or slide shows of Water and dust resistance prevents and sized so that virtually anyone can favorite pictures with animated effects and damage to the camera when dropped or manipulate them. Four buttons music. For each picture, two voice submerged in water down to 16.4 ft/5 m on the back panel, for example, messages can be recorded for deep, so you can take pictures in all of are intuitively aligned to ensure sharing personal thoughts about the places your family effortless operation. And the user precious memories with friends has fun — even interface menu is not only simple and family. underwater, to understand — it is also easy without worrying to view, thanks to the large, clear about the camera LCD monitor on which it appears. Power switch being damaged. Movie-record -release button button

Other Features

l High-performance NIKKOR lens l eXPEED C2 image-processing engine l HD 720p movie recording l 10.1 effective megapixels achieved with CCD image l 9 optimized scene modes sensor

12 Notes: HD refers to this camera’s ability to record movies in 1280 x 720 format. Images shown on this page are simulated. Beautiful memories from any distance Versatile lens gives you the best picture in any situation Catch detailed close-ups from any distance or broad group shots and landscapes with a powerful 30x zoom NIKKOR ED glass lens which covers a vast focal range Ultra-Slim of 22.5 mm wide-angle to 675 mm super-telephoto*. The power of 16.0 effective megapixels, ZOOM combined with the excellent low- light capabilities of a Backside illumination CMOS image sensor give you excellent image quality in any situation. Extend your perspective *35mm format equivalent Enjoy photos right after they’re taken A large 3-inch, 921k-dot, high-resolution TFT LCD display enhances the experience of shooting and playback. Enjoy the photos and movies you just These Nikon compacts have the advanced features and created by comfortably viewing right from your camera. range to give you what you need to take the best picture from any distance. With Backside illumination CMOS image Other Features Black Red 16.0 30x 3-inch effective Zoom LCD l l megapixels Plum High-performance NIKKOR lens Special effects and Filter effects sensors, these cameras draw in the most light available, l eXPEED C2 image-processing engine l 3-inch, approx. 921k-dot, high resolution l eye-Fi™ card support LCD monitor giving you well-lit photos even in low-light settings. l easy auto mode and Smart portrait system l Ergonomic design employed l Lens-shift VR (Vibration Reduction) l Uses readily available R6/AA-size batteries l Smart portrait system To top that off, an easy-to-use interface and a large 3-inch LCD display make taking photos, shooting movies, and playing back a breeze!

Brilliantly simple, yet incredibly capable 14x optical zoom with VR (Vibration Reduction) The 14x zoom NIKKOR ED glass lens covers a focal range of 25 mm wide-angle to 350 mm telephoto*, providing beautiful results whether your subject is up close or far away. Its lens-shift Without VR VR (Vibration Reduction) system automatically compensates for camera shake and provides sharp, clear images and movies. *35mm format equivalent 16.0 effective megapixels for superior

low-light performance With VR The Backside illumination CMOS image sensor offers superior efficiency in capturing incoming light. This ability to capture more visual information contributes to high image quality, and the difference will be especially noticeable in images taken in dimly lit rooms and other dark environments.

Other Features

Silver Black 16.0 14x 3-inch l 3-inch, approx. 460k-dot, high-resolution l Uses readily available R6/AA-size batteries effective Zoom LCD LCD monitor megapixels Red l macro shooting from as close as 0.4 inch l eXPEED C2 image-processing engine l Smart portrait system l Special effects available when shooting l 19 optimized scene modes pictures or movies l Target finding AF l filter effects available for stored images

14 Notes: Full HD refers to this camera’s ability to record movies in 1920 x 1080 format. Images shown on this page are simulated. Slim, stylish, and connected Big zoom. Instant sharing.

Orange Red Red 18.1 22x 3-inch Black 16.0 12x 3-inch Black effective Zoom OLED effective Zoom LCD megapixels Silver megapixels Silver

shots are unaffected by camera shake — database of approximately 1.86 million POI perspectives in a scene, you’ll never want even when zoomed in. This comprehensive (Points of Interest) lets you check and record to take the same picture twice. capability comes together in a compact form the name of your shooting location. Moreover, *35mm format equivalent that fits so comfortably in your hand that you an Electronic compass function displays the Intelligent AF keeps you focused can easily take it along to enjoy anywhere. camera’s orientation when shooting and in a variety of situations *35mm format equivalent records the location, for handy reference when the image is viewed afterwards on a computer. Target finding AF automatically focuses on 3-inch OLED monitor boosts the subject you desire. When photographing clarity and vividness Built-in connectivity makes it people, face-detection technology helps The large 3-inch, high-definition OLED simple to share your memories maintain accurate focus to ensure sharp monitor shows outstanding detail with the images. For other types of subjects, subject- Now it’s easy to share great memories! The help of advanced technology that achieves prediction technology automatically judges Slim and compact with 22x S9500 not only takes high-quality images superior contrast, truer blacks and clearer Shoot the best image Ready to share in an instant the main subject, and sets the AF area to high-power zoom and movies — it can also send them to . Every aspect of the camera's every time Expect plenty of “Likes” on the photos and match its size and position to achieve sharp Featuring a NIKKOR lens with a long 22x smart devices for uploading to social function has been engineered to optimize The S6500 has 16.0 effective megapixels videos you share with the COOLPIX S6500. focus. With an AF system this intelligent, optical zoom covering from wide-angle networking sites (SNS). comfort, down to the smartly designed and Backside illumination CMOS image When you’re ready to share your best you’ll always capture that magical moment. 25 mm to super-telephoto 550 mm*, this very *For Wi-Fi compatibility, see back page. buttons for user-friendly menu operation. sensor, which allows for fantastic image shots, built-in Wi-Fi® helps you get them slim, sleek camera packs the power you need Enhance your image with Quick quality, even in low light. Built-in lens-shift online faster and easier than ever. for a new perspective. The imaging power of effects GPS with logging, POI and VR technology minimizes camera shake so *For Wi-Fi compatibility, see back page. 18.1 effective megapixels and the Backside Electronic compass A new Quick effects function allows you you can capture clear, beautiful pictures even illumination CMOS image sensor allow you Capture every perspective Not only does a built-in GPS to easily apply an effect of your choice. when shooting at the maximum telephoto to brilliantly capture open landscapes or zoom 12x optical zoom with wide-angle 25 mm* chip record location data for Whether you want to achieve a position of the zoom range. High resolution in for an extreme close-up, even under low- coverage provides an exceptionally versatile each shot when enabled, it effect, selective color or another look, this ensures brilliant results whether you’ve light conditions. Additionally, combination range in a slim, stylish, comfortable-to- Face-detection technology Subject-prediction technology can also keep track of where you are even feature will make it easy for you to explore zoomed way out to take in a big open vista selects and focuses on selects and focuses on main of lens shift and electronic VR (Vibration hold camera. With the ability to capture all people’s faces subjects when you’re not taking pictures. An onboard your creative options. or zoomed closely in for a stunning portrait. Reduction) technology helps ensure your

Other Features Other Features

l High-performance NIKKOR lens l record pause function saves a sequence of desired l Built-in Wi-Fi® support l High-performance NIKKOR lens l Quick effects for taken images l Full HD movie recording l eXPEED C2 image-processing engine scenes as a single file l full HD movie recording l EXPEED C2 image-processing engine l Enhanced Glamour retouch l 3-inch, approx. 460k-dot LCD monitor l Glamour retouch enhances images l Special effects that can be applied to both stills and l Special effects available when shooting pictures or l Smile timer continuous mode for best smile function l Built-in Wi-Fi® support movies movies 16 Notes: Full HD refers to this camera’s ability to record movies in 1920 x 1080 format. Images shown on this page are simulated. Wi-Fi® and the Wi-Fi CERTIFIED logo are registered trademarks of the Wi-Fi Alliance. Notes: Full HD refers to this camera’s ability to record movies in 1920 x 1080 format. Images shown on this page are simulated. Wi-Fi® and the Wi-Fi CERTIFIED logo are registered trademarks of the Wi-Fi Alliance. 17 Beautiful photos. Instant sharing. Budget Friendly Picture-taking made fun and easy

These stylish and simple COOLPIX compacts are always ready to shoot a memorable moment without hassle. Intuitive menus provide easy access to settings and more. A dedicated

button makes it a snap to capture Full HD video. Plum Blue 16.0 6x 3-inch Red effective Zoom LCD A wide selection of colors ensures you’ll find megapixels Black the right camera for you.

images, even in low light. Night landscape 6x optical zoom and highly and Backlighting modes can be used to efficient lens-shift VR create a particularly brilliant effect. Easily The 6x optical zoom lens covers a wide- share high-quality photos and movies by angle 26 mm to telephoto 156 mm focal sending to your smart device. range* so you can zoom in for portraits Point, shoot, and share or zoom out for wider, landscape shots. Furthermore, lens-shift VR (Vibration Capture breathtaking photos and Full HD Reduction) helps keep images consistently 1080p videos with ease and instantly share clear, effectively compensating for camera them to your compatible smartphone, shake. Whatever you’re shooting, you’ll ® tablet, or compatible Wi-Fi device. From get crisp, beautiful images to capture every there, you can use your smart device to memory. upload to all of your favorite websites as *35mm format equivalent usual. *For Wi-Fi compatibility, see back page. Shoot home movies in Full HD Crisp and clear videos are possible thanks to Full HD 1080p resolution with stereo sound. "NIKON IMAGE SPACE", Capture the action, then connect to an Excellent image quality, SNS, e-mail, etc. Smart devices HDTV* to your video come alive. even in low light *TVs with HDMI connectivity S5200 The 16.0 effective megapixels achieved with the Backside illumination CMOS image sensor allow for the best possible

Other Features

l High-performance NIKKOR lens l Special effects available when shooting pictures or l Enhanced Glamour retouch l Quick effects for taken images movies l 3-inch, approx. 460k-dot LCD monitor l Built-in Wi-Fi® support l Smile timer continuous mode for best smile function

Notes: Full HD refers to this camera’s ability to record movies in 1920 x 1080 format. Images shown on this page are simulated. Wi-Fi® and the Wi-Fi CERTIFIED logo are registered trademarks of the Wi-Fi Alliance. 19 Simplicity. Reach. Style. PREMIUM FEATURES

This technology helps counteract the natural shake Target finding AF instantaneously assesses the which occurs when you hold the camera to help intended subject and automatically adjusts the AF ensure beautifully clear and sharp images. area according to its size to assure clearly focused images. Optical Vibration P7700 P330 P520 S800c AW110 L820 L610 Target Reduction (VR) S9500 S6500 S5200 S3500 Finding AF P7700 P330 P520 L610 S9500 S6500 S5200

Beautiful, clear images can be taken with Motion blur reduction thanks to the Motion detection function that automatically selects certain settings to Aim for the best shot Motion Blur compensate for subject movement or camera shake. Subject Subject tracking enhances your shooting experience Reduction A NIKKOR lens with 7x zoom covering a range from wide-angle 26 mm to P330 P520 S800c S01 AW110 S31 L820 Tracking by following the movement of your subject. L610 S9500 S6500 S5200 S3500 L28 telephoto 182 mm* allows you to zoom in for portraits or zoom out for wider, A P7700 P330 P520 S800c AW110 S9500 landscaped shots. Paired with Nikon’s lens-shift VR (Vibration Reduction), S6500 S5200 S3500 both features complement each other to help capture the consistently sharp, High ISO capability permits the maximum use of available natural light, avoiding the need for flash beautiful pictures that you aim for. or long exposure times. By enabling the selection Those marked with the Full HD logo can *35mm format equivalent High of faster shutter speeds, it also makes it easier to record at 1920 x 1080 (1080p). Sensitivity capture fast-moving subjects with greater clarity. A P7700 P330 P520 S800c Silver Red Full HD HD AW110 L820 L610 S9500 S6500 20.1 7x 2.7-inch Other Features All models effective Zoom LCD Movie Movie S5200 megapixels Purple Orange Decorative l High-performance NIKKOR lens l Scene auto selector COOLPIX cameras that carry the HD logo Pink Backside illumination structure improves image l Quick effects that can be applied after l 2.7-inch LCD monitor can record at 1280 x 720 pixels (720p). shooting and during playback l sensor sensitivity and to realize eXPEED C2 image-processing engine S01 S31 S3500 L28 l Special effects available when shooting l 20.1 effective megapixels increased performance in night scenes or dark indoor pictures or movies l Enhanced Glamour retouch function Backside situations. l Smart portrait system illumination CMOS Water-resistant, shock-resistant, and weather- Image Sensor P7700 P330 P520 S800c AW110 L820 L610 S9500 S6500 S5200 resistant COOLPIX models are built tough enough to perform well while enjoying outdoor activities at any Rugged Reliability time of the year. Nikon’s innovative Clear color AW110 S31 High picture quality in high display technology improves Beautiful memories made easy visibility for a more vivid, clearer resolution image preview and playback. Clear Color A high-performance GPS chip records the latitude and Display This camera is capable of high picture A P7700 P330 P520 The Clear color difference longitude, locating where each picture was taken. quality with 20.1 effective megapixels S800c AW110 L820 L610 S9500 S6500 S5200 P330 P520 S800c AW110 S9500 achieved by a CCD image sensor, Built-in GPS excellent for high-resolution images Simply touch the screen to select your subject, lock in fine detail. Print images in a wide and exposure, zoom in for close-ups, or to Offers a handy reference by displaying the location variety of sizes to give as gifts or use scroll through and select images for viewing. where pictures were taken, or the route defined by as décor in your home. Touch Screen S800c S01 log records made using the GPS chip.

Built-in AW110 Good shots made simple Each of the advanced functions of the Smart portrait World Map With Easy auto mode, you can simply system is designed to help produce consistently great portraits. turn on the camera and start shooting. 3D image shooting capability makes l Skin Softening l Face-Priority AF l Smile Timer Scene auto selector determines the Smart Portrait it easy to create composite images System l Blink Warning l Blink Proof l In-Camera Red-Eye Fix appropriate settings depending on that achieve realistic playback on *Availability of functions featured on the Smart portrait system varies 3D-capable TVs and . range, lighting and subject type before according to camera model 3D Photography P7700 P330 P520 AW110 choosing the optimal scene mode from among Portrait, Night portrait, Night All models L820 L610 S9500 S6500 S5200 landscape, Landscape, Backlighting and Close-up. These functions provide quick, carefree picture-taking in a variety of situations by determining the subject The camera has a built-in function that allows transmission of still images and movies to Other Features and surrounding conditions, and then automatically selecting the appropriate scene mode for the shot*. smart devices over wireless LAN networks. Silver Black Scene Auto -inch 20.1 5x 3 l High-performance NIKKOR lens l 3-inch LCD monitor Selector/ *Available as ‘Point and Shoot’ on the S31 Wireless S800c AW110 S9500 S6500 S5200 effective Zoom LCD Red megapixels l Smart portrait system l One-touch 720p HD movie recording Easy Auto Mode Image Transfer P7700 P330 P520 S800c S01 AW110 S31 l motion blur reduction l Stylish body with high-grade metallic L820 L610 S9500 S6500 S5200 S3500 L28 l electronic VR (Vibration Reduction) exterior l 5x zoom with 26 mm capability l Uses readily available R6/AA-size batteries

20 Notes: HD refers to this camera’s ability to record movies in 1280 x 720 format. Images shown on this page are simulated. Notes: Feature availability varies according to camera model. Images shown on this page are simulated. 21 Comparison Guide

Advanced Performance Cameras Fun & Innovative Cameras

NEW NEW NEW NEW NEW

Number of effective 16.2 million (DX-format sensor) 12.2 million (1/1.7-inch sensor) 12.2 million (1/1.7-inch sensor) 18.1 million 16.0 million 10.1 million 16.0 million 10.1 million pixels

NIKKOR lens; 18.5 mm (35mm [135] NIKKOR lens with 7.1x optical zoom; NIKKOR lens with 5x optical zoom; NIKKOR lens with 42x optical zoom; NIKKOR lens with 10x optical zoom; 4.5- NIKKOR lens with 3x optical zoom; 4.1-12.3 NIKKOR lens with 5x optical zoom; 5.0-25.0 NIKKOR lens with 3x optical zoom; 4.1-12.3 Lens format equivalent: 28 mm); maximum 6.0-42.8 mm (35mm [135] format 5.1-25.5 mm (35mm [135] format 4.3-180 mm (35mm [135] format 45.0 mm (35mm [135] format equivalent: mm (35mm [135] format equivalent: mm (35mm [135] format equivalent: mm (35mm [135] format equivalent: aperture: f/2.8 equivalent: 28-200 mm); f/2-4 equivalent: 24-120 mm); f/1.8-5.6 equivalent: 24-1000 mm); f/3-5.9 25-250 mm); f/3.2-5.8 29-87 mm); f/3.3-5.9 28-140 mm); f/3.9-4.8 29-87 mm); f/3.3-5.9

3.5-in., approx. 819k-dot, OLED monitor 2.5-in., approx. 230k-dot, TFT LCD monitor 3-in., approx. 921k-dot, wide-viewing 3-in., approx. 921k-dot, wide-viewing 3-in., approx. 921k-dot, wide-viewing 3.2-in., approx. 921k-dot, wide- 3-in., approx. 614k-dot, OLED monitor with 2.7-in., approx. 230k-dot, TFT LCD monitor with touch screen control and anti-reflection with touch screen control and anti-reflection Monitor angle, TFT LCD with anti-reflection angle, swivel TFT LCD monitor with angle, TFT LCD monitor with viewing angle, swivel TFT LCD anti-reflection coating with anti-reflection coating coating anti-reflection coating anti-reflection coating monitor with anti-reflection coating coating coating

® Eye-Fi™ card support/ Eye-Fi™ card support/ Eye-Fi™ card support/ ® Built-in Wi-Fi support/ Connectivity Eye-Fi™ card support Built-in Wi-Fi support — — WU-1a Wireless Mobile Adapter WU-1a Wireless Mobile Adapter WU-1a Wireless Mobile Adapter Eye-Fi™ card support

Movie Recording Full HD (1920 x 1080) Full HD (1920 x 1080) Full HD (1920 x 1080) Full HD (1920 x 1080) Full HD (1920 x 1080) HD (1280 x 720) Full HD (1920 x 1080) HD (1280 x 720)

Comfort Long Zoom Cameras Ultra-Slim Zoom Cameras Budget Friendly Cameras

NEW NEW NEW NEW NEW NEW

Number of effective 16.0 million 16.0 million 18.1 million 16.0 million 16.0 million 20.1 million 20.1 million pixels

NIKKOR lens with 30x optical zoom; NIKKOR lens with 14x optical zoom; NIKKOR lens with 22x optical zoom; NIKKOR lens with 12x optical zoom; NIKKOR lens with 6x optical zoom; 4.6-27.6 NIKKOR lens with 7x optical zoom; 4.7-32.9 NIKKOR lens with 5x optical zoom; 4.6-23.0 Lens 4.0-120.0 mm (35mm [135] format 4.5-63.0 mm (35mm [135] format 4.5-99.0 mm (35mm [135] format 4.5-54.0 mm (35mm [135] format mm (35mm [135] format equivalent: 26-156 mm (35mm [135] format equivalent: 26-182 mm (35mm [135] format equivalent: 26-130 equivalent: 22.5-675 mm); f/3-5.8 equivalent: 25-350 mm); f/3.3-5.9 equivalent: 25-550 mm); f/3.4-6.3 equivalent: 25-300 mm); f/3.1-6.5 mm); f/3.5-6.5 mm); f/3.4-6.4 mm); f/3.2-6.5

3-in., approx. 921k-dot, wide-viewing 3-in., approx. 614k-dot, wide-viewing 3-in., approx. 460k-dot, TFT LCD 3-in., approx. 460k-dot, TFT LCD 3-in., approx. 460k-dot, TFT LCD monitor 2.7-in., approx. 230k-dot, TFT LCD monitor 3-in., approx. 230k-dot, TFT LCD monitor Monitor angle, TFT LCD monitor with anti- angle, OLED monitor with anti- monitor with anti-reflection coating monitor with anti-reflection coating with anti-reflection coating with anti-reflection coating with anti-reflection coating reflection coating reflection coating

® Built-in Wi-Fi® support/ Built-in Wi-Fi® support/ Built-in Wi-Fi support/ Connectivity Eye-Fi™ card support Eye-Fi™ card support Eye-Fi™ card support Eye-Fi™ card support Eye-Fi™ card support Eye-Fi™ card support Eye-Fi™ card support

Movie Recording Full HD (1920 x 1080) Full HD (1920 x 1080) Full HD (1920 x 1080) Full HD (1920 x 1080) Full HD (1920 x 1080) HD (1280 x 720) HD (1280 x 720)

22 23 Innovation for Imaging Excellence

®

NIKKOR lenses have long met the exacting EXPEED C2 continues to expand the possibilities standards of top professional photographers, of photography with improved levels of high and they continue to demonstrate Nikon’s image quality, fine detail and processing speed. total commitment to craftsmanship Engineered to deliver optimal performance on and reliability in today’s world of digital each COOLPIX model, the latest evolution of photography. Nikon’s renowned -processing engine helps ensure beautiful of every scene you shoot.

www.nikonusa.com

20GB FREE storage with NIKON IMAGE SPACE Versatile ViewNX 2 Nikon's new and improved and storage service Exclusive Nikon software designed to make photography more fun is available on supplied CD-ROM or can be downloaded from Nikon website. http://nikonimagespace.com

Wi-Fi COMPATIBILITY Microsoft®, Windows®, Windows VistaTM, Windows® 7, and Cameras having Wi-Fi® capability can only be used with a compatible iPhone®, iPad®, and/or Windows® 8 are either registered trademarks or trademarks iPod touch® or smart devices running on the Android™ . The Wireless Mobile of Microsoft Corporation in the United States and/or other Utility application must be installed on the device before it can be used with these cameras. countries. Macintosh®, Mac® OS and QuickTime® are either Compatibility information can be found, and the application can be downloaded, at: registered trademarks or trademarks of Apple Inc. in the United States and/or other countries. The SDXC logo is a registered trademark of SD-3C, LLC in the United States and/ or other countries. PictBridge is a trademark. The Digital Optics Corporation logo is a trademark. ”ZENRIN” is a registered trademark of ZENRIN CO., LTD. NAVTEQ Maps is a trademark Apple, the Apple logo, iPhone, iPad and iPod touch are trademarks of Apple Inc., registered in of NAVTEQ. Products and brand names are trademarks or the U.S. and other countries. App Store is a service mark of Apple Inc. Android and Google Play registered trademarks of their respective companies. Images on are trademarks of Google Inc. Wi-Fi® and the Wi-Fi CERTIFIED logo are registered trademarks of displays shown in this brochure are simulated. the Wi-Fi Alliance. All Nikon trademarks are trademarks of Nikon Corporation.

Specifications and equipment are subject to change without any notice or obligation on the part of the manufacturer. March 2013 2013 Nikon Corporation Nikon symbol is a registered trademark of Nikon Corporation in Japan and the USA.

TO ENSURE CORRECT USAGE, READ MANUALS CAREFULLY BEFORE USING YOUR EQUIPMENT. WARNING SOME DOCUMENTATION IS SUPPLIED ON CD-ROM ONLY.

Nikon Canada Inc. 1366 Aerowood Drive, Mississauga, Ontario, L4W 1C1, Canada www.nikon.ca Nikon Inc. 1300 Walt Whitman Road, Melville, N.Y. 11747-3064, U.S.A. www.nikonusa.com

Printed in U.S.A. CDP-SPRNG13-01-03/13