“Rogue One: A Star Wars Story” Product Fact Sheet Star Wars Superfans #GoRogue to Reveal New Toy Line
“Rogue One: A Star Wars Story” toys unveiled in series of original stop- motion animated shorts debuting online today celebrating fan content, creativity and storytelling
A team of Star Wars superfans today revealed the new toy line for the highly anticipated “Rogue One: A Star Wars Story” movie via a series of fan-made animated shorts launching on the Star Wars YouTube channel. As part of a competition in collaboration with creative network Tongal, a team was assembled to write, direct and produce original, fan-made stop-motion shorts starring key toys from the new line to kick off a global UGC contest that asks fans to share their own “Rogue Stories.”
The fan-created shorts showcasing the new line of “Rogue One” toys for the first time launches on the Star Wars YouTube channel today, with new installments rolling out through September. The team was lead by James DeJulio at Tongal, and the series was written by Kevin Ulrich and brought to life by stop-motion animators and directors Dan MacKenzie and Tucker Barrie. The stories follow the adventures of “Rogue One” toys from Hasbro, LEGO, FUNKO, JAKKS Pacific, Mattel and Disney Store as they try to track down the building instructions to the LEGO Star Wars Death Star set which have been misplaced by the Empire.
The global contest, which kicks off September 30, invites fans to share their own short stories or skits set in a galaxy far, far away… Winning entries from around the globe will be chosen by a panel including "Rogue One: A Star Wars Story" director Gareth Edwards. Beginning September 30, teen and adult fans can enter the Go Rogue contest on StarWars.com/GoRogue. In addition to the global contest on starwars.com, in the U.S. and parts of Canada, kids 8-12 can participate on Disney.com/MyRogueStory. Winners will be invited to Lucasfilm in San Francisco to attend a screening of "Rogue One," and see their short story on the big screen.
Join the global conversation on social at #GoRogue. Star Wars: The Black Series 6-in. Jyn Erso Figure Price: $19.99 Available: Fall 2016 LEGO Star Wars Rebel U-Wing Fighter Price: $79.99 Available: Fall 2016 “Rogue One” RAPID FIRE™ IMPERIAL AT-ACT™ Playset Price: $279.99 Available: Fall 2016 LEGO Star Wars Imperial Assault Hovercraft Price: $29.99 Available Fall 2016 Funko POP! Director Orson Krennic Figure Price: $9.99 Available Fall 2016 Star Wars: The Black Series 6-in. Imperial Death Trooper Price: $19.99 Available Fall 2016 Disney Store Elite Series Death Trooper Price: $26.95 Available Fall 2016 JAKKS Pacific “Rogue One” BIG-FIGS 20-in. Stormtrooper Price: $19.99 Available Fall 2016 Star Wars: The Black Series 6-in. K2SO Figure Price: $19.99 Available Fall 2016 Disney Store Elite Series Captain Cassian Andor Action Figure Price: $26.95 Available Fall 2016 Hot Wheels TIE Striker and AT-ACT Starships Price: $4.99 each Available Fall 2016