It is with great pride and respect that the Dallas Cowboys welcome you to share in the historic opening of Cowboys Stadium in Arlington, Texas. The 2009 NFL season gives all of us the wonderful opportunity to participate in a milestone that carries great regional, national and international significance.

Cowboys Stadium is unlike any other that has come before. From the digital video boards that stretch 60 yards under a retractable roof to the sliding glass doors that reach up 120 feet high in each end zone. From the stadium’s two signature arches that each exceed the span of the Gateway Arch in St. Louis to a capacity that can reach more than 100,000 guests.

Every element of this venue is designed to offer fans a game day sports and entertainment experience that is both unprecedented and unforgettable.

The cornerstones upon which the stadium was constructed extend far beyond mortar and steel. The foundation upon which Cowboys Stadium stands is a philosophy of providing the absolute best in the areas of customer service and fan comfort. This is your home, and that is our promise.

Our commitment to create something that is bigger and better than any of its predecessors was inspired by the fans of the Dallas Cowboys—who for half a century have elevated this franchise to a level that has always been larger than life.

Your standards and expectations have always motivated the Cowboys to exceed theirs.

A football team’s stadium is only a structure—until it is filled with fans—and then it becomes a home.

Cowboys Stadium, when filled with Cowboys fans, will become a magical place where dreams will be realized and history will be created for generations and generations to come.

Sincerely,

Jerry Jones The first diet cola for men. COWBOYS STADIUM INAUGURAL SEASON 3 PEPSI MAX and the Pepsi Globe are trademarks of PepsiCo, Inc.

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IMPORTANT NUMBERS You know the Dallas Cowboys Executive Offices One Cowboys Parkway Irving, TX 75063 RING OF HONOR (972) 556-9900 is not a country Hours: M-F, 8:30 a.m. – 5:30 p.m. Cowboys Stadium/Dallas Cowboys Ticket Office music song. One Legends Way Arlington, TX 76011 (817) 892-5000 or Ticketmaster: (800) 745-3000 Hours: M-F, 9:00 a.m. – 5:00 p.m. and during Cowboys Stadium Events

Blue Star Imaging: (214) 647-6161 Blue Star Storage: (817) 605-9922 Blue Star Title: (214) 770-8000 Charity Events: (972) 556-9900 Cowboys Golf Club: (817) 481-7277 Cowboys Stadium Guest Services: (817) 892-4161, 877-222-2260 You’reYou’re a CowbCowboysoys fan. Now PrProveove It.™ or email @ [email protected] Get Dallas Cowboys banking. Cowboys Stadium Lost and Found: (817) 892-4161 or email @ [email protected] Get your checks,( debit card and credit card with the official Cowboys logo. Cowboys Stadium Luxury Suite Sales: (817) 892-4470 Ef[d W :WbbWi 9emXeoi Y^[Ya_d] =[j W 9emXeoi ;njhW Fe_dji™ Cowboys Stadium Special Events: (817) 892-4521 WYYekdj WdZ ][j WkjecWj_Y Yh[Z_j YWhZ WdZ [Whd ceh[ Cowboys Stadium Tours: (817) 892-TOUR (8687) iWl_d]i m^[d oek i_]d kf \eh h[mWhZi \Wij[h$U Ki[ jêi[ A[[f j^[ 9^Wd][$® OekÀbb Wbie h[mWhZi fe_dji je ][j j_Ya[ji Dallas Cowboys Star Magazine: (877) 632-2697 [dèo W Xedki cWjY^ [l[ho j_c[ je ]Wc[i eh [l[d ijWdZ ed j^[ or www.dallascowboysstar.com oek cWa[ W fkhY^Wi[ m_j^ oekh i_Z[b_d[i m_j^ j^[ fbWo[hi$ 8Wda e\ 7c[h_YW Z[X_j YWhZ$ Dallas Cowboys Season Ticket Sales: (817) 892-4400 Sign up for an account today at Dallas Cowboys Sponsorship Sales: (972) 556-9975 your local banking center or go Employment Opportunities: (972) 556-9900 to bankofamerica.com/Cowboys Merchandise Catalog: (877) NFC-BOYS (Standard check order fees apply. UVisit bankofamerica.com/Cowboys for information about rates, fees, other costs and benefi ts associated with the NFL Extra Points Credit Card. This credit card program is issued and administered by FIA Card Services, N.A. Official Dallas Cowboys Fan Club: (877) NFC-BOYS MasterCard is a registered trademark of MasterCard International Incorporated and is used by the issuer pursuant to license. Platinum Plus is a registered trademark of FIA Card Services, N.A. NFL and related or www.dallascowboys/fanclub_trueblue.com logos are trademarks of the National Football League. “Dallas Cowboys,” “Cowboys,” and related logos are trademarks of the Dallas Cowboys, L.P. Extra Points is a registered trademark of the National Football League. Legends Hospitality Management: (817) 892-4501 Bank of America and the Bank of America logo are registered trademarks of Bank of America Corporation. Bank of America, N.A. Member FDIC. ©2009 Bank of America Corporation. All rights reserved. AD-05-09-0161 COWBOYS STADIUM INAUGURAL SEASON 5 FanGuide09:Layout 1 6/4/09 3:02 PM Page 6

COWBOYS STADIUM FROM A-Z

ADA/Accessibility Cowboys Stadium is committed to guests with disabilities. Our facilities are fully accessible and we provide a wide range of services and amenities for guests with special needs.

Cowboy Stadium is designed with accessible parking, accessible vehicle drop-off areas, power-assisted doors, restrooms, concessions, water fountains, ATMs and seating areas. Guests can receive more information by visiting one of our Guest Services Centers located on the concourse behind Sections 219, 244, 420 and 451 or at a Concierge desk located on the Club and Suite levels. For questions regarding ADA ticket information, please contact Dallas Cowboys Ticket Sales at (817) 892-4400.

Alcohol Policy Cowboys Stadium, Legends Hospitality Management and Stadium security work hard to promote responsible consumption of alcoholic beverages. Our alcohol policies are listed below. • All guests purchasing alcohol, who appear to be less than 30 years old, must present a valid ID. • No alcohol will be sold to guests who appear to be intoxicated. • There is a two (2) beer limit, per transaction, at concession stands and portable concessions. • There is a one (1) beer limit, per person, by a roving vendor. • Alcohol sales on the concourses and in the seating areas will terminate at the end of the third quarter. • Management reserves the right to cut off alcohol sales at its discretion. • Guests passing alcohol to minors will be ejected and subject to arrest. • Guests possessing alcohol, who do not have proof of being at least 21 years of age, may be ejected. • We reserve the right to refuse the sale of alcohol to any guests. • Alcoholic beverages may not be brought into the Stadium.Any attempt to bring alcohol into the Stadium will be considered a violation of the Code of Conduct and may result in the guests being ejected, arrested or tickets being revoked.

Animals Animals are not permitted in Cowboys Stadium with the exception of service animals and service animals in training. Please be sure to check with the Sta- dium before bringing any service animal to the game. For more information, please contact the Guest Services Hotline at (817) 892-4161.

ATMs (Bank of America Automated Teller Machines) There are six Bank of America ATMs located in the corners of the Main and COWBOYS STADIUM Upper Concourses. FROM A-Z COWBOYS STADIUM INAUGURAL SEASON 7 FanGuide09:Layout 1 6/4/09 3:02 PM Page 8

Bag Search stands, action stations and large bars to accommodate the game day crowds. Cowboys Stadium prohibits bags larger than 12” x 12” x 12” from being Finally, the American Airlines Lounge and Sony Club will amaze guests with brought into the Stadium. All bags are subject to search upon entry and are beautiful hanging globes and a three story wall of windows overlooking the subject to additional searches within the Stadium. grounds.

Banners and Signs Signs must be handheld, event-related, in good taste and cannot obstruct another guest’s view. They may not contain commercial messages, logos or po- litical endorsements and may not be hung on the Stadium structure. Signs on poles or sticks constructed of wood or metal material are also not permitted. Management reserves the right to confiscate signs that are in violation of Sta- dium policy.

Bottles and Cans Bottles, cans or beverage containers of any kind are not allowed into Cowboys Stadium. A search will be conducted at the gates to prevent these and other prohibited items from entering the Stadium. Please refer to Prohibited Items and Behavior for more information. Exceptions will be made for those with medical requirements and/or special needs.

Cameras Code of Conduct Cameras (still only) are permitted inside Cowboys Stadium as long as their Cowboys Stadium management is committed to creating a safe, clean and use does not interfere with the game or other guests’ enjoyment of the game. friendly experience for our guests. Our staff will proactively support an envi- Video cameras and video recording of events at Cowboys Stadium are prohib- ronment free from the following behaviors: ited. • Abusive, foul or disruptive language and obscene gestures. Cell Phones • Intoxication or other signs of impairment related to alcohol consumption. Cell phones are allowed in the Stadium as long as their use does not interfere • Fighting, taunting or threatening remarks or gestures. with other guests’ enjoyment of the game. • Sitting in a location other than the guests ticketed seat. • Displays of affection not appropriate in a public setting. Children’s Ticket Policy • Obscene or indecent clothing. For Cowboys games and most events, children under the age of one (1) year • Any disruption to the progress of the event by guest’s actions. old do not need a ticket to enter Cowboys Stadium. They must be seated on an adult’s lap and not interfere with the sightlines of other guests. Other Continuing inappropriate behavior may result in the guest being ejected, ar- events may require all children, regardless of age, to have a ticket to enter the rested by police, or having his/her tickets revoked. All season ticket holders Stadium. For specific information regarding the children’s ticket policy for a are responsible for their conduct as well as the conduct of their guests and/or particular event, please call the Cowboys Stadium Ticket Office at (817) 892- persons using their tickets. 5000 or the Guest Services Hotline at (817) 892-4161. Guests are encouraged to report issues and concerns to a nearby event staff Clubs member or by calling the Guest Services hotline at (817) 892-4161. Cowboys Stadium will boast multiple Clubs available to patrons on game day. The Miller Lite Club behind the Cowboys bench and mirroring Club Lite on the Compliments, Complaints and Comments North side of the Stadium, North will allow patrons amazing up-close views of Guests with a compliment, complaint or comment may express it, in person, the field while offering an expansive beverage selection. The Main Level Clubs at one of the Guests Services Centers located on the concourse behind Sec- on both the North and South sides will provide two upscale concession tions 219, 244, 420 and 451. Club and Suite guests are encouraged to fill out

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a comment card at the Concierge desks located on each Club and Suite level. member, security personnel, concierge staff member or police officer. You can Written feedback may be directed to [email protected] or also visit a Guest Services Center located on the concourse behind Sections 219, by calling the Guest Services Hotline at (817) 892-4161. 244, 420, and 451or a Concierge desk located on the Club and Suite levels.

Concessions Guests are also encouraged to call our Guest Services Hotline at (817) 892- The Concessions department will oversee a huge increase in the number of 4161 for assistance. permanent concessions stands and mobile carts at the new stadium. For your convenience, every concession stand at Cowboys Stadium accepts all major In the event of a serious emergency at Cowboys Stadium, all event staff, event credit and debit cards. An updated food selection will be available throughout security, police and Arlington Public Safety emergency response agencies are the Stadium while classics like Super Bowl Nachos and Cowboys Cheeses- ready and available to assist guests, including guests with disabilities. Perti- teak will be maintained. New offerings include items such as the Texas Catfish nent information regarding the emergency situation and evacuation proce- Po Boy, BBQ Brisket Quesadillas and the Cowboys Kobe Burger. The side vari- dures will be provided over the public address system and on Stadium ety of food options will be available at the following stands: televisions and scoreboards. • Vaqueros Cantina • CRISP • Tailgate Grill • Smokehouse BBQ • Ultimate Fan Fare

Patrons will also be able to have their favorite beverage served in a commemorative souvenir cup. In addition, all concession stands will open onto the enclosed concourse, eliminating hardships due to harsh weather conditions.

Concierge Desks Concierge desks are located on each Club and Suite level. Concierge staff can assist with lost and found, lost children, Stadium directions, emergencies, general information and accommodations for guests with disabilities. These desks are staffed with knowledgeable attendants ready to assist guests needing information.

Designated Driver Program Entrances As part of our commitment to public safety, guests can receive a “Designated There are ten (10) guest entrances to Cowboys Stadium. These locations are Driver” wristband and coupon for a free soft drink at one of the Guest Serv- as follows: ices Centers located on the concourse behind Sections 219, 244, 420 and • Entry A: Northwest corner of the Stadium. Club and Suite guests only. 451 as well as any Concierge desk on the Club or Suite levels. Pro Shop entrance (all guests). • Entries B, C & D: East side of the Stadium adjacent to East Plaza. Elevators • Entry E: Southeast corner of the Stadium. Club and Suite guests only. Cowboys Stadium is equipped with public elevators at the following locations: • Entry F: Southwest corner of the Stadium. Club and Suite guests only. • Entry A, E, F, K (Club and Suite guests only). • Entries G, H, & J: West side of the Stadium adjacent to West Plaza. • Main Concourse behind Sections 203, 217, 228, 242. • Entry K: Northwest corner of the Stadium. Club and Suite guests only. • Mezzanine Level behind Sections 304, 317, 329, 342. • Upper Concourse behind Sections 405, 418, 437, 449. Escalators There are escalators that provide access from the Main Concourse up to the Emergencies Upper Concourse. These are located on the east side of the Stadium at Entry Should you need immediate assistance, please notify the nearest event staff B (behind Section 244), and the west side of the Stadium at Entry G (behind

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Section 219). Club and Suite guests may use the escalators at Entry A to ac- Guests needing medical assistance are encouraged to contact a nearby event cess the Main Club on the north/visitor side of the Stadium. Additional escala- staff or security staff member. Guests needing assistance may also call the tors for Club and Suite guests are located at Entry E and Entry K and provide Guest Services Hotline at (817) 892-4161. access to the Silver Club Level. Football Return Policy Family Restrooms Footballs that enter the seating area during pregame and warm-up periods Family restrooms are designed for the use of guests with small children and must be returned to the field. Guests may keep any balls that enter the seat- guests with disabilities. These restrooms are located throughout the stadium ing area during regular game play. on all concourses and on each Club and Suite level. All Family restrooms are accessible and equipped with baby changing tables. Gate Opening Times Cowboys Stadium will open three (3) hours prior to the start of Cowboys Field Access games. The Plazas, Concourses, Clubs and Suites will open at that time. Sta- Access to the field is not permitted to guests of Cowboys Stadium at any time dium opening times may be adjusted on an event-by-event basis. Guests may (pre-game, during, or post-game) without the proper credentials. check the Stadium’s opening schedule for specific events by visiting Stadium.DallasCowboys.com.

Guests Services Centers There are four (4) Guests Services Centers located on the concourse behind Sections 219, 244, 420 and 451. Guests Services Centers assist guests with lost and found, lost children, Stadium directions, emergencies, general information and accommodations for guests with disabilities. The centers are staffed with knowledgeable attendants ready to assist guests needing information or wishing to leave compliments or comments.

Housekeeping/Maintenance Concerns If you see or experience a housekeeping problem or maintenance concern, please notify your nearest event staff member, visit a Guest Services Center located on the concourse behind Sections 219, 244, 420 and 451 or a Concierge desk located on each Club and Suite level.

Guests may also call our Guest Services Hotline at (817) 892-4161 to report an issue during an event. A Cowboys Stadium staff member will be immediately dispatched to the location to remedy the situation. If you would like to voice a concern, post-event, please call the Guest Services Hotline at (817) 892-4161.

First Aid Lost and Found There are four (4) First Aid locations at the Stadium where medical treatment All Guests looking to claim or report lost items during an event should visit one is available: of the Guest Services Centers located on the concourse behind Sections 219, Main Concourse – Behind Sections 219 and 244. 244, 420 and 451 or a Concierge desk located on each Club and Suite level. Upper Concourse – Behind Sections 420 and 451. Guests inquiring about lost items at previous events should contact the Lost and Found Hotline at (817) 892-4161 or via email to lostandfound@DallasCow- Emergency Medical Technicians (EMTs) with Automatic Emergency Defibrilla- boys.net. Items lost at prior games are held in a locked storage area for 30 days tors (AEDs) are also positioned throughout the Stadium and ready to respond and are then either disposed or donated to an appropriate charitable organiza- to emergencies. tion. Cowboys Stadium cannot be held responsible for lost or damaged items.

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Lost Children and Guests Lost children and guests should be taken to one of the Guest Services Center located on the concourse behind Sections 219, 244, 420 and 451 or a Concierge desk located on each Club and Suite level. Parents looking for a lost child should check with the nearest event staff member, Guest Services Center or Concierge desk for assistance. For safety reasons, Cowboys Sta- dium is unable to make Stadium-wide announcements for lost children or guests.

Media Entrance The entrance for the media is located on the northwest side of the Stadium just west of Entry K. Only members of the media with proper credentials may use this entrance. Upon entering, bags will be inspected and tagged accord- ingly.

Merchandise Merchandise stands are located throughout the Stadium. For your convenience, all points of sale accept every major credit and debit card. The Cow- boys Pro Shop is located on the northwest side of the Stadium at Entry A or Pro Shops from the Main Concourse behind Section 242. The Pro Shop is open seven (7) The Official Dallas Cowboys Pro Shop stores are the largest source of Cow- days a week. The daily operating hours are: Monday–Saturday, 10 a.m. – 6 boys merchandise in the world! From sideline apparel to EXCLUSIVE items to p.m., and Sunday, 11 a.m. – 5 p.m. You can also shop online at commemorative autographed pieces, they can all be found at any of our 35 DallasCowboys.com or by phone at (877) NFC-BOYS. stores, including 17 in the DFW Metroplex, and one outside the 365 Entrance near Entry A at Cowboys Stadium. Plazas The Plazas will consist of beautifully manicured lawns and amazing food and You can also shop online at DallasCowboys.com or phone your order to (877) beverage outlets located throughout the space for a fun, friendly outdoor at- NFC-BOYS. mosphere for fans. Located to the east and west of the Stadium, the Plazas will lead guests to the retractable glass doors and entrance to the Stadium. Show your Cowboys pride while taking care of all your Cowboys souvenir and gift needs. Whether it is the newest player jersey, coach’s polo or sideline cap, Police Room we have what you want at the Dallas Cowboys Pro Shop. The Police Room is located on the Event Level near the loading dock on the east side of the Stadium. Any guests inquiring about someone who has been Prohibited Items and Behavior removed by police should be referred to Guest Services Centers located on In conjunction with the National Football League and for the safety of our the concourse behind Sections 219, 244, 420 and 451 or a Concierge desk guests and staff members, the following are prohibited: located on each Club and Suite level. • Smoking • Bags larger than 12” x 12” x 12” Programs • Alcohol Dallas Cowboys Gameday is the team’s official glossy souvenir program. This • Animals (except service animals to aid guests with disabilities) one-of-a-kind collector’s item features player profiles, in-depth stories and • Bottles, cans or beverage containers of any kind* Stadium information as well as rosters and opponent previews. Sold only • Thermoses through the Dallas Cowboys organization, Gameday sales are subject to early • Food items* sellout. • Umbrellas (compact umbrellas are permitted but may not be used inside Stadium grounds.) • Fireworks, firearms and weapons of any kind

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• Footballs Guest Services Centers located on the concourse behind Sections 219, 244, • Laser pointers 420 and 451 or a Concierge desk located on each Club and Suite level. Safe • Noisemakers in the Seat bracelets are not valid in place of a ticket. For help with a lost child • Signs or flags on sticks or poles or guest, please notify your nearest event staff member, security personnel, • Video cameras or the use of video capable devices Concierge Desk or Guest Services Center. • Ticket scalping • Foul, abusive or disruptive language • Throwing objects • Trespassing, soliciting, peddling and loitering • Any other item or action deemed dangerous or inappropriate • Guests who appear to be inebriated and unmanageable will not be permitted into the Stadium.

Any attempt to bring alcohol into the Stadium will be considered a violation of the Code of Conduct and may result in the guest being ejected, arrested or tickets being revoked. All persons and/or their belongings are subject to search. Violators of the rules or any State or City laws will be refused admission, asked to leave or ejected from Stadium property.

* Exceptions will be made for those with medical requirements and/or special needs.

Radios Hand-held radios for personal use are allowed in the Stadium as long as they are not larger than 12” x 12” x 12” and do not distract from the enjoyment of other guests. For the comfort of those seated around you, headphones are required.

Re-Entry Smoking Guests may exit and re-enter the Stadium using the same ticket. Guest must In accordance with City of Arlington regulations smoking is PROHIBITED IN exit through a designated EXIT gate and have their event ticket scanned out in ALL AREAS OF THE STADIUM. Guests wishing to smoke may do so only in order to be readmitted. Guests re-entering the Stadium will be required to go designated smoking areas. Designated smoking areas are available in the through the security search process for a second time. Guests who leave the following locations: Stadium and do not have their ticket scanned out will not be permitted to re- • East and West plazas (at least 50 feet from the Stadium entrance). enter the Stadium using the same ticket. • Outside Entries A, E, F and K (Club & Suite guests only).

Restrooms Violators of this policy may be ejected from the Stadium. All season ticket There are public restrooms (men, women and family) conveniently located holders are responsible for their conduct as well as the conduct of their throughout the Stadium. All restrooms are accessible to our guests with dis- guests and/or persons using their tickets. abilities. Stroller Policy “Safe in the Seat” Program Strollers are permitted at Cowboys Stadium. However, their use cannot inhibit Children and Guests can receive a free ID bracelet featuring a space to write guest movement or block any aisles. A smaller, umbrella-style stroller can be your seat location. The Safe in the Seat Program aids in reuniting lost children stored underneath a seat as long as it does not create an obstruction for other and guests with their appropriate parties. These bracelets are available at all guests. Larger strollers can be checked at the nearest Guest Services Centers

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located on the concourse behind Sections 219, 244, 420 and 451 or Concierge desks located on the Club and Suite levels.

Taxi Service Taxicabs are available at the entrance to the West Plaza off of Collins Avenue and Cowboys Way. Taxis are staged at this location for drop off pre-event and pick-up post-event.

Ticket Office The Cowboys Stadium Ticket Office is located at Entry A on the northeast side of the stadium, open Monday through Friday, 9 am to 5 pm. Hours are extended to accommodate the needs of specific events. For ticket information, call the Cow- boys Stadium Ticket Office at (817) 892-5000 or Ticketmaster at (800)745-3000.

Tours of Cowboys Stadium Individual walk-up tours of Cowboys Stadium are available on non-event days beginning at 9:00 a.m. No reservations are required unless you bring a group of 20 or more. Private group tours are available.

Admission: • Adults: $15 Water Fountains • Children (Ages 5-12): $12 There are water fountains conveniently located throughout the Stadium. All • Senior Citizens (60+): $12 fountains are accessible to our guests with disabilities. • Children (0-5): Free Wheelchairs Be one of the first to tour Cowboys Stadium. Stand on the field and kick a field A limited number of wheelchairs are available for transporting guests from the goal, complete a long touchdown pass, or take a photo inside the Cowboys gates to their Stadium seating location. Guests are asked to supply their own Locker Room! To schedule a tour please call (817) 892-TOUR or email your wheelchair if they need one for the duration of the event. Guests may arrange questions to [email protected]. for wheelchair assistance by contacting an event staff member at any entrance. In addition, wheelchair escort reservations can be made, in advance, *Unfortunately, no tours of Valley Ranch are available. by calling the Guest Services Hotline at (817) 892-4161. Guests needing assistance after the event should contact an event staff member, security per- Video Boards sonnel or visit one of the Guest Services Centers located on the concourse There are ten (10) video boards in Cowboys Stadium. The most unique being behind Sections 219, 244, 420 and 451. Guests in Suite and Club areas the four-board Mitsubishi cluster that is suspended ninety (90) feet directly should contact the Concierge desk on their level to request a wheelchair es- over the center of the playing field. The board runs from the 20-yard line to cort or additional assistance. the 20-yard line – measuring 160 feet in length and 72 feet in height – making it the largest 1080i High Definition video board installation in the world. Wheelchair and Companion Seating Platforms The video center will allow fans on all levels to view the game in crisp, clear Throughout the Stadium there are seating platforms designated for guests images from one of the 15 Sony Cameras covering the action. The two (2) with disabilities and their companions. Only guests with tickets or relocation Mitsubishi boards facing the end zones are 53 feet wide and 30 feet tall. The slips for the designated section, row and seat may occupy the wheelchair total display area is over 25,000 square feet. All four boards are angled to- and companion-seating platform.At no time may other guests stand or sit wards the stands for optimal viewing. The entire video board assembly on the platform. For more information regarding wheelchair and companion weighs in at 1.2 million pounds and is made up of over 30 million LEDs. seating platforms please contact the Cowboys Stadium Ticket Office at (817) 892-5000 or Guest Services Hotline at (817) 892-4161.

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Will Call Will Call is available at Cowboys Stadium Ticket Office locations at Entry A on the northeast side of the Stadium and at Entry F on the southwest side of the Stadium. Will Call ticket windows open three (3) hours prior to most events. To claim tickets at Will Call, a photo ID and the credit card used to purchase the tickets must be presented. For Cowboys games, only the account holder of record may pick up tickets. A person other than the account holder may pick up tickets from Will Call provided that they present written and signed authori- PopPop them open for good times zation from the account holder along with a copy of the account holder’s photo ID. andand great memories.

PEPSI® AND L AY’S ® BRAND SALUTE THE COWBOYS AND THEIR NEW STADIUM.

PEPSI and the Pepsi Globe are trademarks of PepsiCo, Inc. LAY’S and LAY’S Logo are trademarks used by Frito-Lay, Inc. ©2009 Frito-Lay North America, Inc. © 2009 Dallas Cowboys Football Club, Ltd. Team marks and logos used herein are 20 2009 DALLAS COWBOYS FAN GUIDE owned by the Dallas Cowboys Football Club, Ltd. YNT111362-5/09 FanGuide09:Layout 1 6/4/09 3:02 PM Page 22

COWBOYS STADIUM PARKING

Parking Parking areas are generally open four (4) to five (5) hours prior to Cowboys games. For other lot opening times, visit Cowboys Stadium online at DallasCowboys.com or call the Guest Services Hotline at (817) 892-4161. For Cowboys games prepaid parking passes are required for access to Cowboys Season Parking lots (non-cash lots). For personalized directions to prepaid and cash parking lots, go to DallasCowboysMaps.com. Parking passes are valid only for the event or game noted on the pass and for the specific lot. All vehicles parked within the Stadium security perimeter are subject to a security screening prior to admission to the parking area.

ADA Parking Accessible parking spaces are available in each lot and are issued on a first come/first served basis. You must have a parking pass for that designated lot and a state-issued person with disabilities plate or placard to park in an accessible parking space. Violators will be subject to citation and possible revocation of season parking privileges.

Bus Parking Buses must be parked in Lot 15. All other lots are for standard size vehicles only (Lot 14 is for RVs and oversized vehicles). A bus parking pass is required.

Courtesy Shuttle Carts Courtesy shuttle carts will serve each lot and provide transportation for guests with limited mobility or those who need assistance.

Designated Lot When you purchase season parking for Cowboys games, you will have a pass for a designated lot. Your parking pass is valid only for the lot designated on the pass. By having a specific parking lot assignment, you will be directed to your lot, avoiding the task of circling the Stadium in search of an open space. What’s more, we can provide you with custom directions that will reduce traf- fic congestion and get you to your parking lot safely and efficiently.

Directed Parking Spaces Once you enter the appropriate lot, you will be directed to a parking spot by an attendant. By following the direction of the parking staff you will get parked quickly and safely. A parking pass is valid for one (1) spot, and parking spots are for vehicles only. If you want to park near a friend, you must have parking passes for the same lot and arrive together. Parking spots cannot be reserved or saved for guests arriving at a later time. Parking spots are for ve- COWBOYS STADIUM hicles only. Drive aisles must remain clear at all times. No items (coolers, PARKING COWBOYS STADIUM INAUGURAL SEASON 23 FanGuide09:Layout 1 6/4/09 3:02 PM Page 24

tents, tables, chairs, etc.) of any kind may be placed on the ground behind, in front of or around parked vehicles. These items are permitted only in designated tailgating spaces.

Limousine Parking Limousines will be able to drop off passengers in Lot 1 and in Lot 6. Limou- sine parking is available on Randol Mill Road and on Cowboys Way. A limousine parking pass is required.

Parking Lot Assignments Season parking for Suite and Club guests is in the numbered Cowboys lots. Specific lot assignments are based on the location of the purchaser’s Suite or Club seats.

Passenger Drop-Off Zones There are two passenger drop-off zones at the Stadium. One is located on the north side off of Randol Mill Road in Lot 1 and the other is located on the south side off of Cowboys Way in Lot 6.

RV/Oversized Vehicle Parking RVs and oversized vehicles (any vehicle longer than 19 feet) must be parked in Lot 14. All other lots are for standard size vehicles only. An RV/Oversized vehicle parking pass is required.

Vehicle Security Inspection All vehicles parking within the Stadium’s secured parking perimeter are subject to a security inspection before being allowed to park.

Tailgating Tailgating for Cowboys games is permitted in designated tailgating spaces only. These spaces are located on the perimeter of each parking lot and have a grassy area immediately behind the vehicle parking spot. There are tailgating spaces in lots 4, 10, 11, 12, 13, 14 and 15, and the spaces are filled on a first come/first served basis. If interested in tailgating, it is important to arrive early to obtain one of the designated spaces. For more information on tailgating, including all tailgating guidelines, visit Stadium.DallasCowboys.com. Please be sure to review all of the tailgating guidelines if you intend on tailgating.

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DALLAS COWBOYS TICKETS

A Ticket is a Revocable License A Ticket is a Revocable License, and may be withdrawn at any time at the sole discretion of the Dallas Cowboys. All tickets are subject to the rules, regulations and policies of the Dallas Cowboys and the National Football League. Tickets may be revoked for reasons including, but not limited to, the following: failure to make payment deadlines, drunk or disorderly conduct, scalping or resale of tickets (except through Cowboys Ticket Exchange), because of stadium construction and reconfiguration of seating areas, and ownership dis- putes.

Season Tickets Season tickets provide each customer ownership of the seat, pre-sale access to certain additional events and the flexibility to transfer or resell your seat at anytime. We have multiple seat options including club, loge and reserve seats. Each of our seating options comes with multiple benefits and amenities that you don't receive by purchasing on a game to game basis. Please visit DallasCowboys.com for more information regarding our pricing structure or contact the Dallas Cowboys ticket sales office at 817.892.4400 and one of our sales consultants will assist you with additional information.

Tickets The Cowboys Stadium Ticket Office is located at Entry A on the northeast side of the Stadium, open Monday through Friday, 9 am to 5 pm. Hours are extended to accommodate the needs of specific events. For ticket information, call the Cowboys Stadium Ticket Office at (817) 892-5000 or Ticketmaster at (800)745-3000.

Ticket Exchange Buy and sell tickets through Cowboys Ticket Exchange at DallasCowboys.com. Cowboys Ticket Exchange is the only Dallas Cowboys approved secondary marketplace and will be made available for posting at the discretion of the Dallas Cowboys.

Ticket Forwarding If you cannot make it to a game, forward your tickets to friends and family through your Cowboys account manager on DallasCowboys.com.

Ticket Fraud Officials in the Cowboys ticket office have issued a caution regarding the purchase of tickets on game day from unauthorized personnel. Fans should un- derstand that any tickets purchased in or around Cowboys Stadium parking DALLAS COWBOYS lots on game days may be counterfeit or reported stolen and will not receive TICKETS COWBOYS STADIUM INAUGURAL SEASON 27 FanGuide09:Layout 1 6/4/09 3:02 PM Page 28

admission into the game. It is recommended that you purchase tickets from cept address changes and inquiries only from the person designated as the the Dallas Cowboys Ticket Office, Ticketmaster or Ticket Exchange. season ticket account holder. If the account holder of record is a business, the business should designate a representative to make such changes or in- Ticket Policy quiries; the representative's name will appear on the second line of the ac- We value the enthusiasm of our guests, but ask that all guests exercise good count information. judgment and observe our Code of Conduct. Guests should respect the rights of others by displaying proper behavior and courtesy. Account Manager All season ticket holders are responsible for their conduct as well as the con- Manage your season ticket account online by going to duct of their guests and persons using their tickets. Violations, by Season DallasCowboys.com and click on Your Cowboys Account Manager. You may Ticket Holders or anyone, may result in revoked account privileges without re- pay your invoice, change your address, forward your tickets and post them for imbursement to the season ticket holder, persons using their tickets and/or resale through Account Manager. You must have your account ID and pass- the holder of the ticket license at the discretion of the Dallas Cowboys and word. Contact the Ticket Office at (817) 892-5000 if you need assistance reg- Cowboys Stadium. For more information regarding tickets, you can contact istering your season account. the Cowboys Stadium Ticket Office at (817) 892-5000 or via email at [email protected]. Guests are required to possess their ticket, at Address Changes all times, once they enter the Stadium. Guests must show their ticket to any It is important that we have your correct address for invoicing and ticket mail- Stadium staff member when requested to do so. Failure to produce a valid ings. It is the responsibility of the season ticket holder to notify us of any game day ticket may result in ejection from the Stadium. For Cowboys games change of address to ensure prompt delivery of tickets, notices and other and most events, children under the age of one (1) year old do not need a dated ticket information. Tickets will not be forwarded by the US Postal Serv- ticket to enter Cowboys Stadium. They must be seated on an adult’s lap and ice and no refunds will be issued for games missed due to undeliverable tick- not interfere with the sightlines of other guests. Other events may require all ets. children, regardless of age, to have a ticket to enter the Stadium. For specific information regarding the children’s ticket policy for a particular event, please There are three ways to change your address during the year. Address call the Cowboys Stadium Ticket Office at (817) 892-5000 or the Guest Serv- changes are not accepted over the phone. ices Hotline at (817) 892-4161. 1. Change your address online through Account Manager. 2. Email your change of address to us at [email protected] Ticket Replacement Policy (Lost or Stolen Tickets) (your email address must match the email address on your account). Please contact the Ticket Office at (817)892-5000 as soon as possible if you 3. Fax or mail a written change of address with copy of photo ID to the Ticket discover that your season tickets have been lost or stolen. A police report is Office: required in the case of stolen tickets. It is recommended that you contact the Dallas Cowboys Ticket Office ticket office prior to game day. If you discover that your tickets have been lost One Legends Way or stolen once you've arrived at the Stadium on game day, the ticket office Arlington, TX 76011 will be able to assist and reprint your tickets for a $25 per account non-re- Fax: (817)892-5026 fundable fee. The person requesting the reprint must be the season ticket account holder of record. If the season ticket account holder of record is not the If the account holder of record is a company, the change must be on company person attending the game, a fax or email is required from them authorizing letterhead that shows the new address and must be signed by an officer of the ticket office to reprint the tickets. the company.

Ticket Transfers Invoicing and Season Ticket Distribution For more information regarding the transfer of season tickets, call the Ticket Seat Option invoices will be mailed out at the first of each year with a pay- Office at (817) 892-5000 or email [email protected]. ment deadline of March 1. Season ticket invoices will be mailed out mid- March with a payment of May 1. Account Holder of Record The season ticket account holder of record is the name or entity that appears There are three options for paying your account: on the first line of the season ticket account. For your protection, we will ac- 1. Pay Online – If paying by credit card, log on to your Account Manager at

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DallasCowboys.com . Your account ID is your season ticket account num- Super Bowl Tickets ber and your password is listed on the front of your invoice. The NFL conducts a random drawing for Super Bowl tickets each year. Entries 2. Mail Payment – If paying by check, return your payment and detachable for the random drawing are accepted between February 1 and June 1 of the payment stub in the reply envelope provided with each invoice. year preceding the game in question. All entries must include name, address, 3. Pay in Person – The Dallas Cowboys Ticket Office is located at Entry A at phone number and email address, and must be sent via certified or registered Cowboys Stadium. mail. You will be notified by mail in October or November if you are eligible to Payments may be made using MasterCard, American Express, Visa, Discover, purchase Super Bowl tickets. Requests should be sent to the following ad- check or money order. Please note that a returned check fee of $25 will be dress: NFL Super Bowl Random Drawing, PO Box 49140, Strongsville, OH assessed for all returned checks. 44149-0140. Please note that only one request per address is accepted. Dupli- cate requests will be ineligible. Season Tickets are shipped first class mail in mid-July. Tickets are not forwarded by the US Postal Service and will be returned to the Ticket Office for If the Dallas Cowboys are a participating team, season ticket accounts that pick up. paid for their postseason tickets will be entered into a random lottery and win- ners will be notified. Pricing and distribution information will be included in the ADA Ticket Fraud Super Bowl lottery winner notification. ADA ticket fraud includes, but is not limited to, the misrepresentation of a dis- ability. Management reserves the right to take appropriate action regarding Suites misrepresentation, which may result in relocation, revocation of tickets with- Enjoy the ultimate entertainment experience – the Luxury Suites in Cowboys out refund or ejection. For questions regarding ADA ticket information, please Stadium. Cowboys Stadium Luxury Suites offer elegant and luxurious sur- contact Dallas Cowboys Ticket Sales at (817) 892-4400. roundings with an unparalleled view of the game, concert or special event. Please contact us at (817) 892-4470 or email [email protected] for Away Games more information. We do not sell away game tickets. Fans should contact the away team’s website or ticket office for ticket availability. VIP Catering Our Suite Services department handles all aspects of the more than 300 lux- Flexible Scheduling ury suites, the most in any NFL stadium. Eleven finishing kitchens will allow The NFL will continue the flexible scheduling process for the latter part of the our executive chef and his team to prepare the freshest menu presentations season. These changes will be made with less than two (2) weeks notice to for our suite holders. Impeccable service by our Suite Services employees will the participating teams and their fans. NFL teams may advise their ticket include such amenities as: timed deliveries of food and beverage on event holders of these time changes via e-mail, so it is very important for the Ticket day; opportunity to rent or purchase china for individual suites; two disposable Office to have your correct e-mail information. The changes will also be com- ware options, one being an eco-friendly line of plates, napkins and flatware; municated via print, radio, television and internet media, as well as posted at and personalized service with one Suite Attendant for every two suites. An ad- DallasCowboys.com. ditional added value for suite holders is the opportunity to purchase merchandise from the Pro Shops and have it delivered to the suite, allowing the suite Postseason owner and guests to continue enjoying the game without leaving their suite. Prices for the postseason are established by the NFL. All season ticket holders will be invoiced for their current seat locations for any home playoff games. After months of preparation, our generous Suite Menu will provide guests with Playoff invoices will be mailed in mid-November (upon approval by the NFL) pages of mouth watering food and beverage options, ranging from stadium and deadline for payment is the first of December. Any unused portion of your fare hot dogs to New Zealand baby lamp chops to delectable desserts pre- playoff payment will be credited toward the following season or refunded. pared in our new Pastry Shop. Suite holders will have the opportunity to order in advance or on the day of the game for their convenience. Any remaining playoff tickets will be released through Ticketmaster for sale. Check DallasCowboys.com for on-sale dates. Please call (817) 892-4550 or email [email protected] for friendly service when placing an order for your suite.

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DALLAS COWBOYS FOOTBALL CLUB

Dallas Cowboys Football Club – A Brief History One way to look at the rich history of the Dallas Cow- boys is with numbers: a NFL-best 20 consecutive winning seasons from 1966 to 1985; a record number of Super Bowl appearances (eight) and five Super Bowl victories; one of only two teams to win more than one Super Bowl in two different decades (1970s and 1990s); and the first team to win three Super Bowls in a four-year span (XXVII, XXVIII and XXX).

The other way to look at the Dallas dynasty is through the eyes of its nationwide fan following. Often called “America’s Team” to reflect their coast-to- coast (and even worldwide) popularity, the Cowboys annually produce top television ratings and, in the 1990s, set a NFL record by playing in front of 160 straight sold-out stadiums (home and away).

One of the reasons for this team’s success on and off the field is the quality of their leadership. Since its founding in 1960, the Cowboys have had just three owners and seven head coaches. Four of those head coaches have won at least one Super Bowl in their careers. For their first 29 seasons, the Cowboys were led by president Tex Schramm and coach Tom Landry. During Clint Murchison’s ownership of the team (1960-1984), the Cowboys won two Super Bowl titles. When Jerry Jones purchased the club from Bum Bright in 1989, he brought in Jimmy Johnson (1989-93) as head coach, and the Cowboys earned world titles in 1992 and 1993. Barry Switzer (1994-97) succeeded Johnson with a championship in 1995. Chan Gailey led the Cowboys to a divi- sion title and a playoff berth in 1998 and 1999. Bill Parcells, a two-time Super Bowl winner with the New York Giants in the 1990s, was hired in 2003 after a three-year run by Dave Campo at the head coaching position. Parcells guided the Cowboys to two playoff appearances in his four years at the helm before retiring following the 2006 season, and in 2007, Texas native Wade Phillips guided Dallas to a 13-3 record and their 16th NFC East title.

A succession of top players at every position has helped ensure that every Cowboys era has been a winning one. Stars of the ’60s and ’70s include quar- terbacks Don Meredith and Roger Staubach, running backs Walt Garrison and Tony Dorsett, wide receivers Bob Hayes and Drew Pearson, offensive lineman Rayfield Wright, defensive linemen Bob Lilly, Ed “Too Tall” Jones and Randy White, linebacker Lee Roy Jordan and defensive back Mel Renfro.

In recent years, several members of the Cowboys have been considered among the NFL’s all-time best. That group includes popular stars such as new DALLAS COWBOYS FOOTBALL CLUB COWBOYS STADIUM INAUGURAL SEASON 33 FanGuide09:Layout 1 6/4/09 3:02 PM Page 34

Hall of Fame inductees quarterback Troy Aikman and wide receiver Michael Even the veteran Cheerleaders have to re-audition each year to spend an ex- Irvin, as well as the NFL’s all-time leading rusher, Emmitt Smith. citing and wonderfully rewarding season as one of America’s Sweethearts--a Dallas Cowboys Cheerleader. For additional details about Cheerleaders Audi- The current Dallas roster includes 2008 Pro Bowlers Flozell Adams, Leonard tions, Camp DCC and Appearances call (972) 556-9932. For complete infor- Davis, Andre Gurode, Jay Ratliff, DeMarcus Ware and Jason Witten, as well as mation on Cheerleader activities and programs, please visit 2007 Pro Bowlers Marion Barber III, Greg Ellis, Nick Folk, Ken Hamlin, Terence DallasCowboysCheerleaders.com. Newman and Tony Romo. Events Cheerleader Appearances Dallas Cowboys Coaches Clinic – July, 2009 Although perhaps best known for their trend-setting Dallas Cowboys Training Camp – July 28th-August 20th – San Antonio, TX sideline and field routines, the Dallas Cowboys Cheer- Dallas Cowboys Kickoff Luncheon – September 3, 2009 leaders’ (DCC) activities extend well beyond the grid- Fiestas Patrias – September, 2009 iron. The elite Show Group, consisting of a select Taste of the NFL – The Ultimate Dallas Cowboys Tailgate Party – April 2010 dozen of the Cheerleaders, perfects and performs Official Dallas Cowboys Draft Party – April 2010 their musical revue, “America & Her Music,” for clients Dallas Cowboys Cheerleader Tryouts – May 2010 across the country and around the world. The elabo- rately costumed and intricately choreographed rou- Fan Club – Official Fan Club of Dallas Cowboys tines feature music and dance ranging from Broadway DallasCowboys.com/fanclub_trueblue.cfm • (877) NFC-BOYS tunes to country to good ol’ rock ‘n’ roll. Audiences • Personalized welcome letter from Jerry Jones. from the theaters of Dallas to the ice • Personalized wallet-size membership card. rinks of the Northeast to the basket- • 8 1/2 X 11 official membership certificate. ball courts of the Midwest to the mess • Dallas Cowboys Team Photo. halls of the troops in Iraq (the DCC • Die-cut True Blue key chain. have made an unprecedented 67 • Die-cut True Blue trading pin. overseas USO tours) are consistently • Die-cut True Blue car decal. “wowed” by America’s Sweethearts’ shows. For book- • True Blue fridge magnet. ings, call (972) 556-9302. • 15% off purchases at all Dallas Cowboys Pro Shops, including catalog and internet purchases. Excludes autographed memorabilia. During the summer months, in addition to preparing for the NFL season, the Cheerleaders star in their own Other benefits include: CMT television series, “Making the Team.” The series, in its fourth season, • Early entrance to Dallas Cowboys Training Camp. captures the entire preparation process as cheerleading hopefuls struggle • Cowboys Stadium Tours. Buy one get one free. Call (817) 892-TOUR. from open auditions to the first home game. The series follows the grueling • 15% discount on one-year subscription to Dallas Cowboys Star Magazine. four-month process as hopefuls are grilled, groomed, tested and trained in Call (877) NFC-BOYS or visit DallasCowboys.com. their quest to become a world-famous Dallas Cowboys Cheerleader. • True Blue merchandise website, which includes merchandise, downloads, event info and more. The Cheerleaders also conduct their Camp DCC program in the summer, offer- • Exclusive invitations to Fan Club watching parties and events. ing instruction and encouragement to the next generation of dancers and • 10% off prime rate at the Dallas Cowboys Golf Club in Grapevine, TX. Call cheerleaders. With the Dallas Cowboys Cheerleaders as instructors, young- (817) 481-7277. sters ages 5 to 14 experience a fun learning and development program dedi- • Free Dallas Cowboys merchandise catalog (while supplies last). cated to improving the talents and abilities of each individual participant. Add • With valid membership card; not valid with any other offers; terms and in the football games and halftime shows, visits to children’s hospitals and conditions apply. nursing homes, and personal appearances all across the country, and it makes for a full year--one that begins every May with the open auditions.

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Fan Mail National Anthem Letters to Cowboys players should be sent directly to: The Dallas Cowboys showcase some of the best musical talent at each home game with live performances of the National Anthem. There will be no live au- Player Name ditions for the 2009 season. To be considered, please submit your name, ad- c/o Dallas Cowboys dress, phone number and email address along with a brief bio, a photo and a One Cowboys Parkway DVD recording of your performance by August 1, 2009 to: Irving, TX 75063 National Anthem Auditions The Cowboys Organization cannot assume responsibility for lost or misdi- Dallas Cowboys rected articles. Due to the large volume of requests, the Cowboys do not ac- One Cowboys Parkway cept items to be signed by players or take responsibility for the return of Irving, TX 75063 personal items. Radio Network Gene and Jerry Jones Family Charities The Dallas Cowboys Radio Network is your company’s access to a vast base In the area of community service, the Dallas Cowboys’ mission is built upon of avid, involved Cowboys supporters. Our custom packages will take your an overall philosophy of helping those who don’t have company inside the lifestyle of a huge audience of Cowboys fans every game the strength, the resources or the means to help with: customized on-site events and promotions, commercial enhancing fea- themselves. As a sports entity that has enjoyed un- tures, and community drive cause marketing. precedented success and recognition for nearly five decades, we feel a very strong obligation to transfer The rich legacy and influence of the Dallas Cowboys Radio Broadcast moved that championship tradition, and the magic that it cre- its flagship base in April 2009 to 105.3 The Fan/KRLD FM in Dallas/Fort Worth. ates, toward the bigger purpose of making a difference. Please visit The Cowboys game day broadcasts, along with our lineup of entertaining DallasCowboys.com for more information. weekday shows, are aired with state-of-the-art technology on the largest regional sports network in the southwest, including cities such as: San Antonio Hereford Dequeen (AR) Corpus Christi Laredo Tulsa (OK) San Angelo Shreveport (LA) Oklahoma City (OK) Brownwood Haskell Ardmore (OK) El Paso Plainview Little Rock (AR) Carthage Malakoff Marshall Austin Childress Monahans Amarillo Waco Kermit Midland-Odessa Bryan Roswell (NM) Henderson Lubbock Memphis (TN) Pecos McAllen Monroe (LA) Mt. Pleasant Atlanta Lufkin-Nacogdoches Hugo (Oklahoma) Abilene Las Vegas (NV) Alpine Bartlesville (OK) Brandon-Jackson (MS) Gene and Jerry Jones Family – Arlington Youth Foundation Mineral Wells Wichita Falls Eastland The Gene and Jerry Jones Family Arlington Youth Foundation is dedicated to Fort Smith (Arkansas) Farmington (NM Granbury enhancing the quality of life for the youth of the City of Arlington by funding Gonazales Albuquerque (NM) Norfolk (Virginia) programs and facilities dedicated to sports, recreation and education while Weatherford Temple working to foster the growth and empowerment of the community through Lamesa Tyler matching grants. For more information or for a grant application, please visit DallasCowboys.com. There is also nationwide coverage on Sirius Satellite Radio.

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Spanish Radio Network custom created Taste of the NFL menu that showcases signature dishes from Cadena de Plata Radio, the official Spanish language voice of the Dallas Cow- NFL cities, and mouth-watering plated entrées such as Prime Black Angus boys, has been on the air since the late ’60s, thanks to the vision Tex Filet of Beef and Tiger Gulf Shrimp with a Port Reduction. Schramm pioneered, thus creating this inclusive environment for those who enjoy their Cowboys en Español. With a growing network that extends Event spaces include exclusive venues such as the Cowboys Locker Room, a throughout Texas, New Mexico and México, the undeniable appeal of the unique room of 2,400 square feet where the team prepares to take the field Spanish word to describe the drama and passion of another run at glory is al- on game days, and the Silver Level Club, which opens onto three suite levels ways part of what extends the appeal of the silver and blue to this ever-pre- with an impressive wall of windows and magnificent hanging globes that ac- sent legion of fans. centuate the setting. Plazas outside of the stadium can host thousands of people for an outdoor event, and six End Zone Platforms provide a stunning Programming includes a unique and exclusive platform of interactivity in the view of both the interior of the stadium as well as the surrounding outdoor community with weekly call-in shows, game day productions, outreach and areas. cross-promotion destined to continue the team’s commitment to offer the best in Spanish language coverage of the Dallas Cowboys. The utmost level of service will be given to those who attend a special event at the new Cowboys Stadium. Our banquet team undergoes an extensive Rowdy – Official Mascot of the Dallas Cowboys training program designed to provide the necessary resources to execute a In 1996 Rowdy jumped on the scene as the Official Mascot of the Dallas Cow- successful event while providing guests impeccable service and undivided at- boys and quickly became one of the most entertaining mascots in profes- tention. sional sports. In addition to being the Cowboys’ No. 1 Fan at home games, Rowdy makes over 250 appearances Star Magazine each year to hospitals, schools, sum- Get behind-the-scenes coverage of America’s Team with the new and im- mer camps, birthday parties, corporate proved Dallas Cowboys Star magazine. Featuring an updated look and layout, events and parades. For his efforts, in each issue of Dallas Cowboys Star has stories on your favorite players, game 2008 Rowdy was named as one of analysis, guest columns, photos, photos, photos and, of course, the Dallas America's Top 10 Sports Mascots by Cowboys Cheerleaders! Get 32 issues for only $49.95. Subscribe to Dallas Forbes Magazine and was selected to Cowboys Star today by calling (877) NFC-BOYS (632-2697) or visiting his fourth NFL Pro Bowl in Honolulu, DallasCowboys.com. Hawaii. Rowdy is available year-round to entertain fans of all ages. To request Television Broadcasts a special appearance by Rowdy or for Preseason games will air on selected networks, local or national, depending more information, email Rowdy at on the game date. All Cowboys regular season games are controlled by the [email protected], call (972) NFL’s national network partners (NBC, CBS, FOX, ESPN and NFL Network). 556-9351 or visit DallasCowboys.com. Check local listings for channels and times.

Special Events Television Network With eighteen large spaces and additional ancillary rooms available for special Dallas Cowboys Television Network keep area Cowboys fans up to speed on events, the new Cowboys Stadium is the premier venue in the DFW Metroplex the very latest happenings of their favorite team through a wide variety of and across Texas. Guests will have the exceptional opportunity to experience weekly, monthly and annual program offerings. These Cowboys’ shows are this world-class facility as the backdrop for private meetings, celebrations or televised in Dallas/Fort Worth on flagship station KTVT/CBS11 and KTXA-TV21 any other occasion that comes to mind. as well as in over 30 additional broadcast markets throughout Texas, Arkansas, Louisiana, New Mexico and Oklahoma. Exclusive Cowboys pro- Our culinary team specializes in creating five-star food and beverage offer- grams can also be seen throughout the region on the Fox Sports Network ings that will captivate guests’ palates and imaginations. In addition to cus- (FSN-SW). In addition to exclusive coverage of Cowboys’ Preseason Games, tomizing the perfect menus, we are pleased to offer an immense catering The Annual Dallas Cowboys Cheerleader Special, Cowboys’ Draft Special, portfolio that includes such specialties as our classic Texas Barbeque Buffet, a Training Camp Reports, and the Emmy Award-winning Cowboys Year End

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Special, the following are long-standing fan favorites: Inside the Multimedia Center, fans may listen to DallasCowboys.com Radio Cowboys Special Edition with Jerry Jones airs Saturdays at 10:30 p.m. live each weekday, which features DallasCowboys.com writers discussing the from mid-July through the postseason on KTVT/CBS 11 in Dallas/Fort Worth, news of the day. Listeners have the opportunity to join the talk via phone and and at locally scheduled times via Dallas Cowboys Network Affiliates across email. The Multimedia Center also provides access to all coaches press con- the region.* ferences, player interviews from the locker room, and conference calls with opposing team players and coaches. Cowboys Huddle, featuring Cowboys head coach Wade Phillips, airs Sundays at 10:00 a.m. from early September through the postseason on KTVT/CBS 11 In addition to information on the Dallas Cowboys, DallasCowboys.com is in Dallas/Fort Worth, and at locally scheduled times via Dallas Cowboys Net- home to the newly remodeled Dallas Cowboys Cheerleaders website. There work Affiliates across the region.* you can interact with America’s Sweethearts by viewing their photos and videos, reading their blogs, and joining the Cheerleader community to discuss The Cowboys Post Game Show features player interviews immediately fol- a myriad of topics, including fashion, fitness and relationships. lowing the game from inside the Cowboys’ locker room! The Cowboys Post Game Show airs at 11:05 p.m. throughout the regular season and playoffs on The Dallas Cowboys online store hosts the largest selection of Dallas Cow- KTVT/CBS 11 in Dallas/Fort Worth and at locally scheduled times via Dallas boys gear in the world. In a matter of clicks, you can purchase the most ex- Cowboys Network Affiliates across the region.* clusive Dallas Cowboys merchandise from the privacy of a personal computer. Most important, you can feel secure knowing that the website is protected *Viewers outside the Dallas/Fort Worth market should consult local listings. and the quality of service will match the excellence of the Dallas Cowboys organization. Other weekly Cowboys programs include: • Cowboys Insider, FSN-SW • Dallas Cowboys Game Night, FSN-SW • The Wade Phillips Press Conference Show, FSN-SW • Cowboys Legends, FSN-SW • Cowboys Weekend, KDAF-CW33 (D/FW only)

The Cowboys’ longstanding commitment to serving Spanish language football fans throughout the region continues with Cadena de Plata Television, providing exclusive coverage of El Vaqueros de Dallas with the passion and emotion that the language of Cervantes provides. Dallas/Fort Worth flagship station KXTX-TV TeleMundo 39 partners with Blue Star Media Network along with a network of affiliates across the state.

Website and Internet The all-new official website of the Dallas Cowboys, DallasCowboys.com, is the most comprehensive and timely source of information related to the players, coaches and the organization. DallasCowboys.com provides real-time up- Youth Football Academy dates from the writing staff so that fans hear all the news before it breaks. The Dallas Cowboys Youth Football Academy helps kids ages 4-18 learn the Beyond its daily coverage around Valley Ranch, the site features editorial FUNdamentals of football. Regardless of the participant’s football skill level, opinions and analysis by Mickey Spagnola and Nick Eatman. the Dallas Cowboys Youth Football Academy’s year-round special events, including skill clinics, tournaments and CAMP COWBOYS, promise to be fun- One of the highlighted features of the site is the social network designed to filled experiences with memories that will last a lifetime. For more information allow fans to create their own profile pages and connect with other Cowboys or to register, visit DallasCowboys.com, email youthfoot- fans around the world. [email protected] or call (972) 556-9947.

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COWBOYS STADIUM FACTS

Cowboys Stadium has the tallest movable glass wall in the world. It is 120 feet high and 180 feet wide. It takes 19 minutes to open or close.

If you laid out all the handrails in the Stadium end to end they would run over 12 miles. That would stretch from Cowboys Stadium all the way to DFW Airport.

Cowboys Stadium has the largest domed roof in the world, 660,800 square feet. It only takes 12 minutes to open or shut the retractable dome. Each retractable door of the dome is 63,000 square feet and moving them takes 128 motors.

Within the Stadium there are 22 escalators, 18 elevators, 10 major stair- ways and a ramp that runs from the Event/Field Level all the way up to the Upper Concourse.

Cowboys Stadium’s exterior is covered with over half-a-million square feet of glass and stone.

There are over 1,600 toilets in the building and over 800 point of sale locations for concessions, including mobile carts throughout the plazas and building.

The center video board is mounted 90 feet over the field and is 72 feet by 160 feet. It runs from 20-yard line to 20-yard line. It gives a 360-degree view of the action so guests never miss a play.

The field level is 50 feet below grade and the top of the roof is 320 feet above the field. There are a total of 10 separate levels in the Stadium.

Cowboys Stadium is the largest enclosed stadium in the NFL. It is 3.0 million square feet and holds 104 million square feet of air. It was built with over 26,000 tons of steel. There are 19 million pounds of truss work in the Stadium.

The Statue of Liberty could stand on the star in the middle of the field and the roof could close and never touch her flame.

The Miller Lite Plaza to the East is three acres and Champions Plaza to the West is four acres. With the Plazas and the platforms there are 10 total acres. That is 420,000 square feet of entertainment space before you ever COWBOYS STADIUM enter the Stadium’s bowl. FACTS COWBOYS STADIUM INAUGURAL SEASON 43 FanGuide09:Layout 1 6/4/09 3:02 PM Page 44

MAIN CONCOURSE - 200 LEVEL MEZZANINE - 300 RESERVED LEVEL 246 247 248 249 250 245 201 244 43 02 24 20 146 147 148 149 150 101 145 203 242 102 144 241 204 1 103 6 240 205 143 6 9 C106 C C106 9 C C206 C206 42 C239 C C239 1 9 C307 C307 C339 C339 C107 C107 C139 C C139 C207 C207 C238 C238 C308 C308 C338 C338 C108 C138 C138 C237 C237 C208 C208 109 C309 C309 137 C337 C C337 C109 C C137 C1 209 C2C C209 C236 C C236 C310 C310 C336 C136 C136 C110 C110 C210 C210 C235 C235 C111 C111 C135 C135 C335 C336 C335 C311 C311 4 1 11 C21 C211 C234 C234 C134 C134 C112 C112 C312 C312 C334 C334 C212 C212 C233 C233 C133 C133 C113 C113 C333 C333 2 C313 C313 C213 C213 C232 C232 4 C132 C C132 4 1 C114 C114 29 C332 C332C 1 C314C C314 5 C C214 C214 C231 C C231 C115 C C115 8 230 215 128 118 229 216 119 127 228 217 126 120 125 124 123 122 121 227 218 226 219 225 224 220 221 223 222

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SILVER CONCOURSE - 300 CLUB LEVEL UPPER CONCOURSE - 400 LEVEL TM AT ROOM NS ESTROOM TROOM V VICES MERICA A TOR AT TOR Y REST A AT LY VA AIRS TA AMIL ELEVATOR ELEV RAMP RAMP ESCALATOR ESCALA STAIRS ST FIRSTFIRST AID AID BANKBANK OF OF AM AMERICA ATM GUESTGUEST SERVICES SER MEN’SMEN’S RESTR RESTROOM WOMEN’SWOMEN’S RE RESTROOM F FA FAMILY RESTROOM CONCESSION CONCESSIONS BAR BAR AR BAR TA STAR BAR ST DR PEPPER DOWN DOWN D Y A AY WA PEPSI PEPSI SKYW SKYWAY

46 2009 DALLAS COWBOYS FAN GUIDE COWBOYS STADIUM INAUGURAL SEASON 47 FanGuide09:Layout 1 6/4/09 3:02 PM Page 48

INDEX

Cowboys Stadium A-Z ...... 7 Parking ...... 23 ADA/Accessibility ...... 7 ADA Parking ...... 23 Alcohol Policy ...... 7 Bus Parking ...... 23 Animals ...... 7 Courtesy Shuttle Stops ...... 23 ATMs ...... 7 Designated Lot ...... 23 Bag Search ...... 8 Directed Parking Spaces ...... 23 Banners and Signs ...... 8 Limousine Parking ...... 24 Bottles and Cans ...... 8 Parking Lot Assignment ...... 24 Cameras ...... 8 Passenger Drop-Off Zones ...... 24 Cell Phones ...... 8 RV/Oversized Vehicle Parking ...... 24 Children’s Ticket Policy ...... 8 Vehichle Security Inspection ...... 24 Clubs...... 9 Tailgating ...... 24 Code of Conduct ...... 9 Tickets ...... 27 Compliments, Complaints & Comments . .9 Revocable License ...... 27 Concessions ...... 10 Season Tickets ...... 27 Concierge Desk ...... 10 Tickets ...... 27 Designated Driver Program ...... 10 Ticket Exchange ...... 27 Elevators ...... 10 Ticket Forwarding ...... 27 Emergencies ...... 10 Ticket Fraud ...... 27 Entrances ...... 11 Ticket Policy ...... 28 Escalators ...... 11 Ticket Replacement Policy ...... 28 Family Restrooms ...... 12 Ticket Transfers ...... 28 Field Access ...... 12 Account Holder of Record ...... 28 First Aid ...... 12 Account Manager ...... 29 Football Return Policy ...... 13 Address Changes ...... 29 Gate Opening Times ...... 13 Invoicing and Distribution ...... 29 Guest Services Centers ...... 13 ADA Ticket Fraud ...... 30 Houskeeping/Maintenance ...... 13 Away Games ...... 30 Lost and Found ...... 13 Flexible Scheduling ...... 30 Lost Children and Guests ...... 14 Postseason ...... 30 Media Entrance ...... 14 Super Bowl Tickets ...... 31 Merchandise ...... 14 Suites ...... 31 Plazas ...... 14 VIP Catering ...... 31 Police Room ...... 14 Dallas Cowboys Football Club ...... 33 Programs ...... 14 A Brief History ...... 33 Pro Shops ...... 15 Cheerleader Appearances ...... 34 Prohibited Items and Behavior ...... 15 Events ...... 35 Radios ...... 16 FanClub ...... 35 Re-Entry ...... 16 Fan Mail ...... 36 Restrooms ...... 16 Gene and Jerry Jones Family Charities . . . “Safe in the Seat” Program ...... 16 and Arlington Youth Foundation ...... 36 Smoking ...... 17 National Anthem ...... 37 Stroller Policy ...... 17 Radio Network ...... 37 Taxi Service ...... 18 Spanish Radio Network ...... 38 Ticket Office ...... 18 Rowdy - Official Mascot ...... 38 Tours of Cowoboys Stadium ...... 18 Special Events ...... 38 Video Boards ...... 18 Star Magazine ...... 39 Water Fountains ...... 19 Television Broadcasts ...... 39 Wheelchairs ...... 19 Televsion Networks ...... 39 Wheelchair and Companion Seating Website & Internet ...... 40 Platforms ...... 19 Youth Football Academy ...... 41 Will Call ...... 20 Cowboys Stadium Facts ...... 43 Maps ...... 44 48 2009 DALLAS COWBOYS FAN GUIDE