Building an When Corporate Loyalty George Bodenheimer: The Tanner Building Inspired Career p 4 Goes Too Far p 10 Taking a Chance on espn p 14 Turns Thirty p 30

alumni magazine winter 2013

alumni magazine

Issue Winter 2013 marriottschool.byu.edu

Publisher Gary C. Cornia Managing Editor Joseph D. Ogden Editor Megan Bingham Art Director Jon G. Woidka Copy Editors Lena Harper Monica Weeks Contributing Editor Nina Whitehead assistant editor Michelle Kaiser

contributing writers, editors, Janet Barton designers, & photographers Dina Beylis Andrew Devey Emily Smurthwaite Edmonds Dylan Ellsworth Cecelia Fielding Meredith Francom Robert G. Gardner Aaron Garza Todd Hollingshead Chadwick Little Craig Mangum Miriam Shumway

magazine design BYU Publications & Graphics

All communication should be sent to Marriott Alumni Magazine 490 Tanner Building Brigham Young University Provo, UT 84602-3187 Phone: 801-422-7696 Fax: 801-422-0501 Email: [email protected]

Marriott Alumni Magazine is published by the Marriott School of Management at Brigham Young University, Provo, Utah. The views expressed in Marriott Alumni Magazine are not necessarily endorsed by BYU or The Church of Jesus Christ of Latter-day Saints.

Copyright 2013 by Brigham Young University. All rights reserved.

find this and past issues of marriott alumni magazine online at marriottmag.byu.edu

snowcapped mountains form a wintry backdrop for the campus. Photo by Mark A. Philbrick. Dude, is she older than you? Yeah, but she has the most amazing résumé. Maybe someday I’ll be as lucky as you. • Get outside yourself. Don’t be a programmer, be a real person. • These slides are copyrighted, but I give you permission to use them in family home evening or in sacrament meeting. • Look, it’s more than looking smart. You really have to communicate and show them you have the skills to be a good employee. • Sorry, I almost ran you over. I forgot to overheard look both ways before crossing the hallway. • Getting your in the calculator out is like slipping a gun from a holster. • Any student who graduates from tanner BYU and doesn’t take Accounting 310 wastes their money. • Your Learning Suite is not working because you’ve done something wrong in the past and now you’re being punished; it’s nothing less than you deserve. • As my brother would say if he were here, “If you get confused, say it slowly.” • I don’t even know what job to apply for! How am I supposed to know where I want to live after graduation? • Have you heard of strawberry Fanta? Yeah, it’s good. I just heard about it. It’s amazing. • He’s going in the wrong room. That’s gonna be awkward. • This is my young friend. I am not young! I am twenty-two years old! I have nylons older than you. Yeah, that’s gross. • You don’t want to go there. Have you seen the people on the first floor? • It is best to do it right in the first place—that’s why companies should only hire BYU students. • When I was little, since I was the youngest, no one would play with me. I always thought it would be fun to have a buddy. • I said that with such confidence you believed me. . . Girl, you crazy. • Read the Wall Street Journal; it’s the daily diary of the American Dream. • Algebra is fine in moderation. • We should make chocolate cake. Or just get some Little Debbies. Yeah, I’ll call her. Dear Debbie, come party with us. • ADD is not a disability, it’s a superpower! Well, you tend to use it as a super excuse! • I love school. I think I’m really going to miss it. I can’t tell if you’re being sarcastic or not. • Excel is like your own personal-information slave. • Be respectful. We have the tallest member of the Marriott School faculty with us today. It’s an honor. • Hold the elevator. Thank you for risking your hand so I could ride up four floors. No problem. It was my left hand. • What, are you stalking me now? I know where you live. That’s because we’re neighbors. • I want to be in the ISys core. I know it will be tough, but I think it’s worth it. And who needs a social life for a year anyway? • You’re an econ major? Why in the world are you in the Tanner Building? What? I love it here! I guess we can accept all walks of business life. Contents | winter 2013 18

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30 10 Features

4 a spire to be inspired 18 re creation and The Things Plus . . . Andrea Thomas is used to calling the shots, That Matter Most but this Walmart exec’s career proves there’s Spending time with family—outdoors and 8 Around the Cooler more to decisions than facts and figures. unplugged—is professor Patti Freeman’s High Resolution prescription for a less material-based life. 17 inside the classroom 10 risky business A Dose of Healthy Advice Professor John Bingham uncovers the motives family style 24  28 By the Numbers behind seedy behavior. His findings show even Reachel Bagley fashioned an MBA into a Tax Season Savings trustworthy employees can take unethical turns. sartorial empire, discovering the label she loves most is mom. 36 school news 14 growing up with espn 43 alumni news Thirty-two years ago George Bodenheimer, 30 The Tanner’s Coming of Age 2012 International Executive of the Year, took Turning thirty never looked so good.

a job in the mail room at ESPN. The rest is broadcasting history. Cover photo courtesy of ESPN Images

WINTER 2013 3

tner y tim Zel ations b

By Andrea Thomas illustr

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ast August I was at a landfill site in São Paulo, Brazil. It had you, I will impart unto you of my Spirit, which shall enlighten your L been a dump where people sorted through garbage looking for mind, which shall fill your soul with joy.” valuable items so they could put food on their tables. Inspiration causes us to think or do something we wouldn’t other- Through a grant from the Walmart Foundation, that dump was wise do, and being inspired is different from receiving inspiration. transformed into a recycling center. Items are sorted and recycled We can be so much more than we ever imagined if we allow our- by the same people—only now they’re employed. selves to be an instrument in the hands of the Lord. He wants us I talked with them, and many said they feel they have meaning to be successful, and He gives us inspiration that causes us to do in their lives because they’re helping save the planet by recycling things we wouldn’t have imagined for ourselves. these materials. They are helping the whole planet. Their stories I’d like to share some lessons from my life when inspiration has were inspirational to me. led me down a path different than I ever imagined. As I reflected on that experience, I’ve thought about inspiration I was raised in Salt Lake City, the second of six kids, in an LDS and how important it’s been for me to receive in my life. family. I had a happy, easy childhood. I didn’t really make any big When you look up inspiration in the dictionary, it says to fill with plans for the future because I didn’t think about the future. an animating, quickening, or exalting influence. That’s an academic I can remember a summer night around 2 a.m. My sister and I set description, and it doesn’t do justice to what we know, from the off the smoke alarm frying donuts because, well, we felt like donuts. scriptures, inspiration really means. My mom came in, and rather than yelling, she joined us, and we had Doctrine and Covenants 11:13 reads, “Verily, verily, I say unto a lovely donut-making party in the middle of the night. Growing up

WINTER 2013 5 in that creative, unstructured environment gave me a high tolerance There were a lot of struggles early on because people were tell- for ambiguity. I’ve found I don’t need a ton of structure in my life. ing us how things were supposed to be. When you had kids, you It took me a while to come to that conclusion. I’m supposed were supposed to stay at home. You were not supposed to send your to have a plan, right? I found I didn’t need that structure. What I kids to day care. needed was a support network. Then I had an epiphany. As my husband and I were taking a walk with our two little girls, I realized that when I went in for my Lesson One: Surround yourself with people who encourage you. temple recommend interview, they didn’t ask me if I worked or My husband and I first met working for an airline while we were sent my kids to day care. That gave me permission to do things a students at the University of Utah. We dated for two years because little differently. I had a drive to finish college. I told him, “I love you, but you’re not going to mess up my ability to graduate.” Lesson Three: Don’t get too specific—there might be something We got married the day after he graduated, but I still had six bigger waiting for you. months to go. He worked full-time until I finished, and then I After five years at Pizza Hut, I transferred to Frito-Lay. My dream worked full-time while he attended grad school. was to get into brand management, but I went through the restau- When he had earned his MPA from the University of Utah, he rant division to get there. said, “Okay, now it’s your turn.” Before I changed positions, I had to sit down with the CEO and It hadn’t occurred to me that in his mind, that was the fair thing. tell him why I was quitting, which was a very intimidating experi- I did all that work for him to attend school, and now he wanted to ence. I told him I wanted to do five years in a restaurant and then do the same for me. move to consumer-packaged goods to give me a good foundation. So I came to BYU, went to my firstMBA class, and was very intim- After listening to me, he said, “You’re overthinking your career. idated. Because I wasn’t a business undergrad, I had never taken a Career management is like waiting at a train station. A train stops business course before. I thought I was the stupidest person there. and you decide whether to get on or not. If you don’t get on, you I’ll never forget coming home that first week and telling my hus- wait for the next train.” band I was totally in over my head. I didn’t know if I could be success- I thought he was being a little cavalier, but he had a lot more ful. But that night I committed that every single day I would know I’d experience than I did at the time. He got me thinking, though. done everything I could do. “And then if it doesn’t work out for me,” I At the time, I honestly had exceeded my expectations for my thought, “I will know I’ve tried my hardest and won’t have any regrets.” life. I decided I needed to open myself up for inspiration of what I should be doing and not stick with my own agenda. And that was Lesson Two: You might be surprised what you can accomplish the last time I had a plan, frankly. when you do your best. In order to get that first job in brand management, someone The first semester I thought I was flunking out. At the end of the had to take a chance on me. I didn’t have that type of experience semester, I called to get my grades: six As and one A-. I actually and was nervous about how well I would perform. I remember thought they were wrong—it seemed like there was no way I could I’d just been promoted to director when I got an email from an have done that well. But it was true! employee who was asking a question. Wanting to make sure I was I’d never pushed myself like that before. If I would have believed following protocol, I wrote a long email asking my boss what he what I was telling myself at the beginning of the semester, I might would like me to do. not have stuck with it. I gained so much confidence from that expe- Luckily, before I hit send, I stopped and thought, “That’s what rience. I knew if I worked hard I could accomplish things I didn’t he hired me for. In fact, I can make all these decisions.” even know were possible. When it came time to figure out what I wanted to do going for- Lesson Four: You don’t need to get permission for as much ward, I didn’t have a master plan. Marketing seemed interesting, as you think you do. and PepsiCo was a great company that hired one marketing student Fortunately, that realization became a hallmark of my career. In fact, every year. I decided I was going to get that job. I launched Tostitos Scoops! when I was nine months pregnant—my One of the other students—and I’m sure he didn’t mean it per- son loves that he’s the same age as Tostitos Scoops! sonally—asked how I could consider taking a job away from a man We shot an ad with a bunch of basketball players—Kareem who needed one? Abdul-Jabbar, Bill Walton, and Dominique Wilkins—and they were He and many others thought I was just getting an MBA for fun, uncomfortable watching this enormous pregnant woman sitting entertaining myself until I was going to do what I was supposed to there with her feet up. But I didn’t need permission to shoot that ad. do. That affected me. I thought, “I’m going to show them I deserve It was my product, and I was going to be there. this job and that I deserve to work.” I actually got promoted to vice president while I was on My husband was very supportive. When I landed the PepsiCo maternity leave. That just doesn’t happen, right? But it can. I job, he followed me to Pizza Hut headquarters in Wichita, Kansas. learned it’s all about delivering the results—even if you get things And two years later, when Pizza Hut operations moved to Dallas, he done a little differently than they expect. quit his job again to support me. The first day back from maternity leave with my third child, I

6 MARRIOTT had to go out of town for a week. While I was gone, my husband slipped a disc in his back. He needed surgery and had to spend time at home recovering. One day during that period, I came home from work and he said, “I want to stay home with the kids.” That was something I could never ask him to do, but it seemed natural for us. He’s been a stay-at-home dad now for eleven years, and he loves it—most of his friends wish they could get the same gig. Sometimes I get the Primary president running over when they teach the Proclamation on the Family lesson, saying, “Your child raised his hand, and I don’t think he understands.” And I say, “Oh, he understands.”

Lesson Five: The Lord will guide you. Truthfully, I don’t know what I’m being prepared for now, but I know that is why I’ve been given these opportunities. At work, I sit near an amazing woman. She has worked in high levels of government and has traveled the world rubbing shoulders with influential people. One evening she called me out of the blue looking for help: she and her husband weren’t happy with their nanny. “This is someone who is influencing our children,” she said. “We decided we want somebody like you, Andrea. Can you find us a Mormon girl to be our nanny?” The fact that this woman, whose world is enormous, wants an LDS girl to nurture her children is proof of the influence we can have when the Lord is leading us. My advice to you as you’re making big decisions is to be open to inspiration about what you need to do and where the Lord wants you to serve. Doctrine and Covenants 78:18 reads: “Ye cannot bear all things now; nevertheless, be of good cheer, for I will lead you along. The kingdom is yours and the blessings thereof are yours, and the riches of eternity are yours.” Inspiration is there to help you get through challenges, make big decisions, and deal with feelings of discouragement—like those I felt the entire first semester of grad school. We need to be prepared to follow the inspiration the Lord gives “Career management is us. In return, He promises that doing so will give us true happiness and joy in our hearts. He has a plan for each of us. And if we’re in like waiting at a train station. the right place to receive inspiration and are willing to make the sacrifices, we can do what He asks.

A train stops and you decide About The author Andrea Thomas is senior vice president of sustainability at Walmart. whether to get on or not. She previously served as vice president of global chocolate for Hershey Foods Corp., vice president of retail marketing and promotions for If you don’t get on, Frito-Lay, and director of new-product marketing with Pizza Hut. In 2006 BusinessWeek named her one of the Top 25 Global Champions of you wait for the next train.” Innovation. Andrea earned her bachelor’s degree from the University of Utah and her MBA from BYU. She lives in Bentonville, Arkansas, with her husband and three children. Her kids are active in sports, so you will often find her taking pictures at softball, baseball, or football tournaments and at cheerleading competitions.

WINTER 2013 7 around the cooler

By Emily Smurthwaite Edmonds

rule 1: 1 3 Call Early Thanks to texts and Facebook posts, birth- days have become a time when people remember friends but don’t really celebrate them. This year call your pals the day before they are bombarded with mes- sages. By wishing them a happy birthday eve, you’ll get the chance to have an actual conversa- tion; plus you’ll seem on 2 top of it.

rule 2: High Resolution Walk More We all have places we With each new year comes the inherent round of goal setting. But drive to when we really could walk—whether sometimes our aspirations turn from motivating to frustrating, it’s a delivery at work, a trip to the post office, stifling our desire to act. We all want to create positive changes or a visiting teaching appointment. Apply this in our lives, but what makes a goal more than wishful thinking? rule: if an errand is less than a five-minute drive, ditch the wheels and use The key is to start with manageable and measurable rules— your legs. Your heart will thank you, and the fresh things that will help you long-term but are easy to implement. air will clear your mind. Here are seven rules to make 2013 a year of progress.

8 MARRIOTT 5

4 6 7

rule 3: rule 4: rule 5: rule 6: rule 7: eat in Save Serve Work Keep Dining out can be pricey, money Daily Weekends Learning but sometimes you have a craving or need a Experts agree you Set a reminder on your Winter is the perfect Didn’t take an econom- break from the kitchen. should have at least six phone to go off at 5 p.m. time to take on home ics or cooking class at The good news is most months’ worth of living If you haven’t done a projects. Make a list of BYU? Don’t live in the restaurants offer their expenses on hand. Try good deed yet, drop tasks and pick the top past. Many community food to go. Next time this: dedicate your tax what you’re working on three. Set aside the first colleges offer low-cost you have a hankering for return to your emer- and reach out. Whether Saturday of each month options; their continu- your favorite dish, call gency fund. To keep it it’s a quick note to a for these projects and ing ed classes focus on in your order. By not tip- growing, add 10 percent friend or holding the recruit family members everything from land- ping waiters or sipping of each month’s income. door for a stranger, to help. Spring clean- scaping to languages to $3 sodas, you’ll save up Think of it as a bill to serving others will boost ing will be all the more martial arts. If you want to 25 percent. pay. This will stock your your mood and make satisfying with these to see what BYU has to fund, and the rest can be someone else’s day a items crossed off your offer, visit ce.byu.edu. stored for a rainy day. little better. to-do list.

WINTER 2013 9 When corporate loyalty goes too far

By Celia Shatzman Illustrations by Jonathan Bartlett risky

Businessameras flashed as reporters jostled for position. This was the biggest story of the year: Kenneth Lay was C surrendering to the FBI. Slapped with a slew of charges alleging he falsified statements to hide billions in losses, Lay’s arrest marked the end of Enron’s empire. But that’s not the whole story. “We always imagine people doing unethical things for self-interested reasons,” says John Bingham, a Marriott School organizational leadership and strategy professor. “But at Enron, mid-level managers were willing to jeopardize their standing in the organization by shredding documents to preserve someone else’s name.” Why did good people—moms, dads, and Sunday school teachers—lie for others when they had nothing to gain? How did they get to that point? And was it a long road from honest employee to shady accomplice? Intrigued by these questions, Bingham and Elizabeth Umphress, a management professor at the University of Washington, decided to study the motivations behind such actions. The results were striking.

Employees in a variety of industries were transformed into more egregious behaviors, reportedly knew safety practices were being willing to do dishonest things for their orga- culminating in the loss of thousands of jobs. violated but still rationalized the sale of nization, especially when they felt they had a tainted drugs—a decision that would lead to positive relationship, attachment, or loyalty Strong Morals Aren’t a Shield nearly forty deaths. to their workplace. And those who claimed Criminal. That’s not the first word you’d This self-justification is called neutral- a strong moral code in their personal lives think of when describing a churchgoing ization—the process where moral impera- didn’t fare much better. But it’s not all doom businessman, but it could be accurate. Even tives associated with an act are masked, and gloom for office loyalty, Bingham says. people who are extremely conscientious overlooked, or dismissed. And research sug- By building a good corporate culture, reward- about moral values at home can rationalize gests it’s the gateway to corrupt behavior. ing the right behaviors, and tightening com- dodgy behavior in the office. According to Bingham, workplace neu- pany guidelines, organizations can offer their Data gathered by Bingham and Umphress tralization occurs in two scenarios: employees a guilt-free guarantee. found that morally grounded individuals 1. When employees are more focused on often identify strongly with their organiza- their role than the ethicality of a deed. When Good People Go Bad tion and therefore have an increased likeli- “The company needs this sale, and it’s my Corruption can happen anywhere: at church, hood of committing unscrupulous acts. The job to make it happen.” in the office, and even at 30,000 feet. A 2003 simple explanation: committed employees 2. When employees feel obligated to recip- study found that airline employees often don’t want to let anyone down. rocate good treatment. “My boss helped resorted to what Bingham and Umphress But there could be more at play. me last quarter—I owe him.” have termed unethical pro-organizational Consider the recent fungal meningitis behavior. outbreak. More than 600 people in nine- This allows normally upright people to If passengers complained about the teen states contracted the disease after couch bad behavior in a positive light—“I food, flight attendants would say the ser- receiving epidural injections produced by a did it to help the company”—rather than vices had been contracted out—anything to small pharmaceutical company. Employees suffer the guilt that comes from admitting protect the image of the company—even if it wasn’t true. “An employee who feels a strong connec- tion to her organization thinks complaints reflect negatively on her,” Bingham says. “They say, ‘I’m not that type of person—I care about high-quality food and service.’” And this behavioral phenomenon isn’t restricted to the skies. A study of more than 2,000 executive assistants in the United States and Canada found that 10 percent had destroyed damaging information, 6 per- cent had written documents with false or misleading information, and 5 percent had falsified expense accounts on the job. Though it’s harder to track how often top-ranking executives break the rules, the lack of data doesn’t mean ethical breaches can’t also originate in corner offices. “At Enron it trickled down from the top, and no one ever questioned it,” Bingham adds. “Eventually the company was altogether crimi- nal in its intentions and outcomes.” Although no workplace sets out to define itself as unethical, organizations may set themselves up for failure if they don’t identify and encourage the right behaviors. Enron’s culture of high expecta- tions led to a slippery slope, where nearly any action could be justified by the desired end result. Unchecked white lies eventually

12 MARRIOTT their actions deviated from personal or soci- etal standards. Establishing guidelines is the first step. “If organizations But the most dangerous part of neutral- ization isn’t that it enables one bad choice. It’s that it makes successive offenses that don’t set clear expectations about the way to meet much easier. How to Stop Corrupt Conduct objectives, employees will come up with their own creative Luckily, preventing tragedies caused by unethical behavior is possible. While solutions and not necessarily ethical ones,” Bingham says. Bingham’s research points to intense loy- alty as a potential trigger, healthy ties to the workplace can be the first defense against Rewarding the Right Behavior background in business ethics, explains that improper conduct. Another powerful tool against unethical managers are more likely to gain employees’ “Employee loyalty has powerful implica- practices is to offer incentives to employees respect by modeling appropriate conduct— tions for a company’s survival,” Bingham who meet goals without stooping to less- and by encouraging frank dialogue—than clarifies. “If you have a strong culture, than-savory methods. But fair warning: this by demanding it. employees are willing to sacrifice, share isn’t a silver bullet. “Managers should talk about the impor- more ideas, and go above and beyond pre- Without fully thinking through the tance of doing things the right way and make scriptive job duties.” reward system, managers can unintention- that concrete by identifying specific issues Especially in this economy, when com- ally draw the wrong behavior from employees. in their office,” he says. “It’s also imperative panies need employees to do more with less, In another BYU-led study, Jeffery to create an environment in which employ- loyalty benefits the organization. Dedicated Thompson, a Marriott School public man- ees feel encouraged to bring up such issues.” employees often work long hours and do agement professor, found that zookeepers For companies looking for more ways whatever it takes to pitch in. are paid significantly less than they deserve to prevent unethical pro-organizational “Most organizations attempt to create because employers take advantage of their behavior, Agle points to guidelines devel- these connections with their employees,” passion for the animals. oped by the U.S. Sentencing Commission. explains Brad Agle, a public management In order to avoid the wage hit, some They suggest managers set up codes of professor at the Marriott School. “However, employees tried to hide their love of the job conduct, host regular training meetings, almost every virtue can become a vice if from management, even though passion and appoint a leader to be in charge of eth- taken to excess.” Agle recommends find- was what landed them the position in the ics. To guarantee these ideals are being ing the golden mean—where employers first place. And most managers weren’t even executed, the company should enforce can cash in on the benefits of employee aware of these actions since they seemed to standards consistently, modify programs loyalty without incurring unethical pro- happen on a subconscious level. as necessary, perform ethics risk analyses, organizational behavior. In the end, zookeepers with a higher train high-level leaders in appropriate laws, Establishing guidelines is the first step. sense of calling took home smaller paychecks and give compliance officers authority and “If organizations don’t set clear expectations than employees who were less engaged— budget to do their jobs. about the way to meet objectives, employ- the exact opposite of how a reward system These measures might seem steep, but ees will come up with their own creative should operate. the time and cost accrued are small when solutions and not necessarily ethical ones,” “Most people can relate to the zookeep- compared to the damage one unethical act— Bingham says. ers,” Thompson says. “They have that sense even if it is well intentioned—can cause. By Publicly traded companies with high of dedication to the job and resonate with keeping a watchful eye for unethical pro- expectations for earning projections and the idea that passion shouldn’t come cheap.” organizational behavior, managers can side- sales companies with monthly quotas In order to avoid this law-of-the-jungle step the dangers of risky business. should proceed with extra caution. The scenario, managers should evaluate on a pressure to meet goals or cater to sharehold- regular basis how they reward individuals. About the Author ers makes those organizations particularly By consistently rethinking the system, it will Celia Shatzman lives and writes in Brooklyn, susceptible to dirty dealing. According to be easier to quickly identify solutions that New York. A graduate of the Medill School of Bingham, it’s up to managers to ensure this motivate employees. Journalism at Northwestern University, her doesn’t happen. work has appeared in Time Out New York, “If managers aren’t aware of what’s going Tying Down Amoral Practices Teen Vogue, New York, USA Today, and on, employees learn they can take short- Managers should also lead by example, Family Circle, among others. When she’s not cuts,” he warns. “The signals managers send demonstrating the behavior they expect writing, Celia enjoys traveling, learning to play matter.” from employees. Agle, who has a strong tennis, and playing with her rescue dog, Olive.

WINTER 2013 13

Growing up with

By George Bodenheimer Executive Chairman, ESPN

Athletics mean so much to us in America. offered. Forget the salary, immediate duties, vividly checking into one hotel with a big Thirty-three years ago this passion gave and all that.” sign behind the front desk that said, “No birth to a novel idea: a TV network devoted Fortunately, I accepted his advice to pheasant cleaning in the rooms.” solely to sports. I was fortunate to land make a career decision, not a money deci- ESPN was indeed a start-up in those days, there about thirty-two years ago when the sion, and about a week later I was delivering and we operated on a very tight expense prospects for the network were uncertain the mail at ESPN, moving boxes, and shut- budget. Our programming budget was also at best. tling Dick Vitale to the airport and back. extremely tight. Our staples in those days I was offered a job in the mail room, and I Eighteen months later I was transferred were boxing, softball, college hockey, racing, didn’t know whether I should take it. I drove to our three-person sales office in Arlington, and karate, but tape-delay college football sixty miles back from Bristol, Connecticut, Texas. My job was to travel throughout was our number-one product. to my home after the interview, thinking, Texas, Arkansas, Oklahoma, Louisiana, and Despite the audience size, which was “What am I going to tell my dad?” Mississippi, calling on mom-and-pop cable truly miniscule, we were starting to reach I didn’t tell him the interview lasted operators and trying to sell them this new fans. After a few years our company began to about three minutes—I’m not sure the idea of a twenty-four-hour sports station. grow. Most representative of the growth was interviewer ever looked up at me. But nev- The motels that I stayed in during those the quality of the hotels where we stayed. I ertheless I asked my dad what he thought I days had many benefits. Among them, you knew that the company had made it when I should do if I got an offer. He gave me the rarely needed a reservation. You also could was allowed to check in at a Marriott. best advice I’d ever received: “If sports tele- keep an eye on your car at night because it In those days I learned something that vision is a business that you want to be in, was parked just a few feet from the room was extremely valuable to ESPN. I learned then you should absolutely accept the job if where you were sleeping. I remember that every town in this country considers

WINTER 2013 15 Today we are defined by the efforts of thousands of dedicated and creative employees good people who work ,, tirelessly to fulfill our mission of serving sports fans.

—George Bodenheimer

work hard to schedule our people so they can attend their children’s athletics events or church events. Whatever’s important to them, we make important to us. We can’t do it all the time for everybody, but they know that our company and our management stand for trying to do that. When somebody is sick or has an accident, our company offers support to the best of its ability and fellow employees come out of the wood- work to help. In essence, we take care of one another, just like a family. It’s ingrained in our culture, and it continues to serve us well. The values of integrity, the spirit of giv- ing back, and the importance of family are universal and everlasting. It’s organizations like the NAC, the Marriott School, and BYU that help make up the fabric of this great itself a sports town. Sports play an integral off work. We’ve also raised $100 million country. role in all of our communities. Athletics and since 1993 along with the V Foundation for its popularity enabled ESPN to grow world- Cancer Research. About the Speaker wide. We’ve worked very hard to build our Last is the importance of family. ESPN is George Bodenheimer is executive chairman company the past three decades, and we’re run like a family company. People often say, for ESPN. This text is taken from remarks extremely proud of it. “You’ve got a company with seven thousand he gave when receiving the Marriott School’s I see a number of connections between people. What does that really mean?” We International Executive of the Year award on ESPN and BYU, and I’d like to single out three run a 24/7 company; it’s a difficult thing. We 27 September 2012. of them. Probably the most important is the focus on integrity. I know how important it is to you. We feel the same way at ESPN, and I can assure you that, in the last thirteen years as president, nothing—no win, no loss, no Transforming ESPN contract, no sales report—was more impor- From when Bodenheimer took over as president in 1998 until he became tant to me than running a company known executive chairman in 2012, ESPN added: for integrity. Leaders are faced with many difficult decisions, and the best leaders do 5,100 employees worldwide 17 web sites what is right versus what is expedient. international SportsCenter Next I see a similarity in our giving back— 130 ESPN Radio affiliates 13  editions obviously through the work you do here and nationwide all your church does in giving back. ESPN services million households for 12 HD also is committed to giving back. We have 63 ESPN and ESPN2 a thriving ESPN corporate outreach depart- 4 domestic television networks ment that encourages our employees to international television networks 3-D network work on whatever charity they feel strongly 28  1 about. We support them and give them time

16 MARRIOTT as he listened to Britt Berrett speak on sharing essential connections in the health Healthcare Executives and CEO of University the first day of class, Joseph Mount had the care industry were possible thanks to the of Colorado Health (formerly Poudre); Gary distinct impression he was looking at his Executive Health Care Lecture Series. Newsome, CEO of Health Management future employer. Berrett’s passion for health Well into its second year, the half-credit Associates Inc.; and David Clark, CEO of care was unmistakable, and Mount wanted course hosts a prominent health care execu- Mercy Health System in Pennsylvania. to be a part of it. tive each week. Visiting speakers talk to stu- The class usually consists of forty The next summer Mount interned dents about the rapidly changing industry students. Several majors are represented, for Berrett, president of Texas Health and their varied work experiences. Perhaps including Russian, business, and neuro- Presbyterian Hospital. That opportu- most remarkable, they all participate on science. Despite the variety in experi- nity and the chance to pay it forward by their own dime. ence, the students have one thing in com- mon—an interest in health care administration. “Nothing is more important than alumni Brett Lee, who graduated in 2012, is one of the students who reaching out to would-be professionals. Layer benefited from the program. “I learned about different sec- that with the greater purpose of health care tors of the industry and got a better idea of where I could con- and imagine how powerful it could be.” tribute,” says Lee, who is now pursuing a master’s degree in The motivation for the series originated health administration at the University of with Berrett twenty-five years ago. As a Washington. “The class also gave me the sin- BYU student he decided to pursue a health gle biggest expansion of my network.” care career after hearing a lecture given Mount, who wrapped up his internship by Mark Howard, then CEO of Utah Valley with Berrett in August, couldn’t agree more. Regional Medical Center. By participating in the class, he built a pro- Now president of a 900-bed hospital, fessional network even before continuing Berrett felt inspired to start an industry- his education in health services administra- focused lecture series at his alma mater. tion at George Washington University. “Nothing is more important than alumni “I know many CEOs I can call for career reaching out to would-be professionals,” mentoring,” Mount says. “I came out of my Berrett says. “Layer that with the greater undergraduate schooling with more connec- purpose of health care and imagine how tions than many who have graduate degrees.” powerful it could be.” The lecture series, while still in its Berrett kicks off the series each semes- infancy, has led to many successes. Berrett ter and is followed by a number of promi- says the series has exceeded his expecta- nent administrators, including Rulon tions, and he hopes students will continue Stacey, chairman of the American College of the tradition.

WINTER 2013 17

I’ve spent countless summer weekends at my parents’ cabin in the Uinta Mountains, where in the early days there was no electricity or indoor plumbing and almost every evening was spent playing games around the kitchen table until the generator would run out of gas. Although there is now electricity and running water, there is no cell phone or internet service. I treasure the haven of peace and beauty it is.

WINTER 2013 19 rowing up, I loved to Recreation is wholesome by definition backpack, fish, camp, and has power for good. To me, the modi- ski, and ride bikes. I fier wholesome in front of recreation is not met Eric, my hus- really needed, but it does imply certain band, near the end of behaviors. If we aren’t engaged in healthy or my first year of teach- moral action or thought during our unobli- ing at the University gated time, then it likely isn’t recreation. We of Utah, almost ten years after graduating may just be killing time, passing the time, or from BYU. When after three months of dat- worse—none of which are recreation. ing Eric said, “Marry me and ski for free,” I To better understand this, let’s look at knew I’d found the right match! one definition of recreation: Eric and I adopted our four boys from Ghana. Our oldest boys are twins, adopted Recreation is an emotional condition within an when they were twenty months old; they individual human being that flows from a feel- are now eleven. About two years ago Eric ing of well-being and self-satisfaction. It is char- When Eric and I traveled to Ghana to receive and I realized we needed and wanted to add acterized by feelings of mastery, achievement, our new boys, we stayed at housing by the more children to our family. In April 2012 exhilaration, acceptance, success, personal Accra temple. we adopted our two youngest boys; they worth, and pleasure. It reinforces a positive The thirty hours we had with them prior are also biological brothers and are seven self-image. Recreation is a response to aesthetic to returning home were challenging. The and four. None of our boys are true orphans, experience, achievement of personal goals, or oldest was inconsolable much of the time; so we feel blessed to have seen their birth positive feedback from others. It is independent he was scared, anxious, and sad. On top of homes and villages, met some of their family, of activity, leisure, or social acceptance.1 that, language was a barrier and food a chal- and learned about their culture. lenge. That first afternoon and evening the “The Family: A Proclamation to the To further illustrate, let me quote from oldest would wear himself out from crying World” says that wholesome recreation an essay by John Tanner, former BYU aca- and fall asleep for short respites. My hus- is one of the principles upon which strong demic vice president: band had to stand in front of the door so the families are built. I also believe it is a prin- boys wouldn’t escape. ciple upon which strong individuals are built. I like the term recreation as opposed That evening Sister Heid from San Diego My involvement with recreation and the to, say, vacation. Vacation implies an empty, stopped by our room to see how things were outdoors, coupled with my professional and vacant time—a period of loafing, of hanging going. The oldest was asleep at that moment, academic background as well as the experi- out, of passing the time. Recreation, by contrast, and we didn’t say much, other than it was a ences we’ve had in Ghana, has shaped how I reminds us, etymologically, that periods of time- struggle. As she was leaving she said, almost view recreation and what matters most. out can serve the serious purpose of renewal. At as an afterthought, “Don’t forget, you can its best, recreation allows us to re-create our- always give them a priesthood blessing selves in order to return to ordinary life renewed, tonight while they are sleeping.” refreshed, and reinvigorated. The highest func- Sister Heid was inspired. I don’t think tion of play is re-creation. I would have thought for Eric to give them . . . Let us not only remember the Sabbath to a blessing while they slept. Later Eric gave keep it holy. Let us make time in a hectic, harried them a blessing. It wasn’t a blessing for As I think about what matters most, it is rela- 24/7-world for re-creation.2 them to hear, but it was a blessing for their tionships with others—my family, my Father spirits to hear and for us, as their new par- in Heaven, my friends, myself—and my well- These quotes explain what recreation ents, to hear. being. I want to focus on the importance of should be: an experience leaving us better I remember only a few specifics from intentionally creating and protecting space off than when we started. If we view recre- each blessing, but two statements in the and time for recreation that can strengthen ation as good, powerful, and even spiritual, oldest boy’s penetrated my soul. First, he relationships with those who matter most. we may think about our individual and fam- was blessed that he would very quickly feel Being intentional suggests we are purpose- ily recreation differently. comfortable with us. Second, he was blessed ful, proactive, or mindful. It implies acting There are many reasons play and recre- that he would “learn what it feels like to be rather than being acted upon. ation matter, but I will share three. a child and to play.” Hearing those words

20 MARRIOTT confirmed not only that the placement was “Free play is essential for normal emotional correct but also that Heavenly Father values development.” He writes: play and family fun. No doubt our new boys played in Children love to play in emotionally exciting Ghana. But I suspect the oldest’s play was ways. Little ones delight in being tossed into the overshadowed by work and a feeling of air or swung around by adults. . . . Somewhat responsibility to help provide for his fam- older children enjoy somersaulting, . . . cart- ily. I’ve felt that often it wasn’t free play wheeling, and other forms of spinning around; but burdened play he experienced. I am . . . swinging high . . . ; climbing trees . . . ; leap- grateful he knows about work. Without ing from heights onto water or snowbanks; and question, work is good for individuals and zipping around. . . . Children of all ages seem unites families. But the immediate and to have a sense of their limits in such play. . . . Persistence is defined as “voluntary continu- critical task for us as parents was to ensure They take risks in moderation. The joy of play ation of a goal-directed action in spite of he knew childlike joy and had ample oppor- combined with a modicum of fear is the exqui- obstacles, difficulties, or discouragement.”4 tunities for unfettered play. site sensation we all identify as thrill. . . . It is one of twenty-four character strengths On our first morning home our older . . . In such play, children dose themselves identified by psychologists related to an boys got out some bicycles, and within a few with just the level of fear that they can tolerate, authentically happy life. Persistence helps hours our new boys felt the excitement of a level just below the threshold of what might us become our best selves. mastery. Not long after, I saw genuine smiles, cause them to freeze up. In this way, they learn We learn persistence quite logically by heard laughter, and witnessed excitement; I how to manage fear, how to prevent it from inca- doing hard things; without challenge, per- knew the salve of play was helping to soothe pacitating them. They learn that fear is normal severance isn’t needed. The act of much sadness, assuage fears, create bonds, and and healthy, something they can control and play and the demands of many recreational develop trust. overcome through their own efforts. It is practice pursuits naturally include elements of According to Peter Gray, a psychology such as this that allows them to grow up able to challenge, problem solving, and complex- professor and contemporary expert on play, manage fear rather than succumb to it.3 ity. Play and recreation also provide the element of choice—continue on or call it they taught six children to ski. My mother will come to see that we are women without quits. Hard work, focused concentration, taught me to fish. My mother reads every the spirit of fear. and diligence are often required when a day. She studies scriptures and other doctri- Through active participation in family toddler stacks blocks to build a tower or a nal texts. My mother earned her bachelor’s recreation, we influence the way daughters child learns to ride a bike. degree in 1948 from what was then Utah see and value themselves as adult women, I hope my boys are starting to realize if State Agricultural College. future wives, and mothers and the way sons they can do hard things while at play and My mother created simple traditions see and value women as their future wives when they recreate, they can transfer those and experiences that still draw us home. She or co-workers. We can teach our children skills to school and life. supported our interests and encouraged how to treat women and how to be treated us to pursue adventures. My mother hiked as a woman: respecting and seeing others’ with us. Growing up, these things helped potential as well as viewing a woman as a me to view her as a woman of competence capable partner who can solve problems, and confidence. Because of what I saw my persevere, excel, and meet challenges. mother do and be, I saw what I could do and be. I wasn’t taught fear from my mother. I was taught the world was a place to which I could and should go. Indeed, she prepared me to go and be. Gaining some competence in various outdoor recreation activities as well as other areas of my life has helped me to feel the truthfulness of 2 Timothy 1:7: “For God hath not given us the spirit of fear; but of Consider your mother or other women power, and of love, and of a sound mind.” Recognizing recreation’s power for good has and the influence they’ve had on you. My Through our involvement as mothers with set the stage for us to consider four ways we mother skied on Utah State’s ski team. My our families, specifically in outdoor or can more intentionally create and protect mother taught my father to ski. Together other challenging activities, our children recreation.

22 MARRIOTT First, to make recreation, play, or family us to seek and value the rejuvenating power and higher on top of each other in a U shape. fun a priority, we have to believe it matters of brief moments of freely chosen experi- At one point, when he was about five feet off as much or more than whatever else we may ences. Due to work, school, church, and fam- the ground, limbs from a pine tree impeded choose to do with our “free time.” Simply put, ily, we truly may not have much unobligated his path, high enough for him to question his we need to make it a priority and protect time time. Often on days when I get home and course. He stopped, glanced at me, and looked for it. If we believe it matters, we will do it. am still feeling a bit stressed, before going at the needled limbs. I was about to suggest he Second, we can create space and time into the house I walk down our driveway turn around when he squared his shoulders for recreation by minimizing distractions to look out at the Wallsburg valley and rub and sang out with conviction, “I will go! I will from media and technology. Often they fill our horses. I take a few deep breaths, often do!” and proceeded to step over the limbs and time that could be used for more meaningful express thanks to my Father in Heaven for reach the top of the logs. interactions. this beautiful world, and truly feel rejuve- He had a simple goal, experienced an It is easy to use TV and movies as a nated by those short moments. obstacle, stopped to consider his options, crutch when children need something to Fourth, a simplified life allows more and found his conviction. I hope we will do. For example, movies while riding in opportunities to be intentional with our time intentionally use our recreation time in such vehicles provide the illusion that we all to pursue things that matter most. The time a way that we enhance those relationships love traveling together in the car. But mov- we’ve spent in Ghana as well as in villages in and aspects of our lives that matter most. ies—or earbuds—replace real communica- Samoa and Fiji has shaped our view of life— I hope when distractions and challenges of tion requiring listening and responding, the specifically how we view “stuff.” For example, technology and time, priorities and profes- opportunity for ingenuity, and the chance at church in Ghana I noticed the children sions, media and minutia get in the path of to learn to get along. didn’t have a bag from which they could pick our intentional recreation, we will stay the In early May we were getting ready to several toys or a small buffet of snacks. Yet course to leverage the good in recreation to go to my parents’ home in Ogden. A few somehow they got through church. its full potential in our lives. months earlier we’d bought a portable two- I was also struck by the many children I screen DVD player for occasional use, and saw running along with a stick hitting a rock Eric asked me if I was interested in bringing or playing soccer with a threadbare ball on a movie for the drive. a rough, uneven dirt field without real goal- Without hesitation I said, “No.” He posts. Their energy and zest signaled happi- quickly replied, “Good, neither am I.” Right ness to me. Recently I listened to the tender Patti Freeman is chair of the Marriott School’s after that, the oldest of our new boys came words spoken by Elder Jeffrey R. Holland Recreation Management Department. This text upstairs and asked me if I would write for describing a trip to West Africa. He said: is adapted from her BYU forum address given him. We were hurrying to leave, so I told 17 July 2012. him to get a pencil and paper and I would These people do not believe you have to have write for him in the car. When we got in the a lot of material goods to be happy. They seem car he passed up the paper and pencil to me. to have been able to separate in their mind that 1. David E. Gray, “Exploring Inner Space,” Parks and Recreation, During the next twenty minutes he’d tell me those things, goods and acquisitions, don’t have December 1972, 19. something to write, stop and think, and then anything to do with being happy. It is an ele- 2. John S. Tanner, “Labor and Rest”; http://avp.byu.edu/wp- share another thought. His English was lim- ment of their faith that we would do well to copy content/documents/notes/labor-and-rest.pdf. 3. Peter Gray, “Free Play Is Essential for Normal Emotional ited. As his thoughts emerged, I felt imme- and remember and teach. They are very happy Development,” Freedom to Learn, 21 June 2012; www. diate gratitude that we hadn’t defaulted to a people without much. psychologytoday.com/blog/freedom-learn/201206/ movie. This list was the first window into his free-play-is-essential-normal-emotional-development. 4. Christopher Peterson and Martin E. P. Seligman, Character heart and mind we’d really had as he told me A simpler, less hectic, less material- Strengths and Virtues: A Handbook and Classification what he liked about his new life in America. based life will not leave us feeling less happy (Washington, DC: American Psychological Association, Thankfully we had created the space to allow or less fulfilled. As we simplify, there will be 2004), 229. that interaction to occur. more time and more money for things that Due to their pervasiveness, personal matter most. technology devices pose a much greater Pages 18–19: Asher Brown Durand (1796–1886), Landscape, source for potential distraction to quality 1866, oil on canvas, 15 1/4 x 25 inches. Brigham Young time with others than TV or movies do. We University Museum of Art, 1964. owe it to ourselves and our spouses, chil- In June I took our boys for a short trip to my Page 21: Homer Dodge Martin (1836–1897), Adirondacks, 1879, dren, and friends to honestly evaluate our parents’ cabin; my sister joined us for the two- oil on canvas, 27 x 40 inches. Brigham Young University use of personal technology and communica- night trip. While there we took a short hike Museum of Art, gift of R. H. Burton in memory of his father, Edward L. Burton, 1963. tion devices and make changes as needed. to a creek. At one point the oldest of our new Page 22: Alfred Thompson Bricher (1837–1908), Sunset in the Third, by thinking of recreation not only boys found some downed dead trees to walk Catskills, 1862, oil on canvas, 29 15/16 x 46 inches. Brigham as activity but also as a state of mind allows on like a balance beam. They were piled higher Young University Museum of Art, gift of Lee Carson, 1980.

WINTER 2013 23 Family

ith wet eyelashes, Reachel walked out of her Andrew left the apartment equally enamored, call- Wbedroom and found a stranger sitting in her apartment. ing his mom on the drive home to announce that he The guy casually resting his elbow on the couch was had just met her future daughter-in-law. “For some- Andrew, a friend of her roommates. one who takes months to decide which pair of church Reachel, clad in sweatpants and a t-shirt, had just shoes to buy, that was significant,” Reachel says of ended a difficult phone call—and a relationship. “I was her husband. in church and felt the strongest prompting to break This was a pivotal time for Reachel: she was one up with my boyfriend. I mustered my courage, rushed week away from starting the BYU MBA program and, home, and made the call,” she says. unbeknownst to her, five months away from marrying Her introduction to Andrew, although a surprise, the man on the couch. wasn’t happenstance. “My roommates had told him, In the decade since, Reachel Bagley has navigated ‘You’ve got to come over and meet our new roommate,’” the ins and outs of the business world and constructed Reachel recalls. “It was pretty well orchestrated.” a styling career focused on making people feel pret- The two hit it off and that conversation turned into tier. And as she and Andrew struggled with infertility, an example of one door closing and another opening. Reachel learned that building a family—like any other “My immediate thought was, ‘This is why I had that worthwhile goal—takes time, balance, and a dose of prompting,’” she says. determination.

Photography by Bradley Slade Reachel Bagley MBa, 2006

WINTER 2013 25 Two years later, after wading through legal Fashioning issues with the adoption, the Bagleys were Constructing dressed in white. { A Family { “The sealer said that before we came to A Career earth there was an affinity between certain In the years following her Marriott School spirits, and a child may choose a family as Reachel, who wore vintage dresses and car- education, Reachel split her time between a result. The affinity is the same whether ried a plastic briefcase to Brighton High Mesa, Arizona, where Andrew was working someone is sent to your family biologically School in Cottonwood Heights, Utah, in advertising, and Orem, where she was or through adoption,” she says. “Coco is focused her school years on academics. Her vice president of interactive marketing for absolutely my daughter—there’s no doubt eye for aesthetics and her interest in busi- Agilix, a small educational-software com- in my mind.” ness shaped her decision to study marketing pany. But racking up the frequent-flyer miles Not long after returning from California, at the University of Utah. Upon graduation was taking its toll. Reachel and Andrew were adjusting to life she worked as a webmaster for a 3-D model- After struggling to start a family for five with five-month-old Coco. ing company, which was followed by work- years, Reachel shifted her attention. “I real- One morning, out of habit, Reachel took ing as a marketing analyst at myfamily.com. ized if I didn’t make having a family a prior- a pregnancy test. “This one is broken,” she But after three years, Reachel felt rest- ity, the adoption paperwork wasn’t going to said to Andrew as she showed him the posi- less. “Sometimes the tech industry can be get filled out, our children were never going tive stripes. formulaic and uncreative. I wanted the tools to be found, and I was going to be empty,” Andrew, who had just returned from a to do things more effectively and push the she recalls. ward outing with a stomach bug, examined limits,” she says. “We’re always taught to Reachel and Andrew decided she would the test. “I think you’re pregnant,” he said. be continually progressing; earning an MBA retire from the business world so they could “And I’m the one with morning sickness.” seemed like a natural step.” focus on searching for their kids. In June Nine months later Levi was born, and Reachel’s time at BYU renewed her pas- 2009 they crafted an adoption profile for he and Coco became fast friends. The duo sion for marketing; she ate up the informa- LDS Family Services, explaining they’d set recently welcomed another sibling—Reachel tion in her pricing and promotion, brand aside thirteen of their wedding invitations gave birth to a boy at the end of January. management, and marketing research for their future kids and mentioning other Relishing the recent growth of her family, courses. “I could have spent all my tuition ways they’d prepared and hoped for children. Reachel says, “It’s good to have situations on those three classes, and it would have Less than three months later they were where we have to be patient and humble been worth it,” she says. selected. and wait on the Lord. I would never want to After interning with GE in Salt Lake The trip to California for the birth of go through the trial of infertility again, but City, Reachel landed her Agilix job, where their daughter was full of jitters and excite- I’m glad I had that experience. It helped me she oversaw a team of five people that was ment. “When we met Coco, we were imme- appreciate my blessings more; I’m able to launching an interactive global platform. diately enamored; she was so perfect and take them in and absorb them.” “You can do a lot of work remotely, but little,” Reachel says. Three days after exiting the hospital with a daughter in her arms, Reachel found herself back in the hospital—this time as a patient. At first she was diagnosed with bird flu, but after a day of tests the doctors real- ized Reachel was suffering from an ectopic pregnancy and miscarriage. A baby had been growing in her fallopian tube until it burst, causing severe internal bleeding. “You have fifteen minutes to get into surgery,” the doctor ordered. Reachel starting panicking. “My main concern was that I hadn’t been sealed to my baby,” she recalls. “I needed to get home alive so that Andrew and I could take Coco to the temple.” The surgery was successful, leaving Reachel with a six-inch scar and the deter- mination to make her family permanent.

26 MARRIOTT people don’t get managed virtually very well, In the three weeks before the semester especially on projects that aren’t well estab- started, Reachel wrote the curriculum and Reachel’s lished,” she says of her decision to split her organized her sartorial course. “It’s so fun,” time between Arizona and Utah. she says of her class, which is required to Styling Tips In addition to her interstate commute, earn an image-consulting certificate. “At Reachel picked up a once-a-week shift at the end of the semester I tell my students, women’s retailer Anthropologie in Phoenix. ‘I want you to go out there, make me proud, The sales rack isn’t where you meet After leaving Agilix to start the Bagley baby and help people feel happy.’” your items; that’s where you pick them up. hunt, Anthropologie offered her a full-time Reachel’s goal as a stylist isn’t to remove You should have been flirting with these stylist position closer to home. fashion faux pas from the world; instead she items for a long time so you know you “It was a great education in consumer wants to help people feel confident as they really want them. You want something behavior—I loved it,” she says. “Any job is walk out the door each day. that’s a good value, not only a good price. what you put into it and what you’re willing “Clothing is trivial; what’s on the inside to glean.” is most important,” she explains. “At the Identify your signature style and look for inspiration in others. If you have an inspiration board, you can narrow the “ hat we wear can show respect scope of what you’re shopping for—like W filtering a spreadsheet—and you shop and is a way we make connections to fill the holes in your wardrobe. with others. So many times we Dressing isn’t about looking opulent or having a certain status. I don’t like don’t have a chance to open our mouths, flaunting brands or emblems.

yet our clothing communicates. ” Often people don’t need to buy more clothes, they just need to use their By the time Reachel left Anthropologie same time, what we wear can show respect clothes more efficiently. in 2011, she was armed with the experience and is a way we make connections with to dive into her personal styling business, others. So many times we don’t have a I want people to feel empowered and which she had started two years earlier. Her chance to open our mouths, yet our cloth- to know they’re always good enough. days now are consumed with writing her ing communicates.” Women spend a lot of time, especially in blog, cardiganempire.com, and consulta- Everyone deserves to feel confident fitting rooms, telling themselves they’re tions, which can include closet analyses, and put together, she continues. “People not good enough. color draping, and helping clients identify shouldn’t be tugging at their hemlines or their signature styles. At the base of her worrying about back fat when they could Fashion gets much more textured and fashion endeavors is the goal to help the be doing something important,” she says. interesting when you’re modest. Modesty world feel prettier. “I love styling little kids because they don’t saves you from a lot of fashion disasters; have any insecurities, and I wish women it’s about being elegant and timeless. could get back to that point. Coco has so much fun dressing up and wearing sweat- For more of Reachel’s tips, ers. Levi’s the opposite: if that kid could run visit her blog: cardiganempire.com. Fabricating around naked, he would.” A Future Whether Reachel is presenting to young women on modesty or sorting a pile of black sweaters in a client’s closet, she draws upon As Reachel was building her styling career, her time at the Marriott School. “I love she stopped by Mesa Community College to using marketing, accounting, and finance in talk with its retail and fashion department my own way,” she says. “I’ve felt very guided head about guest lecturing in exchange for along my path.” sitting in on some classes. Structured like a well-tailored jacket, The administrator stopped Reachel a few Reachel’s life is all about balancing her fam- sentences into her pitch. “I don’t want you ily, skills, and passion. And while getting it to guest lecture,” she said. “I’ve got a ward- right requires creativity and flexibility, in robe strategies class I need you to teach.” the end, it’s a perfect fit.

WINTER 2013 27 by Meredith Francom by the numbers Tax Season Savings According to Albert Einstein, the hardest thing in the world to understand isn’t relativity— it’s income tax. And the genius has a point. Consider these numbers as you report your earnings to Uncle Sam. 7.5 The percentage of adjusted gross income you must spend on medical costs to write them off.

You probably knew insurance premiums and co-pays can be written off, but many other costs associated with medical care qualify. Things like miles traveled, tolls, and parking are also deductible. Since these costs count when they are paid—not incurred—a little planning can go a long way. Get the most from this deduction by using a credit card so all fees are paid The amount you can claim with the in the same calen- energy efficiency tax credit. $500 dar year. Outfitting your home with eco-friendly items can save you a bundle. Source: forbes.com Homeowners interested in reducing their carbon footprint can count 10 percent (up to $500) of qualifying materials—think energy-saving doors, windows, insulation, heating and air conditioning systems, and roofing materials. Labor and installation costs are not included in the credit.

Source: turbotax.com

28 MARRIOTT The number of people who 45 million itemized their 2011 tax return. When it comes to taxes, it’s not who you know but what you know that matters. Every year millions of taxpayers overpay because of missed deductions. Organizations like the IRS and H&R Block offer loads of resources for confused filers. So if you have questions about chari- table donations or student-loan interest, don’t miss out on the deduction—ask an expert.

Source: kiplinger.com

55.5¢ 19.3 million The amount per mile you can deduct during The number of refund checks and letters returned a job search in 2012. to the IRS last year.

Landing that dream job isn’t the only benefit of polishing Thinking about moving? Whether you relocate around the corner your résumé. Many expenses associated with a job change or across the country, you need to pass on your new info to the IRS are deductible if you were employed during your search. so your refund check doesn’t get lost in the mail. Notifying the post Items like résumé development fees and miles driven for office to forward your mail may not be enough. To ensure your refund interviews count as long as you look for a job in your cur- check makes it to your new home, fill rent industry. If you relocate more than fifty miles, moving out Form 8822 and mail it to the IRS. expenses also qualify. Just make sure all these expenses add Don’t want to bother with forms? up to more than 2 percent of your adjusted gross income. Another option is to write a letter including your full name, old and new Source: moneytalksnews.com addresses, and social security number. Don’t forget to sign it.

Source: treasury.gov

The year the Kiddie Tax 1986 was created. Most children don’t have enough earned income to worry about paying taxes, but unearned income is a different story. The tax rate varies by the age of your child and the amount of interest, dividends, or capital gains paid out. Children under eighteen—or twenty-three if a full-time student—pay no taxes on income under $950. The next $950 is taxed at the child’s tax rate. Anything over that is taxed at the parent’s rate.

Source: bankrate.com

WINTER 2013 29 By Megan Bingham

photography by bradley slade and byu photo Ask anyone: turning thirty isn’t easy. April marks three decades since the N. Eldon Tanner Building opened its doors for students and faculty. Over the years the glass-and-granite façade has witnessed unprecedented change: economic uncertainty, technological advancements, and the return of boy bands, skinny jeans, and the Muppets. Sure, there’ve been growth spurts—including a 76,000-square-foot addition—but this Gen-Y structure is standing strong. After all, thirty is the new twenty.

WINTER 2013 31 “Granite seemed like the right material—it was the Preparing the Way corporate equivalent of a gray flannel suit.” By the early 1970s the expanding School of Management was desperately in need —Ken Louder, CEO at FFKR of more space. A committee of faculty and National Advisory Council (nac) mem- bers began touring schools across the country to study the latest innovations in business education. Over the course of the next decade, the NAC played a vital role in raising $12 million for a new build- ing—the first campus structure paid for with private donations.

A New Home In March 1980 BYU president Dallin H. Oaks announced the construction of a manage- ment building to be named after N. Eldon Tanner, counselor to four presidents of The Church of Jesus Christ of Latter-day Saints and known in his native Canada as Mr. Integrity—a title wished on every Marriott School graduate.

“You are our hope for the future. It is your privilege and responsibility to make a better world. I wish I could live long enough to see how much better you will make it.” —N. Eldon Tanner, “These Things I Have Learned,” March 1971

32 MARRIOTT Contemporary Space A site was chosen on the hillside north of the Richards Building, and architects at FFKR began mapping out the structure. The directive: cre- ate a state-of-the-art facility flooded with natural light. The atrium was an obvious choice. “People are attracted to great spaces,” explains Ken Louder, one of the original architects and CEO at FFKR. “Whether it’s a cathedral, Grand Central Station, or the Tanner Building’s atrium, there’s an inherent human reaction to being in a big room. It wraps around you in a different way.”

“We thank Thee for those who have given generously of their means to make this building possible. May they, over the years, derive satis- faction from the knowledge . . . that their contributions have become a The Big Bang rewarding investment which will The groundbreaking ceremony—presided over by President Spencer W. yield generous dividends in the Kimball in November 1980—was unexpectedly memorable. “An explosive lives of men and women for genera- device was used to break the ground,” recalls Marriott School dean Gary Cornia. “President Kimball pressed the button, and ‘boom!’—we were show- tions yet to come.” ered with rocks. One young woman was actually knocked to the ground!” —President Gordon B. Hinckley, President Kimball was one of the first to her rescue. Luckily, she was fine. Tanner Building dedicatory prayer

Mission Accomplished Nearly fourteen years after the building was originally envisioned, the last tile was laid and lightbulb installed. The dedication— complete with ribbon-cutting ceremony and Tanner-emblazoned scissors—was held on 5 April 1983. President Gordon B. Hinckley offered the dedicatory prayer. “This facility will significantly raise the qual- ity of its students’ experience; it will allow the school to serve even more talented and capable young people who will be future leaders.” —Richard E. Marriott, Addition Dedication Ceremony

Changing Times By the mid-2000s the Tanner Building was burst- ing at the seams—hundreds of students were turned away annually because there just wasn’t room. In response to the growing demand, the board of trustees approved plans for a major addition to the Tanner Building. Ground was bro- ken in April 2007—this time shovels were used.

Money Matters Funding for the $43 million addi- tion and parking garage again came from private donations and included another campus first—a maintenance endowment to care for the structure after completion. Contributions began with a size- able gift from the Marriott Family Foundation, a large gift from the N. Eldon Tanner Trust, and donations from NAC members, school admin- istrators, faculty, staff, and alumni.

“I remember walking through the building and seeing students reading in a janitor’s closet. That hit home why we needed more group-study spaces.” —Mark Wilson, architect at FFKR

34 MARRIOTT “When I walk into the Tanner Building, I automatically feel I can make a difference in the world.”

—Whitney Nyland, management student

Walk This Way Connecting the original building with the addition proved a unique challenge for FFKR architect Mark Wilson. He originally envisioned rope bridges spanning the gap. Eventually he struck a compromise between high design and usability: glass skybridges. “The two-bridge experience is surprisingly interesting—as you’re walking on one, you can look to the other to get a full under- standing of what you’re standing on,” he explains.

Into the Future After less than two years of construction, the 76,000- square-foot addition was dedi- cated on 24 October 2008 by BYU MBA graduate President Thomas S. Monson: “Bless all students that they might rec- ognize that they walk on hal- lowed ground when entering this building. May each one appreciate the past, contem- plate the future, and work dili- gently in the present.”

WINTER 2013 35 School News espn Executive Chairman “It’s organizations like ESPN, the NAC, Recognized with International this school, and this university that help Executive of the Year Award make up the fabric of this great country.” The Marriott School honored George Bodenheimer was the company’s Bodenheimer, executive chairman longest serving president (1998–2011) of ESPN, with its 2012 International and led a period of tremendous growth, Executive of the Year (IEY) award at a expanding the company to eight domes- special banquet held 27 September on tic television networks, twelve high-defi- the floor of the Marriott Center. nition services, forty-eight international Brent Webb, BYU academic vice television networks, and eighteen web at Wake Forest University; and John E. president, and Elder L. Tom Perry of the sites. ESPN now has more than seven Pepper Jr., former chairman and CEO of Quorum of the Twelve Apostles joined thousand employees and reaches 100 Procter & Gamble. in presenting the award, given annually million households. to recognize outstanding executives who Bodenheimer is the thirty-fourth New Peery Social demonstrate high moral standards and recipient of the IEY award. The award Entrepreneurship Research exceptional leadership. was created in 1974 and is sponsored by Fellows Announced After accepting the award, Bodenheimer the school’s National Advisory Council. The Ballard Center for Economic explained three connections he felt to Past recipients include Don Soderquist, Self-Reliance has named BYU profes- BYU. “The value of integrity, the spirit of former senior vice chairman of Walmart; sors Chris Mattson and David Wiley giving back, and the importance of family Steven Reinemund, former CEO of research fellows in the Peery Social are universal and everlasting,” he said. PepsiCo and current dean of business Entrepreneurship Program. As fellows, Mattson and Wiley will apply their exper- tise in research and innovations within the field of social entrepreneurship. Marriott School Names “Chris and David bring great rigor and innovative research to their respective fields,” saysTodd Manwaring, managing Lee Perry New Associate Dean director of the Ballard Center. “We are excited for them to join our team.” Dean Gary Cornia of the Marriott School announced the appoint- Mattson, a mechanical engineering ment of professor Lee Perry as a new associate dean for the school. assistant professor, is creating methods Perry, the Sorensen Family Professor of Organizational Leadership that engineers can use to design low- and Strategy, joins Michael Thompson and Jim Stice as a third cost products for individuals living in associate dean. poverty. He is also faculty director of The appointment came as a result of increasing administrative BYU’s Design Exploration Research complexity within the school. Perry assumes administrative oversight Group, where he leads initiatives to for the research and development centers housed in the Marriott improve the impact of engineering School as well as for the school’s extensive placement efforts. design on the developing world. The “Lee Perry has a unique ability to ask questions that lead to the partnership between the Ballard Center articulation of clear organizational strategy,” says Dean Cornia. and Mattson will allow his method to “He is a natural leader, and many within the building have already expand beyond the engineering field. expressed their desire to work with him.” Wiley is an associate professor of Perry served as the associate dean over both graduate and instructional psychology and technol- undergraduate programs at the Marriott School from 1998 to 2005 prior to serving as president of the ogy and director of the Open Education California Roseville Mission for The Church of Jesus Christ of Latter-day Saints. He holds a doctorate in admin- Group, the McKay School of Education’s istration sciences from Yale University and has nearly thirty years of experience as a professor, consultant, research organization. Wiley’s charge has administrator, entrepreneur, and corporate board member. been to harness technology to deliver “I feel honored to serve my friends and colleagues in the Marriott School. This is a great school, and I’m free universal education to everyone. His just happy to do my part,” Perry says. “It really is an honor for all of us to work here and do what we can to work has molded educational reform by strengthen this place.” providing open content and educational resources for informal online learning communities.

36 MARRIOTT NSA Names BYU a Cybersecurity director. “We see this as another step in into the category of “national universi- National Center of Excellence helping students leverage their interna- ties,” which includes schools that offer a tional experiences and provide evidence full range of undergraduate majors plus School News of their global credentials.” master’s and doctorate degrees. The global business and literacy minor This year BYU also improved to fifth is expected to fit well on the university’s in the category of “Least Debt,” which internationally diverse campus, where compares the average debt carried by more than 120 countries are represented departing graduates, and ranked fifteenth and nearly 70 percent of students speak in the “Great Schools at Great Prices” a second language. The minor will give category. students opportunities to reach beyond In specialty categories, the Marriott borders with international business School ranked fifteenth in international BYU has been recognized as one of the classes coupled with civilization and lit- business while also moving up five spots nation’s premier academic institutions in erature classes designed to accommodate to sixteenth in entrepreneurship. the area of cybersecurity education. their global interests. Harvard and Princeton tied for the The National Security Agency (NSA) “The minor is targeted at students who top spot in the “national universities” and the Department of Homeland desire to acquire some business skills category, followed by Yale, Columbia, BYU jumped up three spots in the U.S. News’s annual Best Security have designated BYU as a and leverage their language talents,” and the University of Chicago. Colleges rankings. National Center for Academic Excellence Black says. in Information Assurance Education, a designation that honors schools excelling BYU Honored as in the development of professionals who Changemaker Campus help protect national security informa- BYU has been designated a Changemaker tion systems. Campus by Ashoka U. Ashoka U, a subset Only seven schools nationwide were of the international nonprofit organiza- newly minted with this specific designa- tion Ashoka, is an initiative set forth tion, and BYU is the first school in the to promote social entrepreneurship at state of Utah to receive the award, which universities. BYU was named for its abil- goes from 2012 to 2017. ity to produce influential students who “We are honored to be named as one make a difference on a local and global of these National Centers for Academic stage. Nineteen universities, including Excellence,” said BYU cybersecurity expert BYU, are honored with this status. Dale Rowe, a professor in the Ira A. Fulton BYU received the Changemaker College of Engineering and Technology. Campus title through the efforts of the “Not only will this give BYU access to Ballard Center for Economic Self-Reliance. Entrepreneurship important funding but the recognition The center incorporates the ideas of a Programs Highly Ranked by will open doors for collaboration with Changemaker The Princeton Review other universities in this field of study.” Campus by BYU’s entrepreneurship students are encouraging and among the most prepared for success Global Business and Literacy teaching students in self-started businesses, reports Minor Announced to find innova- The Princeton Review’s survey for In an effort to attract, develop, and place tive solutions to Entrepreneur magazine. BYU’s Rollins more men and women in the interna- social problems. Center for Entrepreneurship and tional business landscape, the Marriott Technology graduate and undergradu- School has joined with the BYU College BYU Moves Up in Latest ate programs came in at No. 3 and No. 6, of Humanities to announce the global U.S. News Rankings respectively. This is the third-straight business and literacy minor. BYU continued its upward surge in the year both programs have made the top The twenty-one-credit minor is avail- annual U.S. News Best Colleges rankings, ten, with the undergraduate program able to all nonbusiness students but is jumping up another three spots to sixty- moving up one spot. specifically designed to help humanities eighth among all national universities. The Princeton Review surveys two and language majors understand inter- BYU moved up five spots to thirty-first thousand institutions from across the national business while applying their in the “Best Undergraduate Business” United States to determine the nation’s language skills. category while holding steady at the No. 3 top programs. The rankings are based “Both colleges have worked together spot for “Best Accounting Programs.” on a compilation of academic courses for the past several years to develop The 2013 Best Colleges guidebook offered, entrepreneurial success of this minor,” says Erv Black, Whitmore ranks more than 1,400 four-year accred- faculty and students, availability of Global Management Center faculty ited colleges and universities. BYU falls experiential and cooperative learning

winter 2013 37 experiences, and outside activities like business side of creating and leading repair shops. The software eliminates clubs and competitions. experiences,” Freeman says. “We want to time repair shops take to manually enter School News Scott Petersen, managing director leverage the good that is in our program the information sent from insurance of the Rollins Center, asserts that the and blend it with the good that is already companies and saves each shop an aver- center’s forward-thinking programs give in the Marriott School.” age of 300 hours each year. BYU students an edge. Another BYU team that excelled “We base our program around world- STUDENT NEWS at competitions was Active Alarm. class curriculum, significant campus The team took first place at the Utah events, and networking opportunities,” BYU Teams Win Big External Entrepreneur Challenge at the University Petersen says. “The steps we’ve taken in Business Competitions of Utah, where it won $50,000 in cash building the infrastructure of our program BYU students know what it takes to cre- and in-kind prizes. Active Alarm also have resulted in these rankings.” ate a successful company, and they have took third place at the Venture Challenge the results to prove it. held at San Diego State University. The Changes Come to the Recreation Student entrepreneur teams from company developed a shut-off device Management Program BYU collected an impressive lineup linked to a smoke detector that pre- After two years of discussions between of business competition wins in 2012. vents house fires by cutting power to faculty and administrators, changes were Altogether, seven student teams pre- the stove or oven. implemented this fall to align the rec- sented their businesses at ten invita- “Competitions definitely provide reation management program with the tional events across the country, with us with exposure. We’ve had a lot of school’s mission of creating leaders in a most making it to the semifinal and final people coming up to us after, interested competitive business environment. rounds of the competitions. in investing and funding,” says Rhett While the department is now function- One big winner was BYU student Weller, a recent MBA graduate from ing with a shortened title, undergraduates team AutoBid, which won first place Eden, Utah, who manages the business will also see modifications in the program at the California Dreamin’ Business operations for Active Alarm. name, emphases, and curriculum. Plan Competition, hosted by Chapman In addition to these top finishes,BYU “We want students to come out of this University in Orange, California. In the teams FlexLeg and Bladepad took second department even better prepared than competition, AutoBid competed against and fourth place, respectively, at Wake students have been before,” says Michael teams from seventeen western universi- Forest University’s Elevator Competition. Thompson, Marriott School associate ties and walked away with $50,000. Students from schools across the globe dean. “We’re entering different territory “During the California Dreamin’ BPC, tested their skills pitching their compa- by having a recreation management I realized how well BYU had prepared nies to venture capitalists. If the team program in a school of management, and us for these various competitions,” says generated sufficient interest, it advanced it’s exciting.” Jordan Furniss, AutoBid cofounder and to the next round, where a formal board- Formerly the recreation management a senior studying entrepreneurship from room presentation was made. FlexLeg and youth leadership department, now it Idaho Falls, Idaho. “We were taught how also won the fan vote. is known as the recreation management to present as an actual operating com- “At the competition people were com- department. Within the undergraduate pany. One thing that set us apart was that menting that BYU wins the fan vote every program emphases, leisure services man- we were more than just a plan on paper.” year because of its dynamic network,” agement changed to experience manage- AutoBid provides insurance estimate says Seth Gonzalez, FlexLeg partner and ment while therapeutic recreation kept software that transfers quote information an MBA graduate from Pleasant Grove, its original name. from insurance companies to collision Utah. “We have a unique network at BYU The course list now echoes other Marriott School curriculum: all under- graduate students in the school are required to take the same prerequisite classes, such as accounting, business management, finance, marketing, and economics. Recreation management students will take sixty-four credit hours from the school before graduating—thirty-one credit hours program-specific.Patti Freeman, recreation management department chair, says the adjustments create a great hybrid between business

and recreation. Chapman University professor Richard Sudek presents AutoBid team members Jordan Furniss and Taylor Moss “Our roots have always been on the with the first-place award at the California Dreamin’ Competition.

38 MARRIOTT mpa Student Interns in China for School News U.S. Department of State

and learn the Chinese way of doing things. It was very time intensive but fulfilling.” Baxter’s internship organization is an extension of the U.S. Department of State, established to strengthen the partnership between Utah and the Chinese province of Qinghai. It aims to advance energy security, increase eco- nomic growth, sustain the environment, and build trust. A major event during her internship was the Xining International Forum, where Baxter addressed all confer- ence attendees. She says giving the speech to Xining and Qinghai government officials, along with officials from governments around the world, was a unique experience. Romney Institute students are willing to travel all over the “Because I had prepared, I was confident in my message, world to gain valuable experience through internships. Kate and the officials were both welcoming and respectful,” she Baxter spent her summer interning for the Utah-Qinghai says. “I felt no fear speaking to them.” EcoPartnership, a young organization in central China. Baxter applied what she has learned from her MPA When Baxter arrived at the end of May, she immersed classes to her internship, such as how local governments herself by speaking fluent Chinese. Her days as an intern work and what kinds of problems leaders face. included representing the organization, directing programs, “The knowledge I’ve gained in the program helped me and publishing research. in many ways,” she says. “And my understanding from my “My favorite part was working with the other people,” economics, decision analysis, human resources, and statis- says Baxter, an MPA candidate planning to graduate in tical analysis classes increased my understanding, abilities, April 2013. “It was exciting to watch them, work with them, and adaptability required for the internship.”

that allows us to accomplish some really student to earn the most nationally and training incredible things.” recognized award in supply chain opportunities. In Texas, BYU teams PhoneSoap and management. “As a Richter Bladepad made it to the semifinal round “Chris is one of the most outstanding Scholar you of the Rice Business Plan Competition, students in the program,” says Tom become part one of the world’s largest business plan Foster, BYU global supply chain profes- of a family of competitions. PhoneSoap, maker of a UV sor. “His leadership in the Supply Chain past winners light box to kill germs and recharge a cell Management Club has been terrific. and executives phone, earned the award as the best over- This is a great recognition and opportu- who support all presenter out of forty-two teams. nity for him and the global supply chain the program,” Huntington says. “I did For the seven BYU teams that competed program here.” not initially understand the breadth of in competitions around the country, the The Institute for Supply Management opportunity that comes with winning time they dedicated paid off. In addition is the largest national scholarship the award, but I am looking forward to hard work, professors and students program in its field and has continually to networking with all those I meet alike think that the students’ unique recognized the nation’s top students through the program and receiving great experiences at BYU contributed to their with the Richter Scholarship. guidance and support as I build my sup- successes this year. Each scholar receives $5,000 in ply chain career.” tuition assistance and is mentored Supply Chain Student Receives throughout the year by past winners and ROTC Team Victorious at Richter Scholarship executives with supply chain expertise. Regional Competition Last spring Chris Huntington, a recent Additionally, recipients participate in the Conquering physically and mentally graduate from Littleton, Colorado, was ISM International Annual Conference demanding obstacles, BYU’s Army ROTC named an R. Gene Richter Scholarship and ISM Power Conference, where they team secured another win at the Apache recipient, becoming the firstBYU take part in professional development Challenge–Utah competition—marking

winter 2013 39 on to represent the region in the annual Sandhurst Competition in April—held School News at the United States Military Academy in West Point, New York. In addition to Hollister, the winning ROTC team members include Jeffrey Andersen, an exercise science junior from Houston; Cooper Boice, finance senior from Carlsbad, California; Dan Team Intuiplan votes by text for the Audience Choice Award. Cox, a management senior from Round twenty-nine wins in the past thirty-one Rock, Texas; Joshua Huston, a history to help students get more excited about years of competing. freshman from Yuma, Arizona; Matthew mobile development,” says Josh Nicholls, The competition, previously known Lisle, a history sophomore from Salem, second-year MISM student from Seattle as the Ranger Challenge, was held at Oregon; Kurt Meservy, a global studies who helped organize the competition. Camp Williams near Lehi, Utah. ROTC junior from Corona, California; Travis “These competitors have built really cool programs from around the country come Meservy, a civil engineering junior from apps, and I hope it will motivate others to to the showdown to be tested on small- Corona, California; and Bruce Richards, a do the same.” unit leadership, basic soldier skills, and geography senior from Falmouth, Maine. Apps were evaluated based on user problem solving. experience, design implementation, busi- “We trained hard for this,” says Olivia Students Square Off at ness application, and number of down- Hollister, an athletic training sophomore Mobile App Competition loads by a panel of judges that included from Colorado Springs, Colorado. “We Cat herding, ninja fighting, or photo Rollins Center academic director Stephen were exhausted during the race, but we gaming—it could all be found at the Liddle and MokiMobility executives kept each other strong.” Mobile App Competition hosted by the Tom Karren and Jared Blake. Of the forty BYU continued its winning tradition by Rollins Center for Entrepreneurship and teams registered, twenty-five entries were beating its rivals from around the region Technology. presented at the competition, with the top by more than two hours. The team will go “The purpose of this competition is eighteen moving on to the final round. Celebrating Social Innovation at BYU It’s now easier than ever to make a positive impact on the world, thanks to Changemaker Week—an event hosted by the Ballard Center for Economic Self-Reliance. “The week was a chance forBYU students to see how they could make a difference both in their communities and around the world,” says Todd Manwaring, Ballard Center director. “Students learned the steps to empower them to become changemakers.” The weeklong celebration was inspired byBYU ’s recent designation as a Changemaker Campus by Ashoka U, a subset of Ashoka, an international nonprofit organization that supports social entrepreneurs. Throughout the week the Ballard Center showcased students’ work from the past year and upcoming opportunities for involvement. Anchoring the week was the Peery Film Festival, a series of student- created documentaries for social organizations as a joint effort between Kelsie Moore, Kristin Farrell, and Jessica Cooper traveled to Ghana to produce a film they entered in the Peery Film Festival. the Ballard Center and the Department of Theatre and Media Arts. The short films premiered in the Tanner Building and were followed by a experience I had can be summed up in one word—empowering.” question-and-answer period with the films’ creators. During the festival students were able to discover internship and grant Kristin Farrell, a recent communications graduate from Bloomsburg, prospects at the Ballard Center Fair. Other events during the week included Pennsylvania, produced a mini-documentary about an agriculture company the Changemaker 101 Workshop and a chance for students to win up to that teaches Ghanaians to farm and sell rice. She says the experience with $200 in the Changemaker Challenge. social entrepreneurs in Ghana enabled her to become a changemaker. “The Ballard Center’s goal was to give students direction,” Manwaring “Changemakers use their talents to better the world around them,” Farrell says. “During the week everyone had a chance to get inspired from the says. “Film can be one of the most influential ways to spread ideas. The great work our students have been doing in the world of social innovation.”

40 MARRIOTT All semifinalists were awarded a piece of the $15,000 prize—each team taking anywhere from $250 to $3,000. Inaugural BYU Finance School News The grand prize went to Intuiplan’s app for simplifying daily operations for franchisees. The second runner-up was Conference Hosted at the ARD Sales app for mobile field sales- people in industries like pest control and home security. The Space Jumps Zion National Park game app came in third, as well as being Surrounded by the named crowd favorite. beauty of southern Utah, “The competition is a great momentum top finance professors builder,” says CJ Lewis, Intuiplan team from around the country member and a senior accounting student gathered to present from Gilbert, Arizona. “BYU does an excel- research and discuss lent job of helping start-ups gain traction.” recent developments in financial markets Inaugural Competition Tests following the economic Student Career Preparedness downturn at BYU’s inau- A brainchild of gural Red Rock Finance the undergradu- Conference. ate office, the My “This event is a chance Plan competition for BYU to give back to was created to the academic commu- help students nity,” says Keith Vorkink, in the Business BYU finance professor Caleb Flint presents at Management 320 and conference organizer. the fall 2012 My Plan class prepare for “We were delighted with competition. obtaining intern- the turnout, the qual- ships and careers. ity of papers, and the “Students really need to be more engaging discussion.” prepared for their careers, and this is a Finance professors from top-tier universities, including UCLA, Harvard, fun way to help them do it,” says Kristen and Dartmouth, attended the two-day event. The conference featured nine McGregor, managing director of under- paper presentations with facilitated discussions, a keynote address, and free- graduate programs and creator of the time activities. competition. Presentations illustrated cutting-edge research in the beginning stages of To participate, students drafted an the peer-review process. The top paper, chosen by conference attendees, was elevator pitch to quickly and memorably awarded to University of Chicago professor Amit Seru. introduce themselves. Students also Seru and his coauthors presented their observations about the inconsis- created a career plan, outlining the route tency of banking regulator ratings. The discussion that followed was facilitated they would take to land their dream job. by NYU’s Philipp Schnabl and provided an opportunity for the attendees to More than 200 entries were submitted, engage with the speaker. from which four winners were selected “Several issues came up that would help improve the paper,” Seru says. “I by a panel of business executives from found the subsequent discussion of the general audience very stimulating.” the Undergraduate Management Advisory The conference concluded with a keynote address by Stanford professor Board. The victors collectively received Monika Piazzesi. Afterward conference attendees were invited to extend their more than $1,000 in awards. stay an extra day to enjoy the activities available in Zion National Park. Winners include Harmony Receveur, “It was great to spend time with other researchers in such a beautiful set- a senior studying business manage- ting,” says Tyler Shumway, program committee member from the University ment from Kearns, Utah, in first place; of Michigan. “The free-time excursions gave us opportunities to get to know Brett Dillon, a junior studying business one another in a way we typically do not experience at other conferences.” management from Oro Valley, Arizona, in Francis Longstaff, program chair of the event and finance professor at second; Sam Benton, a junior studying UCLA, says he was pleased with the event. “It went really well,” he says. “We marketing from Layton, Utah, in third; had a strong program with great papers being presented by some of the top and Jarett Jacobsen, a junior studying researchers in finance.” business management from Richmond, Virginia, in fourth.

winter 2013 41 Benton hopes many students will be recently was BYU’s Dean Fairbank Rhoads and his former student, able to participate in the program in the Teaching and Learning Fellowship. This Jeppsen, led a team to identify specific School News future. “I learned a lot from the pressure award acknowledges her resourceful- elements that can assure a business’s of preparing to present in front of busi- ness as an instructor and highlights her success in sales when mastered. The ness professionals,” he says. “It forced dedication to her students’ success. Zions Bank training team teaches the me to consider what I had to offer a “Cassy is an enthusiastic and innova- six lessons to business owners and sales company and why they should hire me.” tive teacher,” says Steve Glover, director leaders and includes principles Rhoads of the School of Accountancy. “She is an teaches in his BYU classes. FACUlTY NEWS excellent mentor, builds a trusting envi- The program has been delivered to ronment in her classroom, and is readily nearly five hundred businesses through- Professors and Staff Presented available to consult students outside class.” out Utah and Idaho in the past year and with BYU Awards The President’s Appreciation Award a half. Of those businesses, several have is given for exceptional service and seen a 200 to 300 percent increase in competence of support staff. Roundy was sales, which led to Zions entering the nominated by the business management program for a Stevie Award. department for showing dedication during Zions bested more than two hundred an extensive building-scheduling project. training regimens in the international “Christine is amazingly conscientious competition to make it to the finals. and competent,” says Scott Sampson, Utah’s first bank was chosen over compa- global supply chain management profes- nies such as The Brooks Company, iSpeak, sor. “She puts in extra effort to make sure and Imparta. no detail is missed.” From left: J. Michael Pinegar, Three members of the Marriott School’s Accountancy Professor Receives Cassy Budd, Christine Roundy faculty and staff were honored atBYU ’s Professor Receives Prestigious Two Research Grants annual university conference. The uni- Stevie Award Steven M. versity’s most prestigious faculty award The best in Glover, profes- was presented to finance professor film vie for the sor and director J. Michael Pinegar. Associate account- Oscars, and the of the School ing professor Cassy Budd and MBA best in televi- of Accountancy, program assistant Christine Roundy sion strive for an recently received were also recognized. Emmy. But what two indepen- The Karl G. Maeser Distinguished do the world’s dent academic Faculty Lecturer Award is presented best businesses research funding annually to professors who show superior compete for? grants from the Center for Audit Quality community citizenship, research ability, The Stevie Awards. to create academic research articles. and teaching skills. Marriott School professor Gary The grants are intended to encourage “Mike is one of the most accomplished Rhoads earned a Stevie Award for help- collaboration between top academic faculty members on BYU campus in ing Zions Bank win first place as the top scholars and global network account- terms of research content in his field,” sales training practice. The award was ing firms to provide expert research says Gary Cornia, Marriott School dean. presented to Zions Bank at a ceremony on subjects CAQ deems important for “He is also an exceptional teacher who in Las Vegas in 2012. enhancing the public trust in the capital marries the real world with the academic The Stevie Awards promote excellence markets. CAQ also encourages the schol- world in his classes.” in the workplace, and they are becoming ars to publish their work supported by A BYU graduate, Pinegar earned one of the most sought-after business the grant in top-tier academic journals. his doctorate degree in finance at the sales and customer service recognitions The grants provide financial support and University of Utah. He currently holds in the world. connections with professional firms that the Joel C. Peterson Professorship and Rob Jeppsen, Marriott School alum- would be otherwise difficult to access. has received several awards, including nus and Zions Bank VP of commercial Glover’s two research proposals are the Merrill J. Bateman Student Choice loan sales, asked Rhoads to help develop “Field Evidence of Auditor’s Views on Award in 2008, the Marriott School a training program to assist small- to Audit Quality and Earnings Quality,” with Outstanding Researcher Award in 2003, medium-sized businesses succeed in sales. the research team of Brant Christensen, and the Marriott School Outstanding “The goal is for companies to give their Marjorie Shelley, and Thomas Omer of Faculty Award in 1995. selling strategies a competitive advantage Texas A&M University, and “Learning Since 2005 Budd has been teaching for so they can succeed faster,” Jeppsen says. More About Auditing Estimates Including the School of Accountancy. Throughout “Our program is working across the board, Fair Value Measurements,” with Mark her career Budd’s dedication to teaching and we wouldn’t have been able to suc- Taylor and Yi-Jing Wu of Case Western has resulted in several awards—most ceed without Gary’s help.” Reserve University.

42 MARRIOTT Alumni News Management Society In addition, steering committee member Chet Harmer was given the Benson Management Society Hosts Award for lifelong service and com- Annual Leadership Conference mitment to the society and to Brigham Tucked among the autumn beauty of Young University. the Wasatch Mountains, Management “Chet is a connector,” says Rixa Oman, Society chapter leaders gathered from Management Society executive direc- all over the world at Aspen Grove tor. “He travels all over the world, and for the society’s Annual Leadership everywhere he goes he meets with people Conference. Held 4–5 October, the event and says, ‘I work with the Management aimed to fulfill the mission of the soci- Society. Are you interested in finding attended Stephen M. R. Covey’s presen- ety: connecting individuals and creating out more?’ He’s a missionary for the tation, “The Speed of Trust.” community leaders. organization.” “The Management Society has pro- Attendees spent the first day learning The momentum continued on the vided me the opportunity to connect strategies for successful management second day with attendees traveling to with innovative thinkers,” Selle says. and team building. At the luncheon ses- BYU’s campus for additional keynote “These events are huge for professional sion, several chapters were honored with addresses and workshops. Adrian Selle, development. I will absolutely use the the Dean’s Chapter of Excellence Award. a new member of the Utah Valley chapter, things I learned today.” Taking His Skills on the Road It takes a special kind of financial advisory and accounting services practices. Any given day he is person to compare his job hitting the pavement to meet with clients and work with their finance and to a high school field trip accounting departments. In fact, the company has yet to fully move into and enjoy it. Such is the their office space because of the demanding road requirements, which case for 1997 masters of Nielsen says are his favorite part of the job. accounting graduate Travis “The variety of people I meet and interact with is what I enjoy most,” he Nielsen, whose consulting says. “I can go from working with a gold company one day to a tech startup firm has him on the road the next day.” every day—yellow school And it turns out more than just his clients are pleased with his work. bus not included. Nielsen was recently recognized in Utah Business Magazine’s 40 Under 40 After seven years in pub- list, which highlights outstanding young professionals throughout the lic accounting, Nielsen and state for their business and community accomplishments. Marriott School classmate Nielsen also takes time to use his passion and skills for accounting to Gordy Jacobsen created help the community. Through a previous job he was introduced to the The Cadence Group in 2004, Special Olympics Utah and sat on the board of directors for a number of filling a consulting void at a years. He is now a member of the finance committee, where he works to time when new legislation write policies and create budgets. was changing the industry. “Special Olympics is a wonderful organization—there is a great feeling at “When Sarbanes-Oxley came out there was a huge demand for people these events—and I enjoy helping where I can,” he says. with that type of experience,” Nielsen says. He notes that especially in the Nielsen also hits the road to share his expertise in the act that Salt Lake area, companies were struggling to implement the new legisla- started it all—Sarbanes-Oxley. As a guest lecturer for the SEC Institute, tion, which dictated top management must individually certify the accu- he travels the country teaching compliance seminars to Fortune 500 racy of financial information and also strengthened punishment against companies. inaccurate reporting. For someone whose job has him constantly on the go, Nielsen enjoys The Cadence Group now has ten employees and has played a role in spending time at home and has lived within the same square mile in four of the last five large IPOs in Utah, including Omniture, Ancestry.com, Cottonwood Heights, Utah, for nearly his entire life. He and his wife, Lisa, Skullcandy, and Black Diamond. Nielsen’s role at the firm is to oversee the have three children and enjoy outdoor activities such as skiing and hiking.

winter 2013 43 Alumni News Marketing Grad’s Life on the Go taking small projects. After taking time off to care for the twins, Cann’s biggest consulting opportunity arrived when she was approached by her current clients—Blue Shield of California and smartphone app Hotskoop. “My consulting business has evolved over the past three years, and I got lucky with my current clients,” Cann says. “One came from a recruiter and the other from a former co-worker. They each work out to twenty hours a week.” Cann’s days are full of caring for her children and balancing social media reports, competitive intelligence, and conference calls. Luckily, she has been blessed with a great support system to take care of her kids as she travels to her client’s offices a few times a week. And for all the Natalie Cann is used to good things coming in pairs. After creative juggling and stress, Cann says it pays off when taking time off when her twins were born, the 1998 market- she can see the results of her work. ing graduate was approached by two different clients with “Last fall we launched our iPhone app,” she explains. “It consulting projects—an opportunity too good to pass up. was great to see something go from an idea to an actual Cann started her career in technology marketing, working product that had all the features we were looking to first as an online marketing manager for Register.com and achieve from the outset.” then as a product marketing senior manager at American Aside from the uncertainty of consulting work, Cann Express. Although she loved the environment and opportu- is grateful for the opportunity to still be involved in the nity, she starting thinking about work flexibility—something industry. the full-time marketing world couldn’t offer her—after her “It is nice be able to use my skills and education and, at first child was born. the same time, achieve the things I want in my personal “I started getting requests from past colleagues, friends, life,” she says. and family, and I realized I could make a switch to inde- Cann and her husband, Peter, enjoy hiking, entertaining, pendent, project-based work,” she says, noting she wanted and snowboarding. They have three children and live in to maintain her skillset and career. Cann slowly began Mill Valley, California.

Connecting with forward thinkers isn’t Class Notes to her native Australia to work as a certi- the only benefit—the society also strives fied practicing accountant. She has spent to create strong leaders. Jed McNeil, 1971 the last twenty years as an accountant at member of the Silicon Valley and Monterey, After graduating with her MPA in 1971, Deane & Associates, where she oversees California, chapters, says the society Suzanne Vause began her government client accounts and taxation returns. provides tools members can use to make a service as planning director of an Illinois She also spent time at accounting firm positive difference in their communities. state agency. When her first child was Horwath & Horwath. “At this conference I have met several born nine years later, Vause put her gov- Mann lives in Adelaide, Australia, chapter presidents from across the globe,” ernment career on hold to be a stay-at- where she enjoys serving in the church, McNeil says. “It is great to see outstand- home mom. She eventually began work swimming, attending the theater, and ing leaders doing the same thing every- again as a teacher, earning her master’s playing with her cat, Charlie. She where—and it started right here at BYU.” in education and counseling in 2000. enjoys taking walks and exploring her Additionally, the conference enables Vause recently retired after spending the Walkerville neighborhood and is proud business people from diverse industries last ten years as a counselor at various of its heritage and beauty. to connect and share ideas. Las Vegas schools in Connecticut. chapter president Doug Waggoner Vause and her husband, Rande, live in 1978 appreciates the flow of information. Orange, Connecticut, where she enjoys Turning a career in “The conference helps our chapter life as a retiree. financial services into generate ideas,” Waggoner says. “Often a successful book we find things we didn’t recognize as a 1973 venture, 1978 MBA problem before. Getting to hear what After earning her degree in accounting graduate Charles others are doing is a great benefit.” from BYU in 1973, Roslin Mann returned Kraut is determined to

44 MARRIOTT spread financial awareness and knowledge. information officer at floor sets. Dildine transitioned to a stay- After a thirty-year career, Kraut published OGE Energy Group, a at-home mom when her first child was his first book, Moneywise: Your Guide to company that houses born, and she now enjoys using her man- Alumni News Keeping Ahead of Inflation, Taxes, and the an electric utility and agement skills in organizing a household Declining Dollar to help the struggling a gas pipeline. There and running community service projects. middle class. He has since written books he oversees the com- She recently led an initiative to provide on restoring liberty to America. Kraut’s pany’s telecommunications and strives to bags of supplies for foster children. Each most recent book, What Will You Do When improve energy efficiency and customer bag included a quilt she designed and the Money’s No Good?, once again discusses satisfaction. Nuttall was recently named was full of school supplies collected from financial planning in challenging times. CIO of the Year by Energy Central and around the community. Kraut credits his MBA for providing was featured by CIO Magazine on its list Dildine and her husband, Jeff, have the analytical tools used both in his of the top 100 CIOs. four children and live in Meridian, Idaho, financial and writing careers. He aims to Nuttall and his wife, Carolyn, have five where she enjoys quilting, gardening, and discuss topics not as commonly covered children and live in Edmond, Oklahoma, traveling. A recent trip across the Middle by other authors. where he enjoys biking and rowing. East fulfilled a lifelong dream. Kraut and his wife, Gertrud, live in Lexington, Virginia. He is a regular 1982 1989 speaker at political and financial seminars. A well-known advocate Scott Clawson, a in the Utah community, 1989 finance graduate, 1980 Robin Riggs is putting recently joined Culligan Accounting graduate David Carter has his joint JD/MPA to good International as presi- spent the last fifteen years in education. use in multiple ventures. dent and CEO. In this After starting his career working as an Aside from owning and role he oversees more accountant for various petroleum and operating his own lobbying firm, Riggs than 5,500 employees at 800 water-quality manufacturing companies, Carter made Consulting, he also works as a partner at locations around the world. He was previ- the jump to the public education sec- Point West Ventures and Captus Global, as ously president and CEO of GSI Group, tor in 1987 to continue his accounting well as with the Salt Lake Chamber. the global leader in the manufacturing career. He recently retired as execu- Acting as government relations coordi- of grain storage and protein production tive director of fiscal services at the nator and general counsel, each job puts systems. Clawson earned an MBA from Capistrano Unified School District. him in a different advocacy role, such Harvard and has held positions at Ryko Throughout his career he held numer- as working to establish nutritional stan- Enterprises and Danaher Corporation. ous accounting positions in California dards for Chinese herbal supplements or Clawson and his wife, Gayla, have five school districts, including accountant trying to relocate the Utah State Prison. children and live in Forsyth, Illinois. He is a for the San Bernardino County Office At the chamber Riggs runs the Utah member of the Marriott School’s National of Education, accounting supervisor Mobility Coalition, which works with Advisory Council and enjoys playing sports for the Barstow Unified School District, transportation funding and infrastruc- and spending time with family. and director of fiscal services for the ture throughout the state. Mono County Office of Education and Aside from his multiple work Bruce Jackson, a 1989 marketing the Adelanto School District. His most responsibilities, Riggs also serves on a graduate, currently works as a branch recent position allowed him to supervise number of boards, including the Romney manager at 1st Choice Savings and all accounting and budgeting activities Institute Advisory Board, the This is the Credit Union, where he oversees lending and staff in a district of fifty thousand Place Foundation, and the LDS Hospital students and fifty-three schools. Community Advisory Council. Carter is an active singer and has Riggs and his wife, Patricia, have six sung bass in a cappella and barbershop children and live in Sandy, Utah. He New BYU groups around the country, including his enjoys reading, golfing, and traveling. current involvement in the Chorus of the Comstock. Carter and his wife, Inge, have 1984 Management one son and recently moved to Carson Sandy Dildine, a 1984 City, Nevada. He enjoys reading, working marketing graduate, on logic puzzles, and watching football. has taken her business Society Chapters skills from fashion to 1981 family. After gradua- • Brazil, Campinas • Mongolia • Shanghai Reid Nuttall, a 1981 MBA graduate, has tion Dildine worked as • Ghana, Accra • New Zealand • United Kingdom worked in the oil supply industry around an assistant manager at Fashion Corner • Mexico Valley the world, with positions in Singapore and then Fashion Gal, where she man- and Scotland. In 2006, he became chief aged all employees and coordinated store

winter 2013 45 and administration oversees financial planning, investments, Koelbel Public Library. At the high school for the Canadian and insurance for numerous clients. she works with more than 500 students Alumni News credit union. Jackson Kimball’s career and travels have taken who come into the library each day, usu- previously worked as her around the world. She is also dedi- ally for information literacy instruction. an account manager at cated to inspiring girls and women, serv- Her work at the public library includes ATB Financial. ing as co-chair of the Leadership Advisory assisting patrons and running commu- Outside of the banking world, Jackson Board of the Girl Scout Council of Greater nity literacy programs. is very involved in the Magrath, Alberta, New York and as a member of 100 Women Powers and her husband, Derek, live community. In the small town of 2,300 in Hedge Funds and Executive Moms. in Lakewood, Colorado, where she enjoys people, Jackson is a fixture at sport- Kimball rarely even slows down in reading, fishing, and ballet. ing and Scouting events and is a board her spare time, enjoying cycling, hiking, member of the Magrath Chamber of and gardening. She and her husband, Christopher Cooper’s Commerce. Jackson married his high Jorge Bravo, have one child and live in 1995 degree in inter- school sweetheart, Gina. They have Brooklyn, New York. national business has twelve children and enjoy the quaintness been put to good use and community of rural Canada. 1995 around the world. He From positions in began his career in 1990 engineering and sports, Singapore as global head of sales and Larry Tietjen, a 1995 master of account- marketing for social network SiteTalk.com, 1990 finance gradu- ing graduate Jason where he coordinated marketing initia- ate, recently joined Proudfit’s career has tives in China and eastern Europe. Cooper Salesforce.com as taken a turn toward then moved back to his native Australia, area vice president of real estate. He is CEO of Rossmar & where he is currently general manager enterprise sales in the Graham, a leading community manage- at Jeunesse Global LLC. In this position central-south region. There he oversees ment firm in Arizona where he oversees he oversees the cosmetic products compa- software sales in Texas, Oklahoma, the maintenance, resale, and financial ny’s growth in Australia and New Zealand. Arkansas, and Louisiana. Tietjen previ- reporting of 130,000 homes in nearly 400 Cooper is very active in the Australia ously worked at Ernst & Young as an communities. Before this role he spent chapter of the Management Society. He executive director, where his responsi- nearly two years as the company’s CFO. lives in Queensland, Australia, where he bilities included expanding the systems Previously, Proudfit was CFO at equip- enjoys spending time on nearby beaches. analysis and program development prac- ment manufacturer Baden Sports and con- tice by driving new business sales with sulting firm Abacus Engineering Systems. 1998 large accounts. Tietjen started his career He began his career in public accounting Bonnie Spencer, a at PricewaterhouseCoopers and Camstar as an auditor at Arthur Andersen. 1998 finance gradu- before joining business software com- Proudfit and his wife, Cynthia, have ate, has spent the pany SAP America, advancing from client three children and live in Scottsdale, last decade working partner to national sales vice president. Arizona. her way through the Tietjen is involved with both Habitat ranks at Southwest for Humanity and the Food Pantry. He From computer Gas Corporation. She was initially hired and his wife, Denell, have three children programming to as an inventory representative and later and live in Southlake, Texas, where he spreadsheets, 1995 became an accounting analyst. For the enjoys surfing and playing tennis. MAcc graduate last two years she has worked as a senior Kimberly Powers’s analyst in the accounting control depart- 1992 career now revolves ment, where she performs system testing A 1992 finance gradu- around something completely different— and troubleshooting for the human ate, Kerri Kimball is books. Powers spent fifteen years in the resources management system and other a woman on the go. accounting world, first as a business open-enrollment systems. She began her career analyst at Pulte Mortgage and then ten Spencer lives in Las Vegas, where she by spending twelve years at American Management Systems, enjoys traveling, reading, spending time years in global budget where she worked as a programmer with friends and family, and serving in positions for major advertising and analyst and business analyst consultant the church. public relations organizations, including for Qwest and other clients. In 2010 she Burson-Marsteller and Young & Rubicam. headed back to school at the University 2004 In 2005 she switched roles to become of Washington to earn her master’s of A rising star in the accounting world, a financial advisor. Kimball is currently library and information sciences. After 2004 MAcc graduate Paige Goepfert vice president at wealth management graduating in 2012, Powers now works is making her mark in the industry. firm Element Financial Group, where she as a librarian at Arvada High School and After starting her career with Deloitte,

46 MARRIOTT young son. In her spare time Goepfert enjoys baking and playing the piano. Her Alum Earns Top Marriott School education has allowed Alumni News her to stay employed during difficult economic times with her husband staying Research Honors home to care for their son.

On the cutting edge of research and 2005 education, Jeff Jenkins is leading the Chad Blodgett is put- pack. A 2009 master of information ting his Marriott School systems graduate, Jenkins is now degree to good use finishing up a doctoral program at the with several promising University of Arizona and is set to businesses. The 2005 graduate this spring. information systems Jenkins credits the Marriott School’s graduate is currently a senior account PhD prep track for preparing him for a executive with mediaFORGE, a dynamic demanding program. display media company. The company “My Marriott School training put me has been recognized for its innovation two years ahead of anyone else in the and rapid growth and is currently ranked program,” he says. “I came into my PhD number fifty-five on the Inc. 500. Due to program with a paper accepted for publication, and I already knew how to do the company’s quick expansion, Blodgett research. I didn’t have the shock some of my classmates did.” recently moved to San Francisco to open Jenkins’s inquisitive knack has helped him land prestigious research a new office in the Bay area. positions. He is a Science Foundation Arizona Fellow and a National Science Blodgett has started a number of Foundation Fellow—the latter of which is especially competitive, as Jenkins other small businesses. Perhaps his was chosen from top applicants around the country. He also has projects tastiest is Boardwalk Ice Cream, which funded by the Department of Homeland Security and the U.S. Air Force. serves delicious, hand-dipped treats in His research focuses on two areas: cybersecurity and health care, both of southern California. which are particularly timely. Blodgett and his wife, Julie, live in San “If you look at the news, every day there is a story of a company being Francisco with their young boys, where hacked or having a security breach,” he says. “That influences their customers, he enjoys golfing, playing basketball, and from stolen information to financial and reputation losses.” Jenkins hopes making short movies with his sons. to eliminate security breaches by creating programs to train companies in employee security, detect insider threats, and create security strategies for 2007 organizations. Enoch Golding is a His health care work uses technology to encourage healthy habits. “We use man of many talents. things like iPad apps or games that are enjoyable but have an actual purpose He graduated from to teach people.” BYU with a BS in Jenkins’s next career goal is to earn an assistant professorship at a university, mechanical engineer- allowing him to teach and research. ing before earning an “I love knowing I am looking at problems that have never been addressed EMBA from the Marriott School in 2007. before,” he says. “That challenge really motivates me.” He now owns and operates multiple Aside from his coursework, Jenkins is also an adjunct online professor at e-commerce websites, where his respon- BYU–Idaho. He and his wife, Amy, have two children and live in Tucson, Arizona, sibilities range from web development where they enjoy playing games and being outdoors. to marketing for sites that sell products such as scrapbooking supplies and health supplements. He is in the process of starting a new company that provides Goepfert has worked estate and gift planning, and investment marketing and customer retention ser- for multiple account- partnerships. vices to small businesses. ing firms. She is Goepfert is a member of the Chicago Golding enjoys the flexibility his currently a manager at Estate Planning Council and the Illinois career gives him to work from home and McGladrey LLP, where CPA Society Estate, Gift, and Trust spend time with his family. she specializes in indi- Committee. She is chair of the 2013 Estate, Prior to his MBA, Golding was vice vidual and fiduciary income taxation for Gift, and Trust Conference Committee. president of operations for the scrap- ultra-high-net-worth families. She also Goepfert and her husband, Michael, booking company QuicKutz. He also has experience in exempt organizations, live in Munster, Indiana, with their spent two years as president of Squires

winter 2013 47 Turbo Systems before starting his own 2009 the flexibility,” Hansen says. “Especially companies. For 2009 MPA gradu- since the museum is new, I have the Alumni News Golding and his wife, Kelly, live in ate Holly Hansen, opportunity to create different things. Orem, Utah, with their three children. her dream job was I’m always reaching out to make new discovered during friends, brainstorming ideas, and putting 2008 her Marriott School it all together.” After graduating from career. While doing Hansen lives in Mesa, Arizona, where the Marriott School fund-raising work with Grantwell, she she enjoys traveling, hiking, and biking. with his MPA in 2008, realized a museum would be a great Aaron Aisen went on combination of her passion for fund- A 2009 MPA graduate, to earn a law degree raising and the arts. Michael Speed joined from the University After graduation Hansen interned at StableRiver Capital of Buffalo in 2011. He recently joined Phoenix’s Musical Instrument Museum, Management in 2011 Goldberg Segalla as an associate in the where she was later hired on as commu- as vice president of global insurance services practice group. nity outreach coordinator. municipal fixed-income There his responsibilities include using A typical day provides her with a research. Currently vice president and his diverse background to counsel clients variety of assignments. She develops municipal credit analyst, he tracks credit in licensing, inquiries, and other insur- strategies for approaching the hospital- quality and presents recommendations ance regulation matters. ity and tourism industries with unique to municipal bond portfolio managers. Aisen lives in Buffalo, New York, events for employees and guests. She Speed began his career as a public finance where he enjoys playing board games, trains and manages volunteers who rating analyst at Moody’s Investors reading, and visiting historical sites. He is participate in outreach activities in the Service, working with the company’s involved with the Boy Scouts of America community. She also works with the Southwest Regional Ratings Team. and volunteers with the Attorney of marketing director and the tour coordi- Speed and his wife, Jessica, have five the Morning Program to represent low- nator to initiate creative programs that children and live in Orlando. He enjoys income families facing eviction before will drive museum attendance. spending time with friends and family, the Buffalo City Court. “What I enjoy most about the job is serving in the church, and fishing. From an mpa to the EPA Though Provo native Bill In his current role as planning, evaluation, and performance measures Dalebout attended BYU coordinator for the agency’s Superfund Remediation program, Dalebout for his undergraduate leads efforts to assure that performance metrics represent the program’s degree, it wasn’t until outputs and outcomes in a transparent and effective manner. The pro- the economics student gram seeks to clean up more than 1,600 of the nation’s largest hazardous was in Washington, D.C., waste sites. interning with microfi- The skills Dalebout developed in theMPA program have been instru- nance organization FINCA mental to his success with the EPA. In 2012 Dalebout and a team of three International that he seri- other analysts were recognized at the annual Superfund awards banquet ously considered BYU’s with the Teamwork Award for providing enhancement and innovation to MPA program. the regional work planning process. He also recently received the Gold Part of his internship Medal for Exceptional Service for his contribution to the improvement of involved researching MPA EPA land-remediation programs. programs for FINCA. “I was “When you’re working hard, getting recognized for your work is appreci- intrigued by BYU’s curricu- ated,” Dalebout says. “I attribute a lot of that award to skills I learned in lum,” Dalebout says. “And there was an added bonus too. I liked interning for the MPA program.” FINCA, and that organization had an interest in BYU MPA graduates.” Dalebout recently celebrated his third anniversary with the EPA and feels After starting the program in 2007 and subsequently returning to D.C. like he has a bright future at the agency. for an internship with the U.S. Environmental Protection Agency (EPA) a “This job has been great for me because I enjoy what I do and there’s great year later, Dalebout graduated from the program with a finance emphasis growth potential,” he says. “Being involved in something that matters is very in 2009. He was later offered a job and returned to work in the same office rewarding. It’s been all that I could ask for my first job out of the program.”

at the EPA. Although his original goal to work at FINCA changed, he was Dalebout and his wife, Amy, a 2010 BYU MPA graduate, live in Arlington, | Quad excited to return to a great agency. Virginia, where they share a passion for public service. 1/13 | 12-275 48 m

48 MARRIOTT 1/13 | 12-275 | 48m | Quad p. 4