Building Sustainable Communities: Kāpiti Coast’S Greenest Street 2010-12

Building Sustainable Communities: Kāpiti Coast’s Greenest Street 2010-12 Increase resilience Build community Reduce your environmental impact Building Sustainable Communities: Kāpiti Coast’s Greenest Street 2010-12 Prepared for the Kāpiti Coast District Council by Stacey Gasson, Sustainable Communities Coordinator. Released 22 May 2013 © 2013 by Kāpiti Coast District Council. All rights reserved You are welcome to copy, distribute, share and excerpt this document and its ideas, provided the Kāpiti Coast District Council is given attribution. For more information: Stacey Gasson, Sustainable Communities Coordinator | [email protected] Jake Roos, Climate Change and Energy Advisor | [email protected] Phone 04 296 4700 or 0800 286 286 iii Table of contents List of tables and figures .................................................................. ix List of appendices ............................................................................ ix Thanks ............................................................................................ xi Foreword .......................................................................................... 1 1. Introduction .................................................................................. 3 2. Rationale .......................................................................................5 2.1 Motivation for the Council ..................................................................................5 Commitment to Sustainability and Resilience Facilitating Change Providing Structure to Support Action 2.2 Benefits of Council Leadership ……………………………………………………………………… 8 Publicity Staff Support Filling Gaps 2.3 Motivation for Individual Participants ................................................................9 Diverse Motivations Environmental Concerns Council Support 2.4 Benefits for Individuals and Communities ........................................................10 Health and Wellbeing Sharing Skills Creating Community Resilience Disaster Preparedness Wider Community Benefits 3. Process .........................................................................................14 3.1 From Philosophy to Action ................................................................................14 3.2 Existing Models .................................................................................................14 3.3 What Makes Greenest Street Unique ...............................................................15 3.4 Competition Structure ......................................................................................16 Kāpiti Coast’s Greenest Street is an initiative of the Kāpiti Coast District Council iii iv 3.5 Recruitment by Council .....................................................................................17 Publicity Streets for 2010/2011 Changes to Recruitment for 2011/12 Streets for 2011/2012 3.6 Recruitment Within Streets ..............................................................................18 3.7 Entering the Competition .................................................................................18 Households Dropping Out Changes to Entry for the Second Round 3.8 Recruitment Challenges ....................................................................................19 Pros and Cons of Competition 3.9 Footprinting ......................................................................................................21 Choosing the Quiz Quiz Shortcomings and Adjustments Gathering Quiz Data Tracking Results Footprinting Tool for New Zealand 3.10 Judging ............................................................................................................23 Judges for 2010/11 Judges for 2011/12 Judge Involvement Judging Criteria 3.11 Competition Launch.........................................................................................24 Launch Format Launch Objectives Street Signs Launch Dates 3.12 Timing and Length ..........................................................................................26 3.13 Council Support ...............................................................................................27 Supporting Information Support from Council’s ‘Green Services’ Workshops Other Support from the Council Kāpiti Coast’s Greenest Street is an initiative of the Kāpiti Coast District Council iv v Energy-Efficient Lightbulbs Electricity Monitors Waste Reduction Grants 3.14 Street Activities ...............................................................................................31 Choosing Activities Sustainable Home and Garden Show 3.15 Public Profile ....................................................................................................34 Tools Used to Raise Profile Council Website Newspapers Online Media Radio ‘On To It’ Newsletter Blogs Blogging Tools and Challenges Public Awareness 3.16 Finale ...............................................................................................................37 Final Presentations Final Environmental Footprinting Judges’ Tour Additional Prizes Prizegiving and Wrap Party Announcing the Winners Post-Competition Wash-Up Challenges with Prize Allocation Reviewing the Competition 4. Street Stories .............................................................................. 43 4.1 Alexander Road North, Raumati Beach, 2011/12 .............................................43 Street Overview Roles Projects Waste Reduction and Bio-Digesters Other Street Projects and Events Outcomes Kāpiti Coast’s Greenest Street is an initiative of the Kāpiti Coast District Council v vi 4.2 Avion Terrace, Paraparaumu Beach, 2010/11...................................................46 Street Overview Street Activities Outcomes 4.3 Grange Park Ave, Raumati South, 2011/12 ......................................................48 Street Overview Street Activities Waste Reduction Grant Outcomes 4.4 Kakariki Street, Paekākāriki, 2010/11 ...............................................................50 Street Overview Village Outreach Street Activities Mulcher Club Other activities A Theme of Sharing Outcomes 4.5 Rainbow Court, Raumati South, 2010/11 .........................................................53 Street Overview Motivated to Create Community Street Activities Waste Recycling Community Garden Travel Gardening Other Activities Outcomes 4.6 Te Roto Road, Otaki, 2010/11 ...........................................................................57 Street Overview Coming Together to Compete Street Activities Project Seedling Project Sustainable Food Preserving Kāpiti Coast’s Greenest Street is an initiative of the Kāpiti Coast District Council vi vii Project Light Bulb Recycling Projects Carless Days Other Projects Outcomes 4.7 Wellington Road North, Paekākāriki, 2011/12 .................................................62 Street Overview Street Strategy and Activities Waste Minimisation Project Composting Pest Reduction Project Gardening Homemade Eco Products Building Community Outcomes 5. Outcomes and Effects .................................................................. 68 5.1 Personal Benefits ..............................................................................................68 5.2 Ecological Footprint Results ..............................................................................69 Keeping Community in Mind Footprint Reduction 5.3 Changing Behaviour ..........................................................................................70 Behavioural Survey Results 5.4 Competing Competitively .................................................................................71 Factors Influencing Focus Engagement with Footprinting High Impact Behaviour Change Aspirational Footprinting The Quiz as a Tool A Holistic Approach Learning from Small Footprints The Ration Card Concept 5.5 Collective Projects .............................................................................................78 The Importance of Collective Action 5.6 Growing Community .........................................................................................79 It’s Not For Everyone Kāpiti Coast’s Greenest Street is an initiative of the Kāpiti Coast District Council vii viii 5.7 Ongoing Benefits …………….…………………………………………………………………………. 80 6. Going Forward ............................................................................ 82 6.1 Participant Feedback ........................................................................................82 6.2 Future Changes .................................................................................................82 Timing Competition Promotion Rebranding The Launch Environmental Footprinting Resource Materials Competition Structure Involving Previous Participants Continued Support Involvement of Civil Defence Blogs Prize Money 6.3 Conclusions .......................................................................................................88 Change is Possible Emphasising Community Continuing into the Future Kāpiti Coast’s Greenest Street is an initiative of the Kāpiti Coast District Council viii ix List of tables and figures Table 1: Participants’ motivations for joining the competition ..........................................9 Figure: Structure of the Greenest Street competition 2010 – 2012 ................................16 Table 2: The proportion of the thirty-four survey respondents who ranked the listed outcomes as being ‘very beneficial’ or ‘beneficial’ for them ..……………… 68 Table

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