2013 Food Day Report

Contents FOOD DAY 2013 FOOD DAY Eat Real .......................................................................................................... 2 Food Day Priorities ...................................................................................... 3 4,700 Events Around the Country! ............................................................ 4 Food Day Online .......................................................................................... 6 REPORT CAMPAIGN Food Education............................................................................................. 7 Food Day in Schools .................................................................................... 8 Food Day on College Campuses ................................................................. 9 Policy Change ............................................................................................. 10 Government Participation ........................................................................ 11 Focus on the South ..................................................................................... 12 Companies and Food Day ......................................................................... 13 Featured National Partners ....................................................................... 14 Food Day in the News ................................................................................ 16 Funding Food Day ..................................................................................... 17 Food Day 2014 ............................................................................................ 18 Advisory Board 2013 ................................................................................. 19 National Partners 2013 .............................................................................. 20 Cover image: Rick Vanderleek. Rick image: Cover Report written and produced by the Food Day team at the Center for Science in the Public Interest: Lilia Smelkova, Catherine Kastleman, Nicole McCann, and Emily Caras. Report designed by Jorge Bach, CSPI. 2 Eat Real The third annual Food Day proved on activities aimed at teaching kids to FOOD DAY 2013 FOOD DAY to be the biggest yet, reaching millions cook. Thousands of kids discovered a of Americans online and at more than new vegetable, chopped their first salad, 4,700 events around the country—twice or made their first soup on October 24. “Food Day is a as many as in its first year in 2011. Food Day is powered by a diverse chance to shine The annual event, which culminates coalition of food movement leaders and light on healthy, wholesome food on October 24, seeks to build a stronger organizations, including student leaders, CAMPAIGN REPORT CAMPAIGN ingredients and to food movement, united by a vision of public officials, school districts, and remind people how food that is healthy, affordable, and local nonprofit groups. It is backed by joyful and easy eat- sustainable. With national coordination 78 Advisory Board members, co-chaired ing well with your by Senator Tom Harkin (D-IA) and family can be.” provided by the nonprofit Center for Science in the Public Interest, Food Representative Rosa DeLauro (D-CT). Ellie Krieger, Host and Day brings together chefs, political Food Day seeks to inspire the chef, Food Network figures, public health officials, schools public to work together to address the and universities, food activists, and complex problems plaguing America’s companies to push for healthier diets broken food system. It cultivates and improved food policies. new partnerships among diverse People celebrated Food Day at more organizations involved in hunger, than 640 events in Massachusetts; with nutrition, sustainability, and farm one million Apple Crunches in New worker justice. In whatever way people York City; at community events in and their communities choose to New Orleans, Chicago, Denver, and celebrate, the key is participation. Savannah; at thousands of schools and To learn more, visit FoodDay.org. on more than 300 college campuses. This year’s Food Day had a special focus Sania and Chyna enjoying a celebration at the Bowdoin Geneva Farmers Market in Boston, MA. Photo: Maura Ackerman. Maura Photo: 3 Food Day Priorities Food Day is a nationwide celebration broken. Food Day’s national priorities FOOD DAY 2013 FOOD DAY of healthy, affordable, and sustainably address overarching concerns within produced food and a grassroots the food system and provide common campaign for better food policies. Many ground for building the food movement. “We hope that one of participants highlight the importance In 2013, Food Day’s main focus the things that comes of producing food with respect for the was food education, particularly for out of Food Day is a environment, farm animals, and the children, as a way to reduce obesity food movement that is people who grow, harvest, and serve and diet-related disease. Food Day also stronger, more united, it. Food Day builds all year long and REPORT CAMPAIGN and better equipped teamed up with labor unions and other to press for changes culminates on October 24—with some organizations to promote fair working that make it easier activities continuing long afterward. conditions for food workers. Some Food to eat healthier year round.” Food Day’s goals are to educate the Day partners activated around cuts to public and policy makers, improve the Supplemental Nutrition Assistance Michael F. Jacobson, CSPI policies, and encourage groups to climb Program (SNAP) in September as Executive Director and Food out of their silos and collaborate with the Farm Bill came up for debate in Day Founder others. It aims to celebrate what’s right Congress. with the food system and fix what’s Food Day priorities: • Promote safer, healthier diets • Support sustainable and organic farms • Reduce hunger • Reform factory farms to protect the environment and farm animals • Support fair working conditions for food and farm workers Food Day Founder Michael F. Jacobson at LivingSocial’s Food Day event in Washington, DC (left). Phoenix Mayor Greg Stanton, Olympic Gold Medal Swimmer Misty Hyman, and ADHS Director Will Humble participate in an Apple Crunch (right). Photos: Jay Mallin (left), Jesse Lewis (right). (left), Mallin Jay Photos: 4 4,700 Events Aro und the Country! LivingSocial Celebration DC Passport Challenge Washington, DC Washington, DC LivingSocial hosted a Food Day The DC Passport Challenge FOOD DAY 2013 FOOD DAY Celebration at its 918 F Street hosted food education activities location with a panel discussion for students at several farmers and cooking classes featuring chef markets and other locations. José Andrés, cookbook author Mundo Verde Bilingual Public Ellie Krieger, and DC Central Charter School, the school Kitchen’s chef Rock Harper. with the most students that Guests enjoyed hands-on cooking participated, received a special grand CAMPAIGN REPORT CAMPAIGN classes organized with the help of The prize of a cooking demonstration Pew Charitable Trusts. from Top Chef Spike Mendelsohn. Neponset Health Center Good Food Community Dorchester, MA Fair San Diego, CA Neponset Health Center brought together staff and clients for several Slow Food Urban San Diego and activities, led by Chris Petteruti, the San Diego Public Market hosted an event with local organizations, starting with a special stop by Fresh Big Apple Crunch informational booths, and several Truck, a mobile farmers market New York, NY where the staff and WIC customers demonstrations. There was also could buy fresh produce. A potluck One million New Yorkers joined a passport challenge with prizes, lunch of healthy food made by the GrowNYC and the City of New pumpkin carving, and an interactive staff followed the state’s first Apple York to set the record for the “most paddock and photo booth. Crunch, with apples provided participants in an apple-crunching by the Boston Area Gleaners, an event.” Participants could attend organization that rescues surplus a nearby crunch or host one farm crops. WIC clients received themselves. RecordSetter.com, a educational materials about healthier NYC-based organization tracking food choices. new world records, charted the progress. The activity has spread FLIPANY across the country, and many other Florida locations—including Washington, DC; Michigan; Montana; and North FLIPANY (Florida Introduces Dakota—had Apple Crunches on Food Day at University of Physical Activity and Nutrition to Food Day. North Carolina Youth) helped to coordinate various Wilmington, NC events around southern Florida, such Chili & Quinoa Cook-Off Sponsored by Feast Down East and as a food drive, a film screening, a Livingston, NJ community partners, University of Cooking Matters at the Store tour, North Carolina Wilmington students educational activities at a farmers Cooks of all levels and ages competed participated in workshops on food market, campus events, a poster in Livingston’s town-wide cook- insecurity and farm worker justice; contest, and an “Orange You Going off with key health points in mind: attended a sustainable-food fair to Try an Orange” Challenge for maximizing fiber and minimizing salt featuring cooking demonstrations, children. and saturated fat. The winning recipes were featured as ready-to-eat dishes kale-eating competitions, and a in ShopRite of Livingston’s Village photo booth; and wrapped up with a Food Garden. documentary-film screening. 5 4,700 Events Aro und the Country! Eat Real Chicago! Festival Chicago, IL Cook It Raw: BBQ Perspectives The

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