ler as an advertising man. man. advertising an as ler

questioning personal loyalty to their their to loyalty personal questioning mark made by Ziegler in discussing discussing in Ziegler by made mark

Haig could easily have uttered the re- the uttered have easily could Haig

change the tone at 1600 Pennsylvania Pennsylvania 1600 at tone the change the President's daily spokesman. Un- spokesman. daily President's the

showing their ability to take it. Haig Haig it. take to ability their showing

for the press during the period he was was he period the during press the for

ble—comes naturally to both men. men. both to naturally ble—comes

House, and Ziegler was a punching bag bag punching a was Ziegler and House, --Haig as a career army officer, Zieg- officer, army career a as --Haig

ward confrontation when he is in trou- in is he when confrontation ward

particular boss—and a disposition to- disposition a boss—and particular

Avenue—and not for the worse. worse. the for not Avenue—and

singer whom he served in-.the White White in-.the served he whom singer

if he is enough of an activist, he could could he activist, an of enough is he if

the staff are Gen. Alexander Haig, Mr. Mr. Haig, Alexander Gen. are staff the

the spokesman who has been promoted promoted been has who spokesman the

narrow base of professional experience experience professional of base narrow

was a punching bag for Henry Kis- Henry for bag punching a was

Nixon's chief of staff, and Ron Ziegler, Ziegler, Ron and staff, of chief Nixon's

Mr. Rush is the polar opposite of the the of opposite polar the is Rush Mr.

to presidential assistant. Both have a a have Both assistant. presidential to

men who now dominate the White White the dominate now who men

case with Kenneth Rush, the former former the Rush, Kenneth with case figure to the •,staff can make a big big a make can •,staff the to figure

President on economic policy. policy. economic on President

House staff. So if he is tough enough, enough, tough is he if So staff. House

undersecretary of state who was sworn sworn was who state of undersecretary

in the other day as counselor to the the to counselor as day other the in

difference. That is preeminently the the preeminently is That difference.

place that the addition of any large large any of addition the that place

Kenneth Rush's Formidable Assignment Assignment Formidable Rush's Kenneth

Joseph Kraft Kraft Joseph

Both made their big jumps in life by by life in jumps big their made Both

At present the dominant figures on on figures dominant the present At

For by temperament and experience experience and temperament by For

The White House is such a small small a such is House White The

unfortunate." unfortunate."

ing that can be done about the econ- econ- the about done be can that ing

"If you've already decided there's'noth- decided already you've "If

training as a professional economist. economist. professional a as training

mouthing him because of his lack of of lack his of because him mouthing selves) seriously are already 'bad- already are seriously selves)

House job Suggests that Rush has a a has Rush that Suggests job House

alecks who take titles (and them- (and titles take who alecks frontation at the White House "most "most House White the at frontation

called the present atmosphere of con- of atmosphere present the called

narrowly focused responsibility. Smart Smart responsibility. focused narrowly

conflict. In a chat a In conflict.

is bull." bull." is

background—lawyer, law professor (at (at professor law background—lawyer,

deputy secretary of Defense in the first first the in Defense of secretary deputy ken and courteous, and he prefers to to prefers he and courteous, and ken Nixon administration. He is soft-spo- is He administration. Nixon

proceed by conciliation rather than than rather conciliation by proceed

Duke) and corporate executive executive corporate and Duke)

how to handle Watergate: "Contrition "Contrition Watergate: handle to how

(president of Union Carbide) before before Carbide) Union of (president becoming ambassador to Germany and and Germany to ambassador becoming

To be sure, the title of the White White the of title the sure, be To

Rush, by contrast, has a very broad broad very a has contrast, by Rush,

"If Rush is tough enough, if he is enough of an an of enough is he if enough, tough is Rush "If

activist, he could change the one at the White White the at one the change could he activist,

House—and House—and

(k4' dAiq dAiq (k4'

, ,

the other day, he he day, other the

not not

for the the for

• •

'attacks Which Secretary Simon—in the the Simon—in Secretary Which 'attacks

of George Shultz as economic coordi- economic as Shultz George of

nator. nator.

daily morning meetings of the eco- the of meetings morning daily

. - In fact there are some things Rush Rush things some are there fact In - .

has been chairing since the departure departure the since chairing been has stand up against the wild, demagogic demagogic wild, the against up stand

chair, and hold in his own office, the the office, own his in hold and chair,

certain change is that Rush will now now will Rush that is change certain

Treasury. - - Treasury. nomic policymakers which Mr. Simon Simon Mr. which policymakers nomic

making on the federal budget. One One budget. federal the on making

hame of fighting inflation— has been been has inflation— fighting of hame

economic coordinator." coordinator." economic

by Roy Ash, the director of the Office Office the of director the Ash, Roy by

liam Simon, the Secretary .; of the the of .; Secretary the Simon, liam

can, and probably will, do in the eco- the in do will, probably and can,

of Management and Budget, and Wil- and Budget, and Management of

nomic field. He fully intends to hush hush to intends fully He field. nomic

orny,"! one government official cracked cracked official government one orny,"! up the war of words now being waged waged being now words of war the up the other. day, "then Rush is the right right the is Rush "then day, other. the

worse.", worse.",

• •

The signs are that Rush is going to to going is Rush that are signs The

' of his character. He will have to be an an be to have will He character. his of '

and all of us would be better off. off. better be would us of all and

from the present palace guard. guard. palace present the from

sanctum of the Nixon White House House White Nixon the of sanctum

no one can be optimistic that Rush will will Rush that optimistic be can one no

succeed. If he did, a thoroughly decent decent thoroughly a did, he If succeed. outsiders in to see the President, de- President, the see to in outsiders

man would have penetrated the inner inner the penetrated have would man

He will have to be prepared to serve as as serve to prepared be to have will He

spite the objections bound to to bound objections the spite

;

Inflation." Inflation."

an usher from time to time—bringing time—bringing to time from usher an

the President to insert himself into into himself insert to President the

would be any other way," he says. says. he way," other any be would

EMr. Nixon's office for frequent chats. chats. frequent for office Nixon's EMr.

to do it. he will have to make the most most the make to have will he it. do to

activist, trading on his friendship with with friendship his on trading activist,

said that "the main cause seems to be be to seems cause main "the that said ease the tension at the White House, House, White the at tension the ease

and break the circle of isolation. Only Only isolation. of circle the break and

could make a big difference. He could could He difference. big a make could

"There was never a question that it it that question a never was "There

"ready access to the President at all all at President the to access "ready

State Department office the other other the office Department State with Mr. Nixon and with Gen. Haig. Haig. Gen. with and Nixon Mr. with

with the President. He expects to have have to expects He President. the with

times." He has talked this matter over over matter this talked has He times."

ain, France, Germany, Scandinavia and and Scandinavia Germany, France, ain,

day, he pointed out that governments governments that out pointed he day,

all over the democratic world—in Brit- world—in democratic the over all Japan—have been getting weaker. He He weaker. getting been Japan—have

economic policy role narrowly. At his his At narrowly. role policy economic

It is a formidable assignment, and and assignment, formidable a is It

If that understanding prevails, Rush Rush prevails, understanding that If

The, big question is Rush's relations relations Rush's is question big The,

Rush, moreover, does not regard the the regard not does moreover, Rush,

1974, Pied Enterprises, Ina. Ina. Enterprises, Pied 1974,

. come come