MAXIMIZING THE BOTTOM LINE WITH Hard to Measure Initiatives
APRIL 15 - 17 | WASHINGTON D.C.
A Dynamic
BOARD OF DIRECTORS Summit Salvador Mendoza Welcome message from Salvador Mendoza, Chairman, NHCC (Chair) Vice President, Diversity & Inclusion NBCUniversal Dear Friends, Milton A. Dellossier (Chair Elect) Welcome to our nation’s beautiful capital, Washington, D.C., and the 2014 National Regional Diverse Segments Manager Wells Fargo Hispanic Corporate Council (NHCC) Spring Summit, co-hosted by our friends from the American Red Cross and Hilton Worldwide. Abe Carrillo (Treasurer) Director, Inclusiveness & Diversity Since 1985, NHCC has positioned itself as the premier resource for corporate America Herman Miller, Inc. on maximizing the Hispanic/Latino market opportunity that is now an estimated $1.5 trillion strong! Each year we have two opportunities to come together to fully immerse Mercedes E. Jaime (Secretary) ourselves in corporate best practices as it relates to this vibrant market. Senior Manager, Supplier Diversity SUPERVALU The biannual NHCC Summits are an opportunity for us to come together to dive in key Guadalupe (Lupe) Alcala, CPCU fundamental areas vital to the overall competitiveness and profitability of our respective Auto Operations Division Manager companies. This is of tremendous value to each of its corporate members, and NHCC is State Farm Insurance the right organization for you to remain engaged and provide support. Yolanda Casey Project Manager, Retail Visual We have prepared a very dynamic and innovative Summit centered on the theme Merchandising “Maximizing the Bottom-line with Hard to Measure Initiatives.” Our program this week Hallmark Cards, Inc. continues the Latino Talent Management, Supplier Diversity, and Corporate Social Priscilla Guasso Responsibility discussion from previous Summits. You are invited to take full advantage Analyst, Diversity & Inclusion of each session that has been put together for you, by fellow NHCC Members. Hyatt Hotels Corporation
Fanée Harrison As the host site for this week’s Summit, the historic national building, which today is Director, Cultural Diversity & Inclusion home to the American Red Cross, provides an ideal location for us to reflect and learn Boeing from our invited speakers and subject matter experts. Please make yourself at home Tomás Leal during your time with us. Director, Global Inclusion and Diversity GlaxoSmithKline (GSK) The 2014 NHCC Spring Summit would not be possible without the steadfast support María Carlota Palacios, LCSW, M.A. of our corporate members. In particular, my sincere thanks to both; Maria D’Ambrossio Managing Consultant and the American Red Cross, as well as to Jon Muñoz and the Hilton Worldwide family Williams for serving as our co-hosts. Thanks also to our other sponsors, GlaxoSmithKline, Maruiel Perkins-Chavis Prudential Financial, Inc., and Walmart. A special recognition to Alex Fernandez and the Vice President, Workforce Effectiveness & NHCC Education Committee volunteers he leads for the countless hours in planning Global Diversity this Summit. And finally, a heartfelt thanks to our staff, Octavio Hinojosa and Eduardo Marriott International, Inc. Arabu for their conviction, commitment, hard work and devotion to us. Carolina Pulido Manager of Learning Thank you on behalf of the NHCC Board of Directors and staff. Delhaize America
Edgar Quiroz Salvador Mendoza National Director, Workforce Diversity NHCC Chairman of the Board Kaiser Permanente Vice President, Diversity & Inclusion Nora Venegas NBCUniversal Director, Federal Government Relations Tyson Foods, Inc.
NATIONAL HISPANIC CORPOTATE COUNCIL - 2014 SPRING SUMMIT | | WWW.NHCCNQ.ORG | 3 Sponsors
APRIL 15 - 17 | WASHINGTON D.C.
National Hispanic Corporate Council Wishes To Thank Our Corporate Sponsors Co-Hosts
Silver Sponsors
Bronze Sponsor
& Our Local Sponsors Growth and
1050 Connecticut Ave., NW 10th Floor Washington, DC 20036 Engagement Office: 202.772.1100 / Fax: 202.772.3101 www.nhcchq.org Welcome message from Octavio Hinojosa Mier, Executive Director, NHCC
Octavio A. Hinojosa Mier Dear Colleagues; Executive Director National Hispanic Corporate Council 1050 Connecticut Ave., NW 10th Floor Welcome to the 2014 NHCC Spring Summit! With the Yoshino cherry trees at their peak Washington, DC 20036 we have gathered at a very special time of the year in our nation’s capital. Office: 202.528.7229 / Fax: 202.772.3101 Email: [email protected] As the first of two NHCC summits for this year, our Spring Summit has been made Eduardo Arabu possible thanks to the strong support of our co-hosts, the American Red Cross and Manager, Administration & Special Events Hilton Worldwide. Thank you for bringing the NHCC Spring Summit to the Mid-Atlantic National Hispanic Corporate Council 1050 Connecticut Ave., NW - 10th Fl. region. Additionally, NHCC wishes to recognize and thank GlaxoSmithKline, Walmart, Washington D.C. 20036 and Prudential Financial, Inc., for their respective sponsorship and support of the 2014 Office: 202.772.1100 NHCC Spring Summit. Cell: 773.817.5208 E-mail: [email protected] As NHCC’s Executive Director, it is both a privilege and honor to work with each of you in fulfilling NHCC’s mission. Countless of hours and planning have been invested to make this summit’s theme of “Maximizing the Bottom-line with Hard to Measure Initiatives” a reality. In particular, I wish to acknowledge and thank Alex Fernandez of HermanMiller, Eloy Garcia of State Farm Insurance, Maria D’Ambriosio of the American Red Cross, Jon Muñoz of Hilton Worldwide, Brian Hall of Shell Oil Company, the Embassy of Spain, as well as the entire team at The Raben Group for their leadership and countless hours of putting our program and events together.
Since we met last fall in Orlando, Florida, NHCC has positioned itself for strong growth and deeper engagement with our corporate members. On this occasion, we are delighted to welcome back Randy Martinez and CVS Caremark as NHCC’s newest corporate member. We also wish to welcome our non-member corporate guests and are looking to NHCC on how to best maximize the Hispanic market opportunity.
Finally, should you have any questions regarding NHCC, our biannual summits or on any matter, please do not hesitate to contact me directly (202) 528-7229 or via email at HYPERLINK “mailto:[email protected]” [email protected]. We are here to serve!
Again, welcome and please enjoy your time with us here in Washington, DC!
Respectfully yours,
Octavio A. Hinojosa Mier Executive Director
NATIONAL HISPANIC CORPOTATE COUNCIL - 2014 SPRING SUMMIT | | WWW.NHCCNQ.ORG | 5
Commitment to Diversity Welcome message from Gail J. McGovern, President & CEO, American Red Cross
Office of the President and Chief Executive Officer
National Headquarters 430 17th Street, NW Washington, DC 20006
April 16, 2014
Dear Friend:
I am delighted to welcome the National Hispanic Corporate Council to American Red Cross National Headquarters for your Spring Summit. On behalf of our hundreds of thousands of dedicated volunteers and employees, we are honored to co-sponsor and host this meaningful event.
The Red Cross fully embraces and promotes inclusion across our people, products and services. A robust commitment to diversity is an integral part of our business strategies, decisions and policies. The Red Cross strives to demonstrate this commitment by being open and inclusive as we leverage the strenght found in the rich diversity of our volunteers, employees, vendors, and business and community partners to deliver on our vital mission of preventing and alleviating human suffering in the face of emergencies.
The reach and effectiveness of Red Cross services continues to grow because of our impactful partnership with the National Hispanic Corporate Council. Your work to provide best in class business solutions that maximize effective engagement with the Hispanic/ Latino community has been a valued resource in our ongoing outreach efforts.
The theme of your summit, “Maximizing the Bottom-Line with Hard to Measure Initiatives,” truly resonates with the Red Cross —as we continuously aim to be the best steward possible of our donors’ generous contributions. I’m certain that attendees will benefit from the summit’s focus on important cultural nuances involved in topics such as talent management, supplier diversity and corporate social responsibility.
Again, it is my pleasure to welcome all of you to American Red Cross National Headquarters. We are very pleased to have you here as our guest, and I hope you enjoy the summit.
Gail J. McGovern
NATIONAL HISPANIC CORPOTATE COUNCIL - 2014 SPRING SUMMIT | | WWW.NHCCNQ.ORG | 7 WITH MORE THAN 4,100 HOTELS IN 91 COUNTRIES AND TERRITORIES, DIVERSITY IS OUR BUSINESS.
Hilton Worldwide is committed to leveraging the unique cultures and perspectives of our global communities and to cultivating an environment of inclusiveness for Guests, Team Members and Partners. Our diversity and inclusion approach is aligned with our mission to become the preeminent global hospitality company. hiltonworldwide.com Hilton Worldwide is proud to co-host the National Hispanic Corporate Council Spring Summit.
HW.NHCC-04.01.14-L04.indd 1 4/2/14 2:40 PM We Celebrate Our Differences Welcome message from Christopher J. Nassetta, President & CEO, Hilton Worldwide
April 16, 2014
Dear Friends,
On behalf of all of us at Hilton Worldwide, it is a pleasure to welcome you to our historic nation’s capital, Washington, D.C. We’re proud to co-host this year’s National Hispanic Corporate Council (NHCC) Spring Summit along with the American Red Cross. Over the next few days, I hope you will enjoy making new connections and sharing new insights with each other.
I would like to congratulate Octavio Hinojosa-Mier, Executive Director and Salvador Mendoza, NHCC Board Chair for their excellent leadership. I would also like to acknowledge the hard working Board of Directors and staff for their strong ongoing contributions to NHCC and the Hispanic corporate community.
With 4,100 hotels in 91 countries and territories, Hilton Worldwide is the fastest growing major hotel company in the world by number of rooms. We are fully committed to providing an inclusive workforce for our 314,000 Team Members working in our corporate offices and owned, managed and franchised properties around the world. They represent many different cultures and backgrounds, and allow us to provide exceptional service to our wide diversity of guests. We celebrate our differences and leverage our respective points of view to foster innovation and lead our industry.
From our hotel properties to our corporate offices, fully one third of our entire workforce in the U.S. is Hispanic. For our work with diversity and inclusion and in particular our work with our Hispanic Team Members, DiversityInc named Hilton Worldwide as one of the Top 25 Noteworthy Companies for Diversity and one of the Top 10 Companies for Latinos. In addition, LATINA Style has named Hilton Worldwide as one of the Top 50 Companies for Latinas. We take great pride in this recognition.
We celebrate our relationship with NHCC and fully support the organization’s focus on the Hispanic corporate community, which very much aligns with our company’s mission, vision, and values. In the spirit of partnership, we look forward to strategically collaborating with you for many years to come.
Enjoy the Summit!
Christopher J. Nassetta President and CEO Hilton Worldwide
NATIONAL HISPANIC CORPOTATE COUNCIL - 2014 SPRING SUMMIT | | WWW.NHCCNQ.ORG | 9 Why GSK?
GSK is proud to sponsor the National Hispanic Corporate Council Spring 2014 Summit. The depth, breadth and influence of our business and scale and scope of our bold plans for the future mean we offer the chance to answer the biggest questions facing everyone on our planet: What are our future healthcare needs and what does it take to build a responsive, innovative global business? These are questions GSK is prepared to answer so I ask you, Why GSK?
Find out more online: http://www.gsk.com Summit Keynote Speakers Moderators, Presenters & Panelists
Anna Escobedo Cabral Henry G. Cisneros Communications Principal Technical Leader in the External Chairman of the CityView Companies Relations Division of the Inter-American Development Bank (IDB) Henry Cisneros’ community-building career began at the local lev- Anna Escobedo Cabral serves as the Communications Princi- el. After serving three terms as a City Council member, in 1981, Mr. pal Technical Leader in the External Relations Division of the In- Cisneros became the first Hispanic-American mayor of a major U.S. ter-American Development Bank (IDB) in Washington, DC. Prior to city, San Antonio, Texas. During his four terms as Mayor, he helped joining the bank, Ms. Cabral served as the 42nd Treasurer of the rebuild the city’s economic base and spurred the creation of jobs United States from January 19, 2005 to January 20, 2009. She was through massive infrastructure and downtown improvements. the highest-ranking Latina in the George W. Bush Administration. In 1992, President Clinton appointed Mr. Cisneros to be Secre- Prior to serving as U.S. Treasurer, Ms. Cabral served as the Di- tary of the U.S. Department of Housing and Urban Development. rector of the Smithsonian Institution’s Center for Latino Initiatives, As a member of President Clinton’s Cabinet, Secretary Cisneros where she led a pan-institutional effort to improve Latino repre- was credited with initiating the revitalization of many of the na- sentation in exhibits, and public programming among the Institu- tion’s public housing developments and with formulating policies tion’s 19 museums, five research centers, and the National Zoo. that contributed to achieving the nation’s highest ever homeown- From 1999 to 2003, Ms. Cabral served as the President and CEO of ership rate. the Hispanic Association on Corporate Responsibility (HACR). From After leaving HUD in 1997, Mr. Cisneros was president and chief 1993 to 1992, Ms. Cabral served as Deputy Staff Director for the operating officer of Univision Communications. Mr. Cisneros cur- United States Senate Judiciary Committee under Chairman Orrin rently serves on Univision’s Board of Directors. G. Hatch. Mr. Cisneros has served as President of the National League of A native of California, Ms. Cabral majored in Political Science Cities, as Deputy Chair of the Federal Reserve Bank of Dallas and from the University of California, Davis, and earned a Master’s De- is currently an officer of Habitat for Humanity International. Mr. gree in Public Administration from the John F. Kennedy School of Cisneros is Chairman of the San Antonio Economic Development Government at Harvard University. In 2008, she completed her Foundation. He is currently a member of the advisory boards of Juris Doctor degree at George Mason University School of Law. the Bill and Melinda Gates Foundation and the Broad Foundation. Mr. Cisneros holds a Bachelor of Arts and a Master’s degree in Urban and Regional Planning from Texas A&M University. He earned a Master’s degree in Public Administration from Harvard University, studied urban economics at the Massachusetts Institute of Technology, holds a Doctorate in Public Administration from George Washington University, and has been awarded more than 20 honorary doctorates from leading universities. Mr. Cisneros is married to Mary Alice P. Cisneros.
NATIONAL HISPANIC CORPOTATE COUNCIL - 2014 SPRING SUMMIT | | WWW.NHCCNQ.ORG | 11 Summit Agenda
Alicin Williamson DAY 1 | Tuesday, April 15 Principal, The Raben Group Alicin Williamson, is responsible for commu- 8:30 A.M. Depart Capital Hilton to American Red Cross National nications and brand strategy for the Raben Hilton Lobby Headquarters 430 17th Street, NW, Washington, DC 20006 Group. She has expertise in developing in- 9:00 A.M. – 2:00 P.M. NHCC Board of Directors Meeting tegrated corporate responsibility programs Board of Governors Room that engage consumers and other key con- stituencies with a focus on innovation and 6:00 P.M. Shuttle departs Capital Hilton to The Former Spanish Ambassadors sustainability. Ms. Williamson most recently Hilton Lobby Residence, Columbia Height; 2801 16th St. NW, served as the Senior Vice President of Public Washington, DC 20009 Affairs and Corporate Responsibility for MTV Networks. As an executive advisor for global 6:30 P.M. – 8:30 P.M. Spring 2014 Summit Welcome Reception inclusion, she helped guide the company’s Former Spanish Ambassador Welcome Toast, D. Juan Manuel Molina Lamothe, diversity agenda and developed strategies to Residence (FSAR) Deputy Chief of Mission, Embassy of Spain create movements through multimedia. Sponsored by GlaxoSmithKline In 2010, Ms. Williamson helped raise $66 million for Haiti in the aftermath of the earth- 8:30 P.M. Shuttle departs to Capital Hilton quake, and her work in disseminating the FSAR Lobby grants was widely praised. Ms. Williamson serves on the boards of the DAY 2 | Wednesday, April 16 Food Research Action Center, New York Ur- ban League and is the former board chair of 8:00 A.M. Shuttle departs Capital Hilton to American Red Cross National the National Association of Multi-ethnicity in Hilton Lobby Headquarters, 1730 E Street, NW, Washington, DC 20006 Communications, the cable industry’s diver- sity organization. A Tufts University graduate, 8:30 A.M. – 8:55 A.M. Network over coffee (Includes registration & light breakfast) Hall of Service Sponsored by American Red Cross she is an Adjunct Professor at NYU’s Wagner Graduate School of Public Service. Alicin is 9:00 A.M. – 9:15 A.M. Spring 2014 Summit Kickoff & Welcome Remarks fluent in Spanish. Hall of Service NHCC Chairman Salvador Mendoza & NHCC Executive Director Octavio Hinojosa
9:15 A.M. – 9:45 A.M. Think Tank– Educate, Inspire and Preserve: Cultivating CSR Civic Hall of Service Engagement Strategies Relevant to Latinos in the U.S. Keynote Remarks: The Hon. Anna Escobedo Cabral, Communications Principal, Office of External Relations, IAD Bank
10:00 A.M. – 10:45 A.M. Panel 1 – Best Practices on Corporate Social Responsibility Hall of Service • Alicia Williamson, Principal, The Raben Group (Moderator) • Lata Reddy, VP of Corporate Social Responsibility for Prudential Financial & President of The Prudential Foundation • Beth Colleton, SVP, NBCUniversal Becky Wedemeyer • Katherine Neebe, Director of Sustainability, Stakeholder Principal, Wedemeyer Consulting Engagement, Walmart Becky is a leadership consultant who works • Julio Suarez, Director of Diversity Outreach, Darden Restaurants with executive leadership teams to align the skills, abilities, and attitudes of their people 10:45 A.M. Break with the strategy of the organization. Former- ly vice president, organizational effectiveness
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wi th Choice Hotels, Intl, Becky is now an in- ter G. Peterson Foundation targeting U.S. fi- dependent consultant specializing in strate- nancial and policy reform and educating and gy clarification, workplace culture, high-per- engaging Americans around fiscal responsi- formance team dynamics, CEO succession, bility and solutions. Board relations and alignment, executive Colleton graduated from the University of coaching/advising, high-potential talent as- Notre Dame with degrees in American Stud- sessment and development, facilitation, and ies and Spanish. communications. In a previous life, Becky enjoyed a suc- cessful career in the Food and Beverage in- dustry where she held a variety of positions from front-line to executive leadership. Becky has an undergraduate degree in Casey Oakes Psychology and a graduate degree in Indus- Manager on the Corporate Relations Team trial/Organizational Psychology. She is based Casey works with NGLCC’s corporate part- in the Washington DC Metropolitan area and ners to leverage their partnership, maximize calls Phoenix, AZ home part of the year as well. their return on investment, and access po- tential suppliers in the LGBT small business community. Brian K. Hall Prior to joining the NGLCC, Casey worked Manager Supplier Diversity & Outreach, as a constituent advocate for United States Small Business Officer, Shell Senator Frank R. Lautenberg. In this role, Ca- Brian received his B.A. in Marketing and Com- sey served as the senator’s principle liaison to puter Science at Sam Houston State Univer- the southern New Jersey business commu- sity as well as post-graduate work at Texas nity, tracking relevant news and legislation, A&M and Rice University. In 1988, he joined conducting outreach, and developing rela- Diamond Shamrock (now Valero) in Hous- tionships with key stakeholders. In addition, ton where he led the growth of their retail Casey advised the senator on LGBT, immigra- footprint in a five-state region. In 1994, Brian tion, and transportation issues. Casey has also Beth Colleton joined Shell Oil Company in New Orleans in worked in senior management positions for Retail Marketing leading the growth of their Sylvan Learning and Six Flags. Senior Vice President, Corporate Social ETD Service Center format. Other leadership Casey was raised in central New Jersey Responsibility, NBCUniversal roles within the Shell family of companies and received a BA in Political Science from Beth Colleton is responsible for developing have included Customer Service Lead, Sales the American University in 2009. and implementing NBCUniversal’s com- Manager for Shell Chemicals, and Business prehensive, companywide corporate social Development Manager for Downstream responsibility strategy, including business Distribution. Brian’s current roll in Corporate goals, operational policies, and internal and Diversity & Inclusion includes responsibility external programs. Areas of focus include en- for Supplier Diversity, Diversity Outreach and vironmental sustainability, diversity, philan- Small Business Liaison Officer for Shell and thropy, and pro-social initiatives. Motiva Enterprises in the US. Colleton had served since 2008 as Vice Brian leadership expands into the com- President of Green is Universal, an initiative munity through volunteer roles with various which focuses on the strategic incorpora- organizations, including 13 years as Board tion of sustainability across NBCUniversal’s Vice President of Theta Chi Fraternity, Life- entire organization, including more than 50 time Member of the Houston Livestock on-air and online brands. She also led Green Show & Rodeo, as well as Founder and is Universal’s strategic interface with sales, President of FridayHarbour.org, a Houston Celinda Peña marketing, research and communications Senior Advisor for Latino Outreach, National based non-profit organization providing free to develop sustainability opportunities with Park Service temporary housing for cancer patients/fam- external partners. As Senior Advisor for Latino Outreach, Celin- ilies seeking treatment in the Texas Medical Prior to joining NBCUniversal, Colleton da is working with national Latino organiza- Center. was the head of corporate social respon- tions creating partnerships and opportunities sibility for the National Football League for that connect Latinos to public lands, careers more than a decade. She was responsible for in Science, Technology, Engineering and building the league’s cause platform from the Math (STEM) and the historic and cultural ground up into one of the most comprehen- sites of the National Park Service (NPS). Ce- sive philanthropic agendas in the industry. linda is also leading the NPS work for the She also served as a senior advisor to the Pe- American Latino Heritage Initiative which
NATIONAL HISPANIC CORPOTATE COUNCIL - 2014 SPRING SUMMIT | | WWW.NHCCNQA.ORG | 13 11:00 A.M. – 11:55 A.M. Panel 2 – Case Study: Establishment of a National American preserves Latino history and culture in the Hall of Service Latino Museum United States and highlights the important • Maria Cardona, Principal, Dewey Square Group (Moderator) contributions of American Latinos. • Estuardo Rodriguez, Executive Director Of Friends Of The As part of her focus on outreach to new American Latino Museum audiences, Celinda is working with the US • Celinda Peña, Senior Advisor, U.S. National Park Service Immigration and Naturalization Service, ex- • Eduardo Diaz, Director of The Smithsonian Latino Center panding a national program to host swear- ing-in ceremonies in national parks across the 12:00 P.M. – 1:10 P.M. Lunch & 2014 Annual NHCC Members Meeting country. Additionally, she developed a part- Hall of Service Sponsored By American Red Cross nership with the American Heart Association that brings diverse audiences into parks for 1:15 P.M. Shuttle Departs to The American Red Cross Annex at healthy, active recreation. Red Cross H.Q. Lobby 2025 E. Street N.W Prior to joining the park service, Celinda was an award winning journalist who spent 1:30 P.M. – 2:45 P.M. Afternoon Sessions more than 20 years as a television news re- porter in local and network news in Washing- Conference Room A Track 1: The Power of Supplier Diversity ton, D.C, Miami and Laredo, Texas. Session 1: Trials, Trends and Triumphs • Fred Lona, Sr. Director For Supplier Diversity, Hilton Hotels • Paige Adams, Sr. Director of Development, WBENC • Derek Cantey, Supplier Diversity Management Manager, Wells Fargo Bank • Casey Oakes, Director of Programming, NGLCC • Matthew Palevek, Director of Communications, National Veteran Owned Business Association (NAVOBA) • Marquis Miller, VP, Field Operations, National Minority Supplier Development Council, Inc. (NMSDC)
Conference Room C Track 2: Reshaping the Strategies for Developing Future Leaders Session 1: Talent Acquisition with a Focus on Veterans • Carol Robinette, VP of Talent Acquisition, American Red Cross David Muir • Melissa Stirling, Director of Military Programs, Hilton Worldwide SVP Veterans Staffing Network (VSN) • Junior Ortiz, President, Junior Ortiz, LLC The VSN is a social enterprise project of Easter • David Muir, SVP of Veteran Staffing, Easter Seals Seals Serving DC|MD|VA dedicated to provid- ing top-tier military talent to employers while 2:45 P.M. – 2:55 P.M. Break assisting veterans, guardsmen, reservists and Conference Room B military spouses secure long-term, meaning- ful jobs. Prior to joining Easter Seals, Mr. Muir 3:00 P.M. – 4:15 P.M. Track 1: The Power of Supplier Diversity developed a job search curriculum utilized Conference Room A Session 2: A Deep Dive Into 2nd Tier by the Commonwealth of Virginia to assist • Fred Lona, Sr. Director for Supplier Diversity, Hilton Worldwide dislocated workers in developing job search • Marquis Miller, VP, Field Operations, National Minority Supplier skills. In 2010 he was the Solution Architect Development Council, Inc. (NMSDC) and Lead Instructional Designer of the re- design of the TAP Program, delivered by the Conference Room C Track 2: Reshaping the Strategies for Developing Future Leaders Department of Labor to every member sepa- Session 2: Developing Leaders: Early Identification of Talent rating from military service. Mr. Muir was the • Junior Ortiz, President, Junior Ortiz, LLC (Moderator) President of Results Driven Staffing, an IT staff • Lina C. George, VP of Human Resources, Walmart Latin America augmentation firm and before entering the • Maruiel Perkins-Chavis, VP, Workforce Effectiveness & Global world of professional staffing, he worked as a Diversity, Marriott chef and restaurateur for 12 years. He served • Kathleen Sack, VP of Talent and Organizational Development, in the VA Army National Guard as an infantry- American Red Cross man and M-60 gunner. Mr. Muir currently lives in Virginia with his 4:30 P.M. Shuttle departs to Capital Hilton wife Michelle and their two children, Kendall 2025 E. Street Lobby and Nathan. 6:30 P.M. – 6:55 P.M. Pre-Dinner Reception Hilton, Federal AB
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of a 16-acre campus that offered year-round programming in the visual, performing and literary arts as well and youth and family ac- tivities. Before joining the NHCC, Díaz man- aged a private consulting firm that served arts institutions and agencies, statewide advocacy groups and community-based organizations. From 1981 to 1999, Díaz served as the director of Cultural Affairs for the City of San Antonio. He is currently a member of the Na- tional Association of Latino Arts and Culture. Derek B. Cantey Díaz earned a law degree in 1976 from the Fred Lona Senior Vice President, Corporate Supplier University of California, Davis, and a bache- Senior Director Supplier Diversity, Hilton Diversity, Wells Fargo lor’s degree in 1972 in Latin American Studies Worldwide Derek Cantey is responsible for supplier di- at San Diego State University. He is fluent in As Senior Director - Supplier Diversity for Hil- versity strategic planning, diversity sourcing Spanish and Portuguese. ton Worldwide and based in McLean, Virginia, & procurement, education & outreach, and Fred Lona directs the development, adminis- acts as the department’s principal contact to tration and execution of the Hilton Supplier Wells Fargo’s lines of business. Diversity Program. Derek has been with Wells Fargo for 25 Mr. Lona serves on numerous prestigious years; during those 25 years, he has held and diverse organizations that impact the in- various positions within the sourcing and dustry, including: member of the National Mi- procurement department. nority Supplier Development Council (NMS- Derek also serves on a number of DC) Field Operations Committee; Chair of non-profit boards; he was the past Chairman the NMSDC Hospitality Industry Group; Chair of the Carolinas Minority Supplier Develop- – Capital Region MSDC; Chair of the ISM Sup- ment Council, served on the National Mi- plier Diversity Group’s Educational committee. nority Supplier Development Council Board Mr. Lona has earned numerous awards and of Directors and past board member of the Estuardo V. Rodriguez, Jr. recognitions, including: “Corporate Cham- Women Business Enterprise National Council. Principal and Counsel on Media and pion of the Year” (United States Pan Asian He is the chairman of the Financial Ser- Communications at The Raben Group, American Chamber of Commerce), “Advo- vices Roundtable for Supplier Diversity, an Estuardo brings years of experience with me- cate of the Year” (Asian Business Association), industry Group of the National Minority Sup- dia and message development in addition to “Volunteer of the Year” (National Center for plier Development Council. extensive experience with government affairs American Indian Enterprise Development).” and specialized marketing to Hispanics. Mr. Lona holds a BS in Marketing from Cal- Mr. Rodriguez splits his portfolio between ifornia State University Long Beach. Mr. Lona a number of non-profit organizations, which is also a Certified Professional in Supply Man- include the National Hispanic Leadership agement (CPSM) from the Institute for Supply Agenda (NHLA), the League of United Latin Management. American Citizens (LULAC) and corporate clients including Time Warner Cable and the Property Casualty Insurance Association of America (PCIAA). Mr. Rodriguez began his professional law career at the U.S. Department of Housing & Urban Development, where he worked as an Eduardo Díaz attorney under Secretary Henry Cisneros and Director of the Smithsonian Latino Center later Secretary Andrew Cuomo. Eduardo Díaz is an advisor to the Smithso- Raised in Washington, D.C., Mr. Rodriguez nian’s Secretary and Under Secretary for His- received his Bachelor of Arts in Political Sci- tory, Art and Culture as well as to Congress ence and Philosophy from Barry International and other government agencies on a range Catholic University in Miami, Fl., and his Ju- Frank R. Lloyd, Ph.D. of cultural development issues related to Lati- ris Doctor from St. John’s University School Associate Dean of Executive Education for no communities in the United States and their of Law in New York City. Mr. Rodriguez is a the Cox School of Business at Southern impact on diverse countries of origin. co-founder and former President of the His- Methodist University Previously, Díaz was the executive director panic Lobbyists Association (HLA), and mem- Dr. Frank R. Lloyd is responsible for creating of the National Hispanic Cultural Center in Al- ber of the Hispanic Bar Association of D.C. and implementing the school’s strategy to buquerque, N.M. He oversaw the operations grow its executive education businesses,
NATIONAL HISPANIC CORPOTATE COUNCIL - 2014 SPRING SUMMIT | | WWW.NHCCNQ.ORG | 15 cultivating corporate relationships, and de- 7:00 P.M. – 9 P.M. NHCC Member Dinner veloping innovative executive development Hilton, Federal AB Dinner Speaker; The Hon. Henry G Cisneros, Chairman, CityView programs. He was instrumental in the launch of the James M. Collins Executive Education DAY 3 | Thursday, April 17 Center, one of the nation’s premier learning facilities for working professionals. 8:00 A.M. Shuttle departs Capital Hilton to American Red Cross National Dr. Lloyd joined SMU’s Cox School from Hilton Lobby Headquarter, 1730 E Street, NW, Washington, DC 20006 the Thunderbird School of Global Manage- ment in Arizona, where he most recently 8:30 A.M. – 8:55 A.M. Network Breakfast served as Vice President of Executive Educa- Hall of Service Sponsored By American Red Cross tion. Prior to joining Thunderbird, Dr. Lloyd 9:00 A.M. – 9:10 A.M. Morning Welcoming Remarks was a human resources management exec- Hall of Service utive with General Motors, focused primarily on employee and organization development. 9:15 A.M. – 10:45 A.M. Morning Sessions Dr. Lloyd was a Fulbright lecturer at the University of Isfahan in Iran and served as a Board of Governors Room Track 1: The Power of Supplier Diversity U.S. Information Agency curriculum consul- Session 3: Supplier Diversity Table Workshop tant for Germany. He earned a master’s de- gree at Purdue University and a Ph. D. at the Hall of Service Track 2: Reshaping the Strategies for Developing Future Leaders University of Iowa. He holds an undergradu- Session 3: Coaching vs. Mentoring ate degree from Occidental College. Becky Wedemeyer, Principal, Wedemeyer Consulting
10:45 A.M. – 10:55 A.M. Break Hall of Service
11 A.m. – 11:55 A.m. Corporate Executive Development (CEDP) Leadership Hall of Service Workshop – “Establishing Your Corporate Presence” Presented By Kimberly Davis, Director/Founder, Onstage Leadership, Southern Methodist University Cox School of Business
12:00 P.M. – 1:25 P.M. Summit Plenary Lunch Hall of Service Sponsored By American Red Cross SMU CEDP Alumni Panel Discussion Dr. Frank Lloyd, Associate Dean, SMU Cox School of Business, Ismael Ortiz Jr. Deputy Assistant Secretary Policy, Veterans’ Moderator (Confirmed) Employment &Training Services (VETS) Brian Hall, Diversity & Inclusion, Shell, (Confirmed) Mr. Junior Ortiz is a retired Lieutenant Colonel 1:30 P.m. Shuttle departs to Capital Hilton of the United States Marines. Before coming Hall of Service to VETS, Mr. Ortiz was the Director of Brand Relations for AARP, where he was responsible for designing and implementing marketing and advertising programs, particularly aimed at the Latino and African American markets. He has been the spokesperson for Spanish language media on such policy issues as Social Security, health care reform, and Medi- care, all critical issues impacting seniors and multicultural communities. Prior to AARP, he was the Principal at Junior Ortiz & Associates, a Washington, D.C.-based public affairs firm equally committed to de- American Red Cross veloping the next generation of young lead- National Headquarter ers and to analyzing and impacting legislation 1730 E Street, NW, Washington, DC from a Latino and multicultural perspective. 20006 He has a Master of Science in Human Re- source Management from Central Michigan University and a Bachelor of Science in Political Science with a concentration in Latin American
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studies from the U.S. Naval Academy. ternal stakeholder relationships, focused ster University. She has also been a guest lec- He has served on the Board of Directors of on key eNGO partnerships. In addition, she turer at Rutgers University. the NHCC and on the Board of Trustees of the manages and responds to emerging envi- Ms. Sack earned her master’s degree in Association of Naval Service Officers. ronmental issues for the company. human resource management from Mary- Previous to Walmart, Katherine spent six mount University in Arlington, Virginia and a years at WWF managing one of the world’s bachelor’s degree from Radford University in largest corporate-NGO partnerships, a Radford, Virginia. $97MM sustainability-driven initiative with The Coca-Cola Company focused on water. Work addressed river basin conservation, water and energy efficiency, sustainable agriculture and packaging. In 2011, the ef- fort expanded to include a cause-marketing platform directed towards polar bear conser- vation. Work is active in 49 countries. Over the past 16 years, Katherine has worked with a wide range of corporate, Julio Suárez government and nonprofit organizations. Director, Diversity Outreach Weaving together her intensive business Julio Suárez is the Director of Diversity Out- experience and commitment to social and Kimberly Davis reach for Darden Restaurants. In his position, environmental responsibility, she brings Director/Founder, OnStage Leadership Julio sets the strategy for Darden’s outreach a practical ability to ground sustainability Kimberly has more than 20 years experience opportunities and social investments in di- into actionable terms. Katherine received in front of groups and audiences of all sizes. verse communities. He builds and strengthens her MBA from The Darden School at UVa in In her early career as a professional actress, relationships with minority, LGBT and disabili- 2004 and has a BA in English from Colorado Kimberly held principal roles in regional ty service organizations through engagement College. and support of programs that contribute to theaters across the US and Germany. After the well-being of these communities and spending several years in Hospitality Sales connect consumers and community leaders and Destination Management, Kimberly with Darden and its operating companies. Pri- identified a need in the Seattle market and or to his current role, Julio served as Interim launched her own corporate events and Director of the Darden Foundation through consulting company to create company which he oversaw all national and local grants meetings, events, and programs with greater programs supporting education, preservation impact. Kimberly developed, managed, and of natural resources, hunger and disaster re- facilitated a full-day “Customer Experience lief programs. Darden is the world’s largest Program” (CEP) for Corbis which received full-service restaurant company, owns and tremendously high ratings company-wide. operates more than 2,100 restaurants that In 2007, Kimberly was privileged to join generate over $8.5 billion in annual sales. In the external facilitator network for Blessing- 2014, Darden was named to the FORTUNE Kathleen Sack White, a global consulting firm with a focus “100 Best Companies to Work For” list for the VP, Talent & Organization Development, on Employee Engagement and Leadership fourth year in a row. American Red Cross Development, and has received outstand- Kathleen Sack joined the American Red Cross ing reviews from a multitude of Fortune 500 in October 2010. In this position, she and her companies. But it was March 2009, when ev- team provide enterprise wide expertise in erything came together as Kimberly blended the areas of organization assessment & de- her expertise in theatre and leadership devel- velopment, talent management, succession opment by launching “OnStage Leadership.” management, employee learning solutions, Kimberly received her BFA in Theatre Arts performance management and employee from the University of Arizona, where she engagement – all aligned to the mission and attended on a full-arts scholarship; received goals of the organization. her facilitator certification from Leadership Prior to joining the American Red Cross, Strategies; and her coach training and cer- she worked as a Managing Principal in Korn/ tification from the Coach Training Alliance, Ferry International’s Leadership and Talent accredited by the International Coach Feder- Katherine Neebe Consulting. ation. Kimberly is currently external faculty Director of Sustainability, Stakeholder Ms. Sack has experience in a variety of for SMU’s Cox School of Business’ Executive Engagement, Walmart industries including retail, petroleum, aero- Education Program, teaching Authentic In- Katherine joined Walmart’s sustainability space, pharmaceuticals and manufacturing. fluence and Executive Presence. team in June 2013 and leads Walmart’s ex- She is an adjunct faculty member at Web-
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Human Resources for the East Business Unit public affairs firm. She is regarded as one of of Walmart US serving over 500,000 associ- the nation’s top 100 most influential Latinos. ates in 1500 stores from Maine to Puerto Rico. Cardona joined DSG as a principal in 2005, In November 2013, she was promoted to helping DSG’s corporate, non-profit and trade serve as the Vice President of Human Re- association clients develop strategic partner- sources for Walmart Latin America serving ships at the national, state and local level, es- 4092 stores spanning Mexico, Costa Rica, pecially within the Latino community. While Guatemala, Honduras, El Salvador, Nicara- at DSG, Cardona served as a Senior Advisor gua, Argentina, Brazil and Chile. In addition to the Hillary Clinton for President Campaign, to retail operations, LATAM encompasses serving as a campaign surrogate and spokes- banking operations and the public entity of person and representing the campaign on Lata N. Reddy Walmex (which is the second largest public major national TV, radio as well as Spanish lan- Vice President, Corporate Social company on the Mexico Stock Exchange.). guage television news and political programs. Responsibility, President, The Prudential She received in 2009 the Walmart Lead- Cardona also served on Senator Clinton’s His- Foundation, The Prudential Insurance ership Award. In 2012, she graduated from panic Outreach team. Following the primary, Company of America the Business Leadership Series (BLS) develop- Cardona then served as a key surrogate for the Lata N. Reddy is responsible for overseeing ment program. Obama for America campaign. the company’s philanthropy, social invest- Her previous experience includes being A former Senior Vice President for the New ments, corporate contributions and employ- senior vice president of global human re- Democrat Network (NDN) and Director of ee engagement activities. Reddy joined Pru- sources for AT&T Sterling Commerce Inc., NDN’s Hispanic Strategy Institute, Cardona led dential in 1997 to manage the Foundation’s senior vice president of global human re- NDN’s $6 million initiative to communicate education grant-making activities In 2002, sources for Maxtor, Inc., senior vice president effectively with Hispanics across the country. she became vice president of The Prudential of human resources and administration for From 1998 to 2001, Ms. Cardona was the Di- Foundation with responsibility for developing Nippon Telephone & Telegraph/Verio Inc. rector of Communications for the Department and leading the strategic direction of the Foun- and senior vice president of employee rela- of Justice’s Immigration and Naturalization dation’s grant-making policy and programs. tions for AT&T Broadband. Service (INS), acting as the Clinton Adminis- She left Prudential in 2008 to launch her Lina earned her Bachelor of Science in tration’s top spokesperson on the complex own independent consulting practice, ad- Business Administration and her Juris Doc- issues surrounding immigration including the vising philanthropic and nonprofit clients on torate from the University of Denver. She controversial case of Elian Gonzalez. strategy and program development. She re- also completed Board of Director’s College at Ms. Cardona graduated from Duke Uni- turned to Prudential in April 2012. the UCLA Anderson Graduate School of Busi- versity and serves on the Board of Directors of Before joining Prudential, Reddy worked ness. She is currently studying at Oklahoma Hoops Sagrado. She also serves on the boards in the New York regional office of the U.S. State University for her PhD in Business. of New America Media, Citizenship Counts, Department of Education where she was an She currently serves on the Board of Di- PODER PAC, the Friends of the National Mu- attorney in the Office for Civil Rights. rectors of Monroe Carell Jr. Children’s Hos- seum of the American Latino, and the National Reddy has a BA degree in economics from pital at Vanderbilt. She also serves on the Hispana Leadership Institute. Ms. Cardona is a the University of Michigan and a law degree Benefits Committee for Hispanic Children native of Bogotá, Colombia and lives in Wash- from Emory University School of Law. Reddy and Families in New York. ington D.C. serves on the boards of Lead NJ and Living Cities and is an Aspen Institute Fellow.
Maria Cardona Marquis D. Miller Principal at the Dewey Square Group, founder Vice President, Field Operations, National of Latinovations. Minority Supplier Development Council, Inc.® Lina C. George Maria Cardona heads DSG’s Public Affairs Marquis D. Miller is vice president of field Vice President of Human Resources, Walmart Practice, combining public policy, commu- operations for the National Minority Sup- Latin America nications, coalition building, constituency plier Development Council, Inc.® (NMS- Lina George joined Walmart in 2008. For over outreach, government relations, and tradi- DC®), one of the nation’s leading corporate 5 years, she served as the Vice President on tional and new media at this premier national membership organizations dedicated to
NATIONAL HISPANIC CORPOTATE COUNCIL - 2014 SPRING SUMMIT | | WWW.NHCCNQ.ORG | 19
increasing procurement opportunities for Melissa joined Hilton Worldwide in 2010 son State University and a master’s degree its certified Asian, Black, Hispanic and Na- as Director of HR Branding, heading up in Personnel Management and Industrial tive American-owned minority business Business to Employee marketing to 130,000 Relations from American University. She is a enterprises (MBEs). Mr. Miller works with the Team Members worldwide, reflecting the member of the Society for Human Resource NMSDC president to maximize organizational company’s newly launched brand as part of Management, serves on the Shambaugh performance among the organization’s 36 af- the Global Culture and Recognition team. Leadership Group Executive Advisory Coun- filiate regional councils across the country. He Previously, Melissa worked as a strategic cil and National Hispanic Corporate Council also works collaboratively with the affiliates to communications consultant for Booz Allen (NHCC) Board. In 2007, she was presented help align resources, plans, strategies and ac- Hamilton, where her main clients were Army with the first ever Dave M. Sampson Diver- tions with NMSDC’s mission, and to enhance Human Resources Command (HRC) and sity Award for demonstrating diversity excel- the services provided to NMSDC-certified Personnel and Readiness Information Man- lence. In 2009, she was selected as Working MBEs. agement (P&R IM) supporting the Under Sec- Mother of the Year by Working Mother Mag- Previously, Mr. Miller was vice president retary of Defense for Personnel and Readi- azine and in 2012 UPTOWN Professional of business development for SBLI USA Mu- ness (USD (P&R)). Before that, she worked at magazine selected her as one of the “Top 100 tual Life Insurance and S. USA Life, a whol- America Online in consumer public relations Executives in America”. ly-owned subsidiary of SBLI USA Mutual Life for AOL Entertainment and as a manager in Insurance Company in Chicago’s Loop. He corporate responsibility. She began her ca- has also served as interim vice president of reer as a sales manager for Marriott at the institutional advancement at Chicago State Residence Inn, Bethesda, MD. University (CSU); executive director of the CSU Foundation; vice president of external affairs for the Chicago Urban League; and vice president of the Corporate Scholars Program of the United Negro College Fund (UNCF). Pri- or to that role, he was vice president of field operations for the UNCF’s Midwest office in Chicago. Mr. Miller serves on the board of trustees Matthew Pavelek for the Museum of Contemporary Art Chica- Director of Communications, National go, the board of directors of GRANDFamilies Veteran-Owned Business Association Program of Chicago and numerous advisory Matthew Pavelek serves also as a senior edi- boards and committees across the country. Maruiel Perkins-Chavis tor for the association’s national publication, Mr. Miller earned a bachelor’s degree in Vice President, Workforce Effectiveness & Vetrepreneur Magazine. NaVOBA’s mission social and behavioral sciences from The Ohio Global Diversity, Marriott International, Inc. is to create opportunities for America’s more State University. Maruiel Perkins-Chavis is responsible for than 3 million veterans who own small busi- establishing the strategic direction, devel- nesses. opment, implementation and management Pavelek is a leading expert in matters of world-wide workforce diversity, work-life concerning veterans and entrepreneurship. initiatives, engagement, and workplace pro- He’s written extensively about the federal grams. government’s progress to achieve its goal She was previously Senior Director, Lead- of spending three percent of contract dol- ership Development, responsible for talent lars with firms owned by service-disabled, acquisition, leadership development and veteran-owned small businesses as outlined retention strategies. by Public Law 106-50. Pavelek has been Mrs. Perkins-Chavis has over twenty-five quoted as an expert source in myriad media years experience in the human resources including, but not limited to: The Wall Street area with expertise in staffing, talent acqui- Journal, MSNBC.com, The Asbury Park Melissa Stirling sition, leadership development, diversity, Press, and Crain’s Business. He’s also been Director, Military Programs, Hilton Worldwide equal employment opportunity and affir- a panelist in various conferences including Melissa Stirling is the Director of Military mative action. the National Veterans Small Business Con- Programs at Hilton Worldwide. As such, She joined Marriott in 1990, as a Senior EEO ference and Expo and the Diversity Alliance she leads the commitment to hire 10,000 Representative. In 2001, she was promoted for Science. veterans by the end of 2018 and is building to Senior Director, Leadership Development a holistic approach across the company to and promoted to Vice President, Workforce support veterans, active military and their Effectiveness and Diversity in 2004. families by leveraging Hilton Worldwide’s Ms. Perkins-Chavis holds a bachelor’s de- global assets and partnerships. gree in Business Administration from Tow-
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