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Copyrighted Material bindex.qxp 7/16/07 9:41 AM Page 271 Index ABC, 251–252 American Salesman, 124 abrazo, 21 American Sign Language, 18 advertising American Society of Travel Agents exporting and, 232–235, 239 (ASTA), 138, 150–152 on Internet, 118–119, 134 applauding, 25–26 language translation for, 162 Arab countries. See Middle East; individ- Africa, 8, 17. See also individual names of ual names of countries countries Argentina, 49–51, 81 agents, export, 225, 241 alcohol, 62 air travel, 67, 176 language, 88, 94 emergency exits, 148 Arizona, language in, 88 hosting international visitors and, Arizona Republic, 88, 91 49–51 Asia jet lag, 140–143, 236 business customs, 52 alcohol, 142 cell phone usage, 120 England, 212, 214 color symbolism, 65, 66 France, gesture, 185 English usage in, 92–93 Italy, 189 food, 92 religious restrictions, 57 gestures, 19, 20, 22 Russia, 202COPYRIGHTEDprotocol, MATERIAL 36–37 social drinking, 60–63 See also individual names of countries women business travelers and, 100 asynchronous online learning, 127 allergies, 140 auctions, Internet, 125–127 American English Australia British English vs., 73–79 gestures, 10, 15, 23 pronunciation and vocabulary in, language, 93 79–84 Austria, 36 271 bindex.qxp 7/16/07 9:41 AM Page 272 272 INDEX Axtell, Roger, 9–10, 13, 47, 79–80, “bloody,” 77–78 205–206 blue, symbolism of, 66 career anecdotes of, 250–255 boat tours, 58 Do’s & Taboos Around the World—A body language, 7 Guide to International Behavior, 46 Body Language (Fast), 12 Do’s & Taboos Around the World for in Brazil, 196–197 Women in Business, 98 in England, 213–214 Do’s & Taboos of Hosting International in France, 184–186 Visitors, 53–54 Gestures: Do’s & Taboos of Body Lan- Do’s & Taboos of International Trade, guage Around the World (Axtell), 244 9–10, 13, 205 Do’s & Taboos of Public Speaking, in India, 205–206 247–249 in Italy, 188–191 Gestures: Do’s & Taboos of Body Lan- in Mexico, 164 guage Around the World, 9–10, 13, in Russia, 200 205 See also gestures; personal space Parker Pen career of, 44–47, 243–244 Bodytalk (Morris), 10–11 public speaking by, 244, 247–249 “Bollywood,” 204 radio career of, 245–247 “to bomb,” 76 book publicity tours, 253–254 “backyards,” 79 Borden, George A., 199 Baldrige, Letitia, 34, 61, 262 Bosrock, Mary Murray, 159, 172 Ball, Donald, 113 Bousquet, Gilles, 184 “bangers,” 76 bowing, 20–21, 167 Bangladesh, 57 Brazil, 50–51, 193–197 banks, multilateral development, 221 color symbolism, 66 basements, 67–68 gestures, 8, 13, 17, 24, 25, 29 “Basic Guide to Exporting” (U.S. language, 95 Department of Commerce), 220, 223 breakfast, 56 bathing, 91–92 British Isles, defined, 208 bathrooms, 148–150 Britt, Phil, 127 euphemisms for, 86–87 Brown, Robert E., 22 international guests and, 69 Bryson, Bill, 179–180 in Italy, 192 Buddhism, 57 “WC,” 78 “buggered,” 75 Battle of Agincourt, 15–16 buildings, terms for floors, 78, 165, 212 beckoning, 23, 29 Bullfighter’s Guide: Why Business People Beijing, China, 176–177 Speak Like Idiots, A (Fugere, Hard- Bellows, Keith, 159 away, Warshawsky), 85 bidets, 149 Bush, George H. W., 16 black, symbolism of, 66 Bush, George W., 7–8, 27 BlackBerry, 123–124 business cards, 37–38 bladder infections, 105 in Italy, 191 “blimey,” 77–78 for women, 102 bindex.qxp 7/16/07 9:41 AM Page 273 INDEX 273 business customs cheek kissing, 21 in Brazil, 196 Brazil, 196 in China, 177–178 France, 184–185 “codetermination” in Germany, 182 Italy, 189 corporate titles, 36–37 Russia, 200, 202 “deal” vs. “relationship” focused, 52, “cheek screw,” 190 131–132, 175, 218–219 Chile, 26 decision making and, 103, 170 China, 172–178 in England, 211–213 color symbolism, 65 fair business/information practices, on dining in, 56 Internet, 118–119, 134 gestures, 23, 25–26 in India, 207 holidays, 36 in Italy, 191 language, 92, 94, 173, 177 in Japan, 170 protocol, 39, 42–43 in Mexico, 164–166 women in business, 98 in Russia, 199 “chin flick,” 189–190 terminology, 84–87 cholesterol, 106 See also exporting; protocol chopsticks, 40 business-to-business (B2B) market- Chung, Connie, 46, 250–251 places, 114 Churchill, Winston, 15, 208 BuyUSA, 221 CIA World Fact Book (CIA), 198–199, 205 circadian rhythm, 141 Caesar, Julius, 209 Cirque du Soleil, 157–158 calendars, 35, 139 classification systems Caligula, emperor of Rome, 27 for exporting, 230–231 Canada, 104–106, 154–159, 218 for gestures, 11–12 Cantonese Chinese, 177 Clinton, Bill, 90–91 Canuck Book,The (Walker, Bellows), cocktail hour, 61 159 coded gestures, 12 Carnival, 36 cognates, 95 cars Colombia, 23 in England, driving, 212 colors, symbolism of, 38, 64–67, 165, in England, terms for, 73–74 196 in Germany, 182 Commercial News USA, 221 shows/races, 59 computers Carson, Johnny, 26 security, 128–130 catalogs travel cases for, 107 exporting events and, 223 Conaway, Wayne A., 199 mail order, 132–133 concierges, 148 CBS, 46, 155, 158, 194, 250–251 Condon, John C., 172 cell phones, 120, 123, 139 Confucius, 176 Centers for Disease Control, 147 consecutive interpretation, 89 “chameleon management,” 242 consumer complaints, 135 “cheap,” 76 Consumer Sentinel (FTC), 130 bindex.qxp 7/16/07 9:41 AM Page 274 274 INDEX contact lenses, 105 Do’s & Taboos of International Trade, 244 continental style of eating, 40. See also Do’s & Taboos of Public Speaking, meals 247–249 contraception, 105 Gestures: Do’s & Taboos of Body Lan- Convention Industry Council (CIC), 3 guage Around the World, 9–10, 13, 205 “conversational tango,” 18 double negatives, 91 corporate titles, 36–37 Doyle, Jim, 54–55 courts, 59 Do You Speak American? (PBS), 80 Cran, William, 72, 80 dress. See colors, symbolism of credit cards, travel insurance and, Dulles, John Foster, 140–141 145–146 Durland, Stu, 116 Cross-Cultural Business Behavior (Geste- “Dutch auctions,” 125 land), 19 customer service, exporting and, 235 “earlobe grasp,” 206 cystitis, 105 “ear waggle,” 26 East Asia, 39. See also individual names of dating, business travel and, 99, 101 countries David Letterman Show (CBS), 46, e-commerce, 114, 230. See also export- 250–251 ing; Internet Davies, John, 245 Economist, 187 “deal” focused cultures, 52, 131–132, Economist Business Traveller’s Guides: 218–219 Japan,The (book series), 172 DeMente, Boye, 172 economy Denmark, 81 Brazil, 193–194 dental care, 106 China, 172–173, 175–176 dialects, 79–84 exporting jobs and, 217 diarrhea, 148 Germany, 178–179 “dickey,” 73–74 India, 176, 203–204, 205 dietary restrictions, 57 Russia, 200–201 digestif, 62 U.S. trade deficit, 223 direct distribution, 225–227 EContent, 127 distance learning, 127–128 Egypt, 65, 140–141 distribution, for exporting, 224–225 e-learning, 127–128 distributors, 225, 241 “Electronic Commerce: Selling Interna- diurnal rhythm, 141 tionally—A Guide for Businesses” “a dog’s breakfast,” 78, 79 (FTC), 134–136 “Don,” 37 Elliott, Michael, 205 “Do’s & Taboos” book series (Axtell), 47 e-mail, 120, 124 Do’s & Taboos Around the World — A embassies, 39 Guide to International Behavior, 46 emergency exits, in-flight, 148 Do’s & Taboos Around the World for Emotional Intelligence (Goleman), 9 Women in Business, 98 England, 102, 208–214 Do’s & Taboos of Hosting International British English vs. American English, Visitors, 53–54 73–79 bindex.qxp 7/16/07 9:41 AM Page 275 INDEX 275 color symbolism, 65, 66 after-sales service, 235 gestures, 15–16, 19, 20 business culture and, 218–219 history of English, 72–73 by China, 176 medical care in, 106 classifying products/services for, See also English language 230–231 “English is Tough Stuff” (poem), 82–84 common mistakes of, 238 English language, 71–72, 94–96, 179 distribution, direct, 225–227 American, pronunciation and vocabu- distribution, indirect, 224–225 lary, 79–84 finding customers, 221–224 American vs. British, 73–79 to Germany, 180 business cards in, 37 international business success and, business terminology, 84–87 239–242 in Canada, 159 from Italy, 187 common misunderstandings in, 90–94 patents, trademarks, product liability, “English Is Tough Stuff,” 82–84 228 in France, 184 planning overseas visits for, 236–237 in Germany, 183 pricing and, 229–230 history of, 72–73 reasons for, 215–216 interpreters for, 88–90, 171, 240 trade barriers to, 231 in Italy, 188 U.S. Department of Commerce Export See also language Assistance Center, 219–224 escrow services, for Internet auctions, value of, 216–218 126–127 “eyebrow flash,” 11 ethanol, 194 “eyelid pull,” 190 ethnocentrism, 240 eyes etiquette comprehension and, 68, 95 “e-etiquette,” 124 eye contact, 22–23, 28, 168 for meals, 40 in Mexico, 165 fair business/information practices, on origin of word, 183 Internet, 118–119, 134 See also protocol fairs, 58 Europe fall foliage, 58 bathrooms, 149 Far East, 66. See also individual names of gestures, 23, 26 countries ISO standards, 231 Far Eastern Economic Review, 92 protocol, 36 Fast, Julius, 12 summer vacation in, 36 Father Christmas, 79 See also individual names of countries faxes, 139 evacuation insurance coverage, 144–145 FBI, 129 Evans, Leslie, 193 51 (Parker Pen), 45–46 exercise, while traveling, 147 “first floor,” 78 exporting “fist slap,” 26 advertising and sales promotion for, flatware, 40 232–235, 239 “flexes,” 78 bindex.qxp 7/16/07 9:41 AM Page 276 276 INDEX food. See meals Gestures: Do’s & Taboos of Body Lan- “forearm jerk,” 26–27, 190 guage Around the World (Axtell), Foster, Arthur W., 254–255 9–10, 13, 205 France, 57, 183–187 for greetings, 20–22, 28–29 bathrooms, 149 handshake, 20–22, 28, 184, 188, 195, color symbolism, 65 200, 202 gestures, 13, 19, 20, 23, 24, 26, 29 “hang loose,” 16–18 language, 73, 95, 183–184 “hook ‘em horns,”
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