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Board Committee Documents Academic Policy 15-06 The Business and Technology of Fashion 2016-04-11 PROGRAM IDENTIFICATION COLLEGE New York City College of Technology of The City University of New York PROGRAM TITLE The Business and Technology of Fashion DEGREE Bachelor of Science CONTACT PEOPLE Dr. Bonne August Provost and Vice President of Academic Affairs New York City College of Technology [email protected] Dr. Pamela Brown Associate Provost New York City College of Technology [email protected] 15-06_BusinessOfFashion_2016-05-11 v12.3-Track Changes accepted.docx ii 15-06 The Business and Technology of Fashion 2016-04-11 Table of Contents ABSTRACT .............................................................................................................................. 1 EXECUTIVE SUMMARY ............................................................................................................ 1 PURPOSE AND GOALS ............................................................................................................. 3 Goals ................................................................................................................................................ 3 Distinguishing Features .................................................................................................................... 3 Effect on the College ......................................................................................................................... 4 NEED AND JUSTIFICATION ...................................................................................................... 5 High Level Needs froM NYC Industry ................................................................................................. 5 City Tech Needs ................................................................................................................................ 5 Employment Opportunities and Salary Ranges ................................................................................. 5 Employment Statistics ...................................................................................................................... 7 Career Opportunities ........................................................................................................................ 8 Relationship to Other PrograMs ....................................................................................................... 8 Within CUNY ........................................................................................................................................ 8 Within NYC (Non-CUNY) ...................................................................................................................... 8 STUDENT INTEREST / ENROLLMENT ........................................................................................ 9 Student Interest / Survey Results ..................................................................................................... 9 EnrollMent Projection ....................................................................................................................... 9 CURRICULUM ........................................................................................................................ 11 Overview of Courses in the Proposed CurriculuM ........................................................................... 11 PrograM Level Learning OutcoMes ................................................................................................. 11 Introductory Level Learning Outcomes (Years 1 and 2). ................................................................... 11 Intermediate and Advanced Learning Outcomes .............................................................................. 13 Module Learning Outcomes .............................................................................................................. 13 General Education Learning Outcomes ............................................................................................. 15 Courses Required to CoMplete the PrograM ................................................................................... 16 Progression in the Program ............................................................................................................... 16 General Education Common Core: 42 credits ................................................................................... 16 Program Specific Liberal Arts Courses: 18 Credits ............................................................................. 16 Program-Specific Discipline Degree Requirements: 60 Credits ......................................................... 17 Typical Course Sequence for a Four Year TiMefraMe ....................................................................... 18 Course Descriptions (For greater detail, See Appendix I: New Courses) ........................................... 19 COST ASSESSMENT ................................................................................................................ 23 Faculty ........................................................................................................................................... 23 Cost AssessMent ............................................................................................................................. 24 PROGRAM ASSESSMENT ....................................................................................................... 25 Library and Instructional Materials ................................................................................................. 25 15-06_BusinessOfFashion_2016-05-11 v12.3-Track Changes accepted.docx iii 15-06 The Business and Technology of Fashion 2016-04-11 APPENDICES…………………………………………………………………………24 Appendix A: Example Job Postings, letters of support Appendix B1: DeBlasio Press Release: Fashion Industry Initiative Appendix B2: NYC2020 Fashion Study Appendix C: Employment opportunities and salary ranges Appendix D: Student interest and enrollment analysis Appendix E: BTF courses and required curriculum actions chart Appendix F: College General Education Learning Outcomes Appendix G: Letters of Support from other Departments Appendix H: Prerequisite Dependency Flowchart Appendix I: New Course Outlines Appendix I1: Standard Policy for all New Courses Appendix I2: New Course Forms and Chancellor Reports for New Courses Appendix I3: Chancellor Report Forms for Minor Modifications Appendix J: Cost Assessment of the two proposed textile labs Appendix K: Library and Instructional Materials Appendix L: Advisory Board Appendix M: Articulation Agreement with Kingsborough Community College Appendix N: Fashion Marketing AAS courses transferring into the BS in BTF Appendix O: SED Forms . 15-06_BusinessOfFashion_2016-05-11 v12.3-Track Changes accepted.docx iv 15-06 The Business and Technology of Fashion 2016-04-11 ABSTRACT The Department of Business of New York City College of Technology (City Tech) proposes a Bachelor of Science in The Business and Technology of Fashion. The proposed new Baccalaureate Degree program is designed to weave together core business competencies such as marketing, accounting, finance and marketing along with fashion industry specific coursework such as merchandising, product development and textiles. Emphasis is placed on the development of technology based proficiencies, and, most importantly, explores the rapid changes in how business practice is changing due to technology advances, online retailing, and emerging global markets. The purpose of the proposed degree programs is to provide a baccalaureate pipeline for students desiring to enter a career in this important industry. We believe that developing a practical curriculum which provides a clear path to many employment opportunities, and is coupled with a rigorous study of required and elective liberal arts, will create a valuable resource that will benefit our students, the fashion industry, City Tech, CUNY, and New York City. This program will be unique to the CUNY system as well as non-CUNY colleges in the greater NYC area. EXECUTIVE SUMMARY The Department of Business of New York City College of Technology (City Tech) proposes a Bachelor of Science in The Business and Technology of Fashion. The proposed new Baccalaureate Degree program is designed to weave together core business competencies with fashion industry specific coursework. Emphasis is placed on the development of technology based proficiencies, and, most importantly, explores the rapid changes in how business practices are changing due to technological advances such as 3D printing, online retailing with shopifi and Electronic Data Interchange (EDI) and emerging global markets in respect to luxury designers and the sourcing of textiles from emerging marketing such as India and Africa. The program will deliver both theoretical and applied competencies, using a variety of instructional strategies, ranging from traditional lectures to laboratory work, project development built around social media technology, and scaffolded with a combination of industry-based activities, educational events such as seminar series with prominent experts, student-engaged projects such as advertising campaigns and press releases, and field trips to key fashion retailers, showrooms and museum exhibitions. The degree will draw upon existing faculty expertise within the Department of Business and will cross-collaborate among other faculty, and departments, such as Communication Design, Entertainment Technology, and Chemistry by co-
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