32Red Acquisition and FY Results

Total Page:16

File Type:pdf, Size:1020Kb

32Red Acquisition and FY Results 32Red Acquisition and FY results Kindred spirits Travel & leisure 13 March 2017 Kindred Group’s all cash offer for 32Red marks a meaningful and well- priced entry into the UK online casino market. With robust FY results and Price 194.00p 20% growth in Q117 net gaming revenues, our standalone 32Red forecasts Market cap £166m are largely unchanged, underpinned by continued margin expansion and high cash generation. Within an enlarged group, there should be additional Net cash (£m) at 31 December 2016 8.3 revenue and cost synergies, suggesting upside to our numbers. Shares in issue 85.3m Consideration is expected to be paid in mid/late May. Free float 58% Code TTR Revenue PBT* EPS* DPS P/E Yield Year end (£m) (£m) (p) (p) (x) (%) Primary exchange AIM 12/15 48.7 3.3 3.8 2.8 51.1 1.4 12/16 62.3 9.0 9.7 8.3 20.0 4.3 Secondary exchange N/A 12/17e 76.4 13.4 14.0 4.0 13.9 2.1 Share price performance 12/18e 88.5 15.9 16.5 4.0 11.8 2.1 Note: *PBT and EPS (fully diluted) are normalised, excluding amortisation of acquired intangibles, exceptional items and share-based payments. FY Results: another strong performance 32Red’s FY16 results were characterised by 28% revenue growth and a doubling of EBITDA (from £5.2m to £10.6m). With high operational leverage, 32Red’s returns- driven marketing has led to sustained underlying margin expansion and, as the business continues to scale, we forecast 2017 EBITDA of £15.6m (20.4% margin). After the deal, we would expect synergies to provide further upside to our numbers. % 1m 3m 12m 32Red: Boosting Kindred’s UK casino presence Abs 25.2 47.8 28.5 Kindred’s acquisition of 32Red marks a meaningful entry into the UK online casino Rel (local) 23.7 39.6 6.5 market. 32Red believes it is the 11th most recognised UK online casino brand despite only having a 3-4% market share. On 2016 figures, 32Red would comprise 52-week high/low 201.0p 105.0p c 10% of the enlarged group’s revenues, of which UK casino revenues are c 7.5%. Business description 32Red is a high-growth, cash-generative business and Kindred expects the deal to be earnings accretive within the first financial year. The UK online casino market is 32Red is an award-winning online casino, poker, bingo and sports operator. 77% of 2016 revenues highly fragmented and benefits of the enlarged group include access to Kindred’s were derived from regulated and taxed markets, extended range of content and a larger marketing budget. mainly in the UK. 32Red is based in Gibraltar and was founded by the present CEO in 2002. It listed on AIM in 2005. Kindred: A major player in European gaming Kindred Group is a pure online gaming operator, domiciled in Malta, with a strategy Next events of entering only regulated or soon-to-be-regulated markets. Since 2005, it has First closing date 24 March 2017 acquired and successfully integrated eleven companies, including Stan James Online in the UK. The 32Red deal will help to reduce the group’s regulatory risk, Offer to be declared on or before 14 April unconditional – 2017 and specifically dilute the impact of the upcoming Dutch re-regulation. Analysts Valuation: Attractive 10.2x EV/EBITDA acquisition Victoria Pease +44 (0)20 3077 5700 Now 32Red is trading ex-dividend, the acquisition price of 196p per share equates Katherine Thompson +44 (0)20 3077 5730 to 10.2x EV/EBITDA and 13.9.x P/E for 2017. This is higher than the peer group [email protected] average of 7.8x and 12.5x, but given 32Red’s market positioning, regulated bias, Edison profile page successful ROI marketing and high cash flow generation, this premium appears appropriate. 32Red is a research client of Edison Investment Research Limited 32Red’s full year results and standalone forecasts In line with expectations, 32Red’s FY16 results were characterised by 28% revenue growth and continued EBITDA margin expansion (from 10.8% to 17.0%). The company has also reported Q117 NGR growth of 20% and our 2017 and 2018 forecasts remain largely unchanged. We forecast 22% revenue growth in 2017 and an EBITDA margin of 20.4%. Within the context of an enlarged group, we believe there is clear upside to these figures, as the company will be able to leverage Kindred’s network, products and platform capabilities. Net gaming revenue 32Red Casino 32Red Casino increased 2016 NGR by 16%, with mobile revenues accounting for 57% of the total (vs 44% in 2015). Growth has been driven by targeted returns-driven marketing, both online and offline, and we forecast 22.3% revenue growth in 2017 and 15.4% in 2018. Roxy Palace 2016 Roxy Palace revenues were £10.6m (below our forecast of £12.0m). Now that the business has been integrated, we expect marketing to continue and we forecast 8% growth in 2017 and 2018. Roxy Palace has a slightly more recreational and international customer base than 32Red and many of its geographies are similar to Kindred. Italy After three years of investment in Italy, NGR grew 33% to £2.3m, with a move into profit in H216, in line with management expectations. To date, the main limitation has been the narrow product range supplied by Microgaming and, although 32Red Italy is poised to benefit from a recent renegotiation, we would expect a migration to Kindred to further benefit the business. Our standalone forecasts for Italy revenues are £3m in 2017 and £4m in 2018. Other products Other products comprise online sports betting, bingo and poker games. Revenues increased by 60% to £3.8m, below our £4.5m target due to the well-publicised industry-wide punter-friendly sports results in late 2016. We forecast revenues of £6m in 2017 and £7.6m in 2018. EBITDA 32Red reported a full year EBITDA of £10.56m, representing a margin of 17.0%. This was marginally higher than our forecast of 16.9%, and a 620bp increase from the prior year. Online gaming is characterised by high operational leverage, and 32Red’s successful returns- driven marketing has led to sustained underlying margin expansion. As the business continues to scale, we forecast EBITDA margins of 20.4% in 2017. POCT 32Red operates largely in regulated environments and therefore margins have been affected by the UK’s 15% POCT. Our forecasts also include the additional taxation of freeplay bets, commencing in August 2017. 32Red | 13 March 2017 2 Exhibit 6: 32Red estimate changes Revenue (£m) EBITDA (£m) PBT (£m) Old New % chg. Old New % chg. Old New % chg. 2016 62.3* 62.3 0.0% 10.5 10.6 0.6% 8.9 9.0 1.1% 2017e 76.0 76.4 0.5% 15.5 15.6 0.6% 13.3 13.4 0.8% 2018e 88.0 88.5 0.6% 18.0 18.1 0.6% 15.7 15.9 0.6% Source: Edison Investment Research. Note: *2016 revenue as previously reported. Kindred: Boosting its UK casino presence Kindred overview Founded in 1997, Kindred Group is one of the world’s largest online gaming companies, with 16.5 million customers in over 100 countries. It is licensed in Australia and 11 EU states and its 13 consumer brands include Unibet, Stan James Online, Maria Casino, iGame and Bingo.com. The company’s headquarters are in Malta and it has over 1,100 employees. Kindred is listed on the Nasdaq Stockholm Large Cap List, with a market cap of approximately £1.7bn. Acquisitions Leveraging a strong balance sheet, Kindred has been a leading consolidator in the fragmented European online gambling market. Since 2005, it has acquired and successfully integrated eleven companies, strengthening its position in regulated or soon-to-be regulated countries. Most recently, Kindred acquired Stan James Online, an online UK sports-betting business in 2015. On 23 February 2017, Kindred announced an all-cash offer for 32Red at a price of 196p per share, a premium of 39.5% to the prior three months’ weighted average closing price. The first closing date is on 24 March 2017 and final consideration is expected to be paid in May. After completion, 32Red’s shares will be delisted from AIM. Exhibit 1: Kindred brands Product Geography Unibet All product brand, offering sports betting, casino and games 100 countries Maria Casino Casino and games Nordic Region, UK Bingo.com Bingo network and software Across all regions Stan James Online All product brand, especially sports betting, horse racing UK iGame Casino, poker, bingo and sports betting Nordics and Central Europe 32Red Casino and sports betting UK and Italy Source: Kindred Group, Edison Investment Research 32Red: An Entry into the UK online casino market The acquisition of 32Red is consistent with Kindred Group’s strategy and marks a meaningful entry into the UK online casino market. According to H2 Gambling Capital, the UK online gaming market is expected to grow from £5.9bn in 2015 to £10.5bn in 2021. 32Red believes it is the 11th most recognised UK online casino brand despite only having a 3-4% market share. 2016 saw a 26% increase in total marketing spend and recent initiatives include an exclusive licence to promote ITV flagship brands featuring Ant and Dec, and British Horse racing sponsorship agreements with racehorses and brand ambassadors. 32Red derives over 90% of its net gaming revenue (NGR) from online casino, with online sports, bingo and games accounting for the rest.
Recommended publications
  • Kindred Group Plc – Interim Report
    “Strong business momentum and continued focus on scalability contribute to significant increase in underlying EBITDA”. Henrik Tjarnstrom, CEO KINDRED GROUP PLC INTERIM REPORT JANUARY - MARCH 2021 Financial highlights First quarter 2021 Gross winnings revenue amounted to GBP 352.6 (249.7) million, an increase of 41 per cent. Underlying EBITDA was GBP 98.0 (42.5) million. The result for the quarter was impacted by foreign currency losses on operating items of GBP 8.0 (1.8) million which are primarily unrealised losses as they relate to the retranslation of foreign currency current assets and liabilities. As the Group has significant cash balances in foreign currencies, and foreign currency rate movements were substantial, the impact was unusually large during the quarter. Profit before tax amounted to GBP 85.3 (2.4) million. Profit after tax amounted to GBP 72.6 (1.0) million. Earnings per share were GBP 0.32 (0.00). During the quarter, 1,032,500 shares/SDRs were purchased at a total price of SEK 146.0, or GBP 12.4, million. Free cash flow amounted to GBP 90.1 (22.3) million. Number of active customers was 1,818,759 (1,531,302). Key highlights The start of the year has continued to show strong business momentum across all markets and product segments with Gross winnings revenue up 41 per cent. Strict focus on scalability has led to an underlying EBITDA margin of 28 per cent, including unrealised foreign currency losses of GBP 8.0 million. Active customers reached a new all-time high of 1.8 million, which puts the Group in a strong position ahead of the big summer of sport.
    [Show full text]
  • Kindred Goes Online in Pennsylvania
    Kindred Group Press Release Malta, 15 November 2019 Kindred goes online in Pennsylvania Only a few weeks after launching the Unibet Sportsbook at Mohegan Sun Pocono, Kindred Group goes live with both online sports and casino in Pennsylvania. As of today, Unibet customers in Pennsylvania will be able to experience a full range of first-class sportsbook and casino products in a safe and secure environment. Kindred Group (previously Unibet Group) takes its next significant step in the US market with the launch of both online sports and casino in Pennsylvania. The announcement is in line with the Group’s strategy to establish a presence in what will most likely become the largest gambling market in the world. Kindred continues to adopt a local focus and global expertise wherever it operates, ensuring that customers can enjoy Unibet’s full range of first-class sportsbook and casino products in a familiar, safe and secure environment. “After a successful launch of our betting lounge, Unibet Sportsbook at Mohegan Sun Pocono, we are thrilled to take the partnership with Mohegan Sun online and bring the Pennsylvanian guests a state-of-the-art online gambling experience, including the best online casino games and an impressive online sportsbook”, says Manuel Stan, SVP Kindred US. “We’re thrilled to introduce to our customers an opportunity to place bets and game online within the state borders,” said Aviram Alroy, Vice President of Interactive Gaming at Mohegan Gaming & Entertainment. “Our sportsbook lounge is a highly engaging and joyful experience on-premises and Kindred Group are able to extend that experience online through our strategic partnership.” This is Kindred’s second state in the US, after launching online casino and sportsbook earlier this year in New Jersey in partnership with Hard Rock Hotel & Casino Atlantic City.
    [Show full text]
  • Kindred Group Press Release
    Kindred Group Press Release Malta, 6 November 2019 Kindred - winner of Sweden´s Best Looking Office Kindred Group is the proud winner of ‘Sweden´s Best Looking Office’. The competition puts the spotlight on companies that have successfully combined aesthetic and compelling environments with a smart and flexible working space adapted to fit the organisations specific needs. Kindred Group moved into its award-winning, purpose-built facility in April this year. Kindred Group (former Unibet Group) is the proud winner of Sweden´s Best Looking Office. A competition arranged annually by Fastighetssverige and Lokalnytt.se. Kindred moved into their new office at Urban Escape in central Stockholm in April after a close cooperation with the architect bureau Studio Stockholm. The process of designing a first-class international tech hub started with a survey completed by Kindred employees to get an understanding of the needs and wishes of employees. From these responses a sustainable and flexible working environment that symbolises Kindred´s culture, values and technological business, was formed. The facilities also mirror the diversity of Kindred's employees, who come from 48 different nations. “Kindred is a growing business are therefore in need of a flexible and modern office that can accommodate our future needs. Sustainability is an important component for Kindred, and this is reflected in how we chose to design our workspace. I believe that this is something that we - in cooperation with Studio Stockholm – can be very proud of”, says Kajsa Ericsson, Head of Facilities Management at Kindred Group. “Studio Stockholm has for several years worked with a line of gambling- and tech companies which gives us an understanding of the sector and suggestions on different type of solutions that can create value over time.
    [Show full text]
  • Kindred Group Plc Players First
    Kindred Group plc plc Kindred Group Annual Report and Accounts 2018 The Kindred Brain: The insight to put players first. Kindred Group plc Annual Report and Accounts 2018 Utilising data: The Kindred Brain The core of our operations is our unique insight and data we collect and analyse. We call this insight the Kindred Brain, and it informs everything we do. Contents Strategic report Governance Financial statements 1 Highlights 33 Introduction to governance 53 Independent auditors’ report 2 At a glance 34 Board of Directors 59 Consolidated income statement 4 Chief Executive Officer’s review 36 Executive Committee 59 Consolidated statement 6 Revenue model 38 Corporate governance statement of comprehensive income 8 Business model 41 Audit Committee report 60 Consolidated balance sheet 10 Analysing data to fuel the Kindred Brain 42 Nomination Committee Report 61 Consolidated statement of changes 12 Exploring markets and licences 43 General legal environment in equity 14 A uniquely focused brand portfolio 46 Shares and share capital 62 Consolidated cash flow statement 16 Creating a strong and scalable model 49 Remuneration Committee report 63 Notes to the consolidated 18 Key performance indicators 51 Directors’ report financial statements 20 Sustainability 26 Risk management Other information 28 Principal risks and uncertainties 88 Annual General Meeting 30 Financial review IBC Definitions This document is the English original. In the event of any discrepancy between the original English document and the Swedish translation, the English original shall prevail. Highlights report Strategic Kindred is one of the largest online gambling operators in the European market with over 24 million registered customers worldwide.
    [Show full text]
  • Kindred Group Press Release Kindred Group Strengthens Its Efforts In
    Kindred Group Press Release Malta, 13 February 2018 Kindred Group strengthens its efforts in protecting sports betting integrity in the United Kingdom by joining the Sports Betting Intelligence Forum and also signing a Memorandum of Understanding (MoU) with the Rugby Football Union (RFU). The Sports Betting Integrity Forum works to develop Britain's approach to protecting sports and sports betting being corrupted. It brings together representatives from sports governing bodies, betting operators, sport and betting trade associations, law enforcement and gambling regulation. Kindred Group (previously Unibet Group) actively seeks to cooperate with national platforms where possible and is delighted to join this Forum. Kindred has also signed a Memorandum of Understanding with the RFU of England. Under this agreement, RFU and Kindred will cooperate in keeping English rugby free of betting- related match-fixing. The agreement enables Kindred to pro-actively report suspicious betting patterns directly to RFU. Furthermore, Kindred and RFU, together with other key stakeholders in the fight against match-fixing, will collaborate on prevention and educational projects. The RFU is the national governing body for grassroots and elite rugby in England, with 2,000 autonomous rugby clubs in its membership. The RFU works to protect the integrity of the game by ensuring that all matches are contested on a level playing field and are won on merit. Eric Konings, Sports Betting Integrity Officer at Kindred Group, says: “Cooperation is key in the battle against betting-related match-fixing, and we actively seek engagement with all parties, especially law enforcement, involved to keep sports clean of these criminal influences.
    [Show full text]
  • Adnane El Wajgali Research Paper Sports Redefined: the Importance of Sponsors in Shaping the Modern Image of Sport Supervised By
    Adnane El Wajgali Research paper Sports redefined: The importance of sponsors in shaping the modern image of sport Supervised by: Dr. Pierre Lévy Evaluated by: Dr. Daniel Paré Department of Communication © Adnane El Wajgali, Ottawa, Canada, 2017. Abstract Sports hold an important place in every society and are consumed in a wide variety of ways. They inclusively carry noble values and contribute improving social cohesion. Sports today are considered as one of the main sources of entertainment and major sports events attract sponsors ready to offer colossal contracts for more exposure. Powerful brands inject billions of dollars in the sports industry every year and in return want to be seen, heard and liked. They are influential in different ways and might even be changing the way we look at sport. The objective of this paper is to study the ways in which sponsoring, precisely kit deals and stadium naming rights can influence the image of football. Keywords: sports; sponsorship; club culture; football; kits; naming rights 1 Acknowledgements I would like to thank both of my professors Pierre Lévy and Daniel Paré for their guidance and their precious feedback. I would also like to thank Agnieszka Szczotka, librarian at the University of Ottawa, for sharing valuable tips and advice about research, collection and synthesis of literature. Thank you also to all the people who contributed directly or indirectly to the completion of this project. 2 Table of contents Introduction……………………………………………………………………………………….4 Objective…………………………………………………………………………………………..7 Research design and methodology………………………………………………………………...8 Literature review…………………………………………………………………………………10 - Sport-sponsorship Tandem………………………………………………………………10 1. Modern sport……………………………………………………………………..10 2. Change in sport consumption…………………………………………………….12 3.
    [Show full text]
  • Kindred Group Plc Annual Report and Accounts 2020
    Kindred Group plc Kindred Group plc Level 6, The Centre Tigne Point, Sliema TPO 0001, Malta. Tel: +356 2133 3532 Company No: C39017. Registered in Malta. Annual Report and Accounts 2020 Registered office c/o Camilleri Preziosi, Level 2, Valletta Buildings Kindred Group plc South Street, Valletta VLT 1103, Malta. Annual Report and www.kindredgroup.com Accounts 2020 Delivering value through our data-driven approach. 23090_Kindred_AR20_COVER_210318.indd 1-3 18/03/2021 12:23 Data and relationships – our keys to success Kindred prides itself on being a trusted source of entertainment to nearly 30 million customers worldwide and on contributing positively to society. Our success is built on offering a truly personal, seamless and sustainable experience to our players and the long-term relationships that flow from this approach. We use data to adapt to market changes; develop new and engaging products; and launch in new territories. Compliance and sustainability have always been core strategic enablers for us, while through operational efficiency and platform excellence, we achieve greater scalability. Strategic report Governance 01 Highlights 33 Introduction to governance 02 Kindred at a glance 34 Board of Directors 04 Chairman’s statement 36 Executive Committee 05'LMIJ)\IGYXMZI3ƾGIVƅWVIZMI[ 38 Corporate governance statement 07 Business model 41 Audit Committee report 09 Revenue model 42 Nomination Committee report 10 Customer-centred 43 General legal environment 12 Insights-led 467LEVIWERHWLEVIGETMXEP 14 Growing market 49 Remuneration Committee
    [Show full text]
  • Kindred Group Press Release Kindred Group Has Signed an Agreement to Acquire the Remaining Outstanding Shares in Relax Gaming, A
    Kindred Group Press Release Malta, 2 July 2021 Kindred Group has signed an agreement to acquire the remaining outstanding shares in Relax Gaming, a leading and rapidly growing B2B iGaming supplier, at an implied valuation of up to EUR 320 million for 100 per cent of the shares on a cash free and debt free basis. Kindred has been invested in Relax Gaming since 2013 and the transaction will allow Kindred to acquire the remaining 66.6 per cent of the outstanding shares. The acquisition accelerates Kindred’s strategy to increase its focus on product and customer experience by strengthening Kindred’s product control and product differentiation capabilities. Kindred Group plc (Kindred) has signed an agreement to acquire the remaining 66.6 per cent of the outstanding shares in Relax Gaming. The transaction values the company at up to EUR 320 million on a cash and debt free basis (Enterprise value) and a total value of the outstanding shares of approximately EUR 295 million (Equity value). Kindred will pay an initial consideration, settled in cash upon completion, of approximately EUR 80 million (on a cash and debt free basis). In addition to the initial consideration, the maximum earn-out payments amount to EUR 113 million and may become payable in 2022 and 2023, subject to Relax Gaming achieving certain earnings thresholds. The transaction will be financed through Kindred’s existing cash and credit facilities. Relax Gaming is a market leading B2B iGaming software supplier that designs and develops online casino games, supported by an open distribution platform for third party aggregation as well as proprietary poker and bingo products.
    [Show full text]
  • Unibet First UK Operator to Integrate Blocking Software Into Self-Exclusion Process
    Kindred Group Press Release Malta, 10 June 2019 Unibet first UK operator to integrate blocking software into self-exclusion process Unibet, part of Kindred Group, is working with the software company Gamban, to become the first UK bookmaker to integrate blocking software into the self-exclusion process. The extended collaboration means an innovative approach to further help people who self- exclude on their Unibet website. Kindred Group have pioneered responsible gambling procedures including their detection system PS-EDS and was the first operator to offer free blocking gambling software licenses to its customers. Kindred have always advocated blocking software and are now extending their relationship with Gamban in an innovative approach to further help people who self- exclude on their Unibet website. Kindred will be the first to offer Gamban’s blocking software for an exclusion period which mirrors the self-exclusion length on-site. This will be a new addition to the current one-year offer that Gamban currently provides. All customers will have unlimited access to Gamban free of charge courtesy of Kindred. “Responsible gambling is at the top of the agenda at Kindred and we are proud to be the first UK operator to fully integrate Gamban’s product within our self-exclusion process for the Unibet brand. We are strong advocates for education around responsible gambling and ensuring all of our customers are able to make an informed choice. All of our customers should have the tools and support they need to enjoy our products responsibly and by offering this service for free to all of our customers we are certainly taking a step in the right direction.
    [Show full text]
  • Kindred Receives Sanction Fee from the Swedish Gambling Authority
    Kindred Group Press Release Malta den 18 mars 2020 Kindred receives sanction fee from the Swedish Gambling Authority Kindred Group has received a warning and sanction fee in the sum of SEK 100 million from the Swedish Gambling Authority for offering incentives in a way that is non-compliant with the new Swedish Gambling Act. Spooniker Ltd, a wholly owned subsidiary of Kindred Group (previously Unibet Group) has today received a warning and a sanction fee in the sum of SEK 100 million by the Swedish Gambling Authority (SGA) for offering customers financial incentives which are in breach of the new gambling legislation. In its decision the SGA held that some of Spooniker’s offers, competitions and promotions are to be considered as financial incentives and therefore as bonuses. To offer these was according to the SGA contrary to the new gambling legislation. Kindred initially made a different interpretation of what is considered a bonus and it is this interpretation which the SGA has disputed. During the spring in 2019, Kindred adopted a more restrictive interpretation of the law. Kindred will appeal the SGA’s decision to obtain judicial guidance on how the new legislation should be interpreted. Until recently issued warnings and fines issued to other licence holders are tried in court and enforced, Kindred will continue to adopt a strict interpretation. Kindred is of the opinion that the Swedish Gambling Act adopted on 1 January 2019 has been vague in areas related to commercial activities and thereby creating unnecessary ambiguity. Kindred welcomes more clarity in these areas and continues to improve its operations to ensure full compliance.
    [Show full text]
  • Sports Betting: Legal, Commercial and Integrity Issues
    Sports Betting: Legal, Commercial and Integrity issues SPORTS BETTING: legal, commercial and integrity issues FOREWORD The relationship between the betting and sporting sectors continues to raise a number of issues which need to be addressed properly. These issues tend to be associated with calls for increased funding from the sporting sector and concerns about the threats that betting may pose to the integrity of sporting events. It had perhaps been the case that the licensed gambling industry had been dealing with these matters in piecemeal fashion and, within the RGA, we took the decision to try and adopt a more coherent and co­ordinated approach. We have frequently called on regulators and government departments around Europe and elsewhere to base their approach on evidence­based policy making. It was clear therefore that in developing our own policies in this area we should do exactly that. This report, which looks at the situation in the EU as a whole, is the culmination of that process and provides what we believe to be an excellent analysis of all of the available information, the vast majority of which has been derived from data that is in the public arena. Given the interest in these subjects it was decided that the report should be published even though it was originally intended solely to be a report to the RGA. Aside from the report, a number of recommendations that flow from it have been made to the RGA. For what should be understandable reasons they are purely for internal consideration and have not been published.
    [Show full text]
  • AV SPELARE, FÖR SPELARE VÄNLIGHET, PASSION, Kunskap UNIBET FÖRNYAR ONLINESPELEN
    Unibet Group plc Unibet Group plc Årsredovisning och bokslut 2013 Årsredovisning och bokslut Årsredovisning och AV SPELARE, 2013 FÖR SPELARE VÄNLIGHET, PASSION, KUnskap UNIBET FÖRNYAR ONLINESPELEN... Detta dokument utgör en översättning av det engelska originalet. I händelse av avvikelser mellan den svenska översättningen och det engelskspråkiga originaldokumentet har det engelskspråkiga originaldokumentet företräde. AV SPELARE, FÖR SPELARE Unibet är en av Europas största och snabbast växande leverantörer av onlinespel. Bolaget grundades 1997 och har nu över 8,6 miljoner registrerade kunder i över 100 länder och mer än 16 års erfarenhet av den digitala ekonomin. Varumärket är byggt kring mottot “Av spelare, för spelare” och sätter kunden i fokus. Det står för lättidentifierbara produkter som i kombination med utmärkt kundservice skapar konkurrensfördelar. VI GER VÅRA KUNDER EN BÄTTRE UPPLEVELSE... GENOM LIVESPEL OCH LIVESTREAMING 52,3 miljoner GBP Spelöverskott från livespel Unibets snabbväxande varumärke erbjuder branschledande produkter med sportbok, casino och games, poker och bingo via datorer, surfplattor och mobiltelefoner och ger kunderna tillgång dygnet runt, alla dagar i veckan till sina favoritsporter och favoritspel oavsett var de befinner sig. Sportboken Sportboksprodukterna genererar nära 42 procent av vårt spelöverskott och driver vår tillväxt. Våra sportfantaster har lagt 122 miljoner spel (innan matcher och live) under 2013 – en ökning med 33 procent jämfört med föregående år (2012: 92 miljoner). Spelarna älskar spänningen i livespelen, som nu står för 46,5 procent av spelöverskottet från sportboken tack vare de över 80 000 liveevenemang och över 20 000 livestreamingevenemang som vi har erbjudit under året. Av dem streamades 10 000 på mobila enheter. Fotboll är huvudsporten.
    [Show full text]