Sarafina Persaud

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EDUCATION CHICAGO PORTFOLIO SCHOOL (07/ 2014-09/2015) SARAFINA Wrote copy, deleted copy, rewrote copy, and became a better copywriter PERSAUD FLORIDA STATE UNIVERSITY (05/2011-05/2014) -B.S. in Communication and Media Studies 30+ BRANDS // 1 COPYWRITER -B.S. in Editing, Writing and Media -Minor in Classic Civilizations AGENCIES CACTUS// COPYWRITER (02/2019-present) Currently a creative thinker for the Colorado Lottery, Vail Mountain Resort, LET’S TALK: ACE Scholarships, HopeLabs, and more [email protected] FCB CHICAGO// COPYWRITER (10/ 2018-02/2019) Launched a new brand for General Electric Appliances and worked with them on rebranding their existing portfolio -(561) 313-1839 FCB CHICAGO // ASSOCIATE COPYWRITER (09/ 2016-10/2018) Created POS for variety of JMS Smucker's people and pet food brands, and -SARAFINAPERSAUD.COM 360 campaigns for Nudexta, Restasis, TrueTear, SkinMedica and Michelob ULTRA, amongst other national brands WUNDERMAN CHICAGO // JR. COPYWRITER (11/2015-09/2016) Created POS and experiential pieces for DiGiorno, Tombstone, California Pizza Kitchen and Jack's pizza, United Air Lines, Lenovo, Bloomin' Restaurant Group and Miracle Ear, just to name a few EPSILON // FREELANCE COPYWRITER (09/2015-11/2015) Helped launch Flonase from prescription-only to OTC, while also writing for Nicorette/Nicoderm BRANDS -9 HEALTH AND WELLNESS PRODUCTS: Nuedexta, Restasis, TrueTear, Eyepowerment, Lo Loestrin Fe, SkinMedica, Flonase, Miracle Ear, and Nicorette/Nicoderm -9 HUMAN FOODS & BEVERAGES: Folgers, Café Bustelo, DiGiorno, Michelob ULTRA, Jack’s pizza, Tombstone pizza, California Pizza Kitchen, Jif, Pillsbury, and Dunkin Donuts -9 PET FOODS: Meow Mix, 9Lives, Milk-Bone, Natural Balance, Nature’s Recipe, Pup-Peroni, Kibbles ‘n Bits, Gravy Train, and Milo’s Kitchens -4 TECH BRANDS: HopeLabs, GE Appliances, Lenovo, and Microsoft -2 TOURISM BRANDS: Washington County, Utah and Vail Mountain Resorts -1 STATE LOTTERY: Colorado Lottery -1 CASINO CHAIN: Isle of Capris -1 RESTAURANT GROUP: Bloomin’ Group -1 AIRLINE: United Airlines.

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Management's Discussion and Analysis
Management’s Discussion and Analysis The J. M. Smucker Company EXECUtiVE SUMMARY In each of the U.S. retail market segments, the Company’s products For more than 110 years, The J. M. Smucker Company (“Company”), are sold primarily to food retailers, food wholesalers, drug stores, club headquartered in Orrville, Ohio, has been committed to offering stores, mass merchandisers, discount and dollar stores, and military consumers trusted, quality products that bring families together to commissaries. In the Special Markets segment, the Company’s prod- share memorable meals and moments. Today, the Company is a ucts are distributed domestically and in foreign countries through retail leading marketer and manufacturer of fruit spreads, retail packaged channels, foodservice distributors and operators (e.g., restaurants, coffee, peanut butter, shortening and oils, ice cream toppings, schools and universities, health care operators), and health and natural sweetened condensed milk, and health and natural foods beverages foods stores and distributors. in North America. STRATEgiC ELEMENTS Its family of brands includes Smucker’s, Folgers, Dunkin’ Donuts, Jif, The Company remains rooted in its Basic Beliefs of Quality, People, Crisco, Pillsbury, Eagle Brand, R.W. Knudsen Family, Hungry Jack, Ethics, Growth, and Independence, established by its founder and Café Bustelo, Café Pilon, White Lily, and Martha White in the United namesake, Jerome Smucker, more than a century ago. Today, these States, along with Robin Hood, Five Roses, Carnation, Europe’s Best, basic beliefs are the core of the Company’s unique culture and serve and Bick’s in Canada. In addition to these brands, the Company as a foundation for decision making and actions.
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2019 Nestlé Pizza Product Guide
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Big Heart Pet Brands Scales with Kenandy
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54 Restaurant Fundraisers for Non-Profits by Tom Fattes (As of January 2019)
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