Sarafina Persaud

Sarafina Persaud

EDUCATION CHICAGO PORTFOLIO SCHOOL (07/ 2014-09/2015) SARAFINA Wrote copy, deleted copy, rewrote copy, and became a better copywriter PERSAUD FLORIDA STATE UNIVERSITY (05/2011-05/2014) -B.S. in Communication and Media Studies 30+ BRANDS // 1 COPYWRITER -B.S. in Editing, Writing and Media -Minor in Classic Civilizations AGENCIES CACTUS// COPYWRITER (02/2019-present) Currently a creative thinker for the Colorado Lottery, Vail Mountain Resort, LET’S TALK: ACE Scholarships, HopeLabs, and more [email protected] FCB CHICAGO// COPYWRITER (10/ 2018-02/2019) Launched a new brand for General Electric Appliances and worked with them on rebranding their existing portfolio -(561) 313-1839 FCB CHICAGO // ASSOCIATE COPYWRITER (09/ 2016-10/2018) Created POS for variety of JMS Smucker's people and pet food brands, and -SARAFINAPERSAUD.COM 360 campaigns for Nudexta, Restasis, TrueTear, SkinMedica and Michelob ULTRA, amongst other national brands WUNDERMAN CHICAGO // JR. COPYWRITER (11/2015-09/2016) Created POS and experiential pieces for DiGiorno, Tombstone, California Pizza Kitchen and Jack's pizza, United Air Lines, Lenovo, Bloomin' Restaurant Group and Miracle Ear, just to name a few EPSILON // FREELANCE COPYWRITER (09/2015-11/2015) Helped launch Flonase from prescription-only to OTC, while also writing for Nicorette/Nicoderm BRANDS -9 HEALTH AND WELLNESS PRODUCTS: Nuedexta, Restasis, TrueTear, Eyepowerment, Lo Loestrin Fe, SkinMedica, Flonase, Miracle Ear, and Nicorette/Nicoderm -9 HUMAN FOODS & BEVERAGES: Folgers, Café Bustelo, DiGiorno, Michelob ULTRA, Jack’s pizza, Tombstone pizza, California Pizza Kitchen, Jif, Pillsbury, and Dunkin Donuts -9 PET FOODS: Meow Mix, 9Lives, Milk-Bone, Natural Balance, Nature’s Recipe, Pup-Peroni, Kibbles ‘n Bits, Gravy Train, and Milo’s Kitchens -4 TECH BRANDS: HopeLabs, GE Appliances, Lenovo, and Microsoft -2 TOURISM BRANDS: Washington County, Utah and Vail Mountain Resorts -1 STATE LOTTERY: Colorado Lottery -1 CASINO CHAIN: Isle of Capris -1 RESTAURANT GROUP: Bloomin’ Group -1 AIRLINE: United Airlines.

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