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Universidade Tecnológica Federal Do Paraná Departamento Acadêmico De Linguagem E Comunicação Programa De Pós-Graduação Em Estudos De Linguagens UNIVERSIDADE TECNOLÓGICA FEDERAL DO PARANÁ DEPARTAMENTO ACADÊMICO DE LINGUAGEM E COMUNICAÇÃO PROGRAMA DE PÓS-GRADUAÇÃO EM ESTUDOS DE LINGUAGENS JULIA VIDAL THE MIDNIGHT GOSPEL E THE DUNCAN TRUSSELL FAMILY HOUR: UM ESTUDO DE NARRATIVA TRANSMÍDIA DISSERTAÇÃO CURITIBA 2021 JULIA VIDAL THE MIDNIGHT GOSPEL E THE DUNCAN TRUSSELL FAMILY HOUR: UM ESTUDO DE NARRATIVA TRANSMÍDIA The Midnight Gospel and The Duncan Trussell Family Hour: A Study of Transmedia Storytelling Dissertação apresentada ao Programa de Pós- Graduação em Estudos de Linguagens da Universidade Tecnológica Federal do Paraná como requisito parcial para obtenção do título de “Mestre em Letras” – Área de Concentração: Linguagem e Tecnologia - Linha de Pesquisa: Estéticas contemporâneas, Modernidade e Tecnologia. Orientador: Prof. Dr. Rogério Caetano de Almeida CURITIBA 2021 Esta licença permite que outros remixem, adaptem e criem a partir do trabalho para fins não comerciais, desde que atribuam o devido crédito e que licenciem as novas criações sob termos idênticos. Conteúdos 4.0 Internacional Atribuição elaborados por terceiros, citados e referenciados nesta obra não são cobertos pela licença. – Uso não comercial Ministério da Educação Universidade Tecnológica Federal do Paraná Câmpus Curitiba JULIA VIDAL THE MIDNIGHT GOSPEL E THE DUNCAN TRUSSELL FAMILY HOUR: UM ESTUDO DE NARRATIVA TRANSMÍDIA Trabalho de pesquisa de mestrado apresentado como requisito para obtenção do título de Mestra Em Estudos De Linguagens da Universidade Tecnológica Federal do Paraná (UTFPR). Área de concentração: Linguagem E Tecnologia. Data de aprovação: 24 de Março de 2021 Prof Rogerio Caetano De Almeida, Doutorado ­ Universidade Tecnológica Federal do Paraná Prof.a Camila Augusta Pires De Figueiredo, Doutorado ­ Universidade Federal de Minas Gerais (Ufmg) Prof Marcelo Fernando De Lima, Doutorado ­ Universidade Tecnológica Federal do Paraná Documento gerado pelo Sistema Acadêmico da UTFPR a partir dos dados da Ata de Defesa em 26/05/2021. A todos que participaram desta jornada AGRADECIMENTOS Existem inúmeras pessoas que tornaram o processo de desenvolver esta dissertação de mestrado mais repleto de sentido. Sem as contribuições diretas e indiretas dessas pessoas, esta pesquisa não seria o que é e eu não seria quem sou. Agradeço meu orientador, Rogério Caetano de Almeida, por conduzir a escrita da dissertação com leveza e seriedade. Gratidão pela confiança na qualidade do trabalho durante todos os recomeços pelo qual a pesquisa passou e por todo o conhecimento compartilhado durante esses anos. Agradeço a todos os colegas de mestrado por trazerem visões únicas de suas respectivas áreas e pelas intermináveis discussões em sala de aula, cafés, bares, ambientes virtuais e todos os demais espaços. Carol, Lucas, Mérie, Lagarto e Daniel: sem vocês a jornada não teria sido tão especial. Agradeço a meu namorado, Alessandro Yamada, por todo o apoio durante a escrita do trabalho. Gratidão pelo amor que tornou a travessia dos momentos de dúvida muito mais amena e a celebração dos momentos de conquista ainda mais especial. Agradeço meu pai, Emilio Agustin Vidal Soler, por compartilhar o amor pelos livros e incentivar minha inquietação artística. Agradeço minha mãe, Renata Jorge, por seu exemplo de determinação e dedicação aos projetos. Agradeço meu irmão, Neil, pela parceria e sinceridade nas opiniões. Agradeço minha vó, Lirdi Müller Jorge, por todo o apoio ao longo da minha vida. Gratidão a todos que fizeram parte desta jornada. Finalmente agradeço também a UTFPR pela bolsa concedida (01/2020) durante o ano final da dissertação e a todos os professores do PPGEL por construirem o melhor ambiente de aprendizado e discussão de ideias. “Life is not simple, the truth is not simple, true art is not simple. True art is as deep and convoluted and various as the minds and souls of the human beings who create it." (David Mamet) RESUMO VIDAL, Julia. The Midnight Gospel e The Duncan Trussell Family Hour: Um Estudo de Narrativa Transmídia. 2021. 126 f. Dissertação (Programa de Pós- Graduação em Estudos da Linguagens) ─ Departamento Acadêmico de Linguagem e Comunicação, Universidade Tecnológica Federal do Paraná, Curitiba, 2021. Partindo dos conceitos de narrativa transmídia, a presente pesquisa estuda o podcast The Duncan Trussell Family Hour e a animação The Midnight Gospel analisando a relação transmidiática estabelecida entre as obras. Para tanto, o processo de expansão transmidiática que ocorre a partir da edição dos áudios do podcast e sua justaposição a narrativas visuais para construção da animação é analisado. Este estudo mostra-se relevante em uma era marcada pelo chamado “capitalismo artista” bem como pela convergência dos meios de comunicação. Nota- se que a transmidialidade já se apresenta como uma condição fundamental para a sobrevivência da obra de arte a partir de seu sucesso econômico, além de ser um importante fator para o engajamento do público. Desse modo, a metodologia empregada foi a de cunho exploratório, por meio de levantamento bibliográfico e análise interpretativa. Os autores consultados para definir o conceito de transmídia e para analisar suas possibilidades foram Henry Jenkins, Marsha Kinder e Vicente Gosciola. A estrutura transmidiática foi analisada segundo a perspectiva rizomática, a partir da contribuição teórica de Gilles Deleuze e Félix Guattari. Tendo em vista que os modelos de produção de The Duncan Trussell Family Hour e The Midnight Gospel foram estudados em virtude de sua influência intrínseca nas possibilidades narrativas, autores críticos ao consumismo foram incorporados a esta dissertação (Gilles Lipovetsky, Chul-Byung Han e Anna Kèrchy). Outro ponto analisado refere-se à linguagem específica dos meios. Para analisar The Duncan Trussell Family Hour foram entrelaçados os escritos de Jessica Abel sobre teoria do podcast. A partir da compreensão de Sergei Eisenstein sobre a produção de sentido através do choque da montagem, foram discutidas as novas ideias produzidas em The Midnight Gospel ao criar um diálogo entre o universo sonoro e o visual que desenvolvem tramas paralelas. A partir de Mircea Eliade, Joseph Campbell, Jean Chevalier e Alain Gheerbrant foram feitas análises do universo simbólico contido no podcast e na animação. Palavras-chave: narrativa transmídia, The Midnight Gospel, The Duncan Trussell Family Hour. ABSTRACT VIDAL, Julia. The Midnight Gospel and The Duncan Trussell Family Hour: A Study of Transmedia Storytelling. 2021. 126 f. Dissertação (Programa de Pós- Graduação em Estudos da Linguagem) ─ Departamento Acadêmico de Linguagem e Comunicação, Universidade Tecnológica Federal do Paraná, Curitiba, 2021. Using the concepts of transmedia storytelling, this research intends to study the works The Duncan Trussell Family Hour (podcast) and The Midnight Gospel (animation) and analyze the transmediatic relation built between them. An analysis regarding the transmediatic expansion process will be made considering the podcast audio edition and its juxtaposition against the visual narratives in order to create the animation. Such study is extremely relevant in an era marked by artistic capitalism and the convergence of the communication media. Transmidiality presents itself as a fundamental condition for the survival of an artwork through its economic success. The chosen methodology is exploratory, based on bibliographic research and interpretative analysis. Authors such as Henry Jenkins, Marsha Kinder and Vicente Gosciola will be used to define the concept of transmedia and its possibilities. The transmediatic structure will be analyzed through a rhizomatic perspective receiving the contribution of Gilles Deleuze and Félix Guatarri. The production models of The Duncan Trussell Family Hour and The Midnight Gospel will be studied considering its intrinsic influence in the narrative possibilities and in order to do so authors that criticize consumerism such as Gilles Lipovetsky, Chul-Byung Han and Anna Kèrchy will be used. The specific language of each medium will also be analyzed. The Duncan Trussell Family Hour will be studied using the perspective of Jessica Abel's writings on podcast theory. Using Eisenstein's comprehension of the creation of meaning through conflicting shots, the new ideas created by The Midnight Gospel will be studied through the dialogue between the sound universe and the visual universe creating parallel narratives. The symbolic universe present in the animation and the podcast will be analyzed through the writings of Mircea Eliade, Joseph Campbell, Jean Chevalier and Alain Gheerbrant. Keywords: transmedia storytelling, The Midnight Gospel, The Duncan Trussell Family Hour. LISTA DE FIGURAS Figura 1 – Frame do primeiro episódio de The Midnight Gospel no qual o protagonista Clancy (segurando o busto esculpido) e o presidente dos Estados Unidos (montado em um cachorro e disparando duas metralhadoras simultaneamente) enfrentam zumbis. .......................... 18 Figura 2 – Clancy caminhando por enormes montanhas contendo imagética oriunda de diferentes culturas ........................................................................... 19 Figura 3 – Representação didática da correta interação das mídias em um projeto transmídia. ........................................................................................... 25 Figura 4 – Capa do álbum de Spotify de The Duncan Trussell Family Hour ............. 54 Figura 5 – Imagem do protagonista Clancy escutando música em frente a seu trailer. ............................................................................................................
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