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Emergent markets, tech booming

The evolution of Discop Istanbul is a good example focus on the ‘…tan’ countries: Kakhastan, Ubekistan, of worldwide content market transformation. This Pakistan, Kirgistan, etc. is the third year we attend with a separated, But then, the event got back to the Istanbul name, full-dedicated edition, and the market has been as it began receiving people from , from East growing progressively in volume but especially in Asia, more from CEE… it is an event focused variety of businesses. on emerging territories, with stress both in finished First, Discop Istanbul was the second part of products and productions projects. The main region Discop East, which was held in , is MENA — and North Africa— that is during two decades looking for the medium and getting strong in pan-regional production ventures, small Central & Eastern European buyers. When for many countries at the same time. CEE region got mature, the idea was to create a New media/digital ventures are the new step. It new event in the East, to get new buyers, emerging is the new big thing worldwide, and takes a main Prensario territories for finished products. attention this year in Istanbul. There are many VOD International

This way Istanbul was getting stronger many years, services appearing, from cable, from Internet, etc. ©2013 Editorial Prensario SRL especially with Turkey as a new great production pole Many evolving news are taking place. Undoubtedly, Payments to the order of Editorial Prensario SRL for the world. But content market gets global, evolution Discop Istanbul is a good place to be nowadays at or by credit card. times get faster and in any place of the world, the own the content market. Registro Nacional de Derecho de Autor Nº 10878 production and new media developments take place. Two years ago, the event was called ‘West Asia’, to make Just to remember… For those reading Prensario International for the first time, this publication has 25 years covering the whole international market, and now it manages Published by strong coverage and feedback from all regions of the Editorial Prensario SRL Lavalle 1569, Of. 405 world. We have very good online development, as C1048 AAK well, with daily online newsletters during the markets. Buenos Aires, At Discop Istanbul, please enter www.prensario. Phone: (+54-11) 4924-7908 Fax: (+54-11) 4925-2507 to read them. Nicolas Smirnoff In the U.S.: 12307 SW 133 Court - Discop Istanbul 2015: main scheduled events Suite #1432 Miami, Florida 33186-USA Event Day & Time Place Phone: (305) 890-1813 Content Creation Delivery & Consumption in the Digital Age Feb. 24, 9am Conference Room

The Perfect Storm (SE3) Feb. 24, 11am Conference Room Email: [email protected] World Premier – It’s Showtime (Global Agency) Feb. 24, 11am Conference Room Website: www.prensario.tv

Count the Audience? Not so easy those days (Eurodata TV) Feb. 24, 3pm Conference Room Representatives: VICE media: Building a media empire Feb. 24, 4pm Conference Room • Mexico: Angeles Pérez Aguirre: [email protected] Buyers networking hour Feb. 24, 5pm Cocktail Area • Chile: Karina Cortés: Welcome Party Feb. 24, 7pm Hilton Hotel [email protected] The ITV Inter Medya Party Feb. 24, 10pm Sofa Hotel • Peru: Miguel Angel Hurtado Unlock the market potential of Turkey – Licensing Facts & Figures Feb. 25, 10am Conference Room [email protected] Cocktail Party Feb. 25, 11am Cocktail Are • Colombia: Wilson Perez Velez Hollywood Model in Screen Brand Licensing Feb. 25, 11.30am Conference Room [email protected] 360° Brand Licensing Strategies Feb. 25, 2.30pm Conference Room • Ecuador: Juan Carlos Arias Rendon Gala Dinner in Honor of Feb. 25, 7pm Cocktail Area [email protected] Global Agency Party Feb. 25, 10pm Shangri- La Boshporus Hotel Editor: Nicolás Smirnoff The Format Day + Pitching Feb. 26, 9.30am-2.30pm Conference Room Editorial Director: Alejo Smirnoff News Director: Domingo Vassellati International Business Director: Print & Online Fabricio Ferrara Apart from this Prensario print issue, you can follow Discop Istanbul through our Mailed by subscription - online daily reports, day by day at our website www.prensario.net or receiving our daily One year, air mail: Americas: USD 150 newsletter service. If you want to receive the latter, please contact [email protected] Rest of the world:150

Prensario < 4 > < 3 > Prensario International International Special Report | Markets

By Fabricio Ferrara

Turkey, one step ahead

Turkey is one step ahead this 2015. The the leading Turkish broadcaster. The group domestic market continues to grow (and has inaugurated a new high tech studio in change) in all business segments and the Maslak. ‘As the leader in the past 3 years, we movements in the ranking of channel, as set the trends in broadcasting, marketing and well as the higher quality productions, keep advertising. takes the viewer’s demands motivating the advertising expenditure that into account and reflects the dynamism and has reached record numbers in 2014. Globally, interests of the public to its content’, explains the success of the Turkish series has allowed Omer Ozguner, general manager. the international distributors to gain new ‘During the day, we broadcast magazines markets, such us Latin America. Trends & and two shows focused on women are our figures in the report below. most popular ones. We have two top rated soap Prensario has been witnessing the growth operas, Aşkın Bedeli and Beni Affet, while the of Turkey since the very beginning, and the Omer Ozguner, Ozlem Ozsumbul, Adem Gürses, Burcin Gulsen, Hasan Bozaslan, Mehmet Demirhan, most popular programs on off prime are the evolution is notorious. The local TV industry general manager, Star TV Head of Sales & Acquisitions, general manager, Head of Marketing international director, Deputy Head of TV Department talk show Dada Dandinista, and Vay Arkadaş, shows high-end quality productions and new ATV FIC Turkey Samanyolu TRT a great game show. Our prime time starts at ‘We are pioneers in establishing twists on the series stories that mix drama, the rules of competition. While this ‘TV business is always the most ‘Our content is more diversi- ‘The audience is more addicted ‘The series are not being so long ‘Turkish TV market is based on 7.15pm on week days with the drama Deniz suspense, thrillers and mystery in both, series gives us confidence, it makes us important media asset for Turkey fied and we are getting better to content but we can still tell and the topics of them are mostly production in an environment that Yıldızı, and Kurt Seyit and Şura is one of our and miniseries. Production companies are more careful and meticulous. For the because we love watching TV too feedback in the international that they have the tendency to local issues. The epic series keep is highly competitive to bring the past three years a new era began much. This is the cheapest and arena. The distribution strategy is associate specific content to taking the attention of the au- best in front of the viewer and most important title. We begun broadcasting getting stronger and competing fiercely, while in rating measurements. Targets widest entertainment. It is for to secure existing markets such specific channels. Turkish audience dience, specially the stories from reap the most reward in return. two new series by the end of last year that we working independently from the broadcasters changed and the numbers increa- everyone, nor borders, no ages, no MENA and CEE regions, but also loves watching drama. It’s a highly the Southeast Turkey: smuggling, We aim to make TRT presence felt know that are also popular in the international sed. In turn, viewer profile changed. times...it is 24/7. That sustainable growing in Latin America and Far increasing trend mostly due to traffic, bands, etc. Entertainment in areas like co-productions and and distributors. People wanted more entertainment interest helps and guides us’. East. Our best-seller TV drama, diversifying high quality drama shows don’t work much in our mini-series, which private channels market: Paramparça and Kaderimin Yazıldığı Seven out of 8 national TV channels and to relax’ Sila, has been sold to Chile and portfolio of TV channels’. network, but neither in the country. tend to avoid as a result of financial Gün, created by O3 Production/MBC (UAE)’. broadcast 1-2 original series (’100) every night, will be on air very soon’. Series leads by far’. worries’. ‘We are a pioneer institution that establishes which means some 50-60 episodeds every the rules of competition in the market. While week. This means a lot of work and employees All these production needs to meet the consolidation in the key territories of Latin The market in Eastern . dedicated to this business that shows strength international market to complete the cycle…. America (more information in the main report TV ownership is around 99%, which is After the acquisitions in 2013 of ATV year-to-year in all aspects. Turkish distributors have done a great work in of this edition). almost 76 million in Turkey, where people have and Show TV by Kalyon Group and Cyner According to figures from the Professional that sense: there are new distributors and merges ABC (USA) has confirmed the development really intense TV viewing habits. TV viewing Group, respectively, last month Istanbul’s 4th Union of Broadcasting Organization (TRT has closed a distribution deal with ITV of pilots, including a show based on is still increasing and, on fall season, it reaches Administrative Court has annulled the sale (RATEM), Turkey has become the second Inter Medya, for instance), and the existing ones the Turkish drama Son (aka The End), close to 4.8 hours a day. Almost 70% of the of the later and, as a result, Show TV is once biggest producer of content (in volume) in are getting more professionalized with better internationally distributed by Eccho Rights. population prefer watching TV as their favorite again under the control of the Savings Deposit the world after the US, and before Brazil. The investments on advertising and promotion, It is the second Turkish format to be chosen leisure time activity. TV still gets the highest Insurance Fund (TMSF). This is the second entity confirmed USD 212 million in exports for market coverage and stronger attendance to for the domestic market after Game of Silence percentage of media spending in Turkey, more time the court annuls the sale of the channel. 2013, but still has not informed about the 2014 global tradeshows. (NBC); but the third if it is considered Forbidden than 50%, which is higher than European and TMSF confirmed then the appointment of a results. The top 6 distributors have seen their Regarding territories, Turkish series are Passion, the Latin adaptation from . global averages. In total, there are 8 national new general manager, Ümit Önal. overseas sales grow by 20% last year (North/ strong in specific FTA broadcasters. The Turkey Statistical Institute reported in South America and Asia), so it can be estimated territories of Turkey: audience share, by TV channels – According to local sources, the total ad January that Turkish citizens have spent USD that the content export figures will close up to Eastern Europe, 5 billion on cultural activities in 2014. TV got Prime Time & Day Time (Jan-Dec. 2014) market is valued USD 5 billion, where TV USD 250-300 million in 2014. specially takes 50-55%, that means USD 2.5-3 billion, the biggest share, 28%, or nearly USD 1.45 ATV’s best-seller TV drama, Sila, has not only been a suc- the former 9,82 making Turkey one of the largest ad market billion. Data processing equipment ranked cess in Turkey, but also in the international market: it has Star TV 13,30 been recently sold to Chile and will be on air very soon countries of 9,76 second with 15.6%, followed by books with Kanal D 11,05 Yugoslavia 8,95 13.4%, newspapers with 11.1%, magazines ATV 9,92 (Serbia, Bosnia, 8,62 9.7%, and Pay TV services with 3.7% share. this gives us confidence, it makes us more careful FOX TV 8,82 Croatia, etc.), as 6,74 About the market, Prensario noticed and meticulous. For the past three years a new Show TV 7,43 4,82 well as Hungary Samanyolu 8,01 since last year some changes on the drama era began in rating measurements. Targets 3,89 and Romania, TRT 1 4,76 production system because of the new People changed and the numbers increased. In turn, 3,43 among others. Kanal 7 3,11 Meters from Kantar Media. These effects are viewer profile changed. People wanted more 2,83 They are TRT Coçuk 0,68 being highlighted by the protagonists in this entertainment and relax. They request game 1,89 Prime Time working well Kanalturk 2,35 special report, and basically affect the target shows, especially’. 1,26 Total Day on the Central TV8 0,27 composition, as well as the length of the series. ‘Game shows on Star have broken rating 0,36 Asian markets, TRT Haber 0,27 records. But a return to drama began with 0,34 and the great TRT Spor 0,42 The protagonists the arrival of the new season. Demands of the news of 2014 0 3 6 9 12 15 Doğuş Media Group acquired Star TV in viewers and the sector led TV to go back to Created by O3 Production/MBC (UAE), Kaderimin has been the For My Son started on January at Kanal D and reached huge 2011 to Doğan Holding (owner of Kanal drama. We didn’t abandon entertainment: we Yazıldığı Gün is one of the leading series on Star TV penetration and Source: Kantar Media audience in a short time: it is #1 on Wednesday nights and D) and since then the channel has become will broadcast a game show once a week during prime time has a good mix of romance, comedy and action triangle Prensario < 6 > < 7 > Prensario International International Special Report | Markets

Turkey, one step ahead

Turkey, in numbers – In Million (2015)

Population 75 GSM Subs. 70 3G Subs. 49.3 Interner Users 37 Facebook Users 35 Mob. Internet Users 25 SmartPhones Users 19 Mob. Facebook Users 18 Twitter Users 12 iPhone Devices 5 Table PC 1.6 Karagul is Turkey’s most watched TV series for the 2014-15 season in total audience, and it is also 0 10 20 30 40 50 60 70 80 mostly #1 in ABC1 20+ segment on FOX TV Sources: License Time-Turkey www.licensetime.com, World Bank www.data.worldbank.org/country/turkey prime time and one another off prime time’. Top shows for this TV season are the series is a more tendency towards fiction. We can find ‘There is tough and devastating competition Matter of Respect, a remake of an Italian drama most strong dramas on Mondays for example’. in Turkey, so big investments are needed to bring that is also offered in the international market. ‘An important change in types of Turkish more shares from advertising. At the same time, ‘War of the Roses is a simple, attractive drama content is visible due to the new People Meter. our dramas are picked up all around the world. with its romance, story and dynamism, and it is In the new panel, a majority of representation This success has made local TV managers and one of our successful titles on prime time. For is shifted from AB demo-group to CD, which producers to think globally. Through Global My Son started on January and reached huge is considered more rural. As a consequence, Agency, we are distributing some of our audience in a short time: it is #1 on Wednesday the productions evolved to local stories. We productions. The most recent sales and deals in nights and has a good mix of romance, comedy are also adapting to this trend by introducing the globe were for: Village Girl, Runaway Brides, and action triangle’, she adds. new productions’. Reaction and Broken Pieces’, he says. Regarding trends, she is very clear: ‘Turkish ‘We are following the new media trends Startv.com.tr and its Facebook (3.3 ) dramas are still the most important content closely in order to adapt to digital changes, and Twitter (600.000 followers) accounts are for TV. Because of high competition and online live broadcasts, catch-up videos and re- the most popular in Turkey. ‘The corporate commercial revenues we all prefer to broadcast run of the episodes can be found on our website. social media and shows accounts, managed local dramas. Other important genres are Audience interaction is also provided via by Star TV Digital, reach 10 million people Turkish features, studio based game shows social media (Twitter, Facebook). Partnering with 32 active social media accounts’, Ozguner and reality programs. Our in house format My with online content service providers such concludes. Partner Knows is still doing well at prime time as YouTube and mobile networks is also on Ozlem Ozsumbul, Head of Sales & and access prime time’. the table and it’s likely that this aspect of our Acquisitions, Kanal D describes: ‘Our main ‘TV business is always the most important business will grow in the future, too’, adds objective for 2014 was covering the whole media asset for Turkey because we love watching Gurses. audience. Each member of the family is TV too much: it is the cheapest and the widest ‘Our content is more diversified and we are important for us. All the projects that we entertainment. It is for everyone, nor borders, getting better feedback in the international have should contain many elements for no ages, no times, 24/7. This sustainable interest arena. The distribution strategy is to secure those characters to be more attractive for TV always helps and guides us. The new thing is existing markets such MENA and CEE regions, audience’. facing digital world and its growing structure. but also growing in Latin America and Far East. Digitalization is affecting TV business and Our best-seller TV drama, Sila, has been sold audience day by day. We should keep learning to Chile and will be on air very soon’. Turkey: citizen spent on cultural about it and make good combination with By the end of 2014, Jan Koeppen, president activities, by media (2014) usual media and new media in the best way’. at Fox International Channels Europe & Asia Adem Gurses, general manager, ATV: ‘We announced that the company has combined FIC Others have been the #1 channel for many years but this Turkey and FOX TV into a single operational season, as the Turkish TV market experience business unit, to be a more ‘integral’ part 21st 18,5% fluctuations, also affects us. New players such Century Fox. Pay TV 28% 3,7% as TV8, the rise of FOX TV and the new In Turkey, FOX TV is a leading FTA national rating system have impacted the TV market. channel, broadcasting local series, shows and 9,7% Magazines The competition in the market is becoming news, as well as top box office Hollywood and 15,6% 11,1% and fiercer everyday and the gap between the local movies. ‘Even it is the youngest station, 13,4% channels is decreasing’. its loyalty percentage is higher than the Newspapper Data Processing ‘There are days where entertainment competitors. It is among the top 3 channels in Equipment Books programming is needed. For example, in the terms of Top of Mind’, explains Burcin Gulsen, weekend the audience prefers talk shows, sit- Head of Marketing, FIC Turkey. Source: Turkey Statistical Institute coms and formats. During working days, there ‘It is perceived as a family channel offering

Prensario < 8 > Prensario International International Special Report | Markets

Turkey, one step ahead

such as music and stage performance shows’. son who she met after years. ‘Watch-together as a family trend still Mehmet Demirhan, Deputy Head of TV continues for linear TV, however along Department, TRT, comments: ‘As the Public with rising Internet and electronic device broadcaster, without making financial worries penetration, younger audiences started to the priority, we take action keeping in mind prefer watching TV from digital offer. It is the responsibility we carry and aim to produce possible to see similar quality and type of shows programs that bring together variety and at the same time on different channels. That’s balance, information and entertainment’. For this TV season, TRT has produced the series Filinta, why, they mostly choose to watch only one on ‘This year we have put our signature on which was conceived in a different way from the general the channel, and they consume the others from 2 very high quality productions, Filinta and drama concept with their production qualities, sets created and content digital services, this is quite common especially Resurrection. These were different from the in female audiences’. general drama concept with their production qualified and original content, targeting all Gulsen finishes: ‘TV market keeps growing qualities, sets created and content. Their age, sex and SEG group segments. This 2014- despite the crisis. 2014 was a lucky year meeting with the audience has been quite an 15 season, FOX has kept its #1 position in for Turkish TV market due to the fact that exciting time for us. We are happy because of total all day in 5 out of 6 months. We are also our content has been acquired by global the feedback we have received so far’. #1 on prime time, by broadcasting the most broadcasters from all around the world. We ‘We see that entertainment formats are at watched nationwide news bulletins with FOX continue to invest in the acquisition of local the forefront. Constant evolution in the world Main News, Main News Weekend and Calar movies as well as Hollywood movies and creates psychological and social changes within Saat Weekend’. we’ll also benefit from our 20th Century Fox people, and that inevitably leads to new trends Karagul, Kiraz Mevsimi, O Hayat Benim output deal. So, drama will still predominate, and Kocamin Ailesi are among its top local but we’ll also have first-on-TV movies and productions. The first is Turkey’s most entertainment shows’. watched TV series for the 2014-15 season in Samanyolu Broadcasting Group concluded total audience; also, it is mostly #1 in ABC1 a great 2014 in a top position in the ranking 20+ segment; Kiraz Mevsimi became the most with its in house drama series Little Bride, The watched series in the total and it is constantly #1 Hill and Others, produced by the owned prodco on 12-19 age group. ‘It has a very high and active Ser Film, which is the new brand the company social media interaction, almost every week is pushing in the international markets through hashtags related to the show are on worldwide its director, Hasan Bozaslan. and Turkey trending topic lists’, she stands. He describes: ‘We have one different series ‘The audience is more addicted to content but every day of the week (six series on air at the Samanyolu broadcast one different series each day of the we can still tell that they have the tendency to same time) and daily soap Torn between worlds, week, but its daily soap Torn between worlds place the associate specific content to specific channels. which places us in the first positions during channel in the first positions during the week Turkish audience loves watching drama. the week. We’ll have second seasons of The It’s a highly increasing trend mostly due to Hill and Little Bride this year’. in the broadcast TV industry. People’s interests diversifying high quality drama portfolio According to the executive, content trends are change in conjunction with their social lives. of TV channels. Along with it, they also like changing in Turkey: ‘The series are not being so Because of the historical accumulation and entertaining and simple-to-watch programs long and their topics of them are mostly local cultural our country holds, it’s very issues. The epic series keep calling the attention difficult to analyze Turkish viewers within of the audience, specially the stories from the certain molds. Saying this, the #1 choice for Turkey: content exportation Southeast Turkey: smuggling, traffic, bands, prime time is still drama series’. evolution (2011-2014f) etc. Entertainment shows don’t work much ‘Technological advancements have proven USD 250 250 in our network, but neither in the country. the importance of digital, especially the rising Series leads by far’. tendency of singular living within our societies USD 200 In the distribution business, the company is has massively increased digital platform usage. 200 doing well in Central Asia, specially, but also in We are working on creating content for these CEE territories. ‘After attending Natpe Miami platforms, trans-media studies, web-based 150 we hope to do our first sales in Latin America, projects, Internet TV, etc.’ where the Turkish series have successfully ‘Turkish TV market is based on production USD 100 100 disembarked’, adds Bozaslan. in an environment that is highly competitive to Among the top titles, it offers the brand new bring the best in front of the viewer and reap USD 60 series Orphan Hearts about a man who grew the most reward in return. We aim to make 50 up without love, and an orphan girl whose TRT presence felt in areas like co-productions parents were murdered and had to grow up in an and mini-series, which private channels tend 2011 2012 2013 2014f orphanage. Three seasons of The Hill (37x’80), to avoid as a result of financial worries. New about a commander that, while fighting for his markets are rapidly forming: Latin America, Source: RATEM (2011-2013) and Prensario based country, he looks for his lost sister. And the the ‘motherland’ of all TV dramas, has also met on the estimation of growth announced by the top 6 Turkish distributors (2014 forecast) soap Torn Between Two Worlds (‘45), with the with Turkish series and they want to experience story of a woman stuck between love and her more’, concludes Demirhan. Prensario < 10 > Prensario International International Special Report | Markets

Top news from the Prensario reproduces below the top most recent news from the region published by the news portal CEETV.net. They noticedthe new TV channels to be launched this year, the plans about the analogue switch off, content Central Asia trends and media preferences, as well as new regulation on the TV industry.

Kazakhstan postpones analog switch off to 2018 switches to digital Kazakhstan has decided to postpone the people in four cities. The analog switch off to 2018. The introduction government will spend a total of 22.5 billion broadcasting in was initially planned for 2015. Digital TV tenge on the development of the DTT network services are currently reaching 3.5 million in 2015 and 2016. February Analog TV broadcasting New channel launches in Uzbekistan in Azerbaijan will be termi- nated before the end of Fe- The President of Uzbekistan Islam Karimov covering the experience of bruary 2015. Currently, the total number of has launched on January 1 the new TV and activities of different Mahallas. digital television signal transmitters working radio digital channel, Mahalla, operated under Most of the digital TV chan- in the country is reaching 80. The population the structure of the National TV and Radio nels in Uzbekistan should be has free access to the social package consis- Company of Uzbekistan. The purpose of the working 24/7 since the beginning of the year. ting of 12 channels. The broadcasts are done channel is to inform the population, especially UzDaily.uz reports that those are Uzbekistan, in the MPEG-4 format. For the transition to the youth, on the importance and significance Yorshal, Sport, Tashkent, Madaniyat va Mari- digital broadcasting people must purchase of Mahalla in the formation of a democratic fat, Dunyo Buylab, Mahalla, Kinoteatr, Navo, a decoder. The cost of these devices in the state and civil society, problem solution and Oilaviy, and Diyor. domestic market is 25-30 manats.

eorgia introduces G to launch national sports regulations on TV channel in the first half of 2015 advertising time Kyrgyzstan’s first national sports channel promotion of national sports’. KTRK-Sport will be launched in the country The channel will operate in At a meeting between the in the first half of 2015, according to the Press two languages, Kyrgyz and Rus- Financial-Budget Committee Secretary of the Public Broadcasting Corpo- sian and will broadcast 24 hours and the Committee of Sector ration (KTRK), Dinara Israilov, who said: on the whole territory of the Republic. The Economy and Economic Policy ‘It will be thematically sports-oriented and core of the broadcasting network will consist of the Parliament of and the National will focus on physical health culture. Its main of local and global sporting events, public Communications Commission was adopted objective will be to support the development broadcasts and commercials, including the the decision to reduce advertising volume on of sports in the country by promoting healthy relevant Government departments responsi- Georgian TV channels. lifestyles and attracting young people to enga- ble for sports and health, sports federations As stated by the Head of the National Com- ge in sports as well as in the distribution and and clubs. munications Commission Vakhtang Abashid- ze, the reason for the amendment to the Law “On broadcasting” was the fact that Georgia has no limitations on the amount of commercials Media preferences in per hour, which has resulted in the broadcasting The research and consulting company M- up to 44 years old, and the of TV commercials and ad sponsors for half Vector, together with Central Asia Barometer, second one is most popular an hour in the evening time-slot. performed a national poll in Tajikistan that among the older generation. According to the Draft Law, in 2015 to adver- has confirmed that TV is the main source of The data from the National Information Agen- tising and sponsors’ block should be assigned information. ‘The TV audience in the country is cy of Tajikistan (NIAT) Hovar shows that Safir no more than 15 minutes per hour and they 87% of the population (aged 18 and older). The is also the most popular Tajik channel abroad shouldn’t be aired one right after the other. By audience prefers watching local TV channels and has a wide Russian-speaking audience. Rus- 2016 it’s planned to reduce this time down to instead of the Russian ones. The most popular sian TV is popular with 26% of the population: 12 minutes per hour. Abashidze is convinced Tajik channels are Safina (36%), and Shabakai mainly its channels Rossiya 1, NTV Russia and that commercial broadcasters would not be Avval (15%)’, explains the report. Perviy. Residents of middle and older age watch affected by this change. The first one is most in demand by residents them more often than others do.

Prensario < 12 > Prensario International International MAIN STORY

By Fabricio Ferrara

MENA: split of Pay TV homes by Sub-Regions Discop Istanbul 2015, – in ‘000 (2010-2020) the importance of being here

DISCOP Istanbul is celebrating this year its similar numbers Hakan Adiguzel, fifth edition and again, the expectations are high. this year; the buyer president of Globus Filip Zunec, head The show takes places on February 24-26, and it increase has been Fairs and Congress of films and series, (Turkey) and and Marco Doslic, is organized by Basic Lead in partnership with also a record: +52%. Patrick Zuchowicki, head of schedule Globus Congress & Fair under the audit of the Organizers are managing director and research, RTL of Basic Lead Union of Chambers and Commodity Exchanges confident with the Croatia (borders) with Tatjana of Turkey (TOBB). For second year in a row, the figures showed by Pavlovic, director of chosen place is the International Convention & the end of January, international sales and acquisitions Exhibition Center. which demonstrate at Antenna Group The tradeshow has become a strategic hub to that DISCOP () meet players from Turkey that represent 80% of Istanbul is having Source: Digital TV Research on working at the global media phenomenon, populated with large, the market, but also from the Middle East & North a great reception Discop Istanbul is a market primarily focused on the Turkish, Africa (MENA) and CIS, which have become two among the covered providing a unique view of what it is like to work educated, influential Middle East & North Africa (MENA) and Central Asia buyers, key regions to attend for major content providers, regions, and at the successful media outlet and what it takes to youth demographics. but year to year there is an increase on the CEE broadcasters Discop founder has announced in 2014 that the Istanbul-based attendance because of the success of the Turkish series in as well as some top TV stations from CEE, who newcomers both trade show organizer Globus Fairs & Congress has acquired 50% engage the current youth generation. Traditional media those territories bring larger delegations year to year. sellers and buyers, of Discop Istanbul to expand the market in the future years outlets have All these regions gather 850 million people that have been Turkey struggled with new forms of consuming ABS-CBN, and Trans TV (Indonesia) buy and from 45 countries and represent over 20% of the confirmed. New countries represented Hakan Adiguzel, president of Globus Congress media, making this a priority session for most sell here. Malaysia, through the state agencies global entertainment business revenue, and this ‘The successful editions of this market in at DISCOP Istanbul & Fair, comments: ‘Turkey has become a major executives and companies in attendance’. FINAS, CCMA and MDeC, attends Discop with explains why it is important to be here… in the Istanbul have strengthened the position of player in the global industry. Both as a marketplace Turkey has exported content for USD 212 million producers and distributors regularly. past five years, the market has shown an increase DISCOP as a must-attend destination for the for international content suppliers and as a in 2013, according to the Proffesional Union CEE countries such as Serbia, Bulgaria, Romania, Bahrain of 50%, transforming from a hotel-format show international TV content business. The 2015 production center with a plan to export USD 1 of Broadcasters (RATEM) but no figures were Hungary, Croatia and Bosnia Herzegovina, are to a convention center last year. show is going to be bigger, stronger than last year’, billion of TV content in the next decade. The city still available for 2014 when this edition was keen on Turkish series. Istanbul wants to be a global This edition gathers entertainment brand remarks Patrick Zuchowicki, managing director, Tajikistan is now a strategic TV business hub for Central and closing. Prensario found out which are the market, among the fastest growing territories. licensors, agents, consumer goods manufacturers, Basic Lead. Eastern Europe, Central and West Asia, North main distributors… ‘Kanal D has exported USD Latin America has a strong presence of its major retail chains and trade associations seeking He continues: ‘There are three new national Yemen Africa and Middle East’. 35 million in 2013’, a source reveled. ‘And the traditional telenovela distributors, providing both to buy and sell licensing and merchandising rights pavilions, China, Korea and Gulf Countries, in Zuchowicki adds: ‘The Turkish product other two main distributors are Global Agency canned and formats and exploring co-production for Turkey and neighboring countries, from addition to the French and European pavilions. continues to grow worldwide, especially in Latin and ITV Inter Medya’, it completed. But they opportunities. They agree to Prensario: ‘Our Pakistan international licensors representing popular film, We have registered 750 more participants by the America. Popularity unscripted and scripted are not all… other Turkish strong companies in advantages are the quality/quantity of TV TV, online and video game brands. beginning of the month, which means 300 more formats for adaptation purposes are also on top. the international landscape are Eccho Rights, executives (writers, directors) that guarantees DISCOP Istanbul 2015 honors Jordan, a than last year at the same time. We are expecting Nigeria On the entertainment side, during the market we Calinos Entertainment, ATV and the pubcaster high production levels; a variety of locations; and country set to play a key-role in the development a total of 1,000+ participants. There is an increase have the worldwide launch of Global Agency’s TRT, which has signed a distribution deal with production costs (cheap and fast)’. of television content production and distribution of 20% in sellers and 30% in buyers’. new format It’s Showtime, to take place at a press ITV Inter Medya. Turkish series have successfully disembarked The emphasis of this edition is on scripted and across the Middle East, with a series of prestigious Prensario estimated a buyer attendance of conference on the first day of the market’, says in Latin American territories, especially in Chile unscripted formats with one full day (last day of events and promotional initiatives. 400-450 acquisitions & programming managers. the executive. Participants & trends where 3 out of 4 national networks are broadcasting the market) dedicated to them. The Format Day Among the new participants/countries coming to About the region in general, he concludes: East Asian community is also numerous in them. For instance, as a proof of the importance of runs parallel to the market on 26 February and Sweet figures Istanbul are Bahrain, Tajikistan, Yemen, Pakistan, ‘Turkey and its surrounding regions are Istanbul. The Filipino broadcasters GMA and this content, Juan Vicente, acquisitions manager features a morning presentation of today’s most The 2014 edition had showed a growth of 33% Chile, Colombia and Nigeria. After Turkey, the from Mega (Chile), is at DISCOP as a buyer. The adaptable dramas with international appeal. totalizing a record number of 1,048 delegates country with more representatives is United Arab Turkey, ‘Country of channel has on air Global Agency’s 1001 Nights It will be followed by a discussion and analysis of from 67 countries, and the organization expects Emirates with 38 companies. Honour’ Mipcom 2015: (dubbed by them into Spanish), as well as Kanal innovative concepts. During the afternoon, it will Dursun Topcu, VP, executive director, Istanbul Chamber D’s Fatmagul. take place a pitching competition for independent Hassan Al-Hamdan, gen- of Commerce (ITO) and Other countries with 1001 Nights on air eral manager, production international producers, who present their original Jerome Delahaye, director, are Colombia (Caracol TV), Argentina (El and programming, Saudi non-scripted TV format concepts to a panel and Entertainment, Reed Midem, Broadcasting Corpora- signing the agreement. Stand Trece), Brazil (Band), Uruguay (Canal 10), US audience of TV executives looking for the next big tion (); Fadi up: Mahmut Ozden and Ilhan Hispanic (MundoFox), Ecuador (Ecuavisa), Ismail, general manager talent. Finally, an award ceremony will conclude Soylu, members of ITO board; Drama, 03 Productions/ Deniz Erfogan Barim, consule Bolivia (Unitel). This growth was reflected in DISCOP Istanbul 2015. MBC Group (UAE); Can generale of Turkey in France; the attendance of Turkish distributors to the last Okan, CEO, ITV Inter Other highlight is a whole day dedicated to and Fahrettin Basiloglu, ITO Medya (Turkey); Marwan NATPE Miami: the biggest of them had a booth in licensing and merchandising opportunities in M. Azar, media consul- the floor and met Latin buyers from every country tant, GMT (Qatar); and Turkey, organized in partnership with the LIMA of the region. The trend is spreading fast… Jamal Douba, managing association. And a special two-hour presentation director, Media Link Inter- Returning to Discop, the contexts are not as On it fifth anniversary, Discop Istanbul has not only national (); and from VICE Media editors: Ryan Grim, managing consolidated the participation of the main players of 2015 will be a great year for Turkey. Apart from reaching new strategic markets such stable as they used to be the past years in Turkey Fabrice Gueneau, CEO, editor, and Benjamin Shapiro, senior editor and Turkey, but also from Middle East & North Africa region, Dream On (France) us Latin America with its high-end drama series, it has been named by Reed Midem (freedom of press), Middle East (the political is specially the Gulf States on-screen reporter, will share their experiences “Country of Honour” for MIPCOM 2015 Prensario < 14 > < 15 > Prensario International International MAIN STORY

Cheker Besbes, independent producer, Tunisia; Muthar Al Bakaa, CEO, Al-Gha- deer Satellite Channel (Iraq); Mohammad Al-Ghamdi, chairman The Arab Word of the Saudi Arabia Producers & Distribu- • 80 million Arab households tors Association; and Waleed Shalaan, con- tent manager, Rotana • 95% receiving satellite TV a International ()

There is a wave of new countries taking part of the international tradeshows: • +700 Arab channels their local industries are growing and evolving fast in both, content production and distribution, as well as new broadcasters and pay TV channels • Drama is the top genre volatile) and CIS (oil prices are down). For instance, Qatar will record 72% pay-TV penetration by the drop on the oil prices has caused a devaluation the time it hosts the FIFA World Cup in 2020, with • Dubbing power of the Ruble in Russia, with the correspondent Israel’s providers reaching 71% of the population. deceleration of the advertising market. This is However, regional disparities mean less than 10% The Saudi Arabia Producers & Distributor not only affecting Russia, but also Kazakhstan of TV households in Algeria, Jordan, Morocco, Association promotes local producers and and other CIS territories. and Tunisia will receive pay-TV services. alliances. ‘In our country there is a lack of But, as it has happened during other crisis, The report estimates that the expansion was artistic teachers and associations to promote the media industry continues to evolve, even due to the growth of operators OSN, 1.16 million the audiovisual industry, but we are calling in a complex situation. Evidence of this are the subscribers by the end of 2014, and beIN Sports, foreign investors to promote local business. new channels to be launched within 2015 and with 819,000. Piracy remains a major problem: There is a strong potential, as we are one of the the announcements regarding the digital switch there are 34.3 million FTA satellite TV homes in most important economies of the region. Over off, as well as new regulations to modernize and MENA sub-regions (excluding Israel, Turkey and 15 local FTA satellite channels are operating in improve the business (there is a special section Eurasia). The source believes that at least 10% of our country’, stated Mohammad Al-Ghamdi, with this news at the beginning of this edition). these homes also receive pirated premium satellite chairman of the entity. Some Central Asian countries, such us Pakistan, TV signals. ‘In our country there are more openness and Uzbekistan and Mongolia, are showing better- players in the audiovisual industry: the social organized TV industries (fighting the piracy, for What’s new? & political stability is good for growing on example), which is an advantage for international Prensario has noticed several new players at the production, especially drama’, concluded Cheker providers looking for new territories to distribute market place, which will be at DISCOP Istanbul Besbes, a free-lance producer in Tunisia. their contents. this year again, especially content associations ‘In comparison with two-three years ago, now such us the Georgian Association of Regional they are not asking and researching about the Broadcasters. ‘We are buying all kind of contents Discop Africa Express product, ratings, etc.… they are buying directly’, for the smallest channels of the country’, explains Basic Lead has announced the launch of explained a seller to Prensario last year in Natia Kuprashvili, executive director. DISCOP Africa Express, to take part on June Istanbul. As seen, it is a fact that, as a result of this The panel Focus in Iraq showed in the last year 2-4 at the Sofitel Ivoire Hotel in Abidjan, Cote organization, TV channels and producers from edition, that there is enough room to grow in D’Ivoire, partner to its successful annual event these nations are demanding more formats, both MENA. Players from markets such us Tunisia, DISCOP Africa. entertainment and fiction, and contents. Saudi Arabia and Egypt agreed that the social Patrick Zuchowicki, founder of DISCOP MENA Pay-TV homes will double in number revolutions held the last 10 years (from Saddam Africa & DISCOP Africa, expresses: ‘Our this decade to 21.3 million by 2020, according to Hussein fall in 2003 to the Arab Spring in 2010 annual Johannesburg based market continues a report from Digital TV Research. Turkey will and the Tunisian revolution in 2012) ‘affected to exceed expectations each year. Following a account for 37% of the regional penetration by positively’ the media market: ‘From the state survey of a cross section of our participants 2020, when 24% of all MENA households are monopoly to a vibrant open market with more in November, it became clear that the time is forecast to subscribe legitimately to these services, and more content output options’, they said. right to establish a second dedicated market, up from 18% at the end of 2014. Egypt is the oldest content producer in the at the of Francophone Africa, to further region (1950) and its the growth of this important region and Assel Nukisheva, productions cover become an essential partner to our thriving program director, the whole Johannesburg event’. and Ainur Nus- sipbecova, chief region. ‘We have over Held at the Sandton Convention content acquisi- 40 projects annually Centre in Johannesburg in November tions & sales, Channel Seven and 70 studios’, 2014, DISCOP Africa was attended by (Kazakhstan) commented Waleed more than 1,500 delegates, including 230+ with Amac Us, Shalaan, content exhibitors representing global and regional acquisitions and sales specialist manager at Rotana entertainment content providers from Africa at Kanal D International, one and overseas, alongside 400+ key acquisitions, (Turkey) Because of the drop on the oil prices, some CIS of the main media commissioning and programming executives. countries are seeing their international business enterprises in the The date for the 2015 edition is November 4-6 affected, but that is not and impediment to keep attending international tradeshows country. at the same hotel.

Prensario < 16 > Prensario International International Fadi Ismail, Group Director of Drama Pro- duction, MBC Group/ O3 Production ‘For the future, there will me more quality content and better production values with rends stronger storytelling. We are open to adapt T international scripted formats but also look- ing forward and working towards the day Buyers & Concepts when our productions can travel worldwide and be adapted elsewhere’.

Hassan Al-Hamdan, general manager, pro- duction and programming, Saudi Broadcast- ing Corporation (Saudi Arabia) ‘Saudi TV was managed by the Ministry of Culture and Information and during 2014 Golden Jubilee, has been transformed into Saudi Broadcasting Corporation (SBC). Operating a media company in Saudi Arabia is a major responsibility for us, as it is a very important media reaching all the society and religious statements. We also have a Pan-Regional approach’

Akif Ebiçlioğlu, founder of Branded Entertainment EUROPE MENA ASIA Association (Turkey) ‘The aim of BEEMAA is to gather product placement agencies from Europe in order to unify the sector and manage business better, as well as generating an updated database and fixing strategies for the future. We have included MENA & Asia, and defined Istanbul as our headquarters from where we can cover both regions together with Europe’ Muthar Al Bakaa, CEO, Al-Ghadeer (Iraq) ‘In 2003, after Saddam Hussein fall, the market was opened and started to grow. We have 80 FTA Satellite channels available in Arabic and Kurd- ish languages in the country. This big amount of networks in needs of contents, bought mainly from Branded Entertainment EUROPE MENA ASIA Association Turkey and other producers of the region. There are only 4 production companies, but still not generating great content’

Andrew Eborn, presi- dent & CEO at Octopus TV (UK) Ross Biggam, managing director, Associaton ‘We have to understand of Commercial Television (Europe) that people don’t watch ‘Why we attend Discop Istanbul? Two rea- technology, they watch sons. First, the dynamism and innovation in high quality contents. program making from this part of the world Simplicity is the new is not nearly well known enough to the sophistication’ EU institutions. The other reason is simple. What is decided in Brussels today will be applied in Istanbul, Kiev, Tirana, Baku and Tbilisi tomorrow’

Prensario 18 < 18 > Prensario International International Prensario Prensario International International Premium Interview | Broadcasters

OSN, the first window proposition in MENA

Leading Pay TV network OSN brings to their theatrical release and series airing ‘at the the Middle East and North Africa (MENA) same time as the US’. A lot of effort was invested audience the widest choice of premium in making evident the benefits of such initiatives Western, Arabic, South Asian and Filipino to both producers and licensors as a counter to entertainment with a broadcast footprint that piracy and creating synergy with the way youth covers 24 countries across the region. It is the and viewers are consuming content today’. Shows such us Saudi Doctors incorporates elements from international shows, however are significantly home to over 140 channels, offering blockbuster It has also embarked on original Arabic relevant to local and regional preference movies (100 uncut and uninterrupted productions that resonate with local tastes and premieres a month), top rated series, sports, preferences appealing to all demographics. ‘We ‘With TV and video viewing habits in the documentaries, news, kids entertainment and led the proposition of premium Arabic content Middle East being rated as the highest around live talk shows. All content is subtitled in Arabic with the launch of the OSN Yahala channel the world driven by a digitally savvy young and is available with a dual-language EPG. bouquet, the premier destination for quality audience, it opens opportunities for non- OSN operates 46 HD channels and is and premium Arabic entertainment, specially conventional concepts and story lines with an currently the only network offering a full adapted versions of successful western dramas. increasing appreciation and acceptance of ‘out HD bouquet of channels as well as 3D The introduction of international quality of the box’ concepts. There is a further move entertainment. It was also the first to launch benchmarks has positively influenced Arabic towards new genres, specifically satire in all the OSN DVR HD; the region’s first online productions quality both technically and from forms, standup, comedy and action-driven TV platform, OSN Play; the first on 3D, HD, an editorial perspective’. concepts as compared to repetitive stories in Internet enabled satellite receiver and recorder, ‘The focus is on drama brands and formats drama and slapstick comedies that used to OSN Plus HD and the first VOD service. In with social relevance to vital issues in MENA, dominate our screens’. mid-2014 launched, the group launched Go by like the Italian format You got mail that was ‘Similar to what we are seeing globally (movie OSN, a premium online TV service providing adapted and focuses on forgiveness as a virtue: stars talking on more TV projects), within the subscribers access to thousands of hours of Al Mousama Karim was headlined by George last five years Middle East drama productions content, contract and commitment-free. Kardahi and brought human-interest stories have also seen a leap in both production and Khulud Abu Homos, EVP of Programming to life. Another self-developed concepts was editorial quality with the shift of cinema or & Creative Services at OSN, explains: ‘We The Boss and Saudi Doctors that incorporates movie stars, directors and producers moving have 20 owned and operated elements from international shows however to TV. We are setting the trend when it comes channels that are positioned are significantly relevant to local and regional to delivering a new and comprehensive viewing as premium & exclusive. preferences while also tackling bold and edgy experience’. The programming on issued within accepted parameters’. ‘Over the last 12 months we have witnessed the platform, be it ‘The appetite is growing for locally relevant a peak in consumption of shows such as Game premium Western content and the success of Turkish dramas of thrones when we provide previous season box or Arabic is based and long format shows indicate the shift of sets alongside the day/date airing of the latest on the “first window investments from American TV shows to season. OSN has also offered full seasons of proposition” that locally produced content. The latest and hit House of Cards via its digital services, as well as includes movies Hollywood movies however continue to be the latest season of Homeland and Downtown being offered to the most preferred choice among regional Abbey airing close to their US/UK emission, viewers first – viewers’, she says. while also offering full season box-sets of all that is closest to previous seasons of these shows’. Homos concludes: ‘The expansion will come with creating enhancements to the viewing options presented to viewers with second screen experiences, live studio based and daily shows that bring interactivity with the viewers. The future is engaging via content and getting viewers to engage with the content, integrating social media elements and interactivity. Furthermore personalizing the viewing experience will be a key aspect to TV Khulud Abu Homos, EVP of Programming Go by OSN is a premium online TV service viewing albeit via multiple connected devices’. & Creative Services, OSN providing subscribers access to thousands of hours of content, contract and commitment-free Prensario < 22 > Prensario International International Premium Interview | Pay TV

FIC Turkey, solutions for big global and local clients

Jan Koeppen, president of Fox Interna- ferred sales team in Turkey tional Channels Europe & Africa announced not only representing our by the end of 2014 that the company has own channels but also combined FIC Turkey and FOX Turkey into a other strong channels single operational business unit. ‘By combin- such as Disney Channel, ing our Pay TV business and our FTA channel Disney XD, Galatasaray we have made them a more integral part 21st TV, Da Vinci Learning The Walking Dead and Homeland Century Fox. We have created a stronger part- and more to come. We incorporated the first are top shows from FIC Turkey ner for advertisers and platforms, as well as a 360° project team in house, Factory, offering only for our own channels but also for big local powerful creative destination for producers’. turn-key, customized and innovative solutions and global clients. When our clients experience After a structured operational integration for our partners’. Additionally, FIC Content the high quality service we provide to them, process over the last months, it was defined Sales Team offers ‘a wide range of content’ to they keep coming back for more campaign that Mehmet Icagasioglu leads Ad Sales for the market including series, documentaries, briefs even if it has nothing to do with our the business; Sebnem Askin continue to run entertainment shows and cooking shows. TV businesses. programming at FOX TV; and Dogan Senturk Among the shows currently aired, head of ‘On the content side, we have two very im- continues in his role as head of News and marketing lists The Walking Dead, Homeland, portant output deals with the world’s biggest Sports at FOX TV. American Horror Story, Da Vinci’s Demons, content provider studios: 20th Century FOX Burcin Gulsen, FIC Turkey Head of Mar- CSI and NCIS franchises, Madame Secretary and CBS. Also, we believe in the importance keting, continues: ‘We operate 10 channels in and Empire on Fox Life, FX and Fox Crime. of localization, so we act really careful when Turkey, which are distributed in the Brain Games, Cosmos: A Spacetime Odyssey, choosing content, scheduling and promoting main Pay-TV platforms, 90’s, Big Cats Week, Years of Living Danger- it. We try to make sure that Turkish audi- such as , D- ously are the most popular shows on Nat Geo ence feels that these are tailor-made channel Smart, Teledunya, channels. Most popular shows on managed according to their need and habits. Tivibu and Turk- are Jamie Oliver, Anthony Bourdain, Gordon That’s also why we invest on local production cellTV+. FIC Tur- Ramsay and Rudolph van Veen. as opposed to our competitors’. key has recently Regarding local productions, she adds: As a trend, she visualizes that ‘there is no launched its non- ‘We produce local shows and/or local short more fall and mid seasons in Pay TV; it is now linear brands content for Nat Geo channels such as recent a 4 season business with more summer dramas that let viewers to Tracking the Brown Bear and Inside: Turkish than comedies. The biggest change in content connect and watch Airlines documentaries. Besides, we produce is that movie stars are now on TV. TV series content every time, three local cooking shows for 24Kitchen: For are hosting the biggest Hollywood movie stars’. everywhere’. the Love of Food with Gabriele Sponza, Art ‘Audiences are increasing enjoying the ‘We created of Taste and Maksut’s Neolocal Kitchen with convenience of time-shift technologies and the most pre- Maksut Askar and Tom’s Istanbul Delights second-screen applications all around the with Tom Aikens’. world. We are already seeing major studios and Gulsen comments platforms releasing their own OTT offerings. that Turkish media mar- With the output deals that we closed, we have ket is ‘competitive’, but the VOD and Catch-up rights almost for all of linear TV remains the our highlights. Our upcoming Fox Play app will leader. However, Pay allow the users to reach their favorite shows TV penetration is not wherever and whenever they want’. that high, it’s around ‘On the other side, Pay TV in Turkey is still 31%, 6 million suffering from illegal web streaming of the households. ‘Our foreign series. It is getting more important to main motiva- broadcast premium US content at the same tions are affiliate time with US, like we do for The Walking and Ad Sales. We Dead, Homeland, Glee... FIC’s newest highly are the one and anticipated production, Wayward Pines will be only group who broadcasted at the same time in 126 countries Jan Koeppen, president of Fox International Channels Europe and Africa do not offer ad-sales solutions on May 14th’, concludes Gulsen. Prensario < 24 > Prensario International International Premium Interview | Broadcasters

CTC Media, Russia: adapting to the digital and content trends

CTC Media is a leading Russian independent macroeconomic conditions’. media company, operating four networks in The core audience of the group flagship CTC that country, CTC, Domashny, Peretz and CTC Channel are young adults (25 & 35), which Love, as well as Channel 31 in Kazakhstan and generates ‘exceptional’ demand for news and a TV company in Moldova with combined information about what’s going on in the world audience over 150 million viewers. Apart and their country, she says, and adds: ‘All new All new launches on CTC Channel, including The ’80, from that, it operates international versions launches on CTC Channel enjoyed higher- enjoyed higher-than-average audience shares of CTC (North America, Europe, Central Asia, than-average audience shares including The 80s, transmedia unit increased by 55% on YoY basis , the Middle East), Peretz (Belarus and Angelika and Family Business’. on 3Q14’, she concludes. Kyrgyzstan), several digital assets such us vi- The executive states that there have been Among the most important news since 2015 deomore.ru, domashniy.ru, ctc.ru and peretz.ru. changes in the demand for content generated begun, are that CTC Media has completed its 2014 has been again a record year of the group, by the audience enjoying entertainment shows. acquisition of 51% of the stakes for USD 2.2 positioned as the second largest broadcasting ‘The demand is shifting from humor and sitcoms million in CarambaTV, a producer of digital and conglomerate in Russia gathering a combined to drama and happy-ending dramedy shows. We transmedia content. The transaction included audience share of 14.7% in all 10-45 demo- took this trend into consideration for content the Carambatv.ru and 100500.tv web portals, graphic, while it has delivered a set of strong production, and CTC Media came up with a which together receive over 2 million unique operational results in 3Q: the Russian advertising series of new projects in these genres that we monthly visitors. CarambaTV content generates revenue increased 4.3% year-to-year. are expecting to launch across our channels in over 75 million views per month, including 20 Yuliana Slashceva, CEO: ‘We reconfirmed our the coming months’. million views of online content. full year outlook for OIBDA margin at around The updated programming and content It has also launched the first fully developed 30%. Devaluation of the ruble, which lost 15% policy of Domashny is attracting significantly mobile game in Russia based on the network’s against the USD dollar during 3Q, significantly younger audiences to this channel: the share of popular Molodezhka multimedia TV series, affected our performance. The ruble declined women aged 50-59 fell to 2% compared to 8% developed and released in cooperation with 17% year-on-year. However, a set of cost mana- in 1Q. ‘We are evaluating whether to switch from the gaming company Game Insight. Since last gement initiatives is helping women aged 25-59 to women aged 25-50, which December, the game has been free-downloaded us to ensure efficient cost is a more attractive demographic from an ad- by over 500,000 users. control. We expect vertising standpoint, starting from 2016. We are In Moldova, CTC Media has started a gradual that our full-year also considering to increase our ad prices faster transition to sub-license the content of its inter- programming than the market average starting from 2015, as national channels, while intends to begin selling expenses will well as evaluating a potential transformation content to other TV channels in the country. It increase more of Peretz, which took the hardest hit from the has closed the subsidiary, .M. Teledixi S..L., slowly than news channels’, describes Slashceva. which was broadcasting as CTC Mega since 2005 our revenues. Lastly, CTC Love became a part of the TNS to focus on the cable and satellite distribution This will help measurement panel in September and became a of CTC Media channels’. us to keep Top 20 TV channel in its target audience high margins with 0.8% share during the first month. in extremely ‘Our transmedia business is growing Russia: combined audience shares, by media challenging fast. We signed a partnership agreement groups – All 10-45 demographic (3Q 14) with a leading social network in Russia, Odnoklassniki, which helped us to in- 28.6 Combined audience shares, % (all 10-45 crease traffic on all CTC Media resources demographic) and open up new monetization opportu- nities. We are preparing to launch seven 14.7 large-scale transmedia projects that we 13.4 expect will generate USD 1.83 million of 10.9 revenue. One of them has been launched 7.8 on CTC Love channel that has generated income not only from the sale of TV- 3.7 ads, but also in digital projects. Overall, Gazprom CTC VGTRK Channel National UTV Russia we have consolidated our position as a Media Media (Rossiya) One Media Group Holding Yuliana Slashceva, CEO, CTC Media technology leader. The revenues of the Source: TNS Russia, CTC Media reaserch department Prensario < 26 > Prensario International International special Report | Markets

UAE: Top 5 Programs – Best performing programs (January-December 2014)

What’s up in the Middle East?

By Siglinde Martínez [email protected]

With a population of more than half being Middle East: Average daily viewing time per Source: Eurodata TV Worldwide/Relevant Partners TView under 25 years old, and a high penetration of individual – Total Individuals mobile phone and Internet in all target groups, comedy, but it also reflects the political and social celebrities are victims of a joke that is revealed at the Middle East is a region that is attracting changes following the Egyptian Revolution. the end. With the same “Behind the scene” notion media and advertising companies. Moreover, Likewise, El Excellence on Al hayat or Seseq El the programs Shewayet Eiyal and Ramez Qersh average daily viewing time per individual – even Omr on Dream 2 had political events in Egypt’s Al Bahr captured the reaction of children when though conducted with different measurement storyline, and the latter reveals the life of the ex- interviewed by the Egyptian comedian Ahmed instruments – has increased in most countries. President Gamal Adbel Nasser and his Minister Helmy, while the latter program spots celebrities’ This is likely to improve in the years to come as of Defense, Marshal Abdel-Hakim Amer. reactions facing terrifying situations. new media hubs are being created to facilitate Story based series about women such as On the factual genre, several talk shows Story based series about women such as Sarya Abdeen on MBC1 local relationships and boost foreign investment; were also relevant; the production was considered the year’s Sarya Abdeen on MBC1 were also relevant; the that analyze political and economic topics. Al biggest drama production with a number of well-known actors likewise the deployment of technological production was considered the year’s biggest Aassemma on El Mehwar invites guests to know from the and had a considerable budget advancements is making it possible to identify drama production with a number of well- their opinion about the situation in Egypt; the most. In Lebanon, the TV channel Al Jadeed viewers’ habits. known actors from the Arab world and had meanwhile, the program Aan Al Awaan, deals figured as the first importer, followed by MBC+ a considerable budget. The series deals with with the latest presidential elections in Egypt, Drama. Egypt and UAE retrieved their fiction A little background women conflicts on the period of time between hosting the famous interviewer Hala Sarhaan. formats from a large number of countries and With the increase of Satellite TV channels over 1866 -1890. Along the same line, Sign El Nisaa Contrary to Egypt’s obvious trends, the UAE’s mainly from the USA, Turkey, Lebanon and the last decade —since 2000— TV producers and media hubs within the region —besides the success leading to regional competition. The inspired by a play written by once a political entertainment and factual productions remain Kuwait. On the contrary, Lebanon and Saudi broadcasters experienced an intense pressure to well-known media cluster in Egypt— have channel competed with MBC’s news channel detainee —Fathia Al Assal—illustrates real life diversified with game shows, cooking talent quest Arabia imported mainly from Arabic countries. provide quality content and innovative concepts been made, especially within the Gulf countries Al-Arabiya in 2003. events around three Egyptian women in prison. programs, or formats inviting the audience to The of TV formats within the Pan-Arab that appeal not only at a local, but also at regional as the recent media center Twofour54 (UAE). When launched, TV groups are -intense, The trend of portraying social situations participate by phone calling. region has been a given, but MBC4’s acquisition level. Since launched-Satellite TV channels Aware of the indirect and direct benefits of film such as CBC Group (2011) or Al Nahar (2011), was also followed in the UAE with original of more than 15 South Korean fiction formats are capital-intense companies, their goal is to and TV productions, countries like Lebanon, and they do not figure as the main producers productions such as Motalqat Sagherat on MBC A Pan-Arab flow and beyond such as Gaeinui Chwihyang, Ameerati Anti or capture as much audience as possible. However, UAE and Jordan are starting to create policies of original content. However, groups already Drama, which discussed the phenomenon of With the increase of costs due to the produc- Al Ameer WalFaqeer broadcasted in Egypt and the difference of TV audience measurement that promote foreign media investment and established with several niche channels such as early divorce in the Gulf Society. Derek Al Fareej tion of new contents and low spending on TV UAE is a clear example that TV broadcasters (TAM) in the region did not allow a forecast of increase original Pan-Arab content production. MBC Group (1991 – e.g. MBC1, MBC Drama, and Saray Al Bait on Abu Dhabi Al Oula were advertisement, one program is usually broad- are looking to differentiate themselves and potentially successful formats. This made TV Moreover, the adoption of people-meter as TAM MBC Masr), Abu Dhabi Media Company (1969) also social series with a narrative comedy. casted on several channels. Sign el Nisaa was offer “new” content. The wave of South Korean channels adopt a risk-adverse attitude towards in the most relevant countries for the Pan Arab or Nile TV International (1994 – e.g. Nile Life, broadcasted on 9 different Satellite TV chan- programs is mainly focused on romantic the creation of new content and therefore TV advertising market —UAE, Saudi Arabia Nile Culture, Nile Family) are producers of Let’s play and talk nels throughout the year in Egypt, Saudi Ara- comedies and family values. prompted the broadcasting of Turkish and and Egypt— are widening the TV Landscape most of the original content broadcasted in the Portraying a Pan-Arab culture was also the bia and UAE. The series Ad Tnazool and El Co-production projects are allowing the Mexican soap operas. for producers and broadcasters. UAE and Egypt. theme of one reality show Al Raqisa on Al Kahera, Morafa’a were broadcasted on three different entrance of programs with countries outside Evolution of content creation in the Arabic A lot has been said about the TV Satellite The original production in 2014 in Egypt which aimed to find the most talented belly channels such as El Mehwar, CBC, etc. the continent such as the Indian/UAE romantic TV industry was mainly done through previous channel explosion and its consequences. Some was mainly fiction, with series and sitcoms. dancer in the world. This was the only talent show Therefore, in order to maintain viewers, there comedy Saraswatichandra or the series Abou successful shows. However, because of the strong divided it in a simplistic manner by stressing out Entertainment and factual shows were produced that did not include celebrities as participants in has been an inflow of foreign programs, with Hieba Fy Gabal El Halal on CBC, a co-production religious and cultural values, the reality-shows that after the Arabic TV industry was liberalized- and adapted in a less degree. Al hayat, MBC1 and 2014. Other original formats in Egypt as Foash fiction being the most imported genre in UAE, between Egypt and England. as Al Ra’is, the adaptation of Endemol’s format as a natural evolution of the economics of media El Mehwar were the TV channels with more new Fy El Moa’a and La’anet El Frahna had different Egypt, Lebanon and Saudi Arabia. In Egypt and Though, the amount of co-production with , were prohibited after several days of production – Western production would rather original formats broadcasted in Egypt. famous starts as hosts; in both programs, UAE, MBC Group was the one that imported non-Arab countries is still low, TV producers broadcasting on MBC. Others such as the Arabic “democratize” the industry or “westernize” it by are highly investing in adaptations such as Forsa version of American Idol: The Super Academy, or forcing the adoption of formats. Though, these Tell me what’s going on Fiction origins in UAE & Egypt (2014) Thanya, the Arabic adaptation of the Colombian the reality-show Super Star were highly criticized. two views area paradox, they took place, but not Looking to create a link with viewers, format El Matrimonio Feliz. By using the latest Recent government efforts to create at the same time; they occurred gradually, and original series in Egypt were mainly focusing on technology, producers are betting on delivering several external factors contributed to it. This portraying opposite sides of daily life situations in quality content and saving expenses with the was more evident for the news programs at the a humorous way. Comedies such as Danna Banat new facilities available in the UAE. beginning of the channel , who later broadcasted on Al hayat and on Al Nahar showed adopted foreign practices creating a tremendous the clash among social classes; meanwhile, Ana Want to know more about ratings and pro- We Baba We Mama on Dream 2 revolved around gramming trends in more than 100 territories the conflict between the new and old generations, worldwide? Please order Eurodata TV’s “One TV Year in the World” and “International Sahib Al Saada on MBC Mars covered family TV Trends” reports. To find out more about issues with a comedy narrative succeeding in these reports and more, please contact Eric the portrayal of social matters. Lentulo: [email protected] Ana We Baba We Mama on Dream 2 revolved around the The same mix of comedy and social context Source: Eurodata TV Worldwide - Relevant conflict between the new and old generations, while Sahib Al Partners / One TV Year in the World /Tview / Saada on MBC Mars covered family issues with a comedy is perceived in the series Embratoreyet Meen? on narrative succeeding in the portrayal of social matters MBC Drama; this series is not only a sarcastic Source: Eurodata TV Worldwide IPSOS MediaCT Prensario < 28 > < 29 > Prensario International International special Report | ADVERTISING

The evolution of Pan-Arab advertising market

Prensario summarizes below the key Whilst MBC remains the dominant figures in the evolution on the Pan-Arab broadcaster across the region accounting advertising expenditure by media, according for the majority of top watched channels to the report Arab Media Outlook 2011-2015, particularly in the GCC, the introduction of consumers (as DTT and IPTV take-up remains which highlights that Satellite TV continues the People Meter systems in both the UAE and limited) to account for a major share of the advertising Saudi Arabia brought to light some distortions The audience measurement initiatives spend, thus explaining the lower proportion with the current ratings and benefit some in Saudi Arabia and the UAE improved of domestic TV advertising spend at a country smaller channels. transparency in the market, increasing the level. The market for pan-Arab news channels confidence of advertisers (regional and For the purpose of this analysis, it has has seen a number of entries recently and international) in the platform and generated been considered digital advertising spend in became even more competitive in with the value for the industry as experienced in other individual markets based on an assessment of introduction of new news channels like markets where TV audience measurement was the number of internet users, ICT infrastructure, News Arabia, and Alarab. The pan-Arab FTA introduced Internet usage and consequently the volume of market has already witnessed growth of 44% While the number of FTA channels continues traffic of the various markets across the Arab between 2009 and 2011 in relation to news and to rise (reaching close to 600+ channels) the rate region. current affairs channels in the region, with this of growth is slowing down and we see further While the Internet has by definition a pan- segment becoming increasingly competitive consolidation of new channel launches around Arab reach, the report has attributed digital compounded by the regional disruption. the main FTA players. This in turn builds scale, advertising spend to individual markets to reflect Overall, TV is the only pan-Arab platform increases advertising premium and ensures actual online consumption and consequently for which it is foresee relatively strong growth higher budgets are allocated to quality content advertising budgets for each country in the (apart from digital which has been analyzed production, increasing the overall value of the outlook. As a result, it was seen varying levels of at a country level) over the period up to 2015, pan-Arab advertising market. digital advertising spend across the individual highlighting the resilience of pan-Arab TV in Broadcasters on pan-Arab are investigating markets but have not reported pan-Arab digital the region. Advertisers continue to use pan- new ways to better target sub regional audiences, spend. Arab TV at the expense of local TV for the for instance using dedicated transmission feeds The regional unrest, which occurred in many following reasons: to specific markets. markets coupled with the overall economic Satellite dishes in some countries (KSA) have Overall, the study anticipates that satellite climate in 2011, resulted in a decline of 12% almost reached full household penetration TV advertising on the pan-Arab platform will of Pan-Arab advertising spends between 2010 whereas in other markets (North Africa) there increase at a CAGR of 6% over the projection and 2011. Since 2012, there was a slight growth is a rapid growth of the satellite platform at the period, reaching nearly USD 1.5 billion by of 4% and we expect advertising spend in 2015 expense of terrestrial as the most practical way 2015, 94% of the total pan-Arab advertising to grow at a CAGR of close to 6%, to reach to deliver a true multichannel proposition to expenditure. approximately USD1.65 billion. In addition as many of the advertisers on Pan-Arab net advertising expenditure (2009-2015) Pan-Arab platforms are international brands, global uncertainties including the prolonged economic crisis in Western markets continue to weigh heavily on the market in the short term. However, with real GDP forecast to grow by close to 5% over the period from 2013- 2015, ad growth shows a stronger uplift in the outer period of the analysis.

Regional Despite a decline in satellite TV advertising spends in the last years, TV continues to account for the highest proportion of pan-Arab expenditure at 93% of the total spend. The major broadcasting groups are consolidating their position at the top (in terms of launching channels under the same umbrella). Source: Zenith Optimedia; Deloitte Analysis Prensario < 30 > Prensario International International Prensario Prensario International International Special Report | Markets

Inside the electronic media market in Pakistan By Mohammad Hanif Ravda (*)

Pakistan is a strategic market in Central consumption and the exponential growth satellite channels Asia of 190 million people, where 67.1% of the telecommunications sector. via cable. A BBC are below the age of 30. It is is divided Television was relatively slow to grow survey further into four provinces: Sindh, Punjab, in Pakistan as it wasn’t until 1964 that revealed that Baluchistan, and Khyber Pakhtunkhwa Pakistan Television Corporation (PTV) 69% of the urban each with a unique ethno-linguistic was launched, but this state monopoly population had identity, together with the Islamabad ended in 2002 and the market was access to satellite Capital Territory, the north-western liberalized. This led to the boom in and compared with 11% of Federally Administered Tribal Areas new private TV channels that have only rural respondents. (FATA), the northern semi-autonomous received licenses for cable or satellite Satellite service consumption dropped from Gilgit-Baltistan region, and Pakistan- only, so PTV is the only channel that 6.5% in 2005 to less than 4% of television-owning administered Kashmir (known locally provides terrestrial services. households by 2010, due to the success of low- as Azad Jammu and Kashmir). After the de-regulation of electronic cost, accessible cable television connections. Pakistan’s middle class has doubled to 70 media industry, TV sector remains vibrant: Multi-channel Multi-point Distribution Service million people in the past decade, and consumer there are more than 80 TV channels out of which (MMDS), a form of wireless cable via broadband spending increased at an average rate of 26% 15 are major news channel and the remaining networking, is available to a limited extent, (2010-2012) compared with 7.7% for Asia as a caters for entertainment, music and religion. providing access to over 80 channels for 330,500 whole. Household incomes in the urban areas According to the Pakistan Electronic Media subscribers. rose faster than inflation by an average of 1.5% Regulatory Authority (PEMRA), there are only Pakistan Telecommunications Company per year (2006-2011) and the retail sector grew at 12 million TV sets in the country, approximately Limited (PTCL), the largely state-owned telecoms 5.3% per year, what explains high levels of media one every 14 people while private surveys put the corporation, is the only company currently number at about 18 million. holding an operational IPTV license. Pakistan, in numbers (2014) Given that there are 86 million Additionally, three private companies have television viewers in Pakistan, this obtained mobile television licenses, and • Pakistan has 190 million people, where 67.1% are low number indicates that communal are also providing this service. Since 2005, below the age of 30 television watching is popular. More there has also been a significant increase in • 80 TV channels out of which 15 are major news than half of these viewers are only able Internet usage. There are 50 operational channel and the remaining caters for entertainment, music and religion. to access state-run, analog terrestrial Internet service providers (ISPs) and 29 • There are 12 million TV sets in the country, broadcasts while 38 million viewers can million Internet users, more than 16% approximately one every 14 people; a private survey access digital satellite channels that are of the total population put the number at about 18 million primarily distributed via analog cables • There 86 million television viewers: more than half owing to the high cost of purchasing (*) The writer is a consultant to of these only access to state-run, analog terrestrial satellite dishes. electronic media industry and presently broadcasts while 38 million access to digital In 2010, PEMRA introduced a fee associated with Indus TV Network in satellite channels distributed via analog cables structure and rules governing digital cable Pakistan, and can be contacted at ravdahanif@ • There are 50 operational Internet service providers television transmission, and has called for a hotmail.com and (92) 300-820-8110 (ISPs) and 29 million Internet users, more than 16% of the total population complete switchover to digital cable by 2015. However, digital cable television still has an Pakistan: TV viewership, by media extremely limited reach due to the high cost of set-top boxes and slow adoption of digital Pakistan: advertising spent, by media 23.9% infrastructure by cable companies. Radio Digital - 2% As a result of media reforms introduced by the 6.5% 46% Government, TV market was bisected between 4% Outdoor state-owned terrestrial broadcasters and privately 4% 13% owned satellite and cable television channels. In the past decade, Pakistan has shifted from 69.6% predominantly terrestrial broadcasting (69.6% 50% 51% of TV households in 2005) to a roughly even 30% split between terrestrial and cable television by 2010. According to one national survey, satellite 2005 2010 Television and cable television access varies considerably Terrestrial Cable Print by region; while 93% of television viewers in Satellite Karachi, Pakistan’s largest city, have access to Prensario < 34 > Prensario International International Special Report | Markets

TV markets in Tajikistan, Uzbekistan, and Turkmenistan By Artem Vakalyuk, Media Resources Management, Ukraine

Television markets in such Central Advertising expenditure, per countries exceeds the one of Tajikistan more reached almost $60 million, and its annual Main figures of the markets (2014) Asia countries as Tajikistan, Uzbekistan, (2014) In US Dollars (million) than twice – there are near 5.6 growth was forecasted for further few years and Turkmenistan differ a lot from the million households and 8.1 million at the 12-15% level. But due to the closure Population tV HHs tV Sets tV Stations points of view of their volume, number television sets in use in the country. of main private broadcasters at the end of Turkmenistan 5.36m 1.85m 2.2m 6 Tajikistan of broadcasters, TV-content production 60 The terrestrial platform is used by 77% 2013, the TV ad spend in 2014 dropped Tajikistan 8.47m 2.5m — 57 Tajikistan is situated more than 40%. TV content production facilities and trends of development. TV in Central Asia with of all television households. Cable and Uzbekistan 30.2m 5.6m 8.1m 49 is just starting developing in the country. markets in Tajikistan and Uzbekistan, for an area of 143,100 km² satellite television delivery platforms instance, are just starting to evolve and 20 are becoming increasingly popular The main producers of TV series and TV Source: MRM and a population of movies are state-owned Uzbektelefilm and integrate into global TV tendencies. 8.47 million people. with viewers and account for 10-15% Uzbekkino companies. In the last two years From the other hand Turkmenistan is a Satellite television (DVB-S) has been TV industry in Tajikistan is the less and 7-9% of all television households, UbUzbekistanki Tajikistanjiki some private productions and TV stations closed for TV business activities territory seriously compromised following the developed among other CIS countries but for respectively. started shooting local series and TV shows because of its inner governmental policy. decision by the President of Turkmenistan Turkmenistan, which is the only one “closed Although a government decree Source: MRM (no international TV formats are yet officially In this article we’ll give a short analysis of requiring that all satellite dishes be removed for the others’ eyes” market of the region with officially eliminated state censorship these three CIS territories from the point of from the rooftops. However, cable television in 2002, it has continued to severely adapted in Uzbekistan). only 7 TV state-owned channels and without (the population of the country nears 8.47 view of current situation on their television will be introduced although content will be restrict independent media. In 2006 In June 2008, the first DTT pilot project private TV stations at all. According to the million people, there are approximately markets. Unfortunately, data on TV ratings strictly censored by the government. authorities further tightened state control in central Asia was launched in the capital TV and Radio Broadcasting Committee of 2.5 million households). Out of 2.5 million and share of the TV channels in all these The Ministry of Communication is the by requiring re-registration by all media city of Tashkent. Viewers could access 8 Tajikistan there are totally 57 TV stations television households, almost 1.8 million countries is not available because of the legislative and regulatory body responsible outlets not passing a summary review of standard-definition television services using in the country, 17 of which are private and households rely on the terrestrial platform absence of national-wide TV researches for broadcasting in Turkmenistan. It is qualifications. In 2012 almost 40 independent MPEG-4 AVC compression technology. the others are state-owned ones. The main for their primary television reception there. responsible for proposing and implementing private television stations and 9 state-owned In September 2008, the further multiplex distinctive feature of the local TV market is while 650,000 households rely on satellite. legislation in the area of electronic regional TV channels were operating in was launched offering viewers in Tashkent absolute dominance of regional and local Dominance of the state-owned channels on Turkmenistan communications. Currently 6 national Uzbekistan, but four state-owned television and Bukhara access to four government- TV broadcasters (the majority of local TV the market prevents the substantial growth Turkmenistan is situated in central Asia broadcasters are available on the analogue stations, run by the Television and Radio owned television services. Regular DTT channels are operating in the province of of advertising industry in the state. This with an area of 491,200 km² and a population terrestrial platform. They are: Turkmenistan Company of Uzbekistan, dominated the broadcasting started in September 2009 Sughd, one of 4 administrative divisions is also one of the main reasons of poor of 5.36 million people. There are a total (informational), Altyn Asyr (general market. They are: Ozbekiston, Yoshlar, offering 12 DTT channels (the service was of Tajikistan situated on the north of the TV content production facilities – there is of 1.85 million television households and interest), Yaslyk (entertainment), Miras Sport TV, and Tashkent. By the end of 2013 a mixture of 4 government-owned and 8 country). neither local series nor local adaptations of an estimated 2.2 million television sets in (cultural), Türkmen owazy (music), and the biggest and the most popular private commercial pay-DTT channels). By the end Currently there are only four national- the international TV formats on the Tajik TV. use. Approximately 76% of the television Türkmenistan-Sport. There is also Aşgabat TV channels (Markaz TV, NTT, Forum TV of 2013 DTT-multiplexes covered near 42% wide TV stations in Tajikistan that cover Situation may change after analogue households still rely on the analogue TV channel, which broadcasts only for the and SofTC) were closed by the government. population of the country. ATT switch-off more than two thirds of the state territory by terrestrial signal switch of – it is planned for terrestrial platform for their primary territory of Ashgabat. TV advertising evolved rapidly in is planned for the end of 2017. means of terrestrial and satellite distribution. the end of 2015. DTT-signal transmission television reception. Unlike the other countries Uzbekistan till 2014. Its volume in 2013 They are: First Channel Tajikistan (99.7% first started in May 2010 in Dushanbe in of the former USSR, which coverage), TV Safina (77.4%), Chahonnamo TV Households, per platforms (2014) DVB-T, MPEG-4 standard. In 2011-2012 have made some progress (75.7%), and Bakhoriston TV (72.1%). DTT became available in three more regions Tajikistan: channels national coverage (2014) towards the implementation And all these TV channels are state-owned. of the country. Nowadays Tajikistan is Terrestrial of their DTT platforms, National-wide private broadcasters absence Satelite implementing DVB-T2 standard. Currently Turkmenistan has not yet is the main obstacle of the country TV Cable four abovementioned national-wide TV First Channel 99.7% begun DTT trials. This can Tajikistan industry development. Local authorities channels are available in the first DTT- be attributed to the state’s actually stopped giving new broadcasting multiplex. Overall two terrestrial multiplexes, information policy, which 4.3 licenses in 1999 – from that time and till the which will include 20 channels, are planned. TV Safina 77.4% may effectively conflict with beginning of 2015 only one TV channel was the introduction of digital “awarded” by TV license – it was private NTT Uzbekistan Chahonnamo 1.8 technologies. Data on TV 75.7% 1.4 channel (stands for Independent Television Uzbekistan is also situated in Central 0.8 ratings and share of the TV of Tajikistan) which started broadcasting in Asia and has an area of 447,400 km². The 0.5 0.65 0.45 channels in Turkmenistan is summer 2007 and covers with its signal the population of Uzbekistan totals 30.2 million Bakhoriston TV 72.1% not available because of the Uzbekistan Tajikistan Turkmenistan capital of the state Dushanbe and its suburbs. people. From the TV households number absence of national-wide TV TV advertising market in Tajikistan is point of view the TV market of Uzbekistan Source: MRM researches in this country. rather small: less than USD 20 million Source: MRM Prensario < 36 > < 37 > Prensario International International pay tv

MTG: ‘It is all about Shaping the Future of Entertainment’

targeting the growing population of 1 million Russian speakers there’. ‘We also acquired the global youth media brand and pay-TV channel operator TRACE that has the TRACE Urban and TRACE Sport Stars channels available in all North-African countries on platforms such as Maroc Telecom and Canal+ Overseas. In the Middle East, TRACE Urban is ’s Super Tunnel, on Viasat Explo- available on the OSN platform, re (photo credit: Windfall Films) Aleks Habdank, COO PayTV Emerging Markets, MTG while TRACE Sports Stars is because of significant piracy, nonetheless a available exclusively on beIN perfect MTG emerging market’, comments Modern Times Group Sports for Egypt, Jordan, Morocco Habdank. (MTG), one of the and Tunisia’, remarks Habdank. ‘We believe that by working with operators largest European media ‘Until 2014 our presence in to offer a strong locally relevant content conglomerates, offers pay-TV the region had been limited to our proposition supported by enhanced access subscriptions through our own Russian Viasat and TV1000 branded pay- rights reflecting how consumers in the region satellite service and via third party networks TV channels, which have been available in engage with content, further bolstered by in Scandinavia (Sweden, Norway, Denmark the Central Asian states of Kazakhstan and the TRACE brand and product set, which and Finland) and the Baltic (Estonia, Latvia Kyrgyzstan for almost ten years’, he adds. uniquely connects with the younger consumer, and Lithuania) countries under Viasat brand. Regarding programming, Habdank says: we are very well placed to benefit, especially It operates over 100 free-TV and pay-TV ‘Our strength lies in the fact that we acquire considering our global scale’. channels in its portfolio and can be watched and commission content that is relevant About digital media, the executive says that in over 140 countries, having sold more than for our audience irrelevant of where the in the MENA region it has been a ‘clear growth’ 130 million subscriptions. ‘MTG is all about production company is based. For instance of mobile platforms offering interactivity. ‘We Shaping the Future of Entertainment. For over in our recent commission Wicked Inventions offer full catch-up rights for the programmes 25 years we have been at the forefront of (Like A Shot) we look at inventions that have on our channels to the benefit of our partners changing consumer been made all over in Turkey and Israel, Digitürk and , which behaviour in offering the world, not just have great advanced TV services. MTG new products and in the US or the UK. operates eight DTH satellite platforms in services. Our most And the up-coming Europe so we know how important advanced recent developments series Spy Masters, TV services are to retain subscribers’. have been investing also features some ‘TRACE has evolved from a traditional in the Nordics largest great local stories linear TV company into a 360° brand with the Multi Channel that are relevant to growth of digital platforms, not only in the Network Splay the countries we MENA region but globally. Linear TV remains and launching new broadcast in. We are at the core of the business but TRACE content WWII Air Crash Detectives, online services such always looking for is now distributed on digital platforms like on HD (photo credit: Like A Shot) as a video driven great local stories that YouTube and Daily Motion’, he says. celebrity gossip site in Scandinavia and a news resonate with a wider audience’. ‘The consumer is at the heart of everything portal in Latvia’, explains Aleks Habdank, COO In Sub-Saharan Africa MTG has a we do. We always strive to follow their interests Pay TV Emerging Markets. production company Modern African and needs by creating widely available content In 2014 the company expanded to the Productions (MAP) that produces content and brands that they can easily relate to. Being MENA region and Turkey. ‘We launched the for the two free-TV stations in Ghana and an operator of DTH satellite platforms and the factual channels Viasat History HD, Viasat Tanzania, Viasat 1 and TV1, respectively, as streaming service Viaplay, as well as owning Nature HD and in Turkey, well as for other broadcasters in the region. the Nordic territories largest production while the Russian language movie channel ‘We see MENA region as an area of potential studio Nice Entertainment Group we can TV1000 Russian Kino was launched in Israel, growth, however still to fulfil its potential take every area into consideration’.

Prensario < 38 > Prensario International International producers

Endemol Turkey FremantleMedia, Multi- expands into scripted Year, Multi-Format

Ahead with the significant growth of its Deal With MBC Group scripted programming business in the last five years, Endemol launched of a new slate of prime FremantleMedia time scripted series in Turkey, including the International (UK) contemporary comedy drama Sparrow Palace, announced a multi- which has been commissioned by Star TV to year deal with media air early this year. conglomerate MBC Group Set in Istanbul and locally known as Serce for the recommissioning of Marina Williams, Endemol’s Sarayi, the series is directed by the Turkish TV the pan-Arab versions of Anahita Kheder, SVP, Midd- CEO of Central and Eastern le East, Africa and South Europe, Middle East/ North director, Mesude Eraslan (Falling Leaves). Idol and , which Ali Jaber, MBC Eastern Europe, Fremant- leMedia International Africa operations Also, Endemol Turkey has also been will have three further Group TV Director commissioned by ATV to produce Overturn, a modern day family seasons. It has also acquired the format rights to the Syco TV created saga about love and revenge, which has been renamed to Alabora. It is entertainment format, and the fashion competition, Project expected to launch in a peak time spot next year with Kadir Dogulu Runway for three seasons each. (Fatih Harbiye) in the leading role. Series will be directed by Aydın Bulut Anahita Kheder, SVP, Middle East, Africa and South Eastern Europe, (Ihlamurlar Altında). FremantleMedia International: ‘Together we have already launched the Also, Endemol Turkey’s first scripted romantic series Broken Pieces very successful pan-Arab versions of Arabs (Paramparca) will premiere on Star TV early December. Global Agency, Got Talent and . The Middle East who picked up worldwide distribution rights at MIPCOM 2014 has region has evolved a great deal in recent already secured interest from ten broadcasters. years with audiences wanting something Marina Williams, Endemol’s a little special, and with the introduction CEO of CEE, Middle East/ of The X Factor and Project Runway, MBC North Africa operations, says: will deliver just that’. ‘In the last year, we’ve seen Ali Jaber, TV Director, MBC Group, Endemol Turkey expand from adds: ‘MBC is always keen on delivering a purely non-scripted producer premium content coupled with the best to become a significant player TV productions in the MENA region. in drama production. We With the introduction of global formats are very proud that our a couple of years ago, they soon became

Sparrow Palace & Broken Pieces, two suc- development and investment top-rated TV shows and have created cessfully broadcast series on Star TV Turkey in this area has resulted in unprecedented engagement with the Arab Idol will have a new season this year three new commissions for key audiences on multi-platforms’. broadcasters in Turkey’. The Idol format, co-owned by FremantleMedia and 19 Entertainment, The company has seen a has now been produced in 51 territories worldwide. 75% growth of its scripted became MBC4’s number one show in both 2012 and 2013 consecutively. programming, which today Co-owned by and FremantleMedia, the global Got represents a quarter of the Talent phenomenon officially became the Guinness World Records’ Most company’s worldwide business. Successful Reality TV Format Worldwide in April this year and has now Other Endemol drama been commissioned in 65 territories worldwide. productions around the world include Hell on Wheels, (four seasons on The X Factor will join MBC’s impressive roster of programming for the AMC), Kingdom (recently picked up for two further seasons on DirecTV), first time. The pan-Arab version takes the format to 51 territories worldwide. The Fall (BBC Two), Black Mirror (); and coming soon Gallipoli The Syco Entertainment owned and created format is co-produced/licensed (Nine Network and TV3 New Zealand) and Fortitude (). by FremantleMedia worldwide. Since the launch of The X Factor UK in Endemol Turkey’s scripted business has been launched by the team 2004 the British-born TV show has been watched by more than 360 million headed up by Managing Director Gökhan Tararer. Other recent credits people around the world and can be seen in almost every country on earth. include The Money Drop (Kanal D), Still Standing (Star TV) and My The Weinstein Company owned Project Runway has been produced in 23 Man Can (Star TV). territories including the US, Australia, Canada, Latin America and the UK.

Prensario < 40 > Prensario International International producers & Distributors

Al Salam Media Group, at the center of TV drama in Kuwait

and has other ambitious projects, which need of strategic partners. ‘Since Kuwait is the cen- ter for the TV drama in the Gulf States, most productions were made here and distributed to all channels within the GCC and to other parts of Middle East’. ‘We seek to expand our media services outside Abdulaziz Al Mesallam, Chairman, Al Salam Media Group Kuwait by distributing our contents and establishing live performances. Freij Swaileh, animated series In a market with 11 FTA TV channels (KTV, Furthermore, to make partnerships in the field Al Watan, Al Rai, Funoon, Scope) and 3 big of technology, equipment for TV production, satellite platforms (OSN, ART and Al Jazeera) ducers and channels only select famous actors rentals for sound and lighting’. distributing thousands of free and Pay TV considering the talent fees are high. And these Al Mesallam continues: ‘For TV, we have networks, it is a hard work to become the famous stars do not exceed 20 productions’. produced numerous Gulf series that showed best alternative in content production. But Continues Al Mesallam: ‘The Gulf resour- important topics, which achieved popularity ces are limited. There are needs to outsource Al Salam Media Group (Kuwait) has become to many private and government channels: a true option for these players, celebrating its directors and other technical crews from other Freij Swaileh, Al Asel, Nor Aeni (shot in Kuwait 40th Anniversary this year. Arab countries. In general, the market for Gulf and Europe) and Aledeid, a traditional series series is limited as well as with the revenue. It which also shown old communities, houses, Founded in 1975 in Kuwait, Al Salam Media is obvious that influx of series from Turkish, old shops and streets. It has achieved success Group focuses in the production and distribu- Asian and Western makes the competition a and had distributed to several Gulf channels’. tion of TV series for local broadcasters, film, lot tougher. Due to advancing technology and Regarding TV production in the Middle East, documentaries, cartoons and theater plays accessibility of entertainments thru different he explains: ‘The production of TV series are (70 titles). media platforms, the culture of the Arab world mainly divided into Gulf and Arabic. Dubbed Abdulaziz Al Mesallam, chairman describes are continuously been influence by what are in Turkish series into Syrian accent also acquires to Prensario: ‘Since 2010, we are looking for and trending worldwide’. market share of Arabic series; Turkish series partnerships in and outside the State of Kuwait ‘The industry for Arab and Gulf TV does not affect the Gulf series. The production in the field of media services. We are the exclu- productions are normally controlled by the of Gulf series is estimated at an average of 40 sive program distributor of Gulf Cooperation government stations. Unfortunately, there are series (30x’45 each). The government channels Council Joint Program Production Institu- no criteria for development. Relations and fa- and popular private channels produce up to tion (GCCJPPI) and the brand ambassador of voritism usually ends winning the distribution 40 series per year with approximate USD 30 TwoFour 54 media company to State of Kuwait’. and the bureaucratic management which makes million on costs’. In addition, it seeks to build a city for film these difficult mostly to private producers held ‘Most of the ideas are repeated and similar production in Sharjah (UAE) up only to short term strategies and left behind due to absence of Gulf characters (typically as from a fast – changeable market’. either owner of a private firm or government For 2015, Al Salam Media Group plans to employees) unlike with Turkish and Egyptian produce its TV and other projects abroad. series, which have Bedouin, farmers, or people ‘There is an upcoming Gulf TV drama series living in the mountains. Thus, environment or that takes place partly in Kuwait and Europe. geographic location also plays a big role in crea- The story is totally new and unique, about the ting new concepts and portraying characters. family experiencing a vacation in a farm, where Storywriters are continuously experimenting to they will rebuild their relationships and a place go beyond from ordinary and the same stories’. where life becomes simple. Thru this series, we The success of a Gulf series relies also to the represent a love story, farm events (unique from actors playing the roles. ‘Normally, it is one of most Gulf countries) and most importantly, the main criteria for selling and distributing the cultural understanding between Muslim and Shot in Kuwait and Europe, Nor Aeni is one of the most series to the channels. Not surprisingly, pro- successful series from Al Salam Media Group other communities’, concludes Al Mesallam.

Prensario < 42 > Prensario International International Broadcasters

LBCI, Lebanon: innovative Pickbox.tv closed Moby Group, : product offering new agreements ‘The media market is truly booming’

The Lebanese Broadcasting Corporation Launched in May 2014, Pickbox.tv is a Television in Afghanistan has five top players capturing over 80% outlets and dozens of websites’. International (LBCI) is the number 1 private TV leading SVOD service for the region of ex- of the audience with the Moby Group, Tolo TV (45%) and Lemar ‘The media sector has between USD 75 channel in Lebanon since its launch. Over the years, it has proven itself as Yugoslavia with 3.000 hours of TV shows, TV (6%), representing half the market, according to a special report million and USD 100 million revenue per a market leader and has maintained its position in the Lebanese market films, documentaries, children’s shows, as well by Altai Consulting done in 2010 and being the most updated map year, with 60% of that driven by ad revenue. with an approximate 57% market share (2014). LBCI stands as a pioneer exclusive content from BBC, Disney, ABC, of the local TV landscape. TV has 88% penetration in urban homes, in the broadcast industry aiming continuously to set new standards. CBS, ITV, MGM and Sony. It was released Zaid Mohseni, COO of Moby Group, describes the assets of the and 28% of urban homes own a computer. Zaid Mohseni, the COO of Moby Group Is a general entertainment channel always thriving to offer its in Croatia, Slovenia, Serbia, Bosnia and main TV group of the country: ‘We operate three channels: Tolo About a third of Afghans watches TV for viewers highly entertaining top quality programs. The Voice, Got Talent, Herzegovina, Macedonia and Montenegro, and Sanja Božić Ljubičić, CEO TV, a Dari-language general-entertainment channel; ToloNews, more than 2 hours per day. Six million Afghans Celebrity Splash, Celebrity is available across all platforms, through iOS Afghanistan’s first and only 24-hour TV news channel, and have access to the Internet’. Duets, and Star Academy are and Android operated devices, as well as its web app. Lemar, a Pashto-language ‘Nowadays, Tolo TV holds a 59% market some of the top international Last month, it launched its application for Smart channel offering general share in Afghanistan and is the country’s entertainment programs aired TVs, and it is exclusively available on Samsung’s entertainment, news, and most popular TV channel, while Lemar is the on LBCI during the past TV sets from the 2013 and 2014 generation, current affairs’. Moby’s most popular Pashto-language channel in years. and on the newest models. The platform has holdings in Afghanistan Afghanistan: is the third most popular channel The grid also signed a deal making the SVOD service also include two radio overall, and holds a 6% of the market share. consists of a available on Croatian leading telecommunication stations, a general- Tolo TV has approximately 40% in-house production and 60% acquired shows’. variety of shows company T-HT’s IPTV platform, MaxTV. More entertainment satellite channel that broadcasts The channel’s flagship programs include Ashrakat, el shams is a local targeting all than 70 TV series and 300 movies drama series produced by LBCI into , FARSI1, and Afghan Star, a musical singing competition family members are now available. Afghan Star will have its tenth series this year, being one of the a communications firm, featuring Afghan talent; The Voice, the such as adapted Sanja Božić Ljubičić, CEO of blockbusters on Tolo TV Lapis, which operates in Afghan version of the popular franchise; and The international Pickbox, says: ‘We are very happy Afghanistan, Pakistan, and Defenders, Afghanistan’s first full HD original series. formats, in-house to have entered into new business Yemen. ‘Kaboora, a production house owned by the group, produces collaboration with the biggest formats, Lebanese, Pan Arab ‘Afghanistan’s media Tolo TV’s shows such us The Defenders, a groundbreaking series in & Turkish series in addition regional telecom companies, as market is truly booming. Afghanistan that set a new standard for production quality in the to current affairs & news well as TV manufacturers. Pickbox. There has been more than country. It is critically acclaimed and entirely scripted and produced programs. The local TV tv brings new flexibility of watching 20% annual growth in the to the highest international standards’. market is competitive and TV series and movies, which can Madam Secretary, from CBS, is available on Pickbox.tv number of outlets each ‘We also air high-quality, dubbed, international content, including Celebrity Splash is one of the top enter- constantly evolving and the be accessed when the subscribers year since 2006, with over the acclaimed Turkish series Valley of the Wolves, and the US series tainment formats produced in Lebanon channel’s mission remains want on a variety of devices’. 75 active TV channels Homeland and Prison Break’, remarks the executive, and completes: to deliver content with high production values. About contents, the SVOD platform signed a deal CBS to exclusively Produced by Kaboora, The Defenders and 175 radio stations ‘Our biggest upcoming productions are Season 2 of The Voice and was a ground-breaking series in With an innovative product offering and well-defined brand equity, stream the shows Madam Secretary and Extant in the region. The first Afghanistan, setting a new standard for identified. There are a Season 10 of Afghan Star’. LBCI broadcast locally produced social & variety shows as well as one is CBS’ new Sunday night hit starring Téa Leoni; premiered to more production quality in the country few hundred print media Lebanese drama series are the trends in our market. In terms of digital than 17 million viewers, it ranks as one of the top-rated new fall series. media, it currently ranks as the number one entertainment website in It is available on Pickbox’s Hotbox section, where the subscribers can Lebanon and LBCI News is the leading mobile application in terms of watch a new episode, subtitled only 24 hours after it aired in the US. The Rotana Group downloads. The company’s future plans include focusing on the VOD service has secured the exclusive deal for the region where it’s available platform, launching new mobile apps & sites. for the next 6 months. Rotana Group is one of the leading diversified media The film channels companies operating in the Middle East. The group’s include Fox, Fox portfolio comprises music production, film and series Movies, FX, production, management services, TV channels, Radio Rotana Cinema and Rotana Classic, l raby launch stations and publishing. This media conglomerates is Arab Rotana Aflam, featuring a selection of A A World’s largest entertainment company, primarily owned films produced in various parts of the by the Saudi Prince Al-Waleed bin Talal, with an 18.97% MENA region in their original dialects, A new Qatari-owned Arab satellite television channel called Al Araby TV Network has launched share held by News Corp. Arabic, Egyptian, Khaliji, Syrian, and across the Middle East and North Africa (MENA) from its base in London. Available from Sunday The large pan-Arab includes a Lebanese, as well as the music channels 25 January, the free-to-air channel aims to be ‘a platform for Arab youth, talent, energy and aspirations’ with content film production company, a magazine (Rotana Magazine), Rotana Clip, Rotana Mousica and Nagham, and ranging from news to entertainment. television (Rotana TV), seven music channels (Rotana Radio), an Islamic religious channel Al-Resala. Fadaat Media, the Qatari company that owns the pan-Arab daily Al-Araby al-Jadeed (The New Arab) and its online a record label (Rotana Records), and others. On the TV business, it The group’s content is also digitally distributed on global scale. editions, is behind Al Araby TV. ‘We are interested first and foremost in people and their concerns, rather than in regimes, operates a bouquet of leading free-to-air TV channels including general This is possible via a network of websites dedicated to its various TV businessmen and religious extremists’, said Islam Lotfy, CEO, Al Araby TV, who added that 60% of the content is politics and programming stations Khalijia and Masriya, and the women channel channels, giving users access to their favorite shows online, through news and the other 40% is entertainment, with drama, music and independent films. Rotana Women. catch up and VOD services.

Prensario < 44 > < 45 > Prensario International International exhibitors

Pavilion #3 Kanal D expands to new territories

In 2014, Kanal D Sales Team work on script and format rights of (Turkey) reached new territories their dramas and programs. ‘Our like India, Pakistan, Estonia, new targets for near future are North Latvia, Chile, Uruguay and America, Africa and Far East. We are Argentina. Its titles had good sure that it is so close to happen’, results where they broadcasted, ensures Ozsumbul. and now it aims to keep that Top shows for this TV season success and try to become one includes the series Matter of Respect, of the best Turkish content Ozlem Ozsumbul, Head described by the executive as a Matter of Respect remake of an Italian drama of Sales & Acquisitions , providers. Kanal D is among ‘really good remake of wonderful the top 3 Turkish distributors. Italian drama’, and that is also Wednesday nights. It has really Explains Ozlem Ozsumbul, Head of Sales & offered in the international good combination with romance, Acquisitions: ‘All in all, we reached 86 countries market. comedy and action triangle’, she with our 61 titles. Rich culture, content, strong ‘War of the Roses is a adds. stories and production quality cause that simple, attractive drama Lastly, the distributor offers international expansion’s getting bigger and with its romance, story and the dramas Life as It Is, about a bigger each day. In 2014 we started to work dynamism, and it is one private hospital in Istanbul that with Latin America which was a great step for of our successful titles on lose some of its best doctors after our business, and the success is so good that primetime. And For My having some financial crisis, and we are very proud of it’. Son started on January and Waiting for , centered in a Last year the company also started to provide reached huge audience in War of Roses, simple self-sacrificing woman who has not only finished programs but also started to a short time. It is #1 on & attractive drama raised her daughter as a single parent.

Booth #S28 Antenna: dramas & comedy Antenna International Enterprises (Greece), the distribution arm of the 12 months that follows. And Roi Mat Antenna Group dedicated to worldwide sales of TV content produced by (200x’60) is a drama that follows three strong Antenna’s in Greece, Serbia and Slovenia, as well as by independent chess players that will stand as opponents. producers from the region, introduces at Discop Istanbul its catalogue of In Trail Of Vengeance (16x’60) 13 strangers drama and comedies. find themselves stranded in an isolated Tamam Head the slate Tamam (28x’60), a series centered in the life of barbershop hotel, somewhere in the fierce, unfriendly owner in Athens and his two children. In Waltz with 12 Gods (263x’60), mountains of Greece. Lastly, the second season of Brousko, The Grapes Of four people first meet after a car accident. They all carry an intense Passion (195x’60). The first season of this one hour drama romance was and painful past and their relationship will unravel in parallel during sold in 25 territories.

Viewing Box #3 Mondo TV: high quality animations

Booth # B22 Mondo TV () owns to support the sales activities in the Eastern who spend their time one of the largest animation European markets, the Group assigned Theo buggin’ on down the Sissi The Young Empress, libraries consisting of more Kouroglou as sales manager for Greece, Cyprus boardwalk of life. In highlight for Discop than 1,600 episodes of & Ex-Yugoslavia. Atomicrom (52x’11), 13 billion years ago, after TV series run outright At Istanbul, the company brings its new shows The Big Bang’s explosion a contact point between for all over the world Sissi The Young Empress (26x’26), as well as the world of Matter and the world of Antimatter together with more than 75 Drakers (26x’26), the second season of Dinofroz was created, the limit between good and evil. Micheline Azoury, animated movies for video (26x’26), Playtime Buddies (26x’13) and Suzy Coproduced with Rai Fiction is The Treasure International Sales and theatrical release. Zoo (26x’2). Dinofroz was launched in France Island (26x’26), an animated series based on The international sales team is headed by on GULLI, and Mondo TV closed a deal with the R. L. Stevenson’s masterpiece, while Cat Micheline Azoury, in charge of the French- Al Jazeera Children Channel in the Middle East Leopold is a coproduction between Mondo TV speaking territories worldwide as well as MENA, for a couple of programs. and Russian Mobile Television. This comedy is Europe, Australia and Asia and Alessandro Other top tittles are Bug’s Ranger (52x’11), a about the adventures of a very kind and précis Venturi who handles Eastern Europe. In order story that revolves around a group of best friends cat and two mischievous naughty mice. Prensario < 46 > Prensario International International exhibitors

Telemundo, Land of Honor

Through Karina 3 million total viewers and 1,8 million adults Etchison, SVP (18-49), according to Nielsen. Europe, Africa The distributor also exhibits the telenovela and Middle East, Land of Honor (130x’60), a story of passion, Masters of Paradise, co-production with TVN Chile Telemundo secret affairs and betrayals where the destiny Internacional of six individuals will be taken over by the the different television platforms’. Following (USA) participates uncontrollable strength of their feelings, while Telemundo offer is Los Miserables (120x’60), for one more year in Part of Me (120x’60) two women share a co-produced with Argos Television, and based at Discop Istanbul, tragic and supernatural destiny that binds on the Victor Hugo’s best seller and narrates Karina Etchison, SVP Europe, where it brings its them together even after death. Produced by the story of a woman accused of a crime she Africa and Middle East Cadenatres, Love without didn’t commit and is persecuted by the man most important titles, highlighting Reservation (120x’60) tells she loves. the brand new “super series” Masters the story of two young souls In Queen of Hearts (140x’60) a woman suffers of Paradise (60x’60), centered in separated by the prejudices of an accident that will cause her to forget the last a world of crime, violence and their families. eight years of her life. Now she feels that she dangerous alliances, a betrayed Etchison explains: ‘Part of doesn’t belong to the world of luxury and power woman rises as its ruthless queen. the business philosophy of that surrounds her and will strive to discover It is a co-production between our international division is her own truth. Lastly, the entertainment format Telemundo Network and Television to identify new development I’m The Artist (13x’120) from Reset TV (Spain) Nacional de Chile (TVN) that has ideas to create original searches for that one-of-a-kind talent who can become the best-ever premier of the I’m the Artist, content and generate do it all… sing, dance, perform and captivate network with cumulative audience of entertainment format innovative businesses for audiences with his/her charisma.

Booth #S48 Ukrainian formats, at DISCOP Istanbul TVN, entertainment from Chile UA Formats is a catalogue of almost The four shows in distributions are Calle 7, every Ukrainian format Apuesto Por Ti, Peloton and Juga2. This former made on local TV with one has a celebrity-version on air with 15 a common feature a rating points. ‘We are focusing our efforts in great success story developing new sub-genres, which we expect of broadcast: either to launch in the next markets MIPTV, LA in terms of ratings, Screenings and MIPCOM’, concludes Piwonka. Iryna Kostyuk, co-Foun- number of seasons on Through Telemundo International (USA), der of MRM, initiated the air or number of local UA Formats project Marcos Santana, president, Telemundo International, and TVN distributes its drama series, including the Ernesto Lombardi, manager of international business, during adaptations in CIS countries or all three. the presentation of Masters of Paradise at Natpe Miami new co-production between both companies: UA Formats project launch was initiated Masters of Paradise, about the drugs bands in by Iryna Kostyuk, co-Founder of Media Apart from its successful teleseries, Television Miami in the ’80 that was the best-ever premier Resources Management (MRM), put together Nacional de Chile (TVN) has become a great on Telemundo in the US Hispanic with +3 the most successful original Ukrainian TV formats, option on entertainment with three game shows millions of viewers. which have not only work very well in Chile but developed and produced by Ukrainian producers also in other Latin American markets such us and TV channels. Among the top shows are the Peru, Bolivia, Ecuador and Panama. sensational political talk-show Freedom of Speech, ‘We’d like TVN to be considered as a top- the talent-show Chance, Crossing Europe, the most of-mind brand on entertainment: we have an beloved travel-show of Ukrainians at the beginning in house team developing ideas and formats, of the century and the social reality show Auditor. which has been very successful in many markets. Many of these formats have never been The most important characteristic is that they presented to the right holders on the international are flexible to adapt: Calle 7 is the best example, market, but these shows have proved their as it has also been optioned in Spain and Italy’, success with high ratings and strong Ukrainian explains Alexis Piwonka, sub-manager of viewership. Some of them have been aired and international business. Juga2, game show produced in other CIS countries. Prensario < 48 > Prensario International International exhibitors

Booth #S40 bets on formats to gain new markets Stand Up for your Country, interactive talent show, Televisa International the attention of many Latin buyers sold in Western Europe, Nordic and Latin America (Mexico) releases in 2015 a full during last Natpe Miami where it was managed strategic partnerships. That, in addition new catalogue of entertainment sold to 9 countries in the region. ‘The to our ability to distribute, let us achieve success formats, genre that has given the show attracted so much attention to so far’, he describes. leading Latin American distributor our customers than those that can’t ‘Telenovelas will remain be star and for the opportunity to penetrate new produce it locally are expecting the the moment, formats are just a supplement. television markets in the world. Mexican version to be released in April’. We are introducing solutions that allow the Among the top of them are This He continues: ‘Televisa provides to different channels to is your song (14x’90), Night Shift its clients a solution to their schedules, program telenovelas (52x’120), Trivia Track (30x’60) and Ricardo Ehrsam, managing with a catalogue that complements the director, Europe, Asia and and accompany that Los Gonzalez (scripted). Africa, Televisa telenovela, our main genre. We seek to with entertainment ‘Through our entertainment department we give our clients the possibility to rely on us and formats’, concludes have developed a catalogue of 22 formats with grow ourselves as a premium solution provider’. Ehrsam, w h o presence in 40 countries’, explains Ricardo Ehrsam, In Miami, Televisa had a ‘good volume’ of highlights the new managing director, Europe, Asia and Africa. deals closed for entertainment formats, as they telenovelas Italian Stand Up for your Country, an interactive traditionally done with telenovelas. ‘We have Bride (150x’60) and talent show for the family, which has had record a very successful strategy in terms of content Shadows of the Past sales during its launch at MIPCOM 2014, called generation, have invested strongly and also (150x’60). Italian Bride, new telenovela

Banijay, It’s Only TV on Lebanon Viewing Box #02 Banijay International (UK) has licensed its hilarious, high-rating format where it is one of the country’s highest-rating access It’s Only TV to MTV in Lebanon, announced Sebastian Burkhardt, SVP primetime shows. International Distribution. Burkhardt: ‘This is a highly flexible and adaptable Originally produced by Banijay Group company H2O Productions format for local markets, capturing the current zeitgeist for France’s D8, the irreverent TV-themed panel show is being adapted and showcasing each country’s most popular famous for Lebanon by Studiovision, known locally as Menna w Jerr (39x’60) faces and comedians. It also carries a strong social Sebastian Burkhardt, SVP and will debut next month as a primetime weekly show. It’s Only TV media element which allows broadcasters to expand International Distribution has aired in France with the local title Touche pas à mon poste since 2010, and grow audience engagement, creating real appointment TV wherever it airs’.

Booth Pavilion 9 Eccho Rights, ABC USA ordered pilot based on The End

With offices in Stockholm, generates a very strong internal competence. Booth # B22 Hong Kong and Istanbul, Producers are strong and competing fiercely and Eccho Rights (Turkey) has are in most cases working independently from established itself as a leader the broadcasters and distributors’. in distribution of Turkish It has been recently confirmed that TF1 and dramas such us Ezel, Son (The Shine are working on the local adaptation of End), Karadayi and Kurt Seyit Son (The End) in France, while Globomedia is & Sura, but also top products doing it for Spain, plus five more territories to be ABC (USA) will produce from Scandinavia, Western announced shortly. Moreover, the US network a pilot based on the Turkish series Son Fredik af Malmborg, Europe, Korea and Japan. ABC has informed that it will produce a pilot respectively, as well as the daily series Elif on managing director Fredik af Malmborg, based on this Turkish series for the 2015 TV TV7 and Can’t Run from Love from Erler Film managing director, believes the success of season. Runner, from 20th Century Television on Star TV. On entertainment, it represents the Turkish dramas relies on the ‘strong position’ and written by Michael Cooney, follows a woman hit format Crack them Up from Studio Kvartal of Turkish culture in the global market and who finds herself dragged into the world of (Ukraine), with over 10 versions around the the competitive domestic market. He explains: illegal weapon sales between groups in the US world; Beat the Champions (TV Asahi) and Exit ‘Some 7 channels are running 1-2 original ‘100 and Mexico. (NTV) are top formats from Japan. In terms of dramas per night, so we are talking about a It has launched for the international markets distribution the company is doing it directly, big industry with some 50-60 episodes of high new series such as Cherry Season and Kaçak but in Latin America it has a co-operation deal end dramas every week, 35 weeks a year. That from Surec Films aired on ATV and FOX TV, with Somos Distribution (USA). Prensario < 50 > Prensario International International exhibitors exhibitors

Pavilion #6 Booth #Pav05 Calinos: feature films & dramas Global Agency: It’s Showtime

third party series. At Discop Is- in Latin America with its groundbrea- Firat Gulgen, CEO, recommends the tanbul, Global king drama 1001 Nights, after the huge animation feature film Evliya Celebi: Agency con- success in Mega Chile (it was the #1 It’s Showtime Elixir Of Life (‘105), an adventure his- tinues to de- show in 2014 on the local TV): it is being tory of a time-traveler from the 17th monstrate why broadcast in US Hispanic (MundoFox), Seeds of revenge century. His best friend, a goose who it is one of the Colombia (Caracol), Argentina (El Trece) drank the Elixir of Life and protected leading Turkish and Uruguay (Canal 10), with great results. sold to more than 55 territories. for 400 years accompanies him in Evliya Celebi: Elixir Of Life, distributors: Izzet Pinto, CEO, Global Agency: ‘After six Other top news are the acquisition of the this story. Dangerous Beauty feature film apart from new years trying to enter to Latin America, we are international distribution rights of the dance In Antidote (‘120) feared leaders of two dif- Izzet Pinto, CEO drama series, now very successful in all of the territories. In show format Dance with Me, created by Ami Firat Gulgen, CEO, and Asli Serim, sales manager, ferent generations who have become prodigies and hopeless life he has been living through. Calinos Entertainment it is launching for this market a brand new Chile, the first to air the series, it became an Glam, CEO of Studio Glam, and the sale of of the underworld, while Don’t Worry About Me Lastly, the company distributes new drama entertainment format, the singing talent show immediate leader in the prime time ratings Established in 1997, Calinos Entertainment (‘143) presents different love stories that are series The Sinner, about pure love, passion, Shopping Monsters to RTL (Croatia), Tring It’s Showtime, which is being presented on a and the most successful foreign series in the was the first company to sell Turkish TV series different from each other through its strong betrayal and revenge; The Girl named Feriha TV (Albania), RTL Netherlands and Polsat press conference on February 24 at 11am in history of the country. This opened other and films overseas which eventually lead to and colorful characters in totally different (187x’60), about the dreams and desires of a Café (Poland). the venue’s conference room. Moreover, the markets in Latin America’. a phenomenon all around the world. The geographies will tug at your heartstrings. young girl who got stuck between two worlds; The format was also aired in Bulgaria company appeals to a large audience with its Calinos also launches the romance dramas Hidden Lies, about a young man with a beauti- company organizes the traditional party on This year, it will premier in Ecuador (TV7), Hungary (FEM3), Romania (Prima selection from world cinema. Dangerous Beauty (46x’60), a compelling story ful family that run a successful business, but Wednesday at 10pm at Shangri- La Boshpo- (Ecuavisa), Peru (Latina), Bolivia (Unitel) TV), Ukraine (K1), Russia (CTC) and Latvia The company also acquires Home Video and filled with heartbreak, jealousy and powerful he met a woman that change his life forever; rus Hotel. and Brazil (Band). The distributor expects (TV3) and has been optioned to Greece, TV rights for titles to reach a broader audi- emotions, and A Love Story (79x’60), the story of and Conquest (‘180) is the story of a man that One of the top goals of the company last to complete sales of the series all across the Canada and Australia. In Turkey, Kanal ence. At Discop, Calinos brings a wide offer a woman who brings happiness and hope into started a new era and changed the history of year was the enormous evolution it has shown region by the end of 2015. Globally, it was D has aired 700 episodes of the format. of contents, including own productions and a man’s life after the chain of disappointments the world. Meeting Table #1 Turkey knows The People’s Choice eOne: Welcome to Sweden 2 Armoza Format (Israel) new prime time show The show takes audience engagement to the next level Entertainment One (UK) confirmed that the hit comedy series Wel- to Sweden. And it was was one of TV4’s The People’s Choice (’60-‘90) has now reached its and tests how well we know our nation by presenting come to Sweden has commenced production on season two with Neve highest-rated TV shows in 2014. On 4th deal of the market with Endemol Turkey. The viewers with the most trending, thought-provoking and Campbell (Scream) set to guest star in a major recurring role. The series NBC, season one averaged 2.9 million entertainment format was developed in partnership entertaining dilemmas. Once the nation has made its choice is slated to return on TV4 in Sweden, NBC in the US and Bell Media in viewers overall, according to Nielsen. In with TF1 (France), and it has been acquired by live, participants in the studio must guess what the entire Canada with 10 all new half-hour episodes. total viewers, it is NBC’s second-most- Welcome to Sweden 2 Tresor TV Produktions (Germany), Toro (Italy) country chose. Industry leader Screenz is providing the Welcome to Sweden is based on a true-life story about a New York watched summer comedy in the last 10 years since Come to The People’s Choice and Elk Productions (Sweden). digital online platform solution. accountant who falls in love with a Swedish girl and follows his heart Papa (2004).

Record, quality and fidelity Smilehood, multiplatform Record TV Net- series that follows the story of Moses, from birth

Smilehood Media Other top new in the international market work (Brazil) conti- to journey to the Promised Land. ‘The series, Booth # B22 (Argentina) continues was the sold of Plim Plim (60x’7 & 24x’30), the Booth # B22 nues to grow steadily which is completely faithful to the Bible, seeks growing in the inter- animated and multimedia series for preschool both in the domestic to change the history of biblical productions national market after kids to Tiji, channel that operates in Russia and and the international in the international market’, remarks Andrade. confirming the sale of CIS territories. market thanks to its The launch is scheduled for March 2015. tween series Wake up! Another important addition to the com- catalog headed by ‘Our main concern is to be sensitive to the Miracles of Jesus, new biblical series release Plim Plim, sold to Tiji Russia With no make up (13 pany’s catalogue is Creators. Launched at Natpe high quality biblical needs of our clients and ensure that our pro- episodes) to US SVOD Miami, it is a tween product developed by A365 my own entertainment)’. Delmar Andrade, Internatio- series. Delmar An- ducts are commercially and artistically viable for all markets’, emphasizes the executive. nal Sales Director Silvana D’Angelo, direc- and AVOD services Studios with services from Pol-ka that will be Lastly, Smilehood has associated with pro- drade, International According to Andrade, audience is becoming tor, Smilehood Media and YaVeo, the officially launched at the LA Screening 2015, and ducer NightSun to generate the TV version of Sales Director: ‘In 2014 we consolidated our more critical and starts looking productions first independent OTT service from DirecTV released in Telefe in Argentina later this month. the web success According to Roxi, originally cre- presence not just in the local market but also more technically, which generates a ‘need to aimed at US Hispanic. Silvana D’Angelo, director: ‘It is a huge au- ated as a series for Internet. ‘It was conceived as internationally. Sins was chosen as “Best Me- have an even bigger care with the quality and This way, the first fiction series co-produced diovisual and innovative integration between a second screen content, creating a loyal group lodrama” at the Rockie Awards (Canada) and fidelity of the topics covered’. ‘Quality and by Coca-Cola and Warner Chappell will be quality animation and live action. We define of fans’, says D’Angelo and concludes: ‘Today, the first season of Miracle of Jesus received the fidelity are characteristics always present in seen in US and Japan. Created by Sebastian it as a product of TV 2.0 that invites children’s those who want to innovate on transmedia have “Best Integral Production” award at the FyMTI our products and that makes them attractive Mellino’s Once Loops, the series was released universe to interact with it, create and be an a proven and successful format to do it. The (Argentina)’. both for the domestic and international mar- on E! Entertainment Television with over 50 active part from the other side of the screen, series is oriented to a segment the advertisers Among the bets for this year stands Moses kets. We invest very strong always to keep our songs of the Warner Chapell library. what we call an IdoTainment product (I create are targeting more: women’. and the Ten Commandments, a 150 episode’s Moses and the Ten Commandments professional equipment always updated’. Prensario < 52 > < 53< 29 > > Prensario International International exhibitors

Booth #S1 Viewing Box #23

Azteca/Comarex: drama All3Media, factual & entertainment entertainment Through Comarex, Azteca (Mexico) exhibits at All3Media International (UK) keeps con- Discop its brand new telenovelas Así en el Barrio solidating its position as factual entertainment como en el Cielo (120x’60), a story that shows what formats provider. Top recent format Algorithm happens when the roulette of life leaves the rich (5x’60) is being launched at Discop Istanbul poor and the poor millionaires, and UEPA: Un and promise to have a great reception among Escenario Para el Amor (120x’60), about a woman the attending buyers. It is a brand new man- who decided to work in a night club to take care versus-machine game show where families go of her youngest sister after their parent’s death. head to head with ‘The Algorithm’ to win big The Man of Your Dreams (13x’60) is an adaptation money, but can a computer know your loved Marcel Vinay Jr., CEO Facundo Bailez, format of the Argentinean version of the series produced ones better than you do? sales executives by Telefe, while I’m Your Double (45x’60) is a reality Other top title Facundo Bailez and Natalia show where 24 contestants compete to demonstrate their singing skills Sterlikova, format sales executives recommend in Istanbul is Under- and ability to imitate the voice, movements and personality of a chosen/ cover Boss (’60), a multi-award winning global smash hit where CEOs well known singer. A Love to Remember (135x’60) was recently adapted in go incognito in their own companies to improve their services, and Malaysia by the production company Global Station for . unearth the best - and worst - employees, with big rewards for those Other top titles are Lucky Me (140x’60), Forbidden Love (90x’60), The who impress. Agency (105x’60) and Destiny (105x’60). Regarding series, The Other Side In the one-hour episode format Salon Wars four proud owners Of The Soul (124x’60), and the reality show La Academia Kids (17 weeks) undergo treatment at each other’s salons to find out who can give the that seeks to discover the child artists of tomorrow, and the telenovelas best beauty treatment, while Have a Nice Stay? (’60 & ’30) in and en- Timeless Love (150x’60) and The Kings (125x’60). tertainment series that shows holiday resort owners battle it to find out From the independent catalogue, Comarex who has the best vacation accommodation over a week of competition. highlights Kitchen To Fame (’30), a cooking reality Lastly, All3Media highlights Weighing up the Enemy (4x’60). In show that follows 14 cooks with no professional this show, testing the experience as they compete to win big prizes, and weight loss theory that the second season of Niñas Mal, a youth drama suggests your worst produced for MTV Networks. From the same enemy can be your producer, it brings Senior Year (70x’60), Popland! biggest motivation… (70x’60), and three seasons of Grachi (75x’60, especially when the loser 81x’60 & 50x’60), produced by . must painfully hand Lastly, the transmedia format Conectados (24x’60), over hard-earned cash Así en el Barrio como en el Cielo, telenovela from New Sock (Argentina). to their rival dieter. Algorithm, new game show

Universal Cinergia, dubbing and subtitling

Liliam Hernandez, managing director, of Miami, five in Universal Labs of America, and her partner Mexico, one in Gema Lopez has been promoting internation- Barcelona, one ally Universal Cinergia, which based in Miami in Los Angeles operates a 10,000sq2 building that provides and other one services for the worldwide TV industry. in Paris’, explain Hernandez and Lopez. And Year to year the company adds more events continue: ‘We aim to grow in translating content to its annual agenda: last year had participated in Portuguese and open to new territories like Gema Lopez and Liliam Hernandez for the first time in MIPCancun and Discop China, Korea and Japan’. Istanbul with great results. Follow further ‘We offer our services to international Florida (French-Paris, Portuguese-Brazil driving their new offices in Mexico, where it producers, channels and global distributors & American-English) with our specialty in dubs to the neutral Spanish for Latin America. from Europe, Africa and USA, as well multiple French. We worked for films, series, animations, ‘We finished 2014 with two new recording countries in Latin America; our multilingual documentaries, soap operas, corporate presen- studios, for a total of 8 facilities rooms in dubbing of native talents based here in South tations, and infomercials, etc.’, they complete.

Prensario < 54 > Prensario International International Exhibitors

Booth #S26 Booth #S32

RTVE, focus in new Cisneros, new markets deals to expand Radiotelevision Española (RTVE) participates Cisneros Media Distribution (CMD), one of the in Discop with its sales team lead by the executives leading Latin American distributor, attends Discop Raul Molina and Antonio Perez, who assist at Istanbul again, through the representation of Cristobal Istanbul to keep pushing the hit series Isabel Ponte, from Sahara Management Holdings, the Cristobal Ponte, (26x’70) in these territories. long-time exclusive independent sales representative Sahara Management ‘We continue stepping forward towards the of the company catalogue in Europe, Africa and the Holdings, is the exclusive independent production of high quality series such as Isabel, Middle East. Rodolfo Domínguez, sales representative which in its third season maintains its unique comercial director, RTVE CMD has also signed a deal with Cesar Diaz, former of the CMD catalogue in EMEA aesthetic and captivating narrative, Aguila Roja or CMD’s VP who has launched 7A Media, to serve as Cuentame’, highlights Rodolfo Dominguez, commercial director of TVE. an independent representative for Asia, in addition to evaluating and The executive assures that the company’s channels have reached maturity developing special projects. not only locally but also internationally thanks to the ‘unusual products ‘To increase our presence in core markets, while expanding our in the market’. He continues: ‘We started a new strategy focused in reach client’s portfolio, we defined a solid strategic plan that includes the new markets with our extensive audiovisual catalog, our new TV series implementation of new sales strategies, revaluation and enhancement and movies that cross borders and can be of interest to other international of our vast portfolio of products securing an exclusive mix of formats, audiences that are looking for quality products’. scripts and productions that target a wide range of viewers’, emphasizes According to Dominguez, to reach those new international markets it is Marcello Coltro, EVP of Content Distribution for Cisneros Media. ‘essential’ to create not only a strong sales structure and a catalog of high Following this guideline, the company announced during Natpe 2015 quality formats, but also a strategy of co-production with some of the most the signing of many strategic deals with Turner Latin America (to important players. ‘A new stage for the company’, he stands. develop content for their networks), and with ONY Productions (USA) One of the biggest bets of RTVE for this year is Victor Ros (7x’70), a fully to market their teen series Candela (80x’60), from screenwriter Patricia HD drama series that follows a brilliant police Maldonado (Rebelde Way, Cinderella). detective of the late 19th century who must At Discop, the company recommends tackle the most mysterious crimes of the city the telenovelas Fallen over Love (110x’60), of Madrid. The distributor also exhibits Victor Secret Love (150x’60), Emerald Heart Ros and Isabel and highlights the launch of El (120x’45) y Sweet Thing (140x’45); the Prado, A Passion For Painting (’52). Filmed in talk-show El Palenque de Enrique Santos 4K, this documentary shows the extraordinary (220x’45); the travel show Latin Angels painting collection of the Museo del Prado, Special (52x’30), Animal Kingdom (234x’30) Victor Ros, new drama located in Madrid, Spain. y XRC-Xtreme Reality Clips (52x’30). Voltea pa’ que te enamores

Booth #S41 The Powerful secrets of Mediaset

Mediaset Distribution (Italy), the international which historical events are not only reconstructed Set in the 60’, Booth # B22 distribution branch of Italian group Mediaset, using film, witness accounts and relevant Blood Ties (6x’100 exhibits at Discop Istanbul a catalogue of more documentation, but also using dramatization to or 12x’50) tells than 500 titles, including drama series, as well as bring to life the memories and reactions of those the story of three scripted and unscripted formats. who lived through them. siblings bound As finished programs and also as scripted Both as finished program and available as by a secret: format, For Love Alone (10x’80) it’s a new, scripted format, the company launches the the code to an A matter of respect, compelling story of tormented fourth season of A Matter of account which adapted in Russia love and emotional intrigue. At Respect (6x’100 or 12x’50), contains the Fury, the Wind of Hope (6x’75) the miniseries that follows loot from a bloody robbery, while Kissed by a family decides to seek their two brothers who decide to Love (12x’50) is a new family comedy series full fortune in the hope of ensuring avenge their father’s death. of sentiment, joy and funny twists. a more dignified life in a small One will take the way of the Lastly, Mediaset offers the two seasons of the town in northern Italy in the ‘50s. law, the other the way of family series Gourmet Wars (15x’50) and the The Devil’s Shadow (1x’100 or organised crime. Their paths twice awarded Best Italian Soap Opera, Powerful 2x’50) is a new television format in Powerful secrets will inevitably clash. Secrets (16x’50).

Prensario < 56> Prensario International International Exhibitors Booth #S42

Dori Media hits Caracol, unscripted social media formats

Dori Media Distribution (Switzerland) continues Caracol TV Internacional (Colombia) exhibits its evolving in the international market. On one hand, the catalogue of series and telenovelas headed by Emeralds, company launched at Natpe Miami Selfie Challenge, an the color of ambition (60x’60), about a small town that innovative, contemporary, dynamic reality game show may be very well described as a “green hell;” where the filmed around the world that draws its inspiration ways of the jungle is law, fed by the greed awakened by from the cross-culture “selfie phenomenon” through emeralds; and Beats of Love, Niche (120x’60), a story a competition between two groups of friends. about music, passion and romance. On the other, it signed a new deal with Sony, this In Fugitives (40x’60), a renowned civil engineer must Berta Orozco, sales time to co-develop new digital platforms in Israel. escape from justice after being accused of the murder of executive for Western Nadav Palti, From two platforms –satellite and Pay TV-, the his best friend’s wife, while Men Cry Too (40x’60) tells the Europe and MENA CEO Dori Media company will have seven: an IPTV platform and story of a man who thought that he had everything in life but when he don’t new OTTs. Nadav Palti, CEO, highlights the launch of Game of Chefs, a receive the most coveted job promotion, his life takes an unexpected twist. reality game show that seeks to exploit the “boom” of culinary formats. Regarding to unscripted formats, the distributor launches TV Maniacs At Discop Istanbul, the company pushes the entertainment formats Power (60x’60) a fresh and fun entertainment format created by Caracol TV. In this Couple, which shows eight couples moving into a village for 6 weeks facing contest, two families made up of members from three different generations in each week extreme challenges; Famous Face an entertainment quiz show must pass knowledge and skill tests, based on TV shows and films that have that takes place on the street; and Billy the Board is a street game that enables been broadcasted, in order to advance on an interactive board to win prices. people to have fun and earn money while waiting. Other entertainment Lastly is the International Humor Festival top titles are the teen show Boys vs. Girls and The Money Pump. 2014, composed by 20 exclusive episodes in Regarding series, the romantic comedy Ciega a Citas (140x’60), A which 70 artists from 27 countries performs Good Family (12x’30), The Surfers (50x’23), a new daily drama about high quality shows that vary from stand-up a group of cool adolescent surfers who comedy, , imitation and fantastic set up a surfing club on a deserted and dancing and light shows. Chile, Mexico, cursed beach; the scripted comedy Little Argentina, Germany, Brazil, Taiwan and the Mom (25x’30), that reveals the harsh truth United Kingdom are some of the countries of life after having kids, and Driving Me that will be present in this version of the Crazy (11x’30), about three women friends International Festival of Humor in 2014, on wheels that lead their lives and their which has been bringing talent and fun to Selfie Challenge businesses on the open road. homes for 21 years. Fugitives

ProMexico, international expansion

Mexico is one of the most important global of Honour” at MIPCOM 2014, where close to America, one of the fastest growing consumer Booth # B22 players in the audiovisual industry: its creative 100 Mexican companies attended under the regions. Our high-quality infrastructure, natural industries contribute up to 7% of the country’s umbrella. ‘Our audiovisual content is being wonders and proximity to key international spots GDP, and are one of the most rapidly growing watched by over 1 billion people around the have turned us in the industry’s destination of sectors in the economy, in terms of income world per year, in more than 100 nations’, explains choice. More than 1,500 companies that provide generation, job creation and export earnings. It Francisco Gonzalez Diaz, CEO of ProMexico. the wide range of services are requested by the is the 18th largest exporter of creative goods in And continues: ‘Our main competitive industry’, he adds. the world and the leading advantages are leaded by the triple “I”: Internal ‘Mexico’s leadership in this sector is being actor in Latin America. market, Infrastructure and Innovation. In 2013, enhanced by the coordinated efforts promoted Through the Mexico ranked in the 13th place of the Global by the triple helix, comprised by the Mexican governmental agency Entertainment and Media Outlook, with a market government, the private sector and the academia. ProMexico, the country value of USD 25 billion. Mexican creative Mexico offers attractive incentive schemes, created is setting up an aggressive industries are expected to grow 9% and achieved to attract international projects. Our incentives plan of international USD 27 billion for 2014’. —as the ProAv Fund, EFICINE and FIDECINE— expansion throughout ‘In addition, Mexico is a platform for reaching are amongst the most competitive ones and are 2015, after having a great North America, which is the industry’s largest designed to boost the local and foreign film and Francisco . González Díaz, CEO of ProMéxico experience as “Country market in the world; and a gateway to Latin content sectors’, he concludes.

Prensario < 58 > Prensario International International attending buyers - turkey, mena, cis & central asia

Kanalturk, Turkey: Merve Tufekci, senior acquisi- tions executive, Baris Turanli, programme manager, and Gaye Arman Bickacioglu

Lina Matta, channel manager, MBC4/MBC2/ Brianne Bonney, CEO, at the distribution com- Efe Beserler, senior content manager, and Fox International Channels: Jason Simms, Viasat, UK: Katrina Ivanova, acqui- MBC Max, Mia Edde, acquisitions manager, pany Media, with executives from pan regional Esra Acar, consumer product manager, at Fox, Turkey: Gul Arslan, drama manager, SVP Global Acquisitions (UK); Adam Theiler, sitions manager, Free TV CEE, Girts Tareq Falah Al Ibrahim, Channel Manager, MBC Star TV, Turkey: Pelin Dogru, acqui- pay TV platform OSN (UAE): Ozge Conduroglu, telecommunication company Turkcell, with Tunay Ergin, foreign formats & movie EVP, FIC South Europe and Africa; and Jan Licis, acquisitions manager, formats Drama and coordinator manager at MBC1, Fadia acquisitions, Aya Medhat, digital executive, sitions director, and Can Aycetin, Sibel Ozorhon, business development director, acquisitions manager, and Itır Ozoflu, project Koeppen, president, and Diego Londono, licenses, and Ilze Korjusa, head of Azzam, acquisitions manager, and Fadi Ismail, acquisitions authority Nuha Mohieddin, acquisitions, and Ibaa Halal, Calinos Entertainment (Turkey) development supervisor COO, FIC Europe & Africa acquisitions FTV CEE & Africa group director, Drama, MBC acquisitions executive

Middle East: Abdullah Hammoud, Media Audio Middle East buyers: Mohamed Ali Dashti, executive director, Visual, Syia; Mohammad Yaghi, CO/general Al Salam Media Group (Kuwait); Ahmad Assaad, general su- manager, Middle East Media, Jordan; Ibrahim pervisor, Libya Awalan TV (Lebanon); Mohammad Al-Ghamdi, El Massri, City RT, and Awni Al Lababidi, chairman, Saudi Arabia Producers & Distributors Association Founoon Film (UAE) (Saudi Arabia), Albert Haddad, CEO, Arab Media (Jordan), and translator Mohamoud Darwish

Hassan Al-Hamdan, general manager, production and programming, SBC (Saudi Arabia); Fadi Ismail, general manager Drama, 03 Produc- tions/MBC Group (UAE); Can Okan, CEO, ITV Inter Medya (Turkey); TRT traditional cocktail party: Ibrahim Eren, deputy director general of the BEEMA: Mehmet Akif Ebiclioglu, Raquel Casino Ortiz, and Marwan M. Azar, media consultant, GMT (Qatar); Jamal Douba, public network (center) with producers, TV directors and actors that work D-Smart, Turkey: Manolya Ilgun, Olgierd Cygan from 3P (Turkey), CEO/Managing Partner, managing director, Media Link International (Lebanon); and Fabrice for TRT: Osmar Sinay, director & producer, Husyn Auni Danyal, actor, Biral acquisitions specialist, and Eylul Aytas, (Poland), two of the companies that integrate Gueneau, CEO, Dream On (France) Guven, director & producer, Ozkan Ipek, producer, and Rasi Ortelin, actor acquisitions assistant specialist the entity

NTK, broadcaster of Kazakhstan: Talgat Dairbekov, advisor to GM, Saida Igenbek, general director, and Gulnara Sazanbaeva, program director

UAE buyers and producers: Beem Lutfallah and Ruba El Khash, from Sama Art International; Middle East: Adham Nasrallah, content manager, Safe Media (Lebanon) with Nuha Mohieddin, acquisitions manager, of the TV channels, producers and distributors from Middle East buyers: Awni Al Laba- Channel 31, Kazakhstan: Olga Bordeianu, Pay TV platforms OSN; and Ziad Rouji and Egypt, Iraq, Tunisia, Algeria and Saudi Arabia, with Sanaa Azzi, managing director, and bidi, Founoon Film (UAE), Ibrahim Caline Nassif, head of production, TV9, Russia: Inna Neudachnaya, head of Igor Fedorov, director of acqui- programming director, Iuri Brodskyi, general Mazen El Khash, commercial & legal manager, representatives from Basic Lead at the panel Focus El Massri, City RT (Lebanon) marketing department, and Anna Tleuzh, sitions at Intra Communications producer, and Natalya Tsymbal, programming Sama Art International in Iraq held during Discop Istanbul Highway Productions (UAE-Lebanon) program director (Russia) with his wife Maria director

Middle East: Malak Harb, acquisitions and sales, Afghanistan: Seyed Hamil Sadat, Amac Us, sales & acquisitions at leading GroupM Pakistan is a good example of new Media TV Plus (Lebanon), Sheren Magdy, general president, and Absul Rahim Azizi, manager, Stars (Egypt), Abdalla Al Echlah, head of Turkish broadcaster Kanal D, with Abdul international director of Khurshid TV, players at Discop: Syed Yasir Aqueel, head of RTL Klub, Hungary: Tibor Forizs, head of content acquisitions and Nova, Croatia: George Makris, pro- Global Media Partner, distributor from Channel 7, Kazakhstan: Assel Raouf Oria, deputy managing director, GroupM entertainment, Fadah Bashir, head of drama production, Media Inc. (UAE), Eslam scheduling, Póth Blanka, format and co-productions manager, Nukisheva, program director, and with Mohammad Ahmadi, content Mosaad, senior acquisition executive at Arab Radio gram director of Nova TV channels, Kazakhstan: Serik Saliyev, general producer, and Hayat Yaghubi, channel manager, sales manager at Elena Production buying and trading, Syed Muustafa Hussain Eva Kis-Bocz, head of cable programming, and Peter Kolosi, and Danijela Bosnar, editor in chief and Bezkat Kaldygaliyeva, acquisitions Ainur Nussipbecova, chief content TV1 Afghanistan Abbas, senior manager trading and TV Network (ART) programming director Doma TV manager acquisitions & sales DM Don Square, Brunei: Abdullah Mariani, TV program and film distributor, and Jazline Rose Bte Dolamit, sales & acquisitions executive

Jane Roscoe, head of international content, SBS Telvza TV, TV station from Tunisia Elza Strapkova, acquisitions manager, and (Australia), Mehmet Demirhan, SVP acquisitions, attending for the first time: Zouhir latif, Peter Chalupa, head of acquisitions, at National TV, Rumania: Larisa Mohut, Buyers from Serbia: Vladana Cirovic, general Georgian Association of Regional Broadcasters: Kha- Patrick Jucaud-Zuchowicki, managing director of Basic sales and coproduction coordinator, TRT (Turkey), president and director general, Amel Markiza TV Slovakia (borders) with Izzet acquisitions coordinator, and Ana- director, Happy TV, with Dexin Film executives: tuna Mamardashvilli, Aleksandre Khutiashvili, Natia Lead, with Discop Africa organizing team lead by Tim and Junko Ogawa, head of content marketing Smaoui, director of programming, and Pinto, CEO at Global Agency maria Popa, acquisitions manager Dana and Andejla Petrovic with Ljupka Triunovic Kuprashvili, executive director, and Tamar Karkulia Mangwedi, marketing director division, NHK (Japan) Nefissa Najjar, owner of the channel

Prensariorensario < 60 > < 61 > PPrensariorensario Internationalnternational IInternationalnternational Fast acquisition Lightscreen ! recommendations

Life as It Is (13x’90) is a new drama series The entertainment format Power Couple, about a private hospital in Istanbul that which shows eight couples moving into a lose some of its best doctors after having village for 6 weeks facing in each week some financial crisis. Distributor: Kanal extreme challenges. Distributor: Dori D Sales (Turkey) Media Distribution (Israel)

Land of Honor (130x’60) is a story of Ezel (155x’45) tells the story of a young passion, secret affairs and betrayals where man returning from military service who the destiny of six individuals will be taken is set up by his friends and fiancée and ends over by the uncontrollable strength of up in prison for life. Distributor: Eccho their feelings istributor elemundo . D : T Rights (Turkey) Internacional (USA)

Set in the 60’, Blood Ties (6x’100 or In the one-hour episode format Salon Wars 12x’50) tells the story of three siblings four proud owners undergo treatment bound by a secret: the code to an ac- at each other’s salons to find out who count, which contains the loot from a can give the best beauty treatment. Dis- bloody robbery. Distributor: Mediaset tributor: All3Media International (UK) Distribution (Italy)

A past filled with hatred and pain will The animated comedy series Cat Leopold mark the destiny of two young lovers is a co-production between Mondo TV who will have to risk everything for love and Russian Mobile Television, about on this classic televenovela Shadows of the adventures of a very kind and précis the Past (150x’60). Distributor: Televisa cat and two mischievous naughty mice. Internacional (Mexico) Distributor: Mondo TV (Italy)

Kitchen To Fame (’30) is a cooking reality show that follows 14 cooks with no Awarded as “Best Melodrama” at the professional experience as they compete Rockie Awards (Canada), Sins tells the to win big prizes. Distributor: Azteca/ story of a family that arrives to Brazil in Comarex (Mexico) the early ‘70s to escape the police and the financial difficulties of a Europe at war. Shopping Monsters is a daytime style Distributor: Record TV Network (Brazil) format that combines the elements of competition, gossip, express makeovers Filmed in 4K, El Prado, A Passion For and style. It was sold to RTL (Croatia), Painting (’52) is a documentary that shows Tring TV (Albania), RTL Netherlands the extraordinary painting collection of and Polsat Café (Poland). Distributor: the Museo del Prado, located in Ma- Global Agency (Turkey) drid, Spain. Distributor: Radiotelevision Española (Spain) The feature film Don’t Worry About Me (‘143) presents different love stories that Creators (13x’60) is 3D + Live Action are different from each other through tween series developed by A365 Studios its strong and colourful characters in with services from Pol-ka Producciones totally different geographies will tug at that invites children’s universe to interact your heartstrings. Distributor: Calinos with it, create and be an active part from ntertainment urkey E (T ) the other side of the screen. Distributor: Smilehood Media (Argentina) Among the newest drama series it is Black Money Love, a breathtaking story Apuesto por ti is a prime time studio-based full of mistery and romance between a entertainment format about people with young cop and the daughter of a tycoon. extraordinary activities that surprise Distributor: ITV Inter Medya (Turkey) visually, which has been optioned in Spain and Argentina. Distributor: TVN (Chile) TV Maniacs (60x’60) is a fresh and fun entertainment format created in house, Filinta is a historical TV series that aims to where two families made up of members tell the stories of the institution of Kadı, from three different generations must whom worked honestly and honorably pass knowledge and skill tests, based through the history of Ottoman Empire, on TV shows and films that have been to younger descents istributor broadcasted. Distributor: Caracol TV . D : TRT International (Colombia) Sales (Turkey)

The telenovela Emerald Heart (120x’45) The Noble of Today is a strong drama series follows a young environmentalist in with catchy pilot and traditional-modern her battle against the most powerful mixture, which are the most popular types industrialist in Valle Bonito. Distributor: in Turkey and the most requested inter- Cisneros Media Distribution (USA) nationally. Distributor: ATV (Turkey)

Prensario < 62 > Prensario International International