Where Greenwood, Franklin and Perry Township Business Comes First

March 2014 | Issue 0091 www.businessleader.bz A Long’s way to go! Southside family business, in its third generation, offers same quality of products that it did when it opened in 1955 page 5

Pictured: Joe Rene Photo by Nicole Davis

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Brown’s work on Inspirational Insights is an inspiration to me FROM the PUBLISHER will be Thursday, March 13, 8:30 — 11:30 a.m. (Registration begins at 7:30) at the Indianpolis Colts Complex, 7001 W. 56th St. I enjoy meeting people – this is one of the Inspirational Insights is a combination of biggest perks of being publisher of the South- unique networking, peppered with sponsor- side Business Leader. ship, capped by thought-provoking motiva- I’ve met so many people over the years. The tional speakers that creates a great business personalities and such have run the gamut. opportunity. This year’s motivational speak- As business people, we know it’s the relation- ers lineup includes: Josh Bliell, community ships in business that garner business and net- spokesperson for the Indianapo- working is an essential component lis Colts; Dan Elsener, president of to making this happen. Marian University; and Lisa Jeff, I have had the pleasure and op- president & CEO of L’Acquis Con- portunity to meet an individual that sulting Engineers has inspired me through his volun- So, if you are a business leader teer work: his name is Ben Brown. who enjoys sharing your Catholic Brown is the president of the faith and Christian beliefs with oth- Southside Catholic Business Pro- er like-minded business people, this fessionals, of which I am a member is a no-miss event for you. Hey, even 2014 COVER PARTY PLANNER and have been since early fall of last if you’re not, we’d love to see you at- year. The SCBP’s tagline: “Business Rick Myers Founder/Publisher tend. Finally, the proceeds from the with a higher purpose; Catholic event will go to needs-based Cath- Food • Fun • Networking Faith, Charitable Works & Chris- olic families so tian Business that they may Networking” – “Brown’s faith is moving him along so as not to continue their is a slogan that be concerned about the unexpected or how children’s educa- this group takes difficult it may be – and that’s an inspiration to me.” tion at the paro- very seriously chial school of May 20 – particularly their choice. 5:30-7:30pm Brown, who re- Table Sponsorship is still available for $450 Simons Bitzer, 8350 S minds us at our monthly meetings at Ron- (table of 10). Individual seats are $50. RSVP Emerson Ave #100, Indianapolis calli that giving back is at the forefront of the Ben Brown at [email protected]. SCBP’s mission. I’ve often kidded with people I know that Brown, a life-long parishioner of St. Jude if I don’t curtail my not-for-profit work, my and account manager with Office 360, says business is going to turn into a not-for-prof- his SCBP membership is, “first and foremost,” it. Volunteer efforts are never easy and they August 19 about his Catholic faith. “I just always try and are always filled with the unexpected. Brown’s … live my Catholic faith in every aspect of my faith is moving him along so as not to be con- 5:30-7:30pm life,” Brown says. “My business dealings are an cerned about the unexpected or how difficult Indiana Members Credit Union extension of that. Any kind of business that is it may be – and that’s an inspiration to me. garnered, great ... it’s not my focus.” 1115 N Madison Ave., Greenwood His focus to date has been putting togeth- er the SCBP’s largest fundraiser: the 7th An- Rick Myers is publisher of the Southside Business Leader. nual Inspirational Insights. This year’s edition, E-mail: [email protected] November 18 5:30-7:30pm BUSINESS LOCAL ??? Mystery Venue Aspen Trace opens new Greenwood-Bargersville ? Senior Living Community art accommodations and services for assisted BUSINESS BRIEF living, long-term care, memory care, and rehabilitation. CarDon’s signature family-first The newest senior living community from approach is central to not only its healthcare Bloomington-based CarDon and Associates, Save the dates! services, but also to the design of community Aspen Trace is under construction along spaces that encourage family interaction, South SR 135, just south of Stones Crossing according to Dr. Stephen Moore, president Road. Residences and common spaces will and chief executive officer of CarDon and RSVP to [email protected] total 117,500 square feet, accommodating Associates. For more information, call (317) 140 to 150 residents, and employing up to 115 535-3344 or visit aspentrace.us. or by calling (317) 918-0334. associates. Aspen Trace will offer state-of-the- 4 March 2014 • businessleader.bz VIEWS Southside Business Leader

by Julie In Toon with Southside Business Bickel New slogan reflects Hoosier plight In an effort to bring in more “If we can by any tourism, the state of Indiana re- method establish a cently changed its motto from relation of mutual trust “the crossroads of America” to between the laborer and “honest-to-goodness Indiana.” the employer, we shall lay While we Hoosiers are indeed known for our hospitality and the foundation stone other Midwestern graces, the of a structure that will motto change reflects a disparity endure for all time.” amongst our citizens. Outcries from both camps have hailed ~Mark Hanna the new slogan as a step in right 19th Century Industrialist and wrong directions but no one wants to address the elephant standing in the room: in addition to worrying about bringing in revenue from tourism, the Hoo- sier state has got to keep its citi- zens and businesses here. According to the United States Census Bureau, Indiana’s popula- What you see is all there is tion change from April 2010 to HUMOR affliction revealed in his 2011 book Thinking sometimes wildly. July 2013 is just 1.3 percent — a Fast Thinking Slow: What you see is all there is. Consider decision-making as a three-legged Back in the 1970s, comedian Flip Wilson stool because that metaphor hasn’t been over- full percent below the national After a brief hiatus, my wife sternly suggested cross-dressed as a character named Geraldine, used at all. (Doesn’t anyone make a four-legged average. This (and our new mot- that I return to the gym. When I did, I hardly a hip black woman of the time. Her catchphrase stool?) The first leg would be what you know. to) would suggest that we are lag- recognized the place. The gym was in the midst to suitors was “What you see is what The second leg would be factors that you know ging behind. of a remodel and my favorite coat you get.” Computer lingo adopted the about, but don’t know specifics i.e. all the things We’ve got great universities, cubby was missing. I searched in the phrase to describe programs that al- that could go wrong with a decision. Some peo- restroom, the surrounding walls, and great local businesses and hosts lowed the user to see a finished prod- ple like to call this a worst-case scenario. The everywhere in between. Once I had of cultural attractions as wells as uct on the screen such as Microsoft’s third leg is all the unknown factors. resigned myself to wearing my coat Front Page web program. As with any- In a national study on kitchen remodeling national and international events on the treadmill, I turned and discov- all taking place under our nose. thing to do with geeks, the term was done in 2002, homeowners figured, on average ered that the coat cubbies were next acrimoniously acronymed to WYSI- that the remodel would cost around $18,000. In But what stinks about our new to the front door that I had just en- WYG. What you see, is all there is, reality, the average cost was double that. This is motto is that we can’t be honest tered (facepalm). reminds us that we don’t know every- known as a planning fallacy. We tend to under- with ourselves and make good- My somewhat embarrassing sto- thing and we should act accordingly. estimate costs while overestimating benefits and ness Hoosiers’ number one con- ry is a metaphor for our lives. We go Gus Pearcy Columnist It’s easy to understand how humans especially the time to get a project done. Kahne- cern. through thinking we see it all. Our act on limited information, but we do man says there are some foreseeable problems brains are content with the informa- Lowering crime rates will not it with bravado. We are confident in and others we can’t predict. Obviously, it pays tion we receive only improve property taxes for our assumptions to have more money in the bank than you need. and gladly fills in based on what we Imagine the quality of decisions we could homeowners and businesses, but the gaps. This is “We go through thinking we see it all. Our brains Hoosiers will also stay here lon- are content with the information we receive and do know that it make, if we accounted for these variables. Alas, our environment. can be very scary. few of us plan for a divorce on our wedding day. ger — bolstering our local econo- gladly fills in the gaps. This is our environment.” Only occasional- Financial mar- mies and steadily increasing our ly, when we turn kets are believed population growth and indus- around, does new to account for Gus Pearcy is a contributing columnist to the Southside Business Leader. He may be reached at (317) 403-6485 try. Honest-to-goodness, Indi- information transform our thoughts to a new some of these unknowns. At least the ones they paradigm. Daniel Kahneman, eminent behav- or [email protected]. Gus blogs frequently at ana, before we changed our mot- know about. Yet, the price of equities fluctuates, guspearcycommunications.wordpress.com. ioral economist and wizard, has a name for this to we should have changed our crime rates in Indianapolis and its surrounding suburbs. Mak- Yes, we want your letters: ing our cities safer is how we can Times-Leader Publications, LLC 7670 US 31 S • Indianapolis, IN 46227 get a step ahead of the rest of the Readers of the Southside Business Leader are en- Phone: (317) 300-8782 couraged to send letters to the editor as often as country. Email: [email protected] they wish. The stipulations are that the letter is time- ly, focused (not more than 200 words) and verifiable. Founder & Publisher Richard K. “Rick” Myers Please make sure to provide your complete name Contributing Writer Gus Pearcy www.businessleader.bz Content Editor Nicole Davis and daytime and evening telephone contact num- Copy Editor Katie Mosley bers. All letters are subject to editing for brevity, clar- Design/Production Carey Germana Copyright 2014 © ity and grammar. Please direct correspondence to Times-Leader Publications, LLC All rights reserved. [email protected]. Southside Business Leader FEATURE businessleader.bz • March 2014 5

The List Southside family business, in its third Reasons someone would want to do A Long’s generation, offers same quality of products business with you… that it did when it opened in 1955 n Our baked goods are made fresh, way to go! from scratch daily. COVER STORY those,” she says. “They have their mouths set ly, they don’t even bother with stocking them n Donuts and pastries will be just as for a yeast doughnut, a jelly doughnut, and up front; they are sold directly from the rack fresh at 8 p.m. as they are when we By Nicole Davis that’s what we’re going to give them.” in the back. open at 5:30 a.m. because we make The yeast doughnut is the number one sell- “They’re very unique,” Cindy says. “You When a customer walks in and tells owner them all day long. ing product. Cindy says they sell out so quick- won’t find another yeast doughnut like ours. Cindy Rene that they have been coming into It’s probably the most time inten- n We have great customer service. Long’s Bakery since they were sive product we make, taking the Our staff will go the extra mile. a child, still ordering the same longest with the most steps.” n  donut that they did back then, We are a cash-only business. When Cindy says running a bakery she says she gets a great sense guests realize the quality of our can be hard work. The biggest of pride. The family business, in products with reasonable prices challenge is needing to have bak- its third generation of owners, they don’t seem to mind paying in ers in the store around the clock reached its 59th birthday in Janu- cash. – coming in the store at 9 p.m. to ary. n Businesses, churches and other have fresh doughnuts and pas- “We’re doing the exact same organizations can sign up for billing. tries ready at 5:30 a.m. when it recipes,” Cindy said. “We’re not This way they can call in their order, opens. Everything is baked from using the same procedures, but come up to the order counter, sign scratch, start to finish. When basically we are not high tech. for their order and be on their way they get recognized for all of We do everything like the dough- without having to wait in line. that hard work, Cindy says those nut cutting by hand. The quality are the moments that make it all n We are open seven days a week. of the doughnuts and our pastries worthwhile. depend on it. We would never al- “I have learned so much,” Cin- ter our pastries and doughnuts How did Cindy do it? dy said. “To take care of your because it’s not broke, why fix it?” customers. You have to put the Best Advice: My mother always told us Long’s Bakery was started by work in. Just because we’re own- “Every decision you make should ulti- Carl Long in 1955. Cindy’s hus- ers doesn’t mean we sit back and mately be about what is good for the band, Joe Rene, began working let everybody else take care of bakery. If you always put the business for the bakery in 1974. Her par- our business. I think that’s why first everything else will fall into place.” ents took ownership in 1978. we’re successful – the owners Cindy says out of high school, she are involved daily. You have to Worst Advice: People, who do not un- was a hair stylist but began work- be hands-on. I’m so proud of this derstand, think we should add new ing for the bakery in 1985 when place.” products and keep up with trends. Our her parents needed help at their Cindy says it’s not always easy customers return to our bakery be- bakery at Union Station. running a family business, but cause they want the same donuts they The Southport location, at they have been successful by re- have been getting for years. 2301 Southport Rd., opened in specting each other’s opinions 1985. Joe, being a life-long South- Best Business Decision: Keep it sim- and working hard alongside each sider, began working there. Cindy ple. It is what we are known for. We use other. Though Cindy says she and and Joe, along with her brothers only basic ingredients like flour, sugar, Joe plan to own the shop for at Dennis Rinehart and Mark Rine- salt and yeast in our products. No pre- least another decade, their son hart, took ownership of Long’s servatives are ever used. We are cash Adam is already working with Bakery in 2005. Dennis and Mark only. We are known for our plain white them, learning the business in primarily work from the West- bags and boxes. Adam Rene, Cindy Rene and Joe Rene work together at Long’s Bakery, preparation to one day take over. side bakery while Cindy and Joe primarily from the Southside location. “We’ve tossed around expand- In 5 Years: We hope to continue to primarily work out of the South- ing,” Cindy said. “There are a cou- grow and possibly expand one day. We port bakery. ple of us that want it and a couple will continue to train the next genera- “This is my family’s business,” that don’t think it can be done. I tion of owners. Cindy said. “Businesses usually would love to expand if we could. don’t last past the second genera- We’ve had offers from all over the Secret to Success: We realize we have tion. We’re the third and we have city, because there is nothing out a unique business and keeping up the the fourth generation in here. We north and nothing out east. We quality of our baked goods every sin- have big hopes for them.” have people come from all over gle day is key. You need dedication and Though Cindy says the West- town to get our doughnuts. It hard work from all your employees. You side store has always been the would be nice to have one on all need to keep a positive work environ- busiest, the Southside store is sides of town.” ment and always remember the cus- catching up to it, “growing by tomers come first. leaps and bounds.” Between the two bakeries Long’s Bakery there are 70 employees, includ- Photos by ing 25 bakers. Long’s Bakery pro- 2301 Southport Rd. 1453 N. Tremont St. Nicole Davis Indianapolis, IN Indianapolis, IN duces approximately 70 products 46227 46222 and Cindy says they are known (317) 783-1442 (317) 632-3741 for certain items. Adam Rene cuts doughnuts from the dough made from scratch “People come in expecting at Long’s Bakery in Southport. 6 March 2014 • businessleader.bz BUSINESS FINANCE Southside Business Leader Focus on fundamentals wins championships BUSINESS BRIEF Local realtors earn and creates good investment results national honors MONEY MATTERS last five years. And he thinks he’s going to find a justed for survivorship bias so to provide as winner. He won’t ... unless he’s very, very lucky. accurate a true persistence of performance re- Tralee Properties in Seriously. A new study proves it. cord as possible. What did the results show? Greenwood has recent- So whadda ya know! Volatility has returned I’m a financial guy. What that means is that One exhibit in the study started with the top ly announced that three to the markets. When I first passed my series 7 the stuff that puts most sane people to sleep 25 percent performing domestic funds from of the agency’s Realtors® licensing exam, now over twenty years ago, the is the stuff of my exciting dreams. So when I September 2010 to September, 2011. There have earned the title Five Dow Jones Index was around 3500 recently uncovered a research pa- were 692 funds (100 percent) in that top 25per- Star Home Professional and home mortgage interest rates per put out by the S&P Dow Jones cent. One year later, September of 2012, only for real estate in 2014. were around 9.5 percent. Funny how Indices group titled “Does Past Per- 146 (21.24 percent) were still in the top quar- the market is now about four and a formance Matter? The Persistence tile. By September of 2013, only 50 (7.23 per- half times higher and mortgage rates Scorecard.” I about broke my key- cent) were still in the top performing quartile. Ryan Moriarty are about two thirds lower. board in my haste to hit the “print” Performance over the five year period was That’s what volatility does. It raises button. http://www.spindices.com/ even worse. Of the 710 domestic funds that and lowers markets and bond prices documents/research/persistence- had a five year track record in 2009 of being and interest rates. So how do we fig- scorecard-july-2013.pdf a top 25 percent performing funds, only 15 (2 ure out how to take advantage of that What was exciting to me about percent) were still in the top quartile in 2013. volatility? We can’t. Have you ever Jeff Binkley this research paper is that it account- So what’s a successful investor to do with all heard the expression, “You can’t time Columnist ed for survivorship bias. What is this disinformation out there? Get educated. the market”? How about, “Past per- survivorship bias? Survivorship bias Control your emotions and watch your expens- Barbara Wineinger formance is not an indication of fu- is the practice of mutual fund com- es. If you focus on these three fundamentals, by They are Ryan Moriarty, ture results”? Both are the simplest panies to drop or merge funds with definition, you must do better than those who Barbara Wineinger and of market truths. But nobody wants poor performance. This phenom- don’t. And remember for March Madness: Of- Larry Cruse. Both Mori- to believe them. Right now, in some Larry Cruse enon, common practice in the fund fense is exciting, but defense and fundamentals arty and Cruse are three- doctor’s or dentist’s office or oil industry, results in an overestima- win championships. The same is true for your time consecutive Five change shop, an investor who thinks tion of the past returns of mutual investment portfolio. Star Realtors. Moriarty, Wineinger, and Cruse he’s going to make a wise decision is funds. You may be thinking to your- can be reached at the agency office located picking up some investment maga- self, “They would do that?” Or, “The SEC allows at 500 U.S. Highway 31 S in Greenwood, Tele- zine or watching CNBC and making a note Jeff Binkley is the Founder and Managing Director of Binkley them to do that?” Yep. phone 317-883-3333. The company’s website about the top performing mutual funds for last Wealth Management Group. He can be reached at Jeff@ The results of this study accounted and ad- thebinkleygroup.com or (317) 697-1618. address is http://traleeproperties.com/. year or the last three years or maybe even the BUSINESS TALK Fundraising from start to finish PEER TO PEER but it was a fun night. A great time was had by and give. When you as a customer come to the a free gift certificate for one hour of their plumb- all, and the nonprofit, can sustain itself for most local auto dealer for the free oil change or the ing service, you will be the new customer who a full year. All the other events combined are just restaurant for the free dinner, they treat you just they have been waiting for all week long. You My wife just finished paying her annual debt fill-ins at best! like you had cash. If you are a current customer, will give them the big remodel job. And you also to society; she headed up a fundraiser gala for a Now, let’s look behind the curtain. What ac- they want to retain you; if you are a new client, own the big apartment complex in town and will local nonprofit. Every night for the last couple of tually took place here? What just happened? they want to win you. These are the laws of grav- give them the lifesaving monthly contract. Yes, weeks, she and her cadre of merry women (and Well, a small group of people, who ity in the capitalistic system. they can dream. some men) went to local businesses were passionate for a need, went out and politely harassed them into giv- to its first circle of small business ing out free stuff for silent auctions friends and solicited funds and gifts. and the like. This is like adult trick-or- Some of the friends gave because of “…over all, if you attend one of these black tie treating. Every night, they would ar- friendship, others gave out of com- events, you will realize these merchants rive at our home and open their bags passion for the cause, and still others with brags as to all the stuff they had gave to move on to other problems roll up their sleeves and give.” received. They had coupons for ev- of the day. They were then asked for erything from free dog washes to free referrals from their friends in busi- car washes, to free nights at a bar, to ness and the circle increased. The drill free nights on the town. If you can Howard Hubler Columnist went on. Then the small army went Now, here is what I know that a lot of you Thanks to all of the people who catego- beg for it, they probably had it. You to retail row and solicited all of the don’t know. I do some business consulting, and rized and wrapped and listed the items for sale. want a round of golf for four guys? people who they purchase from, a lot of these small firms have no business giv- Thanks to those who took the items to the ven- You can bid on it! Yes, if any of the restaurant, the car deal- ing away precious goods and services, but they ue and set them up in a display-like fashion to you readers have ever been er, the dentist, the optician, do it anyway. Why do they do it? It is in their look appealing. And thanks to all of the folks to a silent auction, you the tanning salon, the golf DNA. They do it for two reasons I believe. First, who bought all of the tickets and attended the know the drill. You prob- course; and the beat goes they feel the need to give back to the commu- events and bought all of the auction goodies and ably have at least one au- on. And over all, if you at- nity— it’s just that simple. They know the feel- patronized all of those businesses that gave the tographed football in your tend one of these black tie ing of the struggle in life, and they want to help stuff that you bought. A good time was had by basement bar and can’t even events, you will realize these others, even if they struggle. Second, they are all. remember who the player was, merchants roll up their sleeves eternal optimists and think that if they give you Howard Hubler can be reached at [email protected]. Southside Business Leader BUSINESS PERFORMANCE businessleader.bz • March 2014 7 It’s HOW you say it that hurts COACH’S CORNER on our personality, behavior style and human needs, we each need different strokes to keep Context is a funny thing. In one context you us moving. Some know within themselves that can say something and it is a harmless com- they have done well while others need to hear it ment, but in another context the statement is from some outside source. devastating. There are three types of feedback Remember, context is the set of cir- according Thomas Connellen, author cumstances or facts that surround a of Bringing Out the Best in Others. particular event or situation, which Motivational feedback, which is en- gives the episode context. couraging feedback like “good job” Recently, I was talking to a good or “way to go!” Negative feedback, friend who was in a less than chipper which is also corrective feedback that mood. As we talked, I discovered that sounds like “try it this way” or “next one of his supervisors had said what time try…” and lastly, the most de- would otherwise be harmless except structive form of feedback, which is no feedback at all. for the context in which the supervi- Jack Klemeyer sor made the comments. Columnist No feedback is so destructive that You see, my friend was told that his it actually causes extinction. Extinc- annual evaluation didn’t really matter. tion in the business world cost mon- His salary could not be increased since he was at ey, lots of money. It shows up when people leave the top of his salary range. For that matter, the and, according to the Gallup Corporation, the supervisor continued, should my friend really No. 1 reason why people defect, leave, quit or think he needed an evaluation, then he should move to another company is because of the rela- just go ahead and write something up and the tionship with their direct supervisor. supervisor would sign off on it. Learn to give good feedback. Be aware of the Here’s the challenge … ok, the problem, with context you are in, and be aware of the needs of this scenario. My friend’s personality warranted the people you serve, I mean, lead. that he be given feedback on what he did well and what he needed to work on in his role at the Jack Klemeyer is the founder and head performance coach company. The old television comedy Different of GYB Coaching (www.gybcoaching.com). Contact him at: Strokes actually hits the nail on the head. Based [email protected].

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TWLX359438.indd 1 12/19/13 5:28 PM Leadership Johnson County (LJC) provides personal and professional development to a diverse group of individuals representing small and large organizations, nonprofit and for-profit groups, government officials, volunteers and anyone interested in improving individual leadership skills, learning more about Johnson County and making connections. Applications for the class of 2014-2015 are now available by contacting LJC at 317-738-8264 or [email protected]. Applications are due by March 19th, 2014. With over 500 graduates of the program, LJC continues to make a positive impact on our community. Come be a part of the next great class of leaders!

“Franklin College prepares graduates, through the liberal arts, to think inde- pendently, to lead responsibly, and to serve with integrity in their pro- fessions, their communities, and the world. Through Leadership Johnson County, Franklin College alumni and employees are given the opportunity to nurture the skills of leadership, col- laboration, and community involve- ment. Leadership Johnson County is an investment in our graduates and employees, as they are the future leaders of our county, our community and our world.”

Deidra Baumgardner Franklin College Photo courtesy of Renee Knight, Director of Communications Franklin College Photographer

Franklin College Employees and Franklin College Alumni who are graduates of Leadership Johnson County. Southside Business Leader businessleader.bz • March 2014 9 BUSINESS PERFORMANCE Get in the game! YOUR BUSINESS the rewards. The luncheon highlighted how public/private partnerships are leveraged to improve communities. I am grateful to the I left the Greenwood State of the City ad- businesses that have decided to step up and dress this past month with renewed hope on “play” for the good of our residents. two levels. First, Mayor Mark Myers has a Are you in the game? For so long I was not vision to move Greenwood forward and has involved in politics. Something about the built a team that supports innova- subject was just a turn off. Howev- tive ideas. These ideas are turning er, once I became a business owner, into reality as we watch the City I realized engaging my local politi- Center come to life. cal leaders allowed me a position Secondly, when great ideas result on the team, not just a seat on the in a less than favorable outcome, our Photo by Nicole Davis sideline. We need more business leaders keep pushing forward and owners to speak up, share ideas, Rusty Kimmerly making way for new concepts that take risks and provide expertise to will shape Greenwood into a better our local leaders. If you are reading place to live and work. The execu- this article, you should care about tive director of the Greater Green- Erin Smith how your role in the business world wood Chamber of Commerce, Guest Columnist impacts the politics of your local Electronic CPR Christian Maslowski , said it best as community. Remember, you can’t Rusty Kimmerly continues to grow Greenwood he concluded the win if you don’t meeting, “Thank “…ideas are turning into reality as we play … get in the you Greenwood Cell Phone Repair which opened May 2013 watch the City Center come to life.” game! for getting in the How have things changed since you start- game!” It is re- NOW THAT WE’VE BEEN OPEN ed your business? freshing and ex- Technology is ever-evolving. When we first citing to see economic growth as we continue Erin Smith is co-owner of Spotlight Strategies a print, apparel, Rusty Kimmerly was laid-off as a union started the iPhone 5 was the greatest thing in to crawl out of the Great Recession. We must promo and sign company located in Franklin, IN. She may be reached at [email protected]. electrician when he decided he wanted to get the market. We’ve only been open a year and get in the game and become a catalyst to reap into something other than construction. After it’s almost outdated. searching online for business opportunities, he stumbled upon a list of franchises. Cell Phone Tell us about your biggest challenge and BUSINESS DEVELOPMENT Repair (CPR) stood out to him, and after learn- how you overcame it ing more about the company he went back Our biggest challenge is keeping up with the home to write a business plan. The Greenwood little changes in technology. We are part of a shop opened May 10. franchise system with over 165 locations. We Link Indiana: Find a “This location at US 31 and County line, I have a good network over the franchises and could not dream of a better location to put a technicians. So if we have a problem we’ve nev- business,” Kimmerly says. “This hasn’t grown as er encountered, there is someone in that net- resource, be a Resource fast as I would have liked but I’ve seen it grow.” work that can fix it. GROWING SMALL BUSINESS with their contact information. Subscribe to CPR is a franchise system with more than email alerts to be notified when the latest re- 165 locations that buy, sell, trade, recycle and What do you wish someone had told you sources are added. repair electronic gadgets including cell phones, before you started your business? The Indiana Small Business Development If you believe your business can help small tablets, video game systems, GPS and more. I hadn’t been prepared for the peaks and val- Center (ISBDC) is committed to businesses and entrepreneurs suc- Kimmerly says the most common repair work leys in the business. Just when things are go- creating a positive and measurable ceed, we encourage you to become has been broken screens, charge ports and ing great, something happens. We got hit with impact on the formation, growth, a resource listed in the catalog. liquid damage. He says the franchise’s large this snowstorm. I had no idea how much the and sustainability of Indiana’s small Please fill out the information on amount of other franchise owners and techni- weather played a part. businesses. We aim to provide the submission form to start help- cians have been very beneficial in allowing him Hoosier entrepreneurs a vehicle to ing Hoosiers today. to learn and continue to grow the business. What is the hottest new trend in connect to resources that will help The ISBDC invites you to visit your industry? “If my children have something going on, I them start stronger, grow faster, Link Indiana at http://isbdc.org/ have employees who can handle this without The ever-changing technology. They’re -al and work smarter. In order to do link-indiana/ and view the resourc- me being here,” Kimmerly says. “For a business ways coming out with the latest and great- so, the ISBDC introduces Link In- es the catalog has to offer. Please diana. We hope that this online cat- that’s just starting out, I’m blessed to have such est gadgets. Soon there will be features on the Kevin Jones share Link Indiana with anyone that great employees.” phones that we haven’t thought of yet. alog of business resources becomes Guest Columnist can benefit using the resource. By Learn more about Greenwood’s CPR loca- the outlet that Indiana entrepre- continuously adding resources like tion at cpr-greenwood.com. neurs at all business stages turn to Link Indiana we ensure Indiana will when trying to find resource information or to continue to be the state that works for entre- What is the most valuable piece of advice solve a problem. preneurs! you’ve been given? Link Indiana separates businesses into cat- Joining the Greenwood Chamber of Com- egories ranging from accounting to training. merce - that’s probably the best single piece of Once you click on a category, you can browse advice that I’ve gotten. The marketing and net- through the different companies listed under Kevin W. Jones is a business advisor with the Central Indiana working opportunities are endless. each heading. Each company has a brief pro- Small Business Development Center. He can be reached at Compiled by Nicole Davis file that highlights the services they offer along 317-916-7529 or [email protected] 10 March 2014 • businessleader.bz FOCUS Southside Business Leader

Photo by Nicole Davis Chris Speck“ in the new books section of Inner Path. I tell our employees that we treat every customer that walks“ in as though they are walking into your home. ~ Chris Speck Southside Business Leader FOCUS businessleader.bz • March 2014 11

Jewelry

Wall Art Decorative items and incense Find your Inner Path Photo by Nicole Davis Perry Township business focuses on helping every customer along their spiritual journey

By Nicole Davis the way you see best,” Speck says. that come in,” says Justin Hayden, who has life has been affected in such a positive way Chris Speck aims to help everyone along Inner Path opened seven years ago and worked for the store more than five years. “I by the things at his store. their spiritual journey in his Perry Township Speck said he has seen business increase would like to see it touch more people, for “I tell our employees that we treat every store, Inner Path. Selling items that portray a more than 300 percent through the years. people to understand what their life can be – customer that walks in as though they are large spectrum of religions, he says the busi- Along with the items for sale such as books, to see the beauty in life as opposed to seeing walking into your home,” Speck says. “We try ness is geared toward the individual, what jewelry and religious figures, Speck says they the yuck in life, to see it uplift them.” to learn people’s names, what’s going on in they believe and helping them find inspira- offer book signings, psychic classes, monthly Speck says customer service is the prima- their lives. It’s not uncommon for someone tion. psychic fairs, a class called God Syndicated ry focus. He says he encourages his employ- to put a hand on your shoulder and ask if you “Inner Path is a place for you to share your and more. There is a psychic reader in the ees to walk around, help a customer find ex- are doing ok. We really to mean it.” beliefs, express yourself, find resources to store every day. actly what they want. If that person has had To learn more about Inner Path, visit them help you attain a deeper connection to God, “(Inner Path) has helped me be much more a bad day, they will talk to them about it. He at 7673 S. Shelby St., Indianapolis, call (317) all in an environment of non-judgment with aware of things around me, from the people says many customers come in and say their 883-1100 or visit myinnerpath.com. people who honor your right to worship in Celebrating 60

American Family Insurance Matthew R. Green Agency, LLC 6010 S US Highway 31 Indianapolis, IN 46227 (317) 780-1000 mattgreenagency.com

Express Employment Professionals Eight past Board Chairs join president & CEO Christian Maslowski (top right) for a photo at the 2011 Annual 707 S. Madison Ave. Chamber Celebration. Front row left to right: Nancy Lewark, Susie Bixler, Joyce Nies, Jeff Goben, and Garnet Greenwood, IN 46143 Vaughan. Back row left to right: Jeff Tillman, Brandyn Ferguson, and Paul St. Pierre. (317) 888-5700 [email protected] ExpressIndySouth.com The year was 1954 and the community was growing. Greenwood’s economic engine, long- associated with the city’s initial founding and increasing prosperity, was gaining power. This Midwest Language Services, LLC growth brought about a greater sense of local pride and progress. It also revealed the need 3209 W. Smith Valley Rd., Suite #211 Greenwood, IN 46142 for an entity to help guide and develop it. That fall, a group of local business leaders came Phone: (317) 884-3122 together with the vision of “advancing the commercial, industrial, and civic interests of Green- Fax: (317) 888-5901 wood and its trade area.” The Greenwood Chamber of Commerce was born. midwestlanguageservices.com The Chamber and community have evolved along the way. The Chamber hired its first full- Tilson time executive director, Ginger Van Valer, in 1976. And in 1985, the Chamber reorganized as 1530 American Way, Suite 200 Greenwood, Indiana 46143 the Greater Greenwood Chamber of Commerce to better reflect the expanding geography and (317) 885-3838 interconnectedness of the “Greenwood” business community. tilsonhr.com Today, new leaders have emerged to carefully steward the Chamber and perpetuate the vision set forth sixty years ago. Their commitment connects us with our past and gives us Indy City GiftBaskets 130 E. Epler Ave., Suite E confidence in our future. Membership now stands as one of the largest in Central Indiana. The Indianapolis, IN 46227 staff has grown to four dedicated fulltime professionals and the Greater Greenwood Chamber’s (317) 782-GIFT (4438) portfolio of services encompasses much more than monthly luncheons. indycitygiftbaskets.com Simons Bitzer & Associates, PC 8350 South Emerson Avenue, Suite 100 Indianapolis, IN 46237 Save the date! (317) 782-3070 Join us April 17 SimonsBitzer.com for our Diamond Anniversary Celebration. Details soon.

CONNECTING My SOUTHSIDE. CENTER GROVE Southside Business Leader REAL ESTATE businessleader.bz • March 2014 13

BUSINESS BRIEF Out with the old, in with the new IMCU retirees COMMERCIALLY SPEAKING E. Jefferson Street. The restaurant was a local Commerce Parkway West on Greenwood’s celebrated in February gathering place for residents, business own- east side. The gym offer personal training, ers, attorneys and politicians. The closing is group training, boot camp and fitness classes. White River Township draws yet anoth- Indiana Members Credit another sign of the times where mom and pop Johnson County is working its way back Union (IMCU) recently er senior living complex to the community. businesses struggle to compete with national slowly but surely. As we say goodbye to Don Greenwood Senior Living plans to build a announced the retire- chains. The familiar friendly eatery & Donna’s Restaurant, Dannemiller Hardware ment of Jane Pollock, se- 134-unit complex with 18 apart- will be missed by many people. and Pizza King, a part of us go with them. It’s a ments for independent living, 76 for nior accounting special- A new housing development is new world and we move forward. ist and Fernando Espinal, assisted living and 40 for residents planned on Franklin’s east side. Vil- who have Alzheimer’s disease. The systems operator. IMCU lage Green will offer 33 no-main- hosted a retirement par- main center of the 74,000 square tenance cottage style homes to tar- foot building will feature an exercise ty in their honor in Feb- get at empty nesters. The targeted ruary. Jane had 35 years Jane Pollock room, 20 seat movie theater, activ- price will be between $250,000 and ity room for events, a beauty and of service with IMCU. She $300,000. The Homesteads will fea- was hired in 1978 in the barber shop and a restaurant open ture 89 single-family homes and The to the public. The complex is slated collections department. Brenda Preserve will provide larger lots for She then moved to the to begin construction in June, giving 23 single-family homes. The Home- residents 55 and older another op- Richards share draft and ATM de- stead subdivision is located on East- partments before serv- tion in the Center Grove area. Fifty- view Drive and Shelbyville Road. Brenda Richards is a commercial real estate at Carpenter Realtor. She is interested in new business and real estate in ing as senior account- five, really? I’m not sure if I’m ready! YiaYia House of Pancakes, formally Sophia’s Baby boomers are proving Greenwood is an Johnson County. Brenda can be reached at Brenda.richards@ ing specialist. Upon her is now under new ownership at the corner comcast.net. retirement, Jane’s plans attractive community to retire with new med- of Main Street and State Road 135 in Green- ical facilities, shopping and amenities close to include continuing her Fernando Espinal wood. YiaYia’s offers the best homemade pan- work as a Master Garden- home. cakes and waffles infused with a wide variety Marsh Grocery, known as Main Street BUSINESS er and Master Naturalist, as well as spending of fruit, nuts and chocolate chips. time with her family and traveling. Fernando Market, has been a part of Franklin’s history Zoey’s Pizza located on Marlin Drive and for many years. The downsizing by the par- served in the information systems department Meridian Park Drive adds their twist to the LOCAL for IMCU for over 20 years. Upon retirement, ent branch of Marsh chose to close stores many different types of pizza offered on the throughout Indiana that were under produc- Fernando plans to spend time with his family, State Road 135 line-up. BUSINESS BRIEF travel and continue to volunteer at area hospi- ing. Yet, another Franklin icon, Don & Don- A few fitness facility has opened at 300 na’s Restaurant has closed its doors at 18-20 tals and with Indiana Members Foundation. BUSINESS TIPS Armbruster named The word of mouth myth as one of top CPAs THE PERSONAL TOUCH The reason word of mouth doesn’t work public relations, and customer service. A well- magically is that we all have to compete in busy coordinated program will raise your profile and Martin J. Armbruster CPA/PFS, CFP® of Trey- marketplaces. Most businesses have more com- reputation in the marketplace, leading prospects bourne Wealth Planners and Sherman & When a business owner insists that he or she petitors than they’d like, and most of those com- to choose to try what you offer. If they like what Armbruster LLP was admitted to the All-Star has no need to advertise or pursue marketing, petitors are aggressively pursuing the same pros- they find, they’ll tell others. Financial Group at its because the business will grow solely pects (and our existing customers). Maintaining word of mouth also takes a sus- semi-annual meeting in by “word of mouth,” I know that busi- Adding to the challenge is the fact tained effort to keep your profile and reputation Las Vegas. All-Star Finan- ness isn’t long for the world. It’s sad that the marketplace is noisier than in front of your current customers, encouraging cial Group is a nation- how many business owners succumb ever. Every day, prospects face thou- them to return despite competitors who try to al association of CPAs to the word of mouth myth because sands of marketing messages, from lure them away. who specialize in finan- depending on that approach for busi- TV commercials to wraps on vans to It isn’t magic. Nor is it easy or cheap. But what cial, tax and investment ness growth is deadly. store displays to Facebook. As the vol- separates this approach from the word of mouth planning for high net What is the word of mouth myth? ume increases, it drowns out the folks myth is that it’s actually effective. worth clients. The mem- It’s the concept that a company’s cus- who are sitting there quietly, whisper- You don’t have to give up your dream that bers advise clients who tomers will promote the business so ing, “Please notice me.” customers will come flocking to your doors. You are owners of closely held businesses, corpo- enthusiastically that the owner only Scott Flood That said, word of mouth can just have to give up the fantasy that it will hap- rate executives, successful entrepreneurs and needs to sit back and wait for the Columnist be incredibly effective – but only if pen magically. athletes. Armbruster co-founded Sherman money to come rolling in. Advertising you’re not naïve enough to regard it & Armbruster LLP in 1982, joining Pat Sher- and the like are for the suckers who man to establish a Greenwood CPA firm. He just don’t know renamed the investment advisory division of better. Sherman & Armbruster as Treybourne Wealth Word of “It’s sad how many business owners succumb to Planners in 2013. mouth does ex- ist, and it can be the word of mouth myth because depending on a powerful gen- erator of busi- that approach for business growth is deadly.” Reach the best markets ness growth. But it’s not some kind in metro Indianapolis. of magic spell that happens automatically. If that as magical and miraculous. You can create and were the case, we’d all have fabulously success- Scott Flood can be contracted via email at sflood@sfwriting. To advertise, call 300-8782 encourage word of mouth through some con- com or by calling 317-839-1739, or visit his blog at: sfwriting. ful businesses. cepts called marketing, advertising, promotion, com/blog/. 14 March 2014 • businessleader.bz BUSINESS LOCAL Southside Business Leader Vinny’s Barbershop Vinny Berberena aims to give the best haircut you’ve ever had, each and every time

OPEN FOR BUSINESS What did you do to prepare for opening your business? Vinny Berberena says he appreciates ev- Scouted out a lot of different areas – not ery customer that walks through his door at only on Main Street. Everything looked like it Vinny’s Barbershop & Shaving Parlor in Beech was going on an upwards ladder here, which is Grove. After all, there were many other op- why I chose here. A barbershop is a big part of tions they had to get their hair cut. He says a community and it should be. each and every customer will get the same special treatment, as he takes his time give Who is your ideal customer/client? them the best cut they’ve ever had. Someone that gets their hair cut every “I want to make sure when you’re at the gro- week. In this business, it’s on the barber to cery store, someone standing in line behind make sure they please the clients to make you asks ‘where did you get that done?’ ” Ber- them come back. I try really hard to give the berena says, “I love what I do. I’ve been doing clients what they want. this for more than 20 years. This is who I am, a barber. I love the whole atmosphere of the How do you plan to be successful? barbershop and being in this area; it’s a beau- My ingredient to it is giving the best hair tiful thing. I hope to be here a long time.” cut you’ve ever had – not only the first time Berberena says he fell in love with profes- but every time. You’re only as good as your sion of cutting hair at an early age. At 13, he last haircut. Word of mouth is big. and his friends would exchange haircuts on his mom’s porch. He says in the barber pro- What would we be surprised to learn gram at Arsenal Technical High School, his about you or your company? teacher, Mr. Maxwell, inspired him to pursue I was a big fan of the Andy Griffith Show a career in the profession. when I was little of Floyd’s Barbershop on Main Photo by Nicole Davis “His old school way of cutting hair rubbed Street. That’s one reason this location appealed Vinny Berberena poses with a barber chair in his new shop. off on me and helped he fall in love with cut- to me – because of the Andy Griffith Show. ting hair,” Berberena says. “It’s a respectable I had started a program down in Green- career and it’s where I want to be. I talk to so wood where I worked with autism kids for a many people everyday. So many people don’t year and a half. I started with five and built know where they want to be in life. I’m blessed up to 30. I had to shut the program down, that God allowed me to figure out what my but I hope to build that back up. When I get purpose it. Hair cutting can open so many a couple more barbers in here, I hope to work doors.” with children again. I think every barbershop Thursday, March 13th In addition to haircuts and shaves, he says should work with kids. he will also offer a shoe shining service, en- hancing the barbershop atmosphere. “I would like to focus on being a big part Speaker Showcase of the Beech Grove community, to help Main If you are a business leader who enjoys sharing your Catholic Faith Street grow,” Berberena says. “I look forward and Christian beliefs with other like minded business people, this is to the future.” the event for you. In addition, it is all done for a great cause, raising money to help needs based Catholic families continue their children’s Why did you open this business? faith based education at the parochial school of their choice. I’ve been cutting hair, on my mom’s porch, The day features three wonderful speakers sharing their inspired since I was 13. I graduated from Tech High stories and how they apply their faith to their everyday lives. We will School in 1998 and had gone through their bar- also have networking breaks so you can get to meet those important ber program. So, I’ve had my barber license for business contacts and make connections. many years. I cut hair in Greenwood for 2 ½ years Compiled by Nicole Davis and decided I wanted to open my own shop. If you would like more information, please visit www.indyscbp.com Josh Bleill or contact Ben Brown at Community Spokesperson [email protected]. for the Indianapolis Colts Send your Dan Elsener Lisa G. Jeff, P.E. President of Marian University President & CEO news items Lacquis Consulting Engineers to: info@ March 13th at the Colts Complex businessleader.bz Southside Business Leader businessleader.bz • March 2014 15 BUSINESS EMPLOYEES SAME BEANS... Is your business MORE JARS.

being vilified? The industry experts at Somerset CPAs have examined the PERSONNEL MATTERS vital for individuals to find purpose and mean- ing in their lives. I have also found that it’s in- Affordable Care Act and have discovered that not all beans credibly important that your employees find are taxed the same. There are times as a business owner I get this in their work. Finding a higher purpose for aggravated at folks who are critical of busi- your organization is all about creating value, an To learn more, visit us online at www.SomersetCPAs.com, or nesses that strive to be successful. Ideas like idea that is all too often confined to a slogan contact one of our tax professionals with expertise in industries capitalism, profits, wealth, and en- displayed in the company’s market- trepreneurship once inspired and ing or advertising. It’s way more than such as: garnered praise, but now they are that. It has to run deep within the or- increasingly being considered dirty ganization. It’s created by the people - Agriculture - Dental - Retail words. It’s like most things, a few bad you hire. It’s in the type of product - Construction - Health care - Real estate eggs give good reason for this, but in or service you sell. It’s weaved into most cases the criticism isn’t justi- the training and development of your - Dealerships - Manufacturing fied. I passionately believe though employees. It’s seen in your employ- as a business owner, it is within your ee’s customer service. It’s part of the power and part of your responsibil- daily leadership language. You should ity to help change this image and Mike Heffner be able to feel it within a short time show that your business makes a dif- Columnist of visiting with any employee within ference versus being considered a your organization. villain in search of the dollar. In the recently released book Conscious Discover Your Business’s Purpose Capitalism, authors John Mackey of Whole Defining the value that your company brings Foods Market and professor Raj Sisodia “ar- to the world is a step that some owners natu- gue for the inherent good of both business and rally do during the strategic planning part of 3925 River Crossing Parkway, 3rd Floor | Indianapolis, IN 46240 | 317.472.2200 | [email protected] capitalism.” They propose that “entrepreneurs the start-up process, but sometimes that pur- are the true heroes in a free-enterprise econo- pose can get lost. It’s something that can be re- my, driving progress in companies, society and kindled and it’s not too late. Patrick Lencioni the world.” To support this, they present sev- is one of my favorite authors. In his book The eral principles that companies should look to Advantage he says that you must “create clar- follow. This allows your business to not only ity to eliminate even small discrepancies.” His communicate this reality to the local commu- philosophy is simple. You must achieve align- nity, but also grow your organization. ment with your employees around a few fun- Make a Difference damental questions. I believe you can uncov- er your company’s ultimate purpose by asking In a recent Forbes article, Ken Makovsky and honestly answering just a couple things: defined the process of finding your company’s • Why do we exist? higher purpose as “the difference it is trying to • How do/should we behave? make in the world.” This is something the most • What does success look like? profitable and highest esteemed companies • Why is the world better have in common – they all know their purpose. because we’re here? Disney exists to use our imaginations to bring • Would we be missed if we ceased to exist? happiness to millions. 3M is in the business of • What core values align the improving every company, every home, every organization and unite your team? life. The American Red Cross is daily enabling As you uncover your business’s purpose, it’s Americans to perform extraordinary acts in important that you don’t negate growing your the face of emergencies. Our Express office -ex company or being profitable. I feel that profit- ists to “Help People Succeed.” What would your ability is best achieved by not making it the pri- employees say your business purpose is? Do mary goal of the business. Naturally, you can’t they believe it? fulfill your higher purpose of fueling growth Create Value and progress within your community if you don’t generate profits but as a business own- Mackey and Sisodia believe that “business er, you have the unique opportunity to run an has a much broader positive impact on the organization that serves a higher purpose and world when it is based on a higher purpose changes peoples’ lives for the better. It’s hard that goes beyond generating profits and creat- to find a villain within any business that accom- ing shareholder value.” My experience working plishes that. with and leading people has shown me that it’s

Mike Heffner is the owner of the Greenwood Express Employment Professionals franchise. Contact Mike at mike.heffner@ expresspros.com or visit www.expressindysouth.com. SAVE the DATE!

Celebration of SMALL Banquet and BUSINESS Conference Center 2353 East Perry Road

May 8, 2014 For more information, contact Cathy Myers (317) 918-0334 4pm to 7pm or email her at: [email protected].

www.exceleratehc.com Southside Business Leader BUSINESS LOCAL businessleader.bz • March 2014 17 Truelove, Thompson and Domi AROUND TOWN The Southside Business Leader held its February Cover Party, sponsored by Beazer Homes and Indiana State University Feb. 18 at Tuscany Village, 1324 honored during February Cover Party Tuscany Dr., Greenwood. Honored were: December cover, Paige Truelove Photos (Truly Lovely Cupcakes); January cover, Alissa Thompson (Southport Antique Mall); and February cover, Cheryl Domi (Sassafras Tea Room). The Business by Nicole Leader’s next Cover Party will be May 20, 5:30 – 7:30 p.m. at Simons Bitzer, Davis 8350 S. Emerson Ave. #100, Indianapolis. RSVP by May 19 to Coverparty@ businessleader.bz or call (317) 918-0334.

Reagan Potter, Paige Truelove and Jeff Harper

Cheryl Domi and Rick Myers

Reagan Potter, Alissa Thompson, Jeff Harper

Andrew Angle, Randy Ezel and Jean Ezel

Carolyn Clow and Nikki Thompson Kay Anderson and Janice Siler Bridal Show

3rd Annual Hendricks County ICON Bridal Show Held at the Prestwick Country Club HOSTED BY 5197 Fairway Drive • Avon, Indiana 46123 March 16, 2014 • 3pm to 6pm

For questions or vendor space information, please contact Katie Mosley [email protected] • (317) 443-0054 Southside Business Leader BUSINESS LOCAL businessleader.bz • March 2014 19

Hamilton County Metal Services, Inc. Morales Group, Inc. PLANNER OF NOTE 1706 Cardinal Lane 5628 W. 74th St. BUSINESS DISPATCHES Bub’s Burgers & Ice Cream Brownsburg, IN 46112 Indianapolis, IN 46278 12658 Shelborne Road $65,000. The Huntington $2,000,000 March Chamber of CIV LED Lighting Solutions Carmel, IN 46032 National Bank BMO Harris Bank Careful what you tweet • Assessing risk and determining a borrower’s Commerce Meetings Services, LLC $307,000. Indiana Chamber Events 704 S. State Rd. 135 qualification for approval has largely been based on the private data a Statewide Cert. Dev. Corp. Lyons Fire And Safety, Inc. Ross-Gage, Inc. Greenwood, IN 46143 consumer shares with lenders, but an increasing number of potential 4721 Crescent Ridge Dr. 8502 Brookville Road 11 - Franklin Township (888) 620-8133 E and H Industrial Brownsburg, IN 46112 Indianapolis, IN 46239 lenders are mining social media, according to PersonalLoanOffers.com. Chamber of Commerce Services, Inc. $50,000. Chase Bank $1,029,000 (Monthly Meeting); March State Farm Insurance – Depending on what is posted on social media sites, such as Facebook, 5515 Salem Dr. S. Premier Captial Corporation 11, 11:30 a.m. at Dale’s Greenwood Territory Twitter and LinkedIn, personal information can either help or hinder the Carmel, IN 46033 Johnson County Restaurant, 5209 E. 11650 Olio Rd., Gte. 1000 $86,300. $150,000 Shree Narayan I, Inc. user. Under the Fair Credit Reporting Act, traditional scoring agencies, Thompson Rd., Indianapolis. Fishers, IN 46037 STAR Financial Bank Staffing, LLC 3624 S. Keystone Ave. For more information, e-mail (317) 999-7447 such as TransUnion, Experian, and Equifax, are required to verify credit 893 E. Main St. Indianapolis, IN 46227 franklintwpchamber@mac. history details for accuracy when disputed, but the Equal Credit Oppor- Freedom Chiropractic, LLC Greenwood, IN 46143 $1,913,000. The Huntington com. Indianapolis Diesels 9407 Hickory Nut Circle $100,000. MainSource Bank National Bank tunity Act (ECOA) requires that any scoring tool used by lenders be em- 7255 Homestead Rd. Fishers, IN 46038 11 -Greater Greenwood Morgantown, IN 46160 pirically derived and demonstrably sound. Currently there are no regu- $25,000. $50,000 CMG Family Wellness SBTP, Inc. Chamber of Commerce (812) 327-0680 STAR Financial Bank Center, LLC 7015 U.S. Hwy. 31 S. lations preventing lenders from using social media data in evaluating (March Business Matters 198 E. Jefferson St. Indianapolis, IN 46227 applicants. - MSN Money Luncheon – Healthcare SALES LEADS Graduate Services, Inc. Franklin, IN 46131 $50,000. The Huntington Reform); March 11, 11:30 Newly incorporated 5897 Osage Dr. $346,800. Horizon Bank National Bank a.m. – 1 p.m., Stone Creek businesses through Carmel, IN 46033 IRS Simplifies Home-Office Deduction • This year’s federal income-tax Dining Company, 911 N. February 10, 2013. $120,000. Chase Bank Hartford Testing LD Smith Plumbing, Inc. forms include an optional — and simpler — new method to claim this State Rd. 135, Greenwood. Corporation 4646 Rockwood Ave. For more information, call Angel Horn Photography deduction. In the past, people had to fill out a lengthy form and master Greenimage Landscape 10840 S. Auburn Hills Dr. Indianapolis, IN 46208 (317) 888-4856. Angel Horn and Design Edinburgh, IN 46124 $16,700. The Huntington complex instructions that discouraged some people even from trying. 724 Adagio Dr. 3833 Boine Circle $40,000 National Bank Under the optional new method, people can claim $5 per square foot of 13 – Beech Grove Greenwood, IN 46143 Carmel, IN 46033 First Merchants Bank Chamber of Commerce space that meets the definition of a qualified home office up to a -maxi $28,100. The Huntington Voyager Projects (March Networking ASAPP Masonry National Bank Napier Legacy, LLC and Logistics mum of 300 square feet. Thus, the maximum amount that can be de- Lunch); March 13, 11:30 Ryan Sapp 99 S. U.S. Hwy. 31 4804 Corydon Ln. a.m. – 1 p.m., Hornet 1730 Blue Grass Pkwy. ducted using this method is $1,500. - The Wall Street Journal Guthrie Financial Group Whiteland, IN 46184 Indianapolis, IN 46239 Park Community Center. Greenwood, IN 46143 10136 Windward Pass $320,000 $25,000. The Huntington Cost is $10 for members, Fishers, IN 46037 MainSource Bank National Bank Raising the minimum wage • Starting in 2015, businesses with new or $15 non-members. For Christian Community $25,000. Chase Bank more information or to Church DBA renewed federal contracts will have to pay their minimum wage workers Napier Investments, Inc. Shelby County RSVP, e-mail GBCCoC@ Cornerstone $10.10 an hour. President Barack Obama mandated the increase, from Harbaugh Transport 1398 W. S.R. 44 beechgrove.com. Reformed Church Service, LLC Franklin, IN 46131 PKG Express, Inc. the country’s federal minimum wage of $7.25, with an executive order. James Fain III 572 W. 261th St. $328,000 3246 E. S.R. 44 14 - Greater Greenwood 2450 Willow St. The move comes after a push from Democrats, who worry that lawmak- Sheridan, IN 46069 MainSource Bank Shelbyville, IN 46176 Chamber of Commerce Greenwood, IN 46143 ers will not move quickly, if at all, on legislation to gradually raise the $25,000. The Huntington $263,000. Indiana (Ella’s Frozen Yogurt & More National Bank Peach Brands, Inc. Statewide Cert. Dev. Corp. minimum wage for everyone to $10.10 an hour. Obama’s order will likely Ribbon Cutting); March 14, Hamilton Assigning 1872 Fountain Circle 4-5 p.m., 8028 S. Emerson Service DBA affect fewer than half a million workers, but his hope is it will spur Con- Horizon CPA Services, Inc. Greenwood, IN 46143 Ave., Suite W, Indianapolis. Zebra Assigning Group 9745 Randall Dr. $273,000. The Huntington gress to approve the same increase for all workers. - CNN Money For more information, call Gary B Hamilton Indianapolis, IN 46280 National Bank (317) 807-3077. 576 Galahad Dr. $955,000. Wells Fargo Bank Franklin, IN 46131 Shiv Krupa Motel, Inc. 20 - Greater Greenwood Pinnacle Chiropractic 150 Lovers Lane Chamber of Commerce Herbworks and Wellness Franklin, IN 46131 (March Business After Jessica Chitwood 10126 Brook School Road $756,000. The Huntington Hours – University Heights 1076 Fairlane Ct. Fishers, IN 46037 National Bank Health & Living); March 20, Franklin, IN 46131 $25,000. $100,000 5-7 p.m., 1380 E. County Lake City Bank Marion County Line Rd. S., Indianapolis. For James Orani more information, call (317) James Oriani RZ Automation, Inc. Best Price Flooring 888-4856. 5411 Chancery Blvd. 15223 Herriman Blvd. Ste. 1 Limited, LLC Greenwood, IN 46143 Noblesville, IN 46060 7638 S. Meridian St. 26 - Greater Greenwood $503,000. Indiana Indianapolis, IN 46217 Chamber of Commerce John J Claunch Jr Trucking Statewide Cert. Dev. Corp. $25,000. The Huntington (Achieve Weight Loss Grand John J. Claunch Jr. National Bank Opening Ribbon Cutting); 835 S. Old U.S. 31 Lot 66 Hendricks County March 26, 12- 1 p.m., 4800 Franklin, IN 46131 Coleman Stevenson & W. Smith Valley Rd., Suite Scott Bennett dba Montel, LLC F., Greenwood. For more John Merrill 2014 Brownsburg Sign 9404 Wesleyan Road, Ste. 10 information, call (317) Moy Fund 1036 E. Main St. Indianapolis, IN 46268 888-4856. John Merrill Brownsburg, IN 46112 $25,000. Fifth Third Bank 6267 Whitetail Run $12,200. The Huntington NEW MEMBERS Greenwood, IN 46143 National Bank Cut Rite, LLC 3304 E. 50th St. Greater Greenwood LTC Charm, Inc. Indianapolis, IN 46205 Chamber of Commerce Simran Singh Cheema 6300 Gateway Blvd. $20,000. Chase Bank New Members 961 Colonial Way Plainfield, IN 46168 Franklin, IN 46131 $2,350,000. First Federal Culver’s Indianapolis Reach for Youth, Inc. Sav. Bank (Huntington) 4701 Kentucky Ave. 3505 N. Washington Blvd. Owl Always Love Felties Indianapolis, IN 46221 Indianapolis, IN 46205 Nicole Sheaffer Evergreen Motor Lodge, $787,000. Indiana (317) 920-5900 718 Timeless Run Inc. 6015 Gateway Dr. Statewide Cert. Dev. Corp. Greenwood, IN 46143 Plainfield, IN 46168 MedExpress Urgent Care $1,800,000. First Federal Evolution Indy, LLC and 489 S. State Rd. 135, Ste. E SBA GUARANTEED LOANS Sav. Bank (Huntington) Evolution Indy Greenwood, IN 46142 Holdings, LLC (317) 889-0350 Boone County Flips Gymnastics, LLC 1931 Stoutfield Dr. W. 880 Andico Road Indianapolis, IN 46241 That Fun Place, LLC Eric A Faust dba Faust Plainfield, IN 46168 $125,000. $1,591,700 707 S. Madison Ave. Construction $19,800 BMO Harris Bank Greenwood, IN 46143 3341 N. 25 E. First Merchants Bank (317) 888-3738 Lebanon, IN 46052 JMK Development, LLC. $15,200. The Huntington Flora Brothers, LLC. 2920 N. Keystone Ave. National Bank 1834 S. C.R. 1050 E. Indianapolis, IN 46218 Avon, IN 46123 $80,000. The Huntington $233,600. Chase Bank National Bank We’re for opportunity. For self-discovery. And for you.

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