Where Greenwood, Franklin and Perry Township Business Comes First
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Where Greenwood, Franklin and Perry Township Business Comes First March 2014 | Issue 0091 www.businessleader.bz A Long’s way to go! Southside family business, in its third generation, offers same quality of products that it did when it opened in 1955 page 5 Pictured: Joe Rene Photo by Nicole Davis What You See Is The Word Is Your Business All There Is of Mouth Myth Being Vilified page 4 page 13 page 15 We’ll get the job done. Fast! Direct Delivery isn’t the new delivery company on the block. We’ve been around for decades, delivering materials of all sizes on time and on budget. Let’s face it, when you need something delivered, you just want to make the call with confidence that your shipment is as good as delivered. Well, you’re at the right place. Direct Delivery is the answer for your shipping needs. In fact, you’ll find that we are a reliable and responsible company that is always will- ing to work with you regardless of your needs. 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Save money Direct Delivery Address: directdeliveryinc.net PH: 317.353.1111 TF: 1.888.446.7087 1633 Howard St. on your next delivery! email - [email protected] Indianapolis, IN 46221 Southside Business Leader VIEWS businessleader.bz • March 2014 3 Brown’s work on Inspirational Insights is an inspiration to me FROM the PUBLISHER will be Thursday, March 13, 8:30 — 11:30 a.m. (Registration begins at 7:30) at the Indianpolis Colts Complex, 7001 W. 56th St. I enjoy meeting people – this is one of the Inspirational Insights is a combination of biggest perks of being publisher of the South- unique networking, peppered with sponsor- side Business Leader. ship, capped by thought-provoking motiva- I’ve met so many people over the years. The tional speakers that creates a great business personalities and such have run the gamut. opportunity. This year’s motivational speak- As business people, we know it’s the relation- ers lineup includes: Josh Bliell, community ships in business that garner business and net- spokesperson for the Indianapo- working is an essential component lis Colts; Dan Elsener, president of to making this happen. Marian University; and Lisa Jeff, I have had the pleasure and op- president & CEO of L’Acquis Con- portunity to meet an individual that sulting Engineers has inspired me through his volun- So, if you are a business leader teer work: his name is Ben Brown. who enjoys sharing your Catholic Brown is the president of the faith and Christian beliefs with oth- Southside Catholic Business Pro- er like-minded business people, this fessionals, of which I am a member is a no-miss event for you. Hey, even 2014 COVER PARTY PLANNER and have been since early fall of last if you’re not, we’d love to see you at- year. The SCBP’s tagline: “Business Rick Myers Founder/Publisher tend. Finally, the proceeds from the with a higher purpose; Catholic event will go to needs-based Cath- Food • Fun • Networking Faith, Charitable Works & Chris- olic families so tian Business that they may Networking” – “Brown’s faith is moving him along so as not to continue their is a slogan that be concerned about the unexpected or how children’s educa- this group takes difficult it may be – and that’s an inspiration to me.” tion at the paro- very seriously chial school of May 20 – particularly their choice. 5:30-7:30pm Brown, who re- Table Sponsorship is still available for $450 Simons Bitzer, 8350 S minds us at our monthly meetings at Ron- (table of 10). Individual seats are $50. RSVP Emerson Ave #100, Indianapolis calli that giving back is at the forefront of the Ben Brown at [email protected]. SCBP’s mission. I’ve often kidded with people I know that Brown, a life-long parishioner of St. Jude if I don’t curtail my not-for-profit work, my and account manager with Office 360, says business is going to turn into a not-for-prof- his SCBP membership is, “first and foremost,” it. Volunteer efforts are never easy and they August 19 about his Catholic faith. “I just always try and are always filled with the unexpected. Brown’s … live my Catholic faith in every aspect of my faith is moving him along so as not to be con- 5:30-7:30pm life,” Brown says. “My business dealings are an cerned about the unexpected or how difficult Indiana Members Credit Union extension of that. Any kind of business that is it may be – and that’s an inspiration to me. garnered, great ... it’s not my focus.” 1115 N Madison Ave., Greenwood His focus to date has been putting togeth- er the SCBP’s largest fundraiser: the 7th An- Rick Myers is publisher of the Southside Business Leader. nual Inspirational Insights. This year’s edition, E-mail: [email protected] November 18 5:30-7:30pm BUSINESS LOCAL ??? Mystery Venue Aspen Trace opens new Greenwood-Bargersville ? Senior Living Community art accommodations and services for assisted BUSINESS BRIEF living, long-term care, memory care, and rehabilitation. CarDon’s signature family-first The newest senior living community from approach is central to not only its healthcare Bloomington-based CarDon and Associates, Save the dates! services, but also to the design of community Aspen Trace is under construction along spaces that encourage family interaction, South SR 135, just south of Stones Crossing according to Dr. Stephen Moore, president Road. Residences and common spaces will and chief executive officer of CarDon and RSVP to [email protected] total 117,500 square feet, accommodating Associates. For more information, call (317) 140 to 150 residents, and employing up to 115 535-3344 or visit aspentrace.us. or by calling (317) 918-0334. associates. Aspen Trace will offer state-of-the- 4 March 2014 • businessleader.bz VIEWS Southside Business Leader by Julie In Toon with Southside Business Bickel New slogan reflects Hoosier plight In an effort to bring in more “If we can by any tourism, the state of Indiana re- method establish a cently changed its motto from relation of mutual trust “the crossroads of America” to between the laborer and “honest-to-goodness Indiana.” the employer, we shall lay While we Hoosiers are indeed known for our hospitality and the foundation stone other Midwestern graces, the of a structure that will motto change reflects a disparity endure for all time.” amongst our citizens. Outcries from both camps have hailed ~Mark Hanna the new slogan as a step in right 19th Century Industrialist and wrong directions but no one wants to address the elephant standing in the room: in addition to worrying about bringing in revenue from tourism, the Hoo- sier state has got to keep its citi- zens and businesses here. According to the United States Census Bureau, Indiana’s popula- What you see is all there is tion change from April 2010 to HUMOR affliction revealed in his 2011 book Thinking sometimes wildly. July 2013 is just 1.3 percent — a Fast Thinking Slow: What you see is all there is. Consider decision-making as a three-legged Back in the 1970s, comedian Flip Wilson stool because that metaphor hasn’t been over- full percent below the national After a brief hiatus, my wife sternly suggested cross-dressed as a character named Geraldine, used at all. (Doesn’t anyone make a four-legged average. This (and our new mot- that I return to the gym. When I did, I hardly a hip black woman of the time. Her catchphrase stool?) The first leg would be what you know. to) would suggest that we are lag- recognized the place. The gym was in the midst to suitors was “What you see is what The second leg would be factors that you know ging behind. of a remodel and my favorite coat you get.” Computer lingo adopted the about, but don’t know specifics i.e. all the things We’ve got great universities, cubby was missing. I searched in the phrase to describe programs that al- that could go wrong with a decision. Some peo- restroom, the surrounding walls, and great local businesses and hosts lowed the user to see a finished prod- ple like to call this a worst-case scenario. The everywhere in between. Once I had of cultural attractions as wells as uct on the screen such as Microsoft’s third leg is all the unknown factors. resigned myself to wearing my coat Front Page web program. As with any- In a national study on kitchen remodeling national and international events on the treadmill, I turned and discov- all taking place under our nose. thing to do with geeks, the term was done in 2002, homeowners figured, on average ered that the coat cubbies were next acrimoniously acronymed to WYSI- that the remodel would cost around $18,000. In But what stinks about our new to the front door that I had just en- WYG.