Broadcasting O Ec the Newsweekly of Broadcasting and Allied Arts Our 49Th Year 1979

Dec. 17 1979 TV journalism in Iranian crossfire The leaps and bounds of broadcast equipment Broadcasting o ec The newsweekly of broadcasting and allied arts Our 49th Year 1979

MORNINGSIDE COLLEGE LIBRARY SIOUX CITY. IOWA 51106

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co IV r 1 4 U I o ew n c inmt rc nrrrcl 196/ Iry V1C 1 Inc WJ BF-TV Augusta, GA WKEF Dayton WPIX NewYork KOB-TV Albuquerque WHO-TV Des Moines WYAH-TV Norfolk WTAJ-TV Altoona WKBD-TV Detroit KOSA-TV Odessa WANX-TV Atlanta, GA WEAU-TV Eau Claire KTVY Oklahoma City WMAR-TV Baltimore KVAL Eugene WOFL-TV Orlando WBRZ Baton Rouge KMJ-TV Fresno WEAR-TV Pensacola KVOS-TV Bellingham WOTV Grand Rapids WM BD-TV Peoria WBNG-TV Binghamton WRAY-TV Greenbay W TAF-T V Philadelphia WA PI-TV Birmingham HO-TV Phoenix KBCI-TV Boise E-TV Pittsburgh WLVI-TV Boston I-TV Portland, OR WCYB-TV Bristol ,A-TV Pueblo WI VB-TV Buffalo Broadicasting Rochester WCI V Charleston, SC 1F-TV Rockford December 17, 1979 WOWK-TV Charleston/ A-TV Sacramento Huntington, W. Vi J Salt Lake City WSOC-TV Charlotte ! San Diego WRCB-TV Chattanooga J San Francisco WFLD-TV Chicago IC-TV Savannah WXIX-TV Cincinnati B Schenectady WJ KW-TV Cleveland A E-TV South Bend WIS-TV Columbia, SC M-TV Spokane WYEA-TV Columbus, GA R-TV St. Louis WCMH Columbus, OH H Syracuse KIII-TV Corpus Christi il-TV Terre Haute KXTX Dallas -1O-TV Toledo Tulsa NV Tupelo 1G Washington, D.C. 4U-TV Wausau rv Youngstown

MGM TELEVISION Would you sign this letter?

When the President of the United States asked that Americans write personal letters of protest over the taking of American hostages in Tehran, we wrote our own ... and asked our listeners if they would want their names listed as co- signatories. We broadcast the contents of the letter a collective total of 93 times, beginning November 29. The response was beyond our wildest imagination.

20,150 Upper Mid -West Americans Said "Yes"

Iranian Mission United Nations New York, N.Y.

Sirs: We address you as Americans. We Americans, who have for so long been looked to as "The Breadbasket of the World;' who have taken our mission of providing food and fiber to the disadvantaged millions of this planet as a noble, unquestioned responsibility ... no matter the political leaning or the strategic alignment of the recipient ... we American people are outraged by the reprehensible and totally unjustified taking of innocent American hostages at our Embassy in Tehran. We join our government in demanding their immediate release. We support our government in its efforts to secure that release. And we will continue to support our government when it acts to insure that such a dastardly undertaking will never again be precipitated against the duly appointed emissaries of any nation ... in any embassy on the globe. We Americans have and will continue to endure the brickbats of world opinion thrown against this nation for whatever the reason. We will "turn the other cheek" when placards are raised, chants are orchestrated, oil is withheld ... even when our precious flag is burned. We won't like it. But we will watch it all with restraint. But make no mistake. When any foreign government actively supports and participates in the uncivilized violation of our single outpost of reason and communication with another people, we will no longer stand idly by ... no longer endure ... no longer "turn the other cheek." For such action is considered by us American people to be an act of aggression against our sanctity as a nation ... and indeed against the sanctity of civilization itself. We address you as a free people; free to address you in any way we see fit ... a people who need no guidance from our government in what to say or how to say it. For we speak with one calm, but clear and unmistakable collective voice. You can hear it in our church bells.

LET OUR PEOPLE GO. NOW.

A copy of the letter and the signatures was personally hand -delivered to the President of the United States on Wednesday, December 5. We're proud to say radio delivered a very powerful message. Responsive ... and responsible.

We're Communications Properties Incorporated KFGO WDBQ(AM)- KIWI(FM) WNFL KATE(AM) -KCPI(FM) Fargo, North Dakota Dubuque, Iowa Green Bay, Wisconsin Albert Lea, Minnesota BroadcastingYDec 17 TheWeek in Brief

MEDIA CAUGHT IN THE MIDDLE NBC draws fire for GANNETT DRAWS THE HOPEFUL The company's year- broadcasting Iranian hostage interview /captor end executive meeting in Washington attracts a host of propaganda. The other networks, White House and presidential candidates. They bring some complaints Congress join in the criticism. PAGE 27. about lack of access to the media. PAGE 57.

NAB ALTERS STANCE Association's board adopts a SOBERING SENTIMENTS Broadcast and advertising resolution favoring radio deregulation without original executives gather for a conference on the outlook for the endorsement of quota on nonentertainment programing. media. The consensus is that the new decade will bring PAGE 30. substantial gains, but there are warnings of possible FCC BACK -PEDALS The commission is expected to problems in the marketplace. PAGE 82. approve a rulemaking this week on children's TV without the minimum -programing guidelines that the staff ANA POSITION PAPER The association outlines its favored. It sets four -month period for comments. PAGE 30. efforts to ward off government intervention, houseclean some problems in advertising and assess the impact of THE ANAHEIM ACTION Delegates to the Western cable new technologies. PAGE 86. show are briefed on the latest happenings on the programing, technical and regulatory fronts. There are VAN DEERLIN'S NEW BUNDLE The chairman of the assessments of the industry's health and a suggestion Senate Communications Subcommittee offers two new that public TV work in partnership with cable. PAGE 31. In pieces of legislation to revamp the Communications Act. a prologue to the show, Atlanta superstation owner Ted They include changes for common carriers and partial Turner offers some tongue -in -cheek commentary on the lifting of Section 315 requirements. PAGE 87. missing Satcom Ill. PAGE 61. COURT CONFUSION Eight media groups urge the LOST IN SPACE RCA's Satcom Ill "disappears" six days Supreme Court to reverse its decision in the Gannett after launch. Problems are posed for cable programers. case. They say general unsureness about the court's PAGE 32. intention has prompted a rash of orders closing trials as well as pretrial proceedings. PAGE 72. FINE TUNING FOR THE 80'S A Special Report reviews the major technological advances of the seventies and THE CHARTS IN '79 Disco music took American examines the state of the art as it readies for a decade of contemporary radio by storm in the year now ending. engineering and equipment break -throughs. PAGE 35. And, in country music, John Conlee was the most successful artist. BROADCASTING'S annual reports on the TREADING LIGHTLY IN GENEVA The sky didn't fall at the top singles in each category start on PAGE 73. WARC sessions that had been billboarded as the scene of possible international confrontations. Credit goes to THE ADRENALINE STILL FLOWS When Brenda Fox the quiet diplomacy of technical experts from developed joined the National Association of Broadcasters, she countries and the political restraint on the part of the thought she would leave when it stopped being fun. Six developing world. PAGE 44. A summary of the years later, she is still there as assistant general counsel accomplishments at WARC. PAGE 48. and enjoying the action more than ever. PAGE 97.

Bottom Line 66 Editorials 98 The Media 57 Profile 97 Business 82 Fates & Fortunes 91 Monday Memo 14 Programing 70 Business Briefly 8 For the Record 96 Monitor 71 Special Report 35 Changing Hands 58 In Sync 54 News Beat 72 Stock Index 95 Closed Circuit 7 Journalism 72 Open Mike 24 Technology 44 Datebook 18 Law & Regulation 67 Playlist 73 Washington Watch 69

Broadcasting (ISSN 0007 -2028) is published 51 Mondays a year (combined issue at yearend) by Broadcasting Publications Inc.. 1735 DeSales Street. N.W. Washington, D.C. 20036. Second -class postage paid at Washington. D.C., and additional offices. Single issue 51.50 except special issues $2.50. Subscriptions. U.S. and possessions: one year $40, two years $75, three years $105. Canadian and other international subscriptions add $12 per year, U.S. and possessions add $140 yearly for special delivery, $90 fw first class. Subscribers occupation required. Annually: Broadcasting Year. book $42.50. Cable Sourcebook $20. Across the Dial -Around the Channels $3.95, prepaid only Microfilm of Broadcasting is available from University Microfilms, 300 North Zeeb Road, Ann Arbor, Mich. 48106 (35mm, full year, $35). Microfiche of Broadcasting is available from Bell & Howell. Micro Photo Division. Old Mansfield Road. Wooster, Ohio 44691 (full year $27.50).

Index to advertisers ASCAP 50 -51 o American Speech & Language 47 0 Amperex 43 o Associated Press 180 Audio Distributors 49 O Barrett -Gorin 55 0 Blackburn 580 Broadcast Personnel 91 0 Call Letters Systems 61 O Christian Ministries 560 Colbert TV 9 O Columbia Pictures 250 Communications Properties 4 D Computer Systems 61 0 Continental Electronics 42 O R.C. Crisler 460 Dorsey Trailers 60 O Eastman Kodak Inside Back Cover 0 Employers Reinsurance 230 Group One Front Cover O Harris 41 0 Hitachi 37 0 Ikegami 34 0 Jefferson Data 15 0 Jefferson -Pilot 11 0 KHJ -TV 53 O Katz 22 MGM -TV Inside Front Cover/ Page 30 Jack Masla 80 McGavren -Guild Back Cover O McGlothlin Consultants 520 McHugh & Hoffman 23 D Microdyne 450 Mobil 390 Paramount 12 -130 PM Magazine 63, 65, 67, 69, 71 Pulitzer Broadcasting 60 RKO Radio Network 210 Cecil L. Richards 590 Storer Broadcasting 16 -170 Tandem 190 William B. Tanner 10, 20 O WNAC -TV 26 0 Wang Communications 38 O Warner Brothers 33 0

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Now. . .the third largest broadcast market in America.

That's right. Combined, our seven factor in the broadcast industry. . stations touch the lives of over nine bringing the Pulitzer professional million. Americans.. That's more people integrity to a large part of America. than in Chicago. And big responsibility . Because that is ... the Pulitzer standard Its our way of saying we're now a vital of broadcast journalism.

KSDK 416 KOATTV St. Louis Albuquerque (Formerly KSD -1V) the-

KETV -TV WGAL-TV +± Omaha Lancaster/York / Harrisburg /Lebanon BROMICAST WTEV -TV KTAR & KBBC-FM In* GROUPJ Providence/ Phoenix New Bedford Touching the lives of over nine million Americans.

Represented 11I1 by Blair Television & Radio Closed5Circuit® MORNINGSIDE Insider report: behind the scene, before the fact COLLIEGe LIBRARY SIOUX CITY, IOWA 51106

putting them together until final build would borrow heavily from FCC's Hard bargain? authority is received. crossownership rules that were affirmed As U.S. government shifts attention from As if RCA won't have enough trouble last year by U.S. Supreme Court: now -ended World Administrative Radio dealing with slo-mo bureaucracy, petition grandfathering present holdings but Conference in Geneva (see page 44) to to deny application has been filed by forbidding transfers or formations of Buenos Aires and western hemisphere Oceanic Cablevision, Honolulu, which crossownerships. Swift, former broadcast meeting on AM broadcasting, to be held wants RCA to redesign satellite so that 24 newsman, sees chance for brnadcast in March, indications are that U.S. will transponders, instead of just 12, are amendments in Communications Act next have uphill fight in gaining principal powerful enough to serve Hawaii. year. objective- reduction in channel spacing from 10 khz to 9. U.S. delegates at WARC learned nothing to change impression Fallout Telling all there is for Representative Ronald little if any enthusiasm RCA's SMARTS plan for distributing TV Mottl (D -Ohio) is proposal among other western hemisphere pushing ahead with his bill to require FCC programs by satellite may be casualty of nations. And U.S. experience at WARC to reveal financial data for individual apparent loss of RCA Americom's Satcom TV indicated that Latin Americans cannot and radio stations (BROADCASTING, Oct. III (see story page 32). Americom always be persuaded to follow U.S. lead on 1). Although bill had no co- sponsors spokesman said he couldn't predict likely when broadcasting matters. introduced, two have now effect pending consultations. Plan- called been added: As result, some observers are worried Representatives Robert Edgar SMARTS for selective multiple address (D -Pa.) and. ask for Ted Weiss (D- N.Y.). In that price Latin Americans radio and television service originally addition, hearings - on legislation have agreeing to 9 khz proposal may be high - anticipated that RCA would supply been scheduled for Tuesday, perhaps U.S. surrender of one or more of satellite earth stations to commercial Jan. 29. its 25 clear channels. On other hand, U.S. broadcasters throughout country at no can argue that 9 khz separation is standard charge (BROADCASTING, March 19, et 1 (Europe and 48 -week ratings now in effect in Regions seq.). 3 and and that Africa) and (Pacific Asia) SMARTS timetable had been running Virtually continuous radio audience western hemisphere stations will suffer into delays even before Satcom III measurements, long advocated as best interference caused by heterodyne accident. Originally, earth stations were to cure for so- called "hypoing" during incompatibility of channel spacings there have been installed at Post -Newsweek's present four-week measurement periods, and in rest world. of four TV stations by last October, for reportedly will be started by Arbitron distribution tests using Viacom programs. Radio early next year in New York, There was delay in getting site clearances, Chicago and Los Angeles -and in San AM conferees which led to rescheduling start of tests for Diego, Calif., where charges of hypoing stirred up recent turmoil (BROADCASTING, State Department late last week was January. Word now is that earth stations Nov. 19). They are first markets in which putting finishing touches on delegation are expected to be installed at two of four stations have adopted Arbitron's extended that will represent U.S. at Region 2 P -N stations by late January and at other measurement plan, which calls for conference in Buenos Aires. Among half - two by late February, with start of tests in measurement of radio listening 48 weeks a dozen industry representatives expected to late March- unless deferred by loss of year. be named are Wallace Johnson, former Satcom Ill. San Diego was called special situation. chief of FCC's Broadcast Bureau who is Expanded measurement was called for by now executive director of Association for stations there even before Arbitron made Broadcast Standards, and Harold Kassens, Reruns its proposals to stations in New York, another former commission engineer, now winter, thoughts turn to spring: TV Chicago and Los Angeles. 11 San with A.D. Ring & Associates, consultant In Of networks' 1980 show- and -tell sessions Diego stations voting on proposal last to Clear Channel Broadcasting Service. with affiliates will be held, as usual, in May week, all were said to be in favor. Delegation will include about dozen and, as recently usual, at Century Plaza Expanded measurement there is government representatives and will be hotel in Los Angeles. In 1980 rotation, scheduled to start Feb. 28, after regular headed by FCC Commissioner Robert E. go first, May 4 -8; Lee. CBS -TV affiliates will four-week January-February ABC -TV affiliates will follow during week measurement. of May 12, probably May 12 -15, and NBC - TV affiliates will wind it up May 18 -20. Washington wait Trade deals If RCA loses Satcom III for good -and In recent months Civil Aeronautics Board with each passing day that possibility has given major airlines exemptions from becomes more and more likely (see page Rule into law its long -time ban on bartering of domestic 32) -RCA will have to count on Satcom Congress will probably wrap up business air tickets for TV and radio time and other IV to take up slack. That bird was this week, but House Communications media placements. There have been no tentatively scheduled for launch in June Subcommittee leaves with plenty on its such restrictions on international flights, 1981, but with loss of Satcom III, RCA mind. In addition to bills on common and barter advertising there has will try to get IV into space earlier. But first carriers and political time introduced by flourished. Spot reps already are detecting it has to be built. Application to build was Representative Lionel Van Deerlin (D- barter activity for first quarter, but one filed at FCC last March, and FCC says that Calif.) last week (see page 67), airline official doesn't believe it will hurt action on such things usually takes about Representative Allan Swift (D- Wash.) cash advertising business since airlines year. RCA has been granted waivers expects to add one this week, on co- primarily are seeking upscale demographics allowing it to procure long -lead parts, but located crossownerships of print and found in prime and news periods, not Astro- Electronics Division can't start broadcast properties. As drafted, Swift bill readily available in barter transactions.

Broadcasting Dec 17 1979 7 Business Briefly

TV ONLY Jan. 14 in 64 markets with spots in day, times. Agency: Wells, Rich, Greene, Los fringe and news times. Agency: Bozell & Angeles. Target: adults, 25 -49. Fifty -two week campaign Krystal Co. Jacobs, New York. Target: women, 25 -49. for fast food chain begins Jan. 1 in 21 Whitehall Labs First -quarter markets with spots in fringe, news, prime Honey Baked Ham Co. Thirteen - campaign for Dry & Clear acne medicine and weekend. Agency: Cargill, Wilson & week campaign in Charlotte, N.C., and begins in January in 31 markets including Acree, Atlanta. Target: women, 18 -49. four -week campaign in Atlanta both Los Angeles with some spots in early begin in February for ham products with fringe. Agency: The Clyne Co., New York. Nationwide Fifty- two -week corporate spots in day, fringe and prime times. Target: teen -agers, 12 -17. campaign begins Dec.31 for financial Agency: Smeltzer Inc., Rossville, Ga. ten services in 50 markets including Denver, Target: adults, 25 -49. Church's Eight -to- -week campaign in for fried St. Louis and Atlanta. Some spots will run begins January chicken during fringe times. Agency: SSC &B, New Aaron Rents Thirteen -week campaign restaurant franchises in over 20 markets York. Target: men, 25 -54, women, 25 -54. for Aaron Sells and MacTavish Sells used including Atlanta and Charlotte, N.C. Agency: GSD &M, Austin, Tex. Target: furniture outlets begins Dec. 31 in Atlanta, Memphis, Oklahoma City, Tampa and adults, 18 -49. Gloria Marshall Fifty -week campaign Orlando (both Florida), Houston and for figure salons begins Jan. 7 in 33 Duncan Toys Eight -week campaign Dallas. Some spots will run during day, Portland, for Duncan yo -yo's begins in March in markets including Ore., and fringe and prime times. Agency: Paces Birmingham, Ala. Agency: Don Lewis about 45 markets. Agency: Chase/ East, Atlanta. Target: adults, 18 plus. Advertising, Los Angeles. Target: women, Ehrenberg & Associates, Chicago. Target: children, 6 -11, teen -agers, 12 -17. 18 plus. Century 21 Four -to- twelve -week begins campaign for real estate dealers John Paton Six -week campaign for Pearle Vision Center Six -month Dec. 31 in 200 markets. Some spots will Golden Blossom honey begins Jan. 14 in campaign for eyeglass centers begins run in fringe, prime and prime access New York, Philadelphia, Boston and Providence, R.I. Spots will run during day, fringe and prime access time. Agency: Dilorio, Wergeles Inc., New York. Target: Radio only total women.

Family Kitchen Six -week campaign for food products begins in January in 15 markets. Agency: Dilorio, Wergeles, New York. Target: women, 25 -49.

Shasta Six -week campaign for soft drink begins Jan. 7 in about 29 markets MASLA including Los Angeles, Houston, Kansas City, Mo., and Atlanta with spots in prime access and prime time. Agency: Botsford - Ketchum, San Francisco. Target: women, MEANS BUSINESS 18 -49. Nissen Foods Four -week campaign for Cup O'Noodles begins Jan. 14 in 10 Ask Hal Greenberg, western markets including Tacoma, Wash. Spots will run during prime access times. Agency: Dents Inc., Los Angeles. and Al Chapman Target: women, 25 -54. KTAC/KBRD, Gillette Four -week campaign for Good News disposable razors begins Jan. 7 in 35 markets. Agency: Benton & Bowles, Seattle -Tacoma New York. Target: men, 18 -34.

Gillette Four -week campaign for Silkience hair conditioning lotion begins Feb. 25 in top 25 markets. Agency: JACK MASLA & COMPANY, INC. Advertising To Women, New York. Target: women, 18 -34. MAJOR STATIONS IN KEY NATIONAL AND REGIONAL MARKETS Ludens Three one -week alternating fights for Fifth Avenue candy begin Dec. New York, Chicago, Detroit, St. Louis, Atlanta, Dallas, Los Angeles, San Francisco 31 in 35 markets including Philadelphia l'ui! lvii Elli il G D EC EM BlEu 31sT

ALREADY SOLD FOR JANUARY STARTS! Albany, WRGB Asheville, WLOS Atlanta, WXIA Baltimore, WMAR Buffalo, WIVB Charleston, WCIV Harrisburg, WHP High Point, WXII

Las Vegas, KLAS Los Angeles, KCOP Miami, WPLG New York, WOR Philadelphia, KYW Portland, KGW San Diego, KGTV. AND MORE NEW SALES BEING MADE DAILY!

Geoff Edwards Hosts Piay°/ ¡ho

Perce r . es

A Jack Barry & Dan Enright Production

ÇOLDERr TELEVLSION SALES

1858 CENTURY PARK EAST LOS ANGELES. CALIFORNIA 90057 (213) 277.7 751 KING WORLD PRODUCTIONS (201) 522.0100 HARVEY REINSTEIN (518) 499 -8382 CHARLIE KEYS (714) 270.8792 and New Orleans. Some spots will run in Campbell -Mithun, Chicago. Target: Albany- Schenectady -Troy, N.Y., Hartford, early fringe. Agency: Manoff Geers Gross, adults, 18 -34. Conn., Louisville, Ky., St. Louis, New York. Target: teen -agers, 12 -17. Minneapolis, and Wilkes Barre -Scranton, Sedgfield o Twelve -week campaign for Pa. Agency: Needham, Harper & Steers, Wm. Carter Co. Three -week jeans begins Dec. 31 in Chicago, Denver, Chicago. Target: adults, 50 plus, women, campaign for Carter children's wear Dallas and Phoenix. Spots will run in all 25 -54. begins Dec. 24 in New York. Some spots dayparts. Agency: Mathieu, Gerfen & will run during daytime. Agency: Quinn & Bresner, New York. Target: men, 18 -34. Johnson, Boston. Target: women, 18 and over. Wilson Foods Twelve -week campaign LQehWhg@ Hoover One -week co -op campaign for Tablemade spreads begins Jan. 14 in Phoenix, San Diego, Los Angeles and with local stores begins Dec. 19 in five Going It alone. General Motors Corp. Seattle. Spots will run in morning and markets including Oklahoma City and will be sole sponsor of CBS -TV's up- afternoon drive times. Agency: Siteman/ Tampa, Fla. Spots will run in daytime. coming made -for -television movie, A Brodhead /Baltz, Beverly Hills, Calif. Agency: Bauerlein Inc., New Orleans. Shining Season. Set to air Wednesday, Target: women, 18 plus. Target: women, 18 -49. Dec. 26, show will feature five commercial breaks for total of 12 minutes, but General Foods Twelve -week automobile company will offer no adver- RADIO AND TV campaign for Lean Strips meat product tising. Instead, spots will feature profiles Trustworthy Hardware Twelve -week begins Dec. 31 in 30 markets including of three physicians who have won $100,000 GM Cancer Research Foun- campaign begins in January and runs Phoenix and Richmond, Va. Spots will run dation awards. Movie is story of young through 1980 in Portland, Presque Isle, during morning drive times, daytime and athlete who died of cancer; it is pro- and Bangor, all Maine, Binghamton, N.Y. afternoon drive times. Agency: Ogilvy & duced by TM Productions and Green/ and Burlington, Vt. Agency: Mather, New York. Target: women, 25 -54. Epstein Productions in association with Merchandising Creative, Dedham, Mass. Columbia Pictures Television. Target: men, 25 -49. Clearwater Federal Two -week campaign to promote crystal begins Dec. 31 in Florida markets of Pensacola, Plans and plans. CBS Radio Spot RADIO ONLY Milton, Tampa, St. Petersburg, Sarasota Sales is for first time offering advertisers California Egg Marketing Board and Clearwater. Agency: Colle & McVoy opportunity to buy all of its 17 stations in 14 markets at one time with one con- Twenty -week campaign begins in early Advertising, Minneapolis. Target: adults, tract. April in 10 California markets including 25 -49. Bakersfield, Los Angeles, San Diego and San Francisco in English, and eight Campbell Soup Two -week campaign British thrust. J. Walter Thompson California markets in Spanish. Agency: for Soup For One begins Dec. 17 in Ltd., London, has agreed in principle to acquire Yeoward Taylor and Bonner, Manchester, England, which has estimated 1979 billings of $23 million. When purchase is completed. Thompson group of agencies in Britain will have total billings of about $223 mil- TOTAL lion. MUSIC

KTSF -TV San Francisco, Calif.: To Spot PROGRAMMING Time Ltd. (no previous rep). The Tanner Musical Spectrum Announced or Unannounced KZAZ(TV) Tucson, Ariz.: To Peters, Griffin, offers the broadcaster complete ... for automated or live- assist Woodward from Adam Young. music programming and operations, the Tanner Musical formatting for any station in any Spectrum programming is WHATIAM)- WWDB(FM) Philadelphia: To market. Name your need good listening and most im- Buckley Radio Sales from Savalli /Gates. - O Beautiful Music, Middle of the portant, profitable. Call for a WTWR(FM) Detroit: To Katz Radio from Road in three distinct personal- demonstration of the Tanner Pro Radio. ities, Contemporary Rock for Musical Spectrum. Call Dick the 18 to 34 demographic, Denham collect at (901) KTLK(AM)- KADx(FM) Denver: To H -R /Stone from Jack Mesta & Co. and Contemporary 320 -4433. Tell him you Country with the great- want the very best for o est hits of all time. your station ... today! KIDN(AM) Pueblo, Colo.: To Torbet Radio (no previous rep). WILLIAM B. o WYZZ(FM) Scranton -Wilkes Barre, Pa.: To H -R /Stone from Market IV. TaflflER®COMPANY, INC 2714 Union Extended Memphis TN 38112 TELEX 5 -3903 WIHN(FM) Normal, Ill.: To The Robert's As- BOSTON NEW YORK PHILADELPHIA CHICAGO DALLAS LOS ANGELES SAN FRANCISCO sociates from Walton Broadcasting.

Broadcasting Dec 17 1979 10 :*1017-''. ti 22 11 %li.: y`tisil4iV1y"_. ,'

The Denver Zoo was looking protesting the chicken's for increased public support in decision and urging their the form of 500 new members, listeners to visit the Zoo so its board was very pleased at once and talk him out of when KIMN offered to lend them seclusion. a hand. The broadcasts continued But they were a little skeptical all weekend. By Sunday night of a campaign that intended to :Wiest-than 12,000 people had capitalize on the popularity of paid their admissions to give the the station mascot. bird the word. Perhaps the Denver public was It was one of the most actually fond of the chicken, successful fund- raisers in the and no doubt his presence at Zoo's history, and we were pretty Nugget games was conspicuous,:: flattered ourselves. but how did that qualify him as After all, it's not hard for a a fund- raiser? broadcaster to be involved with Nevertheless, on Saturday, Derwerndio the community. July 21, 1979, the plan went KOBut you really k Low it into motion. that you're doing The chicken "retired" from V, FM the job when you public life, moving to the Zoo. find that your At the same time the station community is also dee jays began live. broadcasts, involved with you.

.Ipüp!rinn Pilot Rroadcastinq Charlotte: WBT, WBCY, WBTV Jeffersonics, Jefferson Productions, Jefferson Data Systems, Richmond:WWBT.

Atlanta: WQXL,WQXI -FM. Denver: HIMN. I{YGO -FM. Greensboro: WBIG : Wilmington: W WIL, WHSL. THE FASi TO IMPROVE ONE... TWO...

11 MU, MAR r MARQJ?I

MARQUÍiI i MARQUE !'ID

MARQUEE [1

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Cuvnuwni'. yrliiY'me

AVAILABLE FROM PARAMOUNT TELEVISION DOMESTIC SYNDICATION GulfComo;, MondayEMemo® A broadcast advertising commentary from Al Pariser, director of marketing and research, RKO Radio Network, New York

The advantages again. Also, comparing Arbitron to Burke sometimes creates differences on both counts -vary- of the different ing survey length and different measuring radio research firms instruments. We should expect Burke and RAM to show higher PUR (people using Local radio rating services are an enigma. radio) levels than Arbitron and probably Broadcasters compare services principally Burke to be higher than RAM in most on size of audience. Their basis of judg- cases. ment is simple: "The service with the Differences that allow a choice of ser- larger audience is better." Agencies, on vices are desirable when agencies desig- the other hand, take the opposite approach nate dollars, based on gross rating points, for the benefit of the advertiser: "The ser- to a market. Generally, agencies will buy a vice with the larger audience is probably specific number of gross impressions. biased upward; the service with the lower Agencies usually allocate dollars to a mar- audience is probably closer to the truth ket to satisfy the radio portion of the total and therefore better." Each is trying to ra- campaign. If the ratings are biased upward tionalize the decision on which service to it takes fewer announcements to achieve buy. Both may or may not be acting in their the gross impression goal. However, if the own best interests. ratings are biased downward it takes more There are three basic situations in which announcements to meet the needed gross a local rating service affects a radio station: impressions goal. If the market is consis- comparisons of the station to other sta- tent it will take more dollars to achieve the tions within a market, comparison of radio goals if it is biased downward and produces versus other media within the same mar- "lower audience" but constant shares. ket and comparisons of radio in this mar- More radio dollars in the marketplace give ket versus other markets on a multimarket more radio broadcasters an opportunity to Al Pariser has more than 20 years of spot network basis. In each "get a piece of the budget." or national experience in the field of research marketing which rat- All things considered, it is extremely situation the decision criteria of and statistical analysis. Before joining the RKO for a station to compare ing service to use vary according to the Radio Network he was vice president of difficult and which goal of the user. research and planning for Arbitron and later decide of several local radio rating Let us suppose that there are two ser- director of research for ABC Radio. services is "better." Depending on exist- vices available: Service A, which is biased ing circumstances, any one service can be downward and produces lower audiences, more beneficial than all of the others. The and Service B, which is biased upward and Service A) because the advertiser must local radio rating service enigma remains. produces higher audiences. spend more money to achieve designated The solution is to have more than one rat- In the first situation- comparing any gross impression goals in the lower -rated ing service and select the most applicable number of stations or formats within the medium. service given a set of conditions. All rating same market - whether the rating service Finally, there is the third situation - services have positives and negatives that is biased upward or downward is of no real comparing the local market to other mar- should be evaluated in a technical manner significance provided the bias is consistent kets nationally using local data. This is the by research personnel. Objections will be and not skewed. The conclusive test here most difficult of all situations. Broad- raised by technicians and corrected by the is share of audience. If the shares are con- casters generally look for larger audiences rating services. None of these objections sistent, then the biases are meaningless so they can either charge more for an an- or corrections will be significant in a sales because the relative positions of the sta- nouncement or compete with a lower cost - sense when comparing local radio rating tions are unchanged regardless of which per- thousand (use Service B). Where ad- services. Only the sales conditions will service is used. Therefore, the market vertisers allocate dollars to markets, Ser- have a significant effect. should select the service with large au- vice B is advantageous. However, where A generalized conclusion is that within a diences and higher numbers (Service B), the advertiser allocates gross impressions local market when a broadcaster compares if the decision rests on the use of one by market, then Service A and lower au- radio to radio, the larger or smaller ratings medium. However, if the advertiser allo- diences are advantageous. are of little consequence. The relative cated dollars to each medium based on Arbitron at present uses a seven -day di- position of the station is the only signifi- gross delivery, then the use of Service A, ary to determine listenership. RAM Re- cant measurement. If two services com- with lower audiences, would be advan- search uses a one -day diary. Researchers pare favorably in terms of rank and share tageous. More dollars would have to be agree that the two diaries produce different of audience, the decision to use one or allocated to radio to reach the gross deliv- results. Tests and comparisons between di- the other depends on the sales situation at ery goal. aries of varying survey length corroborate that time. If they do not compare favor- When the second situation arises -com- the fact that results are not only different ably, then a statistical evaluation recom- paring local radio to other local media on a but directionally inverted: The shorter the mending changes in procedure should be one -to -one competitive basis -it appears measurement period, the higher the performed. to be beneficial to the radio station to have listening levels- one -day is higher than Whether comparisons are favorable or the highest possible audience estimate two -day, two -day is higher than seven -day, not, they are necessary for the benefit of (use Service B), which permits the use of seven -day is higher than 14 -day, etc. the industry. Two or more services are lower cost -per- thousand estimates. How- Burke uses a one -day telephone recall needed to make comparisons. The con- ever, if the budget for the market is allo- technique. Comparing Burke to RAM - tinuing support and maintenance of two or cated (as in the first situation) by the agen- where the one -day measurement is a cons- more services by the industry should be cy or advertiser across two or more media, tant but the telephone versus diary regarded as an investment by broad- then lower rating levels are desirable (use difference exists -shows differences once casters, not an expense.

Broadcasting Dec 17 1979 14 AT LAST. A SYSTEM WITFI AN IBM COMPUTER DESIGNED BY BROADCASTERS FOR BROADCASTERS. For years, Jefferson Data has offered what we consider to be the finest distributive broadcast system in America. And while we've felt that a distributive system is best for many stations, we've always felt that an In- Station system would be best for others. We haven't offered an In- Station system before simply because until recently technology did not provide the kind of computer we felt would best suit your needs. Now IBM does. The IBM System/ 34. It's easy to use. Powerful enough to handle all of a station's present and future needs. And provides mainframe capacity in a mini -computer. IBV makes the equipment readily available at a reasonable cost. Then backs it up with fast, top -quality service anywhere in the country. Because we at Jefferson Data are broadcasters, nobody in the computer industry understands your problems as well as we do. And now that we offer both a distributive and an In- Station system, nobody can solve them as well as we can. For more information, call pffprson Data systems (704) 374 -3631. Jefferson Pilo[ nroancastmg EXPERIENCE YOU CAN DEPEND ON FROM BROADCASTERS YOU TRUST.

The tragedy that had a happy ending.

Last year, the Globe Theatre -an old San Diego landmark -was completely destroyed by fire. It burned to the ground. But in sifting through the ruins, look who turned up to become the symbol of the drive to build a new Globe Theatre: None other than William Shakespeare himself. And thanks to San Diego's commitment to live- theater and KCST-TV's commitment to the community, the drive is well underway. Because the Storer station in San Diego, KCST-TV, held a four hour Telethon and raised over $350,000 toward rebuilding the old theater. The show was hosted by Marion Ross - Star of ABC's "Happy Days" -who first performed at the Old Globe in 1949 and actor Victor Buono who first appeared at the Globe in 1956. Ms. Ross and Mr. Buono headed a cast of 15 other well -known Globe alumni and, in all, over 25 celebrities participated. The "Old Globe Telethon" is just another way Storer Stations get involved with their communities. But the way we see it, the more effective we are in our communities, the more effective we can be for our advertisers and the more effective we can be for ourselves. STORER STORER BROADCASTING COMPANY

WAGA -TV AtlantalWSBK -TV Soston/WJKW-TV Cleveland /WJBK -TV DetroitJWITI -TV Milwaukee/KCST-TV San Diego WTVG Toledo!WLAK Chicago!WGBS and WLYF MiamiIWHN New York!WSPD Toledo Steve Crowley Our Man In... Datebook N ® Ever wonder who really works for the CIA? Steve Crowley did. He also worked for NSF, PHS, WAVA, WTTG, WEEL and APR, in indicates new or revised listing Jan. 17- 19- Alabama Broadcasters Association DC. Now SC works for AP in winter conference. Plaza Hotel South, Birmingham. IA and NE. as the BE. Jan. 18- 19- Annual convention of Utah Broad- This week casters Association. Little America, Salt Lake City. He's the AP Broadcast Dec 18-International Radio and 7e /evision Society Jan. 18- 20- National Television Workshop for Executive in Nebraska and Christmas benefit luncheon. Waldorf- Astoria hotel, local daytime programers and producers sponsored New York. Entertainment by Tony Orlando. Iowa. He's been on all sides by Meredith Broadcasting and Roger B. Fransecky & Dec. 19- Deadline for comments in FCC notice of Associates. Halloran House, New York. Information: of the camera and microphone inquiry into TV waveform standards for horizontal /ver- Valerie Fischer, Roger B. Fransecky & Associates, and knows the business... tical blanking intervals (Docket 79 -368). Suite 700, 515 Madison Avenue, New York 10022. from A to Z. Jan. 20 -23- National Religious Broadcasters annual convention. Washington Hilton, Washington. January 1980 We like that. We're like Jan. 20 -25 -Joint board meeting of National Asso- Steve Crowley. Jan. 4 -5- Radio -Television News Directors Associ- ciation of Broadcasters. Canyon hotel, Palm Springs, ation board meeting. Diplomat hotel, Hollywood, Fla. Calif. Professional. Jan. 5 -8- International Winter Consumer Jan. 24- 28- Winter convention. Colorado Broad- Electronics Show. Las Vegas Convention Center casters Association. Sheraton Denver Tech Center. Jan. 7- 9- Pacific Telecommunications Conference. Jan. 25- Comments due on FCC inquiry and pro- Ilikai hotel, Honolulu. Information: Richard J. Barber, posed rulemaking on radio deregulation. Replies due Social Science Research Institute, University of April 25 (Docket 79 -219). FCC. Washington. Hawaii, Manoa, 2424 Maite Way No. 704, Honolulu 25- Broadcasters Promotion Association 96822; (808) 948 -7879. Jan. 28- board meeting. St. Francis hotel, San Francisco. Jan. 9 -New England Cable Television Association Jan. 29- Association of National Advertisers, new winter meeting. Biltmore Plaza hotel, Providence, R.I. product marketing workshop, Hotel Fairmont, San Jan. 9 -10- Virginia Association of Broadcasters Francisco. meeting. Richmond Hyatt House. Jan. 30 -31 -New Jersey Broadcasters Association Jan. 9- 11- Arbitran Television advisory council midwinter managers meeting. Woodrow Wilson meeting. Key Biscayne hotel, Key Biscayne, Fla. School of Princeton University Associated Press Jan. 10- 13- National Radio Broadcasters Associ- Jan. 31- Deadline for entries in 12th annual Robert Broadcast Services ation board of directors meeting. The Registry, Scotts- F. Kennedy Journalism Awards for coverage of the dale, Ariz. disadvantaged by radio, television, print and photo- (212) 262-4011 journalism. First prize of "$1,000 in each category. Jan. 11- National radio -television 12- conference of Grand prize of $2,000. Students in same categories Investigative Reporters and Hyatt, Editors. Louisville, compete for three -month journalism internships in Ky Contact: James Polk, NBC News, Washington Washington. Information: Coates Redmon, executive 20016, or Richard Krantz, WHAS -TV Louisville 40202. director, 1035 30th Street, N.W., Washington 20007; Jan. 13- 15- California Association of Broadcasters (202) 337-3414. winter convention. Palm Springs Spa hotel. Speakers: William Leonard, CBS News; Elton Rule. ABC Inc.; Richard Shiben, FCC. February 1980 Jan. 13 -18- Association of Independent 7e/euision Feb. 1 Society of Motion Picture Stations (INTV) convention. Galleria Plaza, Houston. -2- and Television Engineers 14th annual television conference. Jan. 14- Deadline for entries in 40th annual George Sheraton Centre hotel, Toronto. Foster Peabody radio and television awards spon- Feb. 1 -3- Florida Association of Broadcasters meet- sored by Henry W. Grady School of Journalism and ing. Sheraton River House- Airport, Miami. Mass Communication, University of Georgia, Athens. Ga. 30602. Feb. 3 -5- Louisiana Association of Broadcasters convention. Baton Rouge Hilton. Jan. 14 -FCC deadline for comments on six preliminary reports released by network inquiry special staff. Feb. 4 -5 -Ohio Association of Broadcasters/Ohio Replies due Jan. 29 (Docket 21049). FCC, Washing- Sportscasters state meeting. Galbreath Darby Dan ton. Farm, Columbus. Jan. 14- 15- Society of Cable Television Engineers Feb. 5 -Mike Award dinner of Broadcast Pioneers. regional meeting and technical workshop. Hotel Pierre, New York. Tallahassee. Fla. Feb. 5 -8- Society of Cable Television Engineers fifth Jan. 15- 17- Georgia Association of Broadcasters annual conference on CAN reliability. Adams hotel, 35th annual Radio/TV Institute. Georgia Center for Phoenix. Continuing Education, Athens. Speakers include Fab. 5 Wisconsin Broadcasters Charles Kuralt, CBS News; Senators Barry Goldwater -6- Association annual winter meeting and legislative reception (R- Ariz.) and Herman Talmadge (D -Ga.), and Zell and din- Miller Georgia lieutenant governor ner. Concourse hotel, Madison. Feb. Jan. 16 -17 -First Amendment Congress, sponsored 6 -11- International Radio and Television Society faculty /industry by 12 organizations including National Association of seminar and college conference. Harrison Conference Broadcasters, Radio -Television News Directors Asso- Center. Glen Cove. N.Y. ciation and Society of Professional Journalists, Sigma Feb. 7- American Advertising Federation /Federal Delta Chi. Hall of Congress, Philadelphia. Bar Association Advertising Law Conference. Hyatt Regency hotel, Washington. Jan. 16 -18- Meeting of South Carolina Broad- casters Association. Carolina Inn, Columbia. Feb. 7 -8- National Association of Broadcasters television conference. Jan. 17- International Radio and Television Society Century Plaza hotel, Los Angeles. newsmaker luncheon featuring NBC President Fred Silverman. Waldorf- Astoria hotel, New York. Feb. 13-International Radio and Television Society newsmaker luncheon. Waldorf Jan. 17 -18- Florida Cable Television Association -Astoria, New York. Speaker to be announced. annual winter management conference. Quality Inn - Cypress Gardens, Winter Haven. Information: Tom Fab. 14 -16 -New Mexico Broadcasters Association Gilchrist. (305) 842 -5261. annual convention. Airport Marina hotel, Albuquerque.

Broadcasting Dec 17 1979 18 THE HIGHEST RATED OFF- NETWORK SERI O N 1ATiOtLRANKlNGS

ist in TOTAL HOUSEHOLDS ist in MEN 18 -49 ist in TOTAL WOMEN 2nd in TEENS

It i n WOMEN 18 -49 6th in KIDS 1st in TOTAL MEN ist in VIEWERS PER SET SOLD IN 100 MARKETS!

A ° Production Distributed by P *I *T *S Films 1901 Avenue of the Stars, Suite 666 Los Angeles, CA 90067 213 -553 -3600 Fab. 16 -21 - National Association of Television Pro- gram Executives conference. Hilton hotel, San Fran- cisco. WE ARE PLEASED TO ANNOUNCE Feb. 17- 20- Association of National Advertisers, THE RELOCATION OF OUR OFFICES business and industrial conference, Marco Beach hotel, Marco Island, Fla. Feb. 19- Deadline for reply comments in FCCnotice of inquiry into TV waveform standards for horizontal/ THE WOODRUFF vertical blanking intervals (Docket 79 -368). ORGANIZATION Feb. 20 -23- Texas Cable Television Association annual convention. San Antonio Convention Center, San Antonio. RADIO CITY Fab. 24 -26 -North Central Cable Television Associ- ation annual convention. Hilton Inn, Des Moines, Iowa. 420 TAYLOR STREET Feb. 28- Southern Baptist Radio and Television SAN FRANCISCO, CA 94102 Commission's 11th annual Abe Lincoln Awards banquet. Wilson C. Wearn, Multimedia Inc., will be keynote speaker. Green Oaks Inn. Fort Worth. 415/788 -4000

March 1980 March 2 -4 -Ohio Cable Television Association an- NORM WOODRUFF nual convention. Sheraton -Columbus hotel, Columbus. PRESIDENT March 4- Association of National Advertisers television workshop, Plaza hotel, New York. DR. RAYMOND C. RASK March 4 -Ohio Association of Broadcasters "Salute VICE EXECUTIVE PRESIDENT to Congress" dinner and White House briefing. Hyatt Regency Washington. RICK FORRESTER March 5- International Radio and Television Society VICE -PRESIDENT /PROGRAMMING anniversary banquet. Waldorf -Astoria, New York. March 5-Association of National Advertisers televi- JOHN MAINELLI sion workshop, Plaza hotel, New York. VICE- PRESIDENT /TELEVISION March 10- Washington Association of Broad- casters annual meeting. Red Lion Inn, Seattle. March 10 -29- Region 2 conference of International BROADCAST ADVISORY SPECIALISTS Telecommunications Union for medium frequency broadcasting. Buenos Aires. March 12- Hollywood Academy of Television Arts and Sciences luncheon. Speaker: Frederick Pierce, president, ABC Television. Century Plaza hotel, Los Angeles. March 14 -15 -11th annual Country Radio Seminar on "Answers to the Questions of the 80's" Hyatt Regency Nashville. March 16- Public Radio in Mid- America business meeting. Crown Center hotel, Kansas City, Mo. Infor- SEND MY mation: Torn Hunt, WCMu -FM, 155 Anspach Hall, Mount Pleasant, Mich. 48859; (517) 774 -3105. March 16- 20- National Public Radio annual conference. Crown Center hotel. Kansas City. Mo. FREE SAMPLE March 21- 23- Intercollegiate Broadcasting System - annual convention. Sheraton Centre, New York. Infor- - mation: - - - Jeff Tnllis, (914) 565 -6710. March 29 -26- Advertising financial management , Get my free brochure and sample tape of Trendsetter to me today. I need to hear Trendsetter because its the Production Music Service , that has the same sound as the chart music I play every dày. I know Trendsetter will keep my commercial music contemporary because EFT -ta i , new Trendsetter tracks are cut every month. I want to hear examples of specialty and seasonal tracks. Trailer Hitches. Wild Work Parts. Radio industry's 1978 over -all revenue , Set Effects. And much more. in figure story accompanying chart Send my Trendsetter brochure and free tape NOW. That's an order. (page 37, Dec. 10), should be $2,635,- , 303,000. On second thought, I'll just call David Tyler or Keith Lee collect at 901 -320 -4340. , Price of sale of KMp -*u. M Santa Paula, Calif., is not $500,000 as re- , Name in ported "Changing Hands" in Dec. 3 issue (page 60). Correct price is $1 mil- , Station Title lion. , Address , Quote from RCA comments on Cbm- sat's proposed satellite -to -home service , City State Zip (page 88, Dec. 10), should have read: "If it chooses the latter, it should not be S The William B. Tanner Co., Inc., 2714 Union Extended, Memphis, TN 38112. allowed to retain its Intelsat and Inmar- sat monopoly" % 1111 11111 IMMMIIIIMMMIEME1111111.MI

Broadcasting Dec 17 1979 20 i441.":44,

RKO RADIO NETWORK

Because it's going to take more than music to make it in the 80's.

The RKO Radio Network gives you... demographic news and information for young adults flexible scheduling and integratible programming 24 hours of news and public affairs features, a total information source six exclusive, stereo-produced music specials available for local sale top quality audio with a full commitment to satellite & stereo program transmissions use of lnterkom, our computerized communication link to you and local program data bank ' competitive compensation and minimal inventory clearances station, management services in programming, sales, research, promotion and engineering The RKO Radio Network We're Catching On! wcly Charleston

WCIV -TV, CHARLESTON, SOUTH CAROLINA IS PLEASED TO ANNOUNCE THE APPOINTMENT OF KATZ TELEVISION CONTINENTAL AS OUR SALES AND MARKETING REPRESENTATIVES. WCIV -TV. KATZ. THE BEST. 41 workshop, Association of National Advertisers, Sea Palace hotel, Las Vegas. Pines Plantation, Hilton Head Island, S.C. April 10- Research workshop of Association of Na- March 23- 29- International public television tional Advertisers, Plaza hotel, New York. We interrupt this screening conference, under auspices of Rockefeller Foundation and various North American and Euro- April 10 -11 - Broadcast Financial Management As- pean broadcasters. Dupont Plaza hotel, Washington. sociation /Broadcast Credit Association boards of Information: David Stewart, Corporation for Public directors meetings. Marriott hotel, New Orleans. p Broadcasting, (202) 293 -6160. April 13-18- National Association of Broadcasters March 24- 25- Society of Cable Television Engineers annual convention. Las Vegas Convention Center. to bring you this fact: mid -Atlantic technical meeting and workshop. Hyatt April 15- Pioneer breakfast sponsored by Broadcast Your station can rise or fall on local House, Richmond, Va. Pioneers during National Association of Broadcasters programming alone! March 25 -New York State Broadcasters Associ- convention. Las Vegas Convention Center. The in ation annual membership meeting. Essex House, New April 18.24 -MIP TV international program market. decision making process York. Cannes, France. U.S. office: John Nathan, 30 broadcasting is tougher than ever. March 26- International Radio and Thlevision Rockefeller Plaza, New York 10020; (212) 489 -1360. How to make hard decisions and how Society newsmaker luncheon. Waldorf- Astoria, New April 20- 24- American Institute of Aeronautics to carry them through- that's our job. York. Speaker to be announced. and Astronautics eighth Communications Satellite We use social science research Systems conference. Orlando Hyatt House, Orlando, March 26 -Ohio Association of Broadcasters "Pre- based on interviews with TV viewers paring- for -Political Season" workshop. Fawcett Center, Fla. in their homes, then we make specific Columbus. April 22- International Radio and Thlevision Society newsmaker recommendations, monitor the corn- March 26 -28- Viewdata 80, international exhibition luncheon. Waldorf -Astoria, New York. and conference on video -based systems and Speaker to be announced. petition and follow up to see our sug- microcomputer industries, sponsored by British Post Aprii 23.25- Indiana Broadcasters Association gestions are implemented. Office. Wembley Conference Center, London. North spring conference. Marriott Inn, Clarksville. American coordinator: TMAC, 680 Beach St., Suite If you want to know the truth about 428, San Francisco. April 25- 30- Pennsylvania Association of Broad- casters spring convention. Cancun Caribe hotel, Can- your station's strengths and weak- March 31 -April 1- West Virginia Broadcasters As- cun, Mexico. nesses and get an objective view of sociation spring meeting. House, Charleston your market and competition, Charleston. April 28 -29- Society of Cable Television Engineers call us meeting and workshop. Sheraton Inn, Memphis. for a no-obligation presentation. March 31 -April 1 -Alaska Association of Broad- casters annual meeting. Anchorage Westward Hilton. April 30- Peabody Awards luncheon sponsored by Broadcast Pioneers. Hotel Pierre, New York.

April 1980 May 1980 April 8- 12- Satellite 80, international satellite con- May 2-3-Annual convention, National TFanslator McHUGH AND HOFFMAN, INC. ference and exposition. Palais des Expositions, Nice, Association. Hotel Utah, Salt Lake City. France. THE FIRST IN May 2- 4- Illinois News Broadcasters Association COMMUNICATIONS CONSULTING April 9 -12 -Alpha Epsilon Rho, National Honor- spring convention. Holiday Inn -Illinois Beach Resort, ary Broadcasting Society national convention. Imperial Waukegan. 3970 Chain Bridge Road Fairfax, Virginia 22030 (703) 691-0700 Major c v

Jan. 13 -16, 1980 - Association of Independent June 5 -7, 1980 - Associated Press Broad- Thlevision Stations (INTV) convention. Galleria casters convention. Fairmont hotel, Denver Plaza, Houston. Future convention: Jan. 18 -21, June 7 -11, 1980- American Advertising Fed- Error 1981, Century Plaza, Los Angeles. eration, annual convention. Fairmont hotel, Dallas. Jan. 20 -23, 1980 - National Religious Broad- June 11 -15, 1980 - Broadcasters Promotion casters convention. Washington Hilton, Washing- Association 24th annual seminar and Broadcast ton. Designers Association second annual seminar. waves. Feb. 18 -21, 1980- National Association of Queen Elizabeth hotel. Montreal. Future seminars: Thlevision Program Executives conference. San June 10 -14, 1981. Waldorf- Astoria hotel, New You're in a business where Francisco Hilton. Future conferences: March York; June 6 -10, 1982, St. Francis hotel, San Fran- you make waves when you 13 -18, 1981, New York Hilton; March 12-17, 1982, cisco: June 8 -12, 1983, Fairmont hotel. New Las Vegas Hilton. Orleans; June 10 -14, 1984, Caesar's Palace, Las make an error. Frequently Vegas; 1985. Chicago. March 16 -20, 1980 National Public Radio the waves don't.stop until - of annual conference. Crown Center hotel, Kansas Aug. 24 -27, 1980 - National Association you're facing a libel suit or a Broadcasters radio programing conference. Hyatt City, Mo. Future conferences: Phoenix, May 3 -7, copyright violation or 1981; Washington, April 18 -22, 1982. Regency, New Orleans. Broadcasting something just You 13 National Association of Sept. 14 -17, 1980 - Financial as bad. April -16, 1980- Management Association 20th annual conference. Broadcasters annual convention. Las Vegas Con- can take some of the sting Town and Country hotel, San Diego. Future convention Center. Future conventions: Las Vegas, ference: Sept. 20 -23, 1981, Sheraton Washington. out of the court appearance April 12 -15, 1981; Dallas, April 4 -7, 1982; Las Vegas. April 10 -13, 1983; Atlanta, March 18 -21, Sept. 20 -23, 1980- Eighth International with a Broadcasters Liability 1984; Las Vegas, April 14-17, 1985; Kansas City, Broadcasting Convention. Metropole Conference policy from ERC. Drop us a Mo., April 13 -16, 1986; Atlanta. April 5 -8, 1987; and Exhibition Centre, Brighton. England. line and get full details from Las Vegas, April 10 -13. 1988. Oct 6 -9, 1980 - National Radio Broadcasters April 18 -24, 1980 -MIP TV international pro- Association annual convention. Bonaventure hotel, our nearest office. gram market. Cannes. France. Los Angeles. Future convention: Sept. 20-23. 1981, Marriott hotel, Chicago. May 18 -21, 1980 - National Cable Thlevision Association annual convention. Convention Center, Oct. 26 -30, 1980- National Association of Dallas. Future conventions: Los Angeles. May 29- Educational Broadcasters 56th annual convention. June 1, 1981; Las Vegas, May 25 -28. 1982; New Las Vegas. Orleans, May 1 -4, 1983; San Francisco, May Nov. 10 -12, 1980- Thlevision Bureau ofAdver- Employers Reinsurance Corp. 22 -25, 1984; Atlanta, April 28 -May 1, 1985. tising annual meeting. Hilton hotel, Las Vegas. 21 West 10th 16 1981, Hyatt Regency. June 3 -7, 1980 -29th annual convention, Future meeting: Nov. -18, Kansas City, Missouri 64105 American Women in Radio and Television. Hilton New Orleans. Palacio del Rio and San Antonio Marriott, San An- Dec. 3 -5, 1980 - Radio -Television News Direc- tonio, Tex. Future convention: May 6 -10, 1981, tors Association international conference. Diplo- Other offices: Atlanta, Boston, Sheraton Washington hotel, Washington. mat hotel, Hollywood -by-the -Sea. Fla. Chicago, Houston, New York, San Francisco, Toronto.

Broadcasting Dec 17 1979 23 May 7- 9- Kentucky Broadcasters Association June 3 -7- American Women in Radio and Televi- spring convention. Executive Inn West, Louisville. sion 29th annual convention. Hilton Palacio del Rio BROADCASTING PUBLICATIONS INC. and San Antonio Marriott, San Antonio, Tex. Sol Taishoff: chairman. May 12- 30- International TMecommunieotions Lawrence B. Taishoff, president. Union 35th session of the Administrative Council. June 4 -5- Advertising Research Foundation's sixth Edwin H. James, vice president. Geneva. annual midyear conference. Hyatt Regency. Chicago. Lee Taishoff, secretary Irving C. Miller, treasurer May 12- 14- International invitational conference on June 5 -7- Associated Press Broadcasters conven- "World Communications: Decisions for the Eighties :' tion. Fairmont hotel, Denver. sponsored by Annenberg School of Communications, June 5 -8- Missouri Broadcasters Association spring Broadcastirg® Philadelphia. The newsweekly of broadcasting and allied art University of Pennsylvania, Information: meeting. Holiday Inn, Lake of the Ozarks. World Communications Conference, Annenberg School, U. of Pa., Philadelphia 19104. June 7- 11- American Advertising Fkderation, annual convention, Fairmont hotel, Dallas. TELEVISION® May 14 -17- American Association of Advertis- ing Agencies annual meeting. The Greenbriar, White June 11 -15- Broadcasters Promotion Association Executive and publication headquarters Sulphur Springs. W.Va. 24th annual seminar and Broadcast Designers Associ- BroadcaatIng- Telecasting building ation second annual seminar. Queen Elizabeth hotel, 1735 DeSales Street, N.W., Washington 20036. May 18 -21- National Cable Television Association Montreal. Phone: 202-838 -1022. annual convention. Convention Center, Dallas. June 12- 14- Annual convention of Iowa Broad- Sol Taishoff, editor. May 19- 20- Society of Cable T levision Engineers casters Association. Holiday Inn, Ottumwa. Lawrence B. Taishoff, publisher Northwest technical meeting and workshop. Rodeway Inn, Boise, Idaho. June 12 -14 -South Dakota Broadcasters Associ- EDITORIAL ation convention. Holiday Inn, Watertown. Edwin H. James, executive editor May Public in Mid -America 20- 23- Radio spring V. managing editor 18 Maryland, District of Columbia, Donald West, meeting. Howard Johnson Downtown, Madison, Wis. June -20- Rufus Crater, (New York). chief correspondent. meeting. Information: Tom Hunt, WCMU -FM, 155 Anspach Hall, Delaware Broadcasters Association annual Leonard Zeldenberg, senior correspondent. Mount Pleasant. Mich. 48859; (517) 774 -3105. Sheraton -Fontainebleau Inn, Ocean City, Md. J. Daniel Rudy, assistant managing editor Frederick M. Fitzgerald, senior editor May 21 -22 -Ohio Association of Broadcasters June 19 -20- Broadcast Financial Management As- Mark K. Miller, Kira Greene, assistant editors. Kings Island Inn, sociation /Broadcast Credit Association boards of spring convention. Cincinnati. A. Jessell, Kathy Haley directors meetings. Sheraton- Washington. Alan Green, Harry May 29- International Radio and Television Society Mary Pitlelli, staff writers. annual meeting. Waldorf -Astoria hotel, New York. June 19- 21- Montana Association of Broad- Stephan T. McClellan, editorial assistant. casters annual meeting. Heritage Inn, Great Falls. Pat Vance, secretary to the editor

June 20 -21 -North Dakota Broadcasters Associ- YEARBOOK O SOURCEBOOK motel, ation spring meeting. Art Clare Devils Lake. John Mercurio, manager June 1980 June 25 -27- National Association of Broadcasters Joseph A Esser, Betsy Lemos, assistant editors. 1 Virginia Television Association an- children's programing conference. Key Bridge Mar- June -3- Cable ADVERTISING nual convention. Omni International hotel, Norfolk. riott, Arlington, Va. David Whitcombe, director of sales and marketing. Winfield R. Levi, general sales manager (New York). John Andre, sales manager- equipment and engineering (Washington). Gene Edwards, Southern sales manager David Berlyn, Eastern sales manager INew York). Linda Petersen, classified advertising. Open5Milce® Doris Kelly, secretary CIRCULATION Kwentln Keenan, circulation manager Kevin Thomson, subscription manager Cynthia Carver, Byron V. Day, Sheila Johnson, Iranian coverage Listen here: radio news Christopher J. McGirr, Patricia Waldron. PRODUCTION EDITOR: It is unfortunate that the three EDITOR: I must strongly disagree with Harry Stevens, production manager major television networks have been trip- statements made by Bob Parlante of Don Gallo, production assistant. ping over each other in an effort to obtain WHDH(AM) and Chuck Moshontz of ADMINISTRATION exclusive interviews with Ayatollah Kho- wcoz(AM), both Boston, in the article Stations Irving C. Miller, business manager meini, Foreign Minister Sadegh "Earth Mean AP Can Regional- Philippe E. Boucher. Ghotbzadeh, and assorted Iranian "stu- ize" (BROADCASTING, Dec. 3). As repre- Gale Smith, secretary to the publisher. dents." Each network is anxious to appear sentatives of two dominant Boston sta- BUREAUS "even- handed" to the Iranians, for failure tions, it was surprising to read that they New York: 830 Third Avenue. 10017. to do so may result in the closing of their feel their audience doesn't care about Phone: 212- 599 -2830. news bureaus in Teheran -and a possible news. Rutue Crater, chief correspondent (bureau chief). Rocco Famlghetti, senior editor drop in the ratings. Thus, a hostile foreign In Tampa, Fla., news on the radio is very Jay Rubin, assistant editor is being given an government unprece- much a foreground situation. We find that, Anthony C. Howling. staff writer time in to in- Karen Pachas, editorial assistant. dented amount of air order especially in drive times, our news is very sure that one network won't be giving a much up front with our listeners. And this Winfield R. Levi, general sales manager competitive advantage to the others. David Berlyn, Eastern sales manager is evidenced by the great response we re- Harriette Weinberg, Marie Leonard, advertising are this coun- The Iranians enemies of ceive to many of our stories. To refute assistants. try and should be treated as such. The net- Moshontz, people do listen to radio if they Hollywood: 1680 North Vine Street, 90028. Phone: 213- 483 -3148. works should consider giving air time to really want to know what's going on. And the Iranian government James David Crook, assistant editor. only after all according to many studies, people get the Sandra Klausner, editorial -advertising assistant Americans have safely returned home. news during the daytime primarily from I am not saying that the media should London: 50 Coniston Court, Kendal Street, W2. radio. Parlante feels that radio is "just in 402 air only the views the Carter adminis- Phone: 01- -0142. of the background," a statement that, quite William J. Sposato. correspondent. tration, but it was my impression that the frankly, depends upon the radio station. networks already had policy manuals de- Naturally, if your news staff delivers bor- signed to prevent operations from their ing, uninteresting newscasts, your au- being "used" by terrorists during hostage dience will be in the background -if they Apparently these are Founded in 1931 as Broadcasting* -The News situations. guidelines stay with you at all. But, this is hardly the Magazine of the Fifth Estate.O Broadcast waived during sweeps.- Edward S. case with most dominant radio stations Solomon, TV engineer, Reese, Mich. - Advertising was acquired in 1932, Broadcast including WHDH and wcoz, two excep- Reporter'in 1933, Tblecastxin 1953 and Editor's note. The network news organizations tional radio stations. Radio is a primary Television "in 1961. Broadcasting uniformly deny that concern for ratings - has influenced news 7elecastingwas introduced in 1946.0 'Reg. their news decisions. They say their guidelines call for medium, and our audience knows it. U.S. Patent Office. D Copyright 1979 by care and restraint in all such coverage but do not That's why they listen. -Steve Burgess, Broadcasting Publications Inc. preclude interviews. WDAE(AM), Tampa, Fla.

Broadcasting Dec 17 1979 24 What's Happening!! Materializing January 1980.

a TOY Production 011% in association with Columbia Pictures Television it**************************************tf * * 1979...AVERY * GOOD YEAR AT WNAC-TV BOSTON.

WNAC TV proudly acknowledges the recognition received at the Third Annual New England Emmy Awards, and salutes those individuals whose dedication and professionalism provide the foundation for a great year in 1980.

(BREAKING NEWS STORY - TEAM AWARD Newsroom 7 *BREAKING NEWS STORY - REPORTER AWARD Ted O 'Brien, Newsroom 7 *SPECIALIZED NEWS REPORTING Charlene Mitchell, Newsroom 7 *IN-DEPTH REPORTING Mike Taibbi, Newsroom 7 *WRITING Mike Taibbi, Newsroom 7 *TARGET AUDIENCE PROGRAM WNAC -TV, Black News INFORMATIONAL/ VARIETY SPECIAL WNAC -TV, Backstage at the Nutcracker *PUBLIC SERVICE PLAQUE Anne Hitchcock, WNAC-TV *VIDEOTAPE EDITING James Rothwell, WNAC -TV * VIDEOGRAPHY Michael Salovitch, TELEVISION WNAC -TV WNAC -TV BOSTON $ A CBS AFFILIATE 44*************************************4 c=3y Ec({@EoRIngo DDelg Vol. 97 No. 25

TOP OF THE WEEK his bitter disappointment at NBC's action in taking "a poor young boy who probably means well and allow him to be trotted out Media in before the Iranians and the American press." He said it was "inconceivable" the middle that NBC fell "into the trap of Iranian propaganda," and added, "Mr. Carter's reac- NBC under fire for broadcasting tion was exactly the same as mine." hostage interview /captor speech; There was more of that from Capitol other networks, White House and Hill. Congress join in the criticism House Majority Whip John Brademas (D- Ind.), saying he reflected the attitude An NBC News journalistic compromise of most of the leaders of Congress, said that secured an interview with an Ameri- that "no respectable network" would have can hostage in Teheran caused enough agreed to broadcast the session. "To, in controversy last week to at times over- effect, give a forum for propaganda on the shadow the news that came out of the part of Iranian authorities was not in the broadcast itself. Following Monday's (Dec. interest of the hostages," he said. 10) interview with Marine Corporal Representative Robert Bauman (R- William Gallegos, there was criticism not Md.), in a speech on the House floor, took only from government officials but also an equally dim view of the interview. from the news departments at ABC and "Perhaps NBC should be nominated for CBS, while one of NBC News's own - the 'Benedict Arnold Award for Broadcast Pentagon correspondent Ford Rowan - Journalism' for allowing themselves to be resigned in protest. used for propaganda purposes by the The deal NBC had cracked with the Ira- v- Ayatollah Khomeini," Bauman said. nians involved the assurance of prime - Student Representative Others did not refer specifically to NBC time exposure for the interview, the use of by name, but questioned the validity of an Iranian camera crew and, most con- televising such interviews. Representative troversial of all, the inclusion of a short John LaFalce (D- N.Y.), for example, in a but unedited speech by one of the captors. statement inserted in the Congressional It was an either /or proposition. NBC Record, said the interview demonstrated had the option not to run anything. But in that Khomeini had abandoned "the nor- order to broadcast the interview with the mal channels of diplomacy for a new tech- hostage, who was picked by the Iranians, nique of diplomacy by television.."-LaFalce NBC guaranteed it would follow the ar- called the episode "an updated version of ranged guidelines. Joseph Goebbels's manipulation of radio NBC broadcast the statement by an Ira- during Nazi Germany." nian called "Mary" and the Gallegos in- The criticisms, however, struck closest terview at 9:47 p.m. Monday. Both ABC to home with the resignation of Rowan. and CBS thereafter formally issued state- He quit, he said, not only because "NBC ments that in effect let the public know News gave up too much" and "agreed to they could have had the interview too, but give them a prime -time propaganda ad- Dramatis personae. chose not to. They also reported their Gallegos. "Mary" vantage," but also because the initial and NBC's Lewis decision on -air. CBS News said its respon- and Francis. broadcast didn't include a State Depart- sibility was "not to become a simple con- called the interview "a cruel and cynical ment reaction. duit for the unedited views of the students attempt to divert public attention from in- Rowan had prepared such a piece and occupying the American embassy. The ternational demands that neutral, third - said he had lobbied "strenuously" to have preconditions required by the students party observers be permitted to visit it included in the broadcast. He said that would not have permitted us to exercise regularly with the hostages " -a statement he "felt it was a bad mistake" not to have that judgment to an appropriate degree." that echoed one from the State Depart- comments from State Department spokes- ABC News's reaction was similar: "The ment. Powell also said he did not think man Tom Reston and that a comment conditions laid out by the students would anything was learned from the interview. quoting White House spokesman Jody have given them an unedited, prime -time But when reporters asked if he were crit- Powell didn't do enough to achieve bal- forum for their views- conditions that we icizing NBC, Powell said, "I don't have ance. Rowan's piece eventually showed up found unacceptable." any official comment on those decisions." on an NBC late -night special that eve- The reaction out of Washington was The White House, he added, had decided ning -which Rowan praised -but he more political than journalistic but equally it was not in "the best interests of what we noted that it didn't have the impact and swift. The White House denounced the are trying to do" to become involved "in exposure at midnight as it could have had Iranians' motives for arranging the inter- that discussion." during the earlier broadcast. view, but avoided any comment on NBC's House Speaker Thomas P. (Tip) Initially, he said, he had tried to keep his decision to broadcast it, while congres- O'Neill, however, came out of a breakfast open -ended resignation just between him- sional members were not as reticent. meeting with President Carter and other self and NBC News President William White House spokesman Jody Powell Democratic leaders on Tuesday to express Small and Washington bureau chief Sid

Broadcasting Dec 17 1979 27 I TOP OF THE WEEK I- Davis so as not to add his "voice to the on certain points, they differ on what the didn't know whether the problem was chorus of politicians" critical of NBC. Iranians proposed.) technical or political. (Iranians controlled But when rumors started, he tacked a But, Small said, when he received a call transmission of the feed.) It was technical notice on the NBC News Washington from one of his staffers in Iran at 6 a.m. and, after Chancellor spelled out the bulletin board saying he resigned but did Sunday, explaining the second proposal, ground rules, the interview and statement not plan to leave immediately or "to desert Small told him to "go back and make this were broadcast at 9:47 p.m. during an international crisis." Rowan offer: We'll carry a prime -time half hour if By Tuesday, both ABC and CBS had run asked that it not be discussed outside NBC our guys are not restricted in either the film excerpts of Gallegos and "Mary" that News since "NBC has received enough substance or the number of questions - were supplied by Iranian television. With- bad publicity." He didn't give his reasons not submitted in advance -and that we out withdrawing their criticism of NBC, for quitting in the posted statement but have full editorial control." both ABC and CBS said they had no prob- later confirmed them once his story was The students counteroffered, said lem using the segments. CBS News Presi- flushed out by the press. Small, that "they would buy that if we dent William Leonard contended that by NBC News President William Small would permit them to make a statement a the time the clip was used, "the interview wasn't surprised by the reaction out of few minutes long, which we promised to was news" and that his network had full Washington but was by the reaction of his carry." Small said the students were control whether or not to use it or edit it. counterparts. He maintained that "we warned "that if either their statement or ABC News Vice President David Burke don't lose editorial control as long as we the interview, for any reason, [was) found likened the Iranian film to "when our gov- have the right not to carry it at all." Small unacceptable, we would just kill the entire ernment hands out a press release" that is said he had no second thoughts about the project. They agreed. We agreed. We went used at a journalist's discretion. decision to go with the broadcast and con- ahead." Small, however, didn't see much sidered it "a terribly important service." The interview by correspondents Fred difference between the airing of the NBC All three networks had been offered the Francis and George Lewis (with Walter interview and the Iranian clips in terms of Gallegos interview if they met certain con- Millis as producer) was conducted at 7 ultimate journalistic control. "Look, we ditions, according to NBC. That network a.m. NYT Monday, giving NBC enough had the control not to run it if we didn't said the first proposal by the students time to judge whether the content was want to; we had that same option ob- would have involved a pool corre- worth the conditions, Small said. viously," he said. spondent, simultaneous airplay, a student He also said that the interview "ad- For ABC and NBC, there was con- statement and questions in advance. For vanced the story considerably" and that siderable difference. Burke talked about that, the networks would have received an the statement by the Iranian woman was the "loss of editorial prerogative" regard- interview of indefinite length. "very propagandistic and very intense" ing the timing of the broadcast, the inclu- ABC, CBS and NBC rejected that offer, and gave an indication of "what they're sion of a statement and the use of an Ira- as they did the second proposal, which telling the hostages." nian crew for the interview. He said this would have involved a correspondent from It was scheduled for broadcast at 9 p.m. was a case of "something we couldn't do." each network and a Red Cross representa- Monday evening but when NBC anchor CBS's Leonard called the timing promise tive, five questions apiece and simulta- John Chancellor broke into prime -time and the political statement an "absolute neous network broadcast. (The networks entertainment programing, the feed was anathema." dealt individually with the students, and, not available. At that point, he said he In the case of the networks' interviews

records this year, with every month's viewing level exceeding all previ- 0netrrIg ous figures for that month. This prospect is seen by Television Bureau of Advertising researchers in internal memo noting that first 11 months all set records and suggesting that viewing in December -whose current As expected. FCC has taken advice of staff and recommended that record of six hours, 52 minutes per average home per day was set in United States take position in favor of reducing spacing In AM band 1976 -could go past seven -hour mark for first time. November viewing from 10 khz to 9 khz at Region 2 Administrative Radio Conference in averaged six hours, 56 minutes per home per day, toppling record that Buenos Aires next March. Action was taken without benefit of $230.000 had stood for seven years (six hours, minutes). Figures, compiled by study currently being conducted by engineering consulting firm of Silli- 50 Nielsen, put average viewing time per home at six hours, 26 minutes man, Moffet & Kowalski- circumstance that drew fire from National through first 11 months, nine minutes ahead of 1978 full -year average of Radio Broadcasters Association President Sis Kaplan, who called FCC's six hours, 17 minutes and eight minutes ahead of all -time high set in decision either premature or shameful waste of consulting fee. Study 1976. was commissioned by FCC's 9 khz task force last September to determine primarily how much move to 9 khz would cost broadcasters. A.C. Nielsen figures show 43.4 million people were watching televi- Robert Ritch of Silliman, Moffet said that final report of its work won't be sion per average minute from 11:30 p.m.- midnight Monday- Friday ready until end of May. for two weeks Nov. 12 -23. That's just about 10% higher than comparable period last year. Reason for change, cited by ABC News (which says its Broadcasters lost major round at Copyright Royalty Tribunal late ratings are significantly higher) and others: late -night coverage of in how to million paid by last Friday proceeding to determine divide $12 Iran. cable companies in royalty fees (BROADCASTING, Dec. 3). CRTs decision National Association of Broadcasters. CRT ran counter to position of Carter -Mondale Presidential Committee has bought half hour of time held: Act doesn't provide for payment of cable royalties to Copyright from ABC to air feature on President Carter's days in office. Piece will broadcaster claimants for secondary transmission of broadcast day as air Sunday, Jan. 6, at 7:00 p.m. EST opposite CBS's top -rated 60 Minutes. act doesn't provide for payment of cable royalty fees to compilation; In choosing ABC, Carter committee turned down NBC's offer. which broadcaster claimants who have acquired exclusive market rights to came early last week, of Jan. 2 at 10:30 p.m. Committee had com- syndicated programing when it is included in distant broadcasts plained to FCC that networks were being unreasonable in denying time retransmitted into broadcaster's market; act does provide for distribu- to broadcast in early December. Networks claimed it was too early in tion of cable royalty fees to performing rights organizations, and cable campaign to sell time. FCC ruled in committee's favor, and networks ap- royalty fees for secondary transmission of certain sporting events will be pealed in court. They filed briefs two weeks ago, and their papers on to claimants, when arrangements distributed sports except contractual mootness of case are due today. FCC will file brief tomorrow, oral argu- specifically provide that royalties will be distributed to broadcaster ment is scheduled for Jan. 10. claimants. Tribunal directed interested parties to file memorandum by D Jan. 31 on scope of hearings, to be held Feb. 14. National Association of Broadcasters executive committee has begun readying budget for Jan. 20 -25 board meeting. Budget for fiscal 1985 is Home television viewing looks likely to make singular sweep of expected to approach $7 million, with largest dollar amount set for

Bmadcaating Dec 17 1979 28 1 TOP OF THE WEEK r I

with Ayatollah Khomeini last month mended the work of his staff and said evi- much harm has been done" by American (BROADCASTING, Nov. 26), all three net- dence of its importance was the coverage it television's having acceded to certain works were willing to forgo their usual received elsewhere. coverage terms set out by the Iranians, he refusals to submit questions in advance. Small said that The New York Times complained that Iranian television has That bending of principle, however, can- went through "the extraordinary effort" "no such thing as equal time." not be related to the NBC hostage inter- of transcribing it in time for its last edition Ball said it might be useful to "insist view, Leonard and Burke said. Leonard Tuesday morning. (The Times and the that perhaps we won't have any more in- explained that giving the Ayatollah ques- Washington Post also sided with Small and terrogation" on American TV until the tions in advance was a "very tough call" NBC in editorials.) U.S. is "permitted to speak its piece on but really "no comparison" to last week's The controversy was played out across Iranian television." He added that "ii situation because with the Khomeini newspaper pages and on the airwaves. would be worth saying; I'm not sure that broadcast, CBS was able to edit whatever it NBC itself, for example, on Thursday had one would stick to it." Ball also called upon pleased. Leonard added that regarding William Rusher, editor of the conservative the networks to further explain "the Khomeini, he is the leader of a nation who National Review, debate the issue with phenomenon of brainwashing." only conducts interviews in that fashion, former CBS News President Fred Friendly CBS's Leonard conceded it "may even and it was "absolutely essential that we get on the Today show. be true" that the Iranians are using televi- to him." Rusher expressed his concern that jour- sion, but he said: "It's used every day. Try Burke, too, was willing to accept the nalists are impeding diplomatic efforts to to avoid that." He also added the "Ameri- Khomeini requirement, although Burke secure the release of the hostages. "The can people aren't dumb." said it was "not the best state of affairs." government of Iran has discovered that it Regarding CBS's decision not to pursue He explained, however, that when the loss can have prime time on American televi- an interview along the lines of NBC's, of prerogatives "starts mounting," the sion any day it wants for any purpose and Leonard said he "was called by a White "balance starts tipping the other way." at roughly any length ... in the fond hope House official and thanked for ... doing The NBC interview with Gallegos was that they're going to switch the people the patriotic thing." Leonard said he told not the first time that words from that from the government," Rusher said. the official he didn't want to be thanked hostage were broadcast. The week before, Friendly said that while the other networks for that and that he didn't know "whether he had been interviewed by Britain's may have been right in passing up the I did the patriotic thing or not." Thames Television, which offered the Gallegos interview, "in the light of what Asked what he thought would happen if audio (cameras had not been allowed) to got on the air, the American people were all cameras disappeared and there was no other broadcasters. ABC ran that audio on well served by seeing it." TV coverage of the crisis, The Washington Thursday's World News Tonight and The Public Broadcasting Service's Mac - Post's Oberdorfer said he thought "it 20/20. But Burke said he was not aware of NeillLehrer Report featured CBS's would lower the intensity a great deal on any preconditions for the Thames inter- Leonard, former Under Secretary of State both sides." For the Iranians, he said, it view (it didn't include a statement by the George Ball and Washington Post diplo- would lessen the "possibility of really captors) and that ABC was free to do matic correspondent Don Oberdorfer dis- affecting American policy." as it wished with the Thames report. cussing coverage of Iran in general and the Eliminating such coverage "wouldn't Regarding the interview conducted by NBC broadcast in particular. solve" the crisis, he said, "but I think it his news division, NBC's Small corn- While Ball said "I don't think very would change it."

salaries. Committee believes salaries should keep pace with inflation, Callahan, staff vice president, videodisk operations at RCA, has been and therefore has allowed them to rise above 7% for next year. Other named president of Thomson -CSF Broadcast Inc. Renville H. McMann, large increases will go to research department, engineering and legal who has been president of Thomson -CSF Laboratories, will continue in fees. Executive committee will meet again Jan. 7 to finalize budget that post and will provide technical guidance before presenting it to joint board; it instructed staff to cut back from even higher budget recommendations present last week. TV networks are steaming over price Michigan Bell wants to charge to install telephones at Republican national convention, At Western cable show last week, Ted Turner's new Cable News Net- scheduled for Detroit next summer. Telephone company wants $400 per work announced a 10 -year, $25- million advertising commitment telephone. GOP also upset, has joined networks in contesting installa- from Bristol- Myers. Advertiser will sponsor regular series of health - tion charge before Michigan Public Service Commission. Richard Sedia, science segments on all -news cable network. producer of special events for CBS, said that rate was "astronomical" and twice as much as charge at 1976 Republican convention in Kansas U.S. District Judge Harold H. Greene has turned down National Asso- City, Mo. Asked about installation charges at Democratic convention, ciation of Broadcasters in Its bid for dismissal of Justice slated for New York, Sedia said, "We haven't been told yet, but we expect Department's antitrust suit aimed at NAB's television code time the worst' standards. But in ruling issued on Friday, Greene said he will treat motion El as one for summary judgment. He gave Justice 45 days to respond to President Arch L. Madsen of Bonneville International Corp. announced that motion. NAB said it was disappointed Greene did not rule in its favor that talks between Christal Co. and Bonneville's Torbet Radio, on motion to dismiss. But, it added, judge's action "illustrates that the "concerning the possibility of Bonneville acquiring an interest in issues raised by NAB are serious and substantial, despite the attempts Christal or Christal in Torbet;' had been terminated. Madsen said by the government to ignore if not dismiss them entirely" Torbet rep firm "has had great growth and success" and "Bonneville's objective remains to continue Torbet Radio as one of the strongest and Warner Amex Cable moved closer to reality last week, after FCC had best national radio rep organizations in the industry." Robert J. Duffy, denied cross -ownership waiver request week earlier (BROADCASTING, Dec. president and part owner (with Cox Broadcasting) of Christal rep firm, W. said talks started as exploration of whether Christal and Torbet might 10). Resignations of American Express directors William 7. Scranton and Henry H. Henley were announced last Monday, action "do something together" in unwired- network field believed to obviate crossownership waiver, and Wednesday saw announcement that definitive agreement between Amexco and Warner Representative Lionel Van Deerlin (D- Calif.), chairman of House Com- Communications had been signed. Companies also said Warner Amex munications Subcommittee, told Western cable show audience in would have $250- million line of bank credit available. Anaheim, Calif., late Friday that his subcommittee's 34 -page revision of title two of Communications Act (see page 67) is "strictly domestic Thomson -CSF Broadcast Inc., Stamford, Conn., has been formed to common carrier, and we intend to keep it that way." He added that take over functions of Thomson -CSF Laboratories Inc. in manufacturing he will "seek to bar any amendments" affecting any other communica- and marketing of professional broadcast equipment. Thomas T. tions areas.

Broadcasting Dec 17 1979 29 I ITOP OF THE WEEK L_

before the Federal Communications Bar who are fearful of comparative challenges, NAB backs off Association, then added another wrinkle percentages make sense. But as a lawyer in the standards proposal. He said that for a trade association, it's a bigger prob- from endorsing broadcasters often express First Amend- lem. We must not take a position that will ment principles on an "expedient basis." split the industry. Percentages complicate program standards Television broadcasters, he said, have sup- it. By taking this approach, it will be easier ported the adoption of percentage to muster support of all radio broad- Board resolution on deregulation guidelines for informational programing as casters" doesn't contain earlier language protection against license renewal Edward Fritts of Fritts Broadcasting that would have suggested trade -off; challenges. But, at the same time, "we are Inc., Indianola, Miss., vice chairman of this one's aim: renewal expectancy told that such guidelines for children's in- the radio board, said that the resolution formational programing pose a grave which was finally adopted unanimously by Association of Broadcasters The National threat to First Amendment interests." the radio board, and then by the joint a resolution that, on the face has adopted Lerner said that there was much debate board, was "the culmination and the best it, is an the FCC's proof endorsement of at Wednesday's radio board meeting of many. We think this correctly identifies posal for radio deregulation. (which preceded the joint board) on, which our position." agreeing with the FCC as to But besides way the resolution should go. He said that In other actions last week, the NAB dis- the of formal ascertainment elimination he asked the joint board chairman, Tom cussed setting up a clearinghouse to get program percentage procedures, minimum WMTV(TV) Madison, Wis., to broadcasters' ideas on how best to form a and Bolger of guidelines, commercial time standards take over the chair during the most heated unifying spirit and support the hostages in program logging requirements, the NAB part of the debate, so Lerner could present Iran. The NAB suggested that broad- resolution says the commission has an his position. But a straw vote indicated a casters tell their audience, through PSA's obligation, under the Communications majority opposition against any form of and editorials, to send letters to the Ira- Act, to provide license - "legitimate standards. The board then worked out a nian embassy, and Christmas cards to the to licensees renewal expectancy" radio resolution the directors believed would re- hostages. public that have served the interest. ceive the most support from the indus- The board also announced that NAB's resolution, adopted at last The one -page try that would not be divisive and, as minority investment fund will be fully joint board meeting, -one Wednesday's special Lerner said, "would not signal to Con- operational in 1980, with an executive But perhaps, as sug- appears innocuous. gress that we would be willing to accept director and offices in Washington. counsel, Erwin gested by NAB's general standards" Bolger's company, Forward Communica- it is significant by what it doesn't Krasnow, Krasnow, who switched from advocating tions, has donated the professional ser- say. a standard to the present resolution, ex- vices of Senior Vice President Robert It is far different from the resolution cir- plained his, and a majority of the board's, Ferguson to coordinate fund raising board meet- culated after October's special position. He said: "Looking at this from efforts. Total pledges and contributions to ing. That document called for "setting a the fund have standard that combines maximum the perspective of a lawyer with clients reached $10 million. licensee discretion with a presumption of license renewal." The case for setting guidelines was made by the radio board FCC back- pedals on children's TV chairman, Arnold Lerner of WLLH(AM)- WSSH(FM) Lowell, Mass. Commission expected to vote out opments to enhance outlets for additional Lerner's position was that, as long as rulemaking this week, but it programing. broadcasters are subject to the present will offer five varying options The staff had originally endorsed mini- Communications Act, they would be far and a four -month comment period mum programing standards, but Chair- better off (a) with a presumption of man Charles Ferris could not muster renewal based (b) upon the promise of a Despite congressional pressure and indus- enough votes on the commission for that certain percentage of "content- neutral try lobbying, the FCC is expected to vote stance. Commissioners Abbott Washburn nonentertainment programing." He felt this week on a children's television and Robert Lee have been working closely that would be a major step forward, in a rulemaking. The document that will with the staff and have been largely First Amendment as well as license emerge, however, is watered down from responsible for bringing the rulemaking to stability sense, from the present renewal the tough, minimum -programing its present form. guidelines which specify programing in .guidelines the commission staff had origi- But early last week, there were so many three categories: local, informational nally endorsed as its "preferred" option cooks in the commission's kitchen that (news and public affairs), and all other for a rulemaking. Ferris had no alternative but to accept a nonentertainment material. (BROADCAST- The commission on Wednesday will modified version of the rulemaking ING'S Dec. 10 "Closed Circuit" reported most likely adopt a rulemaking that in- notice in order to put it out for comment. incorrectly that Lerner was plumping for a cludes five options that range from little or He had received a request from Senator 6% percentage guideline; neither he nor no regulation of children's TV to man- Ernest Hollings (D- S.C.), chairman of the others in the NAB considering percent- datory program standards. The rulemaking Communications Subcommittee, to initi- ages had settled upon a specific figure.) will also set a four -month comments ate a second inquiry for a five -month or And he had gathered a good deal of sup- period in which broadcasters are invited to six -month period. Hollings said he had port for his standards proposal until a few offer their own alternatives to the commis- "reasonable assurances" from the indus- weeks ago. Then the political climate in sion proposals. try that it would not use that time to Washington shifted. The FCC issued a The five options the rulemaking will retrench and marshall opposition, but to staff report on children's programing that propose: accept that the marketplace has come up with constructive proposals. The said TV broadcasters have not provided been responsive in providing proper National Association of Broadcasters, enough "educational and instructional" amounts of children's educational and in- while denying that broadcasters have failed programing for children and proposed that structional programing, and therefore re- children in any way, admitted to giving the FCC adopt minimum programing peal the FCC's 1974 policy statement on Hollings "reasonable assurances." A let- standards to offset this "irresponsibility." children's TV; modify the '74 policy state- ter from NAB President Vincent The FCC adopted the report, and directed ment to include definitions of educational Wasilewski to Hollings applauded the the staff to prepare a notice of proposed and instructional programing on the senator's initiative and assured him of the rulemaking -which the FCC will discuss renewal form; adopt processing broadcasters' "good -faith desire" to serve at a meeting this Wednesday. guidelines; adopt mandatory programing the needs and interest of children. Chairman Charles Ferris, speaking standards, encourage technological devel- Senator Howard W. Cannon (D- Nev.),

Broadcasting Dec 17 1979 30 1 I TOP OF THE WEEK i I chairman of the Commerce Committee, Martin A. Russo (D -III.) addressed ing the maximum return on their film in- also wrote to Ferris, endorsing Hollings's another issue of concern to the cable in- vestments, and the cable industry -like proposal. dustry. Russo said that it would be unlikely the motion picture theaters, commercial Ferris feels that the four -month com- that Congress would restrict foreign networks and individual stations -will be ment period in the rulemaking notice (largely Canadian) ownership of U.S. ca- paying the price. "Our movies are the pri- gives the broadcasters a "window" ble systems unless there is "ample evi- mary reason people are taking cable," the through which to come up with alterna- dence that such ownership is not in the Warner executive said. "You are taking tives. Several Washington communica- public interest." one of your major assets for granted, and tions lawyers noted that this also gives Fer- "1 don't know what has prompted this you are doing yourself a disservice." ris the advantage of putting out a rulemak- sudden interest" in the foreign ownership The studios, he said, are "dissatisfied ing he's pushed hard for, while not going question, Russo said. (Last week the with the per capita return" they are receiv- completely against Hollings's request. board of the National Cable Television As- ing from cable companies. "We think that sociation passed a resolution that any payment is inadequate." restriction on foreign ownership "ought Bleier offered no specifics as to what he to be based on reciprocity." Canadian law believed the ultimate deal to be struck Cable congregates does not allow U.S. ownership of systems with Home Box Office, Showtime or the in in that country, and the NCTA board also other pay -cable companies will look like, California asked that "Canadian operators and the but he left little doubt among the audience Attendance at last week's Western cable Canadian government ... lift the rules ... that arrangements between studios and ca- show in Anaheim, Calif.'s Disneyland to permit the flow of commerce" between ble firms in the future will be substantially hotel approached 4,000, according to the two countries.) different from what they are nqw. It was Spencer Kaitz, assistant general counsel Sharing the podium with Russo, Henry estimated by one panel participant, Bruce and executive secretary of the California A. Waxman (D- Calif.), a long -time friend Corwin, president of Metropolitan Community Television Association, the of cable, spoke forcefully on the need for Theaters Corp., that for movies, exhibi- principal sponsor of the annual cable national legislation designed specifically tors are now currently paying up to 80% of gathering. Figures released last week were for the industry. Any proposed bill, the gross while cable firms are paying more in preliminary, but it appeared that atten- congressman said, should contain a "na- the area of 40 %. Acknowledging Corwin's dance had outpaced the 1978 show by tional mandate for the medium, directing estimate and not disputing it, Bleier said some 700 persons. Paid registration was all regulatory authorities to make cable cable was paying "too small a percentage set in excess of 2,100, and 1,700 -1,800 wore exhibitor's badges. Manufacturers and program distributors displaying their wares at last week's show numbered 123, according to CCTA. The three -day show ended Friday on a touch of disappointment. A number of national as well as state political figures failed to make scheduled appearances for reasons ranging from the U.S. Senate's debate of the windfall profits tax on oil to a dispute in the California legislature that kept that state's speaker of the assembly as well as his opponent for that position in the state capital at Sacramento. Earlier in the week, Senator Daniel K. Inouye (D- Hawaii) had also failed to appear. National political figures who did manage to attend the conference included Representatives Herbert E. Harris (D -Va.), Carlos J. Opiniionators. Western Cable panelists (I to r) Dordick, Loper, Cowan, Bleier, Simmons, Moorhead (R- Calif.), George E. Corwin and moderator Bresnan. Danielson (D- Calif.), and Bob Kasten - meier (D- Wis.). available to as many people as possible "; in our view." Elsewhere in his remarks, he Senator Howard Cannon (D. -Nev.) should place "upon those who wish to said, "You're not paying your fair share." failed to make his scheduled appearance regulate programing on cable the burden And if Bleier's comments on the prices before the convention on Friday because of proving the need to do so," and elimi- cable has been paying for Hollywood prod- of the Senate debate on the windfall profits nate "any possibility of treating cable as a uct had not been enough, he also ad- tax. John Smith, a staff member of the common carrier," restricted from provid- dressed another topic of concern to the in- Senate Communications Subcommittee, ing original programs. "There is ab- dustry- release schedules. He made it delivered some brief remarks outlining the solutely no need to treat cable in this equally as clear that cable would not have current status of communications legis- fashion," Waxman said. immediate access to product in the coming lation in the Senate. There was little new Thursday's convention schedule was communications age. Home video -disks in Smith's comments, however. On one highlighted by the morning panel session, as well as cassettes -will be seeing Holly- issue of primary importance to cable "Others Look at Cable -A Different wood movies before the cable industry, operators -the possible entrance of View," in which at least one speaker, Ed- Bleier said. The studios will be releasing telephone companies into the cable busi- ward Bleier, executive vice president of films for those emerging marketplaces ness, Smith said it was the senator's feel- Warner Bros. Television, New York, made "before people can tape off the pay," he ing that there should be "strict it clear that the honeymoon between the said. safeguards" for any such entrance. He cable industry and program producers may Bleier outlined what is likely to be the seemed to endorse what Smith called the be drawing to a costly and not altogether release schedule for major Hollywood FCC's "sensible approach" of leaning amicable close. product in the future -theaters ( "the mar- toward permitting telephone companies Bleier, one of eight speakers on the ket for which our movies are primarily to enter the cable business in the nation's panel, was the only one to offer few con - directed "), home video, pay cable and rural areas. cilliatory words to the industry. His subscription television and, finally, free Also Friday morning, Congressman message was clear -studios will be obtain- television. The applause that followed

Broadcasting Dec 17 1979 31 1 TOP OF THE WEEK I

Bleier's comments was brief and polite. and therefore uncontrollable once ignited Sharing the panel with the Warner ex- Lost in space there has been some speculation that the ecutive were Robert Ronka, Los Angeles spacecraft blew up. One source described city councilman; Herbert S. Dordick, pro- RCA's Satcom Ill disappears the kick motor as "a giant firecracker." fessor at the Annenberg School of Com- after launch; loss poses Although RCA was trying to squelch munications of the University of Southern problem for cable programers the explosion theory, Mike Bergman, a California; James Loper, president of non- NORAD spokesman, said the theory was commercial KCET(TV) Los Angeles; Geoff As of last Friday afternoon, RCA "plausible, and one we can't discount." Cowan, public interest attorney and a Americom was desperately scanning the Bergman added, however, that NORAD member of the board of the Corporation skies in search of its Satcom Ill satellite would continue its search indefinitely on for Public Broadcasting; Steve Simmons, launched into orbit eight days earlier the assumption that the bird is still in one assistant director of the domestic policy (BROADCASTING, Dec. 10). The satellite piece. staff of the White House; Corwin, and carrier lost track of the bird on Monday Other speculation is that the spacecraft William J. Bresnan, president of Tele- afternoon (Dec. 10) after it fired the was improperly positioned when the kick prompter Corp., moderator. motor that was to put the spacecraft into motor was fired, carrying the craft into Any other day, Simmons's announce- its permanent geostationary orbit. some unknown orbit or into deep space. ment might have attracted the most atten- The loss of the satellite with no indica- Another possibility is that the tracking tion. The White House staffer said that the tion of when or whether it will be found beacon for some reason failed, making the National Telecommunications and Infor- was a hot topic at the Western cable show spacecraft impossible to home in on. mation Administration will be submitting last week in Anaheim, Calif. (see page NASA, which launched the craft aboard a petition to the FCC asking the commis- 61). The cable people were concerned a three -stage Thor -Delta 3914 rocket from sion to release cable systems with public since the 24- transponder Satcom Ill was Cape Canaveral, Fla., has no liability in access channels from any requirements planned to be the all -cable satellite, com- connection with the mishap. According to they may have under the fairness doctrine. bining all the cable programing currently NASA, it was responsible for only the first Simmons estimated that such a rule on Satcom I with four new programing ser- 25 minutes of Satcom Ill's life in space - change would apply to slightly more than vices that couldn't be squeezed on that from the lift -off to the spacecraft's injec- 200 systems across the nation. satellite. Most affected by a permanent tion into elliptical orbit when NASA Scarcity, the idea that a limited number loss of the spacecraft will be the four new passed control of the craft to RCA. In of channels requires government services -Home Box Office, Viacom's NASA's books, the launch will go down - assurances that a multiplicity of opinions Showtime, National Christian Network somewhat ironically -as the 150th suc- will be telecast, does not apply to cable and the Cable News Network. cessful launch for the Delta rocket. where "all kinds of ideas and opinions can Also affected will be the several pro- If the spacecraft is not recovered, the be expressed," Simmons said. gramers who signed up for the transpon- biggest loser will be the consortium of in- (In an interview, Simmons pointed out ders on Satcom I that were to have been surance companies that insured the launch that NTIA had already asked that the FCC freed by the move of programing from I to and its subsequent space life for three at least modify its fairness doctrine re- III. That group includes Cinamerica, En- years. According to David Whatmough, quirements for broadcasters, but that the tertainment and Sports Programing Net- director of general insurance for RCA, commission is hampered in that regard by work, Total Communications Systems, RCA carried $77 million worth of the statutory requirements of Section 315 Times Mirror, Satellite Communications coverage at a premium of $5.3 million. of the Communications Act. Fairness re- Network, Spanish International Network, The policy covered the launch vehicle, the quirements for cable, however, he said, are Eastern Microwave and Home Box Office. cost of launch, costs of the spacecraft and the result of a commission rule that the RCA wasn't saying too much last week the revenues RCA expected the satellite to FCC itself can change.) about losing their satellite except that it generate. Simmons also said that it was an admin- was continuing the search for it and wasn't The insurance consortium comprises istration goal to minimize regulation of the going to give up. RCA was aided in its at- several London -based companies, includ- cable industry. "The bureaucrats should tempts to find the spacecraft by a couple of ing Lloyd's of London, which wrote 81% be apologizing for the red tape they wrap- its competitors, Comsat and Western of the coverage, and Lexington Insurance ped you in in the 1960's and early 70's." Union; the North American Air Defense Co., Boston, and Skandia, a Swedish com- Also during the session, panelists from Command (NORAD) in Colorado pany, which wrote the remaining 19%. the public broadcasting sector offered their Springs; Telesat of Canada, and Intelsat. The policy was put together by the New views on how the two media- noncom- Because of its extensive, far -reaching ar- York insurance brokerage of Marsh & mercial television and cable -could unite ray of tracking stations, radar installations McLennan. Alden Richards, an associate their forces in serving the public. Cowan and observatories, NORAD probably has in the company's aerospace division, said presented a list of what he called "kinds of the best chance of finding the bird. It was that the brokerage has coordinated partnerships" possible: Public stations asked by RCA Monday night to keep an coverage for 80% of the satellites launched could program more than one cable chan- eye out for the craft. A spokesman for to date throughout the world, including nel; cable systems in communities without NORAD said that since NORAD is cons- Satcom I and II. He added that if RCA public television stations could have area tantly monitoring the over 4,000 satellites makes a claim, "it would probably be the stations or networks program a channel; and pieces of debris in orbit anyway, the largest" in the history of the satellite busi- with the three new Public Broadcasting extra effort to watch for Satcom III posed ness. Service networks that will be airing next no great problem. The other losers, of course, will be the year, cable could program excess public RCA's problems began on Monday cable programers who have been counting offerings that do not make the local station afternoon at 1:57 p.m. when it fired the on Satcom III. Most of them will have to schedule; a public television superstation; apogee kick motor, a solid fuel rocket built wait for the launch of Satcom IV, currently public cable systems, or joint financing of into the spacecraft. The burn was to have scheduled for June 1981, and RCA is program projects. placed the craft into geostationary orbit. offering little hope that that production Loper made it clear that several of those (It had been orbiting the earth in an ellip- schedule can be speeded up. alternatives were on his mind. He said that tical orbit since shortly after its launch on In the meantime, RCA is making con- KCET sees "no reason why the concept of the evening of Dec. 6). A ground station tingency plans. It is talking to other the superstation should not be explored." usually loses contact with a satellite during domestic carriers and with Telesat of He also said that the Los Angeles UHF in- the burn time as the engine blots out the Canada to see if it can acquire satellite time tended "to become a regional television beacon signal, but, in this case, RCA to accommodate at least some of 11 cable service" and "to expand into a multiple never regained contact. programers who are now as lost as Satcom service." Since the apogee kick motor is solid fuel III.

Broedcssting Dec 17 1979 32 Alice was the highest rated show in all of television (again) for the week ending December 9,1979

Source National Nielsen Preliminary estimates, December 3-9,1979

Warner Bros. Television Distribution Cil A Warner Communications Company I kegami inaugurates the era of one -person ENG camera crews.

for ENG throughout broadcasting, worldwide. In March, 1979, with deliveries of the new HL -79A, we enter the era of the one -person ENG camera crew, for this new camera is an all -in- A remarkable new television camera is the -head design - fully integral, with no power ready for ENG broadcasters, a new -generation cord to a separate battery. Its reduced weight camera significantly more compact, yet higher and size enable the camera -person to slip solo in in performance than any prism -optic ENG cam- or out of vehicles or through crowds, unham- era now offered. pered as never before. In performance and reli- The new HL -79A is like other Ikegami cam- ability it is the ENG camera of tomorrow in the eras in its performance and reliability. This authentic lineage of Ikegami cameras of yester- tradition is well -known in the industry. It dates day and today. back some six years to the pioneering HL -33 Ikegami Electronics ( USA ) Inc., 37 Brook head -plus- backpack camera that first made Ave., Maywood, N.J. 07607, ( 201) 368 -9171; bróadcast-quality ENG truly feasible. The HL- West Coast: 19164 Van Ness Ave., Torrance, 33 and its successor, the HL-35, carried on this Calif. 90501, ( 2131 328 -2814 ; Southwest : 330 tradition of reliability. And the current HL -77A North Belt East, Suite 228, Houston, Texas, head -plus- battery camera is today's standard 77060, (713 ) 445 -0100.

Ikegami HL-79A Special N Report

There should be no complaints from broadcasters about the technological developments of the 1970's. The decade was laden with innovations -from microprocessor chips small enough to fit through the eye of a needle to helicopters equipped with cameras and microwave transceivers -that dramatically improved the video and audio products created by broadcasters and the way those products are delivered to the home. Many of the gains made by broadcasters in the decade and in 1979 itself were made possible by the application of digital techniques, especially computers and microprocessors. Computers and microprocessors are currently used in automation systems, audio processors, cameras and other types of equipment and are expected to lead the way into the 1980's. Videotape recorders, for example, are generally believed to have advanced as far as they can in analog. The next step is digital. Electronic news gathering, which changed the face of broadcast journalism in the 1970's, is undergoing changes, not in the basic equipment, but in the way that equipment is packaged and used. It is not uncommon these days for a helicopter to swoop down from the sky and disgorge a load of equipment and personnel capable of doing almost anything that can be done in a studio. Microprocessors also are responsible for teletext, a means for television stations to squeeze the last drop of spectrum space out of their allocation by telecasting pages of alphanumerics along with their present pictures. Broadcasters, and particularly the major networks, have been using satellites for a variety of communication needs ever since Telstar went up in 1962. But the technology and what broadcasters made of it didn't really take off until the mid- 1970's after the FCC opened the door to operating domestic communications satellites to all who wanted to enter it. The major television networks, however, have stopped short of going to the satellite for program distribution, but while they hesitate, several radio networks have embraced the technology. A broadcaster wouldn't be a broadcaster without a transmitter and 1979 was a good year in that end of the business. It was also a good year for cameras of all sorts - studio, field, ENG /EFP (electronic news gathering /electronic field production) and some that work in any mode. The camera marketplace is crowded and broadcasters should be able to find a camera for any application at a variety of prices. Following: an end -of- the- decade snapshot of the state of the equipment art. Fine tuning the technological explosion

Perhaps the greatest innovation in the Lion last February at a conference of the Kleffman. "And it certainly is the way of television studio of the 1970's was the Society of Motion Picture and Television the future. But you have to be realistic. If new generation of one -inch, helical video Engineers in San Francisco with a you look at video recorders, you have to recording equipment. Its introduction modified two -inch machine using eight look at them from the standpoint of why represented a quantum leap in the evolu- recording heads. Sony, the Japanese would a customer want a digital video tion of videotape from the older, two -inch electronics giant, followed in March with a recorder. What will it do for him? What machines. Some time in the coming type C nonsegmented helical machine at does he expect it to do for him? Does it decade -and few will venture to guess the Dallas convention of the National As- make economic sense for him to buy a when- another quantum leap is ex- sociation of Broadcasters. West Ger- digital recorder ?" pected-to digital. many's Bosch -Fernseh showed a type B To that important last question, Kleff- In the past year, three of the world's one -inch player last May in Montreux, man answers, for now at least, no. "At leading equipment manufacturers dis- Switzerland. point X out there, there will be a practical played engineering prototypes of digital But off-the -shelf models of digital ma- digital recorder. I emphasize the word prac- video recorders. Ampex, the American chines will not be appearing for some tical. The digital recorder has to do every- leader in recording technology and the years. "The word digital is very sexy," said thing for the customer that today's company that invented magnetic video Ampex's vice president and general man- recorder will do for him. And it's got to do recording, started the three -way competi- ager for audio -visual systems, Donald V. something more. Or else why change ?"

Broadcasting Dec 17 1979 35 SPECIAL REPORT

That the digital era of video is coming - Network, a sports cable network in Bristol, delayed broadcast basis, Briles's helicop- that in some ways it is already here -is not Conn., as well as a full line of remote ters are now being leased to stations - in dispute. When it will come, however, is. video systems. CBS has also introduced a usually on exclusive -use bases -and are in "You could have a digital recorder today," full array of ready -to -use systems ranging many cases in the air every day. says Kleffman. "You can't buy one -but in size up to a 42 -foot trailer that functions we've shown it. Sony's shown it. Fernseh's as a complete television control center and The possibility that broadcasters might shown it. And Britain's IBA [Independent a transmitting earth station. one day supplement their service with Broadcasting Authority] has shown it. Unlike Compact Video Systems, which screens full of alphanumerics was made And there are several other companies stresses its ability to build a complete greater through the work of some that could show it if they wanted to." Does television facility, Richard Wolrs Wolf foresighted broadcasters. Bonneville that mean that the next major step will, in- Coach Inc. of Boston is really a van Broadcasting's Kst. -Tv Salt Lake City and deed, be to digital? "Probably," he replies, customizing firm that found that it could CBS -TV's KMOX -TV St. Louis conducted "but that doesn't mean there won't be apply the same expertise it developed extensive tests throughout 1979 on enhancements in one -inch." building such items as mobile dog kennels modified British and French teletext to building rolling broadcast centers. Wolf systems. And in October a noncommercial Hand -in -hand with the development of Coach has been modifying trucks for 11 UHF got into the act; KCET(TV) Los helical recording, which has allowed years; in the past three that it has included Angeles began tests with the French Anti - manufacturers to build portable tape television customers, WCI has built 85 ope system. recorders, has been the development of ENG systems for 39 stations and eight Teletext is the marriage of television electronic news gathering equipment - production companies. and computer, and microprocessor tech- minicameras that have thoroughly Wolf, general manager of the firm, says nology. By using a few lines of the vertical changed the way news is reported on that it has stayed away from the business blanking interval and a teletext system, a television as well as opened the world of of supplying broadcasting hardware-as do broadcaster can transmit hundreds of video production to small companies that CVS and others -in favor of its primary video pages of letters or numerals to only a decade ago could never have business of redesigning vans. WCI installs homes at the same time normal television afforded to enter television. Pioneered the necessary racks, makes changes in the programing is being broadcast. To receive largely by Joseph Flaherty and his cabins, installs generators, but it usually and display the information on the screen, engineering department at CBS -TV, ENG leaves the job of installing broadcast a decoder must be built in or attached to has led toward a virtual rethinking of the equipment to customers. (An exception is the television set. way television news is reported and televi- a project for WABC -TV New York for which Teletext has made great inroads in sion programs and advertisements are the station has furnished the equipment Europe, but it has only been in the last made. As Flaherty points out, ENG has WCI is installing.) Most station people, year or so that the technology has been taken the camera out of the studio and put Wolf says, prefer it that way. "We can do considered seriously here. it into the streets -in many cases, streets what we can do faster and better than they The CBS experiments conducted at the on the other side of the world. can. And they do what they do better than network's owned and operated KMOX -TV, Washington consulting engineer we can." used Antiope and the British Ceefax and Howard Head, of A.D. Ring & Associates, Currently, Wolf is working on what he Oracle systems. Following the first series put ENG at the top of his list of major de- calls an "aluminum box" concept of of tests CBS reported that teletext velopments of the past decade. ENG "has systems building. The idea is to build a transmissions would probably have to be attracted more notice than anything else" complete system that can be removed and restricted to lines 13 and 14 of the vertical to come out in the past 10 years. But transferred from one chassis to another. blanking interval. Attempts to transmit on where will it go? Thus, he explains, as some of the older lines 15 and 16 caused intolerable inter- At engineering equipment shows over ENG vans break down beyond the limits ference with the television signal, CBS the past two years -and especially at last of most companies to repair them quickly, said. spring's NAB -that question was, at least the electronics can simply be picked up Another negative aspect of teletext, in part, answered by companies displaying and moved to another chassis, and a sta- which CBS frankly discussed when it re- ENG- equipped helicopters alongside fully tion is not forced to build another system leased its initial results at press con- outfitted vans, all- terrain vehicles and from the ground -or tires -up. ferences in Washington and St. Louis, is even huge semi -trailer rigs: flying and roll- Certainly the most exotic ENG system access time. With just two lines available ing television stations. to appear lately has been the helicopter. for the service, the time it takes for a page Robert E. Seidenglanz, president of Los Within the past 18 months there has been of material to appear on the screen after it Angeles -based Compact Video Systems, such an explosion of interest in the aircraft has been called up is too long, making use sees the move toward the building of com- among television stations that at least one of the system frustrating and possibly im- plete, integrated systems -for studio as news consultant has called the new devel- practical. One of the keys to solving the ac- well as remote uses -as a natural part of opment the "sky wars" among local sta- cess time problem is further reduction in the growth cycle of the industry. tions. the costs of microprocessors so that an "About 50% of the chief engineers at Bell Helicopters' Jet Ranger has become affordable decoder capable of storing the television stations across the country the workhorse of the stations' fleet. Bell many pages instead of one (as is the case have not been able to keep up with the estimates that there are 65 stations across with the present equipment) can be devel- growth of the industry, and they've relied the country using helicopters on a regular oped. on systems manufacturers to develop their basis. Of those, Bell says, 45 carry its Some of CBS's interest in teletext stems stations for them. It's hard to keep up with brand (eight are owned by stations). from its desire to come up with a closed the state of the art," he says. Hughes is the other principal helicopter captioning system for the deaf similar to "You'll characteristically find that most manufacturer for stations, and Bell esti- the one being developed by ABC -TV, TV stations are run by one chief engineer, mates that company has the bulk of the re- NBC -TV and the Public Broadcasting Ser- who, if it's a group -owned station, reports maining aircraft. vice. CBS chose not to take part in that to a director of engineering who's not even According to Dick Hall, operations joint project, feeling that closed captioning on the site part of the time. They're not manager of the Santa Monica, Calif. -based should be just one part of a much broader able to keep up with what's new and Briles Wing & Helicopter Inc., the use of teletext service which uses the same basic what's current. One man just typically can- helicopters for live, on- the -scene news technology. not do it," says Seidenglanz. coverage became possible only in 1978 The Antiope system, developed by the He and his company have just finished with the introduction of lightweight French Sofratev firm, is being promoted the construction of new studios for the microwave equipment. Long used by radio and sold in the United States through a Entertainment and Sports Programing stations and television stations on a subsidiary created just for that purpose,

Broadcasting Dec 17 1979 38 HITACHI SK -96 Inside this superlative broadcast studio camera lives an equally superb hand-held module for field production. Here at last is a convertible that makes no compromises in picture quality ...with S/N ratio of better than 51 dB...three 2,3" Saticons... 500-line resolution...built -in ABO ...internal trial adapter...AC /DC operation... and more. All wrapped in a super tough but lightweight diecast housing. For an tmprece- dented low price. Call your Hitachi dealer for more details.

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Antiope Videotext Systems Inc., Washing- more prominent in the broadcast world in reliability of the AT &T microwaves and ton. 1979 as Comsat announced plans in land lines, were not rushing into anything. The English Ceefax system was devel- August to initiate a direct -to-home sub- But all three are quietly studying the oped by the BBC which announced in Oc- scription television service using satellite, possibility of satellite distribution, and tober that it has upgraded its service with and the Public Broadcasting Service con- NBC has gone so far as to take under con- the purchase of a new computer system, tinued regular program transmissions to sideration a proposal submitted by RCA consisting of three PDP 11 -34 units of the all of its member stations, begun in Americom for a network system that Digital Engineering Corp. According to December 1978. would include both satellite and terrestrial the BBC, the new system improves the Local television stations were getting lines. service's flexibility and reliability. into the act more and more. Storer Because of all this interest in satellites, While the United States continues to purchased earth stations for all of its broadcasters have also become interested test and ponder teletext, the technique television stations, and Westinghouse in the equipment associated with satellites, continues to grow in its native Europe. In Broadcasting struck a deal with Western particularly earth stations. Several compa- England, for example, the number of sets Union for the group broadcaster and the nies that manufacture and sell earth sta- equipped with Ceefax decoders in use satellite carrier to share earth stations. tions have grown dramatically in the last jumped from 7,000 in October 1978 to And while a number of radio networks, few years due, in large part, to the increas- 30,000 in the same month of this year, and including National Public Radio and ing use of satellites by the cable TV indus- sales of equipped sets are currently run- Mutual Broadcasting, began using the try. ning at 3,000 a month. satellites for the delivery of their feeds, the One of them, Scientific -Atlanta, major television networks, not at all eager manufactures a complete line of antennas The place of satellite technology became to abandon the flexibility and proved and associated electronics. The antennas are currently made in sizes of 11, 10, 5 and 4.6 meters and, according to Tom Kelly, an applications engineer at S -A, a three - meter dish should be available in January Is the Talent and a seven -meter dish later next year. Kelly said the three -meter dishes are "backyarders," developed for private use. That Fills This Chair Kelly said that an average earth station suitable for a cable system consists of a 4.6 -meter dish, a model 6601 single -chan- Worth 26 Cents an Hour? nel receiver or model 6602 fully tuneable receiver and a 1.5 db low -noise amplifier. The cost of such a package, Kelly said, is "under $10,000." Kelly said that although You know it is, and you the system is sufficient for a cable system, know that finding a refill "broadcasters demand a much higher for that chair could be ex- quality" and the best way to achieve that is pensive and disruptive. through a larger antenna. Storer, for instance, installed S -A 10- So why not protect your meter dishes at WSBK -TV Boston and wiBK- talent and yourself from; Tv Detroit because of interference from the embarrassment of microwave and five -meter dishes at its broadcasting a word or other five stations. phrase that your audience Although Rockwell International signed could find offensive. the contract with the Corporation for Public Broadcasting to provide earth sta- All it takes is a Wang Timé tions at all the PBS and NPR member sta- Tunnel'Maudio delay that tions, the various components of the earth gives you time to chop of e stations came from a number of different bleep anything offensive,; sources. The most important element, the between the time it is antenna, was supplied by Andrew Corp. spoken and the time it is Eric Monroe, product planning manager broadcast. at Andrew, said that the company provided approximately 150 10 -meter dishes for Protection can cost you as use by PBS and about the same number of little as 26 cents an hour. 4.5 -meter dishes for NPR. Monroe said To get the details just call that 40% of the 10 -meter dishes were collect equipped with high performance feed E. Boiger (603) 889 -8564. systems for use in frequency -congested areas. This could be the last time Despite the quality of electronics that you have to worry about permits the use of smaller and smaller your station broadcasting earth stations, Monroe said Andrew will a blooper. introduce a new 12 -meter dish within the ( WANG) next six months for sale in both the domestic and international markets. A Comsat experiment of the last six years is ready to pay dividends to cable operators and broadcasters with their eyes WANG VOICE COMMUNICATIONS, INC. on several satellites. Since 1973 Comsat HUDSON, NEW HAMPSHIRE 03051, PHONE: (603) 889 -8564 has been perfecting its Torus earth station, capable of transmitting signals to or receiving signals from as many as six or

Broadcasting Dec 17 1979 38 A-:PRIME LINEUP FOR THE .PRIME TIME MOBIL SHOWCASE NETWORK SERIES 'EDWARD AND MRS.SIMPSON"-

WNEW -TV, New York (Independent) WIVB -TV. Buffalo (CBS) KTTV, Los Angeles (Independent) WTVF, Nashville! Bowling Green (CBS) WGN -TV, Chicago (Independent) KPHO -TV, Phoenix (Independent) WPHL -TV. Philadelphia (Independent) WCCB. Charlotte (Independent) KRON -TV, San Francisco (NBC) WTVN -TV. Columbus (ABC) WNAC -TV. Boston (CBS) WPTY -TV, Memphis (Independent) WDIV -TV, Detroit (NBC) WGNO -TV, New Orleans WUAB. Cleveland (Independent) (Independent) WTTG.Washington. D.C. (Independent) WZZM -TV. Grand Rapids /Kalamazoo' KERA -TV, Dallas Ft. Worth (PBS) Battle Creek (ABC) WPGH -TV, Pittsburgh (Independent) WAPI -TV. Birmingham (NBC) KPRC -TV. Houston (NBC) KOKH -TV, Oklahoma City (Independent) WCCO -TV, Minneapolis /St. Paul (CBS) WOFL -TV. Orlando/Daytona Beach KPLR -TV, St. Louis (Independent) (Independent) WCIX -TV, Miami /Ft. Lauderdale WHAS -TV, Louisville (CBS) (Independent) WTVZ -TV, Norfolk /Portsmouth WAGA -TV, Atlanta (CBS) (Independent) KIRO -TV, Seattle/Tacoma (CBS) WDAU -TV, Wilkes- Barre,'Scranton (CBS) WTOG.Tampa,'St. Pete (Independent) WLYH /WSBA -TV, Harrisburg/Lancaster WBAL -TV, Baltimore (NBC) Lebanon /York (CBS) KMGH -TV, Denver (CBS) WTVH, Syracuse (CBS) KCRA -TV. Sacramento /Stockton (NBC) WEYI -TV, Flint /Saginaw /Bay City (CBS) KOIN -TV. Portland (CBS) WBIR -TV. Knoxville (CBS) WFSB -TV. Hartford /New Haven (CBS) WALA -TV, Mobile /Pensacola (NBC) XETV -TV, San Diego (Independent) WJXT. Jacksonville (CBS) WCPO -TV, Cincinnati (CBS) KM PH. Fresno (Independent) WITI -TV. Milwaukee (CBS) WOWT. Omaha (CBS) KCMO -TV. Kansas City (CBS) WHBF -TV, Davenport Rock Island/ Moline (CBS)

We are proud to be associated with these stations and congratulate SFM Media Service Corporation for arranging their participation.

"Edward and Mrs. Simpson :' produced by Thames Television International, premieres Wednesday, January 23 at 7:30, subsequent Wednesdays at 8:00. This six -week series will be hosted by Robert MacNeil.

Mob_ Show

Network . 1979 MEEII Co,yonoecn SPECIAL REPORT

seven satellites at the same time. Comsat is switcher, let alone 20 that Mutual might cy synthesizer. is now ready to put its experiment to prac- one day be transmitting through its RCA's competitor, Harris, also has a tical use. satellite network. new line of transmitters that have more Comsat asked the FCC for authority to McKibben said that the circuit capability tubes than the new RCA's, and that's the build three Torus systems for use at its In- of the switcher will be increased as the way Harris wants it. Gene Edwards, vice telsat stations at Etam, W. Va.; Andover, satellite network grows. president for marketing in Harris's broad- Me., and Jamesburg, Calif., and Comsat McKibben said that the switcher does cast products division, said that going too recently announced that it has plans to everything -turns the microphones on far with solid state decreases reliability supply a Torus system to the new cable and off, puts the commercials on and runs while increasing cost. Edwards feels that franchisee of Anchorage. According to all the actualities. He said when a regular Harris has gone as far "as is practical" and Jim Potts, chief engineer at Comsat's newscast is interrupted for a commercial, that the company will pull more tubes out Systems Technology Services division, the switcher can automatically send out of its transmitters "when we feel the time Comsat has also sent out "quotes" to a three different commercials on three is right." On the question of total solid number of common carriers interested in different circuits and then come back to state, Edwards says it will be 10 years or the system. the announcer. more before all the high -power vacuum Unlike the antenna of a conventional AP Radio, which also has plans to pro- tubes can be replaced. earth station, the Torus antenna consists vide some satellite feeds by March 1980, is Harris's line of UHF transmitters was of two separate structures: a rectangular, in the process of building a similar improved by the addition of Mod Anode concave dish and an equipment building switcher. George Mayo, APR's chief Pulsers, which is said to improve over-all that houses the feed system, receivers, engineer didn't want to say much about efficiency, and new, high -efficiency, five - transmitters and other equipment. The the project except that it would be "a com- cavity klystrons. The most powerful, the dish serves only as a carefully positioned puter- controlled feed system" and that it TV -2200, is capable of generating 220 backboard for the bouncing of electrical was being put together by APR engineers. kilowatts. It has four klystrons in the final energy back and forth between the He also was unwilling to say when the visual power amplifier and one on the satellites and the electronics in the equip- system might go into use, feeling that set- aural side. The 110 kilowatt TV -110U has ment building. ting a date would be making a promise to three klystrons (two visual, one aural) and According to Comsat, the great advan- the affiliates that he might not be able to the 55 kilowatt TV-55U two (one visual, tage of Torus is economics. To build three keep. one aural). conventional antennas at its Intelsat facil- An offshoot of the earth station boom is Harris's high -band VHF line is led by ities -one for each of the three domestic the marketing of the antennas and re- the TV -50H, unveiled at the NAB conven- satellite systems -would cost approxi- ceivers for private use. Homesat, a sub- tion. The 50 kw unit (5 kw aural) was de- mately $2.3 million, Comsat says. But a sidiary of Scientific -Atlanta, offers an veloped to complement circularly single Torus, it says, could do the same job earth station through regional distributors polarized antennas such as the Harris for about $1.1 million. at a cost of between $16,000 and $20,000 CPV. Edwards says it has "the power Potts said Comsat thinks the "potential and a more sophisticated one through Nei- needed for high -band CP transmitting." It market [for Torus) is pretty good and it's a man- Marcus, the specialty store chain, for employed three tubes (two visual and one market that's just beginning to material- $36,500. And Starscan, a subsidiary of aural). Harris's line also includes models ize." Gardiner Communications Corp., is offer- with maximum visual powers (in kw) of The earth station industry received a ing a $10,000 package that includes a 24- 25, 18 and 10. According to Edwards, any shot in the arm in October when the FCC channel dish and a three -meter Andrew two of the same model can be coupled removed the licensing requirements for antenna. together for double power. Harris also made news on the radio side earth station installation. To many the O move spelled relief from the mass of with the introduction at NAB of its bureaucratic paperwork which often sub- One of the few places where the FM -25K, a 25 kw FM transmitter -one stantially increased the cost of installing microprocessor can't be found in broad- high -gain tetrode tube, automatic power multistation systems. casting is in the transmitter. Although control and simplified remote control For those who fear interference from several new lines and models were in- capability -and the 10 kw MW -10 AM other microwave sources, the FCC left troduced in 1979, none made great use of transmitter -a new member of the firm's open the opportunity for them to secure these otherwise ubiquitous devices. But PDM (pulse duration modulation) AM licenses that would prevent any one from the technology of transmitters is still mov- family that includes the MW -50A and the passing a microwave beam through their ing in the same direction it has been for MW-5A. Since NAB, Edwards reports that path to the satellite. the last several years - toward solid state 20 of the $45,000 FM transmitters have One of the benefits to be garnered by and away from tubes. been sold. He also said that although the radio networks from the use of satellite At the head of this movement is the AM has sold in the United States for use distribution is the ability to send out si- new line of RCA VHF transmitters -the as a main or alternate main transmitter, "it multaneously a number of different cir- TTG series. The line includes 14 different is more popular outside the country where cuits, allowing for increased flexibility in models (eight for use in the western 10 kw is more commonly used." the regionalization of programing and hemisphere and six for Europe, Africa and Harris and RCA have not gone commercials. The greater the number of Asia) ranging in power from 16 kw to 30 unchallenged in the transmitter mar- circuits being fed, however, the greater the kw. (As much as 60 kw of power can be ketplace. Several companies, for instance, problems in trying to coordinate the feeds. achieved by running two 30 kw transmit- want a piece of the 25 kw FM action. CCA Mutual Broadcasting, which plans to ters [TTG-30H1 in parallel.) Transmitters came out with the ST-25, which, like its switch on 20 radio stations in the intial of the TTG series contain only two tubes Harris counterpart, employs just one high - phase of its satellite network on Jan. 1, is in the final amplifier stages, one visual and efficiency tetrode tube. Rockwell Interna- well prepared to handle the problems. It one aural. Everything up to the final state tional /Collins showed a new 25 kw has been sending out three feeds -for is solid state. According to Vern Mattison transmitter at the National Radio Broad- three different time zones -using an auto- at RCA, the next major step in the devel- casters Association convention in October, matic switcher designed by Mutual's Ray opment of television transmitters will be and Sintronic Corp.'s new line of FM Rask, director of satellite and corporate total solid state. But, he says, "It's difficult transmitters included the S1-F -25, rated at engineering, and built by McCurdy Radio to see that happening for a long time." 27.5 kw. Industries. The TTG series also features fully According to Rask's assistant, Mark universal channel agility made possible by A variety of color television cameras of all McKibben, there is no way four feeds the broadband electronics and a universal types were introduced in 1979 with Hitachi could be coordinated without the automat- crystal used in conjunction with a frequen- especially active. The Tokyo manufacturer

Broadcaating Dee 17 1979 40 In Just Three Years Harris Has Provided 28 Major Markets With Top Quality TV Cameras

Leading television stations across the country know that it takes quality equipment to increase the number of viewers. One out of every five top 100 markets has already made this commitment to quality by switching to the Harris series of superior performance live color television cameras. Harris, in turn, has committed its resources to continued growth in the camera market. The product of over fifty years of broadcast design experience, Harris impeccably engineered TC -50, TC -80, and all new TC -80A television cameras offer the discriminating telecaster precision, accuracy, and flexibility. Unrivaled color and picture fidelity and integrity combine to make Harris TV cameras the leader in broadcast image quality. Harris challenges you to discover what industry leaders already know. Let your viewers experience a picture better than network quality and which is already causing viewers to switch to stations with Harris cameras.

Make a commitment to quality; invest in success. Contact: Harris Corporation, Broadcast Products Division, Quincy, IL 62301. rial HARRIS COMMUNICATION AND INFORMATION PROCESSING SPECIAL REPORT showed a prototype of the SK -100 studio According to Herman Schkolnick, vice long as three miles -along the ski slopes. camera at the NAB and had a production president of sales, Ikegami's HL -78 is a Like Philips, Sony Corp. had nothing model ready in October. Like most of the $29,000 version of the $43,000 HL -79A new in cameras in 1979, but did come out newer, top -end cameras being introduced, ENG /EFP camera the company in- with a new camera control unit the SK -I00 can be set up automatically troduced at the San Francisco SMPTE con- (CCU -300) for use with Sony's top -of- through microprocessor control. It can be vention in 1978. Schkolnick said that the the -line ENG /EFP camera, the BVP-300. used with either a saticon or a plumbicon HL -78 is "almost identical in perfor- With its KCP-60, Fernseh Inc., a new tube. mance" to the HL -79A, but lacks a num- joint venture company of Bell & Howell Another new Hitachi, the SK -96, is a ber of features found on the more expen- and the Robert Bosch Corp., is trying to convertible with a two -thirds -inch saticon sive product. squeeze into the studio camera mar- tube. It can be used as a studio camera, or (The HL -78, however, isn't Ikegami's ketplace. William Love, service engineer, the camera head can be removed from the least expensive camera. Schkolnick said said the camera is "an economical studio studio housing, placed in a portable hous- the new ITC -350 is the "lowest -cost prism without the bells and whistles, but it does ing and used as a hand -held camera. camera on the market. ") accommodate Amperex's diode -gun Hitachi's new FP-40S is a portable Schkolnick also said versatility of the tube." camera with three two -thirds -inch saticon HL -79A was expanded this year with the Fernseh's big news for 1979, however, tubes. Depending on what accessories are introduction of two compatible camera was the FDL 60, a digital, charged - attached to the camera, it can be used for control units -the TA-98 for use with triax coupled device (CCD) telecine that Love ENG, surveillance or telecine applications. cable and the MA -98 for multiple -core ca- said should challenge Rank Cintel's Flying Two other cameras, the FP-3060 and the ble. Spot machine. Although a prototype of the FP-20S, were also introduced by Hitachi in Although Philips had nothing new to machine has been built and two already 1979. add to its line of cameras in 1979, it was have been sold to ABC, Love said that the A Japanese competitor, Ikegami, also boasting of an improved LDK -25. Philips machine will not be ready for delivery until had some new cameras for the year -the replaced the tube in the studio /field some time next year. HK -357A and the HL -78. The 357A is camera with the one -inch 73XQ plum - 0 billed as Ikegami's "third computer bicon. Philips claims that the tube, along When compared with the other years of camera." An optional microcomputer is with some new circuitry, improves resolu- the decade, 1979 will not stand out as one available that can automatically set up as tion by 50%, increases dynamic range and of great innovation. But it was prominent many as six HK -357A cameras. (The au- supresses hot highlights. for other reasons. In the respite from the tomatic set -up capability was first offered According to a spokesman for the com- earlier storm of invention, 1979 was a year by Ikegami for its top -of- the -line pany, Philips has also developed, at ABC's for refining old technologies and equip- HK -312.) The camera can be operated request, triax repeaters for use with the ment and finding new ways to use them. with a variety of one -inch plumbicons, in- Philips LDK -5 cameras being used at the And it was also a year for broadcasters to cluding the XQ -1070, the XQ -1080 and 1980 winter Olympics. The repeaters are prepare themselves for the challenges of Amperex's new diode-gun S73XQ. needed for the long cable runs -some as the 1980's. CHECK CONTINENTAL'S 317C -2 50 KW AM TRANSMITTER It's the "best" 50 KW package you can buy!

Continental's 317C, the world's most popular and most thoroughly field -proven 50 KW AM transmitter, sets a new standard of performance with the introduction of the 317C -2. Loud Sound Automatic Program Peak Controller enables you to achieve maximum loudness without overmodulation. Completely Transparent The 317C -2 faithfully reproduces the most sophisticated audio processing: what you program in is what you get out. AM Stereo Compatibility Cost Efficient Continental's proven, patented circuitry gives you extraordinary tube life and high overall efficiency. Reliability All components, output networks and power supplies are conservatively rated, so you enjoy extra operating margins with extended life and performance. 317C "on -air" performance has been proven over years of operation. Let us show you how the 317C -2 50 KW AM transmitter gives you quality sound and superior performance. For information, write or call Continental Electronics Mfg. Co.; Box 270879 Dallas, Texas 75227. (214) 381 -7161.

C', r o f_teuoxted

Broadcasting Dec 17 1979 42 If you want Plumbicon* picture quality from your television camera- specify Plumbicon TVjiiii tubes.

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Ambassador Glen O. Robinson deposits the U.S. signature at the Dec. 6 conclusion of WARC.

But as fate, and the bureaucracy in- Why the sky didn't fall at WARC volved, would have it, he served as U.S. spokesman on the committee that dealt The quiet diplomacy of ager of spectrum plans and policies for the with an issue that could have provoked a technical experts from National Telecommunications and Infor- bitter debate between developed and de- the developed countries, mation Administration, is skilled in the veloping nations -and, in the process, coupled with political esoteric work of spectrum management, could have produced damaging results for restraint on the part of and took with utmost seriousness his the conference and the ITU. the developing world, are responsibilities as a member of the U.S.'s It involved a proposal that Algeria, one credited for Geneva's results 65- member delegation. In those respects, of the leaders of the Third World, ad- he was not easily distinguished from many vanced as a means of redressing what it This story might be headlined "How of the government and industry represent- saw as an imbalance in the distribution of Frank Urbany Saved the ITU." An over- atives who were his colleagues. HF fixed (point -to- point) frequencies be- statement, perhaps, but not completely off tween developing and developed nations - the mark. Symbolically, at least, it illus- an imbalance it said resulted from the trates part of the reason why the Interna- historic "first -come, first- served" basis of tional Telecommunications Union allocation that Third World countries have emerged intact from WARC '79 as a tech- denounced for allegedly freezing them out nically oriented, international legislative of the frequencies they need. Algeria's body. proposal was to divide the frequencies on a Moreover, it suggests the determination 70 -30 basis between developing and devel- and ability of the U.S. and other developed oped nations. That approach was unaccept- countries during the 11 weeks of the able on principle to the U.S. and other de- World Administrative Radio Conference veloped countries. in Geneva to demonstrate that ITU pro- Urbany and other representatives of de- cedures could accommodate the needs of veloped countries, particularly Mike developing countries -and that those Davies of the United Kingdom, conferred countries need not engage in confronta- with Algeria's chief of delegation, tional politics as a means of getting their Noureddine Bouhired, in a series of infor- fair share of the spectrum. Such a confron- mal discussions over a period of weeks. tation, with such a motive, had been ex- They pointed out what they said were the pected by many. proposal's technical defects; they also Urbany, 46, who is international man- Urbany noted that a majority of the countries

Broadcasting Dec 17 1979 44 ° ..ry -,

Microdyne introduces the switch automatically selects the X24 -a new frequency synthe- properly polarized antenna feed sized 24-channel TVR receiver. when any one of the 24 channels The X24 provides the frequency is selected. Changing channels is agility required to accomodate accomplished manually using those rapid changes in satellite front panel controls or remotely programming assignments. via a BCD input. Simplified controls eliminate the The X24 is easy on the budget, need for skilled operators and is a super performer, readily Microdyne's unique threshold interfaces with any existing sys- extension circuitry (patent tem and can be supplied sepa- X24 pending) pulls in those low -level rately or as part of Microdyne's signals too weak for other re- SATRO five meter terminal. ceivers to handle. If you have TV programming up You'll never miss the start of a there that you need down here, with automatic program because of the wrong give us a call at 904/687-4633. polarity switching polarization or a forgotten cable Microdyne Corporation, 471 connection. An internal coax Oak Road, Ocala, Florida 32672

MICRODYNE using the greatest amount of HF fixed frequencies were the developing countries, appearances to the contrary notwithstand- ing. But the essence of their argument turned on what the U.S. and other developed countries realized, in preparing for WARC, would be the key to dealing with the Third World: recognizing and meeting, within established ITU regulations, the CONFER EN C E ADMINISTRATIVE developing countries' legitimate telecom- MON0IQE munications needs. DES RADIOCOMMUN1CMIIINS Over time, Urbany and Davies persuaded Bouhired -a tough advocate of Algerian and Third World interests -that developing countries' needs for access to and protection in the use of fixed services could be accomplished by amendments to an existing regulation. And together they drafted one that calls for a clearing of the Early optimism. This sign proclaimed the site of the World Administrative Radio Con- master register of long -unused frequency ference that concluded in Geneva on Dec. 6. The picture was made before an unknown assignments -thus freeing for reassign- editor painted square brackets around the 30 Nov. 1979 date, the deadline that was not ment what could be a substantial number met. In WARC language, square brackets indicate a date is subject to change. of frequencies -and charges the Interna- tional Frequency Registration Board with responsibility to aid developing countries without spectrum- management resources to find new frequencies. The IFRB is even empowered to urge existing stations to modify their operations to make room for new assignments. At one time, the talks almost went off the track when Bouhired proposed that the new procedures be used "exclusively" by developing nations. Urbany and Davies held firm, and the resulting language, in an accompanying resolution, says that developing nations will make "maximum possible use" of the provisions, while developed nations make "minimum possible use" of them. The U.S. was delighted with the com- Roberto Severini, under secretary of Mohamed MITI, the Tunisian who is secre- promise. And Bouhired, who in the course state for communications of Argentina, tary general of the ITU and its chief operat- of working it out became not only one of served as chairman of WARC. ing officer. its architects but, at least as important, one of its boosters, hailed it later in talks with telecommunications technology. As put by "balanced flow of information" as means reporters. Anne Aldrich, the former FCC lawyer of redressing what some in the Third The evolution of the 70 -30 proposal into who now teaches law at Cleveland State World regard as an imbalance in the inter- an acceptable compromise vindicated the University (and whose nomination as a national information system between de- pre -WARC contention of those- includ- U.S. district judge was announced during veloping and developed nations. But the ing U.S. delegation head Glen O. Robin- her service in Geneva): "They knew that developing nations' representatives ap- son -who had contended that the U.S.'s you have to have communication, even if parently recognized that such a call would greatest strength would be its technical ex- it's only to tell someone you hate him." do little to advance the cause of interna- pertise. But it also demonstrates some- It could be that calling for, say, a "New tional telecommunications. Little if anything else: restraint on the part of the de- World Information Order" satisfies some thing was heard of it in Geneva. veloping countries. primal urge. After all, ideologically Indeed, if developing nations' repre- Some at Geneva attributed that restraint charged Third World propaganda advances sentatives interviewed on the subject are at least in part to the Third World's awe of such concepts as "prior consent" and to be believed, they had all traveled to Geneva to attend a technical conference and to avoid political confrontations. "We have come to negotiate and solve problems," said Jean Jipguep, of Cameroon. "This is not like a UNESCO or Interna- tional Labor Organization meeting, where R. C. CRISLER & CO., INC. a delegate can make a political statement and not be bound by it. Here the con- Business Brokers for C.A.T.V., TV & Radio Properties ference takes action affecting communica- Licensed Securities Dealers tions." Reporters looking for north -south Financing controversy, then, had their work cut out Underwriting - for them -after the first few days of the conference. Cincinnati Developing countries, fresh from a Richard C. Crisler, Clyde G. Haehnle, Alex Howard, Larry C. Wood Third World meeting in Havana, had 580 Walnut Street, 45202, phone (513) 381 -7775 pressed hard for the election of one of their number -a member of the Indian delegation -as chairman. That upset the

Broadcasting Dec 17 1979 48 AMERICAN SPEECH -LANGUAGE -HEARING ASSOCIATION 1979 NATIONAL MEDIA AWARDS FOR RADIO AND TELEVISION

The American Speech- Language- Hearing Association is pleased to announce the 2nd annual ASHA NATIONAL MEDIA AWARDS. The awards are given to the producers of those radio or television programs that have stimulated the public's knowledge and understanding of speech -language pathology and audiology by outstanding radio or television presentations. $1,000 cash awards in both categories Each first place winner will receive a $1,000 cash award and a Certificate of Distinction. Presentation will be made at a special ceremony to be held at the 1980 ASHA National Convention. Winner's expenses to the ceremony will be paid. Certificates of Distinction will also be awarded to two runners -up in each category. MEDIA AWARD GUIDELINES Program must have been aired between June 1, 1979 and May 31, 1980. All television entries must be on 3/4" videotape, clearly marked. No videotapes will be returned unless specifically requested. Radio entries should be on cassette. Only one television or radio tape need be submitted. Nominations may be network, affiliate, or independent productions and must have been aired during regular broadcasting hours. No training, teaching, or closed circuit programs will be eligible. Nominations must be individual programs but may have been part of a series. News segments, program segments, public service announcements or commercials will not be eligible. Requests for the Nomination Form should be sent to Elaine Hendrie, Public Information Department, American Speech -Language -Hearing Association, 10801 Rockville Pike, Rockville, MD 20852. Telephone: (301) 897 -5700. plans of what passes for the international telecommunications establishment to WARC at a glance elect Derek Rose of New Zealand. But in time, the two sides agreed on an Argenti- Agreed to extend upper end of AM band from 1605 khz to 1705 khz in western hemisphere. nian, Roberto Severini. And the corn- First 20 khz allocated to broadcasting on exclusive basis, remainder on primary basis promise proved a reasonably accurate in- (sharing with other services). Region 2 conference by 1985 to plan services in 1625 -1665 dication that the developing nations were khz band to be made available after July 1, 1987, and in 1665 -1705 khz band after July 1, not out to steamroller the conference. 1990. Also added 10 khz to the bottom of the AM band (extending it from 535 to 525 khz) (Even that controversy might not have that could possibly be used for broadcasting. occurred, in Jipguep's view, but for the press. He said journalists' advance stories Increased shortwave frequencies by about 800 khz (60 %) in 9, 11, 17 and 21 mhz bands. predicting the conference would be a con- Called for conference on HF broadcasting in 1983 and 1984 in U.S. and seven other frontation between north and south had countries reserved right to use additional frequencies in 6 and 7 mhz bands until the caused developed countries to "fight successful conclusion of HF conference. against the Third World's candidate for o chairman. ") Amended international table of allocations to reflect co -equal sharing by television, mobile But that is not to say politics were not in- and fixed services in 806 -890 mhz band. U.S. took footnote to assure right to such sharing volved. Politics have always been part of between 470 and 806 mhz and from 890 to 960 mhz, and reserved right to ignore WARC- the ITU scene. And at WARC '79, politics imposed conditions on coordinating such sharing with Canada, Mexico and Cuba. reflected the new reality created by a pre- ponderance of new and developing coun- Established frequencies in 14 ghz band for satellite uplinks from transportable earth tries (which account for more than half of stations. the 154 ITU member nations). So although a delegation might have Approved U.S.- backed proposal that would increase by more than threefold number of refrained from casting a vote simply to ad- fixed and broadcast satellites that can operate in 12 ghz band in western hemisphere. vance its country's geopolitical interests Broadcast satellite service in hemisphere is to be planned at previously scheduled 1983 (although Arab and other Third World conference. Approved call for general satellite conference in two sessions (1984 and countries joined in what ultimately proved 1986). to be a vain effort to deny Israel frequency rights enjoyed by its neighbors), it could Maintained present HF amateur bands, allocated three new bands for increase of 7% in have been expected to seek support shortwave spectrum. among other delegations for or against various proposals. Approved allocations for U.S's Nayslar global satellite navigation system. Now using six Developing nations from around the satellites, system -to be offered to world community -will ultimately have 24 in world, for instance, banded together to continuous polar orbit. swamp a European proposal to extend O citizen band radio into a band African Retained all presently used aeronautical allocations and allocated small amount of countries use for television. Ideology was additional spectrum for planned systems. not involved; the Europeans argued that CB's could use the band without causing Allocated frequencies in HF band for maritime mobile above 10 mhz, but not enough below interference. But the developing countries 10 mhz to meet U.S. needs. U.S. reserved right to meet needs under primary mobile were not persuaded; they felt that protec- allocations. tion of the television service was of paramount importance, and had the votes to Added number of services to frequencies already occupied by radiolocation services support that view. (radar). U.S. reserved right to continue radar operations in bands without protecting new There was nothing ideological, either, in services. the defeat the U.S. and other developed countries suffered in their proposal for the Reallocated 14.5 -14.8 ghz for feeder links for broadcast satellites. Other options made reallocation of HF fixed frequencies in the available: 14.0 -14.8 ghz, 10.7 -11.7 ghz (in Europe) and 17.3 -18.1 ghz (expected to become 6 and 7 mhz bands to shortwave. Indeed, a principal feeder link outside Africa and Middle East). number of developing countries supported the proposal. But the delegations Accorded recognition to mobile satellite service at 7/8 ghz, used by U.S. for military opposing it were concerned about their communications, but rejected exclusive space service allocations for band while constituents. HF fixed frequencies are im- allocating additional space on shared basis. In UHF band, U.S. reserved right to operate portant to developing countries for military communications without recognizing WARC- imposed conditions. telephone and other internal communica- O tions. And as a Nigerian said, the con- Rejected solar -power satellite in 2450 mhz band but authorized study of matter. ference's earlier decision to reallocate some 800 khz in bands above 10 mhz to Retained existing spectrum for meteorological services and added 10 mhz near 17 ghz shortwave was enough to cause "mutter- and new location at 18 ghz. U.S. retained authorization for ground -based radars used in ing" back home. service. That was one case, incidentally, in O which the U.S.'s technology -based powers Approved 50 proposals made by U.S. for remote sensing by satellites. Set aside of persuasion failed. The U.S. had pro- frequencies for both near -earth and deep space activities. posed a plan under which most of the shortwave frequencies being sought would be shared with the fixed services. The (One fact little noted in connection with until 1989, when the new frequencies are Americans knew selling that idea would the conference's action on shortwave is to become available; it can begin using be difficult; sharing is a complicated mat- that it opens to the U.S. and other coun- them in 1982, when the final acts of the ter and requires a kind of technical support tries the frequencies on which the Soviet conference become effective. "The U.S. not possessed by many developing coun- Union has been operating "out of band" has finally caught up with Russia," said tries. The proposal did not carry the day. for years. What's more, since the U.S. has one satisfied U.S. delegate.) Even the frequencies that the developing reserved the right to "take the necessary Of course, the U.S. and other developed countries agreed to surrender were reallo- steps" to meet its shortwave needs countries did not rely only on technical cated on an exclusive basis. [BROADCASTING, Dec. 10), it need not wait arguments. They, too, engaged in the kind

Brosdcsstiny Dec 17 1979 48 AUDIO FILE

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e Greats War G. Washington, Jr. Don Williams Paul McCartney and Wings (PRS) Stevie Wonder of strategy not unknown to legislators the AM band as the U.S. had hoped.) At hibit their development. Members of the seeking desperately to secure passage of the last general WARC, in 1959, Latin U.S. delegation, however, seemed confi- an important bill. The U.S., for instance, America was as reliable a source of votes dent that worst -case scenario could be recruited a developing nation, Pakistan, to for the U.S. as Chicago was for Kennedy avoided. play a major role in the battle for short- in 1960. "One of my duties," recalls a But no one was arguing the ITU -which wave frequencies in the 6 and 7 mhz veteran of the U.S. delegation to Geneva has functioned successfully since its bands. It also asked European friends with 20 years ago, "was to make sure the deleg- founding in 1865 -has been weakened. contacts among the nonaligned movement ate from Peru showed up and voted." "ITU is stronger," said Mohamed Harbi, (which the U.S. lacks) to seek help there. Some observers caution that it may be the Algerian who was chairman of the But all to no avail. too early to assess the results of WARC committee on allocations. "The con- On the other hand, the U.S. managed, '79. Many controversial issues have been ference is a success. I talked to many through heavy lobbying that involved spun off to later conferences. The space delegates, and they did not expect the hours of talk in lounges surrounding conference to be held in two sessions -in results we have achieved. We were meeting rooms, to prevail on some issues 1984 and 1986- could, for instance, result pessimistic before the conference. But the on which it seemed backed against the in the kind of planning of the fixed result is in balance between developed and wall. The case of U.S early- warning radars satellite services that would severely in- developing countries." in the 3400 -3600 mhz band is in point; the U.S. and a number of its allies succeeded in working out a compromise with devel- Algeria's Harbi: calm in Third World storm oping countries that won reversal of a committee recommendation- backed by At WARC, he was head of developing nations -that radar be reduced allocations committee, and committee on allocations caused some to a secondary status in the band. received high marks for his misgivings on the part of the U.S. delega- And the chairman of the U.S. delega- tough- minded, but fair approach tion. Algeria was not regarded as one of tion, Robinson (the former FCC commis- America's particular friends among the sioner who now teaches law at the Univer- As the World Administrative Radio Con- Third World, and Harbi himself was sity of Virginia), won praise from all sides ference in Geneva was beginning to wind largely unknown. for his performance. Members of the U.S. down, a slim, dark -haired Algerian ap- But over the 10 weeks he headed the delegation said his grasp of the issues was proached William Torak of the U.S. committee, Harbi won the respect of vir- practically universal. They also said he was delegation in the conference center, where tually all Americans with whom he has good at weighing conflicting advice and the sessions were being held. "Thank you dealt. "He's fantastic," Torak said later. cutting through to the heart of an issue so much for the speech," the Algerian "He's absolutely objective. He never gave and at making hard decisions. He proved said, in French -accented English. "It was the impression he was being hard on any to be articulate and persuasive in making very kind." "1 meant every word," Torak particular group of nations, but he brought lawyerlike presentations at plenary ses- said. "You were very fair. You did a won- things to conclusion early." Other Ameri- sions. Senate staffers who visited Geneva derful job. I look forward to working with cans saw a bright future for him in the field halfway through the conference gave his you again." of international telecommunications leadership high marks. An ally, Donald For those who viewed the scene, it was a politics. "He could," said one, "be the Baptiste, of the United Kingdom, praised snapshot of WARC '79 to be pulled from next secretary general of the ITU (Inter- Robinson's judgment and said he was "a the memory file whenever concern is ex- national Telecommunications Union)." joy" to work with. Developing countries' pressed about the difficulties Third World That he was even being casually men- representatives were impressed, too, by his countries pose for the U.S. in international tioned in connection with such a position toughness and fairness. telecommunications conferences. stunned Harbi. "Who? Me? No, no. Not But for all of that, and for all of the ex- The Algerian was Mohamed Harbi, the for me. It is very good job, but I think it is pertise on the delegation and the con- 38- year -old director of planning and not possible." siderable effort it made, times had equipment for radio and television Perhaps not, but it seems inevitable changed. The U.S., which only once in the Algerian ministry of information more will be heard from Harbi in interna- before had taken a reservation -a state- and culture, who had served as chairman tional telecommunications conferences. ment it would not be bound by a con- of the committee on allocations. And it His experience in them is already exten- ference decision -found it necessary to was his conduct in that role that Torak, sive. He attended his first WARC con- take five. The cause, at least in part, was an assistant chief of the FCC's international ference- dealing with space matters -in inability to muster the support of Latin and operations division, who had served 1963, shortly after he had entered the American countries. (Lack of support as U.S. spokesman on the committee, had Algerian Ministry of Communications as from that area was a factor, too, in the complimented, in a committee speech. assistant engineer in the telecommunica- failure to obtain as great an expansion of Harbi's selection as chairman of the key tions department. Since then, he has attended about 20 worldwide and regional conferences, including two plenipotenti- aries. At the same time, he was not only rising in government but continuing his education. In 1970 he received a degree in Michael McGlothlin electronics engineering from the Universi- ty of Algiers, which he attended nights and where he is now studying for his doc- formerly co-founder and President of torate. Jennings, McGlothlin & Company, Inc. Harbi's ability to win and hold the announces the formation of a new radio sales consulting firm: respect and even affection of members of the committee on allocations is particularly remarkable in view of the heavy workload -it dealt with some 13,000 usually controversial issues -and the AFAMoGO6TSHLIN Inc. sometimes heavy- handed tactics Harbi used to move business along. "If he would 150 San Francisco, 415/392-8191 Green Street, CA 94133 shut off a delegate from one group of countries," Torak said, "it was nothing n personal. He'd do the same with a delegate

Broadcasting Dec 17 1979 52 L.A. Best News Team.

The Radio and Television News Association of Southern California has voted KHJ-TVs Ten O'Clock News the best in its category. In addition, the RTNA awarded a Golden Mike to field reporter Chuck Hollis, cameraman Del Linam, and soundman Bill Wilde for their coverage of "The Iranian Demonstration at the Shah's Sister's Home in Beverly Hills Anchors: NATHAN ROBERTS Business Reporter: JIM NEWMAN KIM SINGER Restaurant Critic: HILLY ROSE Sports: LYNN SHACKELFORD Movie Critic: CHUCK WALSH Consumer Special Reporter: CHRIS HARRIS Reporter: WINA STURGEON Reporters at VAL CLENARD Economist: RUSTY ROSTVOLD Large: CHUCK HOLLIS You've Gotta See Nine's News Now! KHJ-TV9 LOS ANGELES All points bulletin. National Cable Television Association is calling for papers, topics and suggestions for organization's 29th annual convention, slated for May 18 -21 in Dallas. Persons interested in preparing paper for technical sessions should submit one -page, 150 - word abstract no later than Jan. 15 to Chris Weaver at NCTA's Washington headquarters.

English /French. Public Broadcasting Service has used its satellite capability and DATE system to simulcast in stereo over cooperating FM stations audio portion of 89 hours of proraming since April. (DATE stands for Digital Audio for Television and is process for transmission of as many as four digitally encoded audio channels on video subcarrier.) PBS has now announced new use of its unusual capability -bilingual broadcasting. Stations picking up five -part "Great Performance" series, Moliere, which premieres Jan. 9, will have several options. They may broadcast show in English and simulcast over FM station in French or vice versa. They may also broadcast shows in one language and videotape with other for play at another time. Since DATE has four -channel capability, it is possible to transmit programing with soundtracks in four different languages in addition to original.

Long arm. Cinema Products Corp., Los Angeles, has introduced new device that should Ilarbi expand versatility of several popular ENG /EFP cameras. Co -Ax Control system allows use of RCA -76B and Ikegami HL -77 and HL -79A with coaxial cable instead of bulkier multi, core cable. System consists of "Mini- CCU " -digital encoder and decoder that is attached to camera body.

Compujector. Pacer -35 35 mm projector, introduced by Pioneer Marketing Corp., is controlled by microprocessor that can be programed to operate itself. Burbank, Calif., company says that projector can be used for television special effects videography, simulation applications, process photography, screen projection, background projection, post production viewing and high -speed film inspection. In addition to advanced electronics for control, Pacer -35 features proprietary opto /electronic film registration that replaces conventional mechanical film transport reducing wear and tear on film.

For far northwest. United States Tower Co., which has built two turnkey earth stations for remote Alaskan communities and signed contract to build third, has introduced new solid - state, low -noise amplifier power supply for earth station applications. BPS -1208 replaces older discrete model with same model number. New unit supplies constant voltage by solid state charging and voltage regulation and features one VU meter that reads volts and - with flip of switch -milliamps.

Building abroad. Ampex has begun expansion of marketing headquarters at Reading, England, for Europe, Africa and the Middle East. Reading headquarters also manufactures studios and mobile units, serves as technical training center and is spare -parts depot. Torak Expansion is scheduled for completion in mid -1980. from another group." To Harbi, such even- handedness was simply wise procedure. "It is difficult for a chairman to change course," he said, using his hand to indicate a position being reversed. "So I tried always to go like this" -and he brought his palms together, pointed them forward and extended them. Among his other qualities, Harbi seems something of an optimist. After presiding over the work of one of the most conten- tious committees for 10 weeks, he was prepared to regard the ITU, under whose aegis the conference was held, as "stronger" and the conference itself a "success." Even those Americans who admire Har- bi caution that one Harbi is no grounds for canceling all concerns about the Third Up in the heavens. Ray Rask, director of satellite and corporate engineering at Mutual World. Delegates from developing coun- Broadcasting System, stands before earth station at Mutual's WCFL(AM) Chicago, first earth tries proved tough in negotiations. The station of Mutual's budding satellite network, and points to sky from where Mutual feeds 1. Also on hand for earth station's dedication were (I to r) head of Algeria's delegation, Noureddine will come via Westar starting Jan. Bouhired, was specifically singled out by Martin Rubenstein, president of Mutual; Ray Klimek, manager of technical operations at WCFL. dedication six more have an American in that regard. WCFL, and Orrin H. McDaniels, general manager of Since Buffalo, N.Y.; Rochester, N.Y.; But the snapshot of Harbi and Torak been installed at Mutual affiliates in Toledo, Ohio; Detroit; being packaged by California Microwave, suggests that one of the positive ac- Cleveland, and Philadelphia. Earth stations are from Scientific -Atlanta and Prodelin complishments of WARC may have been which supplies most of electronics but buys antennas S 4,6 -meter dishes that will be used in the planting of seeds of friendship and Inc. WCFL antenna is one of approximately 65 -A three and two -meter dishes. mutual respect among the U.S. and some network. Rest of 650 earth stations will get -meter Third World countries.

Broadcasting Dec 17 1979 54 ry°om"e" orò ecjNESNPyF \sr°t soN 0-000 etdsgte°°GP medy , e N °ooks, PácX, Pededo P oet s ototrtrt ptord-esKore tecot cte°t dtro é\rdßt cM t° ogr y retevKeoeeÎie\o O ord t drtoss` °r\ m ps °Ct ed\ tdoed,r or eX ts stock \tr °stet\o' crony P opte on motke togton` 2bttt °tdttc °°á tost ot1 (s P oot\ tote &cemtet dtrekagedtr potsee\rotcrid°ttéot°oGo\\ott°s c osr,teeketotgttmost tr0R\ °do9PtPoc set re need doys dst ... Soi t gecasee tot oe vf o, toog , , ,

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, stot`or% ' Pdd% ' ctt mININI =IN= imi THE SYMBOL OF SERVICE "The performance of true service provides the essence of reward"

Opportunities to serve our industry created the necessity to change the name of Christian Ministries Advertising to Michael R. Ellison. It is our purpose to amplify these goals in the spirit and character of our founder and president.

MICHAEL R. ELLISON TheNMedia

spend a total of some $18 million each, by much of a chance of deregulation of V's gathering the time of the convention -a figure Con- and U's." Gannett nally said he doubted he could reach. Kennedy showed up in the midst of a attracts candidates Connally appeared to blame his disap- luncheon discussion between Representa- pointing showing in the Florida straw - tive Morris Udall (D- Ariz.) and former Connally, Baker and Kennedy balloting last month on his inability to buy FCC Commissioner Lee Loevinger, now a address executives, complain network time. "I needed [the network partner in the Washington firm of Hogan of the advantages of incumbency time] in September and October," he said. & Hartson, on the question of concentra- "I have to penetrate the consciousness of tion of media ownership. (As it turned The Gannett Co.'s decision to hold its people. Surveys show that people get most out, there was less difference between year-end executives meeting in Washing- of their information from the evening them than it seemed. Loevinger ham- ton on the eve of a presidential election news." Connally was not shut out of mered away at this theme that there is a year reflected the newsman's judgment of television in Florida; his committee had multiplicity of media voices in the country where the news was likely to be made. The an active campaign on local stations. and that the only monopoly threat to be executives were not disappointed. Connally did not elaborate on the "ap- feared is that of government. Udall did say Republican presidential candidate John propriate action" that would be taken to he would like to see a limit on the size of Connally took advantage of the invitation obtain time on the networks. His head- communications companies, but he was to address the gathering of media people quarters said "several courses of action" not calling for a breakup of conglomerates. to read and elaborate on an announcement are being considered, "including an ap- Rather, he was speaking in behalf of his he made earlier regarding his strategy for proach to the FCC." proposal to amend the tax laws to make it overcoming what he considers the advan- The Carter -Mondale Committee's com- easier for owners of independent newspa- tage incumbents have over those seeking plaint to the commission on the same pers to hold on to them rather than sell to run against them. issue resulted in an order holding that the out to chains. And Loevinger agreed pres- He would take "appropriate action networks had been unreasonable in refus- ent tax and antitrust laws favor mergers.) through legal channels to secure reason- ing the committee's request to buy 30 Kennedy used the opportunity to re- able access to network television time." minutes of prime time earlier this month mind the news executives that once the And he was advising the Federal Elec- in connection with the President's an- Iranian situation "is behind us," there will tion Commission that his campaign com- nouncement of his candidacy for re-elec- be a return to issues of concern -the eco- mittee would forgo federal matching tion. The U.S. Court of Appeals in Wash- nomic ones on which he had launched his funds -and thus not be bound by federal ington stayed the order, however, and will bid to displace Carter as the Democratic spending limits. He would rely entirely on hold an oral argument in the case on Jan. nominee. volunteer citizen contributions to finance 10. But he, too, was asked about the Con- his campaign, he said. Connally did not receive support on his nally complaint. Yes, he thought the FCC On the Democratic side, Senator Ed- complaints from Senator Howard Baker was correct in its ruling on the Carter - ward M. Kennedy (D- Mass.) surprised his (R- Tenn.), the only other Republican Mondale complaint. And as for his own hosts by showing up in time to make some presidential hopeful who attended the media plans, his commercials, he said, remarks at lunch on Wednesday. He had meeting. (Reagan and George Bush had would be seen beginning in "early Janu- previously turned down an invitation. also been invited.) Baker said that obtain- ary." Connally's statement reflected frus- ing time "is not such a problem in the first He wasn't the last candidate the Gan- tration over a system he suggests has him part of a campaign." He said that "buys nett executives saw during their stay in at a disadvantage in his race for the Re- will be available," and that his campaign Washington. President Carter spent some publican presidential nomination. He will proceed as planned by Bailey & Dear - 30 minutes with them, on Thursday. noted that his efforts to buy a half hour of dourff, his media and campaign commit- network television prime time had been tee consultants (BROADCASTING, Nov. 5). almost totally rejected. CBS had made two Baker turned aside a Connally challenge Information source five -minute programs available. "The to all candidates to forgo federal matching failure of the networks to make funds. Connally, he quipped, "stimulates SRA issues first in a series meaningful time available to me is tanta- my Bolshevik instincts. If John will share of reports to keep members mount to supporting and enhancing the his war chest with me, we might make a up to date on important advantage of my opponents," he said. joint decision because, in a two -man race, matters; initial study discusses "Spending limitations, the bulk of under those circumstances, I'll whip his deregulation of radio, TV, cable which goes for communications, are detail." signed by Congress to protect incum- The candidates' problems in gaining ac- The Station Representatives Association bents," he added. Because of the coverage cess to the media were not the only com- has made available the first in a series of they have received, he said, Kennedy and munications- related issue on the minds of reports on issues of importance to reps Ronald Reagan (whom he considers his the Gannett people. One questioner drew and stations. principal rival for the nomination) "enjoy from Baker some of his views on deregula- The project was introduced by Al the same status as an incumbent denying a tion. He is for it, he said, but wouldn't Masini, president of SRA, at the annual challenger the opportunity to take his rush into anything. Television Bureau of Advertising meeting message to the public." In broadcasting, he would begin with in Atlanta Nov. 13, and it is hoped the re- Now, by rejecting federal money, Con- radio, because of the large number of sta- ports -which will run the gamut of broad- nally will be free to outspend his oppo- tions. Television deregulation, he added, cast issues -will keep members apprised nents in the prenomination contests, each would not come "until the next era -the of major matters affecting them. of which has a different limit. He need not, era of cable television -" when there will The frequency of the reports is not yet for instance, be limited to the $280,000 be far more channels of communications. certain, but the format will identify key ceiling in New Hampshire. All told, candi- "Until the country is wired -and it will be, issues and present "action alternatives." dates receiving federal matching funds can sooner or later," he said, "I don't see The first report -on deregulation -looks

Broadcasting Dec 17 1979 57 not only at the over -all topic, but also deals sympathy for their regulatory problems, in portation and program exclusivity rules specifically with television, radio and ca- Congress. This support should be hus- may not be productive, since "the FCC ble. banded and nurtured." seems to have made up its mind." It sug- The report says that deregulation is "the Although radio broadcasters have gests, then, that slowing down cable current vogue" at the FCC, and it suggests stressed that deregulation of the medium deregulation will be more effectively addressed to Congress than the commission. that members keep on top of congres- is important in terms of reducing the sional actions. paperwork burden now placed on them, With television, the report suggests that "Urge congressional support for and the report offers a different perspective. TV broadcasters not tie their deregulatory pressure on the FCC to practice regulatory "As profitability in the radio industry in- efforts to those of radio. "The net result of forbearance in all areas whenever possi- creases and the value of radio stations packaging television and radio deregulato- ble," it says. "Commissioners need con- grows, the interest of the Department of ry efforts together may be to impair radio gressional assurance that, when they for- Justice and of competing applicants, pres- deregulation, with no corresponding gain bear to regulate, they will not later be ently focused on television, is likely to in- to television. It does not appear that such charged with dereliction of duty." crease. Radio licensees should be aware of congressional and FCC support as exists Another action alternative states: "In this fact. In evaluating deregulation pro- for radio deregulation can be carried over, the context of deregulation, the issues posals, license security considerations may in the present environment, to televi- raised by cable television are better pres- become increasingly important, and sion." ented to Congress, in the context of per- paperwork and other regulatory cost con- Finally, it says that TV licensees con- petuating effective local free broadcasting siderations relatively less important." tinue to demonstrate their dedication to service, than to the FCC" With cable, the report says that local service, and suggests that serious Although there are a wide variety of ac- deregulation is on its way, and opposition consideration be given to filing comments tion alternatives outlined, the report notes to the FCC's eliminating distant signal im- in the FCC's children's television inquiry. that the purpose of the series is education, rather than persuasion. "The purpose of this and subsequent SRA Issue Reports is and will be to be objective and analytical and to provide understanding and perspec- Chaghgaane tive, not to advocate a point of view. SRA Issue Reports are to inform, not persuade, PROPOSED Leone (90%) and Joy S. Davis (10%). we us, so that -reps and stations -can Leone is president and 90% stockholder reach our own action conclusions." WCMQ(AM) Miami- wcMQ(FM) Hialeah, (Davis owns remaining 10 %) of American In the radio section, the report says that Fla.: Sold by Great Joy /Radio WcMQ Inc. Financial Resources, an investment man- even though congressional broadcasting to American Radio and Television Inc. for agement company; president and director Herbert S. deregulation proposals appear dead for the $4.5 million. Seller is owned by of American Cinema Corp., a motion pic- moment, "there is a substantial reservoir Dolgoff, who has no other broadcast in- ture management firm; president and of support for radio broadcasters, and terests. Buyer is owned by Michael F. director of American Energy Products, a manager of oil and gas properties. Davis is director of American Cinema and director and senior vice president of American En- FEATURED BY ergy Products. WCMQ(AM) is 250 w daytimer on 1220 khz. WCMQ-FM is on L1 300 feet 92.1 mhz with 3 kw and antenna AMERICA'S OUTSTANDING above average terrain. MEDIA BROKER Wzzo(AM) Philadelphia: Sold by Fair- banks Broadcasting Co. of Pennsylvania to G Communicom Corp. of America for $4.025 million. Seller is principally owned by Richard M. Fairbanks (82.7 %) who is also president and treasurer of the company. Fairbanks also owns wlsc(AM)- WNAP(FM) Indianapolis; KVIL -AM -FM High- MIDWEST land Park -Dallas, Tex.; WKOZ(AM)- WVBF(FM) Framingham, Mass.; WINO -AM- FM West Palm Beach -Palm Beach, Fla. Full -time AM in market of over 300,000 pop- Buyer is owned by Kenneth E.Palmer, who ulation with more than $6,000,000 in radio is chairman of Communicom and also revenues. Excellent potential opportunity at owns WWD)(AM) Hackensack, N.J. WzzD with 50 kw day, 10 kw night. $420,000 cash. Includes good equipment and is on 990 khz 30 acre transmitter site. KBEZ -FM Tulsa, Okla.: Sold by Mark - Way Inc. to Mid America Media of Kankakee for $3 million. Seller (owned by Mr. and Mrs. S. Carl Mark) owns KAKC(AM) Tulsa and KFUN -AM -FM Las Vegas, N.M. Buyer is group broadcaster owning six AM's and four FM's. Burrell COMPANY,INC. L. Small is president of Mid America.

BLACKBURN'& KBEZ is on 92.9 mhz with 100 kw and antenna 678 feet above average terrain. RADIO TV CATV NEWSPAPER BROKERS / NEGOTIATIONS FINANCING APPRAISALS Broker: Richard A. Shaheen Inc. WASHINGTON, D.C. CHICAGO 60601 ATLANTA 30361 BEVERLY HILLS20212 WRNB(AM)- WAZZ(FM) New Bern, N.C.: N. Michigan Ave 9465 Wilshire Blvd. 20006 333 400 Colony Sauare Sold by 1st Capital Radio Inc. to Interstate 1725 K Street, N.W. (312) 346 -6460 (404) 892.4055 (213) 274 -8151 4202) 331 -9270 Communications Inc. for $790,000 includ- 12/17/79 ing assumption of liabilities and noncom - i pete agreement. Seller is principally owned

Broadcasting Dec 17 1979 58 by Theodore J. Gray Jr. who also owns Other proposed station sales include: night. WSHE -FM is on 103.5 mhz with 100 94% of WKDE -AM -FM Altavista, Va; 100% KTCB(AM)- KMAL(FM) Malden, Mo. (see kw and antenna 570 feet above average of WTTX -AM -FM Appomattox, Va., and "For the Record," page 76). terrain. 100% of WRHI(AM) Rock Hill, S.C. Buyer is owned by L. Brent Hill, who is currently APPROVED WVEZ(FM) Louisville, Ky.: Sold by an officer and director of Cosmos Broad- Stoner Broadcasting to Multimedia Broad- casting Corp., group owner, and has sub- casting for $1.5 million plus WGBS(AM)- WLYF(FM) Miami: Sold by Multimedia's mitted resignation to take effect next Jan. WBIR -AM Storer Broadcasting Co. to Jefferson -Pilot -FM Knoxville, Tenn. Seller also 4. WRNS is 1 kw daytimer on 1490 khz. Owns KHAK -AM -FM Cedar Rapids and WAZZ is on 101.9 mhz with 100 kw and Broadcasting Co., Charlotte, N.C., for $12.5 million. Storer, publicly traded KSO(AM)- KGGO(FM) Des Moines, both antenna 580 feet above average terrain. Iowa; WNBF(AM)- wQYT(FM) group, is selling its radio properties. Buyer Binghamton, N.Y., and WGNT(AM) Huntington, W. Va. KPHX(AM) Phoenix: Sold by Riverside is wholly owned subsidiary of Jefferson - Buyer is publicly traded publishing- broad- Amusement Park to Pilot Corp., insurance company, and owns Co. Continental casting group whose portfolio includes Broadcasting Corp. of Arizona for five AM's, four FM's and two TV's. wAKY(AM) Louisville. Walter E. Bartlett is Seller is Wallace J. Jorgenson is president, and $650,000. owned by C.L. Hite, president of Multimedia broadcast group. who has no other broadcast interests. Cullie M. Tarleton is vice president fpr Wvez is on 106.9 mhz with 24.5 kw and Buyer is owned by Jose Molina, who has radio. WGBS is on 710 khz with 50 kw full antenna 670 feet above average terrain. 8% interest in application to purchase time. WLYF is on 101.5 mhz with 100 kw KSBA -TV Guasti, Calif. Molina owns 50% and antenna 810 feet above average ter- of ULC Reps, Hollywood, station repre- rain. KuLA(FM) Waipahu, Hawaii: Sold by Royal Hawaiian Radio Co. to Heftel sentative. KPHX is 1 kw daytimer on 1480 khz. WSRF(AM)- WSHE -FM Fort Lauderdale, Broadcasting Corp. for $482,000 plus FIa.: Sold by Van Patrick Broadcasting Inc. $180,000 for consultancy agreement and to T-K Inc. for $5 mil- $20,000 for agreement not to compete. KGOw(FM) Broken Arrow, Okla: Sold by Communications Seller Proud Country Entertainment Inc. to lion. Seller is owned by Gene Milner and is owned by Russell Withers Jr., Van who WMIX -FM Broadcast Investors Inc. for $520,000 in- estate of Patrick (45% each) and Brian also owns -AM Mount Ver- cluding noncompete and consultancy Chaplow (10%), who have no other broad- non, Ill.; KGMO -AM -FM Cape Girardeau, cast interests. Buyer is owned by Robert Mo.: WDTV(TV) Weston, W.Va., and KAUS- agreements. Seller has sold only other Weary (32 %), John Tenaglia (20 %), Fred AM-FM Austin, Minn. He has sold, broadcast interest, KTOW(AM) Sand subject Reynolds (11 %) and three others. Weary to FCC approval, KAHU(AM) Waipahu Springs, Okla. ( "For The Record," Nov. owns cable systems in Kansas. Tenaglia is (BROADCASTING, Sept. 24). Buyer, prin- 19). Buyer is owned by George Beck vice cipally owned by Representative (22 %), Carl Williams (17.5 %), Walter executive president of General Cecil Gary (10 %), Bob Harp (15 %), Cinema Communications, owner of three Heftel (D- Hawaii) and family, owns wxKS- radio stations. Reynolds is owner of AM-FM Mass.; WLUP(AM) Christopher Beck (5 %) and six others. Medford, K EwI(AM)- KSWT(FM) Topeka, Kan. WSRF iS Chicago; WIKS(AM) Greenfield, Ind., and George Beck is chairman, son Christopher on 1580 khz with 10 kw day and 5 kw KGMB(AM) Honolulu and KGMD -TV Hilo, is vice president and treasurer. George Beck is senior vice president of Williams Brothers Engineering Co., Tulsa, Okla., engineering consulting firm. Williams and Gary are physicians. Harp is vice president Now that 1979 is coming to a Williams Negotiations of firm. KGOW is on 92.1 mhz close...It's time to reflect on with 3 kw and antenna 235 feet above Appraisals your plans for 1980... average terrain. Radio Here are a few excellent WLOW -AM -FM Aiken, S.C.: Sold by opportunities - T. V. Briar Creek Broadcasting Inc. to Air South FLORIDA Broadcasting Corp. for $375,000. Seller is Newspapers Medium Market principally owned by A. Mills Fitzner who Fulltime AM and Class A -FM has purchased WHGI(AM) -WAUG -FM CATV $1,900,000 Augusta, Ga., subject to FCC approval. SOUTH CAROLINA Buyer is owned equally by John F Foskett Financing Small Market -Daytime AM and wife, Diane. Foskett is former adver- Low Dial Position and Class A -FM, tising manager of Riegel Textile Corp., including Real Estate -$495,000 Johnston, S.C. His wife is part -time MARYLAND teacher. WLOw is 500 w daytimer on 1300 Medium Market Fulltime AM and Class B -FM khz. WLOW -FM is on 95.9 mhz with 3 kw (703) 821 -2 552 5580,000 and antenna 200 feet above average terrain. NEW YORK Medium Market Daytime AM and Class A -FM WQIK(AM) Jacksonville, Fla.: Sold by $1,200,000 Rowland Broadcasting Co. for $250,000. Cecil L. MICHIGAN Seller is owned by Marshall Rowland and Small Market wife, Carol, who also own WQIK -FM Fulltime AM and Class A -FM Jacksonville, WKOG -AM -FM Gordon, Ga., $1,000,000 and are applicants for FM . in Lawren- Richards, ceburg, Tenn. Buyer is owned by Gary Season's Greetings Acker who also owns KWAS(FM) and KJTV- inc. and TV (not on air -CP granted March 9; see "For The Record" April 2), both media brokers Best Wishes Amarillo, Tex.; KLFJ(AM) Springfield, for a Joyful Mo., and has contracted to purchase Suite 408, 7700 Leesburg Pike New Year KEPT(FM) Shreveport, La. WQIK is 1 kw Falls Church, Va. 22043 daytimer on 1050 khz. Broker: Reggie Martin & Associates.

Broadcasting Dec 17 1979 59 Q. How can we slow fuel consumption?

A. Finish the Interstate System.

utomotive engineers are working fever- The result is obvious: a meaningful reduction ishly to make our vehicles more fuel in fuel consumption. efficient. The Federal Government is solidly behind the effort, and well it should For years highway users have been paying be. But there's another vital project that will taxes into the Highway Trust Fund established significantly lower fuel consumption: by Congress to construct the Interstate an $38 completion of the Interstate Highway System, System. Motorists pay average of a year into the Fund. Trucks which of federal construction and the expenditure comprise 19.3% of the vehicles on the road, funds hasn't kept pace with rising inflation. pay 45.9% of the taxes that go into the Fund. The Interstate System allows cars and trucks Let's continue to put this money to the use to move around our cities and across the for which it was collected. It'll make motorists country more efficiently. Fewer stops for happy and help alleviate our critical fuel traffic lights. Less congested areas. More problem at the same time. direct routes.

Presented by Dorsey Trailers, builders of efficient cargo trailers to help keep down transportation costs

DORSEY TRAILERS ELBA, ALABAMA A Subsidiary of The Dorsey Corporation AMERICAN TRUCKING INDUSTRY both Hawaii. Heftel and his wife, Joyce, also own KJQY(FM) San Diego and KGMV(TV) Maui, Hawaii. KULA is on 92.3 mhz with 100 kw and antenna 163 feet above average terrain. KOLS(AM)- KKMA(FM) Pryor, Okla.: Sold by Communication Marketing Consul- tants Inc. to Earl P. Butler (33.3 %) and his wife, Margaret (16.67%), and Don L. Gould (33.3 %) and his wife, Toni TELEuision (16.67 %) for $550,000. Sellers are R. M. Candlin, J.C. Carnahan and J.W. Rhea, who have no other broadcast interests. CODE Earl Butler owns Parsons, Kan., automo- "broadcasting in the bile dealership, where Don Gould is sales public interest" manager. Margaret Butler is housewife NATIONAL ASSOCIATION OF BROADCASTERS and Toni Gould is Moran, Kan., schoolteacher. KGLS is 1 kw daytimer on 1570 khz. KKMA is on 104.5 mhz with 100 Stylish. The National Association of Broadcasters' radio and television boards have kw and antenna 320 feet. adopted new logos. The logos, designed by Washington graphics artist Paul Arlt, incorpor- ate the NAB logo and depict the service they represent. They were adopted at the Novem- ber board meeting, and stations have begun using them. CTAM prologue to time." four -year-old society, according to its Western Cable Show More seriously, Turner said that he president, Tom Johnson of Daniels & As- hoped that Satcom's demise would not sociates, is an educational society devoted CATV officials meet for workshops delay the start -up of CNN, but that as of to the "sharing of ideas" about the cable and a talk by Ted Turner last Tuesday it was still far too early to television business. The group is primarily know the impact of the accident. He said interested in programing and marketing, the "I think it was the networks who shot that he fully expected to be able to work Johnson said. We'll have to keep satellite down. just out an arrangement with some other CTAM has held annual meetings in the as fast as they can shoot building them satellite service to use a spare transponder past, and it will be holding another on them down." on an existing satellite -at least until Sat - Aug. 3 -6, 1980, at the St. Francis hotel in So Ted Turner last week in a said com IV is launched, possibly in about a San Francisco. Lucille Larkin is executive on tongue -in -cheek appraisal of the effect year. director. According to Johnson, the mem- "We'll figure out something;" Turner bership is composed of top -level manage- said. "We'll get a transponder from some- ment in all phases of the cable business. where." The regional meetings, however, are at- Turner has invested an estimated $24 tended largely by middle management million in CNN, and as of last week people who go to workshops to explore systems with more than two million sub- new approaches to the cable business. scribers had signed up for the new service. Two of last week's sessions were de- It is believed, according to Turner Broad- scribed by many in attendance as casting System officials, that the network especially helpful. will need seven million subscribers to One, "Advertising on Cable," con- reach the break -even point. Revenues will ducted by Trygve Myhern, vice president come from national advertisers as well as for marketing of American Television from subscriptions. Communications Corp., demonstrated "I've got everything I've got on the just how far cable still must go before it line," Turner said last week. "The worst will become an advertising medium com- thing that can happen is I'll fail." petitive with broadcasting, newspapers or Turner's audience of 130 was in magazines. Anaheim to attend a regional CTAM Much of the 90- minute meeting was Turner meeting held just prior to the Western Ca- devoted to instruction in basic principles ble Show (see "Top of the Week "). The of advertising -what ratings and shares his new Cable News Network of the loss of RCA -Americom's Satcom III satellite, (see "Top of the Week ") which was set to relay the signal of the news service when it LOOKING FOR CALL LETTERS? begins operating next June. Turner, speaking at a luncheon meeting of the Cable Our books provide you with call letters not being used by U.S. TV & radio stations. Television Administration and Marketing Ships call letters have not been eliminated due to confidentiality. Over 13,500 K and Society last Tuesday in Anaheim, Calif., 11,500 W call letters are listed. Each book is updated as new call letters are assigned showed obvious concern over the satellite so the one you buy will be current. Trade Area Population mishap, but, recalling some dangerous 500,000 up sailing situations of his career, the winner under 50,000 50,000 to 500,000 and legal firms of the America's Cup seemed to look on K- unused call letter book $40.00 $ 75.00 $100.00 the Satcom problem as a surmountable W- unused call letter book $40.00 $ 75.00 $100.00 obstacle. Combination "Maybe I just lived until now so I could both K & W books $75.00 $130.00 $175.00 go now," he said, comparing the Satcom Check book desired and enclose your check situation with a yachting race last August off the coast of Ireland when 19 of the world's foremost sailers died in unusually CALL LITTlPI 5157E1115 Box 12804 Jackson, MS 39211 heavy winds. "We've all got to go some

Broadcasting Dec 17 1979 81 ble News Network, ESPN and UPI Newstime. Channels that would not immediately lend themselves to advertising were: local affiliates, distant independents and children's and religious channels.

According to Gregory J. Liptak of Times -Mirror Communications, the next big area of growth for cable will come with the full -scale introduction of tiered services. Especially as many of the nation's older, 12- channel systems rebuild and add new channels, many services now offered free of charge will be marketed as new, second -tier services requiring subscribers to pay an extra monthly fee. The session was "Tiered Marketing." Some tiering works well, he said, while other forms don't. He has found, for ex- a message. The feelings of listeners addressed to Communications Properties sta- Send ample, that when a system offers tiers of tions hostages in Teheran were to the about the detention of American brought directly at- pay services certain combinations of pro- tention of the White House Dec. 7. Sparked by the idea of CP's KFGO(AM) Fargo, N.D., the rest graming do not attract subscribers. Sec- of the Midwest station group also asked their listeners to be co- signatories to the protest ond -tier movie packages comprising G- letter to the Iranian mission at the UN (BROADCASTING, Dec. 10). The response totaled more rated or PG -rated movies generally cannot than 25,000 names. A copy of the presentation was made in Washington by a Minnesota be introduced by a system already offering delegation to Vice President Walter F. Mondale, a Minnesotan, who immediately arranged a full pay -cable service. R -rated or X-rated At the ceremony (l -r): Vice President for acceptance of the material by President Carter. movie packages do attract second -tier sub- Mondale; Mayor O.H. (Buzz) Hagen of Albert Lea, Minn.; Dennis Martin, station manager of scribers, however. CP's KATE(AM)- KCPI(FM) Albert Lea; President Carter; Mrs. Tom Nelson; Minnesota State Sena- Tiering works best in new -build situa- tor Tom Nelson, and Mark Warren, special assistant to the Vice President. tions, Liptak said, because subscribers tend to sign up for a system's complete mean, the meaning and significance of are currently offered by cable that could programing package in their first few cumulative audience measurements or the use advertising, he noted, and operators months of cable sampling. There is a prob- definition of "homes-using-television." must now learn how to sell advertisers on lem with subscribers not renewing some According to Myhern, cable should their service. services in the first year, however. begin thinking of itself as an advertising Among other channels cited as poten- According to Liptak, in a new -build medium with more in common with tially good advertising buys were: local situation an operator can offer basic cable, special- interest magazines than with mass - origination channels, the Madison Square a mini -pay service and a maxi -pay service audience television. A number of services Garden sports channel, the upcoming Ca- and have sufficient subscriber response. BusinessE

society with a sharp and growing division in newspaper spending, and other media between affluent "have's" and dis- showing a 12% climb. Local newspapers Some sobering enfranchised "have-not's." and television were both up 14 %, he said. But along with the caution signals there Comparing those figures with his predic- sentiments were also plenty of indications of how the tions a year earlier, the actual figures companies participating in the various proved to be above Coen's expectations; on the future media intend to meet those challenges and national broadcast's total rise being 13 %, Speakers at Paine Webber adapt to the changing world of the future. not 11 %, and national print 14 %, not 12 %. conference on media future J. Kendrick Noble Jr. of Paine Webber Recognizing that the economic outlook see next decade offering hosted the conference, held in the audito- for 1980 "is certainly not bullish," Coen challenges for broadcasting rium of McGraw Hill's New York head- discussed historical advertising trends in in slower economy and viewer quarters. His introductory remarks attempting to reach a sense of what might competition from new technology pointed to the slowing market perfor- happen next year. In recent recession mance of most media stocks, and raised years, he noted, advertising growth didn't There were a wealth of financial and the question of whether that trend will do well compared with growth in the gross futurist data presented at last week's se- continue. Conferees were then given an national product. But there were other fac- venth annual Conference on the Outlook overview of general advertising trends, tors affecting advertising in those years, he for the Media, sponsored by the invest- with addresses by Robert Coen of Mc- said, such as wage -price constraints and ment firm of Paine Webber Mitchell Cann- Erickson, Philip H. Geier Jr. of The the cigarette ban for television. Going Hutchins Inc. The audience, composed Interpublic Group of Companies, J. back to post -World War II recessions, chiefly of securities analysts who follow Walter Thompson's Frank Torneo and Coen indicated that advertising in those broadcasting and print companies, heard Doyle Dane Bernbach's Michael Drexler. periods grew faster than GNP. He expects speakers discuss the long -term challenges Coen first reviewed 1979 national adver- 1980 to be "somewhere in between" of new technologies and voice caution tising figures, listing the following percent- those two categories, and to be bouyed by about the short -term challenge of next age changes over the year earlier: network extra stimulus of Olympics /elections in- year's economy. Moreover, a luncheon television, up 14%; spot TV up 12 %; ventory restrictions and election spending. presentation by Ogilvy & Mather provided radio, up 11%; magazines, up 13 %; a "big Coen's figures for next year put national a sobering picture of a 1980's American surprise" -the "exceptional" 17% jump broadcast up 13 %, national print up 10%,

&wtlesetinp Dee 17 1979 02 with total national advertising up 11.4% tein, Outlet Company's David E. Hender- and total local up 10.4 %. son, Capital Cities' Joseph Dougherty, Ed- Gazing into the future, Coen estimated ward Bleier of Warner Communications, United States advertising, which was at and Walter E. Bartlett of Multimedia. $20 billion in 1970, will hit $55 billion by Ewenstein said his company looks for 1980 and soar to $135 billion in 1990. "all to go well" on the supply and demand Plotting high growth categories of advertis- front next year, thanks to the Olympics ing, Coen said the two fastest growing are and the elections. For the long term, he spending by media and government adver- expects that cable, pay formats and tising. recorded video will all become viable in- Interpublic's Geier predicted that 1980 dustries. "Sprouting by 1985," he sees will be a good year for advertising agen- 1990 with 40 million cable television cies, believing that they won't be "particu- homes, 16 million of them taking pay ca- larly affected by an economic downturn ble, and 12 million video players. Com- next year." Advertising, in his words, has bined, they will steal a percentage point a become "the bridge between manufac- year from network television, reducing turers and the consumer," an essential network viewing from 86% to 78% by the link in the sales process. The advertising end of the decade. That loss will be spread growth potential in foreign markets, some- among the new technologies "in roughly thing Coen had also alluded to, will be an equal proportions," according to Ewens- important beneficial factor for agencies, tein, with the networks' side compensated according to Geier. At the same time, infor the loss by growth in television house- flation itself has been profitable for agen- holds, viewing per household and cost per cies, in his estimation. thousands to advertisers. Torneo and Drexler concentrated on "Solid gains in 1980" will be felt by net- media selection trends by advertisers, both work affiliates, said Outlet's Henderson, current and projected, into the coming with any shortfall hitting independents. decade. Torneo pointed to the dominance He's looking for the "major prescheduled of television over Americans' leisure time, and non -deferrable" events of the Olym- its command of 50% of total media dollars pics and elections to make the essential and how network affiliates currently cap- contribution. Olympics packages are being ture 84% of total viewers. "Despite agency sold at 30% to 50% better prices than the kicking and screaming" he said, they're time they're replacing, and are being "well still spending for television, although received" by advertisers, according to perhaps for shorter flights. His was the Henderson. Citing TVB figures, Hender- first of several references at the conference son said next year will see $100 million in to the belief that television is underpriced, non -network television spending for the which he uncritically attributed to network elections, money that will benefit local sta- managements. tions. Torneo believes network prices will be Henderson called the conferees' atten- up 13% to 15% next year, with the price in- tion to what he termed "the unrealized creases in the 1980 -81 season moderating potential" of retail advertising for local to about 10% or 11 %. The JWT executive broadcasters, saying that to this point said the networks will continue to main- they'd "only scratched the surface" of the tain their dominance "for many years to field. However, he injected a note of cau- come," with other media left "so far down tion with his reference to the "disappoint- the road." Challenging a commonly held ing" fourth quarter of this year, saying assumption, that cable will be a viable ad- that while it's "no disaster," sales in the vertising medium when it achieves 30% period have shown that "television is not penetration, Torneo asserted that it will insulated" from the general economy. For 15% need 50% to 60% penetration "before ad- 1980, he's forecasting Outlet's revenues More homes vertisers will plunk down money" That's up 15 -18% with affiliates in general up than a year ago!_, something he feels has already been dem- 15 %. onstrated in the television barter syndica- Dougherty of Capital Cities stressed tion market. However, he did note that that "the important thing for a group syndicated specials have done well, in operator is to work on the things you can some cases providing advertisers 30% to control." He identified them as market 40% lower costs against comparable net- share, costs, and where a company is posi- work ratings. tioned for the 1980's and beyond. He was Doyle Dane's Drexler sounded a theme another broadcaster who stressed local ad- that was repeated by others during the vertising, and looks for it to play an in- three -day meeting. Whatever happens to creasing role in the next decade. Dougher- media in the coming decade "will be ty discussed some of the difficulties of cost evolutionary," with change occurring control, saying it would be "morally slowly, and without major shifts in media unethical" to fire 10% of a staff to cut trends or allocations in the next several costs. Capital expenditures for ENG years. Television, in its various forms, will equipment and tape also have to be looked THE NUMBER ONE dominate the decade, Drexler said, with a at carefully, with local news a highly com- ANSWER FOR ACCESS common trend for newspapers, maga- petitive program block and one that's zines, radio, cable and recorded video responsible for 10% to 20% of a local being an emphasis on targeting to specific operation's revenues. audiences. Similar thoughts were voiced by GROUP W PRODUCTIONS Subsequent panels at the conference ex- Multimedia's Bartlett, in his description of INC /WESTINGHOUSE BROADCASTING COMPANY amined the the "The Bottom Line" for broadcasters. specific outlooks for vari- 7800 BEVERLY BLVD LOS ANGELES. CA 90036 ous media. The broadcasting panel was Local television advertising, he said, con- composed of CBS Inc.'s Martin Ewens- tinues to grow in importance at the ex- Source APB Oct 1978. Oct 1979 Audience figures are estimates subject lo hrndahons the techniques Broadcasting Dec 17 1979 of 83 and procedures used by the service noted pense of national spot, and might ulti- costs will level off at perhaps 12% annual year as Bleier saw it was the decline in the mately approach newspaper retail shares of growth, after averaging 16% from 1974 potency of miniseries, and features outrat- 75% to 80% of revenues. Bartlett antici- through 1980. ing made -for-TV product. The latter, he pates that "by 1983 local will pass 60% of Bartlett called news production the sec- said, offered some small potential for cost our total revenues" For the next five ond major factor in television cost in- savings, with made -for -TV having a higher years, he's looking for an average sales creases, one that's growing 20% a year, promotional cost, and program suppliers revenue increase of 13% to 14 %, with adding 1.1% annually to total station costs, such as Warner now offering features at costs held to 10 % -11% increases and and which he said would pass syndication the prices of two years ago. operating profit growing 12 % -14 %. costs in three years. Luncheon sessions at the conference With TVB figures showing 1978 and Warner Communications' Bleier explored various aspects of what the 1979 as the strongest two -year growth opened his talk with a challenge to the ca- future holds for the media. Philip Levine period for the decade, Bartlett pointed to ble penetration figures presented earlier by of Ogilvy & Mather premiered a new pre- Multimedia's own statistics for that period: Ewenstein. Pay service, he said, "is the sentation by the firm that showed an total television revenue up 13% in 1979, engine driving cable in cities" and when America of the 80's marked by significant 20% in 1978, with 8% growth in national, cable has achieved 40 million penetration, demographic changes, a technological 19% in local and 17% in network. 30 million of those homes will be taking "evolution" leading to increasingly com- Recent figures show a weakness in na- pay, not the 16 million Ewenstein had plex, specialized and expensive media, tional spot for Multimedia stations in the claimed. Audiences will be fractionalized and more discerning and skeptical con - last quarter, up only 8% for the full in the future, Bleier conceded, but he sumers-an America in which the quarter, 4% in December. Bartlett sees a maintained that network television is still challenge for advertisers will be to "pro- weak first quarter in 1980, "mediocre" the only medium that is "really efficient duce cost effective campaigns."

second, but a "very strong" third and and can intrude" where major advertisers According to Ogilvy & Mather, America fourth, and he's projecting the year will are concerned. Brand advertising, he said, has experienced mid -decade changes in see national up 12 %, local up 16% for a is growing faster than fractionalization, "ethos" since World War 11, with the 14% total gain. constantly adding new advertising catego- 1975 -86 period one of inflation, declining On the cost side, Multimedia research ries to television. confidence, and concern for the future. By shows syndication costs on the average sta- While saying he remained "bullish" on the end of the next decade, the country tion jumping 25% to 40 %, thanks to networks and affiliates, Bleier observed could well have a 25% minority popula- "panic" buying in the last several years, that the competition to be first is production, with Hispanics outnumbering blacks, caused by what Bartlett termed the inac- ing a situation where the cost outweighs according to O &M's research. At the same curate forecast from program experts of the price, particularly when the costs of time, there will be a shrinking middle product shortage for 1979 through 1981. failures have to be factored in the price of class, increasing economic polarization, However, post -1980 he thinks syndication hits. Some of the programing news of the and generally less affluent consumers.

Week's worth of earnings reports fro stocks on Broadcasting's index

Current and changa Year earlier

% Net % Per Net Per Company Period/Ended Revenues Change Income Change Share Revenues Income Share Acton Corp. 9 roo. 9130 5101,208,000 + 29.2 53544.000 + 12.8 1.34 $78.309.000 53140.000 1.18 Adams Russell year 9130179 28.387,000 + 17.7 1,907,000 + 9.8 107 24.111.000 1.735.300 84 Ampex 6 mos. 10127 216.006.000 + 20.1 17.366000 + 38.6 1.52 179.726.000 12.525,000 1.10 Chris Craft. year 8/31179 105247.000 + 21.8 7.932,000 + 18.9 203 86.395,000 6.666,000 1.28 Columbia Pictures 3 roo. 9129 132,687.000 + 10.9 8,967.000 - 20.0 31 119,622.000 11.195.000 1.16 Comcast 9 mo. 9130 15.654,000 + 35.5 1.267,000 + 39.3 .74 11.545,000 909.000 56 Compact Video Systems 6 mo. 10 /31 13.473.000 +164.6 934,000 +239.4 50 5.091,000 390.000 34 Cont.. 9 mo. 9130 100.574.000 + 15.6 -745.000 -50 66.983.000 2,906.000 1.29 Cowles Communications 9 mo. 9/30 11.532.000 + 11.3 3.916,000 + 13.4 .99 10.361.000 3,452,000 37 Doyle Dane Bernbach 9 mo. 9130 70.764.000 + 18.8 5,063000 + 28.7 130 59,543,000 3,935.000 1.48 Foote, Cone & Belding 9 mo. 9130 96507000 + 21.3 6.675,000 + 9.8 2.56 79,526.000 6,075.000 2.37 Fuqua Industries 9 mo. 9/30 1.548.673000 + 28.9 47,616.000 +118.4 3.65 1.200,638,000 21.973.000 1.66 Gray Communication 3 mo. 9/30 8.191,261 + 66.0 680354 + 66.0 1.36 4.933.522 363.443 .74 Grey Advertising 9 mo. 9 /30 421,584.000 + 18.4 3,973,000 + 25.4 6.39 356.058,000 3,168.000 5.07 Harris 3 mo. 9/28 249.006,000 + 13.9 16,220.000 + 19.7 .62 218.556,000 13.540.000 .54 Gulf & Western year 7/31/79 5,266.247,000 + 22.6 227.438,000 + 25.9 4.62 4311,956,000 180.516.000 3.53 Jefferson -Pilot 9 mo. 9130 554,604,000 + 10.2 73.322,000 + 9.6 3.25 502,921.000 66.858.000 2.89 Mervin Josephson 3 roo. 9 /30 9,065,700 - 5.2 961,100 - 62.2 .37 9560,200 1.543,600 .61 Lee Enterprises year 9 /30/79 115,605.000 + 10.6 15,393,000 - 3.3 2.13 104390,000 15.914,000 2.16 LIN Broadcasting 9 mo. 9 /30 41,266,000 + 13.7 9.328000 + 21.8 339 36,288,000 7.655,000 2.74 MIA -Corn year 9/29179 123,981,000 + 24.8 8366,000 + 37.2 1.48 99.317.000 6.095,000 1.10 MCA 9 mo. 9130 878,393,000 + 11.5 134.257,000 + 40.2 5.75 787,858,000 95.362.000 4.10 MCI Communications 6 mo. 9/30 63,110.000 + 46.2 4,613.000 104.4 .09 43,166,000 2.256.000 .10 MGM year 8/31179 491.270,000 + 22.3 61,601.000 + 21.8 2.02 401,406.000 49,341.000 1.61 Movielb 9 mo. 9129 25.010,745 + 17.1 1.398.018 +161.9 93 21,343.516 533691 .37 New York Times Co. 9 mo. 9/30 468.998,000 + 24.9 24,781,000 + 89.6 2.09 375.392,000 13.067.000 1.11 Oak industries 9 mo. 9 /30 202,181,000 + 47.3 7,649.000 +147.5 2.00 137.187.000 3.090.000 96 Outlet Co. 9 mo. 10731 204.616.000 + 2.5 253,000 (.15) 199.709.000 4.093,000 1.38 Reeves Teletaps 3 mo. 9/30 6397000 + 30.6 303,000 + 62.9 13 5354.000 166,000 .08 Sonderling 9 mo. 9(30 31402.000 + 4.5 2,610.000 + 1.9 2.33 30032,000 2.560.000 2.29 Technical Operation year 9/30/79 136.508.000 + 48.3 1.658.000 + 95.7 1.32 92.017,000 949,000 71 Tele- Communication 9 mo. 9/30 60.149.000 + 50.3 27,844.000 +550.0 2.47 40.013.000 4.283.000 37 Teleprompter 9 mo. 9/30 123.382,000 + 18.2 10,790,000 + 5.4 64 104.321.000 10,223,000 60 Warner Communications 9 mo. 9130 1,238.918.000 + 36.9 75.352.000 + 26.4 3.66 904 427,000 59,579,000 3.01 Westinghouse Electric 9 mo. 9/30 5.291.500,000 + 8.4 43.000,000 .49 4,880,600,000 168.300.000 1.94 Wrather Corp. 9 mo. 9/30 36,180.000 + 16.8 71,000 .03 32.664.000 1,984,000 86

- Loss percent too great to be meaningful

Broadcasting Dec 17 1979 84 costs and supply were not a major factor and the world political climate was dra- Multimedia survey matically different. finds ad executives Wearn reported that it was the belief of the interviewed officials that TV network evenin optimistic about growth in 1980 would be the strongest of all media, with one advertiser venturing a 1980 expenditures 15% to 20% gain. Wearn said that spot TV 'rnngnzine can also anticipate "positive results" in learned, Lessons says Wearn, 1980, although it will be "somewhat soft" should prevent cutbacks, although for the first two quarters and rise signifi- It's said Olympics and elections cantly for the full year. will be somewhat offset by Radio is expected to profit both directly the economic climate next year and indirectly from tight TV network inventory, Wearn said. He noted that both The outlook of 1980 for advertising in advertisers and agencies in the sample general and network television in particu- suggested "good possibilities" for both lar was portrayed in generally bullish spot and network radio next year, in part terms last week even though the general because of the Olympics and the national economy may be in or heading for a mild elections. recession. There were mixed opinions about maga- No.1 in This projection was made by Wilson C. zine advertising plans among the execu- Wearn, president and chief executive of- tives interviewed. Wearn said this could ficer of Multimedia Inc., Greenville, S.C., suggest "only moderate growth" for mag- BOSTON before a session of the seventh annual azines next year. As for newspapers, the media conference of Paine Webber survey participants felt there would be Mitchell Hutchins Inc. in New York. steady spending in newspapers in 1980 and Wearn based his projections for a investment by national advertisers would satisfactory media year on a survey com- be up slightly over 1979. missioned by Multimedia and its national representative, The Katz Agency Inc., New York ( "Closed Circuit," Dec. 10). Eight ways of 16 The firms retained Towers, Perrin, Forster RATING & Crosby, a New York marketing consult- looking to ing company, to sample the views of top advertiser and agency officials. The survey the future was conducted between Nov. 14 and Dec. Media firms address Paine- Webber 5. conference, outline their fiscal Although those interviewed felt the na- and technological outlooks for '80 tion was in a minor recession, they said they did not plan to pare budgets as they Eight media companies with broadcasting 32 did during a similar business downturn in involvement made individual presenta- SHARE Wearn 1974 -75. said the executives re- tions to the analysts at Paine Webber ported they had learned from 1974 -75 that Mitchell Hutchin's media conference last drastic cuts in advertising often result in week and a general conclusion appeared in market declines shares. to be that next year would be a good year, On the other hand, the executives made but not tremendous. At the same time the point that 1980 is not 1974, it although there was a heavy emphasis on how each is not 1976 either. Wearn said they cau- company views the future and intends to Strong No. 1 tioned that even though 1980 is an Olym- participate in coming technological pic a year, the ad- and presidential election changes. To some extent, those at the con- in every vertising growth pattern may not accelerate ference heard eight different versions of it in 1976. the as much as did Among "we've seen the future, and it is us" category! reasons the advertising officials cited: In Emanuel Gerard of Warner Com- 1976 small- budget brands could still communications looks for three major areas of fortably afford network television; energy growth for his company: producing software for videodisk and tape players, manufacturing and selling video games WBZ-TV and personal computers through the company's Atari divison, and developing cable 7:30 PM television, particularly Warner's Qube system. The idea behind selecting those three was that they are all software -related and use the home television as a display terminal. Discussing WCI's cable involvement, he called the proposed Warner/ Amex Cable joint venture "a classic two THE NUMBER ONE plus two equal five deal" that will allow the ANSWER FOR ACCESS operation to build all the franchises it real- istically can get. Multimedia's Wilson C. Wearn opened his presentation with a report on a study of GkOUP W PRODUCTIONS advertising the company commissioned INC /WESTINGHOUSE BROADCASTING COMPANY (see this page) and went on to say that 7800 BEVERLY BLVD. LOS ANGELES. CA 90036 Multimedia had an "exceedingly good Wearn year" in 1979, and anticipates a 20% in- Source: ARB Oct. 1979 Audience figures Broadcasting Dec 17 1979 are estimates subject to limitations of the techniques 85 and procedures used by the service noted scribed it as having had an outstanding year in 1979, and expressed confidence otkaairilt,h@ that Harte -Hanks will "get through this recession with respectable earnings growth." Broadcasting operations New name, happy tidings. Reeves Teletape Corp., New York, is now Reeves revenues were up 12% to 16 %, and that Communications Corp. "to more reflect involvement in accurately our broadly based the figure includes what is currently a small entertainment and communications industry,' according to Marvin H. Green, president. contribution from cable operations. Mar - Ninety percent of Reeves Communications' revenues result from development, acquisition, but said the company intends "to move production and distribution of programs and motion pictures for TV and theaters, he faster than in the past" in adding to its ca- explained. Green also said that company's earnings for six months ending Dec. 31 are ble compliment. expected to approximate $1.46 million, or 61 cents per share, on revenues of $19.3 million. Knight -Ridder's broadcasting division This with $856,000, revenues compares earnings of or 38 cents per share, on of $12.2 had an "outstanding" 1979, according to million in first half of last fiscal year. Robert Singleton, who also noted that his company's Viewtron data system test in B &S in satellite field. Burnup & Sims, Fort Lauderdale, Fla., cable TV service company Miami is proceeding on schedule and with printing, diversified soft -drink bottling, electrical and movie theater operations, has under budget. (It's a joint venture with acquired Gardiner Communications Corp., Houston. Clifton H. Gardiner is president of the AT &T). Still, the company intends to re- new B &S subsidiary, pioneer marketer of satellite receiving stations that says it has over main "principally newspaper" oriented 30% of earth- station business with cable TV industry. for some time, even though it would like o to have a television station in the top 20 B uy -back. Capital Cities Communications, New York, said it will buy approximately markets. 600,000 shares of its common stock from time to time on open market, at then -prevailing Gannett's Allen Neuharth expressed a prices. Stock, currently valued at about $28 million, will be retained as treasury shares similar sentiment for his firm, despite its available for issuance under employe incentive plans and for acquisitions. Company acquisition of Combined Communica- currently has 13,054,263 shares outstanding. tions. In response to one analyst's question, he threw some light on the recent departure of Combined's Karl Eller from crease in per -share earnings to $2.80. might develop down the line. The compa- the merged company. "Both of us wanted The direction the company intends to ny views next year as a time of consolida- to run the company," Neuharth said, "but take into the 80's was mirrored in its re- tion, giving it a chance to develop recent there was only room for one and that job cent $70- million acquisition commit- acquisitions that include KGMB -TV was filled." Still, Eller's was a "friendly, ments, a major chunk of which was Honolulu and KOIN-TV Portland, Ore. orderly departure" according to Neuharth. devoted to establishing a separate cable John Stemlar of Lee, reviewing the Gannett, he said, will top $1 billion in division within the company. Plans are to company finances, said broadcasting sales this year, with earnings per share have 100,000 subscribers served by cur- revenues for 1978 -79 were up 17.5%, and closer to the $3.70 expected by some rently contemplated Kansas and that he expects a "good year" next year, analysts than the $3.60 predicted by Oklahoma systems within two or three with broadcast revenues up 10 -12 %. others. Gannett's Douglas McGorkindale years. Some $33 million of the $70 million Harte- Hanks's Robert Marbut made it is anticipating a "very good year" in 1980 is earmarked for broadcasting and newspa- clear in both his talk and a multimedia pre- for its broadcasting operations, with pers, and Wearn says Multimedia is look- sentation that the company views its place revenues up 20% or more, and substantial ing carefully at programing for cable. (The in the 80's as that of an "information pro- radio improvement after a soft 1979. company is the producer of Donahue, vider for information consumers," partici- McGraw -Hill, which expects 1979 to be among other shows.) pating in that field through various for- a fourth year of 20% -plus increases in Lee Enterprises, Harte -Hanks Com- mats. The company sees a future of in- earnings, concentrated its discussion on munications and Knight -Ridder all indi- creasing market segmentation, with the data -base information systems being cated intentions to participate to varying electronic data processing equipment per- utilized throughout its various divisions. degrees in electronic communications. mitting marketers to discretely target ad- McGraw -Hill's intention is to have six ma- Lee's Lloyd Schirmer said the company vertising and products (helped by such jor data centers, linked by a private net- will continue to concentrate its major ac- specialists as Harte- Hanks's Consumer work that would be established with ven- quisitions in broadcasting and newspapers, Direct Marketing wing). The intention at dor facilities. but noted that the information systems it Harte -Hanks is to participate in a growing Media General's 1980 forecast includes is establishing at its papers will have home data base market as a supplier of its an expectation of profit growth from its electronic transfer capabilities allowing product, information, to data systems. broadcasting operations, based on Olym- data to be easily sold to customers who The company's Larry Franklin de- pic bookings on its NBC affiliate WFLA -TV Tampa, and substantial revenues expected from election spending in that "political WXTZ LOVES EFIIS* hotbed." BROADCAST MANAGEMENT INFORMATION SYSTEM Ever vigilant at the ANA

' . , .we have been most pleased with our nine Association outlines efforts year association with CMS." to ward off government, educate public and industry Don N. Nelson, V.P. L G.M., WIRE/WXTZ Indianapolis, Indiano In a position paper entitled "ANA Objec- tives, 1979-80," the Association of Na- Computer Management Systems, Inc. tional Advertisers has pledged to "sustain the right to truthfully advertise legal prod- 6610 North Shadeland Avenue ucts by defending against further unwar- Indianapolis. IN 4622C [317] 842 -1830 ranted government intrusion." The association also set as its goals the education of the public about the value of advertising

aroadcasen9 Dec 17 1979 66 and the education of the industry about its erative advertising -ANA reported that a responsibilities. "workable system has been established The paper, released at the ANA conven- for the first time" that involves the coop- tion in West Palm Beach, Fla. (BROAD- eration of ANA, the Television Bureau of CASTING. Dec. 10), enumerated 35 prob- Advertising, the Radio Advertising Bureau lems for the association -15 specifically and the Newspaper Advertising Bureau, dealing with the broadcast media -and de- and it will continue. scribed ANA's past and future actions on TV ratings -ANA said "hypoing" is a these issues. "major concern" and that the solution is The top trouble spot under the general 52 -week local ratings. But that's "probably heading "Defending Against Further Un- not economically feasible," it continued, warranted Government Intrusion" was while saying "some increase in the num- the Federal Trade Commission's proposal ber of rating sweeps during the year must to ban advertising to children. This pro- be achieved." posal amounts to "governmental censor- Media payments-ANA cited the finan- ship" and "1980 promises to be a crucial cial difficulties of "a major media buying year for the eventual outcome" of this service " - presumably Media Corp. of rulemaking, the ANA report said. It also America -and said this situation "has noted the FCC's inquiry into children's again raised the challenge to the tradi- television, and said that although that pro- tional concept that media will hold the ceeding does not now directly involve ad- agency solely liable for payment." ANA vertising, the ANA will be filing com- recommended continuing dialogue with ments with the commission. the media and the American Association In other areas, the ANA position paper of Advertising Agencies. noted these issues and cited the associ- New technologies and a changing TV ation's tactics: environment -"It is becoming in- TV clutter -The association said that increasingly clear," ANA said, "that new fra- industry efforts in this area are now on technology will change television as we a "wait- and -see" status because of the know it today." The development of Justice Department antitrust suit against satellites, cable TV, superstations and the National Association of Broadcasters home video recorders has led ANA to ap- television code. point a Task Group on TV Futures to Double billing and false billing in coop- "stay on top of these areas."

Law & RegulationE

would it change paid -time requirements. Holiday package He said he hoped to begin action on the bill as soon as possible upon Congress's from Van Deerlin return because the presidential campaigns He Introduces two bills: revisions will soon be in full swing. for common carrier, partial In announcing the introduction of both lifting of 315 requirements bills at a breakfast with reporters, Van Deerlin said the need for changes in Sec- Representative Lionel Van Deerlin (D- tion 315 is obvious, since there is "a Calif.) last week gave his Communications dreadful irregularity between print and Subcommittee colleagues plenty to mull broadcast journalism." As it stands now, over during Christmas recess: two new he added, the law takes away from broad- pieces of legislation that Van Deerlin cast journalists the right to exercise inde- hopes will receive consideration soon after pendent editorial judgment. Congress returns in late January. Van Deerlin predicted that a change in As had been expected (BROADCASTING, the law would enable news departments to Dec. 10) Van Deerlin unveiled a new bill expand election coverage, as they would that would amend the Communications not have to worry about affording equal Act. Unlike earlier comprehensive time to a large number of minor candi- "rewrite" proposals, however, the new dates who don't stand "a mathematical legislation deals exclusively with com- chance" of being elected. But he said that mon- carrier issues and does not touch on if he really had his way, Section 315 would broadcast or cable provisions. be eliminated completely. His other bill that was introduced last Although the equal -time provision was week would eliminate equal -time require- suspended for the 1960 Nixon -Kennedy ments for broadcasters when they offer debates, Van Deerlin said he would try for nonpaid time -debates, documentaries amendment of the measure, rather than and other special programing -for presi- another suspension. But he said that dential and vice presidential campaigns. amendment might run into trouble in the GROUP W PRODUCTIONS This bill would only partially repeal Sec- Senate, where a suspension of the section INC /WESTINGHOUSE tion 315 of the Communications Act, as it may again be preferred. He noted, for ex- BROADCASTING COMPANY 7800 BEVERLY BLVO. ANGELES. would not waive equal -time obligations for ample, that Senator Ernest Hollings (D- LOS CA 90036 other federal, state or local candidates, nor S.C.), chairman of the Communications Source ARB Oct 1978. Oct 1979 Audience figures ore estlmotes to Broadcasting Dee 17 1979 subject imitations of the techniques 87 and procedures used by the service noted. Subcommittee, has said suspension would should define the term "candidate be sufficient. debate." A possible definition, it said, As for his common carrier bill, H.R. FEC moving toward could include joint candidate appearances 6121, Van Deerlin expressed optimism in which candidates exchange views on that the telecommunications industry and opening doors to issues either directly or through a modera- subcommittee members would accept the debates arranged by tor. language, and he could mark up the legis- Meanwhile, plans are going forward for lation in January. media organizations the joint appearances of Republican and By the time Van Deerlin introduced the Democratic presidential hopefuls in Des bill Thursday afternoon (Dec. 13), the en- Broadcasters, newspapers and Moines, both of which are to be held in tire membership of the subcommittee had magazines, under new proposals, prime time and nationally televised, at signed on as co- sponsors, and Van Deerlin would be allowed to run show; least by NBC and CBS. (CBS's decision had announced that the mark up would plans for Iowa confrontations could change if the list of participants begin January 23. are moving ahead in any case changes.) ABC has not indicated whether Provisions in the bill include opening all it will cover them. intercity markets and services to competi- The Federal Election Commission appears Republicans John Connally, George tion, and requiring AT &T to establish fully to be backing off from its controversial Bush, Senator Howard Baker (R- Tenn.), separated subsidiaries for offering any position on the issue of the staging of non- Representative Philip Crane (R- III.), unregulated service or product. partisan candidate debates. The commis- Senator Robert Dole (R- Kan.), and Rep- sion has instructed the staff to draft new ap- Van Deerlin said that a conscious deci- resentative John Anderson (R -III.) will regulations that would permit broadcast Des sion was made to keep broadcasting and pear in a Candidate Forum at stations, newspapers, magazines and cable issues separate, to avoid jeopardizing Moines's Civic Center on Jan. 5. Ronald periodicals to sponsor such debates. The time passage of the common -carrier provisions. Reagan declined to participate. The action came some five weeks in ad- Once the subcommittee started on an period was shifted from the afternoon vance of the joint appearances of Repub- that issue such as cable, he said, issues such as after Connally complained different lican and Democratic presidential candi- retransmission consent invariably come time periods attract different audiences. dates to be held in Des Moines, Iowa, involving Presi- up, and then "you're bogged down." The joint appearance under the sponsorship of the Des Moines dent Jimmy Carter and Senator Edward Van Deerlin said a good deal of his bill Register and 7Fibune. Mass.) and Governor Ed- was based on language suggested by the M. Kennedy (D- An regulation that was Brown of California National Telecommunications and Infor- earlier draft mond G. (Jerry) -is vetoed by the Senate was interpreted by for Jan. 7. mation Administration, adding that he was scheduled many as barring media corpora- indebted to NTIA chief Henry Geller and observers tions from sponsoring political debates. his staff. In addition to his legislation, Van FEC members said they had no intention of interfering with media's normal opera- Skeleton in the closet Deerlin said he expected to take up other tions. The regulation was aimed at carving bills after the break. One of these, which The has released a report that cites out an exemption from existing law to en- FCC he predicted would be passed easily, deals Rosel Hyde and former able corporations and labor unions to help former Chairman with the House broadcast system, C- Benjamin Hooks and the League of Women Voters and other Commissioners SPAN. Under the rules, Van Deerlin said, for acting improperly in the nonprofit organizations sponsor political Charlotte Reid a member of Congress can't use footage of issuance amateur radio call signs. debates. of himself from the House system for his a three -year The instructions given the FEC staff The report, adopted after own campaign purposes, but others can. A investigation, cites the commissioners and were based on a staff -offered suggestion floor speech that might embarass a mem- officials as having that the provision in the Federal Election several other FCC ber could conceivably be used by an oppo- licenses or Campaign Act exempting news stories, granted themselves or friends nent in a political campaign commercial, which they were not commentaries and from the ban special call signs -for and Van Deerlin said he expected repeal of editorials on corporate contributions to political qualified. that rule would have clear sailing in the began into campaigns be extended to include candi- The commission the inquiry House. in October 1977, date debates staged by media corporations. the alleged improprieties On an unrelated topic, Van Deerlin took FBI investigation led to the con- The staff also suggested that the com- after an a swipe at his colleagues for their handling Zeigler, then chief of mission not prescribe the conditions under viction of Richard of the Federal Trade Commission's autho- the commission's Special Licensing Sec- which such a debate would be permissible. rizations bills. "I'm getting a little skittish Pa., on charges of ac- But, the staff added, the commission tion at Gettysburg, about Congress's proclivity to undercut cepting $100 payments from four licensees regulatory agencies," he said. He added in connection with the issuance or reser- that a vote by the House to keep the Money -back study. This week the vation of specific call signs. funeral industry immune from an FTC FCC is likely to adopt a notice of The FBI, in an investigation in In- rule made it "look dreadful." rulemaking on reimbursement of ex- dianapolis, also found that Robert Van Deerlin's subcommittee will now penses for public participation in FCC Kirkham, a local amatuer radio licensee, wait for reaction on both proposals. There proceedings. The staff will recommend had arranged for improper issuance of was immediate praise from the National a rulemaking after analyzing the com- licenses through Zeigler. Kirkham re- Association of Broadcasters on the equal - ments received in the commission's ceived "favors" for passing the licenses on time changes. Donald Zeifang, NAB notice of inquiry issued June 30, 1978, to friends. Kirkham testified that none of senior vice president for government re- which outlined three areas for com- these "favors" were passed along to lations, gave the idea high marks, ment: (1) whether the FCC should es- Zeigler. although he said he would like to see it go tablish a reimbursement program for Zeigler said he began doing "favors" on further. "This bill is a step in the right public participants in FCC proceedings, his own after he discovered that James E. direction, but broadcasters need even (2) whether it possesses legal authority Barr, chief of the Special Radio Services broader relief from the restrictive equal - to do so, and (3) what form such a pro- Bureau from 1963 to 1973, had a license time provisions as they apply to all political gram should take, if the FCC approves it. issued to himself without passing the re- races," Zeifang said. "Radio and televi- Not surprisingly, industry comments ran quired exam. sion news departments would give better counter to such a program while public Carlos Roberts, the present chief of the and more political coverage if they did not interest groups supported the idea. The bureau, said the report is a matter of "ap- have to offer equal time to the scores of staff recommendations will include ceil- plying a new morality to an old situation." candidates sometimes involved in a single ings and limits on the number and type Roberts explained that years ago it was an campaign." of groups that can apply. accepted fact that commissioners and staff

Broadcasting Clec 17 1979 68 M'In@htgoncrWaWk

Keeping track. FCC has issued its first report on cable television complaints, comments and inquiries -with total of 2,043 public entries made during January to September 1979 period. According to report, 22% of contacts made related to FCC's signal carriage rules, while 17% concerned syndicated program exclusivity rules. Complaints of poor picture quality as delivered by CATV system operator accounted for 17% and individual's inability to get CATV service accounted for 6% of contacts. In future, report will be released on quarterly basis.

Court delay. Trial of billion -dollar antitrust suit brought by Washington -based MCI Communications Corp. against American Telephone & Telegraph has been delayed two months. Suit, filed in Chicago in 1974, says Bell subsidiaries refused to provide access to local interconnections that would have made MCI competitor, then overcharged for other connections. Judge in case worried about selection of impartial jury.

Don't stop now. National Association of Broadcasters has taken strong stand against FCC proposal to abolish case -by -case UHF -radio crossownership exception to its one -to- a- market and regional concentration rules. In comments filed with commission, NAB said UHF -radio crossownership has contributed to growth of UHF and claimed its future potential to increase number of UHF's is substantial. would give call signs to friends. "They disadvantages. However, the commission really saw nothing wrong with it. But our has disclosed financial reports previously rules were changed in 1976, and that is not when a licensee placed its financial condi- possible any more. It's sort of like a post - tion at issue and when the issue is relevant Watergate mentality as opposed to a pre - to a public interest determination. Watergate mentality," he said. The FCC, in issuing the new ruling Dec. William S. Grenfell, who was chief of 4, said: "The license made assertions in the rules and legal branch, testified that on the instant case which went beyond a March 24, 1969, he was called to the office description of general market conditions of then Chairman Rosel Hyde, who asked and which alluded to its own financial him to issue upgraded licenses to three status." "By Northern's voluntary friends. choice," the FCC added, "its financial Hyde said he was called by an investiga- condition has become relevant and tor in 1978 about the matter, and told him material to our consideration of the peti- that all the three individuals wanted was tion to deny." "something with my signature, sort of a souvenir." Hyde said he had asked Gren- fell's advice on how to go about getting Clover Park settled documents with his signature, and that he had no intention of violating any rules. The FCC has rejected attempts to block the conversion of a Tacoma, Wash., edu- Open books in Alaska cational TV station into a commercial facility. The station, KCPQ -TV, has been operat- The FCC has overturned a Broadcast ing on a commercial allocation. Bureau ruling and granted Alaskans for The current licensee is the Clover Park Better Media access to the 1974-1978 fi- School District, which has held the station nancial reports of two television and three for four years but now wants to realize its radio stations owned by Northern Televi- equity in the facility to finance capital im- sion Inc. provements to the school system. It has The licenses of Northern's KTVA -TV, contracted to sell the station to Kelly KBYR(AM) and KNIK -FM, all Anchorage, Broadcasting Co., which owns KCRA -TV and KTVF-TV and KFRB(AM), both Fair- Sacramento, Calif. banks, are up for renewal. ABM is oppos- Save Our Station 13, a group made up ing the renewal and charges the stations mostly of former members of Clover engage in network clipping, extended sta- Park's TV advisory board, had filed a petition breaks and poor program perfor- tion to reserve the station for noncommer- mance. cial use and to deny the transfer. SOS13 ABM had asked for access to financial claimed that KCPQ -TV has a unique format, records for the last five years, claiming that that it misrepresented itself to the com- Northern made its financial condition an mission in renewal applications, and that THE NUMBER ONE issue with references to financial the sale possibly constituted trafficking. ANSWER FOR ACCESS difficulties it had experienced. The FCC last week concluded, however, The Broadcast Bureau had denied the that there is enough other noncommercial original request on April 20, and ABM service in the Seattle /Tacoma area and that asked for commission review. the station was a burden on Clover Park's GROUP W PRODUCTIONS The Freedom of Information Act does budget. The commission also found no INC. /WESTINGHOUSE BROADCASTING COMPANY not require the FCC to release financial re- prima facie evidence of trafficking, since 7800. BEVERLY BLVD: LOS ANGELES. CA 90036 ports because they contain information the station had been held for one year that could expose stations to competitive beyond the minimum three. Source- ARB Oct. ;1978. Oct 1979. Audience figures

, ore estimates subject to limitations of the techniques Broadcasting Doc 17 1979 the noted. = - 89 and procedures used by service denying the network's motion to inter- had contended in its suit were illegal. Another setback vene in the consent -decree proceeding. Among other things, the agreement limits In October, the court turned down for 10 years the amount of television pro- in CBS fight CBS's petition for review of the order of a graming NBC could produce for its use, U.S. district court in Los Angeles approv- and during that time prohibits it from against Justice ing the consent decree (BROADCASTING, engaging in reciprocal program arrange- antitrust suit Oct. 8). ments with ABC and CBS (BROADCAST- The consent decree was approved by the ING, Nov. 22, 1976). Supreme Court refuses to take on court in 1977, five years after the Justice Justice's suits against ABC and CBS are NBC consent arrangement Department originally filed virtually iden- still pending. And the provisions of the tical antitrust suits against the three net- consent decree do not become effective For the second time in two months, a CBS works. The suits alleged that the networks unless the same terms are imposed on the effort to attack the Justice Department's monopolize and restrain trade in prime other networks. settlement of an antitrust suit against time entertainment programing. Besides CBS's suit, the Supreme Court NBC was rebuffed by the Supreme Court. The agreement that NBC reached with last week rejected a petition by Columbia The high court last week rejected CBS's Justice in November 1976 bars the net- Pictures and four other program producers petition for review of a lower court's order work from a number of practices Justice that sought to intervene in the NBC case. ProgramingN

specials, however, were programed early in was ABC's Pat Boone & Family the evening to attract young audiences. Christmas Special (14.2/24) and NBC's Deja vu Sweeps specials generally were later and "Big Event" -Mary & Joseph: A Story of adult- oriented. Faith (14.3/21). CBS Is back as number one Most came with the season - The week's other specials, not keyed to for latest ratings week, but Christmas, that is. The holiday -fare leader the upcoming holidays all made it above ABC is only half a point behind was ABC's John Denver & the Muppets: the 30 -share mark. Hallmark's Aunt Mary CBS -TV was able to claim victory in the A Christmas Together (23.2/36). NBC on Wednesday on CBS was the highest prime -time ratings for the week ended won its time periods with the animated scoring special with a 24.9/39; ABC's Bar- Dec. 9. But the close contest between CBS Rascals (22.4/33) followed by The bara Walters Special competing against and ABC -TV continued, with NBC -TV Berenstain Bears' Christmas Tree the last hour of Aunt Mary, earned a offering little competition. (21.7/33). A repeat of Rudolph the Red - 19.5/32, CBS's Salute to Ingrid Bergman As in the week before (when ABC Nosed Reindeer provided a winning closed out an entire evening of specials on won), less than a rating point separated 21.5/33. On Thursday at 9 p.m., it was that network with a 18.7/31, slightly the networks in first and second place. CBS's Johnny Cash Christmas (21.3/32) behind 20/20's winning 19.0/32 for ABC. CBS earned a 19.8 rating and 31.4 share over NBC's Bing Crosby Christmas On other ratings fronts, CBS won the and ABC scored a 19.3/30.8 while NBC (15.9/24) but both lost to ABC's regularly week but didn't experience success with managed a 16.5/26.3. scheduled Barney Miller (22.2/34) and its new time periods for Hawaii Five -O CBS's strength on Sunday night re- Soap (22.5/34). (13.7/21) and Paris (12.1/22)- Tuesday mained formidable (27.1/40) and it also Lowest rated among the Christmas fare from 9 to 11 p.m. Its new Wednesday won Wednesday, Thursday and Friday. opener, Young Maverick, also has yet to ABC had a few close seconds but came out show strength, scoring only a 14.3/22. on top only on Tuesday. NBC won Monday Short stay. Major changes in the ex- And the time bought on CBS by the Presi- and Saturday but on other days wasn't ecutive offices of NBC Entertainment, dent Carter campaign scheduled from 8:54 even close to victory. Burbank, Calif., were announced last to 9 p.m. on Tuesday- brought only a Of the week's top -10 prime -time pro- week. Jerry Golod, who joined the net- 10.4/16. That was the second -lowest score grams, CBS had six series (five from Sun- work last April as vice president -na- of the week; the lowest was its lead -in, day) and one special. ABC had the remain- tional programing and variety develop- California Fever (9.2/14). ing three. NBC didn't show up on the card ment, will be leaving NBC. He had left Over -all, it was lower- than -usual week until a 16th place Little Rascals the position of vice president for for the three networks in terms of cumula- Christmas Special (22.4/33). children's programing and variety devel- tive ratings. Together the networks From the top, it was CBS's Alice opment at CBS Entertainment to take averaged a 55.6 rating. The three earlier (30.0/42), featuring a guest appearance by the NBC post. Also leaving NBC will be weeks had been 58.5, 56.9 and 58.3 Art Carney; then CBS's 60 Minutes Jane Deknstel, who became vice presi- respectively. (29.5/45); ABC's Three's Company dent for motion pictures for television Blockbuster programing such as ABC's (28.8/44); CBS's One Day at a Time and miniseries last September. No "Jaws" (39.0/57) on Nov. 4 can pull up (28.6/41), and The Jeffersons (28.0/40); future plans for either were announced. the ratings and the reverse can occur when ABC's 7hxi (25.9/41); CBS's "Hallmark Perry Lafferty, senior vice president for a miniseries like ABC's French Atlantic Hall of Fame" presentation of Aunt Mary programs and talent and highest -rank- Affair (13.4/22, 9.7/17 and 16.2/24) in with Jean Stapleton (24.9/39); ABC's ing division executive on the West mid -November bombs. All this especially Mork & Mindy (24.5/36), which inched Coast, has taken on additional respon- proves true during sweeps stunting. passed its head -on CBS competition, sibility for variety programs. Iry Wilson, With the sweeps over, ratings are ex- Archie Bunker's Place (24.2/36), and vice president for special programs, pected to decline. Howevèr, at ABC, re- then CBS's M *A *S *H (23.8/35). New York, is to take over long -form dra- searchers also were pointing to syndicated The November ratings sweeps had matic films and dramatic specials. And programing as a cause for the lower ratings passed with the month but specials con- Ethel Winant, vice president for talent, total for the week ended Dec. 9. Cutting tinued. According to ABC, the three net- will be in charge of the newly created into network clearance were said to be works devoted 29% of their schedules to special projects post and oversee both Billy Graham and Operation Prime special programing. Many of these miniseries. Time's The Seekers.

Broadcasting Dec 17 1979 70 Tit for tat. CBS -TV and NBC -TV have stopped exchanging taped highlights of their National Football League games. Geoff Mason, executive vice president of NBC Sports, said he and his people put embargo on CBS's use of NBC highlights after Neal Pilson, business affairs vice president of CBS Sports, rejected NBC Sports request for material from "10 or 11" CBS events for inclusion in NBC Sports year-in- review program (scheduled Dec. 22 at 4 -6 p.m. NYT). Pilson said he turned it down because it was "an extraordinary request" not just for highlights but for material that would form body of program. Mason said he hadn't expected to use more than four or five minutes of CBS material in two -hour show anyway -and that ABC had honored similar request for material from NBC without question. ABC Sports also is planning sports year- ender, covering the decade, and Mason said NBC was furnishing material ABC requested for that. CBS sources said ABC hadn't asked them for anything but had done what the CBS sources considered right thing: "They went out and bought the film they needed:'

One fewer. Chuck Barris's syndicated Three's a Crowd may have been doing well at Post - Newsweek's woivtrv) Detroit, but station will replace it with Barry Enright's Joker's Wild as of Dec. 21. Wow spokesman said station had received assurances that humor base would be broadened, with fewer double entendres -but wasn't willing to wait couple of months for change. Local women's groups had been meeting with station. Distributor, Firestone Program Syndication, said there had been "just a couple" of other such drop -outs, but wouldn't name them. D Gamesman. Metromedia Producers Corp. has signed Bob Stewart Productions to exclusive co- production and distribution deal. First co- production pilot, half -hour game strip, Punchline, will be taped Dec. 26 and be available at National Association of Television Program Executives convention in San Francisco in February. Among Stewart's past credits are Password, The Price is Right, To Tsui the Truth, and Pyramid.

In the marketplace. Group W Productions is distributing Clever Jack, children's special, available as hour or two half hours. It's performed by First All Children's Theater Co., with Lucie Arnaz as host. Fish Communications is producer in association with wces -ry New York, Meredith Broadcasting, and Corp. for Entertainment and Learning.... Latést on Gold Key Entertainment domestic distribution list is 28 "Blondie" features (75 minutes each) from King Features Syndicate .... ARP Films Inc., syndicator of such "Marvel Superheroes" as Captain America and Incredible Hulk, has added New Fantastic Four off-network series to its animated offerings.... Hairstylist Vidal Sassoon will host new half -hour daily magazine, Your New Day. Shooting was to begin this month at Metrotape West, Hollywood, with SFM Media Corp. handling distribution of New Day Productions project.... Clarence Greene's Tower Productions, Hollywood, has begun $4.5- million production of The Year of the French- six -hour miniseries for Radio Telefis Eireann, Ireland's television network. Series is to be released for U.S. syndication.... Wune(rv) Cleveland has become 40th station to buy Samuel Goldwyn Cos feature package, Best of Goldwyn. Titles include "The Best Years of Our Lives," "Guys and Dolls" and "Hans Christian Andersen :' ... Filming has begun on MCA -TV /Universal's The Gossip Columnist, Operation Prime Time project set for airing March 1980 as either two -hour feature or as five half hours.

Signing for software. ABC Inc. has joined forces with film producer- director Robert Altman and his firm, Lion's Gate Films, and Shubert Organization Inc., to develop, produce and market films or tapes of theatrical productions for videocassette market. Under joint undertaking, ABC Video Enterprises would market programing of Broadway, off -Broadway and regional theater properties in which Altman and his firm would be used to transfer presentations to film or tape. Shubert Organization is said to be largest theatrical organization of its kind, engaged in operations of legitimate theaters and production of plays. It operates 22 theaters in five major U.S. cities.

ABC pulls away. ABC Radio Network has signed three -year contract for live broadcast of Kentucky Derby horse race classic, starting in 1980. CBS Radio had held rights to May event for 29 years. ABC Sports holds television rights to Derby. El Into the fray. Barry & Enright Productions and Colbert Television Sales are entering afternoon talk- variety syndication market with new The Bert Convy Show set to be THE NUMBER ONE company's primary attraction at February's National Association of Television Program ANSWER FOR ACCESS Executives convention in San Francisco. Dick Colbert has admitted that company expects loss on show during its first year and as consequence B &E will be retaining two 30- second spots for its own commercial sales. Convy is 90- minute daily production that will also be available in 60- mihute version. Retained spots are in first two half hours. B &E GROUP W PRODUCTIONS on shows (The Wild, Tic The Dough, Joker! has built reputation syndicated game Joker's INC. /WESTINGHOUSE BROADCASTING COMPANY newest and new venture marks significant Joker!! Joker!!!and Play the Percentages), . 7800 BEVERLY BLVD. LOS ANGELES. CA 90036 departure for firm. Coney will be available for airing beginning next September.

Source: ARB Oct. 1978. Oct. 1979. Àudience figures Broadcasting Dec 17 1979 ale estimates subject to limitations of the techniques 71 and procedures used by the service noted. Journalism

Gaylord Broadcasting Co. and Swanson ranks so far are WDRQ(FM) Detroit; KFJZ- Broadcasting Inc. AM-FM Fort Worth (Dallas); KULF(AM) News media hoping The new affiliates, expected to be on Houston; KSLQ(FM) St. Louis; WFFM(FM) for turnaround line by the first of the year, are said to Braddock, Pa. (Pittsburgh); WLPL(FM) represent 62% U.S. coverage, with 48 mil- Baltimore; WRRQ(FM) Tampa, Fla.; in Gannett case lion households or 109 million persons 12 KJJJ(AM) Phoenix; KXTC(FM) Glendale, years and older. RKO added that the num- Ariz. (Phoenix); WXGT(FM) Columbus, Press organizations file amicus bers translate to a total weekly cume of Ohio; KALL -FM Salt Lake City; WKGN(AM) brief urging Supreme Court to 13.2 million persons aged 12 -plus and 8.1 Birmingham, Ala.; WCMS -AM -FM Norfolk, reverse decision allowing million adults 18 -49. Va.; WKY(AM) Oklahoma City; woLF(AM) closing of pretrial proceedings RKO -owned stations are WOR(AM)- Syracuse, N.Y.; WHLY(FM) Leesburg, Fla. WXLO(FM) New York; WFYR(FM) Chicago; (Orlando); KRAV(FM) Tulsa, Okla.; Ten media organizations last week urged KH1(AM)- KRTH(FM) Los Angeles; KOIL(AM) -KEFM(FM) Omaha; WZZR(FM) the Supreme Court to reverse itself in the WRKO(AM) -WROR(FM) Boston; KFRC(AM) Grand Rapids, Mich.; WKtx(FM) Raleigh, case of Gannett w. DePasquale in which San Francisco; WGMS(AM) Bethesda, N.C.: KMGX(AM) Tucson; KROD(AM) El the court sanctioned the closing of pretrial Md.- woMS(FM) Washington; WAXY(FM) Paso, Tex.; WKGN(AM) Knoxville, Tenn.; proceedings in criminal cases. The organi- Fort Lauderdale (Miami) and wHeQ(AM) WHYL(FM) Harrisburg, Pa.; KEYN -AM -FM zations say that the decision has generated Memphis. Of these, talk WOR and classical Wichita, Kan.; WCSC(AM) Charleston, considerable confusion as to what the WGMS -AM -FM will take only the commer- S.C.; KUDO(FM) Las Vegas; KEYS(AM) Cor- court intended -and has led to the closing cials but not the network programing, pus Christi, Tex.; WAAL(AM) Binghamton, of trials as well as pretrial proceedings. The which is geared toward a young -adult au- N.Y.: KTYD -FM Santa Barbara, Calif.; organizations say 109 orders closing pro- dience. WKFR -FM Battle Creek (Kalamazoo), ceedings have been issued since the Gan- RKO says it will program 124 commer- Mich., and WAJx(FM) Titusville (Orlan- nett decision in July, and that 61 have cial minutes a week, no more than one an do), Fla. been enforced or affirmed on appeal. hour. Major- market stations are to receive The RKO network now programs por- The organizations made their argu- compensation described as "competitive tions of each hour from 6:30 a.m. to 8:30 ments in friend of the court briefs filed in with the industry." p.m. and plans to go around the clock behalf of Richmond Newspapers, which is Independently owned stations in the beginning Feb. 1. seeking to overturn a Virginia Supreme Court court ruling closing a murder trial. The state court's decision was based on the Gannett decision. The media organizations' briefs urge the Supreme Court to hold that, unless _N_ ews L eat there is proof "of a direct, immediate and irreparable injury to the administration of justice," criminal trials must remain open. Farber guidelines. New Jersey Senate approved and sent to Governor Brendan Byrne bill outlining procedure to be used in court when journalists refuse to divulge sources. They say the same criteria should apply to the closing "of all judicial proceedings" Measure was prompted by case last year involving M.A. Farber, New York Times newsman One brief was filed by the Reporters who was jailed for several weeks after he refused to reveal news sources in murder trial. Bill would stipulate that reporter not be to reveal sources of Committee for Freedom of the Press along ordered confidential with the National Association of Broad- information unless it was shown that information was necessary to defendant, that it could casters, the Radio -Television News Direc- not be obtained from any "less intrusive force" and that value of information as to innocence or guilt outweighed value to society of permitting reporters to maintain tors Association, the Associated Press Managing Editors, the National Newspa- confidentiality of sources. per Association, the National Press Club, o the Society of Professional Journalists, Kicked out. AP correspondent Alexander Efty has been expelled from Iran for what Sigma Delta Chi, and the Virginia Press Ministry of National Guidance termed "provocative and utterly false" reporting of events Association. The other was filed by the there. He had been covering disturbances in city of Tabriz. AP said it would seek immediate American Newspaper Publishers Associ- accreditation for replacement. ation and the American Society of News- O paper Editors. CNN recruits. Cable News Network, Atlanta, has signed syndicated columnists Dan Dorfman and Richard Reeves to do columns on finance and politics, respectively, for CNN when it commences operations June 1.

RKO's tatest line -up Pessimists outnumbered. Eighty -four percent of radio news directors queried by Radio - Television News Directors Association feel that station owners will not decimate news New network signs 48 stations staffs and reduce radio news programing if FCC ends radio regulation. Seven percent felt outside own group, coverage of station would put more effort into news under such circumstances, while 8% predicted U.S. said to be 82% so far some cutbacks. Gloomy predictions of complete news shutdowns came from 1 %.

RKO Radio Network, currently servicing Growing stronger. Independent Television News Association (ITNA), which already only RKO's 12 owned stations, last week counted New York's wPIX(rv) and wNEw -TV as clients as well as Los Angeles's Kmtrv) and announced its first formal affiliate list -48 KTLA(TV), last week added another in each market: WOR-TV in the East and KHJ -TV in the West. stations including groups such as Southern When wrrT -TV Fort Wayne, Ind., goes aboard Jan. 1, that will bring over -all tally to 24 Broadcasting Co., Chartcom Inc., Mann stations. Media, Great Trails Broadcasting Corp

Broadcasting Dec 17 1979 72 The Broadcasting Top100 1979

Everybody went disco: Gloria Gaynor, Rod Stewart, Donna Summer and Blondie.

Contemporary

Disco took American contemporary radio by storm in 1979. That Freak (15), Good Times (17) and I Want Your Love (67) (all music makes up more than one fourth of Broadcasting's Top 100 Atlantic) distinguish Chic as perhaps the only artists to survive a records for the year, including the number one and two positions, movement which is said to be dying because it failed to develop which went to Gloria Gaynor's I Will Survive (Polydor) and Rod significant talent. Stewart's Do Ya Think I'm Sexy? (Warner Bros.). Herb Alpert Summer 1979 brought a disco -backlash and the birth of The rode the disco tide to a successful comeback with this year's num- Knack, whose back -to- basics rock `n' roll won them the 16th and ber three record, Rise (A &M). And traditional supergroups - 76th positions with My Sharona and Good Girls Don't (both The Doobie Brothers, Earth, Wind & Fire and Electric Light Capitol). Orchestra- experimented with disco singles which finished at 6, Disco or no disco, Donna Summer ends the year with four ti- 56 and 84, respectively. tles in the Top 100. Her Hot Stuff (4), Bad Girls (8), Heaven Primarily a musical form rather than a movement, disco found Knows (29) and Dim All the Lights (35) attest to her evolution its most popular expression in the group, Chic, who in their first from queen of the disco to one of America's most popular year together, achieved three positions in the Top 100. Their Le singers.

1 I Will Survive 20 Knock on Wood 38 We Are Family Gloria Gaynor - Polydor Amii Stewart - Ariola Sister Sledge -Cotillion 2 Do Ya Think I'm Sexy? 21 Too Much Heaven 39 When You're In Love Rod Stewart - Warner Bros. Bee Gees -RSO Dr. Hook - Capitol 3 Rise 22 Ring My Bell 40 Main Event Herb Alpert -A &M Anita Ward -TK Barbra Streisand- Columbia 4 Hot Stuff 23 After The Love Has Gone 41 Lead Me On -Casablanca Donna Summer Earth, Wind & Fire -Columbia Maxine Nightingale -Windsong 5 Sad Eyes 24 Don't Stop Til You Get Enough 42 September Robert John EMI /America - Michael Jackson -Epic Earth. Wind & Fire -Columbia 8 What A Fool Believes 25 Fire Doobie Bros.- Warner Bros. 43 My Life Pointer Sisters -Planet 7 Reunited Billy Joel- Columbia 28 Lady Peaches & Herb Polydor 44 Goodnight Tonight - Little River Band- Harvest 8 Bad Girls Wings -Columbia Donna Summer - Casablanca 27 Pop Muzik 45 Ships 9 Heart of Glass M -Sire Barry Manilow- Arista Blondie- Chrysalis 28 Ain't No Stoppin' Us Now 48 In The Navy 10 Heartache Tonight McFadden & Whitehead -Phila. Intl. Village People- Casablanca Eagles - Elektra 29 Heaven Knows 47 Disco Nights 11 Babe Donna Summer -Casablanca G.O.- Arista

Styx -A &M 30 Shake Your Groove Thing 48 1 Want You To Want Me 12 I'll Never Love This Way Again Peaches & Herb - Polydor Cheap Trick -Epic Dionne Warwick -Arista 31 Sall On 49 Sultans of Swing 13 Still Commodores - Motown Dire Straits - Warner Bros. Commodores-Motown 32 You Decorated My Life 50 Keep on Dancin' 14 Tragedy Kenny Rogers- United Artists Gary's Gang - Columbia Bee Gees -RSO 51 Stumblin' In 15 Le Freak 33 Lonesome Loser Little River Band -Capitol Suzi Ouatro & Chris Norman -RSO Chic -Atlantic 34 16 My Sharona She Believes In Me 52 Tusk Kenny Rogers -United Artists Fleetwood Mac -Warner Bros. The Knack - Capitol 17 Good Times 35 Dim All the Lights 53 No More Tears Chic -Atlantic Donna Summer - Casablanca Streisand /Summer -Columbia /Casablanca 18 YMCA 38 Shake Your Body 54 Hold the Line Village People- Casablanca Jacksons -Epic Toto- Columbia 19 Logical Song 37 A Little More Love 55 Got To Be Real Supertramp-A&M Olivia Newton-John -MCA Cheryl Lynn -Columbia

Broadcaeting Dec 17 1979 73 56 Boogie Wonderland 71 Broken Hearted Me 86 Soul Man Earth, Wind & Fire/Emotions- Columbia Anne Murray - Capitol Blues Bros.- Atlantic 57 Chuck E's In Love 72 Lotta Love 87 I Got My Mind Made Up Ricky Lee Jones -Warner Bros. Nicolette Larson -Warner Bros. Instant Funk - Salsoul 58 Music Box Dancer 73 Devil Went Down To Georgia 88 Bad Casa Of Lovin' You Frank Mills - Polydor Charlie Daniels Band -Epic Robert Palmer- Island 59 Livin' It Up Friday Night 74 Love You Inside Out 89 Big Shot Bell & James -A &M Bee Gees -RSO Billy Joel- Columbia 60 He's The Greatest Dancer 75 Gold 90 Every l's A Winner Sister Sledge- Cotillion John Stewart -RSO Hot Chocolate- Infinity 61 Don't Bring Me Down 76 Good Girls Don't 91 Mama Can't Buy You Love Electric Light Orchestra -Epic The Knack -Capitol Elton John -MCA 82 Makin' It 77 Is She Really Going Out With Him? 92 All My Love David Naughton -RSO Joe Jackson -A &M Led Zeppelin -Swan Song 63 Everytime I Think of You 78 You're Only Lonely 93 Crazy Love Babys- Chrysalis J.D. Souther - Columbia Poco -MCA 64 You Take My Breath Away 79 Don't Cry Out Loud 94 Let's Go Rex Smith -Columbia Melissa Manchester- Arista Cars - Elektra 65 Escape 80 What You Won't Do For Love 95 We've Got Tonight Rupert Holmes- Infinity Bobby Caldwell -Cloud Bob Seger - Capitol 66 You Can't Change That 81 You Don't Bring Me Flowers 96 Half The Way Raydio- Arista B. Streisand & N. Diamond -Columbia Crystal Gayle- Columbia 67 I Want Your Love 82 I Don't Know If it's Right 97 Sharing The Night Together Chic- Atlantic Evelyn "Champagne" King -RCA Dr. Hook - Capitol 68 Take The Long Way Home 83 Take Me Home 98 I Love the Night Life Supertramp -A &M Cher - Casablanca Alicia Bridges - Polydor 69 Just When I Needed You Most 84 Shine A Little Love 99 Ooh Baby, Baby Randy Vanwarmer -Warner Bros. Electric Light Orchestra -Epic Linda Ronstadt- Asylum 70 Levin' Touchin' Squeezin' 85 I Just Fall In Love Again 100 Heaven Must Have Sent You Journey -Columbia Anne Murray - Capitol Bonnie Pointer - Motown

Country E Top 50

Today's country music has been called tomorrow's MOR, and the Make It On My Own and All I Ever Need Is You (both United Ar- big names from that part of the musical spectrum -such as Ken- tists). Jim Ed Brown and Helen Cornelius also scored a double ny Rogers, Crystal Gayle, Dolly Parton and Willie Nelson -are victory with Fools (20) and Lying In Love With You (45) (both known to more people now than ever before. RCA). And the team of Willie Nelson and Leon Russell took Kenny Rogers had two highly successful crossover singles in 36th place with Heartbreak Hotel (Columbia). 1979, with She Believes In Me (United Artists) finishing at 11 on John Conlee was 1979's most successful country artist. His the country list and 34 on contemporary and You Decorated My Before My Time (MCA) took the year's number -one position, Life finishing at 47 country and 32 contemporary. while his Back Side of Thirty took 39th and Lady Lay Down 40th Crystal Gayle's Half the Way (Columbia), which captured the (all MCA). 49th place on the country list, took 96th on contemporary. Along with Conlee, Ronnie Milsap, the Oak Ridge Boys and Duets were highly popular this year on country radio. Kenny Eddie Rabbitt all scored multiple successes on this year's Coun- Rogers and Dottie West took sixth and 32d place with 751 I Can try Top 50.

1 Before My Time 18 Shadows In the Moonlight 34 Pick The Wildwood Flower John Conlee -MCA Anne Murray - Capitol Gene Watson -Capitol 2 Dream On 19 You're The Only One 35 Golden Tears Oak Ridge Boys -MCA Dolly Parton -RCA Dave and Sugar -RCA 3 Every Which Way But Loose 20 Fools 36 Heartbreak Hotel Eddie Rabbitt - Elektra Brown & Cornelius -RCA Nelson/Russell-Columbia 4 Back On My Mind 21 Suspicions 37 Where Do I Put Her Memory Ronnie Milsap -RCA Eddie Rabbitt - Elektra Charley Pride -RCA 5 Why Have You Left 22 Nobody Likes Sad Songs 38 Save The Last Dance Crystal Gayle- United Artists Ronnie Milsap -RCA Emmylou Harris - Warner Bros. 6 Tll I It Can Make On My Own 23 Sall Away 39 Back Side Of Thirty Rogers & West- United Artists Oak Ridge Boys -MCA John Conlee -MCA 7 In No Time At All 40 Lady Lay Down 24 Texas (When I Die) Ronnie Milsap -RCA John Conlee -MCA Tanya Tucker -MCA 8 Come On In 41 Don't Take It Away Oak Ridge Boys -MCA 25 I Don't Want To Be Right Conway Twitty -MCA Barbara Mandrell -MCA 9 it Must Be Love 42 Tulsa Time Don Williams -MCA 28 If I Said You Had A Beautiful Body Don Williams -MCA 10 Blind In Love Bellamy Bros.- Warner Bros. 43 Someone Is Looking For Someone Mel Tiflis- Elektra 27 Coca -Cola Cowboy Gail Davies - Lifesong 11 She Believes In Me Mel Tillis -MCA 44 1 Just Want To Love You Kenny Rogers -United Artists 28 Whiskey River Eddie Rabbitt - Elektra 12 You Ain't Whlstlin' Dixie Willie Nelson- Columbia 45 Lying In Love With You Brown & Cornelius -RCA Bellamy Bros.- Warner Bros. 29 When I Dream 13 Sweet Summer Lovin' Crystal Gayle- United Artists 46 I'll Wake You Up When I Get Home Dolly Parton -RCA 30 Baby I'm Burnln' Charlie Rich - Elektra 14 Amanda 47 You Decorated My Life Dolly Parton -RCA Waylon Jennings -RCA Kenny Rogers- United Artists 31 My Silver Lining 15 I May Never Get To Heaven 48 Fooled By A Feeling Mickey Gilley Conway Twitty -MCA -Epic Barbara Mandrel) -MCA 16 I Just Fall In Love Again 32 All I Ever Need Is You 49 Half The Way Anne Murray - Capitol Rogers & West- United Artists Crystal Gayle- Columbia 17 Devil Went Down To Georgia 33 Your Love Had Taken Me That High 50 (Ghost) Riders In The Sky Charlie Daniels Band -Epic Conway Twitty -MCA Johnny Cash - Columbia

Broadcasting Dec 17 1979 74 The Broadcasting Playlist Dec 17

Contemporary Playback

Queen impersonates the king. Instantaneous success is the ver- Last This dict on Crazy Little Thing Called Love (Elektra), a single released week week Title o Artist Label only two weeks ago by Queen, who've put aside their traditional hard -rock sound for a combination of Elvis- sounding vocals and pro- 2 1 Escaper: Rupert Holmes Infinity duction techniques. Entering "Playlist" this week with a bolt at 35, the

1 2 Babeo Styx A&M single has been enthusiastically received by programers, who de- 5 3 We Don't Talk Anymore° Cliff Richard EMI /America scribe it as "very different, immediately likeable and very mass appeal" Wedding song. Ken Warren, program director at WING(AM) 3 4 Stillo Commodores Motown Dayton, Ohio, describes the LP Phoenix (Epic) as, "beautiful, ac- 4 5 No More ThorsD Strelsand /Summer... Columbia /Casablanca caustically sensitive and probably Dan Fogelberg's best" Longer, the Epic 6 6 Rock With You Michael Jackson first single drawn from the LP enters "Playlist" this week at 48. "It may 7 7 Take the Long Way Home° Supertramp A&M take a while to break;' comments John Young, program director at 12 8 Do That To Meo Capt. & Tennllle Casablanca wzGC(FM) Atlanta, "but this may be the perfect love song for the 80's" 15 X 9 The Long Runo Eagles Elektra Young, who predicts the song will be widely -used at weddings, says, "It's been a long time since we've had a sentimental love song with 9 10 Ladies' Nighto Kool & The Gang De -Lite strong lyrics" Curt Hansen, music director at wkcl(FM) New Haven, 13 11 Head Gameso Foreigner Atlantic Conn. reports listener reaction to Longer has been, "instant phones 19X12 Jefferson Starship Grunt Jane° ... always the sign of a truly great record" Entering the race. Enter- 10 13 Please Don't Goo KC 8 Sunshine Band TK ing "Playlist" just under the wire at 50 this week is You Know That I 18 14 Cool Change° Little River Band Capitol Love You (Columbia), a single drawn from Santana's latest LP 16 15 Cruisin'0 Smokey Robinson Motown Marathon. Ed Alexander, program director at KTKT(AM) Tucson, Ariz., describes it as "a catchy, three -and -a -half minute record that doesn't 11 16 You're Only Lonely° J.D. Souther Columbia rely on gimmicks" as do "so many other records that are successful 8 17 Heartache 7bnighto Eagles Elektra right now" And Jim English, program director at WDRC(AM) Hartford, 18 the Kenny Rogers United Artists 20 Coward of Countyo Conn., calls it, "the first single from Santana I've felt coulddo really 17 19 Send One Your Love° Stevie Wonder Tamla well on AM radio" 14 20 Ships° Barry Manliow Arista 24 21 Better Love Next Timen Dr. Hook Capitol Country 26 22 Don't Do Me Like That° Tom Petty Backstreet 21 23 This Is Ito Kenny Loggins Capitol Last This 291124 I Wanne Be Your Lovero Prince Warner Bros. week week Title D Artist Label 25 25 Deja Yun Dionne Warwick Arista

30 26 Forever MineD OJays Phila. Intl. 3 1 Broken Hearted Meo Anne Murray Capitol 28 27 Third Time Luckyo Foghat Bearsville 4 2 Coward of the Countyo Kenny Rogers United Artists 35X28 Sara Fleetwood Mac Warner Bros. 8 X 3 Happy Birthday Darlin'o Conway Twitty MCA 37N 29 Yes I'm Ready° Teri Deserio /H.W. Kasey Casablanca 2 4 Pour Me Another Tequila° Eddie Rabbltt Elektra

23 30 I Want You 7bnighto Pablo Cruise A&M 1 5 Missing Youo Charley Pride RCA 31 31 Half the WayD Crystal Gayle Columbia 9 6 Whiskey Bent & Hell Boundo Hank Williams Jr..... Elektra 38 b 32 Wait For Meo Hall & Oates RCA 13X 7 My World Begins° Dave S Sugar RCA 431133 Romeo's T4neo Steve Forbid Nemperor 17 X 8 How I Miss You 7bnighto Jim Reeves RCA 40X34 Don't Let Goo Isaac Hayes Polydor 11 9 I Cheated Me Right Out Of Youo Moe Bandy .... Columbia - 0135 Crazy Little Thing Called Loveo Queen Elektra 6 10 I've Got a Picture Of Uso Loretta Lynn MCA 45X36 Savannah Nightso Tom Johnston Warner Bros. 10 11 Rusty Old Halo° Hoyt Axton Jeremiah - X 37 Voiceso Cheap Trick Epic 5 12 Blind In Loveo Mel Tillas Elektra 39 38 Damned If 1 Doo Alan Parsons Project Arista 22 X 13 Holding the Bago Moe & Joe Columbia 44X39 On the Radio D Donna Summer Casablanca 21 X 14 Crazy Blue Eyeso Lacy J. Dalton Columbia 36 40 Rise° Herb Alpert A&M 7 15 Lady In the Blue Mercedeso Johnny Duncan Columbia 34 41 74sk° Fleetwood Mac Warner Bros. - 0116 7sll Me What It's LikeD Brenda Lee MCA 41 42 I Need a Lover° John Cougar Riva 18 17 Come With Meo Waylon Jennings RCA 33 43 You Decorated My Lifeo Kenny Rogers United Artists 20 18 Nothing As Original As Youo Staffer Bros. Mercury 46 44 I'd Rather Leaven Rita Coolidge A&M 14 19 Help Me Make It Through the Nighto Willie Nelson... Col.

27 45 Dim All The Lights° Donna Summer ...... Casablanca - X 20 You Pick Me Upo Dottie West United Artists 47 46 Chiquititao Abba Atlantic 15 21 Mississippi° Charlie Daniels Band Epic 42 47 If You Remember Meo Chris Thompson Planet 19 22 You Show Me Your Hearto Tom T. Hall RCA - 48 Longer° Dan Fogelberg Epic 16 23 Half the Way° Crystal Gayle Columbia 22 49 Broken Hearted Meo Anne Murray Capitol - 24 I Hate the Way I Love Ito Rodriguez /McClain Epic - 50 You Know That I Love Youo Santana Columbia - 25 Wish I Was Crazy Againo Cash /Jennings Columbia

These are the top songs in air -play popularity as reported by a select group of U.S. sta ions. Each has been "weighted" in terms of Arbitron audience ratings for the reporting station on which it is played. A f4 indicates an upward movement of five or more chart positions between this week and last.

Broadcasting Dec 17 1979 75 For the Recorda tla

As compiled by BROADCASTING based on (who owns Jensen Broadcasting but has nó partnership Burling, Washington, D.C. consulting engineer: A.D. interest in Mountain Sky), the Jensens have interest Ring and Assoc. Principals: Jane Morton Norton, filings, authorizations, petitions and other (Jack 34% and Lamont 33 %) in Calnevar Broadcasting; honorary chairman and principal stockholder, 48.48% actions announced by the FCC during the applicant for new FM station at Needles Calif. Lamont outright, as well as the voting rights to deceased hus- period Dec. 3 through Dec. 7. is salesman for IFECO, Inc., Boise, Idaho, a lessor and band's (George N.) 42.92% which is being held in trust seller of mobile homes. Action Nov. 27. by Louisville, Ky. bank for deceased's daughter Mary Abbreviations: ALI- Administrative Law Judge. of the board of Orion) and ' Guayama, P.R. - Ministerio Radial Cristo Viene Norton Shands, (chairman alt. -alternate. ann.- announced. ant. -antenna. Pronto. Inc. granted CP for 88.1 mhz, 32 kw. HAAT: her 3 children Jane N., Robert W. and Margaret M. aur.-aural. auxiliary. critical hours. CP- is aux.- CH- -219 ft. Address: 1225 Connecticut Ave. NW Box 400 Dulaney. T.B. Morton Jr., nephew of Jane M. Norton anten- construction permit. D -day. DA- directional Washington, D.C. 20036. Estimated construction cost: president and 2.96% owner of Orion. Orion is licensee radiated na. Doc.- Docket. ERP- effective power. $53,951; first year operating cost: $27,920. Format: of WAVE -AM -TV Louisville, WFIE -TV Evansville, freq. -frequency. HAAT- height of antenna above Educational /Religious. Principals: Ministerio Radial is Ind., WFRU -TV Green Bay, Wis. and WJMN -TV average terrain. khz kw- kilowatts. Rapids, -kilohertz. non-profit religious organization. Eugenio Rodriguez - Escanaba, Mich., WMT- AM -FM -TV Cedar expected operation value. mhz MEOV- maximum - Lopez (minister) is president and member, board of Iowa and 4 translator stations in Iowa and Illinois. megahertz. mod.- modification. N- night. PSA- directors as is Juan M. Ortiz Sr. who also serves as vice Neb. Broadcasting Corp. of Omaha presunrise service authority. SL- studio location. Omaha, -Katz president. Ortiz is president and owner of WHOY 15; 3020 vis., 225 kw aur., HAAT: SH- specified hours. TL- transmitter location. seeks ch. ERP kw Salinas, P.R. There are no other broadcast interests. 1316 ft.; Address: One Dag Hammarskjold Plaza N.Y., trans.- transmitter. TPO- transmitter power output. Action Oct. 5. N.Y. 10017. Estimated construction cost: U- unlimited hours. vis.- visual. w- watts. -non- $3.231.000 first quarter operating cost: revenue un- commercial. Pierre, S.D.- Broadcast Bureau granted Pierre $387,000; determined. Legal counsel: Shrinsky & Eisen, P.C. Radio Inc. 95.3 mhz, 2.7 kw, HAAT: -197 ft. Address: Washington, D.C. Principals: The Katz Agency Inc. Star Route 2, Box 6, Gann Valley, S.D. 57341. Esti- which James L. Greenwald is and mated construction cost: $5,000; first quarter operating. (100%), of president chairman of the board, is a TV -radio representative cost: $3,200 and revenue: $50,000. Format: contem- New Stations with numerous broadcast interests, including WSIX- porary. Principals: William P. Tumey and his wife, AM-FM Nashville, a spin -off purchase from the GE- Lanelle R., (85 %) and Jerry L. Wooledge and his wife, Cox merger. Ann. Oct. 20. FM application Merrilie (15 %). Wooledge is farmer in Gann Valley, S.D., where his wife is teacher. Action Nov. 20. Cortez, Colo. -Rex K. Jensen seeks 98.7 mhz, 100 kw, HAAT: 440 ft. Address: PO Box 8080 Missoula, Crozet, Va.- Broadcast Bureau granted Mc- Licenses Mont. Estimated construction cost: $73,200; first year Clenahan Broadcasting Corp. 102.3 mhz, 3 kw, operating cost: $30,069; revenue: $25,000. Format: HAAT: 300 ft. Address: PO Box 8, Crozet 22932. Esti- CW. Principal: Rex K. Jensen (100%), who owns mated construction cost: $78,090; first year operating AM Grants Jensen Broadcasting which has 52% interest in KDXT- costs: $42,000; revenue: $45,000. Format: Country. WKEN(AM) Dover, Del.- Granted license cover- FM Missoula. Jensen is GM of KDXT-FM and has Principal: W. Edward McClenahan and family. They ing changes (BL14,484). Action Nov. 26. 33% interest and Calnevar Broadcasting, applicant for also own WPED(AM) Crozet, Va. Action Nov. 20. new FM in Needles Calif, along with two brothers, Worland, Wy. -KWOR Inc. granted CP for 95.9 Jack H. and Lamont N. Ann. Nov. IS. mhz, 3 kw, HAAT: 397 ft. Address: Rt. 2, Worland Ownership changes FM grants 82401. Estimated construction cost: $45,027; first year operating cost: $3,600; revenue: $30,000. Principals: Sierra Inc. Montrose, Colo.- Linda Broadcasting Tony Kehl (38.5 %), president, KWOR Inc., Kermit Applications granted CP for 96.1 mhz, 65 kw, HAAT: 1,679 ft. Ad- Kath (38.5 %) vice president of same and Kenneth R. KPHX(AM) Phoenix, Ariz. (1480 khz, 1 kw)- dress: PO Box 46, Montrose. Estimated construction Brown (23 %). KWOR Inc. owns KWOR(AM) Wor- seeks assignment of license from Riverside Amuse- cost: SI12,895; first year operating cost: $25,240; land. Kehl is 52% owner of KVOW(AM)-KTAL-FM ment Park Co. Inc. to Continental Broadcasting Corp. revenue: $133,500. Format: Standard pops /CW. Prin- Riverton, Wy., and 60% owner of KBMN(AM) Boze- of Ariz. Inc. for $650,000. Seller is owned by C.L. Hite. cipals: Rafael A. Gomez and Daniel R. Casias 50% man, Mont. Kath is 100% owner of KGOS(AM)- He has no broadcast interests. Buyer is owned by Jose each. Gomez is president of Sierra Linda Broadcasting. KERM -'M Torrington, Wy. and 50% owner of both Molina who has 50% interest in applicant for new FM Casias is attorney and director of Casias Enterprises KVSH(AM) Valentine and KCSR(AM) Chadron, in Ventura, Calif., and 8% interest in applicant to Inc., a building contractor. There are no other broad- both Nebraska. Action Oct. 9. purchase UHF ch. 46 in Guasti, Calif. (See "Changing cast interests. Action, Oct. 9. Hands," page XX). 'Marietta, Ga.- Southern Technical Institute TV applications granted CP for 102.5 mhz, 16.5 w, HAAT: 160 ft. Ad- Mobile, Ala.- Alabama Orion Inc. seeks ch. 21; WCMQ(AM) Miami, Fla. (1220 khz; 3 kw) -seeks dress: 534 Clay, Marietta, Ga. 30060. Estimated con- ERP 1240 kw vis., 94 kw aur., HAAT: 620 ft.; ant. assignment of license from Radio WCMQ Inc. to struction cost: $3,150; first year operating cost: 56,170. height above ground: 579 ft. Address: 725 S. Floyd St. American Radio and Television Network for $3,150,- Format: Educational. Principal: Southern Technical In- Louisville, Ky. 40203. Estimated construction cost: 000. Seller is owned by Herben S. Dolgoff who is also stitute, a unit of the Georgia Institute of Technology, $2.553,500 first quarter operating cost: $375,000; selling WMCQ -FM to same buyer (see above). Buyer which owns one other FM station, WREK Atlanta. Ac- revenue: undetermined. Legal counsel: Covington and is principally owned by Michael F Leone (90%) and tion Nov. 30. 'Council Bluffs, Iowa -Iowa Western Community College granted CP for 89.7 mhz, 100 kw, HAAT: 1013 ft. Address: 2700 College Rd., Council Bluffs. Esti- of mated construction cost: $362,400; first year operating Summary broadcasting cost: $196,580. Format: Educational. Principal: Iowa Western Community College which is a public, state FCC tabulations as of August 31 supported institution. There are no other broadcast interests. Action Nov. 15. CP's CP's Wiakoa- Pulehu, Hawaii -per request of applicant On air on Total not Total Licensed STA' air on air on air authorized" Broadcast Bureau dismissed application of Communico Honi Corp. for 94.3 mhz, 10 w, HAAT 5930 ft. P.O. ad- Commercial AM 4521 5 21 4547 86 4633 3109 2 52 142 3305 dress: 741 Bishop St., Honolulu 96313. Estimated con- Commercial FM 3163 Educational FM 983 0 31 1014 76 1090 struction cost: $4,475; first year operating cost: $500. 9028 Revenue not given. Format: Contemporary. Applicant Total Radio 8813 7 104 8724 304 is wholly owned by Communico Inc., principally Commercial TV 514 2 517 8 525 owned by Frederic W. Constant (61.11 D. Scott VHF %), UHF 218 0 2 220 60 280 (10.62 %) 11 Harrison and others. Communico is group Educational TV owner with one AM and two FM's. Action Nov. 30. VHF 98 I 6 105 5 110 152 2 4 158 7 Butte, Mont.- Mountain Sky Broadcasting granted UHF 165 TV 80 1080 CP for 95.5 mhz, 50 kw, HAAT: 1780 ft. Address: 1100 Total 982 4 14 1000 0 0 273 117 390 Connecticut Ave. NW Washington, DC 20036. Esti- FM Translators 273 TV Translators mated construction cost: $67,230; first quarter operat- UHF 1186 0 0 1186 363 1549 ing cost: $24,750; first quarter revenue: $24,000. For- VHF 2432 0 o 2432 219 2651 mat: Contemporary. Principals: Jack H. Jensen and brother, Lamont N., 50% each. Along with brother Rex 'Special temporary authorization "Includes o!! -air licenses

Broadcasting Dec 17 1979 78 Joy S. Davis (10%). Buyer has no other broadcast in- (AM: 1580 khz; 10 kw -D, 5 kw -N; FM: 103.5 mhz, 100 to change type trans. and ant.; increase ERP: 100 kw terests. (See "Changing Hands," p. 58). kw)- Broadcast Bureau granted assignment of license (H &V); change TPO (BMPED790919AM). Action from Van Patrick Broadcasting Inc. to T-K Com- Nov. 23. WCMQ -FM Hialeah, Fla. (92.1 mhz; 3 kw) -seeks munications Inc. for $5 million (T -K must also pay transfer of control from Herbert S. Dolgoff (100% WGCL(FM), Cleveland, Ohio -Granted CP to broker's fee) ( "In Brief," July 30). Seller is owned by before; none after) to American Radio and Television make changes in ant. system; change type trans. and Gene Milner and estate of Van Patrick (45% each) and Network (none before; 100% after) for $1,350,000. ant. decrease ERP: 11 kw (H &V); increase ant. height: Brian Chaplow (10%), who have no other broadcast in- Seller also owns WCMQ(AM), which is being sold in 960 ft. (H &V); change TPO (BPH790502AD). Action terests. Buyer is owned by Robert Weary (32 %), John same deal. Buyer is principally owned by Michael F. Nov. 23. Tenaglia (20%), Fred Reynolds (I1 %) and three Leone (90%). Joy S. Davis owns remaining 10%. others. Weary owns cable systems in Kansas. Tenaglia WBCT(FM), Columbia, S.C.- Forfeited CP, and KTCB(AM)- KMAL(FM) Malden, Mo. (AM: 1470 is executive vice president of General Cinema Com- deleted call letters since the CP expired Oct. 27 and a khz; 1 kw -D; FM: permittee only on 92.7 mhz) -seeks munications, owner of three radio stations. Reynolds is reinstatement application was not filed within 30 days transfer of control from Richard J. Weithan (33.3% owner of KEWI(AM)- KSWT(FM) Topeka, Kan. of expiration. Action Nov. 27. before; none after) to Donald and Shelby Jones (33.3% Action Nov. 30. KVTT(FM), Dallas, Tex.- Denied application re- before; 50% after) for $57,000. Seller is retiring. Buyer questing waiver of Section 73.1201(b) (2) of the rules Donald is president of Tri County Broadcasters, WGBS(AM)- WLYF(FM) Miami (AM:710khz; 50 to identify as Dallas -Fort Worth, Texas. Action Nov. licensee of station and wife Shelby is secretary. kw; FM: 101.5 mhz, 100 kw) -Broadcast Bureau 26. Donald's mother Mary owns 1/6 while his aunt Mabel granted assignment of license from Storer Broadcasting owns 1/3 of station. Buyer has no other broadcast in- Co. to Jefferson -Pilot Broadcasting Co., Charlotte, TV Grants terests. N.C., for $12.5 million. (Seller had asked $14 million for stations after it announced plans to sell off all radio WRHT(TV) CH -31, Ann Arbor, Mich. -Granted New Bern, N.C. WRNB(AM)- WAZZ(FM) (AM: stations [BROADCASTING, Dec. 101). It is also sell- mod. of CP to extend completion date to May 28, 1980 1 w -N; 101.9 mhz, 1 kw) 1490 khz, kw -D; 250 FM: ing WHN(AM) New York and WSPD(AM) Toledo, (BMPCT790725KF). Action Nov. 28. -seeks assignment of license from 1st Capital Ohio, and will sell WLAK(FM) Chicago, purchased in WSTE Fajardo, Radio Inc. to Interstate Communications Inc. for -TV P.R.- granted mod. of CP to April 1978, after fulfilling three -year ownership re- relocate TL from Sardinero Barrio, P.R., to Jimenez, 9 $790,000 including assumption of liabilities and non - quirement of FCC rules. Buyer is wholly owned sub- miles north of Fajardo, conditioned on compete agreement. Seller is principally owned by implementation sidiary of Jefferson -Pilot Corp. Parent and subsidiary of its television translator permit for channel 56 to Theodore J. Gray Jr. who also owns 94% of WKDE- cor- together now own five AM's, four FM's and two TV's. rect any signal strength deficiencies at the AM-FM Altavista, Va.; 100% of WTTX -AM -FM Ap- Jimenez Wallace J. Jorgenson is president and Cullie M. site. Action Dec. 4. Va. 100% pomattox, and of WRHI(AM) Rock Hill, Tarleton is vice president for radio. Action Nov. 30. S.C. Buyer is owned by J. Brent Hill, who is currently an officer and director of Cosmos Broadcasting Corp. WVEZ(FM) Louisville, Ky. (106.9 mhz, 24.5 which is licensee for WIL -AM Columbia, S.C.; WSRZ- kw)- Broadcast Bureau granted assignment of license In Contest FM Sarasota, Fla.; WIS -TV Columbia, S.C.; WSFA- from Stoner Broadcasting to Multimedia Broadcasting TV Montgomery, Ala.; WTOL -TV Toledo, Ohio; and for $1.5 million and Multimedia's WBIR -AM -FM WDSU -TV New Orleans. Hill has submitted resigna- Knoxville, Tenn. Seller owns KHAK -AM -FM Cedar FCC decisions tion to take effect Jan. 4, 1980. Rapids and KSO(AM) -KGGO(FM) Des Moines, FCC has denied an application by Let's Help Florida both Iowa; WNBF(AM) and WQYT(FM) Bingham- Nov. 3, 1978 by Broad- KGOW(FM) Broken Arrow, Okla. (92.1 mhz; 3 Committee for review of ruling ton, N.Y. and WGNT(AM) Huntington, W.Va. Buyer kw) -seeks assignment of license from Proud Country cast Bureau rejecting Committee's complaint that is publicly traded publishing- broadcasting group whose Inc. to Broadcast Investors Inc. for WCKT(TV), Miami, Fla. violated the Fairness Entertainment portfolio includes WAKY(AM) Louisville. noncompete and consultancy Action Doctrine and personal attack rule. The Committee has $520,000 including Nov. 27. agreements. Seller has sold only other broadcast in- contended that Sunbeam Television Corp., licensee of terest KTOW(AM) Sand Springs, Okla. which FCC KOLS(AM)- KKMA(FM) Pryor, Okla (AM: 1570 WCKT, failed to meet obligation during its coverage of Proposition 9, a ballot issue in the Nov. 7, 1978 granted Nov. 7 (BAL790918EK). Buyer is owned by khz, 1 kw; FM: 104.5 mhz, 100 kw)- Broadcast statewide because had presented far more George Beck (22 %); Carl Williams (17.5 %); Walter Bureau granted assignment of license from Com- election, it programing against Proposition 9 than in favor of it. It Gary (10%); Bob Harp (15 %); Christopher Beck (5 %) munication Marketing Consultants Inc. to Earl P said WCKT also failed to comply with obligations and 6 others. George Beck is chairman, son Butler (33.3 %) and his wife, Margaret (16.67 %), and under the personal attack rule (Section 73.1920) by not Christopher is vice president and treasurer. Buyer has Don L. Gould (33.3%) and his wife, Toni (16.67 %) for affording the committee an opportunity to respond to no other broadcast interests. (See "Changing Hands," $550,000. Sellers are R.M. Candlin, J.C. Carnahan and page 58). J.W. Rhea, who have no other broadcast interests. Earl certain "editorial" remarks prior to election in which Butler owns Parsons, Kan., automobile dealership, station anchorman referred to proponents of Proposi- WZZD(AM) Philadelphia (990 khz; 50 kw -D; 10 where Don Gould is sales manager. Margaret Butler is tion 9 as "wheeler dealers," "hired shills;' etc. Action kw -N) -seeks assignment of license from Fairbanks housewife and Toni Gould is Moran, Kan., Nov. 20. Broadcasting Co. of Pennsylvania Inc. to Corn - schoolteacher. Action Nov. 30. that San municom Corp. of America for $4.025 million. Ma- FCC has found Francisco Bay area newspaper publisher who proposed to start publishing one of jority stockholder of seller is Richard M. Fairbanks his papers daily while retaining a IO percent ownership (82.7 %) who is also president and treasurer of the com- share with no voting rights or management respon- pany. Fairbanks Broadcasting also owns: WIBC(AM) Facilities Changes WNAP -FM Indianapolis; KVIL(AM)- KVIL -FM sibilities in a radio station licensee would not be violat- Highland Park -Dallas, Tex.; WKOX(AM)- ing FCC multiple ownership rules. The decision allowed Thomas L. Berkley, owner and publisher of the WVBF(FM) Framingham, Mass.; WINO -AM -FM AM Grants Oakland Pos4 Berkeley Pos4 Richmond Post and San West Palm Beach -Palm Beach, Fla. Buyer is owned by WMJK(AM) Kissimmee, Fla.- Granted CP to Francisco Post, which have been publishing three Kenneth E. Palmer who is chairman and vice president relocate SL and remote control location to 1200 Central times weekly with a combined circulation to of Communicom. Buyer also owns WWDJ(AM) of 94,000, Avenue, Kissimmee; change type trans. and make publish the Oakland Post daily while retaining Hackensack, N.J. his changes in ant. system (BP- 21,006). Action Nov. 23. minority shareholding in Inner -City Broadcasting Cor- -FM Aiken, S.C. 1300 khz, 500 WLOW -AM (AM: WBSG(AM) Blackshear, Ga.- Granted CP to in- poration at Berkeley, licensee of stations KRE(AM) -D; 3 -seeks assignment kw FM: 95.9 mhz, kw) of crease power to 2.5 kw; install new trans. and KBLX(FM) in that city. The FCC policy and rules license from Briar Creek Broadcasting Inc. to Air South (BP790301AF). Action Nov. 26. which prohibit common ownership, operation or con- Broadcasting Co. for $375,000. Seller is principally trol of more than one broadcasting station or one sta- WPOE(AM) Greenfield, Mass.- Granted mod. of owned by A. Mills Fitzner who has purchased WHGI/ tion and a daily newspaper in the same market area do in ant. change TL to 346 WAUG -FM Augusta, Ga. pending FCC approval. CP make changes system; not apply to newspapers publishing three days a week Street, Mass.; change type trans. Buyer is owned equally by John F. Foskett and wife Chapman Greenfield, or less. Action Nov. 20. Diane M. Foskett, who have just recently formed Air and increase height of tower (BMP790628AA). Action FCC has requested Committee Management Secre- South to own and operate stations. They have no other Nov. 19. tariat of the National Archives and Records Service broadcast interests. WJIC(AM) Salem, N.J.- Granted CP to increase (GSA) to approve creation of "Advisory Committee on Actions power to 2.5 kw; install DA -3; change trans.; condi- AM Broadcasting in Region 2," The Committee will tions (BP781025AA). Action Nov. 20. KULA(FM) Waipahu, Hawaii (92.3 mhz, 100 provide advice to FCC representatives responsible for to make kw) - Broadcast Bureau granted assignment of license KEED(AM), Eugene, Ore.- Granted CP participating in preparatory and plenary sessions of from Royal Hawaiian Radio Co. to Heftel Broadcasting changes in ant. system; change TL to Foodpasture Is- Region 2 Administrative Radio Conference on AM Corp. for $482,000 plus $180,000 for consultancy land Road, Tax Lot 200, Eugene; increase tower height broadcasting, and in implementation of agreements which agreement and $20,000 for agreement not to compete. (BP790222AM). Action Nov. 19. may be prepared by conference concerning use of ,4M broadcast spectrum by nations of western Seller is owned by Russell Withers Jr., who also owns FM Grants WMIX -AM -FM Mount Vernon, Ill.; KOMO -AM -FM hemisphere. Action Nov. 20. Cape Girardeau, Mo.; WDTV(TV) Weston, W.Va., KFMR(FM), Stockton, Calif- Granted mod. of FCC has conditionally approved agreement between and KAUS -AM -FM Austin, Minn. He has sold, sub- CP to change TL to .58 mile W of Hwy 99 on Hammer WTAR Radio -TV Corp., applicant for renewal of ject to FCC approval, KAHU(AM) Waipahu Lane, Stockton; change SL to 555 Benjamin Hold license for station WTAR -TV, Channel 3, Norfolk, (BROADCASTING, Sept. 24). Buyer, principally Drive, Stockton; operate by remote control from IO Va., and Hampton Roads Television Corp. for dis- owned by Representative Cecil Heftel (D- Hawaii) and West Locust St., Lodi, Calif. (BMPH791004AG). Ac- missal of Hampton Roads' mutually exclusive application Nov. 26. family, owns WXKS -AM -FM Medford, Mass.; tion for new TV station on Channel 3 in Norfolk. Ap- WLUP(AM) Chicago; WIKS(AM) Greenfield, Ind., WQXM(FM), Clearwater, Fla.- Granted CP to proval was conditioned on Hampton Roads filing more and KGMB(AM) Honolulu and KGMD -TV Hilo, make changes in ant. system; change type trans. and specific information on legal expenses incurred in both Hawaii. Heftel and his wife Joyce, also own ant.; increase ERP: 100 kw (H &V); ant. height: 600 ft. prosecuting application. FCC directed that a letter be KJQY(FM) San Diego and KGMV(TV) Maui, (H &V); change TPO (BPH790327AJ). Action Nov. issued requesting the additional information regarding Hawaii. Action Nov. 30. 19. legal expenses. Action Dec. 4. WSRF(AM)- WSHE -FM Fort Lauderdale, Fla. WGBH(FM), Boston, Mass-Granted mod. of CP FCC has denied American Express Company

Broadcasting Dec 17 1979 77 (Amexco) and Warner Communications, Inc. (WO) munications Corporation, Dixie National Broadcasting waiver of FCC's cable TV- broadcast crossownership Corp. and Channel 3, Inc. Action Nov. 30. Cable rules barring Amexcó s purchase of 50 percent of stock Las Vegas, Nev. (Radio Nevada Corp. (KDWN)) of WCI's wholly -owned subsidiary Warner Cable Cor- AM Proceeding: (BC Doc. 79- 313) -ALJ Lenore G. poration (WCC). WCC is fourth largest cable company Ehrig designated ALJ Joseph Chachkin as presiding The following cable operators have filed service in U.S., serving 575,733 subscribers in 120 localities as judge; scheduled prehearing conference for Jan. 28, registrations: formation of May 31, 1978. FCC said acquisition and of 1980 at 9:00 A.M. and hearing for Feb. 26, 1980 at Liberty Television Co. Inc. for Phil and Gilden both Warner Amex Cable Communications, Inc. (WAC) 10:00 A.M. in Washington, D.C. Action Nov 29. Kentucky (KY0394,5) new system. was inconsistent with Section 76.501 of rules because Sparks, Nev. (E. H. "Pepper" Schultz and Beck En- former Governor of Pa. William W. Scranton and He- Loogootee Cable TV for Loogootee, Ind. (IN0213) FM Docs. nry H. Henley, two of directors of Amexco, are direc- terprises, Inc.) Proceeding: (BC new system. 79- 194 -95) -ALJ Lenore G. Ehrig denied request by tors of New York Times Co. and GE, respectively, Oneonta NewChannels for Davenport, NY Schultz for hearing to be held in Federal Court in which control television stations that place predicted (NY0809) new system. Reno, Nev. Action Nov. 29. Grade B or better contours over 10 communities cur- Cablevision et al for Dewitt, Iowa (IA0101) rently served by cable systems operated by WCC. Ac- Atlantic City, N.J. (Atlantic City Television Corp. Clinton new system. tion Dec. 6. and World's Playground Broadcasting System, Inc.) TV Proceeding: (BC Does. 79- 242.43) -ALJ John Clinton Cablevision et al for Albany, Prophetstown, M. Frysiak granted motion by World and amended its Erie, Savanna, and Morrison, all Illinois Procedural Rulings motion to dismiss Atlantic's application. Action Nov. (lL0329,30,3,2,I) new system. 29. Burbank and Pasadena, Calif. (George E. Cameron Blue Ridge Cable Television Inc. for Palmyra, Pa. Jr. Communications (KROQ) et al.) AM and FM Pro- Windsor, N.C. (Bermey E. Stevens and Cashie (PA1832) new system. ceeding: (BC Docs 79- 65 -67) -ALJ John H. Conlin Valley Broadcasters, Inc.) FM Proceeding: (BC Potsdam Newchannels for Colton, N.Y. (NY0813) granted petition by Baker -Smith Communications, Inc. Docs. 79- 202 -10) -ALJ James K. Cullen granted to new system. and enlarged issues to determine whether Joseph limited extent motion by Stevens and ordered Cashie and Baker has capability to fulfill his financial commitment to produce requested documents no later than 10 days Ogdensburg Newchannels for Waddington to Baker -Smith Communications, Inc. Action Dec. 3. from the release of order, and denied motion by Lisbon, both New York (NY0810,11,12) new system. Stevens to compel answers to Stevens' interrogatories Grass Valley, Calif. (Nevada County Broadcasters, Golden Triangle Communications et al for Denton, and second motion Stevens for production docu- Inc. and Mother Lode Broadcasting Co.) FM Pro- by of Tex. (TX0580) new system. ments, both filed Nov. 6. Action Nov. 30. ceeding: (BC Docs. 79- 291 -92) -ALJ James K. Cox Cable of Yakima Inc. for Yakima, Wash. Cullen rescheduled prehearing conference from Dec. Cologah and Owasso, Okla. (Amber Productions, (WA0302) new system. 21 to Jan. 3, 1980 at 9:00 A.M. in Washington, D.C.; Inc. and John K. Major) AM and FM Proceeding: Great Lakes Cable Co. Inc. for Clearwater, Mich. and set procedures governing that conference. Action (BC Does. 79- 236 -37) -ALJ Walter C. Miller denied (MI0400) new system. Nov. 30. motion for summary decision filed Nov. 9 by Major; granted to limited extent motion by Amber and Landmark Cablevision Associates for Coleman, Ontario, Calif. (Thomas Rukavina) Revocation amended its application to include financial and ascer- Tex. (TX0042) add signal. Proceeding: (PR Doc. 79- 314) -Chief ALI Lenore tainment data submitted by Amber; dismissed reply by G. Ehrig designated ALJ John M. Frysiak as presiding United Cable TV for Abilene and Sweetwater, both Amber to opposition to petition for leave to amend. judge; scheduled prehearing conference and hearing Tex. (TX0139, 6) add signal. Action Nov. 28. for Jan. 10, 1980 at 10:00 A.M. in or near Ontario. Ac- United Cable Television for Hamlin, Tex. (TX0020) Vancouver, Wash. (Rose Broadcasting tion Nov. 28. Company et add signal. al) AM Proceeding: (BC Docs. 78-209, 211-12) Pasadena, Calif. (KRLA, Inc.) AM Proceeding: - New Jersey for ALl James F. Tierney granted joint petition for ap- UA- Columbia cablevision of (Doc. 15765) -ALJ Reuben Lozner cancelled hearing proval of merger agreement and ordered that claimed Bloomingdale, Riverdale, North Haledon, Pompton scheduled for Feb. 18, 1980 because it is legal holiday, expenses set out in Memorandum Opinion and Order Lakes, Teaneck, South Hackensack, Saddlebrook, and rescheduled it for Feb. 19, 1980 at 10:00 A.M., in may be disbursed; granted motions by Longwood Rochelle Park, River Edge, Butler, Bogota, North Washington, D.C. Action Nov. 28. Broadcasting Company and Rose and dismissed their Caldwell, Maywood, Kinnelon, Hawthorne, Hasbrouck Heights, Haledon, Hackensack, Glen San Bernardino, Calif. (Faith Center, Inc. (KHOF- applications with prejudice; granted petition by Rose Rock, Garfield, Clifton, Cedar Grove, Pequannock, TV)) Renewal Proceeding: (BC Doc. 78-326) for summary decision; granted petitions by Fort Van- - Paramus. Oakland, Nutley, Little Falls, Lincoln Park, ALJ Edward Luton denied request by Faith for oral couver Broadcasting, Inc. for leave to file amendments; Ringwood, Ridgewood, Ramsey, Elmwood Park, Lodi, argument; granted Broadcast Bureau's second motion granted application of Fort Vancouver and terminated Passaic, Waldwick, Prospect Park, Westwood, West for production documents; ordered Faith to provide the proceeding. Action Nov. 30. of Patterson, Wayne, Washington, Wanaque, and full and complete answers to Bureau's interrogatories Hudson, Wis. and Zumbrota, Minn. (Cornwall Totowa, all New Jersey (N10077; 184, 215, 0035, 204, within 14 days after release of order, and ordered that Broadcasting Corp. and John I. Hanten and Carol A. 76, 65, 315, 264, 033, 201, 181, 244, 171, 196, 331, 18, each party shall inform judge, in writing, of results of Hanten) AM Proceeding: (BC Does. 79- 283 -84)- 228, 7, 45, 19, 176, 91, 226, 034, 224, 183, 5, 076, 195, their efforts to reach agreement on mutually conve- B. to ALJ Thomas Fitzpatrick granted limited extent 313, 341, 2. 59, 49, 33, 266, 180, 036, 271, 5, 197) add nient time and place for required production docu- of motion by Hanten and continued prehearing con- signal. ments by Dec. 12. Action Nov. 30. ference from Dec. 6 to Jan. 15, 1980 and hearing from Jan. 10 to Feb. 20, 1980; extended to Jan. 18, 1980 Comcast Cablevision Corp. for Rutherford, East Moline, Ill. (Werner W. Am Ende) Renewal Pro - time for parties to respond to Hanten's motion to Rutherford, Carlstadt, Lyndhurst, North Arlington, ceeding: (PR Doc. 79- 299) -ALJ Joseph Stirmer enlarge and modify issues, filed Nov. 23. Action Nov. Kearny and East Newark, all New Jersey (N10294, 5, rescheduled prehearing conference from Jan. 17, 1980 27. 6, 7, 8, 9, 300) add signal. to Feb. 28, 1980 at 10:00 A.M. in or near Moline, Ill., Centex Cablevision Corp. for Stamford, Tex. and ordered that copies of all written exhibits and list (TX0037) add signal. of witnesses, together with statement of expected for Socorro, and Moon testimony shall be transmitted to other party and Franklin Cablevision Corp. add signal. presiding judge on or before Feb. 11, 1980. Action Nov. Allocations City, both Tex. (TX0558,9) 30. Western TV Cable for South San Francisco, Calif. (CA0282) add signal. Indianapolis, Ind. (Peoples Broadcasting Corp. et Proposal al.) FM Proceeding: (BC Docs. 78- 243 -47) -ALJ Centex Cablevision Corp. for Haskell, Tex. Byron E. Harrison granted motion by Radio Corp. of Broadcast Bureau took the following action involv- (TX0035) add signal. ing the FM Table of Assignments: Indiana and continued procedural dates as follows: Dinosaur Cable TV Inc. for Glen Rose, Tex. law, Phase 3 reply findings of fact and conclusions of Marana, Ariz. In response to a petition by Steven (TX0426) add signal. from Dec. 24 to Jan. 4, 1980. Action Nov. 28. Russell and Thomas Curley, proposed assigning 98.3 Louisiana CATV for Monroe and West Monroe, mhz to Marana, Ariz. as its first FM assignment; com- Louisville, Ky. (Consolidated Broadcasting Compa- both Louisiana (LA0001,2) add signal. ny and Word Broadcasting Network, Inc.) TV Pro- ments due Feb. 4, 1980 and replies due Feb. 25, 1980. ceeding: (BC Does. 79- 280 -81) -ALJ John H. Con- (BC Docket No. 79 -321, RM- 3442). Action Dec. 4. lin set procedural dates as follows: Dec. 19 for ex- Grant change of exhibits and names of witnesses; Dec. 26 for Other notification of witnesses for cross -examination; and Thomaston, Ga. In response to petition by Sunbelt Jan. 2, 1980 for the hearing, at 10:00 A.M., in Wash- Communications, Inc., assigned 95.3 mhz to ington, D.C. Action Dec. 4. Thomaston, Ga. as its first FM assignment, effective A total of 3, I67 complaints from public was received Jan. 17, 1980. (BC Docket No. 79 -177, RM- 3370). Ac- by Broadcast Bureau in Oct., an increase 450 over Jackson, Miss. (Lamar Life Broadcasting Co. et al.) of tion Nov. 28. Sept. Other comments and inquiries for Oct. totaled TV Proceeding: (Does. 18845 -9) -ALJ Lenore G. 1,698, a decrease of 428 from previous month. The Ehrig granted motion by Civic Communications Corp. and withdrew "Petition to Reform and Dismiss Peti- Bureau sent 1,114 letters in response to these comments, inquiries tion for Approval of Settlement Agreement "; granted and complaints. petition by Jackson Television, Inc. and amended its Translators Broadcast Bureau, in letter to Association of Federal application to substitute application information sub- Communications Consulting Engineers announced mitted by TV -3 on October 22, 1976, as amended; major changes in policy regarding assignment of granted joint petition by applicants, approved settle- Application monitoring point limits to AM directional broadcast ment agreement and authorized reimbursement in Lexington and Paradise Valley, Mont.- Paradise stations. Bureau Chief Richard J. Shiben stated hope specific amounts listed in Memorandum Opinion and Valley Television District seeks CP for new UHF trans- that these changes would eliminate need for many sta- Order, and granted application of TV -3, as amended, lator on ch. 66 (TPO: 100 w, HAAT: 70 ft) to rebroad- tions to conduct costly antenna proofs and file applica- and dismissed applications of Lamar Life, Civic Com- cast indirectly KULR -TV Billings, Mont. Ann. Dec. 4. tions with FCC. Action Dec. 4.

Broadcasting Dec 17 1979 78 Professional Cards

ATLANTIC RESEARCH CORP. EDWARD F. LORENTZ A.D. RING & ASSOCIATES COHEN and DIPPELL, P.C. Jansky & Bailey & ASSOCIATES CONSULTING RADIO ENGINEERS CONSULTING ENGINEERS Telecommunications Consulting Consulting Engineers Suite 500 1015 15th St., N.W., Suite 703 Member AFCCE 1140 Nineteenth St., 1334 G St., N.W., Suits 500 N.W. (202) 783-0111 5390 Cherokee Avenue 347.1319 Washington. D.C. 20036 Alexandria, Virginia 22314 Washington, D. C. 20005 (202) 223-6700 Washington, D.C. 20005 Member (703) 642-4)64 AFCCE Member AFCCE Member AFCCE

SILLIMAN, MOFFET & KOWALSKI T. ASSOCS. A. EARL CULLUM, JR. CARL JONES LOHNES & CULVER Washington, D.C. Area (Formerly Gautney & Jones) Consulting Engineers CONSULTING ENGINEERS 8701 Ga. Ave., Silver Spring, MD 20910 ENGINEERS CONSULTING 1156 15th St, N.W., Suite 606 INWOOD POST OFFICE ROBERT M. SILLIMAN. P.E. 7901 Yarnwood Court Washington. D.C. 20005 BOX 7004 ( 301) 589 -8288 Springfield, VA 22153 (202) 296.2722 DALLAS, TEXAS 75209 1925 N. Lynn St., Arlington, VA 22209 (214) 631.8360 JOHN A. MOFFET. P.E. (703) 569 -7704 Member AFCCE (703) 841 -0500 AFCCE Member AFCCE Member AFCCE

STEEL, ANDRUS HAMMETT & EDISON, INC. JULES COHEN JOHN B. HEFFELFINGER & ASSOCIATES CONSULTING ENGINEERS & ASSOCIATES Radio & Television 2029 K Street, N.W. Box 68, International Airport 9233 Ward Parkway, Suite 285 Suite 400 Washington, D.C. 20006 San Francisco, California 9412E 816- 444 -7010 1730 M St., N.W., 659.3707 (301) 827 -8725 1415) 342 -5208 Kansas City, Missouri 64114 Washington, D.C. 20036 1301) 384.5374 Member AFCCE Member AFCCE Member AFCCE

VIR JAMES CARL E. SMITH E. Harold Munn, Jr., ROSNER TELEVISION CONSULTING RADIO ENGINEERS CONSULTING RADIO ENGINEERS Applications and Field Engineering & Associates, Inc. SYSTEMS 8200 Snowville Road Computerized Frequency Surreys CONSULTING & ENGINEERING 345 Colorado Blvd. -80206 Broadcast Engineering Consultants Cleveland, Ohio 44141 (303) 333-5562 Box 220 250 West 57th Street Phone: 216 -526 -4386 DENVER, COLORADO Coldwater, Michigan 49036 New York, New York 10019 Member AF00& Member AFCCE Phone: 517 -278 -7339 (212) 246-3967

1. VLISSIDES, P.E. H. DAWSON MATTHEW JOHN MULLANEY HATFIELD & MIDWEST ENGINEERING STRUCTURAL CONSULTANT Consulting Radio Engineers, Inc. Consulting Engineers ASSOCIATES TOWERS. ANTENNAS. STRUCTURES 9616 Pinkney Court Broadcast and Communications eat... my E 9inaaea Studies. Analysis. Design Modifications. Potomac, Maryland 20854 3525 Stone Way N. 6934 A N. University Inspections. Supervision of Erection Seattle, Washington 98103 Peoria, Illinois 61614 7601 BURFORD DRIVE McLEAN.VA22102 301 - 299-3900 Member AFCCE (206) 633.2885 1309) 692.4233 Tel (703) 358 -9504 Member AFCCE Member AFCCE Member AFCCE

C. P. CROSSNO & ASSOCIATES RADIO ENGINEERING CO. JOHN F.X. BROWNE WILLIAM B. CARR CONSULTING ENGINEERS 4399 RR 1, & ASSOCIATES. INC. Boa Santa Ynaa, CA 93460 ASSOCIATES, P. 0. BOX 18312 & INC. CONSULTANTS CONSULTING ENGINEERS DALLAS /FORT WORTH DALLAS, TEXAS ALLOCATIONS, INSTALLATIONS. FIELD 1901 Pennsylvania Ave.. NW Washington, D.C. 20006 75218 ANTENNA & TYPE ACCEPTANCE MEASUREMENTS WILLIAM B. CARR, P.E. Computer Aided, Design & Allocation Studies NORWOOD J. PATTERSON 525 Woodward Avenue 1805 Hardgrove Lane, Field Engineering, (805) 688 -2333 Bloomfield Hills, MI 48013 Burleson, Texas 76028. 817/295.1181 (2141 321 -9140 MEMBER AFCCE Member AFCCE Serving Broadcasters over 35 years Tel. (313) 642-6226 (202) 2932020 Member AFCCE

Services

COMMERCIAL RADIO CAMBRIDGE CRYSTALS DOWNTOWN COPY CENTER contact MONITORING CO. PRECISION FREQUENCY FCC Commercial Contractor PRECISION FREQUENCY BROADCASTING MAGAZINE MEASURING SERVICE ÁM -FM -TV & NRBA lists -tariff MEASUREMENTS, AM -FM -TV updates- search services -mailing 1735 DeSales St. N.W. AM -FM -TV Monitors Repaired & Certified SPECIALISTS FOR lists, C.B., Amateur. etc. Washln , D. C. 20036 103 S. Market St. 445 Concord Ave. 1114 21st St., N.W., for avallabIlItles Lee's Summit, Mo. 64063 Cambridge, Mass 02138 Wash., D.C. 20037 202 452.1422 Phone: 1202) 638 -1022 Phone (816) 524.3777 Phone (617) 876 -2810 See last page of Classified Section for rates, Classified Advertising closing dates, box numbers and other details.

If you've been to the Welsh Company if you belive in Morning Drive Announcer for a live "Beautiful -Con- RADIO selling total radio budgets ... you'll like working with temporary" format. You'll join a newsman and staff us ... Send resume to Jim Nostrant, KRWC Radio, Box meteorologist for three -man morning team. Must have HELP WANTED MANAGEMENT 267, Buffalo, MN 55313 or phone 612 -682 -4444. solid experience, mature voice and be strong on production. Tape and resume to WSRS, West Side Station. Music Sales Manager tor established Beautiful FM Your Sales Opportunity) Full time ABC. Salary Worcester, MA 01602 EOE. Our first morning opening in ratings. have deep South. Good Must successful commission. Tell all. KFRO, Longview, TX 75606. in six years. sales background. Hard worker and able to sell city's E.O.E. largest banks and auto dealers. Confidential. E.O.E. Pacific Northwest radio group interviewing WSPD, Toledo, Ohio. Experienced announcer for Send resume with full into and references to Box choice adult contemporary air shift plus production. salespeople interested in a career with a growing, pro- K -184. E.O.E. Call Bill Chambers, 419 -244 -8321. gressive company 2 -3 years experience required. Sta- Corporate Vice President- Marketing & Sales tion's include KEED Eugene, Oregon; KRDR Gresham, Midwest AM -FM seeks mature, community minded Minimum 10 years General & Sales Management. Oregon (Portland market); KGAA Kirkland, Washing- air personality Box M -93. Successful track record in at least three markets and ton (Seattle market). All are prosperous radio markets three formats. Strong suit in marketing, sales strategy Contact Charles W. Banta, KRDR, PO Box 32. Religious Middle of the Road music and informa- and training. Extensive travel required. Send resume Gresham, OR 97030; 503 -667.1230. EOE. tion station has opening for professional, personable and salary requirements to Entercom, One Bala Cyn- announcer seeking stable employment. WNWC is part Co -op specialist: No. 1 station in major Mid South wyd Plaza, Suite 225, Bala Cynwyd, PA 19004. EOE. of the nine station northwestern college radio network market. Responsible for all co -op activity. Must be headquartered at KTIS, Minneapolis. WNWC is managing co -op dept. now. Advancement potential. Promotion Director -West Coast leading News/ definitely an equal opportunity employer. Send E.O.E. 901- 726 -0490. Talk Radio Station seeking an aggressive professional resume, references and tape to Carl Ramsey, WNWC, to promotion 1 We have direct of Markers No. Station. 3250 Gammon Road, Route No. 2, Madison, WI the tools ... bring us the know -how. Send resume, WHWH /WPST top Arbitron -rated stations in Trenton - Princeton market tremendous income 53711. references, and salary requirements to Box M -37. offer and growth opportunity to right radio sales pro. EOE. Send Expanding Country station seeks a qualified night resume to Box 1350, Princeton, NJ 08540, or call General Manager needed for southeastern regional personality. Minimum one year experience, with good Lewis Edge, 609 -3600. rep firm. Aggressive leader with college degree and -924 production. Aircheck /resume to: Craig Hines, KKAL, three to five years experience or equivalent as a radio Expanding FM sales staff. Good opportunity for en- RO. Box 220, Arroyo Grande. CA -3420. EO.E./M -F- or television sales manager. Rep experience very Qualified minority applicants are urged to apply helpful. Send resume and earnings to: Personnel, ergetic, resourceful self -starter. Must have on- the -air and production resume or to Scott Slade, 408 Radio Road, Charlotte, NC 28216. Capitol Broadcasting Company, P.O. Box 12000, experience. Send contact Manager, KQNM -FM, 401 Coal Avenue, Gallup, NM Equal Opportunity Employer. Raleigh, NC 27605. EOE, M /F. Fill vacancy. Good account list. Beginner applica- Morning drive personality to join leading 25 -49 adult Sales Manager for Virginia AM/FM single station contemporary team. Minimum 5 years experience in market. Excellent opportunity for experienced tions welcome. Continuous training. Midwest. Box M -90. personality radio -no beginners or time & temp but - salesperson to move up. Send resume to WFTR, Box tonpushers need apply Growing, community-oriented 192, Front Royal, VA 22630. E.O.E. Sales person needed for an AM/FM operation on the chain with excellent salary and benefits. EOE. Tape and resume (no telephone calls) to: Gary Claus, KLMS, General Manager with good sales background for Eastern Shore of Maryland. Call Sam Cannon, 301- PO Box 81804, Lincoln, NE 68501. full time AM and future FM. Upper North Central Area, 228 -4800. community of 15,000- 40,000 market. Prior fiscal, bud- Experienced and successful sales person desired Virginia -AM -Adult Contemporary seeking morn- get, and profit management essential. Equity partici- as local sales manager of a major market south- ing announcer, minimum two years experience. Send pation and incentive available. Send resume to Box eastern AM. Must be able to lead and inspire. Large tape, resume and salary requirements to WFTR, Box M -126. chain operation with opportunity for advancement. Ex- 192. Front Royal, VA 22630. E.O.E. General Manager -AM /FM in Middle Tennessee, FM cellent salary. EOE. Send resume to Box M -125. WCBU FM. Produce is Class C and will cover Nashville with city grade ser- Producer -Announcer, and an- Wanted -Salesperson or combo person for small nounce music vice when upgraded. Super growth opportunity for classical programming. Requirements: market, 2500 watt promotion minded station. Ex- in right individual. Triplett Broadcasting Company, Inc., Bachelor's degree radio or music -related field and cellent benefits including company car. Experience two years experience in public or classical format W. A. Triplett. President, 1122 E. Sandusky Ave., Route helpful, but not essential. Chance for advancement. radio. FCC Third license good -air 2, Bellefontaine, OH 43311. class and on deliv- Call Ron Stewart at 717 - 462 -2759. ery required. Send resume, addresses and telephone FM Program Manager: 24 -hour concert music NPR number of 5 professional references and audition tape Sales Rep for local radio station. Must be experi- station seeks experienced administrator with classi- to: Joel L. Hartman, WCBU -FM, 1501 W. Bradley enced in advertising sales to both direct and agency cal music background, programming experience. Ex- Avenue, Peoria, IL 61625. An affirmative action/equal accounts. Must have radio ratings knowledge. A strong cellent opportunity for management type with strong opportunity employer. personality and aggressive, ambitious attitude is a interest in this unique format. Send resume w /salary must. Good account list available with potential for history to Personnel, WMHT- TV /FM, Box 17, Schenec- Central Pennsylvania. A great place to live high earnings. Phone 804- 355 -3217 between 8:30 and tady, NY 12301. EOE (M/F). work. We are looking for an air personality. If you am and 5:00 pm, Monday -Friday for an interview. Ap- are literate, well rounded and interested in plications will be accepted through December 21st. being an adult General M r for high powered lull time AM. communicator, let us hear from you. WTVR AM /FM -An Equal Opportunity Employer Experienced re- Possible FM. Single station market in one of the most quired. E.O.E. Tape, resume, salary requirements -first beautiful sunbelt locations in the Market US. explod- HELP WANTED ANNOUNCERS package. Manager WRTA, PO Box 272, Altoona, PA ing. Highly sales oriented with administrative ability 16603. Energetic young person or with seasoned broadcaster ARB rated No. 1 50 KW AM contemp. Country sta- grown children. Part of growing chain. Great oppor- tion in the sunny south is looking to fill a future air Your Opportunity) Staff announcer, Production tunity EOE. Box K -215. opening. Experience is a must. Need great pipes and news. Full time ABC. Resume, cassette, KFRO, excel at production and be a stable family oriented Longview, TX 75606. E.O.E. Development Director, WCBU -FM. Responsible for communicator. Excellent working conditions. New fa- Possible future opening for one of the nat ion's lead- obtaining operating and capital financial support; will cilities. Send current tape, resume, and references to plan, administer and coordinate all station fund raising ing country stations. The person that we seek must be Tom Williams, P.D., KWKH Radio, PO Box 21130, creative, entertaining, and above all real per- activities, grant applications. Qualifications: Shreveport, LA 71120. An Equal Opportunity ... a sonality. Show us you have the "moxie' to the Bachelor's degree and two to four year's related expe- Employer. join staff rience. Written and verbal communication skills es- of the Arbitron number one rated station in this market. sential. Send application to: Joel L. Hartman, WCBU Full time announcer. Good production. Top midwest Send tapes, resumes, and salary requirements to Jar- FM, 1501 W. Bradley Avenue, Peoria, IL 61625. An C &W station. Good starting salary. Immediate open- rett Day, KSO, 3900 N.E. Broadway, Des Moines, IA affirmative action/equal opportunity employer ing. Tape & resume KHMO Radio, Box 711, Hannibal, 50317. No phone calls. EOE MO 63401 314- 221 -3450. HELP WANTED SALES Experienced Beautiful Music Announcers: ready Sports Talk -Major West Coast station seeking host for major market challenge? Send tapes now for future Madison, WI. Excellent career opportunity for bright for nightly sports talk program. Excellent opportunity openings! WSSH, 470 Stotler Office Building, Boston, young problem -solver strong on creativity with ability for personality with interview, telephone, and reporting MA 02116. to write and sell imaginative campaigns. Thirteen sta- talents. Box M -46. tion Midwest group seeks eager sales person, recent Experienced Announcer with creative skills in air college grad or with 1 -2 years experience. Our people Number one AOR radio station in Southeast Texas work and production. Afternoon personality with adult earn far more and Madison living is superior. All man- has rare openings. Must have a minimum of 2 -years contemporary music. Good working environment for agement and stockholders drawn from within our experience and willing to take direction. Send tapes person with good character. Tapes and resumes to group. WISM, Madison, WI 53701 Midwest Family Sta- and resumes to: Bobbie Choate; KXOM; PO Box 336; Station Manager, WMMW, 21 Colony St., Meriden, CT tion (EOE). Port Arthur, TX 77640. EOE. 06450.

Broadcasting Dec 17 1979 80 HELP WANTED ANNOUNCERS First class engineer needed for an AM /FM opera- WDEF AM /FM news is accepting applications for CONTINUED tion on the Eastern Shore of Maryland. Strong mainte- future openings. Applicants should have prior com- nance. Some "on air" announcing if desired, but not re- mercial broadcast reporting and producing experi- The Voice of America, English Division, is seeking quired. Call Sam Cannon, 301 -228 -4800. Resumes ence. Send resume and 3 year salary history to John an experienced announcer for international radio to WCEM, PO Box 237, Cambridge, MD 21613. Salary Faulk, WDEF AM /FM, 3300 South Broad Street, Chat- broadcasting. Position requires expert ability to voice open. tanooga, TN 37408. EOE. a variety of programming: news, political analyses. Southeast VHF station needs studio maintenance position as News /PA Director to ex- drama, music, documentary readings, etc. Voice and Challenging technician. Minimum 2 years experience with pand and direct AM -FM staff with heavy news- infor- diction must be suitable for shortwave broadcasting. cameras and quads. Digital expertise helpful. Reply to mation commitment. Up to 3 years experience re- Starting salaries from $20,611 to $24,703 annually PO Box 367, Columbia, SC 29202 or call D. Brown at quired. Excellent facilities and benefits. S14 -15 to depending on qualifications. Duty station is Washing- 803- 799.1010. start. A growing company dedicated to winning. Send ton, D.C. Interested persons should submit the Stan- tape & resume to Personnel Director, WKEE -WHTN, dard Federal application form, SF -171, to: Interna- Chief Engineer -5 kw DA -2, 50 kw FM Stereo both Fourth Avenue, Huntington, WV 25724. EOE. MIF. tional Communication Agency, Employment Branch automated. FCC. 1st required. Knowledge of auto- 623 (code PDE 83 -80), Washington, D.C. 20547. Applica- mation, FCC R &R, Proofs, DA's. Women and minorities Looking for hard working pro with strong news tions received by January 31, 1980 will receive first encouraged to apply Doug McKay, Station Mgr., WTVR, background to assume duties of news director. Tapes consideration. Equal Opportunity Employer 3314 Cutshaw Ave. Richmond, VA 23230. Equal Op- and resumes to Rick Scott, KKXL, Box 997, Grand portunity Employer. Forks, ND 58201. No calls please. EOE /M -F. Program Consultant seeks talent for medium mar ket stations. Pleasant climate. Morning personality - Growth Opportunity for engineer at Class B, group good pax promotional back -up. Also newsperson and owned FM in one of America's most desirable cities. HELP WANTED PROGRAMING, all night jock. Experience required. Rush tape The engineer selected will have the opportunity to PRODUCTION, OTHERS (cassette preferred) and resume to Program Consul- replace transmission system and site and build new tant, N -39, 323 South Franklin, Suite 804, Chicago, IL studios within the next two or three years. Prefer com- Creative copywriter /production announcer. Ex- 60606. bo with first ticket for minimum amount of air time on perienced writer -producer to join award- winning team our religious music and information formatted station. at two top -rated, highly successful medium market Evening DJ needed, minimum 6 months experience. WNWC is an equal opportunity employer. Send stations. Send produced samples and complete Tapes /resumes to Harry Dierks, KBIM, Box 910, resume, references and air check (if applicable) to: resume to Jack Shuster, WHWH, Box 1350, Princeton, Roswell, NM 88201. EOE. Carl Ramsey, WNWC, 3250 Gammon Road, Route No. NJ 08540. EOE. 2, Madison, WI 53711. Daytona Beach sun and surf awaits the right per- Program Director for competitive midwest AM -FM. son. Adult contemporary WNDB is looking for a bright, South Florida AM /FM accepting applications for Must be community and promotion minded. Box friendly, morning entertainer. Tapes and resumes to engineers. Excellent opportunity in high powered state M -133. Dave Laing, WNDB, Love Park, Daytona Beach, FL of the art facility Send resume and salary require- Production Person/Announcer, Chicago. Talented 32015. ments to Chief Engineer, WINZ Radio, 4330 N.W. 207 announcer wanted ... with solid experience in produc- Dr., Miami, FL 33055. Cape Cod Beautiful Music Station has opening for tion /mixing. Real opportunity for an idee person who is fulltime announcing psotion. The right candidate will Chief Engineer wanted for outstanding midwest ÁM/ enthusiastic and wants to grow with a broadcast - be of stable and mature character, appreciative of FM facilities. Must be experienced in directional, auto- oriented agency. Complete responsibility for new, Cape Cod's unique lifestyle, experienced with this formation, FM stereo and state -of- the -art audio equip- modern studio. If you're good, we want to hear from mat and automation, and capable of doing creatively ment. Please submit salary requirements, resume and you - (no calls) resume, salary requirement and polished production. We offer new studios and equip- long range goals to General Manager, KEWI /KSWT, PO tapes, please. Gamzo Advertising Consultants, Inc., ment, top level technical standards, a professional en- Box 4407, Topeka, KS 66604. An equal opportunity 624 South Michigan, Suite BOO, Chicago, IL 60605. vironment and opportunity for advancement. Send employer. beautiful music aircheck, resume and salary require Major market public tine-arts FM station has ments to John W. Miller, Station Manager, WORC, 737 Engineer -For production recording and equipment opening for music director. Position entails music West Main Street, Hyannis, MA 02601. EO.E. maintenance. FCC first class license and some experi- selection for approximately 12 -hours of local classical ence required. A great opportunity to join a fine profes- music origination per day plus coordination with large WTKO, Ithaca, N.Y. has immediate openings in both sional staff. Send resume to Fred Klimes, Chief number of program syndicators, maintenance and ex- Programming and News. Come grow with a winner. Engineer, WCBM, 68 Radio Plaza, Owings Mills, MD pansion of contacts with record companies, and Talented beginners considered. Send tape and 21117. An Equal Opportunity Employer. cataloging of extensive record collection. Applicant resume to WTKO. Box 10, Ithaca, NY EOE should possess ability to do regular on -air schedule Chief Engineer for major market AM and FM. Appli- plus remote assignments. Position requires extensive Good opportunity for Announcer -Engineer to assist cant should be familiar with directional antennas, background in classical music and fine arts produc- management at 5 kw in Missouri. 314 -586 -8577. audio processing, FCC rules and regulations and Per- tion and broad knowledge of classical music. Salary sonnel Management. First Class license is a must. commensurate with experience and ability. Previous Announcer /Sales- West -Central North Carolina, Good salary and benefits including car All replies held board experience desirable also. Send resume and adult contemporary, account list, salary plus commis- in strictest confidence. EOE. Position available im- audition tape to Russ Hamnet, Assistant Manager, sion, expenses. WOXZ, Taylorsville. Call Evenings mediately. Box M -143. WOED -FM, 4802 Fifth Avenue, Pittsburgh, PA 15213. 404 - 283 -3084. Resume Box 443, Elberton, GA No phone calls. 30635. HELP WANTED NEWS SITUATIONS WANTED Akron Opportunity. WKNT AM/FM looking for expe- MANAGEMENT rienced afternoon news person. Strong air delivery necessary. Join a growing communications company For Fast Action Use General Manager: 28 years radio, last 17 as general Excellent pay and benefits. Contact Bill Klaus 216- manager. Medium & major market background. Suc- BROADCASTING'S 673 -2323. WKNT, Box 629. Kent OH 44240. EOE. Classified Advertising cessful track record. Motivator, organizer programmer, Newsperson for imaginative new contemporary Ex- sales leader, team leader. Desire relocation Pacific citing opportunity. FM 100, 555 W. Benjamin Holt, Coast area where I am currently successful. Box M -29. Stockton, CA 95207. HELP WANTED TECHNICAL General Manager: Top Broadcaster wishes reloca- Experienced broadcast journalist to direct news tion as general manager. Experienced, mature radio Chief Engineer (AM /FM), directional AM -auto- loves operations of 100,000 -watt public radio station. Some veteran who tough challenge. Box M -32. mated in Las Vegas. No board work. Please submit teaching involved. Salary: $11,500- 12400. Excellent resume salary requirements to: Director Engineer- General Manager who excels in programing as well and vacation and other benefits. Candidates with master's ing, Donrey Media Group, PO Box 550, Las Vegas, NV as sales available for permanent move. Outstanding degress preferred. Apply no later than December 31, 89101 or phone: 702 385 -4241. An Equal Oppor- qualifications! Tired of mediocre applicants? Answer - 1979. Send resumes and audition tapes to Larry Miller, tunity Employer. this ad! Box M -67. General Manager, KOSU -FM, Oklahoma State Univer- sity, Stillwater, OK 74074. KOSU -FM is an Equal Op- for upper midwest 5 KW GM Available- Currently employed. Experience in- Chief Engineer needed portunity /Affirmative Action Employer. directional AM and automated FM. Salary open, free cludes 20 years in small market radio ... from an- nouncinglsales to sales general management. health care. Please submit financial requirements in News director needed immediately Must have and Fully aware of the meaning of the bottom line. Box first letter along with resume. Box K -174. proven track record. Excellent benefits ... salary M -19. negotiable. Contact Jerry Reed, WINR, Box 27 Chief Engineer. AM /FM. New equipment. Strong on Binghamton, NY 13904. 607- 775 -4240. Extremely qualified General Manager. Excellent maintenance and audio. E.O.E. Resume and salary re track record, outstanding ability to organize. hire, train, Newsperson needed now for Mary- quirements to Box M -69. Enthusiastic promote and sell. Box M -34. land station respected for local news coverage. Chief Engineer for Midwest AM -FM. First job ap- Newsgathering, writing, and announcing ability re plications welcome. Box M -95. quired. Resume and tape to WKIK. PO Box 346, SITUATIONS WANTED Leonardtown, MD 20650. EOE. ANNOUNCERS First Phone Technician wanted in Phoenix area. Technical Trajning necessary. Working knowledge of News Director ... experienced pro. Well equipped Experienced -1st looking for contemporary station. microprocessors and digital desirable. Women and highly respected stations & group, super university Prefer nights or all night, but would consider days. minorities encouraged to apply. Send resume to Bob city. Tape & resume, salary requirements. Jerry Larsen, 419- 435.4111. Rollin Reetz, PO Box 1031, Fostoria, Van Buhler, KDKB Radio, Box 4227, Mesa, AZ 85201. KASI /KCCO, Box 728. Ames, IA 50010 (EOE). OH 44830.

Broadcaating Dec 17 1979 el SITUATIONS WANTED ANNOUNCERS Chief Engineer- Strong maintenance experience CONTINUED TELEVISION required for VHF -TV Studio and transmitter Midwest station in hunting, fishing and recreation area. Offers HELP WANTED MANAGEMENT Experienced Announcer wants AOR, good voice. top salary and benefits for this position. Box M -42. will relocate. Announcer Room 105, 9120 W. Hampton General Manager KLRN -TV /KLRU -TV. Duties: Long TV Chief Engineer- Midwest network operating five Avenue. Milwaukee. WI 53225. include formulation and range planning to budget TV stations. Good benefits: retirement, insurance, car. Managers and is fund raising. Supervises Station Salary commensurate with experience. Send resume Female AnnouncerfNews. Excellent voice, scintillat- responsible for total operation of the stations. Repre- ing personality. Hard working and dedicated 3rd class. c/o Glenn Bell, KARD -TV, Box 333, Wichita KS 67201, sents the stations within the communities of Austin or phone 316 265 -5631. Equal opportunity Will relocate. Tape, resume. Shetlie Peters. 639 the - and San Antonio. Functions as a liaison between employer Wellington No.6, Chicago, IL 60657, 312 -528 -1955. stations' staffs and the Board of Trustees of the licensee, Southwest Texas Public Broadcasting Coun- for large An experienced mature MOR or country per- UHF -TV Transmitter Engineer wanted cil, and between such Board of Trustees and The Uni- sonality A skilled communicator, strong on production Central California station. Strong educational back- versity of Texas, with which the Council has an agree- in and copy. A creative, knowledgeable entertainer. All ground required. Minimum 3 years experience comment for the of some facilities and for a stu- high power this rolled into one. Sunbelt and Southwest only. Call sharing mercial TV engineering and extensive 813- 332 -7496. dent internship program. Minimum Requirements: Ten transmitter maintenance. Top salary, good working years experience in the broadcast industry, the last conditions and excellent benefits. Send resume to Small market Morning Drive Personality ready to five of which should be in high level station manage- Chief Engineer. KMPH TV, 2600 South Mooney Blvd, move up in the Midwest. Talent and brains! Box M -128. ment. Must have working knowledge in all areas of sta- Visalia, CA 93277. Pappas Telecasting Inc is an EEO/ tion organization and operation. Experience with PBS M -F Employer. Freelance announcer copywriter desires perma- stations preferred. Salary: Negotiable. Position nent position. Deep resonant voice for commercials, Closes: January 1, 1980. Send resume & Salary re- UHF television transmitter engineer, and studio news, adult music. Third. Barry Ritenout 208 North, quirements to: Mr. Bob Roth. 711 Navarro. Suite 327, maintenance engineer openings in Nashville. Both Buffalo, NY 14201, 716 -884 -5073. San Antonio, TX 78205. EOEffirmative Action positions require experience, FCC First Class license, Employer. - and dedications to technical excellence. Call C.E., 1- Baseball Play by Play ...Seven year pro seeks posi 615- 385 -1717 collect. lion for upcoming season. Box M -111. Television magazine reporters, W HA -TV, Madison, Wisconsin seeks two reporters for award winning, Maintenance Supervisor with First Class License Experienced Announcer seeking position with rock statewide, news magazine. Each will be responsible and minimum five years experience in maintenance oriented station. Strong. creative production. Will relo- for producing and reporting Magazine segments. Must and installation of studio equipment. Knowledge of cate. For tape and resume, write: Dan McWilliams, have proven ability as on -air reporters with minimum solid -state digital electronics, E.N.G. systems. both 204 Burning Tree Drive, Pekin, IL 61554. of two years news or public affairs experience. Dem- live and video tape and complete broadcast studio fa- onstrated knowledge of film and VTR production tech- cilities required. Send resume or call Gene Gildow, Female 5 years experience 3rd phone- outstanding niques required. B.A. preferred. Starting salary 512,- Chief Engineer, WTEN/WCDC, 341 Northern Blvd., production S.E. area -Call Ramona 703- 989 -6901. 500. Send resume, videocassette and request for ap- Albany, NY 12204. Telephone 518 -436 -4822. An plication to Dick Hiner, Station Manager, WHA -TV, 821 Equal Opportunity Employer lady looking for board, news, in- Responsible University Avenue, Madison, WI 53706. Application terviewing position. 3rd phone. Versatile with good on- deadline December 21, 1979. WHA -TV is an equal op- Chief Engineer requires 5 years experience as Chief preferred but will go anywhere for air voice. Southwest portunity /affirmative action employer Engineer or Engineering Manager; Degree in good -right opportunity Willing and quick to learn and Electronics, Electrical Engineering or equivalent; First ready to broaden my experience. Responsible- depen- Corporate Director of Broadcast Standards: class FCC license; Knowledge/working grasp of dable. Box M -129. Radio and Television Chain Broadcaster with interests digital technology Send resume to: KCET Personnel, nationwide and additional interests in Publishing, Pro- 4401 Sunset Blvd., Los Angeles, CA 90027, 213 SITUATIONS WANTED TECHNICAL duction, Syndication and other entertainment related 667 -9273. businesses based in Los Angeles needs Corporate Chief Engineer: Experienced; diverse background. Director of Broadcast Standards. Successful appli- Maintenance Engineer: Temporary position. 1st phone. Resume available. Box M -68. cants need a minimum of five years experience in Sta- Troubleshoot & repair 3/4" VTR's, microwave transmitters, video switchers, cameras, CATV distribution 95 years experience, AM and FM. Construction tion or Network Traffic, Operations and /or Broadcast systems. Salary $1379 -$ 1676 per month. Resume to Directionals. Audio design. Family man. Desire West Standards. Good knowledge of FCC Rules and Torrance School District, Personnel, 2335 Plaza del Coast. Box M -146. Regulations. Excellent judgment, good with people. Para -Legal background helpful. College degree Amo, Torrance. CA 90509 prior to 12/28/79. looking to relocate in desired but not mandatory This is a career opportunity 5 year experienced chief Need controlroom operator for video tape editing, Florida but will consider others. Studio, transmitter with good visibility in an expanding communications/ First phones only R. Hardie, 806 -383 -3321, KAMR- maintenance, construction etc. Box M -110. entertainment industry Only qualified applicants need TV, Box 751, Amarillo, TX E.O.E. apply. Excellent salary and benefits. EOE/M -E Send SITUATIONS WANTED M resume to Box -116. Maintenance Engineer to work with latest broad- NEWS major market TV station/Production Growing Independent supsrstatlon in Southeast cast equipment at Company. Must be a self- starter and have a FCC 1st. Black Male beginner seeks first air job. Wants looking for conscientious person with organizational in 520,000.00 with good fringe bene- anchor. Can DJ. College experience. some pro experi- and technical skills to take charge as our "On -Air- Salary excess of EOE, MIE. resume to Box ence. Box M -145. supervisor. Responsibilities includes overseeing. fits plus overtime. Send M -142. scheduling and managing highly qualified master SITUATIONS WANTED PROGRAMING, control personnel. Send resume -salary requirements Operations Engineer position available at public PRODUCTION, OTHERS to: M -130. broadcast station. Four years production experience required which must include the the following Talk Is the future of AM Radio. Let's talk about pro- HELP WANTED ANNOUNCER use of gramming your station and about one of the very best equipment: Ampex 1200 or AVR2 tape machines, talk pros doing your early morning slot for fun and Announcsr/Weathercaster- Expanding midwest video and station production equipment First Class License trade preferred. profit. Or how about a regular talk slot dealing with network affiliate needs good. experienced television or electronic school Good employee benefits. Send resume to WHRO- TV /FM, issues. If I can jump from a 2.5 to an 8.3 in just one weathercaster /commercial announcer EOE. Send year in one of the nation's most competitive top 15 resume to Box M -88. Personnel Department, 5200 Hampton Boulevard, Norfolk, VA 23508. Deadline for applications is Janu- markets I can do the same for you. Don't die with music. Let's talk! Box K -85. HELP WANTED TECHNICAL ary 11, 1980. Equal opportunity employer.

Black broadcaster 14 years experience 1st phone, Experienced TV Engineer needed for leading NBC Chist Engineer to supervise original construction Affiliate in sunny South. Must have thorough knowl- and specifications for new public television station. production, operations manager PD MD Super DJ. I 1220 will win for you! Box K -91. edge of all aspects of engineering maintenance and KW E.R.P. transmitter facility. Requires first class operation. Send resume to WESH -TV, P.O. Box 1551, license, some studio planning and digital circuitry. Ap- Automation Specialist: Want to move into live, pro- Daytona Beach, FL 32015. ply by January 20,1980. Salary $18.600 plus benefits. graming. Can do production and news. 3rd. FCC, en- Equal Opportunity Employer. Resume and references dorsed. Call Ron, 316 -524 -7626. between 9 am and Studio Maintenance Engineer for CBS affiliated to Smoky Hills Public Television Corp- 1011 Fort 4 pm, Wichita, KS. Ready to travel. VHF in 100+ market. Must have experience with quad Street, Hays, KS 67601. tape, switching systems, film and studio cameras. Successful Programmer of pop/adult station in Send resume and salary requirement to Box K -200. TV Technician experienced in ENG maintenance. competitive market of nine, seeks stable program- Will repair TK -76 and BVU equipment. License prefer- ming position with growing operation offering career Television Chief Engineer for growing station in red. Bob McAvoy, WROC -TV, 201 Humboldt St, advancements such as operations manager, chain 195th market. Management experience necessary. All Rochester, NY 14610. 716- 288-8400. EOE. programmer, or part ownership ... along with monetary fringe benefits, station located in beautiful southern Idaho. An equal opportunity employer. Reply to Box Operating Engineers for new VHF advancement. I offer stability leadership, knowledge, public Station. K FCC first, previous broadcast and organization. I'm not cheap, but I am reasonable. -153. experience required. Two Box M -134. immediate openings. Send resume' with Maintenance Engineer for combined station -pro- references to John Bradley, G.M., KMOS -TV, Box 21, duction house. Help maintain WBRE -TV's state of the Warrensburg, MO 64093. EOE. For Fast Action Use art equipment including TCR100, TR600, TK45, Assistant Chief Engineer for BROADCASTING's TKP46, TK76 and Grass Valley DVE and E -Mem. An modern TV operation. EEO Employer, Write Charles Baltimore, WBRE -TV, Major east coast market. Salary mid $20's. EOE MIF. Classified Advertising Wilkes- Barre. PA 18773 or call 717- 823 -3101. Send resume to Box M -140.

Broadcasting Dec 17 1979 82 HELP WANTED TECHNICAL General Assignments Reporter for WTRF -TV, Program Hosts - Unique and challenging position CONTINUED Wheeling, WV Two years broadcast news experience for talented and creative individuals to co -host a new or equivalent. Send tapes and resume by December 5 -day morning talk show in the Top 10 market. Equal Operations Engineer. First phone, technical school 26. 1979 to News Director, WTRF -TV, 96 16th Street, Opportunity /Affirmative Action Employer. Forward or 2 years experience in commercial TV operation. Wheeling. WV 26003. An Equal Opportunity Employer. resume and salary requirements to Box M -105. Resumelreferences- WIFR -TV, PO Box 239, Rockford, for Art Director. Top ten group owned network affiliate IL 61105, 815- 987 -5300. EOE. P roducer/Writer with innovative style daily newscasts in top 15 market. Contact: Tony Burden, looking for creative individual to manage 4 person department. Candi -ate must be strong in layout, de- Senior Maintenance Engineer ... (3)Ihree years News Director. KMSP -TV, Minneapolis, MN 55435 sign, communication and personnel management. experience in repair and maintenance of TCR -100, 612- 925 -3300. EOE. EOE. Send resume to: Director of Programming, TR -70, TTU -60, TK -44, etc. in commercial TV with first class license. Tidewater, Virginia's CBN- Continental Reporter to join staff of 20 in aggressive radio -TV WTAE -TV, 400 Ardmore Blvd., Pgh. PA 14230. news department. Duties will include producing Broadcasting Network Station. Call Chief Engineer ... Television Public Affairs Producer. Produce, re- lengthy pieces for a monthly magazine program as 804 -393 -2501. search, write and host a weekly magazine format well as general assignment reporting. Applicants public affairs series. Responsibilities would also in- Engineering should send tape and resume to News Director, Manager. Established UHF station Il- clude supervising other producers and support staff, linois- Indiana area. Minimum WEAU -TV, P.O. Box 47, Eau Claire, WI 54701. Salary five years Chief generating program ideas and producing other pro- Engineer experience. Working background main - approximately $200 weekly. We are an equal oppor- grams as assigned. Requires BA degree or equivalent tainance RCA Transmitter, TCR tunity employer. 100 tape, ENG, Chyron, with previous television production and public affairs latest switching equipment. Must be strong adminis- Texas is looking for new reporting experience. Salary: Approximately $14,000. trator. Send resume and salary requirements. Replies K MOM TV Monahans, air Contact: Director of Programming, WSWP -TV, P.O. Box held confidential. Equal talent in news, weather and sports. Small operation Opportunity Employer. Box AH, Beckley, WV 25801. EOE M -137. with big plans for the future. Send 2 inch VTR or audio to: -TV cassette for your audition Ray Alloway, KMOM Art Director: Immediate opening for person with Drawer N, Monahans, TX 79756. Producer -Director for public TV station. Require- knowledge of TV graphics, lettering and photography ments: BA; thorough knowledge of studio production, needs Send resume with minimum income requirements to: ENG and editing. Two years broadcast experience Major market, group owned, ABC affiliate highest News Producer. Must have Personnel Director, WTRF -TV PO Box 6667, Wheeling, preferred. Job includes community programs, contract quality Executive producing WV 26003. EOE. production and quarter -time college teaching. Salary extensive writing, and ENG experience, market $11.654. Send resumes to Employment Manager, Per- along with leadership developed as smaller Associate producers, producers, on-air talent for N.D. top ten market producer. Resume only to Box sonnel Department, Texas A &M University, College or top 10 market morning studio /location show. Only the Station, TX 77843. Equal Employment Opportunity M -124. best. Equal opportunity employer. Box M -121. Through Affirmative Action. Reporter /Producer: We want an aggressive self - Director -2 -3 years experience, location and This new VT /NH NBC -affiliate has made a tre- Chief Engineer for network affiliate in SE sunbelt. starter studio production of commercials and programs. Must mendous impact. If you think you can keep pace with Must have extensive maintenance experience in UHF possess strong positive motivation, high creativity and us, call me: Barry Clarke 802 -295 -3100. RCA Package, and ENG. Bring your No. 1 helper with dedication. Excellent environment with state of the art including inch you as Asst. Chief or Maintenance Engineer if you Weathercaster /Meteorologist. Upper Midwest, equipment Squeezoom and one tape. wish. resume Send tape and resume to: Al Marrara, KTEW Send and salary requirements to Jim medium market network affiliate wants weathercaster -TV, 3701 Matthews, WECA -TV, Tallahassee, So. Peoria Ave., Tulsa, OK 74105. An Equal Oppor- FL. 904 -893-3127. or meteorologist who can communicate. Send resume, tunity Employer. history, references, etc. All information held con- TV maintenance engineer with five years experi- salary fidential. All will receive response. Equal ence for major market station. EOE, M/F Send resume applicants Producer -Director: Open and closed -circuit educa- M lo Box M -144. Opportunity Employer. Box -131. tional, instructional, and public information programming in an active production center Requires a profes- immediately Maintenance Engineer wanted for ex- sional with proven credentials and ability to deliver. panding Florida PTV have HELP WANTED PROGRAMING, station. Must 3 to 5 years in Must be experienced in all phases of production tech- related PRODUCTION & OTHERS broadcasting or field: strong background in nique and project control. Starting salary $13,585 to maintenance of color studio and transmission equip- Top rated station In Piedmont. WFMY -TV, $16,000 depending on qualifications. Send resume to ment. II you're a sell -starting problem -solver with 1st Randy Herald. Television Production Manager, Instruc- Class and tech training from recognized Institution, Greensboro, North Carolina needs an experienced and highly qualified /editor for PM tional Services Center, University of South Carolina, contact: Chief Engineer, WJCT, 2037 Main St., ENG photographer show. Will work with staff of 5. Topnotch station, good bene- Columbia, SC 29208. Equal Opportunity Employer/ Jacksonville, FL 32206. An Equal Opportunity Affirmative Action. Employer. MIF /H. fits, good salary. Position open now. Send resume or call Personnel Manager- 919- 379 -9369. Equal Op- Print We have a Maintenance supervisor for government -owned portunity Employer. Production /Publicity Specialist: new position for a Print Production/Publicity Specialist television station on U.S. territory island in South in Promotion This will be Pacific. Heavy transmitter experience preferred. First Executive Producer Major group network affiliated our Department. person phone preferred. Salary commensurate with experi- station in Top 10 market seeking a creative profes- responsible for the coordination of print media for including: conceptualizing, writing, and ence. Send resume to Box M -85. sional to produce a new 5 day morning talk show. An WDTN editing Equal Opportunity /Affirmative Action Employer For- executing of print advertising for newspapers, maga- HELP WANTED NEWS ward resume and salary requirements to Box M -100. zines, outdoor/transit, and sales promotions, developing weekly press information package. A degree plus Television News Director for growing station in Producer /Director -with minimum 4years staff ex- experience in either advertising, promotion or sales beautiful West. Management experience necessary to perience in top 40 mkt. We need a professional who desired. Send resume to Sharon Stinnette, WDTN TV2, run small department and train news reporters/ has directed commercials, Public Affairs programs PO Box 741, Dayton, OH 45401. An Equal Opportunity anchors. All fringe benefits. station located in an equal and News shows on a regular basis and who can write Employer M /F /H. opportunity employer. Reply to Box K -154. and produce programs and program segments. Send your resume, salary requirements and a 3/4" sample Producer /Director for group -owned station. Heavy If you love sports, show it in your field packages cassette (including a News show with your calls on commercial production. Must have at least 3 years sta- and anchoring, we'd like to talk with you. Work with a one of the audio tracks) to Bill Piper, Production Man- tion directing. An Equal Opportunity Employer. Send skilled group on a top 50 station. EEO employer. ager, KGTV, PO Box 81047, San Diego, CA 92138. resume to Box M -113. Resumes to Box K -224. KGTV is an Equal Opportunity /Affirmative Action for public television sta- employer. Director of Development WSJV -TV has Immediate opening for experienced tion in medium -sized market. Person we hire is pres- television Co- anchor /Reporter. Journalism degree Wanted: individual for No. ently a development director for a small or medium - preferred. Send resume and tape, apply in person or Strong 2 position in Pro- motion Department in Northeast market. sized station, or is number two department of a large - call Reg Miller, N.D., 58096 CR 7. Elkhart, IN 46514 Experience in film and tape production, copywriting, and pring market station. Person has proven track record and is 219- 293 -8616. EOE. interested in moving to a station where he /she can preferred. Ability and desire to work long hard hours a build a department and make it go. If you are this per- have must. Eventual move up to No. 1 eminent. An Equal Reporter /Anchor -must ENG photo and edit- son and can produce, we are prepared to make it ing Opportunity Employer. Send resume to Box M -65. experience. Good entry level position. Beautiful worth your while, and we want you here as early in location. tape /resume to Nelson, WMBB Send Bob -TV. January as possible. Send resume and letter to: Dr. Box 1340, Panama City, FL 32401. EOE. Producer /Director /Switcher- Excellent opportunity in the Top 10 market for a talented and versatile George E. Lott, Jr., WGVC -TV, Grand Valley State Col- Wanted: Experienced News Reporter. Primary individual to direct and switch news, public affairs and leges, Allendale, MI 49401. EEO /Affirmation Employer duties will be coverage of state government and programs. An Equal Opportunity /Affirm- entertainment Manager, Audience Information: Excellent oppor- politics. Interested individuals should send applica- ative Action Employer. Salary commensurate with ex- tunity for experienced writer with supervisory experi- tion to Dick Heidi, PO Box 1738, KFYR -TV, Bismarck, perience. Send resume to Box M -103. ence at a major broadcasting network. Duties include ND 58501. An equal opportunity employer Promotion Manager -creative person. At least one responsibility for creating favorable public relations to Newscast Producer with sound journalism leader- year experience wanted for newly created position at image through verbal and written responses inquiries trends. ship. Two years experience. Fill -in- the -blanks pro- WYTV. Advertising and production background a must. and providing evaluation of Oversee ducers discouraged, imagination and creativity en- Also, knowledge of survey and sweep rating periods Speakers Bureau. Degree with 5 years experience in couraged. Send resume and VTR to Jim Esser, Execu- and proper utilization of research materials. Some Public Relations or Journalism. Excellent benefits. -SL tive Producer. WDSU -TV, 520 Royal Street, New public relations helpful. Send resume to: Program Send resume and salary requirements to: Box 234 Orleans, LA 70130. No calls, please. An Equal Oppor- Director. WYTV, Inc. 3800 Shady Run Road, Youngs- 360 Lexington Avenue, 12th Floor, New York, NY tunity Employer town, OH 44502. EEO. 10017. An Equal Opportunity Employer MIE.

Broadcasting Dec 17 1979 83 Business oriented, successful HELP WANTED PROGRAMING, salesperson with Vacancy opening August 1980 in a professional good credit and character. This is a straight PRODUCTION, OTHERS CONTINUED commis- undergraduate journalism department. Applicants will sion opportunity involving substantial dollar amounts. be judged upon breadth and quality of their profes- We'll train in brokerage. Chapman Company, Inc., sional careers, ideally in print with recent emphasis in Art Director with strong production knowledge for 1835 Savoy Drive. Atlanta, GA 30341. broadcast. Teaching experience and advanced de- Southern ABC affiliate. Creative self -starter needed to grees are important but secondary considerations. work closely with photo, continuity promotion and pro- HELP WANTED PROGRAMING, Submit applications by Feb. 1. 1980 to Robert H. Law- duction. Room for input and creative expression. An PRODUCTION, OTHERS rence, Acting Chairman. Dept. of Journalism, Universi- Equal Opportunity Employer, MIE Send resume, sam- ty of New Mexico, Albuquerque, NM An equal ple of work and salary requirements to Box M -132. Information Officer (Broadcast Journalist Type). 87131. institution. Gathers, organizes and distributes agency's news in- employment opportunity SITUATIONS WANTED TECHNICAL ternally and externally. Qualifications include degree WANTED TO BUY EQUIPMENT in communications, abilities in writing and media pro- TV -FM -AM Field Engineering Service installa- duction (video tape and slides). Experience desirable. Wanting 250, 500, 1,000 and 5,000 watt AM FM tion- maintenace -system design- survey and critique - Starting salary $13,523, good benefits. Apply with transmitters. Guarantee Radio Supply Corp., 1314 interim maintenance or chief engineer. Available by resume and list of production accomplishments by Iturbide Street, Laredo, TX 78040. Manuel Flores the day, week or duration of project. Phone Bruce January 15 to: R. D. Gooch. Superintendent of Conser- 512- 723 -3331. Singleton 813- 868 -2989. vation. Forest Preserve District of Du Page County, 881 West St. Charles Road, Lombard, IL 60148. Instant Cash For TV Equipment: Urgently need SITUATIONS WANTED NEWS transmitters, antennas, lowers, cameras, VTRs, color The Media Associates. One of broadcasting's lead- studio equipment. Call toll free 800 -241 -7878. Bill Experienced television journalist presently ing research and consulting firms is looking for an ex- Kitchen, Quality Media Corporation (In Georgia call employed wants investigative reporting job in top 35 perienced research analyst. Need knowledge of 404 - 324 -1271.) radio market. Reply Box M -55. survey research. Television and/or background important. Send letter of application stating career Moseley STL composite PCL 505 or comparable Photographer, 11 years experience. Familiar with goals and salary requirements and resume to Terry unit. Glenn Edwards, WLRG, Box 8428, Roanoke, VA ENG cameras, editing. Live shots. Film cameras, edit- Segal, Vice President, 1165 Empire Central Place, 24014. ing, processing. College grad, married. Call Doug Suite 105, Dallas, TX 75247. Brandt, 319- 364 -0047. Wanted: TV Production Truck and /or equipment. 2 HELP WANTED INSTRUCTION EFP cameras, 2 - 1" VTRs, Switcher, Audio, etc. Box Dedicated journalist seeks TV position. MA journal- M -136. ism. Four years radio- newspaper experience. Contact Broadcasting instructor: tenure -track assistant or Greg 313 -898 -7506. associate professor beginning August 25, 1980. Rank Used B/W Studio and Portable Video Origination and salary determined by preparation and experience. Equipment. Any format, make or condition. Call or Experienced broadcast meteorologist AMS Seal Teach undergraduate courses in broadcast news and write K8 CATV Box 754 Kane, PA 16735, 814- of Approval. Box M -115. radio production, assist advising campus radio station. 837 -8888 Att: Bob Smart. Required: doctorate in Mass Communications or re Small or medium market sports position. Five years lated field, significant professional experience and in- FOR SALE EQUIPMENT radio experience, including P -B -P; one year television. terest in research and publication. Send resume, AM FM excellent condi- Available now! Box M -135. names and addresses of three references and a state- and Transmitters -used, Transcom, ment of research interests to Personnel Office, East tion. Guaranteed. Financing available. Professional Meteorologist, 24. M.S. in Tennessee State University, PO Box 24070A, Johnson 215- 379 -6585. Meteorology (1979). Enthusiastic AMS member seek- City TN 37601. before January 15, 1980. ing full -time entry level position. 6 month intern 5" Air Hello: Andrews HJ9 -50. Can be cut and termi- weekend weather experience with small market Mid- Chief Engineer/Instructor. FCC first class license nated to requirement. Below Mfgrs Price Some 3" also available. BASIC WIRE & CABLE 860 W. Evergreen, west station. I desire to add credibility and creativity to essential; MEE preferred. Duties: maintenance of FM your weathercast! Resume and lape available upon studio equipment, transmitte4 and teach in broadcast Chicago, IL 312 - 266 -2600. request. Tom Magnuson, NIU, Davis Hall, DeKaib, IL curriculum. University of Central Arkansas, KUCA -FM, Ampex TA55B UHF Transmitter -55 kw, Good 60115. 815-753-0631. AR of Conway, 72032. Effective date employment: condition, $150,000. February 1, 1980. AA /EOA Employer. 8 Year Broadcaster seeks entry -level: TV journal- GE TT22A 35kw VHF transmitter -Low band, fair, ism. (21/2 years. ass't -ND). William Hargreaves, 213- Journalism Faculty Positions for 1980 -81 school S12,000 277 -7769 (mornings). year. Tenure -track position: Teach broadcast journal- GE PE -400 Color Cameras - Pedestals, Racks, like ism and news -editorial courses and graduate courses. new, ea $14,000. Anchor /reporter top 15 market desires evening Research interest required. Also, possible one -year GE PE -350 Color Cameras -All accessories, good anchor. 34. 12 years experience. Box M -139. appointment: Teach news -editorial courses, including condition, ea $7.000. editing and another specialty area. Must be qualified OE PE -240 Film Camera- Automatic Gain & SITUATIONS WANTED PROGRAMING, in graphics- production. Doctorate preferred, must Blanking, $8,000. PRODUCTION, OTHERS have professional experience. Rank and salary IVC 500 Color Camera -Lens, cables, encoder, negotiable, competitive. ACEJ -accredited news - $8,000. TV /Radio Talk Host/Producer. Excellent inter- editorial sequence, new master's program, seek to RCA TK -27A Film Camera -Good Conditions, TP viewer. One of the top pros in talk. Available for in -per- build broadcast journalism sequence. Good profes- 15 Available, $12,000. son interview and audition. Money second to oppor- sional relations in state capital and media center. Ap- Eastman 285 Projectors - Reverse, good condi- tunity. Box K -82. ply with letter and credentials by Jan. 23 to Dr. Luther tion, ea $6,000. W. Sanders. Acting Chairperson, Department of Jour- RCA TVM -1 Microwave -7GHZ, Audio Channel, Producer Currently /Director- employed nation- nalism, University of Arkansas at Little Rock, Little $1.000. wide network facility. Heavily experienced in all Rock, AR 72204. An Affirmative Action Employer. RCA HI -Band refurb. heads -RCA Warranty, ea. phases and levels of production, including Production $3,500. Manager. Young, hardworking, professional. Seeking Assistant/Associate Professor of Mass Medial AMPEX VR 7000 VTR's -1" Format, 3 available, ea long term situation minus the travel requirements of Communication to teach 12 semester hours load of S1.000. present position. Stability, growth potential outweigh radio /TV /film courses, depending on interests, AMPEX 12O0A VTR's - Loaded with Options. ea market size or salary factors. Reply Box M -112. qualifications, experience. Would supervise media in- $24,000. ternships, graduate study projects, and direct Master's Noreleo PC -70 Color Camara -16X1 200M Lens. Italian- American Market Specialist seeks oppor- Thesis. PhD.; experience in communications held de- ea. $18.000. tunity to expand your viewership, investment con- sirable. Salary commensure with experience. Nine Norelco PCP -70 Color Camera Portable or sidered. Box M -123. - month contract, renewable. Assistant /Professor of Studio Use $15,000. Mass Media /Communication to teach 12 semester NORELCO PC -60 Color Camera- Updated to Award -Winning Producer -Director, PM in top 100 hours load radio/TV /film depending in- PC -70, new tubes, affiliate seeks future with growing company. 605- of courses, on $12,000. 996 -6088. terests, qualifications, experience. Emphasis in New Videotek Monitors -Super quality low price. electronic news, or film helpful. PhD. preferred; experi- New Lenco Terminal Equipment -Fast Shipment, ence in communications field desirable. Salary com- 30 Brands of New Equipment -Special Prices. We mensurate with experience. Nine month contract, will buy your used TV equipment. To buy or sell, call ALLIED FIELDS renewable. Progressive department serving 450 ma- Toll Free 800 -241 -7878. Bill Kitchen or Charles McHan, Media In HELP WANTED TECHNICAL jors in urban university of 23,000 students. Two posi- Quality Corporation. GA call 404- tions available Fall, 1980. For either position send vita 324 -1271. TM Productions seeks additional maintenance by February 15 with three references lo: Dr. T. M. Ditzel, 1 KW AM, Gates BC-1T Early 60's On the engineer, extremely capable, familiar with multi -track Chair., Search Committee, The University of Akron, air Cur- rent proof of peri gem Send resume to Ken Justiss, VP /Operations, TM Kolbe Hall 52, Akron, OH 44325. Equal Opportunity, 10 KW FM CCA model 10,000 DS Less than 3 yrs. on Productions; 1349 Regal Row; Dallas, TX 75247. No Affirmative Action, Title IX Employer. air Exciter stereo generator. calls. Broadcast News sequence head needed in metro 10 KW FM GEL, FMT -10A, 60's model, excellent con- HELP WANTED SALES market. Minimum three years professional experience dition with proof of per. Excite stereo, SCA, many with Ph.D. or equivalent mix of credentials and teach- spares. Leading Syndicator in upper midwest desires sales ing success. Salary -rank highly competitive for top 8 KW FM Collins, 830E, 9 yrs. old, spare tubes. On person with automation experience great opportunity candidate. Apply Gerald Stone, Journalism Depart- the air exciter, stereo, SCA. Excellent condition. for self starter with strong sales background. Replies ment, Memphis State University, Memphis, TN 38152 For more information on our complete product line, confidential. Box M -22. by Jan. 20, for fall, 1980. please call M. Cooper, 215 -379 -6585.

Broadcasting Dec 17 1979 84 FOR SALE EQUIPMENT REI teaches electronics for the FCC first class Help Wanted Programing, CONTINUED license. Over 90% of our students pass their exams. Production, Others Classes begin January 2 and February 12. Student OE Transmitter with attendent equipment Model rooms at the school. 61 N. Pineapple Ave., Sarasota, FL TT59, 50 KW very good condition on Channel 17. 33577, 813- 955 -6922, 2402 Tidewater Trail, Fre- KODA -FM, HOUSTON Available immediately. Bargain if you move. Reason- dericksburg. VA 22401. 703- 373 -1441. able it I move. For details contact: E.B. Wright, 1018 Full & Part -time Beautiful Music open- 6 weeks 1/14/79. West Peachtree St., Atlanta, GA 30309. 404- San Francisco, FCC License, ings. Tape & resume to 4808 San Felipe, Training Approved. 875 -7317. - - Results guaranteed, Veterans Texas 77056. Qualified handi- Electronics, 612 Howard Houston, School of Communication capped, disabled vets and Viet Nam Audio Carousels: 5 Sono -mag model 250 -RS and St., SF 94105 415- 392 -0194. to EOE. 252 -RS, 24 position. Now on the air and playing. Also, vets invited apply. 2 Houston- Fearless camera pan heads. Priced right Build your voice! Techniques of professional broad- for fast sale. Contact: Director Engineering, Donrey casters revealed on cassette tape. $7.95 to JAYCO, Media Group, PO Box 550, Las Vegas, NV 89101 or Box 8314, Waco, TX 76710. Help Wanted News phone 702- 385 -4241. Future anchor /news editor CMX -340X -For Sale. Never Installed, interfaces for: openings 3- Sony /RCA 1 inch machines, 1- RCA -TR -600, and RADIO Vital Switches All in original factory sealed cartons. with opportunity for advancement in growing Seller needs money quickly For information write Box Help Wanted Announcers company. Some Capitol reporting. Horse M -99. sense more important than degree. Tape and resume to Bill Barnes, News Director Loui- Tired of Two -Bit Headsets? Broadcast Systems, siana Network, 224 Florida, Suite M -100, Inc. has quality Telex headsets in stock. 800- MORNING Baton Rouge, LA 70801. 531 -5232 or 512- 836-6014. PERSONALITY Two RCA TK -42 chains, two RCA effects generator, RCA switches RCA TR3 & 4S, Microwave equipment, Eastman 275 projector, Eidaphor large screen TV proj- We're a Top 10 market adult sta- IMMEDIATE ector, priced to sell -Will take film equipment in trade. tion looking for America's best International Cinema, 305 -756 -0699: 6750 N.E. 4th full time news anchor with eight person is Ct. Miami, FL 33138. morning personality. This a staff. station where you'll be number FM Transmitters (Used) 20 KW, 15 KW, 10 KW, 7.5 What we offer:

KW, 5 KW, 1 KW, 250 W. Communication Systems, one. Tell us about yourself and start $10,400 Inc., Drawer C, Cape Girardeau. MO 63701, 314- your rating record. An Equal Op- full medical, dental 334 -6097. portunity Employer. two weeks vacation one week personal time AM Transmitters (Used) 50 KW, 10 KW, 5 KW, 1 E.O.E. W. Systems, Inc, KW, 500 W, 250 Communication Box M -118 and more Drawer C, Cape Girardeau, MO 63701, 314- 334 -6097. What we want:

COMEDY Help Wanted Management top voice excellent writing skills Free sample of radio's most popular humor service! dedicated news committment previous, commercial radio experience O'LINERS. 1448 -C West San Bruno, Fresno, CA RADIO STATION MANAGER 93711. Tape and resume, only Major Market Group ownership is looking lox an exper- News Director Guaranteed Funnier! Hundreds renewed! Freebie! ienced top flight manager for one cl its stations in the WOBM -FM Contemporary Comedy, 5804 -B Twineing, Dallas, TX top 20 market. A successful track record plus the Box 927 75227. ability to build a winning learn is what we're looking Toms River NJ 08753 for. This is a tough assignment that demands the best. We are an Equal Employment Employer. Male and will start Jan. 1980 MISCELLANEOUS Female. Send resume to Box M -141.

Artist Blo Information, daily calendar, more! Total personality bi- weekly service. Write (on letterhead) for sample: Galaxy, Box 20093 -B, Long Beach, CA 90801. 213- 438 -0508. Prized Prizes! Prized National brands for promotions, contests, programming. No barter or trade ... better! For fantastic deal, write or phone: Television & Radio Features, Inc., 166 E. Superior St., Chicago, IL ARE YOU 60611, call collect 312- 944 -3700. THIS PERSON? Custom, client jingles in one week. PMW, Inc. Box 947, Bryn Maws PA 19010. 215- 525 -9873. Our organization is conducting a search for a unique individual to Musical Themes ... ad copy that sells ... video and function as General Sales Manager for a major radio station in animation work ... jingles. Joining forces to bring you Florida. Solid experience with local retail merchants, as well as the finest in recorded musical campaigns. Call 716- 663 -7372 or 716 -621 -6270 for free demo tape. the ability to work effectively with advertising agencies will be a You've tried the rest for jingles, station images, musi- strong factor in our selection. Working well with people is a must cal theme projects ... now come to the best! Call D.G. Advertising, Inc /Dynamic Recording Company today as is the ability to inspire and motivate a sales staff. We are more collect! interested in what kind of person you are and what your aspira- tions may be, than we are in your previous RADIO PROGRAMING management experience. The individual selected will receive excellent compensation From Gum Springs, Ark. comes Sam & Jesse. Five plus 5- minute programs weekly. A daily misunderstanding benefits, and will be involved with a growth- oriented organi- of current events. For a cassette demo, write: zation. If this career opportunity interests you, write and tell us Evergreen Productions, 1075 Phelps Circle, about yourself, and why you feel Arkadelphia, AR 71923. ph. 501- 246 -9858. that you are the person we seek. We are an equal opportunity employer and our employees know INSTRUCTION of this ad. Free booklets on job assistance. 1st Class F.C.C. license and D.J.-Newscaster training. A.T.S. 152 W Reply Box M -147 42nd SI. N.Y.C. Phone 212 -221 -3700. Vets benefits.

FCC "Tests -Answers" for First Class License Plus -"Self -Study Ability Test." Proven! $9.95. Moneyback guarantee. Command Productions, Box 26348 -B, San Francisco, 94126.

Broadcasting Dec 17 1979 85 Help Wanted Technical Situations Wanted Management Continued ASSISTANT CHIEF For AM- FM -SCA operation. Expe- THREE MAN SUCCESS TEAM rienced in maintenance. Mr. Unique opportunity for individual or group broadcast owner to obtain Williams -WSBC -4949 W. Bel- three man team of professionals with a thorough working knowledge mont, Chicago, IL 60641 312- of all phases of broadcast management. Backgrounds include gener- 777 -1700 al management, sales, programming and promotion /publicity. Over sixty years combined industry experience. We have most recently tripled revenues and ratings of a medium market broadcast property. We will consider either an employment or equity participation arrangement. Strong suburban markets considered. ENGINEER CHIEF Reply Box M -89 Kansas Group Owned AM -FM. Experi- ence with Directional, Microwave, Auto- mation helpful. Resume to Ron Krob, Box 2204, Ft. Collins, Colorado, 80522. Situations Wanted Announcers An Equal Opportunity Employer. Female/ Help Wanted Technical Minority applicants encouraged. SPORTS ONLY POSITION WANTED ENGINEERS Solid news, sports and talk experience. Three yrs current position hosting all nice phone show in Detroit which is heavily sports BROADCAST CHIEF ENGINEER oriented. Contact Bill Douglas at (313) 534- WHUE FM /AM- BOSTON 0251 after 1 PM. Eastern Time for more info. FIELD Write (do not phone) with details re experience and background to: Frank D. Tenore, VP/ ENGINEERS GM, WHUE FM /AM, John Hancock Tower, 200 Clarendon St., Boston, MA. 02116. EOE. Available Yesterday!! RCA Service Company has several opportunities for Field Engineers with at least 3 Experienced Programmer /Jock/ years experience in the maintenance and repair of VHF and UHF television transmitters, Promotions Director. Strong con- television tape and /or color studio equipment. temporary personality. Currently Successful candidates should have a first Wanted Management in Miami. Call 305 -0004 class FCC radio -telephone license, plus a Situations -486 strong digital electronics background. anytime. Positions offer salaries commensurate with Management or Assistant qualifications and experience, plus outstand- Situations Wanted Programing ing benefits including: to the President in broadcasting or related field. Production, Others - Free medical insurance for you and your Former group vice president, successful owner, former family president of group AM FM CAN, and other business - Free life insurance activity outside of broadcasting. Same company ow, N.J. -NYC RADIO STATIONS - Paid vacations and holidays 20 years. 49 years old. References, resume on re- - Liberal retirement program quest. Box M -10 had leave 30 year old pro, to last position due Relocation unnecessary if you are now located to serious illness. Now fully recovered, I would near good air transportation service. like to find any on or off air position. 10 years experience, adult contemp personality P.D. - For immediate consideration, send resume, in M.D.- Production Director. Very versatile ... confidence, lo: M. R. Hasson, RCA Service Company, Building 201 -2, Route 38, Cherry Box M -122 Hill, N.J. 08358. SEEKS PRESIDENCY/ GENERAL MANAGERSHIP OF A GROUP OR A MAJOR RADIO TELEVISION RC,' PROPERTY Equal Opportunity Employer Help Wanted Technical

KTLA -TV GOLDEN WEST BROADCASTERS MAINTENANCE ENGINEER Acquisition of new technical equipment requires addition of highly- qualified maintenance engineer. Familiarity in all areas of television engineering essential, including Ampex, RCA Jack Magan tape machines; Phillips, RCA live cameras; RCA Telecine, ENG /EFP equipment; 512/696 -3413 and Grass Valley switching, terminal equipment. Unparalleled credentials: "Jack Position requires demonstrable experience of five or more years, FCC 1st phone, Magan has to be the hardest -work- plus in -depth broadcast equipment trouble- shooting ability. Digital schooling /ex- ing station promoter /General Man- perience very desirable, including knowledge of DEC and DG minicomputers. ager in the Southwest" Golden West Broadcasters is a leading independent television station and pro- (BILLBOARD Magazine, August 16, duction facility in Los Angeles. Excellent benefit and retirement program offered. 1979); one of only twelve broad- Salary range: 28 -32K casters from across the nation - and the only one from the South- Please send complete resume with references and salary history to: Anthony R. Ciesniewski, Manager, -TV. 5800 Sunset Blvd., Los Angeles, featured in BROADCASTING Engineering KTLA west- California 90028. Magazine's special Radio/'79 edition (September 10, 1979). -KTLA is an equal opportunity employer-

Broadcasting Dec 17 1979 86 Help Wanted Programing, Help Wanted Programing, production, Others Continued Production, Others

ART DIRECTOR Top ten group owned network athlete looking for crea- 4 RESEARCH live individual to manage person department Can- didate must be strong in layout. design. communica- Lion and personnel management. EOE. Send resume to: Director of Programming. WTAE -TV PROJECT MANAGER 400 Ardmore Blvd.. Pgh. PA 15230

ARBITRON, one of the nation's leading radio and television audience CREATIVE SERVICE measurement firms, needs a highly activated individual to design and ex- ecute PRODUCER studies of audience survey procedures. You're the right person: Exciting opportunity for talented and versatile person with strong commercial production if you have a degree. background. Sun Belt market TV station is set- if you've been in the marketing/research field for at least 5 years. ting up EFP unit for local commercial produc- at least half that time has been in a supervisory position. tion. Person must be skilled in 1" videotape and film production. We offer good salary ex- In addition you must be familiar with all aspects of survey research cellent fringe benefits, superb facilities and a methodology including study design, data collections; tabulation and writ- creative climate. Send resume and tape to: P.O. ing of action -oriented research required. Art advanced degree and experi- Box 5270, Jacksonville, Florida 32207. EEO/ ence in communications /media a plus. AA Employer. If you are looking for a challenging opportunity in survey research in a suburban Maryland location, send detailed resume with salary history to BASEBALL C. Poske, Personnel Administrator. PRODUCER - DIRECTOR Must have previous major league baseball experience. Capable of coordinating complete Cleveland In- dians television package including home and away feeds. Send resume and sample tape to: Ron St Charles. Program Director. WUAB. 8443 Day Drive. Cleveland. Ohio 44129. THE ARBITRON COMPANY GAYLORD BROADCASTING CO. AN EQUAL research service of OPPORTUNITY EMPLOYER. 9 CONTROL DATA CORPORATION Help Wanted Management 4320 Ammendale Road, Beltsville, Maryland 20705 An Affirmative Action Employer M/F TELEVISION OPPORTUNITY Permittee of new west coast UHF television station needs experienced man- Help Wanted Sales ager to take charge of construction and operation of new facility A challenging opportunity for the right person. Box M -127. ALLIED FIELDS Help Wanted Programing, BROADCAST/ Production, Others ADVERTISING PUBLIC RELATIONS SALESPERSON REPRESENTATIVE Broadcast Service Sales Career Opportunity ARBITRON, one of the nation's leading radio & television audience measurement A Northwest nuclear company is cur- firms, has an immediate opening for a sales, trainee /sales support professional in rently seeking an experienced Public our Los Angeles office. You must be willing, however, to relocate to another Ar- Relations Representative. This company bitron office for permanent employment after a period of training. is a subsidiary of a leading national energy corporation, seeking a person who To qualify you should have some business experience, preferably in broadcast- is experienced in both print production ing, or in an agency /advertiser relationship. You should also have a college de- and news media relations. gree in a related area such as radio/TV broadcasting or communications. Responsibilities include development of We offer an excellent starting salary, attractive fringe benefits, and the oppor- internal and external publications; tunity for significant personal and professional achievement. To arrange a confi- speech and script writing; facilities dential interview, send your resume with salary requirements to: Lea Glazer, tours; public information programs and frequent direct media contact. Eastern Washington location in prime summer /winter outdoor recreational THE ARBITRON COMPANY area. Excellent benefits, relocation ara research service of salary based upon back- assistance, 9 CONTROL DATA CORPORATION ground and experience. Department of Energy contractor, U.S. Citizenship re- 5670 Wilshire Blvd, Suite 1920 quired. Los Angeles, CA 90036 An Affirmative Action Employer m/t Please send your resume in confidence to:

Box M -120 Affirmative Action Employer. II

Broadcasting Dec 17 1979 87 Help Wanted Sales Continued

BROADCAST EQUIPMENT SALES MANAGER

Rockwell International's Collins Transmission Systems Division is a world leader in the development, manufacture and market of selected broadcast station components.

As a result of our recent accelerated business growth and promotions, we are currently seeking candidates to assume responsibility for marketing our complete line of broadcast equipment directly to Broadcast Stations in Oklahoma, Kansas, Missouri, and Southern Iowa. These components include AM /FM transmitters, antennas and other selected station supplies.

Qualified candidates should have experience equivalent to o Director of Engineering for one or more broadcast stations. This background would include a clear understanding of high power directional antenna, plus the entire maintenance /technical operation of AM and FM broadcasting stations. Direct sales experience to similar stations is also desirable.

Benefits and compensation are more than competitive, including a dental and savings plan. In addition, we offer the most competitive sales commission plans in the industry.

We are an equal opportunity employer. Minorities, women and handicapped are encouraged to apply.

If your qualifications meet the above specifications. we welcome you to submit your resume In confidence to: Collins Transmission Systems Division Rockwell International Rockwell Professional Staffing 2003 International M/S 433.100, ccu 465 11% P.O. Box 10462 Dallas, Texas 75207 ...where science gets down to business

ONLY THE BEST Radio Programing .. is what we are looking for. Leading broadcast equipment distributor looking for a sales person with good experience and proven track record. We offer LUM and ABNER the territories in midwest one of best the with income 5 - 15 MINUTE and incentives to match experience. Send resume or ENTERTAINMENT call Mr. Steve Detcn, Roscor Corporation, 312 - PROGRAMS WEEKLY MARKETING DIRECTORS 539.7700 Program Distributors SOUGHT ... 410 South Main Arkansas 72401 for the World's Largest Circus under the Big Help Wanted Technical Jonesboro, Top. You will conduct market research, buy ad- Phone: 501- 972.5884 vertising, generate publicity, and set up promotions in behalf of this century -old family entertainment institution. These exciting posi- Engineering /Prod. tions require travel on a full -time basis, using your own car. We are a major market, East coast, long- established radio, television, and send resume to: house major, film production with daily, SRCSOUNDS OF FAITH live television responsibilities. National Marketing Director We are seeking qualified candidates CLYDE BEATTY -COLE BROS. CIRCUS BRING SUNDAY MORNINGS in PO. Box 1570 for existing and potential positions BACK TO LIFE the following areas: Winter Park, Florida 32790 ramatic increase in Sunday listeners 'theme persona/it y each quarter hour I. Engineering 'Hours ofmus,c tailored to market A. Maintenance and Repair Pr rammlno sold successfully *Meets our reli sous. commitment B. Operation interest 'Quarterly updated programming Help Wanted Instruction Il. Production A. Camera SRC "matched- flow" music is you/ B: Audio for Stereo Religious Canununir.ations, brc. Candidates for consideration must Box 10323 Atlanta, CA 30319 JOURNALISM have a minimum of five years current, TEACHER direct, professional broadcast experi- Columbia University Graduate School of Jour- ence. This is an excellent career oppor- nalism seeks teacher of reporting and writing. tunity in a challenging and rewarding The MEMORABLE Days Candidates should have professional back- professional environment. Candidates ground in newspapers, magazine, television, appearing to meet our professional re- of Radio 30-minute programs from the golden age of radio or radio - preferably more than one -and quirements will be contacted by mail or teaching experience. VARIETY DRAMA COMEDIES MYSTERIES SGENCE FICTION telephone to arrange for a personal in- included in each series Reply to: Faculty Appointments Committee, terview in their locale. t faProgram Distributors 500 Journalism, Columbia University New Please submit a detailed resume to flL]J 410 South Main York, New York 10027. Equal Opportunity/ M -138. Jonesboro, Arkansas 72401 Affirmative Action Employer. 501-972-5884

Broadcasting Dec 17 1979 88 Employment Service Wanted To Buy Stations For Sale Stations Continued BROADCASTER'S WANTED TO BUY B ACTION LINE STATION NW Small AM 5215K 29% The Broadcasting Job you want k Experienced broadcast team ready S Medium AM S575K S167K anywhere in the U.S.A. to buy FM or AM /FM in W Medium Fulltime S350K Terms 400,000 to s Metro AM 5200K S50K 1 Year Placement Search $25.00 800,000 pop. metro. Cash or terms. s Metro Profitable Call 812- 889 -2907 S700 29% R2, Box 25 -A, Lexington, Indiana 47138 Box M -79 Atlanta, Boston, Chicago Dallas, Los Angeles CHAPMAN ASSOCIAITS' eat ,on Wide service

1835 Dr., TALENT HUNT For Sale Stations Savoy N.E., Atlanta, Ga., 30341 There are stations all across the THE HOLT CORPORATION- country looking for talent. We are a placement service APPRAISALS-BROKERAGE-CONSULTATION OVER A DECADE which needs to update its library OF SERVICE Powerful educational FM In Wichita. TO BROADCASTERS $350,000. of all radio TV Westgate Mall, available and on- Suite 205 AM /FM. Fulltimer. Class B. Big Town In air talent for these stations. Bethlehem, Pennsylvania 18017 Maryland. 5840,000. Please send 3/4" cassette (for 215- 865 -3775 FM covering large Tennessee city. TV) or 1/4" audio tape (for Ethnic group preferred. $800,000 radio) cash. -which cannot be Fulltimer in large North Carolina city. returned- together with a letter $1,500,000. specifying all pertinent informa- R.D. Hanna Company Fulltlmer In large South Carolina city. tion to: $2,000,000. Brokers -Appraisers -Consultants Ethnic station in large Michigan city. JOHN BECK S1,900,000. Fulltimer large metro area Georgia, P.O. Box 99900 5944 Luther Lane 8340 E. Princeton 'Ave. San Francisco Suite 505 Denver, CO 80237 $925,000. Dallas, TX 75225 Daytimer In East Tennessee small California 94109 214.89e -1022 303.771.7875 town. $195,000. Good facility near Anchorage, Alaska. S1,200,000. AM -FM in Kentucky, $380,000. $70,000 down payment with deferred plan. OPPORTUNITIES- CHALLENGES South Alaska. Includes Real Estate. Northern Mississippi $200,000. Terms. Fulltimer. Large metro area. R.E. In- News talent specialists since 1975, the Fulltime AM in Growth Area. Real diana. $2,000,000. Terms. ERA NEWS PEOPLE PROJECT has estate included. Principals Only. FM In Western Oklahoma. $280,000. expanded into news executives. The Write Box M -117. Fulltimer. N.W. Coastal. $400,000. Daytimer. Mass.; Large Metro. demand is growing for good produc- $850,- 000. ers, execs, assignment editors and Fulltime. Dominant. Metro. TX directors as well as news directors and $1,200,000. assistants. Challenging jobs with Daytimer. Million + Pop. in coverage recognition and growth opportunities AM/FM - CATV - TV area. 1 kw AM in Southern Ga. Real Estate. exist with our clients at all market CURRENT INVENTORY $250,000. Good terms. levels. If you are ready, tell us your Southern Arizona. Fulltimer. Good goals with a letter and resume. Com- SHERMAN and county population. $390,000. Terms. pletely confidential. NO FEE. N. Central Texas. Daytimer. $400,000.

Don Fitzpatrick, Director BROWN Assoc. Let u, ist you, Slalto, C e, Iir]e, BUSINESS BROKER ASSOCIATES NEWS PEOPLE PROJECT MEDIA BROKER SPECIALISTS 815- 756 -7835 74 HOURS (415) 441 -0586 (305) 371 -9335 (904) 734 -9355 Aia division of

iERA RESEARCH GORDON ROBERT SHERMAN 680 Beach, #335, San Francisco, Ca. 94109 BROWN 1110 Brickell Ave. Suite 430 P.O. Box 1586 RALPH E. MEADOR Miami, Fla. 33131 Deland, Fla. 32720 Media Broker AM - FM - TV - Appraisals Public Notice P.O. Box 36 Lexington, Mo. 64067 CITY OF SILVER BAY Phone 818- 259 -2544

County of Lake, State of Minnesota invites application Two Excellent of cable communications franchise. Standard ap- Small Market plication form shall be completed and submitted in accordance with the system design and services as Spanish Radio Stations specified in the invitation for applications, both of Minority Buyer Preferred which are available from the undersigned. Applica- tions will be accepted up until 3PM February 19, 1980 W. John Grandy and will be opened by the bid committee at 4:30 PM 901/767-7980 on the said date. All applications will be available Broadcasting Broker thereafter for public inspection during normal busi- 1029 Pacific Street MILTON Q. FORD & ASSOCIATES ness hours at the City Clerks Office, Municipal Build- San Luis Obispo, CA 93401 ing, Silver Bay Minnesota. Each application shall be MEDIA BROKERS -APPRAISERS accompanied by a 550 non refundable filing lee paya- 805-541-1900 "Specializing In Sunbelt Broadcast Properties" ble to the Clerk of the City of Silver Bay. 5050 Poplar Suite 816 Memphis,Tn. 38157

Broadcasting Dec 17 1979 89 For Sale Stations Continued

THE KEITH W. FLORIDA AMs HORTON Major market exclusive $575,000 Medium market power $1,100,000 COMPANY, Medium market daytimer $390,000 INC. Metro, fast -growth, profitable $500,000 Purchase terms available for each of these properties. P.O. Box 948 For details on these and other Florida stations, call Joe Cardinale at Elmira, N.Y. 14902 (813) 488 -8223 or any associate of our company. 1607) 733 -7138 BROKERS :r CONSULTANTS TO THE COMMUNICATIONS INDUSTRY.

H.B. La Rue, Media Broker Fulltime radio station for sale

West Coast: Fast growing border town, southwest, 44 Montgomery Street. 5th Floor. San Fran- $550,000 terms, priced 2'/2 times cisco, California 94104 415/434 -1750 revenues, real estate included, qualified buyers only. East Coast: 435NORTnMICMI0AM CniCAGOe0e11 500 East 77th Street. Suite 1909. New York, NY 10021 212/288 -0737 Box M -114 312.467 0040

LARSON /WALKER & COMPANY SMALL WESTERN VHF TX Metro AM $1,000000 Terms Brokers, Consultants & Appraisers NM AM A. FM $375.000 Terms TV NM Small AM $225.000 Terms 213/626 -0385 202/223 -1553 Butte 214 Bulto 417 Owner to part Bill -David Associates, Inc. desires sell 11681 San 1730 Rhoda 2508 Fair Mount St. ownership -plenty of potential. Vicente Blvd. Island Ave. N.W. Colorado Springs, CO 80909 Los Angeles, D.C. 20036 CA. 90049 Washington, Box M -119

Select Media Brokers BROADCASTING' S CLASSIFIED RATES SELECT MEDIA BROKERS > Payable In advance. Check or money order only Rates: Classified listings (non -display) Help MI Fulltime AM S. FM 300K Small (Billing charge to stations and firms: $2.00). Wanted: 70c per word. $10.00 weekly minimum. SC Daytime AM 150K Medium Situations Wanted: (personal ads) 40C per word. FL Fulltime AM 390K Medium S5.00 weekly minimum. All other classifications: GA Fulltime AM 375K Medium When placing an ad, indicate the EXACT category B0c per word, $10.00 weekly minimum. Blind Box PA Daytime AM 400K Medium desired. TBlevision, Radio, Cable or Allied Fields: numbers: per issue. SC Daytime AM 440K Medium Help Wanted or Situations Wanted, Management, S2.00 FL Daytime AM 330K Medium Sales, etc. If this information is omitted, we will FL Daytime AM 165K Small determine the appropriate category according to Rates: FL Daytime AM 350K Medium the copy No make goods will be run if all informa- Classified display: Situations Wanted. AZ Fulltime AM 360K Small tion is not included. (personal ads) $30.00 per inch. All other VA Daytime AM 180K Small classifications: $80.00 per inch. For Sale Stations, GA Daytime AM 385K Small Wanted To Buy Stations, Employment Services. The publisher is not responsible for errors in print- NC Daytime AM 175K Small Business Opportunities, and Public Notice adver- ing due to illegible copy All copy must be clearly SC Daytime AM 500K Medium tising require display space. Agency Commission typed or printed. & Fulltime FM only on display space. NC Fulltime AM 750K Medium NV Daytime AM BOOK Metro Deadline is Monday for the following Mondays VA Fulltime AM 500K Medium issue. Orders and /or cancellations must be sub- Publisher reserves the right to alter Classified AL Fulltime AM 175K Small mitted in writing. (No telephone orders and /or can- copy to conform with the provisions of Title VII of 912 -883 -4917 cellations will be accepted). the Civil Rights Act of 1964, as amended. PO Box 5, Albany, GA 31702 Replies to ads with Blind Box numbers should be addressed to (box number) c/o BROADCASTING, Word count: Include name and address. Name of 1735 DeSales St., N.W., Washington, DC 20036. city (Des Moines) or stete (New York) counts as two words. Zip code or phone number including Dan Hayslett Advertisers using Blind Box numbers cannot re- area code counts as one word. Count each ab- quest audio tapes, video tapes, transcriptions. breviation, initial, single figure or group of figures ass u dales. ima'. films or VTR's to be forwarded to BROADCASTING or letters as a word. Symbols such as 35mm, COO. `,, Blind Box numbers. Audio tapes, video tapes. PD,.etc. count as.one word. Hyphenated words iffedei kanscriptions, films and VTR's we not forwarda- count as two words. Publisher reserves the right to RADIO, TV, and CATV ble, and are returned to the sender. abbreviate or alter copy (214) 691 -2076 11311 N. Central Expressway Dallas, Texas

Broadcasting Dec 17 1979 90 Fates & Fortunes

Entertainment Corp., subsidiary headed by Richard (Pete) Porrello, owner of executive Media John A. Schneider ( "In Brief," Nov. 12). search and organization development consult- Regional offices will be set up in Atlanta, ing firm of Richardson -Porrello, New York, Autry, chairman Gene Chicago, Denver, Los Angeles and Houston to joins NBC as director of employment. executive of- and chief service some 440 affiliates (cable systems) West Tom Belcher, sales and marketing manager, ficer of Golden carrying Nickelodeon channel of children's pro- Los KTEW(TV) Tulsa, Okla., and Jack Morris, jour- Broadcasters, grams and Movie Channel, now offered 24 has an- nalist with KTEW, have resigned to form Com- Angeles, hours per day. Jordan Rost, director of mar- nounced appointment munity Development Cablevision of Tulsa. keting research, NBC -TV, named director of re- T. Reynolds, Belcher is president and chairman of board and of John search for Warner-Amex Satellite Entertain- VP chief Morris is VP- director of marketing. executive and ment operating officer, as president and chief Sheldon Cooper, VP- New officers, Ohio Association of Broadcasters: officer. Before director of broadcast- Dan WCOLIAM) -WXGT(FM) Autry operating Morris, Columbus, joining GWB in 1970, ing, WGN -TV Chicago, president; Tom Moore, WBCO(AM) -WBCQ(FM) Reynolds was president of CBS -TV. Anthony named president. He Bucyrus, VP; Clark Pollock, Nationwide B. Cassara, VP- general manager of GWB's has been with WGN Communications, Columbus, corporate secre- KTLAITV) Los Angeles, named president of Continental Broadcast- tary, and Ben McKeel, WCMH -TV Columbus, Golden West Television division. He will con- ing since 1950. and Ray Colle, wuTN(Tv) Dayton, elected to fill manager of KTLA and will also television positions on OAB board for 1980. tinue as general Peter B. Hickey, up Golden West Videotape division and head publisher of Gannett New officers, Connecticut Broadcasters Associ- newly formed UHF stations and syndication. cooper Co.'s Ithaca (N.Y.) ation: Craig Carragan Jr., WNVR(AM) Journal, named VP- Naugatuck, president; Richard Ferguson, corporate operations for Gannett. Larry F. WEZN(FM) Bridgeport, VP; Michael Hanson, Miller, controller, and Jimmy L. Thomas, WNLK(AM)- WLYQ(FM) Norwalk, secretary- treas- treasurer, named VP's. urer, and Perry Ury, WTIC -AM -FM Hartford, Dolly Banks, VP and general manager of assistant secretary -treasurer. WHAT(AM)- WWDB(FM) Philadelphia, named presi- Norman Gallant, secretary- treasurer and act- dent and general manager, replacing her late brother, William Banks. Lita Indzel Cohen, VP and general counsel of stations, named executive VP.

KHJ(AM) Reynolds Cassara Dick McGeary, sales manager, Los Angeles, named general manager.

Lemuel B. Schofield, station manager, WROC- -v Rochester, N.Y., named general manager, succeeding Allen Feuer, resigned.

David G. King, general manager of WGAN -TV Portland, Me., elected VP of Guy Gannett Broadcasting Services, licensee of station. Michael Colello, general manager of KSTT(AM)- WXLP(FM) Davenport, Iowa, elected VP of Gannett subsidiary, Quad Cities Broad- Kale Marcovsky casting Co., licensee of stations. divisions. Richard P. Kale, VP of Golden David Ross, general manager of wttvt(FM) Fort West's Radio division, named president. He will Lauderdale, Fla., assumes additional duties of be responsible for company's five AM and three managing co -owned WWOK(AM) Miami, suc- FM stations, Golden West Radio Productions, ceeding Robert Cooper (see page 94). Major Market Radio and Market -Buy- Market. James A. Brown, VP of national spot develop- Michael E. Marcovsky, formerly VP, pay TV, ment, Radio Advertising Bureau, New York, Walt Disney Productions, named president of joins wLVA(AM) Lynchburg, Va., as general man- company's Golden West Subscription Televi- ager. sion division. Cassara, Kale and Marcovsky will report to Reynolds. M.V. (Herb) Deremer, general manager, KXXX- AM-FM Colby, Kan., elected VP of licensee, Sherlee Barish. Executive recruiter. Lawrence P. Frai- Golden Plains Inc. The best there is, because she's berg, former presi- been doing it longer and better. dent, Metromedia Bob Badger, former general manager of WABY(AM) New York, joins WANM(AM) Television, New York, Television news is her specialty: Tallahassee, Fla., in same capacity. Anchors, reporters, meteorologists, named president of sportscasters, news directors and Group W (Westing- Gregory Liptak, senior VP for marketing, news producers. house Broadcasting) Times Mirror Cable Television, Costa Mesa, Television Station Calif., named senior VP of operations. Jerry Call her. Group. Lindauer, VP for new market development, named senior VP of new system development BROADCAST PERSONNEL, INC. Al Parinello, in mar - and franchising. AVENUE Fralberg keting department of 527 MADISON Warner Cable, named director of marketing Donald Gadsden, attorney with ABC, New NEW YORK CITY, 10022 and affiliate relations for Warner-Amex Satellite York, named assistant general attorney. (212) 355 -2672

Broadcasting Dec 17 1979 91 ing executive director of Maine Association of New York, rejoins C &W as account supervisor. Will St. Onge, account executive, WBZ -TV Broadcasters, named executive director. Richard Park Jr., from Manoff Geers Gross, Boston, joins Christian Broadcasting Network New York, joins C &W as account executive. Spot Sales as New England regional manager. Ken Parlatore, former president of his own Marjorie Johnson, account executive, Field advertising agency, joins C &W as coordinator of Advertising Spot Sales, New York, joins NBC Television sales promotion- merchandising. Charlene Stations Division there as manager of sales pre- Wayne Fickinger, president and chief operat- Denton, account executive with C &W, named sentations. ing officer of J. Walter Thompson's operations account supervisor. Susan Buttitta, assistant in North America, named president and chief account executive there, named account execu- Vivian Hunt, former manager of advertising operating officer of agency, with all domestic tive. and promotion for wNBC -Tv New York, joins and international divisions and subsidiaries re- KMGH -Tv Denver as director of advertising and Rudy Baumohl, media director, Citibank, New porting to him. Position of president has been sales promotion. York, joins Winner Communications Inc., New vacant since January 1978 when Don Johnson York, as VP -media director. WFLA was elected chairman and chief executive of- Charles High, local sales manager, -TV Tampa, Fla., named assistant general sales man- ficer. Lewis Kuperman, agency producer at Della ager. Earl Weide, account executive, succeeds Femina, Travisano & Partners, New York, ap- High. pointed to similar post at Foote, Cone & Beld- ing, New York. Victor Marrale, account executive, wuTV(TV) Buffalo, N.Y., named regional sales manager. Nancy Ciott, VP -media director, Home Box Gregory Lucas, account executive, WKBW(AM) Office, New York, joins Ted Bates, New York, Buffalo, N.Y., joins wury as local account ex- as planning coordinator, special systems. Tom ecutive. Del Priore, network television negotiator with Ted Bates, named senior negotiator, special John Laton, assistant general manager and systems. Both will be working with division of general sales manager of WJMD(FM) Washing- Bates that has been monitoring cable and pay ton, joins WBCN(FM) Boston as local sales man- Fickingel Lesse, television and other systems. ager. Steve Berger, from wHDH(AM) Boston, and Tessil Collins, former producer and Russell Dobson, former owner and partner in Michael S. Lesser, executive VP general public service director for WBZ(AM) Boston, join Creative Impressions, Bloomfield Hills, Mich., manager, Norcliff- Thayer Inc., division of WBCN as account executives. Revlon Inc., Yonkers, N.Y., named president of joins Simons Michelson Zieve Advertising, Troy, Mich., as account supervisor. Marschalk Co., New York, effective Jan. 1. He Tom Hards, general sales manager, WW1-FM Detroit, joins wcxi(AM) there as director of co- replaces Robert L. James, who continues as Barry McCabe, in production department of op. chairman and chief executive officer of GKD Advertising, Oklahoma City, named ac- Marschalk. count executive. George Ghetia, who for- Charles A. Newman, formerly with Radio Ad- Edwin A. Kiernan, VP- assistant general merly operated his own firm, Ghetia Public Re- vertising Representatives, Chicago, joins lations of Cleveland, Ohio, counsel and assistant secretary, Interpublic joins creative KQWB(AM) Fargo, N.D., as sales manager. department Group of Companies, New York, elected VP- of GKD Advertising, Oklahoma City, responsible preparation Woodrow Klepfer, account executive, general counsel and secretary of Interpublic. He for of print and broadcast WNAP(FM) Indianapolis, named sales manager who was copy. succeeds J. Donald McNamara, for co -owned WRMF -FM Palm Beach, Fla. last May (BROADCASTING, May named president Larry Brennan, director of public relations for 14). president of American Richard Green, account executive, KAKE -TV Dr. Joseph Sisco, Bellevue College in Omaha, joins Fre- and former Under Sec- Wichita, Kan., named local sales manager. University, Washington, derickson/Ilounshell Associates, advertising retary of State for Public Affairs, elected to Mike McCiard, account executive, KTVH(TV) agency in Omaha, as account executive. board of directors of Interpublic. Wichita, Kan., and Mike Floodman, sales rep- Frank McDonald, creative group head, Rosen- resentative, American Express, Wichita, join senior VP -media director, Kenneth Caffrey, feld, Sirowtiz & Lawson, New York, joins KAKE -Tv as account executives. Ogilvy & Mather, New York, assumes over -all Montgomery and Associates, Bala Cynwyd, Pa., responsibility for media department as execu- Rich Dixon, operations and program manager, as associate creative director. tive director, media operations. Larry Cole, KHOT(AM)- KLJUL(FM) Madera, Calif., named senior VP-media director, named director, sales manager. Robert Bateson, from Wagner Corp., adver- media services. Reva Korda, executive VP and tising agency in Hartford, Conn., joins Creamer Steve Lessman, from WBBM -FM Chicago and creative head- U.S.A., Ogilvy & Mather, is Inc. there as art director. co -owned CBS -FM Spot Sales there, joins forming her own company to be called Reva WMAQ(AM) there as retail account executive. Korda & Associates. It will be independent sub- Wanda Rogers, research analyst and media sidiary of O &M and will concentrate on special planner, Zimmer -McClaskey -Lewis Advertis- George (Bud) Thomas, program director, marketing and creative problems, and on devel- ing, Louisville, Ky., named media director. KDJQ(AM) Mesa, Ariz. (Phoenix), named ac- oping new products and services. count executive for KDJQ and co -owned Kruidenler, graduate, Wendy University of KDKB(FM) there. S. Michael Komives, VP- management super- Colorado, Boulder, joins Reid Advertising, visor, J. Walter Thompson, joins D'Arcy -Mac- Newport Beach, Calif., as account coordinator. Bruce Fleming, operations manager, KYLO(FM) Manus & Masius, Chicago, as VP- management Davis, Calif, joins KAHt(AM)- KHYL(FM) Auburn, Steve Mathis and Dick Gold, executive VP's supervisor. Angela Bouillon, and Stephen Calif, as account executive. of Air Time International, heading company's Winkler, media planner for DM &M in St. Los Angeles office, and handling domestic syn- Tim McBrayer, sales representative, wsoc -Tv Louis, named media supervisors. dicated sales, have resigned. Successors will be Charlotte, N.C., named director of new busi- Donald Walley, VP- executive art director, announced shortly. Susan Gill, research ness development. & Lyon, New York, joins Compton analyst in Time's New York Conahay Air headquarters, Raynor Parton, account executive, w1KW -TV as VP- direc- Advertising there associate creative named project director. Cleveland, joins KEZx(FM) Seattle in same tor. Jerry Stehney, member of Detroit sales staff capacity. Robert Mounts, VP- account supervisor and of Katz Radio, named sales manager of Los Lawrence Rosenberg, from WCCC -AM -FM manager of Detroit office of Mace Advertising, Angeles office. Bob Hoffman, media planner Iartford, Conn., joins Wtcc(AM) Bridgeport, named senior VP. James Nichols, account ex- with J. Walter Thompson, succeeds Stehney. Conn., as account executive. ecutive and manager of Mace's Los Angeles of- Mike Block, account executive in Chicago office, Donald Lindsey, account executive and fice of Buckley Radio Sales, transferred to New as> manager of Kansas City office, and Roy Cur- Programing York sales staff. Vicki Pierce, from Christian tis, account executive and manager of Chicago Broadcasting Network Sales, joins Buckley in office, named VP's. George Paris, VP of daytime and syndicated Chicago as account executive. Gale Perez, programs for 20th Century -Fox Television. Jack Snow, from Al Paul Lefton Co., New from Campbell -Ewald, joins Buckley in Detroit Beverly Hills, Calif., assumes additional duties York, and formerly with Cunningham & Walsh, as account executive. of development and production of specials for

Broadcasting Dec 17 1979 92 pay television and syndicated and daytime pro- Terry Kyne, producer- director formerly with Tom Bigler, news director, WERE -TV Wilkes - grams. George Sefeotis, VP- controller, CBC -TV Toronto, named director of Mike Barrre, Pa., named VP -news and public affairs. named VP- finance for television and sports Douglas Show for Group W Productions, Los Pat Dennis, formerly with wxYz -TV Detroit, divisions. Diane Regglani, executive assistant Angeles. succeeds Bigler. Diane Ryan, from KtTV(TV)

named Ilonolulu, joins WBRE -TV as I 1 p.m. reporter in business affairs, assistant director of Annette (Sam) Thayer, media coordinator for and affairs. weekend co- anchor. Mariann Ricker, business Martin & Benedict, Los Angeles advertising from WILK(AM) Wilkes- Barre, joins WBRE -Tv as assign- Ralph Franklin, president of MCA TV Inter- agency, named to sales staff of Westwood One, ment desk assistant and weekend reporter. Rick national, New York, has announced his inten- Los Angeles national radio syndication firm. Mason, from WBRE- AM -FM, moves tO WBRE -TV tion to retire March 1, 1980. He will serve as Wolf Schneider, associate producer, appointed as Williamsport, Pa., bureau reporter. Hugh consultant to company for rest of year. Bob production coordinator, and Michael Jordan, Finn, from WARM(AM) Scranton, Pa., joins Bramson, administrative VP of MCA TV In- chief engineer, promoted to director of studio WBRE -TV as weather and environmental re- ternational division at Universal Studios, Los operations. Westwood One also has opened porter. Angeles, named executive VP, effective Jan. I. New York office at 145 East 52d Street with When Franklin retires in March, Bramson will Joel Berman as manager. (212) 751 -1305. Ed Turner, news director, wovM -TV Washing- become president of MCA TV International. ton, has left station. His plans have not been an- Hollywood -based Caucus of Producers, Writers Colin Davis, VP of MCA TV International in nounced, and until successor is named, Earl and Directors has elected officers for coming New York, named director of international Casey, news manager, will be temporary news year: Grant Tinker, MTM Enterprises, chair- sales, effective Jan. 1. director. man; Bud Yorkin, Tandem Productions, and

Michael Gould, VP- general manager of Taft, Ed Friendly, Ed Friendly Productions, co- Steven Antonlottl, executive producer of I I H -B Program Sales, Los Angeles, returns to chairmen; Alan Courtney, Yongestreet Pro- p.m. Monday- through- Friday news, wABC -TV presidency of Gould Entertainment Corp., New ductions, treasurer, and David Levy, secretary. New York, named assistant news director. York. Company, program distributor, has been Producers to serve on executive committee Sue Simmons, anchor on NBC -owned WRC -TV in operation since 1975. with current officers are: Charles Fries, Washington, named 11 Leonard Stern, George Eckstein and p.m. co- anchor for co- owned wNBC Phillip Blumberg, executive director of liter- William Froug. -Tv New York. Succeeding Sim- ary and creative affairs for Paramount Pictures mons at wRC -Tv on 5:30 and 11 p.m. newscasts in New York, joins is Martin J. Levin, anchor from KMTV(TV) San ABC Theatrical Motion Pic- Jack Roth, in programing and production with tures VP- Diego. as creative affairs, based in Los KRI.A(AM) Los Angeles, named program direc- Angeles. tor. Stephanie Levinson, anchor at wTTG(TV) Washington, appointed financial correspondent Rex Lardner Jr., manager of program adminis- Robert M. Chenault, music director, tration, NBC Sports, New at wcas -Tv New York. York, named director KRUX(AM) Phoenix, joins KDJQ(AM) there as proof program planning and development. Ken- gram director. Prescott, assistant news director, neth Aagaard, broadcast operations control John KMTV(TV) Omaha, joins KHAS -TV Hastings, manager, NBC Sports, named manager of Mark Holate, production director, KHOT(AM)- Neb., as news director. operations. Steve Kolzak, independent casting KUUL(FM) Madera, Calif., named operations and director, Los Angeles, and Diane Lomond, program manager. Harry Horn, assignment editor, WINK -TV Fort casting director of David Gerber Productions at Jay Ouesenberry, air personality, Kt-uc(FM) Myers, Fla., named news director. Marla Columbia Pictures Television, named man- weekend reporter, wTLv(Tv) Jackson- Las Vegas, and formerly with WCIR -AM -FM Weech, agers, casting, NBC Entertainment. ville, Fla., joins WINK -TV as morning anchor and Beckley, W. Va., rejoins WCIR as program direc- reporter. Stan Zimmerman, graduate, Ameri- Charles Tolep, VP- operations and VP- general tor. Ron Hill, air personality, WCIR, named can University, Washington, joins WINK -TV as manager of licensing and merchandising divi- music director. Barry Stewart, air personality, general assignment reporter. sion of Viacom, New York, relinquishes title of WLOG(AM) Logan, W. Va., joins WCIR in same VP- operations to devote full time to licensing capacity. Laverne Berry, public affairs program coor- and merchandising. Eric Veale, who has been John MacFlannagan, air personality, dinator for RKO General Television's woR -Tv working with Tolep in operations department, New York, named public affairs program direc- KFRC(AM) San Francisco, and Chuck Hale, pro- named to new post of director, operations. tor General Television, which includes gram director, KROY(AM) Sacramento, Calif., for RKO four stations. James Cavazzinl, director of financial analy- join KCBS -FM San Francisco as air personalities. sis, general manager of Star Channel and VP- Wayne A. Brown, producer of weeknight early program operations, Warner Cable Corp., New evening newscasts, KOMO -TV Seattle, named ex- York, joins Entertainment and Sports Program- ecutive news producer. Gary L. Stewart, pro- ming Network, Bristol, Conn., as VP-affiliate News and Public Affairs ducer- writer and coordinator of ENG activity, marketing. Phil Nye, news director of ABC's WXYZ -TV succeeds Brown. Gordon Hellman, Warner Bros. Television's Detroit, named VP of news for ABC Owned Gerald Bryant, producer of early news on in New York. Suc- director of advertising, promotion and publicity, Television Stations, based WLKY -TV Louisville, Ky., named executive pro- Burbank, Calif., named VP cessor has not been named. ducer of news. manager media services, Beverlie Brewer, of Robert Allen, former news director, WFRV -TV named Show Biz Inc., Nashville, director of Green Bay, Wis., joins WDTN(TV) Dayton, Ohio, Television. She will be marketing for Osmond as executive producer of news. Michael Scln- based in Brentwood, Tenn. to, from WAVt(AM) Dayton, joins wDTN as Jack AlIx, with TM Companies, Dallas, and assignment editor. Donald Mill, also from formerly regional sales manager, WRVQ(FM) WAVI, joins wDTN as news editor. Richmond, Va., named general sales manager Dennis Myers, legislative affairs corre- for Special Projects, one companies. TM of TM spondent for Reno (Nev.) Gazette /Journal from Otis Connor Produc- Suzy O'Danlel, newspapers, joins KTVN(TV) Reno as Carson - tions, Dallas, joins TM Special Projects as assis- Nye Curley Tahoe (Nev.) bureau chief. tant to Ron Nickell, executive VP and general manager. Jody Gunnison, from Katz TV Sales John J. Curley, general manager of Gannett Lindsey Gedge, reporter- producer, WMBD -TV in Dallas, joins TM as sales consultant. News Service, Washington, named VP -news for Peoria, Ill., named Springfield, Ill., bureau chief Gannett Co. He will continue to be based in for wMBD -Tv and co -owned WCIA(TV) Cham- Gary Fogel, attorney formerly with business Washington. paign, Ill. Constance Howard, from WHO -Tv Los management of Louis Berke & Co., Des Moines, Iowa, joins WCtA as reporter -pro- affairs, CBS News, Angeles, named associate director of business Stuart L. Witt, VP-business ducer. affairs, Columbia Pictures Television, there. New York, named foreign news manager. Michael James Wallach, director of business Arthur Sekerak, director of business affairs Bill Polish, former news director, KEZR(FM) affairs, leaves company to open personal man- for CBS Entertainment, New York, succeeds San Jose, Calif., named South Bay bureau chief agement firm, Michael Wallach Presents. Witt. for KcBS(AM) San Francisco, based in San Jose.

Broadcasting Dec 17 1979 93 Jim Serra, producer of 11 p.m. news on WCNX(AM) Middletown, Conn., joins noncom- casting Service, Washington, in newly created WTVJ(TV) Miami, joins KSDK(TV) St. Louis as mercial WPBH(FM) Middlefield (Hartford), position of director of engineering develop- producer of 6 p.m. news. Conn., as senior news producer. Daniel Chun, ment. formerly with WOMN(AM)- WPLR(FM) New Haven, Gordon Rothman, news producer, WLKY -TV A. Hans Bott, VP- engineering, Broadcast Conn., joins WPBH as junior news producer. Jay Louisville, Ky., joins WRTV(TV) Indianapolis as Electronics, Quincy, Ill., joins McMartin Indus- McDermott, intern, WPBH, named producer of news. tries, Omaha, as VP and director of engineer- producer of late evening public affairs program and news projects. ing. Kennard, reporter, WNLK(AM) Norwalk, Clnny John Kenney, general sales manager, wct.D- Conn., joins WANE -TV Fort Wayne, Ind., as Erik H. van der Kaay, manager of radar as- AM-FM Cleveland, Miss., joins Associated Press weekend anchor -reporter. semblies division of Microwave Associates, as broadcast executive for Arizona and New subsidiary of M /A -COM, Burlington, Mass., Mexico, based in Albuquerque. Mike White, Cindy Cooper, director of information office named VP- general manager of broadcast divi- formerly with KArutrv) Portland, Ore., joins AP of Minnesota Supreme Court, joins KSTP -TV St. sion of Microwave Associates Communications as broadcast executive for Oregon and Washing- Paul as producer of consumer investigative unit. Co, another M /A -COM company. ton, based in Portland. Jeff Hirsh, reporter, WDBJ -TV Roanoke, Va., Jim McDaniel, chief engineer, KTEw(Tv) Tulsa, joins WLWT(TV) Cincinnati in same capacity. Okla., becomes executive VP and chief techni- Dave Rose, from Mutual Broadcasting System, Promotion and PR cian of Community Development Cablevision Washington, joins news staff of KOAA -TV of Tulsa, new company formed by Tom Belcher, Pueblo, Colo. Doug Mauldin, unit publicist working Jack Morris and McDaniel, all former employes primarily on world premiere movies, NBC's of Krew (see page 91). Tom Ryan, executive editor, WEEI -AM -FM press and publicity department, New York, Kiucker, air personality, KUHL(AM) Santa Boston, and Roger Norum, newscaster and named manager of press and publicity, West Jim Calif., named chief engineer. correspondent, UPI Audio Network, join RKO Coast, NBC. Thomas Merritt, administrator, Maria, Radio Network, New York, as news editors. sports information NBC, New York, named Named writer -producers: Richard Buckley, manager of sports information, NBC Press and Allied Fields from WCBS-AM -FM New York; John McCon- Publicity, New York. Paul Bailey, photo editor nell, from WPLP(AM) Tampa, Fla.; Joan for NBC Press, Burbank, Calif, named man- Roger D. Shaw, VP- marketing, A.C. Nielsen Morgan, from wsz -TV Boston; Judy Stoeven, ager, photography and publicity, NBC, West Co.'s Nielsen Clearing House Group, Clinton, from KCBS -AM -FM San Francisco, and Kimberly Coast. Iowa, elected executive VP. Gerald Boysen, Safford, from KFRC(AM) San Francisco. Leslie VP- regional manager of Hackensack, N.J., of- direc- Sawyer, anchor and field reporter, KABC(AM)- Walter W. Wurfel, fice, named Eastern division marketing man- information, Wash- KLOS(FM) Los Angeles, named newscaster for tor of ager and New York regional manager for ington, for Gannett Co., RKO Radio Network. Nielsen's Marketing Research Group USA. N.Y., named Rochester, James Parks, VP- manager of marketing infor- Christopher Schaub, weekend director at VP- corporate communica- mation systems in Northbrook, Ill., office, wsz -Tv Boston, named television director, tions. named Western division marketing manager responsible for directing variety of news and and Northbrook regional manager for Market- public affairs programs. Gayle Maurer, assistant director of public relations, ing Research Group USA. Stuart Boulanger, Dana Whalen, producer -host and anchor, D'Arcy- MacManus & account manager in Nielsen's Northbrook WTIC -AM -FM Hartford, Conn., named assistant Masius, Bloomfield Hills, client service, and Richard Orestad, account news director. Wurtel Mich., named manager of manager in Menlo Park, Calif., office, elected public relations. VP's and account managers of Marketing Re- former president and general Seth Kembte, search Group USA. manager of Midwest Weather Service, and later Robert Popa, assistant to chairman of Barkley with Commodity News Service, Kansas City, & Evergreen, Fred Yaffe, Southfield, Mich., Gary Soulsby, senior engineer in Seattle dis- Mo., joins WIBW- AM -FM -TV Topeka, Kan., as named VP- public relations of company's new trict office of FCC, named engineer in charge of chief meteorologist. public relations department. that office. He succeeds Robert Dietsch, who retired in September. Paul Cousins, meteorologist, WCSH -TV Port- Arthur Kosatka, former press secretary to land, Me., joins wvtr(TV) New Britain (Hart- Representative John M. Murphy (D -N.Y.), ford), Conn., as chief weathercaster. joins National Telecommunications and Infor- Deaths mation Administration as press officer. He suc- Gene Teibloom, former general assignment Archbishop Fulton J. ceeds Richard Harland, who has been and investigative reporter with WCIx -TV Miami, Sheen, 84, whose na- assigned to NTIA's Office of Plans and Policy joins noncommercial wPBT(TV) there as re- tionwide television pro- Coordination. porter- producer. Marcia Starrels, production gram, Life Is Worth Liv- assistant with WBT, named associate producer - James Vallela, business and financial writer ing, was one of most pop- writer. for Pittsburgh Press, joins Rockwell Interna- ular series in I950's, died tional there as manager of corporate news at his home in New York Marc Sandor Woolf, graduate, State Universi- bureau. Dec. 9. His prime -time ty College, New Paltz, N.Y., joins WPXN(AM) (Tuesdays, 8 p.m.) pro- Rochester, N.Y., as morning editor and general manager of Robert O. Cooper, gram began on old Du- Ayers, reporter WWOK(AM) weekend anchor. Kimberly Metroplex Communications' Mont Television Net- and anchor, WDEL(AM) Wilmington, Del., joins named president of new division of Sheen in 1950's Miami, work in 1952. Although WPXN as morning co- anchor and reporter. Metroplex, Metroplex Marketing, Cincinnati. originally unsponsored, program soon drew ad- Company will market promotions for radio. Jim Forsyth, from KSMN(AM) -KLSS(FM) Mason vertising and provided strong competition to City, Iowa, joins news team of wwvA(AM) Dorian Robbins, with Air Time International, NBC -TV's Milton Berle show. It won Emmy Wheeling, W. Va. New York, named information services coor- award first year it was on air. Program shifted to dinator. ABC -TV in 1955 and remained there until 1958 Marilyn Woodward, marketing representative when he gave it up. Subsequently two separate National Bank, Colorado Springs, for Citizens series were produced between 1961 and 1968 joins KOAA-TV Pueblo, Colo., as community Technology and syndicated to TV stations. Years earlier in affairs director, based at station's Colorado Gilbert Kesser, president of Micro Consul- radio, Bishop Sheen conducted Catholic Hour Springs office. Jackie Zobeck, copywriter in tants Inc. (MCl/Quantel), Palo Alto, Calif., on NBC, starting in 1930. production department of KOAA-TV, named elected chairman of board. George A. Grasso, public service director. Carl Miller, 60, Western division sales man- VP, elected to succeed Kesser. marketing ager for ITC Entertainment, for past six years, Edna Hendrick, promotion manager, WHBF- Thomas B. Keller, director of engineering for died of embolism in his sleep at home in AM-FM Rock Island, Ill., named public service noncommercial WGBH -FM -TV and noncommer- Novato, Calif, Dec. 7. He had worked in pro- director. cial WGBx -rv, both Boston, and noncommercial gram marketing 35 years. Survivors include his Kenneth Fisher, former news director, wcev -Tv Springfield, Mass., joins Public Broad- wife, Constance, and two daughters.

Broadcasting Dec 17 1979 94 Stocke index

Market Morket Exchange Closing Closing Net Percent Capitali- Exchange Closing Closing Net percent Copitali- and Red Red Change Change P/E nation and Wed Red Change Change P/E nation Company Dec 12 Ike 5 in Week in Week Ratio (000,000) Company Dec 12 Dec 5 in Week in Week Ratio (OOQ0001

BROADCASTING PROGRAMING' A Amer. Intl. Pics 9 3/4 9 3/4 23 O Chuck Barris Prods 4 3/4 4 1/2 + 1/4 + 5.55 2 14 N ABC 385/8 373/8 + 1 t14 + 3.34 8 1,082 A Cinema 5 Ltd. 47/8 4 7/8 3 N Capital Cities 481/2 481/4 - 1 314 - 3.62 12 637 N Columbia Pictures 33 1/2 31 1/2 + 2 + 6.34 5 329 N 7 CBS 51 481/2 + 2 1/2 + 5.15 1,433 N Disney 42 41 + 1 + 2.43 13 1.361 N t14 .39 12 423 Cox 63 631/4 - - N Filmways 10 3/4 11 3/4 - 1 - 8.51 6 57 A Gross Telecasting 23 5/8 22 7/8 + 314 + 3.27 8 18 Four Star* 1 1 10 O 114 + .52 12 132 Lin 48 1/4 48 + N Gulf 8 Western 17 5/8 19 - 1 3/8 - 7.23 4 849 N 1 1.44 10 Metromedia 701/8 691/8 + + 322 N MCA 521/4 54 1/8 - 1 7/8 - 3.46 9 1.215 O Mooney 103/4 111/4 - 1/2 - 4.44 4 0 Medcom 35/8 3 1/2 + 1/8 + 3.57 15 6 O 10 Scripps - Howard 54 54 139 N MOM 20 3/4 19 + 1 3/4 + 9.21 9 636 N Storer 281/4 241/2 + 1 3/4 + 7.14 14 304 N Transamerica 17 5/8 17 5/8 6 1,163 N Taft 341/4 337/8 + 3/8 + 1.10 12 295 N 20th Century -Fox 423/8 42 + 3/8 + .89 6 338 O Video Corp. of Amer 5 3/8 5 3/4 - 3/8 - 6.52 18 5 N Warner 49 48 1/4 + 3/4 + 1.55 11 985 BROADCASTING WITH OTHER MAJOR INTERESTS A Wrather 18 5/8 191/8 - 1/2 - 2.61 50 43 SERVICE

O BBDO Inc 34 321/2 + 1 1/2 + 4.61 8 85 A Adams -Russell 20 181/8 + 1 7/8 +10.34 16 35 O Compact Video 8 3/4 9 1/2 3/4 7.89 15 A Affiliated Pubs 28 5/8 25 1/4 + 1 3/8 + 5.44 9 91 - - N N American Family 10 101/8 - 1/8 - 1.23 4 105 Comsat 37 7/8 371/2 + 3/8 + 1.00 9 303 O Dane 1 N John Blair 19 7/8 20 - 1/8 - .62 4 73 Doyle Bernbach 22 21 + + 4.76 8 58 N Foote Cone & Belding N Charter Co. 32 1/2 36 5/8 - 4 1/8 -11.26 28 707 21 7/8 21 3/8 + 1/2 + 2.33 7 57 N Chris -Craft 171/8 175 /8 - 1/2 - 2.83 10 73 O Grey Advertising 391/2 381/2 + 1 + 2.59 5 24 7 N Interpublic Group 32 1/2 323/8 + 1/8 + .38 7 77 N Coca -Cola New York . 5 3/4 6 - 1/4 - 4.16 101 N Cowles 23 231/2 - 1/2 - 2.12 18 91 0 MCI Communications. 5 3/4 5 7/8 - 1/8 - 2.12 72 162 N Dun 8 Bradstreet 41 3/4 421/4 - 1/2 - 1.18 17 1,163 A Movielab 5 1/2 5 1/4 + 1/4 + 4.76 10 8 A 4 1/4 1/4 4 N Fairchild Ind. 401/4 393/8 + 7/8 + 2.22 8 229 MPO Videotronlcs 4 1/2 + + 5.88 2 O A. C. Nielsen 2 1/4 11 N Fugua 171/4 167/8 + 3/8 + 2.22 5 218 24 5/8 223/8 + +10.05 270 0 8 Mather 21 19 7 76 N Gannett Co. 471/4 463/4 + 1/2 + 1.06 15 1,270 Ogilvy 1/4 + 21/4 +11.84 O Telematlon 1 1 1/4 + 1/4 +20.00 2 1 N General Tire 20 5/8 203/4 - 1/8 - .60 4 478 1/2 0 Gray Commun 35 29 + 6 +20.68 11 16 O TPC Communications. 5 3/4 5 1/4 + 1/2 + 9.52 10 5 N J. Walter Thompson 28 251/4 + 1 1/2 + 5.94 6 70 N Harte -Hanks 25 5/8 23 7/8 + 1 3/4 + 7.32 15 237 3/4 O Heritage Commun 101/8 93/4 + 3/8 + 3.84 24 N Western Union 22 5/8 221/4 + 3/8 + 1.68 10 343 N Jefferson -Pilot 291/2 301/8 - 5/8 - 2.07 8 664 ELECTRONICS /MANUFACTURING 0 Marvin Josephson 14 1/4 14 + 1/4 + 1.78 8 36 O Kansas State Net 27 27 1/4 - 1/4 - .91 23 51 O Ael Industries 71/2 63/4 + 3/4 +11.11 6 12 N Knight -Ridder 26 25 + 1 + 4.00 11 858 N Ampex 19 5/8 191/2 4- 1/8 + .64 13 223 N Lee Enterprises' 22 5/8 22 5/8 12 164 N Arvin Industries 12 1/8 12 + 1/8 + 1.04 4 72 N Liberty 21 1/8 17 3/4 + 3 3/8 +19.01 9 285 O CCA Electronics' 1/8 1/8 1 N McGraw -Hill 27 5/8 27 + 5/8 + 2.31 11 684 A Cetec 4 7/8 4 1/2 + 3/8 + 8.33 10 2 A Media General 26 7/8 25 + 1 7/8 + 7.50 11 200 A Cohu 51/2 51/2 18 9 N Meredith 36 351/4 + 3/4 + 2.12 7 111 N Conrac 16 161/8 - 1/8 - .77 25 32 0 Multimedia 31 303/4 + 1/4 + .81 13 206 N Eastman Kodak 481/4 48 5/8 - 3/8 - .77 9 7,786 A New York Times Co 23 3/8 22 1/4 + 1 1/8 + 5.05 18 276 B Elec Misal. 2 3/8 21/2 - 1/8 - 5.00 34 6 N Outlet Co 191/2 19 + 1/2 + 2.63 5 48 O Farinon 23 5/8 21 3/4 + 1 7/8 + 8.62 22 116 A Post Corp 18 1/4 181/4 8 33 N General Electric 47 5/8 463/8 + 1 1/4 + 2.69 9 8,790

A Reeves Telecom 4 5/8 4 1/2 + 1/8 + 2.77 51 10 N Harris Corp 33 1/4 31 1/2 + 1 3/4 + 5.55 15 870 N Rollins 28 5/8 29 5/8 - 1 - 3.37 14 383 O Marvel Industries 61/2 61/2 17 3 N San Juan Racing 15 1/2 14 4- 1 1/2 +10.71 20 38 0 Intl. Video Corp 3/4 7/8 - 1/8 -14.28 2 N Schering- Plough 31 5/8 31 3/4 - 1/8 - .39 9 1,690 O Microdyne 251/2 251/4 + 1/4 + .99 27 2 A Sonderling 28 5/8 29 1/4 - 5/8 - 2.13 9 31 N M/A Corn. Inc 33 7/8 31 + 2 7/8 + 9.27 44 191 A Tech Operations 12 11 + 1 + 9.09 30 16 N 3M 505/8 497/8+ 3/4 + 1.50 10 5,896, 1,256 N Times Mirror Co. 37 365/8 + 3/8 + 1.02 10 N Motorola 50 1/8 51 3/4 - 1 5/8 - 3.14 12 1.430 O Turner Broadcasting 9 9 88 N N. American Philips 28 27 + 1 + 3.70 5 336 A Washington Post 19 1/8 20 - 7/8 - 4.37 6 304 N Oak Industries 39 351/4 + 3 3/4 +10.63 27 164 N Wometco 22 1/2 21 + 1 1/2 + 7.14 10 193 O Orrox Corp. 5 1/4 53/4 - 1/2 - 8.69 8 9 N RCA 225/8 223/4 - 118 - .54 6 1,693 N Rockwell Intl 44 433/8 + 518 + 1.44 7 1,548 .:AB LE CASTING, A RSC Industries 3 3 17 7 N Scientific- Atlanta 36 3/8 38 - 1 5/8 - 4.27 21 162 N Sony Corp 71/8 7 + 1/8 + 1.78 12 1,229 N Tektronix 59 7/8 59 + 7/8 + 1.48 15 1.077 A Acton Corp. 12 7/8 133/4 - 7/8 - 6.36 9 34 O Texscan 63/4 7 - 1/4 - 3.57 40 5 O Ameco+ O Valtec 18 1/2 16 + 1/2 + 112 35 65 O Athena Comm 8 5/8 6 1/2 + 1/8 + 1.92 14 N Varian Associates 281/2 271/8 + 1 3/8 + 5.06 158 194 0 Burnup It Sims 9 3/4 81/4 + 11/2 +18.18 51 83 N Westinghouse 19 3/8 181/2 + 7/8 + 4.72 6 1,666 O Cable Info. 14 (Closing 11/27; not reported in previous wks.) N Zenith 9 3/8 9 5/8 - 1/4 - 2.59 9 176 0 Comcast 24 1/2 231/4 + 1 1/4 + 5.37 24 41 O Entron 5 5 5 4 Standard 8 Poor's 400 120.51 N General Instrument 473/4 453/4 + 2 + 4.37 13 375 Industrial Average 120.03 +0.48 O Geneve Corp 27 27 1/8 - 1/8 - .46 11 30 O Tele- Communications 27 27 33 287 Notes: A- American Stock Exchange 8- Boston, M- Midwest, N -New York, P-Pacific, N Teleprompter 22 22 29 373 0 -over the counter (bid price shown, supplied by Shearson, Hayden Stone, Wash- N Time Inc. 45 1/4 443/4 + 1/2 + 1.11 8 1,263 ington). P/E ratios are based on earnings per share for previous 12 months as O Tocom 121/2 12 + 1/2 + 4.16 27 18 published by Standard & Poors' or as obtained by Broadcasting's own research. 0 UA- Columbia Cable 37 33 1/2 + 3 1/2 +10.44 17 124 Earnings figures are exclusive of extraordinary gain or loss. Footnotas:'Stock did 0 United Cable TV 28 3/4 261/4 + 2 1/2 + 9.52 20 117 not trade on given day price shown is last traded price. " No P/E ratio computed, N Viacom 38 7/8 38 1/4 - 1 3/8 - 3.59 19 140 company registered net loss. "'Stock split. + Traded at less than 12.5 cents.

Broadcasting Dec 17 1979 95 Added5Attractions

BROADCASTING'S editors and writers are at work on a number of special reporting assignments scheduled ( *) to appear during the next few months. Among the more prominent prospects:

Jan 7 E BROADCASTING'S annual double issue. The centerpiece: our exclusive report and analysis of the top 100 companies in electronic communications -a club whose membership has changed remarkably both in identity and in magnitude since BROADCASTING'S first compilation of the list in 1978. New this year: a recalculation of all company revenue and earnings data to reflect one common reporting year -essentially, from October 1978 through September 1979.

And that's not all. The Jan. 7 issue also will carry a recapitulation of all the major news stories of 1979 along with the year- beginning edition of "Where Things Stand," bringing readers everywhere up to date on the major issues in electronic communications. Plus, of course, the full budget of news in all the media universes that, holiday season or not, continues to preoccupy our working lives.

Jan 21 LI Will it be another record year in TV, AM and FM station sales? Read all about it in the annual station trading special, playing back the "Changing Hands" track record of 1979.

Jan 28 L7 Annual accounting of the top 50 agencies in broadcast billings -just one segment in a "state of the art" report on business and advertising.

Feb 11 L7 Pre -NATPE.

Feb 18 L7 NATPE.

Also Li As yet undated special reports on "Broadcasting: The Next 25 Years" and "The New Status Quo in Radio Network- ing." Along with still other extra efforts just off the edge of our drawing board.

BROADCASTING will continue to update this schedule as appropriate, (a) to give readers an idea of what's upcoming, (b) to give sources due notice that we're at work in their territories and (c) to give advertisers a chance to plan their own marketing strategies in tandem with these editorial opportunities.

You Belong in Broadcasting._ Every Week * Publication dates are subject to change, dependent on the progress of research and the pres- sures of and pre- emptions by othEr breaking news developments. Prof ileE

ment. "On one hand you have the FCC Steady as she goes: praising the code, on the other you have Brenda Fox of NAB the Justice Department citing it for antitrust violations," she says. "You get mix- Brenda Fox races sailboats because she ed messages from the various arms and likes the challenge of "outmaneuvering sometimes the same arm of government, the other guy, of keeping the boat in bal- and you don't know what kind of footing ance, of always being on guard, because if you're on." you're not, you capsize." But through it all, Fox faces it with a And she maintains that same perspec- sense of purpose, laced with a charac- tive in her personal life as well as in her teristic she herself describes as career. Fox is cautious, while having to live "moody"- moody when under pressure by her wits and think fast. Her job as assis- to do the best job possible because this is tant general counsel of the National Asso- what she expects of herself as an attorney, ciation of Broadcasters -the trade associ- and as a woman. She feels there was a time ation that speaks for the nation's radio and when she had to prove herself as a woman television media- dictates that she speak communications lawyer representing the right the first time. In her own words, "It NAB. Now, she says, she wants only to leaves no time for second drafts.. prove herself as an attorney, if that's at all When Fox went to the NAB from the necessary. Federal Trade Commission six years ago, Fox has warm words for her boss, Erwin she took with her an expertise in ad- Krasnow, NAB's general counsel, and vertising matters and a sound understand- credits him with much of her success at ing of how the regulatory system operates. NAB. "He speaks to you on a one -to -one But she left the government side of the basis, he wants you to feel solely responsi- regulatory equation because, she says, she ble for a project, and he has invited me to found it very "disturbing and idealistic." Brenda Lee Fox -assistant general counsel, assist in making policy decisions." "You had people with good ideas but National Association of Broadcasters; b. Las Krasnow returns the compliment: "She without any input as to the economic or Vegas, Nov. 10, 1944; BA, UCLA, 1966; takes on responsibility well, she is articul- social effects of their decisions," she says. Washington staff to Representative George ate and has developed a sense of confi- "I now see the FTC as a social re- engineer. Brown Jr. (D- Calif.), 1966 -67; Washington staff dence and assertiveness." It takes the advertisers to task to make up to Representative Frank Evans (D- Colo.), Fox acknowledges that there are some 1967 -68; legislative to Alan for failure in other segments of society. It aide Senator people in the industry who may need sen- Cranston (D- 6alif.), 1969; JD, George is not the advertisers' role to re- educate sitizing to her role. But she knows she has Washington University, 1971; trial attorney, FTC society." made it on her own. She doesn't think Bureau of Consumer Protection, 1971 -1973; Her expertise is visible in the many be on a present post since 1973; m. David Wallerstein, women should handed something are women. areas for which she is responsible at NAB. 1975. silver platter just because they Fox advises the Code Authority on the ap- But, she says, a woman must earn her propriateness and legality of certain issues way -and she must be given the chance of and advertisements. In this regard, she equal footing with men. feels that a broadcaster has a "multiple provided. I find that frightening. I don't "When I was at the FTC I used to say, responsibility, in balancing the interests of like all the programs on TV; I may wish 'Why don't broadcasters do this or that ?' the audience, the advertiser and himself as there were others. But I dislike all the more Now I have the advantage of hindsight. I a licensee." As counsel for the Code Au- the idea that some government body or wish, if this was an ideal world, that every thority, she works to maintain that bal- other entity is going to sit there and say we regulator first worked at the NAB, so as to ance. should have more of this and less of that." better understand the industry." Fox also works with the Broadcast Rat- She continued, "Today we have a theory Fox, whose blue eyes look out from ings Council on setting standards by which that since broadcasters have so pervasive a under a head of thick reddish -brown hair, to judge the rating services. reach and the [number and type of] flecked with gray, looks something like And recently, she has been most visible systems are growing, that they should not actress Lee Grant. Like many of the roles in her role as legal print -woman for the be protected by the First Amendment. Grant is famous for, Fox is a progressive, childrens' proceedings before the FTC and When it was first created, when there were professional woman. She is direct, articul- the FCC. She considers these proceed- few communications avenues, our ate and knowledgeable. And it is this im- ings- looking to a ban on advertising to forefathers had the good sense to realize age that has gained her access and accep- children, and to setting minimum stan- that the government has no right to dictate tability in the industry she counsels. dards for children's educational program - what anyone could say, because they She is also witty and adventuresome, ing-a "grave" First Amendment threat. would then be dictating the thought pro- and when she's not racing her 15 -foot "Broadcasters get damned for a lot of cesses of society, which benefits from sailboat with her husband, David, who things they are not deserving of," she says. many inputs." owns a mortgage and investment firm, she "They must serve diverse interests. They Fox feels it is her job to protect the First is giving skiing lessons in Pennsylvania are fundamentally an entertainment Amendment rights of broadcasters, which where they share a cabin with friends. medium. It is not the end all to all people she sees as the underlying principle in the When asked about the future, she ... But when I get concerned is when vari- children's and other proceedings now muses, "I thought when I came to NAB ous groups think they've got a foot in the before the regulatory agencies and the six years ago, I would leave when I could door [because of government approval] courts. That task is complicated, she says, go no further, when it stopped being fun. and feel that they should now be making by the conflicting signals the NAB, and I'm still learning, and I'm still having the decision of what programing should be therefore broadcasters, get from govern- fun."

Broadcasting Dec 17 1979 97 Editorials5

Sagacious session templated. In prime time it is competing with the commercial system for audience. Its underwriter credits on the air and in pro- Directors of the National Association of Broadcasters wisely motional advertising bear the logos of many of the nation's big- refrained last week from proposing that the FCC establish in its gest advertisers. If there is a dearth of educational programing for rules a quota for nonentertainment radio programing as a stan- the young, the primary fault lies with the television system that dard for license renewal. Some had argued that a modest quota was created to be noncommercial and educational and is now not encompassing no more specific a program category than "nonen- much of either. tertainment" would be better than the guidelines that are now in Unarguably, the commercial system's programing for children effect for news, public affairs and "other" nonentertainment pro- is primarily entertainment and confined to hours that are unlikely graming. Others, who prevailed, saw the endorsement of a quota to attract much of an adult audience. It is also true, however, that as a trap that would keep closing tighter as time went on. there has been a measurable improvement in program quality in At this point it is improvident to predict how the FCC will come the time that the FCC staff says nothing happened in children's out in its misnamed deregulation of radio. At least one commis- TV. At least this much may be said for a formal FCC rulemaking: sioner, Tyrone Brown, has suggested that a renewal standard in- It will give broadcasting a chance to straighten out a record that is volving some quantitative measurement of program performance now weighted to favor a predetermination that the commercial must be retained. It is not improbable that others will vote for the system has failed. formalizing of the present guidelines or something like them into When the Federal Trade Commission opened its campaign to rules, as a condition to the relaxation of other regulation. suppress children's television advertising, a Washington Post If that were to happen, there might be broadcasters who would editorial writer wondered whether the agency aspired to become a elect to test the constitutionality of rules directing radio to broad- national nanny. Of the FCC, it may be asked now whether it is to cast certain minimums of specific types of programs. A court ap- become a national schoolmarm. peal, however, would be all but foreclosed if the broadcasters had, in advance, embraced the principle of program quotas. As has been noted on this page before, the FCC can offer only News in the news limited relief from regulation, no matter what the disposition of its members. Its deregulatory options are circumscribed by exist- The popular thing to do in Washington last week and at rival net- ing law and the body of court cases built upon it. The FCC may work headquarters in New York was to savage NBC News for its here and there pick away at paper work and the more glaring ex- interview of an American hostage in Iran. This publication amples of overregulation, but action on a significant scale will chooses to go against the stream. have to come from Congress. If NBC had been less than candid in explaining the conditions under which the interview had been obtained, adverse criticism would have been valid. If anything, however, John Chancellor ex- Commercial ETV? ceeded journalistic obligations in describing in detail, before the Iranian feed went on the air and immediately after it was over, the In defiance of most of the advice it has received, including that of concessions that had been made and the discrepancies that were senior U.S. senators, an FCC majority is reportedly ready to vote evident between some statements of the hostage and what is this week for a rulemaking on children's television programing. known to the U.S. government. George Lewis and Fred Francis, Among the options to be considered is a requirement that com- the NBC correspondents on the scene, were additionally mercial broadcasters carry at least five hours a week of "educa- meticulous in explaining what was going on. As for the inept tional or instructional" programing for preschool children and reading of the Iranian party line by an unidentified woman on the two and a half hours for those of school age, between 8 a.m. and 8 program, it was too crude a propaganda device to be credible to p.m. on weekdays. If that option remains when the vote is taken, anyone but a Khomeini disciple. it will mean that the FCC is also ready to defy the courts to call it Manipulation of the media is the constant problem that televi- on a First Amendment violation. sion journalists face. It must be avoided when there is a possibility Both NBC and the National Association of Broadcasters have that the audience will be misled. In this case, NBC scored a beat - discovered serious flaws in the staff report on which the antici- responsibly. pated rulemaking is to be based. It is also the report on which FCC Chairman Charles D. Ferris has based his unqualified asser- tion that the "marketplace has failed" to provide adequate educational programing. It is of course utterly unrealistic to expect commercial television, which presumably is what Ferris meant, to produce instructional television. No one looks to the marketplace to produce public schools. As has been noted on this page before, the FCC is proceeding here as though the commercial television system were responsible for the function that a previous FCC specifically assigned elsewhere when it reserved 242 channels for educational and instructional television back in 1952. It was clear then, as it is clear to reasonable people now, that the commercial system by nature is unqualified and unmotivated to be a teaching machine. Drawn for BROADCASTING by lack Schmidt In the 27 years of its development, the noncommercial system "Excuse me, gentlemen, that's the television station. The radio has grown into a different service from the one originally con- station is over here."

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A LITTLE MORE TIME BEFORE AIR TIME.

Kodak announces a faster processing method for extra minutes to use for editing, screening and rehearsal? video news film over the widely used Process VNF -1. The new Process RVNP (Rapid Video News Pro- This new alternate processing procedure can reduce cess) uses most existing film processing equipment. by 8 to 18 minutes the time formerly needed to process The procedure is easily implemented by your person- 1000 feet of film, depending on your processor speed. nel. To learn more, ask your Kodak Sales Excellent broadcast quality is maintained. and Engineering Representative, or write What news director wouldn't liketo move the film dead- Eastman Kodak Company, Dept. 640, line as much as18 minutes closer to airtime? Or have those Rochester, New York 14650. ® Eastman Kodak Company. 1979 Sometimes, two heads are better than one.

It takes two to make a radio buy in information, and follows thru to get this business. Katie Coke, media super- the spots on the air. Together, the buy visor at John F Murray Advertising gets made. knows this. And, so does Amy Ettelson Both Katie and Amy have a at McGavren -Guild Radio. reputation for being reliable, honest, Katie works with her clients at hardworking and aggressive. In short, American Home Products to supply they're both professionals who market and cost facts, so that the know their job and care about what planning group can determine the most they're doing. effective radio markets for their brands. You can't get two better heads Amy produces the latest station than that. VGAVRE\ GULD ?ADIO People who know the territory.