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Price List of Advertising Products Price List of Advertising Products Valid from 01 September 2008 The current price list is available at http://reklama.interia.pl 1 INTERIA.PL S.A. os. Teatralne 9a, 31-946 Kraków, tel. (0-12) 646 27 00, fax (0-12) 646 27 73 Al. Jerozolimskie 81, ORCO Tower, 02-001 Warszawa, tel. (0-22) 595 16 00, fax (0-22) 595 16 10 [email protected], http://reklama.interia.pl Price List of Advertising Products Contents 1 1-day campaigns on the main page...............................................................................3 2 Advertising products ......................................................................................................4 3 Advertising products definitions ...................................................................................5 4 Types of emission...........................................................................................................6 5 VideoAd............................................................................................................................6 6 In-Stream VideoAd ..........................................................................................................6 7 Coverage packages.........................................................................................................7 8 Theme packages .............................................................................................................8 9 My package......................................................................................................................9 10 Other graphic forms of advertisements ........................................................................9 11 Sponsored link in Google.interia.pl search engine......................................................9 12 Sponsored article..........................................................................................................10 13 Special report ................................................................................................................10 14 Sponsored chat .............................................................................................................11 15 Additional services .......................................................................................................12 16 Website sponsoring......................................................................................................12 17 E-Mailing ........................................................................................................................13 18 Additional comments....................................................................................................14 19 Rules and regulations of advertising service provision ............................................14 2 INTERIA.PL S.A. os. Teatralne 9a, 31-946 Kraków, tel. (0-12) 646 27 00, fax (0-12) 646 27 73 Al. Jerozolimskie 81, ORCO Tower, 02-001 Warszawa, tel. (0-22) 595 16 00, fax (0-22) 595 16 10 [email protected], http://reklama.interia.pl Price List of Advertising Products 1 1-day campaigns on the main page Exclusive advertising space on INTERIA.PL main page. Providing wide coverage during 1 day and building a positive brand image. The campaign is offered in two following pricing models: Flat fee – ad emission by each page view of the main page on a specified day With capping (1 or 3) – ad emission for all unique users on a specified day, providing limited number of user’s contacts with the ad (table 1) Price per 1 day Workday Weekend or holiday 1) Product (Monday-Friday) Guaranteed number of UU: Guaranteed number of UU: 1 300 000 1 000 000 Banner / Billboard (capping 1xUU) 30 000 zł 18 000 zł Banner / Billboard (capping 3xUU) 45 000 PLN 27 000 PLN Banner / Billboard (flat fee) 54 000 PLN 32 000 PLN Brandmark (capping 1xUU) 45 000 PLN 27 000 PLN Brandmark (capping 1xUU) + Banner / Billboard (capping 1xUU) 52 000 PLN 31 000 PLN Brandmark (capping 1xUU) + Banner / Billboard (flat fee) 70 000 PLN 42 000 PLN Double Billboard / Expand Billboard (capping 1xUU) 45 000 PLN 27 000 PLN Expand Billboard (capping 3xUU) 68 000 PLN 41 000 PLN Sponsored link in Recommended or News module 2) 10 000 PLN 8 000 PLN Sponsored link in theme module of choice: Business, Sport, Moto, New 5 000 PLN 4 000 PLN Technologies, Music, Film, Local Poland, Travel 2) Multiscreening (capping 1xUU) + Billboard (flat fee) 3) 65 000 PLN 39 000 PLN Navibox 300x250 px (flat fee) 48 000 PLN 29 000 PLN 4) Advertising bar 600x65 px (flat fee) in the first theme module 40 000 PLN 24 000 PLN (Recommended/Woman/Man/Gossip) 4) Advertising bar 465x35 px (flat fee) In the second theme module 30 000 PLN 18 000 PLN (News/Local Poland/Interia360/Poles abroad/Trivia) 4) Advertising strip 465x35 px (flat fee) in one of the other theme modules 20 000 PLN 12 000 PLN (Sport, Business, Moto, Entertainment) Scroll Footer (capping 1xUU) 35 000 PLN 21 000 PLN Scroll Footer (capping 1xUU) + Banner / Billboard (flat fee) 65 000 PLN 39 000 PLN Text in google.interia.pl search engine’s window (flat fee) 7 000 PLN 5 000 PLN Toplayer (capping 1xUU) 45 000 PLN 27 000 PLN Toplayer (capping 1xUU) + Banner / Billboard (capping 1xUU) 52 000 PLN 31 000 PLN Toplayer (capping 1xUU) + Banner / Billboard (flat fee) 70 000 PLN 42 000 PLN Wide Billboard 950x150 px (capping 1xUU) 45 000 PLN 27 000 PLN Wide Billboard 950x150 px (capping 3xUU) 68 000 PLN 41 000 PLN XHTML (capping 1xUU) + Banner / Billboard (flat fee) 95 000 PLN 57 000 PLN UU – unique users 1) Saturday, Sunday or national holidays. 2) The link cannot lead outside the portal. Used to promote sponsored article or sponsored report. Placing the link in one of other abovementioned theme modules is also possible. 3) Full image on the margins is visible for 40% of users (with screen resolution over 1024 px). For the remaining users billboard 750x100 will be screened. 4) Static form of advertising (no animation). 3 INTERIA.PL S.A. os. Teatralne 9a, 31-946 Kraków, tel. (0-12) 646 27 00, fax (0-12) 646 27 73 Al. Jerozolimskie 81, ORCO Tower, 02-001 Warszawa, tel. (0-22) 595 16 00, fax (0-22) 595 16 10 [email protected], http://reklama.interia.pl 2 Advertising products (table 2) Price per 1000 emissions (CPM) Banner Comet Cursor Brandmark Billboard Double Billboard Commercial Break Sites Expand / Scroll Banner Expand / Scroll Billboard Expand Corner Navibox Expand Navibox Pushdown Billboard Rectangle Half Page Multiscreening Scroll Footer Wide Billboard Toplayer Main page of INTERIA.PL 1) 50 80 100 Run-On-Site 12 20 25 Business 2) Kids 2) 8) Smaker (cookery) 3) 5) Child 2) Local Poland 2) Sport 3) I LEVEL PRICE Children’s island 1) Map24 10) Strefa.pl (site for Connoisseur 2) 7) Megapliki (downloads) 1) entrepreneurs) 5) Deccoria 2) 8) Motorization 3) Student 2) 7) Designs 5) 7) New Technologies 3) Styl24.pl 6) 100 PLN 160 PLN 200 PLN Elektroda.pl 1) News 3) Tires 4) England 2) Nextmag.pl 1) Travel 3) Finance 3) PCFormat.pl 1) USA 2) Fotocyfrowa.pl 1) Real Estate 4) 7) Wedding 4) Giraffe 3) 6) Rmfclassic.pl 11) Woman 2) Aquaintances (social Erotic 2) 8) Mobila.pl 6) network) 4) Film 3) Music Videos 6) Around You 3) Flirtbox.pl 1) Muzzo 5) Astrology 2) Forum 2) 4) My Media 2) Auctions 1) Fulmido 5) Pomponik (gossip) 2) 4) 7) 4) 3) 8) II LEVEL PRICE Blog Gallery Program TV Bravo.pl 3) 6) Gameboard 2) Pull over 2) CDAction.pl 1) Games 2) Radio 5) Cellphone 5) Grosso 6) Radio Bez Kitu 9) Click.pl 1) Groups 4) Rmf.fm 11) 40 PLN 60 PLN 80 PLN Comics 5) Interia 360 2) Rmfmaxxx.pl 11) Crib 4) 7) Interia.tv 6) Telewizor.tv 5) 7) CZATeria 3) 8) Job 4) Translator 4) 7) Dates 4) Let’s Play 5) Twist.pl 6) Dlaczego? 4) Man 2) Video 6) E-Cards 2) Melo.pl 4) Weather 4) Encyclopedia 4) 7) MiastoMuzyki.pl (online WWW City (hosting) 5) 1) 6) radio) Zrobie.to 1) Navibox, Expand Navibox, Half Page , Rectangle , Pushdown Billboard, 7) Commercial Break unavailable Commercial Break, Multiscreening, Wide Billboard unavailable 8) Rectangle, Commercial Break unavailable 2) Multiscreening unavailable 9) only Navibox available 3) Wide Billboard unavailable 10) only Billboard i Navibox available 4) Navibox, Expand Navibox, Half Page , Rectangle, Wide Billboard unavailable 11) Please contact us for detailed information about available products 5) Multiscreening, Rectangle unavailable 6) Expand Navibox, Half Page, Rectangle, Pushdown Billboard, Commercial Break, Multiscreening unavailable 4 INTERIA.PL S.A. os. Teatralne 9a, 31-946 Kraków, tel. (0-12) 646 27 00, fax (0-12) 646 27 73 Al. Jerozolimskie 81, ORCO Tower, 02-001 Warszawa, tel. (0-22) 595 16 00, fax (0-22) 595 16 10 [email protected], http://reklama.interia.pl 3 Advertising products definitions (table 3) Banner Graphical rectangle placed in the middle-top of a website, live or static. Size: 468x60 pixels and capacity up to 15 kB. Billboard Graphical rectangle placed in the middle-top of a website. Size: 750x100 pixels and capacity up to 30 kB . Brandmark Graphical advert in a pop-up window of any shape. Displayed on the top layer of a website. Can be moved over the area f the window. The „X” mark (close), placed in the upper-right corner, is required. Minimal size of closing button: 14x14 pixels. Limitation of user’s contacts with the ad is required (maximum 3). Capping included in the package. Size: 336x280 pixels and capacity up to 40 kB . Comet Cursor Advert in the form of graphical element following the mouse cursor. Setting a limit for number of user’s contacts with this ad is required (max. 3). Capping included . Size: 50x50 pixels , capacity: up to 10 kB .
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