ENTER.HUB PROJECT Thematic Workshop 5: Mobility

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ENTER.HUB PROJECT Thematic Workshop 5: Mobility LOGO ENTER.HUB PROJECT Thematic Workshop 5: Mobility. Girona (ES) Girona 10 th – 11 th July ,2014 Girona Inhabitants: 97.812 (01/01/2014) Area: 38,7 km² Economy: tertiary city (administration and services are the 83% of the Gross Value Added) Metropolitan area: 170.000 inhabitants Situation: - 100 kms from Barcelona (1,6 mil. inhab / 3,6 mil. inhab. on its metropolitan area – 7,5 milion of visitors. 2013) - 40 kms from Costa Brava (4 milion of visitors. 2013) - 60 kms from French border Main public transport infrastructures Airport: 13 kms from the city center. Connected by regular public transportation. Record of 5,5 mil passengers on 2008 Conventional railway connecting BCN-Girona French border (2,5 mil of passengers) International buses Local network of public buses (98% of inhab. live within 300 ms of a bus stop) HST: Working since Feb. 2013 Thematic Workshop 5, Mobility, Implementation Phase I Girona 10 th – 11 th July, 2014 Page 2 Network location and main HSR conections Ten Core TransEuropean transport network corridors. From 2014 Frequencies Distance Travel time (go & return) Barcelona 100 kms 0:38h 15 Madrid 715 kms 3:23h 7 Paris 950 kms 5:45h 4 Lyon 550 kms 4:15h 1 Marseille 400 kms 3:40h 1 Toulouse 300 kms 2:25h 1 Thematic Workshop 5, Mobility, Implementation Phase I Girona 10 th – 11 th July, 2014 Page 3 Station location and Hinterland (1) Girona municipal area Girona city center Girona Urban System Thematic Workshop 5, Mobility, Implementation Phase I Girona 10 th – 11 th July, 2014 Page 4 Location of Girona Railway Hub – today (2) › The station and its immediates sorroundings: › Main characteristics: Excelent intermodal possibilities High importance regarding passenger transit (4th of Spain) 44% of the population in the municipality within 1 km. radius Thematic Workshop 5, Mobility, Implementation Phase I Girona 10 th – 11 th July, 2014 Page 5 Scales National/ International: París (5:45h) , Lyon(4,15h), Marseille (3,40h), Toulouse(2,25h) › Overview of the situation: At this level dynamics are slower and incipient. Motivation for work and business is not even detected at international scale. Actually the profile of user of this line moves for tourism and leisure reasons, so the tourism sector should be one of the biggest beneficiaries of the arrival of HST: – Tourism potential of the city itself (historical and cultural heritage) makes it suitable destination as a cultural, familiar and congress /conventions tourism – The good geographical position and proximity to first order tourism destinations (Barcelona – Costa Brava) at less than an hour › Main challenges: How can Girona: – Take advantage of the potential of this two areas, connecting and complementing them without the risk of becoming only a crossing site or destination of daily excursions ? – Attract the Barcelona visitors, and what can be done to make them stay overnight ? – How to complement the airport supply ? Thematic Workshop 5, Mobility, Implementation Phase I Girona 10 th – 11 th July, 2014 Page 6 Scales National /International: Madrid (3,23h) , Zaragoza (2,36h) › Overview of the situation: First year of operation: 1,2 milion of passenger of wich 294.754 (34%) are AVE users (long distance service) Motivation for work and business is detected between Madrid and Girona: – 47% of users travel for business and work – 23% travel for tourism and leisure, The existence of the HSL Madrid-Girona, has induced demand that did’n exist before for long distance travels (49% of users dind’t travel to this destination, before the implementation of HSL). The central situation of the station, and the infrastructures of the city make of Girona a good destination for congress tourism Thematic Workshop 5, Mobility, Implementation Phase I Girona 10 th – 11 th July, 2014 Page 7 Scales National/International: › An experience: Girona Temps de Flors IMPLEMENTED STRATEGIES : – Agreement Ajuntament de Girona – RENFE -> 8 extra trains / 16.000 promotional seats – 50% discount on HST ticket for visitors staying overnight in the city during the week – Special promotion of the event in cities connected by HSL (Madrid, Perpignan, Barcelona…) MAIN EVALUATION INDICATORS : - Increased number of visitors (+15% estimated over 2013 ) - Hotel occupancy on week days: from 75% on 2013 to 90% on 2014 - Visitors comming by HST (+17% over 2013 -> 35.000 visitors) - Increased visitors from connected sites where the event has been promoted (Madrid +45%) › Evaluation of results Importance of the implemented strategies to promote the tourism potential of the city regarding to the HST. Evidence of the positive impact of a joint strategy of local governmental entities, tourism sector and infrastructure managers and operators. Thematic Workshop 5, Mobility, Implementation Phase I Girona 10 th – 11 th July, 2014 Page 8 Scales › Regional: › Overview of the situation. Main characteristics Barcelona – Girona – Figueres/Vilafant (middle distance) (Previously existing connection by conventional train, which still works – 2,5 mil. users 2013) Ambit of greatest potential users demand Main characteristics of the line/service: - Stretch of 138 km (100 km Bcn-Girona / 38km Girona Figueres) - 19 daily frequencies actually - During of the journey: 38 min. to Bcn/ 14 to Figueres (-50% ) - Circulates between 6:46h and 21:30h, hourly - Prices: 15,7€ one way ticket to 6,10€ (multitrip card) Reduction of travel time and increase the area of labor market Important impact on existing labour daily mobility between Girona and Barcelona Stregthening of relations with Barcelona Thematic Workshop 5, Mobility, Implementation Phase I Girona 10 th – 11 th July, 2014 Page 9 Residence area of users of middle Scales distance service › Regional: › Overview of the situation . Users characterization First year of operation : 1,2 milion of passenger of wich 911.844 (76%) are AVANT users (middle distance service) 50% of users of the service live in Girona and its influence area. The most of this users: – live in the city of Girona (75%) – travel to Barcelona (98%) – travel for work (63%) Less than 10% of this users travel for leisure 30% of users of the service live in Barcelona and its influence area. The majority of this users: - go to Girona station (66%) – travel for work/bussines (40%) 23% of this users travel for leisure Thematic Workshop 5, Mobility, Implementation Phase I Girona 10 th – 11 th July, 2014 Page 10 Scales › Regional: › Overview of the situation. Users Characterization: Educational level of users – High/middle professional profile of users – More than 70% of users have university degree Users proffesional profile Thematic Workshop 5, Mobility, Implementation Phase I Girona 10 th – 11 th July, 2014. Page 11 Figueres Global mobility: Intercity travel (generated and attracted) Scales Local: Overview of the situation: Girona How is the mobility in the city ? Barcelona Modal distribution of urban mobility, attracted and generated on a weekday Urban Origin Destination travel % Girona % Girona % TOTAL Non motorized 151.526 65,1 5.827 6,0 6.002 6,1 163.356 Public transport 8.165 3,5 12.129 12,5 13.101 13,4 33.396 Private vehicle 73.121 31,4 78.745 81,4 78.680 80,5 230.553 TOTAL 232.819 100,0 96.701 100,0 97.783 100,0 427.305 Source: Urban Mobility Plan of Girona. 2013 . Thematic Workshop 5, Mobility, Implementation Phase I Girona 10 th – 11 th July, 2014 Page 12 Scales Local: What is the mobility towards and outwards the station of the different users of the city and its hinterland. area of influence of Girona HS Station that reaches an average of 30 kms around 75% of the users (of middle distance) from the catchment area, live in the city of Girona the central location of the station specially favours the residents in the city, which walk to the station Modes of Access to the HSR Stations : AVANT Thematic Workshop 5, Mobility, Implementation Phase I Girona 10 th – 11 th July, 2014 Page 13 Scales Local: › Main challenges: Being the HS station localted in the city center, the accessibility for users from urban and metropolitan area becomes a problem to solve. – Although the intermodal potential is high, the Station has not appropriate links with the cathcment area by public transportation (interurban bus - train specially) – Non existance of integrated ticketing and lack of coordination between public transportation means – Travellers who live in the urban area and nearby towns usually use private cars – Cost of car, time and parking don’t compensate the reduction of time in SH, in immediate relations as Barcelona is (100kms) – Users from catchment area use peripheral stations of conventional railway (better accessibility and lower cost) and discard the HS. How to make the Girona HS station become a real alternative to the car for the mobility (regarding Barcelona) of the populaton in metropolitan and regional level ? How to get a better connection with the rest of the territory and consequently influencing in an increasing uptake of users in the urban and metropolitan area ? Thematic Workshop 5, Mobility, Implementation Phase I Girona 10 th – 11 th July, 2014 Page 14 Conclusions › Regarding HST -> Two types of mobility: International/national level and Regional Level › Regarding the international scale -> Impact on tourism Need of coordinated strategies between local administration, tourism sector and transport operators Girona has to look for its “own place” from Barcelona reference, taking advantage of connecting and complementig the two cities › At regional scale -> Impact on labor market The immediate and medium term impact, pivots on regional lines, mainly in relation to labor mobility. This requires thinking on how it fits with a medium sized as Girona and a powerful ambit as Barcelona › At regional scale -> Impact on regional mobility The HSL has highlighted structural and infrastructural deficits in the urban and regional mobility system due to a lack of appropriate links with the catchment area.
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