Università Facoltà della di scienze della Svizzera comunicazione italiana This newsletter is produced by the China Media Observatory. Ideas and suggestions are welcome and can be sent to
[email protected]. CMO NEWSLETTER Editor: Giuseppe Richeri Co-editor: Qing Luo N. 14 - 2012 Staff: Gianluigi Negro, Zhan Zhang Chwen Chwen Chen, Vincenzo De Masi Graphic: Tania Vanetti Università della Svizzera italiana (USI) Registration: ISSN 1664-5847. Lugano ARTICLES PAGE 1 Two approaches to press regulation in China: corporatization and delisting Han Xiaoning PAGE 7 The evolution of historical drama on contemporary Chinese television: an industry perspective George Dawei Guo BLUE BOOK PAGE 15 Overview of the Media Industry in China in 2011 NEWS // Press PAGE 16 // Broadcasting PAGE 16 // Film Industry PAGE 17 // Internet PAGE 18 // New Media and market PAGE 20 BOOKS PAGE 22 / 23 / Chinese intellectual property and technology laws / Communication and culture EVENTS PAGE 25 Call for papers – New media and cultural transformation. Film, television, game and digital communication (7-9 December) Two Approaches to Press Regulation in China: Corporatization and Delisting Han Xiaoning* Corporatization and Delisting are the two main approaches being adopted in the institutional reform of the press in China. While both strategies promote market mechanisms in the press industry and will result in a reduction of the financial burden for the government in the future, their development and implementation processes have differed. Reform through corporatization, which has a lower political risk and greater likelihood of profit, is more popular and is progressing rapidly, while reform through delisting, a preliminary reform of the press license system, tends to damage vested interest groups that flourish under the traditional set up.