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STANDARD 8: PROFESSIONAL AND PUBLIC SERVICE
School students and faculty presenting Piedmont Family Services with items from annual Holiday gift drive.
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STANDARD 8: PROFESSIONAL AND PUBLIC SERVICE
Highlights
The School is actively engaged with service learning and curricular service projects. It also produces a robust Communication Week to promote the professional and public service components of the discipline.
NQSC faculty are active with professional discipline-related organizations as well as community groups, for which many faculty serve as board members.
Although the School is relatively new and has a small alumni base, it has made every attempt to maintain regular communication with its alumni.
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STANDARD 8—PROFESSIONAL AND PUBLIC SERVICE
1. Summarize the professional and public service activities undertaken by the unit. Include operation of campus media if under control of the unit; short courses, continuing education, institutes, high school and college press meetings; judging of contests; sponsorship of speakers addressing communication issues of public consequence and concern; and similar activities.
High Point University is committed to modeling a life of service for our undergraduates. The Nido R. Qubein School of Communication (NQSC/School) sponsors professional and public service activities through both curricular and extra-curricular opportunities. Below are some examples of how our unit engages in service:
Service Learning and other Curricular Service Projects The NQSC embeds public service as a component in many of its courses. Much of the program’s curricular-based public service is affiliated with the university’s Service Learning Program, whose mission is to “engage students in an experiential and interdisciplinary learning environment that promotes their understanding of and commitment to responsible civic leadership.” Faculty create service learning-designated courses that apply classroom instruction toward real-world service.
In one notable example, Dr. Shannon Campbell’s COM 4415—Strategic Communication Campaign Management class worked with the newly formed Greater High Point Food Alliance, an organization committed to ending food insecurity in High Point, Archdale, Trinity and Jamestown. Students created social media and traditional media campaigns for the Food Alliance. They also produced the largest food summit ever held in the United States, and created the “Can You Cook It” event, an Iron Chef-style competition in which chefs create meals using food found only in pantry boxes given to needy families. These students’ efforts were recognized by
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the City of High Point and the Chamber of Commerce, and generated significant free local media coverage.
The School’s undergraduate in-class service projects have included: COM 3313—Feature Writing, which has worked with the after-school program Operation Xcel, as well as the Salvation Army Boys & Girls Club, Helping Hands, and World Relief. COM 3322—Character and User-Interface Design, which has worked with the Salvation Army Boys & Girls Club. COM 3335—Message Development for Health Communication, which has worked with the High Point Center for Children and Families. COM 3385—Applied Research in Strategic Communication, which has worked with Thomasville High School on a teen pregnancy prevention campaign, and with the Davidson County Health Department. COM 4415—Strategic Communication Campaign Management, which worked with the Greater High Point Food Alliance, the High Point YWCA, the Shepherd’s Center, GO FAR (Go Out For A Run), High Point Community Against Violence (HPCAV), High Point Swim Club, High Point Arts Council, Youth Network, Sisters Helping Sisters, and the Coltrane Jazz Festival. COM 4998—Research Methods, which worked with the Guilford County Health Department, and with the High Point Arts Council.
Press releases and media coverage for some of these projects are provided on pages 8-5 through 8-9 below.
Further, the NQSC’s graduate students produce campaigns for local non- profit groups, including High Point-area high schools, the Piedmont Authority for Regional Transportation, Thomasville High School, the Davidson County Health Department, and Cancer Services Inc. of Winston- Salem.
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Come to Greater High Point’s First Ever Food Summit
What is a Food Summit? Food Summits are an opportunity for people experiencing hunger, people working to alleviate hunger, and people who want to get involved to break out of our silos, communicate across agencies, share best practices, better coordinate services, and create strategic plans to improve access to good food in our community.
Where is it? HPU Community Center (Old JC Penney) at Oak Hollow Mall 921 Eastchester Drive High Point, NC 27262
When is it?
March 20 from 8 a.m. to 4 p.m. 8 ‐ 9 a.m.: Registration and Breakfast 9 ‐ 11:15 a.m.: Neighborhood Strategy Meetings (focus on West End, Burns Hills, and Washington St. ‐‐ though all are invited) 12 ‐ 1:30 p.m.: Special Lunch Program. Free lunch provided to all! Hear speakers from the High Point Enterprise, statistics and stories about hunger in High Point, and strategies for moving forward. 2 ‐ 4 p.m.: GHPFA Team Meetings. Open to all! We will share best practices, resources, and developing strategic plans for better effectiveness moving forward. 1. Food Pantries 4. Urban Agriculture 2. Backpack Programs 5. Food Education 3. Hot Meal Programs
March 21 from 4 p.m. to 6 p.m. 4 ‐ 4:30 p.m.: Reception. Free heavy hors d'oeuvres. 4:30 ‐ 6 p.m.: Keynote Event, including a keynote speaker, and a sharing of the findings from Friday's summit (for example, neighborhood plans, the start to a city‐wide strategic plan, and more). Open to all.
NOTE: Activities for children 2+ will be provided both days, and area non‐profits will display their programs, volunteer opportunities, and wish lists both days.
For more information on the Greater High Point Food Alliance or the Food Summit, check us out on the web at http://www.ghpfa.org, like us on Facebook, or follow us on Twitter.
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Communication Week Each spring, the School sponsors a Communication Week, a series of speakers and events that covers communication issues of public consequence and concern. Students attend lectures by journalists and broadcasters, engage in debates covering First Amendment issues, and present research and productions. More information about Communication Week is covered below in item 3.
Student Media The School also supports two campus media channels. HPURadio.com is a student-run streaming radio site that allows students to produce weekly music and sports programming. HPUTV.com streams video productions produced by communication classes and the student-run television organization, the High Point Broadcast Society. Programs include HPU News, Panther Sports, and submissions to the semi-annual 48-Hour Film Festivals. The University also supports SportsLink—a student group that broadcasts High Point’s home sporting events—and the campus newspaper Campus Chronicle.
Other activities The NQSC sponsors tours for Cub Scout and Boy Scout troops and school groups. The School’s chapter of the Society of Professional Journalists serves as judges for high school essay contests.
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The NQSC sponsors a holiday gift drive each year to benefit needy families in the High Point area. The gift drive has partnered with Family Services of the Piedmont and Family Services of Davidson County.
2. List examples of professional and public service activities undertaken by members of the faculty in the past six years (before the self-study year). Please do not refer team members to faculty vitae for this information. Do not include service to the unit or institution; this information should be presented in Standard 1.
NQSC faculty serve many local and national community and professional organizations. Many are active members of AEJMC, serving at conferences as panelists, moderators, and presenters, as well as in division governance. Other professional communication association memberships, most with some type of active involvement, include, but are not limited to, the Broadcast Education Association, the National Communication Association, Eastern States Communication Association, Western States Communication Association, Association for Business Communication, Korean American Communication Association, International Communication Association, Association of Schools of Education and Mass Communication, and Religious Communication Association.
NQSC faculty also belong to and actively participate in additional professional associations based on their field of expertise. This includes, but is not limited to, the Society for Cinema and Media Studies, University Film and Video Association, International Association for the Fantastic in the Arts, National Sportswriters and Sportscasters Association, Society of Professional Journalists, National Popular Culture Association, National Women’s Studies Association, American Culture Association, Modern Language Association, American Public Health Association, International Digital Media and Arts Association, Society for Personality and Social Psychology, Public Relations Society of America, International Festivals & Events Association, North Carolina Association of Festivals & Events,
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Northeast Popular Culture Association, Wisconsin Broadcasters Association, Asian American Journalists Association, and the National Association of Television Program Executives.
Several faculty are on editorial boards or serve as reviewers for professional journals, including International Journal of Tourism and Hospitality, Journal of Gender Studies, Journal of Communication Monographs, Feminist Media Studies, Journal of International Communication, International Journal of Communication, Middle East Journal of Culture and Communication, Social Problems, Social Work in Health Care, International Journal of Environmental Research, Communication Research, Human Communication Research, Journal of International and Intercultural Communication, Western Journal of Communication, Communication Law and Policy, Journal of Communication Inquiry, Journal of Media and Religion, and New Media and Society.
The NQSC faculty’s public service activities are varied. They contribute time and energy to several local public service organizations in the community, ranging from the Junior League of High Point to High Point Center for Children and Families, from Food Assistance of Greensboro to the Greensboro Skill Sharing Center, from the High Point Community Against Violence to the High Point Chamber of Commerce, and from the Old North State Boy Scout Council to the Triad Area Film Commission.
As might be expected, one group that faculty have also connected with in the local area is the arts community. Faculty sit on the board of the High Point Arts Council and have provided assistance with marketing campaigns, have acted as judges and ambassadors for numerous film festivals, and have made presentations to aspiring film makers. One faculty sits on the community advisory board of the local Winston-Salem NPR radio station; another serves as the facilitator between open-government advocates and the state legislature attempting to create a state version of C-SPAN.
Faculty also participate with national organizations with a local presence including Habitat for Humanity, the American Heart Association, and Alpha Kappa Alpha Sorority. Faculty work with local youth as mentors in non- profit organizational settings such as Big Brothers Big Sisters, Boy Scouts,
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and youth league baseball as well as serving on the governing boards of these groups.
Direct public service to the youth of the community extends into the local school system with faculty working with elementary through high school students on projects such as non-fiction writing and documentary film- making. Faculty serve on PTAs, organize performing art series, and coordinate high school safe driving campaigns.
The following is a list of professional and public service activities and memberships by current faculty while at High Point University since 2008:
KRISTINA BELL (Hired full-time in 2009) Instructor of Communication Ambassador, RiverRun International Film Festival Judge, Carolina Film and Video Festival
VERN BIAETT (2014) Assistant Professor of Event Management North Carolina Association of Festivals & Events Reviewer, International Journal of Tourism and Hospitality President’s Council, International Festival and Event Association Arizona Parks & Recreation Association
SHANNON CAMPBELL (2014) Associate Professor of Communication Reviewer, Journal of Gender Studies Reviewer, Journal of Communication Monographs Junior League of High Point Alpha Kappa Alpha Sorority, Inc. Board member, Greater High Pont Food Alliance
NAHED ELTANTAWY (2008) Associate Professor of Communication Guest Editor, Editorial Board Member, Feminist Media Studies Reviewer, Sage Open Reviewer, Global Media & Communication Reviewer, International Journal of Communication
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Reviewer, International Communication Division, AEJMC Reviewer, Social Movement Studies Editorial Board Member, LPH Undergraduate Student Journal Reviewer, Journal of American Behavioral Scientist Reviewer, Social Problems Reviewer, Middle East Journal of Culture and Communication Panel Chair, National Communication Association
KATE FOWKES (1993) Professor of Communication Manuscript reviewer, Criticism Editorial Board, Reviewer, Studies in American Humor Reviewer, Social Sciences and Humanities Research Council of Canada Reviewer, Oxford University Press Reviewer, Sage Publications Guest, The State of Things, North Carolina Public Radio University Film and Video Association The International Association of the Fantastic in the Arts The Women’s Fund of Winston-Salem
JIM GOODMAN (2009) Assistant Professor of Communication Festival of Media Arts Judge, Broadcast Education Association University Film and Video Association Judge, The 48-Hour Film Festival, Greensboro, North Carolina Judge, Emcee, The Turntable 48-Hour Music Video Festival Judge, Annual UNCG Festival, Greensboro, North Carolina Board Member, Equipment Manager, Lake Townsend Yacht Club Second Harvest Food Bank Volunteer, Out of the Garden Project, Guilford & Forsyth Counties, North Carolina
LINDA GRETTON (2011) Assistant Professor of the Practice of Communication Reviewer, Eastern Communication Association Reviewer, Western States Communication Association Rhetoric Subcommittee Chair, Association for Business Communication Board Member, Big Brothers Big Sisters of the Central Piedmont
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Editor and Writer, American Heart Association of Guilford
STEFAN HALL (2012) Associate Professor of Communication Society for Cinema and Media Studies University Film Video Association Division Head and Conference Session Chair, International Association for the Fantastic in the Arts
BOBBY HAYES (1998) Assistant Professor of the Practice of Communication Associated College Press College Media Advisors Conference on College Composition and Communication National Sportswriters and Sportscasters Association Society of Professional Journalists
BRIAN HEAGNEY (2013) Instructor of Communication Presenter of Backyard Edible Vegetation, Greensboro Skill Sharing Presenter of Self-Publishing with Free Software, Greensboro Hand to Hand Market Presenter of Applications of 3D Simulation, Guilford Alumni Art Exchange
JUDY ISAKSEN (2004) Professor of Communication Panel Chair, National Popular Culture Association National Communication Association National Women’s Studies Association American Culture Associations Council of Undergraduate Research National Council of Teachers of English Conference on College Composition and Communication Modern Language Association International Communication Honors Society, Lambda Pi Eta International English Honors Society, Sigma Tau Delta Dudley High School, Mentor
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SOJUNG KIM (2012) Assistant Professor of Communication Journal Committee, Korean American Communication Association Reviewer, Social Work in Health Care Reviewer, International Journal of Environmental Research and Public Health Journal Reviewer and Member, American Public Health Association Reviewer, Journal of Health Communication Board Member, Chair of the Student Affairs Committee, and Journal Reviewer, International Communication Association Reviewer, Eastern Communication Association Reviewer, AEJMC Reviewer, National Communication Association
BRAD LAMBERT (2009) Assistant Professor of Communication University Film and Video Association Eastern Communication Association Judge, Council for Support and Advancement of Education International Digital Media and Arts Association Society for Cinema and Media Studies Panelist, Charlotte Film Festival Panelist, Carolina Film and Video Festival Panelist, Ackland Art Museum Film Forum Panelist, Cucalorus Film Festival Panelist, Philadelphia Film & Animation Festival Panelist, DC Shorts Film Festival Panelist, Dragon*Con Independent Film Festival Presenter, UNCG Young Writers’ Camp for Middle and High School Students Presenter on Documentary Filmmaking, Wake Forest University Presenter, Triad Final Cut Pro Users Group Volunteer, Food Assistance, Inc. Coach, Jamestown Youth League Baseball Mills Road Elementary PTA The Learning Palette Preschool PTA Student Mentor, Trinity High School
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BRANDON LENOIR (2015) Assistant Professor of Communication New hire. None at High Point University.
JOHN LUECKE (2008, retired 2013) Associate Professor of Communication AFS Intercultural Program Greensboro College International Affairs Council of the Triad Professional Development Committee, Public Relations Society of America, Tarheel Chapter Board of Directors, Piedmont Triad Council for International Visitors
JENNY LUKOW (2006) Associate Professor of Sport Management North Carolina Alliance for Athletics, Health, Physical Education, Recreation, Dance, and Sport Management President-elect, Vice-President, North Carolina Sport Management Coalition American Alliance for Health, Physical Education, Recreation and Dance
PATRICK MCCONNELL (2015) Associate Professor of Communication New Hire. None at High Point University.
VIRGINIA MCDERMOTT (2010) Associate Professor of Communication Grant Reviewer, Fonds National de la Recherche Luxembourg CORE Programme Award Selection Committee, National Communication Association Legislative Steering Committee, Western States Communication Association International Communication Association Society for Personality and Social Psychology Reviewer, Contemporary Case Studies in Health Communication Reviewer, Human Communication Research Reviewer, Western Journal of Communication Reviewer, Studies in American Humor Reviewer, Journal of Social and Personal Relationships Reviewer, Journal of Action Research High Point Area Arts Council Board High Point High Schools Safe Driving Project
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CHARISSE MCGHEE-LAZAROU (2011) Assistant Professor of the Practice of Communication Media Masters International Have Faith, Be Strong
JOE MICHAELS (2015) Artist-in-Residence New hire. None at High Point University.
ROBERT POWELL (2013) Instructor of Communication Judge, Broadcast Education Association Festival of Media Arts First Wesleyan Church Volunteer, Compassion Performing Arts Series
DAVID RADANOVICH (Hired full-time 2015) Assistant Professor of the Practice of Communication Public Relations Society of America International Association of Business Communicators Public Relations Division, AEJMC Inez Kaiser Graduate Students of Color Awards Committee
DEAN SMITH (2013) Assistant Professor of Communication Editorial Board, Communication Law and Policy Editorial Board, Journal of Media Law and Ethics Reviewer, Panel Moderator, Law and Policy Division, AEJMC UNC Center for Media Law and Policy
SEAN STEWART (2014) Assistant Professor of Communication Public Relations Society of America Presenter, High Point Chamber of Commerce
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JIM Y. TRAMMELL (2008) Associate Professor of Communication Chair, Teaching Chair, Research Co-Chair, Religion and Media Interest Group, AEJMC National Communication Association Religious Communication Association Reviewer, Journal of Media and Religion Reviewer, Global Media Journal Panel Chair, Northeast Popular Culture Association Member, Sunday School teacher, Emerywood Baptist Church
WILFRED TREMBLAY (2007) Dean of the Nido R. Qubein School of Communication Education Committee, Wisconsin Broadcasters Association AEJMC Broadcast Education Association National Communication Association Association of Schools of Education and Mass Communication Board Member, Boy Scouts of America, Greensboro Executive Board, Triad Area Film Commission Reviewer, Law Division, AEJMC Reviewer, Southeast Colloquium
PHIL WATSON (2010) Assistant Professor of the Practice of Communication Video producer, United Way of Davidson County. Video Producer, Memorial United Methodist Church, Thomasville, North Carolina
YAN YANG (2010) Assistant Professor of Communication National Association of Television Program Executives Reviewer, Journalism Division, International Communication Association Reviewer, Teaching Chair, Media Management and Economics Division, AEJMC Asian American Journalists Association World Media Economics and Management Reviewer, New Media and Society Community Advisory Board, WFDD
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3. Describe the unit’s contact with alumni, professionals and professional organizations to keep curriculum and instruction, whether online or onsite, current and to promote the exchange of ideas. Contact may include alumni and professional involvement on advisory boards, curriculum development, guest speaking, placement, internships, and fund raising.
The NQSC connects with alumni, professionals and professional organizations in several formal ways.
Nido R. Qubein School of Communication Dean’s Advisory Council This voluntary external advisory body provides counsel to the dean on professional trends that might affect the NQSC’s curriculum and program planning. The council also serves as a liaison between the NQSC’s current students and the professional world, especially in guiding students as they enter the workforce. Additionally, the Council helps the NQSC Administration assess the quality of its product, the graduating communication major, and assure that the school is meeting its instructional, research, and public service mission.
Chair: David Neal, Executive Producer, Fox Sports 1 Lenora Billings-Harris, President, Excel Development Systems Megan Garafola, Digital Strategist, Ogilvy Jeff Gauger, Executive Editor, Greensboro News & Record David Goren, Executive Director, National Sportscasters and Sportswriters Association Kristi Griggs, President, G-Force Marketing Solutions William B. Hansen, Ph.D., President, Tanglewood Research James E. Himes, Jr., President/General Manager, WGHP Television Bernie Mann, President, Mann Media John T. Mims, APR, Senior Partner, Altyris, Inc. Steve Mitchem, Publisher, US Airways Magazine
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Kathryn Mobley, Senior Producer, WFDD Radio Lisa Powell, Vice President of Sales, Entercom Communications
Faculty Membership in Professional Organizations NQSC faculty are members of a wide variety of professional organizations where meetings, publications, websites, and periodic conferences enable them to maintain relationships with professionals and peers in their fields who operate outside the academic sphere.
Academy of Television Arts & Sciences American Public Health Association Association for Education in Journalism and Mass Communication Broadcast Education Association Carolina’s Healthcare Public Relations and Marketing Society Eastern Communication Association Entertainment Software Association High Point Arts Council Hollywood Radio and Television Society International Association for the Fantastic in the Arts International Communication Association International Digital Media and Arts Association International Game Developers Association International Festivals & Events Association International Radio and Television Society Investigative Reporters and Editors Korean American Communication Association Mastermedia International National Association of Black Journalists National Communication Association National Women’s Studies Association North Carolina Association of Festivals & Events Popular Culture Association Public Relations Society of America Public Relations Student Society of America River Run International Film Festival Society for Cinema and Media Studies Society of Professional Journalists
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Tar Heel Chapter of the Public Relations Society of America Television Critics Association The Society for Film and Television Studies University Film & Video Association
Conferences 2014/2015 NQSC faculty participate in, and contribute to, multiple academic and professional conferences. The following is a list of some conferences School members participated in during the 2014/2015 school year:
AEJMC Conference Broadcast Education Association Conference East Coast Game Conference Health Communication, Marketing and Media Conference Integrated Marketing Communication Conference International Association for the Fantastic in the Arts Conference International Communication Association Conference International Festival and Events Association Conference Mid-Atlantic Popular and American Culture Association Conference National Communication Association Conference PAX East 2015 Conference “Produced by” Conference sponsored by the Producers Guild of America University Film and Video Association Conference
Guest Speakers The following outside speakers have made presentations since 2008 to students on campus and engaged in question-and-answer sessions. These visitors to the School of Communication offer students a chance to hear from real-world professionals working in fields they may pursue following graduation.
Lorraine Ahearn Reporter, News & Record Omar Ali University of North Carolina-Greensboro Melvin Alston Guilford County Board Sahar Amer University of North Carolina-Chapel Hill Melissa Anderson HPU Event Planner Dale Baker Musician
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Rae Bazzarre Crisis PR; head of Lance Armstrong Foundation Michael Beitler Lt. Governor Candidate Jason Berry Pulitzer Center, “Pope Frances and the Church at Crossroads of Reform” Tracie Blackmon Director of PR and Marketing, High Point Regional Health System Jane Blackwell Assistant VP and Community Relations Officer, High Point Bank Marben Bland Social Media Strategist Pamela Brown Anchor and Reporter, CNN Martin Buchanan Executive Creative Director, Trone Brand Energy Bob Buckley Reporter, FOX 8 Lizzie Buckthorpe Producer & Reporter, WRBL, HPU alum Joe Cabosky University of North Carolina-Chapel Hill Nathalie Cadet-James Event Planner, Luxe Fete Brian Castner Pulitzer Center, “Fighting Ebola in Liberia” Brian Clarey Editor-in-chief, Triad City Beat Doug Clark News & Record Howard Coble US Congressman, NC-10 Joy Cook Twitter Strategist and Delegate for DNC Steffi Cook Account Executive, Moxie Interactive Bob Costner Managing Editor, Senior Reporter, News 14 Josie Cothran Music Director, Assistant Program Director, Talent, WKZL Liz Crawford Sports Anchor, WFMY Russell D’Souza Vice President of Global Financial Services, Hanesbrands, Inc. Mary Dalton Filmmaker, Living in the Overlap Kevin Daniels News Director, WGHP Kristen Daukas Social Media Strategist Meghan Dhaliwal Multimedia Projects Coordinator, Pulitzer Center Jeff Dudash Senior Manager, NCR Public Relations Linda Durrett Communications and Public Relations Manager, Charlotte DOT Lisa Famiglietti Producer, WXXI David Fenster Director, Pincus Jennifer Fernandez News & Record
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Megan Garafola Digital Strategist, Social @ Ogilvy Pam Goldberg Goldberg Marketing & PR Cynthia Gorney National Geographic, Pulitzer Center Kristi Griggs President, G Force Marketing Scott Gustin Social Media Executive Producer, WGHP Keith Hale Photojournalist, FOX 8 Phyllis Hardin Board Member, Big Brothers Big Sisters of the Piedmont Triad Danny Harnden Sportscaster, FOX 8 Cheryl Hatch Pulitzer Center, “Fighting Ebola in Liberia” Pam Haynes HPU, High Point Enterprise Cindy Hill Filmmaker, Living in the Overlap Chris Holmes International Film Festival PR Steve Hott Freelance Audio Technician Jenny Hwa International Film Festival PR Karen Jacobsen “GPS Girl” (voice of) Alexes Johnson Account Coordinator, PR and Social Influence Grant Johnson Hooper Funeral Home Paul Johnson High Point Enterprise Krista Johnston Staff Member, Big Brothers Big Sisters of the Piedmont Triad Eason Jordan CNN News Executive Ken Koziol President, Entertainment Solutions Susan Ladd News & Record Julie Luck Anchor, FOX 8 Doug Mead Sports Editor, Winston-Salem Journal Alison Meyers University of North Carolina-Chapel Hill Matt McGee Choral Director Kellie McLeod Career Adviser, HPU Career and Internship Services Neil McNeil WGHP Michael McQueen ESPNU Monique Moffitt Director of PR and Content, Sales Factory and Woodbine Christine Moore M&M Meetings and Event Planning Don Moore HPU Technical Operations Manager Nora Murray Producer, WXII Anthony Ndege Occupy Movement
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David Neal Fox Sports 1 David Nordstrom Lead Actor, Pincus Melissa Painter Anchor, FOX 8 Angelique Perrin Actress, former HPU student Nishaka Proctor Events with Excellence Bob Rathbun TNT Sportscaster Tim Rickard Graphic designer, News & Record Matt Ritter Experimental Research Design Wendy Rivers President and CEO, Big Brothers Big Sisters of the Piedmont Triad Dr. Richard Rosen Internal Medicine Jeri Rowe Columnist, News & Record Jenny Rowland VP Account Planner, Trone Advertising David Ruden Chair, NC GOP Anita Sarkeesian feministfrequency.org Larry Schell Business Manager, WFMY Jim Schlosser News & Record Jen Scully APA Style and Library Databases Jack Shaheen Hollywood Consultant on Arab portrayals Tye Smith Director, KGAN Matthew Paul Turner Writer Jimmy Tomlin High Point Enterprise Aaron Vannoy Web Design & Development, Alderman Company Patti Wheeler President, Wheeler Television Vince Wheeler High Point Enterprise Doug Witcher CEO, Smart Choice Insurance Ashantia Wright Start 2 Finish Planning and Gifts Company Patricia Yancey Lobbyist Christian Zavisca Digital Editor, Winston-Salem Journal Phoebe Zerwick Investigative Journalist
Communication Week In addition to the in-class guest speakers noted above, the NQSC hosts several professionals as part of our annual Communication Week. Communication Week events allow students and faculty many opportunities to interact with, and learn from, communication professionals across several disciplines. In the 2015 Com Week alone, NQSC
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students attended presentations and question-answer sessions by documentary filmmakers, an international event planner, and award- winning journalists covering the Liberian Ebola crisis.
The NQSC sponsored the following speakers through our Communication Week events:
Rae Bazzarre The MACH 1 Group Jason Berry Pulitzer Center Nathalie Cadet-James International Event Planner Brian Castner & Cheryl Hatch Pulitzer Center Mary Dalton & Cindy Hill Documentarians, Living in the Overlap Daniel Grossman Pulitzer Center Anita Sarkeesian feministfrequency.com David Neal Fox Sports 1 Jack Shaheen Hollywood consultant on Arab portrayals
The Com Week 2015 flyer is below.
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Adjunct Faculty The School’s adjunct faculty bring a wide range of experience to the classrooms where they provide instruction. Many adjuncts remain employed outside NQSC.
The following is a list of adjunct faculty from the 2014-2015 academic year, along with their professional work:
Candice Edrington, Marketing, Public Relations, Joy Cook PR Group Doug Hall, Freshman Success Coach, HPU Ruth Kinzey, Former Senior VP of Communications for Stop and Shop, Quincy, MA Marissa Lowe, Nonprofit Management, World Relief, Baltimore John Luecke, Professional public relations experience, Rexnor; Blue Horse PR, Milwaukee Joel McIver, Publisher, Jury View Magazine, Greensboro David Radanovich, former Communications Manager, Northeast Utilities Matt Ritter, Former Managing Editor, Internet Broadcasting, Greensboro Jim Scott, Greensboro Grasshoppers’ Announcer, Former Creative Services Director for Entercom Brett Sowell, VP of Digital Assets and University Partnerships, IMG College, Winston-Salem Matt Wells, Producer, 107.5 WKZL
4. Describe the unit’s methods for communicating with alumni, such as newsletters or other publications or the online link for communication during the previous academic year.
As a relatively young program, the NQSC has a small-but-growing alumni base. As of July 2015, the contact list has 390 alumni, with whom the department maintains contact in several ways.
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High Point University Website The university administration maintains the “Academics” section of High Point university website which profiles the NQSC. The dean’s administrative assistant is allowed to make periodic additions and updates to this platform as long as they are synchronized with the existing layout and design.
Q The News The COM 2265—Publicity Methods class produced the School’s first alumni newsletter in spring 2015. The length and frequency of future efforts in this area are still being determined, but we anticipate having future COM-2265 students produce and distribute an alumni newsletter two-to-four times per academic year.
The online newsletter is posted at qthenews.wordpress.com. A screen shot of the page is included below on page 8-28.
Alumni/Student LinkedIn Group Kellie McLeod, the former representative from the university’s Office of Career and Professional Development, has managed the LinkedIn Group titled “High Point University, Nido R. Qubein School of Communication.” The School’s page has over 300 members, made up of current students and alumni. Only communication majors or minors are accepted into this group. Dr. Linda Gretton has taken over these duties from Kellie McLeod beginning October 2015.
A screen shot of the page is included on page 8-29 below.
Facebook Page The NQSC Facebook page is administered by Phil Watson, Assistant Professor of the Practice of Communication. Mr. Watson updates the page several times weekly during the months that school is in session. Student and faculty awards, campus events, off-campus activities, hiring announcements, and scholarship opportunities are the most frequent content. The NQSC Facebook page has over 1,000.
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The page is at facebook.com/HPUCommunication. A screen shot is included beginning on page 8-30 below.
High Point University Magazine The university’s Office of Communications produces High Point University Magazine, a semi-annual publication mailed to all University alumni. The magazine covers current goings-on at the university, including new programs and initiatives, recent events, and alumni updates.
The current issue of High Point University Magazine is available for review in the workroom. Recent stories of the School of Communication and its students are included below.
NQSC Online Alumni Newsletter, “Q the News”
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NQSC LinkedIn Group:
Highlights from the NQSC Facebook page follow:
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Communication-related highlights from High Point University Magazine:
Winter 2014
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Spring 2013
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5. Describe the unit’s support of scholastic (high school) journalism, including workshops, visiting lectures, critiques of student work, etc.
The High Point University Chapter of the Society of Professional Journalists provides student judges for high school essay contests focusing on First Amendment issues at both the state and national level. Students read and ranked essays entered in these competitions sponsored by the Society of Professional Journalists.