Soluble Fibre Ingredients – Global Market Study
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Soluble Fibre Ingredients – Global Market Study Market Insights – EU28 Publication: January 2017 www.giract.com GIRACT www.giract.com GIRACT - Introduction Active since 1970 (Gira) and 1989 (Giract) in market research and consultancy Additives/ingredients for Food & Drink Industry Fine Chemicals/Pharmaceuticals and Intermediates Associated Technologies from biotech to packaging, process, medical engineering, waste recycling… Nutrition and Health focus for research, consultancy and strategy planning New focus into developing markets – Asia, Eastern Europe, Latin America, Middle East and Africa Soluble Fibre Ingredients www.giract.com GIRACT Market Insights – EU28 www.giract.com Selected Global Clients Soluble Fibre Ingredients www.giract.com GIRACT Market Insights – EU28 www.giract.com Report Objectives • To quantify the current market demand and to forecast volumes, market values and trends to 2020 for the end products and for soluble fibre ingredients • To understand the choice – the “why” and “why not” – for the use of a fibre, and to identify potential novel fibre ingredient alternatives based on in-depth user interviews • To identify the ingredient producers and to assess their strategies • To establish the supply scenario of the selected soluble fibres Soluble Fibre Ingredients www.giract.com GIRACT Market Insights – EU28 www.giract.com Scope • Geography: Supply and Demand - USA/Canada; Brazil; EU-28/Norway/Switzerland; Russia/Ukraine; China, Asia-Pacific (Singapore, Indonesia, Malaysia, Thailand, Vietnam, South Korea, Australia) Supply only - Latin America (outside Brazil) and Japan - market overviews • Ingredients: Inulin, oligosaccharides (OS) such as fructo- and galacto-OS, isomalto-OS, XOS, galactofructose, polydextrose, resistant starch, resistant maltodextrin, soluble corn fibre, beta glucan-rich fibre, tagatose, cellulosic fibres, psyllium, hydrolysed gums, chitosan, and konjac • Demand Sectors Dairy, drinks, diet foods, bakery/cereals/bars, baby/infant formula, other food, petfood and animal feed (as prebiotics), supplements (capsules, etc.) • Timescale: 2015 - 2020 Soluble Fibre Ingredients www.giract.com GIRACT Market Insights – EU28 www.giract.com ResearchRESEARCH Process METHODOLOGY Data values, Data values, Trends GIRACT Trends Analysis Market Scenario Trends Internal Questionnaire Business Strategy Reports Preparation Industrial Government Insights from Interviews by Association Publications Webinars Email Briefings SECONDARY PRIMARY RESEARCH RESEARCH Newsletters/ Scientific Online Telephonic Journals Publications Surveys Interviews Soluble Fibre Ingredients www.giract.com GIRACT Market Insights – EU28 www.giract.com Key Data PointsKEY DATAFrom SOURCES Sources DATA VALUES FROM SECONDARY SOURCES DATA VALUES FROM PRIMARY SOURCES • Details on product portfolio • Market shares – companies & products • News on research & development, • Product trends market trends • Price trends • Commodity prices • Dosage/Penetration values • Mergers, Acquisitions, Partnerships, • Growth prospects of market/products Collaborations and Investment details • Drivers, Restraints, Challenges, • Details for company profiles Opportunities Soluble Fibre Ingredients www.giract.com GIRACT Market Insights – EU28 www.giract.com Soluble Fibre Ingredients Industry – Overview North America • Fibre is usually associated with ‘whole-grain’ products (containing insoluble fibre) while soluble fibres are used as a technological aid in producing low-fat or sugar reduced foods Market Share, by Geography Europe • Interest in the prebiotic effects of soluble fibres has been extinguished by restrictions on health and nutrition related claims China • Production and use of soluble fibres is developing rapidly with production of inulin, GOS, and XOS emerging alongside established sources of FOS, IMOS and more unusual fibres such as chitosan or konjac Japan • Has long been the reference market for prebiotic fibre with a tradition of use and a wide range of different types of fibres manufactured and used North America EU28 Asia-Pacific China Japan ROW Asia-Pacific • Australia is an important supplier of GOS. The fast developing nations in the ASEAN region are becoming increasingly important consumers of fibre ingredients Soluble Fibre Ingredients www.giract.com GIRACT Market Insights – EU28 www.giract.com European Food Industry European Food Industry & Opportunities GENERAL FOOD INDUSTRY OPPORTUNITIES • Opportunities exist for companies that wish • Comprises about 310 000 companies and to increase productivity, by making employs about 4.8 mio people economies of scale • It is the second largest (after metal) in • Innovation is a key weapon to stimulate manufacturing industry in Europe, with continued growth 14.5% of total manufacturing turnover (about EUR 917 bio for EU28) • Strengthening of the supply chain has been one of the important focus strategies in the • The industry is quite fragmented last few years • Over 90% of all firms in the European food • “Go Natural”, Clean Label, Sustainability and sector are small and medium sized Allergen-free are some of the key trends in enterprises (SMEs) the ingredients market Soluble Fibre Ingredients www.giract.com GIRACT Market Insights – EU28 www.giract.com Soluble Fibres Use in the European Foods DAIRY •Yogurts, yogurt drinks and milk drinks are the key end-use products that use soluble fibres •FOS, inulin, polydextrose, GOS, resistant dextrin are the soluble fibres that are mainly used DRINKS •No penetration in CSDs •Negligible use in high-carb hypertonic drinks •Inulin is used in protein shakes, in a few energy recovery drinks and oat drink DIET (SLIMMING FOODS) •Soluble fibres are used due to their overall role in maintaining gut/digestive health •Inulin, FOS, Konjac and polydextrose are some of the soluble fibres used BAKERY •Used in breads either for “high in fibre claims” or for replacing wheat gluten •Inulin, polydextrose, resistant starch, resistant dextrin, oat beta glucan and psyllium husk are used OTHERS •Inulin, FOS and oat beta-glucan is witnessed in breakfast cereal products to a small extent •GOS and FOS are used in infant formula products •Soluble fibres are also used in low-fat ice-cream, diabetic jams, low calorie confectionery products and medical nutrition products Soluble Fibre Ingredients www.giract.com GIRACT Market Insights – EU28 www.giract.com Legislation General Food • The EU Directive 90/496/EEC states that a • Most insoluble fibre and soluble fibres fibre has been traditionally consumed as have obtained a food ingredient status at plant material and has one or more the EU level, but label declarations are still beneficial physiological effects controlled by individual countries • The legislation states that the energy • Infant foods are subject to special, and conversion value for all fibres under the more restrictive, legislation definition shall be 2 kcal/g • Within EU law, distinction is drawn • In 2009, EFSA proposed the statement that between ingredients, additives, and novel 25g per day of dietary fibre are adequate LEGISLATION foods Dietary fibre ingredients for normal bowel function in adults • Novel Food status applies even to an • A Source of Fibre is defined as: A claim earlier approved ingredient/additive if the that a food is a source of fibre may only be product is being proposed for a novel made where the product contains at least function 3g of fibre per 100g or at least 1.5g per 100Kcal • In case of an approval by the EU for a Novel Food, the EU Commission issues a • A claim that a product is rich in fibre may Commission Decision and this decision is be made if the product contains 6g of fibre addressed to a named company or person per 100g or 3g of fibre per 100Kcal Soluble Fibre Ingredients www.giract.com GIRACT Market Insights – EU28 www.giract.com Soluble Fibre Ingredients Market – EU28 Table Soluble Fibre Ingredients Market Overview in EU28 Criteria Measure Volume (tons) Forecast Volume to 2020 (tons) CAGR 2015-2020 (%) Price range (USD/kg), by product Competitor base Key competitors Customer base Key customers Source: Giract, based on analysis Soluble Fibre Ingredients www.giract.com GIRACT Market Insights – EU28 www.giract.com Supply – Current Production Table European Food Industry & Opportunities glucan - Inulin FOS GOS* Polydextrose Fibre Corn Soluble Dextrin Resistant Resistant Starch Beta fibre rich Tagatose Galactofructose Chitosan Konjac Beneo Orafti __00_ Sensus _7__0 Cosucra __00 _9_0 Béghin Meiji __00 1_0 Company E __7__ _00_ Company F _1_0 Total Source: Giract, based on analysis Soluble Fibre Ingredients www.giract.com GIRACT Market Insights – EU28 www.giract.com Supplier Market Share Market Share, by Supplier • Beneo, a leading producer of inulin and FOS in Europe • FrieslandCampina is a leading producer of GOS • Sensus, a part of Royal Cosun Group, produces and markets inulin and FOS • Cosucra, produces inulin, mainly targeting applications including dairy, bakery, others • Fresenius Kabi, produces Lactulose for pharma applications • Produces and markets resistant dextrin under Nutriose Beneo Orafti FrieslandCampina Sensus Cosucra Fresenius Kabi Béghin Meiji • Tate & Lyle produces Promitor, a gluco-fibre or Tate & Lyle Abbott Roquette Others resistant dextrin Source: Giract, based on analysis Soluble Fibre Ingredients www.giract.com GIRACT Market Insights – EU28 www.giract.com Trade and Availability Table European Food Industry & Opportunities tons Production Import Export Availability Inulin FOS __6__ Galacto-OS XOS-OS Galactofructose