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PORTA VENEZIA IN DESIGN | 2016 WHAT | circuito fuori salone a Milano CIRCUITO FUORI SALONE MILANO WHEN | 12/17 aprile 2016 MILANO DESIGN WEEK WHERE | Milano, Porta Venezia MM1 Passante Ferroviario Porta Venezia 12-17 APRILE 2016 Tram 23, 29, 30 DESIGN&ART, FOOD&WINE and LIBERTY INFO POINT + PRESS POINT | ground floor - Jannelli&Volpi_Via Melzo 7 E’ il circuito fuori salone di Milano che unisce design e arte all’architettura Liberty oltre al percorso food&wine. INFO | [email protected] Follow us! #PVID2016 ORGANIZATION | Nicoletta Murialdo www.portaveneziaindesign.com DESIGN COMMUNICATION 2016 | LaboMint FACEBOOK Porta Venezia in Design TWITTER @pvindesign_mi PRESS OFFICE | [email protected] INSTAGRAM porta_venezia_in_design 1. Biblioteca Venezia 4. Sheraton Diana Majestic 7. Casa Gusmini Casa Berri Meregalli 2 13. Casa Campanini TOUR LIBERTY (ex Cinema Dumont) (ex Kursaal Diana) In partnership with Via E. Petrella, 20 Via Mozart, 21 Via C. Pisacane,12 FAI-Fondo Ambiente Italiano Via P. Frisi, 2 Viale Piave, 42 Come l’edificio di Via B. Marcello, è un Ispirata alle forme morbide ed eleganti del Nato come cinematografo e oggi biblioteca Nel 1842 apre il Bagno Diana (piscina esempio di edilizia popolare ‘Liberty’, 10. Casa Tensi più autentico Art Nouveau francese. Walking Tour of Liberty buildings in Porta civica, ciò che resta è un bell’esempio di pubblica), poi Kursaal Diana, primo albergo di costruito dalla Società Edificatrice di Case Via Vivaio, 4 It is inspired by the smooth and elegant shapes lusso, con strutture sportive e teatro. Tardo Operaie e Bagni Pubblici. of the authentic French Art Nouveau. Venezia area, with the guide of FAI-Fondo influenza viennese. Liberty con influenze Rococò. Another example of public housing built by the Elegantissima palazzina che ricorda le forme Ambiente Italiano Born as a cinema and now a civic library, is a _Arch. Campanini (1903) In 1842 opens Bagno Diana (public swimming Building Society Case Operaie e Bagni Pubblici, sinuose del Liberty Parigino. Friday 15th April beautiful example of Viennese Liberty. pool), then Kursaal Diana, the first luxury hotel like the tenements of via B. Marcello. An extremely elegant building reminding of the 11am/1 pm, Liberty tour on foot with a guide (*) with athletic facilities and a theatre. Late Liberty sinuous shapes of Parisian Art Nouveau. 14. Casa Balzarini _Arch. Tettamanzi, Mainetti (1908) with Rococò influences. _Arch. Squadrelli Saturday 16th April _Arch. E. Pirovano Via C. Pisacane,16 3 pm/5 pm, Liberty tour on foot with a guide (*) _Arch. A. Manfredi(1904) 2. Casa Guazzoni 8. Palazzo Castiglioni Le forme di ispirazione moresca degli archi Starting point: Villa Necchi Campiglio, Via M. Malpighi, 12 11. Casa Campanini a ferro di cavallo e le decorazioni a foglia di 5. Albergo Diurno Venezia (*) Corso Venezia, 47/49 (Via Marina, 10) ippocastano testimoniano il talento eclettico via W. A. Mozart 14 Via V. Bellini, 11 dell’architetto Fermini. (Visit to Villa Necchi is not included, because Dal nome del Cav. G. Guazzoni, committente Piazza Oberdan Edificio che segna la nascita del Liberty it’s not part of Liberty heritage) e autore dei rilievi. I chiaroscuri sostituiscono milanese, commissionato dall’imprenditore Gioiello del Liberty milanese che l’architetto The moorish arches and the chestnut leaves il colore: teste femminili, fiori e foglie, putti Centro servizi con bagni, barbieri, Castiglioni. La facciata è movimentata da progetta per sé. Sulla facciata vetrate decorations testifies the eclectic talent of (*) free by reservation, max 20 visitors per tour paffuti intorno alle finestre. lustrascarpe, stireria, posta, banca, fiori/ fregi, nastri, putti ed elementi vegetali in policrome e fregi affrescati. Inserti in ferro architect Fermini. giornali/telefoni, sale riunioni, agenzia viaggi. rilievo. Reservations: [email protected] It carries the name of G. Guazzoni, committee Resta solo un accesso dalla strada. battuto di A. Mazzucotelli. _Arch. A. Fermini ph. 02 76340121 and author of the reliefs. The chiaroscuros It is the building which officially signs the birth of A service centre: bathing cabins, barber, A real jewel of Milanese Liberty realized by the replace the colour: female heads, flowers Milanese Liberty commisisoned by entrepreneur shoeshine, laundry, post office, bank, flowers/ architect for himself. On the façade: polychrome 15. Casa Cambiaghi Bike tour of Liberty buildings in Porta and foliage, chubby little cherubs around the Castiglioni. The façade is animated by friezes, glass doors and fresco friezes. Iron decorations windows. newspaper/call boxes, meeting rooms, travel Via C. Pisacane, 18/20 Venezia area agency. Only remains one of the entraces. ribbons, cherubs and vegetal elements. are made by A. Mazzucotelli. with the guide of FAI-Fondo Ambiente _Arch. G.B.Bossi (1903) _Arch. G. Sommaruga (1901/1903) _Arch. A. Campanini (1904) I pavoni che diventano timpani sopra le Italiano, sponsored by Brompton _Ing. Troiani (1925) finestre del primo piano e le decorazioni Junction Milano, in collaboration with fitomorfe rendono la facciata elegante e Hic Enoteche 2.0 and V3 Raw. 3. Casa Galimberti 6. Casa Operaia Squadrelli 9. Casa Berri Meregalli 12. Santuario del Sacro Cuore di Gesù bizzarra allo stesso tempo. Via M. Malpighi, 3 Via Cappuccini, 8 Via Piave, 2 The peacock shaped tympanums above the Saturday 16th April Via B. Marcello, 93 first floor windows, together with phitomorphic 3/5 pm, Liberty tour by bike with a guide (**) Forse il più bell’edificio Liberty di Milano: 170 Una delle case popolari costruite dalla Sebbene l’architetto fosse un oppositore Neoromantico e contaminato da dettagli coniches make this façade elegantly bizzarre. m2 di facciata in coloratissima ceramica con Starting point: Brompton Junction Milano, Società Edificatrice di Case Operaie e Bagni dell’Art Nouveau, questa casa è considerata ornamentali anticlassici è l’unico edificio morbide figure femminili/maschili, balconi in Pubblici, che mostra l’impegno del Liberty sul l’ultimo esempio coerente di Liberty religioso milanese con reali suggestioni _Arch. A. Fermini via Melzo 36 (corner via Spallanzani), cemento e decorazioni in ferro battuto. fronte sociale. milanese! Liberty. meeting at 2.30pm Probably the most interesting Liberty building in One of the tenements built by the Building Even if the architect was an opponent to Liberty, Neo-Romanesque and contaminated by some Casa Cambiaghi (**) free by reservation, max 8 visitors per tour Milan: 170 m2 of a colourful ceramic façade with Society Case Operaie e Bagni Pubblici, which this building is considered to be the last real anti-classical ornamental details, it is the only Via Pisacane 18/20/22 (2 hours per tour) smooth feminine/masculine figures, cement shows the engagement of Liberty on a social Liberty example in Milan! Milanese religious building that has to do with balconies and iron decoration. side. Liberty. Casa Crocchini Reservations: [email protected] _Arch. G. U. Arata (1900/1914) ph. 02 76340121 _Arch. G. B. Bossi (1903) _Arch. Squadrelli _Arch. P. Mezzanotte (1906) Via Pisacane 24 (*) A guided visit of the main hall of Albergo Diurno Venezia, in collaboration with delegazione del FAI di Milano. April 16th, meeting point at 2.45pm: MM Porta Venezia, entrance by Piazza Oberdan (Corso Buenos Aires) 10 people/by booking only: [email protected] | ph. 02 76340121 1 2 3 4 5 6 7 8 download the full booklet 9 10 11 12 13 14 15 UNDER THE PATRONAGE OF #PVID2016 design&art, food&wine and Liberty PARTNERS CYCLING THE WEEK MEDIA PARTNERS TAKE ME! 07_CENTRO CECO Via G. B. Morgagni 20 12_HIC ENOTECHE 2.0 Via Lazzaro Spallanzani, 11 12th/17th April, h.12am/7pm _ cocktail, 12th April, h. 8pm 12th/17th April, h. 11am/3pm - 5pm/11pm PORTA VENEZIA IN DESIGN | 2016 CENTRO CULTURALE CECO - c/o Galleria del Centro Ceco This place has old wooden beams as counters, on which enjoy a good best students of Art & Design faculty (FAD) of JEPU University of Usti glass, enhanced by modern Ipad with which people can navigate, #PVID2016 nad Labem, present the exhibition: chat, communicate and, of course, seek out and enjoy the favorite #MDW16 BACK HOME - The project analyses the origins of the Czech design wine in the “logic” of Hic. Always present the tasting courses, theme and handcraft traditions, focusing on the theme of the human nights, special events, meetings with producers and the unmissable research through the originality and unicity and to introduce the HiCellar, adaptive media exhibitors where technology, passion, design DESIGN/ART ITINERARY possible patterns of innovation and utilization of traditional craft and art merge techniques as an alternative production option of standardized Tour stop - by bike - of the Liberty heritage in the area of Porta Venezia, with a FOOD&WINE ITINERARY manufacture guide from FAI-Fondo Ambiente Italiano, in collaboration with Brompton Junction Milano and V3 RAW 08_CASA MUSEO BOSCHI - DI STEFANO Via G. Jan, 5 01_JANNELLI&VOLPI Via Melzo, 7 04_WAXMAX & STUDIO PICONE ROMA Via Nino Bixio, 27 12th/17th April, h. 10am/6pm 13_V3 RAW Via Lazzaro Spallanzani, 16 12th/16th April, h. 10.15am/7pm _ 17th April, h. 10.15am/6pm 12th/17th April, h. 11am/7pm _ 14th April, h. 11 am | press preview 12th/17th April, h. 10am/7.30pm cocktail 16th April, h. 5.30 pm 14th April, h. 12am/8pm | event with Rica Cerbarano Visual Artist in the WAXMAX space ROBERTO SAMBONET: ARCHITETTURE DEL QUOTIDIANO DOMESTICO A synonym of nature and great attention to seasonal organic, present 14th April, h. 6.30 pm | cocktail As part of the activities promoted by CASVA aimed at knowledge and INFO POINT + PRESS POINT di PORTA VENEZIA IN DESIGN appreciation of the work of the designer and graphic designer Roberto in all proposals: plain yogurt, salads, soups, extracts, smoothies, Two ateliers - WAXMAX and Studio Picone Roma - two intimate JANNELLI&VOLPI - Wallpaper Interiors Sambonet (1924-1995), Casa Museo Boschi-Di Stefano offers cakes, brewed coffee.