VOLUME 6 / NUMBER 2 / SPRING 2011 the newsmagazine for the food industry professional (left to right) Chicken of the Sea Frozen Foods Executive V.P. Paul E. McCarthy; President / CEO Bryan Exciting and new seafood sensation… Rosenberg; and V.P. of Sales/Mktg. Brenden Beck. Chicken of the Sea Frozen Food and Empress International merge January 1, 2011 marked a The new Chicken of the Sea Frozen Foods new and exciting beginning corporate headquarters is in El Segundo, for Chicken of the Sea CA with their Lake Success, NY office Frozen Foods and Empress continuing to serve the company with sales International. The two and operations staff. companies have officially merged and “Ultimately, this is all about people. I’m are now conducting finfish,” Rosenberg explained. In addition, most excited and proud about the team business as Chicken of the merged organization will be an even we have brought together.” Rosenberg the Sea Frozen Foods, a division of Thai stronger and more important partner to commented about the diverse experience, Union Frozen Products PCL. our supplier base.” Continued on page 71 In talking with Bryan Rosenberg, the company’s President & CEO, he discussed how the combination of the two businesses Food industry’s marketing event of the year… is already bringing benefits to their customers and suppliers. Thriving in a Global Economy “We’re now able to offer Urner Barry is pleased to attended and recognized a wider array of products, announce its Executive marketing events in the including pasteurized Conference and Marketing industry. crabmeat and value-added Seminar is back at the seafood products to the Bellagio, Las Vegas, The program will kick-off customers that were serviced Nevada, May 1-3, 2011. on Sunday evening with a by the Empress team, while Chicken of The conference theme welcome reception. Monday the Sea Frozen customers now have access this year is Thriving in a Global Economy. begins with its opening ceremonial event to additional items including Xcellent Industry executives will learn how to followed by a keynote address from Donnie brand Latin American shrimp, warm water compete effectively in the international lobster tails, Canadian snow crab, and marketplace at one of the most widely Continued on page 70 On the inside… 7 Eggs have less 20 24 cuts from the 23 NFI Looks at how cholesterol, more CAB® brand fit the to spread the good Vitamin D. criteria for lean beef. word. USDA analysis reveals Flavor does not have to Messages emphasize the average amount of be the sacrificial lamb not only benefits but cholesterol in a single of healthy eating. Many scientific facts. large egg is 14 percent high-quality cuts of beef lower than previously are lean. recorded. www.apbbeef.com 2 • URNER BARRY’S REPORTER / VOL. 6, NO. 2 / SPRING 2011 X _____________________________________ ____________________ Sign here for approval and fax to: 732-240-6332 Date URNER BARRY’S REPORTER • VOL. 6, NO. 2 • spriNg 2011 the newsmagazine for the food industry professional Center of Page 1 Chicken the plateof the Sea Frozen PUBLISHER Foods and Empress Paul Brown Jr. International merge SENIOR EDITOR Russ Whitman Urner Barry’s Executive MANAGING EDITOR Joe Muldowney Conference: Thriving in a Global Economy CONTRIBUTORS Janice Brown Jim Buffum Chris Byrnes Haidee Elliott Richard E. Gutting, Jr. Main ingredients 28 National Turkey Federation recognizes innovative Jim Kenny 4 Conference theme: double in a decade— foodservice operators Andrew Knox sustainably 40 How the declining cow herd affects you Rachel Kretzmer 6 Eggs are now naturally lower in cholesterol Angel Rubio 43 ExpoCarnes, the bridge to new relations in the meat John Sackton 10 Urner Barry hosts Seafood Import Workshop in and poultry industry Miami Jill Seeland 53 2nd Edition Commercial Guide debuts in Boston James Serpico 10 New supply-chain risks and opportunities Bill Smith 54 Commercial Guide Sample - Wahoo 16 Waiting for the Blue Revolution MaryAnn Zicarelli 56 Making the rounds with UB’s Reporter 22 Not waiting for our January 2011 58 Meat, poultry to have nutrition COPY EDITORS 24 Gluten for punishment, a look at Celiac disease labels by 2012 Linda Lindner 32 Food inflation finds itself unpalatable 69 White or yellow fat? ART DIRECTOR 34 Higher hog prices on the horizon Glenn F. Juszczak 42 American Egg Board launches incredible campaign PRODUCTION MANAGER 44 Butterball implements automated deboning A la carte Chris Ashley system, maximizing ergonomics, efficiency and 13 Feed your smart phone safety these new food apps ASSOCIATE DESIGNER 46 9th International Seafood Summit in Vancouver 14 No dye necessary! Maria Morales 48 Tippmann Group: the 18 Holiday foods from around the ‘ice’-ing on the cake ADVERTISING world: Easter Janice Brown 50 Boneless beef record 26 New York eatery a true culinary mecca prices 30 A ‘deli-cate’ subject SUBSCRIPTION INFORMATION 52 Economy impacts 800-932-0617 cargo freight 36 A taste of French Vietnamese cuisine 61 Consumers respond 38 NAMP “guiding” Spanish users with its all-new Meat to reporting of animal Buyer’s Guide treatment 38 COMTELL® mobile Website now available 66 Legal’s Roger Berkowitz hosts 41 Food industry uses video to receive market ‘outlaw fish’ dinner in Boston information, news and educational material 68 60 Seconds with Richard E. Gutting, Jr 57 Test your protein knowledge An Urner Barry Publication Published Quarterly 59 The Reporter’s Guide to... Tuna Printed in the U.S.A. Copyright © 2011 60 Creativity and Editorial and Publishing Offices News bites innovation deliver Tel. 732-240-5330 • Fax 732-341-0891 8 2010 dietary guidelines affirm role of lean protein 182 Queens Boulevard, Bayville, NJ 08721 McDonald’s delights www.urnerbarry.com • [email protected] 15 Sysco announces “supplier of the year’’ awards 62 Ecuador: agriculturally Nothing may be reproduced in whole or part 20 What ‘lean’ means in beef marketing rich without written permission from the publisher. 27 What every seafood buyer should know about 64 Boston’s iconic restaurants at a glance VOL. 6, NO. 2 / SPRING 2011 / URNER BARRY’S REPORTER • 3 GOAL 2011 goes to Chile,‘the end of the world’... CONFERENCE THEME: double in a decade—sustainably Contributed by Global Aquaculture Alliance The eye-opening realities regarding major global shifts in seafood consumption revealed during GOAL 2010 in Malaysia will be further addressed at GOAL 2011, scheduled for November 6 - 9 in Santiago, Chile. Photo courtesy Ramírez Photo Armin GOAL 2011’s host city , Santiago, is Chile’s “The kind of information presented by last year’s GOAL capital. The bustling city anchors the “Assisting northern section of the central valley aquaculturists speakers, such as the explosion of the global middle class between the Pacific Ocean and the in answering and the fact that China will soon have to import huge impressive Andes Mountains. amounts of seafood for its populace, plays a key role in growing food planning for the leading seafood companies and groups needs will be an that attend GOAL,” Wally Stevens, executive director important role of GOAL organizer Global Aquaculture Alliance, said. of GAA in the “GOAL has become an important piece in the puzzle of next few years.” success in international seafood commerce.” When the Global Outlook for Aquaculture Leadership conference series Since 1979 convenes in Santiago, its first stop in the Southern Hemisphere, the GOAL program will include summarized data on global fish and shrimp production and markets, but then go beyond the numbers to address issues, project trends and identify opportunities. POULTRY SPECIALTIES, INC. All Categories Poultry At GOAL 2010, Stevens challenged the global aquaculture community to Retail • Food Service • Industrial • Export quickly adjust to meet the world’s soaring demand for seafood. That challenge Professional Sales & Procurement Service quickly became the theme for GOAL 2011: “Double in a Decade—Sustainably.” Call Jim, Tommy or Jason 479-968-1777 Assisting aquaculturists in answering growing food needs will be an important (Fax) 479-967-1111 role of GAA in the next few years. By bringing together hundreds of seafood P.O. Box 2061 • Russellville, Arkansas and aquaculture leaders, GOAL 2011 will provide a forum in which to examine Email: [email protected] such emerging issues and seek collaborative solutions. 4 • URNER BARRY’S REPORTER / VOL. 6, NO. 2 / SPRING 2011 X _____________________________________ Sign here for approval and fax to: 732-341-0891 Dated ____________________ “How will the aquaculture and headed toward restoring country’s extensive natural beauty and sector adjust as new middle- Chile’s position as a top eclectic communities. class consumers call for salmon producer. The more and more seafood?” GOAL 2011 schedule will GOAL 2011 will convene at the Grand Stevens asked. “Will include options to visit Hyatt Santiago, an “in-town” five-star existing facilities be able aquaculture farms and luxury hotel with a resort feel. Located to push out more product? other destinations. in the exclusive Las Condes district of Will new culture areas be Santiago, it offers easy access to the city developed? Will advances GOAL 2011’s host center, mall shopping, restaurants and in technology once again be city, Santiago, is Chile’s attractions. GOAL attendees will receive a our savior? How will this level of capital and national center of reduced rate and additional amenities at growth be financed? And how can all commerce. The bustling city anchors the official GOAL 2011 conference hotel. of this be accomplished sustainably?” the northern section of the central valley between the Pacific Ocean and the GOAL PARTICIpatION THE END OF THE WORLD impressive Andes Mountains. Just south GOAL 2011 is a unique annual event In its review of global aquaculture lies the Maipo Valley, home to great farms for top representatives of international production, markets and issues, the and the center of the country’s wine aquaculture and seafood companies, GOAL 2011 meeting will also highlight production.