THE 2ND ANNUAL CAPTAIN NICHOLA GODDARD RECEPTION SERIES PRESENTED BY BENNETT JONES

SPONSORSHIP OPPORTUNITIES

VANCOUVER CALGARY TORONTO 2nd ANNUAL CAPTAIN NICHOLA GODDARD RECEPTION SERIES: SPONSORSHIP PACKAGE

TRUE PATRIOT LOVE FOUNDATION ABOUT THE EVENT

True Patriot Love Foundation is a national charity that is changing the lives of military members, Veterans and their families across . By funding more than 825 programs that support mental health, physical rehabilitation, transition to life after service, and the unique needs of children and families, we’ve helped 30,000 military and Veteran families in need over the past decade. In addition, True Patriot Love contributes to advancements in research and technology through our $5 million commitment to the Canadian Institute for Military and Veterans Health Research (Queen’s University).

Below are a few examples of the initiatives we’re proud to support.

Veterans Transition Network Strongest Families Institute

A group treatment program that helps Veterans living with An award-winning organization that delivers skill-based symptoms of operational stress injury as they transition more distance learning for children, youth and families to successfully into civilian life. help overcome mild to moderate mental health and/or behavioural concerns. Project Trauma Support Research at CIMVHR

A six-day psychotherapy program that helps military The Canadian Institute for Military and Veteran Health members, Veterans and First Responders process past Research (CIMVHR) is focused on research devoted to traumatic events to mitigate the symptoms of PTSD and the health and well-being of those who protect and serve moral injury and improve quality of life. at home and abroad.

A Snapshot of Our Impact Over the Past Decade

FUNDED INSPIRED SUPPORTED PROVIDED UNLOCKED HELPED 161 292 825 1,800 1,828 30,000 mental health Veterans to launch programs across hours of mental health camp days for military & Veteran programs their own businesses the nation coaching for children military families families since 2009

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TRUE PATRIOT LOVE FOUNDATION ABOUT THE EVENT The 2nd Annual Captain Nichola Goddard Reception Series

VANCOUVER CALGARY TORONTO Wednesday, October 23 Thursday, October 24 Wednesday, October 30

In the Fall of 2019, True Patriot Love will host three separate Captain Nichola Goddard Receptions, presented by Bennett Jones, in Vancouver, Calgary and Toronto to support women in the military. Bringing together military members, business leaders and community partners, these events will provide insight and generate inspiring discussion surrounding the unique experiences women face in the . The three events will build on the success of the inaugural 2018 reception in Toronto, featuring a panel of speakers from the military community discussing how their military careers have shaped and defined them into the leaders they are today. The events will take place on October 23 in Vancouver, October 24 in Calgary, and October 30 in Toronto with the goal of raising upwards of $100,000 collectively for the Captain Nichola Goddard Fund. Looking back at the 1st Annual Captain Nichola Goddard Cocktail Reception

In 2018, True Patriot Love hosted the inaugural Captain Nichola Goddard Reception, presented by Bennett Jones. Guests gathered to pay tribute to women in the military and heard from a panel of successful women in the Canadian Armed Forces as they shared their stories of courage and leadership. The sold-out event included over 180 attendees and raised over $56,000 for the True Patriot Love Captain Nichola Goddard Fund.

SOLD OUT EVENT OVER $56,000 RAISED 17 CORPORATE PARTNERS OVER 180 GUESTS IN 2018 FOR THE GODDARD FUND SPONSORED THE FIRST EVENT

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Women are vastly underrepresented in the military and account for only 15% of the Canadian Armed Forces. Female members of the Canadian military face unique challenges related to their service such as a higher risk of military-related sexual assault than their male counterparts, and a higher likelihood of mental injuries such as post traumatic stress for women who report military-related sexual assault. In addition, 40% of the military personnel released each year will experience a psychological injury requiring support and treatment, and Veteran women have an 81% higher risk of suicide than the general female population.

True Patriot Love is committed to supporting women in the military and their families. Through the Captain Nichola Goddard Fund, True Patriot Love provides national funding to directly benefit community programs that support servicewomen, Veteran women and their families. The Fund was established in memory of Captain Nichola Goddard, the first female Canadian soldier to die in a combat role, and as of 2018, the Fund is being managed by True Patriot Love Foundation.

To date $260,000 has been committed from the Captain Nichola Goddard Fund.

The fund has supported initiatives such as: Royal Canadian Legion Veterans Emergency Transition (Branch 110) Services (VETS) Canada

Funding supported the “Supporting Veterans Wives Group” Funding was directed towards the VETS Canada/ which is a new initiative that will enable the development Captain Nichola Goddard Support Initiative for Veteran and facilitation of a monthly peer support group for spouses women in crisis. of aging Veterans.

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Fellow Canadian,

Nichola always believed she could help. It’s what motivated her to join the military when a recruiter first visited her high school in Antigonish, .

When we were growing up, Nichola’s unrelenting tenacity always inspired me. As I got older, I realized that her drive wasn’t a given. I realized that women across Canada, and around the world, regularly face discrimination and bias on the road to achieving their dreams. But Nichola always kept her drive, and it helped her lead her soldiers in Afghanistan.

We started the Captain Goddard Fund to celebrate and serve strong women like Nichola who have the courage to never take no for an answer. They are the servicewomen,Veteran women, and their families, who protect the values integral to Canada and stand on guard for those less fortunate around the world.

Since the fund was created, we’ve seen incredible support from Canadians. With True Patriot Love carrying on the legacy through the Captain Nichola Goddard Fund, $260,000 has been committed to programs supporting women from the military community and their families. And with your help, we will continue to support organizations that stand for women like Nichola, helping to manage the realities of a career in the military.

Canada needs strong women, and the women that served before, with, and after Nichola are the strongest I’ve ever met.

Nichola would have been incredibly proud of the programs we’ve been able to create in her legacy. And for that, my family and I are forever thankful.

Letter from Katherine Rusk, sister of Captain Nichola Goddard

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WHY SPONSOR THE EVENT?

Show your Canadian pride: members of the Canadian Armed Forces sacrifice so much to help ensure this great nation is kept safe and free. Be part of a unique experience that shows your support and honours their service.

Build your brand as a dedicated corporate citizen: position your organization as a committed corporate citizen that stands behind a great cause. Research has shown that customers’ impression of a brand is positively influenced by a brand’s association with a social cause. Aligning your organization with True Patriot Love Foundation demonstrates your strong commitment to the health and well-being of the military community.

Help support women of the military and Veteran women: your sponsorship will help us get closer to the $100,000 fundraising goal of the series and support the many initiatives funded by the Captain Nichola Goddard Fund. Do your part to help support programs for these brave women.

Add your name to our growing list of supporters: the inaugural 2018 sold out event had 17 sponsors from a variety of industries. Becoming a supporter allows you to add your company name to this list and show your commitment for the brave women who serve our country.

A big thank you to last year’s sponsors!

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MULTIPLE AVAILABLE

2nd ANNUAL CAPTAIN NICHOLA GODDARD RECEPTION SERIES: SPONSORSHIP PACKAGE 2nd ANNUAL CAPTAIN NICHOLA GODDARD RECEPTION SERIES: SPONSORSHIP PACKAGE

GOLD SPONSOR| $5,500.00 In recognition of this sponsorship, True Patriot Love is pleased to offer the following benefits:

HOSPITALITY

• 8 tickets to attend the Reception in your sponsored city

• Meet and greet with special guest speakers prior to event Military/Dignitary hosting opportunity: If you wish to host a member of the Canadian Armed Forces (CAF) as one of the guests, True Patriot Love will coordinate directly with the CAF to identify a deserving member to attend as your guest. Members of the CAF are not permitted to accept a direct invitation – True Patriot Love will facilitate all invitations.

ON-SITE RECOGNITION • Verbal recognition of sponsorship from podium during event

• Full page ad on TV at entrance

• Full screen logo on sponsorship loop played on screens during event

MARKETING

• Mention in event marketing materials

• Logo recognition on the True Patriot Love event web page with link to company website

• Opportunity to include branded item/collateral in gift bag

• Sponsor wrap report

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SILVER SPONSOR| $3,500.00 HOSPITALITY

• 4 tickets to attend the Reception in your sponsored city • Meet and greet with special guest speakers prior to event Military/Dignitary hosting opportunity: If you wish to host a member of the Canadian Armed Forces (CAF) as one of the guests, True Patriot Love will coordinate directly with the CAF to identify a deserving member to attend as your guest. Members of the CAF are not permitted to NATIONAL GOLD | $16,000 NATIONAL SILVER | $10,000 NATIONAL BRONZE | $5,000 accept a direct invitation – True Patriot Love will facilitate all invitations.

ON-SITE RECOGNITION • Full page ad on TV at entrance

• Name/logo recognition on sponsor loop played on screens during event

MARKETING

• Mention in event marketing materials

• Logo recognition on the True Patriot Love event web page with link to company website

• Opportunity to include branded item/collateral in gift bag

• Sponsor wrap report

BRONZE SPONSOR| $1,750.00

HOSPITALITY

• 2 tickets to attend the Reception in your sponsored city Military/Dignitary hosting opportunity: If you wish to host a member of the Canadian Armed Forces (CAF) as one of the guests, True Patriot Love will coordinate directly with the CAF to identify a deserving member to attend as your guest. Members of the CAF are not permitted to accept a direct invitation – True Patriot Love will facilitate all invitations.

ON-SITE RECOGNITION • Name/logo recognition on sponsor loop played on screens during event

MARKETING

• Mention in event marketing materials

• Logo recognition on the True Patriot Love event web page with link to company website

• Sponsor wrap report

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SILVER SPONSOR| $3,500.00 INTERESTED IN NATIONAL BRAND REACH? BECOME A NATIONAL EVENT PARTNER AND SPONSOR ALL THREE EVENTS. NATIONAL GOLD AND SILVER SPONSORS WILL SAVE $500 ON THE BUNDLED SPONSORSHIP, AND BRONZE SPONSORS WILL SAVE $250.

NATIONAL GOLD | $16,000 NATIONAL SILVER | $10,000 NATIONAL BRONZE | $5,000

VANCOUVER: Wednesday, October 23 2500-666 BURRARD STREET

CALGARY: Thursday, October 24 4500 BANKERS HALL EAST, 855 2ND STREET SW

TORONTO: Wednesday, October 30 FIRST CANADIAN PLACE, 3400-100 KING ST. WEST

Ottawa

BRONZE SPONSOR| $1,750.00

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BENEFITS OUTLINE GET IN TOUCH GOLD SILVER BRONZE

HOSPITALITY

8 TICKETS TO THE EVENT IN YOUR SPONSORED CITY X

4 TICKETS TO THE EVENT IN YOUR SPONSORED CITY X

2 TICKETS TO THE EVENT IN YOUR SPONSORED CITY X MEET AND GREET WITH SPECIAL GUEST SPEAKERS X X

ON-SITE RECOGNITION

VERBAL RECOGNITION AT PODIUM X

FULL PAGE AD ON TV AT ENTRANCE X X

LOGO DISPLAYED IN SPONSORSHIP LOOP (FULL PAGE) X LOGO DISPLAYED IN SPONSORSHIP LOOP (SHARED) X X

MARKETING

MENTION IN EVENT MARKETING MATERIALS X X X

LOGO ON EVENT WEB PAGE X X X

OPPORTUNITY TO INCLUDE BRANDED COLLATERAL X X

SPONSOR WRAP REPORT X X X

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GET IN TOUCH Help us make a big impact in the lives of military & Veteran families.

SPONSORSHIP

For sponsorship inquiries please contact:

Sajid (Saj) Rahman Director, Corporate Partnerships & Sales [email protected] 416.573.4754

SINGLE TICKETS |$200.00

For single ticket purchases or to donate to the event, please contact:

[email protected] or call 416.628.1432.

For more information or to make a donation, visit our event web page: truepatriotlove.com/goddard-reception-2019

True Patriot Love Foundation is a Registered Charity. Charitable Registration Number: 81464 6493 RR0001

10 10 11 11 TRUE PATRIOT LOVE FOUNDATION 416.628.1432 [email protected] truepatriotlove.com

Charitable Registration Number: 81464 6493 RR0001