€˜Robot Chicken,€™ €˜Jurassic World’ Come Together in Custom Spot
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‘Robot Chicken,’ ‘Jurassic World’ Come Together in Custom Spot 06.18.2018 Robot Chicken and Jurassic World: Fallen Kingdom have come together in a custom spot where dinosaurs are transported into the world of stop motion animation. Universal Pictures partnered with Adult Swim to drive buzz for the movie, which premieres June 22. The promo features Robot Chicken-style newscasters reporting live from Isla Nublar.  Jurassic World has exploded from a volcanic eruption, and dinosaurs are making their way to the mainland. Panic erupts as they interrupt the regularly scheduled programming in the studio. The spot fits within the pop culture parodies inherent to Robot Chicken, and the fun of the Jurassic franchise come to life in the 60-second piece. It debuted on Adult Swim's on-air, will be distributed on Adult Swim's social media handles, and optimized to connect with the network's fans and Universal Studio's target audience. The promo was produced by Stoopid Buddy Stoodios, the production crew behind Adult Swim's Robot Chicken. The Adult Swim creative team and Turner Ignite's Content Partnerships team worked with Universal Pictures on the development of the piece and campaign. CREDITS Annah Zafrani, SVP, Integrated Marketing, Universal Pictures Beth Rehn, Director, Integrated Marketing, Universal Pictures Robot Chicken Show Creators: Seth Green & Matt Senreich, Stoopid Buddy Studios Robot Chicken Writers: Tom Sheppard & Matt Senreich, Stoopid Buddy Studios Robot Chicken Producer: Whitney Loveall, Stoopid Buddy Studios VP, Production, Adult Swim: Chris Hartley Sr. Creative Director, Adult Swim: Gill Austin Partnership Marketing Manager, Adult Swim: Shannon McKnight SVP, Content Partnerships, Turner Ignite: Jenn Cohen VP, Content Partnerships, Turner Ignite: Melisa Blatt Director, Content Partnerships, Turner Ignite: Elizabeth Corsini Coordinator, Content Partnerships, Turner Ignite: Roxy Barghahn.