ICAS_PIA_krant 09-07-2007 19:35 Pagina 8 8 Publishing in Asian Studies Academic Publishing in Southeast Asia by Paul H. Kratoska, per year, although Vietnam National national language. The markets for table 1 Singapore University Press University Ho Chi Minh City puts out books in English and books in vernacu- Southeast Asian universities that support academic presses
[email protected] around 280 new titles annually. The lar languages are quite different, with large number of students attending uni- the latter relying heavily on a domestic Country University niversity and other academic pub- versities across the region create a large market, while books in English sell to Brunei Universiti Brunei Darussalam Ulishers are found across Asia, and potential market for academic books local English-speaking elites, and to an Indonesia Gadjah Mada University account for a significant output of books (VNU-HCM, for example, has 57,000 international audience. Catering to these Universitas Indonesia each year. Most major universities sup- full- and part-time students), but stu- two distinct markets is a major chal- Malaysia University of Malaya port a publishing programme as part of dents rely heavily on photocopying to lenge for publishers. Universiti Kebangsaan Malaysia their educational function. Some of the acquire course reading materials, and Philippines University of the Philippines universities that support academic press- efforts to encourage the purchase of Although University presses receive Ateneo de Manila University es in Southeast Asia are shown in the books in connection with courses have support from their parent institutions, De La Salle University accompanying table. Other universities had only limited success.