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spring 2012 MA-Drexel ad_final:Layout 1 3/22/12 10:17 AM Page 1

Honored to presentthe John Wind/ Maximal Art Fashion Jewelry Award

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www.maximalart.com spring 2012

faculty editors Catherine Byers Nick Cassway editor-in-chief samara Cifelli Art Director Candice Watts Photography Director Robert Reynolds Magazine Staff Patrick Bartscherer Jillian Fragetti EunHan jeon Kristen Levine Christy Lucca Kirsten McKenna Katie Michella Kristia Morabito Amanda Rodriguez 4 Ashley Santee Photography Staff Mike Arrison Jen GenTIle Kate Wilt Staff Playlist

D&M Magazine is produced by the Design & Merchandising program of Drexel University’s Antoinette Westphal College of Media Arts & Design. Scan the QR code below to like us on Facebook.

Cover photograph by Robert Reynolds styled by Robert Reynolds & Candice Watts Models Hannah LaHood & Robert Jofferd Brand: DivAd Publication: DrexelU Client: AF Issue: Mar2012 Job#: 290165 Trim: 8.5in x 11in 290165_AF-DivAd_DrexelU_Mar2012.pdf Bleed: 8.75in x 11.25in

spring 2012

welcome Do Something This year’s d&m magazine team was the first to write about 10 Not Your Grandma’s Bingo Game The Academy of Natural Sciences of Drexel University. While 12 Burberry’s American Woman the esteemed Academy is celebrating its 200th anniversary 14 Breaking Stereotypes this year, it only became a part of Drexel in 2011. Our photo 16 Your Fashion Co-op Shopping Guide team juxtaposed the creative efforts of Drexel Fashion De- 18 The Day Dating Died? sign students with some very ancient creatures in the dino- 21 Party All Night saur hall at the Academy - with some beautiful results. 22 App-Solutely Download Worthy The student journalists also expanded our vision to include both women’s and men’s fashion with features about Drexel campus fashion and top men’s boutiques in ad- dition to our stories for our female fashionistas. let’let’ss eat eat This issue has stories to feed all the senses - from great reci- 24 What Do You Eat, Lettuce? pes and for vegetarians to features about urban 26 Can’t Wheat to Eat farming. Band portraits expand our playlists, and we even 28 The Ultimate Steak Off show you a new way to play bingo. 30 Reviews We would not be able to publish d&m magazine without 32 10 Tips For the Perfect BBQ the support of our Dean, Allen Sabinson, the Fashion Design and Design & Merchandising programs and our generous advertisers. get dressed Read on and enjoy! 35 Get Dressed 6 38 Charlotte Ronson Behind the Scenes Catherine Byers, Assistant Teaching Professor 40 Styling Tips Nick Cassway, Assistant Teaching Professor 41 The Road to the Academy 46 Doc Martens: A Rebel Story 48 D&Men editor’s note 52 Beyond Old Tees and Raggedy Jeans 53 Piper Boutique Music can narrate the story of our lives. We all have the 54 Spotted on the Streets songs that take us back to those perfect moments in time when we were doing something extraordinary. There are the songs that make us smile as well as the ones that bring back the crushes and the heartbreak. Others evoke memories turn it up of getting dressed with a fashion sense that you can now 58 The Death and Resurrection of Music only shake your head at. Music makes us dance, laugh, cry, 60 The Click Clack Boom roll our eyes and even scream, but what it mostly does is 62 Tune In, Turn On, Rock Out soundtrack our lives. Get to know this year’s contributors by 66 Taking Over the World scanning the QR code on the previous page and turning up their playlists. Each playlist tells a little about who they are and what fires them to think and shake the world! Think 70 Squash Rockstar Samara Cifelli student editor-in-chief 72 All That Sparkles is Made in the USA 74 A New Way to Grow 76 Philadelphia 78 DIY: Recycle Those Jars index

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do

Candice Watts Candice SOMETHING Church bingo games rarely feature a hip, sweaty British man who whiskey from the bottle while you check your card for B-3. Then again, church bingo games also tend to lack PBR- soaked 20-somethings drawing on each other with markers and not your grandma’s specials rivaling prices.

oon after birth, everyone comes to the realization sure only the coolest kids make their way to party and bingo that bingo is a game for toddlers learning numbers win panda pajamas. While in London, I attended the and for their grandmothers looking to win a gift “Youth Health & Fitness Seminar” that was held at an Scertificate to the Italian restaurant around the corner. To undisclosed location until hours before the event started. those between the ages of eight and seventy, the thought Emails went out and the bingo players threw on their of playing bingo seems to lack any shine. That is, unless ripped jeans and beat up Docs to gear up for deals on game you know where to play a few rounds with the cool kids. Red Stripes and shots of Jack, while never forgetting the Bingo games have a rooted history in American church purpose of going to Charing Cross: to play bingo. halls. The true beginnings of the game, however, date Returning to Philadelphia, Rebel Bingo, also hosted at back to Italy in 1530. The game was a card-based lottery an undisclosed location until hours prior, was fronted as that allowed townspeople to keep the winnings of the a “Neighborhood Watch Meeting.” The concerned youth money collected by buying a bingo ticket. Fast-forward of Philadelphia showed up after a couple of pre-bingo to current times, and the first modern game of bingo drinks, showing full support for the safety of their neigh- was played in Pittsburgh in the early 1920s. Then called borhood. Once inside, each player received two bingo Beano, carnival goers could buy a cardboard square, cards and markers. These markers serve two purposes. have numbers stamped on them, and mark each number The first is the obvious: to mark the numbers called on off with a dried bean as they were called. To claim your the card. The second is unique to Rebel Bingo: to draw on win, “BEANO!” would be shouted. Eventually, someone your friends and the strangers you meet, whether it is at a shouted “BINGO!” out of excitement for winning. The Fitness Seminar or a Neighborhood Watch meeting. The name stuck and the beans were ditched. hosts of the night, both in London and Philadelphia, are Not having played a true game of bingo since kinder- picture perfect rebels with ripped clothes, whiskey breath 10 garten, I found it necessary to reconnect with the basics and hairstyles and tattoos that would make your grand- 11

orris of the game. Despite my thinking that I must have forgot- mother cry. The bingo callers announce each number in ten a rule over the years, I hadn’t. You get one free space perfect prose filled with off-color remarks. Joe N Joe in the center of your 5x5 chart of numbers, numbers are “I may be a whore, but here’s number four!” After a few called out, and once someone completes a line horizon- numbers called, these rhymes become normal and every tally, vertically, or diagonally, they shout “BINGO!” and rebel’s eyes shoot down their bingo card to see if they let me tell you about win that round. have four. When you complete a line, shouting bingo is With such simple rules comes a simple crowd. Bingo not enough to claim a win. A glory run up to the stage something called games manage to bring together everyone’s grandmother is required, including jumping over a barricade as a mi- ert reynolds (and grandfather if he is so unlucky to get dragged along). nor challenge. I managed to find myself on stage at the The noise is nonexistent, the caller so unenthusiastic, and Neighborhood Watch Meeting, with high hopes that my rob rebel bingo... the winners have the same reaction they do after cleaning numbers were all correctly marked. The hosts snatched by their bathrooms. But what if bingo were to occur on a the card from my hand, turned off the music, and caused Saturday night? What if bingo came complete with a bar the largest anxiety-ridden anticipation that bingo could with specials on shots? Well, that bingo game seems to ever provide. have some potential. The last girl went on stage with numbers incorrect While living in London last summer, I was introduced and was booed off the stage while the screen projected to the hipster Fight Club of bingo, the Underground “LOSER” and Ludacris’s “Move Bitch” played in the Rebel Bingo Club. Rebel Bingo was developed in London background. I was hoping that I wouldn’t suffer the same after a group of East London punks were intoxicated and fate as she did. After a few hundred more heartbeats, playing bingo in the basement of a church hall. Realizing the host slowly said, “Robert… you came here to play that being drunk and playing bingo provided complete Rebel Bingo, and tonight you’re leaving… A WINNER!” insanity, they introduced it to a group of friends, who Celebratory music started and I was handed a massive introduced it to their friends, until there was a society boombox. The crowd cheered and photographers shot of bingo drunkards. People from other cities learned of photos of my post-victory face as I held the massive Rebel Bingo and traveled to London to play. When this stereo far over my head. Once offstage, I danced with my happened, the creators began to travel to other cities in prize as other rebels congratulated me: the UK. Fast forward a few years, and Rebel Bingo is now played in 24 cities around the world, including New York, the sweetest bingo Philadelphia, Ibiza, Warwick, Toronto and Las Vegas. Rebel Bingo is never advertised as Rebel Bingo. It hides victory I could behind different fronts to keep it a secret and to make ever ask for. urberry’s eginning in 2006, Angela Ahrendts 156 years of history with a very modern took the reins at Burberry, and the attitude, and I think this younger customer AMERICAN company has been thriving. At a really connects with that. Btime when many brands are struggling to Product innovation has been key from survive in tough economic times, Burberry the start. Christopher Bailey, our Chief saw a 37% increase in profits in 2011. Creative Officer, constantly reimagines WOMAN Burberry has broadened its appeal our core icons – the trench coat and the beyond the trenchcoat, scarf and umbrella Burberry check – season after season, so crowd to include a much younger, fashion-forward they feel fresh and relevant while remaining completely customer who loves the traditional designs, especially authentic. Equally important has been how we’ve in accessories, but also aspires to wear the hip, edgy created compelling content around this, amplifying the Burberry’s plaid Burberry Prorsum line. brand’s Britishness and putting these core icons front Ahrendts has led the brand’s growth for the past six and centre. From featuring young exclusively British b is as iconic as the years, and this Spring, she visited the Drexel campus and talent in our campaigns, to building a social media union jack, as appeared as the Distinguished Speaker for the Department site (artofthetrench.com) around the trench coat, to of Fashion, Product, Design & Merchandising. showcasing unsigned British bands through Burberry British as the queen Drexel students had the opportunity to talk with Acoustic, we know that this content is the greatest herself. Yet, for Ahrendts twice this spring – once via a live webcast with connector we have, particularly with a young, digitally a Design & Merchandising seminar and again when native audience. Today we have more than 12m fans on the past 5 years, she visited campus in May. She highlighted Burberry’s Facebook, which I think is a great indication of how the CEO position social media marketing efforts, citing its popular Art of people are responding to the brand. the Trench website where customers can post images at Burberry has of themselves in Burberry trench coats while listening As CEO, how much are you involved in the creative 12 been filled by an to contemporary acoustic artists. The company delivers design choices for the brand? How closely do you work 13 content across a variety of channels, including the most with Christopher Bailey to determine each season’s American. popular Facebook page among luxury brands. design direction? An American She discussed the company’s rapid global popularity and expansion in both Asia and South America, and I believe that as CEO of a creatively-driven business it is woman, at that. its commitment to established markets in Britain and critical to have a chief creative partner and so it’s been the U.S. my great privilege to work with Christopher these past six years. He is truly a brand visionary and has created an The following are questions posed by the students who incredibly pure and consistent image for Burberry. produce D&M Magazine. Ours is a great creative partnership: we often talk about him being the ‘art’ while I am the ‘commerce.’ So while What has been the biggest challenge to grow the younger, he oversees all the product design, we work very closely fashion-forward customer while continuing to please the together on the overall season and brand concepts. classic Burberry fan? Having graduated with a degree in Marketing and Honestly, we think about this more in terms of Merchandising, what is your advice for Design & opportunity than challenge. We’ve been able to build Merchandising seniors about to enter the fashion on the brand’s incredible heritage and reputation for industry? classic elegance and interpret this for a younger generation. So we haven’t Know thyself, know what you know and alienated the more mature customer, but what you don’t know, and what you love and we’ve also invited a new, younger customer long to do. Then you will do it intuitively into the brand, and we’re thrilled by how and will want to focus on perfecting your engaged they are with Burberry. We talk talent 24/7. If you do what you love, it will by amanda rodriguez about ourselves as a ‘young, old’ company never feel like work, and your passion and because of the way in which we combine energy will put you on the path to success. photo courtesy Burberry courtesy photo

www.burberry.com Members of fraternities and sororities are and a community service chair. Students can volunteering at soup and homeless too busy to do well in school. also be involved in the Panhellenic Council shelters. In 2010, the Drexel Greeks donated It is important to all of the Greek organiza- (PHC) or Interfraternity Council (IFC), over $211,000 to charities and completed tions to maintain good grades and stay on which are the organizations that oversee all over 22,000 hours of community service. track academically. It is mandatory that all of the fraternities and so- members in every chapter maintain a mini- rorities. The students who mum GPA of 2.5, and some chapters set the hold positions on the PHC bar even higher for members. Even with all and IFC executive boards the activities that these students are involved plan events, hold fund- in, they are still able to keep up with the cu- raisers, organize recruit- mulative 3.26 GPA of all students at Drexel. ment and work closely breaking The all-fraternity GPA average was a 3.16, with the Drexel faculty to and the all-sorority GPA average was 3.32. make sure that everything Maggie Olson, the president of Phi Mu, is running smoothly. Tak- is a leader in her chapter and has gained ing a leadership role in a academic success at Drexel. Maggie says, fraternity or sorority is a “Being in a sorority has exponentially im- great way to meet others stereotypes proved my time management skills. This outside of one’s own chap- directly translates to my academic success ter and gain experience What would lead any independent person who because by knowing that I have upcoming that will help with careers. Campus Greek life values their individuality to join Greek life? sorority functions, I am more apt to com- Being a part of a fra- When Kelly Simmonds, the current president plete my homework and studying sooner, ternity or sorority also often conjures images of of all Panhellenic sororities was a freshman, she rather than procrastinating. Older mem- allows the opportunity Animal House, hazing was unsure about joining a sorority because she bers in my chapter who have already taken for networking, meeting is so independent, but decided to give it a try. She the classes can help me, much like I help the other students in a similar and outrageous parties. is now proud to be involved with Greek life on younger girls in my chapter who share the major and receiving help Fraternities and sororities campus, and says, “The greatest benefits of being s am e m aj or.” with classes. Jerry Rava, involved in Greek life are the opportunities that Nothing about joining a sorority or frater- a member of Tau Kappa frequently get a bad arise. We have the chance to take part in com- nity will be beneficial to me. Epsilon, believes that be- reputation. There are munity service, run for executive and committee Being involved in Greek life offers opportu- ing a part of Greek life will positions, meet new people within a large com- nities to grow as a leader and network for be a significant benefit to him in the future. Every year, Alpha Pi Lambda, also known 14 many stereotypes about munity, network with university faculty and staff “Some of the best parts are as Apple Pi, participates in Philly Cares Day. 15 Greek life, but are these as well as alumni and employers. Greek life has the networking opportu- At Philly Cares Day, this fraternity cleans helped me mold who I am and shaped my life the nities that are presented. up parks, builds playgrounds and has even stereotypes true? What way I want it to be.” Alumni are very involved painted school lockers. Ryan Connors, a actually goes on behind They only join to get drunk and have parties. and help organize many member of Alpha Pi Lambda, says, “I have It is true that chapters hold many social events projects with the members been able to take part in a multitude of com- the scenes at sororities each term, but they do not all involve getting in- who still attend college.” munity related projects. The reality is that and fraternities at toxicated. Fraternities and sororities hold broth- Jerry said that being in a without the West Philadelphia community, erhood and sisterhood events for bonding experi- fraternity has given him Drexel University and Drexel Greek life Drexel University? ences within the chapter for people to get to know networking opportunities would not be where it is today.” This is why each other better and to simply have fun. Some for jobs and internships Connors takes so much pride in community by Christy lucca social events include at chapter houses, and is a valuable resource service and philanthropic activities. photography by natalie shaak paintball, creating ceramics, movie nights, on a resume. Members of Greek life pay for their friends. parties, and events for families and Fraternities and sororities It is true that every member of Greek life is alumni. It is common for fraternities and sorori- are stuck up and selfish. required to pay dues to their chapter each ties to hold themed parties together, which some Members of fraternities term. However, this money is used to fund chapters choose to do at least once a week. Mem- and sororities take time many of the fraternity or sorority events bers can also choose to participate on intramural every term helping and and activities. These dues make it possible sports teams in flag football, basketball, softball, giving back to others. Be- to have at events such as dinners, rent soccer and volleyball. In 2010, almost 85,000 ing involved in Greek life out venues for formals, go on retreats and Greek-sponsored non-alcohol social events were presents many opportuni- leadership conferences, make improve- reported at Drexel. ties to become involved ments to the chapter house, fund events to in community service. As raise money for philanthropies and recruit a chapter, the Tau Kappa new members. Epsilon brothers partici- the future. Within each fraternity and soror- pate in over a thousand hours of community The stereotypes of fraternities and sorori- ity are leadership positions and an executive service per term and hold clothing drives, ties are now outdated. Members are able board that runs everything from commu- blood drives and toy drives at the house on a to develop lifelong friendships while devel- nity service to social events. Most chapters regular basis. Greek students also participate oping leadership skills, volunteering in the have a president, vice president, treasurer, in many other events such as the Race for the community, and forming networks that will secretaries, recruitment chair, social chair Cure, Nick Pipino Run, Relay for Life and bring them success. Why Choose this Environment? is that everyday was a different experience. What needed fabric rooms. She said this environment allowed room ▷ Work well under stress to be done depended on what time it was in the season, for self expression. There was no dress code, and the ▷ have an outgoing personality what meetings were coming up, and the stage of develop- owners brought their dogs to work. No one cared what your ▷ have sales experience ment. The only thing that was set in stone were our fit you looked like, just that you were as passionate about ▷ have experience with Excel and Numbers model appointments and our open-to-buy meeting. The the company as they were. She used her assertiveness to ▷ like a fast-paced environment best thing about the job was seeing all of the garments ask questions and explore a variety of tasks. She says that COMPANIES WITHIN THIS CATEGORY: through from the very beginning when they were only a by the time she left she “knew almost every aspect of the BCBG Max Azria NYC concept, to when they ended up on the racks in the store. company.” fashion Nicole Miller Wholesale, Philadelphia It’s a type of creative fulfillment that cannot be matched. to sum it all up: What it’s like: I stayed with my four-person team throughout my entire You have to be on the ball and asking questions to get Kristia Morabito did her co-op with BCBG for six months. internship. There were some tasks I was given specific in- the most out of simple tasks like counting samples or She sat in meetings with Max Azria, and worked with the structions to do, but there were also times when I was cutting swatches. When you show you can work, you President of Sales for the company. She says, “A position encouraged to do things in my own way as long as I got will gain respect, be able to work on larger projects and co-op in wholesale requires close attention to detail and a ton the task done. For me that is the best kind of team, one learn more. of motivation. I’ll be the first to say this internship is not that appreciates everyone’s opinions and working styles your average walk in the park—it takes going that extra no matter what their position or rank.” mile to stand out in a sea of other interns. There will be To Sum it All up: THE UNderstated CORPORATE days when running errands will be your primary task, but Do as much as you can while you can, and if there is a job This is a small corporate fashion retailer, often a specialty shopping don’t fret. If you work hard enough, your dedication will you really want, find a way to get it. College is the best brand that is well known in its category. These companies pay off.I t was inspiring to sit just inches away from Max time to squeeze in as much work experience as possible, have structured work environments, and interns are as- Azria and watch the models from their first audition to even outside of co-op. I got this internship independently signed to small teams of four to six people. Each mem- their fitting appointments and finally walking down the by submitting my resume and cover letter to a posting ber of the team may have a different specialty and back- runway at Mercedes Benz Fashion Week in NYC. online. If you are really passionate about the job and the ground to balance the team’s contribution. Daily tasks guide Let’s face it, most new graduates will not be named cre- company, it won’t go unnoticed. and routines will be well defined, and the environment, ative director of a brand. Most will start out in an as- although fast-paced, will be upbeat and easy. sistant position and then work their way up if they’re Why choose this environment? lucky. Although this internship did not focus on creativ- The small apple ▷ location, pay or convenience Most students choose to come to ity, it taught me the logistics of how a brand survives, This is a small fashion house that sells clothing, inti- ▷ Corporate setting with small team interaction Drexel to find their dream co-op which is absolutely essential. The tools learned in this mates, or accessories at wholesale. These companies can ▷ Specific work in one area of the business 16 environment can transfer to multiple positions down sell high-end or lower price points, and are normally ▷ longer time frame to intern 17 job. Internships in the fashion the road, and it gave me amazing insider information newer in the fashion world. The working environment ▷ recognizable name industry are diverse, and finding and experiences.” is fast-paced like any other fashion company, but more Companies within this category: To Sum it all up: laid back than wholesale. The structure of the office is still Destination Maternity, A Wish Come True, Burlington the right “fit” (pun intended) can You can take so much out of the internship if you are per- divided into different teams, but each team is only one Coat Factory, The Charming Shoppes sistent and stay positive. to two people. Because of how small this company may What it’s like: be confusing. To help discover the be, the internship will most likely report to the President Destination Maternity offers a lot of internships and co- best company for you, we offer or Creative Director. Responsibilities will vary from day ops to the Drexel University Design & Merchandising not so corporate, corporate to day as the internship may require you to work in all students. As a sophomore, I interned for the company on some insight into a variety of These companies are the young, contemporary business- departments. the International Merchandising team for about a year. I corporate cultures that Design & es that experiment with new office ideals. Though young, Why Choose this Environment? learned about global customers and about new ways of they are larger corporate companies, and often more in- ▷ Work well in a close-knit environment merchandising and organizing deliveries to international Merchandising and Fashion Design ternationally based, and they are constantly testing the ▷ Can learn tasks quickly locations. After about three months I was given projects seniors encountered during their boundaries of typical Human Resources departments ▷ Flexible in daily environment and presentations to coordinate on my own, which gave six-month industry explorations. — dogs at work and innovative interior office space. The ▷ learn about how to start your own small business me the opportunity to communicate with international environment of this company can be laid back with the Companies within this category: partners. The team I worked with was small, which gave team structure varying from department to department. Hanky Panky, Charlotte Ronson, Derek Lam me the opportunity to build relationships with my su- Why Choose This Environment? What it’s like: pervisors. On a daily basis I had tasks that were routine, ▷ Self-motivated personality Sophie Hastings, a senior Fashion Design major, did her which helped me to develop my skills, while at other by CANDICE WATTS photo by kate wilt ▷ Creative and flexible work-ethic co-op at Hanky Panky for six months. Hanky Panky is times I was challenged to think outside of my comfort ▷ Willing to take an unpaid or low paying co-op a small, independently designed lingerie company that zone. Working on a small team gave me the opportunity the devil wears wholesale ▷ attracted to innovation and experimentation sells to large department stores such as Neiman Marcus to reflect on my work more often and ask more questions. A wholesale conglomerate for a corporate fashion com- ▷ like working in a large community and to small high-end boutiques. The offices are in Man- The size of the company created a homey environment, pany is structured around its clientele, and teams are usu- Companies within this category: hattan, and the manufacturer is located in Queens. Hast- and everyone in the company gets to know each other. I ally separated by big name retailers and small boutiques URBN Inc. , Zappos.com, American Eagle, ings found the internship independently and interned for am grateful for working at Destination Maternity because or regions of selling. This environment is competitive, Abercrombie & Fitch the Creative Director and the President of the company. it gave me the skill sets that I need to be successful in my fast-paced and focused on sales and knowing the client. What it’s like: Although she interned with the Creative Director, she school life and career. Attending trade shows, sales meetings with clients and After interning in buying for Women’s Loungewear at was able to experience all departments. She developed To sum it all up: helping in the showroom are all responsibilities of this in- Urban Outfitters, Rachel Koll, a senior in Design & Mer- patterns using PhotoShop and worked with each designer I learned a lot about the fashion industry, developed skills ternship. Many wholesale groups are located in New York chandising has this to say: to complete daily tasks. She was able to sit in on design that I wouldn’t have learned in the classroom, while also City, so this internship may require commuting or moving. “The best thing about working for this type of company and sales meetings, while also able to experiment in the making close friends along the way. My example. I met a guy a few months “Sorry for the late response.” It takes TWO According to match.com, 35% of singles or so ago, and we really hit it off. We were SECONDS to respond to a text. Which is have had a one night stand turn into a long together for 12 hours straight, and nothing really a catch 22 for my emotions. I’m not term relationship. This is our new version of was awkward. He was from New York, and too thrilled when he doesn’t text me back, dating: hook up with someone and hope for I’m from Philly, so eventually it had to end. because, as I said, it takes two seconds. But, the best. What happened to dates? But where did we go from there? We texted why am I so happy to get a response? It takes Movies? Planning a date in advance, getting flirtatiously for a week or so and then met two seconds, it’s nothing special. (And this is excited about it, dressing up and getting to up again the next weekend. This time we cut just a preview into the crazy, over-analytical know someone? What really astounds me is through the formalities in his rented studio mind of a college-age woman.) the success rate of online dating sites con- in Brooklyn and took bolder steps. But then Texting is just a whole new language that sidering how much social media has ruined this conversation occurred… I have not mastered. I would not normally dating for my generation. The match.com Boy: I have a fever, I think I’m gonna go take a few minutes to formulate a response success statistics are insane. One in 1,369 back to upstate New York. to “How are you?” but now I scrutinize ev- dates leads to marriage. But I also have a Me: …um, what? ery smiley face emoticon, every form of theory about this. People do not use social Boy: Is that ok? punctuation. You have to be careful with media for the sole purpose of finding a “soul Ok, this has thrown me for a loop. I know those exclamation points, they could mean mate,” but boy do some people try. Every- we just met last week, but you’d think after anything. one that is using match.com or any of its all the trouble I went through to meet up competitors is looking for the same thing - a with him in , he’d at least want relationship. T to stick around a little bit longer. He had an “!” And now we can use online dating sites no Me: Yeah that’s fine, if you’re sick you matter where we are. New apps for smart- DAY should go. phones allow the user not only to see the : TH A Boy: Are you sure? You don’t look like AND a “ )” …that user profile, but also to see where they are you’re ok with it... geographically. At first this seemed really I guess my cool exterior is not as calm and must mean creepy to me, but it kind of makes sense. It collected as I want it to be. Eventually I can take weeks to meet up with someone

the convince him to go, that I’m fine, like this is through online dating sites. These new apps DIED? perfect protocol for a guy and girl that have SOMETHING. make it possible to meet up almost instantly, 18 just met. But do I really want it to be like because my generation is only interested in 19 this? Do I want this one to go somewhere? And then there are these standard ques- instant gratification. OkCupid is one such How are you supposed to start a relationship tions: How often do you text one person in a online dating site that has made the leap in today’s hook-up culture? And then there’s day without seeming desperate and clingy? into phone apps. They are already the fast- the only way we seem to communicate when Who texts first? If I was the last to text yes- est growing online dating service, and they What happened to dating? I don’t starting a relationship…texting. terday, is it weird if I’m the first to text to- use a calculated “match percentage” to find Texting has ruined me. It has turned me day? It’s anxiety inducing but also elating. you the perfect guy or girl. According to the understand why it’s such a taboo concept. into a pile of anxiety and uncertainty. I can- One text from someone can make me so New York Times, OkCupid’s version of this Even the word “relationship” sends people not go an entire day without wondering happy, but lack of response can put me in app, OkCupid Locals, has had over 100,000 why he hasn’t texted me back. If we were a bad mood for the rest of the day. How do dates posted since its inception last year. I hey. running. I’ll be honest, it used to scare me face-to-face, I would be all confidence and you even interpret texts? There is no tone don’t think that this will be very successful too, but I’m tired, dammit. I can’t keep up flirtation. And I think I’ve figured it out. whatsoever. But when it’s your only form of in promoting dating in our culture. It could Texting is UNNATURAL. We are apparently communication, you want to put your best be just another way to meet someone fast with these hook-ups that I thought were programmed to act based on what we think foot forward. and hook up even faster. However, it is more whts not just hook-ups. It’s doing a number on the other person’s reaction will be. It’s called How did we get here? One week of flirta- likely that our generation would use this app symbolic interactionism (thanks Comm tious texting, a wild weekend in a studio in than a dating site like match.com. going on? my emotions, and I can’t handle it. Of all class!) But when we text, we can’t figure out Brooklyn and what am I left with? One text Maybe online dating is our generation’s only of my friends, I can name one that has what the other person’s reaction will be. message saying he had fun and can’t wait hope to meet someone without feeling an im- If someone asked you how you are face- for next time? And I’ll overanalyze it until mediate pressure to do something physical. been in a steady relationship in the past to-face, you would not wait four hours to every word in that text has lost its mean- Maybe dating has died forever. For the sake nm. few years. respond. Not only is it rude, it’s just plain ing. He had an “!” AND a :) …that must of my sanity, I hope my generation shapes up, strange. Would you walk away from some- mean SOMETHING. But at the same time, because I am losing my mind. by kristen levine one mid conversation? I would not be happy if it takes two seconds, he might not mean if I asked someone how they were doing and anything at all. Maybe I’m just keeping my they just looked at me, turned, and walked options open. And this is what dating is for r u mad? away. A lack of response via text feels like a my generation. Hanging out with someone, slap in the face. I try to give him every ben- hooking up and texting until the next time efit of the doubt for not texting back right you can meet in another setting filled with :)k.?? away. He could be driving, or have no ser- loud music, alcohol and friends that know vice, or maybe he’s just plain busy. It’s the everything about the situation. fact that I NEVER get a text back. Not even a, Dating is pretty much non-existent today. party all night

20 21

DNA nightlife event coordinator Name//Long Phamdo Age//32 Hometown//Philadelphia //Party Promoter

Long Phamdo has been creating and hosting nightlife events in Philadelphia for the past six years. His company, DNA Night- life plans exclusive parties in Center City every weekend. With stylish and exciting themes hosted at many of the city’s hot spots like G Lounge and Whisper, Phamdo never throws just an ordinary event. Leading up to the date, he spends his time booking venues, hiring aspiring DJs from all over the country and advertising his par- ties through social media outlets like Facebook. To take advantage of Philly Night Life, Long Phamdo’s followers can check out his website that gives information for upcoming events. www.dna-nightlife.com by EunHan jeon Solutely Smartphones have become as common as reality television on MTV. From their chunky, buggy beginnings to the now razor thin, lightening fast models such as download iPhones, Droids, and Blackberrys, they have transformed dramatically. One early smartphone was the brick- sized Palm Trio, barely small enough to fit in one’s front Worthy pocket. It incorporated a full qwerty keyboard, an MP3 by PATRICK BARTSCHERER player that could only hold a handful of songs and a “deluxe” built-in stylus holder. These groundbreaking features at the time were not only revolutionary but With the endless array of discount retailers and also added up to make one expensive gadget. the addition of hundreds of online retailers, the competition among them to offer the low- Today’s smartphones boast cameras with more mega pixels than est price on desired products is at an all-time your everyday point-and-shoot, full internet connectivity and WiFi high. Consumers are faced everyday with the hot spot hubs crammed into incredibly small user-friendly devices. problem of purchasing items at higher costs Every day hundreds of new and exciting apps are developed around because they cannot easily search to find a the world to entertain, enlighten, and inform users at the touch of a lower price at a different retailer. This problem button, or in this case, a screen. With a database of over 300,000 mo- is solved with ShopSavvy, a highly intelligent bile apps currently on the market today, the staff at D&M Magazine barcode/QR code scanner. With a quick scan have comprised a list of their top five free apps. of a product’s barcode, the app displays the cost 22 of the same product at not only nearby stores but online locations as well. This Ever been listening to the radio or at a party eliminates the unsettling feel- and hear a song you love, but don’t know the ing while purchasing something name of the artist? Shazam is the application that it may be cheaper at the next that brings the song’s information right to your store (or website) down the road. fingertips. With a short listen, Shazam identifies the song currently playing and gives the user full While surfing Facebook and Perez Hilton can information of the track including its title, art- be a great way to waste time, after several hours ist, album and album art. It even offers the user one needs a little spice in Internet browsing. the option of listening to the song StumbleUpon, now available for your iPad, is a on YouTube or on iTunes. This website discovery tool that allows users to spec- application will help to expand ify categories of interests to find new and inter- your music collection and keep esting webpages. From blogs to viral videos, you updated on the hottest hits. StumbleUpon utilizes a sleek and easy-to- navigate interface that allows users to “stum- The days when students and professors needed ble upon” just about anything. heavy to carry all of their files to and from With millions of web pages out their homes are finally over. With the num- there, this app will make any low ber of documents, movies and audio files that key Sunday afternoon fly by people use on an everyday basis, the need for with just a press of a button. a remote filing cabinet is far beyond just a con- venience. Dropbox allows users to store all of Picking up a man at a bar could never be easier their files in almost any format in a “cloud” to (as long as you are one). Grindr, the location be accessed anywhere the device has a cell or based “hookup” application for iPhones and WiFi signal. With a quick and easy set-up on Androids, helps men seeking men find lo- one’s home computer, files can be stored on the cal guys looking to meet up. With a quick set cloud in record time. Dropbox up process requiring users to let’s is a necessity for anyone work- add photos and stats, this app ing on-the-go and who prefers a is great for shy guys searching phone about the size of a deck of for love in a digital society that cards over a cross-body satchel. has become anything but shy. ike A rrison M eat “Never have I ever, had meat or fish!” In the playful game of ‘never have I ever,’ I can suc- Bring a cessfully knock out every player in the game. Blackbird Pizzeria 507 S. 6th Street I am proud to say at 21 years old that I have Blackbird Pizzeria is 100% vegan and offers carnivore never had meat or fish EVER in my life. Next several specialty pizzas. These pizzas have a question from the peanut gallery of elemen- range of toppings from seitan pepperoni, sei- to lunch tary school, “Never? There’s no way, you never tan sausage, daiya cheese (dairy-free vegan Restaurants that offer both had it! I don’t believe you!” My mother has cheese), avocado, fennel, jalapeño peppers or vegetarian and meat dishes: been a strict vegetarian since she left for col- Yukon gold potatoes. Their ‘South Philly’ pizza ■ Home Slice: lege 40 years ago, and my father has been a topped with seitan sausage, broccoli rabe, fen- 1030 N. American Street vegetarian for over 33 years. My brother and nel, eggplant, tomato sauce and daiya cheese ■ Cherry Street Chinese I both grew up in a 100% meat- and fish- will leave you stuffed! The crust of the pizza Restaurant: 1010 Cherry St free lifestyle. When I was younger, people is the perfect thickness with a delicate crisp. ■ Lemon Grass: what were less knowledgeable and understand- With such quality ingredients and unique 3630 Lancaster Ave ing of vegetarianism, and finding vegetarian tastes, you forget the cheese isn’t even real! restaurants or restaurants with a vegetarian Blackbird also offers , salads and option was a challenge. Comments from the sides. Don’t forget to grab one of their unique peanut gallery of middle school about my flavored sodas from the fridge or fountain. everyday home packed lunch were “Veg- Govinda’s To Go gie girl, tofu girl, or vegetable hugger.” All nice comments to make you thick-skinned. Dinner Best Cheesesteak in Philly! DO The biggest struggle for many trying to un- Su Xing House 1508 Sansom Street There’s nothing like a derstand vegetarian diets is the nutritional Su Xing House is by far the best vegetarian Philly cheesesteak. But value. Comments from the peanut gallery: restaurant in Philadelphia offering Chinese we aren’t talking about “There’s no way you are healthy, you need vegetarian for an affordable price. Pat’s, Geno’s, Tony Lukes to eat meat to live.” Maintaining a nutri- Start your dinner off with Hot & Sour soup or Jim’s… We are talking tious diet is a challenge for everyone. How- and Scallion Pancake for appetizers. Su Xing about a healthy vegetarian ever for vegetarians, because meat and fish House knows how to do their sauces best cheesesteak from Govinda’s. products are eliminated, it is important to with exquisite flavors that carry the entire Govinda’s Vegetarian is you located on the corner of consume enough protein. tofu, sei- . Unforgettable entrees include Egg- tan, (also known as wheat gluten), and soy plant and Tofu in Garlic Sauce, Sesame Sei- South and Broad and has been 24 products are all ways to eat ample amounts tan, Glutinous Rice Rolls, Triple Shredded making a name for itself in 25 of healthy protein. The largest challenge I’ve in Garlic Sauce, Tofu in Black Bean Sauce or the vegetarian community faced being a vegetarian is getting people to any noodle . Although the names maybe since 1985. Their Famous be open-minded and understanding. There sound unappetizing to the non-vegetarians, Chicken Cheesesteak is are still adults who can’t even imagine how you will be sold once you’ve tried them. The ordered most and is made EAT I feed myself without eating animal prod- proof is with the countless requests from my of soy chicken (made from ucts. Comments from the adult peanut gal- carnivore friends who regularly ask me if we seitan) and rainbow peppers lery: “What do you eat then? Like salad and could go back to Su Xing House. “We love grilled in olive oil and pasta?” There’s a lot more to a vegetarian diet that place!” Not only is it delicious, but it’s topped with cheese. These than salad and pasta, so I’m here to show you healthy too! Su Xing House has also been cheesesteaks are phenomenal! ...lettuce meal by meal the abundant, nutritious, and recognized as one of the Top 100 Chinese The soy chicken is seasoned delicious variety of one can consume Restaurants in the USA with special recogni- to perfection with the ideal in just a day through the quality vegetarian tion in the Top Healthy category. amount of crisp. and vegan restaurants of Philadelphia. Vegetarianism has grown significantly as a lifestyle in the past 40 years. I am grateful to have all these delicious options compared Grindcore House to my mother who got through college on The dish you 1515 S. 4th St Heinz vegetarian beans, grilled cheese Start off your day the vegan way! Grindcore and some cheese and crackers on the side. can’t miss House is a unique that serves YUCK! As the most experienced vegetar- ■ Mama’s Vegetarian 18 completely vegan coffee, teas, pastries, and ian I know, she now sees the lifestyle of veg- S. 20th Street: Falafel sandwiches in South Philly. You can start off etarianism moving more into veganism in the day with an almond milk chai latte or a the past few years. Comments from the col- ■ Mi Lah Vegetarian 218 ? by SAMARA CIFELLI cold brewed iced coffee with chocolate chip lege peanut gallery: “You don’t even want to S. 16th Street: Steamed photography MIKE ARRISON banana bread or a bagel with jalapeño cream try it? So you’ll never eat meat or fish?” The Edamame Dumplings cheese. All ingredients are 100% vegan. Even answer: No. With so many options and a ■ Loving Hut 742 South the coffee cups are vegan and compostable! strong belief in the healthy diet, I can speak Street: Golden Roll Sushi Add soy, almond or coconut milk to any of for my brother as well, that we will uphold ■ Basic Four Vegetarian your drink choices, and you’ve started the the vegetarian lifestyle for the rest of our Bar Reading day with more protein and significantly less lives. So until the day I die, “Never will I Terminal: Breakfast fat than cow’s milk! ever, eat meat or fish.” Scramble Wrap The savory aroma of fresh Italian food have been hard to come by because invited me into the East Center City most were very dry and lacked that “melt in super yummy restaurant. Everything looked and felt like your mouth” moist texture. Now, things have traditional Italy, and I couldn’t wait to get a changed. Sweet Freedom on 14th and South Gluten-Free great tasting meal. To my surprise, half of the Street offers a large selection of cupcakes conventional dishes on the had a small that will blow you away. The chocolate Chocolate “GF” next to them, and the entire back page cupcake with chocolate frosting kept me can’t was labeled “Gluten Free.” eager for more and not even questioning Cupcakes I couldn’t imagine how any of the gluten- the replacement of wheat with ingredients free food would be prepared, or if it could like sorghum flour (an African grain flour Ingredients taste good, but I decided I’d take the chance. substitute) and tapioca starch. The bakery 3/4 cup white rice flour I ordered the fusilli with prosciutto, English also is completely vegan and allergy-free for 1/4 cup and 2 tablespoons peas and fresh mushrooms tossed in a all of its products, reaching an even larger millet flour tomato cream sauce. The prepared a target. Reading Terminal and the Italian 1/4 cup unsweetened cocoa wheat-free Schar Brand pasta, and in a short Market both include a variety of gluten-free powder time an amazing looking plate arrived. alternative shops. To find any gluten-free 1/2 teaspoon salt to 1/2 teaspoon baking soda The pasta was a little tough, but the overall shop, all it takes is some searching, and most quality of the meal was just as good as the places are eager to share the information 1-1/2 teaspoons baking Italian food I grew up with. The waiter with you. Toté is a bakery in the Italian powder informed me that the pasta was made of Market where you can find a range of wheat- 1/2 teaspoon xanthan gum eat corn, tapioca and rice. Now, even traditional free desserts and breads, from a moist red- 2 eggs A GUIDE TO GLUTEN-FREE DINING restaurants such as Giorgio on Pine in East velvet cake to freshly made bread that tastes 1/2 cup and 2 tablespoons Center City are transforming their entire just like the original. white sugar menus to include gluten-free selections. Not only are restaurants and bakeries 1/3 cup sour cream Those with a wheat allergy or celiac producing fresh, better tasting food, but 1/2 cup milk disease are forced to focus their diets around grocery stores are expanding the goods they 1 teaspoon vanilla extract 26 avoiding gluten, the protein found in wheat, offer. Even Drexel’s own North Side Market 27 rye, barley or oats. According to the National carries more gluten-free products today. Institutes of Health, more than two million Why are all of these businesses looking to Directions (or one in 133) people have celiac disease. The accommodate what used to be an overlooked Preheat oven to 350 degrees intake of this protein is extremely dangerous need? Diets. People with no allergy to wheat F (175 degrees C). Grease for those with the allergy. A celiac gluten- have decided to put themselves on gluten-free two 12-cup muffin pans or free student, Natasha Sepe says, “A few diets as a means to both stay fit and be healthier. line with baking cups. months after finding out about my allergy I As diet fads go in and out, the food industry In a medium bowl, stir found products in my local co-op, a market does its best to follow what the consumers need together the rice flour, mil- that carries healthier food choices and vegan and want. A-list celebrities, like Oprah Winfrey let flour, cocoa, salt, bak- options, but none of them tasted very good. have even made these lifestyle changes. Lady ing soda, baking powder and Bread that would crumble in your hands, Gaga transformed her entire diet to be gluten- xanathan gum. In a separate cookies that would stick to the roof of your free to stay in shape and has all of her dancers large bowl, beat the eggs, mouth - none of it was good,” she explains. If on tour doing the same. sugar, sour cream, milk and the food produced was that terrible tasting The alternative ingredient choices to vanilla. Stir in the dry for so long, what sparked the interest of the replace the wheat are actually healthy for you. ingredients until smooth. food market to step it up a notch? The lack of starchy, refined carbohydrates is Spoon the batter into the Knowing more and more people are what leads to the weight loss and improved prepared cups, dividing eating gluten-free, I did some Philadelphia lifestyle. Some have said that the advantages evenly. exploring. A place like Giorgio on Pine of a gluten-free diet are more hype than Bake in the preheated oven isn’t that unusual after all. It turns out most health. Some gluten-free foods, like until the tops spring back restaurants are doing something similar. packaged junk foods, can be just as fattening when lightly pressed, 20 to Large chains like P.F. Chang’s have a separate as the original version, so this “diet” doesn’t 25 minutes. Cool in the pan menu for their gluten-free customers an automatically mean the pounds will drop. set over a wire rack. When identical selection to the original. And although it is still pricey, you will see cool, arrange the cupcakes If you are looking for something sweet, wheat-free foods more frequently on shelves on a serving . by Jillian fragetti photography MIKE ARRISON flour is usually a major ingredient in any and in restaurants, both with a drastically type of baked good. Quality gluten-free improved taste and quality. enjoy! VS. the For 45 years Philadelphia residents and of possible sandwich outcomes. Aside from All five volunteers were 21-year-old men, visitors alike have debated and argued the obvious ingredients, each location each interviewed individually before the one question… Pat’s or Geno’s? At the prepares the mouthwatering concoctions test. Three of the five claim to strongly intersection of 9th & Passyunk, these two with slight differences. Geno’s prepares prefer Pat’s Steaks to Geno’s. One told me, nationally recognized restaurants make their steaks in long slices, chops the onions “Pat’s steak is way better and chopped up a what many consider the best cheesesteaks in and spreads the cheese inside the bun. lot finer. I will definitely be able to tell the Philadelphia and possibly the entire United Pat’s chops up their steak into small pieces, difference, blindfolded or not.” The final two States. The Philly cheesesteak has become dices their onions and coats the top of the had only tasted one sandwich, leaving them an icon of the city. There are dozens of sandwich with a thick layer of cheese. Two without preference. While blindfolded, each restaurants in Philadelphia that claim to be steaks including the exact same ingredients, participant was given a Pat’s cheesesteak

STE A K- O FF the best, but Pat’s King of Steaks and Geno’s yet still customers find they prefer one over in their right hand and Geno’s in the left. Steaks are constantly being compared. Why? the other. After a few minutes of tasting, and silent ULTIMATE Located less then 15 yards apart, they are deliberation, they were asked to raise the pat’s steak is way the most visited cheesesteak sellers in the hand of their preference. The results were world and have a following of American and better and chopped up interesting. Three right hands shot up while international travelers. a lot finer. I will only two left, giving Pat’s steaks the higher There are many people who claim to be vote. The previously quoted die-hard Pat’s the creator of the cheesesteak, however the definitely be able to fan contradicted his own vote, raising his most accepted story was that of hot dog tell the difference, left hand. stand owner Pat Olivieri in 1930. One day blindfolded or not. Although the outcome of this playful while serving dogs at his South Philly stand, experiment is not conclusive, it is safe to Pat decided to have something different for I drove to 9th & Passyunk looking for say that Pat’s Steaks holds the lead in The his own lunch. He sliced up some fresh answers. At almost any time of day, these Ultimate Steak-Off. The cheesesteak is and 28 steak, added grilled onions and placed it two 24-hour restaurants are busy, busy, always will be one of the most well known 29 all on a warm Italian roll. A passerby saw busy. On a nice day lines can become so American sandwiches, and people will this meaty concoction and insisted on long they block the streets and can cause forever know where to find it. purchasing one. The customer was amazed traffic. There is never one line longer than by the delicious sandwich and encouraged the other. One after another, Philadelphian Olivieri to sell them daily. After a few short after Philadelphian, tourist after tourist, the years, the gooey melted cheese was added, lines of hungry customers wrap around the and the Philadelphia cheesesteak (and Pat’s) buildings and down the street. Under the Not a fan was born. darkness of night, the streets are illuminated Thirty-six years later Joe Vento, late owner with glowing neon signs, and the air is filled of our 9th of Geno’s Steaks, moved in across the street with the scent of what might be described and the turf war began. Vento decided as heaven. Interviewing the waiting hungry & Passyunk that moving across the street from an customers brought me no conclusion. I established steak location would be daring found that most Philly residents were die- friends? but the best way to gain interest. Starting hard fans of their particular restaurant out with a couple of dollars and only two while outsiders claim to have “picked the Try one of these other boxes of steaks, Geno’s Steaks took off and smaller line to wait in.” Very few patrons great cheesesteak options by Katie Michella photo KATE WILT immediately became competition for Pat’s who had tasted both Pat’s and Geno’s had no King of Steaks. preference, most claimed to have a favorite. ■ Tony Lukes Cheeseteaks So whose is better? I decided to try to find Whether it be the steak preparation or bun 39 East Oregon Avenue out. Both priced at $9.00, the sandwiches consistency, most interviewees were able to ■ Jim’s Steaks are stuffed with four delicious ingredients: pick one over the other. 400 South Street juicy rib-eye steak, gooey melted cheese Leaving South Philly, four cheesesteaks ■ John’s Roast Pork and delicately grilled onions all resting on a in hand (two from each), I was determined 14 Snyder Avenue warm moist Italian roll. Offering the option to find an answer. A blind taste test would ■ Campo’s of Provolone, American or Wiz cheese and be the only way to achieve this goal. I 214 Market Street additional toppings such as peppers and called it, The Ultimate Steak-Off. With ■ Rick’s Steaks mushrooms, both locations have a variety five willing participants, I got my answer. 1625 Chestnut is at the top of our list when we head out to explore Philadelphia. d&m magazine reviewers sampled amped-up American and one of the city’s most popular Asian-inspired restaurants.

restaurant

He was helpful and informative while they balanced with the ripe slices of avocado pod explaining some of the menu items to our inside. One friend insisted on ordering 3636 Sansom st friend who had never been to the restaurant the Rainbow Roll, which we thought was before. Kevin suggested that we start with overpriced at $16 for a measly six pieces. As I walked into Pod with five friends at 8pm a round of drinks as well as appetizers or There was nothing special about the roll, on a Friday, the white organic shapes and the sushi rolls. He was honest and told us that which was simply a California Roll covered hoto Courtesy Jack’s Firehouse Courtesy Jack’s hoto swanky décor immediately enchanted us. it wouldn’t be necessary for all of us to order in slices of tuna, salmon, yellowtail and P Our hostess led us to our table past main dishes since they were large portions shrimp sashimi. It was clear that Pod 30 a crowded bar full of young business that we could share. achieved more success with their specialty 16 massive oars. This may seem a bit out of American appetizer, this squid delivers a 31 professionals flirting and socializing with For appetizers, we ordered the Tempura rolls over those seen on every other sushi jack’s firehouse place in a firehouse, but adds to the feel of delicious punch. You can also purchase each other. The restaurant was packed, Rock Shrimp and Crab Fried Rice. The menu in Philadelphia. 2130 Fairmount ave the Boathouse Philadelphia neighborhood the hot lava sauce by the bottle. Each which was normal for this popular Steven Tempura Rock Shrimp was made with By the time we received the main just a few blocks away. Notice the small plate, whether appetizer, salad or entree, is Starr joint on a Friday night. We walked grilled pineapple and candied walnuts, meals, most of us were already full from Located just up the road from the plaques dedicated to the original 12 men presented beautifully and is nothing short past couples nestled in dimly lit booths and which was the perfect combination of salty stuffing ourselves with the sushi and Philadelphia Museum of Art and a who worked at the firehouse. To add a on taste. small groups of friends seated at crowded and sweet. The walnuts added just enough appetizers. We ordered the Macadamia Nut thrilling step away from the Eastern State historic flare, there are even some of the To review a restaurant that is serving tables. The sushi bar caught our attention, a crunch, and when it was gone, we were all Chicken Stir Fry, which was cooked with Penitentiary, stop by this one-of-a-kind original brass fire poles still standing in the American cuisine means writing about the conveyor belt with of sushi to wishing for more. The Crab Fried Rice was delectable bite-size pieces of chicken, sugar contemporary American food joint, the dining area. filet. The most expensive item on the menu, choose from surrounding a who was another hit at the table. It was nothing like snap peas and broccoli and served over Firehouse. When Jack McDavid, most Moving on the to important stuff — it is expected to impress. Not only is the filet cutting fresh fish and rolling them up into the average fried rice served in most Asian white rice. The stir-fry sauce was slightly famously known from his show on the TV the food. You would expect a working cooked just right (at medium rare) but it rice and seaweed. restaurants. This appetizer was made with sweet and absolutely delicious. My friends Food Network, “Chillin & Grillin,” came firehouse dinner menu to consist of large is organic and straight from Pennsylvania We felt almost honored to be seated in one large chunks of jumbo lump crabmeat, also ordered the Wasabi Crusted Filet to Philadelphia, he recognized what the vats of spaghetti and meatballs, or some farms, so you know it is fresh. Along with of the exclusive “pod” tables. There are only fried egg and cilantro. It was perfect once Mignon cooked medium-rare and served city had been lacking: a unique eatery in a mac & cheese. Jack McDavid brought this the meat come organic vegetables grown by two pods in the restaurant that provide a more we splashed it with a small amount of with wasabi-mashed potatoes. The steak historic landmark. Jack’s Firehouse formerly Firehouse back to life by reinventing the Jack’s or other local farmers. This organic secluded and intimate eating experience. homemade soy sauce. was nothing to brag about on its own, but known as “Truck A,” was built in 1872 classics and adding in some of his own style twist helps put the Philly back into the My group enjoyed sitting at this round table Per Kevin’s recommendation, we ordered we loved every bite of the mashed potatoes. and was the first paid fire company of the to traditional American firehouse cuisine. menu, while not including the ubiquitous because we were able to make conversation a few sushi rolls for us to split. The Penn The overall experience at Pod was Philadelphia Fire Department. One popular entree, Roasted Chicken Breast cheese steak. with everyone, which wouldn’t have been Roll was a twist on the classic spicy tuna excellent. We agreed that this restaurant There is no official entrance to this 19th- with Bacon Mac & Cheese and Mushroom The bourbon selection alone keeps Jack’s possible at one of the long rectangular tables roll, with mashed tuna, spicy mayonnaise, was above average from start to finish and century firehouse, especially during the Sauce, takes a typical meal and makes it guests coming back for more. With a unique or the sushi bar. We were also entertained by and tempura flakes wrapped in rice. My well worth the price for most of the food. summer months when they keep the large worth that $18.95 price. assortment of bourbon, Jack’s lack of beers our view of the restaurant. This was fun for group was excited to taste the Shiro-aoi My group also didn’t seem to mind the sliding doors open, creating an indoor/ Sliding down the menu, you will find other on draft won’t disappoint. Jack’s serves 29 people-watching and admiring the artistic sushi made of spicy white tuna and avocado, added 20% tip for our helpful and honest outdoor experience. Even in the brisk more contemporary additions that make different bourbon whiskeys. presentations of food being served to them. topped with yellowtail fish and jalapeños. server, Kevin. The modernized Asian menu weather of a winter night, Jack’s is able to the food selection special. For starters or a Too scared to go to the Eastern State As we experimented with nine buttons at None of us had ever tried sushi made with was both creative and refreshing all around, provide a cozy feel. Upon walking into less expensive meal, try the Calamari with Penitentiary? Stop by Jack’s for a meal the side of our table that changed the color jalapeños. Contrary to our initial fear that and I would definitely recommend this the building you are faced with a central Jalapeno Chips, Carrots & Hot Lava. Don’t that will delight your tastebuds and some of the lighting in our booth, our waiter, the rolls would be too spicy, the jalapeños restaurant to others. mahogany bar. Directly above this is a large be afraid to ask for extra-hot lava. Using a bourbon that will calm your nerves. Kevin, arrived. added just the right amount of flavor, and - Christy Lucca eight-person rowing shell, complete with unique blend of spices added to a favorite - candice watts TIP s FOR THEPERFECT Throwing a can be stressful, overwhelming and frustrating. Are your guests having fun? Do you have enough food? Is the music okay? Here is a list of ten great tips for throwing a fun, satisfying and delicious barbecue that your friends will never forget. by KATIE MICHELLA photo KATE WILT 32 33 Tip 1-Guest List Tip 4-Sides Tip 7-Alcohol Tip 10- K.I.S.S Don’t overwhelm yourself! If you invite too many people For a BBQ, having heavy side dishes is never a good thing. Keep the drink list short and limited. Offering two to three Most importantly, KEEP IT SIMPLE! Don’t over exert yourself, you will not have the chance to relax and enjoy the time Keep the sides light and give options like salads (pasta, types of beer is perfect. Sangria is always a great addition to this is supposed to be fun for you too! You will find that most with your friends. Base the guest list on your judgment of potato or macaroni) and veggies such as corn or grilled the party. It’s sweet and delicious and everyone loves it! Don’t guests will welcome the invitation with open arms and ask if you budget, space and character. And remember, it is never a peppers and zucchini. This will make the healthy eaters be afraid to ask people to bring their own either! need them to bring anything. The answer is YES! If you feel certain good idea to invite the crazy drunk! happy and leave room for drinks. When seasoned properly, extras are out of budget, don’t be scared to hand some sides and they can really be an excellent addition to the meal. Tip 8-Entertainment off to others. Tip 2-Snacks The key to the perfect barbecue playlist is diversity. Have a Snacks, aside from warm greetings, are the first thing Tip 5-Drinks little bit of everything so everyone present has the opportunity guests encounter when they come to a barbecue. A dip or Bottles of water, iced tea and lemonade are perfect to hear his or her type of music. You always want to make sure White Sangria spread should be out at all times especially if children are solutions for thirsty guests. Keep away from bottles of to keep the songs upbeat and low in profanity. If the music is involved. Dishes such as buffalo chicken dip or chips and sodas – they cost more and are high in sugar, which can too loud or dark it isn’t fun. Try to have at least two activities RECIPE salsa are great salty snacks. However, it is nice to have a attract bees. If children are there, purchase a small pack of for guests to play. Some of the more interactive backyard few lighter options like nuts or pretzels and if your budget juice boxes. games are Kan-Jam, -O and volleyball. Depending on the 1/2 cup peach schnapps allows, maybe a nice vegetable platter. size of the yard, games like Taboo or Pictionary can be good 1/2 cup cognac when space is limited. 1/4 cup white sugar Tip 6- 4 oranges, sliced into rounds Tip 3-Meat As the party winds down and you want to signal that it is 2 mangoes or peeled peaches The meats you choose are the heart and soul of your almost time to leave, setting out desserts should be your Tip 9-Weather (based on flavor preference) barbecue. Always make sure to have at least two varieties go-to move. Fruit salad, watermelon, Jello and brownies Always be prepared! Weather can be crazy and unpredictable, 4 (750 milliliter) bottles of dry white wine, of meat. Choose chicken or steak, burgers and hot dogs, or are light desserts that are just enough to please a sweet- especially in the summer. Always remember to have the house clean Chilled pork and ribs. Having a variety will keep everyone happy. toothed friend. Feel free to hand off dessert responsibilities with enough space inside for the whole gang. If you have a tent, (Pinot Griogo, Riesling, Chardonnay) Don’t forget your vegetarian friends! Always have a few to others, it is easy and cheap and will take a few extra great! Put it up just in case. Having shade is never a bad thing. Also, 1 liter ginger ale or club soda veggie burgers on hand just in case. tasks off your list. keep sunscreen on hand. No one remembers to bring their own. depending on your sweet tooth 34

GET eynolds obert R R DRESSED 36 37

Previous Page Shirt, Shorts, Tie: Marni x H&M Shoes: John Varvatos x Converse

This Page Shirt: Givenchy Shorts, Socks: Marni x H&M Shoes: John Varvatos x Converse

Next Page Tee: Givenchy photography robert reynolds Pants: Marni x H&M styling robert reynolds Shoes: Stylist’s own candice watts Fortunately, Charlotte Ronson has hired documentary about hip-hop culture and model’s book, which contained all of their several Drexel design students to intern graffiti artists. For these designs, each intern information and photographs to decide who for their co-op experience. I worked there created multiple options and received had the right look for the show. After they during the Spring and Summer of 2011. feedback until we came to a consensus narrowed it down, it was time to confirm if With as much positive feedback and and the final graphic was approved. We they were available for the day of the show. charlotte following that the Charlotte Ronson brand were then responsible for pricing the Two of the confirmed models were chosen has received, it is hard to imagine a full- screenprinting, choosing the style of t-shirts to come in to meet with Natasha to try on time staff of less than twenty employees. and applying extra details. different outfits and decide what exactly Because it is such a small company, Drexel The interns are also involved in the was going to be shown down the runway. interns get a lot of hands-on experience Charlotte Ronson sample sales, where past Each look was photographed and posted on in many aspects of the fashion brand season clothing is sold inside the office at boards for the design team to narrow down. including design, sales, production and significantly discounted prices. We start to We ended up with 39 looks. public relations. prepare weeks in advance by going through Once the models were confirmed, they Tatiana Beckman is a senior Design & the inventory and figuring out what to sell. came into the office to try on some of the Merchandising student at Drexel who also We tracked all of the merchandise through outfits, so Joos and Ronson could decide interned at Charlotte Ronson last year. She Excel, tagged it and priced each item. The who would be wearing what. These were says, “My favorite part was being able to help front of the office and conference room were the days that I helped dress the models, out each department. They were willing to then completely transformed into a miniature took pictures and made the model cards. teach and assign projects that enhanced my boutique, which was swarmed by insane Every model received a poster showing skill sets that I’ve learned in school.” shoppers rummaging through the condensed the pictures of the exact look that they With so much going on, it is difficult to racks. Patience is definitely put to the test would be wearing on the runway. The cards describe a typical day at the office. Intern while running around assisting customers explained exactly how to put on the entire responsibilities are constantly changing, and restocking the clothes and shoes, but the outfit including shoes and accessories. depending on what is going on that week. fast-paced environment is something to be These model cards were extremely helpful Daily tasks may include counting and expected in the world of fashion. on the day of the show because they made sure everyone who was backstage was on the same page when dressing each model. Being able to go to a sales meeting with the head of sales The day of the show was stressful. We all headed to Lincoln Center and had hours of was my favorite and most satisfying part of working at downtime before we could head backstage. 15 There were two to three models assigned 38 Charlotte Ronson because I was able to observe the sales to each rack, and the dressers spread out 39 their looks and made sure everything was and buying end of a well known designer and successful ready to be put on quickly. All of the interns helped dress the models and lined them boutique. This experience sparked my interest in retail up according to their look. In a matter of ten minutes, the show was over and we buying and sales even more. were all finally able to breathe! The fashion show culminated our co-op experience, so tracking inventory, sorting fabric swatches, The madness of the sample sales got with the sigh of relief came a bittersweet taking notes during fittings, sourcing us ready to handle all the hard work we goodbye. embellishments, preparing gifts for celebrities would put into the fashion show. About a These experiences at Charlotte Ronson Amidst the busy sidewalks and backed up and friends or making trips to the library to month before, we began to receive multiple helped shape the path for what is to come traffic next to Bryant Park in New York City do research on trends for upcoming designs. shipments of the clothing samples for the in the future. Without the foundation that the sits the office of fashion designer Charlotte It was common for interns to attend meetings runway and our showrooms that had to we all learned in our classes at Drexel, we Ronson. An article recently published in the and shadow the employees as well. be sorted, labeled and checked off on our would not have been fully prepared and New York Times dubbed Charlotte Ronson “Being able to go on a sales call with inventory sheets. As interns, it was our job confident in our responsibilities. The co-op “one of the most successful retail entrepreneurs the head of sales is my favorite and most to help with all the last minute changes as experience at Charlotte Ronson served as a by Christy Lucca of her generation.” This 34-year-old is satisfying part of working at Charlotte the show came closer. We sourced buttons stepping stool for our careers after college. photography Emilee Espinal often associated with her celebrity DJ twin, Ronson because I was able to observe the in the garment district, switched and sewed “Working at Charlotte Ronson will help Samantha, and Grammy award winning music sales and buying end of a well-known the buttons, cut lining out of tops and my job search when I graduate because I producer brother, Mark, but her success stems designer and successful boutique. This dresses and dyed various pairs of shoes. can say that I had a hands-on experience from her dedicated passion for design. experience sparked my interest in retail We created an emergency runway kit full at the company. This will help me in my buying and sales even more,” says Beckman. of matching thread, needles, scissors, Tide interview process, and I have a better idea Her collections shown during fashion week every season Over the six months that we interned, we to Go pens, shoe inserts and lint rollers. At of what types of companies and positions include women’s clothing that is feminine with a grungy also worked on small collaboration projects this point, things were just getting started. I’ll be applying to,” says Beckman. edge. Each piece is slightly out of the ordinary (floral and with companies such as Flywheel Sports, The model castings began about two weeks Charlotte Ronson is definitely a designer sophisticated prints, leather details, studs or beading), Snap-X and Style Wars. The interns had prior to the show with help from Natalie to watch as she is gaining rapid success which is what makes her garments so special. Charlotte to do much of the work for these projects, Joos, a well-known casting agent in New globally...with behind-the-scenes help from Ronson also designs a more affordable line for J.C. Penney showing the design assistant progress along York City. We had a schedule of models Drexel students. called I Heart Ronson. In September, she also became the the way. The Style Wars project consisted coming to the office every day to try on first fashion designer to collaborate on a beauty collection of designing t-shirts to be auctioned off specific looks and be photographed. Ronson for the makeup superstore Sephora. to raise money to restore a decades-old and our stylist, Natasha Royt, looked at each Never follow trends only or becomE a walking advertisement for some labels. Keep it simple and THE ROAD TO enjoy fashion! THE ACADEMY

style by yoko

stylist @ Joan shepp a

40 41 by EunHan Jeon Spring/Summer 2012 photography Robert Reynolds styling Tips Yoko Arayama has come a long way – halfway around the globe. She was born in Tokyo, went to Sydney, Australia to Never look like you tried too hard to look saturated and muted colors. The ’70s learn English as a teenager, and came to trendy. I always look at myself in a big are coming back again. Casual, but fine Philadelphia to become a Fine Arts major mirror before I leave my place to see if I jewelry such as diamonds, emeralds and he dinosaur and the dragon meet today, and two fantastic butterfly room. Dioramas bring visitors come face to face with at Temple University. Today, she works as can get rid of anything and not look boring. sapphires will be good to wear with jeans beasts they are,” Academy of Natural Sciences President beasts that they would never dare approach. a sales associate at Joan Shepp, a Walnut Does my outfit work without this hat? If it and classic tops. George W. Gephart Jr. announced last year, referring to Through this amazing partnership the Academy will gain new Street fashion leader since 1971. This high- does, I leave the hat at home. What are the six must-have “theT Drexel mascot and the Academy’s proud dinosaur. “I don’t know resources for their scientists and museum. They will be able to use end boutique has been named one of the What do you think about items you recommend to whether you call it a dragosaurus or what.” Philadelphia’s Academy of Drexel’s updated technology and media arts programs for their new “Top 10 Boutiques” in the U.S. by Lucky Philadelphia when it comes to fashion lovers? Natural Sciences had officially joined forces with Drexel University. and current exhibitions. Co-op jobs are now offered at the museum, Magazine, and its brands include Dries van fashion? A beautiful white blouse, a body-conscious Walking into the Academy of Natural Sciences can evoke different which will bring fresh ideas and innovation to Drexel students and Noten, Rick Owens and Yohji Yamamoto. I don’t consider Philadelphia a fashion dress with a vibrant print, a fine jewel ring, emotions in different people. It may inspire nostalgia for your the Academy alike. With the boutique positioned as one of mecca, but it is a perfect place to be a necklace or earrings, a pair of micro shorts childhood when you first experienced the museum on a field trip or The co-op and collaborative opportunities are not limited to the the city’s finest, Arayama has developed a fashionista and stand out in a crowd. I or mini skirt, a pair of men’s style shoes and with your parents. You may also be excited because this is your first sciences, but have also incorporated Design & Merchandising keen sense of style and customer service. enjoy sitting in a coffee shop and watching a pair of Dries van Noten sunglasses in light visit. Whether a first timer or you have been going there for years, students. Rachel Koll, a D&M senior worked this year with the Here, she shares her love for fashion and what people are wearing – here and in New colors. the mystery and adventure that the Academy holds never goes away. Academy to design a new visual merchandising strategy for the offers tips to help us all reach our full York, Tokyo, London or Paris. It’s fortunate How would you sum up your The 200-year-old establishment is home to over 17 million museum gift shop. Upcoming Visual Merchandising classes will fashion potential. that Joan Shepp has little competition in fashion philosophy? specimens. The exhibits allow us to travel back to the time when help implement the plan. In addition to student opportunities, some What does fashion mean to you? this city – no one is doing what she does in Have your own style. Know what works dinosaurs walked the earth while also taking us to the foreign academy scientists will teach classes at Drexel. The two will use I think that fashion is an art form that terms of the designers she carries. for your body – that is the first thing to lands on which they roamed. The oversized shadowboxes framing the power of joint forces to research environmental degradation, everyone can enjoy. It is a way to express What are the trends for spring remember. Never follow trends that don’t the entry walls filled with skeletons, fossils, shells, taxidermy and biodiversity, global ecosystem interactions and sustainability. The yourself, and you can be whomever you and summer 2012? work for you and don’t become a walking other fascinating specimens from all over the world bring to life partnership will allow for both the Academy and Drexel to have want, depending on how you dress. Good The trend this season is for much cleaner advertisement for just one label. the creepy crawlers that most of us shy away from. The sandbox dig a better chance of competing for grants and investments from fashion is when you “own” the look. The silhouettes, more tailored, body-conscious brings out the kid in all of us as we search to find hidden ancient philanthropists, private foundations and government agencies. most important thing to me when I get fit. Other trends include organic fabrics, fossils. The giant, fully constructed Tyranosaurus rex towers To celebrate the inspiration that is emerging from the partnership dressed is the fit. photographic image printing and both over Dinosaur Hall and makes even the tallest of men feel small. of the dinosaur and the dragon, D&M Magazine chose evening wear Hundreds of butterflies from Kenya, Costa Rica and Malaysia from Drexel Fashion Design seniors and photographed it in some of flutter around you as you walk through the rain-forest inspired the Academy’s most popular locations. 42 43 44 45

story KIRSTEN MCKENNA photography JEN GENTILE stylists PATRICK BARTSCHERER, Robert Reynolds, Candice Watts, Samara cifelli designers Hillary Davis, Katie Peaslee, Lexy Burnett, Alex Pierson, Ashley Elmer models Catie Drussell, Jordyn Ganz, Noy Reuveni, Lex Davis, Sima Patel

1 4 0 s . 3 4 t h s t r e e t p h i l a d l e p h i a , p a 1 9 1 0 4

p i p e r b o u t i q u e there’s just an ounce of teen angst in every stomp as they hit the concrete.

pair of Dr. Martens suggests a Doc’s popularity only grew with time. As rebellious, “Don’t Give a Damn About subcultures expanded into smaller niches, My Bad Reputation” spirit. There’s everyone who wanted to be young and justA an ounce of teen angst in every stomp rebellious to the standard ideals of the as they hit concrete. Don’t be put off though: time were strapping into a pair of Docs. there are pairs with floral prints to rival your The skinheads, punks, hardcore kids and grandmother’s sofa, ones covered in spotted metalheads all laced up into a clear sign of pony hair, and even a collection of Doc heels rebellion each day. The brand had become

REYNOLDS B ERT that allow you to carry an offbeat attitude while synonymous with youth culture: a part of the wearing a dress. Docs have twisted and turned Dr. Martens identity that still exists today. as a brand since their debut in 1947. None of Jump a few decades and inventions (internet, A RE B EL STORY that brand transformation was planned, but cell phones, MTV), and these niche groups the company reacted and rolled with each have faded, or perhaps melted together. The developmental punch that the public gave technological boom of the 1990s and 2000s has them. caused the explosion of the young individual. German army doctor Klaus Maertens had A fan of the Sex Pistols no longer necessarily injured his foot while skiing in 1945. In wears safety pins through their torn-up leather response to the uncomfortable standard-issue jacket, and tattoos aren’t only on the skin of story and photography by RO by photography and story

DO C M A RTENS army boots, he revamped the boots to have the no-good punk. The Generation Y kids have softer leather and a lighter, bouncier sole. grown up being bombarded with every kind of Satisfied with his creation, he attempted to media. MTV made bands famous overnight market these boots, but no one showed interest and popularized the music video. Any song in them. In 1947, Maertens collaborated with is available for download in seconds, news an old university friend, Herbert Funck and from East London arrives in Philadelphia in went into to the business of Dr. Martens. The minutes, and films from decades ago can be boots were sold as work footwear that could located and watched instantly. We’re no longer 46 hold-up in rough conditions, whether in trapped in a group that has a specific identity. 47 factories or patrolling the streets as a cop. It We have morphed into a society of individuals, wasn’t until 1960 when the Griggs family of and in response, Dr. Martens now cater to this Northeast England met Maerten and Funck even more rebellious spirit. Because what’s that the brand transformed into anything more rebellious than being in a rebellious similar to what it is today. youth group? Not being contained within a It took until the 1960s for America to invent rebellious youth group, of course. the teenager. Until then, teenagers were adults Now you can get a pair of Docs that are in the making. There was not a youth culture, covered in studs or in a purple and yellow and they did not exist as a target market. The floral. Even today, the classic 8-hole boot, 1960s hit and suddenly people between 12 known as the 1460, remains popular in original and 20 actually meant something to society. colors of the 1950s and 60s and in outrageous Teens desired to grow up not to be their patterns to satisfy any modern youth with a parents. Britain became home to the skinheads: hint of rebellion in their blood. Zebra print, fashion-obsessed, ska-loving teens (who were patent leather, extra straps, 14-holes, paisley far different from the modern meaning of print: they’re all available. Dr. Martens fans skinheads associated with extreme racism). are very loyal, and the brand has responded With shaved heads and Ben Sherman gingham to them by giving them more of what they shirts pressed and buttoned perfectly, they want. There was never an effort to stop the adopted Dr. Martens as their shoe of choice. skinheads from wearing their boots. Instead, The skinhead culture rapidly expanded there were more options offered. Dr. Martens throughout England, and Docs became directly have let youth and time take the brand where it related to this youth subculture. Docs never needs to go, which has allowed them to remain marketed to these teens, but found that the a powerful, wearable symbol of youth and brand was no longer a workman’s boot. rebellion for over fifty years.

Doc ’n Roll.

JORDANSCREENWRITING, SENIOR

Adrian Jordan plays on the Drexel Club Hockey Team and is a screenwriting major with aspirations of becoming a writer or Navy Seal. Today, he is wearing graphic socks, navy Drexel Hockey shorts, an Eastern Mountain Sports logo tee and a beanie - a creation of whatever he could find in his closet in the shortest amount of time. “Whenever I look subpar, it’s either because it’s laundry day, or I simply don’t care,” he says. “If I had to put a title on it, I’d think my style is European.” There is a definite distinction between the style of the guys in his major and the guys on his team. “The hipster mentality reigns supreme in my major,” Jordan says. When 48 asked about the “bro-style” among today’s 49 college generation, Jordan says his team basically fits the bill. However, they all love a fitted Ralph Lauren tee or polo shirt. “For the majority, kids on the team wear flat brims, saggy sweatpants, sweat shirts, or any range D& of team warm-up gear. Also – Polo.” There is a stigma attached to Drexel that the men walking our campus share a style, or a lack thereof. Penn is known for its Ivy League look, complete with sweater vests and argyle, and by KIRSTEN MCKENNA MENphotography JEN GENTILE Temple for its urban distressed fashion. So where does the male population at Drexel fit in? Are these guys really as bland as their reputation?

MSHELIAGRAPHIC DESIGN, SENIOR COOPERDESIGN & MERCHANDISING, FRESHMAN

Ross Cooper, a freshman Design & Sam Mshelia is a senior Graphic Design Merchandising major, has moved six times Major from Nigeria. Sam’s style is reserved, since he was 12, so he has seen different styles never anything too loud or in your face. across the nation. He attributes all of his Today, he is wearing a baseball varsity jacket, fashion success to his mother. “My mother blue jeans and Vans ‘Zapato Del Barcos.’ is a fashion queen.” His response is bold “They’re cloth boat shoes that Vans decided to and demanding, so there is no questioning fancy up by calling them ‘Zapato Del Barcos’. that this woman has style. “She dressed me It annoys me but I love saying to people I’m beautifully when I was younger, and I always wearing ‘Zapato Del Barcos’, and they’re like accompanied her when she shopped. She WHAT?” taught me to try new styles and really craft Even Mshelia puts a title on Drexel’s male my own unique look.” style. “At Drexel, the dress codes for guys are: His style is classic with a bit of an Skateboarder, Geek or Athlete.” So where androgynous twist. His silhouette is almost does his style fit in? He says it evolves on a always slim with the occasional baggy top or daily basis. It reflects how he feels when he 50 jacket. He sticks to basics with edgy details wakes up in the morning, but he is always 51 like a cashmere crewneck with skinny jeans experimenting with footwear. “Except and a big spike necklace, or an otherwise Jordans. Jordans are whack!” On the topic of preppy outfit with combat boots. What is accessories, he is very specific. A“ lways keep his favorite outfit? I“ wear boots, jeans and accessories...African. For the most part, I only a sweater 99% of the time in fall and winter. wear bracelets I get from home.” One thing There are many variations within that look, that will never be a part of Sam’s style... “I but it’s my go-to. I can’t recall a day (other hate tucking in my shirt.” than formal events) when I haven’t worn jeans in years.” Cooper doesn’t name a favorite brand, however, if he were only allowed to shop at Barney’s Co-Op until the day he dies, he wouldn’t complain. When asked for his thoughts on the “bro” style he simply responded, “I am not a fan of the look.” He believes that you have to give the appearance of success and confidence. “Sweatpants, baggy basketball shorts, and flip-flops make you look like a . I find any sort of subculture intriguing, and the fact that this look is so pervasive here is notable on a sociological level.” SAY HELLOTO university city’S NEWEST BEYOND FASHIONISTA

& RAGGEDY JEANS by PATRICK BARTSCHERER

Philadelphia may not have a Madison Avenue lined with

designer shops, but a knowledgeable Philly shopper can E find some of the best men’s boutiques on the east coast. Rittenhouse Square offers everyday clothing companies like J.Crew, Zara, H&M and American Apparel, but for a city with as much culture as Philadelphia,

unique shopping options for men are scarce. In a C U B single afternoon, we set out with a comfortable pair of shoes—and a little help from Google—to explore the city’s top three boutique clothing stores for men. UGAR photo courtesy Sugarcube® courtesy photo south MOON UNDER S PIPER 1731 Chestnut St. 215.563.2298 124 N 3rd St 215.238.0825 52 Philadelphia, PA 19103 southmoonunder.com Philadelphia, PA 19106 sugarcube.us 53 by KRISTIA MORABITO South Moon Under is located in the Rittenhouse Shopping district Don’t be intimidated by Sugarcube®’s immense selection of clothing, photography KATE WILT boutique two blocks north of the square on Chestnut Street. This beach- accessories and trinkets that this boutique jams onto their industrial inspired clothing boutique features an extensive selection of women’s racks. This store has everything a financially successful Philly hipster Fashionista Alessandra “Ali” Coffenberg has scored two dreams that looking for. And if we don’t have it that day, Ali will personally find clothing upstairs and an even more impressive mix of men’s clothing could ever want. Not only does Sugarcube sell high-end new clothes, many Design & Merchandising students have from the moment they and order a piece that matches what you want.” downstairs. Friendly and knowledgeable staff are plentiful at South they also have a section dedicated to one-of-a-kind vintage pieces. enter college - working for Marc Jacobs and owning a boutique. She Coffenberg has created an affordable alternative to high-end Moon Under making this boutique great for men desiring one-on- Collaborations with local designers and an assortment of premium has achieved both by the age of 25. boutiques located throughout Center City. Featured brands one attention and fashion styling advice. Apparel from brands like brands like A.P.C. Denim and Steven Allen make Sugarcube a one- Coffenberg opened Piper Boutique in 2011, bringing cutting edge offered at Piper include Jack, BB Dakota, IT Denim, SOLD Denim Scotch and Soda, Original Penguin, and J Brand Denim are sold stop shop for a great looking wardrobe. The staff members are even fashion to the limited shopping options available in University City. and Collective Concepts. The boutique’s influence may even here at prices that fit as well as the clothes themselves. Being one of more passionate about the clothing than those shopping. Within While a few national chains have retail locations near the Drexel begin to revolutionize how students are dressing for class. One the few stores that distribute Scotch and Soda in Philadelphia, the minutes of walking into the store, an employee approached us and Penn campuses, it is has been hard to find unique brands at Piper frequent customer stopped in to show off the dress she had demand for the Amsterdam designed clothing line is high, and the explaining the ins and outs of the new distribution of the Brooklyn- affordable prices. purchased the previous week. “I just wanted to show Ali that I’m selection of the brand’s collection is vast. Scotch and Soda is one designed denim line BLKSMTH, which is dubbed “the new A.P.C When Coffenberg was looking for a second store location (her going to class cute today!” the student expressed. of South Moon Under’s best-selling brands along with its variety denim at a fraction of the price.” Sugarcube is not for the rushed first is in upstate New York), she says, “I would put on a baseball cap Coffenberg’s professional journey started in New York after she of styles from the basics company Alternative Apparel, which is shopper looking for a quick solution to a fashion crisis, but is perfect and visit colleges. I’d act as though I was interested in attending the graduated from St. Lawrence University with a degree in economics. popular at the store among doctors and nurses. South Moon Under for any gentleman looking to update his wardrobe with fashion- school and ask ‘Where do students like to shop?’” She found the She began in the financial world, but moved to a job at Marc Jacobs is a perfect shop if you are looking for a quick outfit for a night out forward staple items. perfect niche on 34th Street, just off Walnut. Since the grand opening where she says the brand was “everything you’d expect fashion to or statement pieces for the upcoming season. in September, Piper has received a positive response thanks to be, at 100 miles an hour.” After working for Marc Jacobs for a few Coffenberg’s selection of merchandise and quality customer service. years, Coffenberg decided to pursue her life’s dream of becoming an Her industry experience gave her strong skill sets and an entrepreneur. She decided to take a risk and open her own boutique metro men’s fashion understanding of what her customers want and need. Her passion in Syracuse, New York. The boutique was successful, and in the 1615 E. Passyunk Ave 267.324.5172 for perfection is seen in the beautifully decorated, intimate space summer of 2011, Coffenberg decided to expand to Philadelphia. Philadelphia, PA 19148 metromensclothing.com of the retail shop. The ambiance created by the large chandelier What is next for the Philly fashionista? Coffenberg is looking to The next men’s boutique on our list is located along Passyunk Service like this is worth the high prices found in the store and will constructed solely of tree branches, handmade fixtures, vintage add a private label to Piper’s selection. She may feature a Drexel Avenue in South Philly. Metro Men’s Clothing is an all men’s keep customers coming back for more. The owners are passionate trunks, sewing machines and costume history books showcases University student or alumni designer, providing growth for both clothing boutique geared to the upscale preppy customer. Featuring Philadelphia residents that keep the fun and playful atmosphere Coffenberg’s understanding of how to attract customers in and keep Piper and others new to the fashion scene. brands like Ben Sherman, Fred Perry and Parke & Ronen, this of the establishment at an all-time high every moment they are them coming back. Coffenberg describes Piper as the pinnacle of her aspirations, but shop is a must for well-dressed men of all ages. Metro Men’s open. Stop by Metro Men’s Clothing not only for a great selection of But what really keeps the customers returning is the merchandise. she will continue to work on one dream job at a time. “I always tell Clothing prides itself on its incredible customer service, offering modern casual sportswear, but for a complimentary cocktail and an Sales Associate (and D&M Senior) Molly Beckner says, “Ali really people, don’t stress out if the first job you get is not your ‘dream job.’ customers champagne, beer and mixed drinks while shopping. experience worth every penny of your trip. understands what her customers want. Ali knows everyone, she It all comes full circle, and you will use the tools you’ve learned in always recognizes returning customers, and she will go out of her one position at the next, until eventually you’re doing exactly what way to make sure you walk out of Piper with exactly what you’re you had hoped.” Philadelphia is a city of neighborhoods, and its hair styles reflect the city’s diversity. The common factor that unites these unique neighborhoods is their playfulness, which is reflected in attitude and style. REAT FOOD by Kristia morabito photography kate wilt G spotted

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on the STREETS d&m magazine spoke with local stylist Miranda Faith of the Saturn Club for her advice on looking your best during busy college years: “University City is known for student life. For Drexel and University of Pennsylvania students, hair isn’t always a first priority. However, a carefree on-the-go look works for the rush of student life. Letting your hair loose is exactly what University City is about.”

1150 FILBERT STREET PHILADELPHIA, PA 19104 • 215.629.1520 • WWW.PUBLICHOUSEPHILLY.COM 56

turn it ike A rrison M up by Amanda Rodriguez OF MUSIC. The&Ressurection TH Vinyldownloads and CDs, which is why it is slowly making “Yes, yes, I know. It’s easier to download music, its way back into the music scene. But how did record and probably cheaper. But what’s playing on your companies cater to and grab the attention of such a favourite download store when you walk into it? lethargic audience? Nothing, that’s what. Who are you going to meet in For one thing, it’s about the creative marketing there? Nobody. Where are the notice boards offering tactics. Most record companies are tucking extra flat shares and vacant slots in bands destined for little goodies into album sleeves that you cannot super-stardom? Who’s going to tell you to stop get digitally or by purchasing a CD. Extras include

D E A listening to that and start listening to this? Go ahead graphics, posters, photos, coupons on digital and save yourself a couple of quid. The saving will downloads or sometimes even a complimentary CD. cost you a career, a set of cool friends, musical taste Vinyl graphics have become larger, brighter, and more and, eventually, your soul. Record stores can’t save eye catching to lure the younger generation. Although your life. But they can give you a better one.” -Nick most of the time the sleeves for the LPs are similar to Hornby rants on the website for Repo Records. that of the CD cover, vinyl can be used as an expressive Record stores can’t save An all-but-dead form of music that defined an era for art form. The coupons for digital downloads allow your life. But they can give our parents is quickly resurrecting from its long nap. the customer to download the album for free or at you a better one This resurrection is grabbing a great deal of the iPod a discounted price online whether through their - NICK HORNBY generation’s attention as well as attracting the older website or through iTunes. This gives the customer the best of both worlds. Customers are able to enjoy 58 nostalgic generation. Music junkies everywhere are 59 “ astonished to find that many people are tossing their the richer sounds of vinyl on their turntable and take CDs into the trash to start blowing the dust off of their the digital album with them wherever they go. vinyl records. Large corporations such as Urban Outfitters, There is an undefined culture around vinyl that and Insound are buying into this trend of reviving “ refuses to die. Dan Matherson, owner of Repo vinyl. Record labels are now reaching out to larger Records in South Philadelphia, believes he knows why conglomerates when it comes to sales. Although vinyl vinyl is such a cult phenomenon. He says that vinyl has little to no significance to their overall sales, they creates an experience through the lavish packaging, are trying to promote as much as they can. A few years breathtaking artwork that fills every crevice of the ago Amazon.com dedicated a vinyl only section, which sleeve, or maybe it’s the warm soothing sound quality. contains a growing number of genres, collections and This vinyl junkie says only people who are passionate record players. And since the demand for vinyl and about music enjoy spinning a few records here and turntables has increased, Insound and Urban Outfitters there. “People who are really into music like the sound are among the companies that began selling USB of vinyl. A lot of people who just download or burn turntables alongside an increased vinyl inventory. stuff are really not into music,” Matherson says. With large businesses taking over the music scene, Let’s be honest - quick downloads often have terrible small independent shops are starting to take notice sound quality. This is because the recording process in the depletion in new release inventory. Matherson, compresses files, obscuring audio detail. Some bands owner of Repo Records, was extremely upset about this are now chosing to record to vinyl to improve sound saying, “M83, which is a French Indie band, just came quality. Bands within the indie culture, such as Bon out with their new album Hurry Up, We’re Dreaming, Iver, Wilco, Radiohead and Fleet Foxes are producing and we had a hard time getting it in vinyl. This is what more vinyl. Drexel’s own Mad Dragon Records, a makes me mad about major labels because they gave student run record label, has teamed up with bands it to Urban Outfitters first. They should support the such as Motion City Soundtrack, The Company We stores that sell most of their product.” Keep, Brick + Mortar, Goldrush, The Skies Revolt, That large retailers are selling LPs underscores the and A Great Big Pile of Leaves to create a series of renewed popularity of the medium. And, as Nick 7-inch records entitled Making Moves. Generally vinyl Hornby might agree, our lives can be richer with a few exhibits a richer and much warmer sound than digital LPs spinning. “we live very interesting CLICK lifestyles K: First questions first, why is the so I think alligator here? that because Joe: You can’t talk about the alligator. of that, Nathaniel: No Comment there’s no K: Why not? dry well of Joe: Oh it’s an illegal animal, you inspiration.” THE clack absolutely cannot talk about the -nATHANIEL alligator. K: Ok here, how’s this one? Describe what your music sounds like to someone who has never heard it before. Joe: A mix between Fat Boy Slim and Insane Clown Posse. Nathaniel: We recently were K: Talk a little bit more about the tour compared to Fleet Foxes and you just finished. It’s kind of unusual Arctic Monkeys. And I thought the way it was set up. that was kind of accurate. Nathaniel: We went to Miami. K: Where did the name come from? Click We played a show in New York, Clack Boom. and then we had to be in Miami Nathaniel: My mother is a stunt in two days so we drove to K: What music are you listening to right now? double. And I grew up just always Miami, and we played an after Nathaniel: For the past couple being around…my first words party for a fashion show for a weeks I’ve only been listening to were Click Clack Boom. company called Andrew Charles. K: What do you usually write about? our music. K: Oh yeah? K: Andy Hilfiger, right? Nathaniel: Whatever happens to Jesse: And Bon Iver. Nathaniel: Yeah (laughs) Nathaniel: Yeah it’s Andy Hilfiger’s be on my mind at that particular K: What do you think people are doing BOOM Grant: It came from the sound of clothing line. It was Steven Tyler moment. That might be a cop-out when they listen to your music? the drums. inspired. And he wanted to do a answer, but it’s whatever I can Joe: Back flips. K: Can you give me a brief history of tour of all the different outlets honestly relate to at that point in Jesse: Landscaping. 60 I have stepped into Wonderland the band? selling his clothes so he could get my life. Joe: Observing the biblical verse of 61 Nathaniel: Grant and myself, out and meet people. Joe: Relationships with people. be fruitful and multiply. Hiding in an alleyway in North we’ve been together for a while. K: How did you get connected with him? K: Do you have a writing process for the Nathaniel: I don’t know what people Philly, disguised by a wall of Two of the guys stopped touring. Nathaniel: We met Andy five years album as a whole? are doing, what do you think people graffiti is the coolest recording A crow’s nest with an old-school We moved to New York. Grant ago. Grant had met his nephew Nathaniel: We live very do to our music? studio that I have ever been desk towers over the middle of the punched our last bass player in when they were considerably interesting lifestyles, so there’s no Joe: Hopefully people are gettin’ down. inside. Walking through the room. Ladders are strewn across the face, and he left us in North younger, and our manager started dry well of inspiration. Jesse: We have one fan who drives rusting metal door is like falling from the loft area to the opposite Carolina. Joe started playing working with him. We started K: Did you guys get on each other’s a tow truck, you can say that. down the rabbit hole. wall which is covered in bicycles. bass with us, and on the 4th of writing songs with him. We nerves on tour? K: I just heard this quote about how Inside, The Click Clack Boom A basket swing is attached to July we met Jesse, and ever since played something called Hilfiger Jesse: Every day. liking your own music is like kissing your has made this studio their home the wall, which The Click Clack we’ve been happy. The Click Sessions in New York, and he saw Joe: Define nerves. sister, that it’s weird, is that true? for two weeks. Nathaniel Hoho, Boom has fully explored in a dog Clack Boom’s been together for our band and really enjoyed it. Jesse: Definitely. Nathaniel: I am very proud of the the singer and co-founder of the costume that they found buried four years and Joe and Jesse are He’s taken us under his wing and Nathaniel: Yeah. record we’re recording right now. band, sleeps on a pink Victorian somewhere in the studio. Every relatively new members. So this is looks out for us and is working Joe: Have I ever thought of Right now we’re recording, so style couch that is placed in the inch of the walls is covered in the debut record for this line-up. with us. paying someone to kill one of my we’re looking at it, trying to see middle of a half-pipe (yes, there Def Leopard inspired paintings K: Why did Grant punch your bassist in K: So does he influence your music at bandmates? Absolutely. what we wanna change or how is a half pipe in the studio.) Joe and foreign flags. Behind a door the face? all? Or do you influence his designs? K: Do you feel like your genre of music we feel. It’s not like we’re listening Grazi, the bassist, sleeps on an air disguised as a bookshelf, there is Nathaniel: I think it was either Nathaniel: We’re just really close is well-known, popular, mainstream, for enjoyment. mattress that they found on top a live alligator. over pizza…I’m not really sure friends. You know I think that under-appreciated… Joe: It’s like looking in a mirror. of the half-pipe. Walk up a black, This studio is just as strange as (laughs). by being around each other Nathaniel: I think our music Sometimes you’re really psyched spiral staircase into a loft area the interview I had with the band. K: Do you like where the band is going there’s probably some influence is relatively accessible. I don’t at what you see, and sometimes and you’ll find Jesse Kotansky, Sometimes it was like speaking with the new line-up? that crosses over. I don’t think think that it’s particularly niche-y you’re really depressed. the violinist/guitarist/keys player, with the Cheshire cat. These guys Nathaniel: Yeah I’m really happy. that he looks at The Click Clack music. We have fans that are Jesse: I’m always psyched at

photo courtesy of the Clack Click Boom of courtesy photo among his many instruments and have been in motion for about a Everything’s been really busy Boom’s style for his clothing line pretty diverse. what I see. If you don’t like your by kristen levine tucked away in front of a vintage month straight. Touring for two ever since everyone now has any more than he would look at Jesse: A lot of parents. own music, then why would Nintendo arcade game. Grant weeks, recording for another been involved. Things are rolling anyone else. We don’t really look Nathaniel: We have a pretty other people like it? I fall asleep Wilson, the drummer and also two, and now back on the road. nicely. We just did that tour. to him for musical inspiration, diverse age group. listening to my music while original member of the band, can I was lucky to catch them for a We’re writing this record and but he is a musician and we see Joe: You never know who you’ll looking at pictures of myself on be found passed out on the floor few hours, even if their responses then we’re doing another tour in him play, so I’m sure there’s some meet at a Click Clack Boom the wall...I speak for the band of the actual mixing area. were somewhat unusual… the southwest and the west coast. inevitable crossover. show, that’s for sure. when I say that.

TUNE IN TURN ON

Described as a blues- inspired rock band dipped in gasoline AR: Describe what your music sounds AR: Favorite sentence, lyric, phrase in AR: You describe your sound as and laid out to dry, like to someone who never heard of one of your songs, why? and Pop, what is Chiptune? Describe why Matermathu ha s a your band before. MM: There is a line in “Turtle Gameboys are used in this particular genre. unique sound. College MM: Matermathu sounds like Soup,” when Mini Beast (Matt’s KW: Our music could be de- buds Tim Passarella, blues inspired rock and roll. and my turtle we fostered for a scribed as a hip-hop influenced Matthew Jurasek, Period. Like one of those late over a year, now referred to as pop that’s comprised almost en- Alex Frankel and Dave night sessions in a dark London Beast for eating another turtle) tirely of the blips and bleeps you Lapinksi are sharing recording studio circa 1966, if say, is singing. “I may be small, I may remember from your old Game- their raw passion Jimi Hendrix was playing with be wrinkled, but I have seen the boy and Super Nintendo. Chip- through clever lyrics Paul McCartney, David Gilmore light.” I just feel like his character tune is essentially the utilization and songs. Matermathu and Jack White. throughout the song is trying of chips from systems is a melting pot of AR: If two bands came together and had to get the subject to open their to make music. For us, it’s Bobby’s musical minds THAT a child (which would be your band), who eyes. At the time I was trying to manipulation of a bunch of clas- combine to create would the parent bands be? [meaning to force myself to look out and see sic Gameboy sounds and a pro- le their unique sound. create your sound] things that I hadn’t. I feel that gram called LSDJ that basically MM: I think the story goes, The is something very human. We turns said Gameboys into little Band introduced The Beatles tend to get stuck in the worlds . Bobby’s always been to the Raconteurs who were we make. Letting our comfort inspired by and has been a fan of brought by members of the Mars ruin potentially new and exciting video game music which eventu- Volta. But in the end, who can experiences. ally led him to experiment with talk about Matermathu’s lineage AR: Tell me a little about your new chiptune music/programming. without talking about Grandpa album. What was the concept behind it? 62 AR : If two bands or artists came Robert Johnson, all his children What inspired you? Who designed it, and 63 together and had a child, which resulted entile and grandkids who we grew up what was the concept behind the design KILL3 R in your band, who would the parents be? by Amanda Rodriguez G Jen listening to and playing with. for the cover art? KW: Definitely Ke$ha and prob- WHa AR: Where did the name come from? MM: The album had many faces ably Anamanaguchi, a band that MM: Matt and I were playing as we wrote, recorded and gigged. definitely helped pioneer the AR: Do you feel your genre of music Less gaming and more with a bunch of ideas, throwing The result was more of a canvas of chiptune/ sound. is well known, popular, mainstream, beat making is what words together, trying to find how Matermathu worked to create AR: You guys do a lot of covers. Which is unappreciated? Why? Who is listening the band Kill3r Whale some witty pun. I was calling him music we believed in. I think with your favorite and why? What do you feel to your kind of music? is all about. Drummer Mathu, pronounced Ma-Th-ew. I our busy school-focused lives in a sets you apart from most cover bands? KW: I guess unappreciated? It’s Andrew Lim and beat/ love coming up with nicknames city like Philly, Matermathu was KW: My personal favorite is prob- sort of an untapped resource. lyric genius Robert for people that hint at their given therapy. I designed the art work. ably “Little Secrets” by Passion Don’t get me wrong, there’s defi- Joffred were childhood one. So we thought, well the band The image was from a day at my Pit. A lot of shows we play, we fig- nitely a market that listens to friends and now share is really just you and me playing parents’ house shooting out over ure kids won’t know it or at least Chiptune and has been for a long their unique spin on in our living room with a billion the lake. I was using an old twin won’t know the words so we don’t time, but it’s a small demographic. music. Lim, a Drexel ideas. It stuck. lens reflex my mom found at some play it that often. A few times A lot of people just don’t know Music Industry Major, AR: Who is the band’s biggest influence? rummage sale. It was broken, so that we did, kids really went nuts. that it exists. Gamers, definitely a and Joffred, a Music MM: I would say the band really no need for an expensive film [Laughing] I’d definitely say the lot of gamers, listen to Chiptune. Education major, respects what The Black Keys splurge. Grabbed a digital camera, Gameboys set us apart from other AR: If you had the opportunity to tour coNvert today’s popular are doing for Junior Kimbrough’s and it happened. cover bands. with one band, who would it be and why? songs and twist them sound. We also look to bands AR: Did I miss anything? Is there KW: I think touring with some- MATEentile R for different elements of their anything you want to share with me, into chiptune gold.

one like LMFAO would suit us With their use of G Jen by Amanda Rodriguez art. Wilco, for example, has a tell me about, want me to write about? perfectly. They write crazy good Gameboys and hard MATHU writing and production quality MM: Dave Lapinksi just joined dance/pop songs and don’t take beats, this musical duo that is setting the standard. We our band. He’s amazing and the themselves too seriously. I think is sure to get the party look to bands for their use of second funniest person on the their fans would dig us. started. multiple instruments or classic planet. AR: In one word describe your band. set up, like The Band, and others KW: Dudes for minimalism. Matermathu is AR: What do you think people are doing really our melting pot for great when they listen to your music? rock influences. KW: Hopefully getting ready to party. KM: Describe what your music sounds Lead singer Blair like to someone who never heard of Ollendorf has a raspy your band before. sound only he can pull WR: Wild Rompit has covered off with the help of such a diverse mix of styles, but at band members Brandon the end of the day it is just honest Bost, Sean Huber and rock and roll. We try to make Paul Impellizeri. music that you can scream along Together they are Wild to in a packed club or listen to in Rompit, a band created your bedroom with headphones. almost instantly KM: Who is the band’s biggest influence? when members Bost WR: We all have such different and Ollendorf were tastes in music that it’s really randomly paired as exciting what each person brings roommates their to the table. Paul will be listening freshman year at to Adele while Blair is singing Drexel University. doo-wop upstairs, while Brandon The group has played is mixing electronic, and Sean is all over the country, listening to punk in the basement. spreading their sound KM: Favorite sentence, lyric, phrase in from Philadelphia one of your songs, why? to Chicago. SH: “So hold fast and steady! Our We soon found ourselves walking fathers never thought we’d be, this over a foot bridge to the edge of close to death, this far out to sea.” the James River and instinctively BO: “We danced under the dying jumped in. The enormous river sun, praying for rain to a lost was surrounded by rocks and God.” It really just paints the some cliffs. Nothing like anything image in my mind every time I in Jersey or Philly. It was a nice sing it. Sort of a nostalgic and for us, getting to swim in ominous feeling. the river and enjoy the summer 64 KM: What was it like on tour last day. I think it hit us all pretty 65 summer? hard - we were able to enjoy and WR: We were fortunate enough appreciate more simple things. to take some of our best friends KM: Is/are there any song(s) you are from the band W.C. Lindsay out particularly proud of or feel really on the road for two weeks around showcases the development of your the country. We bathed in rivers, band? crashed on floors, got tattooed, WR: “Secrets” and “Equilibrium,” ate some really weird food, and from the EP Brotherhood, both somehow played 12 shows in demonstrate our development the middle of all that. Every city as a band. The songs show offered a new experience and maturity, development, and some incredible bands to play consistency; they are honest with. You have to try your best and well-structured songs. to ride shotgun in the van, ’cause From instrument to instrument, otherwise you’re at the mercy of everything makes sense and has some weird music being played its own importance in the grander on the stereo. scheme of the song. Along KM: What is one of your favorite with structure, both songs have memories as a band? movement. A huge part of being WR: Swimming and bathing successful in this industry is being in the James River (Richmond, able to capture and retain people’s Virginia). While on tour we attention, and is something very unplugged ourselves from our hard to do. However, “Secrets” phones (except for our daily blog). and “Equilibrium” both are By the time we got to Virginia, we great examples of songs that hadn’t showered in a few days. We do this. They take you on that had a lot of downtime before our roller-coaster ride and are very entile

Wil d G Jen show, so we explored the town. meaningful and relateable. by Kristia MorabitoROMPIT DJ- ing is what you make it. You can grab an iPod and play top-40’s music, which is the whackiest TAKING thing to do or you can go out, find new music, grab a pair of turntables,

a mixer and a dream. That’s what Dana arissa makes a DJ a DJ. It takes time to perfect your skill and OVER find yourself in this endless, grow- E ndo DJ courtesy photo M DJ courtesy photo ing world of music.​ pre-made sets that take hours to complete and finalize but then the –DJ Sally Caps perform the mix live.” Each DJ has their own way of preparation, some more and some less. “For me, I’m crazy with it. I’ll prepare for up to two weeks. There’s a whole process of finding ilas by Jillian Fragetti the music, preparing the music M ike at Dubspot school in NYC, use and playing around with it. Peo- As the bright lights cascade over a mapping technique for Trak- ple don’t realize how much work photo courtesy DJ Sally Caps DJ courtesy photo the crowd, I stare up in awe at tor called Maschine as his main is done behind the scenes. I’ll pick M courtesy photo the stage. My heart is beating in piece of equipment. “This can around 100 songs that I might rhythm with the bass as it shakes turn into one expensive endeavor want to play in a night and I’ll put the floor. The TLA on South Street with purchases running into the them in a folder. When I show up you play something out and peo- is packed, and the sweat is dripping thousands. Now, if you have a low it’s all complete freestyle. Some ple are paying to see it at a club, 66 down my face. Not a single person budget, you can just DJ with a DJs have more stuff prepared be- the club is actually supposed to 67 cares. There is no greater feeling computer and nothing else. All a wait for the first beat of a section forehand, some have an actual act pay the artist but out of all the su- than dancing along with hundreds DJ is is someone who plays music change of the song you are work- they play, but a lot of DJs just do it perstar DJs I work with, that just of others, all strangers with the for a crowd. That’s the definition ing with. When that beat hits, on the fly,” says DJ Endo. doesn’t happen,” admits DJ Endo. same passion. There’s no greater the same to creating beats. But has of a DJ, but I respect a DJ more if I you add in the next song. Then “DJs who learned to spin on vi- In the past few years there are feeling than hearing a great DJ. this advancement in technology see them actually working it out,” you have to match the beats and nyl records are accustomed to not more options available to learn Our generation has created a found a way to make DJ-ing eas- explains DJ Endo. use the mixer to blend smoothly looking at a screen while mixing how to be a great DJ. Mike Milas powerful Disc Jockey (DJ) culture, ier? Is that why everyone is now There are definitely pros and between the two songs to make it and beat matching, and they are spent years teaching himself to DJ raising house and dance music to jumping on the bandwagon? The cons to this advancement in tech- as easy on the ears as possible. To much stronger at trusting their by trial and error and YouTube the top of all the charts. Artists answer is yes and no. nology, but it depends where you create the perfect mix you have ears,” admitted newbie from Phil- tutorials, and he later attended a including Rihanna, Usher, Brit- From newcomers to the most start. Beat matching on a digital to make sure you create a good adelphia DJ Marissa Dana. They DJ school to perfect additional ney Spears and Kanye West have experienced DJs, many are using DJ program is a much quicker story with the songs you choose. also make sure they perfect the skills. Others like Marissa Dana turned their pop, R&B and hip- Serato Scratch Live, Traktor Pro skill to learn than jumping into Your flow has to be so good that other side to being a great DJ: put- have a mentor and shadows her to hop styles into tracks that are cre- or Ableton Live audio production working with vinyl if you don’t you keep the dance floor busy ting on a great show. Hiding be- learn how it all works. One perk is ated from electronic and dubstep software. These programs, when have a musical background. The the whole night. DJ Endo adds, hind a DJ booth doesn’t always do that Dana opens for her mentor’s samples. The dance phenomenon connected to USB-enabled turn- internet has made it easy for any- “There’s also the technical side the trick of entertaining a crowd gigs to get herself a solid start. DJ continues to expand its horizons tables and a mixer, give DJs the one to get these programs, but of it. You have to make sure all of eager listeners. The DJ doesn’t Sally Caps attended Dubspot, a DJ There are no set rules to DJ-ing. with positive reactions from old tools to create their mixes. They standing out from the rest of the your beat matching is perfect. If just mix the music - he or she is school in New York City and was If you can make the crowd and new fans. The biggest names can control both the music on the DJs out there now is the struggle. someone screws up, it sounds like the star of the show. taught by DJ Endo. enjoy it, you’re doing your job in mainstream music are team- computer and vinyl LPs. (They Mike Milas, a Drexel University sneakers in a dryer and everyone Whether DJing for a small Milas says, “I think what hap- -Mike Milas ing up with such renowned DJs as even make vinyl records specifi- Music Industry student, explains, boos.” crowd, a birthday party, or a huge pened was that hip-hop was what David Guetta, Calvin Harris and cally designed to control audio “You can download or pirate soft- With all this work that can be show, the DJ is legally responsible mostly everyone listened to and as Avicii. How did this explosion production software.) There are ware for free and get going, and recorded in a studio or even at for the music played. Something hip-hop grew less and less relat- begin, and why is it still sparking? also tons of effects, both within that’s the beauty of it. And at the home, it’s hard to tell if these new that is overlooked is the payment able, people still liked the feeling 2012 is breaking all boundar- the software and externally on the same time that’s why every which DJs are even performing live or to artists for use of their music that comes across with it (heavy ies from types of social media to mixers, to manipulate the music. way you turn everybody’s a DJ just pressing Play and enjoying that is part of the copyright laws bass and the style of dance) so social norms, and music isn’t an Some professionals take it a now. Because everyone can do it.” the show with the rest of us. DJ of the country. “That’s always brings the best exception. Just as technology has step further and use more cre- To make a mix, in the simplest Sally Caps, an up-and-coming been kind of a grey area in the DJ of both worlds because you still turned social media into the new ative tools to control their mu- of terms, involves only a few steps DJ from Northern New Jersey community. Technically, legally, get that same energy, heavy bass communication norm, it has done sic. DJs like DJ Endo, a teacher and can take only 15 minutes. You explains, “We make practiced we’re supposed to be paying. If drops, and dancing.” 68

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K ate Wilt think Most continue to maintain this method.” The “conform to survive” attitude was farming: not just for implemented by farmers who were less educated in long-term personal, societal and country folk anymore economic well-being. They did whatever proved to be immediately beneficial. While many appreciate Culton’s unique s the green trend begins to take “I always wanted to be a painter or an family for three generations. Despite their contribution to sustainability, the concept root in communities across the indie filmmaker,” admits Culton, as he long pursuit and tempting monetary offers, hasn’t quite caught on closer to home. The nation, we’ve come to realize strolls around his 53-acre prime Lancaster Culton resolved to keep the property under Amish, who contribute to a majority of that farming isn’t just for property, barefoot. While perhaps not the his ownership. the farming infrastructure in Lancaster, countryA folk anymore. person he once planned to be, he certainly Unfortunately, the battle wasn’t over. maintain various negative impact Visiting Tom Culton’s little piece of qualifies as an artist in his own right. Lancaster County has the power to force agricultural practices. One of Culton’s paradise is like being transported into a A life-altering choice hit Culton earlier the sale of any property, provided they can immediate neighbors continues to raise 19th-century romance novel. That is, if your than most, when he was faced with a prove local economic and social stimulation cattle industrially. “They don’t get what ideal work of fiction includes an authentic serious decision after the death of his single in doing so. Culton stretches out his I’m doing here,” says Culton in reference to early American farm home complete with mother. “I was 20 years old, had just nursed arms, “This is corporate America. All the his occupational peers. There’s a disconnect vintage wallpaper and period furnishings, my mother through stage-four cancer and way down to little old Lancaster.” Clearly between the two ideologies that is not only free-roaming ducks, plots of artichokes and was immediately forced to settle on what I externally influenced, the farmland board defined by mentality, but age. dreadlocked hippies harvesting pesticide- wanted out of life.” of trustees was prepared to swiftly exert Farming is no longer reserved for free peanuts on sprawling farmland. Culton Large corporations sought to acquire their power on behalf of the commercial blue-collar folk. Increasing numbers of is cultivating modern romance, with a twist. and develop the land that had been in his company. Culton’s only move was to place intellectual and innovative youth are buying into the culture, like Culton. The 53-acre farmland, once used for tobacco and carrots, is now home to varietals such as Peruvian corn, Flageolet beans and Rouge Vif d’Etampes pumpkins. All of which are cultivated by crop rotation, minimal machinery and without pesticides. 71 He has also recently expanded into the property in a land trust, thus the free-range bird business. preserving the space and preventing Culton was sure to take advantage squash rock star repossession. Upon entering I was 20 years old, had just of the untapped market of chefs into a conservation contract, nursed my mother through interested in select, organic the owner forfeits all real estate produce for their restaurants. development, commercial and stage-four cancer, and was As a result of true salesmanship industrial rights. The restrictions, immediately forced to settle and determination, his produce, once set in place, are perpetual along with ethically developed foie and binding on all future on what I wanted out of life. gras, can be found on the plates landowners. of establishments such as Vetri, Although Culton had lost a great deal of of Philly. Silk ascots and fitted caps are Osteria, Zahav and countless others in potential land value and control, he was elements of Culton’s quirky aesthetic. Philadelphia and New York. Culton looks now protected. “The look on the board Yin-yang signs decorate the barn instead to open his very own gourmet farm-to- members’ faces at the meeting, as my of traditional Pennsylvania Dutch hex table establishment in Lancaster by 2013. lawyer announced they couldn’t touch it symbols. An interior wall is dedicated The general public can stock their pantries [the land], is something I’ll never forget,” solely to hundreds of antique skateboards, with a wide spectrum of Culton Organic he reminisces. a testimony to a life left behind. offerings too. Tom sells at Head House After that moment there was no going But don’t let Culton’s alternative lifestyle Farmers Market on 2nd and Lombard back. Culton had committed himself to a confuse you. When it comes to growing, Streets in Philadelphia on Saturdays from career in agriculture. On his own terms. there’s no joke here. 10 a.m. to 2 p.m. If Culton’s shoeless farming technique Reinventing the family business into Labeled as a “celebrity farmer” by some by Ashley Santee isn’t an indicator of the rebellious, varietal heirloom farming was an aggressive and “squash rockstar” by others, it’s easy to photography Kate Wilt counterculture spirit that is visibly move for the early 2000s. Culton’s question the integrity behind the individual. ingrained in his nature, there are certainly grandfather, who still works the land today, Tom has made appearances on the other demonstrations. He hosts epic is a product of industrial agriculture. “My Letterman Show and is currently pitching a barn parties with big-time musicians grandfather and most of the growers in concept for reality television. like Michael Hurley and Thom Yorke the area were part of the large scale farmer However, witnessing Culton cradle a of Radiohead, where a hodgepodge of generation. The government wanted mass head of radicchio in his palms like an artist Amish kids, swinging from the rafters, production of staple crops. If you weren’t with his lifelong masterpiece puts any mix with the New York elite and hipsters playing by their rules you were pushed out. uncertainty to rest.

sequins, According to President Bob O’Donnell, this marketing hook is just tutus, as important in 2012 as it was in 1993. “Parents don’t mind paying the higher price for a quality product. The parents don’t want to sequins, do anything after purchasing the product. If everything is already attached, well-fitted and ready to go, they are pleased to pay the bright colors, higher price.” This method also pleases the dance studios because it allows the group to look uniform, polished and consistent for the sequins, performance. Another challenge is finding employees with advanced sewing feathers, skills and industrial equipment experience. Tax and government regulations add to the mix. While dance costumes get sold at sequins, retail prices, dress-up collections are sold at wholesale, with added pricing pressure. Marketing Made in the USA is extremely tiaras, hard at a wholesale level, and A Wish Come True must target a higher clientele such as Neiman Marcus, Bloomingdales and sequins, Nordstrom because they cannot compete in mass market toy stores like Toys R Us. According to Amanda Storm, Purchasing Manager at AWCT, 97% of fabrics, trim and accessories are sourced from overseas companies to keep prices low. However, AWCT is able to purchase their chiffon, …Just the normal office décor of A Wish Come True costume organza, tulle and some Lycra fabrics from companies in the US. company. From dance costumes to dreamy dress up, color guard, Despite the challenges that are inherent in being a Made in the dance team or salsa, A Wish Come True has been driving the USA company, there are also significant benefits.I ncreasing industry for over 15 years. What lies behind the shining faces in employment opportunities, quality control, speed to market, turn the company’s catalogs is a brand not only designed and produced around time, smaller carbon footprint, opportunity for custom entirely in the USA, but one based in the small town of Bristol, creations and overall pride are all great benefits. Pennsylvania. Designer Lisa Randolph, 28, graduated from Southern Illinois Pause for a second. Think of three companies that are Made in the University with a degree in Fashion Design. After graduation in May USA. It may be a struggle to name more than three. If you have 2005, Lisa moved to New York, working at a prom dress company as three companies in mind, chances are they produce food or apparel. a receptionist. Discovering that all of the patternmakers and sewers With such a limited number of products still made in this country, were internationally based, she realized her receptionist job was 72 who would ever think you could find a dance costume company going nowhere fast, and just six months out of school landed her 73 existing just an exit off Interstate 95 in Pennsylvania? ultimate dream job: Costume Designer at A Wish Come True. Now A Wish Come True was established in 1985 as a party in her sixth year at AWCT, Lisa creates about 1,000 designs per year entertainment supplier. Original owners Steve and Lori Miller and 500 are published and produced. On a daily basis she watches traveled to clients’ homes with a dress-up collection for birthday her designs go through sourcing, pattern making, photo shoots, parties for children to dress up as many generic characters, such as production and out to distribution and the customer. princesses and fairies. They soon saw a market to create and sell Because the factory is located only about 40 steps from Lisa’s desk, these costumes to FAO Schwarz, Bloomingdales and Nordstrom. there is an ease of handling the entire product from start to finish. By 1993, they had moved into the dance costume market as well. She can make quick changes and fix mistakes in just a few minutes. The Miller’s children were the only models for the catalogs, and “These same processes would take up to six weeks to handle overseas their collections were extremely basic. Terry Beaumont, a skilled and could result in higher costs and waste. Not having to send patternmaker who still works at AWCT today, began working with samples and products back and forth to overseas locations also the new PAD patterning systems in the industry. She was the first to decreases our carbon footprint, allowing for a much greener system,” digitize foundation patterns for the company while a patternmaker says Erika Duszny, Pattern Room and Sample Production Manager still handcrafted and cut them. for AWCT. Since the early developmental years at A Wish Come True, The majority of the Design and Pattern Room team are graduates the company has expanded and progressed exponentially, twice of Drexel and other local Philadelphia universities. Several began as outgrowing their facilities. In the first few seasons, selling 1,000 units Drexel co-ops. from the dance catalog was considered great success. The company The ability to create custom costumes for dance studios, teams and now sells over 3,000 units of many styles. other dance productions also drives AWCT’s business. According Being Made in the USA is one of the biggest challenges a business to Duszny, last year AWCT created 573 custom garments. AWCT can face. It means significantly higher prices than competitors’ has worked with “Dance the World Disney” on custom designs for because labor is the dominant element of final product cost, and parades and over 500 costumes for the Macy’s Day Parade. You can all that labor is substantially more expensive. How did this company grow so find AWCT costumes on “Good Morning America” and “Dance quickly when price can’t be a major selling point? Moms.” Several costumes have been highlighted in magazines such A Wish Come True sells to the elite and affluent and has learned as Dance Spirit, Dance Studio Life, and Dance Teacher. how to train customers to appreciate quality and service. Beaumont The benefits and challenges of being Made in the USA are complex says, “The company was founded on ready-to-wear dance wear. All and substantial. Through A Wish Come True’s designs and excellent attachments and garments are ready to go. Hair accessories have customer service, the company has been able to provide teachers, barrettes, elastic and straps are measured, trimmed and attached. directors and dancers with a quality product. Given the success of is made in the usa Today that is the industry norm, and A Wish Come True innovated A Wish Come True, other companies across all industries might sparklesby Samara Cifelli photography Jen Gentile that technique.” consider moving production and services back to the USA. “Urban farming” is the cultivating of land neighborhood: a safe environment to learn The ‘hoop house,’ (a series of hoops, cov- on a vacant city lot that would not normally about the earth being cultivated and to ered in plastic to create a greenhouse), is a be used to farm. In Philadelphia alone create new relationships. feature of this farm that helps it to produce there are over 40,000 vacant lots, and the Rosen is accustomed to giving tours twice food all year round and allows the farm to majority of these are plagued with weeds a week to new volunteers from the com- stay open longer and reach more people in and trash. But amidst the rough there lie a munity or from neighboring schools. Each and out of the community. a new few gems. workday starts with a tour of the different “I don’t think people come out to our Johanna Rosen, “Jo” for short, and Jade plants, vegetables and fruits on the farm, volunteer days and our community work Walker founded the Mill Creek Farm in the history of the farm and an explanation days or just stop by in the neighborhood West Philadelphia on a 1.5-acre vacant of the obstacles presented by being located because everyone wants to grow up and be plot. These two women found their roots in the city, such as pollution, governmental a farmer. Most people don’t. Most people working together in the Urban Nutrition regulations and land ownership rights. really prefer that other people grow their

t o Initiative (UNI). UNI is a program of the tomatoes and corn, but University of Pennsylvania’s Netter Center people want to be part way for Community Partnerships that helps ...people want to be part of of something that is to enhance nutrition awareness and good bigger than themselves. eating habits for residents in West Philadel- something that is bigger than It’s an intrinsic human phia. They worked on a program with local themselves. It’s an intrinsic human need. To be working high schools called “A Little Taste of Every- with other people, in thing” (ALTOE), in which students tended need. To be working with other community and be fresh produce gardens at their schools and people, in community and be outside and touching then sold the produce to the local residents. the earth. I think that The profits from selling the produce went outside and touching the earth. is what is so cool about back into renewing the garden. having the farm here. As the program began to blossom, they A recent visit found volunteers from outside That’s what this space is able to do in this realized that the plants from the gardens the city, friends of Rosen’s and Walker’s and way that a lot of people have been accepting weren’t yielding enough produce to feed neighbors who were all there for the same of and really responding to.” -- Jade Walker, 74 the people in the West Philadelphia neigh- reason -- to help produce something big- “West Philly Grown” 75 borhood. After a lot of paperwork and ger than themselves. One student from St. time, the Philadelphia Water Company Joseph’s University was there celebrating her awarded ALTOE 1.5 acres on Mill Creek birthday. When asked, “Why work on your Farm in 2005. birthday?” she replied modestly, “This isn’t The Mill Creek Farm is located at 49th work.” Although everyone at the farm was philadelphia urban farming and Brown Streets. In the 1960s this land getting dirty and had been working for at least began to cave in because of an underlying four hours, no one had a frown on their face. waterway, and with it so did the houses A different urban farm exists in the above. Anything left standing on this land Kensington area of the city: Emerald Street was torn down, and it was vacant until Urban Farm Project. ESUF was founded in 2005. The land provided a perfect space for 2009 by Elissa Russ and Patrick Dunn who, Growing fresh crops, cultivating land, tillage - Rosen and Walker along with ALTOE to with the support of the neighborhood, were these are all terms used to describe something start the farm with its first growing season able to reclaim five vacant lots. This farm in 2006. Since then, the farm has supplied is run “by the community, for the commu- done by millions of people for the past 10,000 the Mill Creek neighborhood with fresh nity,” with not only a community garden, years: farming. The past century has seen fruits, vegetables and honey. The farm has but two farming beds, a hoop house that also shared with the neighborhood educa- provides fresh produce all year long, and advancements in the science of farming, but many tional activities, outlets for youth and an a cob oven that provides a new means of are reverting to organic produce, local markets overall sense of community. The children in . Their mission is to directly con- the neighborhood are encouraged to stop nect the people to the food they are eating and traditional community-run farms. Around by and plant their own veggies or just check and the neighbors they are sharing it with. Philadelphia, men and women are using old- on how the plants are doing. Neighbors, most commonly in the warmer In Spring 2011, Clay Hereth, a Drexel months, will harvest their own vegetables fashioned methods to give a modern twist to the University student, produced and directed for dinner or share their favorites with the age-old art of farming. the documentary West Philly Grown, rest of the community. which highlights the farm’s history, and Russ helps to write the blog associated photos and story by Candice Watts the effect the farm has had on the neigh- with the farm and organize events for the borhood around it. West Philly Grown neighborhood. She writes, “Love is in the pinpoints what the farm has given the veggies.” y phill

keep it going by Ashley Santee

historical revolution took place Reddit all enabled a wildfire spread of the In a speech from October 9th, Slavoj across the nation and in the City . Similar to all demonstrations that Zizek, a Slovenian philosopher, declared, of Brotherly Love this past year, are large and controversial, the Occupy “The only thing I’m afraid of is that we asA hipsters and homeless alike gathered Philly movement was not flawless. An will someday just go home and then we to protest against economic and social organization that initially instilled hope and will meet once a year, drinking beer, inequality. inspiration soon teetered on frustration and and nostalgically remember what a nice Philadelphians spoke up in early October, confusion. time we had here. Promise ourselves confronting what they believed to be the At the start, an undeniable energy that this will not be the case…” What cause of the downward economic slide permeated the atmosphere for both began as a promising revolution ended in that steepened in 2008 and has continued onlookers and active participants. The disenchanted cynicism. The mood changed to plague our nation ever since. A civic clusters of haphazard and colorful tents set and motives altered. summons was released in mid July – against the intimidating backdrop of City Zizek’s fear, which once seemed more like calling for a peaceful occupation of lower Hall created a juxtaposition that bordered a rallying battle cry, proved prophetic. Manhattan beginning on the 17th of on comical, yet comforting. Powerful Lack of city support added to Occupy September. The proclamation was greeted signage and obvious camaraderie among Philadelphia’s eventual demise. Police with widespread support, as branches of the activists gave the laid-back air of a 1970s forced the movement out of Dilworth Plaza movement took root in major cities across hippie rally. Almost. for planned renovations in late November. the . The honeymoon eventually faded and Without granting a permit for relocation, Teachers, college students, labor as time passed Occupy Philly became Occupy Philly dissolved. members, unemployed workers and the associated, more or less, with the A splinter faction from the Occupy 76 other 99% united at the intersection of homeless and apathetic. The destitute of movement is organizing a national 77 Broad and Market Street to express their Philadelphia crashed what was planned assembly in Philadelphia around the Fourth discontent and disgust for corporate to be an educated revolution, altering the of July this year to draft a petition for America and politics. The gathering at City atmosphere of the effort entirely. Instead “redress of grievances.” The assembly differs Hall’s Dilworth Plaza was Philadelphia’s of fusing and progressing, the organization from Occupy in terms of space occupation extension of the current Wall Street protest. remained stagnant. Internal conflict poked and participation regulation. Grievances developed as holes in the mission of solidarity as the will be presented before the November a horizontally organized resistance group’s media outlets publicized less than election to the President, each member movement - employing the revolutionary professional opinions and broadcasted of Congress and the Supreme Court. If tactic to restore democracy discord among members. elected officials do not accept the petition, in America. The origin of the name Perhaps one of the biggest downfalls of the the group plans to field candidates against Mike Arrison transpires from the wave of Middle movement was the inability to specifically those who are up for reelection in 2014. Eastern demonstrations beginning in define the demands of the effort. It is The public isn’t ready to throw in the December of 2010. The consist difficult to advance or accomplish goals towel just yet. of civil resistance in sustained campaigns when expectations are unclear. This rings involving strikes, demonstrations, marches especially true for widespread factions that A sampling of “The only thing I’m afraid of is that we will someday just go home and then and rallies, with an emphasis on social participated. Declaring disillusionment with grievances are we will meet once a year, drinking beer, and nostalgically remember what media. The efforts behind Occupy Wall American democracy and the will to combat listed on the y a nice time we had here. Promise ourselves that this will not be the case…” Street can be accessed through an array of corruption is commendable. However, it was group’s website different outlets. Countless images, forums, not enough. Without concrete objectives, www.the99declaration.org phil ad elphi a Slavoj Zizek LiveStream, chats, , Facebook and Occupy had no legs to stand on. phil ad elphi a phil ad elphi a o cc u p WestphalD&Mad2012:Layout 1 3/4/12 3:13 PM Page 1

DIY + Green = two hot trends in 2012. Combining the two offers fun and creative projects that are socially responsible. Here are six simple ways to reuse glass jars for lifestyle, function and décor. According to the Glass Packaging Institute, “Recycling just one glass bottle saves enough energy to light a 100-watt light bulb for four hours, power a computer for 30 minutes, or a television for 20 minutes.” Complete all six projects and you have multiplied those results! Glass does not lose its purity or quality so it can be used again and again and again! by Samara Cifelli photography robert Reynolds

No matter how many Nothing is more refreshing than times you use it, a colorful floral arrangement as a recycle glass holds its same centerpiece. Select four to nine jars or purity and quality. bottles that are similar in height. Fill One great way to them with water, line up the glasses those reuse any type of and wrap rope around them and tie. glass jar or bottle is Arrange your flowers by placing a few to use it as a reusable stems in each container. jars water bottle! Fill up, advertisement and drink up!

Choose some of your favorite photos. Gather a variety of glass jars and bottles. 78 Print the photos in 79 sizes that complement your selection of containers. Slide one photo in each jar and arrange the containers with your own artistic While your water is already freedom. in a reusable glass container, why not throw your lunch in a jar too? A large jar is Keeping your perfect for salad! Toss up bracelets organized your favorite salad, add the and not in a dressing to the bottom first. tangled heap can Pour the salad into the jar. be a challenge. When lunch rolls around, Not only does give the salad a good shake this project spreading your salad dress- offer helpful ing. Open and enjoy lunch! organization and recycling, but it also gives you an Since any meal can’t be excuse to kick complete without dessert, back a few drinks. pack a cupcake in a jar! Remove the labels Slice the cupcake in half from glass bottles and insert the bottom using hot water into the jar. Add icing >Animation & Visual Effects > Architecture > Arts Administration > Dance > Design & and soap. Find a and put the other half Merchandising > Digital Media > Entertainment & Arts Management > Fashion Design > Film location where you on top. You can bring a & Video > Game Art & Production > Graphic Design > Interior Design > Interior will store your new cupcake anywhere without Architecture & Design > Music Industry > Photography > Product Design > Screenwriting & displays and stack worrying about smooshing Playwriting > Television > Television Management > Web Development & Interaction Design your bracelets. and smearing the icing! www.drexel.edu/westphal 80