A Policy Review of the Tourist Guiding Sector in South Africa in Its Broadest Sense
Total Page:16
File Type:pdf, Size:1020Kb
A POLICY REVIEW OF THE TOURIST GUIDING SECTOR IN SOUTH AFRICA DEPARTMENT OF HERITAGE AND HISTORICAL STUDIES UNIVERSITY OF PRETORIA 2017 – 2018 Table of Contents Page no. List of Tables ii List of Figures iii List of Definitions and Key Concepts iv List of Acronyms and Abbreviations viii SECTION 1: BACKGROUND AND CONTEXT OF THE STUDY 1.1 Introduction 1 1.2 Background and context of the study 2 1.3 Rationale of the study 2 1.4 Problem statement 3 1.5 Purpose of the study 3 1.6 Research questions 3 1.7 Objectives of the study 5 SECTION 2: RESEARCH METHODOLOGY 2.1 Literature survey 6 2.2 Data collection 6 2.3 Data analysis 7 2.4 Ethical aspects 7 SECTION 3: THEORY AND LITERATURE OVERVIEW 3.1 Theoretical background 8 3.2 Literature review 13 SECTION 4: INTERNATIONAL TOURIST GUIDING ENVIRONMENT 4.1 Introduction 40 4.2 Defining the tourist guide 40 4.3 Roles and responsibilities of the tourist guide 42 4.4 The international tourist guiding training environment 48 4.5 International tourist guiding legislation 57 4.6 Conclusion 65 SECTION 5: THE SOUTH AFRICAN TOURIST GUIDE 5.1 Introduction 66 5.2 Historical background of tourism and tourist guides in South Africa 67 5.3 The South African tourist guide 75 5.4 Conclusion 86 SECTION 6: TOURIST GUIDING LEGISLATION OF SOUTH AFRICA 6.1 Introduction 87 6.2 Current legislation (Tourism Act 3 of 2014) 99 6.3 Conclusion 106 SECTION 7: TOURIST GUIDING AUTHORITIES OF SOUTH AFRICA 7.1 Introduction 107 7.2 National Qualifications Framework 108 7.3 South African Qualifications Authority 109 7.4 Quality Councils 126 7.5 Skills Development Act 97 of 1998 129 7.6 Sector Education and Training Authority’s 130 7.7 FGASA and Drum Beat 132 7.8 Conclusion 134 SECTION 8: TOURIST GUIDING ASSOCIATIONS OF SOUTH AFRICA 8.1 Introduction 137 8.2 Overview of tourist guiding associations 138 8.3 International best practice tourist guiding associations 140 8.4 Tourist guiding associations of South Africa 159 8.5 Conclusion 174 SECTION 9: PROFESSIONALISATION OF THE TOURISM SECTOR 9.1 Introduction 175 9.2 History of professionalisation in the tourism industry 175 9.3 Professionalisation of tourist guiding 184 9.4 Conclusion 191 SECTION 10: CONCLUSION – A REVIEW OF THE TOURIST GUIDING POLICIES IN SOUTH AFRICA 10.1 Introduction 192 10.2 Legislative and regulatory policy recommendations 194 10.3 Practical suggestions and recommendations 202 BIBLIOGRAPHY 207 ANNEXURES Annexure 1: Tourist guide registration process (South Africa) 230 Annexure 2: Letter of introduction and informed consent 233 Annexure 3: Postgraduate Research and Ethics Committee approval 235 Annexure 4: Pre-workshop questionnaire (Kimberley) 237 Annexure 5: Workshop questionnaire (Kimberley) 241 Annexure 6: Adventure tourism questionnaire (Grabouw) 244 Annexure 7: Site guide fieldwork questionnaire 248 Annexure 8: Comparative analysis of tourism acts (1978 – 2014) 252 Annexure 9: Comparative analysis of tourism regulations (1981 – 2016) 287 List of Tables Table Title Page number 1 Preliminary analytical table of South Africa 11 2 Adapted chronological summary of the roles of the tourist guide 44 3 Hierarchy of outcomes of a training course 52 4 The tourism policy cycle 60 5 Tourism policy development in South Africa 87 6 Example of unit standards – Tourist guiding (NQF 4) 113 7 Member states to the WFTGA 145 8 Proposed national tourist guiding association 163 9 KZNTGA qualifications of membership 172 10 MTGA’s membership tiers 174 11 Focus areas of professionalisation in South Africa 187 ii List of Figures Figure Description Page number 1 A model for sustainable tourist guide training 56 2 Phases of international tourism policy development 61 3 The South African tourist guiding environment 66 4 Levels of tourist guiding in South Africa 77 5 Reporting structures for training and qualifications bodies 136 6 The change in responsibilities (Ministry of Education) 137 Proposed placement of the NTGA within the South African tourism 7 162 domain Conceptualization of the dimensions of professionalism in the tourism 8 179 context 9 Depiction of the tourist guide at the epi-centre of the galaxy 192 10 Comparing tourist guiding registration processes in the global South 198 Current devolution of power of the National Department of Tourism in 11 199 the sector 12 Proposed centrality of the National Department of Tourism in the sector 200 13 Indigenous Story Teller (IST): Northern Cape 205 iii List of Definitions and Key Concepts ACCREDITATION – the authority or sanction given to someone or something by an official body when the recognised and accepted standards are met. CERTIFICATE – a document which confirms that someone has reached a certain level of achievement in a course of study or training. COMPETENCY TRAINING – any training required by a staff member in order to perform their job; this training directly relates to the task required to do their job. COOPERATION – an action or process of working together towards the same end. COLLABORATION – an action of working together to produce something or achieve similar objectives. CULTURE GUIDE – a person that conducts extensive tours with an emphasis on cultural wealth, both to enlighten and entertain international and local visitors as well as informing them of the different aspects of a particular culture. CURRICULUM – the subjects comprising a course of study in a school or tertiary institution. DOMESTIC TOURISM – tourism that takes place between and within regions of a particular country; it effectively includes inter-regional tourism and intra-regional tourism. INSTITUTION – an organization that was founded for a purpose such as education. It may be a primary, secondary, tertiary or private institute. INTER-REGIONAL TOURISM – tourism that takes place across the boundaries of regions. INTRA-REGIONAL TOURISM – tourism that takes place within certain countries within a region. INTERPRETATON – the action of explaining the meaning of something or an educational activity aimed at revealing the means and relationships to people about places that they visit and the things that they can see and do there. LEGISLATION – laws which are considered collectively or the process of making or enacting laws. iv NATURE GUIDE – a person that interprets the natural wealth of a site or province to a group of international or local visitors and educates and informs them of the different natural aspects of that particular area. PARASTATAL – an organization or industry, especially in some African countries which is given some political authority and serves the state indirectly. POLICY – a course or principle of action adopted and proposed by an organisation or individual. PROFESSIONAL – a person formally certified by a professional body or belonging to a specific profession by virtue of having completed a required course of studies and/ or practice, and whose competence can usually be measured against an established set of standards. PROFESSIONALISATION – a social process by which any trade or occupation transforms itself into a definable profession of the highest integrity and competence. QUALIFICATION – the passing of an examination or an official completion of a course, especially one conferring status as a recognised practitioner. RECOGNITION OF PRIOR LEARNING (RPL) – a type of assessment used for individuals who have been working as an unregistered individual or registered according to a former regulation to acknowledge all the qualifications, work experience and skills of that particular individual. Certain areas or unit standards may be identified as needing attention and it is advised that extra attention is given to these. REGISTRAR – a ministry appointed suitably qualified official responsible for keeping a register or official records and overseeing general progress within the tourism market. The South African tourist guiding sector adheres and is overseen by a national and provincial registrar(s). REGULATIONS – a rule or directive made and maintained by an authority; the action or process of regulating or being regulated. ROLE – the function assumed or the part played by a person or thing in a particular situation. SIMPLIFICATION – the process of making something simpler or easier to do or understand. SKILL(S) – the ability to do something well or to have expertise in performing a certain task. v STANDARDISATION – the process of making something conform to a specific standard. STANDARD – a level of quality or something which is used as a measure. TOURISM – the movement of tourists to places outside of their home context for less than one year, for reasons of recreation, leisure or business. TOURISM SERVICE – tourism and travel-related services include services provided by hotels and restaurants (including catering), transport entities, travel agencies and tour operator services, tourist guide services and other related services. TOURIST – a person who travels away from their home and stays away for at least one night (more than 24 hours) at their destination and they may travel for different purposes including business, leisure and exploration; types of tourists could include domestic, regional or international tourists. TOURIST GUIDE – a person who has attained a tourist guiding qualification, according to legislative requirements, and who guides and informs travellers in the regions in which they operate; various levels of tourist guiding are theoretically present in South Africa: NATIONAL GUIDE - a tourist guide who is licensed to operate at a national level. PROVINCIAL GUIDE - a tourist guide who is licensed to operate in certain provinces. REGIONAL GUIDE - a tourist guide who is licensed to operate in certain regions. SITE GUIDE – conducts short localised tours with a specific emphasis on the tourist attractions (cultural, natural or adventure) at a specific site. Guides may work at one specific site or may be qualified for a number of different sites. TOURIST GUIDE ASSOCIATIONS – organisations or institutions that help to organise and regulate nature, culture and adventure tourist guides in South Africa. Associations are established to professionalise tourist guiding, while promoting co-operation between tourist guides and tourism authorities.