2020 Advertising Opportunities Media
Total Page:16
File Type:pdf, Size:1020Kb
2020 advertising opportunities With over 1.5 million passengers annually and growing, the Altamont Corridor Express (ACE®) train provides a unique audience with affordable opportunities to advertise your business, brand or event. ® acerail.com 1-800-411-RAIL (7245) facebook.com/AltamontCorridorExpress twitter.com/ACE_train In 2019, Stockton ACE ridership continued to grow setting a record of In 2018, over over 6,600 students 1.5 million rode the ACE train to field trips Lathrop/ passengers. in the South Bay. Manteca Vasco Road Tracy Livermore Pleasanton ACE service TRAIN AMENITIES & BENEFITS Fremont began on Safer, less expensive commute 10/19/98, with about Wheelchair access two weekday Bikes are welcomed round trips. the Restrooms Dim-lit cars for relaxation Every year the ACE Bring food & drinks ACE train Charge your devices Great reduces 43.5 million-vehicle Free WiFi America train miles from roads. Stress free commuting Santa Clara Over 24 million pounds of CO2 San Jose emissions are reduced every year by using ACE. ® acerail.com 1-800-411-RAIL (7245) facebook.com/AltamontCorridorExpress twitter.com/ACE_train who will see your message? The majority of the audience segmentation who ride the ACE train are commuters. Many of them work in the Tri-Valley or Silicon Valley tech, medical or educational industries. The ACE train is also a trusted and reliable source for leisure, group and student field trip travel. Unlike traditional print advertising, your message is not lost in a saturated space, the ACE train provides a limited inventory with high visibility and consistent views Monday through Saturday. ® acerail.com 1-800-411-RAIL (7245) facebook.com/AltamontCorridorExpress twitter.com/ACE_train rack card and brochure placement Each passenger car has a dedicated literature display area where your business or organization can post standard sized rack cards or brochures. Maximum Dimensions: 4” wide x 9” tall Monthly Rate: $30 per car with a minimum of 5 cars. 26 cars are available.* Recommended quantity per car, per month: 250 * Excludes (2) Café Cars. 26 cars available, each has 4 spots per car for on-board posters poster advertising. platform posters With 26 available passenger cars* and Large format station platform each with 4 available spots, there are displays are back-lit in the evening 104 available spots for your message to delivering to ensure your message is highly be consumer-facing! advertising visible in the day or evening. Material: 7 mil. back-lit translucent film Material: 1/8” PVC or .020” Ecoplast Mail or drop off to at least 2 business days prior to Dimensions: 18” wide x 24” tall Dimensions: 48” x 69” (viewable area: 46” x 66.75”) start of contract to: Availability: Rate for 1-3 Months: $50 per poster/minimum 20 posters* San Joaquin Regional Rail Commission Lathrop/Manteca station: 2 spots available Rate for 4-6 Months: $45 per poster/minimum 20 posters* ATTN: Shawn Crary Tracy station: 6 spots available Rate for 7+ Months: $40 per poster/minimum 20 posters* 949 E. Channel St. Vasco Road station: 2 spots available * Excludes (2) Café Cars. 26 cars available, each has 4 spots per car for Stockton CA 95202 poster advertising. Pleasanton station: 6 spots available It is the sole responsiblity of the advertiser to Rate for 1-3 Months: $535 per spot design, supply and deliver posters or rack cards Rate for 4-6 Months: $510 per spot based on the specs provided. SJRRC/ACE does Rate for 7+ Months: $485 per spot not provide design or printing services. ® acerail.com 1-800-411-RAIL (7245) facebook.com/AltamontCorridorExpress twitter.com/ACE_train average daily monthly impressions ridership by station January .....................................................5,779 Impressions are determined by the number of February ....................................................5,736 passengers boarding from each station. March........................................................5,962 MORNING TRAINS April ...........................................................5,980 Stockton station.........................................7,779 May ...........................................................6,414 Lathrop/Manteca station ....................... 16,792 June...........................................................5,925 Tracy station ............................................16,974 July ............................................................5,846 Vasco Rd. station ......................................4,216 August .......................................................6,090 Livermore station.......................................5,619 September ................................................5,194 Pleasanton station...................................14,861 October ....................................................5,248 Fremont station .........................................4,636 Great America station .................................... 0 Santa Clara station.......................................... 0 San Jose station............................................... 0 2019 monthly TOTAL MORNING IMPRESSIONS............... 70,877 ridership AFTERNOON TRAINS San Jose station.........................................8,470 January ................................................. 127,130 Santa Clara station....................................6,337 February ................................................ 114,725 Great America station ............................39,990 March.................................................... 125,199 Fremont station .........................................7,109 April ....................................................... 131,558 Pleasanton station.....................................5,081 May ....................................................... 141,113 Livermore station.......................................2,085 June....................................................... 112,573 Vasco Rd. station .......................................1841 July ........................................................ 122,770 Tracy station .................................................... 0 August ................................................... 133,972 Lathrop/Manteca station ............................... 0 September ............................................ 124,677 Stockton station............................................... 0 October ................................................ 141,701 TOTAL AFTERNOON IMPRESSIONS ........... 70,913 ® acerail.com 1-800-411-RAIL (7245) facebook.com/AltamontCorridorExpress twitter.com/ACE_train advertising interest form Please fill out the information below and return your request by emailing it to [email protected]. Once received, the ACE marketing department check available inventory. Once approved, an Acceptable Advertising Policy as well as an Advertising Agreement will be emailed to the advertiser for their signature. Final artwork must be approved by the SJRRC, please forward file to [email protected] for approval. On-board Posters Rack Card and Brochure Placement Posting start date ________________ End date________________ Posting start date ________________ End date________________ Total number of months ________________ Total number of months ________________ # of Posters (minimum of 20/maximum of 104) ________ # of cars (minimum of 5/maximum of 26) ________ Special directions/request: Special directions/request: ____________________________________________________________ ____________________________________________________________ ____________________________________________________________ ____________________________________________________________ Platform Posters Posting start date ________________ End date________________ Agency Name _________________________________________________ Total number of months ________________ (if applicable) # of Posters Lathrop/Manteca station (max 2)................________ Advertiser______________________________________________________ Tracy station (max 6) .......................................________ Vasco Road station (max 2) .........................________ Contact Name_________________________________________________ Pleasanton station (max 6) ............................________ TOTAL POSTERS (max 16) ................................________ Contact Phone ________________________________________________ Special directions/request: Contact Email__________________________________________________ ____________________________________________________________ ____________________________________________________________ ® acerail.com 1-800-411-RAIL (7245) facebook.com/AltamontCorridorExpress twitter.com/ACE_train contact us For additional information, please contact: Shawn Crary Community Engagement & Marketing Coordinator (209) 944-6285 [email protected] ® acerail.com 1-800-411-RAIL (7245) facebook.com/AltamontCorridorExpress twitter.com/ACE_train.