The International Development of the French Economy Foreign Investment
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Investments 2017 The international development of the French economy Foreign investment 2017 4-5 FOREWORD 6-7 2017 SUMMARY 1 Introduction 10 INTERNATIONAL CONTEXT Contents 2 3 Foreign Investment investment attractiveness in France of France’s regions in 2017 in 2017 22 56 PROJECTS REGIONAL ANALYSIS AND JOBS 66 THE CONTRIBUTION 26 OF FOREIGN SUBSIDIARIES SOURCE TO FRANCE’S REGIONAL ECONOMIES COUNTRIES 31 BUSINESS ACTIVITIES 39 BUSINESS SECTORS 44 4 Appendices INVESTMENT TYPES 78 48 JOB-CREATING PHYSICAL INVESTMENT SELECTION CRITERIA FINANCIAL INVESTMENTS 82 BUSINESS FRANCE 2017 RE PORT - BUSINESS FRANCE FOREIGN INVESTMENT IN FRANCE FOREWORD The way France is seen abroad has improved no end in Innovation is another of France’s main draws as a recent times. business destination. International media coverage of the election of France’s More than eight in 10 (85%) foreign business leaders say President in May 2017 helped to shape an image of France that pro-innovation government policy has made France as a country resisting the extremes of right and left, and a more attractive location for their companies, and the eager to face a future of reforms led by a trusted new 125 investment decisions involving R&D, engineering and generation of politicians. design in 2017 bear out this trend. Today, foreign investors are hailing our country as a Investments such as these included those by American sound business destination, with a fascinatingly creative firmZenDesk, a global leader in customer service software economy. More than half of foreign decision-makers1 development, which decided to double its R&D personnel (54%) believe that France has become a more compelling in Montpellier by recruiting a further 50 engineers. proposition in recent years, while 84% (up 10%pts) now Meanwhile, German group Sartorius, which specializes in consider France to be an attractive business location. producing consumables for the pharmaceutical industry, decided to significantly increase R&D capacity by hiring The evidence itself could not be clearer: France’s 200 new employees, including 80 at its facility near attractiveness is growing constantly. Marseille. In 2017, an average of 25 new investment decisions were The spectacular rise in funding startups through venture with France receiving recorded every week, 1,298 job- and growth capital is also making France one of the creating foreign investments, up 16% from 1,117 in 2016. world’s leading startup nations. In the most recent EY Together, these investments created or maintained 33,489 Venture Capital survey, France was ranked second in jobs. Europe for fundraising, both in terms of the number of When asked about the criteria making France attractive deals and the sums raised, which exceeded a record €2.5 to investment, chief executives of multinational businesses billion in 2017 (up 16.2%). Another report, “Tech Funding established in France pointed, among other things, Trends in France” by CB Insights, highlighted the sound to France’s industrial base (84%). In the light of such health of fundraising in France, with 743 funding deals recognition, France continues to attract investment to confirmed in 2017 totaling US$3.2 billion (up 49%). The ‘strategic’ activities, and has now been Europe’s leading three largest fundraising rounds in France in 2017 – Actility destination for foreign investment in industry for more (€75 million), ManoMano (€60 million) and Vestiaire than 15 years. Collective (€58 million) – are all in their own way symbols of French entrepreneurial momentum and success. In 2017, investments in production / manufacturing operations were up 23% year-on-year, accounting for While more French startups are going global than ever 26% of all foreign investments in France and 48% of jobs before, increasing numbers of their foreign counterparts thereby generated. are heading to France to build their business. NanoRaven, a Brazilian startup and 2017 French Tech Ticket winner Examples include General Electric (United States), that designs and builds communication systems for which decided to invest €120 million to establish a new nanosatellites, set up in Montpellier, close to the city’s wind turbine blade production facility in Cherbourg University Space Center, the only French higher education (Normandy), creating more than 500 jobs; Toyota, establishment to offer the European Space Agency’s “Fly which announced a new €300 million investment at its Your Satellite” program. Meanwhile, Mexican FinTech Toyota Motor Manufacturing France vehicle production startup ZaveApp, another 2017 French Tech Ticket winner, facility in Onnaing, near Valenciennes (Hauts de offering virtual piggy bank services for smartphones, France region); and Dutch firm Plukon, which acquired decided to establish itself in France and join the Station F ailing French group Duc’s poultry slaughter and meat incubator in Paris. processing sites in the Bretagne (Brittany), Occitanie and Ile de France (Paris) regions. This €20 million This report sheds light on the twin aspects determining investment to modernize production facilities saved the international development of the French economy, nearly 800 jobs. highlighting the gains to be made by businesses 1 Kantar France/Business France survey, 2017. - 5 - FOREWORD PASCAL CAGNI CHRISTOPHE LECOURTIER Chairman of the Board, Business France, CEO, Business France and Ambassador for International Investment through the interplay between foreign investment and taxation and labor market regulations have already international trade. We can already see that companies provided a further lift to the numbers of investment that invest more often in France are also among those that decisions being recorded. export the most. Moreover, as outside observers regularly remind us, No fewer than 85% of foreign businesses established in promoting France’s business image, “La French Tech”, and France see exporting as a decisive part of their strategy. entrepreneurship are all plus points for decision-makers in On such example is Ahlstrom-Munksjö, the world-leading the business world. The results for 2017 show that France Finnish manufacturer of fiber-based materials, which is attracted investment from businesses of all sizes, sectors set to invest €7 million to build a fourth production line and nationalities. to make baking paper for the American market at its Saint-Séverin site (Nouvelle Aquitaine region). Another In this context, our agency’s work has never been more is Ateliers d’Emboutissage de Faulquemont, a French crucial: for successful investment projects also require subsidiary of the German Allgaier Group, based in the contacts you can trust, providing support and guidance to Moselle area of the Grand Est region and specializing in investors on the ground to see their plans come to fruition. automotive brake parts as well as structural and gearbox components, which exports more than 90% of its output. This is the role of Business France, which is responsible for helping foreign investors prosper in the country, assisting All in all, 2017 confirmed France’s attractiveness and them at every step of the way, and laying the groundwork status as a preferred destination for foreign investment for a record year in 2017. We are delighted that our in Europe. The momentum created following the colleagues continued to play their part alongside their French Presidential election in May 2017 should not be regional partners to help secure 677 foreign investment underestimated: reforms undertaken to reform corporate decisions in France in 2017. - 6 - 2017 RE PORT - BUSINESS FRANCE FOREIGN INVESTMENT IN FRANCE 2017 SUMMARY Foreign investment in France 1,298 16% investment INCREASE IN decisions INVESTMENTS IN 2017 CREATING OR MAINTAINING 33,489 JOBS PROJECTS JOBS NUMBER OF PROJECTS 25 AND JOBS investment BY INVESTMENT TYPE decisions PER WEEK 651 CREATION 12,639 551 EXPANSION 12,855 96 TAKEOVER 7,995 FRANCE SITE CREATIONS IS AN ATTRACTIVE FOREIGN LED THE WAY: INVESTMENT DESTINATION France BURGEONING FOR now seen as the ATTRACTIVENESS TO BUSINESS pts 50% 84% 2nd +10% OF DECISIONS IN A YEAR OF DECISION- MOST ATTRACTIVE WERE INVESTMENTS MAKERS* COUNTRY IN EUROPE *Kantar Public/Business France survey after Germany* AT NEW SITES - 7 - 2017 SUMMARY SOURCE OF STRATEGIC INVESTMENTS INVESTMENT PROJECTS TOP 3 source BUSINESS 54 countries ACTIVITIES IN 2017 UP FROM 47 360 IN 2014 343 PROJECTS PROJECTS DECISION-MAKING 251 MANUFACTURING CENTERS PROJECTS BUSINESS EUROPE SERVICES NORTH NORTH MANUFACTURING R&D, ENGINEERING: AMERICA ASIA 26% of the investments recorded in the Annual +9% Report were in production/ INCREASE IN 58% 23% 13% manufacturing… R&D/ENGINEERING generating 48% of all jobs INVESTMENTS +23% 10% of 18% UNITED STATES INCREASE IN INVESTMENTS investments 16% GERMANY +44 % INCREASE IN JOBS GENERATED 7% ITALY 7% UNITED KINGDOM Headquarters GLOBAL/EUROPEAN HQs 5% JAPAN SHARP INCREASES IN INVESTMENT DECISIONS FROM THE UNITED STATES (+26%) 29IN 2017 AND SWITZERLAND (+37 %) - 8 - 1 Introduction 10 INTERNATIONAL CONTEXT 2017 RE PORT - BUSINESS FRANCE FOREIGN INVESTMENT IN FRANCE INTERNATIONALCROISSANCE CONTEXTMONDIALE The aim of this report is to analyze trends in job-creating French growth forecasts remain buoyant in 2018-2019, foreign investment in France, providing key information at an annual average of around 1.7%. The government’s on inward investment and talking points about the business reforms – including lowering corporate taxation country’s attractiveness to business. In addition to and reforming