MEDIA RELEASE

23 February 2011

Endeavour Energy to power Sydney’s Greater West and the

Endeavour Energy was today launched as the new brand for the network business delivering power to some of Australia’s fastest growing communities.

Formerly the poles and wires business of Integral Energy, from 1 March Endeavour Energy will be responsible for the safe and reliable supply of to 2.1 million people in households and businesses across Sydney’s Greater West, Blue Mountains, Southern Highlands and the Illawarra.

Chief Executive Officer Vince Graham said the launch of the Endeavour Energy brand marked a new chapter in the history of electricity supply to these important regions.

“Electricity is the lifeblood of safe and functioning homes, businesses and communities,” Mr Graham said.

“We know customers supplied by our network count on us and expect a safe, reliable and affordable electricity supply to meet their energy needs.

“The Endeavour Energy brand reflects the serious and sincere effort we take every day to deliver power to some of Australia’s largest regional economies.

“We’re excited to be able to focus our efforts on our network and our communities. It allows us to concentrate on quietly getting on with the business of powering life,” Mr Graham said.

Mr Graham said Endeavour Energy was committed to delivering a $4.2 billion network investment and maintenance program by mid 2014.

“We need to build and refurbish 59 major substations, construct 200 kilometres of new transmission lines and upgrade over 450 power lines to meet the growth and reliability needs of our customers, and to replace ageing parts of our network.

“While Endeavour Energy marks a new chapter in our history, we remain mindful of customer affordability issues and plan to further improve customer value.

“From 1 July 2012, we expect all our residential and small business customers will pay the lowest network prices in NSW, and see the lowest cumulative increases through to 2014.

“We remain focused on improving our network’s reliability, which has delivered the best overall reliability result in NSW for the past four years,” Mr Graham said.

Mr Graham said that the commitment of staff working behind the scenes to deliver these results at Endeavour Energy had not changed.

….2

MEDIA RELEASE

23 February 2011

“Our customers will still enjoy our friendly and down to earth approach to service,” Mr Graham said.

Mr Graham said that 1 March also marked the transfer of Integral Energy’s retail customers and brand to as part of the NSW electricity reform process.

“From 1 March, the Integral Energy brand will be owned by Origin and they will decide how it is used. For example, both Integral Energy and Origin brands will appear on customers’ bills for the immediate future,” Mr Graham said.

“Endeavour Energy’s change over of signage, stationery and uniforms to the new brand will occur in a staged manner over the coming nine months.”

Contact: Kate McCue 0418 238 569

History  1891 - Penrith is one of the first towns in NSW with reticulated electricity; Parramatta (1913) and Wollongong (1928) follow.  Early 1950s - more than 180 councils supply electricity across NSW  1958 - Prospect and Illawarra County Councils begin supplying electricity across several council areas  1960s-1990s - Amalgamations reduce the number of county councils in NSW  1993 - Corporatisation of county councils  1996 - and the northern section of Illawarra Electricity merge to form Integral Energy  2011 - Integral Energy’s electricity network renamed Endeavour Energy

Endeavour Energy’s electricity network Endeavour Energy’s network serves over 2.1 million people spanning 24,500 square kilometres across Sydney’s Greater West, the Illawarra, Blue Mountains and Southern Highlands

With an estimated value of $3.3 billion, this network is made up of over 170 major substations, 315,000 power poles and 28,000 smaller substations bound together by 33,000 kilometres of underground cables and overhead powerlines. Endeavour Energy employs 2,888 people who are located at a corporate head office in Huntingwood in Sydney’s West and throughout 17 Field Support Centres.

The ongoing responsibilities of Endeavour Energy will be to:

 deliver a $4.2 billion upgrade of the electricity network by mid 2014  maintain the poles and wires bringing electricity to homes and businesses  restore power supply after storms  read electricity meters, repair street lights and keep trees a safe distance from power lines

Customers can contact Endeavour Energy on 131 003 if they lose electricity supply or wish to report an emergency, such as power lines on the ground.