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Pure Gold Unveils Inspirational Designs for UAE National Day Renowned Designer Kurdi Draws Inspiration from UAE National Anthem

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Pure Gold Unveils Inspirational Designs for UAE National Day Renowned Designer Kurdi Draws Inspiration from UAE National Anthem KHALEEJ TIMES SATURDAY, NOVEMBER 22, 2014 KT NETWORK 25 Pure Gold unveils inspirational designs for UAE National Day Renowned designer Kurdi draws inspiration from UAE National Anthem dubai — Award winning interna- tional jewellery retailer, Pure Gold I consider it Jewellers has launched UAE Na- an honour tional Day commemorative jewel- Antoine Georges addressing the Press conference. lery designed by celebrated Arab to use my skills designer Kholoud Osama Kurdi. Inspired by UAE National An- to create a truly them ‘Ishy Biladi’ which means memorable piece ‘Long Live My Nation’, the jewellery Ireis 2014 attracts consists of a beautifully designed of jewellery to mark pendant and bracelet as a true ex- the National Day pression of love for the UAE. leading realty firms Both the pendant and the brace- Kholoud Osama Kurdi let are set with diamonds and colour stones in the hues of the pendant too sits comfortably close abu dhabi — Ali Majed Al Man- tate consultants, architects as well UAE flag. to the beat of the heart. ” soori, Member of Abu Dhabi Ex- as regional and international in- According to Karim Merchant, The ‘Ishy Bilady’ pendant is ecutive Council and Chairman of vestment promotion authorities CEO and MD, Pure Gold Jewellers: Kurdi, whose exquisitely designed ellery to mark the National Day. I available for Dh3,499, and the Department of Economic Devel- related to the real estate sector. It “UAE National Day is of great sig- pieces are endorsed by celebrities immediately thought of UAE Na- bracelet for Dh2,999 from all Pure opment (DED), Abu Dhabi Qual- also seeks to leverage the strong nificance to all as it is a celebration of and high profile personalities, said: tional Anthem ‘Ishy Biladi’ which Gold Jewellers outlets in the UAE. ity and Conformity Council expatriate presence in the UAE. the indomitable spirit and achieve- “When Pure Gold Jewellers ap- expresses deep love for the nation, Merchant added: “This UAE Na- (QCC) and Abu Dhabi Airports Earlier, addressing a Press con- ments of the country; and Kholoud’s proached me to design a special and decided to use it as the main tional Day is very special for us as Company (ADAC), inaugurated ference, Antoine Georges, manag- designs based on ‘Ishy Biladi’ is a jewellery line to mark the 43rd UAE theme for my design. I designed the our company completes 25 years the sixth edition of International ing director, Dome Exhibitions true celebration of the National Day National Day, I was very excited. As bracelet in such a way that the in- of operations this year. As a brand Real Estate and Investment Show Company, said: “In organising this sentiments. The tastefully designed an Arab national who has worked scription ‘Ishy Biladi’ is nestled on that was formed in the UAE, we are (Ireis 2014) on November 20 at event, we look forward to facilitat- pieces have an authentic Arabic vibe and lived in the UAE and enjoyed the pulse point of the wrist that con- conscious of the values we emulate the Abu Dhabi National Exhibi- ing potential investment deals in to it and effectively captures one’s the country’s hospitality, I consider nects to the heart, truly symbolic of wherever we establish presence tion Centre (Adnec). The event the real estate sector. Amid the love for this great country.” it an honour to use my skills to cre- everyone’s love for the UAE, irre- and are deeply committed to the offers a host of associated events growing convergence of local and Speaking about the designs, ate a truly memorable piece of jew- spective of their nationality. The welfare of this country.” including an international confer- international real estate markets, ence, country-specific presenta- we are confident Ireis 2014 will of- tions, business networking meet- fer a brighter prospect for the re- ings and investor exchanges. alty sector. The UAE is home to a To run till today, Ireis 2014 is set diverse mix of nationalities that to provide a snapshot into property make up 87 per cent of the UAE markets in the Middle East, Eu- population. Given this demograph- rope and the Asia Pacific region. In ic, we will leverage expatriate in- addition to highlighting invest- terest in property market by invit- ment opportunities and facilitating ing leading companies to showcase potential deals in key international a wide selection of properties at markets, industry experts attend- different price ranges.” ing the event are updating visitors On this occasion Humaid Matar on the latest developments in the Al Dhaheri acting group CEO of real estate market and the best Adnec, said: “The International time to purchase properties. Real Estate and Investment Show Featuring leading exhibitors is an important event that con- from more than 20 countries, nects investors with the best real In all, 77 students of GEMS Modern Academy received SAP certification for completing their ERP introduction course. Ireis 2014 has attracted 10,000 estate market opportunities. In visitors including major investors close collaboration with the event and high net worth individuals. organisers, we are committed to The three-day event has gathered making this event a success, as Modern pioneers unique alliance programme with SAP key investors, developers, finan- the regional and global estate ciers, property advisors, real es- market continues to evolve.” dubai — GEMS Modern Academy teresting and meaningful experi- dents to sharpen their professional tion day, which was attended in Dubai has become the first ence for its students, is privileged to skills and to make them future cor- by Wissam Kadi, manager in- school in the Mena region to part- be the first school in the region to porate leaders as well as responsi- charge of SAP University Alliances ner with SAP, a company that is offer this programme, which covers ble global citizens. in the GCC and Mena, and SAP responsible for supporting the enterprise resource planning (ERP) SAP (Systems, Applications and delegates Zia Ul Haq and Mikolaj world’s largest multinational cor- as well as online learning. Products in Data Processing) is a mul- Zielinksi. All the speakers encour- porations like Unilever, Coca-Cola, After completing each module, tinational software corporation that aged the students to dream big and British Petroleum, Nasa, etc. participants are awarded SAP partici- makes enterprise software to manage motivated them to pursue their The SAP University Alliance Pro- pation certificates which will help business operations and customer ambitions through optimism, hard gramme is the German company’s them to experience exciting technolo- relations. Its software is used world- work, and disciplined execution. first engagement with a school in gies that are shaping businesses today wide by multinational companies In all, 77 students received SAP Mena. GEMS Modern Academy, and will also help them to get credits such as Pepsi, Emirates etc. certification from the delegates for which always endeavours to be an for their university admissions. On November 6, Modern or- completing their ERP introduction educational institution that pioneers This unique programme is de- ganised a SAP awareness pro- course with detailed training in a innovative projects to ensure an in- signed for Grade 11 and 12 stu- gramme and its first SAP gradua- sales and distribution module. Italian trade office hosts congress World Scholar’s Eurostar launched ready-to-eat popcorns in combo flavours. Cup and Sharaf dubai — In collaboration with the IT Institute of CNR, the National DG join hands Eurostar flavours popcorn Research Council of Italy, the Ital- ian Industry and Commerce Office in the UAE has organised the con- dubai — World Scholar’s dubai — Eurostar Group, a lead- nian flavours — milk & choco and gress entitled “Trustable Internet Cup, the ultimate global ing business conglomerate in the butter & cheese for the UAE and as the engine for the dissemination platform for students to de- Middle East, has launched ready- KSA markets and also caramel fla- of culture and industrial innova- bate and learn, has joined to-eat flavoured popcorn range vour exclusively for KSA. The tion”, on November 16, at Thuraya hands with Sharaf DG, the under its brand Eurostar Collec- ready-to-eat popcorn is machine- Hall, Dubai Internet City. No.1 electronics destina- tions in the GCC. Introducing in- sealed and packed to retain the The workshop was held with the tion in the UAE. novative new flavours in popcorn, freshness and crispiness. support of Unioncamere, the asso- “Innovation and collabo- the group launched the range at Raju Jethwani, chairman of Eu- ciation of the Chambers of com- Participants of the workshop held in Dubai. ration are at the heart of the eighth edition of Sweets & rostar Group, said: “The FMCG merce of Italy, and under the aus- our program, and those are Snacks Middle East that was held sector in the GCC offers great op- pices of the Consulate General of values Sharaf DG shares in Dubai recently. Sweets & Snacks portunity for growth and potential Italy in Dubai. Khalsan, business development Indeed, the aims of the workshop and champions,” Daniel Middle East is the only interna- for diversity, given its exceptional It involved the participation of manager at Dubai Internet City, were to promote the activities of Berdichevsky, the founder tional trade show in the Mena re- mix of nationalities. Consumers in speakers from the IT Institute of Giovanni Favilli, Consul General of CNR and Italian researchers in the of the World Scholar’s Cup, gion for the sweets, snacks and the region love American
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