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THE SUSTAINABLE LIVELIHOODS AND TOURISM INTERSECT: GENDER, POWER STRUCTURES AND LOCAL MARKET VENDORS IN AGUAS CALIENTES, PERU by Jennifer L. McGowan Submitted in partial fulfilment of the requirements for the degree of Master of Arts at Dalhousie University Halifax, Nova Scotia March 2010 © Copyright by Jennifer L. McGowan, 2010 Library and Archives Bibliotheque et 1*1 Canada Archives Canada Published Heritage Direction du Branch Patrimoine de I'edition 395 Wellington Street 395, rue Wellington Ottawa ON K1A 0N4 Ottawa ON K1A 0N4 Canada Canada Your file Votre reference ISBN: 978-0-494-63620-6 Our file Notre reference ISBN: 978-0-494-63620-6 NOTICE: AVIS: The author has granted a non L'auteur a accorde une licence non exclusive exclusive license allowing Library and permettant a la Bibliotheque et Archives Archives Canada to reproduce, Canada de reproduire, publier, archiver, publish, archive, preserve, conserve, sauvegarder, conserver, transmettre au public communicate to the public by par telecommunication ou par Nnternet, preter, telecommunication or on the Internet, distribuer et vendre des theses partout dans le loan, distribute and sell theses monde, a des fins commerciales ou autres, sur worldwide, for commercial or non support microforme, papier, electronique et/ou commercial purposes, in microform, autres formats. paper, electronic and/or any other formats. The author retains copyright L'auteur conserve la propriete du droit d'auteur ownership and moral rights in this et des droits moraux qui protege cette these. Ni thesis. Neither the thesis nor la these ni des extraits substantiels de celle-ci substantial extracts from it may be ne doivent etre im primes ou autrement printed or otherwise reproduced reproduits sans son autorisation. without the author's permission. In compliance with the Canadian Conformement a la loi canadienne sur la Privacy Act some supporting forms protection de la vie privee, quelques may have been removed from this formulaires secondaires ont ete enleves de thesis. cette these. While these forms may be included Bien que ces formulaires aient inclus dans in the document page count, their la pagination, il n'y aura aucun contenu removal does not represent any loss manquant. of content from the thesis. 1+1 Canada DALHOUSIE UNIVERSITY To comply with the Canadian Privacy Act the National Library of Canada has requested that the following pages be removed from this 'copy of the thesis: Preliminary Pages Examiners Signature Page (pii) Dalhousie Library Copyright Agreement (piii) Appendices Copyright Releases (if applicable) Dedication To my parents who have taught me the true meaning of sacrifice and open, unconditional love. I am forever thankful for the morals and love they, and my entire extended family as well, have instilled in me. They will be with me, always. And to my brother; I know he's on the cusp of something great. iv Table of Contents Table of Figures vii Abstract viii List of Abbreviations Used ix Acknowledgements x Chapter 1: Introduction 1 Purpose and Objectives 6 Significance of Study 7 Methodology 8 Data Recording Procedures 10 Ethical Considerations 15 Limitations 16 Overview of Chapters 19 Chapter 2: Literature Review and Theoretical Framework 20 Theoretical Framework: Sustainable Livelihoods and Power Relations 24 Tourism and Sustainable Development 25 Sustainable Livelihoods and the Sustainable Livelihoods Approach 27 Tourism, Power and Development 34 Local Participation and Power 34 Theories of Power 36 Gender Power Relations 40 Development and Empowerment 40 Feminist Anthropologies: Gender in the Latin American Context 44 Chapter 3: Peruvian Tourism, Aguas Calientes and the Artisan Market 47 Peruvian Development and Tourism 47 Tourism in Aguas Calientes 49 The Artisan Market 53 The Municipal Government of Aguas Calientes and the Market 55 Market and Social Organization 57 Chapter 4: Women, Power, and Changing Livelihoods 61 The Sustainable Livelihoods Approach 62 v Livelihoods in the Past 64 Vulnerability Context 66 Livelihood Assets •. 69 Contemporary Livelihood Strategies 70 Livelihood Goals 73 Power Relations and Livelihoods 75 Transforming Structures and Processes 75 Power Relations and Constraints on Livelihoods 77 Forms of Resistance Already in Existence 83 Chapter 5: Conclusion 85 References Cited 91 Appendix A: Letter of Introduction 99 Appendix B: Verbal Consent Script 100 vi Table of Figures Figure 1: Map of Aguas Calientes, Peru 3 Figure 2: The Sustainable Livelihoods Framework 29 Figure 3: Relationship between Sustainable Development, Rural Development, and Tourism 30 Figure 4: The Sustainable Livelihood Framework for Tourism 31 Figure 5: The Mercado Artesanal de la Municipalidad Distrital de Machupicchu 56 vn Abstract This thesis addresses two central questions: Can tourism positively contribute to sustainable livelihood goals for marginalized populations? How has the introduction of tourism in semi-rural areas interacted with livelihood priorities over time? In order to attempt to answer these questions, this thesis, using livelihoods and power based approaches, analyses the case study of the small tourist town of Aguas Calientes, Peru (near Machu Picchu), and specifically its artisan market, through a series of interviews with market vendors in the Fall of 2007. This research indicates that unequal political, economic and social power structures and relationships within the market setting and the interacting surrounding area are currently restricting livelihood choices and access to tourism benefits. For greater equality in tourism to occur, change will need to be initiated in large part by those benefiting the least from tourism. Key Words: sustainable livelihoods, tourism, power, Peru, market vendors, Machu Picchu viii List of Abbreviations Used APT Anti-Poverty Tourism CBC Center Bartolome de las Casas (Andean Research and Study Centre) CBT Community Based Tourism CIA Central Intelligence Agency CIDA Canadian International Development Agency DFID United Kingdom Department for International Development ENAFER Empresa Nacional de Ferrocarriles del Peru FDI Foreign Direct Investment FIM The Independent Moralizing Front (Frente Independiente Moralizador) USD International Institute for Sustainable Development IMF International Monetary Fund INRENA Peruvian National Institute of Natural Resources (Institute Nacional de Recursos Naturales) NGO Non-Governmental Organization PPT Pro-Poor Tourism SAPs Structural Adjustment Programs SLA Sustainable Livelihoods Approach SLFT Sustainable Livelihood Framework for Tourism ST-EP Sustainable Tourism as an Effective Tool for Eliminating Poverty STLA Sustainable Tourism Livelihoods Approach UNDP United Nations Development Programme UNESCO United Nations Educational, Scientific and Cultural Organization UNWTO United Nations World Tourism Organization (aka WTO) WB World Bank WCED 1987 World Commission on Environment and Development WTTC World Travel and Tourism Council ix Acknowledgements If it were not for the love, help and support of so many people, this thesis would not exist. First off I would like to thank my supervisors, Dr. Marian Binkley and Dr. John Cameron. Dr. Binkley, your support and example, both academic and personal, helped inspire me to finish this work. I appreciated your tough, concise and yet extremely approachable style of both writing and teaching, and I will forever (at least attempt!) to look at the verb "to be" in a new light. Dr. Cameron, your support during my field work and especially at the ending stages of this research was phenomenal. I am always in awe of how much you do and am inspired by how much you do truly care about both your students and your work. I would also like to thank all those that helped me and worked with me in Peru, including the Casa Campesina hostel of the Center Bartolome de las Casas (CBC) Andean research and study centre, the fifteen women I interviewed in the market, Martin and Mariella Bernasconi, and anyone else whose kind actions, however small, helped me find my way during my stay. Thank you to Nicole and Marian and everyone else in the International Development Studies Department as well. Nicole and Marian you were so very helpful every step of the way! The Department is lucky to have you! Everyone in the Department has helped make my time here at Dalhousie fun, interesting and rewarding. And finally, of course, thank you so much to all my friends and family. None of this would have been possible without the love and support of all of you. I am very lucky to have each and every one of you in my life and I only hope I can be as giving and supportive for each of you as you have been for me. Where would we be without the help, love and support of others? x Chapter 1: Introduction In 2009, tourism and travel employed over 236 million people and generated over US$5.4 trillion globally (WTTC 2010). With the aim of tapping into this multi-billion dollar industry, less developed countries around the globe are increasingly promoting themselves as tourist destinations in the global market place.1 In the realm of development, tourism has been touted as a means toward economic development and poverty elimination by both the governments of developing nations and development agencies alike.2 But how do the local populations in these countries experience and benefit from tourism? Do the supposed economic benefits of tourism actually reach the populations that need more livelihood options and support? And if local populations are not benefiting, especially economically, in