1 2 EXPERIENTIAL EVOLUTION The 1-million-square-foot La Palmera is the result of a $50M transformation of the former Padre Staples Mall into a LEED-certified, contemporary shopping and dining destination. La Palmera continues its transformation as it adds retail, hospitality, restaurants and additional amenities.
MARKET LEADER Located in Corpus Christi, Texas, La Palmera is the premier retail destination in the state’s Coastal Bend region, attracting close to 8 million visitors annually, and offering more than 100 retail and dining options. As the only super- regional mall within 140+ miles, La Palmera has maintained its position as a market leader in sales – seeing an increase of 58% since 2010.
3 DRIVE TIMES TO CORPUS CHRISTI
Dallas Fort Worth 6.2 hours 6.1 hours
El Paso 9 hours TEXAS Austin 3 hours
San Antonio 2 hours Houston 3 hours Corpus Christi Laredo 2.3 hours
McAllen 2.2 hours Brownsville 2.3 hours 4 OAKLAND, CA (#45) 426,410
TAMPA, FL (#48) 403,178
NEW ORLEANS, LA (#50) 396,766
LEXINGTON, KY (#59) 329,495
CORPUS CHRISTI, TX (#60) 329,408
PITTSBURGH, PA (#64) 302,908
ST. LOUIS, MO (#65) 300,991
ORLANDO, FL (#68) 297,243
PLANO, TX (#70) 294,478
DURHAM, NC (#74) 279,501 U.S. CITIES RANKED BY ST. PETERSBURG, FL (#76) 273,968 POPULATION SCOTTSDALE, AZ (#79) 266,961 (2019) 5 THREE CALIHAM RIVERS BEE 238 72 LIVE OAK 183 SEADRIFT 37 BEEVILLE 77 185 281 202 239 AUSTWELL 59 35 GEORGE WEST REFUGIO 181
MIKESKA SWINNEY SKIDMORE WOODSBORO SWITCH ARANSAS
359 HOLIDAY BEACH TYNAN MT LUCAS MATAGORDA 59 BONNIE VIEW LAMAR ISLAND
WEST ST PAUL MATHIS LAKE CITY BAYSIDE COPANO VILLAGE SAN JOSE ISLAND 188 SAN PATRICIO JIM WELLS SINTON 188
37 ROCKPORT DUVAL TAFT SAN PATRICIO 77 ORANGE GROVE ODEM GREGORY 35 BLUNTZER 359 181 ARANSAS PASS 361 CALALLEN PORTLAND INGLESIDE
37 INGLESIDE 69E ON THE BAY PORT ARANSAS AGUA DULCE ROBSTOWN 44 SAN DIEGO Corpus Christi SOUTH PADRE ISLAND DR. 44 International Airport ALICE 361 359 77 MUSTANG GULF OF MEXICO NUECES ISLAND 281 CORPUS CHRISTI TIERRA GRANDE 357 358 DRISCOLL PETRONILA 281 FLOUR BLUFF
BISHOP PALITO BLANCO CHAPMAN RANCH 141
KINGSVILLE RIOS KLEBERG
PADRE ISLAND CRUZ CALLE State Highways RICARDO PREMONT Interstates BROOKS 77 Highways 285 RIVERA RIVIERA BEACH LA GLORIA 2 0 2 4 6 8MI 6 FALFURRIAS SARITA KENEDY 8M+ TOURISTS #1 Texas snowbird destination (Tripping.com) 336k INTERNATIONAL THRIVING AIRPORT VISITORS ECONOMY LA PALMERA’S SHARE OF TOTAL CORPUS CHRISTI SALES HAS INCREASED FROM 12.7% (2013) TO 16.1% (2018) 10,000+ MILITARY EMPLOYEES • Corpus Christi Army Depot 45,000+ COLLEGE STUDENTS • Texas A&M University – Corpus Christi - 12,200 students • Corpus Christi Naval Air Station
• Texas A&M University – Kingsville - 9,500 students • Naval Station Kingsville
• Del Mar College - Corpus Christi - 25,000 students
TRADE AREA MAJOR POPULATION OF 4 HOSPITALS • Corpus Christi Medical Center
• CHRISTUS Spohn Hospital 510K • Driscoll Children’s Hospital • South Texas Surgical Hospital AVERAGE TEMPERATURE 70 DEGREES, 251 SUNNY DAYS A YEAR 7 DEMOGRAPHICS (2019)
TRADE AREA
Population: 509,821
Households: 193,973
Avg. HH Income: $73K
HHI $100K+%: 23.7%
Median Age: 35.3
SHOPPER PROFILE 3 MILE RADIUS 5 MILE RADIUS
Population: 125,007 Population: 214,837 Population: 293,788 Households: 51,259 Households: 84,061 Households: 111,727 Avg. HH Income: $73K Avg. HH Income: $76K Avg. HH Income: $71K
HHI $100K+%: 22.4% Median Age: 34 Median Age: 35
Median Age: 35 Daytime population: 86,731 Daytime population: 136,574
8 STRONG TOURISM • Known as the “Texas Riviera”, 8 million visitors contribute more than $1.4B to the Corpus Christi economy annually. 6.8% of visitors are from out-of-state.
• Strongest sales PSF in the region, making La Palmera the most productive retail destination in 140+ miles.
REASONS TO EXPLORE • Top Texas beach destination • USS Lexington • Texas State Aquarium • Art Museum of South Texas • Minor league baseball and hockey teams • South Texas Botanical Gardens and Nature Center
9 PROPERTY OVERVIEW
10 PROPERTY OVERVIEW
• Size: 1,024,331 SF of existing retail and restaurants
• Anchors: Dillard’s, Macy’s, JCPenney
• $50 million major renovation completed in 2010
• LEED Certified: Silver Core & Shell (first enclosed mall to obtain this certification)
• 600-seat food court located on the lower level with 4,000 gallon feature aquarium
• Children’s play area with aquatic theme
• Fountain inside and interactive pop jet fountains outside
• Hollister & Co. recently chose La Palmera to open 1 of only 12 new locations in both the US and internationally.
TENANT MIX
CORPUS CHRISTI BAY (Gulf of Mexico) TEXAS A&M UNIVERSITY - CORPUS CHRISTI GULF OF MEXICO
CORPUS CHRISTI NAVAL AIR STATION PORT ARANSAS
358
SOUTH PADRE ISLAND DRIVE (SPID)
SITE AERIAL 12 358
358
RERETAILTAIL AERIALAERIAL 1311 The 1-million-square-foot La Palmera is the result of a $50M transformation of the former Padre Staples Mall. Rebranding and renovation has transformed TRANSFORMATION La Palmera into the premier shopping destination. 14 BEFORE (2008)
AFTER
15 CONCEPT RENDERING - SUBJECT TO CHANGE
OUTDOOR LIFESTYLE DISTRICT 16 OUTDOOR LIFESTYLE DISTRICT
17 TENANT MARKETING We work directly with our tenants to amplify their brand strategy and marketing programs.
DIGITAL & SOCIAL • Inclusion on property website and directories. • Regular social media posts on property social media channnels with paid support when applicable. • Opportunity to include info (offers, events, promotions) in monthly e-newsletter.
PUBLIC RELATIONS • Press releases coordinated with tenants, released in conjuction with paid social posts. • Extensive relationships with local media and influencers with the ability to offer turnkey services.
ADVERTISING • General campaigns for center brand awareness across digital, social, print and sponsorships. • Occasional co-op advertising opportunities.
39K+ 2M+ 3.6K+ 193K+ 10M+ 835K+ Likes Annual Followers Annual Annual Annual Web Traffic @lapalmeraCC Impressions @lapalmeraCC Impressions Visitors www.lapalmera.com
18 WITH MORE THAN 600,000 VISITORS EVERY MONTH, THERE ARE ENDLESS REASONS TO TAKE ADVANTAGE OF LA PALMERA ADVERTISING OPPORTUNITIES. • Exclusive Event Sponsorship • Interior Signage • Non-traditional Displays • Vehicle Partnerships • Product Placement • Interior Wallscapes • Temporary Leasing Displays • Retail Merchandise Unit (RMU) • Custom Creative Displays
SIGNATURE EVENTS • Summer Concert Series • Easter Bunny Arrival • Santa’s Arrival • Wave Walker Mall Walkers Club • Tide Turners Kid’s Club
COMMUNITY
19 20 LEASING CONTACT
Clay Walton (817) 810-5393 [email protected]
Taylor Cantrell (817) 810-5305 [email protected]
INVESTMENTS | DEVELOPMENT | INSTITUTIONAL SERVICES 1701 River Run, Suite 500, Ft. Worth, TX 76107 | 817 870 1122 | trademarkproperty.com 21