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T H E M O N T E R E Y C O U N T Y H E R A L D • S U N D A Y , J U N E 1 0 , 2 0 0 7 MONTEREY INTERNATIONAL POP ♥ 1967-2007 ♥ THE SUMMER OF

T H E F E S T I V A L “The Pop Festival was an event that altered our world from the inside out. The Monterey International Pop Festival was a seminal event in rock ’n’ roll history — and defined Through our ears, eyes and minds, a new redirected the future.” a generation that embraced , love and — John Bassett McCleary, author change. The unprecedented bill of musically diverse acts showed rock’s power to change the world. Preceding by two years, it was the first major , the first ever rock event and spawned the first ever rock movie. For one weekend, June 16-18, 1967, the harsh 40 YEARS AGO realities of the — student unrest, the Cold B y J O H N B A S S E T T M c C L E A R Y War, racism, urban riots, Herald Correspondent poverty and domestic he sun was shining on 30,000 politics — were forgotten lovers. Even the and even transcended. morning fog sparkled. The artists performed for notes flowed Poster by free, with all revenue between the oaks and pines. donated to charity through the nonprofit Monterey Festival Foundation. TGuitar riffs tore through leaves. Estimated weekend attendance figures went as Lovers cuddled in their sleeping bags high as 200,000, and the festival is remembered amid the sweet smell of green fondly as the apex of the so-called . dreams. The Monterey International Pop T H E S T A F F Festival on June 16, 17 and 18, 1967, was not just a musical event. It was not just an excuse COMMENTARY for young people to to do frivolous, youthful things. It was the beginning of a new kind of gathering. It was the beginning of a new form of music. It was the beginning of a political and spiritual SPECIAL TO THE HERALD John McCleary movement. ➤ Directors: From left: and Everyone who ➤ Emcees: , , , attended , , John Phillips, Paul Simon, Smothers, was changed by ➤ Film crew: D.A. Pennebaker and Associates the experience. ➤ Founding board of directors: Lou Adler, , First, we stopped , Paul McCartney, Roger McGuinn, using words such , Andrew Oldham, Alan Pariser, as “attended.” , John Phillips, , “Made the scene” , was more like it. Secondly, we T H E L I N E U P became “The “experienced,” Friday, June 16 Dictionary: A really ; ; Lou Rawls; Cultural experienced, not Beverly; Johnny Rivers; Eric Burdon and The Encyclopedia of the just for a résumé, Animals; Simon and Garfunkel and ,” but spiritually and Saturday, June 17 by John Bassett politically. ; Big Brother and The Holding McCleary (Ten Company (with ); Country Joe and The The Pop Speed Press) Festival was an Fish; ; The ; PHOTO BY ED CARAEFF/Special to The Herald Quicksilver Messenger Service; Band; event that altered Perhaps the most iconic image of the Monterey International Pop Festival was The Electric Flag; ; ; The our world from the inside out. this colorized photo of lighting his on fire. Byrds; ; ; Booker T Through our ears, eyes and minds, a and The MGs; new culture redirected the future. Sunday, June 18 In each generation there are the “greatest” generation. My 1960s. Yes, the Monterey ; ; Big Brother defining moments. For some, Pearl generation is responsible for a lot International Pop Festival was a and The Holding Company; The Group With No Harbor may be that point. To others it more than just S, D and R&R. love-in! Name; ; ; The Grateful could be 9/11. For me it was Let’s make a list: the civil rights If you choose to consider only the Dead; The Jimi Hendrix Experience; Scott movement, anti-war, ecology, McKenzie; The Mamas and The Papas Monterey Pop and Woodstock. Of music of Monterey Pop, that alone is course, this opens up women’s liberation, men’s lib, gay and a story of many dimensions. That to a flood of ridicule. lesbian rights, health and whole food, event brought into prominence two of S E C T I O N C R E D I T S Many folks think that sex, drugs exercise and body awareness, new the most memorable performers of and rock ’n’ roll were the only spirituality and all self-help the past 100 years and the future 100. ➤ Cover design: James Hererra/The contributions of the hippie culture. movements. Oprah wouldn’t have a Jimi Hendrix and Janis Joplin were Herald. Photos of Janis Joplin and police Yes, I said hippie culture. job if it weren’t for the Hippie both triumphant and tragic. officer courtesy of Elaine Mayes. I am a hippie and proud of it, and, ! Ravi Shankar and his Eastern soul ➤ Editor, layout and design: Mike Hale yes, there is a hippie culture. My It all started with the ➤ Copy editor: David Jackson generation is the peace generation, mentality of the 1950s and the people who came along right after germinated at the love-ins of the Please see McCleary page 3 MONTEREY INTERNATIONAL POP FESTIVAL ♥ 1967-2007 ♥ THE SUMMER OF LOVE

counterculture. McCleary But we were the guinea pigs, and now it seems we did not die in vain because people are starting to listen. From page 2 The has not wilted. Our idealism was founded in a compassion More than for this Earth and its inhabitants. The and music introduced a generation of 20,000 fans sex, drugs and rock ’n’ roll for which we spiritually-starved people to the camped were ridiculed has been proven to be of possibility of other religions. Ravi was peacefully on a purity that shines in comparison to presented to America at the Pop the football what we see displayed today. Festival. We were now given the field at In 1980 several things happened to opportunity to choose our own derail the evolution of mankind. John religions, not that of our parents. Monterey Lennon was killed, was And then was born Peninsula elected and Bo Derek was voted a 10. during those few days. You can take College. Some Today it is time for us to compare those music out of psychedelic music, but you performers events with Monterey Pop. can’t take the psychedelics out of played The Monterey Pop moment was a psychedelic music. And it uplifted us impromptu glimpse of how people could live. The not only to pleasure but to intellectual there reality that followed was shattering. pleasure. at night. On this 40th anniversary of The In all , music is the fuel for Monterey International Pop Festival, let our emotions. Psychedelic music us re-evaluate the way our world has elevated our awareness of the world gone since then. Let us relive the around us. debate about the hippie culture. Those Monterey Pop was the convergence of us who consider ourselves of music, psychedelics and Eastern THE HERALD FILE welcome this scrutiny. And if you sensibility. It was particularly recognize that we were right, please, frightening to those whose job, wealth rock ’n’ roll, but we soon realized that heart monitor of this world, but it was please, for the sake of your children and and power demanded religious and there were many more dimensions to much more than that. children’s children, make changes in I will not paint the hippie economic obedience. Our individuality the culture. And one of the dimensions your life today. was that it was a culture, albeit a counterculture in a “whitewash” of and intellect would make it impossible tie-dye. There were mistakes and for them to control us anymore. “counterculture.” John Bassett McCleary is a Monterey Even the sex, drugs and rock ’n’ roll tragedies. A number of the performers Even if you were to observe Monterey on the stage on that June weekend in resident and author of “The Hippie Pop and ignore the music, you would were different, a reaction to that before Dictionary: A Cultural Encyclopedia of it. 1967 have died or self-destructed in the have much to consider. The society that experiment that is the hippie the 1960s and 1970s.” was being born there was soon to By the way, hippies did not invent enlighten the world on many levels. sex, drugs and rock ’n’ roll! These very One of the changes being made that important elements of life have been weekend was people’s understanding of with mankind since the beginning, manhood. Men’s liberation is a when we were still a slimy ooze. movement of the ’60s and ’70s that most What hippies were trying to do was people overlook. make sense of these things. And we In the 1950s, many young men have done a pretty good job of doing so, AT suffered from the expectations of our if you care to listen to us. And many macho society. Parental pressures on people are starting to listen, even both boys and and girls to fit into though it is 30 years later! established molds damaged many Yes, it is official! The hippies were young people. right all along! More and more people At Monterey Pop, Hendrix came on are copping to our rightness. Even the stage wearing a feather boa. Yet no one White House, just this year, finally today would ever question Jimi’s place admitted that there is a as a man’s man! Country Joe McDonald greenhouse/global warming problem. wore flowers painted on his face, yet You can’t pick up a good newspaper everyone who saw him that day will tell anywhere without finding an article CDs, DVDs, Gifts, you that he was the coolest man they vindicating hippie ideals or intellect. had ever seen. I don’t want to trash the “greatest Ukuleles, , Drums, And Joplin, stomping her feet, generation”; they did what they did demanding respect, was the most using the things they knew at the time. Shirts & More! powerful person on stage among her But their mentality was frozen in a male band members. Roles were misguided past of greed and violence. Now Featuring: changed that day, and no man or If mankind is to survive, it must woman was ever taken for granted again evolve into a more forgiving soul. among thinking people. Survival of the fittest is OK in the lower Many things can be said about the animal kingdoms where they don’t have uniqueness of Monterey Pop. We can bullets and explosives. What we must say that everyone was beautiful. We can realize is that self preservation will only talk about the peace and love displayed be for all of us when we start thinking in by those who were there. We can tell of terms of all of us together as one. how the music moved us. And that kind of thinking started for Hendrix played as if he were a god, many of us at Monterey Pop. Once yet mortal as all of us are. Country Joe you’ve been to a love-in you never want : Jefferson Airplane at became the most truthful politician we to go back to the hatred and violence of 2-CD Set had ever heard, when he sang the “Fish a frustrated society. Cooperation and Also: Listen My Friends!: Cheer” and “I-Feel-Like-I’m-Fixin’- the brotherhood of all mankind is one To-Die Rag.” And Janis Joplin cried for of the most prominent hippie ideals. It The Best of Moby Grape every woman and man, yet demanded is an attitude we took from Christ and that we stand up to the reasons for our all the other spiritual teachers before or DO•RE•MI MUSIC & VIDEO tears. since him. Most of us came to the festival, and Many people might think that Carmel Rancho Shopping Center • Next to Brinton’s • (831) 625-1229 the movement, for the sex, drugs and Monterey Pop was just a blip on the MONTEREY INTERNATIONAL POP FESTIVAL ♥ 1967-2007 ♥ THE SUMMER OF LOVE

Q U O T A B L E Legends were born on a foggy Monterey weekend in 1967

“Monterey Pop was a seminal event: it was the first real rock festival ever held, featuring THE MUSIC debut B y B E T H P E E R L E S S performances of Herald Correspondent bands that would he music at the 1967 Monterey International shape the history Pop Festival is to this of rock and affect day the most significant popular culture aspect of the seminal Tevent’s legacy. Legendary from that day careers were made, while others forward.” just came and went as quietly as the fog on that misty summer weekend 40 years ago. Yet, all Rusty DeSoto music writer will live on in history as part of a watershed event in which ’s direction would take a D I D Y O U sharp detour from the past. K N O W ? Organizers of the nonprofit festival understood the possibilities in presenting such a diverse array of talent under one banner. The lineup brought together in one place the polarized music communities of and , introduced Rumors circulated all promising new acts alongside weekend that established stars, bridged the would make a surprise worlds of Indian classical music appearance, and the with the swinging sighting of Brian Jones scene, and integrated American (above, right) of The Rolling and the blues with Stones sparked more rock ’n’ roll and . This PHOTO BY ELAINE MAYES rumors about that iconic ambitious undertaking would Janis Joplin wowed the Monterey crowd in two separate performances. group appearing. In the end, the rumors were never again be repeated, but it unfounded. served to inspire a new generation of where Jagger, Andrew Loog Oldham, vanguard of rock was coalescing anyone noticing,” said Scully, acts of all persuasions joined in a Donovan, Jim (Roger) McGuinn, organically. Fueled by the folk who, because of his personal T R U T H common cause to raise money Smokey Robinson, Brian Wilson boom of the early ’60s, the ties to the Monterey Peninsula, for charitable causes. and Abe Somer. blues, The Beatles and the helped to organize the football B E T O L D The eclectic concept had its These already famous introduction of LSD to the field at Monterey Peninsula roots in the revolutionary San and burgeoning underground art College as an off-site The Mamas and The Francisco FM underground types organized the lineup world and movements in campground for the overflowing Papas were originally hired radio station KMPX and the through referrals and personal the greater Bay Area, not to crowd, an estimated 200,000 to headline the event for a picks, but in the end were mention the hippie ideals of over the course of the weekend. huge sum, leaving no ballroom scene where promoters Bill Graham and Chet dependent upon the San love, peace and harmony, the “We used them to stage free money left for other bands. guerilla concerts in Golden Gate Group leader John Phillips Helms presented varied lineups Francisco scene, where the bands were like pied pipers of at Auditorium and the counterculture. Park’s Panhandle where we’d and Lou drive out a flatbed truck, set up, Adler offered to take over , respectively. A majority of the S.F. bands’ running the event, and In one evening a local managers were wary of the L.A. and skank electricity from a turned it into a benefit, with psychedelic band could appear promoters’ motives. Even nearby house. Jimi Hendrix and bands playing for free. in concert with legends, though they participated Eric Burdon came up after the Alan Pariser had already blues progenitors, folkies, world wholeheartedly, they refused to festival and played, and S.F. reserved the date and music stars or an English allow their bands to be filmed bands like The Grateful Dead, raised $50,000 seed blues/rock group. for what they thought were Steve Miller and Santana money, so Phillips agreed The exploitative reasons. It was performed free over about a to pay Pariser off. inspired the original Los simply a difference in opinion on month before we gave the amps “We knew we had to buy Angeles-based organizers, Alan how to do business. In the end, back.” the date from (Pariser),” Pariser and Benny Shapiro, to it was Grateful Dead In a return letter to festival he said. “The price agreed hold the event in Monterey over co-managers and organizers, who queried The upon was $50,000. Lou put a three-day period. Lou Adler Danny Rifkin, with the help of Grateful Dead as to the up $10,000, Michelle and John Phillips, with funds their friend, poster artist Stanley whereabouts of the equipment, (Phillips) and I put up they raised among their friends, Mouse, who orchestrated the they told them where to pick up $10,000, and we made S.F. music community’s last the amps and added, “When you three phone calls to raise bought out and pulled the reins away from Shapiro when he laugh. come, be sure to wear flowers in the remaining $30,000. your ,” a rhetorical slap in Record producer Terry voiced dissent over the idea of “After everyone drifted away the event being nonprofit. They from the arena late Sunday reference to the song John Melcher, Johnny Rivers and Phillips had written for his Paul Simon came up with then organized a board of night, we backed Mouse’s van $10,000 each. We explained directors that included Paul up to the stage and loaded a friend Scott McKenzie, “San what we wanted to do, and Simon, Johnny Rivers, Terry PHOTO BY ELAINE MAYES bunch of Fender amps into the each said, ‘Count me in.’ ” Melcher, Paul McCartney, Mick Ravi Shankar back and drove off without Please see Performers page 5 MONTEREY INTERNATIONAL POP FESTIVAL ♥ 1967-2007 ♥ THE SUMMER OF LOVE

(fake band from , ya 1968. In 1969, they performed the Performers know); and Augustus Stanley soundtrack for the film “Goodbye Owsley, a.ka. Bear, made a Columbus,” but failed to gain any From page 4 special batch of LSD for the major hits after “.” event called Monterey Purple. Two members from ’s classic lineup, Russ Giguere and Francisco (Be Sure To Wear Needless to say, it was some kind of party where innocence , currently tour and Some Flowers In Your Hair).” play up to 70 dates a year with the It had been released just prior still prevailed at a certain level. Looking through the haze, modern version of the band. to the festival and became a ➤ The Paupers was a Canadian radio hit, just the kind of thing here is how history remembers each of the artists that group that originally formed in 1964 that went against the grain of as The Spats. The group never had what the San Francisco scene appeared at the Monterey any major hits, but its live was all about. International Pop Festival. performance reputation earned Yet, the festival itself Friday, June 16 them high praise, and ’s ➤ miraculously came off with The Association had the unique manager bought virtually no outward problems, honor of being the opening act for out the band manager’s interest in and the acts that rose to the the Monterey Pop Festival. The Los early 1967. Angeles-based band originally occasion, such as The Jimi The Paupers’ highest charting hit, formed in 1965 as a 13-piece “If I Call You By Some Name,” Hendrix Experience, Big folk/rock group known as The Men. Brother and The Holding reached No. 31 on Canada’s RPM When they disbanded, six members chart. After a stint opening for Company (featuring Janis remained and became The Joplin), The Who, Otis Redding THE HERALD FILE Jefferson Airplane at ’s The Association was the opening act at Monterey Pop. Association. Their first hit came in Café Au Go Go, the band recorded and Ravi Shankar gained 1966 with “,” considerable notoriety and “Magic People,” its debut recording, honorably, and groups such as Rumors of The Beatles being followed by their first No. 1 hit and set off for a series of West went down in history, while The Electric Flag, Paul at the event circulated all “Cherish.” Coast dates that included San others such as Laura Nyro, Butterfield Blues Band, weekend, and In May 1967, the group had Francisco’s Fillmore Auditorium and The Association, Moby Grape, another No. 1 song with “Windy,” and Canned Heat, Country Joe and Brian Jones’ presence gave rise the Monterey Pop Festival. The Beverly and The Paupers it ruled the charts prior to the The Fish, Quicksilver to the possibility his band Paupers career never reached couldn’t manage to pull out band’s Monterey appearance. Messenger Service, The would perform. Neither was grand heights, yet they were a enough juice to get noticed. “Never My Love” hit No. 2 on Grateful Dead, , true. Hip Hollywood stars such popular opening band for legendary Established stars such as Billboard’s chart and No. 1 in Cash and Buffalo as Dennis Hopper, Doug bands such as Cream and The Jimi Simon and Garfunkel, The Box in autumn 1967. The love song Springfield became legends McClure, Tommy Smothers Hendrix Experience. Mamas and The Papas, Johnny has the distinction of being one of over the span of their careers, and Candace Bergen made the The band’s second , “Ellis Rivers, Eric Burdon and The the most played songs ever, right Island,” was released after the band even though some individuals scene; Monkees Peter Tork Animals and Jefferson Airplane next to The Beatles’ “Yesterday.” and bands burned out in short and Mickey Dolenz came but acquitted themselves “Everything That Touches You” was order. were not really appreciated the last Top 10 hit for the group in Please see Performers page 6

Step back in time to the “Summer of Love!” Come join the 40th Anniversary Celebration of the Monterey International Pop Festival on the June 16th opening night at the Golden State Theatre. See the acclaimed film, “Monterey Pop,” an on-stage interview with the filmmaker, D.A. Pennebaker, and meet rock ‘n’ roll’s most famous photographers and celebrities from the original 1967 event.

TICKETS: $25 “Monterey Pop” screening, Pennebaker interview, festival photo art exhibit. Available at Golden State Theatre Box Office or call 831-372-4555. www.goldenstatetheatre.com. Proceeds benefit the Monterey County Film Commission and the Monterey International Pop Festival Foundation. TICKETS: $50 for Celebrity VIP Reception, includes party with Pennebaker, “Monterey Pop” screening, interview, photo exhibit. Tickets available at Monterey County Film Commission, 831-646-0910, and at the Old Monterey Farmers’ Market, Tuesdays from 4 p.m. to 8 p.m. at the Monterey Pop booth by the Golden State Theatre. Info: www.FilmMonterey.org

Continue the Summer of Love at “Words and Music: The Art of the Rock Poster”: June 9 to Sept. 9 at the National Steinbeck Center, Salinas www.steinbeck.org. Vintage original posters and handbills from the 1960s. MONTEREY INTERNATIONAL POP FESTIVAL ♥ 1967-2007 ♥ THE SUMMER OF LOVE

capture such a riveting act, the Performers festival presenters gave her another opportunity to perform Sunday From page 5 evening after several slots opened due to cancellation ( broke up in 1969. was one act that bailed only days ➤ Lou Rawls’ appearance at the before the event). festival had no real impact on his Joplin had joined Big Brother and career. Evidently the Vegas-styled The Holding Company a year after performance was not greatly its inception in 1965. Manager and appreciated on the first night of the Eric Burdon friend Chet Helms had brought event when the audience was and The Joplin to S.F. from , and the preoccupied with getting settled and Animals band benefited greatly from being establishing ties with neighbors in were a big managed by Helms, who was the the arena. Rawls’ expressive voice hit, playing leading light of the Family Dog garnered three Grammy Awards concert presenting group. Bob such songs Dylan’s manager Albert Grossman during his lifetime, the first coming in as “San the same year as Monterey Pop with wooed the band away from Helms Franciscan after the Monterey performance. “Dead End Street.” Nights.” The -born blues, jazz and The group’s second LP, “Cheap pop singer’s hits include second Thrills,” reached the top of the Grammy-winner “Natural Born Man” charts in 1968, and the single “Piece (1971), “You’ll Never Find Another of My Heart” put Joplin on the radio Love Like Mine” (1976), “See You THE HERALD FILE map. When I Git There,” “Lady Love” and She left Big Brother in 1969 and pursued a career as a solo artist “” (1977), and his “Don’t Bring Me Down” and See See “The Sound of Silence” had become Leaders Alan “Blind Owl” Wilson with new backing bands. The first, last charting hit “I Wish You Rider.” At this point, the band a No. 1 hit in the U.S. and Bob “The Bear” Hite were joined the Band, performed Belonged To Me” (1987). Rawls died became known as Eric Burdon and Upon Simon’s return to the by Henry “Sunflower” Vestine, Larry with her at Woodstock. She then of cancer in 2006. . States, the duo went out on tour as “The Mole” Taylor and Frank Cook. formed The . ➤ Beverly, whose real name was They came to perform at Simon and Garfunkel. The hits that toured with Joplin and her new band joined the Maureen McGeehie, was picked by Monterey, and subsequently, Burdon followed included “Homeward the band extensively through the late 1970 train tour Paul Simon as his talent discovery wrote the classic song about the Bound,” “I Am a Rock” and “Parsley, ’60s. Besides riding high with hits through Canada and several years for the festival. He knew her from festival, “Monterey” (1968). Beyond Sage, Rosemary and Thyme” in 1966, “On The Road Again,” “Going Up The ago the film cans from that event his days in London two years earlier. its appearance on the festival’s main “At The Zoo” and “Fakin’ It” in 1967, Country” and “Let’s Work Together,” were dusted off and footage was Her performance did nothing to stage, the group became legendary and then they did “Mrs. Robinson” the band was also known for helping fashioned into a full-length movie. elevate her career and after in festival lore for Burdon’s for the soundtrack to “The and get During September 1970 Joplin and Monterey she performed and impromptu late-night performance Graduate.” Continuing success their careers back on track. her band were in L.A. to record a recorded with her husband, British at MPC’s football field encampment. garnered hits “Bookends,” “The Fito De La Para replaced Cook as new album. Joplin died of a drug folk singer John Martyn, under the moved into the R&B Boxer” and “Bridge Over Troubled drummer in 1968, and he is the only overdose before its completion, but name Beverly Martyn. inspired sound of the band with “San Water” (1970, their biggest career early member in the current lineup enough was completed to release it ➤ Johnny Rivers was among the Franciscan Nights” (1967) and “Sky hit), and the LP yielded three more of the band. left posthumously. “Pearl” (1971) small group of initial investors in the Pilot” (1968). The group fell apart a hit singles and won six Grammys. in 1970, but returned in 1994 for contained the biggest hit of her festival. His participation came year and a half later, but Burdon They went their separate ways in occasional gigs. The group appeared career, “Me and Bobby McGee.” through his relationship with Lou reformed as Eric Burdon and the 1970. Simon’s solo career has had at Woodstock and in the movie Both the album and single went to Adler, who was in New Animals before he decided to numerous hits and Garfunkel had about the infamous huge outdoor No. 1. Joplin’s legacy continues to getting Rivers’ career launched with go solo and split for L.A. There he most of his success in acting, concert. flourish with biographical films and his first live recording made at L.A.’s hooked up with the band War, and it although he continued to work as a ➤ Big Brother and The Holding stage shows celebrating her hip . backed him on the 1970 hit “Spill The solo artist. The duo was inducted Company was one of the breakout all-too-short tenure at the top of the The -raised singer’s Wine.” into the Hall of Fame in acts of the weekend, due to the music world and examining her often early career brought him into Burdon left War and continued 1990. appeal and passionate, raw bluesy painful personal life. Her flamboyant contact with the Nashville elite and, with a solo career that lasts until this Saturday, June 17 delivery by vocalist Janis Joplin. and confident outward persona in turn, his to L.A. brought him day. The original band was inducted ➤ Canned Heat got things rolling As part of the S.F. contingent that belied a tortured soul beneath. great success. His big hits came in into the Rock and Roll Hall of Fame in with some boogie blues on Saturday rejected the film proposal, the ➤ was the mid to late ’60s. They included 1994. afternoon. The band’s history band’s set Saturday afternoon was the most overtly political band out of covers of ’s “Memphis” ➤ Simon and Garfunkel was the started in Los Angeles in 1965, and not recorded. But after leaving the the San Francisco psychedelic and “Mabellene,” “Midnight Special,” only act Friday night that could soon after its appearance at stage after her triumphant scene, having formed in Berkeley in “Seventh Son,” “” silence the restless crowd. Paul Monterey, released its debut performance, Joplin felt regret for 1965 amid the protest movement and “Secret Agent Man.” In 1967, he Simon and Art Garfunkel were a recording “Canned Heat.” not having it taped. In order to going on at the University of continued to score big with R&B hugely successful duo at the time of California-Berkeley campus. Initially covers “Baby I Need Your Lovin’ ” their appearance, and Simon was an Joe McDonald and and “Tracks Of My Tears.” Rivers integral member of the festival’s performed as a duo, and the band has had a busy career in producing board. was loosely constructed until early other artists’ successful careers, The two New York school chums 1966, when the five-man lineup most notably The Fifth Dimension. discovered they could harmonize coalesced. The part-time Big Sur resident has and early on enjoyed doo As part of the San Francisco continued to record and tour, and wop songs, but soon they began to scene, the group performed often at has appeared locally in fundraising write their own originals. They the Fillmore and Avalon with other events. recorded “Hey Schoolgirl” in 1957 local psychedelic bands such as The ➤ The Animals formed in and under the name Tom and Jerry, Grateful Dead and Jefferson in 1962 when Eric Burdon joined the had a Top 50 hit with the tune and Airplane. The song the group is most 1958-formed Alan Price Combo. In appeared on American Bandstand. famous for is the “I-Feel-Like-I’m- the summer of 1964, the group had a Subsequent attempts to match their Fixin’-To-Die Rag,” a satirical ditty No. 1 hit on both sides of the Atlantic first success fell short and they that lampooned the Vietnam War with “House of the Rising Sun.” broke up. effort. Other songs such as “Not So In 1965, they charted with “Don’t They met again in 1962, while busy Sweet Martha Lorraine” and Let Me Be Misunderstood,” “We with alternative careers. Yet Simon’s “Section 43” were staples on the Gotta Get Out of This Place” and “It’s continued songwriting productivity revolutionary S.F. FM stations KMPX My Life.” Timing was right for the earned them another recording and KSAN. successful group to be included in contract, this time with Columbia The band appeared at both what was termed the British Records. They released the album Monterey Pop and Woodstock, Invasion, led by The Beatles and The “Wednesday Morning, 3 AM” in 1964, appearing in both movies as well. In Rolling Stones. Shake-ups in the and went about their separate band caused shifts in the lineup, but careers. Simon was working the the group continued to have hits in British folk circuit when he got the THE HERALD FILE 1966 with “Inside-Looking Out,” news in the summer of 1965 that The Paul Butterfield Blues Band played Saturday. Please see Performers page 7 MONTEREY INTERNATIONAL POP FESTIVAL ♥ 1967-2007 ♥ THE SUMMER OF LOVE

Electric Flag. The band, minus Butterfield Blues Band. Butterfield, backed Bob Dylan for his After the band’s appearance at Performers controversial electric coming out Monterey, Miller received a party at the . with Capitol From page 6 Although there weren’t any “hits” for Records that yielded one of the this band, its first couple of highest advances for the time, and a 1971, the band appeared in the film are considered classics in the genre great royalty deal. His first hit was “Zachariah” with Don Johnson as an and were influential in the careers of “Livin’ in the U.S.A.” off his second outlaw gang called Crackers. Other many modern blues musicians. album “Sailor.” He continued to film credits include “More American Butterfield died in 1987 at 44 from record great albums and build a Graffiti” and “Gas-s-s-s.” While complications of alcoholism. larger fan base, yet he was void of Country Joe and Barry Melton have ➤ Quicksilver Messenger Service any hits until he changed his sound maintained solo careers since the was one of the prominent San after a time off due to injury and band’s initial breakup in 1971, there Francisco psychedelic bands with a illness. “The Joker” came out in 1973 have been occasional reunions. penchant for jamming. Although they and the single of the same name ➤ Al Kooper has worn many hats released several albums that were became a hit. His next album, “Fly in his career. At the Monterey Pop regionally successful, they never Like An Eagle,” came out three years Festival, he worked as an assistant achieved the national attention of later and stayed on the charts for stage manager, and performed a their counterparts on the scene. three years. hastily prepared set with his own THE HERALD FILE THE HERALD FILE They formed in 1965 and released Next up was the album “Book of band only weeks after he left the Johnny Rivers. Lou Rawls. their first eponymous album in 1968. Dreams” in 1977, which contained Blues Project (also on the bill), which The initial members included John three hits, “Jet Airliner,” he co-founded in 1965. Cipollina, , David “Swingtown” and “Jungle Love.” His early career highlights include, movies, released numerous albums Butterfield’s harmonica style and Freiberg and , and ➤ The Electric Flag debuted at as a 15-year-old, work with the Royal as a solo artist and written a vocal abilities came straight out of through subsequent lineup shifts, the Monterey Pop Festival. Mike Teens, which had a No. 3 hit in 1958, memoir, the revised edition titled the south side of Chicago, where he also included Dino Valenti, Nicky Bloomfield had just left The Paul “Short Shorts.” His list of performing “Backstage Passes & Backstabbing would sit in as a teen with legendary Hopkins and . The band Butterfield Blues Band and teamed and producing credits is long, with Bastards: Memoirs of a Rock ’N’ Roll bluesmen such as Howlin’ Wolf and broke up in 1975. with drummer and highlights to include forming the horn Survivor.” Kooper currently teaches . Up until right before ➤ Steve Miller Band formed in several other notable players to play band Blood, Sweat and Tears in songwriting and production at the Monterey Pop Festival, the band San Francisco in 1966 and soon a mix of blues, rock jazz, soul and 1967, and producing and performing in Boston, had two , lead guitarist after, Miller’s friend country. They sparked the on the classic “” with and plays weekend concerts with his and rhythm guitarist joined the band. Miller’s history has rock-with-brass trend. Their first Mike Bloomfield and . bands The ReKooperators and The . interesting elements, such as Les album made it into the Top 40, but He discovered and produced the Funky Faculty. Bloomfield is considered one of Paul being his first guitar teacher as ego conflicts among the members band Lynyrd Skynyrd, ➤ The Paul Butterfield Blues the greatest guitar players of all a young kid in Texas, and a time undermined them and the band produced first LP in 1975 Band formed in 1963 in Chicago and time for his blues sensibilities and when he lived in Chicago and formed and ’s “Cry Tough.” He’s was one of the most influential improvisational style. At the festival a band with and written music for television and American blues bands. he debuted his new band The hung with the guys in The Paul Please see Performers page 8 StudioStudio13Studio 1313II TattooTattoo&bodyPiercingTattoo && bodybody PiercingPiercing• award winning artists sterile procedures • custom tattoos & portraits Exotic piercings huge jewelry selection full aftercare procedures re e mention ad 758-1313758-1313 and recieve 115 john street • salinas 20% off www.studio13salinas.com MONTEREY INTERNATIONAL POP FESTIVAL ♥ 1967-2007 ♥ THE SUMMER OF LOVE

Q U O T A B L E Monona in Madison, Wis. Redding was Performers 26. Redding’s biggest hit, “(Sittin’ on) “Towards the end, the Dock of the Bay,” was recorded From page 7 only three days prior to his death. It as part of their was released the next month and act, The Who lasted only 18 months. became his first No. 1 single and first started ➤ Moby Grape was the San million-seller. Francisco band that had the most Sunday, June 18 meticulously promise, but the least success, due to ➤ Ravi Shankar began writing banging, breaking bad luck, stupid moves and record scores for film and ballet and started label gimmickry. Its debut recording a recording career with HMV’s Indian and shattering was brilliant, with more stock given to affiliate in the 1940s. He became their instruments short radio friendly tunes rather than music director of All India Radio in the the long jams of their counterparts on 1950s. on the stage. That the psychedelic scene. “Omaha” off Shankar then became well known was the limit! I the first album was the only tune to to the music world outside India, first chart. After two more releases, the performing in the in 1953 couldn’t take it any band would break up and regroup and then the West in 1956. He more and left with several times under varying names performed in major events such as due to a contractual problem with the the Edinburgh Festival, as well as disturbing band’s manager that gave him the major venues such as Royal Festival sensations in my legal power over the name. Hall. In 1993, they released a Beatle began mouth, ears and retrospective album titled “Vintage” experimenting with the in 1965. heart.” that received more attention than the The two eventually met through this band did in its heyday. common interest and became close ➤ Hugh Masekela began singing friends, which, in turn, expanded Ravi Shankar Shankar’s fame as Harrison’s mentor. and playing as a child in South Africa, and eventually took up the This development greatly expanded trumpet. He played with South his career. He was invited to play D I D Y O U Africa’s first youth orchestra and was venues that were unusual for a a member of the Jazz Epistles, the classical musician, starting with the K N O W ? first African jazz group to record an Monterey Pop Festival. He was also LP. After fleeing South Africa’s one of the artists who performed at Janis Joplin’s apartheid state in 1960, he came to Woodstock in 1969. showstopping the and befriended Shankar has written two concertos performance of “Ball and . His hits in the U.S. for sitar and orchestra, and Chain” at the Monterey included “Up, Up and Away” and composed extensively for films and Pop Festival is considered “Grazin’ in the Grass.” ballets in India, Canada, Europe and a true milestone for After Monterey Pop, Masekela the United States, including for the women. Big Brother and played primarily in jazz ensembles, epic movie “Gandhi,” for which he The Holding Company with guest appearances on albums by received an Academy Award followed that effort with The Byrds and Paul Simon. In 1987, he PHOTO BY ELAINE MAYES nomination. “Cheap Thrills” (1968), the had a hit single with “Bring Him Back during The Who’s memorable Sunday evening Shankar’s daughter is Norah first rock album to hit No. 1 Home” which became an anthem for performance. Jones, the Grammy-winning with a female lead singer. the movement to free Nelson singer-. ➤ Joplin abandoned the Mandela. “,” “Stoned Soul the cover of Life Magazine in 1968. The Blues Project was a group upon her success ➤ The Byrds were popular and Picnic,” “” and “Save The band co-headlined with The short-lived rock ’n’ roll band from the and embarked on an influential through the 1960s and early The Country” (all covered by the Fifth Doors in Europe in the summer of neighborhood in erratic solo career that 1970s, bridging the gap between the Dimension) and “Eli’s Coming” (a hit 1968. . They were most ended with her death in folk music of Bob Dylan and the for Three Dog Night). Ironically, The band was inducted into the remembered as one of the earliest 1970. “Me and Bobby hybrid pop of The Beatles. The Nyro’s own best-selling single was a Rock and Roll Hall of Fame in 1996. practitioners of psychedelic rock, as McGee,” written by Kris original lineup included Roger cover of and Gerry ➤ Otis Redding moved into the well as one of the world’s first jam Kristofferson, became her McGuinn, and David Goffin’s “Up On The Roof.” Saturday night headliner slot after bands. only No. 1 single, Crosby. Bassist and Nyro died of ovarian cancer in The Beach Boys bowed out. Festival The band’s last hurrah was actually posthumously. drummer Michael Clarke later joined 1997, at the age of 49. co-founder Lou Adler called Redding’s in Monterey. Half the original lineup the trio. ➤ Jefferson Airplane debuted performance “one of the best overall was gone, and original member Al Throughout their career, they Aug. 13, 1965, at nightclub concert performances ever, and Kooper had formed his own band and T R U T H helped forge such subgenres as folk in San Francisco. The first certainly on film.” played at the festival as well. B E T O L D rock, , , performance featured on In 1960, Redding began touring the Later, Kooper and band founder psychedelic rock, jangle pop and, on vocals, on South with Johnny Jenkins and The joined forces to form the their 1968 album “Sweetheart of the vocals/, and Jorma Pinetoppers. That same year he band Blood, Sweat & Tears. Rodeo,” . Kaukonen on . Signe made his first recordings, “She’s All The Blues Project, with a modified After several lineup changes (with Anderson (who sang on Jefferson Right” and “Shout Bamalama,” with lineup, reformed briefly in the early lead singer/guitarist McGuinn as the Airplane’s first recording “Jefferson his group Otis and The Shooters. 1970s and released three albums. only consistent member), they broke Airplane Takes Off’’) also performed. In 1962, he made his first real mark Since then, the group’s activity has up in 1973. The bass player, , and in the music business when he been confined to a few sporadic Some of their trademark songs drummer (who was later recorded “These Arms of Mine,” a reunion concerts. ➤ Big Brother and The Holding Contrary to popular include pop covers of Bob Dylan’s one of the original members of Moby self-written ballad. Further hits Company (see previous description) myth, Jimi Hendrix did not “Mr. Man” and Pete Grape) joined the band two months between 1964 and 1966 included “Mr. ➤ carve his name on the main Seeger’s “Turn! Turn! Turn!” and the later. became the Pitiful,” “I Can’t Turn You Loose” Cyrus Faryar was an American stage at the fairgrounds. It originals “I’ll Feel a Whole Lot Better” drummer in and Grace (which later became The Blues folk musician and record producer was carved a few years and “.” Slick joined as vocalist in October that Brothers’ entrance theme music), and member. At after Hendrix’s death, and They were inducted into the Rock year. The band performed the first “,” “(I Can’t the Monterey Pop Festival, Faryar led was recently almost and Roll Hall of Fame and several concert for Bill Graham at the Get No) Satisfaction” and “Respect” a band dubbed The Group With No completely sanded over. band members launched successful legendary Fillmore Auditorium in San (later a smash hit for Aretha Name, which made an anonymous solo careers after leaving the group. Francisco in February 1966. Franklin). appearance at the festival on Sunday ➤ Laura Nyro was best known and Jefferson Airplane performed at Tragically, Redding wouldn’t live evening. He was discovered and had the most commercial success as the Berkeley Folk Festival, Monterey long enough to bask in glow of his invited to join the festival by John a composer and lyricist, rather than Jazz Festival, Monterey Pop Festival, breakthrough Monterey Phillips. as a performer. Her best-known Woodstock and Altamont. They had performance. Redding and six others, ➤ Buffalo Springfield was a songs included “” (a hit hit singles “White Rabbit” and including four members of his backup for Blood, Sweat & Tears), “Stoney “Somebody to Love,” from the album band, The Bar-Kays, were killed in a End” (covered by ), “.” They were on plane crash on Dec. 10, 1967, in Lake Please see Performers page 9 MONTEREY INTERNATIONAL POP FESTIVAL ♥ 1967-2007 ♥ THE SUMMER OF LOVE

In 1986, he started singing with a new version of The Mamas and The Papas and, in Performers 1988, co-wrote the Beach Boys hit “Kokomo” with Phillips, and Terry Melcher. In From page 8 1998 he retired from the road version of The Mamas and The Papas. He currently lives in short-lived but influential group that Los Angeles. served as a springboard for the careers of ➤ The Mamas and The Papas was one of , Stephen Stills, and the few North American groups to maintain Jim Messina. It is most famous for the song widespread success during the British “For What It’s Worth.” Invasion. The group recorded and performed After its formation in 1966, a series of from 1965 to 1968, releasing five albums and disruptions, including internal bickering, as achieving 10 hit singles. well as the pressure of working in the music , , John Phillips and industry, resulted in constant changes in the formed the group after group’s lineup — and ultimately culminated in previous folk groups (The Mugwumps, The the group’s disbanding after roughly 25 New Journeymen) failed. months. Elliot headed off to California and, soon Buffalo Springfield released a total of three after, John, Michelle and Denny followed her albums but also left a legacy that includes hoping to make it on the burgeoning West Coast folk scene. Elliot was at first reluctant to numerous demo recordings, studio outtakes join the band but, after auditioning for Lou and live recordings. Adler, signed up with the other three Although Buffalo Springfield was never a members. The foursome hit it big immediately major commercial success, “For What It’s with “California Dreamin’ ” — still their most Worth” was a legitimate hit, and the group’s PHOTO BY ELAINE MAYES of The Grateful Dead plays Monterey Pop. recognizable and enduring song. reputation would only grow stronger with the The group hit No. 1 in the U.S. in March 1966 later successes of its members. Stills went on with “Monday, Monday,” and followed that with to form a band with David Crosby of The Francisco an image as a center for the hippie Phillips, who played with McKenize in an successful singles “” (No. 5), Byrds and of The Hollies in 1968. counterculture of the era. early group called , played “Words of Love (No. 5), “Dedicated to the One Young launched a solo career, but in 1969 also Of these bands, The Grateful Dead had guitar on the recording and Michelle Phillips I Love” (No. 2) and “” (No. 5). reunited with Stills in Crosby, Stills and Nash, members with arguably the highest level of played bells. It became a hippie anthem and a Originally selected to headline the festival as which saw the beginning of his sporadic musicianship, including banjo and guitar player Top 5 smash in the United States and around paid performers, The Mamas and The Papas relationship with that trio. Jerry Garcia, bluesman Pigpen, the classically the world. McKenzie followed it with “Like An elected to perform for free, with John Phillips ➤ The Who is an English rock band that trained and drummer Bill Old Time Movie,” also written and produced by joining forces with Adler to turn the concert first formed in 1964 and grew to be Kreutzmann. The Grateful Dead most Phillips, which was a minor hit. His first album, into a benefit. considered one of the greatest and most embodied all the elements of the San Francisco “The Voice of Scott McKenzie,” was followed With the deaths of John Phillips, Elliot and influential bands of all time. The primary lineup scene and came, therefore, to represent the with an album called “Stained Glass Morning.” Doherty, Michelle Phillips is now the last consisted of , , counterculture to the rest of the country. He stopped recording in the early-1970s. surviving member of the original group. and Keith Moon. After Garcia’s death in August 1995, the The Who rose to fame in the United remaining members formally decided to Kingdom with a series of Top 10 hit singles disband. The main focus of the members was (including the celebrated “My Generation”) to pursue various solo projects, most notably and Top 5 albums, beginning in 1965 with “I ’s Ratdog, and Can’t Explain.” They first hit the Top 10 in the ’s music for the 1996 . U.S. in 1967 with “.” The In 2003, the band reformed under the name 1969 release of “Tommy” was the first in a The Dead. The members would continue to series of Top 5 albums for the group in the tour on and off through the end of 2004. The U.S. band included Jeff Chimenti on keyboards, Their appearance in Monterey was Jimmy Herring on guitar and punctuated by the band members destroying on guitar and vocals. their instruments on stage and throwing the ➤ The Jimi Hendrix Experience was a highly debris into the audience. influential, though short-lived, Moon died in 1978, after which the band English/ band famous for the released two more studio albums, “Face guitar work of Jimi Hendrix on songs such as Dances” and “It’s Hard,” with drummer “,” “Foxey Lady,” “Fire,” “” Kenney Jones, before officially disbanding in and many others. Although Hendrix was the 1983. They reformed on several occasions main focus and frontman, both bassist Noel during the and 1990s to perform at Redding and drummer were also special events such as and for tours vital to “the experience.” celebrating anniversaries of “Tommy.” Following the lead of Cream, they were one In 2000, the three surviving members began of the first groups to popularize the “power to discuss the possibility of recording an trio” format, encouraging more extroverted album of new material, but Entwistle died in playing, often at very high volumes. In the case 2002, which delayed recording. The two of The Experience, Hendrix mixed lead and remaining members, Townshend and Daltrey, rhythm guitar duties into one, while also making continue to perform as The Who. Their most use of then-revolutionary guitar effects such as recent studio album, “Endless Wire,” was feedback and wah-wah. released in 2006. Visually, they decked themselves out in ➤ The Grateful Dead formed in 1965 in the psychedelic costumes and permed afros. The Bay Area. The band was known for its unique Experience was also one of the first integrated and eclectic songwriting style, which fused bands. Given the racial turmoil of the times, the elements of rock, Calypso, folk music, sheer idea of having a black frontman with two The pioneering Big Sur educational institute dedicated bluegrass, blues, country, jazz, psychedelia white men was quite a strong political to personal and social transformation. and gospel, statement. The group’s fans, some of whom followed The lineup first came to prominence during In its 45th year of offering over 500 diverse residential the band from concert to concert for years, the Monterey Pop Festival, where the band were known as and were delivered a stellar performance that ended programs and workshops per year. renowned for their dedication to the band’s with Hendrix famously setting his guitar on fire. music. Hendrix died in September 1970 in London After meeting their new manager Rock from a . Esalen Scully, they moved to the Haight-Ashbury ➤ Scott McKenzie (born Philip Blondheim), Congratulates the Monterey Pop Festival section of San Francisco. Many bands from is best known for his 1967 hit “San Francisco this area, such as Jefferson Airplane, Big (Be Sure To Wear Some Flowers In Your Brother and The Holding Company and Hair),” a song written by John Phillips to help http://www.esalen.org Santana, went on to national fame, giving San promote the Monterey Pop Festival. MONTEREY INTERNATIONAL POP FESTIVAL ♥ 1967-2007 ♥ THE SUMMER OF LOVE

Q U O T A B L E D.A. Pennebaker’s classic documentary chronicled the music and the counterculture around it

“We all agreed, no arrests unless somebody was really stoned. My ‘MONTEREY POP’ first thought was, B y J O H N B A S S E T T portable synchronized camera was born in the of all these people M c C L E A R Y and sound recording systems. Chicago’s black jazz and blues Herald Correspondent came here, and This invention provided the culture. As a young man, he he name Donald Alan latitude in the new genre of frequented these places because they were so Pennebaker was too cinéma vérité. that was where real life could be wonderful, so long to fit into those Verite is the French word for found among his otherwise little boxes on forms, so “truth” and this documentary uptight Midwestern courteous. We hired he changed it to D.A. style of filming was in search of surroundings. football players to TPennebaker — “Penny” to his truth. Also called “living In the 1950s, New York was friends. But we know him as the camera” or “direct cinema,” the the place to be and when be bodyguards, but cinematographer and director of technique of hand-held Pennebaker arrived he was I could have hired the Monterey International Pop cinematography was born with bombarded by the magnitude of kindergartners to Festival film. Pennebaker and his colleagues, its creativity, noise and grit. When Pennebaker was asked and revealed to the world With a used, hand-wound do the same job. It to film “Monterey Pop” in 1967, through his film “Monterey camera, a wide-angle lens, was so peaceful.” he was 41 years old, practically Pop.” several rolls of film and Duke the oldest person who attended The intent of cinéma vérité is Ellington’s recording of Sam Karas the festival. This was “Daybreak Express,” Citizens Committee for during a time when Pennebaker made his Monterey Pop Festival members of the young first film, “Daybreak pop culture were saying, Express,” in 1953 (5 If you go min., color). “Don’t anyone over ➤ What: VIP reception and special D I D Y O U 30!” However, it’s a Over the next 14 K N O W ? screening of “Monterey Pop.” The good thing that festival years, Pennebaker Monterey County Film co-directors John filmed, produced or Commission celebrates the 40th Phillips and Lou Adler directed half a dozen anniversary of the Monterey entrusted Pennebaker other projects. And then International Pop Festival with a with the documentation came “Don’t Look celebrity reception at 6 p.m., of that seminal moment Back.” followed by the film screening and in and pop Pennebaker’s a lecture. Benefit for the culture. documentary of Bob Monterey County Film Without Pennebaker’s Dylan’s 1965 tour of Commission and the Monterey vision and skills, who England was a fluke and International Pop Festival knows what that a triumph of filmmaking. Foundation. weekend would have As one can guess from ➤ When: Saturday, June 16 produced. Most likely, watching any footage of ➤ Where: Golden State Theatre, Jimi Hendrix, Janis Dylan at the time, he downtown Monterey Joplin, Otis Redding and was an enigma, and an ➤ Tickets: The reception is $50 ($40 The Who would not be intensely creative for members) and includes the the vivid and important person. Dylan was only celebrity reception, screening and parts of our history and 24 at the time, but the lecture, plus special seating. Although The Beatles did culture that they are. film revealed both his These tickets only can be not play Monterey Pop, And the hippie power and vulnerability purchased at the film commission they did create some counterculture might to established Dylan as office at 646-0910. Tickets for the artwork for the festival not have had such a the cultural force he was screening (8 p.m.), along with an (above), what has become graphic effect on our to become. interview discussion with the only known artwork world. By the time filmmaker D.A. Pennebaker (7 p.m.), are $25 at the Golden State created collaboratively by The Monterey SPECIALSPECIAL TO TO THE THE HERALD HERALD Pennebaker arrived in the four members. The Filmmaker D.A. Pennebaker. Theatre box office at 372-4555. International Pop Monterey to shoot the ➤ Information: drawing shows some Festival was a bright Pop Festival, he was strange thinking of The www.filmmonterey.org, spot in the dark clouds that were to remove the film process itself primed to film the best music www.goldenstatetheatre.com. Beatles. Written along the engulfing America at the time. event of the era in the best way side of the drawing are the from filming. Without a script, words “Congratulations Civil rights were being paid actors, special lighting or it could be portrayed. The film trampled, cultural gaps were was the beginning of a whole Elvis. Say hello to Uncle arranged sets, the reality of the incalculable, but it was their Stan. How are you Bob.” widening, the Cold War was moment becomes the story and new technical direction in lives, tragic as they seemed, The Beatles also promoted freezing and a devastating the script. If one watches motion picture media, but it was that affected the culture in their album, “Sgt. Pepper’s conflict was growing in Vietnam. Pennebaker’s films it is almost also the introduction of a new depth. Even their deaths, no, Lonely Hearts Club Band” Music and joy were needed to as if the audience becomes a form of expression for a because of them, we learned on the painting. It is signed lift our spirits. And the Pop player in the drama and comedy generation that needed a lessons about ourselves. “John, Paul, George” and Festival did just that. of the moment. It is a very broader canvas for its way of Monterey Pop was the the last signature appears To record this event, personal form of media. life. The “living camera” gave cultural turning point for a to say “Harold,” but it may Pennebaker employed Pennebaker was born in room to the movement, color generation and those that be Ringo. revolutionary techniques and Evanston, Ill., on July 15, 1925. and boundless energy of a followed. Freedom of equipment, most of which he He attended MIT and received culture that questioned expression was celebrated and pioneered himself. For example, an engineering degree from authority, its constrictions and given a larger venue. If not for T R U T H he built the five portable 16 mm Yale. That degree would help its boredom. Monterey Pop, MTV would cameras his team used to film him later with the technical Monterey Pop was more than have come later, if at all. When B E T O L D that weekend. His great vision skills needed to build his a musical event, although it Hendrix burned his guitar, was to free the camera to move cameras. His father was a introduced to the world at least when Joplin stomped her feet Ravi Shankar was the with the action. photographer and that two of the most influential insisting that we love her, deep only performer paid to Several years earlier, presumably helped his creative musicians of the 20th century. questions were raised, and play at Monterey Pop; he Pennebaker was instrumental in eye. The influence of Jimi Hendrix therefore answers were soon to received $3,000. developing one of the first fully Pennebaker’s love of music and Janis Joplin on music was follow. MONTEREY INTERNATIONAL POP FESTIVAL ♥ 1967-2007 ♥ THE SUMMER OF LOVE

Barry Melton keeps his musical legacy alive — beyond his day job as a public defender ‘THE FISH’ AT 60 B y B E T H P E E R L E S S the end of your career and life, certainly Herald Correspondent not in this state anymore. I think people ive me an F! F!!!! Give me an are better able to accept that people choose to live their lives in alternative O! O!!! Oh, forget it. It’s too ways. I think the ’60s made that much to ask. Forty years ago I possible. might have had the audacity “On the other hand, we got so to spell out the whole word alternative that we actually threatened G“forty,” but the person who would be our very health and well-being. So that better suited for such a gig would be wasn’t great. The negative part of the Barry “The Fish” Melton, who at nearly drugs is, that kind of permissiveness 60 years of age has more energy and obviously led to the deaths of some audacity than most people half his age. really precious folks. The well-known In fact, he is particularly qualified for ones are easy to recount, but there are leading such a cheer. As a co-founder lots of folks who died as a result. And with Country Joe McDonald of the ’60s that’s a shame. But it also wrapped up psychedelic activist rock band with the growth of meditation Country Joe and The Fish, and Eastern religious traditions, famous for its “Fish Cheer” that “Some part and modern concepts of preceded the five-piece band’s psychology have maybe most famous song of why I’m improved our collective “I-Feel-Like-I’m-Fixin’-To-Die still alive is consciousness to some degree. Rag,” he’s developed an ear for Some part of why I’m still alive SPECIAL TO THE HERALD cheers. And 40 years ago, he sheer luck. is sheer luck. We didn’t Barry Melton, shown at right in the 1960s and, at left, more recently, co-founded was present at the Monterey We didn’t understand the forces we were along with Country Joe McDonald the psychedelic activist rock band Country Joe setting in motion.” and The Fish. Melton, approaching 60, who now works as a public defender in Yolo International Pop Festival, on understand stage Saturday afternoon with Melton’s career as a musician County, still performs around the world. Read more about Melton at his band and over the weekend the forces has kept pace with his hectic www.counterculture.net/thefish. as an observer. we were life as a lawyer. He’s been “If you really want to know practicing law for 25 years, and he sees his job as public what the ’60s were about, check setting in defender as an extension of his out the film ‘Monterey Pop,’ ” motion.” civil rights activism he Melton said in an interview practiced as a young person in from his office, where he tends Barry “The Fish” Los Angeles, and the anti-war to the business of law as the Melton activism he subsequently Yolo County public defender. wielded with both his guitar “That event was a musical and and his actions when he came sociological event. In fact, it was a to San Francisco in 1964. charitable event, it was music, and it “People who know me understand was incredibly peaceful, so much so that in some general way, I’m doing that the chief of police said, ‘I’d what I’ve been doing all my life,” he welcome one of these events again.’ It said. “I have a certain anti-authoritarian went off without a hitch. There were no streak that has existed for my entire life. arrests and it was a wonderful, Being a public defender is just another charitable gathering.” manifestation of that.” Despite all the good vibes and great Melton’s history with The Fish took music, the city of Monterey declined to many turns and brought him a level of host a second Monterey Pop Festival. success and notoriety that continues And like Otis Redding, Janis Joplin and today with his Barry Melton Band. Jimi Hendrix, the brightest stars at the Previously, he played in , festival who all died tragically young a band of ’60s veterans that has at within the next three years, the legend various times included Peter Albin and grew and has gathered momentum David Getz (Big Brother and The since because of its short life. Yet, the Holding Company), and legacy lives on in the major benefit Greg Elmore (Quicksilver Messenger concerts that have come and gone over Service), Papa John Creech ( and ), Spencer the years. And with this year’s 40th Dryden (Jefferson Airplane and New Finally, a renovation that saves money! anniversary of the event and the Riders of the Purple Sage), Robert so-called Summer of Love that followed, Hunter (Grateful Dead lyricist), David there is a renewed celebration of all that Keep your thermostat and heating bill low by Zone Heating with Regency Fireplace Products. Visit LaFlamme (It’s a Beautiful Day), Jerry us today for more details. Clean, efficient & convenient – a Regency fireplace is the natural choice. was good about those times. And a Miller (Moby Grape) and the chance to reflect on the hard lessons incomparable on learned as well. keyboards. Call or visit our showroom today! 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Music producer Lou Adler was the major force behind the festival THE FATHER OF ‘POP’ B y M A R C C A B R E R A question, but I’ll ask anyway: him. And unfortunately, Herald Staff Writer Why the small town of he got into just e’s become the Monterey? accelerated that and we lost official spokesman A: Well, (laughs), because him. for the Monterey that’s where they already had Q: Was there any one act or International Pop the dates. We weren’t looking performance that stood out? Festival, and to do a festival, we sort of fell A: There’s three or four. I rightfullyH so. After all, Lou into it, and the dates were think Otis Redding’s Adler was the man behind the already in Monterey. But the performance is one of the best scenes making it happen. appeal to us was the fact that overall concert performances Adler’s legacy in the music the Jazz Festival was held ever, and certainly on film. industry and Hollywood would there, so that if you do a rock Janis Joplin was incredible, but have been cemented without festival in the same venue, you it was one or two songs that Monterey Pop. He managed sort of validated what we were got the audience. Every song the duo , and doing. that Otis sang was a produced such varied Q: For the first-ever rock tremendous performance that performers as , The festival, you would think you night. And (Jimi) Hendrix and Mamas and The Papas, Johnny would have chosen San The Who. If you watch the Rivers, Barry McGuire, Scott Francisco or Los Angeles as “Monterey Pop” film, you can McKenzie, Spirit, Carole King the site. see the looks in the audience. and Cheech and Chong. A: Actually, what we wanted Something was and Adler, along with John to do was be right in the we were in on it for the first Phillips of The Mamas and The middle, so we could get the time. Papas, served as co-producer of L.A. bands and San Francisco Q: Where did you put up the Monterey Pop. He was on bands together without acts? Where did they stay? board for every aspect, from favoring one or the other. A: There were 11 hotels and finalizing the original lineup, to Q: Was there any dissension motels in the area, and they flying to Monterey to meet from the city officials or local were spread out. But every act with city officials, to making authorities about the festival? had a driver. It was just things sure the artists had every A: Yeah, we had to win them that rock ’n’ roll acts had not available amenity. No one is over. The (Monterey) police experienced yet. Some of them more qualified to serve as chief, his name was Marinella, had, but very few, and they had festival spokesperson than (he) was retiring about six whatever the best rooms that Adler, especially in advance of months from that date. He we could get in those hotels the 40th anniversary. wanted no problems, no and motels if we had to. Adler took some time to talk bumps. He just wanted to ease We had set up a tent directly to The Herald about his out and, to him, the hippie and behind the stage, and that was memories of the festival, John the Hell’s Angel was the same open 24 hours a day. Served Phillips, the performances and thing. Everybody was a Hell’s everything: cracked crab, Angel that didn’t look like the THE HERALD FILE lobster, caviar. Anything that why Monterey was chosen as Monterey Pop Festival co-director Lou Adler addresses the rock ’n’ roll central in 1967. people of Monterey. they wanted. Q: Where did the idea come The idea of what he thought concerns of the Monterey City Council in this image taken in 1967. It was a chance for acts that from? might be 30,000 people had heard about each other A: (A concert ) had coming, which eventually atmosphere was a lot different finish and didn’t go into the and listened to each other, but the idea to do a one-day, turned out to be 200,000 . . . than the first one. We just Army. But he was from the never had a chance to see each one-night show. Not a festival We had to win him over, win thought, ‘We’ve done it. Why South, very well-educated, very other perform, or sit down and show, but in a festival setting in the mayor over. We went to a do it again?’ charming. He and I, we were have a meal together, or pull Monterey. They came to John lot of City Council meetings. Q: Going into the event, it like two guys that went to out a guitar and start playing Phillips and myself, and they John Phillips was very was pretty revolutionary, just different schools together. We with someone. The jams wanted to buy The Mamas and charming and quite a good liar, the idea of a rock festival, but were about the same age, grew backstage were exciting to The Papas to close the show. actually, so we were able to did you have any idea of the up liking the same music . . . watch Weeks or so before that, promise him anything . . . impact it would have? We were aware of a lot of the Q: Any specific jams that John and I, and I think (Paul) What I really mean was, to A: We had no idea what we musical events that had shaped stick out? McCartney and a couple of understand what we were up were going to get until the jazz and had shaped pop music. A: Well, it was unusual to see other people, were at Cass against, the city officials were Friday morning (of the We both liked playing Hendrix and Paul Simon play Elliot’s house, and we were asking a lot of questions that festival), when we showed up basketball, we both had played together (laughs). talking about how rock ’n’ roll we didn’t have answers for. It that morning at the fairgrounds in school, so we were close Q: For you personally, what wasn’t considered an art form wasn’t really lying, but it was before the first show. There very quickly. did the experience mean? in the same way that jazz was, making up answers. He’s not were approximately 1,500 He was a brilliant A: It’s corny, but to be a part and how they still thought we really a liar. different media outlets that had songwriter, and the of history and to be able to, in a were a trend that would be Q: Was there ever an effort to shown up to cover the festival. unfortunate thing was that he sense, be the spokesman for it. over by the summer. And (we have a second festival? Crews from all over the world. died relatively young and But what’s most important is thought) it would be great if we A: We received a lot of At that point, we knew wasn’t able to continue, that the foundation that we could validate (the music) in requests, from not only something was happening in because he could have written started in 1967 continues to be some way. Monterey and California, but Monterey. in any genre. He was like a funded by the ancillaries that So, knowing that the from all over the world to do a I didn’t think 40 years from throwback to the Tin Pan Alley the film and the videos and the fairgrounds up in Monterey second one there. We actually now, I would be talking to you type , as well as a CDs, the DVDs, that were also had the Monterey Jazz went up to Monterey and about it, but that’s the first pop and a folk songwriter. I created then. And to fund the Festival and the Monterey Folk talked to them a little bit, but inclination we had that guess, with Brian Wilson, he foundation and give to things Festival, we thought this might the situation had changed so something big was about to may have been the best vocal like free clinics and PS Arts, be the time and the place to do much. They were very naive — happen. arranger to come along in 50 which keeps art going in public this. And we bought the dates we all were going in. But once Q: Talk to me a little more years. schools . . . and all of these from the promoter and we they saw the numbers and about what it was like working He was quite a guy. things are still being funded on expanded it to three days and what it meant, all the prices with John Phillips. Destructive. Very behalf of the artists that we started calling acts. went up: cost of insurance, cost A: Phillips, he went to West self-destructive and along with appeared in Monterey. That’s Q: You sort of answered the of police. And it’s just that the Point. He obviously didn’t whoever might be close around very gratifying. MONTEREY INTERNATIONAL POP FESTIVAL ♥ 1967-2007 ♥ THE SUMMER OF LOVE

Q U O T A B L E “For most of us, the festival was a spectacular tribal weekend, a pinnacle celebration of a vision for a way of life. But I also sensed that Monterey Pop meant an end to an era.” “Unlike many rock — Elaine Mayes, author, from the foreword to her book “It Happened in Monterey” festivals to follow, Monterey Pop was peaceful. Unfortunately, there were a few CAPTURING IT ALL moments when things got a little Editor’s note: Perhaps no one Hendrix, the wild man who had captured the essence of the destroyed his guitar and out of hand. An old Monterey Pop Festival better brought down the house with hippie showed up than photographer Elaine Mayes. his Sunday night performance. On assignment with Hullabaloo For most of us, the festival with his dreaded magazine, Mayes compiled her was a spectacular tribal ‘windowpane’ acid images in her book “It Happened weekend, a pinnacle celebration and I had to pull in Monterey.” The following are of a vision for a way of life. But I her recollections of the event, as also sensed that Monterey Pop some of the crew written in the book’s foreword. meant an end to an era. Maybe out of the trees. this inkling was because my n May of 1967 I was a sleeping bag was stolen from Crazed drug freaks young freelance Gibby Folger’s car in the set lawn furniture photographer living in San parking lot of our motel on the on fire while Francisco’s last day of the festival. Haight-Ashbury when I Apparently not everyone in beating on trash gotI an assignment from Monterey was sympathetic with cans and chanting. Hullabaloo magazine to cover the kindness practiced by most the Monterey Pop Festival. I hippies. I remember the rest of Other than that, drove there with friends — the summer in the Haight as ‘music, love and photographers and writers who mostly wonderful and wild, but flowers’ said it all.” also had press passes — and we after the Solstice and as the spent the next 21⁄2 days If you’re interested summer progressed, the joyous Tom Wilkes backstage and in the jammed Elaine Mayes’ Monterey Festival, Mayes began teaching freedom of the hippie ideal festival art director press section or “pit.” The International Pop Festival photography and film at the diminished. Harder drugs standing area for the press ran photographs were in an archive University of Minnesota. She then appeared, and the the length of the stage and was until recently. moved on to Hampshire College in couldn’t feed everyone. You D I D Y O U only a few feet deep. A 2001 symposium in Monterey Massachusetts for 10 years, and couldn’t sleep in the park K N O W ? There were too many of us to exhibited her photos and brought at Bard College for two more without being arrested, and the her together with many of the before accepting a position at fit there at any one time. (It was New York University, Tisch School people whose lifestyles initiated (also reported that more than 1,000 figures she photographed in 1967. the idea of being a hippie moved They were happy to flash back of the Arts. She retired as chair known as Owsley or Bear) people were issued press to the country or traveled to was an “underground” LSD and out of the experience of the Department of Photography passes.) We were supposed to completion of her book idea was in 2001. places like India. Traffic chemist from take turns, but I quickly increased on Haight Street, and Haight-Ashbury who made possible, with a jacket Mayes has won numerous awards for her photography, appeared in Monterey that discovered that once you left design by the original Monterey . . . life in the Haight-Ashbury including three National weekend to distribute your spot, it was impossible to Pop art director Tom Wilkes and became a tourist attraction. Endowment for the Arts (often given away for free) squeeze back in. Since the stage an introduction by festival Since Monterey Pop, I’ve fellowships and a prestigious his high-quality acid was about 6 feet high, seeing co-producer Lou Adler. been watching American As a result, “It Happened In Guggenheim fellowship. She is still nicknamed “Purple Haze” the performers wasn’t easy. Yet culture, following other I managed to photograph nearly Monterey” is not only a book of an active photographer and her rebellious swells, and I’ve or “Monterey Purple.” He work can be seen at every band. Mayes’ photography, but a learned to see the Monterey was also an accomplished thorough recollection of a www.elainemayesphoto.com. sound engineer and the I also spent time backstage, weekend that became one of the To order a signed copy of her milestone with greater longtime soundman for The but I really wanted to see the most significant in the history of book “It Happened in Monterey,” perspective. For many, life in Grateful Dead; the band’s performances and be part of the and popular culture. visit her Web site. Cost is $25 and the ’60s was a lot of fun, and by well-known “dancing bear” audience. I had managed to be After the Monterey Pop includes shipping and handling. 1967 a generation of young icon derives from his in the right place at the right Americans had set out to nickname, as he frequently time. The music was incredible. revolutionize our way of life. In printed the image on Before the shows and during spite of Vietnam and the civil blotter sheets of LSD the breaks I wandered about, rights tragedies, for most of us distributed at concerts from everywhere. As all who Beatles released their first photographing some of the were there knew, being a hippie albums, and by 1967 there was a the air of that era was optimistic. 160,000 Flower Children meant revolting against the huge group of young people in Living seemed open ended and T R U T H reported to have been there. status quo — dropping out of sync with all that the Hippie free floating. But the feeling of B E T O L D People were mellow. A lot of mainstream culture, refusing a Movement came to symbolize. that time has now passed. them were just hanging out, nine-to-five existence, and I was familiar with the San Circumstances today seem Belying her onstage smoking dope, talking, playing abandoning ingrained social Francisco and Los Angeles much more troubled and persona, Janis Joplin was guitars. Except for a few who structures for a freer kind of life. bands and others who played in infinitely more difficult and known as quiet and shy. looked lost, they all seemed Being a hippie also meant Monterey, but before this event encumbered. The thrust of Before taking the stage she high and happy. embracing generosity, being I had not known of Otis materialism and the culture of was often seen drinking Most people who attended attracted to spiritual and Redding, Jimi Hendrix, Paul promotion have increased from a bottle of Southern the festival were from the ranks philosophical realms, smoking Butterfield or Michael worldwide. I was very fortunate Comfort, which was really of what the press called The pot and probably dropping acid Bloomfield. Their performances to be young and alive in the ’60s, filled with codeine cough Hippie Movement or Flower to become more enlightened. were riveting. when consumerism and the syrup. Children. The festival began the The truth is, many young Earlier, when I took pictures status quo were challenged, and Summer of Love, a term used to people, especially in the Bay of (Hendrix) in a local flower when — briefly — it seemed describe what was anticipated in Area, had been hippies at heart market, I thought he was just possible to transform our value San Francisco’s Haight-Ashbury for some time. The music another colorful hippie. It wasn’t system into something more district by hippies making revolution had been around until Hullabaloo ordered those positive, more spiritual and pilgrimages to San Francisco since Bob Dylan and The shots that I realized he was Jimi more generous. MONTEREY INTERNATIONAL POP FESTIVAL ♥ 1967-2007 ♥ THE SUMMER OF LOVE

‘‘We were all charged up that this was an event for us — for the youth and our budding liberation.” Talitha Stills: Carmel girl went to hear her soon-to-be-famous brother blithely headed into my graduation from Carmel High School and afterward to the first night of the Monterey International Pop Festival. My brother,I Stephen Stills, a musician who had moved to Los Angeles for the scene, now had a band (Buffalo Springfield) and they were playing at the Festival. I had no idea he would bring the entire band of Talitha Stills holds a long-haired and photo of herself PERSONAL just-a-bit-wild from 1967. She players to my attended the MEMORIES graduation, Monterey where their International Pop rowdy vocal Festival the day support got them plenty of attention. after she graduated And I had no idea — of course none of from Carmel High us did, really — how powerful those School. Stills, who three days would be and that they lives in Santa Cruz, would in the Summer of Love. is the sister of I was quite stunned that my brother’s musician Stephen band was sharing the stage with many Stills. very big names. Buffalo Springfield played an incredible set, which launched many careers firmly anchored in rock ’n’ roll which, as it turns out 40 VERN FISHER/The Herald years later, indeed will never die. heights of success. Otis Redding Who — to name just a few. Indeed, the messengers to relay information. There It seemed all the high school and brought sweet soul and blues into rock entire generation continues to benefit were no fax machines to confirm the college kids on the Monterey Peninsula ’n’ roll range, but within months he was from their re-defining the notion of arrival of dozens and dozens of were there, several of them graduating dead. A fine musician from his band aging and the realm of creativity as performers. Meeting the power classes. As we all poured into the that day was Booker T. Jones, endless. I’ve listened to the influence of demands and catering to a crowd of theater area, with its rows of chairs, one accompanied by the MGs, and who just all the musicians who played those thousands for three days were side with bleachers and the other last March played in Santa Cruz, three days as it continues to be felt challenges. There were no computers ringed with booths of food and hippie sounding stupendous 40 years later! throughout the eras of music in the or laptops to run the soundboard. It was stuff for sale, we were all charged up Some other greats are gone, too — years since the first and greatest definitely not a union show; it was that this was an event for us — for the Jimi Hendrix, Janis Joplin, Mama Cass. festival. produced by musicians and crewed by youth and our budding liberation. So many are still mega-stars, actively More than four hours of Ravi Shankar long-haired hippies who worked like We were equally in awe that the playing, touring and recording — Paul on that glorious Sunday created a mad. police and National Guard were Simon, Steve Miller, Neil Young, The veritable state of bliss. Everyone in the The “straights” in those days thought stationed everywhere and we all scoffed crowd was swept into a dreamlike state the kids were wild with their at such paranoia on the part of the by the lilting, exotic music sinking into and freak clothes. Today, those “authorities.” A spontaneous group of hearts and souls, imagining faraway expressions seem mild. In Monterey people formed and they went and places, and encouraging all present to that day, kids wore flowers in their hair bought flowers by the bushel loads and lift their spirits above that earthly place. and didn’t have tattoos, weren’t studded handed them out to everyone, and so As a group, bound together, we did. up, didn’t wear gang colors and still began a of people approaching the loved going to the drive-in in their cool law enforcement officers and placing We also accepted this sitar Mustang or GTO. Most of the kids flowers in their pockets, on their ears, performance as an integral part of were really focused on being good, on their hats and helmets, in their gun popular music, a newly revealed part of loving, egalitarian, peaceful-living barrels. rock ’n’ roll, part of its role to enlighten. people who didn’t want to grow up Most of the young women on those From that experience, many in the supporting wars and divisive hatred or warm June days and evenings were audience went on to seek a greater destroying the land. That’s what pretty scantily dressed and quite spiritual understanding of many faiths musicians wrote about and what the effusively showering love, peace and and make music an integral part of life people heard in the music that day, brotherhood in all directions, so the and worship. The beautiful strains of with lifelong impact on all of us. sitar wafting over the crowd had an cops really had to smile and accept the If nothing else, no one in attendance equal impact backstage, where the long tokens of . Most of the guys will ever stop questioning the intended set allowed the usual commotion and were dressed in bright paisleys, flowing messages, perhaps about life’s buzz to calm down and the other garb and sandals and that wasn’t impermanence, about violence, art, performers and the crew to became still exactly intimidating. The cops managed performance and creative expression, and let themselves also be carried away. to maintain their cool completely, as I that Jimi might have been trying to recall, and it seemed they enjoyed it all Hanging around backstage that day, I convey when he set his guitar on fire, as much as everyone else. learned how to stay out of the way of or that Pete Townshend meant to The lineup of musicians was lots of rapidly moving equipment. I was impress when he smashed his guitar to astounding — so much talent it was impressed then by how capable this bits. Janis warned us that life, love, war, overwhelming. Many of the artists had team of young men were who managed even rock ’n’ roll might become a ball well-known names and some were THE HERALD FILE the event’s complex logistics and and chain, but on that innocent, elated newer, yet all were just beginning to Stephen Stills of Buffalo Springfield at worked frantically behind the scenes. day, we didn’t want to believe that. We climb what would be astounding the Monterey Pop Festival. People relied on pay phones and were eight miles high. MONTEREY INTERNATIONAL POP FESTIVAL ♥ 1967-2007 ♥ THE SUMMER OF LOVE

‘‘We were listening. We were exploring. We were open and we were searching.” Young couple’s intimate journey Julian and Cathryn Varlet: started at Monterey Pop

es, we were there. Our names are now Cathryn True Varlet and Julian deMiramont Varlet. (Julian is now my husband but then my “to-be” high school sweetheart!Y That is, after Monterey Pop Festival.) That’s where it all started! My name was Cathy Brewster, before I reclaimed my father’s name, True, after my graduation in 1968. We had heard that an event was being planned to bring musicians from all over the world. It was to be “a PERSONAL happening”! MEMORIES Julian had just MEMORIES graduated from Carmel High School and I was a junior there — a songleader. We were expectant and innocent. I was only 16. Julian was 17. I had been dating his best friend but that fell apart, PHOTO BY ELAINE MAYES VERN FISHER/The Herald and I was sitting with Julian. When we Known then as Cathryn Brewster, a Cathryn True Varlet, left, and Julian deMiramont Varlet (Carmel High School walked the grounds, we felt like we photo of her appeared in the book “It students in 1967) had their first date at the Monterey Pop Festival. The were getting a “contact” high! Neither Happened in Monterey.” now-married couple live in Del Rey Oaks. one of us had taken drugs, but it was definitely going on! We stopped in a little area where “chick singer in the band,” and thus I increasingly frenetic rhythmic and someone was painting psychedelic went on to pursue that as a passionate melodic patterns, building until it patterns and flowers on people’s faces, goal, to sing my heart out, like Janis. reached a musical climax. I would have and I had Julian’s face painted. I was But when Hendrix came on, it was been surprised to know that, in 1979, I wearing feathers in my hair and the ultimate. The way he sang, the way would begin to play tamboura and beginning to design my own clothes. he moved, getting those incredible study North Indian Raga with Pandit That day I had on some colored beads sounds out of his guitar. Haunting, Pran Nath at Mills College, where I and a feather on a leather band around mournful sounds. They sounded the would study music composition and do my head. I was carrying a wooden way I felt, deep down in secret places. three multimedia live concerts for my that I had stuffed flowers in, and I had He brought hidden, dark things into masters thesis. We were inspired flowers stuck in my hair, as well. the audible. He was incredibly enough for a lifetime. We saw some pretty far-out-looking evocative and sensual. Never had I seen We went on to pursue music in our people. Some looked kind of spaced a man or musician more flamboyant, own ways, me professionally — out. Others were just curious, and yet so totally male and sexual with his singing, playing keyboards, doing innocent, like us. Some were obviously instrument. He seemed to break all the concerts and writing songs — Julian to musicians, carrying guitars and things. “rules,” as did Janis. play his guitar, later to play in groups Others brought their own guitars onto We had somehow managed to climb together, do radio shows, write the grounds and were jamming around onto the stadium roof, with a ringside musicals and record in our own home with other folks, like our friend, Robert view of Hendrix, just launching into studio. Heartstreams Music came out Harris. All kinds of psychedelic wares “Purple Haze,” and we were “peaking” of musical inspiration. Later, a Web and paraphernalia were available. on acid, when he lit his guitar on fire, site: www.heartstreams-music.com. It was a wonderland but it was mainly straddled on top of it, undulating, Within three years, we would go focused on the music and people inviting the flames with his fingers. separate ways, Julian north on the congregating. Statements were being SPECIAL TO THE HERALD “Wild Thing” or something came next. Persevere, his own fishing boat, up to made everywhere. We were listening. Julian deMiramont Varlet in 1967. It was absolutely indescribable, Alaska and , me to study We were exploring. We were open and fantastic, taking us to depths and music in the we were searching. We were like young was braless. She was “free.” Of course, dimensions not yet traveled musically. and then on to , with travels “flower children,” hopeful, looking for we found out later she certainly was not Nothing has since compared with his through Europe. I returned to Carmel, alternative lifestyles, musical messages, free, but bound. She was hanging onto a bold, improvisational and sultry style of where Julian was living, the summer of artists budding in our own rights, ready bottle of Southern Comfort backstage. singing and guitar playing. 2003. The rest is history. He came to to be impressed and inspired. She was a terribly unfulfilled, lonely, We were in another world, in Jimi’s Maui, proposed, and we married five When the music started in the main depressed woman, able to sing the world, somehow. We understood. months later, moving back to Carmel arena, it was compelling. It was a life hard-luck blues from personal There were hidden messages in the after 37 years. statement. It was a cultural voice. Some experience. She stomped, she belted, music everywhere — some not so And now, we’ve come full circle, with lyrics sung of love. Others spoke of she soared with her voice. It was hidden. the 40-year anniversary celebration of protest. passionate. I had never heard anything But then, on Sunday, there was Ravi the Monterey Pop Festival. My We practically lived there that so heart-wrenching. Shankar. We had never heard Eastern high-school sweetheart, Julian Varlet, weekend. There were all kinds of It was the most gutsy, music before. Sitar, tamboura and and I, Cathryn True Varlet, have been musical styles, all kinds of people from pull-the-stops-out, earthy, raw, tablas. It was amazing. We were married now, nearly 31⁄2 years. We have everywhere. But I’ll never forget when I emotionally exposed, rough-cut singing transfixed. It was a modal , our own house in Del Rey Oaks, around first heard Janis Joplin sing. She was I have every heard. I was stunned. I with the tabla player and Ravi’s sitar the corner from the fairgrounds. not to be compared with anyone. What wanted to be as expressive. My “talking” back and forth, “riki Unbelievable. a voice. What a lack of inhibition. She immediate ambition was to become the tiki-ta-tiki-tik-ta-da-tiki-ta,” weaving — By Cathryn True Varlet MONTEREY INTERNATIONAL POP FESTIVAL ♥ 1967-2007 ♥ THE SUMMER OF LOVE

‘‘The feeling there was something like I never felt before and have never felt again. It was a letdown when it was over.” Dan Chavez: Working man from Salinas still in awe of his experience

t’s hard to believe it’s been 40 years of every type of vehicle you can since the Monterey Pop Festival; imagine. The people of Monterey were the memories of those three days really kind to all the music fans. Many still remain clear in my mind. people didn’t have a ticket to get in or a IDuring that time I was working at the place to sleep; so many residents of former Firestone Rubber Co. in Salinas, Monterey let them sleep on their front and about 27 years old at the time. lawns. It was a kindness that you just Because I was working in the morning, don’t see anymore. People helping I attended the festival at night with my people and making them feel welcome. brother-in-law and a cousin, a draftee Some of my favorite artists I saw, from Arizona who was visiting either walking around or hearing them Monterey play, were Brian Jones of The Rolling before he had to Stones, Otis Redding, Booker T and the PERSONAL leave and go to MGs, The Byrds, The Who, The Vietnam. I had Mamas and The Papas, Eric Burdon MEMORIES to go to work in and The Animals, Jerry Garcia of The the morning Grateful Dead, The Jimi Hendrix every day, very Experience, Buffalo Springfield and tired, but it was all worth it. We went Johnny Rivers. My favorite moments back each day because we couldn’t stay were: The Jefferson Airplane’s lead away from the great music. singer singing “White Rabbit,” and the legendary Janis Joplin The first thing that we all noticed was — there was no one like Janis. The the amount of people walking around music was just perfect. with painted faces, very happy, some This festival seemed like one moment definitely “high” on some type of drugs. VERN FISHER/The Herald in time were people forgot about the Along the main stage (outside) were Dan Chavez from Salinas attended the Monterey Pop Festival and still owns the war in Vietnam, , civil rights several rows of booths where you could unique poster he purchased there. clashes. Everything terrible about the buy all sorts of hippie drug ’60s was gone from our memories for paraphernalia, leather vests, tie-dyed not just the musicians playing. Inside Papas was the last band to close the three days. There are no words to clothes, jewelry, photographs and the fairgrounds, the amount of color, festival. During that whole time, I don’t explain it; you just had to have been . I bought a large poster flowers and peace signs was fantastic. recall anyone being arrested or any there. The feeling there was something and different kinds of pins. Outside the main stage there was more violence happening. I think the only like I never felt before and have never Strolling along the fairgrounds we music activity happening. Hippies were thing close to violence I saw was The felt again. It was a letdown when it was heard music playing inside one of the dancing to “Light My Fire” by The Who smashing up the stage during over. exhibition buildings. We went inside Doors and having a great time. their set. Hearing Eric Burdon’s tribute to the and saw a group of musicians from Ironically, that song was so popular People showed a lot of love and peace festival in his song “Monterey” helped different bands jamming on one song during that time, I couldn’t understand during those three days. The hippies or us all relive some of those moments. for over an hour. Leading the band was why they were not invited to participate “flower children,” many coming from I’m just glad to have been a part of it. Jerry Garcia from The Grateful Dead. in the festival, especially being a San Francisco’s Haight-Ashbury, spent Those of us who attended came for one At the fairgrounds you could see California band. the nights camping out at the Monterey reason, to listen to some great music. photographers and camera people with Those three days, music was played Peninsula College football field. You What we didn’t expect was to director D.A. Pennebaker filming the until the early hours of the morning. couldn’t help but see them driving to experience something special in history entire event. They filmed everything, Sunday morning, The Mamas and The Monterey, down Highway 68 in convoys — and it happened here in Monterey.

‘‘It was a combination of a traveling circus, psychedelic bazaar and snake-oil show — all rolled into one.” A weekend turned Fred Arellano: him onto music

n everyone’s life there will come a had a definite Mardi Gras atmosphere about defining moment of clarity and purpose. it, and we all knew that we were going to be For me, this was the Monterey Pop a part of something special the world had Festival in 1967. never seen before (or since). II had just graduated from Monterey High When I saw Jimi Hendrix burn up his two days before and, basically, up to that guitar, that was it for me. I knew right then point had led a pretty normal and sheltered what I wanted to do. Music became the life at home. This was all about to change . . . major focus of my life. I wanted to entertain There was an air of anticipation in people and experience every kind of music I Monterey, after it was announced that a could. I turned it into a 30-year career and major rock ’n’ roll extravaganza would take never looked back. place in our sleepy little town the second Although most of my work was done on weekend of . All I can say is: We the other side of the microphone, in were not ready for this, nor did we have a production and technical support, I still have clue of what we were about to receive. had a great deal of satisfaction in what I’ve VERN FISHER/The Herald When the trucks started to arrive, it was a done. And the wonderful people I’ve met Fred Arellano at home in Capitola. Arellano was raised in Monterey and combination of a traveling circus, along the way. graduated from Monterey High in 1967. He says that attending the psychedelic bazaar and snake-oil show — all Monterey Pop Festival was a life-altering experience. rolled into one. The Monterey Fairgrounds Fred Arellano lives in Capitola. MONTEREY INTERNATIONAL POP FESTIVAL ♥ 1967-2007 ♥ THE SUMMER OF LOVE

weekend of music at the Music promoter has booked the Monterey Fairgrounds Beth Monterey Pop Festival. They in July to try to rekindle old memories camped at the Monterey Peerless Peninsula College football [email protected] field, and experienced Eric Burdon’s impromptu Cruzin’ performance. We arrived Sunday, June Monterey 18, in the early evening, and before I knew it, my brother Blessed to peek inside came to our new house to take me to the last concert of the watershed event. flashback momumental event Neither of us had tickets, but we walked onto the B y B R E N D A M O O R E Hernandez is trying to line up he first time I wrote was on board for . Monterey Fairgrounds site Herald Staff Writer as many of the still-active about my experience My Dad got us tickets to see unhindered. The evening hink of it as a slightly musicians as he can. He’s at the Monterey The Beatles at Candlestick concert was under way, and fuzzy flashback: The worked in the business for International Pop Park for their last live concert we gravitated to the back of current incarnations of years on a small scale, booking Festival was for the in August 1966. So I was on the arena where a crowd had some of the bands that groups at clubs, publishing a T20th-anniversary coverage as the concert scene by the time gathered to view the stage Tplayed the Monterey music magazine about up-and-coming Bay Area bands a pre-aspiring journalist for I was 12. My older brother through the fence. The International Pop Festival plan The Herald. I don’t think I had been attending the shows to come back in July for a 40th and, most recently, running a Grateful Dead’s set was under tribute show with had yet begun school studies at the Fillmore Auditorium in way, and when the crowd anniversary concert. toward my journalism degree; San Francisco and brought Music promoter Andrew impersonators of , began to push forward, we Hendrix, The Mamas and The I was only exercising my home records from the blues went with them through the Hernandez has booked the personal interest to write. and psychedelic bands he Monterey Fairgrounds, site of Papas and other rock icons. weakened barricade. Hernandez said he decided My recollection was heard. When The Byrds came My memory has gotten a the groundbreaking concert in accepted for publication, and I to San Jose in 1966, we went June 1967, and signed on to try to put on the Monterey little fuzzy after 40 years, and show after he couldn’t find thought that was pretty darn to see them. bands including The Riders on I can’t remember every little anyone else organizing one. He the Storm, Robbie Krieger and cool. It was my first published By then, my brother and I detail, but I do know we just had hoped to call it Monterey piece of writing, and who were staying up late beyond stayed around the back of the Ray Manzarek’s latest version Pop Festival Part II, or would have arena and of The Doors; Jefferson something similar, but couldn’t thought that experienced Starship; Quicksilver get the naming rights, he said. Messenger Service; Big today I’d be At such a young age, or at any age for that what turned out So he’s calling it “Monterey writing about Brother and The Holding Summer of Love Festival.” matter, it’s rare to understand the ramifications to be the Company, which originally music as a epochal He has been working closely professional of the moment while you’re living it. Perspective featured Janis Joplin; David with Michael Gaiman, longtime moment of the LaFlamme (doing the music of for the same only comes with time. festival. The manager of Jefferson Starship. newspaper. It’s a Beautiful Day); Electric Most of the groups signed so Jimi Hendrix Flag; and Moby Grape. So, of course, I Experience came on next, and far were already lined up to do felt it appropriate to revisit our bedtime, unbeknownst to Hernandez has scheduled a a 40th anniversary Summer of I was there! It was pretty two-day festival, -29, this story at the 40-year mark, our slumbering parents, to amazing and mind-blowing to Love tour, Gaiman said. featuring old bands, new bands Monterey will be a special stop. albeit with a bit more detail tune in to the embryonic say the least, to hear him and and tribute groups that surrounding the general stages of progressive FM to see him burn and destroy “There are certain places in replicate the music of some of the annals of music and cultural shift that was radio station KMPX. It came his guitar. the giants of the ’60s. hippiedom that are hallowed occurring at that time. For on after midnight, and we We stayed until the end and Tickets are on sale at many of us who came of age would stretch out in front of ground,” and Monterey is one heard The Mamas and The www.sfsummeroflove.com and of them, he said. during the revolution in the speakers, volume down Papas close out the festival. range from $47.50 for a one-day consciousness, it wasn’t a low, and listen to all the new Among the players who are I’ve always felt extremely badge for the lawn/picnic area scheduled to return are Paul matter of choice, it was a music and the far-out DJs. fortunate to have slipped in at of the fairgrounds, to $195 for a Kantner and Marty Balin, matter of destiny. The first weekend of June the last moment to catch what two-day badge with prime box founders of Jefferson Airplane; In preface, my interest in 1967, there was the Magic turned out to be a major seats. and vocalist/violinist music dates back to Mountain Music Festival at moment in music history. The The original festival was a LaFlamme, formerly of It’s a childhood, with inspiration Mount Tamalpias where my same goes for being at the landmark in rock history. The Beautiful Day. The from both my grandmothers girlfriend and I first last Beatles concert. At such a artists performed for free, with performance of Moby Grape to play piano. I studied the experienced The Doors and young age, or at any age for all revenue donated to charity. would be a reunion after a piano at age 8, and I loved to Jim Kweskin , that matter, it’s rare to An estimated 200,000 fans from yearslong breakup. The son of listen to music of all kinds. By among many other groups. understand the ramifications all over the country attended the drummer, the late Skip the time I was 10, the radio Two weeks later, my family of the moment while you’re the event, which is generally Spence, is scheduled to join the became a close friend and moved to the Monterey living it. Perspective only regarded as the beginning of original members, Gaiman served as my introduction to Peninsula. comes with time. the so-called Summer of Love. said. , a the wide world of pop and At 13, I had already been At this 40th anniversary of The festival became member of the Rock and Roll rock music. exposed to the the Monterey Pop Festival legendary for the first major Hall of Fame who played We lived in the San countercultural movement in and the Summer of Love, for American appearance by The keyboards with The Grateful Francisco Bay Area and we the Bay Area. At the Magic all of us who were there, it is a Who and by Jimi Hendrix, who Dead, also is scheduled to was booked on the insistence were often in Los Angeles Mountain Music Festival, we time of nostalgia and a time to perform. of board member Paul visiting relatives, so the AM were in the thick of it, but still reflect on how our lives were Tribute bands include The radio stations in those two pretty naïve as we were really McCartney. It also was the first Sun Kings performing The changed as a result. I know major public performance for at heart still teenyboppers. Beatles’ “Sgt. Pepper’s” album major markets opened my for myself, I’m glad to have Janis Joplin, backed by Big ears to all the incredible But the times, they were a with a partial orchestra; Second made it through the Brother and The Holding Flyte as The Byrds; The diversity available prior to the changin’ and, since music was dimensional warp that was the Company, and Otis Redding, RaveUps as ; and radio formatting of today. such a big part of the whole ’60s. There were plenty who backed by Booker T and The The Unauthorized Rolling My parents encouraged my psychedelic thing, I was did not survive the gauntlet of MGs. Redding died only a few Stones. Also scheduled is San musical interests and, when attracted to the brave new those revolutionary times. months later, followed by Francisco’s Summer of Love The Beatles arrived in world of the hippies. Yet, the music is what drew Hendrix and Joplin in 1970. Revue, with performers America in 1964, we all My brother and his friend me to it then, and it continues Many of the original players re-creating Hendrix, The Who, gathered around the came to Monterey a few days to feed my soul to this very are either dead, retired or The Mamas and The Papas, television for their appearance before my parents and me, day. And I am thankful for performing different music The Animals, and on “.” I and they attended the entire that. with different people. But others. MONTEREY INTERNATIONAL POP FESTIVAL ♥ 1967-2007 ♥ THE SUMMER OF LOVE

‘‘Being an usher also meant wearing a sports coat and tie, which made us look like extras from ‘Leave It To Beaver’ amid all the tie-dye and flowers.” John Greenwald: Monterey grad had up-close view as driver, usher

ittle could I have imagined nodding and shaking as one. With each when I woke up on the morning John song, the energy grew, leaving the of June 15, 1967, that before the Greenwald crowd at the end begging for more. day was over I would be from On Sunday afternoon, after the arena rubbing elbows with rock stars. Monterey had emptied out, I wandered up to the TheL big event on my schedule was stage to watch a sound check by a guy holds a photo supposed to be my high school of himself named Jimi Hendrix, and I stood graduation, but with the 5 p.m. transfixed as he played his Stratocaster ceremony still hours away, my attention taken in 1967. Greenwald upside down and squeezed out notes shifted to the Monterey Pop Festival. that came from places no guitarist had On a whim I drove down to the worked at ever gone before. Photographer Jim fairgrounds to the Monterey Marshall, who was standing next to me, check things Pop Festival summed it up: “This cat is wild.” PERSONAL out. after just Seeing him up close during the MEMORIES Within graduating sound check left me primed for minutes of from Hendrix’s show that night, and he did arriving, I had Monterey not disappoint. In fact, he took his act to exchanged nods High School. another level, complete with lighter with John Phillips of The Mamas and fluid and a flaming guitar, teeth as a The Papas and had been recruited to VERN FISHER/The Herald guitar pick and a carnal encounter with transport musicians from the Monterey Airport. his Marshall amp. In a final climactic My first assignment was to pick up a Once I had The Paupers taken care being an usher also meant wearing a burst, he destroyed his guitar, leaving group called The Paupers. As I of, I was given a second assignment: sports coat and tie, which made us look the audience slack-jawed. This cat was approached the terminal, I was Pick up the Steve Miller Band and like extras from “Leave It To Beaver” beyond wild. confronted by a bevy of teenage girls deliver them to a motel on Fremont amid all the tie-dye and flowers. There were other big moments lined up in front of the gate with signs Street. Each usher was assigned a section, during the weekend, of course. Janis proclaiming their undying love for John, Upon arriving at the motel, I helped and it was our responsibility to make Joplin belted her heart out in two Paul, George and Ringo. The big rumor the band unload, and they invited me to sure the right people were sitting in the separate performances, and The Who flashing around town was that The linger in their room for a few minutes. right seats. This was great, in theory, answered Hendrix with smoke bombs Beatles were going to make a surprise This was maybe the coolest moment in but when a group of Hell’s Angels and guitar mayhem as they talked appearance. The rumor ultimately my young life, and I still had the whole plopped down in my section, I decided about their g-g-g-generation. proved baseless but, on this Thursday festival ahead to enjoy. not to ask for ticket stubs. For me, the weekend was one wild morning, Beatlemania was in full swing. As luck would have it, I had the On Saturday night I walked all way to celebrate my graduation from I greeted The Paupers as they exited perfect job at the festival to ensure around the perimeter of the arena so high school. It was my first major live the plane and discovered as we headed maximum enjoyment: I was an usher. that I could view Otis Redding from rock ’n’ roll encounter and, though I off that they were from Canada. I had To be an usher meant having unlimited every angle. It was late, and the have had many other amazing live never heard of the group before, but I access to every area except backstage. spotlights piercing through the cool, music experiences over the years, none found them to be friendly chaps and Our badges, which read “Seat moist air cast Redding in an ethereal can compare with that weekend in June enjoyed every minute of the ride into Power-,” allowed us to glow as he pounded out an R&B set when my hometown became the rock town. come and go as we pleased. Of course, that had every member of the audience ’n’ roll capital of the universe.

Others: People all over the country remember one incredible weekend Editor’s note: When we asked readers, hippie/old school bus roof that was boyfriend had it “up there,” I said, both online and in print, the question, Go to: outside of the concert arena. We all waving vaguely toward the stands and I “?” we never quite montereyherald.com drank red wine from a large jug of Red just kept walking. expected such an overwhelming response. to view photos and to hear Mountain that made its way around I found a seat and when The Blues E-mails and letters poured in from audio interviews. every once in awhile. One afternoon, Project came on I borrowed a woman’s around the country, and we’ve printed some guys on the bus roof told me binoculars to see them better, even some of them here. about this incredible breakfast some though I had seen them every time they all, but sunbathing was more a state of other guys had told them about. It was played the old Fillmore. Anyone who hat a perfect, innocent, mind.) up in Half Moon Bay, there were ever heard play guitar optimistic and riotously fun I hitched to Monterey with no money. psychedelic pancakes, a blonde was knows why I couldn’t have been pulled time that was. I took nothing but a shoulder bag involved. out of there with a pry bar. I was 15 and living in Half (hairbrush, toothpaste, toothbrush) and In the livestock barn one night, there One of the nights there, I slept MoonW Bay. I hitchhiked to Big Sur against a tree with the army blanket a jacket made out of an army blanket. was a black guy playing guitar. It was several days before the festival and got I got a ride that dropped me off south impromptu and not an organized jacket pulled over my knees. Another a ride with a VW busload of hippies, of the fairgrounds and got another ride concert; he was just hanging out. I night, a guy loaned me his sleeping bag whom I brought home with me. north with a whole bunch of people. I stayed there quite awhile, wondering because he had no plans to sleep. In the They planned to head back to put my bag in one car, but it was full, so why he wasn’t performing on stage. He early morning, there was enough noise Monterey before I did, so I sent them I hopped in the next vehicle. There was did later on; it was Jimi Hendrix. to my right to wake me up. Finally, I sat off with a breakfast of psychedelic no guarantee I’d ever see my bag again, Nothing was going to stop me from up, pulled out my hairbrush and started pancakes (I added food coloring and but I did. seeing The Blues Project when they brushing my hair. I gave a look of gently swirled it through the batter; I jumped the fence to get in (after performed, so when a couple of guys disdain toward the noisemaker, only to they added whatever was in their taking the enormous leap of faith of tried to charge the arena entrance from find myself staring into a large movie pockets). We spent much of the next throwing my bag and jacket over the the direction of the old bus and were camera. eight hours listening to records and wire first) and stayed the whole chased by the cops, I ran the other way sunbathing before they finally shoved weekend. and sneaked into the arena. Every time off. (I doubt the sun shone that day at Much of my time was spent up on the I was asked for my ticket, I said my Please see Memories page 21 MONTEREY INTERNATIONAL POP FESTIVAL ♥ 1967-2007 ♥ THE SUMMER OF LOVE

‘‘The Monterey Pop Festival was like a wonderful dream. The daily fog and misty nights. The crowd. The music. The smoky air wrapping us all up in a common bond.” — Marie Gilmore, Pacific Grove

closed-circuit screen in one of Museum and at the Monterey Memories the fairgrounds’ exhibition Fairgrounds a few years ago. I rooms. He was wild. I ran over had the opportunity to meet From page 20 to the main stage and watched Michelle Phillips (Mamas and again from the side, climbing Papas) and her daughter up on the fence for a great (China Phillips). Michelle When D.A. Pennebaker’s close-up view. Hendrix was so Phillips told me of her joy “Monterey Pop” came out, I cool. His clothes, his sensual when she found out she was went to see it with friends and and outrageous body moves. expecting (China) during the there I was, brushing my hair, His cutting edge music. I knew Monterey Pop Festival. She cool scowl directed at the I was lucky to see him first at told me about Mama Cass and camera. the Monterey Pop Festival and Janis Joplin as well. Another recollection from would later listen to his first The Phillips family stayed at the festival is clearly hearing album again and again and a beautiful home on El Bosque my name announced over the again. in Pebble Beach during the PA system; I was asked to go to One evening I was festival — they were not “really one of the information areas. wandering around and heard hippies,” she said. I was so glad Being a 15-year-old fugitive, Otis Redding’s music coming that I had the opportunity to there was no way I was going from the main stage. I was attend this event (I guess it was to identify myself. I figured if a behind the arena next to the not well-publicized) so I ended friend was looking for me, COURTESY JOSEPH LUCIDO old bathrooms in the back. up having lengthy they’d find me in that sea of Local musician Joseph Lucido, left, shown with his sister Cathleen Then, out of nowhere, a big conversations with people like thousands. And just like the at the Monterey Pop Festival. The image is from a Monterey Pop hand reached down from the Phillips, two photographers, pancake story, they did. photo collection once displayed at the Fillmore in San Francisco. bathroom roof and said, “Grab including Elaine Mayes, who — Heidi Tiura, Monterey my hand and I’ll lift you up.” I showed me the prototype for was hauled up onto the rooftop her book (released about a was there working as “Love Seeds” (sunflower and a green wool poncho. My where we all boogied to Otis in year later) that included her “” for (Beatles seeds). hair was long and dark with his sharkskin suit. photos at Monterey Pop. manager) I was in awe of the beautiful heavy bangs. I had turned 19 in The Monterey Pop Festival (Included among her photos is . . . Sleeping on the flower children, their faces that year of 1967. was like a wonderful dream. the now famous image of Jimi groundsI overnight during the painted with flowers and Inside the fairgrounds I The daily fog and misty nights. Hendrix and a girlfriend whole festival. I was just a garlands in their hair. Some of wandered alone, asking people The crowd. The music. The walking by the flower market teenager. wore big hats, long where they were from. I was smoky air wrapping us all up in stand on Fremont Street). A photo of myself with a skirts and sandals. Everybody curious about how everyone a common bond. I also met D.A. Pennebaker, flower in my mouth was used was happy and smiling, was from somewhere else — I never did find my friends who directed the filming of by Time/Life as a portrait of a walking with their arms around Boston, Chicago, New York, coming up from L.A. And found “Monterey Pop.” hippie in their book called “The each other. You really could etc. I was from Hollywood. my sister only after days of Another documentary film Hippies.” So I’m a documented feel the love in the air. They Smoke filled the air. being on my own. But I loved director from San Francisco hippie! were so nice and welcoming. Everyone was happy, laughing it. I loved the freedom and wanted to interview me for a I got to hang out with Jimi After we strolled around a and milling around. Then the adventure. I had heard great film he planned (to include the Hendrix before the festival bit, some hippies made room music started. music and soaked in the babies and children of started, when I didn’t even for us at a spot with a great I had managed to watch experience of being at the right Monterey Pop). I was one of know who he really was. I view of the stage just outside Janis Joplin and The Holding place at the right time with the few who had actually helped Brian Jones (The the chain-link fence. This Company perform by climbing great musicians — there with attended the festival — and I Rollling Stones) get into the separated the paying up on a fence on the side of the my own big booming was certainly the youngest. main arena when the Monterey customers from the “free main stage. This was my secret generation. — Carol DiMaggio, Monterey High School jocks wouldn’t let show.” I remember that the spot with a great view. Janis I also found the Monterey him in. hippies gave us oranges and had a unique way of moving as Peninsula, to where I returned was 15 years old and — Joseph Lucido handed us lighted incense she sang. A stomp of sorts that and have lived for nearly 40 visiting from Los Angeles Local fulltime musician sticks. swung her silky bell-bottom years with my children and with my Aunt Gingy and We got to see Buffalo pants as she tore into her grandchildren. cousins who lived in was 15 years old when my — Marie Gilmore Carmel.I Springfield, Jefferson Airplane, songs. I was a big fan. mother, who was reading Country Joe and The Fish, Late at night, having no Pacific Grove My aunt had purchased the newspaper one Friday Janis Joplin, The Who and Jimi other place to stay, I slept in tickets to all shows, thinking night, asked me: “What are Hendrix. The psychedelic the fairgrounds’ stables. Then am a second-generation that the Monterey Pop Festival hippies?”I native of Monterey. I was would be a folk festival with the images on stage were one night we were herded to I didn’t have the slightest awesome, too. I’d look over at the MPC football field. A at the Monterey Pop likes of , idea. We were a family of my mom and dad and they strobe light was set up and it Festival (I attended with , etc. With my sister, Mexican-American migrant myI mother and my aunt). I was Barbara, and cousins Kathy were just as excited as I was to was so much fun to play with workers who had recently be there. They must have our strobing as we born in , so I was and Bob, Aunt Gingy took us arrived in Salinas from rural been, because we ended up danced. The next morning I only 2 at the time. I think the over to the fairgrounds, where Arizona. Momma said: “It says spending the night there went over to the edge of the Monterey Pop somehow we were quickly swept off our here that there are going to be amongst the hippies. It was one football field where the local affected me through “osmosis.” feet by the sweet smells of 20,000 hippies and flower of the best experiences of my bikers we hanging out with I have always loved the incense and marijuana. children this weekend in life. After that I wanted to be a their motorcycles. A nice guy music of the 1960s (even as a Hippies, flower children and Monterey for a music festival. flower child. gave me a ride on his middle school and high school beats engulfed the fairgrounds. Let’s get up early tomorrow — Rosie Regalado, Lindsay three-wheeler. student in the late ’70s and We took our most excellent and take a ride over there.” Back at the Pop Festival I early 1980s when my peers did seats and were soon blown So off we went on Saturday y older sister ditched had bought tickets to see Ravi not know who Jimi Hendrix or away with back-to-back morning, my parents and six me outside the Shankar perform. I had good Janis Joplin were — and did performances by Otis Redding, kids, me being the oldest. We fairgrounds’ gate. seats and felt part of the not care to find out about them. Mamas and The Papas and the were not prepared for what we Desperate to go to the mesmerizing music. I was (Ironically, I am local high knockout performances of The saw. Brightly painted MontereyM Pop Festival, I already familiar with Indian school teacher today, and Who, Jimi Hendrix, Janis psychedelic vans and climbed the chain-link fence music from friends in Los suddenly there is a resurgence Joplin, Buffalo Springfield everywhere. When we walked and leaped into a pine tree on Angeles and so really had a in the interest of the fashion (Stephen Stills) and a short onto the fairgrounds we were the other side. deep experience. and music of the 1960s). greeted by a longhaired man in I was wearing high leather Jimi Hendrix was brand new. I attended the Monterey Pop his 40s handing us necklaces of moccasins with beaded fringe At first I saw him on a big “reunion” held at the Maritime Please see Memories page 22 MONTEREY INTERNATIONAL POP FESTIVAL ♥ 1967-2007 ♥ THE SUMMER OF LOVE

“Who knew that within months, (Otis) Redding would die in a plane crash, and a few years later (Jimi) Hendrix and Janis (Joplin) would also be victims of their own excessive behaviors?” — Bill Monning, Carmel

animated grounds in a state of conflicts during the three days Memories pure wonder, amazement and of the event. It was filled with Joe Gomez, joy. love and good feelings. From page 21 still a What a weekend! What a — Kathy Klawans Smith hippie at time! It was the first event of its Carmel Valley age 72, kind, and bore the promise of performance by The Grateful poses with better things to come. And who hat was the weekend of Dead, who joined Hendrix for a his knew that, not only would this my 17th birthday. Man, free impromptu performance at festival forever remain as the what a weekend. We the MPC football-field-turned- daughter greatest festival of all, but in a really didn’t know what campground. Denise in very short time things would Thistory was being made at the The Dead also made off with San deteriorate so rapidly — finally time; just colorful folks and a truckload of Fender amps Francisco. culminating with the tragedy of great music emanating from after allegedly dosing the Altamont (a concert I also the main arena. security guards with attended); many more that I We perched on the roof of LSD-tainted beers. knew would end up in Vietnam; the horse stables, smoked West Los Angeles, and my to obtain a pass for that very The concert served as an weekend, but coming from and my friend Dave, a Navy opiated hash and saw most of it awakening. Who knew that brother Jose and I made plans corpsman, would lose his life from there. Otis Redding was to go. Texas I certainly wasn’t aware within months, Redding would of anything called the over there, along with tens of incredible, The Who die in a plane crash, and a few We arrived that Friday, late thousands of others from my embedded themselves forever afternoon, and stayed up all Monterey Pop Festival. years later Hendrix and Janis When I arrived home I got in generation. into my psyche . . . Moby would also be victims of their night, until noon Saturday, at So, when I look back on the Grape . . . Didn’t know who which time we were hungry, touch with my friends and, own excessive behaviors? being 20 years old, I was Monterey International Pop Hendrix was but the sounds I remember my aunt tired and broke, with just Festival, I must couple my coming out of the arena were enough money to order a side naturally looking for some watching in awe, then I weekend excitement. My feelings of exuberance and joy wonderfully bizarre . . . Byrds, realized, everyone in the arena of pancakes and coffee, and my friend Dave mentioned that with those of deep sorrow. I great harmonies . . . just a great watched in awe. The brother and I split them. We there was this music event at can remember that wondrous time that will never happen performances were powerful had only enough money for gas weekend of innocent, youthful, again. and launched many of the to get back. the fairgrounds — some kind of festival. He said that Jimi overwhelming elation we all Went to the ’89 effort to artists onto the international But the time and experience shared but, likewise, I can relive that weekend. The stage. we spent during those 20 hours Hendrix was going to be there. “Yeah, RIGHT Dave. In never forget my good friend financing had fallen through, The police were smart and or so were to never be Dave McGlochlin and how yet we still were treated to Billy accommodating. No violence, forgotten . . . the music, the Monterey?” “And The Mamas and The soon, and how sadly he was to Preston and Jeff Healy, Randy few arrests. A cultural people, the police, the vibes. It leave this world. For me, those Hansen’s tribute to Jimi. Papas; and The Byrds; and movement went through a was an experience I live over memories will always be Awesome stuff but not the Pop Janis Joplin,” he said. major birthing experience. I and over. Like walking around intertwined. Fest. We could use a dash of remember rumors moving the fairgrounds, which had no “Yeah, sure thing, Dave.” — Larry Parrish that again. around the arena with the fences then, and walking “And The Who; and Otis Carmel Valley — Laurence Randolph wafting smoke — “The Beatles toward us was Brian Jones of Redding; and Jefferson Seaside are here . . . Paul McCartney , and all the Airplane; and The Animals.” or my 19th birthday my will play.” Even though The “beautiful people” just enjoying “Dave, you are so full of parents gave me and my attended the Monterey Beatles never appeared, those the moment. @#%@!” future (and ex) husband Pop Festival along with my who did made their mark on The little coffee shop that we Well, being an avid music box seats to the best friend Lynette the audience and their mark on split the pancakes at is now lover, I was aware of these MontereyF Pop Festival. Mendonsa. Lynette heard rock history. called Caruso’s Corner, and groups, but nobody had ever Although it’s never aboutI the festival from a San Fortunately, lots of the where Beverly’s is now was an heard of anything like a “Pop mentioned, I sense the most Francisco newspaper and got performances were captured empty lot. What I also Festival.” Needless to say, I memorable set was Ravi us tickets for both the on film . . . not The Dead, remember is thinking that the didn’t believe a word of it. Dave Shankar’s. It was afternoon and evening on however, as they refused to Peninsula was paradise, saying had me call another friend and mesmerization of the collective Saturday. sign the paperwork giving to myself, “I would love to live when he repeated the same consciousness. While he Along with other memorable commercial rights to the Los here.” B.S., I knew it was an obvious played, no one was talking. No groups, we saw Big Brother Angeles-based promoters. Little did I know I would conspiracy — just to jerk me one was moving. He played the and The Holding Company and I count my good fortune for move here. Talk about destiny. around. entire set on Sunday afternoon. I was in awe of Janis Joplin. I being treated to two evenings One other thing I recall is But I played along with their We all sat there like children at remember her crocheted outfit and three days of live music the afternoon we arrived little game and even went down his feet while he told his and telling my mom about how and a social/cultural phenom. I (Friday) just after my brother to the fairgrounds early legend through his music. you could tell she wasn’t thank my Aunt Gingy for her parked the car, in pulled up a Saturday afternoon — just to When he finished, no one wearing underwear. At that faith in the folk tradition she few hundred Hell’s Angels. It call their bluff. Boy, was I in for reacted for a few seconds. We time it was really risque. believed she was investing in. was awesome. They were real a surprise! Everything they were all stunned. Then the I saw Mama Cass in the While memories are a bit cool and peaceful. I also said was true. They were all arena exploded with sincerely audience and I thought I saw distorted by time, the remember how the police were there. And practically everyone overwhelming appreciation. George Harrison, too. The Monterey Pop Festival left also real cool, to the point that I knew was there. In a word, it Truly extraordinary and truly aroma of pot permeated strongly imbedded impressions they allowed girls to put was “unbelievable!” The body soulful. throughout the grounds and of the prospect for peace and flowers on their bikes and art. The clothes. The colors. Of course Jimi and The Who made my friend a little sick. love to prevail on this planet as police helmets. Unbelievable! The music. The feelings of love stick to the memory because of We left early that evening and I the people who came truly The vibes and aura that I felt and belonging — it was all their theatricals — flaming and only got to hear Otis Redding, learned how to “all get along.” that Friday and Saturday were there. And, yes, that certain smashing guitars. And that something I have always — Bill Monning the same I had felt at smell wafting through the wasn’t necessary to bring regretted. Carmel Haight-Ashbury and the atmosphere. “Flower Power” attention to their music. They — Carol Elarmo several “love-ins” I attended had just blossomed and, were just more than fine Monterey ome time in the around that era. despite my military haircut, I without it. beginning of 1967, my — Joe Gomez managed to savor every There wasn’t a bad icknamed “The Pot friend , frontman Sand City moment. performance. Everyone, Festival” — yes, I was and founder of the blues None of us had tickets to get festivalgoers and festival there. I remember Sband Canned Heat, told me es, I do remember the into the arena (although Dave players, was ecstatic. You clearly all the police festival — and I did somehow managed), but we linedN up, expecting trouble, but about a in know, like when you can’t stop Monterey that he was going to attend. I was in the did climb some nearby trees smiling and your cheek there was NO violence, be at. Army (drafted, that is) and did hear much of the muscles hurt. andY just coincidently happened music and strolled the At the time, I was living in I don’t remember any Please see Memories page 23 MONTEREY INTERNATIONAL POP FESTIVAL ♥ 1967-2007 ♥ THE SUMMER OF LOVE

Monterey Pop, Summer of Love big business 40 years later

B y M A R C C A B R E R A Fame and Museum special June/July edition will be a Moscoso, , and Herald Staff Writer exhibit: The museum in double issue dedicated to the , along with other f it seems like Monterey is hosting a large Summer of Love, with prominent rock poster artists. Pop and the Summer of exhibit on the Summer of coverage of Monterey Pop. This artistic movement Love are showing up Love, including an individual ➤ National Steinbeck Center emerged out of San Francisco’s everywhere, don’t worry, exhibit on Monterey Pop. The rocks: The National Steinbeck Haight-Ashbury music scene in you’re not suffering a exhibit opens July 25 with a Center museum in Salinas is the late 1960s. trippyI flashback. special lecture by Lou Adler. hosting “Words and Music: The exhibition is included Instead, you’re succumbing For more information, visit the The Art of the Rock Poster” with museum admission. to the onslaught of Monterey Web site www.rockhall.com. exhibition, which opened June General admission is $10.95 for Pop nostalgia, as several ➤ VH1 documentary: The 8. Later in the (recycled) adults, with discounts for national television networks, music channel will air summer of love, the annual seniors, students, children and publications and institutions “Monterey 40,” an original Steinbeck Festival takes place groups. The museum is open turn their attention to the documentary about the iconic Aug. 2-5, with the theme “A daily from 10 a.m. to 5 p.m. For festival. Culture of Discontent: biggest rock ’n’ roll concert of more information visit the Web “Monterey 40” will be part of Steinbeck and the ’60s.” its time. Monterey’s popping from the historic 1967 music site www.steinbeck.org or call up on your favorite festival. the network’s Rock Doc series; The poster collections are on it’s set to air at 9 p.m. June 16, loan from Bob Gamber, rock 775–4721. channel, magazine, even where Among the performances: ➤ Monterey Pop (Part 2?): A Jefferson Airplane, The Who, on both VH1 and VH1 Classic. music aficionado and owner of you buy coffee. two-day “Monterey Summer of Here’s a short list of some of The Jimi Hendrix Experience, Paul McCartney, Rolling Stone The Vinyl Revolution in the more prominent national The Mamas and The Papas and magazine founder Jann Monterey, and The ” concert is scheduled July tributes, along with a few local Big Brother and The Holding Wenner and Grateful Dead Poster Society, a nonprofit 28 and 29 at the Monterey selections. Flowers not Company featuring Janis guitarist Bob Weir are among organization devoted to the Fairgrounds. included: Joplin. Also, unreleased those interviewed in the collection and preservation of Among the acts from the ➤ Razor & Tie/Starbucks CD: material from Simon and documentary. rock poster art. original lineup are Jefferson This week, record company Garfunkel and Buffalo D.A. Pennebaker, director of Featured in the exhibition Starship, Quicksilver Razor & Tie and Starbucks Springfield. “Monterey Pop,” the original are important examples by the Messenger Service, Big released The CDs are available at concert film about the music pioneering “Big Five” artists of Brother and The Holding “Monterey International Pop both Starbucks Coffee Co. fest, served as a consultant. Company and Moby Grape, Festival,” a two-CD shops and retail outlets. ➤ Rolling Stone magazine psychedelic poster design: Wes along with new bands and retrospective with recordings ➤ The Rock and Roll Hall of tribute: The magazine’s Wilson, , Victor tribute groups.

tarot readers, jugglers, incense the apex of much of what was visiting my mother in the Garden of Eden. Memories and patchouli vendors, etc., best about the counterculture Monterey. We went to the — John Bassett McCleary that you would usually expect movement of the ’60s. We were Saturday afternoon Monterey From page 22 at such functions. But the hopeful, idealistic and positive performance. On stage that day overriding aura of peace and in June 1967, yet by the time of were Canned Heat, Country was 16 years old at the because everybody was love and friendship was the Woodstock Festival little Joe McDonald and The Fish, time. My friends and I completely stoned, extremely naturally enjoyable and more than two years later, we plus Big Brother and The were hanging outside the polite and very nice, to the contagious. had all been deeply wounded Holding Company, with Janis fence at the fairgrounds That weekend made hippies by the assassinations of 1968, Joplin. listeningI and grooving like astonishment of all. Sat close up, in awe, watching Janis out of a lot of people! Saturday the riots at the Democratic The people attending were everyone else. We noticed a Joplin in her knitted dress with night was amazing and, for Convention in Chicago, and the most interesting, beautiful spot along the fence where the no bra — giving it all with her every one person at the concert many of the hopes and deepest and peaceful people I had ever tree limb hung over the barbed whisky voice. Oh, boy! Jimi inside, there were probably 10 yearnings of my generation seen. Canned Heat blew me wire. My friends jumped over Hendrix making love to his more outside listening to the had turned to despair. away, Country Joe was the and were caught by security. I guitar on stage. It was truly the unbelievable strains of Jimi But, oh, the music! I can still coolest man I had ever seen, waited a few minutes for them Hendrix, The Who and The remember The Mamas and and then there was Janis. to be hauled away and I made a most amazing event that I have Mamas and The Papas. The Papas, Canned Heat, Otis When Janis Joplin came on ever been to in my life. break for it. I made it over the I think the culmination was Redding, The Who and Jimi stage and started singing, I got fence and stood behind a tree — Jasmine Tritten the Sunday afternoon concert Hendrix. The debut of The up from my seat, transfixed. I Corrales, N.M. until it was safe. I began with Ravi Shankar and Alla Electric Flag, with Mike walked to the stage and stood walking the grounds and Rakah. A short time after its Bloomfield’s phenomenal six feet away, looking up at this stayed a few days and nights, he Monterey Pop guitar sculpting the air, was beginning, the gates were amazing image. She was sleeping in cramped horse Festival was definitely opened and those of us particularly memorable. What a wearing a light pink, knit pant everything that we standing at the cyclone fence, time to remember! suit, stamping her feet, singing stalls with lots of others. thought it should be in watching and listening, were — Barry “The Fish” Melton “Ball and Chain.” Half of my I remember ads in the paper Texpressing the hope, peace, about people offering their allowed in to sit cross-legged Yolo County being was thinking, “You can’t love and understanding we felt. on the ground. What I do that!” The other half was front lawns for people to sleep I went to the Friday night remember most of all was the n June of 1967, I was an saying, “Right on, girl!” She on. Monterey Peninsula concert with my girlfriend from thunderous applause and the advertising copywriter, art was sexual, self-confident and College’s football field was Carmel, Suzanne Byrne, and simultaneous rising of the director and account demanding her rights as a jam-packed with sleeping bags. we saw The Association and audience to its feet. We were in executive working in an woman. I became a feminist There was a sweet smell in the some other groups I can’t awe of not only what we had advertisingI agency in Los that day. At that hour. air, everywhere. remember (does that prove I just heard and felt, but how Angeles on accounts such as I went back to L.A. and, I guess the most memorable was there?), but returned to deeply we had been awakened Bank of America, McDonald’s within a few months, I left my thing was when Jimi kept spend most of Saturday just — and moved — spiritually. and Richfield Oil. I was job selling worthless things to trying to light his guitar. When hanging out in the “outer” area — Jim Thomas “straight” at the time — marital people who couldn’t afford it lit, the skies opened up and I with friends. Loveland, Ohio sex, no drugs and Southern them. I became a hippie. felt an extreme spiritual The atmosphere was pretty California rock ’n’ roll, (The Many people were changed moment. Another highlight amazing and, whether or not performed with the band Beach Boys, Mamas and that weekend. The world was when The Who smashed you were high artificially, you Country Joe and The Fish Papas). changed that weekend. all their equipment and threw couldn’t help but be affected by at the festival. I have many My cousin, Diane Because of the hippie pieces out to the audience. I the positive overall vibe. There great memories of those Hildebrand, who wrote songs counterculture and all the was only a few feet from where were the usual assortment of threeI days and I remain for , gave me things that it produced and the Pete Townshend’s guitar neck face-painters, bead-, bangle- convinced that the Monterey tickets to this “happening” in sensibilities it created, the hit the crowd. and jewelry-sellers, palm and International Pop Festival was Monterey. My wife and I were world still has a chance to be — Ron Lynch, Monterey MossMoss LandingLanding

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