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LOCAL BUSINESS DIRECTORY | 2020–2021 THINK LOCAL FIRST THINK WHEN YOU THINK LOCAL FIRST, YOU PUT PEOPLE FIRST. guide to LOCAL LIVING WHY LOCAL FIRST? $ $ $ On average, local businesses donate $ $ 350% MORE than national & global businesses 36% of local businesses report using environmen- tally-friendly and energy-saving practices 69% of people in West Michigan prefer to shop at local businesses 73% of people in West Michigan say that locally owned businesses make their community a unique place to live 74% of local businesses pay their employees $10/ $ $ hour+ and 43% pay their employees $15/hour+ These statistics have been gathered from years of research from organizations such as the Institute of Local Self Reliance, Civic Economics, GVSU Community Research Institute, and others. A Note from the Local First Program Manager Dear fellow Localist, When I first sat down to draft this letter, it was early March. I don’t need to point out how much has changed since then, but one thing remains the same: putting local first means putting people first. And our local business community needs us now, more than ever. The strength of our economy depends on keeping our dollars here, in West Michigan. As you (safely) visit the places in this book, I encourage you to thank the establishments for being Local First members. It’s because of them that Local First can continue our work. Are you visiting? Check out our restaurants, retail, arts, and entertainment. Are your new to Michigan? Use this book to find your new dentist, vet office, hairdresser, and more. Are you a business? Localize your supply chain with the companies listed here – or become a member and be listed alongside them! Communities that have a high percentage of local ownership are stronger by nearly every economic indicator. When you support local businesses, your dollars stay in the community and go towards equitable employment, ethical business standards, and healthier neighborhoods. Not only that, communities with Local First campaigns also experience higher revenue growth. If you want to get involved, please reach out to [email protected]. For more information about Local First and ways you can get involved, I invite you to check out: • Our website at www.localfirst.com • Like us on Facebook at Local First of West Michigan • Follow us on LinkedIn • Check us out on Instagram @localfirstwestmi • Read the stories behind local businesses on our blog With gratitude, Katherine Jandernoa Local First Program Manager 3 Table of Contents Local First Board of Directors Local First Board 4 LOCAL FIRST BOARD Local First Staff 4 Connect with Local First 4 Trevor Corlett, Chair | Madcap Coffee About Local First 5 CJ Schneider, Secretary | Miller Johnson Why Buy Local? 6 Jason Wheeler, Treasurer | Wheeler Development Group / PURE Local First Area Map 7 Real Estate Management Membership Demographic 8 Marissa Berghorst | EcoBuns Baby + Co. Feature: Martha’s Vineyard 9 Doris Drain | United Bank of Michigan Grand Rapids Area 12 Seth Getz | Business Mastery Arts & Entertainment 12 Christine Lindeman | Sytsma Wealth Strategies Automotive 16 Banking & Finance 17 LOCAL FIRST EDUCATIONAL FOUNDATION BOARD Building Services & Suppliers 20 Mary O’Neill, Chair | Business Services 21 Atomic Object Cleaning 28 Tarence E. Lauchiè, Vice Chair | T. Lauchiè & Associates Community Organizations 28 CJ Schneider, Secretary | Miller Johnson Computers, Web & Telelcom 29 Jason Wheeler, Treasurer | Wheeler Development Group / PURE Event Planning & Catering 30 Real Estate Management Farms & Producers 32 Gary Glass | Silver Lining Computer Services Floral & Garden 32 Michelle Hoexum | Propeller Grocery 33 Health & Wellness 34 Home Products & Services 36 Insurance 38 Meet the Local First Staff Legal 38 Katherine Jandernoa, Program Director Lodging & Travel 40 Kathleen Roark, Membership Coordinator Manufacturing 40 Alice Jasper, Program Director Marketing, Advertising & PR 42 Emmanuel Ibarra, Impact Coordinator Media 44 Mieke Stoub, Marketing Director Pets & Veterinary 46 Hanna Schulze, President Photography 48 Real Estate & Relocation 49 Restaurants, Food & Beverage 50 Salons & Spas 60 Connect With Local First! Specialty Retail 60 345 Fuller Avenue NE Grand Rapids, MI 49503 Specialty Services 63 Phone: 616.808.3788 Sports/Outdoor 63 Feature: Jonker’s Garden 64 Email | [email protected] Lakeshore Businesses 66 Facebook | facebook.com/LocalFirstWestMichigan Arts & Entertainment 66 Instagram | @localfirstwestmi Banking & Finance 66 Also find Local First on LinkedIn! Business Services 66 Community Organizations 67 Special Thanks To: Event Planning & Catering 67 Farms & Producers 67 The Image Shoppe Floral & Garden 68 Layout and Graphic Design Grocery 68 Health & Wellness 68 Deborah’s Proofreading for You Home Products & Services 69 Editing and Proofreading Lodging & Travel 69 Manufacturing 70 Corriveau Photography, LLC Marketing, Advertising & PR 70 Grand Rapids Feature Photographer Pets & Veterinary 70 Photography 70 Real Estate and Relocation 72 Cover photography (CW from top left): TINYuproar, M + K Photography, Restaurants, Food & Beverage 72 TINYuproar, Arrae Photography, M + K Photography, Tiberius Images. Specialty Retail 74 Photography listings on pg. 48 Specialty Services 75 Sports/Outdoor 76 Cover subjects (CW from top left): Lions & Rabbits pop-up (pg. 14), JoJo’s Complete Business Index 77 House of Beauty (pg. 60), Beacon Hill at Eastgate (pg. 34), Madcap Coffee Company (pg. 57), Cento Anni (pg. 69), C2C Gallery (pg. 66) Listings are submitted by individual Local First members. Local First is not responsible for errors or omissions. 4 What is this book? Why Local First? This is your Guide to Local Living! It includes a Supporting local first means that more resources directory of 100% certified local businesses. No stay in our community. When you spend $100 at a chains, no nationals, no franchises—pure local. Each local business, $68 stays and is reinvested in our business in this directory is locally owned, locally community. Spent at a non-local business, this drops to headquartered, and privately held. This guide also $43. Shifting just $1 in $10 creates: includes testimonials from our community and staff, • 1,600 jobs how you can shift your spending, and why local • $50 million in new wages ownership matters. • $140 million in new economic activity Source: 2008 “Local Works!” study by Civic Economics Who is Local First? We are a nonprofit organization comprised of a team What do we do? of people—staff, board, and hundreds of businesses We lead the development of an economy grounded in and community organizations—who believe we have local ownership that meets the basic needs of people, the power to change our economy and make Michigan builds local wealth and social capital, functions in better through simple lifestyle choices we make each day. harmony with our ecosystem, and encourages joyful community. Our efforts contribute to West Michigan’s entrepreneurial culture and its unique sense of place. What do these icons mean? B Corp Certification is like Fair Trade Certification for businesses. Companies Good for Michigan brings together and that earn this designation have submitted celebrates companies using business as a force documentation that verifies their commitment to for good. These companies have a demonstrated the Sustainable Development Goals. When you see this commitment to positive environmental and social logo, it means that the product or service behind it has change. They create high-quality jobs, stronger been responsibly sourced, created, and maintained. communities, and a healthier Great Lakes region. More More information at bcorporation.net. information at goodfor.org. What are the Sustainable Development Goals? The 17 Sustainable Development Goals (SDGs) are a universal call to action to end poverty, protect the planet, and ensure that all people enjoy peace and prosperity. They recognize that ending poverty and other deprivations must go hand-in-hand with strategies that improve health and education, reduce inequality, and spur economic growth – all while tackling climate change and working to preserve our oceans and forests. “At its heart, our movement for local living economies is about love. Our love of place, our love of life, give us the courage to protect what we care about most—children, communities, animals, nature, all of life on our beautiful planet Earth.” Judy Wicks 5 WHY BUY LOCAL? MAP OCEANA MECOSTA ISABELLA COUNTY COUNTY COUNTY NEWAYGO COUNTY MUSKEGON COUNTY MONTCALM COUNTY GRAND KENT HAVEN COUNTY OTTAWA COUNTY GRAND IONIA RAPIDS COUNTY LAKE HOLLAND MICHIGAN ALLEGAN BARRY EATON COUNTY COUNTY COUNTY LAKESHORE BUSINESS AREA GREATER GRAND RAPIDS BUSINESS AREA 7 Local First is a nonprofit business membership organization who leads the development of an economy grounded in local ownership. MEMBERSHIP ENTREPRENEUR: 1-3 full-time employees (FTE) MEDIUM: 51-125 FTE ABOUT OUR MEMBERSHIPNEIGHBORHOOD: 2-14 FTE LARGE: 126+ FTE SMALL: 13-50 FTE MEDIUM SMALL LARGE BUSINESSES IN EACH CATEGORY BUSINESSBUSINESS OWNERSHIP OWNERSHIP DEMOGRAPHICS: DEMOGRAPHICS: NON (OF(OF LOCALLOCAL FIRST FIRST MEMBERS) MEMBERS) Arts & Entertainment PROFIT 29 NEIGHBORHOOD 763 VETERAN-OWNED: 1 2 Automotive MEMBERS 9 10 MINORITY-OWNED: 45 Banking & Finance 23 38 ENTREPRENEUR WOMAN-OWNED: 219 Building Services & Suppliers 16 134 FAMILY-OWNED: 293 Business Services 47 160 Community Organizations 20 Computers, INCREASEDWeb & Telecom TRAFFIC TO THE ONLINE11 DIRECTOMEMBERSHIPRY HELPS CONSUMERS SHIFT