Erbil – The safe Gateway to all of Ibrahim Sofy Kamal Muslim Dr. Dara Jalil Khayat Saeed Deputy Hakan Arpaçay Mohammed President of President of the Erbil Minister of Shukri the Erbil Chamber of Commerce Trade and Turkish Consul Chamber of Soran Qadir and Industry Industry of General to Erbil Chairman of Commerce Aziz KRG the KRG and Industry Ferset Sofi General Aydin Maruf Board of Investment Manager of Governor Erbil IRAQ’S LARGEST AGROFOOD TRADE SHOW! Minister of of Erbil International State Fair

4th International Trade Show 18 – 21 November 2020 Erbil International Fairground - Erbil, Iraq

www.agro-pack.com www.iraq-agrofood.com

Partner event

Superb institutional support: Opening of Agro Pack Erbil on 20 November 2019 Organizers Outstanding results 2019: 151 exhibitors discussed business with 7,245 trade visitors from all over Iraq New: So Fuar and fairtrade join forces for Agro Pack Iraq Erbil

The Agro Pack Erbil has already been successfully organized three times by So All smiles: Fuar, one of the leading Turkish organizers of international trade shows in emerging Martin März, fairtrade’s Founder markets. & Managing Partner and Özgür Sofuoglu, Founder & CEO of So Fuar, In November 2019, for example, a total of 151 exhibitors discussed business with merge the expertise of their teams 7,245 trade visitors from all of Iraq.

The extent to which the fair is now well established in the country can also easily be seen from the VIPs who officially opened it, see title photo. fairtrade have a wealth of experience in organizing agrofood trade fairs throughout the Middle East and Africa. For example with iran agrofood, which fairtrade has In order to expand the international dimension of the event, the German trade been holding for 26 years, most recently in June 2019 with 865 exhibitors from 16 show specialists fairtrade Messe are from now on strengthening the organizer countries and more than 40,000 visitors. team of Agro Pack Iraq Erbil. Agro Pack Iraq Erbil is to be held jointly with its partner event iraq plastprintpack Erbil at the Erbil International Fairground. Impressions of Agro Pack Erbil 2019

From farm to fork! Decision makers being informed about the current status of the Erbil Food Distribution Center, which stores, sells and processes agricultural and garden products. The demand: 98 kg of fruit and vegetables are consumed p.a. and per person in Iraq. 3 construction phases, area of 507,000 sqm, 9 km from the centre of Erbil. As Smart & Creative Solution the EFDC is a cooperation between Redyar Co. as project and construction manager, the IT department of Sinatel Company & the project investor Neat Solutions Holding. Erbil – The safe Gateway to all of Iraq

• Capital city of Iraqi Kurdistan and the third most populated city in Iraq after and .

• Located in the Northern Iraq, the largest cities in the Kurdistan Autonomous Region are Erbil with 1.4 million inhabitants, Sulaymaniyah with 900,000, Dohuk with 500,000 and Zakho with 350,000. The Erbil governorate has got more than 2 million inhabitants.

• One of the oldest continuously inhabited areas in the world. Its archaeological museum houses a large collection of pre-Islamic artefacts, particularly the art of Mesopotamia, and is a center for archaeological projects in the area.

• Designated as Arab Tourism Capital 2014 by the Arab Council of Tourism

• Citadel of Erbil was inscribed as a World Heritage site in July 2014.

Erbil is Iraq‘s bustling and secure economic Erbil is easy to reach. metropolis Daily flights by Austrian, Egypt Air, Fly Dubai, After a period of political turbulence, Erbil regained its position as Iraq‘s Lufthansa, Qatar and Turkish Airways, ... bustling and secure economic metropolis. Erbil is easy to reach from everywhere, as well-known airlines such Kurdistan is open for business! as Air Arabia, Atlasglobal, Austrian, Egypt Air, Fly Baghdad, Fly Dubai, Iraqi, Lufthansa, Mahan Air, Middle East, Pegasus, Qatar Airways, Royal Its liberal business environment favors investment. And Erbil traditionally Jordanian, Saudi Airline, Turkish Airlines and many others operate connects the countries of the region, Iraq, , Iran and , but also regular flights to Erbil – see Erbil Airport. the Caucasus countries Armenia, Azerbaijan and Georgia.

A large and modern consumer market is waiting to be satisfied.

In fact, the trade sector is one of the main drivers of economic growth in Kurdistan and Iraq as a whole. The venue

Erbil International Fair Ground live!

See the fully equipped and state-of the art exhibition center live during Agro Pack Erbil 2019

Erbil International Fair Ground Full exhibition service

The Erbil International Fair Ground is by far the most • Powerful media and direct marketing campaign to address the exact target group of important exhibition center in Kurdistan and Northern Iraq. buyers • Exhibitor presentation in the trade fair catalogue & the agrofood industry portal allowing The exhibition site features 13,000 sqm of air-conditioned exhibitors and visitors to communicate 24/7 all year round - including matchmaking halls and 5,000 sqm of outdoor exhibition space. • Preferred rates in 5star and 4star Hotels The Erbil International Fair Ground is located in Park Sami • Facilitation of the entry visa Abdurrahman, west of the city centre. • Freight forwarding and customs clearance • Shuttle between airport, hotel and fairground • Stand building, Internet, electricity, water, air conditioning • Stand personnel to do business without worries • Forum and company presentations to present your products • Security services and general cleaning of the exhibition area A unique concept Agro Pack Iraq Erbil covers the entire value chain - from field to fork Agro Pack Iraq Erbil consists of the 4 sub-brands iraq agro + poultry, iraq2020 food + bev tec, iraq food ingredients and iraq food + hospitality

Exhibitor profile Exhibitor profile Exhibitor profile Exhibitor profile

• Agricultural machines, farming • Process technology • Food and drink ingredients • Food and beverages tractors, harvesting equipment Bakery technology • Raw materials » Dairy and milk products • Analytical equipment Confectionery technology • Proteins » Meat and meat products • Dryers, cleaner, silos and • Refrigeration and air-conditioning • Semi-finished products » Fish and seafood products storage systems technology • Food additives … • Feeding equipment • Packaging technology • Flavours, colours and fragrances • Hospitality, hotel, shop and • Livestock and poultry breeding • Conveying,transport and storage • Starter cultures and enzymes for catering equipment • Fish farming equipment installations dairy » Foodservice equipment • Grains, grain systems … • Antioxidants & Antimicrobials » Catering technology • Greenhouse and greenhouse … » Professional kitchen equipment plastics and equipment … • Irrigation systems …

Complete range of exhibits Complete range of exhibits Complete range of exhibits Complete range of exhibits

Visitor profile Visitor profile Visitor profile Visitor profile

• Farmers • Food manufacturers • Food manufacturers • Food traders • Breeders • Drink manufacturers • Drink manufacturers • Hotel, bar & café professionals • Keepers • Companies active in food • Companies active in food • Caterers or drink packaging or drink packaging • F&B professionals Why exhibit in iraq agro + poultry?

iraq agro + poultry for crop production, animal husbandry Booming poultry industry and poultry Iraqi Kurdistan poultry industry has dramatically increased over the past five years. Haider Farhan, head of Kurdistan Region’s poultry in- Iraq‘s imports of agricultural machinery dustry High Council: “There are now 2,000 chicken farms in the Kur- Interestingly, Iraq‘s imports of agricultural machinery exceed those of Iran. Between distan Region, producing nearly 190 tons of meat annually.” 2012 and 2016, Iraq imported agricultural machinery worth 547 million euros, while Iran imported 464 million euro. (VDMA) “Production has increased by 50 percent over the last five years” con- firms Ramazan Mohammed, head of the Kurdistan Regional Govern- million € ment (KRG)’s agriculture and water resources directorate. “We have 150 documented the opening of 338 new official poultry farms during that 136 time, plus about 300 unregistered ones.” 133 125 Iraq is the main buyer of Kurdistan’s chicken. Annually, Kurdistan Region’s businessmen and companies buy at least 100-130 thousand 105 100 tons of live chickens from Kurdistan’s farms and send them to the 88 85 rest of Iraq alive. Given an average price of 2,000 dinars for each kilo, the trade is worth US$ 216 million. 75 Iraq imports chicken from 19 countries, the lion’s share coming from Turkey, Brazil, USA and Ukraine, according to official figures from 50 Iraq’s Ministry of Trade and Industry.

25

0 2012 2013 2014 2015 2016

Source: VDMA

Opportunities in the agricultural industry • Massive investments in crop production, animal husbandry and poultry • Increase of yields - Reduction of immense post-harvest losses - Reduction of import bill • Medium-term development extremely promising Why exhibit in iraq food + bev tec?

Iraq is the third largest Arab importing country of food & beverage Opportunities in the food & beverage process and packaging technology in the Middle East industry

• Revival of local food production and „Made-in Iraq“-trend; • From 2012 to 2018, Iraq imported 615 million euros in process and packaging technology for food and beverages. (VDMA) political will to expand local food production • Massive investments in processing and packaging • This makes Iraq the third largest Arab importing country of such technologies in the Middle equipment East. • Medium-term development extremely promising • A clear signal of the political will to expand local food production and the „Made-in-Iraq“ trend. • One of the largest markets for food products in the Middle • Continuous growth is expected in the coming years. East - still undersupplied

Iraq’s imports of food & beverage process and packaging technology

million €

102 104 100 CAGR: +3.1% 91 89

79 76 75 74

50

25

0 2012 2013 2014 2015 2016 2017 2018

Source: VDMA 2019 / Graph: fairtrade Why exhibit in iraq food ingredients?

Demand for F&B ingredients rising continuously

With 39 million inhabitants, Iraq has long been one of the three largest food markets in the Arab world, after Egypt and on an equal footing with Algeria.

Expenditure in the F&B sector is growing steadily and F&B production is by far the largest segment of the Iraqi processing industry.

Accordingly, the demand for food and beverage ingredients is rising continuously. So it is only natural that iraq food ingredients forms an important part of Agro Pack Iraq Erbil.

With iraq food ingredients, the organizers are responding to the request of exhibitors for their own partial tradeshow under the umbrella of Agro Pack Iraq Erbil.

Just like iran food ingredients which fairtrade established a few years ago in Tehran under the umbrella of iran agrofood. Why exhibit in iraq food + hospitality?

iraq food + hospitality for food, beverages and foodservice

Iraq is a US$ 6,333 billion food import market

Great chances for business for food and beverage suppliers from around the world: Iraq imported US$ 6,333 billion worth of food and agricultural products in 2014.

In the same year, the value of food production in Iraq amounted to US$ 2.917 billion. Source: FAOSTAT

Opportunities in food & beverage trade with Iraq

• One of the largest markets for food & beverage products in the Middle East - still undersupplied • Huge demand - Development extremely promising Market update: Erbil – The safe Gateway to all of Iraq Facts about Iraq at a glance Distance to Erbil from the largest cities of Iraq Iraq is undergoing rapid reconstruction with the help of the international in km, order largest cities first community Baghdad 320 After a long period of political instability, Iraq is now hoping for rapid reconstruction. … Basrah 694 Read more Dohuk Mosul 73 Mosul Kirkuk 85 88 billion US dollars required for Iraq‘s reconstruction Erbil Najaf 459 Iraq‘s government has conducted a needs assessment with the World Bank. This Karbala 393 Sulaimaniyah Sulaimaniyah 133 means that USD 88 billion is needed to finance the reconstruction. … Kirkuk Read more Nasiriyah 593 Amara 541

Prospective foreign aid of US$ 30 billion

At the conference, non-governmental organizations pledged US$330 million in aid. Samarra Government donors have a total of US$30 billion in prospect. … Read more Baqubah

Ramadi Baghdad General information Iraq Iraq Iraq is a founding member of the UN as well as of the Arab League, … Read more Karbala Kut Hilla

Iraq in the 20th and 21st century Najaf Diwaniyah Amara Tigris The country today known as Iraq was a region of the Ottoman Empire until the partition of the Ottoman Empire in the 20th century. … Samawa Euphrates Read more Nasiriyah

Basrah Market place Iraq International exporting companies can benefit from the current situation and demand in Iraq by entering and developing this growth market early and ahead of others. The most important export goods to Iraq for German companies are currently machinery and equipment, food, … Read more Extremely high trade surplus (US$ 48.4bn in 2018, expected US$ 41bn in 2019) Economic data Iraq Foreign trade Main suppliers

Billion US $ Regions 2017; % share Inhabitants: 90 80 • 40 million (2019) 70 • 58% younger than 25 • Expected population by 2050: 71 million 60 48,4 49% Asia 50 41* 40 Strenghts: 30 25,4

• one of the three most populous countries in the Arab world, after Egypt 20

and on an equal footing with Algeria 10 • ranks fourth globally of countries with the most natural resources 0 26% Arab states • large deposits of crude oil, natural gas, phosphates and sulphur (10) • economy based on the export of its natural resources and on agriculture (20) 13% Western Europe (30)

Opportunities: (40) 6% Eastern Europe 5% North America (50) • public investment programs improve infrastructure and offer chances for supply 1% South America • oil and gas production to be enlarged 2017 2018 2019 • funding of large-scale projects state guaranteed Source: GTAI * prognosis • considerable market for capital and consumer goods Imports Exports Balance • financial strength, young population GDP GDP Commodities: Billion US $ Change in %, real 250 13 • agrarian: wheat, barley, rice, vegetables, dates, cotton, cattle, sheep, poultry 226* 225* 12 • mineral: crude oil, natural gas, phosphates, sulphur 200 194

150 8.1* Currency reserves without gold (billion US$): 8 • 2015: 54 100 • 2016: 45 4 50 • 2017: 41 2.8* • 2018: 41 0.6* 0 0 -1.7

2017 2018* 2019* 2016 2017 2018* 2019* 2020* Source: GTAI Germany Trade & Invest Source: GTAI * prognosis Source: GTAI * prognosis Check out the agrofood industry portal

Your benefits all exhibitors • all products • all visitors • networking & matchmaking

• enter the portal • detailed company and product profiles

• present your ideas to potential business partners • search for product categories www.agrofood.fairtrade-messe.com • maximum exposure to targeted buyers

• contact the exhibitors before and after the show • present your ideas to potential business partners • make an appointment for the event • find good business contacts with the help of detailed profiles

• be contacted by other visitors & exhibitors • benefit from B2B matchmaking • your profile is active 24/7 all year round So Fuar events – welcome!

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tg AGRo-PACK '):" UZBEKISTAN2020 Uzbekistan 11-13 June 2020, Tashkent- Uzbekistan

�� AGRO-PACK '.J- · TURKMENISTAN2020 tg AGRo-PACK '):" IRAQERBIL2020 Turkmenistan 18-21 November 2020, Erbil- lraq tg AGRo-PACK '):" TURKMENISTAN2020 3-5 December 2020, Ashgabat - Turkmenistan fairtrade events – welcome!

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Addis Ababa Abidjan Accra Lagos Nairobi Grow your business – Upcoming Events

24 – 26 March 2020, Lagos 03 – 05 June 2020, Addis Ababa 15 – 18 June 2020, Tehran

6th agrofood Nigeria 4th agrofood Ethiopia 27th iran agrofood www.agrofood-nigeria.com www.agrofood-ethiopia.com www.iran-agrofood.com

Registration until 04 February 2020 Registration until 31 March 2020 Registration until 31 March 2020

18 – 21 November 2020, Erbil 24 – 26 November 2020, Nairobi 09 – 11 December 2020, Abidjan

4th Agro Pack Iraq Erbil 1st Kenya agrofood 7th agrofood West Africa www.iraq-agrofood.com www.fairtrade-messe.de/kenya.html www.agrofood-westafrica.net www.agro-pack.com www.kenya-agrofood.com Registration until 15 October 2020 Registration until 15 October 2020 Registration until 15 October 2020 We‘ll be your back-up team!

About So Fuar: About fairtrade:

With 19 years experience in the exhibition industry, the based So Fuar fairtrade was founded by Martin März in 1991. Since long, fairtrade ranks company annually organizes 12 international exhibitions in Iraq, Turkmenistan, among the leading organizers of professional international trade fairs in Turkey, Uzbekistan and Senegal. emerging markets, especially in North and Sub-Saharan Africa, the Middle East and Eastern Europe. Featuring a team of exhibition experts So Fuar aims to support exhibitors in their brand building and business expansion process. Managed by its shareholder and his son Paul März and committed to the values of a family business and the team spirit, fairtrade maintains a powerful network of partnerships throughout the world.

fairtrade organizes shows in the sectors Agrofood, CIT Solutions, Energy, Environment, Industry and PlastPrintPack and strives for a high level of customer satisfaction.

By means of innovative products and excellent service fairtrade organizes professional platforms for valuable business contacts between exhibitors and visitors.

fairtrade is a member of UFI, the Global Association of the Exhibition Industry. Our management system is ISO 9001: 2015 certified.

Contact for Turkey, Iraq and Iran Contact for all countries except Turkey, Iraq and Iran

So Fuar Ltd. Sti. So Fuar Iraq fairtrade Messe GmbH & Co. KG Mr. Aykut Azak Ms. Neriman Tulay (Kurdish, Turkish) Mr Paul März Tekstilkent Koza Plaza, A Blok Kat: 29 Gulan St. Mrf Quattro Towers Kurfürsten-Anlage 36 • D-69115 Heidelberg, Germany No: 109 Esenler – Istanbul, Turkey A Blok Flat 8 Office 12 Tel.: +49 6221 4565 13 Tel +90 212 272 61 20 ext:500 Erbil, Iraq Fax: +49 6221 4565 25 WhatsApp +90 542 826 61 00 Tel.: +964 751 526 83 35 [email protected] [email protected] E-Mail [email protected] www.fairtrade-messe.de www.sofuar.com