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Global T20 Canada CONTENTS

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Global T20 Canada CONTENTS Global T20 Canada CONTENTS 1. 2019 Executive Summary 2. Owner Profile & Business Partners 3. 2019 Corporate Partners 4. Broadcast Estimates & Partners / Regions 5. Social Media Reach & Highlights 6. Cricket Fans 7. Spectator Target 2 Worldwide Viewership in 84 countries +133 Million Social Media Reach 100 Million 3 2019 Attendance +75,000 4 YUVRAJ SINGH HISTORY MADE First Indian to play an International T20 League, ever….and it happened in Brampton in 2019 5 2019 MARQUEE Players & Coaches Shahid Afridi Chris Lynn Yuvraj Singh Chris Gayle Thisara Perera Faf Du Plesis Players Dwyane Bravo Andre Russell Brendon McCullum Daren Sammy JP Duminy Sunil Naraine Coaches Tom Moody Lalchand Rajput Geoff Lawson Donovan Miller Stephen Fleming Lance Klusener 6 2019 Champions WINNIPEG HAWKS Total Prize Money CAD $750,000 7 OWNER PROFILE -- BOMBAY SPORTS COMPANY LIMITED BOMBAY SPORTS CO. LTD. Is a Canadian Company, owned by Indian businessmen GURMEET SINGH and ASHIT PATEL. BOMBAY primary business objective is to grow the interest in cricket around the world, specifically the highly competitive T20 cricket format. GURMEET SINGH, Chairman for TTMS (Tirumala Tirupati Multistate Credit Society), is an entrepreneur whose life story is nothing short of a fairy-tale. Born in Punjab and shifted to Mumbai in his youth to pursue his cricket career, went on to represent Punjab, Mumbai and many domestic teams at all tiers of cricketing excellence, and ending at East West Airlines as a player cum employee. Deciding to call time on his playing career to focus on the other aspects of his life, was not an easy decision, but turned out to be a very fruitful one. A few years ago, Mr. Singh returned to his greatest passion that is cricket, but this time not a player but a man who would go on to help develop and promote the game. It is his way of giving back to the game that led him to the path he is on. ASHIT PATEL is an expert in finance and business strategy. His key areas of specialization are Business Development, Strategy Formulation and Implementation, Organizational Restructuring and Mergers and Acquisitions. Born and raised in a Gujarati Family in Mumbai he played Cricket, Hockey, Football, Table Tennis and Chess at school and college. An excellent public speaker and his presence ensures GT20 grows by leaps and bounds. His sense of looking at the future, suggesting what strategies to follow, vast experience and formulating growth plans will add a lot of help to the League. SINGH and PATEL own 2 highly coveted T20 leagues, the Global T20 Canada which is registered under BOMBAY Sports Company Ltd, and the Euro T20 Slam (tri-nation franchise based T20 tournament, having 2 Franchises each from Netherlands, Scotland and Ireland). Registered under EURO T20 SLAM LTD, They work with the respective Cricket Associations in each host country and both leagues are ICC approved. Together, SINGH and PATEL saw the need to showcase cricket in multi-cultural communities that traditionally only get to see the "stars" of the game on television. Bombay Sports Business Partners … www.langpartnerships.ca www.cosmossports.com www.mediapro.com 8 2019 CORPORATE PARTNERS 9 20`19 BROADCAST ESTIMATE & PARTNERS / REGIONS 10 11 2019 BROADCAST AUDIENCE ESTIMATE, PARTNERS / REGION Household & Subscriber confirmed by Broadcasters to date: (see next page for breakdown) Territory Countries Broadcaster(s) India 1 Star & Hotstar Canada 1 ATN, TSN, Willow 46,393,990 & Hotstar US 1 Willow New Zealand 1 Sky Sub-Saharan Africa 46 Kwese Estimated Worldwide Broadcast Caribbean 25 Sportsmax UK 1 Freesports Audience Ireland 1 Freesports Industry acceptable measurement assumes an average of 2.5 viewers per Malaysia 1 Astro household or subscriber, therefore the estimated worldwide viewership is Brunei 1 Astro currently Bangladesh 1 Hotstar Nepal 1 Hotstar Maldives 1 Hotstar + 133,234,975 Sri Lanka 1 Hotstar Bhutan 1 Hotstar 84 2018 Worldwide Broadcast Audience: 55 Million 13 Countries 12 2019 SOCIAL MEDIA REACH JULY 20 – AUGUST 18 125,000,,000 11,200,000 IMPRESSIONS IMPRESSIONS 19,,800,000 391,000 ACCOUNTS REACHED SUBSCRIBERS 13 SOCIAL MEDIA HIGHLIGHTS JULY 20 – AUGUST 18, 2019 Top Performing Post on Facebook Top 10 Combines Posts on Facebook Total Views on You Tube 88.9M REACH 316M IMPRESSIONS 51.8M VIEWS Total Engagements on Facebook Top 5 Post Individual Impressions 21.9M on Facebook 50M REACH Comprehensive Social Media Report available upon request 14 Cricket Fans Data Nielson Sports 2018 +1 Billion 92% 61% Cricket Fan Worldwide Interested in T20 format Male + +300 Million 87% 39% Participants Worldwide Want to see Cricket at Olympics Female Spectator Positioning 50% 35% 15% MALE FEMALE CHILDREN Socio-Economic Class A/B/C/D Ticket price points $30 - $150 STADIUM Capacity 120,000 (ENTIRE TOURNAMENT) Region Greater Toronto Area, Canada, & Americas Ethnicity South Asians, Caribbean, Europeans, Commonwealth countries 16 SPECTATORS (2018) 69,000+ (2019) 75,000+ = 114,000+ Passionate, Enthusiastic & Engaged Fans 17 18 19 20 21 THANK YOU 22.
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