WORLDCOACHES WORLDCOACHES Worldcoaches Is the International Social Program of the Royal Netherlands Football Association (KNVB)
Total Page：16
File Type：pdf, Size：1020Kb
WORLDCOACHES WORLDCOACHES WorldCoaches is the international social program of the Royal Netherlands Football Association (KNVB). Cover WorldCoach Bruno de Freitas Silva | Brazil INTRODUCTION From a public square in Amsterdam to a gravel Every young field in Nairobi, football gives joy to billions of people around the world. But we believe that footballer the power of football transcends sport. For young people in disadvantaged areas on the deserves a good margins of society, football offers much, much more. coach, The beautiful game brings people of all backgrounds together, increases health, a WorldCoach. boosts local economies and catalyses change. It’s these factors that the KNVB unites in the WorldCoaches program to empower local communities in developing countries. By balancing football training with life skills lessons, a WorldCoach teaches children to become better footballers and guides them in issues faced in the local community like drug abuse, HIV/AIDS, and water and sanitation. For children and communities worldwide, a WorldCoach is an invaluable role model on and off the pitch. Philips Light Center Rio de Janeiro | Brazil 4 5 INDEX Introduction 4 About 8 WorldCoaches Education 12 World Map 14 Ambassadors 18 WorldCoaches 20 SDGs 24 Programs 30 Training 38 Prematch 46 First Half 54 Half Time 62 Second Half 74 Final Whistle 82 Certification 88 Football clinic | Tanzania 6 7 ABOUT The KNVB has trained football coaches in developing countries since 1997. In 2009 this program evolved into WorldCoaches. With a new name came a focus on combining football training with developing life skills to empower young people and their community. Who can become a WorldCoach? Absolutely any man or woman, from physical education teachers to former professional football players, community workers and volunteers. Since 2009 we have successfully trained 9,000 WorldCoaches in over 20 countries, including Kenya, Mozambique, Ghana, South Africa, Indonesia, Netherlands Antilles and Suriname. With the program’s ‘Coach the Coach’ philosophy, we hope to ensure a strong, sustainable local network of community coaches across the world. Mini tournament | Mozambique 9 10 11 WORLDCOACHES EDUCATION The WorldCoaches education consists of two interrelated components: football coaching and life skills. Football coaching focuses on simplifying the game and creating a safe sports environment. The structure for the life skills training is set by a manual we developed with Utrecht University, which serves as a constant reference for every WorldCoach. Practical workshops are also provided to instruct the coaches in their responsibilities as a role model. Using the “Realize, Analyse, Act” principle, the WorldCoaches are trained in critical thinking and equipped with the tools and skills to adjust and apply the manual’s principles to the local context. The two components are united when the WorldCoach incorporates the life skills tools and training into the football activities. 12 13 WORLDCOACHES WORLD MAP , WORLDCOACHES SINCE , COACHING CERTIFICATES 23% 77% CHILDREN 16 17 AMBASSADORS Michael Essien & Tarik Oulida | Aron Winter | Daniel Amokachi | Francis Kimanzi | Johan Neeskens | Gilanne Louwaars | Ghana & Morocco The Netherlands Nigeria Kenya The Netherlands The Netherlands Hatem Trabelsi | Khalid Sinouh & Nourdin Louis van Gaal | Kalusha Bwalya | Pierre van Hooijdonk | Eric Tinkler | Tunisia Boukhari | Morocco The Netherlands Zambia The Netherlands South Africa Manuel (Tico Tico) Bucuane | Nwankwo Kanu | Ruud Krol | Regi Blinker | Ruud Gullit | Anthony Baffoe | Mozambique Nigeria The Netherlands The Netherlands The Netherlands Ghana 18 19 WORLDCOACHES Ailton Vicente | Moacyz Pedro de Souza | Salim Ali | Nuno do Rosario | Mory Sanou | Kenneth Jaliens | Brazil Brazil Kenya Mozambique Burkina Faso Suriname Pham Ti Ngoc | Martha Karimi | Maria Indira Zevallos Rodrigues | Etienne Siliee | Ajay Shetty | John Sibeko | Vietnam Kenya Peru Curacao India South Africa Delano Baal | Aicha Ndiaye | Stanley Okumbi | Kimberly Miranda | Seth Oduor | Clelio Donizeti Silvia | Suriname Senegal Kenya India Kenya Brazil 20 21 WorldCoach Martha gives instructions | Ethiopia SDGs Teamwork is one of the essential lessons that WorldCoaches pass on to their players. On and off the football pitch, the team that works together, wins together. It’s this teamwork ethic that links the WorldCoaches program to many of the Sustainable Development Goals. We’re training the leaders of tomorrow to use the power of football to create a better world. Gender equality is a one of our key values, and we work together with international development organizations and local NGOs to increase and sustain the impact of our work in areas including Water, Sanitation and Hygiene (Football for Water); Solar Lighting (Philips Community Light Centers); Sustainable Livelihoods (Sport for Development); Nutrition (WorldCoaches AIMfor1Goal) and Peace (Sport and Humanitarian Assistance). 24 25 Girls tournament | Indonesia Girls with Giovanni van Bronckhorst | South Africa Female WorldCoaches | Suriname Female WorldCoaches in training | South Africa Female WorldCoaches with Johan Neeskens | Tunisia Female WorldCoaches | Kenya Girls tournament | Kenya Women’s course | Senegal Women’s course | China 26 Visit Minister Ploumen | South Africa Visit Minister President Rutte | Lebanon Ruud Gullit & HM King Willem-Alexander of the Netherlands | the Netherlands Visit KNVB President Michael van Praag & Minister Schippers | Brazil Football Legends | South Africa 29 WORLDCOACHES PROGRAMS A selection of WorldCoaches programs and partnerships around the world: Football for Water Sport for Development An innovative public-private partnership in Sport for Development is a collaboration which the worlds of football and WASH team between the KNVB, International Sports up to improve the health situation of primary Alliance and Right to Play in nine developing school children and their families. The KNVB and emerging countries (Kenya, Mali, Egypt, works together with Unicef, Simavi, Vitens Mozambique, South Africa, Indonesia, Evides International, Aqua for All, Akvo and Suriname, the Palestine Territories, India). the Dutch Ministry of Foreign Affairs to With support from the Dutch Ministry of provide 750,000 children in Ghana, Kenya and Foreign Affairs, these three organizations use Mozambique with WASH facilities at schools. the power of sport to provide disadvantaged The program’s combination of football-based groups with increased opportunities to life skills education with integrated WASH participate in vital communities. solutions improves living conditions and results in long-lasting behavioural change. 30 31 Lighting Up Communities through Sport and Humanitarian Assistance Football In Lebanon, a country with millions of The KNVB and Philips combine their expertise refugees, football can help build bridges in football and technical innovation to support between different groups and nationalities. In community development in Africa and this partnership with Unicef, WarChild Holland South America. Rural communities without and Right to Play, youth leaders are trained electricity are provided with solar-powered to become WorldCoaches that support social LED lighting that ‘extends the day’ by at least stability. They bring together children from four hours. These Community Lights Centers Lebanon, Syria and the Palestine Territories to make it possible for children and adults to play football. These children learn to play and participate in vital social, sporting, educational treat each other with respect on the pitch and and economic activities that were previously beyond. impossible after dark. 32 33 “ To me, being a WorldCoach means being a community builder and a good ambassador of the beautiful game.” WorldCoach John “Bull” Sibeko | South Africa 34 35 Football clinic | Brazil TRAINING WorldCoach John Sibeko: “I put all my thoughts on paper first with all the right ingredients: objectives and outcomes; age factor; technique, insight and communication (TIC); a fun element; and correct methodology. Football and life skills are integrated flexibly depending on the situation.” WorldCoach Martha Karimi: “I like having a good relationship with my players so I can build their self-esteem. This enables them to perform well in training sessions.” Warming up | Mali 38 39 Practice | Kenya WorldCoaches | Curacao Warming up | Senegal Instructions | Lebanon Dribbling | Lebanon Preparing the training | Vietnam 40 41 Practice | Mozambique Instructions | Egypt Warming up | Senegal Preparation | South Africa Practice | Mozambique 42 43 “Being a WorldCoach means being a role model in every situation.” WorldCoach Martha Karimi | Kenya 44 45 PRE MATCH WorldCoach Kenneth Jaliens: “Preparation starts days in advance. First we talk about their results at school. Then we start preparing for the game: I inform the players about the opponent and tell them to respect the other team. We start practicing to develop their own style of playing, then move on to the possible opportunities and threats in the match, and the way to defend and attack.” Coaching instructions | Indonesia 47 Dressing up | South Africa WorldCoach gives team instructions | South Africa Instructions | Mali Tactics | South Africa Team briefing | Zambia Coaching | Tanzania Team discussion | Egypt 48 49 Team preparations | Ghana Warming up with Ronald de Boer | Thailand Stretching | Mozambique Gathering the team | Senegal Team meeting | Senegal Pep talk by Ruud Gullit | South Africa 50