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ADVANTAGES OF MULTI-TOUCH TABLET DEVICES IN THE WORKPLACE 1 Advantages of Multi-touch Tablet Devices in the Workplace Nicholas Block Jeroen Barendse Rene Hernandez Alan Orther Eric Moreno California State University San Marcos ADVANTAGES OF MULTI-TOUCH TABLET DEVICES IN THE WORKPLACE 2 In the field of information technology the product life cycle is extremely short. For example, a device such as the Motorola Razr that was popular only a few short years ago, is no longer considered a leader in the field of cellular communications. Tablet computers are the newest, hottest item to hit the market in recent times and are poised to fundamentally change the way that businesses are using computers by connecting them in a way that can streamline operations by increasing mobility. According to PC magazine, a tablet computer is, “A general-purpose computer contained in a single panel. Its distinguishing characteristic is the use of a touch screen as the input device. Modern tablets are operated by fingers, whereas earlier tablets required a stylus.” Apple’s iPad was not the first tablet to hit the market, but the most popular and easiest to use. Additionally, it was responsible for creating the current market for tablets today. Earlier tablets, like Microsoft’s Tablet PC were built to run on low-power x86 processors (Page, 2000). They were also not the streamlined devices that we know today. Current tablets use what is called multi-touch technology, or a type of surface that can detect two points of contact (3M Touch Sysems Inc., 2009). An integrated laptop mouse uses the same technology. Microsoft’s Tablet PC was the beginning of mobile computing in its tablet form, and Microsoft’s response to WebPad, a mobile Linux device (Page, 2000). Many tablet manufacturers still use a Linux based operating system called Android. Tablets are still early in their lifecycle, with the iPad only coming on the market in January of 2010 (Kim, 2010). Far from maturity, tablet computer sales are forecasted to take up 17.5% of the PC sales market in 2011 (Arthur, 2011). Tablets are still growing strong, with Amazon introducing their brand of tablet, the Kindle Fire, on November 15th, 2011. HP is also re-entering the game after their tablet the TouchPad failed (Haselton, 2011). HP plans on ADVANTAGES OF MULTI-TOUCH TABLET DEVICES IN THE WORKPLACE 3 releasing the Slate 2 in late November (HP Slate 2 Release Date, 2011). Other competitors are following suit; most of the major PC device manufacturers have their own multi-touch devices. Tablets can offer many advantages to a variety of users. For instance, the tablet has opened up a whole new world of possibilities by allowing gamers to touch the virtual environment they are playing in (Advantages to Using a Tablet PC, 2011). Tablets are not just for fun though. There are many different industries that stand to benefit from implementing tablet computers. Some of the areas where tablets are becoming popular are the educational, information technology (IT), medical, and automobile industries. Even the NFL has begun implementing tablets! In the educational industry, students can find a multitude of uses for this fun and powerful device. With the IT industry relying entirely on the advancement of technologies, tablets are an obvious investment. For the medical field, doctors and patients are given access to a vast amount of information at their fingertips. Car dealerships are using the mobility of the tablet to keep their sales records, growing customer satisfaction by increasing transparency. With cars increasingly implementing computer technologies, manufacturers are following the trend by adding accessories for tablets in their automobiles. And in the NFL, coaches and players have begun substituting their paper playbooks and DVD’s with tablets, and fans can access live games and records. The tablet offers unique advantages for each of these industries. To comprehend how and why these industries have invested in tablets, understanding some of the capabilities of tablets both technologically and economically, is crucial. Furthermore, once this understanding is conveyed, and each of these five industries decision to use tablets has been revealed, a general recommendation can be made. Tablets offer a distinct advantage that could be applied to almost any consumer, including businesses. Tablets are fully integrated with the cloud, the latest IT trend to take flight. The ADVANTAGES OF MULTI-TOUCH TABLET DEVICES IN THE WORKPLACE 4 tablets small storage space and ease of portability is perfectly complimented by its cloud capabilities. Some tablet manufacturers, like Amazon, even offer space on their “Cloud Drive” for Kindle Fire users to store information. With solutions like this, tablet functionality increases exponentially, because data stored in the cloud can be accessed from anywhere, linking the tablet to other computing devices. Even American retailers are attempting to enter the tablet market by offering cheap alternatives to the devices that are already on the market. CVS, a major drug store and pharmacy in the United States is offering a $99 Sylvania tablet, though according to a review on The Digital Reader, “It’s JUNK. This is most definitely a crapperjack* tablet” (Hoffelder, 2011). The review stated that the tablet hardware itself was very poorly designed, and though the software seemed to work well, the hardware issues are enough to take this tablet out of the running. With the holiday season coming up and many new lower cost tablet options on the market, it is likely shoppers are going to gravitate towards these devices. To gain a general understanding of tablet capabilities, for both personal and professional use, Nicholas Block conducted an interview with Kevin Sather, Sr. Regional Product Manager for Sony. The interview focuses specifically on Sony tablets. Kevin’s job entails taking Sony products that have already been released in Japan and tweaking them to fit the American market. Kevin’s team acts a conduit for the Japanese/American cultural divide. Sony was one of the last companies in the industry to introduce a tablet. Over the last year, 2011, Kevin had met with colleagues in Tokyo to discuss the release of Sony’s first two tablets, the S1 and S2. The S1 is now available for purchase, but the S2 is yet to be released. As ADVANTAGES OF MULTI-TOUCH TABLET DEVICES IN THE WORKPLACE 5 Kevin described, “we wanted to wait and see how our competitors faired with their release of a tablet, and adjust accordingly.” The S1 and S2 share a lot in common with competing tablets, but offer additional services and quality that can’t be found elsewhere. Sony’s website contains a link that compares the benefits of the S1 and Apple’s iPad. As this link showed, the Sony Tablet S (S1) is the only honeycomb tablet with a built in Universal IR Remote. It has a full sized SD card slot, meaning that no adapters are needed to transfer data. The S1 supports Flash, stereo speakers with Clear Phase and xLoud technologies, and games. This tablet is PlayStation certified and pre-loaded with classic PlayStation titles; you can download and play PSP, PSone and Android market games. Additionally, the S1 has TruBlack LED display for high contrast, more vibrant colors and deeper blacks. The 16:9 widescreen is optimized for movies with its 1280x800 resolution. It has a mini-USB port built-in, “Exmor for mobile” 5MP camera which takes beautiful pictures even in low-light, and a wrap-around design that shifts the tablet’s weight to an individual’s palm, making it feel lighter. The S1 also shares videos and photos on a TV with no adapter required as long as the TV has DLNA compatibility. Yet, while both the S1 and S2 are targeted for personal use, both can be applied towards business, and the features that separate these models can both aid and hinder employers. As Kevin illustrated, “Some of the features of our tablets can increase efficiency, while others may distracts employees from staying on task. The full sized SD card slot allows for data transfer with no adapters, which can greatly increase efficiency for professionals. More importantly, like other tablets, Sony has access to the android apps market, which has numerous applications that can aid various businesses. Conversely, the S1 is PlayStation certified and pre-loaded with ADVANTAGES OF MULTI-TOUCH TABLET DEVICES IN THE WORKPLACE 6 classic games like Crash Bandicoot.” This disadvantage is not new, personal computers, laptops and Smartphone’s all have the capability to distract workers with games and the internet. Unfortunately, Sony is yet to release a fully business oriented tablet. For now the S1 and S2 are for both personal and business use. Some of the features that could be seen as distractions could be used for increasing efficiency depending on the industry that uses them. As Kevin purports, “some of the advanced features on our tablet that typically would be seen as a distraction, could be used by select industries for business purposes. For example, our built in Universal IR remote, the TruBlack LED display, and the 5MP camera are all advantages for the media industry.” Additionally, the S2 which is yet to be released is a two piece tablet that folds up and can easily fit in a pocket, purse or bag. Kevin owns both an S1 and S2 prototype, and uses both for his career. Having to travel constantly, specifically to Tokyo Japan, Sony’s tablets work perfectly for the on the go work and entertainment that Kevin requires. As Kevin puts it, “The tablet is the perfect tool for on the go work, it is essentially a hybrid of a smart phone and laptop.
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