UPCEA
2019 Photography Alabastro of courtesty Photo Annual Conference
March 27–29, 2019 Seattle, WA
The brightest minds. The leading institutions. WELCOME
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LEARN MORE: WELCOME to the 2019 UPCEA Annual Conference!
THANK YOU all for joining us at this year’s event. During your time at the conference, we invite you to think about how to embrace a future filled with possibility while maintaining your core values. Professional, continuing, and online education units have the vision, tools, and knowledge to lead our institutions in serving lifelong learners. Providing everyone with the right education at the right time in their lives to thrive in an ever changing society is up to us. With this shared ethos in mind, we hope that you’ll make the most of your time at the conference, and here in Seattle.
This year’s Annual Conference would not have been possible without the hard work of the 2019 Annual Conference Advisory Committee and the UPCEA Staff. We extend our deep gratitude and appreciation to each of these individuals for all of their service to the association, and their efforts to bring to fruition a remarkable conference experience for all of our attendees.
Here’s to embracing this moment of opportunity and to facing the inevitable challenges together.
Bob Hansen Rovy Branon Chief Executive Officer, UPCEA University of Washington, Conference Chair
1 Welcome 2019 Annual Conference UPCEA Staff Advisory Committee 4 Letter from Jordan DiMaggio, Director of Policy UPCEA’s President Sandi Pershing, University of Utah and Digital Strategy Brenda Blazekovic, Eastern Joe Fedak, Director of Events 6 Conference Washington University and Programming Fast Facts Dean Claud, Old Dominion University Jim Fong, Chief Research Officer & Director, Center for Research and Strategy 8 Letter from UPCEA’s Paola Curcio-Kleinman, New Incoming President York University Camille Funk, Director, eDesign Collaborative Patricia Feldman, Arizona State University 9 Leadership India Gaskins, Associate Director of Meetings Schedule Geoff Foy, Pacific Lutheran University Business Operations and Finance Carol Gering, University of Oregon 10 Conference Schedule Opal Hawkins, Chief Financial Officer Earl Gibbons, Amy Heitzman, Deputy Chief Executive 34 Tips for Newcomers Western Washington University Officer and Chief Learning Officer 36 Get Involved Michele Gribbins, University of Brandan Kaiser, Associate Director of Illinois Springfield with UPCEA Membership and Communications Mike Jones, University of Connecticut Molly Nelson, Vice President of Marketing 39 Sessions by Track Khusro Kidwai, University of Maine and Communications 41 Exhibit Hall Guide Marissa Lombardi, Education First Jacqueline Romero, Project Coordinator Jeni Lutey, Eastern Washington University Ray Schroeder, Director, National Council 43 Exhibitor Hall Map for Online Education Kelly Newell, Washington State University 44 Exhibitor Snapshot Julie Uranis, Vice President for Online Lynda Rogers, University of California, and Strategic Initiatives Santa Cruz 56 Awards Program Kimberly Zaski, Vice President of Mike Schroder, California State University, Membership and Corporate Engagement 62 Upcoming Events San Marcos 63 Volunteer Thank You Mark Veljkov, Bellevue College 66 Hotel Floorplan
Onsite Program 1 Times and events are listed here. For more details on topics and locations, see the full conference Schedule at a Glance schedule that begins on page 10 of this program.
Tuesday, March 26, 2019 Thursday, March 28, 2019 10:30–11:30 a.m. 2018–2019 and 2019–2020 7:30 a.m.–5:30 p.m. Registration Desk Open Executive Committees of the UPCEA Board of Directors Meet 7:30–9:30 a.m. Institutional Representatives Breakfast Briefing** 12:00–4:30 p.m. 2018–2019 and 2019–2020 UPCEA Boards of Directors Meet 8:00–9:15 a.m. Master Class: Past UPCEA Emerging Leader Program 4:45–5:45 p.m 2019 and 2020 Annual Participant Gathering** Conference Advisory Committees Meet 8:30–9:30 a.m. Continental Breakfast 6:00–7:30 p.m. UPCEA Volunteer Leadership 9:30–10:30 a.m. Concurrent Session II and Institutional Representative 10:30–11:00 a.m. Networking Break in Exhibit Hall Reception (by invitation) 11:00 a.m.–12:00 p.m. Concurrent Session III Wednesday, March 27, 2019 12:00–12:15 p.m. Lunch Pick-up Lunch Sponsored by 7:30 a.m.–5:30 p.m. Registration Desk Open Sponsored by
12:15–1:30 p.m. UPCEA Network Lunch Meetings 8:00–10:30 a.m. UPCEA Emerging Leaders and Awards Presentations Pre-Conference: Leveraging Strengths for Leadership 1:45–2:45 p.m. Concurrent Session IV Excellence in Professional, 2:45–3:15 p.m. Networking Break in Exhibit Hall Continuing, and Online Education* 3:15–4:15 p.m. General Session 8:00–10:30 a.m. UPCEA 2019 Online From Warrior Brain to Artist Brain: Leadership Roundtable Helping Veterans Transition from Sponsored by War to University—Richard Casper
10:45 a.m.–12:00 p.m. Network, Regional, and National 4:30–5:30 p.m. Concurrent Session V Council for Online Education 5:30–6:30 p.m. Happy Hour Leadership Meetings Sponsored by 11:30–12:45 p.m. UPCEA Past Presidents’ Lunch (by invitation) 7:00 p.m. Dinner Groups 12:00–1:00 p.m. 2018–19 and 2019–20 Regional Cabinets and Network Senates Meet Friday, March 29, 2019 12:45–1:15 p.m. Newcomer’s Welcome 8:00–11:15 a.m. Registration Desk Open 1:30–3:00 p.m. Opening General Session 7:45–8:30 a.m. UPCEA Emerging Leaders ** Who is Us: The Future of Capstone Session American Identity—Eric Liu 8:00–9:00 a.m. School Spirit Continental Breakfast 3:00–3:30 p.m. Networking Break in Exhibit Hall 8:30–9:30 a.m. UPCEA Regional Business Meetings Meet & Greet with Eric Liu Break sponsored by 9:30–10:00 a.m. Networking Break in Exhibit Hall 10:00–11:00 a.m. Concurrent Session VI 11:15 a.m.–12:15 p.m. Closing General Session 3:45–4:45 p.m. Concurrent Session I The Future of Work—Michelle Weise 5:00–6:30 p.m. Opening Reception in Exhibit Hall *separate registration required **pre-registration required 2 2019 UPCEA Annual Conference Customize your 2019 Annual Conference experience!
Tracks The 2019 UPCEA Annual Conference offers 7 tracks of concurrent sessions to address specific areas of practice important to The 2019 Annual professional, continuing, and online education. Concurrent sessions are organized to align with UPCEA’s six Networks, as well as with this Conference has year’s special Digital Strategy and Innovation track: something for everyone. Choose Business & Operations the concurrent Community and Economic Engagement sessions that best Digital Strategy and Innovation—NEW! meet your needs. International Look for the track Marketing, Enrollment, and Student Services and level icons Online Administration on each Program Planning & Implementation concurrent session!
Each network is designed to be a “professional home” for members, and to serve professionals practicing in the defining areas of this vibrant and growing sector of higher education.
Levels The content of each concurrent session has been assigned a level to help you identify the sessions that will be most relevant based on your professional experience.
Foundational—For those new to the higher education field, and/or to the particular area of practice or topic of a session. Foundational-level sessions help participants gain and build understanding of new or less familiar topics.
Applied—For those with a robust understanding of a particular topic ready to gain additional knowledge to be put to practical use. Many participants in applied-level sessions have been in the higher education field for 5+ years.
Strategic—For those at a more senior level in higher education. Strategic-level sessions are for those required to do strategic visioning, set goals, and create strategies to meet those goals, and many participants have been in the higher education field for 10+ years.
Onsite Program 3 Letter from UPCEA President
Welcome to Seattle! Thank you for the opportunity to serve as your President this year. It has been one of the greatest honors of my life. I am looking forward to learning and engaging with you all at this incredible Annual Conference.
I had the tremendous privilege of visiting all of UPCEA’s Regions this year. I am grateful to have personally met so many of you, and for the myriad ways that we worked together to elevate our profession. Many of you heard parts of my story this year, and I thank you for listening and for hearing with your hearts. I also thank you for the countless ways that you each see people—people like me—and their unique pathways, and then build innovative programs to meet them where they are. Thank you for opening the doors to our institutions for folks for whom doors may be heavier, more complicated, or seemingly inaccessible. UPCEA benefits us all in so many ways. It teaches us about our field. It encourages us to be leaders of the highest knowledge and character. It celebrates you as an individual for who you are and what you bring to the world, and empowers you to do the same for others. This association is growing and moving in incredible ways. This year, we engaged in strategic conversations around volunteer leadership and the future of our association. We elevated our focus on diversity and inclusion through a task force creating a framework to guide us into the future. We continued our intentional focus on alternative credentials and refined our thinking around the future of our students, our units, and our institutions. We continue our work on defining rubrics for ourHallmarks of AD Excellence in Professional, and Continuing Education. We engaged emerging leaders in new ways and brought together thought leaders at every level. We piloted our first joint “super” regional conference, which was a tremendous success. p. 5 I have never been more proud to be part of this association than I am today. I look forward to this time together with you, and to seeing what great things come next. Thank you to the countless volunteer leaders and dedicated staff who strive to make our experiences as members robust and fulfilling. Thank you to the Annual Conference Advisory Committee for delivering to us our first sold out conference. Thank you to the UPCEA Board of Directors, and to my team at the University of Utah, who so patiently stood by and supported me throughout this year. Wishing all the best to our incoming President, Nelson Baker of Georgia Tech, who is a tremendous colleague and leader. May you each find something here in Seattle that will enrich you, your students, your units, and your institutions now and into the future. May you each do your part to build an infrastructure of opportunity across the lifespans of your students. As we grow and change, may we do so together, in connection to one another and to the communities we serve. May we convene courageous and inclusive conversations and may we build elevated lives together. All my best to you for an amazing conference, and for the future that you are shaping. Sandi Pershing UPCEA President 2018–2019 University of Utah
4 2019 UPCEA Annual Conference The UPCEA South Region Congratulates NELSON BAKER of the Georgia Institute of Technology
AD p. 5
On his election to the presidency of UPCEA for 2019–2020. Conference Fast Facts
Conference App Emerging Leaders Specific Events in the Exhibit Hall Create your own schedule, connect with your Emerging Leaders are mid-level The Exhibit Hall is located in the Grand fellow attendees, and stay up-to-date with professionals aspiring to more senior Ballroom on the second floor. Hours for announcements and schedule changes with roles in professional, continuing, the Exhibit Hall are as follows: the 2019 Annual Conference app. Download and online education. Look out for Guidebook in the Apple App Store or sessions tagged as ‘Emerging Leaders’ Google Play, or visit guidebook.com/getit. throughout the conference! Wednesday, March 27, 2019 After the app downloads, open it. Then 11:30 AM–12:00 PM search for and select “2019 UPCEA Annual UPCEA Network Exhibitor Meet and Greet Conference—Seattle.” Lunch Meetings and Exhibitors only! Meet the UPCEA staff Sponsored by: Awards Presentations and fellow exhibitors. Use this time to get acquainted with the space, ask UPCEA Network Lunch Meetings and questions, and network. WiFi Awards Presentations will be held on Get online at the conference with free Thursday, March 28 at 12:15 PM. Be sure 3:00–3:30 PM wireless internet in all meeting and session to attend your Network’s event and Grand Opening of Exhibit Hall + rooms, as well as the Exhibit Hall. to honor your colleagues who have Networking Break Meet & Greet with Eric Liu Network: Sheraton-Seattle-Meeting-Room been selected to receive awards for Password: UPCEA2019 outstanding accomplishments in the 3:00–6:30 PM Networks’ areas of practice. Exhibit Hall Open Social Media 5:00 PM Continue the conversation online with UPCEA Regional Opening Reception fellow attendees and speakers during Business Meetings and between sessions. Use #UPCEA2019 Regional Business Meetings will be on Twitter to stay in touch!! held on Friday, March 29 at 8:30 AM. Be Thursday, March 28, 2019 sure to grab breakfast starting at 8:00 Registration AM before heading into your Region’s 8:30 AM–5:30 PM Exhibit Hall Open The UPCEA Conference Registration business meeting. Take advantage of this opportunity to meet other professional, Desk, sponsored by MindMax, is located 8:30 AM in the Grand Foyer on the second floor. continuing, and online education Breakfast The Registration Desk is open at the professionals from your geographic area. following times: 10:30–11:00 AM Networking Break with Exhibitors Wednesday, March 27 Session Evaluations from 7:30 AM–5:30 PM Your feedback is important to us! 2:45–3:15 PM On-site, you can use the conference app Thursday, March 28 Networking Break with Exhibitors via Guidebook to give session feedback. from 7:30 AM–5:30 PM After the conference, attendees can Friday, March 29 expect an email containing a link to a Friday, March 29, 2019 from 8:00–11:15 AM survey which will invite overall conference feedback as well as any additional 8:00–11:15 AM First-Time Attendees comments about sessions. Exhibit Hall Open If this is your first Annual Conference, don’t 8:00 AM miss the chance to network with other Charging Stations Breakfast first-time attendees and meet UPCEA Recharge your devices in the 9:30–10:00 AM volunteer leaders at the Newcomers’ Metropolitan Ballroom foyer at our Networking Break with Exhibitors Welcome on Wednesday, March 27 at complimentary charging stations. 12:45 PM in the Cirrus Ballroom. Also be sure to visit the UPCEA Booth (211) in the Sponsored by: UPCEA is not liable and accepts no Exhibit Hall during the opening reception responsibility for any accidents, injuries, and networking breaks to learn from or losses pursuant to imbibing alcoholic current Network and Region Leaders how beverages or for any other reason on or you can get involved with UPCEA! off premises at the Annual Conference.
6 2019 UPCEA Annual Conference Thank You, Sponsors!
Institutional Sponsors Thank you for helping to make this year’s Annual Conference possible!
Corporate Sponsors
UPCEA Strategic Alliance and Media Partner
Onsite Program 7 Letter from Incoming UPCEA President
As the incoming president of UPCEA, I am honored to serve you and humbled to follow in the footsteps of peers who have made notable contributions to our field. For 104 years, UPCEA has engaged professional and continuing educators across North America, and beyond, to advance our common mission and bring transformational education to lifelong learners. As a member of UPCEA since 2004, I am proud to belong to this network of committed professionals, and I’m deeply grateful for the opportunities I’ve had to learn, collaborate, and grow.
In these ever-changing times, we must be agile and innovative to be able to meet the needs of our learners, institutions, and communities. As the demand for learning continues to grow along our lifetime, both in careers and society, and the number of traditional college students declines, higher education faces new challenges. Having served these learners for decades, our units are on the forefront of this evolving landscape. With significant experience and our passion for lifetime education, we are ideally poised to take the lead in shaping the future of higher education. As we navigate change and guide our institutions to this new era of learning, UPCEA is an essential resource to us. As members of this collective, we will have the most success when we share our knowledge and align our passions to pursue common goals. It is also essential for us to engage across our campuses and articulate the needs of the learners we know so well, obtaining the expertise of our faculties in the engagement of new learning. We have an incredible opportunity to define the university of the future. I look forward to this conference—and to the year ahead—as we confront the challenges in our field and explore ways to turn them into opportunities. I encourage you to make the most of your time at this important event. Share your knowledge with colleagues, expand your network, take home new information for your teams, and enjoy the camaraderie! Most of all, thank you for your dedication to UPCEA, for sharing your expertise with so many others, and for your passion to continue a lifetime of learning. Together we can build the future of professional and continuing education. Nelson C. Baker, Ph.D. UPCEA President 2019–2020 Dean, Professional Education Georgia Institute of Technology
8 2019 UPCEA Annual Conference Leadership Meetings Schedule
Tuesday, March 26, 2019 Wednesday, March 27, 2019 Friday, March 29, 2019
12:00 PM–4:30 PM 10:45 AM–12:00 PM 8:30 AM–9:30 AM 2018–19 and 2019–20 UPCEA Boards 2018–19 and 2019–20 Network Leadership Corporate Advisory Council Meeting of Directors Meet Team and Regional Council Meetings (by invitation) Location: Diamond • Business & Operations Network Location: Boren Leadership Meeting 4:45 PM–5:45 PM Location: Virginia 2019 and 2020 Annual Conference • Community and Economic Engagement Advisory Committees Meet Network Leadership Meeting Location: Boren Location: University 6:00 PM–7:30 PM • International Network UPCEA Volunteer Leadership and Leadership Meeting Institutional Representative Reception Location: Seneca Location: Cirrus • Marketing, Enrollment, & Student (by invitation) Services Network Leadership Meeting • 2018–19 and 2019–20 Location: Columbia Boards of Directors • Online Administration Network • 2018–19 and 2019–20 Leadership Meeting Regional Councils Location: Jefferson • 2018–19 and 2019–20 Network • Program Planning and Implementation Leadership Teams Network Leadership Meeting • 2019 and 2020 Annual Conference Location: Jefferson Advisory Committees • Central Region Council Meeting • Association Awards Committee Location: Issaquah • Frandson Award Committee • Mid-Atlantic Region Council Meeting • Diversity and Inclusiveness Committee Location: Greenwood • Unbound Editorial Board • New England Region Council Meeting Location: Kirkland • Marketing and Enrollment Management Seminar Planning Committee • South Region Council Meeting Location: Leschi • National Council for Online Education Advisory Council • West Region Council Meeting Location: Issaquah • eDesign Collaborative Advisory Council • Corporate Advisory Council 10:45 AM–12:00 PM • Policy Committee National Council for Online Education • Institutional Representatives Advisory Board Meeting • Past Presidents Location: Medina • Honored Guests 12:00 PM–1:00 PM Sponsored by: 2018–19 and 2019–20 Regional Cabinets (Current + Incoming Regional Board Representatives) Meet Location: Diamond A
12:00 PM–1:00 PM 2018–19 and 2019–20 Network Senates (Current + Incoming Network Chairs) Meet Location: Diamond B
Onsite Program 9 Conference Schedule
Tracks Tuesday, March 26, 2019 Wednesday, March 27, 2019 12:00 PM–4:30 PM 7:30 AM–5:30 PM Business & Operations 2018–19 and 2019–20 UPCEA Boards Registration Desk Open Community and of Directors Meet Location: Grand Foyer Economic Engagement Location: Diamond 8:00 AM–10:30 AM Digital Strategy and 4:45 PM–5:45 PM Pre-Con: Emerging Leaders: Innovation— NEW! 2019 and 2020 Annual Conference Leveraging Strengths for Leadership Advisory Committees Meet Excellence in Professional, Continuing, International Location: Boren and Online Education (pre-conference; separate registration required) Marketing, Enrollment, 6:00 PM–7:30 PM Location: Cedar and Student Services UPCEA Volunteer Leadership and Emerging Leaders
Online Administration Institutional Representative Reception Location: Cirrus Program Planning (by invitation) With three immediately actionable & Implementation • 2018–19 and 2019–20 Boards of Directors insights in mind, this interactive workshop • 2018–19 and 2019–20 Regional Councils will examine leadership behaviors within • 2018–19 and 2019–20 Network the context of professional, continuing, Leadership Teams and online higher education. First, to identify and leverage personal leadership • 2019 and 2020 Annual Conference strengths, you’ll complete and discuss Advisory Committees Levels the Clifton StrengthsFinder assessment. • Association Awards Committee Second, to identify the unique strengths Foundational • Frandson Award Committee and challenges of your organization, • Diversity and Inclusiveness Committee you’ll review Excellence in Higher
Applied • Unbound Editorial Board Education—a model for organizational • Marketing and Enrollment Management assessment and improvement. Finally, Strategic Seminar Planning Committee you’ll identify opportunities to apply your personal leadership strengths to address • National Council for Online Education the needs of your organization. Advisory Council • Ralph Gigliotti, Rutgers, • eDesign Collaborative Advisory Council The State University of New Jersey • Corporate Advisory Council • Policy Committee 8:00 AM–10:30 AM • Institutional Representatives UPCEA 2019 Online Leadership • Past Presidents Roundtable (pre-conference; separate registration required) • Honored Guests Location: Ravenna Sponsored by:
Whether you are launching a new online initiative or leading a well-established online enterprise, a key component of your work is advocacy and embracing work that can create lasting and meaningful change at your institution. These change initiatives might involve reminding institutional leaders of the importance of a strategy for online/ distance learning, securing commitments for action, and emphasizing the important role online learning has in innovative teaching and learning practices, among others. During the Roundtable Convening,
10 2019 UPCEA Annual Conference continues on next page TUESDAY WEDNESDAY THURSDAY FRIDAY
continued from page 10 12:00 PM–1:00 PM 3:45 PM–4:45 PM 2018–19 and 2019–20 Regional Cabinets CONCURRENT SESSION I peers will lead business case exercises (Current + Incoming Regional and explore approaches institutions have Balancing Work, Life, and a Board Representatives) used to develop and execute effective Terminal Degree Location: Diamond A strategies for distance/online education Location: Jefferson Emerging Leaders success. Roundtable facilitators will 12:00 PM–1:00 PM share an organizational change formula 2018–19 and 2019–20 Network Senates in collaborative problem-solving to (Current + Incoming Network Chairs) identify options and tactics to achieve Location: Diamond B This interactive discussion will provide institutional change and advocate for you with insights on how to balance online learning enterprises. 12:45 PM–1:15 PM the demands of a 40+ hour/week job, • Moderator: Kim Siegenthaler, Newcomer’s Welcome family/personal life, and the pursuit of a University of Missouri Location: Cirrus Ballroom terminal degree. Whether contemplating the journey or already under way, this 10:45 AM–12:00 PM 1:30 PM–3:00 PM session will help you see it to completion 2018–19 and 2019–20 Network Leadership Opening General Session and avoid becoming ABD. Team and Regional Council Meetings Location: Metropolitan Ballroom • Kelly Newell, Washington State University • Central Region Council Meeting • 1:30–1:35 PM: Welcome Remarks from • Jon Matsuda, University of Hawaii Location: Issaquah 2019 UPCEA Annual Conference Chair, • Janice Sitzes, North Carolina Rovy Branon • Mid-Atlantic Region Council Meeting State University Location: Greenwood • 1:35–1:45 PM: Indigenous Peoples’ • Donna SanMiguel, California State Welcome, Muckleshoot Tribe • New England Region Council Meeting University San Marcos Location: Kirkland • 1:45–1:50 PM: Presentation of the Julius M. • Kate White, California State Nolte Award for Extraordinary Leadership • South Region Council Meeting University East Bay Location: Leschi • 1:50–1:55 PM: Presentation of the • Christina Trombley, Drake University • West Region Council Meeting UPCEA Leadership in Diversity Award • Dee Masiello, Boston College Location: Issaquah • 1:55–2:00 PM: Remarks from UPCEA • Sarah Dysart, University of Michigan • Business & Operations Network CEO, Bob Hansen • Karen Bull, Syracuse University Council Meeting • 2:00–3:00 PM: General Session Location: Virginia Who is Us: The Future of American Identity • Regina Cash, California State University, Los Angeles • Community and Economic Eric Liu, Founder and CEO, • Moderator: Amy Heitzman, UPCEA Engagement Network Council Meeting Citizen University Location: University Eric Liu is the founder and CEO of • International Network Council Meeting Citizen University and executive Concurrent Session block continues Location: Seneca director of the Aspen Institute on next page • Marketing, Enrollment, & Student Citizenship and American Identity Program. Services Network Council Meeting He is the author of several books, including Location: Columbia “You’re More Powerful Than You Think: A • Online Administration Network Citizen’s Guide to Making Change Happen,” Council Meeting “A Chinaman’s Chance,” “The Gardens of Location: Jefferson Democracy,” and “The Accidental Asian.” Eric served as a White House speechwriter and • Program Planning and Implementation policy adviser for President Bill Clinton. He Network Council Meeting is a regular columnist for CNN.com and a Location: Jefferson correspondent for TheAtlantic.com. 10:45 AM–12:00 PM 3:00 PM–3:30 PM National Council for Online Education Networking Break in Exhibit Hall Leadership Meeting Location: Grand Ballroom Location: Medina Meet & Greet with Eric Liu 11:30 AM–12:45 PM Break sponsored by UPCEA Past Presidents’ Lunch (by invitation) Location: Boren Onsite Program 11 Conference Schedule
Creating a Seamless Student Experience: Tracks 3:45–4:45 PM Humanizing the Online Orientation, Concurrent Session I continued Business & Operations Removing Barriers, and Embracing Best in Show Central: From None to Innovation and Technologies Community and Known: Fostering and Managing Rapid Location: Issaquah Economic Engagement Online Growth
Digital Strategy and Location: Cedar Innovation— NEW! Emerging Leaders Join this interactive discussion about how two institutions responded to International changing student expectations to deliver Starting a centralized online/extended a holistic, data-informed approach to Marketing, Enrollment, learning unit requires strategies that align student support. Highlights include a and Student Services with the history, core values, structure, bold initiative in which Bama by Distance Student Services launched a new model Online Administration and climate of individual colleges and universities. In this presentation, leaders for online student orientation, designed Program Planning from a large and a mid-size institution will with University’s Innovation Team, placing & Implementation discuss their recent journeys in building student identity and relationship before new centralized online units for their functional knowledge of university campuses. Presenters will highlight major systems. We’ll also examine how Wichita decision points that impact long-term State University streamlined services to success, discuss options and potential remove service barriers by expanding positive and negative outcomes, access to 24-7 support, increasing self- Levels and bring to light unforeseen catalysts help functionality, and launching proactive and barriers. enrollment coaching. Foundational • Steve VandenAvond, Northern • Jennifer Roth-Burnette, University Michigan University of Alabama Applied • Robert Griffiths,Ohio State University • Sonya Dunkin, University of Alabama • Moderator: Mark Bernhard, • Megan Welborn, University of Alabama Strategic University of Southern Indiana; • Mark Porcaro, Wichita State University Chair-Elect, UPCEA Central Region • Moderator: Jason Smith, Student Services by Blackboard
Designing for Diverse Audiences: Leveraging Personas Location: Redwood
Personas can be used to inform processes across higher education, including admissions, marketing, instruction, and student outreach by creating learner-centric, tailored experiences. These products meet the needs of diverse learners by delivering authentic, relevant content that speaks to individual learners’ demographics, professional situations, and academic aspirations. Learn how two institutions leverage personas to influence all
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12 2019 UPCEA Annual Conference TUESDAY WEDNESDAY THURSDAY FRIDAY
Partnerships between The New Startups: Continuing continued from page 12 Universities, Companies, Civil Education Units and Online Colleges aspects of program delivery, including Society and Governments for Location: Aspen program design, development, and Sustainable Development: Emerging Leaders student recruitment. Take away Latin-American Experiences practical tools that you can implement Location: Willow A at your organization. In this session, three seasoned professionals
• Andrea Schaumann, Rollins College will share their experiences in standing up • Juan Mavo-Navarro, University of Toronto For more than 20 years, RECLA (Continuing new units that could be called a “startup • Jen Gordon, University of Toronto Education Network of Latin America and business” within their universities. They will Europe) has been promoting continuing share challenges and opportunities, and • Moderator: Inez Bush, Otis College of education as a driver of sustainable offer insights that will be helpful for others Art & Design development in Latin America and Europe. establishing new programs, courses, and Marketing-at-Scale: Optimizing and In this session, we will share some recent units. This is primarily a question and Personalizing the Learner’s Journey in experiences on this journey, present answer session with participation from the the World’s First Degrees-at-Scale concrete examples of how innovative audience sharing challenges and solutions. Location: Metropolitan Ballroom partnerships with the private sector, civil • James Shaeffer, Old Dominion University society, and governments have driven • David Schejbal, Marquette University impact, and highlight opportunities for • Nancy Coleman, Wellesley College other UPCEA members to get involved in Georgia Tech was the first university in these programs. • Moderator: Joel Hauff, University the world to offer online degrees-at-scale of Arizona that delivered high quality education at • María del Rosario Bozón, RECLA a disruptive price. But marketing-at-scale • Moderator: Elizabeth Valencia-Borgert, How to Produce and Promote an eBook came with challenges to personalization St. Cloud State University Location: Ravenna and opportunities for efficiency. Learn how Georgia Tech has brought these degrees Increase Enrollment and Reduce Costs: Using Market Data to Evaluate to market through the cornerstones of By now, everyone knows the value of a rock-solid enrollment marketing plan Academic Programs Location: Willow B content in your marketing and enrollment utilizing research, personas, messaging, plan. This session will discuss how to and a digital-first strategy emphasizing amplify your strategy through producing personalization. See how empathetic and publishing an eBook. Participants will Learn how to use market data, including strategy and understanding the learner learn why they should consider making information on student demand, point-of-view drives targeting and an eBook part of their marketing efforts, employment, competition, and program segmentation to build awareness and how to plan for success, explore design margins, to improve the productivity of your drive the messaging and timing of options, and how to distribute an eBook program portfolio and restore growth to interactions through the enrollment funnel. for ultimate impact. • Chris Walker, a mature program. Purdue University and Georgia Institute • Shannon Hatch, Johnson & of Technology Wiley Education Services will share how they leveraged insights on student demand Wales University • Mont Rogers, Georgia Institute to grow their MS in Communications • Casey Liddle, Thruline Marketing of Technology program without investing heavily in added • Moderator: Jack Rodenfels, University • Stephen Fain, Georgia Institute resources. Marquette University and Gray of North Carolina, Chapel Hill of Technology Associates will focus on the process used • Moderator: Keith Bailey, to make better, faster program decisions 5:00 PM–6:30 PM University of West Virginia that were supported by the faculty Opening Reception in Exhibit Hall and administration. Location: Grand Ballroom • David Capranos, Wiley Education Services • Bart Collins, Purdue University • Steve Probst, Gray Associates, Inc. • Carrianne Hayslett, Marquette University • Moderator: Jill Klein, American University
Onsite Program 13 Conference Schedule
Tracks Thursday, March 28, 2019 8:00 AM–9:15 AM Master Class: Past UPCEA Emerging Business & Operations 7:30 AM–5:30 PM Leader Program Participant Gathering Community and Registration Desk Open Location: Willow A Economic Engagement Location: Grand Foyer Emerging Leaders Pre-registration required. Digital Strategy and 7:30 AM–9:30 AM For past participants of the 2018 Regional Innovation— NEW! IR Breakfast Briefing: PCO 2025 Emerging Leader Program, this interactive Location: Cirrus Ballroom International workshop will provide an opportunity to reconsider individual strengths in the Marketing, Enrollment, context of professional, continuing, and and Student Services The 2019 UPCEA Institutional Representatives online higher education, as well as an Briefing, hosted at the Annual Conference, opportunity to continue to examine your Online Administration provides an opportunity for senior leaders leadership pathway. Please bring your in professional, continuing, and online CliftonStrengths Top Five. Program Planning education (PCO) to connect with peers, to • Ralph Gigliotti, Rutgers, The State & Implementation discuss together the changing landscape University of New Jersey of higher education, and to consider ways • Moderator: Kris Rabberman, University in which to craft their own strategies and of Pennsylvania leadership pathways. This year’s briefing will begin with a dynamic, facilitated panel 8:30 AM–9:30 AM Levels featuring three university presidents, who Continental Breakfast will each share their unique perspectives Location: Grand Ballroom Foundational on organizational and market forces that are emerging, how they are responding at Applied their institutions, and how UPCEA members will lead us into the near-term future (2025!). Following this plenary format, senior leaders Strategic will then have the opportunity for smaller, in-depth conversations at tables with peers. Finally, time will be preserved for brief reports from tables. • Betty Vandenbosch, Purdue Global • Susan Aldridge, Drexel University • Ruth Watkins, University of Utah • Sandi Pershing, University of Utah • Bob Hansen, UPCEA • Amy Heitzman, UPCEA • Moderator: Donna Harris, Founder, 1776
Registration The UPCEA Conference Registration Desk is located in the Grand Foyer on the second floor. The Registration Desk is open at the following times:
Wednesday, March 27 Thursday, March 28 Friday, March 29 from 7:30 AM–5:30 PM from 7:30 AM–5:30 PM from 8:00–11:15 AM
14 2019 UPCEA Annual Conference TUESDAY WEDNESDAY THURSDAY FRIDAY
Best in Show New England: Practical Challenges and Issues: A Conversation 9:30 AM–10:30 AM Strategies for Motivating and Retaining Regarding Micro-Credentials CONCURRENT SESSION II Post-Traditional Online Learners Location: Cedar A Tale of Three Institutions: Successes, Location: Issaquah Challenges, and Pitfalls in Creating Emerging Leaders and Maintaining Online Courses Alternative Credentials are important to the Location: Redwood future of understanding cradle-to-career This session will focus on strategies for opportunities in Professional Education. designing instruction for the post-traditional Institutions interested in considering the Three institutions with differing scales, learner that promotes retention and use of micro-credentialing face many stages of maturity, and needs, have all motivation. Starting from an overview of the challenges and issues. This session will experienced challenges in online course recent research on retention and motivation be presented from the perspective of development. However, their experiences strategies specific to this student population, panelists who are dealing with the issues offer valuable insights into the development we will explore as a group practical and challenges of alternative credentials. of online courses and learning resources. applications of this research. Participants The panelists will suggest pathways Academic administrators and design team will be encouraged to share best practices for institutions to consider as they work members explore some of the similarities in they have developed that support the toward cradle-to-career opportunities. their successes, challenges, and pitfalls in success of a diverse population of students. • Janet Staker Woemer, creating and maintaining online courses, • Paul Cochrane, University of University of Wisconsin including scalability, quality, accessibility. Southern Maine • Linda Kingston, Winona State University • Ilianna Kwaske, Tulane University • Moderator: Stacy Chiaramonte, • Patricia Cook, University of Arizona Worcester Polytechnic Institute; • David Dumonde, Tulane University • Asim Ali, Auburn University Chair, UPCEA New England Region • Paul Huckett, Johns Hopkins University • Jacqui Williams, • Nathan Graham, Johns Bringing the Future University Closer University of Melbourne Hopkins University to Employers and Learners: The • Moderator: Ray Schroeder, • Gretchen Jones, University of Maryland Evolving Role of Continuing Education University of Illinois Springfield/UPCEA University College Location: Willow B • Beth Mulherrin, University of Maryland
University College Concurrent Session block continues • Moderator: Carol Gering, University Continuing Education (CE) divisions sit at on next page of Oregon the hub of a triangle that brings together students, employers, and the main campus. But as some main campuses lag in meeting the needs of the other two groups, CE divisions have a major role to play in modernizing the campus and positioning themselves at the center of university. This presentation will share insights from leaders across North America—and examples from an experienced campus executive— on how to accomplish this. • Amrit Ahluwalia, The EvoLLLution • Maureen MacDonald, University of Toronto • Moderator: Josh Herron, Anderson University
Onsite Program 15 Conference Schedule
Leveraging Technology to Create Tracks 9:30 AM–10:30 AM Linguistic Bridges in the Online Space Concurrent Session II continued Business & Operations Location: Ballard Community Engagement and Community and Training in University Continuing and Economic Engagement Professional Education Schools Isolation, anonymity, and a lack of Digital Strategy and Location: Aspen personalization are common challenges to Innovation— NEW! developing successful dynamic distance
learning programs. In addition, the number International Professional and continuing education of students taking coursework in a second units develop programs that complement language continues to grow. By leveraging Marketing, Enrollment, technologies and course design strategies, and Student Services and optimize their university’s community engagement, training activities, and we create accessible, engaging, and
Online Administration economic development outcomes. personalized online learning spaces. Examples include Columbia University In examples of two inverse contexts, Program Planning programs that enhance commitments pedagogical and design approaches & Implementation in the University’s community benefits are highlighted: non-native English agreement, New Jersey Institute of speakers enrolled in continuing education Technology trainings for Newark residents, coursework at the University of Washington University of Central Missouri service and second language learners of Spanish training in careers for its community, in an experiential-based online language program at the University of Florida. Levels St. Cloud State University offerings for the under/unemployed and the local • Crystal Marull, University of Florida
Foundational community, and Western Washington • Julie Scales, University of Washington University’s student-led world language • Sandra Janusch, University training for employees. Applied of Washington • George Calderaro, Columbia University • Moderator: Craig Lundsten, Emeritus • Gail Ruhland, St. Cloud State University Strategic • Gale Spak, New Jersey Institute of Technology • Andrew Blick, Western Washington University • Kirsten Drickey, Western Washington University • Moderator: Laurel Hogue, University of Central Missouri
Social Media
Get online at Continue the conversation online with fellow attendees and speakers during and between sessions. Use #UPCEA2019 on Twitter to stay in touch!!
16 2019 UPCEA Annual Conference TUESDAY WEDNESDAY THURSDAY FRIDAY
Gen X Moms and Gen Z Daughters: MicroMasters and Other New 11:00 AM–12:00 PM A Discussion about the Shifts in On-Ramps to Graduate Degrees CONCURRENT SESSION III Student Expectations of Higher Location: Metropolitan Ballroom Education and the Workforce Emerging Leaders Personalizing Support for Northeastern’s Location: Jefferson Adult STEM Career Changers
Location: Issaquah
In this cutting-edge session, examine the Three UPCEA leaders will guide a discussion state of Harvard’s and MIT’s pathways with their Gen Z daughters, all in high initiatives, MicroMaster’s offerings, and Northeastern University’s Align program school heading into college, or early in overall growth on edX and other platforms. is giving students from any academic their college careers, on a variety of issues Through lively discussion, learn about what background the ability to earn a master’s that are core to the association’s mission. the future of modular, stackable, portable degree in computer science. With plans For the past several years, as administrators credentialing might mean to the ongoing to graduate 1,000 students annually and faculty, we have studied the shifting unbundling of higher education. by 2022, learn how Align’s leadership needs and demands of Millennials as our • Tracy Tan, MIT is employing near-peer mentorship as students and our workforce. This session • Moderator: Hunt Lambert, an economic, scalable student support aims to enlighten attendees with first- Harvard University solution to increase student satisfaction hand insights about the next college- and retention. going population’s expectations, hopes, Using Culture to Supercharge • Catherine Gill, Northeastern University concerns, attitudes about technology, the Continuing Education Unit • Jackson Boyar, credentials, money, and the world of work Location: Willow A Mentor Collective into which they will be entering. Emerging Leaders • Moderator: Katie O’Neal, Southern • Kelly Otter, Georgetown University Methodist University
• Sandi Pershing, University of Utah Best in Show SUPER: To Partner or • Moderator: Amy Heitzman, UPCEA How can all levels of staff recognize Not to Partner? How an Institution and harness the power of culture to Decided to Partner With an OPM Welcome Online Students: Collaborating move the unit forward? Does your and Then Changed Its Mind to Build Flexible Orientation Experiences unit intentionally link office culture to Location: Willow A for Online Learners mission? How does your team respond Emerging Leaders Location: Ravenna to organizational change? Using Sturt’s pillars of culture and Tuckman’s stages
of team development to highlight the Auburn University’s most recent Orientation is a quintessential moment interdependence of content, process, Strategic Plan called for starting for residential students heading off to and feelings, this interactive session will undergraduate degree completion college. But what about online learners? help you link your unit’s culture to the programs in select areas. In order to IU Online is creating flexible, scaffolded mission of your unit or institution and jumpstart its efforts in 2014, Auburn opted orientation experiences that allow super charge a positive culture! to partner with an OPM. In 2018, Auburn students to select resources relevant • Nicole Westrick, Temple University ended its partnership. This conversation to them. Join us for a lively discussion- • Maggie Place, Widener University will allow participants to go through focused presentation and test drive • Moderator: Jorge Zumaeta, Florida an exercise to determine scenarios some of our orientation experiences. International University where working with an OPM is advisable • Mitchell Farmer, Indiana University for an institution, lessons learned in • Julia Sanders, Indiana University 10:30 AM–11:00 AM establishing a partnership, and key ways • Robert Smith, Indiana University— Networking Break in Exhibit Hall of transitioning from an OPM relationship Purdue University Indianapolis Location: Grand Ballroom to in-house management. • Moderator: Andrea Gross, University • Asim Ali, Auburn University of Denver • Moderator: Karen Bull, Syracuse University; Chair, UPCEA Mid-Atlantic Region
Concurrent Session block continues on next page
Onsite Program 17 Conference Schedule
Extending University Knowledge Tracks 11:00 AM–12:00 PM Through Unique Strategic Partnerships: Concurrent Session III continued Business & Operations Lessons for Practitioners From Two Building a Sustainable Business Model Innovative Case Studies Community and for Online Education Location: Jefferson Economic Engagement Location: Redwood
Digital Strategy and Emerging Leaders Innovation—NEW! In this collaborative session between
developers of California State University International This workshop will provide administrators East Bay’s Alameda County MPA and the a hands-on opportunity to engage in the University of Delaware’s Christiana Care Marketing, Enrollment, academic budget planning employed Health System PocketMBA, participants will and Student Services at the University of Arizona, used to hear about two strategic partnerships that
Online Administration help units plan for building fully-online extended university expertise in teaching degree programs. Led by leaders of and research to outside organizations. Program Planning central administration, the facilitators will Each case study presentation will follow & Implementation walk participants through the financial parallel themes: context, partners, planning exercise employed at the objectives, program format, challenges, university. Participants will leave with digital outcomes, and key lessons that can be tools they may adapt and use at their replicated by practitioners. This session is own institutions to engage academic well suited for higher education outreach professionals, executive education Levels departments in the planning process. • Vincent Del Casino, University of Arizona practitioners, and instructional designers, or anyone interested in evidence of Foundational • Joel Hauff, University of Arizona state universities leveraging innovative • Joshua Steele, University of Arizona educational partnerships. • Moderator: Mary Niemiec, Applied University • Toni Fogarty, California State of Nebraska University, East Bay Strategic Collaborative Teaching and • George Irvine, University of Delaware Scholarship in Indonesia • Erin Sicuranza, University of Delaware Location: Ballard • John Stocker, University of Delaware • Moderator: Laura Jo Swartley, University
of Washington This is a collaborative presentation by a joint team from The Chicago School, Going the Distance: Providing Meaningful USA and Universitas Sanata Dharma, Support for Faculty at Every Level Indonesia. We will showcase the Location: Willow B innovative collaboration that has taken
place over the past four years between the two universities half a world away In this session, we’ll explore approaches two from each other. Specific strategies used teams take to foster trusting relationships to engage in continuing education, with faculty to help prepare them to professional development, scholarly deliver meaningful online experiences collaboration, and internationalization of for their diverse student populations. We’ll curriculum will be discussed. discuss the layers of support provided • Breeda McGrath, The Chicago School to meet faculty where they are and to of Professional Psychology accommodate for their varying needs, • Patricia Perez, The Chicago School objectives, availability, and experience. of Professional Psychology We discuss the importance of trust and relationship building to empower faculty • Maria Margaretha Sri Hastuti, Sanata to innovate and be lifelong learners, Dharma University • Moderator: Anneli Adams, University of California, Davis continues on next page
18 2019 UPCEA Annual Conference TUESDAY WEDNESDAY THURSDAY FRIDAY
Higher Education Reimagined Inside Higher Ed, this panel will explore continued from page 18 Location: Metropolitan Ballroom some of the most promising emerging much like their own students. We will models of postsecondary education, and also outline the roles and team structure the impediments they face. essential to providing this level of support Reinventing higher education has • Nina Huntemann, edX at scale. become a well-worn trope in the Age • Nelson Baker, Georgia Institute • Kerry Foley, Harvard University of Disruption, though many higher of Technology • Karina Lin, Harvard University education leaders have yet to engage • Sharon Leu, U.S. Department • Allan Guenther, University of Alabama in an authentic assessment of their of Education • Cheryl Bosarge, University of Alabama campus’ response to disruption. Are • Moderator: Paul Fain, Inside Higher Ed we really meeting the needs of today’s • Moderator: Joan Halsey, Washington learners, who are nothing like the State University learners a generation ago? Is our value proposition reflective of learner needs, or Concurrent Session block continues merely a product of our legacy business on next page models? Are we sufficiently responding to demands—from policymakers, employers, and the public at large—that reflect the needs of students and the communities we serve? Moderated by Paul Fain of
Empower Your Learners.
Stop by Booth 306 to learn how Credly helps UPCEA members engage learners, build career pathways, and improve student outcomes.
Credly is a robust network of education institutions and organizations working together to create opportunities in the workforce that support lifelong learning.
Onsite Program 19 Conference Schedule
Tracks 11:00 AM–12:00 PM Changing Publicness of Concurrent Session III continued Business & Operations Research Universities
Community and Research Roundtables Economic Engagement Location: Cedar Professional, continuing, and online education (PCO) professionals Digital Strategy and Research Roundtables are table-based, engage with the community in order Innovation— NEW! small-group, guided discussions about to extend university knowledge for a specific and timely topic, question, or International societal benefit. Such engagement issue facing professional, continuing, or can best be understood as part of a online education. Roundtable presenters Marketing, Enrollment, university’s publicness, or the ongoing share their experiences and ideas and and Student Services synthesis of a university’s belief in the then promote the sharing of thoughts, value of public engagement and the Online Administration solutions, and questions among table’s frequency and extent of such public attendees. This session will host a series of engagement. This research roundtable Program Planning synchronous conversations: posits a dynamic understanding of & Implementation • Moderator: Emily Lewis, Indiana research university publicness over Wesleyan University time in order to understand how Best Online Practices that publicness has changed in the past, Correlate with Achievement in an how it could change in the future, and Undergraduate STEM Course how such change will affect the public Levels engagement of PCO units. • George Irvine, University of Delaware Foundational Given the rapid growth in institutions Faculty Perceptions of Institutional providing online degree programs, Applied Change From Online Education establishing a strong foundation and research base about how the design and Strategic implementation of online courses affects student achievement is critical, in order for Drawing on the presenter’s dissertation online education to get rid of the negative research, this session will describe the reputation that it sometimes carries. As a ways that faculty members perceive step toward this goal, our purpose was online education to be changing to present how we design a STEM course their universities and discuss relevant and to investigate how much our design approaches to change management contributed to student achievement. that fit this research. • Emma Brady, University of Florida • Bryan Blakeley, Boston College
Charging Stations
Recharge your devices in the Metropolitan Ballroom foyer at our complimentary charging stations. Sponsored by EAB
20 2019 UPCEA Annual Conference TUESDAY WEDNESDAY THURSDAY FRIDAY
PATHs: A Framework for Identifying Scaling Mastery Outcomes From a Time to Degree and Measuring Learner Analytics in Course to College Level Online Learning Environments
Time to degree is important to define
We use learning analytics and mastery- and articulate, to help develop Most Learning Management Systems based approaches to generate pilot persistence and retention strategies. store big data that could be used to data for two of our programs at the LMS Research will be presented showing understand and predict real patterns account level. Using this pilot data, we whether taking online classes reduces of individual behaviors within online built models to correlate the student time to degree for campus students and blended learning environmental outcome metrics of grades and mastery, and whether time to degree is similar contexts. These data, which could be as well as to predict long-term student for student subgroups. University of extracted from course reports, contain success. The outcome of resulting Missouri (MU) students admitted to both student-level data and course-level assessments include students, program online programs are assigned distance data. Overall, the data generated from directors, and administrators. Outcomes student codes. Campus students may the course reports is a good measure from this research are a foundational also generally enroll in online classes. of various interactions (most notably, step to create a framework to scale these Enrollment and completion patterns for Learner-Content interactions); and can efforts across campus. MU students who graduated AY2016– be summed up as consisting of posts, hits, • Bobbie Kite, University of Denver AY2018 will be discussed. access, and time spent on contents— • Nicolas Pares, University of Denver • Terrie Nagel, University of Missouri together referred to as PATH (Posts, Access, Time, and Hits). PATH impacts on student Take Two Kant Lectures and Call Me in outcomes such as final grade in the the Morning: Leveraging Educational Results and Implications of course, grade on discussion board posts, Technology to Improve Well-Being in the 2018 UPCEA Marketing Survey and other formative and summative Seniors With Dementia and at Risk for Location: Ravenna assessments are further explored. Cognitive Decline
• Oluwakayode Adebowale,
University of Illinois Springfield In the middle of your budgeting or In this study we examined the technology strategic planning process? UPCEA has The Impact of Alternative Credentials requirements for providing a sustained marketing and enrollment management educational experience for seniors metrics from the 2018 UPCEA Marketing
living in long term care or retirement and Enrollment Management Survey. Join This study focused on the value, impact, residences across several comparison our session for a snapshot of marketing effectiveness, and accessibility of groups. Content was delivered using budgets and staffing, media spending, alternative programs for nontraditional streaming technology compared with and professional development needs. students. With the number of face to face and pre-recorded courses • Chris Nicholson, University of Denver nontraditional students entering higher across a number of selected disciplines. • Rebecca Badger, Oregon education today it is more important than We discuss how to create partnerships State University ever to ensure that students are aware between healthcare and higher • Moderator: Jim Fong, UPCEA of their options and have a realistic education for improvement of the quality understanding of what they need to do to of life and well-being of seniors across the be qualified for their preferred career. continuum of aging. Concurrent Session block continues • Kate White, California State University, • Aviva Altschuler, Baycrest Health Sciences on next page East Bay • Melanie Santarossa, Ryerson University
Onsite Program 21 Conference Schedule
Tracks 11:00 AM–12:00 PM 12:00 PM–12:15 PM Concurrent Session III continued Lunch Pick-up Business & Operations Location: Grand Ballroom Foyer Community and Tools for Successful Courageous Come and grab your lunch to-go outside Economic Engagement Conversations: Resources and of the Exhibit Hall before heading to Digital Strategy and Framework for Identity, Diversity, one of the Network Lunch Meeting Innovation— NEW! and Inclusion Development and Awards Presentation. You can find Location: Aspen beverage stations outside of the Network
International Emerging Leaders meeting rooms. Additional seating is also available inside the Exhibit Hall.
Marketing, Enrollment, Lunch sponsored by and Student Services The UPCEA Diversity & Inclusion committee is creating a framework Online Administration and practical toolset for use by 12:15 PM–1:30 PM Program Planning UPCEA and its members. In this session, & Implementation University of Washington and University UPCEA Network Lunch Meetings of Utah will present successful examples and Awards Presentations that have worked for their programs. Open to all attendees There will also be an opportunity for Network Lunch Meetings and Award participants to share their ideas and Presentations are gatherings of provide feedback on the UPCEA Diversity attendees who share a common Levels & Inclusion framework. Ideas collected practice—for example, student services, will benefit the entire UPCEA member or online management, or international Foundational community and participants will have programming, for the purposes of tools to take with them to develop their networking, peer to peer learning, and Applied own diversity efforts. the recognition of excellence. Acting • Nicole Batt, University of Utah as “affinity groups” within the larger Strategic • Rachel Everitt, University of Utah organization, Networks each host a • Peter Wallis, University of Wasington series of annual deliverables, varying • Lena Hopkins, University of Washington from curating a track at the Annual Conference to supporting webinars, • Courtney Jones-Vanderleest, University specialty seminars, and practice-specific of Washington awards. While the six UPCEA Networks • Sandi Pershing, University of Utah are formal structures and membership • Lalitha Subramanian, University in one or more is a benefit of UPCEA of Washington membership, Network Meetings hosted • Moderator: William Bajor, at the Annual Conference are open East Stroudsburg University to all attendees and prior affiliation is not required. These lunch meetings offer multiple opportunities for informal learning and networking with other attendees, as well as information about how to get the most from UPCEA.
22 2019 UPCEA Annual Conference TUESDAY WEDNESDAY THURSDAY FRIDAY
Business & Operations Adopting a User Experience Approach 1:45 PM–2:45 PM Network Awards Lunch for New Strategic Alignment and Growth CONCURRENT SESSION IV Location: Redwood Location: Aspen The UPCEA 11th Hour Award for Business A Tale of Two Strategies: and Operations will be presented. Innovative Assessments Supporting Competency-Based Learning What happens when a unit transitions from Community and Economic Location: Willow A being part of a centralized Continuing Engagement Network Awards Lunch Education department to a decentralized Location: Willow B unit? This case study focuses on lessons The UPCEA Engagement Award will from a major organizational restructuring be presented. Boosting the value of today’s higher education system and preparing students and transition. We will highlight some of International Network Awards Lunch for life means adopting practical and the key milestones of our transition such as Location: Willow A applied approaches to education. This determining a value proposition, adopting The UPCEA International Leadership session shares two complementary a user-centric approach, embracing a Award and UPCEA International Program strategies for offering competency-based new culture, creating efficiencies, and of Excellence Award will be presented. education (CBE) programming with a optimizing opportunities. convergence around confidence-based • Graham McIntosh, University of Marketing, Enrollment, & Student learning and assessment strategies. British Columbia Services Network Awards Lunch A well-defined assessment strategy • Raquel Collins, University of Location: Ravenna takes into account organizational British Columbia The UPCEA Excellence in Advancing Student goals, affordances, and constraints, Success Award, graciously underwritten • Moderator: Chris Guymon, University and can provide personalized and by InsideTrack, will be presented. of Chicago adaptive learning experiences, along Online Administration with innovative degree and learning Best in Show West: Boise State Passport Network Awards Lunch options. Our first case study will examine to Education: Integrating 21st Century Location: Cedar processes and practices to shift towards Degree Pathways with a 21st Century The UPCEA Strategic Innovation in Online CBE at the program level, while our Partnership and Tuition Model Education Award will be presented. second case will explore applications Location: Ravenna of CBE that complement existing Program Planning and Implementation pedagogical frameworks. Network Awards Lunch • Matt Devlin, University of Toronto Our Passport to Education program is a Location: Cirrus Ballroom • Robert Wagner, Utah State University new and innovative way to help returning The UPCEA Award for Outstanding • John Louviere, Utah State University and new students to Boise State University Program, credit and noncredit categories, through a subscription-based tuition model. • Rene Eborn, Utah State University will be presented. We have drastically reduced tuition for • Moderator: Nancy Salzman, part-time non-traditional adults to complete Brandman University their degree. With up to a 30% discount on tuition we’ve packaged a fully online, credit for prior learning-honoring degree pathways that can have concentrations in Leadership, Business, and Design Thinking. We’ve partnered with a local credit union, CapEd Credit Union, to deliver high-quality, low-cost education from a metropolitan research university of distinction. • Rebecca Morgan, Boise State University • Jon Schneider, Boise State University • Peter Risse, Boise State University • Moderator: Annette Webb, University of California, Riverside; Chair-Elect, UPCEA West Region
Concurrent Session block continues on next page Onsite Program 23 Conference Schedule
Create Your Personal Board of Directors Tracks 1:45 PM–2:45 PM Location: Jefferson Concurrent Session IV continued Business & Operations Emerging Leaders Building Pathways to Opportunity: Community and Northeastern-Year Up Partnership Economic Engagement Location: Willow B Successful leaders purposefully identify Digital Strategy and and utilize a complementary group of Innovation— NEW! advisors, champions and advocates. Northeastern University’s College of Board of Directors. Sounding Board. International Professional Studies and Year Up have Kitchen Cabinet. Council of Advisors. All forged a unique partnership to create names for an intentional group of people Marketing, Enrollment, you consult with regularly for advice and and Student Services pathways to opportunity and career advancement. In this highly interactive feedback. The team you choose should
Online Administration presentation, representatives from have different contributions. But how do Northeastern and Year Up share their you know the right mix of individuals? Program Planning experiences and illustrate how this This workshop guides you through the & Implementation partnership delivers on the promise process of identifying your team that of higher education among young best fits professional and personally. adult learners and provides the skill • Mary Angela Baker, Salisbury University sets and knowledge demanded by • Moderator: Amy Heitzman, UPCEA today’s employers. • Paula Boyum, Northeastern University Federal Policy Update: Insights from DC Levels Location: Cedar • Moderator: Anne-Marie Brinsmead, Policy Foundational Ryerson University Building the Plane While We Fly It: Applied Forging Partnerships and Delivering Please join us for a session that will Results in Online Programs discuss the varied and busy education Strategic Location: Issaquah agenda in Washington. The Department of Education and its rulemaking committees start to weigh-in on major The presenters will discuss how the issues of importance to the distance Provost-level offices within the Universities and adult education community. of Michigan and Illinois at Urbana- Congressional leadership changes to Champaign built relationships with Democratic in the House, meaning new college partners and other campus oversight of the Administration. Renewal administrative and support units to of the Higher Education Act (HEA) is past support online program development. We overdue, and conversations are ongoing will discuss techniques and strategies for regarding the next reauthorization. We’ll operating together as a team to ensure walk you through what to watch and the effective delivery of quality programs. what has been going on. Hear from legal • Sarah Dysart, University of Michigan and policy experts on a host of issues in governance and regulation. • Mike Daniel, University of Michigan • Chris Murray, Thompson Coburn LLP • Jason Mock, University of Illinois at Urbana-Champaign • Dick Senese, Capella University • Kostas Yfantis, University of Illinois at • Russ Poulin, WCET Urbana-Champaign • Moderator: Jordan DiMaggio, UPCEA • Moderator: Christina Sax, Maryland University of Integrative Health
24 2019 UPCEA Annual Conference TUESDAY WEDNESDAY THURSDAY FRIDAY
Influence of Organizational Driving Growth and Innovation The Online Thaw: The Long Awaited Structure and Communication and With International Mobility of Learners Emergence of International Markets Design Strategies on New Program and Programs Location: Metropolitan Ballroom Development Processes Location: Ballard Location: Redwood Emerging Leaders Emerging Leaders International markets for online education
lagged far behind those in the US for
The landscape of today’s global the past two decades. The common Most continuing education units audience is shifting due to higher explanation was that international students have well-defined program approval immigration barriers, increasing preferred on-ground learning and/or processes, but this can include for- competition, and program innovation. preferred to study in the US or elsewhere. credit or non-credit, undergraduate or How are leaders in professional, With changes in federal immigration graduate, summer, custom, executive, continuing, and online education driving policies, coupled with a rise in acceptance online, hybrid, workshop, and other growth and an innovation agenda for of online learning, that dynamic appears offerings. Given this complexity, how do international markets? What are the key to be changing. Panelists will discuss units organize themselves to efficiently opportunities, challenges, and strategies growth opportunities that are driving their explore, propose, and implement new to realize institutional gaols in this market? strategy, and share where these emerging programs? How is the idea generation This interactive panel discussion will bring markets may be headed. phase supported? Who works on together an expert panel from diverse Introduced by Allan Fisher, Emeritus new development initiatives? Do institutional perspectives and encourage organizational networks facilitate the participants to reflect, explore, and share • Tom Gibbons, Northwestern University exchange of information? What are various global engagement strategies. • Mitsue Shiokawa, best practices in program design and • Nelson Baker, Old Domininon University implementation processes? Hear what’s Georgia Institute of Technology • Breeda McGrath, The Chicago School worked (or hasn’t worked) at five different • Brian Cook, California State University, of Professional Psychology academic institutions and then engage East Bay • Moderator: John Caron, in lively discussions to help identify best • James Gazzard, University practices in program development. Endicott College of Cambridge • Ilan Jacobsohn, The New School • Kelly Otter, Georgetown University 2:45 PM–3:15 PM • Shira Richman, The New School Networking Break in Exhibit Hall • Moderator: Rahul Choudaha, • Janice Sitzes, Location: Grand Ballroom North Carolina Studyportals State University • Chip Futrell, North Carolina State University • Kelly Newell, Washington State University • Gail Ruhland, St. Cloud State University • Moderator: Ursula Bechert, University of Pennsylvania
Onsite Program 25 Conference Schedule
Tracks 3:15 PM–4:15 PM 4:30 PM–5:30 PM General Session CONCURRENT SESSION V Business & Operations Location: Metropolitan Ballroom Lessons Learned from Managing Community and • 3:15–3:20 PM: Remarks from UPCEA a USAID Funded Graduate Business Economic Engagement President 2018–2019, Sandi Pershing Education Program in Bosnia Digital Strategy and • 3:20–3:30 PM: Presentation of the Adelle Location: Ballard Innovation—NEW! F. Robertson Emerging Professional Continuing Educator Award, Walton S.
International Bittner Service Citation for Outstanding Establishing a graduate business program Service in UPCEA, and Phillip E. in an emerging market has its share of Marketing, Enrollment, Frandson Award for Literature challenges; however, it is possible and can and Student Services • 3:30–4:15 PM: General Session provide great benefit to local students and From Warrior Brain to Artist Brain: Helping U.S. institutions. This presentation reviews Online Administration Veterans Transition from War to University the challenges, successes, and failures of Program Planning Richard Casper, Founder, CreatiVets the GBEP program in Bosnia. & Implementation Richard co-founded CreatiVets • John Stocker, University of Delaware and currently serves as the • Moderator: Erica Bova, Director of Programming. Northwestern University Richard served four years as an infantryman in the United States Marine In Search of Operational Excellence in Continuing and Professional Levels Corps, with a combat deployment in Fallujah, Iraq. During his deployment, Education: Case Studies from The George Washington University and the he was hit by four IEDs in just four short Foundational University of Cambridge months, causing him to suffer from a Location: Cedar traumatic brain injury. Upon returning Applied home, Richard found it hard to adjust and suffered from PTS until he discovered Strategic the healing power of music and art. After The drive to excel is universal. Delve into two experiencing firsthand the impact music examples of how institutions turn a critical and art had on his own recovery, Richard eye on themselves to improve processes, co-founded CreatiVets to help other support growth, develop staff, and veterans who are suffering. ultimately deliver an enhanced student experience and a student-centered education. GW will share the results of their self-audit, with special attention to their marketing, recruitment, and admissions units. The University of Cambridge will
continues on next page
Exhibit Hall The Exhibit Hall is located in the Grand Ballroom on the second floor. Hours for the Exhibit Hall are as follows:
Wednesday, March 27 Thursday, March 28 Friday, March 29 from 3:00–6:30 PM from 8:30 AM–5:30 PM from 8:00–11:15 AM
26 2019 UPCEA Annual Conference TUESDAY WEDNESDAY THURSDAY FRIDAY
International MOUs: Lessons Learning Engineering: Evidence-Based continued from page 26 Learned From Partnerships with Strategies for Continuous Learning reflect on the pros and cons of their International Universities Outcome Improvement 18-month process to develop and Location: Ballard Location: Willow A implement a new organizational structure. Emerging Leaders
• James Gazzard, University of Cambridge
• Corinne Boz, University of Cambridge Establishing and managing successful • Tim Landucci, University of Cambridge partnerships with universities is a key The book Breakthrough Leadership in aspect of internationalization for many the Digital Age: Using Learning Science • Cyrus Homayounpour, The George institutions. As continuing education to Reboot Schooling (2013), provided Washington University programs find future growth overseas, inspiration for a “learning engineering” • Haydn Kuprevich, The George and increase global student mobility, group at the Harvard Extension School. Washington University they quickly discover that cultivating Those efforts included a global workshop • Moderator: Karen Ferguson, Colorado partnerships often takes longer than and collaboration across industry, State University-Global Campus expected and there are many speed nonprofits, foundations, professors, and bumps along the way. In this presentation, practitioners that resulted in the book Internal and External Strategies for members of UPCEA’s International Learning Engineering for Online Education: an Enterprise-Wide, Industry-Validated Badging Program Network will showcase lessons learned Theoretical Contexts and Design-Based (2018). This session is designed Location: Willow B from partnerships with universities and Example Emerging Leaders secondary schools in Europe, Asia, Africa, to share key ideas and approaches to South America, and Australia, as well learning engineering from this project and as share a case study on developing how others can implement similar strategies. strategic partnerships to increase global • Chris Dede, Harvard University Agile institutions are providing learning student mobility at US institutions. opportunities which meet employers • Gabe Abrams, Harvard University • John Caron, Endicott College demands for upskilling and new skilling • Moderator: Rita Burrell, Purdue University professional development. Join Institutional • Breeda McGrath, The Chicago School of Professional Psychology and digital credentialing experts to UPCEA Online Administration Network • Terry Borg, Northern Illinois University explore proven strategies for connecting to Presents a Tech Showcase tomorrow’s jobs through custom-designed • Marissa Lombardi, EF Education First Location: Jefferson curriculum, targeted coursework, and • Moderator: Cecile Schoberle, University industry certifications, then conferring of Colorado Denver recognition for skills learned through • Moderator: Terrie Nagel, verifiable digital credentials. You will University of Missouri learn how the combination of employer engagement in curriculum planning and Supporting New and Innovative digital credentials fuels the job economy. Learning Opportunities • Gary Matkin, University of California, Irvine This presentation will cover the role that • Anne Reed, State University of New York the University of Florida College of Liberal at Buffalo Arts and Sciences is playing in the development and delivery of 100% online • Moderator: Pete Janzow, Credly undergraduate degrees. In addition, the unique design process used to develop 100% online laboratories will be described. An analysis of the impact these laboratories had on learning outcomes will be reported. Results from an ongoing study using virtual reality versions of the online laboratories will be discussed. • Brian Harfe, University of Florida
Concurrent Session block continues on next page
Onsite Program 27 Conference Schedule
Expanding Reach Via a Micro 4:30 PM–5:30 PM Campus Network Concurrent Session V continued Tracks Location: Aspen
Business & Operations How to Use Virtual Machines to Expand Virtual Learning Simulation Access Community and The University of Arizona developed a Virtual reality and virtual world Economic Engagement Micro-Campus Network with international learning simulations increase student institutions. The goal is to establish a physical Digital Strategy and engagement at the same time open Innovation—NEW! presence which enables the delivery of our source virtual world platforms with viewer- degree programs to students while serving based building tools are a cost-efficient International as a hub for international relationships. The choice for educational institutions. This Office of Digital Learning plays an important Marketing, Enrollment, session details how an institution used role in working with professors on a and Student Services virtual machine software to create a collaborative flipped classroom. This session virtualized viewer for the OpenSimulator highlights the opportunities and challenges Online Administration virtual world platform—to overcome the faced during the creation of the Micro- previous high-end computing device Campus Network via a panel of experts. Program Planning impediment and enable virtual learning • Cristina Castaneda, University of Arizona & Implementation simulations to be accessed by all types of computing devices. • Gabriela Valdez, University of Arizona • Kay McLennan, Tulane University • Angela Gunder, University of Arizona • Melody Buckner, University of Arizona Bringing the Outside, In: A Step in the • Brent White, University of Arizona Direction of AR in Online Courses • Moderator: Lily Fu, Massachusetts Levels Online programs connect learners from Institute of Technology locations around the globe to one Foundational another. But how often do they bring locations to learners? Purdue University’s
Applied Master of Science Engineering Technology (MSET) program took a step Strategic toward Augmented Reality-enhanced courses by working with companies and open source technologies to bring places and people to learners. In this session, we will showcase several “toward-AR” interactive activities employed in the courses and discuss how they enhance learning experiences for Purdue’s students. • Duane Dunlap, Purdue University • Luke Cable, Wiley Education Services
28 2019 UPCEA Annual Conference TUESDAY WEDNESDAY THURSDAY FRIDAY
Re-positioning and Re-engineering the Trends in Innovation and UPCEA Talk: Marketing and Enrollment Liberal Arts Degree Improvements to Noncredit Programs Management Technology Location: Metropolitan Ballroom Location: Issaquah Location: Redwood Emerging Leaders
Continuing education has seen major • Moderator: Paola Curcio-Kleinman, As our education ecosystems continue to transformations in program development New York University emphasize and push people toward STEM and delivery, particularly with the growth of Degree Program Recruitment Tactics degrees and training and away from the online education. In this open discussion Using Salesforce liberal arts, what can and should liberal round-table session, participants will learn The purpose of this UPCEA Talk is not arts programs do? Do liberal arts programs about examples of innovative program to promote Salesforce, but rather to have a place in our skill-based economy? design focused on action-learning in a demonstrate to our colleagues that being It is well-known that demand for technical manufacturing environment and programs equipped with a tool such as Salesforce has skills that come from STEM programs is designed to scale, and ways in which its advantages when recruiting prospects high, but can liberal arts colleges and outcomes like student retention and to fill a program. More and more we are programs better position what they offer engagement can be improved. Participants tasked with growing existing as well as to better position students for success? are then invited to discuss current and new degree and graduate-level certificate Recent research indicates that the emerging trends in non-credit continuing programs. The main focus will be on demand exceeds supply for jobs related education and to share ideas on how existing programs that are not performing to artificial intelligence, robotics and different institutions address these changes. well in terms of student enrollment. analytics, professions requiring a liberal arts • Paul Del Piero, University of Washington • Matthew Reimers, California State degree may be decreasing. UPCEA and • Naomi Bogenschutz, University University, Long Beach Emsi are conducting research with recent of Washington liberal arts graduates and employers to • Lalitha Subramanian, University Extending Your Marketing Reach determine new strategies for the future of Washington with Marketing Automation liberal arts graduate in the new economy. Marketing automation tools improve • Tish Miller, MIT Professional Education • Jim Fong, UPCEA performance at each stage of the • Eszter Szabó, Arconic • Rob Sentz, Emsi marketing funnel, align marketing efforts • Sandra von Doetinchem, University of • Moderator: Daria LaTorre, with university recruiting, and increase Hawai‘i at Manoa Alvernia University effectiveness. Gain an understanding • Moderator: Kim McNutt, California State of marketing automation best practices University, Dominguez Hills and lessons learned, based on implementations of two of the most popular platforms—Marketo and Pardot. • Clair Dorsey, Old Dominion University • Eric McGee, JMH Consulting, a Division of Education Dynamics
To Chatbot or Not to Chatbot Considering adding a chatbot to your marketing, enrollment, and student success communication tools? So are we! This talk will share research into areas of greatest effectiveness for chatbot usage, as well as the value proposition of AI technology enabling students to engage with the institution via SMS (text messaging). How should hand-offs from chatbots to humans work? Get a sense of Oregon State University’s journey from chatbot curiosity to prototypes to our current strategy. • Ian Cavalier, Oregon State University Ecampus
Concurrent Session block continues on next page Onsite Program 29 Conference Schedule
Tracks 4:30 PM–5:30 PM Friday, March 29, 2019 Concurrent Session V continued
Business & Operations 7:45 AM–8:30 AM Winning Recipes for a Successful UPCEA Emerging Leader Program Community and Design Team Structure Capstone Session: Recapping the Economic Engagement Location: Ravenna Program and Next Steps Digital Strategy and Location: Jefferson Innovation— NEW! Emerging Leaders
International Join us as we reveal the ingredients that have led to the creation of several successful Participants will be guided in this Marketing, Enrollment, curriculum design units. We will also cover opportunity to reflect upon their and Student Services our approach to refining our recipes to stay current and allow for opportunities experiences and invited to consider
Online Administration for cross-institutional collaborations. next steps, including opting-in to a future cohort of peers, earning a credential • Ryan Anderson, University of Program Planning (badge) recognizing this experience, Wisconsin System & Implementation and to learning about future volunteer • Karen Dowdall-Sanford, University leadership opportunities within UPCEA. of Washington • Amy Heitzman, UPCEA • Moderator: Camille Funk, University of California, Irvine/UPCEA 8:00 AM–11:15 AM Registration Desk Open 5:30 PM–6:30 PM Levels Location: Grand Foyer Happy Hour Foundational Location: Grand Foyer 8:00 AM–9:00 AM Sponsored by School Spirit Continental Breakfast Applied Location: Grand Ballroom 8:00 AM–9:00 AM Strategic 7:00 PM Fireside Chat: Inclusive Excellence Dinner Groups Location: Seneca Meet in Hotel Lobby • Sandi Pershing, University of Utah • Moderator: Bill Bajor, East Stroudsburg University
8:30 AM–9:30 AM Corporate Advisory Council Meeting (by invitation) Location: Boren
WiFi
Get online at the conference with free wireless internet in all meeting and session rooms, as well as the Exhibit Hall.
Network: Sheraton-Seattle-Meeting-Room Password: UPCEA2019
30 2019 UPCEA Annual Conference TUESDAY WEDNESDAY THURSDAY FRIDAY
Creating a Champagne 8:30 AM–9:30 AM 10:00 AM–11:00 AM Experience on a Beer Budget: UPCEA Regional Business Meetings CONCURRENT SESSION VI Delivering on Modern Learners’ Open to all attendees Building for Success and the Customer Service Expectations Regional Business Meetings leverage New Innovation Imperative Location: Redwood Emerging Leaders attendees’ geographical proximity by Location: Metropolitan Ballroom providing accessible annual events Emerging Leaders each fall which feature localized content and awards programs, as As education becomes more of a well as robust networking, which is Forward-leaning universities are increasingly commodity, leaders must understand particularly beneficial for those new to realizing that while innovation “happens” that brand is no longer enough. Today’s UCPEA and/or the field of professional, on their campus, it is often not strategic students shop and bring the same continuing, and online education. or even necessarily intentional. In some customer service expectations to campus Regional composition is noted below instances, innovation goes unnoticed in the that they apply to the eCommerce space. and includes geographically contiguous digital and professional education space, What lessons can continuing education Canadian provinces. While UPCEA and in other instances institutions spotlight learn from Amazon and Netflix, despite Regions are formal structures designed innovation in discrete units charged with shrinking budgets? This interactive session to enhance the value of membership, leading campus innovation. This panel will focus on human-centered service Regional Business Meetings hosted at will share three models for approaching strategies that can be implemented at the Annual Conference are open to innovation, and will reflect more broadly your institution next week. Bring your pain all attendees, offering opportunities for on the nature of innovation in higher points and sense of humor! informal learning, networking with other education, both today and tomorrow. • Heather Chakiris, University of attendees, as well as information about • Kemi Jona, Northeastern University California, Los Angeles how to get the most from UPCEA. • Sean Hobson, Arizona State University • Moderator: Dave Jarrat, InsideTrack Central Region Update • Sasha Thackaberry, Louisiana Engaging Community and Location: Willow A State University Industry on Campus: The Case CO, IA, IL, IN, KS, MI, MN, MO, NE, ND, OK, • Moderator: Richard Novak, Rutgers, for Collaboration Campus OH, SD, WI; MB, NU, SK the State University of New Jersey Location: Willow A Emerging Leaders Mid-Atlantic Region Update Connected Reporting: Implementing Location: Redwood Strategic, Iterative Assessment DC, DE, MD, NJ, NY, PA, WV; ON Solutions for Extension Operations Arapahoe Community College, Colorado Location: Cedar New England Region Update State University, the local K–12 district, Location: Ravenna the Castle Rock Economic Development CT, MA, ME, NH, RI, VT; NB, NL, NS, PE, QC Corporation, and local industry As needs for robust, critical reporting in collaborated to develop a new $42 million South Region Update continuing education operations increase, Collaboration Campus, which opens Location: Willow B professionals should be familiar with in August 2019. This new campus will AL, AR, FL, GA, KY, LA, MS, NC, PR, SC, TN, TX, VA methods to generate reliable reporting provide seamless connections between to meet the needs of decision-makers in K–12, community college, 4-year, and West Region Update their organization. In this session, presenters industry with multiple on and off ramps. Location: Cedar will share their experiences and areas of Hear about the processes, success, AK, AZ, CA, HI, ID, MT, NV, NM, OR, UT, WA, discovery with iterative reporting processes and lessons learned by many of the key WY; AB, BC, NT, YT to address emerging reporting needs, partners involved in this project. including communication with stakeholders 9:30 AM–10:00 AM • Eric Dunker, Arapahoe to identify needs, development of standards Networking Break in Exhibit Hall Community College and reporting essentials, and overall Location: Grand Ballroom dissemination strategy. • Amy Smith, Colorado State University • Andrew Blick, Western • Moderator: Joe Miera, University of Washington University Nevada, Las Vegas • Molly Vogel, Western Washington University Concurrent Session block continues • Moderator: Kelley Brandt, Boise on next page State University
Onsite Program 31 Conference Schedule
Are You Ready For Change? Tracks 10:00 PM–11:00 AM Anticipating, Implementing, Concurrent Session VI continued Business & Operations and Envisioning Innovative Organizational Structures for Community and Pathways from Noncredit to Credit: Online Program Development Economic Engagement A Deep Dive Location: Issaquah Location: Aspen Digital Strategy and
Innovation— NEW! The landscape of online continuing International Facilitators will highlight the trends in non- education is changing. Competition credit education and will detail the results for online program management on Marketing, Enrollment, of a non-credit to credit survey (sent to campuses is increasing. What new and Student Services UPCEA members in late 2018) and then capabilities do internal online program lead participants in a discussion of the divisions need to produce similar Online Administration challenges and opportunities of non- outcomes to external OPM’s? Colleagues credit to credit pathways. Program Planning from the Office of Academic Innovation • Lynda Wilson, California State University, & Implementation at the University of Michigan, Oregon Dominguez Hills State Ecampus and the University of • Sandra von Doetinchem, Washington, Continuum College are University of Hawaii at Manoa all setting strategies & developing • Randy Jones, North Carolina new organizational structures to meet State University this challenge. Join us for a lively Levels • Jessi Gordon, University of Missouri conversation on our strategies, goals, and benchmarking, and plan how you can Foundational • Gail Ruhland, St. Cloud State University successfully structure an organization for • Moderator: D. Terry Rawls, Appalachian competitive advantage. State University Applied • Karen Dowdall-Sandford, University 2019 Recipient of the Philip E Frandson of Washington Strategic Award: Free-Range Learning In the • Danielle Allsop, University of Washington Digital Age: Your Path to Success in Life, • Peter Wallis, University of Washington Career, and College • Lisa Templeton, Oregon State Location: Ballard University Ecampus • Jessica DuPont, Oregon State University Ecampus With the emergence of the digital revolution, • Shannon Riggs, Oregon State traditional educational assumptions and University Ecampus programs are being significantly disrupted. Historically, educational practices that • David Lawrence-Lupton, University attempted to bridge the gap between of Michigan adults’ lives, college, and work were • Moderator: Ann H. Taylor, Penn marginalized because our society was State University information-poor and they defied the dominant academic traditions. Now, the tables are turned. In our information-rich, digitized society, new technologies and data analytics are defining learning opportunities that were previously unimaginable. Free-Range Learning In the Digital Age: Your Path to Success in Life, Career, and College will define this new learning space and give the reader the awareness, knowledge, and tools to use it. • Peter Smith, Author • Moderator: Maureen MacDonald, University of Toronto 32 2019 UPCEA Annual Conference TUESDAY WEDNESDAY THURSDAY FRIDAY
The 60-Year Curriculum: Using Data Effectively: Turning 11:15 AM–12:15 PM Moving to Practice Information Into Insight Closing General Session Location: Jefferson Location: Ravenna Location: Metropolitan Ballroom • 11:15–11:20 AM: Remarks from UPCEA President 2019–2020, Nelson Baker In this session, explore the academic In today’s data-rich environment, • 11:20–11:25 AM: Presentation of UPCEA view of the emergent “60-Year universities have a vast landscape for Excellence in Teaching Award and Curriculum” including the elements of assessing everything from market demand UPCEA Outstanding Professional, its coalescing framework and tier plans, to student enrollment trends. All of this Continuing, and/or Online Education examples of institutional leveraging information can help us make better Student (Credit) Award of these concepts, and time for table- decisions and gain valuable insight about based discussion for attendees to map our students. It can also overwhelm or • 11:25 AM–12:15 PM: General Session out their own responses. mislead. Learn to mitigate risk and find The Future of Work • Hunt Lambert, Harvard University meaningful ways to translate data into Michelle R. Weise, PhD, SVP, • Rovy Branon, University of Washington stories about students. Whether looking Workforce Strategies, Strada Education to collect new data through large-scale • Moderator: Nora Lewis, University Network, Chief Innovation Officer, surveys, or reexamine existing data with a of Pennsylvania Strada Institute for the Future of Work new lens, we will share our experiences of As the SVP, Workforce Strategies, University-Workforce Partnerships: how we helped our organizations make Strada Education Network & New Pathways With Internships better decisions and avoid common pitfalls Chief Innovation Officer, Strada and Apprenticeships in an environment of information overload. Institute for the Future of Work, Michelle Location: Willow B • Richard Rush, University of Victoria leads the organization’s workforce • Levent Batur, University of Victoria alignment initiatives as well as innovation
• Claire Lewis, University of Washington and thought leadership priorities. Highly active in and across the various networks Internships and apprenticeships are an • Linnéa Mobrand-Volper, University of higher education policy, innovation, important response to industry requests of Washington for graduates with pertinent workforce philanthropy, and institutions, Michelle • Moderator: Tracy Kreikemeier, experience, hands-on knowledge, is dedicated to connecting students Thruline Marketing and communication, critical thinking, to affordable educational pathways teamwork, and leadership skills. In this into and within the workforce that are session, hear from two institutions about validated by employers. She is a senior their approaches, successes, and lessons advisor for Entangled Solutions, serves learned. Hear about how University of on the Commission on the Future Missouri supports internships with mobile of Undergraduate Education for the learning, providing a flexible platform for American Academy of Arts and Sciences materials, communication, assessment, as well as on the advisory board of Village and evaluation. Learn how Kapiolani Capital. She is a columnist for EdSurge Community College took Hawaii from and the former Chief Innovation Officer zero registered health apprenticeships to of Sandbox ColLABorative, the research seventeen in one year, and how to deliver and development lab of strategy and mandated related technical instruction innovation at Southern New Hampshire integral to all apprenticeships. University. She co-authored the book, Hire • Terrie Nagel, University of Missouri Education: Mastery, Modularization, and the Workforce Revolution, with Clayton • Mark Kuhnert, University of Missouri Christensen while serving as the Senior • Sally Pestana, Kapi’olani Research Fellow in higher education Community College at the Clayton Christensen Institute for • Moderator: Kyle Harkness, University Disruptive Innovation. of the Pacific 12:15 PM Adjourn
Onsite Program 33 10 Tips for Newcomers Make the10 Most Tips of forthe 2019 Newcomers Annual Conference MakeRead the through Most the program of the ahead 2019 of time andAnnual select the Conferencesessions that will be most likely to improve your skills. Read through the program ahead of time and select the sessions that will be most likely to improve your skills. Put away your electronic devices and be present.
Put away your electronic devices and be present. Attend sessions that are outside of your comfort zone, and try sitting with someone new to expand your network. Attend sessions that are outside of your comfort zone, and try sitting with someone new to expand your network. Be an active participant, connect with speakers, and ask questions.
Be an active participant, connect with speakers, and ask questions. Exchange business cards with other attendees, and then connect on LinkedIn. AD Exchange business cards with other attendees, and then connect on LinkedIn. Join colleagues and attend a Dinner Group on Thursday, March 28. p. 35
Join colleagues and attend a Dinner Group on Thursday, March 28. Talk to the conference exhibitors in the Grand Ballroom. They’ve worked with many of your colleagues, and have the solutions you need for the Talkchallenges to the conferencefacing your exhibitorsinstitution. in the Grand Ballroom. They’ve worked with many of your colleagues, and have the solutions you need for the challengesTake advantage facing of your UPCEA’s institution. many volunteer opportunities. Fill out the Volunteer Interest Form and turn it in at the UPCEA Booth (#211). Take advantage of UPCEA’s many volunteer opportunities. Fill out the VolunteerAfter the conference,Interest Form review and turn session it in materialsat the UPCEA in the Booth CORe (#211). library and via the conference app on Guidebook as you implement what you’ve learned. After the conference, review session materials in the CORe library and via the Takeconference notes andapp shareon Guidebook a one-page as summaryyou implement of what what you you’velearned learned. with your colleagues and leadership team after you return home. Take notes and share a one-page summary of what you learned with your colleagues and leadership team after you return home. Icons made by Vectors Market from www.flaticon.com.
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www.hackerusa.com [email protected] VOLUNTEER INTEREST FORM GET INVOLVED WITH UPCEA!
NAME:
TITLE:
INSTITUTION:
EMAIL:
PHONE:
UPCEA offers volunteer leadership opportunities for members in two main ways: Networks (affinity groups based on areas of practice) and Regions (geographical areas): NETWORKS Get involved with one of the UPCEA Networks: Help design a webinar, curate a conference track, or sit on a committee aligned with one of the major areas of practice for UPCEA members. Timeline: Network leadership teams/committees usually coalesce in the winter/early spring and convene spring-spring.
• Business & Operations • Community & Economic Engagement • International • Marketing, Enrollment, and Student Services • Online Administration • Program Planning & Implementation • eDesign Collaborative REGIONS Or get involved with your UPCEA Region: Help plan a regional conference, contribute to a regional awards program, or host a regional professional development event. Timeline: regional councils/committees usually coalesce in the late fall/early winter and convene spring to spring.
• Central (CO, IA, IL, IN, KS, MI, MN, MO, NE, ND, OK, OH, SD, WI) • Mid-Atlantic (DC, DE, MD, NJ, NY, PA, WV) • New England (CT, MA, ME, NH, RI, VT) • South (AL, AR, FL, GA, KY, LA, MS, NC, PR, SC, TN, TX, VA) • West (AK, AZ, CA, HI, ID, MT, NV, NM, OR, UT, WA, WY)
Please submit this completed volunteer interest form at the Registration Desk.
36 2019 UPCEA Annual Conference Thank you, Partners!
EDUCA TION
Onsite Program 37 THANK YOU
Business & Operations
to all of this year’s Track Sponsors!
Community and Economic Engagement
International
EDUCA TION
Marketing, Enrollment, and Student Services
Online Administration
Program Planning & Implementation
38 2019 UPCEA Annual Conference Sessions by Track
Business • Tools for Successful Courageous • Lessons Learned from Managing a USAID Conversations: Resources and Framework Funded Graduate Business Education & Operations for Identity, Diversity, and Inclusion Program in Bosnia • Adopting a User Experience Approach for Development Emerging Leaders • Leveraging Technology to Create Linguistic New Strategic Alignment and Growth Bridges in the Online Space • Bringing the Future University Closer to Digital Strategy and Employers and Learners: The Evolving Role Innovation—NEW! of Continuing Education Marketing, Enrollment, • Building for Success and the New and Student Services • Building a Sustainable Business Model for Innovation Imperative Emerging Leaders Online Education Emerging Leaders • Best in Show West: Boise State Passport to • Higher Education Reimagined Education: Integrating 21st Century Degree • Connected Reporting: Implementing Pathways with a 21st Century Partnership Strategic, Iterative Assessment Solutions for • Marketing-at-Scale: Optimizing and and Tuition Model Extension Operations Personalizing the Learner’s Journey in the World’s First Degrees-at-Scale • Creating a Champagne Experience on • In Search of Operational Excellence in a Beer Budget: Delivering on Modern Continuing and Professional Education: • MicroMasters and Other New On-Ramps to Learners’ Customer Service Expectations Case Studies from The George Washington Graduate Degrees Emerging Leaders Emerging Leaders University and the University of Cambridge • The Online Thaw: The Long Awaited • Gen X Moms and Gen Z Daughters: A • The 60-Year Curriculum: Moving to Practice Emergence of International Markets Discussion about the Shifts in Student • The New Startups: Continuing • Winning Recipes for a Successful Design Expectations of Higher Education and Education Units and Online Colleges Team Structure the Workforce Emerging Leaders • How to Produce and Promote an eBook • Using Culture to Supercharge Emerging Leaders • Personalizing Support for Northeastern’s the Continuing Education Unit • UPCEA Emerging Leaders Pre-Conference: Adult STEM Career Changers Emerging Leaders Leveraging Strengths for Leadership • Results and Implications of the 2018 UPCEA Excellence in Professional, Continuing, and Marketing Survey Community and Online Education Economic Engagement • UPCEA Talk: Marketing and Enrollment • Balancing Work, Life, and a Terminal Degree Management Technology: • Building Pathways to Opportunity: • Master Class: Past UPCEA Emerging Leader –– Degree Program Recruitment Tactics Northeastern-Year Up Partnership Program Participant Gathering Using Salesforce –– Extending Your Marketing Reach with • Internal and External Strategies for an • Create Your Personal Board of Directors Enterprise-Wide, Industry-Validated Badging Marketing Automation • UPCEA Emerging Leader Program Program Emerging Leaders –– To Chatbot or Not to Chatbot Capstone Session: Recapping the Program • Using Data Effectively: Turning Information • Community Engagement and Training and Next Steps in University Continuing and Professional Into Insight Education Schools • Welcome Online Students: Collaborating • Engaging Community and International to Build Flexible Orientation Experiences for Industry on Campus: The Case for Online Learners • Collaborative Teaching and Scholarship Collaboration Campus Emerging Leaders in Indonesia • University-Workforce Partnerships: • Driving Growth and Innovation With New Pathways With Internships and Online Administration International Mobility of Learners and Apprenticeships Programs Emerging Leaders • A Tale of Three Institutions: Successes, • Extending University Knowledge Challenges, and Pitfalls in Creating and • Expanding Reach Via a Micro Through Unique Strategic Partnerships: Maintaining Online Courses Campus Network Lessons for Practitioners From Two • Are You Ready For Change? Anticipating, Innovative Case Studies • International MOU’s: Lessons Implementing, and Envisioning Innovative Learned From Partnerships with • Partnerships between Universities, Organizational Structures for Online International Universities Companies, Civil Society and Program Development Governments for Sustainable Development: Latin-American Experiences
Onsite Program 39 Sessions by Track
• Building the Plane While We Fly It: Forging • UPCEA Online Administration Network • Influence of Organizational Structure and Partnerships and Delivering Results in Presents a Tech Showcase: Communication and Design Strategies Online Programs –– Supporting New and Innovative Learning on New Program Development Processes Opportunities Emerging Leaders • Creating a Seamless Student Experience: –– How to Use Virtual Machines to Expand Humanizing the Online Orientation, • Increase Enrollment and Reduce Virtual Learning Simulation Access Removing Barriers, and Embracing Costs: Using Market Data to Evaluate –– Bringing the Outside, In: A Step in the Innovation and Technologies Academic Programs Direction of AR in Online Courses • Best in Show Central: From None to Known: • Best in Show New England: Practical Fostering and Managing Rapid Online Strategies for Motivating and Retaining Growth Emerging Leaders Program Planning Post-Traditional Online Learners Emerging Leaders • Learning Engineering: Evidence-Based & Implementation Strategies for Continuous Learning • A Tale of Two Strategies: Innovative • Re-positioning and Re-engineering the Outcome Improvement Emerging Leaders Assessments Supporting Competency- Liberal Arts Degree Emerging Leaders Based Learning • Best in Show SUPER: To Partner or Not to • Trends in Innovation and Improvements to Partner? How an Institution Decided to • Designing for Diverse Audiences: Noncredit Programs Partner With an OPM and Then Changed Leveraging Personas Its Mind Emerging Leaders • Going the Distance: Providing Meaningful Support for Faculty at Every Level
Emeritus Global Visit us at booth #100 Online Degrees Bringing partner university programs to international students
EMERITUS IS INTERNATIONAL
EMERITUS IS PARTNER-FIRST
EMERITUS IS FLEXIBLE
emeritusglobaldegrees.org
40 2019 UPCEA Annual Conference Exhibit Hall Guide
About the Exhibit Hall UPCEA Booth Specific Events in the Exhibit Hall The Exhibit Hall is located in the Grand Stop by the UPCEA Booth (211) in the Ballroom on the second floor and opens Exhibit Hall and visit with UPCEA staff, Wednesday, March 27, 2019 at 3:00 PM on Wednesday, March 27. The find out more about new resources and 11:30 AM–12:00 PM Opening Reception is being held in the services, and discover exactly what Exhibitor Meet and Greet Hall starting at 5:00 PM on Wednesday. UPCEA membership has to offer! Exhibitors only! Meet the UPCEA staff This is a great opportunity to visit with our and fellow exhibitors. Use this time to valued exhibitors. Network and get acquainted with the space, ask Region Ambassadors questions, and network. Exciting Features of the Exhibit Hall Wondering how to get involved with 3:00–3:30 PM UPCEA as a volunteer leader? Chat with Grand Opening of Exhibit Hall + Check out the array of service providers the Network and Region Ambassadors Networking Break here to help you—and your institution— during all of the Networking Breaks to Meet & Greet with Eric Liu find solutions. Our friendly and helpful learn more about volunteer leadership 3:00–6:30 PM industry community invites you to explore and figure out your best path to Exhibit Hall Open their offerings—and discuss possibilities. involvement. Find Network and Region Use the Exhibitor Snapshot on page Ambassadors at the UPCEA Booth! 5:00 PM 42 to help find your way. Connect with Opening Reception exhibitors and others throughout the Refreshments conference to complete your UPCEA Scavenger Hunt. With a completed and Networking Thursday, March 28, 2019 Scavenger Hunt, you could be at next The Exhibit Hall will be the location 8:30 AM–5:30 PM year’s conference for free! of the Opening Reception, Networking Exhibit Hall Open Breaks, and Breakfast. This is the prime UPCEA Grand Prize Drawing location for refueling and connecting 8:30 AM with colleagues. Breakfast Fill out the spaces on your UPCEA Scavenger Hunt and be eligible for 10:30–11:00 AM UPCEA’s Grand Prize Drawing. It’s easy: Networking Break with Exhibitors just complete the activities in the Scavenger Hunt, like meeting exhibitors 2:45–3:15 PM Networking Break with Exhibitors and attending sessions. Find your Scavenger Hunt in your registration packet or at the Registration Desk. Friday, March 29, 2019 The Grand Prize is a complimentary 8:00–11:15 AM registration for the 2020 UPCEA Annual Exhibit Hall Open Conference in Boston, Massachusetts, March 18–20, 2020. Your completed 8:00 AM Scavenger Hunt must be turned in at the Breakfast UPCEA Booth by 10:00 AM on Friday, March 29 to be eligible for the drawing. Winners 9:30–10:00 AM will be notified via email. Good luck! Networking Break with Exhibitors
Onsite Program 41 Exhibitors at a Glance
Company name Booth # Company name Booth # Company name Booth #
Archer Education...... 405 Emeritus...... 100 MindEdge...... 508
Awato...... 404 Emsi...... 207 MindMax...... 300
BestColleges...... 104 Enrollment Resources...... 305 Parchment...... 302
Student Services by Blackboard.....201/203 Entrinsik...... 408 Proctorio...... 500
Burning Glass Technologies...... 411 ExtensionEngine...... 510 ReachLocal...... 502
CAEL...... 514 Freedom Learning Group...... 518 ReUp Education...... 105
CampusCE...... 504 Fullstack Education...... 205 Shindig...... 111
Carnegie Dartlet...... 110 Gray Associates...... 401 SmartBrief...... 410
Chmura Economics & Analytics...... 512 GreenFig...... 516 Straighterline...... 109
Course Market...... 403 HackerU...... 301 Studyportals...... 409
CreatiVets...... 520 Hanover Research...... 406 Symbiosis Educational Consultants.... 303
Credly...... 306 HRCP...... 307 Thruline Marketing...... 210
Destiny Solutions...... 206/208 Intuit Education...... 108 uConnect...... 304
EAB...... 102 JMH Consulting...... 101 Ungerboeck Software International.... 204
Ed2go...... 506 Learning House...... 202 Wiley Education Services...... 200
Educational Testing Consultants...... 400 Mentor Collective...... 103 World Education...... 107
Ellucian...... 402 Meteor Learning...... 309 Xenegrade...... 311
42 2019 UPCEA Annual Conference Exhibit Hall Map
Grand Ballroom, Second Floor
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110 111 210 311 410 411
108 109 208 211 309 408 409
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ENTRANCE
Exhibit Hall Hours UPCEA Booth
Wednesday, March 27, 2019 Stop by the UPCEA Booth (211) in the 3:00–6:30 PM Exhibit Hall and visit with UPCEA staff, find out more about new resources and Thursday, March 28, 2019 services, and discover exactly what UPCEA membership has to offer! 8:30 AM–5:30 PM
Friday, March 29, 2019 8:00–11:15 AM
Onsite Program 43 Exhibitor Snapshot
Find the tools and Archer Education Enrollment Marketing services you need with our conference exhibitors. Digital Marketing Solutions Online Program Recruitment Exhibitors have listed Awato Enrollment Management their top services to help you find the solutions Academic Success you’re looking for. Workforce Development
BestColleges Online Education Trends Data Student Acquisition Services Custom School Profiles
Marketing/ Student Services Data-Driven Market Research & Research/Publishing by Blackboard Performance Marketing
Analytics/Consulting Enrollment and Retention Coaching Services
Enrollment/Retention/ Comprehensive Student Support Registration + Capabilities Not Tied to an LMS International Recruitment Burning Glass Program Marketing Technologies Student Support + Program Alignment Veteran/Military Services Enrollment
Learning Solutions/ CAEL Adult Learner Success Tools Faculty Development and Solutions Workforce and Economic Program Administration and Development Solutions Accessibility + Curriculum and Consulting Services/OPM Talent Management Solutions Technology + Cyber Security/ Data Verification CampusCE Enrollment/Education Management Software Credentials/Certificates + Dashboard Reporting Coding Bootcamps Program Consultation with Implementation Workforce/ Career Development Carnegie Dartlet Digital Marketing Research & Strategy Test Preparation Lead Generation Adult Learner Solutions Chmura Instructional Program Gap Analysis Economics & Economic Impact and ROI Studies Analytics Labor Market Analytics Software
44 2019 UPCEA Annual Conference Course Market Instructional Design— Emeritus Online Course and Program Online Course Creation Development and Deployment Certificate Creation Globally Focused Digital Marketing and Student Support Solutions Certificate Hosting
Emsi Program Alignment CreatiVets Introduction to Art for Combat Veterans Driving Enrollment Online Class—Songwriting for Tracking Alumni Combat Veterans Employment Outcomes Songwriting for Combat Veterans Enrollment Conversion Optimization for Resources Marketing and Admissions Credly Digital Credential Management Platform and Services Digital Marketing Curriculum and Credential Enrollment Management Services Program Design and External Market Validation Entrinsik Enrollment Management Business Network Ecosystem E-Commerce Registration Including Relationships with Education & Training From Major Reporting & Business Analytics Global Brands ExtensionEngine Online Course/ Destiny Solutions Customer Life Cycle Program Development Management Software (No Revenue Sharing) SIS For Non-Traditional Learners Freedom Instructional Design/Subject Registration and Enrollment Software Learning Group Matter Expert Support ADA/Section 508 EAB Strategic Enrollment Analysis Accessibility Solutions Digital Marketing Online Program Enrollment Management Services Management and Curriculum Design and Development ed2go Quality Online Courses and Enrollment Fullstack Launching Coding Bootcamps Education at Universities Partner and Customer Services Provide Best-In-Class Technology eCommerce and Digital Solutions Education to Attract New Students
Educational Non-Credit Programming: Gray Associates Program Evaluation System Using Test Preparation Testing Market Data Consultants Test Preparation Program Program Economics Calculating Management Consulting Contribution Margins Custom Courses Delivered in Program Workshop to Enable Face-to-Face and Live-Online Formats Better Decisions
Ellucian Employer Engagement GreenFig Live, Virtual Job Readiness Programs Configurable Online Registration in Applied Business Science and Payment Integration Between Credit and Non-Credit Programs
Onsite Program 45 Exhibitor Snapshot
Find the tools and HackerU Cyber Security and IT services you need with Workforce Development our conference exhibitors. Cyber Security and IT Training Full Program Management Exhibitors have listed for Professional Programs and their top services to help Continuing Education you find the solutions Professional Career Services you’re looking for. Hanover Research Academic Development Enrollment Management Branding/Marketing
HRCP Offer Test Prep Materials for HR Marketing/ Certifications Exams Research/Publishing Promote and Support Alternate Credentials Including the aPHR, PHR Analytics/Consulting and SPHR Certifications Partner With Schools in Adding Enrollment/Retention/ Courses to the Professional Registration + Development Offerings International Recruitment Intuit Education Free Course Software Student Support + Free Course Curriculum Veteran/Military Services Student Training and Certification Learning Solutions/ Faculty Development JMH Consulting Enrollment Management Services Digital Marketing and Program Administration and Lead Generation Accessibility + Curriculum Lead Qualification Services/OPM
Learning House Online Program Management Technology + Cyber Security/ Data Verification Coding Bootcamps Enterprise Learning Solutions Credentials/Certificates + Coding Bootcamps Mentor Collective Large-Scale Mentorship Program Services (Technology and Services) Workforce/ Career Development Meteor Learning Employer Development Enrollment Lifecycle Management Test Preparation Competency-Based Programming Adult Learner Solutions MindEdge Turn Key Continuing Education Platform Online Course Development Partner Benefits Program
46 2019 UPCEA Annual Conference MindMax Advisory Services Thruline Digital Marketing Marketing Marketing & Enrollment Services Organic Lead Generation Technology Services Strategic Support/ Planning/Analytics Parchment Comprehensive Credentials Platform—Send and uConnect Enrollment Management Receive Transcripts Career Services Secure Print and Digital Marketing Diplomas/Certificates
Ungerboeck Registration Services for Courses, Proctorio Remote Proctoring Software Conferences, Seminars and Camps ID Verification International Learner/Attendee CRM Plagiarism Detection Data Privacy Security and PCI Compliance ReachLocal Digital Advertising and Marketing Wiley Education Program Design & Development Social Media Management Services Market Research, Marketing & Native Advertising and Enrollment Services Branded Content Student Retention and Support Services ReUp Education Enrollment Management Predictive Analytics World Education Top Provider of Career Training Programs Leading to Student Success Industry Certification Global Military Benefit Pursuit SmartBrief Digital Marketing/Lead Generation Strategies for Non-Credit Offerings Content Marketing Regional Marketing Plans for Newsletter Publishing Workforce Development
Straighterline Real solutions for at risk students Xenegrade Student Registration Management Platform-Since 1991 Proven outcomes to improve retention and degree Power Reporting & Analytical Tools— completion performance It's Your Data We Help You Access It Quick implementation and no Simple Student Interface—Few Clicks budget expenditures From Search to Shopping Cart
Studyportals International Recruitment and Enrollment Digital Marketing Solutions International Market and Recruitment Analytics and Consulting
Symbiosis Custom Online Course Development Educational Online Faculty Development Consultants Strategic Consultation
Onsite Program 47 UPCEA Annual Conference Exhibitors
Archer Education Student Services CampusCE Booth 405 by Blackboard Booth 504 Archer Education is the digital marketing Booth 201/203 CampusCE software solves the online agency for colleges and universities that Over the last 10 years, Student Services by registration, program management, want to reach, enroll, and retain today’s Blackboard has developed capabilities reporting, and marketing challenges generation of learners. We believe there’s to help institutions make measurable faced by continuing education programs. a smarter path to enrollment growth. And and sustainable impacts on the student CampusCE is a student information we can help you find it. experience. The solutions we deploy help system and e-commerce platform Kris Little our clients grow enrollment, improve designed specifically for Higher Education [email protected] retention and provide support institution Continuing Education programs. archeredu.com support, including a comprehensive One CampusCE is designed to integrate with Stop and IT Help Desk offering. campus enterprise solutions including the Awato Patrick Landis SIS, LMS, CRM. Booth 404 [email protected] Amanda Gaffney Awato helps schools increase enrollment bbss.blackboard.com [email protected] and boost retention by creating campusce.com individual academic and career Burning Glass Technologies pathways for students. Schools like Booth 411 Carnegie Dartlet Southern New Hampshire University and Burning Glass Technologies delivers Booth 110 Central Michigan University use our job market analytics that empower Carnegie Dartlet is the only platform to help students find the best employers, workers, and educators to communications firm that generates degree program and align it to a career. make data-driven decisions. Burning unprecedented human connection Matthew Guruge Glass analyzes hundreds of millions through psychometric marketing and [email protected] of job postings and real-life career team integration. We are leaders and awato.org transitions to deliver real-time strategic innovators in higher education marketing, intelligence, offer crucial insights, and offering groundbreaking services in the BestColleges help job seekers and employers bridge areas of research, strategy, creative, Booth 104 the skill gap. digital, lead generation, and team BestColleges connects students with Betsy Denious building to create clarity and connection the schools and online programs that [email protected] inside and outside of institutions. best fit their needs through proprietary burning-glass.com Melissa Rekos research, user-friendly guides, and thought [email protected] leadership. As a trusted education advisor, CAEL carnegiecomm.com we also provide college planning, financial Booth 514 aid, and career resources to help our The Council for Adult and Experiential Chmura Economics 100,000 monthly visitors realize life goals Learning (CAEL) is a Strada Education & Analytics and overcome educational barriers. Network affiliate and nonprofit Booth 512 Quinn Tomlin membership organization. We partner with Chmura Economics & Analytics serves [email protected] educators, employers, and workforce and educational institutions & training bestcolleges.com economic developers to create lifelong providers by providing accurate and pathways that integrate learning and timely data to make critical decisions work in support of engaged participation to plan for growth and improvement. of adults in thriving talent pipelines and Chmura provides customized consulting robust economic development. projects and a premier labor data and Jeannie McCarron economic analytics technology [email protected] platform, JobsEQ®. cael.org Kyle West [email protected] chmuraecon.com
48 2019 UPCEA Annual Conference Course Market Destiny Solutions Educational Testing Booth 403 Booth 206/208 Consultants Course Market by iDesign is a one- Destiny One, is customer lifecycle Booth 400 stop-shop for students and universities management software for higher Educational Testing Consultants offers interested in alternative credentials and education administrators serving test preparation programs in partnership non-degree training aligned with employer non-traditional students. It integrates with universities, colleges, and other needs. Students get on-demand access with main-campus systems, engages educationally focused organizations. to timely, workforce-relevant courses students with an Amazon-like experience, ETC’s suite of courses includes programs and certificates from trusted providers. optimizes staff efficiency, and provides for the GRE®, GMAT®, LSAT®, Praxis®, Universities get the technology and business intelligence empowering SAT ®, and ACT® exams. ETC’s unique services they need to serve non-traditional data-driven decisions. It allows schools partnership model offers a high-quality students rapidly and nimbly. to unite, understand, and control all continuing education program and a Jared Brueckner aspects of their business at once. complete range of additional services [email protected] Brian Hurrle from providing qualified instructors to course.market [email protected] expert marketing support. destinysolutions.com Steven Shotts CreatiVets [email protected] Booth 520 EAB etctestprep.com CreatiVets teaches combat veterans Booth 102 struggling with post-traumatic stress At EAB, our mission is to make education Ellucian and traumatic brain injury to use visual smarter and our communities stronger. Booth 402 arts and music in healing their unseen We harness the power of more than Ellucian is the world’s leading provider wounds of war. Our goal is to help 1,500 institutions to uncover and apply of software and services that power the veterans envision and shape their own proven practices and transformative essential work of colleges and universities. future beyond the battlefield, using tools insights. From kindergarten to college More than 2,500 institutions in 50+ they’ll have for the rest of their lives. and beyond, EAB partners with education countries rely on Ellucian to enhance Richard Casper leaders to accelerate progress and drive operations and enrich the student [email protected] results in three key areas: enrollment, experience for nearly 20 million students. creativets.org student success and institutional strategy. Marcia Daniel Jocelyn Powers [email protected] Credly [email protected] ellucian.com eab.com Booth 306 Credly is helping the world speak a common language about people’s ed2go Emeritus knowledge, skills, and abilities. Thousands Booth 506 Booth 100 of employers, training organizations, Partnering with universities across the Emeritus collaborates with leading associations, certification programs, and country, we offer over 775 in-depth universities to deliver online certificates workforce development initiatives use online continuing education courses and degrees, reaching more than 30,000 Credly to help individuals translate their developed and supported by industry learners around the world in multiple learning experiences into professional experts. With more than 40 Industry fields of study. Our experienced team opportunities using trusted, portable, Specialties and over 150 Certifications, draws from a comprehensive set of digital credentials. We empower our Advanced Career Training and capabilities to match the needs of each organizations to attract, engage, develop, Fundamentals courses offer students institution we serve. and retain talent with enterprise-class a flexible option to train for a career Craig Lundsten tools that generate data-driven insights move or personal and professional [email protected] to address skills gaps and highlight development on their own schedule. emeritus.org opportunities through an unmatched Rafael Castaneda global network of credential issuers. [email protected] Unleash the workforce. ed2go.com Pete Janzow [email protected] info.credly.com
Onsite Program 49 UPCEA Annual Conference Exhibitors
Emsi ExtensionEngine Gray Associates Booth 207 Booth 510 Booth 401 Emsi provides colleges and universities We work with you, dream with you Gray Associates, Inc. is a strategy with labor market data to help build and create with you to deliver online consulting firm focused on higher a better workforce and nurture learning experiences as unique as your education. We help education clients strong economies, businesses, and vision, pedagogy, and brand—without develop fact-based portfolio and graduates. Hundreds of institutions use revenue sharing. We are a services marketing strategies that maximize Emsi to align programs with regional firm with expertise in Strategy, Software outcomes for students, the school, and its needs, drive enrollment, connect Development, Project Management, constituencies. To support our client work, students with successful careers, Instructional Design, Creative, we have developed an industry-leading measure employment outcomes, and and Marketing. database that combines information demonstrate their economic impact. Visit Scott Moore on inquiry volumes, demographics, economicmodeling.com. [email protected] competition, and employment. Aaron Olanie extensionengine.com Bob Atkins [email protected] [email protected] economicmodeling.com Freedom Learning Group www.grayassociates.com Booth 518 Enrollment Resources Freedom Learning Group is a digital GreenFig Booth 305 courseware developer and education Booth 516 At Enrollment Resources, we create consultancy supporting publishers, GreenFig partners with higher education conversion rate breakthroughs for our colleges and universities, and OER— institutions to provide students with clients. We provide the tools they need fighting the underemployment of the skills and experience they need to increase student enrollment and American Military Spouses and Veterans to be job-ready in today’s economy. revenue without having to spend more with advanced subject matter expertise— GreenFig connects schools to leading on marketing or hire additional staff. The allows FLG to provide our clients with technology providers and corporations results are effective marketing campaigns, an unprecedented level of high-quality through its unique experiential learning productive admissions staff, happier education and training solutions, content model. Students quickly gain in-demand students, and a stronger bottom line. development and review, accessibility technology certifications, hands-on Gregg Meiklejohn compliance, and organizational and experience, and career networking [email protected] strategy development. opportunities. enrollmentresources.com Stacey Ecelbarger Nathan Gamble [email protected] [email protected] Entrinsik freedomlearninggroup.com greenfig.com Booth 408 Enrole cloud registration, course Fullstack Education HackerU management, eCommerce, BI reporting Booth 205 Booth 301 software will streamline functions, Fullstack Education is the university service HackerU has over 20 years of experience increase enrollment and reduce costs. arm of Fullstack Academy, the nation’s as Israel’s premier IT and Cyber Security Designed specifically for: Continuing & top coding bootcamp. We partner with training and upskilling education provider. Community Education, Professional & leading universities to bring best-in-class, The company’s US division partners with top- Workforce Development, Custom Training, turnkey programs to their students. tier universities and continuing education Summer Camps and Lifelong Learning. Matan Evrany departments to build a Cyber Security Entrinsik leverages 30+ years of software [email protected] workforce equipped with the expertise to design experience emphasizing flexibility, www.fullstackacademy.com combat the growing national cyber threat. reliability, scalability and security. Carole Lewandowski Simone McGrath [email protected] [email protected] hackerusa.com entrinsik.com/enrole
50 2019 UPCEA Annual Conference Hanover Research JMH Consulting Meteor Learning Booth 406 Booth 101 Booth 309 Hanover is a leading research and JMH Consulting, a division of Meteor addresses critical skills gap with analytics firm that helps higher education EducationDynamics, provides strategic its ecosystem of higher educational institutions of all sizes and types tackle marketing and enrollment management partners and employers. We invest critical academic and administrative services for adult and online programs. capital and provide a full suite of services challenges. Our expert analysts develop EducationDynamics is the leader in enabling the identification, development, a customized plan for each partner, finding, recruiting and retaining high- marketing, and scaling of employer- using multiple research methodologies quality students. We build customized aligned programs, focused on delivering to deliver the insights institutions need to solutions that fit your enrollment goals life changing results for adult learners. make informed decisions. and budget. William Rieders Greg Conforti Nicole Foerschler Horn [email protected] [email protected] [email protected] meteorlearning.com hanoverresearch.com jmhconsulting.com MindEdge HRCP Learning House Booth 508 Booth 307 Booth 202 MindEdge is an online learning company HRCP provides comprehensive study The Learning House, Inc. is an academic that serves higher education and materials for human resource (HR) program manager that offers a broad professional development organizations certification preparation. We can portfolio of technology-enabled with high demand courses and help you put together a preparation education solutions. With a focus on certificates. Since 1998 MindEdge has course for the HR professionals in data-driven decision making, Learning partnered with organizations to provide your community. Adding certification House is on the leading edge of higher highly engaging self-paced content and preparation courses to your offerings education, delivering more students, solutions that help to keep pace with supports continuing education initiatives more graduates and better outcomes. rapidly changing learner needs. in your community and can generate Jay Hatcher Angel Pettitt revenue for your school. [email protected] [email protected] Jen Throckmorton learninghouse.com www.mindedge.com [email protected] www.hrcp.com Mentor Collective MindMax Booth 103 Booth 300 Intuit Education Mentor Collective redefines your With an exclusive focus on higher Booth 108 university’s connection with your education, MindMax is a trusted advisor Intuit Education is committed to fulfilling students to inspire engagement, sense to many of the nation’s top universities, Intuit’s mission of Powering Prosperity for of belonging and career readiness helping them connect to today’s adult the next generation of entrepreneurs and through mentorship. Our network of learners and reach their enrollment accountants, and the educators who partners are forward-thinking institutions goals. We deliver measurable results support them. Through Intuit Education, who work with us to provide over 35,000 for our partner institutions through a your students can receive free access students access to a mentor to solve the tailored approach of advisory services, to QuickBooks Online. Plus, educators challenges of student success. To learn marketing and enrollment services, and receive free curriculum, resources, and more, visit www.mentorcollective.org. technology services. one-on-one guidance from the Intuit Jackson Boyer Lee Maxey Education team. [email protected] [email protected] Josh Phelon mentorcollective.org mindmax.net [email protected] intuit.com/t/education-program
Onsite Program 51 UPCEA Annual Conference Exhibitors
Parchment ReUp Education Straighterline Booth 302 Booth 105 Booth 109 At our core, Parchment believes ReUp Education is a high-tech and StraighterLine was founded in 2008 and credentials matter. Providing a convenient high-touch solution focused on raising has been partnering with colleges and platform to help institutions and individuals graduation rates by bringing back universities (currently over 130) since it’s securely send and receive credentials, dropouts. Using a proprietary data, inception providing self-paced online such as transcripts and diplomas, marketing solutions, and technology, general education course via flexible online has established Parchment as ReUp has identified a way to effectively delivery pathways. The benefits of partnering the leader in eTranscript exchange. engage with students who have with StraighterLine include: real solutions Since 2003, 30 million credentials have ‘stopped out’ of college or university, and for at-risk students; proven outcomes to been exchanged between Parchment’s partners with schools to clear the path improve retention and degree completion member network of senders and for students to re-enroll and graduate. performance; and quick implementation receivers. This network, reaching 25% Nate Rowe and no budget expenditures. secondary and 20% postsecondary [email protected] Kevin Struckhoff schools in the U.S., is the gateway to reupeducation.com [email protected] turning credentials into opportunities. straighterline.com Chris Hart Shindig [email protected] Booth 111 Studyportals www.parchment.com Shindig addresses the dual shortcomings Booth 409 of current online learning platforms. It’s Studyportals is the international study Proctorio unique, patented video chat technology choice platform, enabling students to Booth 500 enables both robust teacher to student find and compare their study options Proctorio’s live and fully automated, interactivity optimal for instruction, and the across borders. With over 150,000 remote proctoring service provides free form student to student interactivity published courses from over 3,050 a scalable, cost-effective solution requisite for student body formation, participating universities and over 36 for protecting academic integrity by cohesion and retention. It recently received million users in 2018, Studyportals is the validating student identities, activities, recognition as a 2017 Cool Vendor in world’s leading information source for and originality during online exams. Social Software and Collaboration from study seekers. Proctorio’s customizable exam settings prestigious technology review consultancy Peggy Kelleher allow instructors to set-up unscheduled, Gartner Group. EmergingEdTech.com [email protected] on-demand exam proctoring specific to recently called Shindig, “A Pioneering studyportals.com their assessment needs. Technology for the School of Tomorrow.” Ian Bartczak Chris Downs Symbiosis Educational [email protected] [email protected] proctorio.com shindig.com Consultants Booth 303 Symbiosis Educational Consultants builds ReachLocal SmartBrief affordable online courses and degree Booth 502 Booth 410 programs that create student-centered ReachLocal, part of the USA TODAY SmartBrief is the leading digital media and pedagogically strong learning NETWORK, possesses expertise in online publisher of targeted business news and experiences. The firm has developed enrollment marketing. With a presence information by industry. By combining over 300 custom online courses for in 14 countries, we work with colleges technology and editorial expertise, higher-ed institutions. By providing worldwide. We are a pioneer in digital SmartBrief delivers the most relevant expert instructional design, faculty marketing—for well over a decade industry news—curated daily from development, strategic consulting, we have combined award-winning thousands of sources—in partnership with and staff augmentation, Symbiosis offers technology with experienced people leading trade associations, professional a refreshing, à la carte approach to and industry knowledge. societies, nonprofits and corporations. online learning. www.reachlocal.com Aaron Lawrence Joseph Thomas Tom Kang [email protected] [email protected] [email protected] smartbrief.com symbiosised.com reachlocal.com/us/en
52 2019 UPCEA Annual Conference Thruline Marketing Wiley Education Services Booth 210 Booth 200 We help students discover higher Wiley Education Services is a leading education opportunities and inspire provider of comprehensive, tailored them to take the first step toward a better higher education services to universities career. We partner with higher education around the world. We currently support institutions to remain the constant in the over 60 partners, more than 600 student experience—from a student’s first programs, and over 5,000 courses, search to matching with the right school encompassing on campus, online, and to putting their skills to work. hybrid models. By extending our partners’ Karl Ploeger global reach, creating operational [email protected] efficiencies, and improving learning thru-line.com experiences and outcomes across the student lifecycle, we help our partners uConnect achieve success in an increasingly Booth 304 competitive and dynamic market. uConnect is a higher education Wayne Parkins marketing platform that helps schools [email protected] edservices.wiley.com leverage the career resources and services they already have to more confidently make, and effectively deliver World Education on, the promise of career advancement. Booth 107 David Kozhuk World Education is a leading online [email protected] course provider. We partner with top gouconnect.com colleges and universities across the nation to provide career training Ungerboeck Software and professional development that International empowers individuals in their desired career pathway. As the fastest growing Booth 204 provider of workforce certification Ungerboeck allows you to centralize programs, World Education is your event information in one place for strategic partner of choice. compliance, auditability, security, Chris Gores campus safety, customer service, staff [email protected] productivity and overall piece of mind. worldeducation.net Ungerboeck has robust capabilities from event management to registration and beyond. In addition, all financial Xenegrade workflows are managed in a PCI Booth 311 compliant, GAAP compliant manner. The XenDirect Student Registration Jill Newman System provides quick ROI by helping [email protected] you increase registrations, reduce ungerboeck.com unnecessary costs, improve data integrity, and make better programming decisions with built in Reporting and Business Intelligence. Since 1991, Xenegrade has met the registration needs of Continuing Education, Adult Education, Community Education and Workforce Development organizations. Chuck Johnson [email protected] xenegrade.com
Onsite Program 53 Grow your enrollments using proven strategies By increasing your ability to provide high- touch, transparent, and proactive support to prospective and admitted students, you will see significant yield increases.
Let’s talk! Visit blackboard.com/studentservices and request a free consultation about your institution and learn how we can help support your institution’s enrollment and admissions process. Thank you, Exhibitors!
®
EDUCA TION
Onsite Program 55 Awards Program/Association Awards
At the 1953 Annual JULIUS M. NOLTE AWARD FOR ADELLE F. ROBERTSON CONTINUING Conference of the EXTRAORDINARY LEADERSHIP PROFESSIONAL EDUCATOR AWARD Presented on Wednesday, March 27 Presented on Thursday, March 28 National University Extension at 1:30 p.m. at 3:15 p.m. Association (NUEA), The Julius M. Nolte Award for The Adelle F. Robertson Professional which was the forerunner Extraordinary Leadership is the most Continuing Educator Award recognizes the of UPCEA, Robert Browne prestigious of all UPCEA awards. First scholarship, leadership and contributions of the University of Illinois established in 1965, the award is given to to the profession of an outstanding gave a speech honoring an individual in recognition of unusual continuing professional educator who Tom Shelby, retiring Dean and extraordinary contributions to the has entered the field within the past five cause of continuing education on the to 10 years. The Award is dedicated to of the Division of Extension regional, national, and/or international the memory of Adelle Robertson, whose at the University of Texas. level. The award honors the memory career in continuing education spanned Browne conferred on of Julius M. Nolte, a pioneer in the field 30 years. Robertson served as a member Shelby the FX Key in honor of continuing higher education. Nolte of UPCEA’s Board of Directors from 1979– served as Dean of General Extension at 1985 and as President from 1983–1984. of service to extension. the University of Minnesota from 1934– Robertson set a standard of excellence Engraved on the key was 1962. He served as NUEA President in in her own pursuits and inspired others to “Fellow of Extension,” the 1950–51, and was Secretary/Treasurer of seek excellence in theirs. year, and the Association’s the Association from 1956 to 1964. initials. This was the first Richard Novak Kim Holka recognition award given Rutgers, The Oakland University by the Association. State University of New Jersey The Association’s Awards PHILLIP E. FRANDSON AWARD Program has grown to WALTON S. BITTNER FOR LITERATURE include Association-wide, SERVICE CITATION Presented on Thursday, March 28 community of practice, and Presented on Thursday, March 28 at 3:15 p.m. Regional Awards. Through at 3:15 p.m. The Phillip E. Frandson Award for Literature these awards, UPCEA The Walton S. Bittner Service Citation recognizes the author and publisher of an outstanding work of continuing recognizes its members’ is given to express appreciation to a member for outstanding service in higher education literature. It is given outstanding contributions professional, continuing, and/or online in memory of Phillip E. Frandson, Dean to the Association and education at his/her institution, and of Extension, University of California, Los the field, as well as their service of major significance to UPCEA. Angeles, and NUEA President, 1977–78. achievements in innovative programming, marketing Patrice Miles and promotion, community Georgia Institute development, and services, of Technology research and publications, Free Range Learning and many other areas. in the Digital Age Peter Smith To the following recipients of this year’s awards and honors, UPCEA extends its congratulations.
56 2019 UPCEA Annual Conference DOROTHY DURKIN AWARD EXCELLENCE IN TEACHING AWARD OUTSTANDING FOR STRATEGIC INNOVATION Presented on Friday, March 29 at 11:15 a.m. PROGRAM—NONCREDIT IN MARKETING AND/OR Presented on Thursday, March 28 at The UPCEA Excellence in Teaching Award ENROLLMENT MANAGEMENT 12:15 p.m. during the Program Planning is presented to individuals who have Presented on Thursday, March 28 at and Implementation Network Lunch provided outstanding teaching, course 12:15 p.m. during the Marketing, Enrollment, The Outstanding Program—Noncredit and Student Services Network Lunch development, mentoring of students, and service to continuing education. Award recognizes outstanding The Dorothy Durkin Strategic Innovation This award recognizes those who have professional and continuing education Award recognizes an individual for made significant contributions to credit programs that do not offer credit. achievement in strategic planning, or noncredit programs and who have marketing innovation or enrollment provided inspirational teaching to management success. A key element in continuing education students. all areas is demonstration of creativity layered on a foundation of strategic Kathy Missouri K–12 ESOL thinking. Awardees will have exhibited Sherman-Morris Certification Preparation leadership and commitment to Mississippi University of Missouri-Columbia achieving a responsive, student-centric State University culture at their institution. INTERNATIONAL LEADERSHIP AWARD Presented on Thursday, OUTSTANDING PROFESSIONAL, March 28 at 12:15 p.m. during the Steven Kendus CONTINUING, AND/OR ONLINE International Network Lunch University of Delaware EDUCATION STUDENT—CREDIT Presented on Friday, March 29 at 11:15 a.m. The UPCEA International Leadership Award recognizes an individual for The Outstanding Continuing Education representing innovative leadership in Student Award recognizes outstanding LEADERSHIP IN DIVERSITY AWARD one or more of the following areas: student achievement in professional and Presented on Wednesday, March 27 educational programs and services; continuing education. at 1:30 p.m. administrative practices; collaborations UPCEA encourages understanding, and partnerships; or research. appreciation and the celebration of Stephen Brennan diversity, and the championing of equal University of Minnesota Marissa Lombardi access to education—inclusive of those who identify with different cultures, Education First racial and ethnic backgrounds, sexual orientations, gender identities, religious OUTSTANDING PROGRAM—CREDIT beliefs, and physical disabilities. The Presented on Thursday, March 28 UPCEA Diversity Leadership Award, at 12:15 p.m. during the Program Planning established in 2010, recognizes an and Implementation Network Lunch individual or a program representing The Outstanding Program—Credit Award best practices in promoting the recognizes outstanding professional and educational success of diverse students. continuing education programs allowing This award recognizes outstanding students to earn academic credit. accomplishment in one or more of the following areas: research, educational programs and services, administrative practice, or organizational commitment.
Mitchell Springer MS Education Learning Purdue University Design and Technology Purdue University
Onsite Program 57 Awards Program/Association Awards
INTERNATIONAL PROGRAM EXCELLENCE IN ADVANCING advance online education and address OF EXCELLENCE AWARD STUDENT SUCCESS AWARD institutional goals. Presented on Thursday, Presented on Thursday, March 28 at March 28 at 12:15 p.m. during the 12:15 p.m. during the Marketing, Enrollment, International Network Lunch and Student Services Network Lunch UPCEA recognizes globalization as UPCEA recognizes student success one of the key forces molding higher is paramount to the mission of every Transforming the Entire education today. The Association institution of higher education. University through Innovations encourages its member institutions and Professional and continuing education in Online Education organizations, to extend their outreach units realize they must provide strategic globally and to facilitate international and cross-functional projects, initiatives, University of Arizona or global professional and continuing and services that maximize success of education in creative and innovative the adult or non-traditional student. To ENGAGEMENT AWARD ways. The Association aims to play an that end, UPCEA aims to play an active Presented on Thursday, March 28 at active role in preparing individuals for role in preparing members for advancing 12:15 p.m. during the Community and effective participation in a global society the success of students in both credit and Economic Engagement Network Lunch by engaging in activities that promote non-credit programs by acknowledging The UPCEA Engagement Award the exchange of knowledge and ideas best practices and initiatives that “move recognizes an outstanding mutually- of global significance. the needle” in the advancement of beneficial exchange of knowledge and student success. resources between a member institution and one or more external constituents Costas Spirou such as local communities, corporations, government organizations, or Berklee Online The International associations. The recognized partnership Psychology Doctorate will demonstrate a knowledge partnership Online Program The UPCEA Award for Excellence in that has resulted in a measurable and The Chicago School of Advancing Student Success is sponsored by sustainable shared impact in areas such as economic development, community Professional Psychology development, workforce training, or capacity building. 11th HOUR AWARD FOR BUSINESS AWARD FOR STRATEGIC AND OPERATIONS INNOVATION IN ONLINE EDUCATION Presented on Thursday, March 28 at Presented on Thursday, March 28 at 12:15 p.m. during the Business & Operations 12:15 p.m. during the Online Administration Network Lunch Network Lunch The UPCEA 11th Hour Award for The award recognizes an institution of Business and Operations is given to an higher education (i.e. campus, system, or Center for International Trade individual, team or unit in recognition of consortium) that has, at an institutional & Transportation/POLB exemplary character, ethics, and decisive level, set and met innovative goals Academy of Global Logistics action in times of dire circumstances focused on online education and been California State University, Long or emergencies. strategic in the planning, development, Beach, College of Continuing implementation and sustainability in line with the institutional mission. Examples & Professional Education include authentic institutional online organizational structure, partnership Independent Learning models to achieve specific goals, Transcript Project Team maximizing resource efficiencies, University of Wisconsin, improving the learning experience Continuing Education, for faculty and students, or the use of technology and learning design to Outreach & E-Learning
58 2019 UPCEA Annual Conference
Awards Program/Regional Awards
Central Mid-Atlantic New England
Adelle F. Robertson Emerging Excellence in Teaching Award Exemplary Teaching Award Professional Continuing Educator James O. Pawelski, Ph.D. Chandler Coyle Kimberly Holka University of Pennsylvania Berklee Online Oakland University Alexander Charters Leadership and Service Award Outstanding Program (Credit) Emerging Professional Paul Cochrane Master of Science in Data Science Continuing Educator Award University of Southern Maine and Analytics Anthony G. Boehm University of Missouri—Columbia The Catholic University of America Outstanding Continuing Education Support Specialist Award— Outstanding Program (Non-Credit) Marketing & Promotions: Staff in a Support Role Missouri K–12 ESOL Certification Electronic Award Joan Deal Preparation LaShay Long & Gary Steel Worcester Polytechnic Institute University of Missouri—Columbia The Catholic University of America Outstanding Student Award Excellence in Teaching Outstanding Continuing Luis R. Colon, Jr. Huston Gibson Education Student Providence College Kansas State University Akudo Ijeoma Ejelonu University of Pennsylvania John L. Christopher Outstanding Leadership Award Outstanding Continuing Steve VandenAvond Education Student Northern Michigan University Deborah J. Nicholson The Catholic University of America Outstanding Continuing Education Student Award Outstanding Program Award Stephen Brennan (Non-Credit) University of Minnesota Nicole Westrick, Doris Clowney & Vanessa Williams Continuing Education Support Temple University Specialist Award Sarah Reasoner Partnership Kansas State University [Institutional and/or Business] University of Pennsylvania English Engagement Award Language Programs OUCARES Pre-Employment University of Pennsylvania Skills Training Program Oakland University Center for Autism Outreach Services
Excellence in Advising Jessica Parker Western Michigan University
Excellence in Instructional Design Award Digital Badges in Course Design Purdue University
Research and Scholarship Award Mark Kuhnert and Terrie Nagel University of Missouri—Columbia
60 2019 UPCEA Annual Conference South West
Outstanding Service Excellence in Teaching to Continuing Education Michael P. Toothman Andrea Schaumann University of California Riverside Rollins College Engagement Award Emerging Continuing Center for International Trade & Education Leader Transportation and the Port of Long Jeffrey Grant Beach Academy of Global Logistics The University of Tennessee at Cabrillo High School at Chattanooga California State University, Long Beach
Continuing Education Outstanding Administrative Faculty (Credit) Process or Service Kathy Sherman-Morris Records Retention, Academic Programs Mississippi State University University of Washington Continuum College Continuing Education Student (Non-Credit) Outstanding Credit Program Kenneth Danter Master of Science in Health Kennesaw State University Care Administration California State University, Long Beach Programs for Special Populations Longwood LIFE Outstanding Non-Credit Program Longwood University Ghostwriting Professional Designation Program Program of Excellence (Credit) California State University, Long Beach Dr. Susan Elkins, Chancellor University of South Carolina Outstanding Service Palmetto College Carmin Chan University of Arizona Program of Excellence (Non-Credit) Medical Assisting Certificate Kennesaw State University
Engagement Award Texas Tech University Llano River Field Station Tom Arsuffi, Ph.D.; Karen Lopez, Robert Stubblefield; Texas Tech University Llano River Field Station; Texas Parks and Wildlife Department; Texas State Soil and Water Conservation Board; Hill Country Alliance; & Texas A&M Texas Water Resource Institute
Onsite Program 61 Upcoming UPCEA Events
Mark Your Calendar
2019 eDesign Collaborative 2019 eDesign Collaborative 2020 Summit for Online Leadership ThinkTank Roadshow ThinkTank Roadshow and Administration + Roundtable May 3, 2019 October 4, 2019 February 4–6, 2020 University of Wisconsin (Virtual) Brigham Young University (Virtual) New Orleans, LA
2019 eDesign Collaborative 2019 South Region Conference 2020 UPCEA Annual Conference and ThinkTank Roadshow October 14–16, 2019 New England Region Conference July 19, 2019 Lake Buena Vista, FL March 18–20, 2020 UC Irvine (Virtual) Boston, MA SUPER 2019: Central & West 2019 Mid-Atlantic Regional Conference 2021 UPCEA Annual Conference Region Conference October 23–25, 2019 April 7–9, 2021 October 2–4, 2019 Denver, CO Washington, DC Pittsburgh, PA 2019 Marketing and Enrollment Management Seminar December 4–6, 2019 New Orleans, LA
62 2019 UPCEA Annual Conference Thank you, Volunteers!
Kayla Elliott Miller, Indiana University Lindsey Hamlin, South Dakota 2018–2019 Board of Directors State University Cheryl Broughton, North Carolina Sandi Pershing, University of Utah State University Charlene Ashton, California State Nelson Baker, Georgia Institute of Technology Polytechnic University, Pomona Long Huynh, Kansas State University Richard Novak, Rutgers, The State Tanya Vincent, Western Lily Fu, Massachusetts Institute University of New Jersey Kentucky University of Technology Christina Sax, Maryland University of Tanja Bibbs, Western Kentucky University Gary Chinn, Penn State University Integrative Health Rebecca Cook, University of Arizona Willie Bragg, Morgan State University Andy Casiello, Old Dominion University Teri Markle, University of Denver Joan Dolamore, Lasell College Nancy Coleman, Wellesley College Breeda McGrath, The Chicago School of Erasmo Salinas, Western Michigan University Vickie Cook, University of Illinois, Springfield Professional Psychology Amy Gantman, Otis College of Art Dave Cillay, Washington State University and Design Jim Morris, Rutgers, The State University of Phillip E. Frandson New Jersey Award Committee Membership Committee Kelly Otter, Georgetown University Susan Elkins, University of South Carolina Nelson Baker, Georgia Institute Maureen MacDonald, University of Toronto Jason Wingard, Columbia University of Technology John LaBrie, Clark University Peter Janzow, Pearson Rosemary Kelly, Syracuse University Faye Lesht, Marquette University Dick Senese, Capella University Mili Maldonado, Florida Soma Chakrabarti, University of International University Andy Atzert, Columbia University Wisconsin, Madison Paula Hogard, Framingham Kim McNutt, California State University, Robert Wagner, Utah State University State University Dominguez Hills Beth Mulherrin, University Maryland Dave Cillay, Washington State University University College Jim Morris, Rutgers, The State University 2019 Annual Conference William Bajor, East Stroudsburg University of New Jersey Advisory Committee Bob Stine, University of Minnesota Robert Wagner, Utah State University Sandi Pershing, University of Utah Nora Lewis, University of Pennsylvania Andy Casiello, Old Dominion University Brenda Blazekovic, Eastern Washington University Cindy Parker, Johnson & Wales University Seth Meisel, Northwestern University Dean Claud, Old Dominion University Terry Rawls, Appalachian State University Policy Committee Paola Curcio-Kleinman, New Jenni Murphy, California York University State University, Sacramento Dick Senese, Capella University Patricia Feldman, Arizona State University Allison Friederichs, University of Denver Geoff Foy, Pacific Lutheran University Board Development Committee Scott Weimer, Virginia Polytechnic Carol Gering, University of Oregon Richard Novak, Rutgers University Institute and State University Earl Gibbons, Western Washington University Robert Bruce, Rice University Jennifer Blum, Laureate Education Michele Gribbins, University of Nancy Coleman, Wellesley College James Shaeffer, Old Dominion University Illinois Springfield Stacy Snow, University of Missouri Reed Scull, University of Wyoming Mike Jones, University of Connecticut Lisa L. Templeton, Oregon State University Susan Aldridge, Drexel University Khusro Kidwai, University of Maine Mary Niemiec, University of Nebraska Marissa Lombardi, Education First Diversity & Inclusion Committee Jeni Lutey, Eastern Washington University William Bajor, East Stroudsburg University Association Awards Committee Kelly Newell, Washington State University Sandi Pershing, University of Utah Mary Angela Baker, Salisbury University Corinna Owens, The Ohio State University Susan Elkins, University of South Carolina
Onsite Program 63 Thank you, Volunteers!
Lynda Rogers, University of Ursula Bechert, University of Pennsylvania South Region California, Santa Cruz Janice Sitzes, North Carolina State University Mike Schroder, California State Janice Sitzes, North Carolina State University R Dean Claud, Old Dominion University University, San Marcos Liz Fillman, Virginia Charlene Ashton, California State Mark Veljkov, Bellevue College Commonwealth University Polytechnic University, Pomona Monica Yelverton, University of North Long Huynh, Kansas State University Central Region Carolina, Chapel Hill Gail Ruhland, St. Cloud State University Terrie Nagel, University of Missouri Benjamin Deaton, Anderson University Mark Bernhard, University of Terry Rawls, Appalachian State University Laurel Hogue, University of Central Missouri Southern Indiana Mili Maldonado, Florida George Calderaro, Columbia University Lori Crose, Oakland University International University Samantha Stone, California State Robin Cunningham, Purdue University Andrea Schaumann, Rollins College University, Sacramento Kristin Hrynczuk, Western Damon Wade, University of Virginia Michigan University International Network Seth Meisel, Northwestern University West Region John Caron, Endicott College Bob Stine, University of Minnesota Brian Cook, California State Saralyn Smith, Pacific Lutheran University Marci Ritter, Kansas State University University, East Bay Annette Webb, University of Robert Wagner, Utah State University California, Riverside Mid-Atlantic Region Marissa Lombardi, EF Education First Amy Ginder, University of Nevada, Reno Karen Bull, Syracuse University Breeda McGrath, The Chicago School of Melissa Nakamura, University of Hawaii Paul Nardone, Misericordia University Professional Psychology Jenni Murphy, California State Lily Fu, Massachusetts Institute Lorelee Isbell, Pennsylvania State System University, Sacramento of Higher Education of Technology Dawn Lesperance, Lewis-Clark Kim McNutt, California State University, Nora Lewis, University of Pennsylvania State College Dominguez Hills Carolyn Jankowski, Stony Brook University Heidi Zhang, California State University, Eileen Julian, Syracuse University Business & Operations Network Long Beach Nichole Henry, Syracuse University Patrice Miles, Georgia Institute Mike Schroder, California State University, of Technology Kris Rabberman, University of Pennsylvania San Marcos Nicole Westrick, Temple University Rosemary Kelly, Syracuse University Terry Borg, Northern Illinois University Edward Howard, Virginia Commonwealth University New England Region Marketing, Enrollment, and Teri Markle, University of Denver Student Services Network Stacy Chiaramonte, Worcester Cheryl Broughton, North Carolina Polytechnic Institute Tomea Knight, University of Pennsylvania State University Jasmeial Jackson, Southern New Victoria O’Malley, University of Denver Randy Jones, North Carolina Hampshire University Chris Nicholson, University of Denver State University Christine Dolan, University of Rhode Paola Curcio-Kleinman, NYU Nicole Winget, Campbell University Island, Providence Tanya Vincent, Western Kentucky University Michael Jones, University of Connecticut Sira Berté, University of Massachusetts, Amherst Kayla Elliott Miller, Indiana University Marilyn Cleary, Worcester State University Community and Economic Melissa Feuer, The George Engagement Network Washington University Cindy Parker, Johnson & Wales University Dee Masiello, Boston College Tim Stickel, University of Alaska Fairbanks Paula Hogard, Framingham State University
64 2019 UPCEA Annual Conference Camille Funk, University of Mike Raynes, Rutgers, The State Online Administration Network California—Irvine University of New Jersey Sarah Dysart, University of Michigan Joshua Kim, Dartmouth College David Hankins, Texas Tech University Asim Ali, Auburn University Justin Louder, Texas Tech University Amanda Olivas, The California State University Kim Siegenthaler, University of Missouri Carin Nuernberg, Berklee College of Music Shani Sutton, Georgetown University Michele Gribbins, University of Tyler Ritter, University of North Illinois, Springfield Carolina—Chapel Hill Amy Rossi, Northwestern University Tanja Bibbs, Western Kentucky University Ted Rockwell, University of Gary Chinn, Penn State University Colorado—Boulder Unbound Editorial Board Paul Huckett, Johns Hopkins University Jason Ruckert, Embry-Riddle Thomas Gibbons, Northwestern University Aeronautical University Jessica Gordon, University of Missouri Nelson Baker, Georgia Institute Nancy Salzman, Brandman University Mel Edwards, Purdue University of Technology Kim Siegenthaler, University of Missouri Ginger Hunt, University of Arizona Burton Bargerstock, Michigan Ann Taylor, The Pennsylvania State University State University Soma Chakrabarti, University of Program Planning and Sasha Thackaberry, Louisiana Wisconsin—Madison Implementation Network State University Jay Halfond, Boston University Gregory Milton, Sonoma State University eDesign Collaborative Richard Novak, Rutgers, Donna San Miguel, California State Leadership The State University of New Jersey University, San Marcos Camille Funk, University of California, Irvine David Schejbal, Marquette University Jarrod Murray, Valdosta State University James Shaeffer, Old Dominion University Khusro Kidwai, University of Maine Mel Edwards, Purdue University Karen Sibley, Brown University Rebecca Cook, University of Arizona Shaun Moore, Oakland University Stacy Snow, University of Missouri Willie Bragg, Morgan State University Tara Lifland,The George Washington University Sandra von Doetinchem, Corporate Advisory Council University of Hawaii, Manoa Kristlyn Dalton, Loyola University Chicago Jesse Boeding, Student Services Paul del Piero, University of Washington Travis Thurston, Utah State University by Blackboard Ing Phansavath, University of Carey Dempsey, Wiley California, Los Angeles 2018 Marketing and Enrollment Management Bob Hieronymus, Emsi National Council for Online Seminar Planning Committee Nicole Foerschler Horn, JMH Consulting Inc. Education Advisory Board Jeremy Davis, Lansing Dave Jarrat, InsideTrack Community College Deb Adair, Quality Matters Peter Janzow, Credly Haydn Kuprevich, George Marni Baker Stein, Tracy Kreikemeier, Thruline Marketing Western Governors University Washington University Pat Leonard, Credly Karen Bull, Syracuse University Mike Merriam, Framingham State University Lee Maxey, MindMax John Caron, Endicott College Bob Tran, Brandman University Amit Sevak, Emeritus Patricia Feldman, Arizona State University Kara Cummings, Stetson University Dan Sommer, Trilogy Education Services Karen Ferguson, Colorado State University Global Campus Regina Cohen, University of Pennsylvania Jonathan Finkelstein, Credly Joshua McCarthy, Johnson & Wales University Online Cristi Ford, University of Maryland University College George (Skip) Darmody, Bridgewater State University
Onsite Program 65 Hotel Floorplan
First Floor n Concurrent Session n Exhibit Hall
Second Floor n Concurrent Session n Exhibit Hall
66 2019 UPCEA Annual Conference Third Floor n Concurrent Session n Exhibit Hall
METROPOLITAN BALLROOM
FOYER
Fourth Floor n Concurrent Session n Exhibit Hall
Onsite Program 67 Hotel Floorplan
Thirty-Fifth Floor n Concurrent Session n Exhibit Hall
68 2019 UPCEA Annual Conference Visit us at Booth #300
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UPCEA 2020 ANNUAL CONFERENCE
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